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___________________________

Internet Marketing Solutions


ONLINE MARKETING

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
This is EDS

A team of digital media experts delivering online business solutions and exceptional digital marketing results for

companies worldwide. We combine commercial thinking with technical brilliance in sms marketing, email marketing,

website design and development, search engine optimisation and pay per click, content generation, online

communications and social media. For us, its all about return on investment and innovation to add value to your

business. If you feel the same, please get in touch and let us provide you with a free audit of your online presence.

We can plan, develop and manage online marketing strategies that are tailored to your business.

We provide the tools to enable you to achieve your online business goals and deliver exceptional value as your online

marketing agency. We recognise that developing and maintaining your customer relationships is key to business success.

We have the expertise to help you build, strengthen and monitor those relationships in a cost effective way in order to

derive maximum benefits for your business and your customers.

Ten core facts


We were established in 2004 and are based in Dubai, UAE.

EDS is owned and run by web and internet background.

Our services cover online marketing (affiliate marketing, search engine optimisation and pay per click), analytics,

website design and development, e-commerce systems, content management systems, usability testing, email marketing,

social media and digital strategic consultancy.

The team is comprised of people from a purely digital media background.

We are wholly business and results driven; ROI is at the centre of everything we do.

Our team includes sector specialists in leisure, consumer, professional and financial, non-for-profit and property.

Our partnership approach is to provide long-term support and ideas for strategic development before, during and post
launch of any web project or marketing campaign.

We combine a perfect blend of creative, technical, marketing and analytical skills.


PO Box : 64138, Dubai, UAE
Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Our Mobile Number Database can be categorized as:

UAE Locals Only


Expatriates Only
Arabic Speakers Only
English Speakers Only
Asians Only
Europeans, American, African Only
By Specific Nationality Wise (UAE, India, Egypt, Bahrain, America etc.)Age Wise
VIP's and High Salaried Peoples
City Wise (Dubai, Sharjah, Abu Dhabi etc.)
Gender Wise (Males or Females)

Why UAE SMS Marketing?

Less Pricing than the Local Providers


Fast Message Delivery (more than 14 messages per second)
Advance Onsite/Telephone/Online/Email Support
Mobile Numbers Databases which make it possible to deliver your SMS to most interesting recipients
only
No Setup Charges, No Monthly Charges, No Specific Volume Commitment
User Friendly Web Based Application which allow you to send Single Bulk SMS and History/Monthly
Analysis Reports
Integration Facility in your Existing Web/Desktop Based Applications
SMS Reply Option can be provided

SMS Application Features

SMS Marketing By Your Company Name


Web Based Application
Full Support to send SMS in English/Arabic/other Languages
Phonebook-Can store contacts as well as Manage Contacts in Groups
User can be able to send Single or Bulk SMS
User can send Bulk SMS from any computer just having Internet Browser
Integration Facility in your Existing Web/Desktop Based Applications
View Messages History & Delivery Report
View Credits Information
Integration Facility in your Existing Web/Desktop Based Applications

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
SMS Database Classification & Data Count
Etisalat & DU, U.A.E

Count Summary (Male/Female) | Total Data Count : 3154991


UAE Nationals : 481784 | Arabs : 929277 | Asians : 1900106 | Western Expats : 254341

GENDER/AGE
Gender : Male | Age : Above 25 Years |

UAE Nationals Arabs


Emirate Income Groups (AED / Per Month) Income Groups (AED / Per Month)
5-10 K 10-20 K 20 ++ Total 5-10 K 10-20 K 20 ++ Total
Dubai 4631 43962 25652 74245 32525 71860 23354 127739
Sharjah 8627 29114 14925 52666 19833 44753 14520 79106
Abu Dhabi 11208 35777 17836 64821 19755 45051 14954 79760
Ajman 234 7574 NIL 7808 2622 7309 NIL 9931
UMM 265 1342 NIL 1607 366 243 NIL 609
Ras Al Khaimah 9622 11648 2348 23618 14644 17291 2884 34819
Fujairah 16118 11800 NIL 27918 15043 20268 NIL 35311
Al Ain 13135 28729 12160 54024 7737 25392 6466 39595
Total: 63840 169946 72921 306707 112525 232167 62178 406870

