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CHAPTER 1

INTRODUCTION

1. 1. Introduction OYO Network Hotel Rooms is the fastest growing in India,


founded by young entrepreneur Ritesh Agarwal in 2013. In a short period of time,
OYO Rooms currently operates in more than 100 Indian cities such as Delhi,
Gurgaon, Mumbai, Bangalore, Hyderabad, Goa , Chennai, Kolkata are few by
name. Similarly, OYO has sought to be present in major metropolitan areas,
regional centers, holiday destinations and pilgrimage cities. According to a survey
conducted by CB Insights, a US-based business analysis for the New York Times,
OYO Camere is one of the companies that could be the next unicornios.1 Como
offers affordable, economical rooms with features such as air conditioning before
Breakfast and Wi-Fi connection with 24-hour customer service the number of

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guests using the OYO Hotel reservation code has increased exponentially. Since
the services are fully IT enabled, guests can also order drinks and room service
through the OYO Rooms application. OYO associate hotel owners are connected
through the basic tablets that allow you to manage property first all over the world
and become part of the OYO2 brand. 1.1 Visionand Vision Values: To Change the
Way that People Stay Away From Home . Standardized OYO Rooms promises to
provide the same services and the same incredible experience in each room. 1 The
New York Times (2015/08/23), "50 companies that could be the next launch of
unicorns" Abstract 2015/08/25. 2 Rai, Saritha (Forbes / Asia-2015/08/06): "Why a
21-Year-Old is Building OYO as Uber (and not an Airbnb) for hotels in India"
recovered 05/25/2015

2. Affordable OYO It has rooms at prices that no other player in the economic
segment offers today. OYO technology utilizes technology to connect all its
functions and to offer the customer an impressive experience. 2. Business Model
OYO Rooms is an on-line aggregator of cheap hotels. OYO Rooms is associated
with hotels with the goal of normalization in various sizes in every room, including
Wi-Fi and free breakfast, clean white linens television flat screen of a number of
thread, bath products brand, 6 inch shower heads soon. Quality room standards are
checked every few days so guests will have the guarantee of Quality OYO Rooms

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services. Prices per night range from OYO Rs. 999 ($ 16) for Rs. 4000 ($ 66). In
order to maintain consistency in quality services, OYO offers property support
owners, such as quality of supply and standardized training services. Initially,
OYO Rooms extends to possible structures to collaborate with them. However, as
time has changed due to technological advances in general and mobile
applications, mainly a hotelier can also reach OYO through its website. OYO team
then contacted the hotel and checked the hotel to understand the changes needed to
standardize property for Oyo standards, and share other details of the partnership
contract.

3. Evolution and OYO Rooms Financing The trip began when Ritesh Agarwal left
the school and drove his first step to Oravel Stays Pvt. Ltd. for the year 2012.3
Oravel was designed as a platform to allow inclusion and reserve cheap
accommodation. Being an enthusiastic entrepreneur soon realized that the budget
for the hospitality industry was unpredictable. So he went to OYO Oravel Rooms
in 2013 with the aim of providing affordable and standardized accommodation. In
2013, Ritesh was selected for the Thiel Fellowship, a program launched two years

pg. 3
by Paypal's founder, who provided $ 100,000 support to continue his idea of
commissioning. 4 Ritesh Agarwal, founder, OYO Rooms 3 Economic Times
(2015-08 -03), "The journey of Ritesh Agarwal to be a SIM supplier at helm of
Oyo rooms." Taken from 2015/08/25 4 www.ndtv.com (2015) / 06/08) "To 21
Years After OYO Multi-Million Dollar Start-Up Mind" recovered in 2015/08/25.

