Brook Givler

Merchandising Mathematics
October 20, 2016

Internship Prospectives

1. Lee Apparel Company Inc. Employer Type: Public

2. Headquarters Address: 9001 W 67th Street, Merriam Kansas 6602-3699
3. Phone Number: 1 (913) 384-4000
4. Website: Lee.com Email: leemail@vfc.com
5. Contact Person: Roger Turner, Project Manager
6. Research of Company
a. Founded in 2000, Lee Jeans Company Inc. is a large-sized organization
in the mens and boys trouser and slack manufacturers industry
located in Merriam, KS. It has approximately 2,350 full time
employees and generates an estimated $7.8 million in annual revenue.
b. Products and services provided to the customer: This company
provides customers with jeans and outdoor/action sport clothing for
men, women, and young teens
c. Companys Target Market: Men, Women, and Young Teens
d. Marketing Strategies: Lee Apparel takes a two-track approach to
growth: both organic and through acquisitions. Beyond its brick-and-
mortar stores, the company expects its direct-to-customer business,
via e-commerce sites for countries around the world. That way the
company will grow at a faster pace. The overall growth of the
company is expected to increase 25% of total sales by 2021. Also, a
opening up new distribution centers in hopes of enhancing the
responsiveness and grow sales in the emerging regions
e. The companys locations, both nationally and internationally:
i. North America
ii. Australia
iii. Philippines
iv. Southeast Asia
v. East Europe
vi. China
vii. Japan
viii. Korea
ix. West Europe

1. White House Black Market Employer Type: Public

2. Headquarters address: 11215 Metro Parkway Fort Myers, FL United States
Satellite Location: 606 W.48th Street, Kansas City, MO, 64112
3. Phone Number: 816-906-0580
4. Website: http://www.whiteandblack.com
5. Contact Person: N/A
6. Research of Company
 a. White House Black Market is a multichannel fashion retailer that
began as two small Baltimore, Maryland boutiques. The White House,
opened in 1985 and Black Market, opened in 1995. The brand,
acquired by Chicos FAS in 2003, is dedicated to providing a modern
wardrobe for the way women live now, offering customers curated
clothing collections at more than 436 boutiques and over 72 outlets.
b. Products and services provided to the customer: Although names for
the simplicity of black and white, White House Black Markets curated
collections reflect the latest colors, prints, and styles. Their export
stylists transform a closet, style the current trends or create a unique
look-and their personalized services are always complimentary.
c. Companys Target Market: Women who are confident and have a
sophisticated and unique style
d. Marketing Strategies: Staying up with the latest trends and styles to
appeal to women who want a unique and sophisticated look.
e. The companys locations, both nationally and internationally:
i. United States
ii. Canada
iii. Puerto Rico
iv. U.S. Virgin Islands

1. Kechena Designs Employee Type: Private

2. Headquarter Address: 204 Westport Rd, Kansas City, MO 64111-2240
3. Phone Number: 1 (816) 824-5119
4. Website: http://kechenadesigns.wixsite.com/kechenadesigns
5. Contact Person: Kechena Richardson, Fashion Designer/Owner
6. Research of Company
a. Born in a small Caribbean island of Haiti, Kechena learned at an early age
how to appreciate art in her surroundings. Kechena creates custom designs
form original pattern work and participates in various fashion show. She
recently partnered up with the upcoming modeling agency Ellis & Associates.
b. Products and services provided to the customer: Customized
experience designed to perfection with personal attention. Its all
about the individual and personal style, wearing high-end, low-end,
classic labels, and up-and-coming designers all together to provide
great service and experience for the customers. She is committed to
all of her customers and strive to make their customs designs come to
reality.
c. Companys Target Market: Young women, 20-35 who want a unique,
edgy, and personal style
d. Marketing Strategies: Appeal to the women who wants her own
unique style and a custom design she can wear proudly.
e. The companys locations, both nationally and internationally:
i. Kansas City, Missouri
1. The Bridal Mansion Employer Type: Private
2. Headquarter Address: 7901 E. Bannister Rd, Kansas City, MO 64134
3. Phone Number: (816) 761-8686
4. Website: thebridalmansion.com Email: mgaller@kc.rr.com
5. Contact Person: Tracy Hillis or Melissa Galler
6. Research of Company
a. The Bridal Mansion is a landmark in Kansas City. Built by Mr. and Mrs.
Bannister in 1910, this unique location has an ambiance you wont
forget. They are family-owned since 1990 and have just started their
22nd year serving Kansas City brides. They are more committed than
ever to all the future brides in and around KC to make their wedding
day spectacular.
b. Products and services provided to the customer: Providing a great
experience for every bride who enters the doors. They have a gown
for every bride and even offer wedding dress rentals.
c. Companys Target Market: Brides
d. Marketing Strategies: Providing a large selection of bridal wear for
every bride.
e. The companys locations, both nationally and internationally:
i. Kansas City, Missouri

1. Tomboy Design Studio Employer Type: Private

2. Headquarter Address: 1817 McGee, Kansas City, MO 64108
3. Phone Number: (816) 472-6200
4. Website: tomboy@tomboydesign.net Email: Laura@tomboydesign.com
5. Contact Person: Laura McGrew, Designer
6. Research of Company
a. The Tomboy line of knits are uniquely designed to be versatile, great
for travel, and with the complementary flare you have been looking
for. Each piece is hand crafted from exceptional fabrics, milled in the
U.S. The designers control of the production process and application
of impeccable standards result in quality pieces you will wear for
years to come.
b. Products and services provided to the customer: Providing designer
look with quality material at an affordable price
c. Companys Target Market: The tomboy women you likes to look
fashionable yet comfortable
d. Marketing Strategies: provide quality, personal looks for the everyday
women.
e. The companys locations, both nationally and internationally:
i. Kansas City, MO