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PRESS RELEASE

FOR IMMEDIATE RELEASE

DDB EMEA PARTNERS WITH JABREEN ADVERTISING, OMAN



Muscat, Oman, November 1st, 2017

Agreement signed between DDB Europe Middle East @ Africa & Jabreen Advertising in
Oman
Specialized local and international team join creative forces

DDB EMEA recently announced their new partnership with Oman based Jabreen Advertising.
The launch of the new partnership sees DDB EMEA, part of DDB Worldwide, one of the worlds
largest and most influential advertising and marketing networks, appoint Jabreen as their
unique partner in the Sultanate. Named Jabreen DDB, the Muscat-based agency brings a
forward-thinking outlook to the advertising sector with a wealth of local and international
experience.

Jabreen DDB is led by the visionary Chairman and Owner, Hatim Al Taie. Al Taie has been an
active member of Omans media industry for over 3 decades, is Chairman of the Al Roya Group
of Publications and a Member of the Majlis A Shura.

The Managing partners are Radha Mukherji, who as Managing Director brings with her over 20
years as head of former DDB operations in Oman. Mukherjis expertise in planning and brand
strategy has been instrumental in building several leading brands in Oman.

Francois Bourgoin, Executive Director Creative of Jabreen DDB, is also a DDB veteran. Bourgoin
is the Managing Director of DDB Bahrain and well respected in the region as an outstanding
Creative Director who has worked on some of the biggest brands in the Gulf region.

Anshul Singhal has been brought on board as Chief Digital Officer. Singhal is the dynamic, young
Managing Director of Dynamis Digital, a well-established digital marketing company based in
Delhi serving a host of international clients.

Speaking at the partnership announcement, Hatim Al Taie commented, We are proud to
announce the partnership between DDB Worldwide and Jabreen here in Oman. Our
commitment to providing clients with highly skilled senior partners from a roving worldwide
team means that we can offer rich local and international experience at an instant.

Teams are no longer required to be located under one roof, but can be handpicked from the best
talent in the region or beyond, and be able to deliver exactly what clients require. Our dynamic
approach is a valuable asset in a competitive market .

Affirming the new partnership between DDB EMEA and Jabreen, Glen Lomas, London-based
DDB Worldwide Global Business Director & Executive Officer EMEA commented, Its been a
busy start for our new Jabreen DDB office, with a big client win already in the first few weeks.

We see this success as recognition of the approach of the agency, which brings with it long-term
DDB team experience from senior team members who have a proven commitment to creative
and strategic excellence. Together with skilled partners in digital, PR and other services, Jabreen
DDB is all set to offer clients seamless, integrated communication services and will have all the
support of the DDB network.




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About DDB
DDB Worldwide (www.ddb.com) is one of the world's largest and most influential advertising and marketing networks.
DDB has been named Agency of the Year numerous times by the Cannes International Festival of Creativity and the
industry's leading advertising publications and awards shows. The Gunn Report has listed DDB as one of the Top 3
Global Networks for 12 of the last 15 years. The agency's clients include Volkswagen, McDonald's, Unilever, Mars,
Johnson & Johnson, and Exxon Mobil, among others.

Founded in 1949, DDB is part of the Omnicom Group (NYSE) and consists of more than 200 offices in over 90
countries with its flagship office in New York, NY.

ABOUT OMNICOM
Omnicom Group Inc. (NYSE OMC) is a leading global marketing and corporate communications company.
Omnicoms branded networks and numerous specialty firms provide advertising, strategic media planning and buying,
digital and interactive marketing, direct and promotional marketing, public relations and other specialty
communications services to over 5,000 clients in more than 100 countries.

International Press Contact:


Melanie Vignon, Regional Operations Director, DDB Middle East & Africa
Email: melanie.vignon@ddb.fr
Phone: +33 1 53 32 61 33

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