4. The company raised several financing rounds since the latter is an impressive $
25 million loan from Lightspeed Ventures, Sequoia Capital, Investments and
Consumers Greenoaks Partners DSG March 2015 and offers the same services and
expertise in all The rooms at prices that no other player offered through many
places. The Ritesh story, since being widely covered by media in India, won the
Young Business and Business Award for Business Excellence Tie-Lumis Award;
Investors such as Softbank Group, Greenoaks Capital, Sequoia Capital and
Lightspeed India have started to finance OYO5 rooms. Table 1: Financing
Financing OYO Number of Rooms Year 2012 December $ 5 Million Venture
Nursery 2013 $ 0.1 Million 2014 Thiel Fellowship - Febreury 4. OYO growth
started with rooms with a city and hotel (rooms OYO Huda city center) in Gurgaon
in May 2013 and has seen huge growth. With the cheap hotels with the network
brand throughout India, OYO Growth Chambers has been nothing short of
phenomenal, and the rapid expansion that has made the financing of the hotel
today the largest Indian hotel brand network. Since August 2015, the company has
more than 2,000 hotels with more than 20,000 installations in over 100 cities in
India. In addition, the company plans to add more than five Hindus (05.05.2015),
"OYO Chambers raises Rs 630 cr in SoftBank-led finance" retired on 2015/08/25.

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5. than 50 cities By the end of 2015. Now, OYO Chambers has been named
India's Largest India Hotel chain. Continuing its rapid expansion, OYO Chambers
today crossed a major milestone, becoming the largest hotel chain in India.
Supported by funding from various sources and strong consumer partners, OYO
Chambers also set a revised goal to expand their network. Ritesh Agarwal, founder
and CEO of Oyo rooms are rather confident that the Indian hospitality budget is
ripe for interruption and market leader; OYO is better prepared to drive this
change. Strong comments and foster customer loyalty to the company to double its
efforts to bring OYO growth experience so many Indian travelers to several cities
as possible and as soon as possible. As a leader, OYO Camere has created a new
paradigm in the hotel industry through a light market model patrimony. This
innovation coupled with proper implementation has been recognized by numerous
national and international awards, including TIE Lumis Business Excellence
Awards, India International Travel Mart and Lufthansa ET Now Track Award to
reward success. Now the company has more than 1,000 employees, including 10-
20 people from IIMS, more than 200 people from Iit, HBS and Ivy.

6. OYO App OYO The rooms also launched its mobile application that promised
a hotel room booking in less than 10 seconds, now being the center of what the
company did not have been able to provide its customers with a seamless
experience Of continuity, from booking to check-out. The Oyo Rooms mobile
application is also the world's first personal application service room that allows
guests staying in OYO to request Room Service directly from their smartphone.
The app has already exceeded 100,000 downloads within a month of its release.
Available on Android and iOS platforms, which made more than 15,000
reservations through the OYO mobile application The rooms in a week. According
to the company statement, OYO Chambers have begun its mobile applications in
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the segment and is ahead of other players who have recently entered this space.
OYO is the pioneer in bringing comfort and expensive hotel experience at a price
and the use of affordable technology to enhance customer experience. That is why
most OYO-associated hotels attended over 80 percent of employment.

7. which indicates a Huge sales success and customer satisfaction. That's what
made the company trust to continue to grow at such a fast pace. OYO rooms tried
to redefine the meaning of a budget stay and provide our customers with a
seamless experience with the application that allows customers to book an OYO in
just a few clicks. The application was a real success among users, with more than 3
download lakh in just three months. The company gets almost half of its reserves
through the application starting today, which only shows how advanced technology
utilities are really the way to go. 6. OYO Network Hospitality Rooms, which
became operational with the oyorooms.com website in April 2013, are set to
become India's largest hotel brand of hospitality in the near future. Of the 60,000
hotel rooms in the Country brand, the largest inventory is held by Taj Group
10,000 9,000 rooms. Note that there are 350 million country budget travelers
looking for high quality, standardized rooms are 1.5 million unsold country rooms
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in the country that have a price between Rs. 2500 to Rs. 4000. However, very few
of them offer the traveler a standardized and predictable budget experience with
facilities, amenities and comfort. OYO The rooms have a price between Rs. 999
and Rs. 1499 tax included and are equipped with comfortable beds, air
conditioning, TV, unlimited Wi-Fi, clean toiletries and complimentary breakfast
service. Therefore, there is a high potential of Oyo to be the largest hotel chain in
the country. Although the largest market for OYO is currently the Delhi NCR
region

