Key Factors of success and competitiveness of tourism industry

1. Governance
2. Skills
3. Management
4.

Sust Toursim
Tourism knowledge
Guidelines, researches, papers, others
Indicators:
ETIS, GTSC Others
10 Principles
5 Processes
6 Components
4 Techniques
Key on benefits and product
2 Products

Long term benefits for communities

Link Products with benefits
Case Studies
Pm4sd applied to implement EITS
World heritage mgmt.
Create DMOs (Destination Mgmt. Org)

What is Sust Development:

Development which meets the needs of the present w/out compromising the ability of future
generations to meet their own needs.
WTO 3 fundamental concepts for approaches to sust. Tourism
Tourism should be more sust. In the way that it is developed and operated
Sust. Tourism strategies and policies should reflect a two-way relationship: Impacts on Tourism and
Impacts of tourism
Sustainability and competitiveness are interdependent.
Madrid Declaration
a. Stimulate competitiveness in the Euro tourism sector
b. Promote the dev. Of sust., responsible and high-quality tourism
c. Consolidate the image and profile of Europe as a collection of sust. and high-quality destinations
******What is a destination?
A local tourism destination is a physical space in which a tourist spends at least one overnight. It
includes tourism products such as support services and attractions and tourist resources within one
days return travel time. It has physical and administrative boundaries defining its management, and
images and perceptions defining its market competitiveness. Local destinations incorporate various
stakeholders often including a host community, and can nest and network to form larger destinations.
****************Starting with the destinations we can distinguish four main types of stakeholders
who are part of the tourism economy and whose collaboration is a key point in delivering successful
initiatives:
1. The public sector: which includes local, regional and national authorities; tourist
boards; public attractions (national and regional parks, archaeological sites, museums),
transports, local development agencies, European networks;
2. The business sector: (the tourism industry), which includes tour operators and the
travel agencies, the hotel and catering sectors, private attractions, trade associations,
chambers of commerce;
3. The knowledge community: which includes international organizations, academies,
training organizations, research centers, think tanks, media, NGOs;
4 The host community: which includes formal and/or informal citizens organizations. Local citizens
Stakeholder Analysis
Sust Tourism principles and indicators (Triple Bottom Line)
Economic
Social/Cultural
Environment
Possible Political

What makes projects different?

 1. Change
2. Temporary
3. Cross-Functional
4. Unique
Why have a proj. mgmt. method
Proj. mgmt is the planning, delegating, monitoring and control of all aspects of the project, and the
motivation of those involved, to achieve the proj. objectives within the expected performance targets
for the 6 variables:
1 time
2. cost
3. quality
4. scope
5. benefits
6. risks

PM4SD proj has continued bus justification

1. Justifiable reason to start it
2. Justification should remain valid throughout the life of the project
3. Justification is documented and approved

Learning from experience:

Lessons are sought, recorded, and acted upon throughout the life of the project

Best Practice:

A process, technique or innovative use of resources that has a proven record of success in providing
significant improvement in cost, schedule, quality, performance, safety, environment or other
measurable factors that impact the health of an Organization