ETP SEMINAR #2 (2017)

Dr Hilmi Hussin ME
Internal
 WHAT is
CREATIVITY?

Internal
 WHAT is CREATIVITY?
ETP TEAM #3 (SEPT 2015)

ALUMINIUM CAN FLING MACHINE

Project objectives: to produce an attractive and

interactive can separating system that allows user
to play a game through putting used drink cans to
recycle.

Description: This technology primary aim is to

inculcate the culture of separating wastes among
UTP students by providing an interesting hands-on
approach to separate and throw aluminum can
that has the capability to grab the attention of
students to recycle.
Internal
 WHAT is CREATIVITY?
Creativity is the act of turning new and imaginative
ideas into reality

Creativity is characterised by the ability to perceive

the world in new ways, to find hidden patterns, to
make connections between seemingly unrelated
phenomena, and to generate solutions

Creativity involves two processes: thinking, then

producing. If you have ideas, but dont act on them,
you are imaginative but not creative.
Internal
 What is INNOVATION?

Internal
 What is INNOVATION?

Innovation is the implementation of a new

or significantly improved product, service
or process that creates value for business,
government or society

Internal
 INNOVATION is Not an EVENT

Internal
 INNOVATION is a (DESIGN) PROCESS

Internal
 How to COME UP with a PROJECT IDEA?

1.Find ISSUES

2.In-depth DATA GATHERING

3. Team DISCUSSION &

BRAINSTORMING!

Internal
 How to COME UP with a PROJECT IDEA?
ROAD
ACCIDENTS
LIVING
BUGLAR
COST

HOME
SAFETY
CAUSE 1
FIRE

HOME
SOCIETY CAUSE 2
ISSUES WATER
CRISIS
HOW to
SOLVE it

POSSIBLE
ENVIRO AREA !
NMENT

Internal
 Where to FIND ISSUES? Newspaper
Interview
Internet
Survey
Questionnaires
Observation

Internal
 Search for more IN-DEPTH INFO and RELATED SOURCES

Websites /Portal
Magazines
Library
Journal
Newspaper
Internet
Survey
Questionnaires
Internal
Interview
 WHAT IS DESIGN THINKING?
A Human Centered approach to innovation and problem solving

Design thinking is a process that combines empathy for the user,

with creative tools from design and ethnography, technical skills
from engineering, and the strategy skills of business

Internal
 DESIGN THINKING & PROCESS

EMPATHIZE IDEATE

DEFINE PROTOTYPE

TEST

Internal
 IDEATE TEST
EMPATHIZE
Create a large quantity Learn from users
Approach the problem
with the user in mind
DEFINE of ideas interaction with your
prototype
Frame an actionable
Ask & listen
problem statement PROTOTYPE
Make your idea
Need Insight tangible, let users
experience it

User

Internal
 DESIGN THINKING Real Story:
Design for Affordable Incubator - Nepal
Reframe
Project
Objectives:
Design an ultra
low cost,
portable way of
maintaining
babies
temperatures
without the use of
electricity.
 DESIGN THINKING
Experience in a Pasar Malam (Night Market)
Internal
 Hear A Good Story
1 1. Interview Your Partner on his/her experiences in Pasar Malam
a. Be human: build rapport

Introduce Yourself. How are you today?

Nice to meet you. Tell me about where youre from.

b. Seek Stories

Could you tell me story about a time you (..going to pasar malam?)

What would I find surprising about how you ..

c. Talk about feelings. Dig deeper by following up

Why do you say that? .Tell me more.

How did you feel at that moment, when .happened? 4 Min

Internal
 What does that mean?
Gain Insights by thinking of what might be the deeper meaning behind what your heard. Have fun with it

22. Imagine the Meaning 33. Create a Brainstorming topic

(notice something, then what the meaning might be) (Turn your insight into a question)

Its interesting/surprising/telling that s/he .. Select the one hunch (I wonder if this means )
that gives you the most unique and exciting
perspective. Write it below
____________________________________________
How might ____________________
One thing that seems to be important to him/her is act on my hunch that (Context)

__________________________?
____________________________________________
(This question should help you imagine products / services /
experiences in this context that capitalizes on your unique hunch)
I wonder if this means ..
(WRITE A COUPLE HUNCHES) Then choose a context below. Pick one that might best
able to take advantage of the hunch you chose
_______________________________________________________

_______________________________________________________
CONTEXT : ETP / Local counsel, Traders/Sellers-
food/drinks/fruits etc., Transport, hotel, host / friend
Internal
4 Min /guide/students, event/festival organizer, others 3 Min
 New Ideas?
Generate a diverse set of concepts in response to your brainstorming questions.
Your goal is to build ideas on others.

. Share your work, then Brainstorm as a team

4
5
(Recap one story, share one inference and your question then lead a brainstorm)

Internal 4 Min
 Sketch it Out
Pick an idea and stay in a generative mode as you work out the details.
Your Goal is to develop the idea and make it visual

5 Choose one idea and flesh it out into a product

or service
(what is it? How does one use it?)

Internal
4 Min
 LETS SHARE !

Internal
Internal
 Team Formation Stages (Bruce Tuckman)

Internal
 COLLABORATIVE INTERDISCIPLINARY TEAM

https://www.youtube.com/watch?v=NsndhCQ5hRY

Internal