Ent300 Fundamentals of Entrepreneurship (Walit Trading)

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UNIVERSITY TEKNOLOGY MARA

CAMPUS PASIR GUDANG, JOHOR
SESI JUN-OCT 2015
ENT300
FUNDAMENTALS OF ENTREPENUERSHIP
FACULTY OF BUSINESS MANAGEMENT (TRANSPORT)
PREPARED BY:
NOR AFIF JAZIMIN BIN NOR AHMAD 2013201742

SITI NURFATIN IZZATI BINTI OTHMAN 2013471206
NURRUL HAZIEQAH BINTI ROHMANAN 2013471928
IZZAH YASMIN BINTI HAIRUDIN 2013834916
ZALIKHA BINTI DZUL RAZIB 2013890964
PREPARED FOR:
SIR BASIR SULEIMAN

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TABLE OF CONTENT
TITLE PAGE
COVER LETTER
ACKNOWLEDGEMENT
EXECUTIVE SUMMARY
1. INTRODUCTION
1.0 INTRODUCTION
1.1 BUSINESS PURPOESES
1.2 COMPANY BACKGROUND
1.3 PARTNERS BACKGROUND
1.4 PARTNERSHIP AGREEMENT
2. ADMINISTRATION PLAN
2.0 INTRODUCTION
2.1 THE VISION, MISSION & OBJECTIVES
2.2 ORGANIZATIONAL CHART
2.3 LIST OF ADMINISTRATION PERSONNEL
2.4 SCHEDULE OF TASK & RESPONSIBILITIES
2.5 SCHEDULE OF RUMNERATION
2.6 BENEFIT OF THE PARTNERS
2.7 LIST OF OFFICE EQUIPEMNET
2.8 LIST OF FIXTURE AND FITTING
2.9ADMINISTRATION BUDGET TABLE
3. MARKETING PLAN
3.0 INTRODUCTION
3.1 OBJECTIVES
3.2 PRODUCT DESCRIPTION
3.3 TARGET MARKET
3.4 MARKET SIZE
3.5 COMPETITION
3.6 MARKET SHARE
3.7 SALE FORCAST
WALIT TRADING | Quality is Our Priority

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3.8 MARKETING STRATEGY

3.9 MARKETING BUDGET TABLE
3.10 MARKETING TOOLS
4. OPERATIONAL PLAN
4.0 INTRODUCTION
4.1 OPERATION OBJECTIVE
4.2 PROCCES PLANNING
4.3 BUSINESS AND OPERATION HOUR
4.4 LOCATION
4.5 OPERATION LAYOUT
4.6 PRODUCTION PLANNING
4.7 MATERIAL PLANNING
4.8 MACHINE AND EQUIPEMENT PLANNING
SCHEDULE
4.9 FIXTURE & FITTINGS
4.10 OVERHEADS REQUIREMENT
4.11 MANPOWER PLANNING
4.12 LICENCE, PERMITS & REGULATION
REQUIRED
4.13 OPERATIONAN BUDGET TABLE
4.14 PROJECT IMPLEMENTATION SHCEDULE
5. FINANCIAL PLAN
5.0 INTRODUCTION
5.1 CAPITAL CONTRIBUTION
5.2 FINANCIAL INPUT
5.3 PROJECT IMPLEMENTATION
5.4 DEPRECIATION SCHEDULE
5.5 PRO FORMA INCOME STATEMENT
5.6 PRO FORMA BALANCE SHEET
5.7 FINANCIAL RATION ANALYSIS
6. CONCLUSION
7. APPENDIXES

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COVER LETTER
Diploma in Business Management (Transport)
UiTM Campus Pasir Gudang,
Jalan Purnama, Bandar Seri Alam,
PasirGudang,
81750 Johor
Puan Suhana Binti Mohamed

Lecturer of Fundamental of Entrepreneurship (ENT 300)
Faculty of Business Management,
Uitm Campus Pasir Gudang,
Pasir Gudang,
81750 Johor 5SEPTEMBER 2015
Dear Sir,
SUBMISSION OF BUSINESS PROPOSAL
Referring to the matter above, WALIT TRADING would like to submit our business plan for your
analysis, evaluation and references. Walit Trading business partners and the site address are as
mentioned below:
2. Details of the partners are as follow:

1. NOR AFIF JAZIMIN BIN NOR AHMAD 2013201742
2. SITI NURFATIN IZZATI BINTI OTHMAN 2013471206
3. NURRUL HAZIEQAH BINTI ROHMANAN 2013471928
4. IZZAH YASMIN BINTI HAIRUDIN 2013834916
5. ZALIKHA BINTI DZUL RAZIB 2013890964
3. We hope that our business plan will satisfy your requirement for our subject Fundamental of
Entrepreneurship (ENT300). We also hope that our business plan will give huge benefits to who
are interested in doing the same business venture. Thank you.

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Your Faithfully,

(NOR AFIF JAZIMIN BIN NOR AHMAD)
GENERAL MANAGER, WALIT TRADING

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ACKNOWLEGMENT
Bissmillahirrahmanirrahim,
Alhamdulillah, firstly we would thanks to Allah S.W.T with His willing giving us the
opportunity to complete this Final Year Project group assignment for ENT 300. This final year
project report was prepared for core subject ENT 300, University Institution Technology Mara
Johor Branches Campus PasirGudang, basically for student in final year to complete the
diploma program. This report is based on the methods given by the university.
Firstly, we would like to express our deepest thanks to, PuanSuhanaBinti Mohamed, our
lecturer for our core subject ENT 300 and also assign, as our supervisor who had guided a lot of
task during this semesters session Jun - October 2015. We are deeply indebted to our lecturer,
PuanSuhanaBinti Mohamed, who always helps us improving and give knowledge to assist us in
finishing our assignment as well.
We also owe acknowledgment to our family for their support in no matter what we do.
Also thanks to all of our friends and everyone, that have been contributed by supporting our
works and help during the final year assignment progress till it fully completed.

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EXECUTIVE SUMMARY
Walit Trading is a new company that operated in Malaysia. It is the first company that
being managed by bumiputera. The name of this company is come out from the imagination by
the partnership members. It shows that how we positioning our products in customers mind until
they can remember our company, simple and easy to pronounce.
As for business, we are providing a special, delicious Walit nest drinking. As we go

through with the changes of the environment, people nowadays demanding on simple foods and
drinks. So, our surveying we conclude that we are going to provide the Malaysia with the simple
special drinking water that are well in high products quality.
This business is based on partnership where it consists of five (5) members who hold
important positions in the company such as General Manager, Administrative Manager,
Marketing Manager, Operational Manager and Financial Manager. The business capital is
amounted to RM 50,000 where the total contributions of each member are RM10,000.
Contribution each family members RM 6,000 and total up to 5 family members with RM30, 000.
Our target market is suitable to all income level and all level of ages. Walit Trading has
created healthy drinking which is our healthy producing product from Walit nest. Walit Trading
with tagline Quality is Our Priority is located at Bandar Penawar, Johor. Our business concept
is mobile on the go, means we will go around Kota Tinggi to promote our product.Members and
family as a support and we are hoping to make Walit Trading able to achieve outstanding
demand from customer.
Our business is expected to commence on 2016 and our vision is to be the healthiest
drinking company to create healthy community and to make our company a well-known,
establish and satisfied by our customer in order to expand our business to attract other drinking
food company to deal with us with a better price. This will be realized by the full cooperation and
efforts among the partners to promote company.

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We will expect that our business will become more developed in near future because
with the new innovation in our drinking product, the demand will increase not only during any
occasion but it might be a new daily drinking. This will give more advantages for us to make our
product more profitable and stable in the long term.

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1.0 INTRODUCTION
Walit Trading is established on the early of 2015 as to provide our provided towards
people especially people in Kota Tinggi which known due to the highly demand in
population around. We are offering product that are produce from Walit nest which will give
a lot of great benefit to those who really want to keep maintaining the health.
This business was founded and managed by five partners and determined to give a
great opportunity to public to taste our new product in order to conquer the market.
Therefore, we will be able to establish our business and trying to get opportunity to expand
our business.
1.1 PURPOSE OF BUSINESS PLAN
1. The Entrepreneur (Walit Tradings Manager)

To better understanding the purpose of the business and act as a guideline to
manage the business effectively and efficiently.
2. Suppliers
Help convince suppliers of the viability of our business venture thus benefiting
both the suppliers and our company in the long term business arrangement.
3. Company Staff
Help workers to understand the businesss goal and objectives, also give a
guideline to them regarding their job duties and responsibilities.
4. Customers
Persuade and influence our customers regarding the products being offered and
give assurance and confidence for them to have business with us. In addition, main
objectives development of Walit Trading mainly focusing on using Walit nest as a base

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in the making of drinking water to be famous Malaysian daily drinking and maintained
the productions and demands.
We want to introduce the product into public especially Bumiputra and maintain
the potential customer by making good relationships with suppliers, creditor and
customers. We also want to expand our business in order to generate high rate of profit
within 4 years and to ensure our production run more systematic and efficient to
increase sales.
The innovation of drinking water with different taste and flavor are very suitable
with Malaysian people who want to build up a healthy body without the mixture of
chemical sustained. In conclusion, people will more interest to buy and taste our
drinking water.
We also interested to compete with other Walit nest product brand in Malaysia
and make our Walit product become one of the popular product in Malaysia.. Our
business vision is to deliver the best experience and the highest quality Walit nest
drinking at an affordable price.

