QUESTIONS

Do YOU PREFER JEANS TO SALWAR?

DO YOU FIND LOW WAIST JEAN MORE COMFORTABLE THAN NORMAL?
DO YOU THINK SHAWL IS ANECESSITY?
ARE YOU OF THE OPINION THAT PERSON'S MODESTY IS DEFINED THROUGH HER CLOTHING?
DO YOU BELIEVE THAT PEOPLE WHO DRESS TRADITIONALLY ARE NARROW MINDED?
DO YOY BELIEVE THAT PARSONAL COMFORT IS MORE IMPORTANT THAT DECENCY?
DO YO BELIEVE THAT PERSON'S CHARACTER IS REFLECTED THROUGH HER CLOTHING?
DO YOU PREFER BLENDING FASHION WITH UNIFORMS IN EDUCATIONAL INSTITUTIONS?
DO YOU THINK THAT THERE IS DRESSING OF TODAY'S YOUTH?
DO YOU PARENTS PREFER YOU TO DRESS IN TRADITIONAL WEAR TO WESTERN WEAR?
DO YOU BUY ONLY BRANDED PRODUCTS?
ARE YOU A LOYAL CUSTOMER FOR THE PRODUCTS YOU BUY?
ARE YOU A PRICE SENSITIVE CONSUMER?
WILL YOU STICK TO THE SAME PRODICT IF PRICE INCREASE THEN YIU LOYAL TO PRODUCT?
ACCORDING TO YOU WHICH HELPS BUILD A GOOD BRAND IMAGE?
ARE POPULAR CELEBRITIES GOOD BRAND AMBASSADORS AND INVESTING GOOD STRATEGY?
DO YOU USE PRODUCTS BECAUSE THEY ARE MOST AVAILABLE?

SHAWL IS NECESSARY
YES
NO

GOOD BRAND IMAGE

YES
NO
RARELY
NEVER
 1 2 3 4 5 6 7 8
NO NO YES YES NO YES YES YES
NO YES NO YES YES NO YES NO
YES NO YES NO YES NO YES YES
YES YES NO NO NO YES YES NO
NO YES YES YES NO YES NO YES
YES NO NO YES YES NO NO NO
NO YES YES NO NO NO NO YES
NO NO NO NO YES NO YES NO
YES NO YES YES NO NO YES YES
YES YES NO YES NO NO NO NO
NO YES RARELY NO NEVER RARELY YES NO
YES NO MAY BE MAY BE YES NO YES YES
YES NO YES NO NO YES YES YES
YES NO SOMETIMES SOMETIMES NO YES YES NO
QUALITY VALUE COMPETITION VALUE QUALITY DISCOUNT QUALITY VALUE
YES NO MAY BE RARELY RARELY NO YES MAY BE
YES NO MOSTLY YES YES MOSTLY NO NO

Percentage
60
40

PERCENTAGE
30
25
25
20
 JEAN OR SALWAR
SHAWL NECESSARY
70
60
50 SHAWL IS
NECESSARY YE
40 YES N
NO
30
20
10
0
1 2 3 4 5 6 7 8

100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
GOOD BRAND IMAGE YES NO RARELY NEVER
L NECESSARY BUY BRANDS
35
30
25
YES
20 PERCENTAGE
NO
15
10
5
0
YES NO RARELY NEVER

Column C
Column B

NO RARELY NEVER
PERCENTAGE
QUESTIONDo YOU PRDO YOU F DO YOU THARE YOU ODO YOU BEDO YOY B DO YO BELDO YOU PRDO YOU TH
1 NO NO YES YES NO YES NO NO YES
2 NO YES NO YES YES NO YES NO NO
3 YES NO YES NO YES NO YES NO YES
4 YES YES NO NO YES YES NO NO YES
5 NO YES YES NO NO YES NO YES NO
6 YES NO NO YES YES NO NO NO NO
7 YES YES YES YES NO NO NO YES YES
8 YES NO YES NO YES NO YES NO YES
DO YOU PADO YOU B ARE YOU AARE YOU AWILL YOU ACCORDING
ARE POPULDO YOU USE PRODUCTS BECAUSE THEY ARE MOST A
YES NO YES YES YES QUALITY YES YES
YES YES NO NO NO VALUE NO NO
NO RARELY MAY BE YES SOMETIMECOMPETITMAY BE MOSTLY
YES NO MAY BE NO SOMETIMEVALUE RARELY YES
NO NEVER YES NO NO QUALITY RARELY YES
NO RARELY NO YES YES DISCOUNTNO MOSTLY
NO YES YES YES YES QUALITY YES NO
NO NO YES YES NO VALUE MAY BE NO
UCTS BECAUSE THEY ARE MOST AVAILABLE?