Mohd Nirwan bin Mohd Hussain

DX145126DPCJ04 ULAB 2032

Activity 7 (Page 96 - 101)

Based on the report, answer the questions that follow.

1. What is the purpose of the report?

The purpose of the report is to explain the forces that drive McDonalds to achieve its goals of
capturing the fast food market share and customers and remaining strong in serving the needs
of its customers.

2. State the scope of the report.

a) Reviewing the vision and values of McDonalds.
b) Analyzing the environmental attributes which are conducive to McDonaldss growth.
c) Examining Porters Five Forces Business Model that McDonalds adopts as its business
strategy.

3. How does McDonalds Malaysia go about achieving its vision in Malaysia? Prove two example
to support your answer.
In order to achieve their vision, they emphasizes on offering the best quality of product and
service such as affordable prices, cleanliness, convenience, speed of delivery and service with a
smile.
Example:
McDonalds Malaysia still remain and go further more than thirty-one years.
This global food chain now has two hundred franchise outlets nationwide.

4. How has McDonalds Malaysia kept up with technological advancements in its offer of service?
They doing it by allowing customer to order and pay online.

5. What are the forces that McDonalds Malaysia has to constantly attend to if it hopes to remain
the number one fast food provider in Malaysia?
Porters Five Forces Business Model

6. Why is the bargaining power of customers force not considered a threat to McDonalds
Malaysia?
It is because, McDonalds loyal customers show low switching to other brands.
Mohd Nirwan bin Mohd Hussain
DX145126DPCJ04 ULAB 2032

Write in the brackets provided whether each of the statements given below is True (T) or False (F).

1. Customers normally eat out at McDonalds twenty times a month. (T)

2. Currently there are two hundred and twenty-one McDonalds outlets (F)
nationwide.

3. Since Malaysias economy is still growing, McDonalds plan to open another (T)
twenty new outlets this year.

4. The company is environment-friendly as it observes cleanliness. (F)

5. McDonalds strongest competitor is new entrant, Wendys. (F)

6. Supplier of raw materials is not a threat to McDonalds as there are many in (F)
the market.

Circle the correct option to answer each of the following items.

1. Porters Five Forces Business Model that McDonalds Malaysia adopts

A. Sets up the ways of attracting customers

B. Itemizes the techniques of preparing food
C. states the dos and donts of business venture
D. lays down the strategies of business operations

2. The following are McDonalds Malaysias main rival except

A. KFC
B. A&W
C. Burger King
D. Carls Junior

Complete the following statements by writing your answer in NOT MORE THAN FIVE (5) WORDS.

1. McDonalds outlets throughout Malaysia has undergone rigorous inspection by Muslim officials
to ensure the ritual cleanliness.

2. McDonalds has also initiated the use of technology in delivering food to customers by order and
pay online.
Mohd Nirwan bin Mohd Hussain
DX145126DPCJ04 ULAB 2032

Match the bold words in the following sentences with words that mean the same as in the report.
Refer to the part of the report indicated in brackets. Write the word from the report in the space
provided.

1. Perseverance, hard work and dedication are three qualities admire Attribute
in my best friend.
(Introduction)

2. This is the only form of accommodation that the two of us are able Affordable
to pay throughout our study stay.
(Vision and Values of McDonalds)

3. Many tourists are visiting Greece to take advantage of a fall in Depreciation

value of its currency.
(Economic environment)

4. Dato Lee Chong Wei went through intense training in preparation

Rigorous
for the London Olympic Games.
(Political environment)

5. Richard will stand in as replacement should Azhar fall ill on Substitute

competition day.
(Porters Five Forces Business Model)

6. Steve Jobs was the man who started the iPhone revolution.
Establish
(Porters Five Forces Business Model)
Mohd Nirwan bin Mohd Hussain
DX145126DPCJ04 ULAB 2032

Activity 8 (Page 102 - 109)

Based on the report, answer the questions that follow.

1. What is the purpose of the report?

The report is trying to highlight the factors affecting the cost of living in Malaysia and also
discuss the government initiatives in helping to ease the peoples burden in dealing with the
rising cost of living.

2. State the scope of the report.

The scope of this of report are:
a- Factors leading to the rise in cost of living
- The rise of global food price
- Changes in consumption patterns
- Poor financial management
b- Initiative taken by the government.

Circle the correct option to answer each of the following items.

1. Which of the following is not the main purpose of the COL NRKA initiatives?

A. Analyzing the effect of the rise of global food prices on Malaysia.

B. Providing immediate relief to Malaysians through quick measures
C. Addressing the issue of inflation and rising cost of living in Malaysia.
D. Formulating long term strategies to address the issue of increased cost of living.

2. The rise of global food prices is most influenced by

A. Fuel price
B. Cost of living
C. Climate change
D. Production level of produce

3. Which of the following are initiatives that can be gain by all Malaysians regardless of economic
backgrounds?

i. School fees waiver

ii. RM200 book vouchers
iii. RM500 financial assistance
iv. RM100 for school-going children

A. I and IV
B. I, II and IV
C. II, III, and IV
D. I, II, III and IV
Mohd Nirwan bin Mohd Hussain
DX145126DPCJ04 ULAB 2032

4. Which of the following advantages gained from the introduction of Kedai Rakyat 1Malaysia?

i. Daily household items are sold below market price

ii. Malaysians can reduce the amount spent on household items by 30 to 40 percent
iii. Malaysian can get involved in becoming entrepreneurs in supplying goods for KR1M.
iv. Similar household item brand sold at other supermarkets can be purchased at KR1M at
lower price.

A. I and II
B. I, II and III
C. I, II, and IV
D. I, III and IV

Complete the following statements by writing your answer in NOT MORE THAN FIVE (5) WORDS.

1. Many young Malaysians who enjoy extravagant lifestyle and live beyond their means found
themselves being unable to pay off their debts which lead them to bankruptcy

2. Lower and middle-income household are who benefitted most from the rakyat focused
initiatives taken by the government which is meant to help them.

Write in the brackets provided whether each of the statements given below is True (T) or False (F).

1. Malaysia is one of the countries most effected by the rising global food (T)
prices.

2. Bankruptcy among young Malaysians is caused by creadit card depts. (T)

3. Malaysians who earn RM 3000 and below received one-off RM 500 financial (T)
aid.

4. Education in public schools in Malaysia is not given free of charge. (F)

5. Goods stocked at KR1M stores are all supplied by rural and small medium (F)
enterprises.
Mohd Nirwan bin Mohd Hussain
DX145126DPCJ04 ULAB 2032

Match the bold words in the following sentences with words that mean the same as in the report.
Refer to the part of the report indicated in brackets. Write the word from the report in the space
provided.

1. The flood victims are advised to carry only necessary item during Essential
the evacuation process.
(Introduction)

2. The haze is more noticeable in Kuala Lumpur and the surrounding Evident
areas compared to other parts of the country.
(Introduction)

3. Children are likely to get viral infections as they have lower Affected
immunity systems.
(Poor financial management)

4. Dictionary are given out for free for all the school in Sabah by the Distributed
company as part of their corporate social responsibility
(Initiative taken by the government)

5. Farmers are worried about their crops and the quality of their Volatile
harvest because of unpredictable weather condition these days.
(Conclusion)