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TA B L E O F C O N T E N T S
Platform approach key to constructing an enterprise imaging strategy
Third-generation,
multi-specialty imaging platform
forms the Imaging Health Record,
providing the information base required
to steer clinical, operational,
and financial decisions
OUR HYPOTHESIS
In a not-so-distant future,
medical imaging will be much
less empirical, and almost a
completely value-based and
information-driven discipline.
In the enterprise cockpit,
decision-makers will be able
to base virtually every clinical,
operational and financial
decision on robust and
integrated datasets in gearing
their imaging service line.
THE RATIONALE
By nature, medical imaging is a data-dependent industry. It ingests a vast quantity of data, typically image
data, and produces a mostly qualitative interpretation of the data. In essence, it consists of diagnosticians
and interventionalists who transform raw medical image data, and to some degree patient information, into
clinical insight and recommendations. Nonetheless, there is quite a big leap to make for the imaging
discipline in going from merely creating and digesting imaging studies, to actually sharing the enterprise
drivers seat with actionable data it produces itself that is, to evolve from a data-rich discipline to an
information-rich one.
Today, were witnessing medical imaging branch out Already, progressive imaging providers are arming
decisively into multi-departmental, enterprise-wide themselves with a stronger base of information
imaging. Imaging services from radiology, cardiology to augment their clinical recommendations to
and an ever-increasing number of other specialties physicians and their engagement with patients, and
are growing in breadth and depth, catering to that they can rely upon in their own operational and
healthcare organizations that are becoming larger financial decision making.
and more complex, but also more accountable to
their payer partners and the patient population that For this, there is a growing trend toward
they serve. recognizing the importance of modern IT
platforms to upgrade or replace their incumbent,
To play a bigger part in the triple-aim of often too siloed, departmental IT systems. These
healthcare, by contributing to improved clinical, operational and financial efforts are starting
population outcomes, enhanced patient to intertwine and, ultimately, they will converge to
experience and reduced total cost of care, give rise to the era of information-driven health
medical imaging will need to adopt a more imaging and the Imaging Health Record (IHR).
information-driven consultative approach.
THE
STORYLINE
VISION 2027
Where were headed
in health imaging:
Vision for 2027
The clinical scenario
The operational scenario GETTING
The financial scenario THERE
The need for a
platform approach
BENEFITS
The benefit of
single-source procurement
and vendor partnership
for this transition
Vision 2027
Where were headed in health imaging
Painting the scenario in 2027: Fast forward to 2027, the dust has settled on the
recent healthcare system overhauls in various corners of the world. Healthcare is
now delivered in a leaner, more value-focused environment, where medical imaging
has proven its role in achieving desired health system-level outcomes, from treating
patients remotely to getting them out of acute care settings sooner, while optimizing
the cost-efficiency and effectiveness of care pathways through appropriate and
definitive imaging.
Imaging quantitation complements imaging studies: Health imaging specialists now spend
just as much time analyzing and understanding the interconnections of data points derived from
multi-modality images, as they spend scrutinizing the images themselves. Quantitative imaging has
continued to develop rapidly, and the body of standardized imaging biomarkers has reached a
critical mass. The advent of radiomics has become reality.
Personalized imaging is the new normal: On their holographic avatars, the imaging experts can
now see some precise ties between patients genes, their phenotypic changes, and the corresponding
cellular behavior. Radiomics have been converging steadily with genomics and proteomics, boosting
the personalization of study interpretations for the benefit of individual patients. Imaging is now an
intrinsic part of the move to precision medicine.
Value-based and risk-adjusted payments for imaging services: Health system income
is now a mixed bag of fee-for-service reimbursements, episode-of-care payments, and revenue
from the health plan that they launched when they became a payer-provider entity. The way they
remunerate imaging services is risk-adjusted based on the impact that they have on the health of
patients and populations -- much more straightforward than when the new payment structures
were initially instituted. By monitoring the health data flowing from their covered population, they
are now accomplishing a lot more outside of acute care settings. This strategy, made possible by
the integrated clinical platform, is starting to bend their cost curve noticeably.
