Professional Documents
Culture Documents
A Thesis Proposal
In Partial Fulfillment
February 2017
ENDORSEMENT FORM FOR PROPOSAL DEFENSE
ENDORSED BY:
Thesis Adviser
Thesis Coordinator
NOTED BY:
Program Head
February 2017
INTRODUCTION
The floral industry is one of the higher industries in underdeveloped countries including
dependent industries are starting to adapt it. For one thing, structure like simple flower shop can
provide better and faster services to its costumer with the help of latest industrialization.
While most agricultural operators in Quezon province were engaged in common agricultural
activities like planting palay, corn, etc., others were also involved in other agricultural activities
in the area like bee culture/honeybee production, silkworm production, among others. For these
types of agricultural activities, ornamental and flower gardening (excluding orchid) had the
Metro Lucena has an estimated population of 700,000 which is mostly concentrated in the flat
south-central portion of Quezon, which includes the cities of Lucena City and Tayabas City and
the municipalities of Sariaya, Candelaria, Lucban & Pagbilao. The people are often characterized
as friendly and hardworking. Lucena city is the center of commerce and tourism in Quezon
Province.
Our society tends to use devices that make our lives easier and more convenient. Taking this fact
into account the mobile industry developed one device that made several others obsolete. In our
generation smart phones are commonly used for marketing because of its multi benefits and high
advantages making smart phones reliable and dependable in business. One of the things that
make smartphone so vital to our daily lives is their efficiency. The speed with which you can do
tasks on a smartphone is almost unparalleled. In fact, there are some occasions in which they
may even be faster than using computers. The size of a smartphone makes it almost like a
miniature computer.
Now, imagine, for some occasion you want to buy your lover a bouquet of roses but the distance
of your place and the nearest flower shop is not that favorable, sad isnt? Another thing is,
choosing the best flower arrangement is really time-consuming. Nowadays people used internet
to sell, advertise, buy or purchase products. In business, selling in a limited area is not profitable
and advantageous.
The proponents are here to handle any of the problems that might rise in the Jems Shop. One of
problems is that it is difficult for the client to handle some phone calls and meetings with the
customers. Because sometimes all orders come in all at once of the customers through their
Facebook page and phone calls. The client also wants a virtual ordering wherein the customers
can customize their own order without customer client meeting. And also the main goal is that
to have a mobile commerce android application that the customers can freely access an order or
reserve online. With the use of modern tracking system, this can also trace the most precise
delivery location of the costumer wants. The pickup location is one of the problems that the
client is facing, because sometimes the client cant track the exact location and it will cause a
Combining all information about the flower industry the proponents gathered and JEMs Floral
Creation most common problems they encountered, the proponents comes up an idea of
developing an android application which is inspired by our clients flower shop JEMs Floral
Creation that can manage flower merchandise, advertise and serves the customer at its best. In
this proposal, the flower shop will improve its business industry advertisement and services
broadly. And in the side of the costumers, time-consume and hassle will greatly reduce.
There are 17 flower shops here in Lucena City based on the Department of Trade and Industry
(DTI) Quezon Provincial Office. Social media and phone calls are their most recent means of
communication to the customers. Customer, who has far from their shop and cant make it
through their flower shops, can contact the shops through their page. In this modern generation,
social media like Facebook is used not only for keeping in touch with distant family and friends,
share photos and information. Some other people are using Facebook as for business matter
considerably.
Jems Floral Creation is one of the most recognized flower shops here in Lucena City when it
comes to beautiful flower arrangements. They are one of the flower shops here in Lucena City
that uses Facebook for business matter. They are selling flower in bouquet, vase, or basket.
Also, it depends on the customer if they want to mash-up their flowers with other stuffs likes
chocolate or bears.
There are some issues in handling the customers when its holiday like Valentines Day,
Mothers Day and Christmas season. With the surge of customers, some of the orders cannot be
process. So in order to prevent this type of issue, customers should place their orders four (4)
Jems Floral Creation shop current state technology used are Facebook page and some
advertisement in fliers. For those costumers that cant go to Lucena City where the shop is
located they communicate through Facebook and the ordering and deliveries basis begins.
