S HAWN C AVANAH

206.282.2043 shawn.cavanah@gmail.com Seattle, WA

April 11, 2017

To Whom It May Concern:

I am a successful professional with over 18 years of extensive event management, communication

and product programming experience with a focus on the Cruise and Travel industry.

As a Cruise Director with both Holland America Line and Celebrity Cruises I was recognized as a key
member of numerous Management Teams. I was also chosen to be an integral senior member of
two new build vessels taking them from conception, onsite shipyard planning and then to
successful revenue service hosting over 2,500 passengers per week.

I have hosted and planned thousands of events seeing them from creative beginning to successful
execution. I believe marketing endeavors are most successful by providing a warm first impression,
having staff members who are properly trained and provide key branding messages effectively.
Throughout my career I have been recognized as a great mentor and through helpful guidance led
teams of over 80 achieve great success.

In the last year I have been Media Manager for both well known brands Sprint Wireless and LetGo!
amongst helping secure contracts for the upcoming busy Seattle cruise season.

I also have exceptional desktop publishing, presentation and team building skills and I believe I
would be a great asset for your organization.

Thank you for your time and consideration.

Sincerely,

Shawn M. Cavanah

Shawn Cavanah
Event / Marketing / Production Manager
Skills
Event & Staff Management
Experiential Activations &
Sales Promotions
Customer Relationship
Management
Contract Negotiations
Keynote Public Speaking
Desktop Publishing
Website Content Manager
Vendor Relations & Negotiations
Employee Training
& Development
Highlights
Cruise / Events Director for 9
years with Holland America Line
& Celebrity Cruises
Mentored and trained over 80
team members each contract
Campaign Manager for Sprint
and LetGo! multi-state Media
Campaigns
Manage registration staff at high
end events
Production Manager for
Fremont Oktoberfest ranked top
ten in the world
Manager for two new build
cruise ships from planning to
successful revenue service
Education
B.A., Political Science
University of Washington
Seattle, WA
206.282.2043
shawn.cavanah@gmail.com
linkedin.com/in/shawncavanah
Demonstrated talent orchestrating successful sales
strategies and marketing initiatives designed to increase
revenue. Strong background in Event Planning and
Revenue Generation
Effectively mentored 80+ staff to achieve major cruise line
customer experience goals
Refined relationship-building skills and experience
working collaboratively with vendors, managers and
customer-facing sales staff
PROFESSIONAL EXPERIENCE
Media Campaign Manager
All Points Media, 2017 Present
Directed Media Campaigns for both Sprint Wireless and LetGo! in
multiple states driving brand recognition
Business Development & Marketing Manager
Seattle Tour Guides, 2014 Present
Developed, directed and measured strategic annual/long term marketing
plans in order to meet/exceed revenue and sales commitments
Secured international contracts involving cruise ship traffic
improving yearly revenue by 22%
Field Sales Coordinator
T-Scan Corporation, 2008 - 2014
Traveled extensively providing effective on-site presentations to large
prospective clients driving company awareness and revenue goals
Hosted industry tradeshows, conferences, association meetings,
seminars and emceed keynote speeches
Cruise / Event Director
Holland America Line & Celebrity Cruises, 1998 - 2007
Quickly rose to the position of Cruise Director responsible for all aspects
of planning, mentoring multiple departments, overseeing revenue and
exceeding customer satisfaction ratings
Scheduled and staffed over 40 events per day to increase guest
experience ratings
Produced daily 6 page event programs for over 2500 guests
Recognized by Corporate as an innovator and planning fleet wide