Name: ________________________________________________ Date: 18th April, 2017

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Quiz 4 Strategic Management

Chapter 6 Remaining Part
Multiple Choice Quiz

1 Strategies designed to determine the best way to compete in a business are

A) functional-level strategies
B) business-level strategies
C) corporate-level strategies
D) top management-level strategies

2 The product/market evolution matrix is used to

A) identify companies about to accelerate their growth
B) identify companies entering a new stage in their product life cycle
C) match business strategy with product development
D) identify the stage of product development with expected market growth

3 Organizational growth strategies include all of the following except

A) concentration
B) vertical integration
C) diversification
D) turnaround

4 Which of the following is not one of the forces in Porter's five competitive forces models?
A) rivalry
B) substitute products and services
C) bargaining power of customers
D) technology development

5 Positioning for cost-leadership or differentiation within a portion of the entire market is a

A) focus strategy
B) growth strategy
C) defensive strategy
D) mixed strategy

6 The process of acting on strategic plans and controlling them is known as

A) strategy formulation
B) strategy development
C) strategy integration
D) strategy implementation
 7 A resource or capability that is valuable, rare and difficult to imitate is called a
A) competitive edge
B) distinctive competence
C) competitive advantage
D) competitive force

8 A SWOT analysis is used to assess

A) environmental factors only
B) competitor and industry changes
C) organizational growth-readiness
D) environmental and organizational factors

9 Strategic management is a process which involves all of the following except

A) achieving long-term objectives
B) development of new products
C) specific strategy development
D) consideration of environmental elements

10 A significant edge over the competition is

A) differentiation
B) market leadership
C) market edge
D) competitive advantage

Question 2: Elaborate Strategic management process.