Because the flowers are seasonal, the client gives restriction on the flowers that are available and
or not. Costumers choose among the available designs and flowers. So the proponents decide to
develop a website exclusively only for their shop for customizing flower arrangements. Their
payment is optional; it can be upon deliver or the personal payment basis. The delivery
sometimes is complicated depending on the location where the costumer wants the flowers to be
delivered. Some places are unreachable or impossible to locate and consumes a lot of time.
With the help of this proposed application, client doesnt need to communicate when it comes to
ordering through online. The customer has the privilege to pick any flowers that are available in
the website and design their own arrangement. The mobile application itself will be use to
General Objective
The proponents want to develop an android-based application for JEMs floral creation that
can surpass the current business situation and enhance the maximum potential market of the
flower shop.
Specific Objective
1. To provide a mobile business solution for JEMs floral creation and their costumers
The proponents will provide an Android application that could help the client to lessen
their time in making a transaction with the customers. Also, minimize the cost of
transportation of customers when travelling to the shop. Through their mobile devices the
system
The proponents will develop an Android application that will enable both the owner and
customer to experience the most updated technology of delivery tracking system. With
the help of the phones GPS the application will know the location of the customer and
track the most profitable way using the shortest path first algorithm.
The proponents will separate the customers application and the admin/drivers
application. Only the customers application is available in the Google play, this will
The proponents will study the areas that were being covered in the mobile e-commerce
application. The proponents will include the following scope in their study to develop an
Scope
Owner Modules
o Login Module
This module gives the owner and personnel an administrative privileges having
access to the inventory module. Only the owner will have access in the log in
module.
o Inventory Module
In this module, only the owner and personnel can entry this feature. The owner will
access this to manage the inventory of all their products such as flowers, vases and
arrangements.
o Ordering Module
This module serves as order manager. It queries the inventory to find out whether
what the customer wants is actually in stock and possible to avail. This module is
o Delivery Module
1. Owner
This module shows owner the track of delivery powered by Global Positioning
System or GPS. The owner gains real-time information about the course of the
delivery.
2. Delivery Personnel
This module will help the delivery personnel to perform the shipment efficiently. It
can determine the shortest path possible of the order delivery routes by applying the
Costumer Modules
This module shows the track of delivery. The costumer gains information about the
This module serves as the home of the application. This module shows all available
flower arrangement of the flower shop. It sends the customers order to the order
manager. This module will verify the customer order before transaction can be
process.
o Payment Module
1. Online Payment
This feature has the ability to perform online transactions in just few clicks
using PayPal account. PayPal gives you a virtual visa card that you can use to
shop online without credit card. It will benefit both the owner and costumer by
Direct carrier billing (or DCB) is a mobile payment option that lets the costumer
purchase or avail the product from the proposed app and charge it to the
o Security Module
This module shows one of the amazing and powerful features of Mobile Payment,
security. While doing transaction with mobile you dont have to reveal your card
information or any personal detail like it usually happens in case of credit cards.
o Registration Module
This module requires the costumer to register for an account. This will serve as the
delivery.
Limitations of the study
The delivery of all the orders is only located at Quezon Province specifically within
40kms radius from Jems Floral Creation flower shop only not scaling other places in
the Philippines.
International customer and order will not entertain. Payment method and transaction are
The operating system will be used on phone is Android Jellybean 4.2 or higher.
The application is for android operating system platform with the version of Jellybean
4.2 or higher. Android platform uses Jellybean 4.2 or higher version for the newest
features for users and developers, and at this case this Android Operating System
version is widely and commonly used by other for the users and developers.
They dont give discounts for senior citizen. The only discount they can give is if they
This chapter presents the discussion on some theories, concepts and other ideas that support that
study. To fully establish the rationale for making An Android-based Application for Jems
Floral Creation, number of books, journals and Related Thesis from the school library and in the
Alibaba
Alibaba, the Chinese ecommerce group founded by Jack Ma, delivered its fastest pace of
quarterly sales growth since its 2014 flotation as it defied the wider slowdown in the Chinese
economy and fears about its business model. Revenue at the New York-listed company jumped
59 per cent year on year to $4.8bn in the three months to the end of June, slightly ahead of
analyst expectations of $4.5bn. That came on the back of a resilient performance by its main
Chinese platform, fuelled by increasing mobile commerce and rapid growth in its nascent cloud
computing business. Alibabas better than expected figures came a day after its main Chinese
rival, JD.com, delivered results that were ahead of market predictions. Alibaba shares jumped
more than 6 per cent in early trading to $92.58, putting it on course to set a one-year high.
