shall use to influence my models within my video. As this demographic tends to be filled with aspirers, I will use models of 16-20 to demonstrate an ideal image that they can aim to achieve.
This question has helped to influence my
choice of song as Halsey could be identified as pop, indie and alternative, with some rock elements within it. Therefore, I know that my video will appeal to a wider audience.
Whilst this question does not directly affect
the production of my promo, it does influence how I could promote my video as if a product has more marketing than it is more likely to be consumed. As well as this, as we are aware that many of the people who filled in my survey are teenagers and young adults, we can assume that E-media will be the most impactful form of marketing. The results from this question have heavily influenced the style of my music promo as I plan on showing many different peoples stories, perhaps interlocking to show them in a group as well. As the majority of the people who filled out my survey were female, it is evident that it is highly likely they will be aspirers due to the ages that we have gathered from the survey and so by having stereotypically attractive females within the video, it is likely to be more successful.
It is evident that many people enjoy
seeing the artist in the music video, however, as a majority also selected that they only sometimes enjoy this; I believe that it would be more effective to use intertextual references as a hint towards the artist.
As a narrative is more popular
within music promos, I plan on showing this. Although a performance is also popular, I think that sometimes it is not conducted very well and can look amateur so I will not be doing this.
In order to create an adventurous atmosphere
within my promo, I will film in various locations to show how much there is within the world. As well as this, to make my video relatable I will use models of a similar age of my target audience (15-21).