2017 2027
ISLANDS ECOSYSTEM
2017 2027
Islands of image datasets in local Single point of access to
departmental archives multimedia patient content
PLATFORM PARADIGM
Occasional failure to recognize Automatic patient identification
SILOES SCENARIO
ISLANDS ECOSYSTEM
Figure 1 From information islands to an interoperable ecosystem: Management, distribution,
access and integration of medical imaging data assets in 2017 and 2027
Getting there:
The need for a platform approach
Where are we today on this journey to the information-driven medical imaging
discipline? To illustrate the current lay of the land, Frost & Sullivan has spoken
with medical imaging executives at healthcare organizations on both sides of the
Atlantic.
These real-life case studies reveal how imaging informatics are being leveraged
in their respective organizations to serve the growth roadmap and value-based
initiatives that are planned for the next few years. Our representative stakeholders
are different in many regards, notably in the type and scale of their organizations,
as well as their organizational role and professional objectives.
OUR PANEL
While our panel is diverse, there is common ground between our different respondents, including the most noteworthy:
They all perceive medical imaging informatics as a lever to help them achieve their growth
objectives and vision, and perceive imaging as critical to fulfilling their enterprises mission.
They all align with a standards-based platform approach to healthcare informatics as the
best investment choice.
They all agree on the importance of building a more solid data foundation, and recognize
the value of developing a more information-driven organization.
As they begin to capitalize on their platform investment and their relationship with Agfa, there are numerous benefits
that these five imaging organizations have identified as already being realized or expect to see as their implementation
of Agfa Enterprise Imaging (EI) deepens. These results span across clinical, operational, and financial fronts.
UC Irvine Medical
Dr. Scott Rudkin,
Center; 411-bed, Orange County,
UC Irvine Health Chief Medical
university-based California, USA
Information Officer
hospital
Community and
teaching hospital
Zuckerberg San RJ Merck, San Francisco, California,
(UCSF School of
Francisco General Radiology Supervisor USA
Medicine) and Level 1
trauma center
Amersfoort / Baarn,
Meander Medisch Paul Bauwens, ICT
General Hospital Barneveld / Nijkerk /
Centrum Architect
Leusden, Netherlands
ENTERPRISE IMAGING (EI) PLATFORM TO BUILD THE IMAGING HEALTH RECORD IN THE
1
CONTEXT OF THE EHR
As part of an effort to harmonize and standardize their health IT ecosystem, several organizations are
working to consolidate their IT vendor relationships to a few select strategic partnerships. This effort,
usually driven by IT, seeks to ultimately elevate two vendors to a partner-based relationship, one for
their enterprise EHR, and the other for their enterprise imaging. Such is the strategy for Zuckerberg San
Francisco General, as Merck explains:
Our EHR platform and our EI platformthese are the two towers that are going to be left standing after the next
big health IT earthquake thats coming. Those two towers will run most of the hospital.Yes, there are a lot of other
imaging systems out there, and theyll be around for some time, but they will all feed into EI and will be integrated
with the EHR.
The same synergies between these two core platforms are expected at UMass Medical, as Rosen points
out: We are integrating our entire radiology system onto Agfa. All of radiology at our four hospitals will be on a single
Agfa platform.When we go live with our enterprise imaging platform from Agfa, we also go live with our enterprise-
wide electronic health record solution.
IT INTEROPERABILITY TO ENABLE
2
CONSOLIDATION AND INTEGRATION OF
PATIENT DATA
For example, at the departmental level, Rosen points out the opportunity for a redesign of the imaging
workflow tied to the new EI platform: The Agfa solution will allow us to manage our workflow real-time, level-
load between radiologists, and facilitate having the most appropriate radiologists interpret each study in the shortest
amount of time.
In another example, Bauwenss organization has created new workflow and collaboration efficiencies at the
level of the multi-hospital network: Our future IT configuration will be that, at particular times in the day, some
hospitals can take over the workload of other hospitals, specialists always get assigned relevant studies, and we can
give our extended team remote access to all our studieslike primary care physicians in their clinics, which really
helps tighten the relationships.
A third example, this one from Rudkins organization, pertains to new workflows that must be created for
encounter-based, point-of-care imaging, which are very different from conventional order-based imaging:
Take point-of-care ultrasound as an example; it is becoming much more prevalent. Being able to capture images,
which can be done anywhere from the ER to the bedside, by a tech or by a doctor, we need the right tools to support
these new workflows. We have an e-consult [electronic consultation] project, where we provide consultants with
patient-specific images.We can consult a dermatologist about a patient that has a skin rash, show them a picture of
a rash, and within half a day or so they will respond back in the EHR with their recommendation based on the case,
never requiring us to call or have the dermatologist physically see the patient.