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1.1 COMPANY BACKGROUND
The full details of the company profile and background are as follows:
Nameof Company:
WALIT TRADING
Business Address:
No 28, JalanCengal 1, Taman DesaruUtama,
Bandar Penawar, Kota Tinggi, Johor
Telephone number:
011-3278216
Email:
walit_trading@yahoo.com
Form of business:
Partnership
Date of Commencement:
1ST June 2015
Date of Registration:
1st January 2015
Business Registration number:

JM 9516272083K
Name of Bank:
CIMB BANK
Bank Account Number:

03009516272083

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BUSINESS LOGO
COMPANYS NAME:
Walit Trading

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LOGO EXPLANATION
Round shape is the symbols of

our company who are allowing all
The Motto and goals of kind of our customer to taste our
company product which means that our
Quality is Our Priority product is affordable compare to
others.
The blue color is

represent the water
product which is producing
by Walit nest
Represent the nest of the Walit

Bird use as a base of producing
our product.

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1.3 PARTNERS BACKGROUND
GENERAL MANAGER
Name : Nor Afif Jazimin Bin Nor Ahmad

I/C Number : 910703-10-6565
Lot 6246 Jalan Bukit JatiBatu 1 Kg Jawa, 41000
Permanent Address :
Klang, Selangor
No. 1 Jalan Surian 11 Taman DesaruUtama, Bandar
Corresponding Address :
Penawar, 81900, Kota Tinggi, Johor
Email Address : Afif_jazimin@walittrading.com
Date Of Birth : 3 July 1991
Age : 25 years old
Material Status : Engaged
Academic Qualification : UiTM B.B.A (Hons) in Finance
Business Administration, Entrepreneur Talk and
Course Attended :
Culinary Art
Well-spoken and writing in Malay and English
Skills : Creative and innovative thinker
Risk taker
Experienced : 2 years as project manager at PETRONAS Gas Berhad
Present Occupation : General Manager at Walit Trading
Previous Business Experience : Manage a own caf at Bandar Sunway
ADMINISTRATION MANAGER

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Name : Nurrul Hazieqah Binti Rohmanan

I/C Number : 910120-01-5688
No. 18 Jalan Berlian, Bandar Mas, 81900 Kota Tinggi,
Permanent Address :
Johor
Email Address : Qaqa_to@walittrading.com
Date Of Birth : 20 January 1991
Age : 25 years old
Material Status : Single
Degree and diploma holder in Human Resource
Academic Qualification :
Management from UiTM Shah Alam
Course Attended : Human Resource by MARA and TEKUN
Good commands in Malay, English, both written and
Skills :
spoken
Minimum 3 years experience of working at Sime Darby
Experienced :
Properties Bhd.
Present Occupation : Administration Manager
Previous Business Experience : Human Resources Junior Manager
MARKETING MANAGER

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Name : Izzah Yasmin Binti Hairudin

I/C Number : 910516-10-5356
KM18, Jalan Kampung Serkam Pantai, 77300
Permanent Address :
Merlimau, Melaka
No. 20, Jalan Indah Permata, Bandar Penawar, 81900
Kota tinggi, Johor
Email Address : Min-yasmin@walittrading.com
Date Of Birth : 16 March 1991
Age : 25 years old
Academic Qualification : Bachelor in Marketing Hons.
Course Attended : Marketing Course by MITI
Skills : Multi language, good communication skills, IT Literate
Experienced : 3 months of marketing advisor
Present Occupation : Marketing manager of Walit Trading
Previous Business Experience : Have own drinking product which is Grape Best

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OPERATIONAL MANAGER
Name : Zalikha Binti Dzul Razib

I/C Number : 910708-14-5264
No 2B Blok 34 Pangsapuri TNB, Batu 10 JalanKapar,
Permanent Address :
42200 Selangor.
No. 119, JalanTg.Balau 5, Mutiara Desaru, 81900 Kota
tinggi, Johor
Email Address : zazalikha@walittrading.com
Date Of Birth : 8 July 1991
Age : 25 years old
Bachelor in Operational Management UiTM
Diploma Business Studies (Insurance) UiTM
Course of operation administrative by MARA
Course Attended :
Entrepreneurship Course by MITI
Highly expert in running the business
Skills :
Good in communication skill
Experienced : 3 years of business experience
Present Occupation : Operating Manager at Walit Trading
Seller of night market
Previous Business Experience :
Seller of drinking water at Subang
FINANCIAL MANAGER

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Name : Siti Nurfatin Izzati Binti Othman

I/C Number : 910327-10-6392
Lot 5609, JalanTebokHj Yusuf Sungai Merlimau, 45300,
Permanent Address :
Sungai Besar Selangor
No. 119, JalanTg.Balau 5, MutiaraDesaru, 81900 Kota
tinggi, Johor
Email Address : coaten@walittrading.com
Date Of Birth : 27 March 1991
Age : 25 years old
Degree and diploma holder in Finance from UiTM Shah
Alam
Course Attended : Financial training in Bank Negara Malaysia
Good in Bahasa Malaysia, English and good in
Skills :
computer
Experienced : 3 years experience in CIMB Bank
Present Occupation : Finance Manager
Finance executive
Previous Business Experience :
Join venture in food retail
1.4 PARTNERSHIP AGREEMENT
All of partners are agree to sign this partnership agreement on 28 December 2013 and
witnessed by two lawyers from Gopal A/L PuthuChandran and Tan Kuew Ling that has been
appointed for this purpose. The function of this partnership agreement is to avoid any fraudulent
and deception that might be happen during the operation of business and ensure business run
efficiently and effectively.

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Below are the partners of Walit Trading:
NAME I/C NUMBER

1 NOR AFIF JAZIMIN BIN NOR AHMAD 910703-10-6565
2 NURRUL HAZIEQAH BINTI ROHMANAN 910120-01-5688
3 SITI NURFATIN IZZATI BINTI OTHMAN 910327-10-6392
4 IZZAH YASMIN BINTI HAIRUDIN 910516-10-5356
5 ZALIKHA BINTI DZUL RAZIB 910708-14-5264
We all strength is one roof of Walit Trading will strive to bring our product to
customer and market naturally and internationally in the future. We all come with the mutual
agreement in relation to the sharing of information, openness, trust and decision making
involvement which lead to the successful of our company Walit Trading.
We are agreed to work together and strive till the end in gaining the target profit and
achieving our mission and vision. This agreement is a symbol of our continue partnership and
we will work with each other in good faith and having a close relationship with one another in
ensuring the successful of our company.
1. Companys Name
Five partners under Partnership Act Registered 1961 (Amendment 1974) establish
WALIT TRADING.
2. Business Form
Our business operation and administration will base on the Business Registration Act
1956 (revised 1978) and our business carry on the partnership.
3. Business Location (Headquarters)

No 28, JalanCengal 1, Taman DesaruUtama, Bandar Penawar, Kota Tinggi, Johor
4. The Business will start
Our business will start on 1st January 2015. This business will not dissolve if one of
partners is death but will be dissolving if all partners are agreed to dissolve it.
5. Partners Position:

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NAME POSITION
1 NOR AFIF JAZIMIN BIN NOR AHMAD GENERAL MANAGER
2 NURRUL HAZIEQAH BINTI ROHMANAN ADMINISTRATION MANAGER
3 SITI NURFATIN IZZATI BINTI OTHMAN FINANCIAL MANAGER
4 IZZAH YASMIN BINTI HAIRUDIN MARKETING MANAGER
5 ZALIKHA BINTI DZUL RAZIB OPERATIONAL MANAGER
6. Equity Contribution:
NAME RM
1 NOR AFIF JAZIMIN BIN NOR AHMAD 425
2 NURRUL HAZIEQAH BINTI ROHMANAN 322
3 SITI NURFATIN IZZATI BINTI OTHMAN 322
4 IZZAH YASMIN BINTI HAIRUDIN 322
5 ZALIKHA BINTI DZUL RAZIB 322
7. Profit and lost sharing is based on the capital contribution among the partners.
It is also agreed that all profit sharing will be based on the capital contribution of each
partners. If the company suffer from any loss of which the negligence caused by
anyone of the partners, that partner will be responsible for the loss.
8. Management of the Salary:
NAME RM
1 NOR AFIF JAZIMIN BIN NOR AHMAD 1,300
2 NURRUL HAZIEQAH BINTI ROHMANAN 1,000
3 SITI NURFATIN IZZATI BINTI OTHMAN 1,000
4 IZZAH YASMIN BINTI HAIRUDIN 1,000
5 ZALIKHA BINTI DZUL RAZIB 1,000
9. Dissolution of Partnership
This partnership will continue operate in the future even partners is dead, until all
agree to dissolve it.
10. Labor Right

Each partner is entitled to take 8 days leave per year.
11. All partners have to work hard, build up trust and honesty in their own self, all
information should be informed to other partners and all partners should keep
secret and policy of company.

