Planning a Book Trailer

1. Identify the audience for your book trailer. Who are you designing this for? If you
are a teacher or media specialist, describe a group of your learners below. If you do not
work in a K-12 setting, send me an email and we can decide who your audience will be.

Learner Analysis:
a. Age/Gender: 12-13 years old

b. Cultural Background: 45% African American-45% Caucasian-

5% Other

c. Educational Level: 7th Grade

d. Special Needs/Accommodations: 6-7 Students with IEPs

including read aloud, small group instruction,
and extended time.

e. Specific Entry Skills:

Background knowledge of the
geography standards surrounding Africa and Asia.
Basic 7th grade reading skills.
Low level listening skills
Knowledge of Deforestation
definition
Knowledge of nonfiction text
features

e. Motivation Kellers ARCS Model (How will you design your book trailer to get the
attention of your audience?)
Attention To gain the attention of the viewers I will employ a combination of Conflict and
Real World examples to discuss the effect of deforestation and other problems from our
standards effects on wildlife. I will do this by reminding the viewer of our prior knowledge on
environmental problems and then ask a series of questions about how it may affect others. Do
you think it could change our world forever? Could we again see extensions like those of the
dinosaurs? Is this all our fault? We will explore these ideas in the book....
Relevance Connecting to knowledge by explaining that our geographical disasters such
as deforestation and the water crisis do not only affect humans but all animals we share the
Earth with. Our actions can cause extinction. There is one man that has fought for the rights of
animals around the world. Could we use our understanding to help his cause? Maybe we
together could change the future of animal extinction.
Confidence Together we will explore the ideas of animal protection and discuss the
environmental factors that may have caused harm on these animals. We will grow in our
understanding of the effects we have on nature and possible outcomes of our increasing
awareness.
Satisfaction We will all create a plan of action after reading that we will present in your
own choice way. Connecting our prior geographical knowledge with the knowledge from this
book you will each create a project that you believe can convince people to help fight animal
extinction. The choice is yours, how can you make a difference?

2. Book Selection The book you select needs to be an outstanding selection for
readers in the age group you have selected. Use the lists below to help you select an
appropriate book (again if you are not in K-12 send me an email and we will select a
proper resource). The book you select should be age and content appropriate for the
audience you have identified above.
Newbery Medal Book Awards
Theodore Seuss Geisel Awards
Caldecott Medal Book Awards
DeBary Childrens Science Book Awards
Coretta Scott King Book Awards
Golden Kite Awards
Young Adult Book Awards

BOOK CHOICE- A Life in the Wild, George Shallers Struggle to Save the Last Great
Beasts by Pamela S. Turner.
http://www.indiebound.org/book/9780374345785

3. If you cannot access the book you selected through your school library media center,
check your local public library. If it is a new book, not in anyones collection, choose a
different one. You do not need to buy a book for this assignment.