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MEANING :-
Multinational company is the company which is registered
in one country but conduct its business operations in multiple
countries. It evolved during the 19th century. First multinational
company was formed in 1860 in U.S.A. At present these
companies are operating world wide.
Multinational company are not only found in USA, but also
in many other countries like china, England, france, Germany,
Japan, South korea etc. These companies are doing well in india
also. Multinational companies are also know as Trans-National
corporations or the international corporations or the global
giants. Hindustan lever limited, Hero Honda, Reliance Infosys,
etc. are some examples of multinational companies operating
in india.
DEFINITIONS OF MNCs :-
According to UNO, multinational companies means,
Those enterprises which own or control production or services
facilities outside the country in which they are based.
According to N.H. Jacob, A multinational corporation
owns & manages its business in two or more countries.
2. Huge Capital:-
These companies can easily raise huge capital by way of
issuing shares to general public, within & outside the
country. They exercise great degree of economic
dominance. A large part of the capital assets of the parent
country are owned by the citizens of the home country.
3. Worldwide Operations :-
A multinational corporation carries on business in more
than one country. Multinational corporations such as coco
cola has branches in as many as seventy countries around
the world.
4. International Management:-
The management of multinational companies are
international in character. It operates on the basis of best
possible alternative available any where in the world. Its
local subsidiaries are managed generally by the nationals
of the host country. For example: The management of
Hindustan lever lies with Indians. The parent company
Unilever is in The United States Of America.
5. Mobility Of Resources :-
The operation of multinational company involves the
mobility of capital, technology, entrepreneurship and other
factors of production across the territories.
6. Integrated Activities:-
A multinational company is usually a complete
organisation comprising manufacturing, marketing,
research and development and other facilities.
7. Several Forms:-
A multinational company may operate in host countries n
several ways i.e.; branches, subsidiaries, franchise, joint
ventures. Turn key projects.
8. Centralised Control:-
These multinational companies have their branches
worldwide. They control all its branches through head
office which is situated in home country of those
companies.
9. Employment:-
It provides with employment opportunities to a large
number of unemployed individuals in the respective
countries of their operation.
In 2006, foreign affiliates of MNCs employed over 73
million people, compared of 25 million in 1990.
CLASSIFICATION OF MNCs :-
1. Service MNCs:-
A service MNCs is defined as a transnational company which
derives more than 50 percent of its revenues from services.
Services MNCs are found in areas such as banking, insurance,
finance, transport, tourism, etc.
2. Manufacturing MNCs:-
A manufacturing MNCs is one which derives at least 50
percent of its revenue from manufacturing activity. A large
number of MNCs has entered into the manufacturing
sector. Out of the top 200 MNCs, 118 firms are
manufacturing MNCs. They produce a variety of goods.
For e.g. parry and Cadbury fry produce chocolates, colgate
and Palmolive produce soaps and detergents, ponds
cosmetics goods, Olivetti Tele printing equipments,
Dunlop good year, ceat- tyres and tubes.
3. Trading MNCs:-
A trading MNCs is the one which derives at least 50
percent of its revenue from trading activity. These are the
oldest form of multinationals. Trading MNCs control about
60 percent of the worlds export trade. Tatas, Liptons,
Brooke bond, Hindujas etc. are the trading MNCs.
strategies is necessary.
countries. The liberal economic and trade policy in developing countries at the end of the
Investment of huge capital and introduction of modern technology is the host country is
the scarcity of capital in the host country. Similarly, modern technologies are introduced
resource mobilization and technology development for the economic prosperity of the
host country.
scale. It maintains international standard in its products and services. It lays emphasis
on quality. For mass and quality production, it mobilizes skilled and efficient manpower
3.Efficient management
The success or failure of an organization totally depends on its management system.
Multinational company gives priority to efficient and up to date management system. For
this, it hires skilled and technical employees and introduce modern system of
management. In other words, the main reason behind the success of multinational
The huge investment and mass production helps to minimize per unit cost of products
because the fixed cost remains constant at any level of output. Therefore, a multinational
company lays emphasize on mass production of goods and services. Such technique
helps minimize the per unit cost of production and can supply quality products in the
competitive market. The customers of the host country are benefited by quality products
in minimum cost.
and investigation help discover new knowledge and ideas. These innovations and
6.Employment opportunities
employment opportunities to the people of host countries both in the administrative and
technical jobs. People can get employment opportunity in production process, financial
involve in mass production and distribution activities throughout the country. As a result,
they earn more profits and pay income tax, Besides income tax, multinational companies
pay various taxes to the government like value added tax, export duty etc.
efficient management system using the latest technology and sell quantity products at
moderate price. As a result, they put pressure on the authorities oh host countries to
eliminate the trade and other administrative barriers. Free and open trade is beneficial
both for multinational companies and to the host country. Thus, multinational companies
host country. They introduce products in host countries which may substitute for import.
This helps minimize import from foreign countries and can save foreign currencies.
