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PRODUCT QUALITY
MANAGEMENT
ACROSS
THE CONSUMER
EXPERIENCE LIFECYCLE
Chris Harries
Director WW Industry, Microsoft
Microsoft Research video
DRIVING
PRODUCT QUALITY
MANAGEMENT
ACROSS
THE CONSUMER
EXPERIENCE LIFECYCLE
Chris Harries
Director WW Industry, Microsoft
An industry in transformation
4
"We want to understand our customers at We need to eliminate the word satisfied from
the moment they step into the showroom... our vocabulary. Satisfied for me is vanilla.
We need to delight. We need to amaze. We
need to provide extraordinary.
Celso Guiotoko, Steve Cannon,
CIO, Nissan Motor Company President & CEO, Mercedes-Benz USA
The key is how to make those (online) In this age, the only source of competitive
interactions, and do so as efficiently as advantage is the one that can survive
possible.. technology-fueled disruption:
an obsession with customer experience.
Deirdre Borrego, Harley Manning,
Vice President & GM, J.D. Power Forrester VP
SECTION 1
An industry in
transformation
5
Digital
disrupters
in the new
world of
Automotive
Digitization of Disruptive New services Transforming Changing Increasing risk
consumer digital via connected value chains via workforce management
experiences innovation vehicles the Internet demographics complexity
of Things
6
The era of systems of
intelligence is here
Cloud+Data
Client-server Web/Mobile
Devices
Systems of Systems of
Record Engagement Systems of
Intelligence
8
Digital is Staying ahead
by anticipating
changing
Working whats next
smarter
with smart
how
machines
Delighting
customers
with richer
business
Innovating with Adapting experiences
crowdsourcing the business
and data through
gets
intelligent
operations
done "Every
Digitalbusiness
businesswill become
is the
acreation
softwareof business, build
new business
applications, use advanced
designs by blurring the
analytics
digital andand provide
physical SaaS
worlds.
services,
Source: Putting Digital Business to Work in 2015. Gartner.
Satya Nadella, CEO Microsoft, Convergence 2015 9
Product definition evolution
1930 1978 1996 1999 2005 2014 2015+
Mechanical
Electrical
Electronic
RAM Software
Upgradable Apps
Public Marketplace
Electronic
Ecosystem enabled Data Feeds
Private
Marketplace
Prediction
Service
2015 Microsoft Corporation. All rights reserved. 10
Microsofts journey
From Software to Productivity and Platform Company
Deliver fluid Work like a Unlock insights on any Respond more quickly
experiences that network in a data and make to changing business
What had to change:
transcend time, place, modern workplace smarter, faster needs with a flexible,
context, and device decisions hybrid cloud
1. Digital Service Availability/Support 24*7, 365 days/year, all markets
1.5 billion people 1.1 billion 60%
2. Redefined
use Windows Engineeringpeople use Office
of the Fortune 500
57% of Fortune 500
- dayDesigning services for high availability, continual upgrade
every
he
uality shift
e vehicle as an Experience Platform
Does my phone connect?
ew Data
o drive
ew Quality
ster Chief Meets Big Data
ata driven insights
Social driven
improvement
nd interior
peratures
Company
ideas
Location when
used
Date/time when
changed or set
CTION 4
ew tools
o manage
Quality
oud Connectivity
ess supercomputing power on-demand. Scale-up. Scale-out.
Enabling you to
basics
rver racks with many CPUs are
tworked together to form a cluster.
oftware orchestrates (schedules)
hen a CPU is assigned a task.
ocessed results are aggregated and
presented as a single outcome or
quence.
onsiderably faster than a single
orkstation or server.
ometimes referred to as
upercomputing
gineering Design Validation workflow
ating with a resource-constrained development cycle
On-demand infrastructure
LS-DYNA Mpp9713car3 150ms
top crunch benchmarks
Provisioning capacity of
housands of
cores and terabytes of
storage
Performance optimized for
clusters or intensive compute
needs
Seamless and automated
Pay only for what you use
Scale 16resources 32 up or 64 down 128 256 512
as
ar
needed
6483 3601 2006 1342 1037 949
e Windows Insider Program
SLCARS
1,Boulevard
Pershing,
75017Paris
Predicted
RemainingLife
dvanced Analytics tools
ive design forward with telemetry data
predict outcomes and refine simulations
Follow the dream
MF: 3D Manufacturing Format
Founding member
RM: What 313 orgs / 17 MM seats told us
RFPs
Proposals
Design documents
Pricing information
Contracts
Etc
Etc
y learnings from our customers
Many models of
data protection polices
privacy is important The perimeter is fading
are more reactive.
is often mandated.
Mobile workforces, BYOD,
We need data to be born
latory requirements outsourcing, virtual orgs.
encrypted and to
are on the rise.
maintain a persistent
protection.
Brown #16
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onclusion:
w can Microsoft help?
is Harries
.harries@microsoft.com
microsoft.com/industry
dIn: www.linkedin.com/in/chrisharauto