Earnings before interest, tax and amortization rose 40 per cent year on year to $2.1bn in the June
quarter. Net income fell 77 per cent in the same period to $1.1bn the equivalent quarter a year
Joseph Tsai, the executive vice-chairman, told analysts on a conference call that the growth in
revenue at the companys core business would surprise many given the economic headwinds
and reduced expectations for the industry. Weve established strong competitive positions and
firm foundations for future growth, he added. The company, which made history when it
launched the biggest ever listing on the New York Stock Exchange in 2014, has seen its shares
struggle since then because of investor concerns about its expansion prospects and a lack of
As part of an effort to boost its standing with investors, the company this quarter broke out its
numbers into four segments: its core online marketplaces, cloud computing, mobile media and
other initiatives. Duncan Clark, the head of Beijing-based consultancy BDA and author of a
recent book on Alibaba, said the results were pretty impressive with cloud revenues becoming
Lazada
Lazada, the leading e-commerce player in the country, is creating a colossal shift in Filipino
buying habits. It continues to evolve and adapt to the needs of its customers by continuously
streamlining website and mobile app design, constantly growing the inventory of items, and
offering convenient payment options. All these result in a best-in-class online store that delivers
Led by experienced professionals and progressive thinkers, Lazada has grown to be one of the
CASH ON DELIVERY. Paying for your transactions is easy, even without a credit card! Lazada
was the first to offer cash on delivery in the country, enabling more Filipinos to shop online.
Payment upon delivery also helps build trust because customers only pay for the item once they
EASY SHOPPING. Customers have 24/7 access to big brands and over 5 million products. An
online mall that also offers nationwide free delivery. Through the intuitive and efficient Lazada
App, you also get instant, round the clock updates on the latest promo and discounts on your
favorite items.
SAFE. Lazada offers 100% Buyer Protection. Any product can be returned within 14 days upon
delivery, no questions asked. The 24-hour Customer Service team can assist you with any of
your questions. Only trusted merchants and service providers are allowed to sell in the site so
The customer can visit the site from all over the world but the delivery site must be in Quezon
Province. Lazada and Jems Floral Creation, they both avail discounts for certain customers.
Jems also accept returns. In Lazada the 24-hour customer service team can assist you with any
of your questions, but with Jems Floral Creation they can only answer questions when they are
Diamond Florist
The Diamond Florist is a largest florist in Rajasthan, India. Since 1965 that have been engaged in
fresh flowers and flower arrangement business and have millions of satisfy clients worldwide. It
launched Android App recently, you can buy flowers, bouquet of flowers, cakes and gifs item for
your love one by this application. It have been in the florist industry for many years, both
running local flower shops and offering online flower and gift basket delivery. Diamond Florist,
is Indian name at par with international flower brands in both quality and designs provides one-
stop solution for all flower requirements including roses, orchid, etc., be it for daily or occasional
gifting or for floral decoration in weddings, corporate events and individual parties. By Diamond
Florist App you can buy flowers online and use our online delivery services for a huge range of
products ranging from fresh flowers and artificial flowers to cakes & chocolates to combo gifts
and sweets etc. Our reliable and cost effective flower delivery service makes us the global leader
in sending and buying flowers online [Ian Obermiller 2013].The Developers came up the idea on
making the mobile application that can also engaged in flower business where users can buy
different kinds of flowers and bouquet of flowers using an android device. The developers would
also like to more satisfy the flowers shops clients by adding a handy customization that has the
ability to customize the desired flower arrangement for clients customers. Making a flower shop
App Insight
Web Application cannot use the resources provided by the system (It can only use as much as
provided to the browser) which mobile application can use as much as it requires. Also because
the web application cannot use the resources provided by the system. It requires the service setup
to the cloud to connect to the remote database for all the purpose. Mobile application can use the
database provided by the system (In android it is SQLite database) Web Applications are more
vulnerable to the hacks compared to the Mobile Application. One can easily inspect the code of
the web application which is hard with mobile applications (It is the reason why most companies
such as ecommerce try to force users to use their application). Also there are many
vulnerabilities of Web application such as cross site scripting, SQL injection and many other
which mobile applications are pretty much immune [Hugo Nicolau 2009].
