Professional Documents
Culture Documents
Attempt all questions. All questions are compulsory and each question carries 2 marks. No
negative marking is there.
2. If a customer visiting a departmental store cannot find his desired soap manufactured by
Hindustan Unilever Ltd (HUL) in the store, which of the following chain partner will he hold
responsible for the non-availability of the soap?
(a) The departmental store
(b) The logistics service provider
(c) Hindustan Unilever Ltd
(d) The suppliers of raw materials and components
(e) The distributor
4. Changes in technologies that emerged in 1990 onwards associated with Internet and
communication technologies has
(a) Been the cause of death of distance
(b) Overcome the problem of time zone difference
(c) Changed the way buyer and seller interact in the market place
(d) All the above
11. One definition of supply chain management is managing the flow of _________and
_________ from the suppliers supplier to the customers customer.
(a) raw materials, labour
(b) orders, inventory
(c) information, materials
(d) suppliers, customers
12. A goal of supply chain managers is to use technology and teamwork to build efficient and
effective processes that create _____for the end customer.
(a) value
(b) profit
(c) inventory
(d) processes
13. Which of the following statements is true regarding outsourcing?
(a) Higher level of outsourcing makes a firm more vulnerable to outside influences.
(b) Higher level of outsourcing enables a firm to outsource core activities to other competent
players.
(c) Higher level of outsourcing enables a firm to outsource non-core activities to other
competent players and also enables the firm to have better control on all outsourced
activities
(d) Higher level of outsourcing enables a firm to outsource non-core activities to other
competent players, However, it makes the firm more vulnerable to outside influences
15. One definition of supply chain management is the design and management of seamless
value-added _________ across organizational boundaries to meet the real needs of the
__________.
(a) products, producer
(b) processes, end customer
(c) information systems, supply chain
(d) services, supplier
16. All of the following are major problems cited in the text regarding supply chain management
in actual practice except ________.
(a) they do not effectively work together to reduce inventory levels and costs up and down
the chain
(b) excessive management focus on the external supply chain while minimal attention on
the internal chain
(c) companies are actually members of the supply chain, they manage as separate distinct
entities
(d) most company efforts at collaboration target only the first tier customers and suppliers
17. The terms 1st tier, 2nd tier, 3rd tier, in the context of a supply chain refers to the ________.
(a) levels of supplier certification
(b) sequence of suppliers or customers that are in the chain but distant from the base/focal
company
(c) value categories of procured commodities
(d) number of suppliers for a procured commodity
19. A major SC management cause of why inventories of a business could become excessive is
all of the following except ________.
(a) SC management viewed itself as an independent distinct entity removed from the other
chain members
(b) SC management failed to share information with other members of the chain
(c) SC management does not routinely challenge product forecast accuracy
(d) SC management actions resulted in a lack of speed in flow of product through the chain
20. All of the following are major problems cited in the text regarding supply chain management
in actual practice except ________.
(a) they do not effectively work together to reduce inventory levels and costs up and down
the chain
(b) excessive management focus on the external supply chain while minimal attention on
the internal chain
(c) companies are actually members of the supply chain, they manage as separate distinct
entities
(d) most company efforts at collaboration target only the first tier customers and suppliers
21. The terms 1st tier, 2nd tier, 3rd tier, in the context of a supply chain refers to the ________.
(a) levels of supplier certification
(b) sequence of suppliers or customers that are in the chain but distant from the base/focal
company
(c) value categories of procured commodities
(d) number of suppliers for a procured commodity
23. A major SC management cause of why inventories of a business could become excessive is
all of the following except ________.
(a) SC management viewed itself as an independent distinct entity removed from the other
chain members
(b) SC management failed to share information with other members of the chain
(c) SC management does not routinely challenge product forecast accuracy
(d) SC management actions resulted in a lack of speed in flow of product through the chain
32. Role of transportation is assuming greater importance due to all options below except
(a) In transit inventory is increasing at alarming rate adding up cost
(b) Investments in Transportation is on the rise
(c) In organised retail vendor base is being consolidated
(d) Transportation uses environmental resources
34. Logistics managers use the ___________ approach to coordinate inbound logistics,
materials management, and physical distribution in a cost efficient manner.
(a) total cost
(b) supply chain
(c) mass logistics
(d) inter functional
35. ____ and ____ are the two basic organizational structures associated with logistics.
(a) Centralized; hierarchical
(b) Fragmented; centralized
(c) Fragmented; unified
(d) Unified; hierarchical
36. Retailing on the web is likely to be beneficial for items which have
(a) High product variety
(b) High value-density
(c) High demand-uncertainty
(d) High product variety and high demand uncertainty
37. For products with high level of uncertainty in demand, the following strategy is suitable.
(a) Use of a faster mode of transportation
(b) Use of a slower mode of transportation
(c) use of a faster mode of transportation and higher amount of safety stock
(d) Keeping a higher amount of cycle stock
38. Which mode of transportation has the capacity to carry the maximum lot size?
(a) Air
(b) Road
(c) Rail
(d) Water
39. For products with a high volume and a stable demand, the following strategy is suitable.
(a) Use of a faster mode of transportation
(b) Use of slower mode of transportation and a higher amount of cycle stock
(c) Use of a slower mode of transportation
(d) Keeping a higher amount of safety stock
40. Following statements are true for inter modal transportation except
(a) It using more than one mode in seamless and integrated manner for transportation
(b) Decision to use multi modal transport is only based on cost of transportation
(c) Technically inter modal transportation can be arranged between any basic modes
(d) Containerisation is the key technology in making multi modal transportation efficient and
effective
43. From the economic systems point of view, the role of marketing intermediaries is to
transform:
(a) raw products into finished products.
(b) consumer needs into producer needs.
(c) consumer needs and wants into product desires.
(d) assortments of products made by producers into the assortments wanted by consumers.
46. With respect to a channel of distribution, the number of intermediary levels within
the channel indicates the ____________ of a channel.
(a) width
(b) depth
(c) length
(d) similarity
49. If independent producers, wholesalers, and retailers align together but still seek individually
to maximize profits, even at the expense of profits for the system as a whole, the group is
most likely aligned in a:
(a) conventional distribution channel.
(b) power-based distribution channel.
(c) horizontal distribution channel.
(d) vertical distribution channel.