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12. All partners should help each others in ensuring the successful of business
in the future.
13. This agreement will be authorized and legal starting from the moment this
agreement is signed by all members. The validation start 5 years of the date of
this agreement.
GENERAL MANAGER
----------------------------------------
Nor Afif Jazimin Bin Nor Ahmad

910703-10-6565
ADMINISTRATIVE MANAGER
----------------------------------------
Nurrul Hazieqah Binti Rohmanan

910120-01-5688
FINANCIAL MANAGER
----------------------------------------
Siti Nurfatin Izzati Binti Othman

910327-10-6392
MARKETING MANAGER
----------------------------------------
Izzah Yasmin Binti Hairudin

910516-10-5356

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OPERATIONAL MANAGER
----------------------------------------
Zalikha Binti Dzul Razib

910708-14-5264

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ADMINISTRATIVE
PLAN

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2.0 INTRODUCTION
Administration is the most things when open up the business. It is to ensure the
business runs smoothly and effectively. The performance, growth and survival of the business
depend on managerial skills and capabilities. The manager should have administration function
such as planning, controlling, organizing, and leading the company. The task of administration
manager including plan and set the objective or goal of the business and ensures the business
achieve the goal that have been set successfully.
The administration also has to arrange the organizational structure and do a working
schedule. The task of administration manager also is to set the employee salaries, protect the
employees welfare compensation and fringe benefits, recruiting, provide the office equipment
and furniture and fitting the office to ensure the employees comfortable working environment.
Lastly, administration manager have to calculate all budget regarding to the administration
department.
Besides, the administration also responsible to ensure the partnership and the
employees the acceptance salaries like stated in the agreement and take care about employees
welfare such as SOCSO, EPF, bonuses and leaves such as medical leaves, emergency leaves,
annual leaves and maternity leaves. Thus, in Walit Nest Trading, we see administration function
as a vital task was it compresses all the elements to make sure the effectiveness in term of
performing organization activities. Our company will focus in distribution and selling the healthy
product towards people nowadays. Walit Nest Trading is focusing in creating the demand of
people in Malaysia to let them know about the benefit of the product.

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2.1 THE VISION, MISSION & OBJECTIVES
2.1.1 VISION
To become another one of the native company that produce products that can fulfilled
the want of the customer thus become one of the greatest production in Malaysia.
To make sure our company a well-known, established and satisfied by our customers in
order to expand our Walit Nest Drinking Water business.
To be the most healthy daily drinks among Malaysian to reduce the healthy problems.
2.1.2 MISSION
Our mission is to ensure that our product will be selling in market world due to its benefit.
Efficient in term of handling the operation of administrative that occur to avoid waste,
especially when it involved with the financial resources, labor, equipment and capital that
we have invested.
We also will alert and aware regarding the feedback from the customers. We believed
that this is a medium where we can improve and upgrade the products by time to time.

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2.1.3 OBJECTIVES
Our objectives are to ensure the business running smoothly according to the
business plan through planning, organizing, leading and controlling from
Administration Department. From that, our business will run effectively and
efficiently because we have a schedule to do the task, duties and responsibilities.
Other than that, ensuring the partners is easy to understand the business
well. It is because when Administration Department has an organizational structure,
our partner to reporting the documents and whom they need to refer if has any
problem.
Lastly, is to make our business looking more attractive. It is because the

Administration Department has their own allocation to purchase anything but it must
relate with Administration Department which cannot over the expenses. If that
happen, it will lead loss to the business. By having Administration Department, it
can control and manage expenses.

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2.2 ORGANIZATIONAL CHART
NOR AFIF JAZIMIN BIN NOR

GENERAL
ADMINISTRATION MARKETING OPERATION FINANCIAL
NURRUL IZZAH ZALIKHA SITI NURFATIN

HAZIEQAH BINTI YASMIN BINTI
BINTI DZUL IZZATI BINTI
ROHMANAN The organization
HAIRUDIN RAZIBstructure OTHMAN canbe said as the
backbone of an organization management whereby it shows the hierarchy of responsibilities
of the organization itself. It is vital to know the hierarchy because it is show us who is
responsible I each of the production management that include marketing, administration,
finance and operation.
It also makes the activities of the organization are smooth and efficient since we
have determine which person will handle every scope of responsibilities and to whom shall
that particular employee should report for his or her progress of work.

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For Walit Trading, we choose functional organizationstructure. The main reason

why we decide to use this structure for our company because:
It can clearly showed the chain of command that make the flow of work become
easier since we know who in charge for a particular department.
It will allow the manager to focus on one department only. This can lead in
effective and efficient work when the manager will focus on one department only.
It helps management team directly tackle the problem that arises as we have a
representative for each department that will supervise the progress of the
department.

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2.3 LIST OF ADMINISTRATION PERSONNEL
POSITION NO OF PERSONNEL
General Manager 1
Administrative Manager 1
Marketing Manager 1
Operation Manager 1
Financial Manager 1
TOTAL 5

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2.4 SCHEDULE OF TASK & RESPONSIBILITIES
Position Task and Responsibilities
General Manager Responsible to assign task to run the business at

kiosk
Make a good relationship with suppliers, creditor
and customers.
Making decision and signing agreement.
Be a runner in case of out of stock
Worker of production.
Administrative Manager To maintain employees welfare.

To ensure all employees meet the standard of
ethics.
Maintaining a safe and secure work environment.
Communicate and interest with partners.
Operation Manager To ensure the production process is systematic

and efficient.
To ensure quality the production process is
compliance with the requirement.
Marketing Manager To identify potential market companies.

To create a futuristic and attractive marketing
promotions.
To attract customers by planning a good
marketing strategy.

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Financial Manager Providing, monitoring and interpreting financial

information.
To analyze, control and record the cash flow and
predict future trends of the business.
To manage the payment to suppliers and creditors.
To monitor the movement of inventory in and out.
Worker of production

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2.5 SCHEDULE OF RUMNERATION
Position No. MONTLY EPF SOCSO AMMOUNT

SALARY CONTRIBUTION (2.5%) (RM)
(RM) (13%)
General 1 1,300 169 32.5 1,501.50
Manager
Administrative 1 1,000 130 25 1,155

Manager
Marketing 1 1,000 130 25 1,155

Manager
Operation 1 1,000 130 25 1,155

Manager
Financial 1 1,000 130 25 1,155

Manager
TOTAL 5 5,300 689 132.50 6,121.50

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2.6 BENEFIT OF THE PARTNERS
2.6.1 MANDATORY BENEFIT

This benefit is very important to our business. It also compulsory gives to the
partner and every staff. This benefit was started in Employment Act 1955 (Act
265) and regulation.
Employment Provident Fund (EPF)

EPF is compulsory to be provided by the employer to every employee, as
stated in the Employment Act 1955.
13% from the employees salary will be deducted for contribution.
Social Security Organization (SOCSO)

This benefit is also given to the employees because SOCSCO is an
organization that gives protection to the employees from any
circumstances such as accident before working hour, during working hour
and after working hour.
If there is any incident happened to any staff, they may claim SOCSO
from the employer as stated in Employment Act 1955.
2.5% will be deducted from the employees salary for contribution.
Leaves
This benefit has stated I Employment Act 1955 where employees may
take leaves for any circumstances as implement by employer.
Our business is providing sick leaves, annual leaves, emergency leaves
and maternity leaves to our employee.
2.6.2 FRINGE

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In our business, we also provide fringe to the employees. It is to ensure our

employees welfare will be protected and get the benefit. These are some fringe
benefit that provided by our business such as sick leaves, annual leaves,
maternity leaves and emergency leaves.
Sick Leaves
Our business provided sick leaves for employment that have worked less
than 2 years for 14 days, 2 years until 5 years for 18 days and more than
5 years for 22 days.
Annual Leaves
We are providing annual leaves for employees that worked less than 2
years for 8 days, 2 years until 5 years for 12 days and more than 5 years
for 16 days.
Maternity Leaves
Our female employees also entitled to maternity leaves for a period of not
less than sixty consecutive days.
Emergency Leaves
For emergency leaves, we will give the permission to our employees to
take leave with the valid reason such as death, accident and so on.

