nortal.

com

The anatomy of checkout (I)

Igor Gubaidulin, UX architect
User Advocate, User Experience
Architect, Full-stack Designer,
Certified Usability & UX Analyst,
Master of E-business
Management
Name

Phone number

Address

Order & Pay 125,40

Phone number

Address

Order & Pay 125,40

 djimo krepel veiksmas

Krepelis

Nuolaidos kodas

Kryminiai pardavimai ir silymai (angl. up & cross sell)

Prisijungimas / Registracija

prasta
Gavjo informacija

Pristatymo ar atsimimo informacija

struktra Dovanos parametrai

Moktojo informacija

Mokjimo bdo pasirinkimas

Naujienlaikio usakymas

Teisin informacija

Usakymo perira

Usakymo patvirtinimas
 djimo krepel veiksmas

Krepelis

Nuolaidos kodas

Kryminiai pardavimai ir silymai (angl. up & cross sell)

Prisijungimas / Registracija

prasta
Gavjo informacija

Pristatymo ar atsimimo informacija

struktra Dovanos parametrai

Moktojo informacija

Mokjimo bdo pasirinkimas

Naujienlaikio usakymas

Teisin informacija

Usakymo perira

Usakymo patvirtinimas
Struktra
 Nra didelio skirtumo kur sprendim
pasirinksite

Vieno ingsnio Vedlys Akordeonas

Dar kart apsvarstykite Suskirstykite form aikiai
kiekvieno lauko btinyb matomas grupes
15+ lauk yra stipriai per daug

Atsakykite sau klausim: Venkite nelinijini

Ar matosi vis usakymo trajektorij
informacija?

Vieno ingsnio
Jokiais atvejais nekeiskite Suteikite galimyb grti
ingsni skaii proceso ankstesn ingsn
eigoje veikti ingsniai veikia kaip nuorodos

Paskutinis ingsnis Padkite naudotojams

Usakymo apvalga suprasti kokiame ingsnyje
jie yra

Vedlys
veiktiems ingsniams Suteikti galimyb nesunkiai
pateikite apvalg grti ankstesnio
ingsnio redagavim

Naudokite prasmingas veikus ingsn, paslinkite

animacijas ingsni puslap iki kito ingsnio
suskleidimui ir iskleidimui viraus.

Akordeonas
 Atvaizduokite krepel viso Palengvinkite bendr
usakymo pateikimo vaizd, atsisakydami
procese navigacijos ar papildom
dizaino element

Narykls Back mygtukas sitikinkite, kad kalbama

turi bti pilnai funkcionalus vienu balsu

Suteikite galimyb grti Utikrinkite saugum ir

e. parduotuv, spart usikrovim
neprarandant duomen

Jokiais bdais neverskite Paalinkite visas nuorodas,

pirkjo kartoti jau inom kurios gali priversti pirkj
informacij ieiti i usakymo
pateikimo proceso
Gavjo
informacija
 Nepraykite daugiau informacijos nei jums
i tikrj reikia

Title Initials

First name Middle name Last name

 Pasirpinkite, kad laukai, skirti vesti vardui ir
pavardei, bt pakankamai ilgi

Name
Augustinas|
Name
Last name
gustinas|
Last name
Esant galimybei, vardui ir pavardei naudokite
vien lauk

Full name
Igor Gubaidulin
Jei vedimo laukai nepalaiko tam tikr
simboli, pranekite apie tai i anksto

Full name
Mrt Pder

Only Latin characters are supported

 Venkite griet vardo ir pavards validavimo
taisykli

Full name Full name Full name

Shaquille O'Neal Erik Adolf von Willebrand Radji

Punctuation such as hyphens, apostrophes, The names must start from capital letters Please enter your full name
etc. in names is not allowed
 Pritaikykite laukus autofill funkcionalumui
https://html.spec.whatwg.org/multipage/forms.html#autofill

Full name Full name

Igor G| Igor Gubaidulin
 Nereikalaukite pakartotino e. pato adreso
vedimo arba neleiskite kopijuoti e. pato
adreso

Copy
E-mail
igor.gubaidulin@gmail.com E-mail
igor.gubaidulin@gmail.com

Con!rm your email

 Venkite griet e. pato validavimo taisykli
Pato adresas gali bti sudarytas i lotynik raidi, skaii ir simboli !#$%'*+-/=?^_`{|}~

E-mail E-mail
i@igor.lt igor.gubaidulin+eshop@gmail.com

Your e-mail is too short Your e-mail can contain only alphabetic and
numeric symbols
 Pasirinkite tok lauko ilg, kuris atitikt
standartin telefono numerio ilg

Phone number Phone number

+37061197691 +37061197691
 Nereikalaukite vesti telefono tipo

Phone type Phone number Phone number

Mobile +370 611| +370 611|
 Paaikinkite, kodl yra reikalingas mobilaus
telefono numeris, arba nereikalaukite jo vesti

Phone number Phone number

+370 611| +370 611|

For delivery questions

only
 Nustatykite mobilaus telefono numerio
format

Phone number Phone number

611| +370 611|

For delivery questions For delivery questions

only only
 Lanksiau taikykite validavimo taisykles

Phone number Phone number

+370 (611) 97 691 +370 (611) 97 691

Please enter a valid

phone number, such as
+370 661 05555
Pristatymo ar
atsimimo
informacija
 Uuot rod pristatymo trukm, pateikite
pristatymo datas

