Professional Documents
Culture Documents
1. Introduction of project........3
Students .....5
10. Conclusion.......29
11. Annex.....30
Chapter 1
-Albert Einstein-
1
Human behaviour, Wikipedia, https://en.wikipedia.org/wiki/Human_behavior
1
be appreciated for their beauty or emotional power. Various art forms include:
because art is beneficial for our society. Appreciating art improves the mindset
of our society2. Studies have shown that understanding art and recognizing its
2
The importance of teaching the arts,
http://www.spikedonline.com/newsite/article/the_importance_of_teaching_the_arts/13937#.V8
DZ-GVzSu4
3
Heather L. Stuckey, Jeremy Nobel, The Connection Between Art, Healing, and Public
Health: A Review of Current Literature
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2804629/
4
National Arts Council, Population Survey on Arts 2013
https://www.nac.gov.sg/whatwedo/support/research/population-survey.html
2
involvement in appreciating arts has dropped in many areas. By raising the
level of appreciation of arts in our society, we can integrate art into our society
more easily. For example, architects can use artistic concepts to design
vibrant cityscapes and businesses use art to attract consumers to buy their
products.
The final goal of our project is to successfully integrate art into our daily
Chapter 2
local arts, we chose this case study due to its relevance to our subject topic -
changing the mindsets of young people which causes disinterest in their field
5
art lessons, leisure activities like surfing art websites and supporting local artists and going
for concerts, etc.
3
Case study: Englands Computing Curriculum for Young Students
Overview
was introduced in the UK. It aims to address complaints that the UK has not
industry6.
The curriculum is divided into three key stages. Each stage varies to suit the
Key Stage 1 (5-6 Take their first steps in using devices and learn what
6
UK must produce more high calibre science graduates to secure economic growth,
http://www.parliament.uk/business/committees/committees-a-z/lords-select/science-and-tech
nology-committee/news/stem-report-published/
4
Key Stage 3 Use two or more programming languages to create their
Teachers are hired to teach and interact with the children. Were not just
and Google, along with BCS and its Computing at School working group, and
the Royal Academy of Engineering were all involved in the new curriculum.
logical thinking.
7
BCS: British Computing Society
5
The different companies complement one anothers strength, cover up
each others weaknesses, and work towards a common end-goal, thus can
better develop and sustain programmes for the long-term. With more partners
reach.
no longer limited by the individual constraints such as limited influence and lack
Each stage of the computing curriculum varies to suit the interests and level
This allows a more gradual learning curve, thus picking up skills more
Teachers are hired to teach and interact with the children. The children are
6
This allows the childrens doubts to be clarified easily, and share ideas and
We have learnt that interaction plays a pivotal role in the sustaining the
At this young, impressionable age, children can form the neural pathways
At the same time, it forms a habit of thinking flexibly and creatively to face the
young age.
basic skills and a higher level of creativity is achieved. Creative thinking and
7
As the case study and application area both aim to promote the interest of
derived from Computer Curriculum case study to improve the art industry and
Curriculum at distinct stages Modified programmes for different interest and age
according to ages groups to be increase appeal.
Exposure at a very young age Starting from young ensures a more systematic
learning and stronger foundation.
Figure 2.5.1: Summary of Computer Curriculums key features and respective learning
points.
Chapter 3
Local Arts
8
A NAC survey8 revealed that participation in art-related activities
generally declined. (Figure 3.1.1) This shows that there is lesser involvement
in the arts.
Demand for local art talents is also not met because of the lack of
interest in local arts (figure 3.1.2) and lack of opportunities for local art talents.
8
National Arts Council Population Survey on Arts 2013
9
In the same NAC survey, engagement rates towards arts and cultures
have dropped significantly. (Figure 3.2) This shows that there is a need to
Figure 3.1.3 showing overall engagement levels in the arts from 2002 to 2013
Existing efforts to expose youths and develop local art talents are
experiences.
AISS Requirements
Be aligned with the schools long term plans of developing a vibrant arts
9
Artist-In-School Scheme
10
culture.