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2.7LIST OF OFFICE EQUIPMENT
PRICE/ UNIT TOTAL

ITEM QUANTITY
(RM) COST(RM)
Telephone 1 100 100
Photocopy 1 2,000 1,900

Machine &Fax
TOTAL 2,000

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2.8 LIST OF FIXTURE AND FITTING
NO PRICE/ UNIT TOTAL

ITEM QUANTITY
. (RM) COST(RM)
1 Square table 5 unit 100 500
2 Chair 5 unit 10 50
3 Air conditioner 3 unit 700 2,100
4 First Aid Kit 1 unit 100 100
5 Dustbin 3 unit 10 30
6 Fire extinguisher 2 unit 120 240
TOTAL 3,020

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2.9 ADMINISTRATION BUDGET TABLE
Items One-Off Expenses Annual Expenses Monthly

(RM) (RM) Expenses (RM)
FIXED ASSET
Office Equipment 2,000
Fixture & Fitting 3,020
WORKING CAPITAL
Salary (5 Person) 63,600 5,300
EPF (13%) 8,268 689
SOCSO (2.5%) 1,590 132.50
OTHERS :
Halal certificate 100
Business Licenses 500
and permits
Utilities 530
750
Premises Rent
TOTAL 5,620 7,3458 7,401.50

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MARKETING
PLAN

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3.0 INTRODUCTIONS
Marketing can be defined as a satisfying needs and wants through an exchange

process. In addition, marketing also can be defined as the process of planning and executing
the conception, pricing, promotion and distribution of ideas, goods and services to create
exchange that satisfy individual and organization objectives.
One famous marketing expert called marketing as the creation and delivers of standards
of livings. Of course, marketing is one of the most important part in running up the business.
Without a suitable marketing plan, business may never achieve its goals and resources such as
money, energy and time can be wasted.
Marketing is the key part of business success and we must use marketing plan as a
basis for executing marketing strategy. A marketing plan sets out to clear objectives and lists the
actions that can helps us achieve our target. From the definition of marketing itself, it will not
guarantee sales, but well-researched and coherent marketing plan will give entrepreneurs a
much better chance of building long-term, profitable relationships in the business.
So the task of marketing departments of Walit Trading is to fulfill our customers needed,
try to solve problems effectively if it occurred in our services. At the same time we want to
achieve the targeted profits.

40
3.1 OBJECTIVES
Our marketing objectives are to introduce the Walit Trading and explain our
uniqueness of our product. As the company has start, people did not know about our
company, so we need to gain the respect and trust from customer by fulfilling their needs
and wants.
Besides, we also want to attract customers from all level people. Our target
market is those who are age among 10-60 years olds which is the teenagers, carrier
people and the lover of healthy drinks.
We also want encouraging people to drinks a healthy product that can helps
them in daily lives which the Walit product can gives a lot benefits to who drinks it. Most
of people especially Bumiputra did not know well about the Walit nest thus lacking of
knowledge about the benefits of using the product produce by Walit nest.
Others than that, marketing objectives of our company is to overcome other

competitors in this area by using a well organize business strategies.INext in future of
the business we want to expand more our business or even franchising our company.

41
3.2 PRODUCT DESCRIPTION
Our companys business is providing drinks services. We served finished drinking

produce from Walit nest with three different flavors for starting which are pure original taste,
grapes and oranges. The packaging of the product ; two types which are bottle and jar.
Our company has a value and a benefit of product to the customer is we want to keep
maintain the nutrition of the Walit nest the product produce. So, the ingredients used by the
company are free from chemical substances which we do not mix with the others and, thus
only combination of Walit nest after processing, water and some flavor.
The location of the company operation also plays the major part of the marketing
strategy. The shop is near to the residential area which customers can directly go and
purchases the product easily without having problem such as a long journey to get the
product.
In order to ensure our product is suitable to be at the market, we used the SWOT analysis to
identify the strengths, weaknesses, opportunity and threats.

42
STRENGTHS WEAKNESSES OPPORTUNITY THREATS
Halal Competitors Strategic place Uncertainly

We will ensure that We have many Our shop is located People feels
our business will have competitors that near of residential area uncertainly to try our
halal certificate since served same product which is easy to find product because the
other competitors that and search product are rarely
served the same known by people
product usually are especially Malay.
not halal.
Different taste Less choice of Fund Problems with

Our product is product We got the money from suppliers
difference with other We only offered on partner members and Sometimes we do
competitors because product instead of family that helps us in have a problem with
the product that we variety product that capital for setting up our suppliers that
sell can directly drinks offered by other our business late to deliver our
without other process. competitors. stock that will affect
our production
process.
Smart packaging
Our smart packaging
will help us during the
making process that
makes it more fast
and easy to drinks.

43
3.3 TARGET MARKET
As a new born in this industry, it is been to be difficult to us to identify specific area as

our distribution target for the purpose of distributing and marketing our Walit nest product to the
market. As the target market, that is essential part in marketing section since it is the target to
distribute our sales.
It is important for our company in order to make the proper marketing strategy and it will
becoming more easy to manage and run our business since we have to know the market and
customer demands and also to make sure our effort in marketing and distributing had been
successfully satisfies the customer. In ensuring our aim to gain profit in this market, our
business had to focus and the effort of marketing to identify the group of customer, peoples who
love advantages of Walit nest product and care of their health.
Thus, in order for us to distribute our product successfully in the market, there are
several strategies we have been identified to make sure that the marketing will run smoothly.
The strategies are known as market segmentation and mass marketing. Market segmentation
helps to clarify our business based on geographic and physiographic.
3.3.1 Mass Marketing
Our company applies for a mass marketing which we are not focusing only in
certain group as our target customer because our product is suitable for public which is
suitable for any level of age, lifestyles, genders and personalities. Our Walit nest product
is most likely to be as daily supplement.
For example, in our daily life, we always feel tired and want to apply daily health
lifestyle. So it is our specialty advantage to promote our product in a public promotion
and event especially beauty and health event. For the commencement of our Walit nest
product, we can join in an open events or small events which require a small cost.
3.3.2 Geographic Segmentation

44
Geographic is a part of our important segment to distribute the market of our

product. It will be easy and suitable for us to take place first in Kota Tinggi states. Kota
Tinggi is the best place because Kota Tinggi has a high demand places for tourist to visit
the Johor attractive places and Walit nest product is very limited to found in certain area.
This also as an opportunity for us as our product ready to be drink while

travelling, leisure time, working time or anywhere and anytime. As for the beginning, this
will easy to make our company to be recognized by other citizen in Johor whether local
people or tourist.
3.3.3 Psychographic Segmentation
The product that we sell to our customers was suitable with the lifestyle and
social class peoples that stay around Johor. Most of them were children, teenagers as
well as an adult that like something healthy and energize the body.
We also give an affordable price each of our products which is RM20.00 per
bottle for original flavor with added RM5.00 for flavor of grape and orange also we have
package in Jar with cost RM30.00 with a attractive packaging.

45
3.4 MARKET SIZE
Market size is the number of individuals in a current market that can be a potential buyer
that will buy the company product and services. Company need to know the market size before
open the business and promote the product and services that want to sell.
According to the Department of Statistic Malysia, the number of population I Kota Tinggi
in 20,000,000 approximately peoples. Our business estimated 15% from the number of total
population will come Bandar Penawar and we also predicted that people who come to buy our
product will be 1% from the number of people who come to Bandar Penawar.
Below are the calculations for our market size:

Population in Kota Tinggi
= 20,000,000 peoples
Number of peoples who comes to Bandar Penawar

= 15% x 20,000,000 peoples
= 3,000,000 peoples
Number of peoples who come to buy the walit nest drinks

= 1% x 3,000,000 peoples
= 30,000 peoples
So, the potential buyer for our product would be at least peoples per year and we predict
that the total buyer will be increase year by year.