8. Months, Bengaluru It will take your head and keep that position for the next
three years, reads the company's website. OYO has a plan to expand its Bangalore
offer 300 rooms in 30 hotels in MG Road, Brigade Road, Koramangala, Whitefield
and Indiranagar 2,000 rooms in 150 hotels over the next 12 months.8 The city
attracts a diverse clientele; Customers' rate is very high. While Hoel is always
planned, the ability of these clients to make a decisive decision to stay at Oyo's
hotels is high.
OYO Rooms is a branded hotel network in India. OYO Chambers currently
operates in more than 120 Indian cities such as Delhi, Gurgaon, Jaipur, Mumbai,
Bangalore, Hyderabad, Goa, Chennai, Calcutta and others. OYO is present in
major metropolitan areas, regional centers, holiday destinations and pilgrimage
cities.
According to a research conducted by CB Insights for The New York Times, OYO
Rooms is one of the companies that may be the next release unicorns. The
company is supported by investors such as Softbank Group, Green Oaks Capital,
Sequoia Capital and Lightspeed India.
OYO Rooms offers standard features such as air conditioning, free breakfast and
Wi-Fi with 24-hour customer service. Guests can use OYO rooms to book rooms
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nowadays. They can also order drinks and room service through the application.
OYO hotel-associated hotel owners are connected through a tablet-based first
property management application worldwide and are part of the OYO brand.

BUSINESS MODEL:- OYO Rooms is a online aggregator of cheap

hotels. Rooms OYO is associated with hotels with the standardization goal in
various sizes in each room, including free wifi and breakfast, flat screen TV,
sparkling white wire bed clothing, 6 inch brand toilet heads Shower, a tray of
drinks and so on. The rules are checked every few days so that customers are
guaranteed a quality service. OYO budget varies from 999 ($ 16) to Rs 4,000 ($
66). OYO provides supportive property owners, such as standardized quality
supplies and on-the-job training. OYO has a 24x7 home service center at home.
However, recently OYO has changed its policy and allows it to spend only 25% of
its hard earned money benchmark when booking a hotel, the rest should be paid by
the customer from his pocket, "U-turn" full of his model initial.

The availability of quality hotels is a priority for travelers. The concerns about
hygiene and cleaning are superior to the mind. Since a certain standard can be
expected only in star hotels, travelers end up spending more or resign themselves
to engaging because of budget constraints.

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OYO ROOM AS A LARGEST BUDGET HOTEL

Continuing its rapid expansion, OYO Chambers crossed an important milestone


today as it has become the largest hotel chain in India with a network covering
4,500 rooms in 400 hotels throughout India. OYO Rooms is already the largest
network of hotels in India, growing its network of 400 hotels in 16 cities today, a
hotel in Gurgaon in less than two years ago.

Financed by Lightspeed, Sequoia, and DSG Consumers Greenoaks Capital


Partners, OYO Chambers also said that the company has set a review to expand its
network of 2,000 hotels in 45 cities this year-end target.

Ritesh Agarwal, Founder and CEO of Oyo Camere, said: "The Indian hospitality
budget is ripe for interruption and as market leader, we are better prepared to
conduct this feedback change and loyalty to our customers. Double our growth
efforts as we are willing to take OYO experience so many Indian travelers in as
many cities as possible and as soon as possible. "

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OYO Rooms recently launched its mobile application that promised a book room
in less than 10 seconds. The Oyo Rooms mobile application is also the world's first
personal application service room that allows guests staying in OYO to request
Room Service directly from their smartphone. The app has already exceeded
100,000 downloads within a month of its release.

Available on Android and OYS platforms, they made over 15,000 reservations
through the OYO mobile application The rooms in a week.

