ORGANIZATION NAME PURPOSE TYPE STAKEHOLDERS

1. Customers/Consumers
2. Apple's Employees
3. Investors
4. Suppliers
5. Distributors
APPLE Innovation Public 6. Government
7. Board of Directors
8. Unions
9. Community
10. Political Groups
 MISSION-VISION CONTEXT KEY VALUES

Vision- To make a
contribution to the world by
making tools for the mind that
advance humankind.
1. We believe that we're on
Mission- Apple
the face of the Earth to make
designs Macs, the best
great products.
personal computers in the
2. We believe in the simple, no
world, along with OS X, iLife,
the complex.
iWork and professional
Global 3. We believe thet we need to
software. Apple leads the
own and control the primary
digital music revolution with
technologies behind the
its iPods and iTunes online
products we make.
store. Apple has reinvented the
4. We believe in innovation
mobile phone with its
with the invented products.
revolutionary iPhone and App
Store, and is defining the
future of mobile media and
computing devices with iPad.
 MANAGEMENT STYLE STRUCTURE CONSIDERATION

The organizational structure can be described as

hierarchical.
There is also decentralization of decision making
Apple hierarchy is type of small
to a certain extent in order to encourage
business. Democratic- taking
innovation and creativity at various levels.
employees into consideration. They
Elements of the matrix organizational structure
dont have any layers of high-level
and divisional organizational structure may be
people, and the company keeps the
integrated into Apple's organizational structure to
same management style.
a greater extent to increase the efficiency of new
product development practices.
 EFFECTIVENESS OF STRUCTURE

The effectiveness of Apples organizational structure can be seen as follows:

Employees are motivated to work at Apple creating products that are sophisticated and suitable to
the customers.
Customers are thrilled with Apples products because it delivers its promises.
Due to Apples great success in the wold markets, investors are able to get better returns on their
investments leading to greater profits.

It is a successful organization and a leader in the world markets.

All in all, Apple has established itself in the world markets and has created a structure that brings the
required results as well as stakeholder satisfaction and delight.