46
3.5 COMPETITION
One of the most important things that a new entrepreneur needs to know is competitors.
Competitors are other entrepreneur that sells the same product and services or industry. Around
Johor, we find few competitors that sell product same with us.
We were analyzing the information about the competitors by doing observation and
survey from the internet. We find out that the strength and weaknesses about our competitors in
order to compete together with them.
3.5.1 Main competitors
Competitors Strength Weakness
Inner Shine Created with a unique and Contains ingredients from

precious blend of animal origin and hence is
ingredients derived from not suitable for vegetarians.
natural source
Improve firmness and

elasticity for youthful and
supple skin
Party BRANDS Very popular in Malaysia
Beauty and health benefits

47
Birds Nest 3+3 Enriched with 3 types of High cost for machinery
collagen extracted from and technology
deep sea fish scales
Process of purification and

disinfection in the high-
pressure vacuum chamber.
WALIT TRADING Fulfill customer need and New in the market

price
Provide special order such Have to compete with

as door gift for special many competitors
occasion
Reasonable price

48
3.6 MARKET SHARE
Market share refers to estimate market that is being owned by Walit Trading after
calculating all the market size and influence from competitors in the same market.
Market Size before WALIT NEST exists:
Competitors Market Share Annually (RM)

Inner Shine 945,119 40%
Party BRAND 652,582 35%
Bird Nest 3+3 360,045 25%
TOTAL 1957,746 100%
Market Share before Walit Trading
25%
40% Inner Shine
Party BRANDS'
Bird Nest3+3
35%

49
Market Share after Walit entered market
Competitors Market Share Annually (RM)

Inner Shine 945,119 35%
Party BRAND 652,582 30%
Bird Nest 3+3 360,045 20%
WALIT TRADING 292,537 15%
TOTAL 2,250,283 100%
Market Share after Walit Trading
15%
35% Inner Shine
Party BRAND
20%
Bird Nest 3+3
Walit Trading
30%

50
3.7 SALE FORECAST
Sales forecast is expected purchases from the identified target market. it is quota in
Ringgit or units for a period of year or a month. In forecasting sales, the entrepreneur should
consider as following:
Customers Awareness
Usually sales are not good in the first few months because customers are did not
know about existing product and lorry locations. It will take a few months to
promote the new product.
Seasonal factors
The example of seasonal factors included school holiday, public holiday, festival
season and mega sales. It will affect to sales forecast for every seasonal.

51
3.7.1 SALES & PRCHASING FORECAST BUDGET
MONTH Sales Purchases (RM)

January 7,050 4,936
February 8,040 4,936
March 6,300 4,936
April 7,500 4,936
May 8,007 4,936
Jun 9,068 4,936
July 7,580 4,936
August 8,420 4,936
September 9,642 4,936
October 8,117 4,936
November 9,642 4,936
December 7,960 4,936
Total Year 1 97,326 59,232
Total Year 2 107,059 65,155
Total Year 3 123,117 74,928
Increment Year 2 % 10% 10%
Increment Year 3 % 15% 15%

52
3.8 MARKETING STRATEGY
3.8.1 Product Strategies
One of the healthy products can be used by all age to prevent from disease.
Malaysia has the highest health problem of cancer and other chronic diseases. Our
product focuses on reducing the problem of those diseases. Besides it can help to
reduce the statistic of death in Malaysia cause of cancer.
Furthermore, this product may be penetrating in medical institution.
3.8.2 Price Strategies
For price strategies, we decided to use price penetration method for set up our
products price. We sell our product at price RM25 for all flavors which is affordable and
cheapest than others to our entire target market especially the teenagers.
3.8.3 Promotion Strategies
As a new business in market, we must aggressively promote our product to make

sure that everybody were informed and noticed about Walit Trading existence and also
against our competitors.
We use banner, brochure and flyers to give information to the customers about
our location and flavor that we offered to them. Besides, we also advertised our
promotional video in social network such as YouTube, Facebook, twitter and instagram.
In additional, we try to appreciate our customer by giving them discounting price

as a reward for buying our product largely as well as increase the number of sales.
Furthermore, we use the social network as our direct marketing to solve and
answer their uncertainly question in order to satisfy our customer wants and needs. We
also provide business card for any inquiries and special order for event.
3.8.4 Place Strategies

53
Walit Trading has strategic location because the location provides us almost full
of crowd people for every day. This is because the location is surrounded by resident
houses, company and also school. So, there will be many resident, workers and also
teenagers who come to the area every day.
Plus, our shop location is easy to find because we located near the residential
area. So, people are easy to come and eventually will attract customers. The location is
also near to the suppliers for our Walit nests production. Thus, this is our opportunity
that we have to grab in order achieve our goal.

54
3.9 MARKETING BUDGET TABLE
FIXED ASSET MONTHLY OTHERS

ITEMS EXPENSES EXPENSES EXPENSES
(RM) (RM) (RM)
Fixed Asset
Signboard 3,000
Working Capital
Salary 5,300
Promotion 400
Delivering 1,000
Others
Grand Opening 5,000
Brochures 250
Business Card 120
Banner 50
Flyers 300
TOTAL 3,000 6,700 5,720

55
3.10 MARKETING TOOLS
3.10.1 BANNER AND SIGNBOARD
Banner and signboard is one of the best methods to

promote our Walit nest. The reason that we choose the
banner and signboard:
1) Easy to be seen by our customer because of

the size and clear
2) The signboard will include companys logo,
name, address, phone number and companys
website
3) The signboard are placed at our place
4) Attractive design and color will attract our
customer to come and see our product
3.10.2 Business card

56
All managers in our company have their own

business card. The business card is to promote
our companys production. Besides we can
exchange it with our customers, relatives, friends and neighbors. The relatedness will help us
promote our business.
3.10.3 Brochure
3.10.4 Internet Ads
We plan to make the hosted website where we host our website in the free hosted
server. We expect that our website will promote our business and inform the visitor of our
website about our business and the product we provide to the website. This can ease our
customer to gain any information more effectively. This is because by through our website, the
customer are always updated with our latest promotion, offerings, packages, etc

57
OPERATIONAL
PLAN

58
4.0 INTRODUCTION
First of all, for any business that we went to start setting up, an operation objective is an
essential element that should be adds on it in order to ensure that the business will be better
managed and run smoothly. The successful of the business is depending on how the operations
in the business manage or face the problems in their efficient and effective way.
The smoothly and well condition of operation can lead the business to achieved the goal
easily without having or facing any difficulties that obstruct the success of the business.
Therefore, the objective of operation should be set up in order to serve as a guideline for
business to reach their goal.
The main objective for the Walit Trading is to give a best quality of our product, which it
contains a lot of nutrition, vitamin, free chemical instead it is really goods for health; beauty care
besides it is also suitable for all level age and gender.

59
This would make customer trusted and satisfied toward our brand because it is
comparable as what as they demand for, especially for those people that demands for their
additional extra health care. We also try to fulfill our customer requirements and needs and also
try to introduce to people about the uniqueness and benefit from the wallet nest where we
enriched the wallet nest and turn into variety of products4.1 OPERATION OBJECTIVE
Ensure that all the products that provided to our customer follow the requirements and
needs in order to make them satisfy and loyal towards our product brand.
Always keep monitors and make sure that all the operation activities will be run in
properly also effectively by the workers who are responsible of each task site of
department that are given to them for able the company achieve business goal.
Confirming that our product is rich of nutritious , trusted of the cleanness itself, healthy,
free from any chemical substance and the most important is, it is a halal product that all
people can purchase and try besides the products are always available to the customer.
Ensure that all operation process can perform each task effectively.
Always checking that the stocks are being managed properly.
Try to grow faster our company in order to be more competitive in the business.
To maximize the sustainable profit growth and minimize the lost.
Be more creative and innovative to variety more of new product in order to attract
customers.
Always aware and alert with new business opportunity that is based on our product.
To make sure our business performance are getting good and efficient in gradually and
besides will become a successful company.

60
4.2 PROCCES PLANNING
1. Make sure the material is enough to done the entire jobs

All materials such as Walit nest, water, flavor, sugarand other materials which are
needed in producing the product.
2. Make sure all the required Machine and equipment is completed.

Operation manager will make sure that all operation equipment is complete and in
the good condition such as heated boiling water, freezer and other.
3. Do all the management in the lorry.

Work has been set up on the contract and duty of each worker has been informed.
4. Make sure management is complete and perfect

Operation manager will ensure that all part of the operation is being process on the
right way and efficiently to the workers. So, the operation can be completely done.
Our company will make sure some survey towards customer in order to measure
their satisfaction and contribute to additional ideas for our product.
5. Collect the payment and income

After received order, customer will pay at counter.
SYMBOLS USED IN THE PROCESS CHART

61
SYMBOL ACTIVITY DESCRIPTION
Operation Activity that modify ,transform or give added

Value to the input.
Transportation Movement of materials or goods from one place

To another.
Inspection Activity that measure the standard or quality.
Delay Process is delayed because in process materials

are waiting for next activity.
Storage Finished product or goods are stored in the

Storage area or warehouse.

