Professional Documents
Culture Documents
Near the end of the chapter are four slides titled FYI: How to
Read Your Textbook. In the notes section of these slides, I
describe an in-class activity that teaches effective reading
skills.
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permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
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What Economics Is All About
You might want to elaborate a bit on some of the points made
Scarcity: the limited nature of societys
here. Some examples:
resources
Economics: the study of how society manages
its scarce resources, e.g. How do people decide how much to work? Time is scarce
how people decide what to buy,
how much to work, save, and spend
resourcetheres just not enough time to do everything wed
how firms decide how much to produce, like to do. How do we decide how much of our time to spend
how many workers to hire
how society decides how to divide its resources working? Theres a tradeoff: the more time we spend
between national defense, consumer goods,
protecting the environment, and other needs working, the higher our income, and therefore the more stuff
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we can buy. But, the more time we spend working, the less
time we have for leisurehanging out with friends, going
hiking, watching movies, etc. (You might want to ask your
students how THEY decide how much time to spend working.
Some will say it depends on how many classes they are
taking, or the time requirements of the available jobs. But
probably at least a few will say the wage: the higher the
wage, the more worthwhile to work.)
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PRINCIPLE #1:
People Face Tradeoffs
All decisions involve tradeoffs. Examples:
Going to a party the night before your midterm
leaves less time for studying.
Having more money to buy stuff requires
working longer hours, which leaves less time
for leisure.
Protecting the environment requires resources
that could otherwise be used to produce
consumer goods.
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PRINCIPLE #1: You may want to elaborate verbally on the last bullet to insure
People Face Tradeoffs
Society faces an important tradeoff:
that the point is clear.
efficiency vs. equality
Efficiency: when society gets the most from its
scarce resources
Redistribute income from wealthy to poor. This is
Equality: when prosperity is distributed accomplished through the progressive tax system, as well as
uniformly among societys members
Tradeoff: To achieve greater equality,
social programs like food stamps and unemployment
could redistribute income from wealthy to poor. insurance that try to provide a safety net for people at the low
But this reduces incentive to work and produce,
shrinks the size of the economic pie. end of the income distribution.
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PRINCIPLE #2:
The Cost of Something Is
What You Give Up to Get It
Making decisions requires comparing the costs
and benefits of alternative choices.
The opportunity cost of any item is
whatever must be given up to obtain it.
It is the relevant cost for decision making.
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2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
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PRINCIPLE #2: Heres a fun tangent if you have the class time and are so
The Cost of Something Is
What You Give Up to Get It inclined:
Examples:
The opportunity cost of
going to college for a year is not just the tuition,
Ask your students about the saying The best things in life are
books, and fees, but also the foregone wages. free. Ask them to name some of these things that
seeing a movie is not just the price of the ticket,
but the value of the time you spend in the theater. supposedly are free. Ask them what free means in this
context. The idea here is to get them to see that even things
without an explicit monetary cost are not truly free because
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they have an opportunity cost.
For example, when you ask them to name the best things
that are free, they will respond with answers like love,
sitting at the top of a mountain you just climbed and enjoying
an awesome view, or maybe witnessing the joy of a child who
has just been given a new toy. In each case, there is no
explicit monetary cost, but theres an opportunity cost.
PRINCIPLE #3:
Rational People Think at the Margin
Rational people
systematically and purposefully do the best they
can to achieve their objectives.
make decisions by evaluating costs and benefits
of marginal changes, incremental adjustments
to an existing plan.
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PRINCIPLE #3: See the textbook for two classic examples:
Rational People Think at the Margin
Examples:
When a student considers whether to go to 1. The diamond-water paradox: water is essential for life but
college for an additional year, he compares the
fees & foregone wages to the extra income
virtually free; diamonds are inessential but expensive.
he could earn with the extra year of education.
When a manager considers whether to increase
output, she compares the cost of the needed 2. The near-zero marginal cost of an airline taking an extra
labor and materials to the extra revenue. passenger when the flight isnt full.
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PRINCIPLE #4:
People Respond to Incentives
Incentive: something that induces a person to
act, i.e. the prospect of a reward or punishment.
Rational people respond to incentives.
Examples:
When gas prices rise, consumers buy more
hybrid cars and fewer gas guzzling SUVs.
When cigarette taxes increase,
teen smoking falls.
