Ligao National High School

Guilid, Ligao City

UNIT TEST
Media and Information Literacy

I. Multiple Choice. Choose the letter if the correct answer then write it on your answer sheet.
1. The type of communication that uses spoken words.
a. Oral communication c. Non-verbal communication
b. Written Communication d. Formal Communication
2. It is broadly defined as data, knowledge, or instructions through signals or symbols.
a. Communication b. Media c. Information d. Technology
3. This is the type of communication practiced in corporate meetings, conferences, academic
seminars, political sessions, and juridical proceedings.
a. Formal Communication c. Verbal Communication
b. Informal Communication d. Non-verbal Communication
4. It refers to tools used by the source to disseminate information to the receivers.
a. Information b. Technology c. Literacy d. Media
5. It pertains to any information that is passed on through communication.
a. Receiver b. Media c. Message d. Source
6. It refers to the listener, reader, and viewer of the message.
a. Receiver b. Media c. Message d. Source
7. The ability to access, analyse, evaluate, and communicate information in a variety of forms,
including print and non-print messages.
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy
8. A set of abilities requiring individuals to recognize when information is needed and have the
ability to locate, evaluate, and use the needed information effectively.
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy
9. The understanding of the concepts behind computing equipment, network connectivity, and
application software; the skills to responsibly use appropriate technology to access, synthesize,
evaluate, communicate, and create information to solve problems and improve learning in all
subject areas; and the ability to acquire new knowledge for on-going and lifelong learning in the
21st century global workplace.
a. Information Literacy c. Technology Literacy
b. Media Literacy d. Communication Literacy
10. A form of communication in which message is transmitted verbally; word of mouth and a piece
of writing do communication.
a. Formal Communication c. Verbal Communication
b. Informal Communication d. Non-verbal Communication
II. Enumeration:
11-14 Four variables in Berlos process of communications
15-16 Two forms of verbal communications
17-18 Two key components in effective communication
19-20 Types of communication based on Purpose and Style

III. Below are factors that affects communication process, write the letter of the correct answer
that corresponds to the right variable that is affected by each factor below.
A. Source B. Message C. Channel d. Receiver

21. Culture 31. Content

22. Treatment 32. Elements
23. Seeing
24. Attitudes
25. Code
26. Knowledge
27. Structure
28. Touching
29. Communication Skills
30. Social System

IV. Essay
Explain the Shannons Model and Lasswells Model of Communication process (10pts.)