Shortlist (Product Design Lions)

Cat. No Entry No Title Client Product Entrant Entrant Company Entrant Country Idea Creation Production Media PR Additional
Contact
Firstname
A01 (Electronics, Entertainment & Consumer Technology)
A01/001 00195 SPECTACLES SNAP, INC. SPECTACLES Steevy SNAP Los Angeles USA SNAP Los Angeles SNAP Los Angeles SNAP Los SNAP Los
Angeles Angeles
A01/003 00236 TINYMOS - THE TINYMOS PRIVATE ASTROPHOTOGRAPHY Penny Y&R SINGAPORE SINGAPORE Y&R SINGAPORE TINYMOS
WORLD'S SMARTEST LIMITED CAMERA Singapore
ASTROPHOTOGRAPHY
CAMERA

A02 (Communication Devices)

A02/001 00374 PAYPHONE BANK TIGO-UNE PAYPHONE MICRO Curt Sebastian GREY COLOMBIA COLOMBIA GREY COLOMBIA LA OCTAVA Bogot
SAVINGS ACCOUNT Bogot Bogot

A03 (Furniture & Lighting)

A03/001 00160 GRAVITYLIGHT: SHELL GLOBAL / GRAVITYLIGHT - GL02 Ibeth SHELL BRANDS SWITZERLAND GRAVITYLIGHT STARSTRUCK MEDIA MEDIACOM EDELMAN London
TURNING GRAVITY GRAVITYLIGHT INTERNATIONAL Baar FOUNDATION London London / YDX Nairobi London
INTO LIGHT FOUNDATION / J. WALTER
THOMPSON London

A06 (Infant Products, Toys & Educational Products )

A06/001 00087 THE MAGIC CASTORAMA STORE TOOLS Marie-Anne TBWA\PARIS Paris FRANCE DAN PARIS Boulogne-
WALLPAPER Billancourt /
TBWA\PARIS Paris
A06/007 00213 LIFE BANDAGES ASTRAZENECA LIFE BANDAGES Alejandra J. WALTER MEXICO J. WALTER THE MAESTROS
THOMPSON MEXICO THOMPSON MEXICO Mexico City

A10 (Medical Products )

A10/002 00137 HEARING RESCUE THAI HEALTH HEARING RESCUE Predashanok BBDO BANGKOK THAILAND BBDO BANGKOK
PROMOTION
FOUNDATION
A10/005 00131 COGY WHEELCHAIR TESS CO., LTD. COGY WHEELCHAIR Rina TBWA\HAKUHODO JAPAN TBWA\HAKUHODO GEEK PICTURES TBWA\HAKU TBWA\HAKUHOD
Tokyo Tokyo / TESS Sendai / Tokyo HODO Tokyo O Tokyo
TOHOKU UNIVERSITY
A10/006 00228 THE FIN NORTHWELL TBD Lauren J. WALTER USA J. WALTER J. WALTER METAVISION
HEALTH THOMPSON NEW THOMPSON NEW THOMPSON NEW MEDIA New

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Shortlist (Product Design Lions)
A10/007 00201 HMBLDT HMBLDT HMBLDT Joanne ANOMALY New York USA ANOMALY New York
A10/011 00034 CONFETTI ETHNOS CONFETTI Rodrigo FURF DESIGN BRAZIL FURF DESIGN FURF DESIGN
PROSTHETIC LEG STUDIO Curitiba STUDIO Curitiba STUDIO Curitiba
COVER

B01 (Brand Communication)

B01/022 00367 COBBLESTONE FUEL TV FUEL TV Maria FCB Lisbon PORTUGAL FCB Lisbon BRO Lisbon
RIDERS
B01/023 00299 PERCEBEIRO SHIELD NISSAN MOBILITY Esther TBWA\ESPAA Madrid SPAIN TBWA\ESPAA Madrid
INTELLIGENT
TECHNOLOGY