Abhinav Sinha, COO of Oyo Camere, said: "OYO Rooms started this segment and
is ahead of other players who have recently entered this space we are the pioneers
in providing comfort and experience of an expensive hotel at a very affordable
price And use the technology to enhance the customer's experience.This is why
most of our hotels witnessed more than 80% occupancy and our customers love
us.It is their confidence in us, which has given us The confidence needed to
continue to grow at such a rapid pace. "

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Travel Agent preference for Oyo Rooms
The sales profession moves faster than ever. At a glance, new competitors emerge,
similar to their products being launched, and before you know it, it's a downtrend.

No matter what the industry is, what worked well a few years ago is not good
enough today. This is not the time for attempts and errors or orders; This is a time
to sell. Here are some basic steps you can take to improve their sales performance,
reduce the cost of the sale and ensure their survival.
1. Clarify your mission.
Start Understanding Your Niche Business. What can you do better? Who needs
what you do? How are these prospects best approaches ? How much are you
willing to pay? If these questions are not easily answered, the campaign on the top
for clarity and vision.

2. Break the mission into specific goals.


Record activity goals (calls per day, monthly proposals, call references, etc.) can
be checked. Set score targets (monthly sales, sales quantity, sales profit, etc.) to
carefully measure and monitor their progress. Increase your business and measure
the results. The goals focus their attention and give energy action.

3. Sell to customer needs.


Always assume that your prospects will only buy what they need. How can they
need you to convince them? Highlight product or service features to reduce costs
and resolve customer issues. Sometimes you can reposition their goods. For
example, wool uniforms are sold for their appearance; Now they emphasize the
durability of wool and of lasting value. Be creative in your sales and marketing.

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4. Create and maintain favorable attention
Effective marketing, references, strong sales skills, and strategic questions are the
keys to creating favorable attention. Diligent monitoring and beyond customer
service are the keys to maintaining.
5. Sell on purpose
Know what to do and why you are making every step of the way. Who is the leader
and why? What are you going to tell them and why? What are you going to ask and
why? How will your proposal be and why? When are you going to request the
order? If you do not feel safe at any stage of the sales process, some training or
orientation.
6. Ask, listen, and act

Better than anything else, these three words summarize sales success. Your
questions should be creative, planned, pertinent and direct. Listening skills must be
highly developed. You need to respond and act to show that you have listened to
the customer and want to sell.

7. Take the responsibility but not the credit


Make sure you're the team leader. The company tries to tackle and sustain their
efforts. To build a strong support team willing to go further, when you need to give
your team credit for everything is fine, and take the blame when things go wrong.

8. Work on the basics.


Even the best of the best can be improved. Make a decision to improve their
weaknesses and set goals to strive to do things I do not like to do. Be more creative
in your prospecting, finding and presenting skills. Imagine the perfect seller and
the ideal.
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9. Develop your attitude
His attitude is controllable. Conquer your fears. Change beliefs that limit their
success. Thinking habits to control their commitment, enthusiasm, perseverance,
recovery ability, happiness and trust. Be aware of them, decide what they do not
do, and then make a commitment to change. With time and effort, you can become
the person you want to be.
10. Maximize your time
Focus on your goals. Try every activity because of its importance and urgency.
Create an ideal program and test the actual use of time against him every day.
Remember, just one hour a day more productive than using more than six weeks of
additional production time per year adds.

How to increase sales in a travel company? Tips for better


sales performance

Increasing sales in a travel company is not an easy job. Everyone wants to sell
more, but often forgets the simple and small things that come from the customer.
In short, they are the ones who are working for. Here are some tips on how to
increase sales in a travel agency or business tour operator.

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1. Highlight the benefits of your product/service

Do not try to be the same as your competitors, be unique and listen to their customers. Your
customers will be able to do better - the reason they are there. Ask them to write a product /
service review. This is a win-win as they will be happy to be asked for advice, and you will get
valuable information that can help you get new ideas, business plans, and actions.

