India Refrigerator Market Outlook, 2022 Page - 1/7

Publisher Bonafide Research Type Market Research Report

Product Code 170910091 Region Asia
Pages 104 Country India
Published Date 9 Category Consumer Goods & Services
Figures Bonafide Research Sub-Category Appliances & Equipments
Tables Bonafide Research Version 2

DESCRIPTION OF THE REPORT:

.
India Refrigerator Market Outlook, 2022' gives a comprehensive analysis on the refrigerator industry
in India. Consumer durable industry is one that is passing through a very interesting stage in India.
Home appliances and consumer electronics sector has witnessed a substantial growth since the
process of liberalization began. The sector has become an important part of the India economy and
played a vital role in providing employment to millions of people and also improving the quality of life of
people in the country. Refrigerator is not a new category in India but still its market is increasing with
high growth rates because of low penetration and huge consumer base. Initially, refrigerator was
regarded as a luxury item but increased temperature and rise in disposable income has now made it a
mandatory item in any home. Other factors fuelling double digit growth of refrigerators in India are rise in
number of nuclear families, easy availability of credit, evolving lifestyle, introduction of new models,
technology advancement and increasing consumer awareness.
According to 'India Refrigerator Market Outlook, 2022', refrigerator sales is expected to grow with a
CAGR of more than 5% over next four years. India refrigerators market is categorized into two product
types' i.e. direct cool refrigerator and frost free refrigerator. Frost free refrigerator does not require
manual defrosting and on the contrary in direct cool refrigerator manual defrosting is needed. Direct cool
refrigerators dominate in the Indian market whereas frost free refrigerators are fast becoming popular
among urban households. LG, Samsung, Videocon, Whirlpool, Godrej, Panasonic and Hitachi are the
major players operating in the Indian refrigerator industry. Previously Godrej and Videocon were large
players in the industry but with the passage of time and technology, they lost their place due to entry of
many international giants. At present, LG and Samsung are the top two players in the market. They
provide latest technology refrigerators with different models, capacities, colour and designs.
Low household penetration of refrigerator in India will provide ample opportunities for companies to
expand their reach. Expansion of modern retail and exclusive company outlets across regions is
expected to spur the volume growth. Refrigerators, especially direct cool, are expected to post strong
growth in non-metro cities & rural areas. Direct cool refrigerators are mostly demanded by rural area
consumers and middle income group whereas frost free refrigerators are a choice of higher income
group people living in urban areas. LG is major player in direct cool segment whereas Samsung is a key
player in frost free category. Region wise, the market is divided into south, north, west and east.
India Refrigerator Market Outlook, 2022' examines the following aspects of refrigerator in India:
How it will help solving your strategic decision making process??
The report gives an in-depth understanding of the refrigerator market in India:
- Global Refrigerator Market Outlook
- India Refrigerator Market Outlook
- India Refrigerator Market Size By Value & Forecast
- India Refrigerator Market Size By Volume & Forecast
- India Refrigerator Market Segmental Analysis: By Company, By Product Type, By Target
Demographics, By Region, By Sales Channel
- India Direct Cool Refrigerator Market Size By Value & Forecast
- India Direct Cool Refrigerator Market Size By Volume & Forecast

India Refrigerator Market Outlook, 2022 Page - 2/7

 - India Direct Cool Refrigerator Market Segmental Analysis: By Company, By Capacity
- India Frost Free Refrigerator Market Size By Value & Forecast
- India Frost Free Refrigerator Market Size By Volume & Forecast
- India Frost Free Refrigerator Market Segmental Analysis: By Company, By Capacity
- Product Price & Variant Analysis
- The key vendors in this market space
- Competitive Landscape & Strategic Recommendations
This report can be useful to Industry consultants, manufacturers and other stakeholders to align their
market-centric strategies. In addition to marketing & presentations, it will also increase competitive
knowledge about the industry.
Report Methodology
The information contained in this report is based upon both primary and secondary research. Primary
research included interviews with various channel partners of refrigerator in India. Secondary research
included an exhaustive search of relevant publications like company annual reports, financial reports
and proprietary databases.