Uber
For riders - Uber is a convenient, inexpensive and safe taxi service. Hire a private driver to pick
you up and take you to your destination with the tap of a button on your phone. The nearest
driver is often at your pickup location within minutes. Not only is this an on-demand car service,
but you can even watch as your driver is en-route to come pick you up.
For drivers - Uber provides exceptional pay and allows you to be your own boss/set your own
hours. Take on fares whenever you wish (work as much or as little as you desire) while meeting
new people in your city from all walks of life To start using Uber as a passenger you must first
signup and create your account. After registering you will then need to download & install the
app on your iPhone, Android, or Windows device. Once you have created your account and
installed the app - launch the app you will see a login prompt of which you can sign in with the
credentials you just provided during the signup process. Once signed in the next step is to set up
a preferred payment method such as a valid credit card or by linking your PayPal account. Note:
You'll only be charged when you ride this allows for a cash-free environment. Driving for Uber
lets you be your own boss, set your own hours, and earn a nominal wage - all in the comfort of
your own vehicle [Nancy Gibs | TIME 2011].For delivery the mobile application can access the
GPS making the clients location to be discovered, knowing the location of the customers the
drivers can now deliver the flowers well-ordered applying the Shortest Path First algorithm that
M-commerce
If you've any doubt about whether m-commerce is the future, you've only to look at the giants of
the online world and see how seriously they're taking it. Amazon, Google, and Facebook all see
mobile computing as a decisive battleground in the next few years. Google has repeatedly
recent Google survey, 74 percent of users said they were more likely to return to mobile-friendly
sites and 67 percent said they were more likely to buy from mobile-friendly sites. However, a
massive 96 percent reported that they'd encountered incompatible websites while going online
with their mobile. Gartner has forecast that mobile commerce will represent about half of all
Synthesis
The proponents believe that each and every literature and studies stated in this research is similar
on the present study. The proponents relate and differentiate the research based on the flow of
can be more optimized and dependent making their more convenient for the customers. And
being innovated for the future we believe that m-commerce will be the business future.
In the following reviewed documents, reports, articles, information, andjournals which the
researchers gathered will serves as related literature and studies for knowing the edge and
downside in creating an android mobile application used in marketing business for JEMs floral
creation.
PROJECT MANAGEMENT
Methodology
In view of the study that will be perform, the proponents decided to choose the XP Software
Methodology because they have implemented an iteration approach. The proponents think that
this methodology will be relevant on the project they will develop. It allows them to adopt one
more process model wherein can help them at their project. The added refinements throughout
the process and iterations around a spiral model are applicable compared to a waterfall model
which is not relevant to the project. The proponents will be needing trials for their software and
to test the project is fully functional which will become iteration not like the water model every
Planning
The first phase of Extreme Programming life cycle is planning, where customers or users meet
with the development team to create user stories or requirements. In this stage the proponents,
will gather data through interviewing persons concerned in this study and to come up in other
ideas by the developers that provides an easy application. The proponents will converts user
stories into iterations that cover a small part of the functionality or features required. A
combination of iterations provides the customer with the final fully functional product. The
internet, related studies and thesis project are used for reference.
The programming team prepares the plan, time, and costs of carrying out the iterations, and
One planning approach is the critical path method, grouping iterations essential for our project
progress in a linear fashion, and arranging for completion of other iterations parallel to the
critical path.