62
Activity Flow Chart for the Production of Walit Nest
Transfer the wallet nest from the store to the production

area
Check the quality of the walit nest and segregate the bad or
damaged nest
Clean the nest in manually
Boiled the nest for 2 hour until it soft
Boiled the water and add rock sugar that already washes
through
Put the nest and into the mixture and boiled back about 30
to 40 minutes

63
After that add some flavor and nata de coco while the
mixture is warm
Finally its done and packs in bottle according to the

demand of the customer
The other rest of the stock will be stored in storage

compartment
All the sale data is recorded

64
4.3 BUSINESS AND OPERATION HOUR
Walit nest trading operates 6 days per week even though we did not operates a whole 7
days in 1 week but we practice a shift hour for our worker to make sure that each different work
station that they are on it will be managed smoothly and increase employee efficiency. This is
due to the target demand comes; our company will fulfill their request in order to guaranteed
satisfaction of our customer.
Walit nest trading will be close just driving the public holiday such as Labor Day and
festival celebration only. Other than that, will not be closed and operate as usual. This is can
lead the company into getting the higher profit besides actually with this way we can increase
the production and also fulfill customer needs and wants.
The operation hour Walit nest:-
Day Time
Monday Friday 10:00 am - 6:00 pm
Saturday 9:00 am - 2:00 pm
Sunday and public holiday Off day

65
4.4 LOCATION
Address: No 28, JalanCengal 1, Taman DesaruUtama, Bandar Penawar, Kota Tinggi, Johor
Map:
Reason:
Walit Trading has strategic location because the mall provides us almost full of crowd for
the year. This is because the mall is surrounded by resident houses, company and also school.
So, there will be many resident, workers and also teenagers who come to the mall for every day.
Plus, our shop location is easy to find because we are located at the center of the crowd
shop. So, people are easy to come and eventually will attract customers. The location is also
near to the suppliers for our Walit Tradings production. Thus, that is our opportunity that we
have to grab in order achieve our goal.

66
4.5 OPERATION LAYOUT
FREEZER
OFFICE OFFICE OFFICE

STORE
PACKAGING
CLEANING AREA
AREA
Cupboard
HALL ENTRY
TABLE
STOVE
TOILETTOILET OFFICE TOILET

TOILET OFFICE
STOVE
STORE
Fax Machine & Photocopy
Door

67
Sink 4.6 PRODUCTION PLANNING
It is important to make sure that our business is able to produce output that is enough to
fulfill the expected market demand or sales. This can be achieved by having a good
production planning.
In production planning, the business will determine how much output to produce for a
certain period of time such as in a day, a week or a month.
Types of product Price per unit

Plastic bottle
Original RM20.00
Flavor Grape, Orange RM25.00
Jar RM30.00
No of output / unit:
Daily Weekly Monthly

(unit) (unit) (unit)
Plastic bottle
Original 33 198 858
Flavor Grape, Orange 33 198 858
Total RM1,485.00 RM8,910.00 RM38,610.00
Jar Bottle 33 198 858
Total RM990.00 RM5,940.00 RM25,740.00
Sum of Total RM2,475.00 RM14,850.00 RM64,350.00

68
4.7 MATERIAL PLANNING
Material planning is done to determine the type and amount of raw materials need for
the production.
4.7.1 Bills of materials
To produce a unit of 1 bottle of Walit nest, the bills of materials is as follows:
Product Description Specification Quantity

no
1 Walit nest 200ml 1
2 Rock sugar 5 table spoon 1
3 Orange flavor 100ml 1
4 Grape flavor 100ml 1
5 Nate de coco 10 cube 1
6 Jar bottle 250ml 1
7 Plastic bottle 500ml 1

69
4.7.2 Materials Requirement Schedule
MATERIAL QUANTITY SAFETY TOTAL PRICE TOTAL

STOCK MATERIAL UNIT (RM) PRICE
REQUIREMENT (RM)
Rock 40kg 5kg 45 8 360
sugar
Walit nest 4kg 1kg 5 2,000 10,000
Orange 20L 5L 25 25 625
flavor
Grape 20L 5L 25 25 625
flavor
Nata de 5kg 2kg 7kg 15 105
coco
Total RM 11,715
4.7.3 Safety stock Schedule
MATERIAL SAFETY STOCK PRICE UNIT TOTAL PRICE

(RM) (RM)
Rock sugar 5kg 8 40
Walit nest 1kg 2,000 2,000

Orange flavor 5L 25 125
Grape flavor 5L 25 125
Nata de coco 2kg 15 30
Total 2,280

70
4.8 EQUIPMENT AND APPARATUS PLANNING SCHEDULE
The material management is important in our packaging process as its need to be clean
and sterile at any time. The entrepreneur should plan and control the quality of packaging
effectively and efficiently.
Details Item Price/unit No Total cost Supplier

(RM) requirement
Plastic RM0.23 858 RM197.34 Polyclass
bottle Equities
SdnBhd
Jar bottle RM0.50 858 RM429.00 Quality Pack

SdnBhd
Bottle cap RM0.10 858 RM85.80 Bottle

CapSdn. Bhd.
Packaging Pelekat Seri

sticker: MurniSdn.
Bhd.
i. Plastic RM0.15 858 RM257.40
ii. Jar RM0.15 858 RM257.40
Total RM1,226.94

71
Other expenses:
No. Items Quantity Price/unit Total

(RM) (RM)
1 Gloves 4 2 8
2 First aid kit 1 100 100
3 Fire extinguisher 2 120 240
4 Dustbin 2 10 20
5 Scissors 3 1 3
6 Sweeper 1 8 8
7 Shovel 1 8 8
8 Plastic bags 5 2 10
9 Ladle 3 3 9
10 Containers 4 5 20
Total RM426.00

72
4.9 FIXTURE & FITTINGS
NO. ITEM QUANTITY PRICE/UNIT TOTAL COST

(RM) (RM)
1 Rack 2 120 240
2 Stainless steel tables & chair 2 100 200
3 Freezer 1 4,000 4,000
4 Gas 2 27 54
5 Stove 2 150 300

6 Pots 2 100 200
TOTAL RM4,994.00

73
4.10 OVERHEADS REQUIREMENT
NO. OVERHEAD ESTIMATE COST PER MONTH (RM)
1. Water 200
2. Electricity 150
3. Telephone 100
4. Internet Bill 80
TOTAL RM530.00

74
4.12 LICENCE, PERMITS & REGULATION REQUIRED
PROCESS TO GET HALAL CERTIFICATION
Register on line and create ID and password.

Confirm account 24 hours per day.
Delivery of support document within 5 working days after submitting our online
application.
After documents are received, application status reflects waiting document completion.
Checking if supporting documents are complete, application will be processed within
working days menus/premise. A letter of service fee charged will be issued. Is support
document are not complete, applicant must submit a correction or provide feedback
within 5 working days.
Processing fee must paid within 14 working days.
The receipt will be issued 1 day after payment is received.
The application status will reflect audit processing. Audit will conducted within day after
payment.
Approval process will be subject to meeting dates of Certification Panel Meeting.
If approved, the certificate will be issued within 5 working days. In case of no approval
the applicant will be noticed via formal mail.
Copied by http://www.halal.gov.my/v3/index.php/en/halal-certification-process-work-flv/

75
GENERAL REQUIREMENTS FOR HALAL CERTIFICATION
Every producer/manufacture / food premise / slaughter house must produce only halal
product.
Every company that applies for the Halal Confirmation Certificates must ensure that the
source of indigents is halal and they must choose suppliers or sub-contractors that only
supply halal goods Halal Confirmation Certificates
All companies that is listed under Multinational and Small & Medium Industry (SME)
category is required to establish an Internal Halal Audit Committee and appoint and
Islamic Affairs Executive (Islamic Studies) to oversee and ensure compliance of Halal
certification procedures.
Required to have a minimum of two permanent Muslim workers of Malaysian nationality
in the kitchen / handling / food processing section.
Products must be clean and do not contain non halal indigents as per Islamic law, during
preparation, handling, processing, packaging or transfer.
Equipment and appliances used on the premise must be clean and free of contamination
by impurities based on Islamic law and not detrimental to health.
Transportation used must be specifically for halal product delivery only. The cleanliness
of equipment, transportation, manufacturing area and environment must be utmost
importance and the company must incorporate good manufacturing practices.
Religious worship paraphernalia are not allowed on the premise / food processing area.
Employees must adopt a good work ethics and good hygiene practice such as the
following:
All the employees must receive certain specified injection at any health centers
recognized by the government, before and after being taken into employment.
All employees must maintain good health and cleanliness, especially those who work
as production operators.
Employees who are sick or injured or suffering open wounds that could jeopardize
production quality must not be allowed to work until they have recovered.
Direct contact between employees hands and raw materials or unfinished products
must be avoided.
Smoking, eating, drinking or storing of foods, drinks, cigarettes or medicines must be
done is specially designated and not allowed in the production area or any other area
so as not to jeopardize quality of production.