B02 (Innovation)
B02/002 00090 THE MAGIC CASTORAMA STORE TOOLS Marie-Anne TBWA\PARIS Paris FRANCE DAN PARIS Boulogne-
WALLPAPER Billancourt /
TBWA\PARIS Paris
B02/013 00156 PROJECT BLOKS GOOGLE PRODUCT/EDU Patrick GOOGLE CREATIVE UNITED GOOGLE CREATIVE IDEO Palo Alto / BLIKSTEIN
CREATIVE LAB LAB London KINGDOM LAB London OLOGIC INC. Santa COMUNICACOES
Clara / RRD LABS E
Haslemere PLANEJAMENTO
B02/015 00094 SHOE WITHOUT A NRG CARBON SHOE Carly DROGA5 New York USA DROGA5 New York 10XBETA New York
FOOTPRINT
B02/018 00237 TINYMOS - THE TINYMOS PRIVATE ASTROPHOTOGRAPHY Penny Y&R SINGAPORE SINGAPORE Y&R SINGAPORE TINYMOS
WORLD'S SMARTEST LIMITED CAMERA Singapore
ASTROPHOTOGRAPHY
CAMERA

B02/024 00186 KNOW YOU AGAIN BAIDU AI GLASSES Adams F5 Shanghai CHINA F5 Shanghai F5 Shanghai F5 Shanghai
B02/028 00196 SPECTACLES SNAP, INC. SPECTACLES Steevy SNAP Los Angeles USA SNAP Los Angeles SNAP Los Angeles SNAP Los SNAP Los
Angeles Angeles
B02/031 00391 ZERA WHIRLPOOL FOOD PROCESSOR Nadine DIGITASLBI Chicago USA WHIRLPOOL
CORPORATION CORPORATION
Benton Harbor

B03 (Solution)
B03/011 00132 COGY WHEELCHAIR TESS CO., LTD. COGY WHEELCHAIR Rina TBWA\HAKUHODO JAPAN TBWA\HAKUHODO GEEK PICTURES TBWA\HAKU TBWA\HAKUHOD
Tokyo Tokyo / TESS Sendai / Tokyo HODO Tokyo O Tokyo
TOHOKU UNIVERSITY

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Shortlist (Product Design Lions)
B03/026 00035 CONFETTI ETHNOS CONFETTI Rodrigo FURF DESIGN BRAZIL FURF DESIGN FURF DESIGN
PROSTHETIC LEG STUDIO Curitiba STUDIO Curitiba STUDIO Curitiba
COVER
B03/027 00238 TINYMOS - THE TINYMOS PRIVATE ASTROPHOTOGRAPHY Penny Y&R SINGAPORE SINGAPORE Y&R SINGAPORE TINYMOS
WORLD'S SMARTEST LIMITED CAMERA Singapore
ASTROPHOTOGRAPHY
CAMERA

B03/034 00333 THE GAS SAVING RFL GROUP RFL GAS STOVE Manami GREY BANGLADESH BANGLADESH GREY BANGLADESH
BURNER Dhaka Dhaka
B03/039 00188 LIAM APPLE PHONE Ashley APPLE Cupertino USA APPLE Cupertino
B03/054 00439 SAVLON HEALTHY ITC SAVLON SAVLON HEALTHY Rajiv OGILVY & MATHER INDIA OGILVY & MATHER GOOD MORNING PR PUNDIT
HANDS CHALK STICKS HANDS CHALK STICKS Bhavanishanker MUMBAI MUMBAI Mumbai Mumbai

