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CHAPTER I

PRELIMINARY

A. Background
Entrepreneurship (entrepreneurship) is a creative and innovative ability which
are used as the basis, tips, and resources to look for opportunities to go success.
Something new and different is the added value of goods and services a source of
keangganggulan to be an opportunity. So, entrepreneurship is an ability to create
added value in the market through the process of managing resources in new and
different ways.
Given the importance of economic change in today's society, people are
demanding to be more enthusiastic and try again to achieve a job and experience a
better change to fulfill their own life, family, and to help others who are
experiencing distress. Not only these factors alone but also today's society should
be more creative in finding jobs.
An entrepreneur must be smart in seeing opportunities that are in the
surrounding environment and then able to take advantage of these opportunities
by creating a product that has added value in order to attract consumers to buy
products produced. Lots of business opportunities that exist around the
environment of entrepreneurs who can be utilized in the process of starting a
business. One is the salt business. Businesses are promising big profits. One of
them just like salt business that from the past until now is needed by consumers.
Salt is a kind of business of a person or group of people made from seawater
Analyzing business opportunity is very important in doing marketing because
an entrepreneur must be able to identify whether the product is marketed in
accordance with the region or not.
In connection with the manufacture of "salt", this product is needed, by rural
communities so that the village is a very suitable business opportunity to open the
business, especially in rural and urban, therefore the product that I make I
marketed in the community, in order to open opportunities effort required by
many communities.
BUSINESS PROFILE
1. Business name
The business I chose was "BUSINESS KOH BHOI"

2. Name of business owner


Name of business owner: mother ROSMIATI
This salt business has 8 employees as the owner of this business as well as
a lender of KUEH BHOI's business, Rosmiati's mother also oversees every
effort that will be in production and mother is fully responsible for this
business continuity.

3. Company location / business KUEH BHOI


The place of business is located in a half cement foundation house and a
business located in front of his own house, kec, kuala.kistrek bireuen.
CHAPTER II
PRODUCT

A. Product type
Bhoi cake is a special snack of Aceh Besar that is widely known by the
people of Aceh. This form of cake is very varied, such as; shapes of fish, stars,
flowers, and others. This Bhoi cake can make one hand when going to visit
relatives or neighbors who hold a celebration or party, such as circumcision and
birth.
Bhoi is typical of Aceh. This snack has a variety of forms. There is a form
of Flowers, Stars, Animals and so forth. The characteristic of this boi cake is its
coarse texture and its size is smaller and denser when compared with other cakes.
That is bhoi cake. This snack is a typical cake of Aceh. The funny-shaped
snacks are widely known by the people of Aceh. In fact, this cake became the fruit
of the hands of tourists when visiting Aceh.

B. Beginning of business
The business of Rosmiati's mother has been in the business of making
kueh bhoi Aceh since 36 years ago. One of its flagship business is bhoi cake,
Aceh typical cake.
at his residence in Gampong Cot Batee, Kuala Subdistrict, Bireuen, Since
1981, the mother who has 6 children continues to grow and continue to grow.

C. Motivation
Motivation of the book Rosmiati and his family, because BHOI cake
business has become a hereditary business from his family, so Rosmiati mother
motivated from his parents who successfully entrepreneurship bhoi this cake, but
it is because the material that was needed was the same time old age. Even now
the business that runs Rosmiati's mother is very salable every day can run out as
much as 3-5 sacks of flour sacks.
D. Ups and downs
The tide of this business when there is an increase in staple goods, and
time of material rises and the effort of the mother a little hampered.

E. Profits
The benefits gained from this BHOI CAKE business is very satisfying,
even the standard daily turnover can earn about 1-2 million per day, if Eid or any
event can increase to reach 5 million per day.

F. Sales / Distribution
Sale of salt is usually a lot of buyers who buy directly from this salt
business, in addition there are also many sellers dileran who buy salt for sale in
villages / in cities such as banda aceh, panten, pidi jaya, matang, bireuen and still
many other places.

G. Consumer
Consumer bhoi cake business is: housewives, food stalls, grocery stores,
and to kiosk -kios.dan people take home to produce again.

H. Obstacles
Obstacles in every business there must be, obstacles and initial barriers to
open this business is the capital, the initial capital owned by the mother Rosmiati
about 5 million / more, and now also masi less labor, especially for women, and
the tools of making masi less.
The obstacles can be passed after several years, now the capital is no
longer an obstacle in his business, because the capital in large numbers provided
by his family to him became his initial capital, Obstacles that are felt at this time
do not become obstacles anymore.
CHAPTER III
COVER

A. Conclusion
Entrepreneurs are people who see opportunities and then create an
organization to take advantage of these opportunities. Bhoi cake business is one
business opportunity that can be utilized for entrepreneurship, in order to reduce
unemployment and can supplement the daily income. From the results of our
observation, it is clear, that the establishment of business "Cake BHOI" is very
helpful for its employees to earn income , because many of their employees are
women who drop out of school, and some do not go to college, so they do not
become unemployed. It is so clear that entrepreneurship is a job opportunity
created for anyone who wants to really want to try to move forward and succeed.
BHOI cake business is very promising where the profits are quite large
about 1-2 million per day. In running the business there must be a tidal and
obstacles, so from that as an entrepreneur we must be able to face and find a way
out greeting problems that exist.

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