Professional Documents
Culture Documents
by Karen Farnen
Both large and small businesses often have a global reach. If you have foreign
Related Articles clients, purchase raw materials abroad or lead tours internationally, cultural
differences and communication problems can cause misunderstandings that
How Can Cultural Differences Affect Business harm your company's bottom line. Intercultural communication is a vast topic.
Communication? Familiarize yourself with the local laws and customs of any country you visit. An
awareness of potential problems can help you communicate better and grow your
business internationally.
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Meeting Expectations
Following local customs builds better relationships at business meetings. For example, Canadians are clock-watchers and expect
everyone to arrive on time. In Japanese meetings, often only the most senior person for each side talks, while others typically
remain silent. In China, business dinners often include many toasts, so pace your drinking accordingly. To maintain the respect of
Asian contacts, avoid etiquette mistakes that cause you to lose face.
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