Existing efforts also incude art museums. Art museums display art
pieces for the public to view. Although art museums can reach out to a large
turnout in art museums is small at 21% (Figure 3.2.1). At the same time, they
do not allow for the development of local talent as only artists who are
11
Figure 3.2.1 showing art attendance in various locations
strong disinterest towards art. It is because these existing measures did not
target the root causes of the problem. The causes for the lack of interest in art
art exhibitions
Singapore is very small, with only 719.1 km worth of land space. With
large percentages of land used for industrial, and urban development, there is
Lack of interest
fully, and they are unable to realise their full potential in art. As such, they lose
Lack of opportunities
12
There is little opportunities to develop the students talents for arts, as
artwork. Thus, many new artists are put off from pursuing their passion due to
Figure 3.2.2 showing low percentage of intake by universities to do fine and applied arts 10
10
MOE, Education statistics digest 2015,
https://www.moe.gov.sg/docs/default-source/document/publications/education-statistics-diges
t/esd-2015.pdf
13
Wrong mindset towards art/Lack of knowledge
Many Singaporeans do not have clear knowledge about art, and lack
although culture was mentioned many times, there was no mention of Art 12.
it difficult to earn a reliable income, such as Vincent Van Gogh, who only sold
one painting in his lifetime13. Singaporeans do not want to take risks, and find
11
Eddie Teo, What 18-year-olds tell us about Singapore's future,
http://www.straitstimes.com/opinion/what-18-year-olds-tell-us-about-singapores-future
12
Where is Art in the future of Singapore and why is it important
http://www.theonlinecitizen.com/blog/2016/04/06/where-is-art-in-the-future-of-singapore-and-
why-is-it-important/
13
Help! My Child Wants to Be an ArtistHow to get the facts and stop worrying too much
14
a more stable job instead. As such, the idea of pursuing art as an interest is
promote art and develop local talents by increasing art facilities, interest and
opportunities.
Pre-school
["Go for Art"
Cultivation
Programme]
Public
[The
World's
Your
Primary
Canvas] Secondar
School y School
[Arts Future
Television [Arts in
Programme] Carts]
Objectives:
https://artsedge.kennedy-center.org/families/at-home/cae/help-my-child-wants-to-be-an-artist
15
To seek and develop talented youths and cultivate interest in arts via
Features:
MCCY holds the programme once each year and invites childrens art
funding. Collaborators include SAM15, TECL16 and other art vendors. Children
will be exposed to different art forms starting from the age of two (figure 4.1.1).
Learning Indoors
14
Ministry of Culture, Community and Youth
15 Singapore Art Museum
16 The Esplanade Company Limited
17
Stephanie Brown, When Is My Toddler Old Enough for Play-Doh?
https://www.verywell.com/stephanie-brown-289186
16
Unlike traditional art classes, educators reduce theory teaching and focus on
cultivating childrens taste of art. The art teaching model created focuses on
guiding and teaching art knowledge indirectly. Educators will show children
Figure4.1.2 Educators show famous artworks on the screen (press play button for videos) 18
Learning Outdoors
Preschoolers will visit SAM19 to appreciate artworks (Figure 4.1.3). They will
18
http://arts.cultural-china.com/en/77Arts4047.html
https://commons.wikimedia.org/wiki/File:Mona_Lisa,_by_Leonardo_da_Vinci,_from_C2RMF_
retouched.jpg
http://www.9to5travel.com/destinations/singapores-merlion-which-is-the-original/
http://www.artcyclopedia.com/artists/michelangelo_buonarroti.html
https://twitter.com/hashtag/
https://www.youtube.com/watch?v=y-0yKpanUkQ
http://www.meetup.com/Malay-Language-Regional-Culture-in-Singapore/events/143789062/
http://www.express.co.uk/entertainment/theatre/563968/Irina-Kolesnikova-Swan-Lake-ballet-r
eview
17
4.1.4). The excursion allows preschoolers to appreciate actual, detailed and
19
Singapore Art Museum
18
Learning process:
Children appreciate artworks
Draw inspirations
Peer critique
Figure 4.1.5 Step-by-step learning process
educators
Preschoole respond
rs ask accordingl
relate questions y, guiding
social on art them to
issues to concepts form own
relate art interpretati
discoverie concepts ons
s to art
Educato concepts
rs guide
children
to
discover
more
creative
ideas
Children will share their learning outcomes in groups and help each other
concepts. In groups, they share their views about art creation. Group members
19
are tasked to compose their own artworks. Group leaders allocate the tasks
others parts and even help to edit. Artworks done by all preschoolers will be
Performing
members as leaders
for dramas
20
Singapore Art Museum, https://www.singaporeartmuseum.sg
21
Drawing, sculpturing, musical and dancing
20
and help to show the slides on screen
skills.
