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Course Description:
Sales and marketing have long gone hand in hand as subject fields. Sales is often regarded as an integral
tool for the successful marketing of any product or service. The fact is that no matter how good the
companys marketing, until a sale takes place, there is no income!
The Course in Sales and Marketing provides students with a background to the field of marketing and
specific skills in selling.
Mode of Delivery:
1. Lecture
2. Demonstration on presentation
3. Student presentation only for selected activities
4. Class discussions
Mode of Assessment:
1. Theoretical Exam
2. Class Quiz
3. Project
Training Methodology
40 % Theory
60 % Practical
Learning Objectives:
The objective of this course is to equip learners with basic accounting concepts to develop their
individual skills and knowledge in accounting.
Learning Outcomes:
After completion of this course, learners should know the
Attention is also given to different forms of enterprises and the registration with the
appropriate authorities.
Course Duration:
Total Duration 160 hours
o Theory 80 hours
o Practical 80 hours