Designing
After planning and research the proponents will gather the components needed for developing
and designing the thesis project. And the iteration of XP programming starts with designing.
anticipation.
o Using systems metaphor or standards on names, class names and methods, and agreeing
on uniform styles and formats to ensure compatibility among the work of proponent
team.
o Creating spike solutions or simple programs that explore potential solutions for a
Coding
For the proponents, coding constitutes the most important phase in the Extreme Programming
life cycle. The proponents gives priority to the actual coding over all other tasks such as
documentation to ensure that the customer receives something substantial in value at the end of
the day.
o Developing the code based on the agreed metaphors and standards, and adopting a
machine, aimed at producing higher quality code at the same or less cost.
o Strict adherence to 40-hour workweeks with no overtime. This ensures the developers
o Frequent integration of the code to the dedicated repository, with only one pair
Testing
During this stage, the proponents will evaluate the developing application. Assessment will then
be discussed and analyzed between the developers. Proponents will check for any errors that
may occur when the project is finished. Checking if the proposed application will function
correctly.
Extreme program integrates testing with the development phase rather than at the end of the
development phase. All proponents codes have unit tests to eliminate bugs, and the code passes
Another key test is customer acceptance tests, based on the customer specifications. Acceptance
test run at the completion of the coding, and the proponents will provide the customer with the
Listening
through feedback during the development phase. Apart from the customer, the proponents also
The basis of feedback is the acceptance tests of our client. Each feedback of our client that
specifies revised requirement becomes the basis of a new design, and the process of design-
coding-tests-listening repeats itself. If our client remains satisfied with the test results the
iteration ends there, and the design for the new iteration starts, which again follows the design-
coding-testing-listening cycle.
Hardware
The developers considered the following hardware requirements in order to develop this thesis
project.
Development
Personal Computer
To create the application, the proponents will use this hardware with high enough specifications.
Implementation
An android phone having android version of 4.4, at least 1 GB RAM, and speed of
Software
The developers considered the following hardware requirements in order to develop this thesis
project.
Android Studio64
Android Studio provides the fastest tools for building apps on every type of Android
system, and an instant build/deploy system all allow you to focus on building unique and
high quality apps. Proponents will use this platform to perform such a task or implement
Genymotion 2.8.1
Genymotion is a fast Android emulator which comes with preconfigured Android x86 with
OpenGL hardware acceleration) images, great for application testing [GNMTN2016]. The
Genymotion is an incredibly fast memory-efficient virtual machine that runs the Android OS in
a more precise manner. This is the common Emulator that developers use to test their
application.
across desktop and mobile devices to create and enhance your photographs, web and mobile app
designs, 3D artwork and videos [PHSH2016]. Adobe Photoshop is a graphics editor platform that
can perform such as photo editing. The proponents will use this application to create their icons,
[ADPW2016].
Calendar of Activities
Group
Thesis 0
process
Weeks 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Planning
Designing
Coding
Creating Documentation
Submission of Documentation
Thesis 1
process
Weeks 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Planning
Designing prototype
Coding
Testing prototype
Listening
Creating Documentation
Submission of Documentation
Thesis 2
process
Weeks 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4
Planning
Designing
Coding
Testing
Listening
Creating Documentation
Submission of Documentation
These are the weeks that the proponents will follow when they begin to develop their project.
The proponents show the activities that marks all the process that correspond who are the one
and as a group that are available on doing the project throughout the whole two semester. The
calendar shows the date schedule were they will do the activities for gathering information
about the project, designing, building, testing and the refinement of the project, also on creating
Budgetary Estimate
Total : 3,749.60
Level Inclusive Dates Name of school/ Institution
Curriculum Vitae of
ftblads_lorejeff@yahoo.com
EDUCATIONAL BACKGROUND
Tertiary 2015 Present STI Academic Center Lucena
Curriculum Vitae of
Elementary 2002 2008 Holy Rosary College
Rhodessurell@gmail.com
(+63) 9282712785
EDUCATIONAL BACKGROUND
REFERENCES
Nicolau
Hugo Nicolau, Chris Nicolau & James Nicolau (13 April 2014) Alibaba M-commerce
(p 1,2)
Lazada
Alibaba
Diamond Florist
Florist.org/
App Insight
Uber
Android Studio
GenyMotion
(2017)Genemotion Android Emulator Retrieved from http://www.genymotion.com/
Adobe Photoshop