MAGNETMARKETING

CREATING
A POWERFUL
SALES PITCH

OCTOBER 2018
EMPLOYEE TRAINING
 MAGNETMARKETING

WHY?
Venture capitalists see a lot
of presentations
Everyone keeps asking them
for things (even outside of
investment pitches)
So stuff that persuades them
must be really persuasive

Spuce: http://growthrock.co/
 MAGNETMARKETING

1 RELEVA
NCE You need to make your presentation
relevant to your prospect. The
discussion of your product or service
must be adapted to each person;
modify it to include specific points that
are unique to that particular customer.
 MAGNETMARKETING

"IF YOU DON'T KNOW

WHAT YOU WANT TO
ACHIEVE IN YOUR
PRESENTATION YOUR
AUDIENCE NEVER WILL."

-- HARVEY DIAMOND
 MAGNETMARKETING

Attention span is the amount of concentrated time one can spend

on a task without becoming distracted. Most educators such as
psychologists agree that the ability to focus attention on a task is
crucial for the achievement of one's goals. - wikipedia.org

100
NAPS NOITNETTA FO EGATNECREP

75

50

25

0
1 2 3 4 5 6 7 8 9 10
SECONDS INTO THE PITCH
 MAGNETMARKETING

CONNEC 2

TION
You need to create a connection
between your product/service and the
prospect. Discuss the benefits, not the
features. Tell yoru customer what they
will get by using your product versus
your competitor.
 MAGNETMARKETING

THINK ABOUT
DITCHING THE
PITCH DECK AND
USING YOUR APP
AS THE BACKDROP
FOR YOUR
FUNDRAISING
MEETINGS. I AM
CONFIDENT YOULL
LIKE THE RESULTS.
-- FRED WILSON
 MAGNETMARKETING

SALES PITCH
IN SELLING TECHNIQUE, A SALES
PRESENTATION OR SALES PITCH IS A
LINE OF TALK THAT ATTEMPTS TO
PERSUADE SOMEONE OR SOMETHING,
WITH A PLANNED SALES
PRESENTATION STRATEGY OF A
PRODUCT OR SERVICE DESIGNED TO
INITIATE AND CLOSE A SALE OF THE
PRODUCT OR SERVICE.
WIKIPEDIA.ORG
 MAGNETMARKETING

3 THE
50
RESULTS
40

30

20

10

0
2017 2018 2019 2020 2021

Survey results based from the

2021 Survey regarding customer trust
 MAGNETMARKETING

IF YOU HAVE
QUESTIONS,
HOLLER!

MAGGIE@STARTUP.CO
 IV.

MEASURE OF
Profitability
15%

FULFILLMENT
Theres plenty of empirical data to support the
strategic direction Ariely talks of. Gallup, the
research firm, recently did a meta-analysis across
Productivity
199 studies covering 152 organizations, 44 17%
industries, and 26 countries. It showed that high
employee engagement brings an uplift of every
Quality
business performance number. Profitability up 57%

16%, Productivity up 18%, customer loyalty up

12% and quality up an incredible 60%. I wrote
about that a few years back, here, in the piece
called People are Not Cogs. Loyalty
11%

Source:http://nilofermerchant.com
 72%
THERE'S A HIGHER
RISK OF HEART
PROBLEMS AMONG
THOSE WHO DON'T
LIKE THEIR JOBS
 TRUE SUCCESS,
TRUE HAPPINESS
LIES IN FREEDOM
& FULFILLMENT.

DADA VASWANI
 MOON DESIGN STUDIO CO. PRESENTS

DO WHAT
YOU LOVE
THERE'S NO EXCUSE NOT TO DO
WHAT MAKES YOU HAPPY.

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PART OF
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