B03/058 00253 LIFE LINE AGENCIA AGENCIA NACIONAL OSCAR HAVAS COLOMBIA COLOMBIA HAVAS COLOMBIA LECHUGA MGT HAVAS ANSV Bogota / HAVAS SPORTS
NACIONAL DE DE SEGURIDAD VIAL Bogot Bogot Bogota / MOBEXT COLOMBIA HAVAS &
SEGURIDAD VIAL Bogot Bogot COLOMBIA ENTERTAINMENT
B03/066 00448 AFGHAN IMMUNITY MINISTRY OF .. Meraj McCANN INDIA McCANN HEALTH McCANN GLOBAL HEALTH
CHARM PUBLIC HEALTH, WORLDGROUP INDIA New Delhi / McCANN HEALTH New CONSULTING
ISLAMIC REPUBLIC Mumbai WORLDGROUP INDIA Delhi Washington
OF AFGHANISTAN Mumbai

B04 (Integration of Technology in Daily Life)

B04/001 00091 THE MAGIC CASTORAMA STORE TOOLS Marie-Anne TBWA\PARIS Paris FRANCE DAN PARIS Boulogne-
WALLPAPER Billancourt /
TBWA\PARIS Paris
B04/003 00314 SAFETY BAGS TESCO SAFETY BAGS, TESCO Denise CHEIL WORLDWIDE HONG KONG CHEIL WORLDWIDE CHEIL WORLDWIDE
HONG KONG HONG KONG HONG KONG
B04/014 00127 PANASONIC X GO-ON PANASONIC KYOTO KADEN LABO HITOSHI DENTSU INC. Tokyo JAPAN DENTSU INC. Tokyo DENTSU INC. Tokyo DENTSU INC.
CORPORATION Tokyo
B04/015 00375 PAYPHONE BANK TIGO-UNE PAYPHONE MICRO Curt Sebastian GREY COLOMBIA COLOMBIA GREY COLOMBIA LA OCTAVA Bogot
SAVINGS ACCOUNT Bogot Bogot
B04/016 00427 YOURNALIST EITB - EUSKAL YOURNALIST - NEWS NATALIA THE SPAIN THE GLASSWORKS THE THE
IRRATI TELEBISTA APP CYRANOS//McCANN CYRANOS//McCANN Barcelona / OXIGENO CYRANOS//M CYRANOS//McCA
Barcelona Barcelona Barcelona / THE cCANN NN Barcelona
CYRANOS//McCANN Barcelona
B04/017 00433 GETTY PEN PROJECT GETTY IMAGES GETTY IMAGES Claudia ALMAPBBDO So BRAZIL ALMAPBBDO So ALMAPBBDO So ALMAPBBDO
Paulo Paulo Paulo / SKETCHX So Paulo
London / SPRAY

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Shortlist (Product Design Lions)
B05 (Social Impact)
B05/002 00083 BLINK: A LANGUAGE RONALD RONALD MCDONALD Sonya SAPIENTRAZORFISH USA SAPIENTRAZORFISH NEDMCB Munster /
OF LOVE THROUGH MCDONALD HOUSE Chicago Chicago OPTIMUS Chicago /
LIGHT. HOUSE CHARITIES THE MILL Chicago

B05/013 00258 THE REFUGEE NATION AMNESTY AWARNESS AROUND Paula OGILVY NEW YORK USA OGILVY NEW YORK ASTEROIDE FILMS
INTERNATIONAL THE REFUGEE CAUSE Curitiba / CANJA
AUDIO CULTURE
Curitiba / SQUARE
PIXEL Rio De Janeiro
B05/044 11399 THE LIFE SAVING VARUNA PUMPS VARUNA PUMPS Kalpesh Y&R DUBAI UNITED ARAB Y&R DUBAI SCARECROW
SCARECROW EMIRATES COMMUNICATIO
NS Mumbai
B05/047 00234 WRITING OUR RIGHTS: IGNITE IGNITE Molly PEREIRA & O'DELL USA PEREIRA & O'DELL CALITHO Concord /
THE EMPOWERMENT San Francisco San Francisco NTROPIC San
WORKBOOK Francisco / XYZ San
Francisco
B05/052 00449 AFGHAN IMMUNITY MINISTRY OF .. Meraj McCANN INDIA McCANN HEALTH McCANN GLOBAL HEALTH
CHARM PUBLIC HEALTH, WORLDGROUP INDIA New Delhi / McCANN HEALTH New CONSULTING
ISLAMIC REPUBLIC Mumbai WORLDGROUP INDIA Delhi Washington
OF AFGHANISTAN Mumbai
B05/059 00399 DYTECTIVE FOR SAMSUNG SPAIN SAMSUNG David CHEIL SPAIN Madrid SPAIN CHEIL SPAIN Madrid CHEIL SPAIN Madrid CHEIL SPAIN
SAMSUNG #TECHNOLOGYWITHP Madrid
URPOSE
B05/062 00437 SAVLON HEALTHY ITC SAVLON SAVLON HEALTHY Rajiv OGILVY & MATHER INDIA OGILVY & MATHER GOOD MORNING PR PUNDIT
HANDS CHALK STICKS HANDS CHALK STICKS Bhavanishanker MUMBAI MUMBAI Mumbai Mumbai