21
Evaluation
the programme. After the programme, those who initially participated in the
programme to try will become naturally interested in art. After discovering their
MCCY collaborates with art companies to provide training and organise the
From survey results, 93.75% people agree that learning art by exploration is
imaginative artworks.
Preschoolers will also develop a cooperative mindset, and work better with their
22
Product designing, architecture, music, painting etc.
22
If children learn effectively and improve significantly in art, the educators way
result, their reputation will improve. For example, more people will visit SAM
and more events will be held at esplanade, and more people will buy products
from art vendors. This brings economic benefits. Thus, more collaborators will
working partners.
23
4.2 Proposed Strategy 2: ArtsFuture Television Programme
Objectives:
To promote and create further involvement in the arts for youths in the local
arts scene, and encourage companies to invest in local art to support the
Features
combined with art to increase its appeal. Primary School students are widely
24
exposed to art forms at an early age to build up their foundation and nurture
their love for art. The media can provide widespread coverage of the arts to
OKTO to capture the students attention. Local art talents can be invited onto
live-messaging about the show with prizes will take place throughout the
broadcast to attract viewers. Prizes are toys such as heart models and
constant awareness of local arts. Social media24 is used to promote and share
art events.
curriculum period to spur interest. Primary School students pen down their
interesting art diagrams25. Students are then asked to share and reflect their
learning.
23
Artists design background, dancers perform choreography, musicians play artistic music.
24
Twitter, Facebook, Instagram, Tumblr
25
Examples include Heart models through clay art and parallel, perpendicular lines through
symmetrical art pieces.
25
III. Through balloting, only applicants studying in primary school are selected
to attend the show and engage in co-creation of art pieces in the show. Locals
participate in creation of art works and gain interest and understanding in the
process.
26
Displays
Use of media to promote arts
27
Curriculum Period for art (TV programme, reflection, Creates
hands-on activities) widened
exposure to
all youths.
Ensure that
everyone is
aware of
local arts
scene. Art
Teachers
are
equipped
with the
knowledge
to facilitate
Fig 4.2.3: Art Teaching Material such as PowerPoint Slides used to educate children
students
interest and
appreciation
in local art
by going
through
training
viewers who participate actively in the show. AEP26 students and schools with
COE27 for arts will take part as the audience at the studio.
uniqueness of local art and are aware of the way local arts are formed.
Local artists are better known and recognised for their work through
networking.
International and local talents28 are invited to share their stories. Furthermore,
26
Art Elective Programme
27
Centre of Excellence
28
and showcase their works to gain the support of fellow youths and inspire their
Evaluation
Local youths are inspired by the stories of local art talents to attract and
interest them to appreciate local arts scene. Primary School children are
Local art events that provide generous funding and activities to youths to
Objectives
28
music artists, producers, artists, filmmakers
29
To provide opportunities for Singaporeans to appreciate art and sustain
Features
A. For better accessibility, the mobile art exhibit will be held inside a container
30
follow moves in a hip hop dance
school
Figure 4.3.331: Digital arts
29
http://www.channelbeat.com/products/dance/dance_miscellaneous/610.html
30
O School Ltd, a performing arts centre, is a Social Enterprise set up in 2006 and supported by
MCYS (Ministry of Community Development, Youth and Sports) ComCare Enterprise Fund.
http://www.oschool.com.sg/?page_id=211
31
https://stationdesign.wordpress.com/2016/01/05/what-is-digital-art-to-me/
31
sing along popular songs
inspired
graffiti wall
students
34
Figure 4.3.6 : Hands-on graffiti
major in the arts, and will be funded by NAC. After each week, the exhibition
32
http://www.karaokechamps.com/
33
http://www.visitphilly.com/music-art/art-museums-galleries/#sm.0000hxgrwhvepfhsx6m1s6tx
gdmdo
34
http://joediamondevents.com/shop/digital-graffiti-wall-photo-sketch-booth-entertainment/
35
includes various art forms such as digital, contemporary art etc.