Do not try to be the same as your competitors, be unique and listen to their customers. Your
customers can do better - the reason they are there. Ask them to write a product / service
review. This is a win for everyone, because they will be happy to be asked for advice and get
valuable information that can help you get new ideas, business plans, and actions.
2. Engage yourself in social media
All ages are united in networks that are building social networks and communities
where they can talk about travel products, share experiences, tell about
preferences, etc. With photos, videos, questions, or status, you can encourage them
to follow you. Use that information and make it valuable. Listen to your comments
and receive feedback is to help you be smarter, better and faster!

All ages are joined in networks that are building social networks and communities
where they can talk about travel products, share experiences, tell about
preferences, etc. With photos, videos, questions, or status, you can encourage them
to follow you. Use that information and make it valuable. Listen to your comments
and receive feedback is to help you be smarter, better and faster!

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3. Offer added value
The simplest thing you can do to increase your revenue per customer is
acomplementary offer by adding experience. For example, offering lunch and
dinner to go along with it, or renting additional material. To do it well, you really
need to know what customers want. Think of an observatory travel agency,
offering private telescope viewing sessions. If this is a couple booking a private
tour, you could offer a glass of wine and tapas before display to make the
experience more romantic. Make sure the travel company software allows easy
management of complementary and special deals.

4. Package travel components to create unique travel products


Combine different products into a unique experience. Create a package and try to
offer a better price for hotel, flight and service sales together. This may be of
interest to you and your customers. A package creation process must be simple and
fast. With the help of automated travel software, you can create a tour or package
in a few steps.

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5. Find a travel niche
A Common Way for Success Many Travel Agencies Established on a Niche Market. Your
Niche Trip must not Be Complicated or Rare. Minority Segments means You Are Selling
Something That No Other Sells or What's Different. This is what it means Specialized Detail
in a geographical area, type of journey, and so on destination .
6. Integrate online booking software

It is a trend to sell travel packages and online can also offer its visitors the ability
to book online products through its website. Also, it is useful for you to have the
time to receive 24/7 bookings. Provide your customers with a simple and secure
way to complete the book and pay for their line Both bids are part of the customer
service policy.

It is very easy to find the company that will provide online booking engine, but it is
difficult to find companies whose after-sales service is good.Most company travel
technology will not support after sell.even product the product is very Expensive as

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10KUSD at 80K USD.This is 1000 customers using the online booking engine.
But I have to find a company as a technology trap product (engine electronics and
Xtranet reserves) is impressive and its price and support is very good.It is the trend
of selling travel packages and online can also offer visitors the chance Online
booking products through their website. Also, it is useful for you to have the time
to receive 24/7 bookings.
7. Extend your B2B network

It's great news that exclusive relationship with your business partners is very
important. Business partners can help bring new markets, new customers, new
ideas and more! Making a new B2B partner is just the tip of an iceberg, keeping
one is something that really requires a hard and honest job.

8. Enhance your offer by doing integrations with GDS systems

A good way to be competitive is to have the best rates available anywhere in the
world a range of high quality services transfer, car hire, tickets for attractions and
excursions. Having travel software, this is possible by integrating XML with
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different systems (third-party hotels). The combination of different sources in a
unique travel experience is the guarantee of a service.

Have a good website

Many agents have websites that make them bad service. Web site agents need three
basic things: a good design + interesting content + easy to maintain / update. If you
do not have a good web developer, utilize technological services.

Specialize

Choose some destinations or activities and resolve to be a better expert on them


than anyone else. Consumers now have access to travel information so much,
especially on hand over the internet that they have become "general travel agents."
When looking for help, they are looking for a real specialist.

Personalize
Differentiate yourself from DIY, self-service online solutions and instead give
consumers highly personalized service, recommendations, etc., right from your
very first interaction with them whether online, by phone or in-person.
Develop a repertoire of unique experiences and special access
It's just about selling experiences. Singular value that is added. The more you can
get customers have access to special facts or people, more differentiated than you
are.
Be complex
Consumers can book simple trips (for example, point-to-point travel from Seattle
to Las Vegas). Travelers really need travel agent agents (for example, longer trips
or international cruises). His energy and expertise should be in these complex trips.