The first generation of PACS enabled the transition to a digital workflow and generated significant
productivity gains in image-intensive departments such as cardiology. The second generation of these
systems brought in further incremental improvements, but kept these systems largely confined to primary
end users within the four walls of these individual departments. Now, the third-generation enterprise
imaging platforms are expanding the reach of imaging IT, providing access to images and associated tools
to any relevant and credentialed stakeholder who can benefit from them.
In Mercks words, Radiologists have been focused on their own systemsthe PACS and dictation systems. We
are moving in a direction with EI where the radiologists work on the same platform as the ordering doctors,
collaboratively.
Rudkin highlights the contribution of technology to the value that radiologists provide to their referrers,
beyond high-quality reports: Our more proactive radiologists are starting to leave the basement and becoming
more consultative with our physicians. Our new technology is helping immensely in that, but this kind of change is
about people, process, and technologyin that order.
Its important to note in this context that the synergies work both ways, since radiologists also often
benefit from having easy access to more contextual information about their patients. As Bauwens puts it,
While diagnosticians will still rely on their viewing workstations for their interpretations, the ability to see the timeline
of patient care will help drive multi-disciplinary collaboration.
While efficient physician access to images is a clear value-add, it can be a burden as well if it results in
overloading the different specialties with imaging studies that are not relevant to the patient condition they
are trying to solve. In this context, a sophisticated rules-based engine is required to automatically route
the right study to the right caregiver.
As Rosen explains, All of the imaging thats done across the enterprise has to be readily accessible in a seamless
way to our healthcare providers. We dont necessarily need every piece of imaging data available to everybody all
the time, but we do need the relevant information readily available to each individual provider. Our VNA will facilitate
having all our imaging from our healthcare system in one location, but each department will be able to decide what
images they view and when they view them.
Such is the case for Rosens organization, which emphasizes the potential for research: As part of our medical
schools IT strategy, were building a data repository for all of our clinical data, which were calling a data lake.The idea
is that all of the clinical systems data will sit in the data lake in a de-identified fashion and be available for research and
teaching.
The same applies to Mercks organization: Weve been able to look at it from a strategic perspective and think
of how we can, as a teaching hospital, leverage our IT systems and take care of patients while teaching residents and
medical students and other staff. Speaking more broadly to the downstream potential these foundational efforts
will have at the enterprise level, he adds: Well be much more able to measure our outcomes when weve finished
building the new PACS and connecting it to the new EHR in the next two years.
However, there is immense untapped potential for imaging to contribute more actively to PHM, and the
right enterprise imaging platform is a key driver of transforming medical images into a strategic asset for
organizations. As Rudkin explains: Population health has many phases; at the most basic phase, its about how
you can render care to a patient thats outside the confines of the hospital, and that you dont necessarily want to
bring to the hospital or the clinic.Whether it is by preventing patients coming in unnecessarily to the ER, or moving
them through the ER faster, if you can impact any of these aspects as were doing with telehealth, it will help. Our
Agfa XERO [universal viewer] platform is part of that, with the ability to upload patient content remotely to the
EHR.
As Rosen explains, We completely rebuilt our governance structure in IT about two years ago, with an EHR
steering committee and an overall IT steering committee that controls the IT budget and evaluates and prioritizes
new requests.With Agfa in place, we will be forming a third enterprise imaging steering committee, which will make
decisions about the VNA and any related systems that store or retrieve data from the VNA.
Typical roadmap of
Enterprise Imaging initiatives
DICOM Imaging
Point-of-care Ultrasound
Digital Pathology
Benefits
The benefits of single-source procurement
and vendor for this transition
The concept of deconstructed PACS consists of procuring each of the core
functions of PACSmainly the data management, viewing and workflow layers
through independent and interoperable IT solutions, possibly from different
vendors. The adoption of this model is significantly less than the recent industry
discussion, with the US market the main testing ground for this model globally. It is
interesting to note that, to date, only 3 to 5% of US hospitals are actually investing
in the multi-vendor approach.