76
All personnel entering the production area must wear proper factory attire or clean
decent clothing (if there is no designated factory attire) according to the health and
cleanliness procedures. This applies to permanent and part time staff, management
and gloves and proper shoes.
o Employee must wash their hands thoroughly with appropriate hand sanitizers
:
Before starting any food handling activity.
After using the washroom
After handling raw material or contaminated material etc.
o Employees are not allowed to wear jewelry, watches etc. at the food
processing area to avoid possible contamination during the food handling
process.
o Employees must always be present at their designated duty areas, for
example the halal quality checkpoint and halal raw material purchases point.
o Employees must be responsible and committed to abiding by the underlined
halal policy.
Copied from http://www.halal.gov.my/v3/index.php/en/about-halal-

certification/general-

77
4.13 OPERATIONAN BUDGET TABLE
ITEM FIXED ASSET MONTHLY OTHER

(RM)
EXPENSES EXPENSES
(RM) (RM)
FIXED ASSETS
4,994
Fitting and Fixtures
WORKING CAPITAL 5,300

11,715
Salary, EPF, SOCSO
1,000
Purchasing of raw materials 1,266.94
Carriage Inwards & Duties
Equipment & Apparatus 426
2,280
300
OTHERS
Other Expenses
Safety Stock
Packaging
TOTAL 5,594 19,281.94 3,006

78
4.14 PROJECT IMPLEMENTATION SHCEDULE
Activities Deadlines Durations
Incorporation of business Oct-Dec (2014) 3 months
Application for permits and license Oct-Dec (2014) 4 months
Searching for business premise Jun-July (2014) 2 months
Renovation of premise Nov-Dec (2014) 1 month
Procurement of machines and raw Nov-Dec (2014) 2 months

material
Commencement of business 1 January 2015 Continuously

79
FINANCIAL
PLAN

80
5.1 INTRODUCTION
A financial plan incorporates all financial data derived from operating budgets. It
comes from marketing, operation and production budgets. Financial information from
the operating budgets and then translated or transformed into a financial budget.
Based on the financial data, projection are prepare via the following pro forma
statements:
Cash flow
Income statement
Balance sheet
OBJECTIVE
To determine the size of investment

To ensure that the initial capital is sufficient
To identify and purpose the relevant sources of finance
To be used as a guideline for project implementation
To analyses the viability of the project before actual investment is
committed

81
5.1 CAPITAL CONTRIBUTION
PARTNER MEMBERS OWNS FAMILY MEMBERS TOTAL

(RM) (RM) (RM)
General Manager
10,000 3,000 13,000
Administration Manager
10,000 3,000 13,000
Marketing Manager
10,000 3,000 13,000
Operational Manager
10,000 3,000 13,000
Financial Manager
10,000 3,000 13,000
TOTAL 50,000 15,000 65,000
This business is based on partnership where it consists of five (5) members who hold
important positions in the company such as General Manager, Administrative Manager,
Marketing Manager, Operational Manager and Financial Manager. The business capital is
amounted to RM 50,000 where the total contributions of each member are RM10,000.
Contribution each family members RM 6,000 and total up to 5 family members with RM30, 000.

82
5.2 FINANCIAL INPUT
ADMINISTRATION BUDGET
Particulars F.Assets Monthly Others Total
Fixed Assets*
Land & Building - -
OFFICE EQUIPMENT 2,000 2,000
FIXTURE & FITTING 3,020 3,020
-
- -
Working Capital
SALARY 5,300 5,300
RENTAL 750 750
UTILITIES 530 530
- -
- -
- -
- -
Other Requirements
Deposit 2,000 2,000
Registration &Licences 100 100
Insurance & Road Tax 300 300
Other Expenses - -
Total 5,020 6,580 2,400 14,000
* useful life of fixed assets years

Land & Building nil
OFFICE EQUIPMENT 5
FIXTURE & FITTING 5
0 5
5
SIGNBOARD 5
5
FITTING AND FIXTURE 5
0 5
0 5
5
Depreciation method 1
1=straight line, 2=reducing balance

83
MARKETING BUDGET
Fixed Assets*
SIGNBOARD 3,000 3,000
-
Working Capital
BUSINESS CARD 50 50
FLYERS 300 300
SALARY 5,300 5,300
BROCHURES 250 250
-
Other Requirements
Deposit - -
Registration &Licences -
Insurance & Road Tax - -
Other Expenses - -
Total 3,000 5,900 - 8,900
Sales & Purchases Budgets

Sales Purchases
Month
(RM) (RM)
1 7,050 4,936
2 8,040 4,936
3 6,300 4,936
4 7,500 4,936
5 8,007 4,936
6 9,068 4,936
7 7,580 4,936
8 8,420 4,936
9 9,642 4,936
10 8,117 4,936
11 9,642 4,936
12 7,960 4,936
Total Year 1 97,326 59,232
Total Year 2 107,059 65,155
Total Year 3 123,117 74,928
Increment Year 2
(%) 10% 10%
Increment Year
3(%) 15% 15%

84
Sales Collections (%)

Current month 100%
1 month after sales 0%
2 months after sales 0%
Total 100%
Payments to Suppliers
(%)
Current month 100%
1 month after purchase 0%
2 months after purchase 0%
Total 100%
OPERATIONS BUDGET
Fixed Assets*
FITTING AND FIXTURE 4,994 4,994
Working Capital
Purchase of Materials 11,715 11,715
Carriage Inwards & Duties 1,000 1,000
Salaries, EPF & SOCSO 5,300 5,300
EQUIPMENT &
APPARATUS 1,267 1,267
-
- -
Other Requirements
Deposit - -
Registration &Licences - -
Insurance & Road Tax - -
Other Expenses - -
Total 4,994 19,282 - 24,276
Year 1 Year 2
Value of Stocks
27,36 27,36
Raw materials 0 0
97,32 107,05
Finished goods 6 9
Tax Rate (Private Ltd Co.) 0% 0%

Increase in Working capital 5% 5%

85
5.3 PROJECT IMPLEMENTATION
PROJECT IMPLEMENTATION COST & SOURCES OF FINANCE

Project Implementation Cost Suggested Sources of Financing
Requirements Cost Loan Hire-Purchase Own Contribution

Existing
Fixed Assets Cash Assets
Land & Building - - - - -

OFFICE 2,00
EQUIPMENT 2,000 - 0 -
FIXTURE & 3,02
FITTING 3,020 - - 0 -
- - - - -
- - - - -
3,00
SIGNBOARD 3,000 - - 0 -
- - - - -
FITTING AND 4,99
FIXTURE 4,994 - - 4 -
- - - - -
- - - - -
- - - - -
Working Capital 24,98
months 1 24,983 (0) - 3
2,40
Other Expenses 2,400 - - 0
4,04
Contingencies 10% 4,040 (0) - 0
TOTAL 44,437 (0) -

44,437 -
Interest Interest on
on Loan Hire-Purchase
Loan duration H.P. duration

(years) (years)
5 1
* Method: 1 = flat rate Method*
2= annual rest 1

86
5.4 DEPRECIATION SCHEDULE
Name of Assets OFFICE EQUIPMENT

Cost (RM) 2,000
Method of Depr. Straight Line
Duration (years) 5
Annual Accumulated
Yea
r Depreciation Depreciation Book Value
- - 2,000
1 400 400 1,600
2 400 800 1,200
3 400 1,200 800
4 400 1,600 400
5 400 2,000 -
6 0 0 -
7 0 0 -
8 0 0 -
9 0 0 -
10 0 0 -
Name of Assets FIXTURE & FITTING

Cost (RM) 3,020
Duration (years) 5
Annual Accumulated
Yea
- - 3,020
1 604 604 2,416
2 604 1,208 1,812
3 604 1,812 1,208
4 604 2,416 604
5 604 3,020 -
6 0 0 -
7 0 0 -
8 0 0 -
9 0 0 -
10 0 0 -

87
Name of Assets SIGNBOARD

Cost (RM) 3,000
Duration (years) 5
Annual Accumulated
Yea
- - 3,000
1 600 600 2,400
2 600 1,200 1,800
3 600 1,800 1,200
4 600 2,400 600
5 600 3,000 -
6 0 0 -
7 0 0 -
8 0 0 -
9 0 0 -
10 0 0 -
Name of Assets FITTING AND FIXTURE

