Professional Documents
Culture Documents
(MLL)
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Company Profile
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Mahindra logistics belongs to the $ 16.9 bn Mahindra
Group with the vision of becoming a leading global
3PL player
Group vision for
Group companies Strong parentage & brand Mahindra logistics
As
PARTNERS The Group ranked #10 in
Aon Hewitts Top part of the Mahindra
Companies for leaders Group, we are committed to
creating innovative
AFTERMARKET solutions & delivering
Most Innovative Company excellence in operation for
AUTOMOTIVE ~ Business Standard all our customers. We have
FARM EQUIPMENT
started on an exciting Pirojshaw
growth journey and Sarkari
Financ Boldness in Business envision a leadership CEO,
ial
Servic
award in Emerging position in 3PL space Mahindra
DEFENSE es Markets 2014 Logistics
3
We have provided end-to-end logistics solutions to
leading companies all over India
Supply chain Freight Cross-docks/
Integrated Transportation With a
consulting forwarding Consolidation centers
service provider turnover of
1900+ INR cr,
we have won
prestigious
awards like
CII Best
Last mile VAS (Packing, WH inventory & In-plant stores 3PL 2014
delivery labelling, kitting) order management & line feed
Strong pan
In-plant management
National transport Warehousing space In-plant stores and
WH / Consolidaion centers
India presence Network & consolidation line feeding
Dispatch locations
Strong pan
13 offices and Over 5mn At 28 India
~90 operating square feet manufacturing presence in
locations Over 2,000 locations transportatio
manpower Managing n and WH
Over 25,000 set up
vehicles a month workforce of
over 4,000
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We have been serving market leaders across our
focus sectors
Automobile &
Automotive Outbound Consumer & Pharma
Engineering goods
E-commerce
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At MLL, we are configured to deliver excellence in
on-ground operations and service delivery
A B C
Experience Solutions Eco-system
Strong top team with Specialised solutions Strong support base of
decades of logistics team for each sector owned and dedicated
experience between them Cross functional cluster vehicles
28+ locations of based organization Pan India business
S&LF serviced Latest technology and partner network with over
1,00,000+ km/month IT systems (control tower 200 empaneled partners
of transportation for vehicle tracking, WMS,
serviced Relationship with
TMS)
Serving 40+ Top Auto manpower business
Strong focus on partners in every Indian
and Engg. customers innovation and state
process
improvements 24x7 customer
service desk
Process control and continuous improvement: We imbibe The Mahindra Way of doing business. We endeavor to
establish improved processes and partner with our customers on a sustained impact journey
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We can offer an array of differentiated, customized
services at every stage of supply chain
Suppliers End customer
dealer
Customers
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Technology
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We can provide 100% visibility and control over
vehicles in transit through the control tower
What will it do?
End to end truck
track and trace
functionality
Ensure time
management
Minimize idle
time
Maximize truck
utilization
Dispatch planning
Optimize truck
planning
Ensure capacity
and cost
maximization
Value added
services
Over-speed Value to Customer
reporting Reduction in transit time variability and early notification of delays
Notification of
Increased utilization and efficient routing of vehicle
delays via
Live tracking of all operational metrics
email, SMS, etc.
Safety monitoring (truck over speeding, incorrect routing)
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We ensure customer centricity through our value
added services
Differentiated customer centric practices at Mahindra Logistics
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Our Transportation Service offerings
MLL offerings Key Differentiators Value to customer
People
milk-run with operations team in 98% OTIF (supply reliability)
each cluster
98% Truck Placement
2 Consolidation and distribution 24x7 customer support
through cross docks 100% accuracy in tracking
Trip Builder for optimal
Reduction in transit time
3 Network of multi-modal
Systems
variation
milk run route
transportation
Control Tower for 100% B Cost savings
exact location tracking
4 Procurement planning, supplier Shipex TMS system 3-7% reduction in overall
management inbound cost (transportation +
25,000+ trucks pan India, labour + damages)
Infrastructure
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MLL has 8 strategically located cross docks near
manufacturing hubs Pan India Cross dock
Cross dock (coming up)
Value to Customer
Zaheerabad
Bangalore Chennai
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End-to-end case
study
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ILLUSTRATIVE
Cross-docks Stockyard
Process
Key achievements
Warehouse/stockyard
~50 stockyards under management
management
5
Bhopal
Outbound transportation
4 5,500 vehicles transported to regional
to stockyards/
stockyards in a month
Warehouses across India
Igatpuri Nasik
3 In-plant mgmt.; Inter-unit
~100 monthly trips on one of the major
transfer of engines,
routes
castings and aggregates
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Transportation
Case Studies