10.International cooperation
among various countries of the world. Today, international relation and cooperation is
The establishment of a multinational company is beneficial both to the host and guest
cooperation.
profit by supplying goods and services to the customers of the host country. Similarly,
multinational company produces goods and services at large scale by using modern
technology. As a result, the host country and its entrepreneurs suffer a lot.
Local industries cannot compete with multinational companies because the later produce
goods and services at a larger scale by using modern technology. Medium and small
scale cottage industries of the host country are either displaced or they surrender to the
industries and the economic and the economic environment of the host country.
2.Outflow of capital
Generally, in the initial stage, multinational companies bring in huge capital in the host
country. They invest capital for establishment of plants and to manage working capital.
But, as professional business concerns, their main objective is to earn maximum profit.
Therefore, in the long run, multinational companies earn more profit by implementing
their efficiency and network. They transmit huge profit to their parent country after the
payment of necessary taxes. As a result, more money will flow out from the country in
terms of dividend which decreases foreign exchange reserve of the country. It creates a
3.Economic exploitation
To earn maximum profit, a multinational company utilizes raw materials and labor force
employees of the parent country. But, it charges a high price for the finished products by
using its own brand name. Therefore, developed countries economically exploit the
4.Consumer exploitation
Multinational companies enjoy monopoly in the market. They capture the market by
using various techniques like developing network for promotion, product differentiation,
maintaining brand image and fame etc. They charge any price for the products and
5.Inequality to staff
A multinational company appoints staff both from the parent country and the host
country. It hires higher level authority from the parent country and their remuneration,
allowances and other facilities are also high. However, it appoints lower level employees
from the host country who are paid less remuneration and facilities. Besides, there is
also discrepancy in remuneration and facilities of two employees of the same level but
from two different countries. Therefore, a multinational company treats the local
allowances.
6.Inappropriate technology
Technology transfer to the host country is one of the parts of a multinational company.
over only outdated or inappropriate technology to the host country. They keep modern
7.Influence in politics
Multinational companies are financially strong. As a result, they influence policy makers
of developing countries in introducing rules and regulations in their favor. They hardly
care for the welfare and development of the host countries and their people.
8.Social inequality
Multinational companies never think about the needs and wants of the poor people.
Their aim is to attract the higher income group of society towards their luxury products.
The poor section of the society cannot buy their products. As a result, they create the
gap between the rich and the poor. Multinational companies also spoil the culture,
tradition, honesty, habits and feelings of the people of the host country.
These are the earliest forms of multinational companies. These multinational companies
spread in different parts of the world in search of raw materials. They purchased the best
raw materials from local markets in the cheapest price, processed the raw material
locally and delivered them in their home country for production of finished products. In
maximum raw materials found in many overseas countries. The present multinational
companies involves in raw material dealing are crude oil, gas and mining companies.
These companies purchase raw materials from the international market and deliver them
Market seekers
These are common types of present day multinational companies. They enter the foreign
market to produce and sell their products. The main motive of such multinational
selling activities in those countries. At present many multinational companies of the USA,
Japan and other developed countries have started investing in India and China by
Cost Minimizer
These multinational companies seek to invest in countries where the production cost is
low. The main motive of such companies is to minimize cost of produce and service.
They install plants in the countries where labor and energy cost is low. This helps to
meet the purchasing power of customers of host countries. For examples, many
Japanese companies like Sony, Toyota, National Panasonic, Honda, Suzuki etc. have
Thailand etc. This is helpful in minimizing cost of Japanese branded products because
Multinational corporations provide the developing countries around the world with the
necessary financial infrastructure to achieve economic and social development. But
though they bring about several benefits to such nations, they also come with ethical
conducts that happen to exploit the neediness of these countries. So, are
multinational corporations really good for both the country of origin and the country of
operation? Let us take a closer look at their pros and cons.
If the goodwill is established the bank can expand and build a strong
customer base. Quality service to a large number of customers is bound to
ensure success. This probably explains the tremendous growth of foreign
banks such as Citibank, Grind-lays and Standard Chartered in India.
For example, food and soft drink manufacturers keep their special
ingredients secret. Automobile companies may produce vital parts such as
engines in some other country and refuse to supply these parts if their
operations are seized.
As we have seen, MNCs can also shift profits to reduce their total tax
burden by showing larger profits in countries with lower tax rates citizens
and shareholders in the country of shareholders in the past.
(v) Go for 100 percent foreign equity through the automatic route in
Specified sectors.
Thus, MNCs have been placed at par with Indian Companies and would
not be subjected to any special restrictions under FERA.
(ii) They have raised very large part of their financial resources from within
the country.
(iii) They supply second hand plant and machinery declared obsolete in
their country.
(i v) They are mainly profit oriented and have short term focus on quick
profits. National interests and problems are generally ignored.
(v) They use expatriate management and personnel rather than competitive
Indian Management.
(vi) Though they collect most of the capital from within the country, they
have repatriated huge profits to their mother country.
(ix) Further, once financial liberalizations are in place and free movement is
allowed, MNCs can estabilize the economy.