Asians Western Expats


Emirate Income Groups (AED / Per Month) Income Groups (AED / Per Month)
5-10 K 10-20 K 20 ++ Total 5-10 K 10-20 K 20 ++ Total
Dubai 79652 186184 47694 313530 NIL 28483 25595 54078
Sharjah 44213 145014 24436 213663 NIL 22420 2180 24600
Abu Dhabi 25998 77385 24467 127850 NIL 17540 19040 36580
Ajman 11863 26541 4416 42820 NIL 248 NIL 248
UMM 1700 19654 550 21904 NIL 193 NIL 193
Ras Al Khaimah 27063 24793 2015 53871 NIL 7582 NIL 7582
Fujairah 18152 24486 1431 44069 NIL 8530 NIL 8530
Al Ain 28610 52438 12113 93161 NIL 12855 12628 25483
Total: 237251 556495 117122 910868 NIL 97851 59443 157294

a. We can do campaign based on location i.e Dubai Marina, Bur Dubai, Palm Jumeriah or emirates wise etc.
b. We can run campaign targeting VIP's, High Salaried People, Property Owners, Club Members Etc
c. Validity of all Campaigns and SMS Credits will be for one year.
d. Above data breakup is for Males only.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Count Summary (Male/Female) | Total Data Count : 3154991
UAE Nationals : 481784 | Arabs : 929277 | Asians : 1900106 | Western Expats : 254341

GENDER/AGE
Gender : Female | Age : Above 25 Years |

UAE Nationals Arabs


Emirate Income Groups (AED / Per Month) Income Groups (AED / Per Month)
5-10 K 10-20 K 20 ++ Total 5-10 K 10-20 K 20 ++ Total
Dubai 9359 23840 8958 42157 59724 24373 39883 123980
Sharjah 10079 17952 7292 35323 50040 15275 24002 89317
Abu Dhabi 10576 25265 10168 46009 65177 25586 33389 124152
Ajman 292 1447 NIL 1739 2464 521 2581 5566
UMM 221 1794 NIL 2015 2855 39 142 3036
Ras Al Khaimah 4024 1360 29 5413 7670 661 2621 10952
Fujairah 3823 5662 20 9505 14496 6173 9111 29780
Al Ain 12931 17710 2215 32856 46545 25337 27562 99444
Total: 51305 95030 28682 175017 248971 97965 139291 486227

Asians Western Expats


Emirate Income Groups (AED / Per Month) Income Groups (AED / Per Month)
5-10 K 10-20 K 20 ++ Total 5-10 K 10-20 K 20 ++ Total
Dubai 20717 33901 105383 160001 NIL 18500 14831 33331
Sharjah 12984 20402 75919 109305 NIL 20273 1493 21766
Abu Dhabi 21748 28381 105529 155658 NIL 16831 3846 20677
Ajman 443 2194 4731 7368 NIL 308 NIL 308
UMM 33 121 2581 2734 NIL 556 NIL 556
Ras Al Khaimah 562 2228 9309 12099 NIL 66 NIL 66
Fujairah 5247 7744 25313 38304 NIL 3626 NIL 3626
Al Ain 21536 23428 84527 129492 NIL 9291 7426 16717
Total: 83270 118397 413293 614961 NIL 69451 27596 97047

a. We can do campaign based on location i.e Dubai Marina, Bur Dubai, Palm Jumeriah or emirates wise etc.
b. We can run campaign targeting VIP's, High Salaried People, Property Owners, Club Members Etc
c. Validity of all Campaigns and SMS Credits will be for one year.
d. Above data breakup is for Females only.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
SMS MARKETING DETAILS

SMS Campaign Targeting UAE: *EDS Database

Description Qty Specs. Cost (AED)

English 160 Characters


SMS (English/Arabic) - UAE 1200
10000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 3250
25000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 6000
50000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 11000
100000 Arabic 70 Characters

100000 &
SMS (English/Arabic) - UAE Please Contact Us -
Above

SMS Campaign Targeting UAE: **Clients Database

Description Qty Specs. Cost (AED)

English 160 Characters


SMS (English/Arabic) - UAE 1000
10000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 2750
25000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 5000
50000 Arabic 70 Characters

English 160 Characters


SMS (English/Arabic) - UAE 9500
100000 Arabic 70 Characters

100000 &
SMS (English/Arabic) - UAE Please Contact Us -
Above

Note:

1. SMS Messages to Etisalat & DU users are sent with Header Name (11 characters including spaces) i.e
(CompanyName), however we need to apply the same to Etisalat/DU with client NOC letter along with trade
licence copy. AED 500 charges for the same to be paid extra.
2. One English SMS can have maximum 160 Characters including spaces and OPTOUTat5258. However long
messages can be sent using extra SMS Credit.
3. One Arabic SMS can have maximum 70 Characters including spaces and OPTOUTat5258. However long messages
can be sent using extra SMS Credit.
4. *EDS Database : We will use our database for SMS (See Page 4 for database details)
5. **Clients Database: We can provide SMS Sending software to the client. Database & Sending SMS is done by client
himself, however we can use your account to send your messages on request.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Middle East Email Database Profile
Appx 1,340,000 Emails from Middle East

Language preference Percentage


English 78 %
Arabic 22 %

Country wise breakup Percentage


UAE 52 %
Saudi Arabia 11 %
Egypt 9%
Iran 6%
Jordan 6%
Lebanon 5%
Kuwait 4%
Bahrain 3%
Qatar 2%
Oman 2%

Emirates wise breakup Percentage


Dubai 39 %
Abu Dhabi 28 %
Sharjah 15 %
Ajman 4%
Umm Al Auwain 2%
Al Ain 3%
Ras Al Khaimah 5%
Fujairah 4%

Gender Percentage
Male 81 %
Female 19 %

Designation Percentage
Executive/Senior Management 33 %
Sales/Marketing/Advertising 21 %
Professional/Managerial 20 %
Technical/Engineering 7%
Accounting/Finance 6%
Administrative 5%
Writer/Journalist 3%
Customer Service/Support 2%
Others 3%

Age Percentage
Under 18 0%
18 - 25 15 %
26 - 29 26 %
30 - 39 38 %
40 - 49 17 %
50 - 59 3%
60 or over 1%

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
EMAIL MARKETING DETAILS UAE / MIDDLE EAST

Email Campaign Targeting UAE: EDS Database

Description Qty Specs Cost (AED) Cost (USD)

Email Marketing UAE (Option 1) 700,000 Emails HTML Mailer AED 9500.00 USD 2714.00

Email Marketing UAE (Option 2) 500,000 Emails HTML Mailer AED 7000.00 USD 1857.00

Email Marketing UAE (Option 3) 400,000 Emails HTML Mailer AED 6000.00 USD 1714.00

Email Marketing - UAE (Option 4) 300,000 Emails HTML Mailer AED 5000.00 USD 1428.00

Email Marketing UAE (Option 5) 200,000 Emails HTML Mailer AED 4000.00 USD 1142.00

Email Marketing UAE (Option 6) 100,000 Emails HTML Mailer AED 3000.00 USD 857.00

Email Campaign Targeting GCC/UAE: EDS Database

Description Qty Specs Cost (AED) Cost (USD)

Email Marketing GCC (Option 1) 1,300,000 Emails HTML Mailer AED 13000.00 USD 3714.00

Email Marketing GCC (Option 2) 1,000,000 Emails HTML Mailer AED 11000.00 USD 3143.00

Email Marketing - GCC (Option 3) 600,000 Emails HTML Mailer AED 7000.00 USD 2000.00

Email Marketing GCC (Option 4) 300,000 Emails HTML Mailer AED 5000.00 USD 1429.00

Email Marketing GCC (Option 5) 100,000 Emails HTML Mailer AED 3000.00 USD 857.00

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
FACEBOOK AD MARKETING

Over 1 billion people. Well help you reach the right ones.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
1. Build a Facebook Page

Add a unique cover photo and use your logo as a profile picture
Create a post so when people visit your Page they see recent activity
Make sure to like your Page and share it with your friends
Create a Page

2. Connect to your fans with ads

Create multiple ads to help build an audience for your Page


Use the targeting options to show your ads to only the people you want reach
See which versions of your ads work best

3. Engage your fans with great content on your Page

Add a new post to your Page at least once a week


Pin your most important posts to the top of your Page
Ask questions, share exclusive news and respond to people when they post or
comment on your Page

4. Influence the friends of your fans

Encourage check-ins, participation in events or create an offer to encourage more


activity on your Page
When people interact with the content on your Page, their friends are eligible to see
the activity
When people do things such as like, comment or check-in to your Page, you can
promote those activities to their friends

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
TARGETING YOUR FACEBOOK AD AUDIENCE

Facebook ads appear in the far-right column of the users page in the ad space. Up to four ads can
appear in the ad space, but you cant control the order in which your ad appears.

