SMU MBA FALL-2017

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SMU MBA FALL-2017 Assignments are available. For Booking Kindly mail us on
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ASSIGNMENT DRIVE - FALL 2017

PROGRAM - Master of Business Administration - MBA

SEMESTER - III

SUBJECT CODE & NAME - MKT301 - Sales, Distribution and Supply Chain

BK ID B1721 CREDITS & MARKS 4 30 Marks each

SET - I

Q1 What do you mean by Distribution Management? What are the various elements of physical
distribution?

Explain Distribution Management.

Explain various elements of physical distribution. 4+6= 10
Answer:-

Distribution Management:-

Distribution management is an overarching term that refers to numerous activities and processes such as
packaging, inventory,

Q2 Write Short Notes on Maslows Need Hierarchy and McGregor's Theory X and Theory Y in
relation to Sales Force

Maslows Need Hierarchy

Theory X and Theory Y 6+4=10
Answer:-

Maslows Need Hierarchy:-

Abraham Maslow, a psychologist by profession, enunciated one of the most quoted theories of motivation.
According to

Q3 Write short notes on Vertical Marketing System and Horizontal Marketing System?

Vertical Marketing System

Horizontal Marketing System 5+5=10
Answer:-

Vertical Marketing System:-

A Vertical Marketing System (VMS) is a system in which almost all the members of distribution channel
such as

SET-II

Q. 1 Explain the Procurement Cycle.

Elaborate Procurement Cycle 10

Answer:-

Procurement is the overarching function that describes the activities and processes to acquire goods and
services. Importantly, and distinct from purchasing, procurement involves the activities involved in
establishing

Q2 Explain Benchmarking. What are the various types of Benchmarking?

Elaborate Benchmarking
Explain the various types of Benchmarking 3+7=10
Answer:-

Benchmarking is systematic and continuous measurement process: a process of continuously measuring

and comparing
Q3 Explain Logistics Management. What are the various Determinants of Designing Logistical
System?

Explain Logistics Management

Explain various Determinants of Designing Logistical System. 3+7=10
Answer:-

Logistics Management:-

Logistics management can be considered as part of supply chain management and involves efficient
planning, implementing

SMU MBA FALL-2017

Dear Students,

SMU MBA FALL-2017 Assignments are available. For Booking Kindly mail us on
kvsude@gmail.com OR call us to +91 9995105420 or S M S your Email ID us in the following
Format On +91 9995105420 we will reach back you with in 24H