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MLL offers large bouquet of services for a major
e-commerce player in India
Linehaul Local Distribution IHS1 (Kirana)
Mumbai to
1 Line Haul 30 39
Delhi
Mumbai to
2 Last Mile 30 31
Bangalore
E-comm
player
Bangalore
3 H and B 26 66
to Delhi
Mumbai to
4 Kirana 30 32
Chennai
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MLLs collaborative transportation network solution
for primary movement has delivered huge value for
leading MNCs
MLL value proposition Operationalizing movements
Dedicated vehicles on circuits MLL ground supervisors to manage loading/unloading
with contracted backhaul via a at client plants, ensure fastest TAT
multi-party agreement to realize Real-time tracking and routing of vehicles through
benefits of control tower to ensure shortest transit time
Significant cost savings for Sustainability and environmental benefits by
each party maximizing utilization
Greater availability of
vehicle at plant Examples of collaborative networks
Services include
Express surface
Express Air
Full Truck Load
Part Truck Load
Rail
Dedicated
SLAs delivered:
95%+ OTIF for customer
Damage reduced to 0.5%
High delivery reliability at 97%
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MLL manages secondary movement for multiple
FMCG companies across major cities
MLL manages secondary distribution across
with multiple operating models
locations
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We have exceeded customer expectations
in secondary transportation for a leading KPI improved
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Our warehouse and stores and line feed service
offerings
MLL offerings Key Differentiators Value to customer
People
design managers 95% On Time and In Full
24x7 customer support
2 Receipt and storage of inputs 95% Inventory Accuracy
(barcode tracking)
Proprietary tools for improving
3 Complete accountability of productivity and increasing B Cost savings
inventory efficiency Up to 10% reduction in
MLL Warehouse Management
4 Accurate order fulfillment (min overall costs through
Systems
System increased space utilization
lost sale)
Layout Optimizer for optimizing
5 JIT/JIS delivery to line (min layouts
downtime) Clean Sheet tool for process-wise C Other Benefits
manpower requirement Improved efficiency of
6 Automation through WMS Knap Sack for optimal storage manpower through better
system planning, multi-skilling
pattern analysis
7 Packaging solutions 5 Mn Sq. ft. of space across the Best-in-class warehouse
Processes structure
Infra-
country infrastructure
8 Bundling/kitting/labelling/ Ability to bring in customized MHEs Flexible commercial
sequencing arrangements
Well-defined processes for tracking
9 Hazardous wastes/old stock Transparency in
disposal metrics operational metrics
Structured process flows and SOPs
Advisory services
10 for each sub-operation
Sustainable impact
through Warehouse
(WH re-design, location Rigorous performance review and
and sizing optimization) Management System
incentive plan
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We have a pan-India footprint of warehouse and
in-plant activities
External Warehousing Warehousing footprint
In-plant Management
M&M operations Over 30 external WH locations
Baddi across sectors
Chandigarh Haridwar
Jaipur
Rudrapur
Guwahati
Managing 5 mn. sq. ft. of WH
Lucknow space
Patna
Ahmedabad
Kolkata
Rajkot Indore
Nagpur
Nashik & Igatpuri
Mumbai Chakan Zaheerabad
Pune
Hyderabad
Bangalore
Chennai
Coimbatore
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MLL operates two models of warehousing, as
per customer requirements with additional VAS
Customized Multi-user VAS
warehousing warehousing
Built-to-suit Allotting space to
warehouses catering multiple users
to varied needs and Addressing different
Description product types types of demand
Operations depend Ensuring optimum
on the location and utilization of resources
Kitting
type of warehouse
required Bulk breaking
Fixed cost model Pay-and-Park model
depending on Variable cost model
Labelling
Commercial infrastructure, with a fixed minimum Bundling
model manpower and
services offered Customized packaging
Customized to best Flexibility of upscaling/
fit product downscaling as per
Advantage specifications and demand
to customer business needs Typically used for
Typically used for RDCs and satellite
CDCs WHs
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Innovation led implementation delivering value for a
leading e-commerce player
Account details Currently reaching to around 3000 retail Key achievements
stores in 19 cities
Started pilot in just 1 city in Optimized routes to utilize
Nov14; In 2015, expanded to vehicle to the maximum
19 cities pan-India delivery, cash collection and
Distribution to stores for pick- returns
up by the end customer / last- Overall cost reduction by:
mile delivery by store staff Ludhiana - Eliminating delivery boys
Chandigarh with single drivers visiting
Key value proposition Delhi 10-15 stores each;
Jaipur
Single point of contact for - Achieved 4x efficiency in
pan-India delivery from WH to volumes, using the same
Ahmedabad resources i.e drivers and
stores
Pick-up from customer WH, Nagpur trucks
delivery and cash collection Surat
Pune
handled solely by the drivers Mumbai Hyderabad The MLL Team made this path
Vizag breaking initiative possible by
Vijayawada
KPIs going the extra mile in Driver
Goa
Bangalore Training and even brought in
Placement attendance 98% Mangalore innovative changes in the
Chennai
100% on-time delivery Mysore process making it even more
Zero shortage of shipments robust.