Facebook focuses its advertising strategy around its vast member data, allowing advertisers to target
an audience segment precisely. In fact, Facebook offers advertisers the ability to reach their exact
audience from a broad demographic, to a geographic preference, and to a more granular interest.

Here are some ways that you can find the right audience for your Facebook ad:

Targeting by location: Facebook allows for precise location targeting, based in part on your profile data
and the IP address of the computer you log in with. Most cities in the UAE, Middle East Countries.
allow you to expand the targeting to include surrounding areas of 10, 25, and 50 miles, if you want to
reach specific regional markets.

Targeting by interests and likes: Facebook leverages its members profile data to allow advertisers to
drill down to specific keywords. These keywords represent a members interests. Topics that users are
passionate about such as their musical tastes, television preferences, religious views, and so on
can be used to further micro-target your audience.

Targeting by connections: You can target people already connected to your Facebook Page or
connected to another Page of yours. You can also target ads only to people who arent already
connected; therefore, your existing fans arent shown your ad. And you can target the friends of people
who are already connected to your Page.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
FACEBOOK PPC CAMPAIGN

PPC Campaign on Facebook

Placement Description Cost (AED)

FACEBOOK AD CAMPAIGN -SETUP 2000

FACEBOOK AD CAMPAIGN (PPC


Appx Aed 2.00 / CPC
Charges)

Service Charges (20% of CPC


20%
Charges)

Total -

Various elements of online marketing that we can offer support for include:

Facebook Ad Campaign

1. With Facebook Ad's Choose the location, gender, age, likes and interests, relationship status,
workplace and education of your target audience. If you are the admin of a Facebook Page,
event or app, you can also target your ad to people who are already connected to you. You
pay only for the users who click and visit your site
2. We will create and manage the campaign. Campaign will be monitored on a regular basis and
changes made accordingly for best results.
3. We will provide periodical reports.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
GOOGLE BANNERS AND MICROPAGE

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Various elements of online marketing that we can offer support for include:

Google Text Adwords


4. With google adwords you can reach clients who are consciously searching for your product or
service.
5. You pay only for the users who click and visit your site
6. We will create and manage the campaign. Campaign will be monitored on a regular basis and
changes made accordingly for best results.
7. We will provide periodical reports.
Google Banner Campaign
1. Google banner campaigns work on a Pay Per Click model.
2. Instead of a text ad, a more visual banner ad can be placed on google network sites and other
display network.
3. EDS will create and produce the banners and manage the campaign.

Description Cost (AED)

GOOGLE ADWORDS /BANNERS - SETUP CHARGES (One Time)


9 Banner Designing for English/Arabic.
300 x 50 Mobile leaderboard
468 x 60 Banner
728 x 90 Leaderboard
250 x 250 Square
200 x 200 Small square AED 6000.00
336 x 280 Large rectangle
300 x 250 Inline rectangle
120 x 600 Skyscraper
160 x 600 Wide skyscraper
320 x 50 Mobile Leaderboard
300 x 600 Half Page Ad
300 x 1050 IAB Portrait
425 x 600 Monster

Monthly Budget for Google Adwords/Banners (One Month)* Appx AED 2.00 / CPC

Total Cost

*Note: Google adwords & banners monthly budget is a variable budget.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
SOCIAL MEDIAL PAGE DEVELOPMENT

Placement Description Cost (AED)

FACEBOOK ACCOUNT SETUP

1. Create the Facebook page with information, images and pages for promotions. AED 3000.00
2. Custom landing Page
3. Pics posting
4. Facebook Page Updates : AED 2500.00 PM (Updates once a Week)

LINKEDIN ACCOUNT SETUP

1. Create the Linkedin page with information, images and pages for promotions. AED 3000.00
2. Custom landing Page
3. Pics posting
4. Linkedin Page Updates : AED 2500.00 PM (Updates once a Week)

TWITTER ACCOUNT SETUP

1. Create theTwitter page with information, images and pages for promotions. AED 3000.00
2. Custom landing Page
3. Pics posting
4. Twitter Page Updates : AED 2500.00 PM (Updates once a Week)