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India Refrigerator Market Outlook, 2022 Page - 3/7

 TABLE OF CONTENTS
.
1. Executive Summary
2. Global Refrigerator Market Outlook
3. India Refrigerator Market Outlook
3.1. Market Size
3.1.1. By Value
3.1.2. By Volume
3.2. Market Share By Value
3.2.1. By Company
3.2.2. By Product Type
3.2.3. By Target Demographics
3.3. Market Share By Volume
3.3.1. By Company
3.3.2. By Product Type
3.3.3. By Target Demographics
3.3.4. By Region
3.3.5. By Sales Channel
3.4. Brand Positioning
4. India Direct Cool Refrigerator Market Outlook
4.1. Market Size
4.1.1. By Value
4.1.2. By Volume
4.2. Market Share
4.2.1. By Company
4.2.2. By Capacity
4.3. Product Price & Variant Analysis
5. India Frost Free Refrigerator Market Outlook
5.1. Market Size
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share
5.2.1. By Company
5.2.2. By Capacity
5.3. Product Price & Variant Analysis
6. India Economic Snapshot
7. Raw Material
8. Market Penetration
9. Buying Criteria
10. PEST Analysis
11. Policy & Regulatory Landscape
12. Trade Dynamics
12.1. Import
12.2. Export
13. Channel Partner Analysis
14. India Refrigerator Market Dynamics
14.1. Key Drivers
14.2. Key Challenges
15. Market Trends & Developments
15.1. Energy Efficient Refrigerators
15.2. New Channel: Online Retailing
15.3. Demand for Double Door Refrigerators

India Refrigerator Market Outlook, 2022 Page - 4/7

 15.4. Companies Adding New Value Added Features
15.5. Increase in Purchasing Power of Indian Consumers
16. Competitive Landscape
16.1. Porter's Five Forces
16.2. Company Profiles
16.2.1. LG Electronics India Private Limited
16.2.2. Samsung India Electronics Private Limited
16.2.3. Whirlpool of India Limited
16.2.4. Videocon Industries Limited
16.2.5. Panasonic India Private Limited
16.2.6. Hitachi Air Conditioning India Limited
16.2.7. Godrej & Boyce Manufacturing Company Limited
16.2.8. Sharp Business Systems (India) Private Limited
16.2.9. Haier Appliances (India) Private Limited
16.2.10. BSH Home Appliances Private Limited
17. Strategic Recommendations
18. Disclaimer

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 LIST OF FIGURES
Figure-1: India Refrigerator Market Size By Value 2011-12 to 2016-17 (INR Crore)
Figure-2: India Refrigerator Market Size Forecast By Value 2017-18 to 2021-22 (INR Crore)
Figure-3: India Refrigerator Market Size By Volume 2011-12 to 2016-17 (Million Units)
Figure-4: India Refrigerator Market Size Forecast By Volume 2017-18 to 2021-22 (Million Units)
Figure-5: India Refrigerator Market Share By Company By Value 2016-17
Figure-6: India Refrigerator Market Share By Product Type By Value 2016-17 & 2021-22F
Figure-7: India Refrigerator Market Share By Target Demographics By Value 2016-17 & 2021-22F
Figure-8: India Refrigerator Market Share By Company By Volume 2016-17
Figure-9: India Refrigerator Market Share By Product Type By Volume 2016-17 & 2021-22F
Figure-10: India Refrigerator Market Share By Target Demographics By Volume 2016-17 & 2021-22F
Figure-11: India Refrigerator Market Share By Region By Volume 2016-17 & 2021-22F
Figure-12: India Refrigerator Market Share By Sales Channel By Volume 2016-17 & 2021-22F
Figure-13: India Direct Cool Refrigerator Market Size By Value 2011-12 to 2016-17 (INR Crore)
Figure-14: India Direct Cool Refrigerator Market Size Forecast By Value 2017-18 to 2021-22 (INR Crore)
Figure-15: India Direct Cool Refrigerator Market Size By Volume 2011-12 to 2016-17 (Million Units)
Figure-16: India Direct Cool Refrigerator Market Size Forecast By Volume 2017-18 to 2021-22 (Million Units)
Figure-17: India Direct Cool Refrigerator Market Share By Company By Value 2016-17
Figure-18: India Direct Cool Refrigerator Market Share By Capacity By Volume 2016-17 & 2021-22F
Figure-19: India Frost Free Refrigerator Market Size By Value 2011-12 to 2016-17 (INR Crore)
Figure-20: India Frost Free Refrigerator Market Size Forecast By Value 2017-18 to 2021-22 (INR Crore)
Figure-21: India Frost Free Refrigerator Market Size By Volume 2011-12 to 2016-17 (Million Units)
Figure-22: India Frost Free Refrigerator Market Size Forecast By Volume 2017-18 to 2021-22 (Million Units)
Figure-23: India Frost Free Refrigerator Market Share By Company By Value 2016-17
Figure-24: India Frost Free Refrigerator Market Share By Capacity By Volume 2016-17
Figure-25: India Frost Free Refrigerator Market Share By Capacity By Volume 2021-22F
Figure-26: Import of Refrigerators in India - Value & Volume 2011-12 to 2016-17
Figure-27: Export of Refrigerators from India - Value & Volume 2011-12 to 2016-17
Figure-28: Distribution Channel followed by refrigerator manufacturers in India

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