Module description

Module number: 23CTLE Module title: BUSINESS ENGLISH

Person responsible for the module: Lecturer Ph.D. Raluca Emilia MOLDOVAN
Qualification level: Bachelor Semester: 3rd Type: obligatory
Credit points: Workload in total: Thereof contact hours:
4 credits** 112 hours Thereof practical hours:
Thereof self-study hours:
Duration and Conditions for participation: Language:
frequency: - completion of the courses ENGLISH LANGUAGE I & II English
One semester
/once a year
Qualification I. GENERAL OBJECTIVES - to communicate correctly and fluently in
objectives, English, B2 level
competences and II. SPECIFIC OBJECTIVES
learning outcomes
a. To understand long enough speeches, even a complex argumentation
b. To understand news programs and everyday shows
c. To read articles and accounts on contemporary and business topics
d. To communicate spontaneously and fluently thus facilitating a
normal conversation
e. To actively participate in a conversation, expressing and defending
opinions
f. To present clear and thorough descriptions concerning the economic
field
g. To develop a point of view on economic topics presenting the
advantages and disadvantages of different options.

III. COMPETENCES AND SKILLS

a. Knowledge and comprehension:
- Students will have competences of linguistic, sociolinguistic and
pragmatic communication in English at B2 level of CEFR advanced or
independent user,
- Students will be able to read and comprehend complex business texts
(contracts, complaints) and communicate orally, fluently and accurately
on business topics.
b. Explanation and interpretation:
- Students will be able to explain different terms, graphs, charts, trends,
and interpret specific aspects of business texts, describe products and
services etc.
c. Instrumental-applicative:
- Students will be able to write clear and detailed texts on a large range of
business topics, to write an essay, report, synthesize information and
transfer it by providing for/against arguments, write letters and other
texts that present their own opinion on the business topic.
d. Atitudinal: students will be aware of intercultural aspects in business
communication.

Content of the COURSES

module: C 1. MARKETING - Questions
C 2. ADVERTISING - Gerund and Infinitive construction
C 3. HUMAN RESOURCES - IF clauses
 C 4.
MANAGEMENT - The passive voice
C 5.
ACCOUNTING - Modals
C 6.
DESCRIBING GRAPHS Reported speech
C 7.
WRITING FOR TOURISM
1. Describing places
2. Site presentations
3. Leaflets and brochures
4. Booking a hotel room
SEMINARS
1. Tourism and services
2. Local knowledge (local food, gifts, customs, music and dance,
highlights etc.)
3. Speaking for tourism project (VoiceThread cooperative project)
4. Hotel presentation and Booking
5. Product/service presentation
6. Brand names
7. Commercials (creative advertising with Dvolver
8. COMPANY CORRESPONDENCE
1.Formal letters
i. Structure and formats
ii. Faxes and e-mails
2.Making and answering enquiries
5. Orders
3.Contracts
4.Complaints
5.Memos
6. Reports
9. ADVERTISING YOUR BUSINESS
Recruiting: job advertisements

Forms of teaching The teaching methods used are: - lecture, explanation, debate -observation,
activities: problem-demonstration and learning through discovery; Integration of the audio-
visual means in teaching (overhead projector, video projector, computer, CD-
ROM, etc.) group work methods (cooperative learning), individual and frontal
ones.
Forms of learning group work, written and oral assignments, role-play exercises, listening, etc.
activities:
Requirements for Terms of credit granting:
the award of The final exam involves a written test for verification of the theoretical
credits**(module knowledge during the semester.
examination, scope
and duration of the
examination):
Usability of the Nowadays when English is a widely spoken language, it is useful if not
module: compulsory to master the language well in order to enhance the students
chances of getting a good job in a highly respectable company.
Literary resources: 1. Pop. A (2012) Limba engleza pentru afaceri English for Business,
Curs practic, Editura Universitatii Dimitrie Cantemir
2. Bantas A., Nastasescu V. (2011) Dictionar economic englez-roman si
roman englez
 3. Dictionar economic online
http://www.dictionarenglezroman.ro/dictionar/economic
4. COTTON & FALVEY Market Leader 3rd Edition Intermediate
Coursebook

* Letters and words in italics serve as examples of how the respective sections could be filled
in by the applying higher education institution.
** This section should reflect the type and the amount of evaluation measurements used to
evaluate the performance of students in the respective higher education institution.