YOU TUBE ACCOUNT SETUP

1. Create theYou Tube page with information, images and pages for promotions. AED 3000.00
2. Custom landing Page
3. Pics posting
4. YouTube Page Updates : AED 2500.00 PM (Updates once a Week)

FACEBOOK, LINKEDIN, TWITTER AND YOU TUBE ACCOUNT SETUP (ALL IN ONE)

1. Create account with information, images and pages for promotions.


2. Custom landing Page AED 9000.00
3. Pics posting
4. FACEBOOK, LINKEDIN, TWITTER AND YOU TUBE Page Updates : AED
7500.00 PM (Updates once a Week)

Additional Services:
Create the Facebook, twitter, linkedin page with information, images and pages for promotions.
Manage the content on Facebook, twitter, linkedin
Manage queries originating from Facebook, twitter, linkedin with input from client
Create regular events and updates to be sent to members
Write blogs about the product / service
Increase number of members through:
1. Networking
2. Facebook pay per click ads. Ads will be created and managed by us.
3. Google Adwords and Banners
4. Email Marketing
5. SMS Marketing

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Why WhatsApp Marketing ?

Whatsapp Marketing is one of the potential marketing platforms for any business to
promote products or services. You can send unlimited promotional messages without any
optouts. Its available for all smartphone platforms including iPhone, Android , Windows
Mobile, Nokia, Blackberry, Symbian.

You can easily send your latest product images or company coupons to your customers. You
can also send newsletters in jpg or html format.
WhatsApp is the most used social networking &
messaging app in 2013.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
WhatsApp Users Graph

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
Why WhatsApp with EDS ?

We have categorized database of WhatsApp subscribers.

We design flyers, promotional banners for WhatsApp marketing.

We write catchy messages.

We will integrate Google analytics to track the approach(Possible only in HTML newsletters)

We will give you complete reporting.

100% delivery success rate.

75 80% accurate database

You can send text message, product images, promotional offers and newsletters.

Database Details?

Emirates wise Area wise Nationality wise


(High Income) (High Income) (High Income)

Emirates Volume Area Volume Nationality Volume


Dubai 1,200,456 Jumeriah 182,544 Arab (Locals) 435,698
Abu Dhabi 512,316 Uptown 255,908 Indians 660,524
Midriff/
Mix Arabs ( Middle
Sharjah 210,410 Khawaneej / 103,487 632,409
East)
Al Warqa
Ajman 29,730 Old Dubai 341,902 Asians 310,934
Al Ain 29,342 Deira Dubai 236,908 Other countries 430,912
RAK 23,098 Al Barsha 70,238
Umm Al Q 11,098 Others 843,792
Fujairah 18,329

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
WHATSAPP MARKETING DETAILS

WhatsApp Campaign Targeting UAE:

Description Qty Specs. Cost (AED)

WhatsApp (English/Arabic) - UAE TEXT/IMAGE 4000


25000

WhatsApp (English/Arabic) - UAE TEXT/IMAGE 7500


50000

WhatsApp (English/Arabic) - UAE TEXT/IMAGE 14000


100000

100000 &
WhatsApp (English/Arabic) - UAE Please Contact Us -
Above

Note:

6. Advance Payments for all Campaigns.


7. All the campaigns must be booked 3 days prior to the campaign date.
8. EDS will not be responsible for any failure in delivery of Whats App messages due to illegible or malfunctioning
mobile numbers or due to the incorrect format of uploaded mobile numbers.
9. EDS will also not be responsible for any delivery related issues & service level assurances at the intended
receiver end.
10. EDS application will provide log reports of all the Whats app messages sent through its application.
11. No obscene/secular/spamming allowed through the network.
12. The user sender control is totally your responsibility. Any misuse or complaints on this account are not our
liability.
13. In case EDS Whats App services are used for marketing or product promotions any customer complaints on this,
EDS will not be liable for any legal or commercial terms and if there are any costs at our end on this, these will
be transferred 100% to the client
14. No carry forward beyond Expiry Dates for any of the above packs.

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
CLIENTS

PO Box : 64138, Dubai, UAE


Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com
PO Box : 64138, Dubai, UAE
Tel: +971-4-3886643: Fax: +971-4-3886673
E-MAIL: info@edsfze.com Website : www.edsfze.com

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