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Go upmarket The travel market segment in two types: those with more money
than time, and those who have more time than money. Agents can only compete
for the business of the first segment. Travelers with more time-worth buying
experience experience and the ability to handle all aspects of a travel agency's trip.

Work with net rates rather than take commission

Especially for tailor made travel, agents need to consider getting net rates of
suppliers and marked instead of taking commission. This gives price
flexibility and improved cash flow, and reduces the inconvenience of
collecting commissions.

Constantly do a self-check: Am I delivering the best value?

The market is constantly evolving. For all its products and services, are you
getting competitive prices? Do you have a number of strategies to get your
customers to appreciate more?

Master your pitch

You've perfected your pace if customers ask, "What makes it different from
other agents?" "Talk to me about you and your agency," or What are the first
three launch messages? Store.

Brush up on trusted advisor sales skills

It is an advisory sales work: most agents can sell a lot more if they can be
perceived as a trusted consultant. This means building relationships and trust
building skills rather than aggressive sales skills.

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Develop a trusted reputation/brand

Obtain you or your media writings on national media or at least your local
newspaper. Combine accreditation. It welcomes guests to write about
LinkedIn approvals. Build your reputation with real feedback from a
benchmark service.

Be incredibly responsive & reachable use a smartphone

When you are not in the office, even use smart to be extremely sensitive by
voice, email, and social networking phone. Use Google Voice to have a
number of rings on your fixed phone, cellphone, or any other number.

Improve process efficiency

Most agents have plenty of opportunities to be more efficient in their


operational processes. For example, streamline the time to develop a custom
itinerary, the time to price a quote, etc.

Know when to ask for a fee

I think there is a cutter cookie cutter on when applying for a tax program or
deposit in good faith. Give a judgment on this for different types of
customers.

Engage with social media

I recommend a Facebook page for your business. Get your clients to be fans
and to post reviews of their services. Participate with ideas and tips. It's okay
to post some specials or deals, but a Facebook page is best used when it

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comes to less selling and more to interact with fans and being available with
their knowledge.

Partner to get new leads

Being a good seller - or if you are not, hire a marketing agency to help you,
or use a referral service as a search engine search engine targeted, pre-
qualified travel leads to luxury. Save time and focus on sales.

Improve your writing/email skills

Many customers prefer email communications. Good writing is a skill that


sales helps to build trust and relationship with customers. Take a class to
improve this skill and also improve sales conversion.

Sharpen your first response to clients

Obsessed by the quality of their first interaction with a new customer, whether it's a
phone call or e-mail. Making a good first impression plays an important role in
converting sales.

Dont sell deals: Sell expertise!

Many agents advertise deals on their website and send the message that you can
find the best deals. It's hard to beat online, and it will be even harder in the future.
Transform your business and your message to sell advice and personalized service.

Be a lifelong student of change This sector has changed tremendously and the
pace of change will accelerate. Being a constant student of good practice and being
willing to adapt and adopt new ways of doing things ... no matter how many years
you've been in the industry.

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CHAPTER 2

RESEARCH METHODOLOGY
Research Research is common parlance refers to a search for knowledge. The
Advanced Learners Dictionary of Current English lays down the meaning of
research as A careful investigation or inquiry specially through search for
new facts in any branch of knowledge According to Redman & Mory A
systematized effort to gain new knowledge.
The present study focuses on
1. To study Travel Agents Preference for Oyo room.

2. To study the method used by Travel Agents for sales Oyo hotel rooms.

Research Methodology- It is the way to systematically solve the research


problem. It may be understood as a science of studying how research is done
scientifically. In it we study the various steps that are generally adopted by a
researcher in studying his research problem along with the logic behind them.

DEVELOPING THE RESEARCH PLAN


Data Source:
The type of data taken into consideration for this topic is the primary
data.. It was collected by me while doing tanning with marketing department
with Oyo Rooms Bareilly

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VARIOUS PARAMETER USED IN RESEARCH OF CUSTOMER
SATISFACTION

Research Design Descriptive Research Design


Sample Unit Travel Agents
Data Source - Primary & Secondary data
Research Instrument - Questionnaire
Sample Area - Bareilly
Sample Size 100
Sample Technique convenience

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Limitations
1. Contracted rates could not be calculated as it cannot be disclosed. Its the

hotel policy.