36
Nanyang Academy of Fine Arts, La Selle Academy of Fine Arts and even students from
art-related courses in polytechnics
32
will proceed to another school until all schools are covered. The cycle repeats.
In the exhibition, they will also guide the students through the exhibition, while
the international artists will record a guided tour with stories behind their
artworks.
Also, QR Codes are pasted next to the art pieces (Figure 4.3.7). If the
students want to learn more about the art piece, they can scan the QR Code,
which will bring them to a webpage where they can view information: Artists
The webpage can be used to learn not just about the art piece, but the
artists as well. The webpage lists the biography of all the artists and their
works. The personal profiles are managed by the respective artists, where
they can link their own social network profiles for students to look up.
B. The arts forum will also be held for the secondary school
students in conjunction with the art exhibition. Well-known local and foreign art
arts scene, share trials they faced and stories of success for interested
37
http://www.scottsibberson.com/2013/03/qr-codes-in-art.html
38
art professions include professors in tertiary institutions, pioneer art performers, etc.
33
students to know and learn, exchange views on students artworks and answer
Evaluation
involved. The different activities allow students to try a diverse range of arts,
art courses to showcase their talent and get recognition as well as inspire their
peers to engage in the local arts scene. In addition, students can learn more
art, students will have a better gauge of the career path they may intend to
take.
the local arts scene. This measure is feasible because it sustains the students
However, students may not be interested to explore the local arts scene and
thus not participate. To emphasise the importance of the arts scene, the
34
4.4 Proposed Strategy 4: The Worlds Your Canvas
Objectives
To provide space for new artists to display and sell their artwork,
receive criticism, and raise public awareness to combat the lack of facilities
Features
I.The main feature of this project is the setting-up of displays as pop-ups along
areas with large human traffic. These displays consist of LCD boards which
show pictures or videos of various forms of art including conventional and new
35
art39. They can also appear during events40 to maximize their reach
project the art directly onto the building themselves enabling passers-by to
view the art. A monthly fee will be charged to prevent abuse by spammers.
39
E.g. graffiti, anime
40
E.g. concerts, exhibitions
41
E.g. Marina Bay Sands, Esplanade
36
Figure 4.4.2: Projection on Marina Bay Sands
These arts displays could be archived in a mobile application where users can
displays.
37
A key feature of this application is that pedestrians can comment on and
upvote art pieces. This allows constructive criticism of art and increases
have higher chances of being displayed at places with high human traffic.
Editors will also be given a chance to choose pieces to feature which they feel
deserve more attention. Also, art will be refreshed with new art pieces every
auction where users can bid for the art which they like. Winning bidder will
have possession of the art and can use it for their private collections, or selling
38
Good use of
contrast of
color!!
individuals42.
42
Used for art scholarships, rental of concert theatres etc.
39
V. Informative page regarding upcoming events43 so that interested users can
participate and support. Users can convert their points they get from liking,
Evaluation
The arts display will be economical to set up and move around as the
displays are compact in size. The art display helps to add vibrancy to
artworks and add a little bit of art into their lives. Artists will be able to attract
interest with their art, and criticism from multi-national and multi-ethnic
pedestrians can help artists improve to suit the tastes of different cultural
groups.
This strategy will be able to seed the interest of art in adults and inspire
43
like exhibitions and concerts
44
to exhibits, performances and concerts
40
However, uninterested Singaporeans not using the facilities could limit
41
10. Conclusion
space for artists to display and sell their artwork, receive criticism, and increase
public knowledge, this encourages new artists to step up. Exposing primary
interest towards the arts scene in Singapore from young. And by using the
media to advocate art, art can be brought about to a larger audience. All this will
42
1. What do you think about the relevance of Art in Singapore?
43
removed
89.58%
Yes
10.42%
No
72.92%
44
Lack of interest
41.67%
Lack of facilities
54.17%
Lack of talent development
75.00%
Lack of opportunities
2.08%
None of the above
93.75%
Yes
6.25%
No
45
83.33%
Yes
16.67%
No
46
72.92%
Yes
27.08%
No
70.83%
Yes
29.17%
No
8. Do you notice posters/advertisements/artworks in your surroundings?
Such as posters on walls, advertisements at bus stops
47
83.33%
Yes
16.67%
No
48