QUESTIONNAIRE (On Retailers)

Name of the retailer: ______________________________________

Name of the retail outlet: ___________________________________

Ph/ Mob No -: ____________________________________________

1. How frequently you place order from Patanjali?

a) Daily b) Once in a week c) Monthly d) any other

2. What is the contribution of Patanjali products in your total sales?

a) Less than 5% [ ] b) 5-10[ ] c) 10-20 [ ] d) more than 20%[ ]

3. Customers response towards Patanjali products.

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

4. Your opinion for product offer to you by Patanjali.

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

5. Product availability of Patanjali in this territory.

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

6. What ages of people do you think purchase Patanjali product most.

a) Less than 20 [ ] b) 20-40 [ ] c) 30-40 [ ] d) 40 and above [ ]

7. Your opinion about deliver of products as per your order by Patanjali distributor.
a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

8. Marketing efforts of Patanjali compared to its competitors is

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

9. Promotional support that has been provided by company is

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

10. Your overall opinion about Patanjali with regard to their relationship with You
a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

11. Which attributes you consider most important in FMCG industry.

a) Price [ ] b) Quality [ ] c) Demand [ ] d) Brand Image [ ]

12. Comparing to other company products, you rank Patanjali products as

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]
13. Comparing to other company products the price of products of Patanjali is
a) Very high [ ] b) High [ ] c) Reasonable [ ] d) Low [ ]

14. Are you satisfied with the schemes and discounts offered by the Distributor?
a)Highly Satisfied[ ] b) Satisfied [ ] c) Neutral [ ] d) Dissatisfied [ ] e) Highly dissatisfied[ ]

15. Your opinion about the discounts offer of Patanjali products

a) Very attractive [ ] b) Fairly attractive[ ] c) Not attractive[ ] d) No offer[ ]

16. How do you rate your Patanjali Distributor?

FACTOR Very Average Averag Not Bad Worst

e Average

Order processing time

Billing

Promotional activities

Safe Delivery

Sales person presentation

Availability of ordered stock

17. After sale service that has been provided by company is

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

18. What are the elements you miss in Patanjali products

a) Durability [ ] b) Trustworthiness [ ] c) Availability [ ] d) Any other [ ]

Specify:

19. In your opinion what is the future of Patanjali products.

a) Excellent [ ] b) Good [ ] c) Average [ ] d) Below Average [ ]

20. Suggestion-
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(Signature)