2. More calculation of revenue could be done regarding restraints. but due to

time limitation could not be performed..

3. The work is only in context of one Oyo Rooms Noida.

4. Unavailability of data especially promotional strategies of competitors.

5. Some errors might have occurred due to environment.

6. Sample taken for research was very small.

7. Contracted rates could not be calculated as it cannot be disclosed. Its the

hotel policy.

8. More calculation of revenue could be done regarding restraints. but due to

time limitation could not be performed..

9. The work is only in context of one Oyo Rooms Noida.

10.Unavailability of data especially promotional strategies of competitors.

11.Some errors might have occurred due to environment.

12.Sample taken for research was very small.

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CHAPTER 3

Data Analysis

Q.)Overall, how would you rate our staff's hospitality? (Friendliness).

Excellent
Good
Average
Below Average
Poor

0%
10%
10%
Excellent
10% Good
Average
70%
Below Average
Poor

Interpretation -70% people rated our staffs hospitality as excellent.

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Q.) Overall, how would you rate our condition of rooms ?

Excellent
Good
Average
Below Average
Poor

0%
10% 10%

20% Excellent
Good
Average
60% Below Average
Poor

Interpretation- 60% people rated our conditions of room asa excellent

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Q.) Overall, how would you rate our cleanliness (Room)

Excellent
Good
Average
Below Average
Poor

5%
10%
Excellent
15% 50%
Good
Average
20% Below Average
Poor

Interpretation - 50% people rated our cleanliness as excellent

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Q.) Overall, how would you rate our food quality?

Excellent
Good
Average
Below Average
Poor

0%
10%

20% 40% Excellent


Good
Average
Below Average
30%
Poor

Interpretation 40% people rated our food quality as excellent

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Q.)Overall, how would you rate the value for the price paid?

Excellent
Good
Average
Below Average
Poor

0%
10%
30%
20% Excellent
Good
Average
Below Average
40%
Poor

Interpretation- 40% people rated the value for the price paid as excellent

pg. 29
Q. Reason for visiting Oyo Rooms?

Business

Leisure

20%

Business
Leisure
80%

Interpretation 80% people visit OYO Rooms for business purpose

pg. 30
Q. Does Oyo Rooms offer you value for money?

Yes

No

30%

Yes
70% No

Interpretation- 70% people thinks that OYO Rooms offer value for money

pg. 31
Q. Would u like to visit the Oyo Rooms again in future?

Yes

No

10%

Yes
No

90%

Interpretation- 90% people would like to visit the OYO Rooms again

pg. 32
CHAPTER 4
Findings
Hotel has a good atmosphere, offers quick service, pleasant staff behavior,

spacious rooms for family stay.

Oyo's rooms are preferring the price method based on price, competition, goodwill
and the economic situation of customers. The price structure has been announced
to customers in advance and the price differential and discount price are also
offered to customers depending on their income, source of reference, and regularity
and appointed government. It is understood that the price of their services
compared to the competitors is high and are very satisfied with their current price.

Oyo rooms have largely agreed on the position of leveraging sales growth. Place
well connected with others.
Oyo rooms are emphasizing the defense and the implementation of activities to
promote their services. It is understood from the point of view of marketing that
are remarkable for work on developed strategies and well-defined promotion, since
most of them do not have separate marketing and marketing marketing
departments. They believed that word-of-mouth helps in the promotion. Ads are
especially popular on television and are strongly focused on the hotel on its
content.