Cost (RM) 4,994
Duration (years) 5
Annual Accumulated
Yea
- - 4,994
1 999 999 3,995
2 999 1,998 2,996
3 999 2,996 1,998
4 999 3,995 999
5 0 0 999
6 0 0 999
7 0 0 999
8 0 0 999
9 0 0 999
10 0 0 999

88
5.5 PRO FORMA CASH FLOW STATEMENT

89
5.6 PRO FORMA INCOME STATEMENT
WALIT TRADING
PRO FORMA INCOME STATEMENT
Year 1 Year 2 Year 3

Sales 97,326 107,059 123,117
Less: Cost of Goods
Sold
Opening Stock - 97,326 107,059
Purchases 59,232 65,155 74,928
tolak: Closing Stock 97,326 107,059 123,117
Carriage Inwards & Duty 12,000 12,600 13,230
(26,094) 68,022 72,100
Gross Profit 123,420 39,036 51,017
Less: Expenses
Administrative Expenses 78,960 82,908 87,053
Marketing Expenses 70,800 74,340 78,057
Registration &Licenses 100 - -
Insurance & Road Tax 300 300 300
Other Expenses - - -
Interest on Hire-
- - -
Purchase
Interest on Loan - - -
Depreciation on Fixed
2,603 2,603 2,603
Assets
Operations Expenses 78,803 82,743 86,881
Total Expenses 231,566 242,894 254,894
Net Profit Before Tax (108,146) (203,858) (203,877)
Tax 0 0 0
Net Profit After Tax (108,146) (203,858) (203,877)
Accumulated Net Profit (108,146) (312,004) (515,881)

90
5.7 PRO FORMA BALANCE SHEET
WALIT TRADING
PRO FORMA BALANCE SHEET
Year 1 Year 2 Year 3

ASSETS
FIXED ASSETS (Book Value)

Land & Building - - -
OFFICE EQUIPMENT 1,600 1,200 800
FIXTURE & FITTING 2,416 1,812 1,208
0 - - -
- - -
SIGNBOARD 2,400 1,800 1,200
- - -
FITTING AND FIXTURE 3,995 2,996 1,998
0 - - -
0 - - -
- - -
10,411 7,808 5,206
CURRENT ASSETS
Deposit 2,000 2,000 2,000
0 0 0
Stok - Finished Goods 97,326 107,059 123,117
Accounts Receivable - - -
Cash (175,047) (387,635) (606,567)
(75,721) (278,576) (481,450)
TOTAL ASSETS (65,309) (270,767) (476,244)
OWNERS' EQUITY
Capital 44,437 44,437 44,437
Accumulated Net Profit (108,146) (312,004) (515,881)
(63,709) (267,567) (471,444)
LIABILITIES
Loan Balance (1,600) (1,200) (800)
Hire-Purchase Balance - (2,000) (4,000)
Accounts Payable - - -
Tax Payable 0 0 0
(1,600) (3,200) (4,800)
TOTAL OWNER' EQUITY &

(65,309) (270,767) (476,244)
LIABILITIES

91
5.8 FINANCIAL RATION ANALYSIS
Current Ratio
4,500,000.0
4,000,000.0
3,500,000.0
3,000,000.0
2,500,000.0
Ratio
2,000,000.0
1,500,000.0
1,000,000.0
500,000.0
-
(500,000.0) 1 2 3
Year
Quick Ratio (Acid Test)

6,000,000.0
5,000,000.0
4,000,000.0
3,000,000.0
Ratio
2,000,000.0
1,000,000.0
-
1 2 3
(1,000,000.0)
Year

92

93
Return on Sales
200%
150%
100%
50%
0%
%
-50% 1 2 3
-100%
-150%
-200%
-250%
Ye ar

94
Return on Equity
400%
350%
300%
250%
200%
%
150%
100%
50%
0%
1 2 3
Year

95
Debt to Equity
3.50
3.00
2.50
2.00
Ratio 1.50
1.00
0.50
0.00
1 2 3
Year
Return on Investment
400%
350%
300%
250%
200%
%
150%
100%
50%
0%
1 2 3
Ye ar

96
WALIT TRADING
FORECASTED PERFORMANCE
Particulars Year 1 Year 2 Year 3
PROFITABILITY
Sales 97,326 107,059 123,117
Gross Income 123,420 39,036 51,017
Net Income Before Tax (108,146) (203,858) (203,877)
Net Income After Tax (108,146) (203,858) (203,877)
Accumulated Net Income (108,146) (312,004) (515,881)
LIQUIDITY
Tatal Cash Receipts 139,763 107,059 123,117
Total Cash Payments 315,209 320,047 342,449
Excess (Deficit) (175,447) (212,988) (219,332)
Accumulated Cash (175,447) (388,435) (607,767)
SAFETY
Owners' Equity (65,709) (269,567) (473,444)
Fixed Assets 10,411 7,808 5,206
Current Assets (76,121) (279,376) (482,650)
Long Term Liabilities (0) (2,000) (4,000)
Current Liabilities - - -
FINANCIAL RATIOS
Profitability
Return on sales -111% -190% -166%
Return on Equity 165% 76% 43%
Return on Investment 165% 75% 43%
Liquidity
Current Ratio -38.06 3816605.79 0
Quick Ratio (Acid Test) -87.73 5306482.84 0
Safety
Debt to Equity 0.00 0.01 0.01
BREAK-EVEN ANALYSIS
Break-Even Point (Sales) 390,292 409,168 429,255
Break-Even Point (%) 401% 382% 349%

97
7.0 CONCLUSION
We hope Walit Trading can appear as a success business company among the
competitors and become reality. Besides, it is important for us to achieve our goal and
objectives in the future. Hopefully, we are able to raise the name of our country and become
well recognized among the people in and out of Kota Tinggi, Johor DarulTakzim.
Furthermore, we believe that Walit Trading will meet the demand among the customer in
Malaysia as we are giving the best services and become one of the competitive advantages
companies compared to others competitors.
Last but not least, we hope that Walit Trading will be established in Malaysia and
international in the future. We know it is not easy to compete with others companies
internationally, but it is not impossible to do. It will take time for sure but as long as we try to
expanding our company, with God will, one day that moment will come true.

98
8.0 APPENDIXS

99

100
Sample 4.1 : Written Agreement Sample 4.2 : Partnership Agreement
Sample 4.3: Business Registration Form

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UNIVERSITY TEKNOLOGY MARA

FACULTY OF BUSINESS MANAGEMENT (TRANSPORT)

NOR AFIF JAZIMIN BIN NOR AHMAD 2013201742

SIR BASIR SULEIMAN

WALIT TRADING | Quality is Our Priority

3.8 MARKETING STRATEGY

WALIT TRADING | Quality is Our Priority

Puan Suhana Binti Mohamed

SUBMISSION OF BUSINESS PROPOSAL

2. Details of the partners are as follow:

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

As for business, we are providing a special, delicious Walit nest drinking. As we go

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

1.1 PURPOSE OF BUSINESS PLAN

1. The Entrepreneur (Walit Tradings Manager)

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

1.1 COMPANY BACKGROUND

Business Registration number:

Bank Account Number:

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

Round shape is the symbols of

The blue color is

Represent the nest of the Walit

WALIT TRADING | Quality is Our Priority

1.3 PARTNERS BACKGROUND

Name : Nor Afif Jazimin Bin Nor Ahmad

WALIT TRADING | Quality is Our Priority

Name : Nurrul Hazieqah Binti Rohmanan

WALIT TRADING | Quality is Our Priority

Name : Izzah Yasmin Binti Hairudin

WALIT TRADING | Quality is Our Priority

Name : Zalikha Binti Dzul Razib

WALIT TRADING | Quality is Our Priority

Name : Siti Nurfatin Izzati Binti Othman

1.4 PARTNERSHIP AGREEMENT

WALIT TRADING | Quality is Our Priority

Below are the partners of Walit Trading:

NAME I/C NUMBER

3. Business Location (Headquarters)

4. The Business will start

WALIT TRADING | Quality is Our Priority

10. Labor Right

WALIT TRADING | Quality is Our Priority

Nor Afif Jazimin Bin Nor Ahmad

Nurrul Hazieqah Binti Rohmanan

Siti Nurfatin Izzati Binti Othman

Izzah Yasmin Binti Hairudin

WALIT TRADING | Quality is Our Priority

Zalikha Binti Dzul Razib

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

WALIT TRADING | Quality is Our Priority

2.1 THE VISION, MISSION & OBJECTIVES

WALIT TRADING | Quality is Our Priority

Lastly, is to make our business looking more attractive. It is because the

WALIT TRADING | Quality is Our Priority

2.2 ORGANIZATIONAL CHART