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DOWNSHIFT
LONDONONTARIOBRTSURVEY
MAY3,2017
METHODOLOGY
ArandomsamplingofpublicopinionwastakenbyForumResearchInc.,commissionedbyDownShift,
amongstLondonVotersregardingtheimplementationplanoftheBusRapidTransitplan(BRT)also
knownasShiftinLondon.
712LondonerswerecontactedviaInteractiveVoiceResponseonMay2nd.Respondentswerescreened
toensuretheyvotedinthepreviousLondonmunicipalelectionandthattheyliveinLondonfulltime,all
yearround.
Theresultsofthisstudyhaveamarginoferrorof3.67%19timesoutof20.Subsampleresultswillbe
lessaccurate.Marginsoferrorforsubsample(suchasage,gender,location)resultsareavailableat
www.forumresearch.com/samplestim.asp.
Whereappropriate,datahasbeenstatisticallyweightedbyageandgender,andregardlessofwhether
respondentswerereachedbylandlineorcellphone,ensuresthattheoverallsamplereflectstheactual
populationofLondon,Ontario,accordingtothelatestCensusdata.
Thisresearchisnotnecessarilypredictiveoffutureoutcomes,butrather,capturesopinionatonepoint
intime.
Duetorounding,someresultsmaynotaddupto100.
SamplingRegion London,Ontario
FieldworkDates May2nd
180 BLOOR STREET WEST | SUITE 1400 | TORONTO ON M5S2V6 | T. 416.960.9600 F. 416.960.9602 | FORUMRESEARCH.COM
DataCollectionMethod TelephoneIVR
SampleSize 712
MoE +/3.67%
1
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FINDINGS
COUNCILCOMMUNICATION
LondoncitycouncilhasproposedaBusRapidTransitsystem,alsoknownastheBRTorShift,thatwould
seehighfrequencybusserviceintroducedtothemunicipality.DoyoufeelthattheCityhasdoneagood
jobofexplainingthisPlantoyou?[Allrespondents]
Overall
% Total
Sample 712
Yes 22
No 72
Don'tknow 7
Age/Gender
Region
ModeofTransit
2
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SUPPORT/OPPOSITIONFORTHEBRT
PriortoansweringQuestion2,respondentswereprovidedthefollowinginformation:
Londoncitycouncilhasapprovedabusrapidtransitsystemthatisprojectedtocostmorethan$700
milliondollars.Ifimplemented,itwillcreatededicatedbusonlylaneswithhighfrequencyservice,
restrictcarstoonelaneeachwayalongmajorstreets,eliminatemoststreetparkingdowntown,
reduceregularbusservice,andputabusonlytunnelunderRichmondSt.
DoyousupportoropposethisBRTproject?[Allrespondents]
Overall
% Total
Sample 712
Support 21
Oppose 67
Undecided 12
Age/Gender
Region
180 BLOOR STREET WEST | SUITE 1400 | TORONTO ON M5S2V6 | T. 416.960.9600 F. 416.960.9602 | FORUMRESEARCH.COM
ModeofTransit
3
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ADEQUATECONSULTATION
Inyouropinion,hascityhalladequatelyconsultedwithLondonresidentsontheBRTplan?[All
respondents]
Overall
% Total
Sample 712
Yes 14
No 74
Don'tknow 12
Age/Gender
Region
ModeofTransit
4
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TRAFFICCONGESTION
Whateffect,ifany,willreducingmajorstreetstoonelaneeachwayhaveontrafficcongestion
inthecity?[Allrespondents]
Overall
% Total
Sample 712
Increasetrafficcongestion 76
Decreasetrafficcongestion 12
Don'tknow 13
Age/Gender
Region
ModeofTransit
5
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PUBLICTRANSIT
HowwilltheeliminationofsomebusroutesonmajorroadseffectLondonersabilitytouse
publictransitinthecity?[Allrespondents]
Overall
% Total
Sample 712
Itwillmakeitmoredifficult 44
Itwillmakeiteasier 21
Don'tknow 35
Age/Gender
Region
ModeofTransit
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TUNNEL
AsapartoftheBRTplan,akilometerlongtunnelmustbeexcavatedunderRichmondStreet
fromVictoriaParktoSt.JosephsHospital.Onlybusesandemergencyvehicleswillbeallowedto
usethetunnel.Areyouinfavourofdiggingthetunnel?[Allrespondents]
Overall
% Total
Sample 712
Infavour 23
Notinfavour 68
Don'tknow 8
Age/Gender
Region
ModeofTransit
7
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IMPACTONDOWNTOWNBUSINESSES
Mostoftheavailableonstreetparkingdowntownwillbeeliminatedtomakewayforthenew
BRTlanes.Willthisreductioninstreetparkingmakeitmorelikelyorlesslikelyyoullcome
downtownforshopping,dining,andentertainmentinthefuture?[Allrespondents]
Overall
% Total
Sample 712
Lesslikelytocomedowntown 73
Morelikelytocomedowntown 14
Don'tknow 13
Age/Gender
Region
Lesslikelytocomedowntown 73 78 73 68 74 63
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Morelikelytocomedowntown 14 11 14 20 11 18
Don'tknow 13 11 13 12 15 19
ModeofTransit
8
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MONEYBETTERSPENT
Doyoufeelthe$700millioncouldbebetterspentonrailroadunderpasses,sewers,water
treatment,andotherinfrastructureneedsofLondon?[Allrespondents]
Overall
% Total
Sample 712
Yes 78
No 12
Don'tknow 10
Age/Gender
Region
Modeoftransit
9
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VOTINGINTHENEXTELECTION
IfthecitycouncillorinyourwardvotesinfavouroftheBRTplan,wouldthatmakeyoumore
likelyorlesslikelytovoteforthatcouncillorinthenextmunicipalelection?[Allrespondents]
Overall
% Total
Sample 712
Morelikely 12
Lesslikely 69
Don'tknow 19
Age/Gender
Region
ModeofTransit
10
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ADVICETOCOUNCIL
WhichofthefollowingoptionsmostcloselymatchesyouropinionontheBRTproject:[All
respondents]
Overall
% Total
Sample 712
TheBRTshouldbecompletelyscrapped 44
Thecityshouldspendalotmoretime
consultingwiththecommunitybeforeit 41
approvesanyplan
BRTshouldmoveforwardasis 9
Undecided 6
Age/Gender
Region
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North East South West Not
% Total
London London London London sure
Sample 712 189 149 155 195 24
TheBRTshouldbecompletelyscrapped 44 45 46 47 40 37
Thecityshouldspendalotmoretime
consultingwiththecommunitybeforeit 41 40 34 34 53 38
approvesanyplan
BRTshouldmoveforwardasis 9 10 12 11 4 10
Undecided 6 5 8 9 3 15
11
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ModeofTransit
Some
Private Public Don'ttravelto
% Total
vehicle transit
Bicycle Walking other
workorschool
way
Sample 712 477 92 15 17 13 98
TheBRTshouldbecompletelyscrapped 44 48 35 10 35 49 50
Thecityshouldspendalotmoretime
consultingwiththecommunitybeforeit 41 38 44 68 51 35 42
approvesanyplan
BRTshouldmoveforwardasis 9 8 15 14 10 16 2
Undecided 6 6 6 8 4 0 5
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