This model may seem disruptive to the way in which PACSs have been traditionally purchased and deployed,
but it is actually not new. It builds on a longstanding transition to a best-of-breed approach to completing the
IT stack, which should not to be confused with a multi-vendor approach.
COST CONTAINMENT
1
Frost & Sullivan research finds that the total cost of ownership of a multi-vendor, deconstructed PACS
approach is likely to be higher than under a single-vendor approach. This is due mainly to the additional
time and effort of reconstructing the technology stack, which requires substantial in-house IT bandwidth
and skills, in addition to the cost of managing several vendors and maintenance contracts.
In line with this assessment, Bauwens explains: Managing a single repository, along with our plans to off-load
part of our data storage to the cloud, will ultimately bring down our total cost of ownership. He added: With our
new platform, we will be much more performant in our operations, achieve higher speed in accessing studies, and
leverage the advanced tools on the new viewer for our medical interpretations and diagnoses. Along the same
lines of thinking, Carbonell said: The total cost with one vendor is much smaller. Perhaps, the individual vendors
might be less expensive at first, but in the end, it would be much higher overall. The support cost would be greater
with multiple vendors. Integration and administration are the most important issues in our IT organization. I believe
that we may have reduced our managing costs by 30% or so.
Carbonell shares this opinion, stating that with a multi-vendor stack, You could spend the rest of your life
trying to find the source of a problem. Rudkin values, having a single vendor I can point my finger at when
something goes wrong and I can say, You own the whole thing, make it work!
Rudkin agrees with this finding: I want to have patient information flow easily across the health system, and not
have to worry about it. We are past that debate now with our enterprise EHR strategy. Enterprise options are the
way to go. This opinion is not just personal, but is based on UC Irvines past experience: In the ER, we
used to have a number of really great niche options, but we found that ultimately enterprise offerings work more
fluidly, they share the same database in the back-endthat is so crucial to make systems actually talk to each other
effectively. Our niche vendors kept saying,Were going to have an open API and let all the information flow and make
things talkbut no.
Rosen shares this strong opinion against taking on a multi-vendor, best-of-breed approach: We considered
it very early on but almost immediately eliminated that option. At UMass we had gone with a deconstructed strategy
for all of our IT systems in the past.We had about 40 different systems which were supposed to communicate with
each other, and they never seamlessly communicated. We spent a lot of time building and maintaining interfaces
which often failed. Because of that negative experience we were pre-disposed to have as few vendors as possible.
Carbonell echoes this view: We used to have an imaging offering from a local vendor based on open-source
technology.The local vendor didnt have the ability or capacity to meet our technical or support needs like Agfa can.
With Agfa, everything is integrated in one solution.
Highlighting the advantages of Agfa in this regard, he adds: Agfa seemed very in tune with understanding our
current workflow in order to help us design a future system that will facilitate further improving our workflow.
WIN-WIN VENDOR-CUSTOMER-VENDOR
10
DYNAMICS
Conclusion
Partnerships support accountability
for risk mitigation
Along with the growing importance of measuring value
in healthcare comes the overarching notion of the shift
and re-distribution of risk across the value chain.
In the context of value-based imaging for instance, an inappropriate
or inconclusive imaging study that ends up not being reimbursed
becomes a cost-risk incurred by the imaging provider. Ultimately,
the effective transformation of healthcare will hinge on the ability of
the various stakeholders to quantify and mitigate their own risk.
As important stakeholders in the value chain, the vendors, too,
must step up to play their part in this risk framework, despite
the disruption this may bring to their traditionally risk-adverse
organization.
In the context of enterprise imaging for example, no provider
organization can afford to underestimate the risk of sub-optimally
managing protected health information (PHI); it is in their best
interests to attach to vendors who demonstrate similar concerns
for contemporary best practices.
A single-vendor solution means fewer systems are vulnerable
to data leaks or exposed to security breaches. It means more
IT resources can be dedicated to one comprehensive IT system
to ensure constant monitoring, hardened security, simplified
upgrading, operational excellence, and continuity of care.
In order to evolve into the value-based, patient-first ecosystem
that our times demand, dedication to finding new, effective
models is required of all stakeholders: health providers, vendors,
and patients.
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