Video Installation

Video installation is essentially a contemporary art however with a combination

of technology projecting through. Modern contemporary art will usually be
displayed in area such as museum or exhibition illustrating the subject or theme;
this is also a chance for audience to take an opportunity to reflect on the
contemporary society and matters that surrounds us. Using video installation to
present the subjects give a respond to the global environment which is culturally
diverse, this can appeal to audience as it can be seen as challenging than just
interesting to look at.

Video installation has been used over the years to present artists work in a more
creative way then just a simple screen. This was difficult in the past with little to
no access to projectors other helpful technology, because of this artist had to be
creative in the way they presented their work, this can be seen by the image
above which shows multiple videos being played at the same time next to each
other, separately each video would have little effect on the audience but
watched together the video would send a powerful message to the audience.
Artist Niam June Paik used this video installation idea.
Another ideas to present artists work was to use multiple screens to present
normal ideas, however this work was presented throughout a room and was
separated according to where the video was located, with a drawn map of a
country on the floor and walls. This idea brought mundane videos and remade
them into a creative video experience, which combined videos and real life.

Later on, when projectors were used to show case artists work they were able to
show their work on a bigger scale, with the projector able to enlarge videos and
be projected almost anywhere, artist were able to take advantage of the machine
and allowed them to show their work in more related ways to their work, for
example in the image above, it shows a freeway above people which is normally
how people would view them as they are built to stack on top of each other.
Modern Video Installations:

Back-Screen or Rear Projection

Similar to old projection methods back screen projection is a newer from of

displaying videos and images. This is done by projecting the video through the
back of a material. This form of projection is often used in modern exhibitions as
it allows fir enhanced contrast and image brightness and means that no shadows
from the presenter are on the screen.
An example of this is Aernout Miks Video installations that display his work
called Project in Vilnius. For this show, Aernout Mik
constructing an architectural environment in
the 1000 square metres of the Main CAC Hall. The
presentation consisted of four video works, presented on seven
different size back-screen projections. The huge architectural setting will
take the form of an asymmetric
room, on curved and bent walls.

Virtual Reality

Virtual reality has become increasingly popular in recent years due to the
accelerating development of virtual reality technology. A new generation of
artists have begun to produce virtual-reality artworks. Some artists and producer
displayed their work in galleries or online. These developments inspired some
museums to imagine new presentations beyond their walls and present their
work through virtual reality.
For example, Google collaborated with numerous museums to produce walk-
throughs that could be streamed through 3-D imagery and videos in the Dulwich
Picture Gallery in London, BOZAR in Brussels, the Museu de Arte Moderna in
Rio de Janeiro and the Robben Island Museum in Cape Town. Other museums
have produced virtual reality apps such as The Renwick Gallery, an institution of
the Smithsonian in Washington, recently released a virtual reality re-creation of
its exhibition Wonder.
 Screens

Video screens are the most modern and popular form of presentation with
video exhibitions. Most screens are thinner and more lightweight than in
previous years. This allows large screen to be hung from the ceiling, or fixed
to the walls. Not only are large screens use, but some artists or gallerys use
smaller screens to create a collage effect.
For example, in February 2016 an exhibition was presented that explored the
development video art over the years. This exhibition was entitled Moving
Art: Video Art At 50 in the CAFA Art Museum in Beijing, China, and the
Redtory Museum of Contemporary Art, in Guangzhou, China. This gallery
showed a collection of single-channel videos from across the globe,
representing historical and contemporary video artists.