Standard delivery Free of Charge Standard delivery Free of Charge

3-5 days Arives by Friday, December 5

Express delivery 3,99 Express delivery 3,99

1-3 days Arives by Wednesday, December 3
 Paymkite optimal bd pagal nutyljim

Standard delivery Free of Charge Standard delivery Free of Charge

Arives by Friday, December 5 Arives by Friday, December 5

Express delivery 3,99 Express delivery 3,99

Arives by Wednesday, December 3 Arives by Wednesday, December 3
 Pateikite atsimimo parduotuvje galimyb
kaip pristatymo bd

Store pickup Free of Charge

Standard delivery Free of Charge Today
3-5 days Standard delivery Free of Charge
Express delivery 3,99 Arives by Friday, December 5
1-3 days Express delivery 3,99
Arives by Wednesday, December 3
 Nenaudokite iokanio srao pristatymo
bdo pasirinkimui

Store pickup Free of Charge

Today

Standard delivery Free of Charge

Shipping Arives by Friday, December 5
Choose
Express delivery 3,99
Arives by Wednesday, December 3

More shipping options

 Upildykite alies lauk pagal turimus
duomenis

Country Country
Choose Lithuania
 Apsvarstykite galimyb sujungti al ir miest
vien lauk

City
Vil|

Country Vila Nova de Gaia, Portugal

Lithuania Vila Velha, Brazil
Villa Nicols Romero, Mexico
Villahermosa, Mexico
City
Villavicencio, Colombia
Choose
Villeurbanne, France
Vilnius, Lithuania
Naudojant miest iskleidiam sra, srao pradioje
pateikite didiuosius miestus bei atkartokite j
pavadinimus bendrame srae
 Miestui ir adresui upildyti naudokite atskirus
laukus

Address
Sporto|

Sporto 1-oji g., Bubos, Vilniaus r. sav. City

Sporto 2-oji g., Bubos, Vilniaus r. sav. Vilnius
Sporto g., Akmen, Akmens r. sav.
Sporto g., Alytus, Alytaus m. sav. Street
Sporto g., Betygala, Raseini r. sav. Sporto|
Sporto g., Didiosios Kabiks, Vilniaus r. sav.
Sporto g., Dusetos, Zaras r. sav. Sporto g.
Sporto g., Ferma, Panevio r. sav.
Sporto g., Garliava, Kauno r. sav.
Sporto g., Gruzdik, Raseini r. sav.
 Esant galimybei, naudokite laisvos adreso
formos vedim

City
Vilnius
City
Vilnius
Street
Sporto g.
Address
B. Radvilaits g. 1-15
House # Apartment #
1 1
 Vykdant pristatym tik Lietuvoje, nepraykite
vesti pato kodo

City
Vilnius
City
Vilnius
Address
B. Radvilaits g. 1-15
Address
B. Radvilaits g. 1-15
Post code
Teisin
informacija
 Apjunkite visus susipainimo ir patvirtinimo
punktus po vienu punktu

I certify all information is true and
correct to the best of my knowledge
I hereby acknowledge that I have
read, understand and agree to
Terms and Conditions
I certify all information is true and
correct to the best of my knowledge
AND I hereby acknowledge that I
have read, understand and agree to
Terms and Conditions

Order & Pay Order & Pay

 Sujunkite usakymo patvirtinimo ir sutikimo
su apsipirkimo taisyklmis veiksmus arba
visai paalinkite taisykles

By clicking on the button above,

I hereby acknowledge that I have you acknowledge that you have
read, understand and agree to read, understand and agree to
Terms and Conditions Terms and Conditions Place Your Order

Place Your Order Place Your Order

 Sutikimo su apsipirkimo taisyklmis tekst
talpinkite vir usakymo patvirtinimo
mygtuko

By clicking on the button above,

Place Your Order
you acknowledge that you have
read, understand and agree to
By clicking on the button above, Terms and Conditions
you acknowledge that you have
read, understand and agree to
Place Your Order
Terms and Conditions
 Suteikite galimyb perskaityti apsipirkimo
taisykles j neatsisiuniant

By clicking on the button above, By clicking on the button above,

you acknowledge that you have you acknowledge that you have
read, understand and agree to read, understand and agree to
Terms and Conditions pdf Terms and Conditions

Place Your Order Place Your Order

 Neverskite pirkjo palikti apsipirkimo, norint
perskaityti apsipirkimo taisykles

Atsidaro tame paiame lange Atsidaro modaliniame lange

By clicking on the button above, By clicking on the button above,

you acknowledge that you have you acknowledge that you have
read, understand and agree to read, understand and agree to
Terms and Conditions Terms and Conditions

Place Your Order Place Your Order

 Palengvinkite teisins informacijos pateikim
Terms & Conditions
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Terms & Conditions
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Paalinkite CAPTCHA
Naujienlaikio
prenumerata
Esant galimybei, paalinkite naujienlaikio
prenumeratos usakymo galimyb

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 Neverskite primygtinai usisakyti
naujienlaikio

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You can unsubscribe at any time. You can unsubscribe at any time.
 Nemanoma neturti
jokio naudotoj
patyrimo

Lou Carbone