It was found that Oyo's rooms have priority over the price of the services offered.
Second, priority was given to the physical and third priority assignment assigned to
the Promotion.

pg. 33
CHAPTER 5
Suggestions

In this generation, there is an increasing demand for higher processing speed and
high-tech or making any form of transactions. Most hotels offer goods and services
using the web-based system. Helps you perform tasks easily with less time
consumed. Some companies have become fully automated while others are
struggling for manual booking procedures.
Femar hotel and resort resort manual backup system and old, outdated, worn-out
reserves, and I look forward to being applied to the growing demand for more and
better services. Supporters recommend the following developer or future
researcher
Additional Services
1. Includes the company as part of the booking / reservation system.
2. Improve the online consultation system, I know the customer can easily get
feedback or respond after a query or sent message.
3. Upgrade your system by including PayPal online, thus making it easy for
customers to easily and easily pay for your booking fee without leaving your own
home.
4. It includes an audit trail to keep track of logging time and log-out user.
5. Enable content editing for other modules

pg. 34
CHAPTER 6

CONCLUSION
Based on the information contained in the introduction of OYO rooms is that they
need an update booking system and came with the appropriate solution. Supporters
have developed a system that will streamline processing procedures with a booking
Online booking system with the following modules:

1.) More security and confidentiality of individual records and reports,


providing a security module, a login form you want;

(2) access levels. The first will be the system administrator and the client to access
the second level. Everyone will have a username and password so that the system
is safer not only for the company but also for other users of the system. In addition,
only those members who are members of the system will have the privilege of
bookings and booking and dining events, limiting members to booking / booking a
room or an event, making the system more organized and efficient.

3.) will always be the system for the module that displays a system overview that is
accessible only to the supervisor. With this, the administrator can easily see
whether they are available or unavailable for any event booking dates; this also
indicates that lounges / functions are available for booking; In addition, the system
will also provide an organized reservation of confirmed reservation, pending
reservations, no reservation and the general user is completed and since it is
computerized and executes in real time, automatically every booking made will be
counted and show the remaining dates and Rooms that can / salt.

pg. 35
BIBLIOGRAPHY

http://www.searchandgo.com/travel/hotels-history.php
Google.com
http://tech.economictimes.indiatimes.com/news/startups/startup-wars-oyo-
rooms-vs-zostel-case-gets-murkier-in-courts/47063307
http://www.thesmartceo.in/starting-up/a-business-model-for-budget-
hotels.html
Visit to a nearby hotel which carries OYO ROOMS facility (EXECUTIVE
ENCLAVE , Pali Hill , Bandra )

pg. 36
QUESTIONNAIRE

Name: _____________________________________
E-mail Address: _____________________________
Date of Birth: ________________________

We are delighted that you choose The Brooks Hotel as your preferred hotel for
your travel needs in the Bakken area. We strive to make each and every one of our
valued guests have an unforgettable experience. Please complete our guest
satisfaction survey to help us better serve you!

1.) Overall, how would you rate our staff's hospitality? ( courtesy.)

Excellent
Good
Average
Below Average
Poor

2.)Overall, how would you rate our public areas?

Excellent
Good
Average
Below Average
Poor

pg. 37
3.)Overall, how would you rate our cleanliness (Room ?)

Excellent
Good
Average
Below Average
Poor

4.) Overall, how would you rate our room ?

Excellent
Good
Average
Below Average
Poor

5.)Overall, how would you rate the value for the price paid?

Excellent
Good
Average
Below Average
Poor
6.) Overall, how would you rate our food quality ?

Excellent
Good

pg. 38
Average
Below Average
Poor

7.) Overall, how would you rate our bar service?


Excellent
Good
Average
Below Average
Poor

8.)Overall, how would you rate our cleanliness ( common areas ?)

Excellent
Good
Average
Below Average
Poor
9.)Overall, how would you rate our cleanliness ( lobby?)

Excellent
Good
Average
Below Average
Poor

10.) Overall, how would you rate our staff's hospitality? (Friendliness.)

pg. 39
Excellent
Good
Average
Below Average
Poor

11.) Overall, how would you rate our staff's hospitality? ( responsiveness.)

Excellent
Good
Average
Below Average
Poor

12.)Overall, how would you rate our dcor ?

Excellent
Good
Average
Below Average
Poor

13.)Overall, how would you rate our condition of rooms ?

Excellent
Good
Average

pg. 40
Below Average
Poor

pg. 41

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