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ACTIVE LEARNING 1 Most of these PowerPoint chapters have two or three Active
Applying the principles
Learning activities. They break up the lecture with short in-
You are selling your 1996 Mustang. You have already
spent $1000 on repairs. class activities for immediate reinforcement, application, or
At the last minute, the transmission dies. You can
pay $600 to have it repaired, or sell the car as is.
assessment of the material in the preceding slides. A good
In each of the following scenarios, should you have idea is to give students time to formulate their answers before
the transmission repaired? Explain.
A. Blue book value (what you could get for the car) is
asking for volunteers to share their answers with the class.
$6500 if transmission works, $5700 if it doesnt
B. Blue book value is $6000 if transmission works,
When the questions or exercises are more complex, consider
$5500 if it doesnt having them work in pairs.
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2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
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together. After this pair time, ask for volunteers. Students
are much more likely to participate since theyll have had the
opportunity to test run answers by a classmate. And those
who do not participate will at least have had the chance to
share their answer with, and get feedback from, one other
student.
End of digression.
ACTIVE LEARNING 1
Answers
Cost of fixing transmission = $600
A. Blue book value is $6500 if transmission works,
$5700 if it doesnt
Benefit of fixing the transmission = $800
($6500 5700).
Its worthwhile to have the transmission fixed.
B. Blue book value is $6000 if transmission works,
$5500 if it doesnt
Benefit of fixing the transmission is only $500.
Paying $600 to fix transmission is not worthwhile.
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ACTIVE LEARNING 1 If you wish, you can omit this slide and just give this
Observations
information to the class verbally.
The $1000 you previously spent on repairs is
irrelevant. What matters is the cost and benefit
of the marginal repair (the transmission).
The change in incentives from scenario A
to scenario B caused your decision to change.
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The principles of
Whether were talking about the U.S. economy or the local
HOW PEOPLE economy, the term economy simply means a group of
INTERACT people interacting with each other.
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PRINCIPLE #5: If each person had to grow his own food, make his own
Trade Can Make Everyone Better Off
Rather than being self-sufficient,
clothes, cut his own hair, we would have a world full of
people can specialize in producing one good or skinny, unfashionable poor people having bad hair days every
service and exchange it for other goods.
Countries also benefit from trade and
day of the week.
specialization:
Get a better price abroad for goods they
produce Its far more efficient for each person to specialize in
Buy other goods more cheaply from abroad
than could be produced at home
producing a good or service, and then exchanging it with
other people for the things they produce.
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* Each of many firms decides whom to hire and what goods
to produce.
PRINCIPLE #6:
Markets Are Usually A Good Way to
Organize Economic Activity In all versions of this textbook except Brief Principles of
A market economy allocates resources through Macroeconomics, market efficiency and the invisible hand are
the decentralized decisions of many households
and firms as they interact in markets.
covered more thoroughly in Chapter 7.
Famous insight by Adam Smith in
The Wealth of Nations (1776):
Each of these households and firms
acts as if led by an invisible hand
to promote general economic well-being.
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PRINCIPLE #6: Milton Friedman introduces these concepts using a very
Markets Are Usually A Good Way to
Organize Economic Activity famous, simple, effective story. See it here:
The invisible hand works through the price
system:
http://www.youtube.com/watch?v=4ERbC7JyCfU
The interaction of buyers and sellers
determines prices.
Each price reflects the goods value to buyers
and the cost of producing the good.
Prices guide self-interested households and
firms to make decisions that, in many cases,
maximize societys economic well-being.
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PRINCIPLE #7:
Governments Can Sometimes
Improve Market Outcomes
Govt may alter market outcome to
promote equity.
If the markets distribution of economic well-being
is not desirable, tax or welfare policies can
change how the economic pie is divided.
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2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
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ACTIVE LEARNING 2 The items in this list are meant to get students thinking about
Discussion Question
Principles 6 and 7 in the context of specific examples, and to
In each of the following situations, what is the
governments role? Does the governments generate discussion rather than arrive at definitive answers.
intervention improve the outcome?
a. Public schools for K-12
NOTE: Discussing the entire list would consume a lot of
b. Workplace safety regulations class time (20-25 minutes). Two would suffice. Pick your
c. Public highways favorite two and delete the others. Of course, you can skip
d. Patent laws, which allow drug companies to
charge high prices for life-saving drugs
this slide entirely if you wish to get through the chapter as
quickly as possible.
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as
permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. Here are some notes that might help guide the discussion:
a. Public schools. The alternative would be private schools.