Coimbatore
and COD Director - Procurement
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Warehousing /
Stores & Line
Feed case studies
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CASE EXAMPLE KPI improved Core customer needs
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MLL has been servicing a leading tire manufacturer
for the last 5 years
Account details
Took over the operations 2010
onwards
Servicing a 15,000 sq. ft.
finished goods warehouse in
Bundling radial Packing radial tyres in PLH
Hyderabad
tyres Liners
Providing an array of value-
added services:
Unloading
Bundling
Packing
Carry-strapping
Strapping
Unloading the unpacked Carry-strapping Strapping the bike
Enabled same-day delivery for tyres the tyres tyres on carrystrap
machine
20 trucks on a daily basis 32
MLL has catered to specific customer requirements for
leading pharmaceutical and consumer company
Account details Before After
KPIs (2010-11) (2012-14)
July 2015 onwards
Warehouse size: XX XX 99%
30,000 Sq FT
Product: Packaging XX XX 99%
material
XX XX 99%
Key value proposition
Storage
Earmarked, separate
storage for SKUs
XX Reduced by 40%
Segregation acc. to
norms
XX XX 0%
Adjustable pallet stacking
Facility
Vinyl crack-free floors XX
Global EHS standards
Commercial Head
WMS and MIS reporting
Dark room for samples
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KPI improved
Core customer needs
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MLL also provides cargo handling facilities
through its partner, Lords
Delhi, Mumbai, Pune, Bengaluru, Cochin, Tuticorin, Tirupur, Air freight global network headquartered in US ($1,290 mm USD);
Chennai, Krishnapatnam, Hyderabad, Vishakapatnam Ocean freight global network headquartered in Germany
($55 mm USD)
On of the worlds largest chemical forwarders
Influential member of EUR team networks
Multiple Garments,
Focus
reputed Automotive
sectors
customers
Engineering,
Automotive,
Healthcare
Garments, Automotive
Electronics, Automotive, Electronics,
Industrial goods Automotive,
Engineering, Automotive, He Industrial
althcare goods
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Lords organised to bring specialised
service in freight forwarding
Over 30 yeas of Over 20 yeas of Over 21 yeas of Over 17 yeas of Over 20 yeas of
experience in experience in experience in experience in experience in
Logistics Logistics Logistics with 18 at Logistics Logistics
Expert in Middle East Expert in key account Tata Group Expert at Custom Expert Integrated
and the North Africa management and Expert at Human House Agents Logistics solutions for
region large project handling Resource Regulations, Customs Life sciences, Heavy
Key area of expertise Excels at providing Management and Act Engineering, Energy
are in identifying world class customer International Excels at Strategy Oil & Gas and Hi Tech
India-focused network service, cost Operations Planning, New Set- Electronics.
partners and key management and Excels at supplier Ups, Supply Chain Excels at creating
profitable customer operations at large management, value Management, and global transportation
relationships engineering and commercial networks that are
industrial relations operations adaptable to specific
customer needs.
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LORDS provides air and ocean freight movement
across key geographies
Air freight India-bound Ex-Europe Air freight for U.S.
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Safety &
sustainability
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Our Workforce, Our Asset: Safety & Compliance
Corporate safety council On-ground safety initiatives
In tune with Mahindra standards, MLL has Safety officer for all operations to
corporate safety council establishing MLL manage adherence and trainings
way on Env., Health and Safety Independent periodic safety audits
ensuring the foll: MLL certified vehicles compliance
Awareness amongst workers standards for all business partners
undertaking educational, training and Provision of required safety attire
promotional activities regularly Safety belts and ropes provided in
Drafting of MLL Safety manual Zaheerabad plant
and policy Monitor metrics of in-plant transport
Site wise monitoring of adherence to damage, safety incidences and
safety norms, Best Safety Practice violations across operations
award to teams
Organizing National Safety Week
annually to increase awareness
Continuous Training Programs
for drivers, Warehouse
& Plant employees
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Our unique initiatives for drivers & BAs have helped
us develop a network of loyal business partners
Driver welfare BA engagement programs
13,848 hours of training conducted for All Business Partners evaluated and
drivers pan India assigned a category (Gold, Silver or
37 events were conducted wherein Bronze); Annual MLL business partner
2,329 drivers were benefited awards held
Scholarships provided to 64 Drivers Financial, as well as non-financial
children for 10th and 12th support is extended to business
Regular interactions with drivers partners, e.g., investment for new
vehicles, loyalty benefits, discounted
deals for Mahindra vehicles, etc.
Vehicle Related
Operations Driver Related
Tracking Enablement
Loyalty Benefits
Relationship
Partners Awards
Development
Feedback sessions
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Sustainability at MLL (1/2)
Economic
Dimension
Driver
Welfare
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Sustainability at MLL (2/2)
Driver welfare BA engagement programs
13848 hours of training conducted All Business Partners evaluated and assigned a
for drivers pan India category (Gold, Silver or Bronze); Annual MLL
37 events were conducted wherein business partner awards held
2329 drivers were benefited Different engagement activities provide varying
Scholarships provided to 64 attractiveness and benefits to business partners
Drivers children for 10th and 12th
Regular interactions with drivers - Payment Options
Financial
- Share of Business
Business
Partner - Vehicle Related
Engagement Operations - Driver Related
- Tracking Enablement
- Loyalty Benefits
Relationship
- Partners Awards
Development
- Feedback sessions
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Thank you
Visit us at www.mahindralogistics.com
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Mahindra Logistics Ltd. Feb 2016