Professional Documents
Culture Documents
Visual Analysis
Marco Mejia
Summary:
Politics". In the image we see a politician walking into the White House, with a nutrition label on
his back. The nutrition label then reads off the list on many top GOP super PAC/campaign
donors. The nutrition label is symbolic of all the money that politicians take in during their
election cycle. The label reads that sixty-nine percent of the politicians funding is earned through
a super PAC. It is clearly indicated that the politicians are a GOP, due to the color of this attire.
However, pass the U.S. Republican senator are even more politicians with nutrition labels, that
are indicated to be Democrats. Showing that money in politics is to remain a non-partisan issue,
that plagues both political parties. They bought politicians can all be seen walking into the White
House to work. Since all the Super PAC senators are expected to draft and approve laws for the
people: there is clearly an immediate conflict of interest. How can politicians be expected to
remain loyal to the people when taking in such large amounts of donations from corporations?
The main message in the political cartoon is clear; as long as we have money in politics, any
efforts towards democracy is futile. The audience is the American voters that unknowingly vote
for a candidate that takes in super PAC money. In an attempt, to inform and then persuade them
to take action against money in politics. There is no visual guidance on how to take these actions,
but it is clear the artist wants the American public to look the "nutrition facts", aka the political
donor list.
Logos:
Money in Politics 2
The information illustrated in the cartoon shows the percentage of super PAC money is
higher than the money given to politicians than that of the individual donations. Which was
displayed by the nutrition label of the politicians back, which was incredibly straight to the point.
The information provided is to create shock into the public to teach them the truth behind the
majority of politicians. Also, the list of super PAC's was also provided to inform the audience of
which cooperations to keep wary of. The use of logos in the political cartoon was to use facts to
catch the attention of the reader. And because only one politician was shown, it can be inferred
that the artist is encouraging the audience to see what politicians are taking super PAC's from
cooperations.
Pathos:
The portrayal of money in politics was drawn as a satire. One of the elements of satire
was the understatement made inside his cartoon. The atmosphere is shown as a bright clear day,
just as any other. And the White House is shown as a patriotic and peaceful establishment.
Which is ironic because the general atmosphere of the white house typically seems frantic and
hastened. The politicians are seen walking in calmly with smiles on their faces. The tranquility
shown in the cartoon is an attempt to show emphasize how our government down plays money in
politics. These elements of pathos false tranquility is meant to antagonize the audience
Ethos:
Matt Wuerker the political cartoonist from "Politico", seems to identify with the
independent party but favors progressive ideology. He proudly is willing to attack any candidate
regardless of their political identity and builds credibility by appearing unbiased. Mr. Wuerker is
unbeknownst to the majority of the public. So maybe the use of more recognizable politicians
Money in Politics 3
would have helped to further establish credibility; like the use of both Donald Trump, and
Hillary Clinton.
(Image 2)
Summary:
The political cartoon purchased by Pittsburgh Post Gazette shows an artist's insight to the
protection of money in politics by the supreme court. The image shows the marriage of a happy
couple. The groom can be seen holding a bag full of money as compared to his groom how holds
a bouquet of flowers. As the groom appears to be dressed as a villain from an action movie from
the early twentieth century, but the bride is wearing the traditional dress. While the bride is made
to look like they are the traditional soon to be wife, the bride is clearly a man. Which does
enforce the construct of gender norms, but at a good and humorous expense. The priest that
solidifies the union between the happy couple, has Supreme Court Justice on this gown. This is
an allusion to when the actual supreme court justice reused up to hold the "checks and balances",
`and strike out money in politics. The audience is the American people that are frustrated by the
So the audience is expected to react by calling out the supreme court justice for allowing the
Logos: While not many facts were shown in the image, it is clear the person marrying
"Money" and "Politics" is the supreme Court. The drawers had done this to inform the audience
of the supreme court's decision not to take action against corporations buying out politicians.
Money in Politics 4
Pathos: The image is funny and meant to show the impact the of complacency. The artist
personified the theme of Money in Politics as two separate but co-dependent characters. So that
the Americans public is better able to realize the connection between corporations and
politicians. By dressing the "Politics" as men, the artist uses gender rule that says men wearing
dresses are shameful and wrong; to say that politicians are wrong and shameful for selling out to
corporations. Then the corporations are shown as an evil business tycoon from the early
twentieth century. This is to help the audience associate them with a villain type character. Then
in the image, a humorous contrast can be made. While the bride hopes a bouquet of flowers, the
groom holds a bag of money. This is an inference saying that the bride is a gold digger. And
"her" groom even holds characteristics of a dirty old rich man. These comedic properties were
meant to demonize both parties at play. The artist wanted the audience to be aware, that there are
Ethos: The identity of the artist is unknown, and then there is little to no verification
found within the painting. However, by through the culture shock of the lonesomes groom and
swarthy bride, the image catches the audience's attention. However, if the audience did not
already have information prior to first seeing the art piece, it would be hard to misinterpret.
Because there is little to no credibility the painting can easily be ignored by the public. Thus
Reference Page
Wuerker, M. (2015, January 11) Nutrition Labels. [Cartoon] Politico. Retrieved from
http://www.politico.com/
Rodgers. (2016) Supreme Union. [Cartoon] FlipBoard. Retrieved from http:// flipboard.com
Money in Politics 5
(Image 1)
(Image 2)