B05/067 30371 FOOTNOTE FOR THE MEDCARE HEALTHCARE Alok THE CLASSIC UNITED ARAB THE CLASSIC
BREAST WOMEN & PARTNERSHIP EMIRATES PARTNERSHIP
CHILDREN ADVERTISING Dubai ADVERTISING Dubai

B06 (Sustainability & Environmental Impact )

B06/006 00069 CREATING THE FAIRPHONE FAIRPHONE 2 Charlie SEYMOURPOWELL UNITED SEYMOURPOWELL SEYMOURPOWELL
WORLD'S FIRST London KINGDOM London London
MODULAR
SMARTPHONE

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Shortlist (Product Design Lions)
B06/010 00125 AIR-INK HEINEKEN ASIA TIGER BEER Toni MARCEL SYDNEY AUSTRALIA MARCEL SYDNEY GOODOIL FILMS CURIOUS BRAYA New York GRAVIKY LABS
PACIFIC PTE. LTD. Sydney / HECKLER FEW Hong / EDELMAN Bangalore
Sydney / SQUEAK E Kong / SINGAPORE /
CLEAN FLORA&FAU MSL HONG
PRODUCTIONS Los NAVISIONS KONG Kwun Tong
Angeles Berlin / / OGILVY PUBLIC
MEDIAVEST| RELATIONS
SPARK New WORLDWIDE
York / Singapore /
STARCOM SCHRODER+SCH
B06/014 00392 ZERA WHIRLPOOL FOOD PROCESSOR Nadine DIGITASLBI Chicago USA WHIRLPOOL
CORPORATION CORPORATION
Benton Harbor
B06/017 00190 LIAM APPLE PHONE Ashley APPLE Cupertino USA APPLE Cupertino

B07 (Consumer Experience)

B07/009 00005 ORINIGIRI ASAHI KASEI SALAN WRAP Tomoo HIMAWARI DESIGN JAPAN HIMAWARI DESIGN HIMAWARI DESIGN HIMAWARI HIMAWARI
HOME PRODUCTS Tokyo Tokyo Tokyo DESIGN DESIGN Tokyo

C01 (Product Design for Promotional Purposes)