The cost of education would be concentrated among those
with school-aged children, rather than spread over all
taxpayers, so the price per child would likely be high. Some
families would not be able to afford to enroll their children in
schools, and would either home-school the children or raise
them without education. Is the benefit to society of having an
educated population large enough to justify making people
without children share in the cost? Could the private sector
provide education more efficiently (either at lower cost or
higher quality) than the public sector?
b. Workplace safety regulations. Without such regulations,
would firms provide a safe environment for their workers?
Some students will say nolook at how bad working
conditions are in poor countries that have no safety
regulations. Another view is that dropping such regulations
would make workers better off. Workers may view the safety
of their work environment as part of their wage: the less safe
the environment at a specific firm, the higher the wage the
firm will have to offer to make workers willing to work there.
If workers vary with respect to their tolerance for unsafe
conditions, then workers with a high risk tolerance would be
better off if given the option to work for higher wages in
factories that arent as safe. Such workers would be worse off
if the government required all firms to provide equally safe
conditions.
c. Public highways. The alternative would be toll highways
operated by the private sector. People who use highways
more would pay more, and people who use them less would
pay less, which seems fairer than having everyone pay
equally for highways. (Actually, everyone does not pay
equally - people who use public roads more buy more gas,
and therefore pay more gas tax.) If there are external benefits
to society of having a national highway system, then the
private sector would under-provide this good.
d. Patent laws. Ive kind of loaded the question with the
wording on the slide. If you wish, change it to just Patent
laws. Is it fair that drug companies charge such high prices
for drugs that some people need to stay alive? If drug prices
are regulated, how might pharmaceutical firms respond?
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The principles of
HOW THE
ECONOMY
AS A WHOLE
WORKS
PRINCIPLE #8: Rich countries refers to countries like the U.S. and
A Countrys Standard of Living Depends
on Its Ability to Produce Goods & Services Germany.
Huge variation in living standards across
countries and over time:
Poor countries refers to countries like India, Indonesia, and
Average income in rich countries is more than
ten times average income in poor countries. Nigeria.
The U.S. standard of living today is about
eight times larger than 100 years ago.
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PRINCIPLE #8:
A Countrys Standard of Living Depends
on Its Ability to Produce Goods & Services
The most important determinant of living
standards: productivity, the amount of goods
and services produced per unit of labor.
Productivity depends on the equipment, skills,
and technology available to workers.
Other factors (e.g., labor unions, competition from
abroad) have far less impact on living standards.
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PRINCIPLE #9:
Prices Rise When the Government Prints
Too Much Money
Inflation: increases in the general level of prices.
In the long run, inflation is almost always caused
by excessive growth in the quantity of money,
which causes the value of money to fall.
The faster the govt creates money,
the greater the inflation rate.
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permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
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PRINCIPLE #10: While the long-run effect of increasing the quantity of money
Society Faces a Short-run Tradeoff
Between Inflation and Unemployment is inflation, the short-run effects are more complicatedand
In the short-run (12 years), controversial. However, most mainstream economists believe
many economic policies push inflation and
unemployment in opposite directions.
the following: An increase in the quantity of money causes
Other factors can make this tradeoff more or less spending to rise, which causes prices to rise, which induces
favorable, but the tradeoff is always present.
firms to produce more goods and services, which requires that
they hire more workers. Hence, in the short-run, increasing
the quantity of money causes inflation to rise, but
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27
unemployment to fall.
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FYI: How to Read Your Textbook
If you do not like They are often good practice for the
3. Test yourself.
exams, please feel free to delete it. Ive found, though, that
Try the Quick Quiz that follows each section students are more motivated to work practice problems when
before moving on to the next section.
Write your answers down, compare them to the
answers in the back of the book. If your answers
they think that doing so will help them earn a higher score on
are incorrect, review the section before moving on. the exam.
4. Practice, practice, practice.
Work through the end-of-chapter review questions
and problems. They are often good practice for
the exams. And the more you use your new
knowledge, the more solid it will become.
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1) How did you read your article, knowing that you were
going to have to teach it to someone in a few minutes? Did
you read it the same way as when youre reading the
newspaper on your own? Explain. Summarize their
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responses on the board; likely responses will include I took
notes, I tried to identify the main point and the supporting
information, I kept going back and re-reading sections of
the article, or I kept jumping around the article, looking for
connections between ideas or facts. After taking students
responses, you can add a couple of your own if you like.
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as
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S U M M ARY
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as
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S U M M ARY
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as
permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license
distributed with a certain product or service or otherwise on a password-protected website for classroom use.