C01/009 00013 MAX MOTOR DREAMS FORD SPAIN FORD SPAIN Paulo OGILVY MADRID SPAIN GTB Madrid / OGILVY ESPADAYSANTACRU MINDSHARE
MADRID Z STUDIO Madrid Madrid
C01/019 00198 STADIUM CHAIR VEPSLINEN OY THE OLD SEATING OF Pia HASAN & PARTNERS FINLAND HASAN & PARTNERS HEKU Helsinki / KOSKI STADION-STI /
SELLING ALL THE AND STADION- THE HELSINKI Helsinki Helsinki SYVRI Helsinki HELSINKI
SEATS OF HELSINKI STI OLYMPIC STADIUM OLYMPIC
OLYMPIC STADIUM WAS TURNED INTO STADIUM / TAPIO
PREMIUM-PRICED ANTTILA DESIGN
DESIGN FURNITURE Lahti /
STADION CHAIR VEPSLINEN
C01/023 30365 VEGETABLE CASA ORGNICA INSTITUTIONAL Thais Y&R BRAZIL So BRAZIL Y&R BRAZIL So
INSECTICIDE Paulo Paulo
C01/032 00293 POSTERS FOR MINISTERIO DE DIRECCIN DE Juan GEOMETRY GLOBAL UNITED GEOMETRY GLOBAL GEOMETRY GLOBAL
CATCHING AMBIENTE Y ASUNTOS MARINOS, London KINGDOM COLOMBIA Bogot / COLOMBIA Bogot /
FISHERMEN DESARROLLO COSTEROS Y GEOMETRY GLOBAL GEOMETRY GLOBAL
SOSTENIBLE RECURSOS London London
ACUTICOS
C01/033 00426 UNTIL WE ALL AIRBNB AIRBNB Clare CLEMENGER BBDO AUSTRALIA CLEMENGER BBDO THE GLUE SOCIETY STARCOM N2N AIRBNB Sydney
BELONG MELBOURNE MELBOURNE Sydney Melbourne COMMUNICATIO
NS Sydney

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Shortlist (Product Design Lions)
C01/053 00368 COBBLESTONE FUEL TV FUEL TV Maria FCB Lisbon PORTUGAL FCB Lisbon BRO Lisbon
RIDERS
C01/058 00082 VANS3XTRASHOE VANS SHOP VANS SHOES Saskia VCCP SPAIN Madrid SPAIN VCCP SPAIN Madrid VCCP SPAIN Madrid
MADRID
C01/070 00447 OCEAN DILDOS MTV INSTITUTIONAL Fabiana AFRICA So Paulo BRAZIL AFRICA So Paulo BIG FOOTE So Paulo
/ PICT ESTUDIO So
Paulo / PILOTO TV So
Paulo / SPRAY FILMES
So Paulo / WEBCORE
C01/074 00307 AIR-INK HEINEKEN ASIA TIGER BEER Toni MARCEL SYDNEY AUSTRALIA MARCEL SYDNEY GOODOIL FILMS CURIOUS BRAYA New York GRAVIKY LABS
PACIFIC PTE. LTD. Sydney / HECKLER FEW Hong / EDELMAN Bangalore
Sydney / SQUEAK E Kong / SINGAPORE /
CLEAN FLORA&FAU MSL HONG
PRODUCTIONS Los NAVISIONS KONG Kwun Tong
Angeles Berlin / / OGILVY PUBLIC
MEDIAVEST| RELATIONS
SPARK New WORLDWIDE
York / Singapore /
STARCOM SCHRODER+SCH
C01/076 00393 HORIZON ZERO DOWN PLAYSTATION VIDEO GAMING Nadine DIGITASLBI San USA DIGITASLBI San SPECTRAL MOTION SONY San
Francisco Francisco Glendale Francisco

C02 (Bespoke Items & Designed Objects)

C02/002 00064 SKIN COLORS FUNDACIN PIES EDUCATIONAL Hugo SANCHO BBDO COLOMBIA SANCHO BBDO
DESCALZOS Bogot Bogot
C02/005 00179 ALTERNATIVE FACTS: VARSITY GAMES ALTERNATIVE FACTS: Kate R/GA New York USA R/GA New York VARSITY GAMES New
THE CARD GAME THE CARD GAME York

C02/020 00175 DONT DONATE,ADOPT TENCENT QIANG EMBROIDERY Angela PUBLICIS CHINA PUBLICIS GUANGZHOU MAGIC PUBLICIS PUBLICIS
A POCKET CHARITY/XIHAN PROTECTION GUANGZHOU GUANGZHOU PAINT ADVERTISING GUANGZHOU GUANGZHOU
ACTION

Total Entries: 60

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