Professional Documents
Culture Documents
Sydney A. Hickman
Abstract
This paper explores the findings and research from three published articles on the effects of
social media ethics in the workplace. The rise of social media has infiltrated almost every aspect
of human behavior, which includes daily operations at work. Today, companies who employ
anyone under the age of thirty are forced to deal with the ever-growing use of social media and
how that affects their company. Most obviously, this means that accountability is at an all time
high. Accountability of social media can be found in several different avenues of todays
workplace; employers to their employees, employees to their employers and their work, trade
secrets and copyright, and the employers burden of educating the employee on this topic.
Running Head: SOCIAL MEDIA ETHICS IN THE WORKPLACE 3
Few major corporations could have predicted how widespread social media use would
become in America or their workforce. And none could have ever expected the ramifications that
drag corporations into not just work, but home life. Because of the increased accessibility of
social media to working populations, there has been a dramatic increase of communication
between employers and employees, as well as between each other. This has allowed these
workers to share issues and move to create change. A new balance of power is established when
this happens, but social media should not be blamed for these issues it is only the catalyst to open
the discussion (Upchurch, M., 2015). Corporations now fearing the combined effort of their
workforce to create change have to decide why they are afraid to begin with, and then decide if
the changes to quell this issue are worth possible backlash. With the Web 2.0 the sharing of work
cultures and practices becomes incredibly easy. Employees tweet about their atmosphere, blog
about their coworkers, and Instagram pictures of their working environments. Due to this
increased visibility employers are forced to make all of these aspects of their company better. A
better organizational culture will be reported in one way or another to the benefit or detriment of
the company (Dawson, M., 2016). There is a new level of accountability that all major
corporations feel, whether it is in their luxurious office buildings, or hot production lines, there is
Even though employers now expect that almost every function of their employees work
life is or could be broadcasted on the web, they are not the only group that has increased
accountability. The same tools that employees use to watch dog their employers can be used to
gather legitimate data on employees. This data can inform the employer about the employees
Running Head: SOCIAL MEDIA ETHICS IN THE WORKPLACE 4
utilization, hours spent working, and sites theyve visited during work hours (Upchurch, M/,
2015). On the more positive end of the social media issue, regular tools like Google Hangouts,
and Facebook Messenger have sped up communications between employees infinitely since the
age of only email. There is an argument that the use of these tools is not as helpful as many
employees are quick to testify to (Upchurch, M., 2015), but this is an injustice. The old email
tools like Lotus Notes, and Instant Messenger are nothing compared to the speed and reliability
of modern day communication tools. The major issue presented is that they are not as secure
because the platform does not belong to the corporation itself but a separate outside entity. This
means that depending on the platform and the information being shared, there needs to be some
discretion used by the employee before utilizing that tool. An example would be that a financial
auditing firm would not want its employees sharing lists of clients over a twitter feed, or even
Facebook Messenger. To battle some of these issues some corporations create intra-net social
media tools. It is then up to the employees to learn to use these tools and make sure that the
information they are putting out there is appropriate and secure (Upchurch, M., 2015). LinkedIn
is another issue that employees must be aware of, especially when it comes to terminations. After
working at a corporation for a long time, an employees LinkedIn can be a comprehensive list of
projects completed by not just the employee, but the corporation as well (Dawson, M., 2016).
Introducing cell phones that are so innately tied to social media can be a difficult
challenge for companies that have trade secrets or copyrights. For a company to keep a trade
secret, they have to prove that there is a reasonable effort to keep that secret from being exposed.
Cell phones make this issue tricky. An employee with a cell phone can single handedly ruin
years of work. In an effort to protect trade secrets or copyrights, some companies try to make
examples out of employees or regular civilians, but this has led to several court rulings favoring
Running Head: SOCIAL MEDIA ETHICS IN THE WORKPLACE 5
the accidental use of copyrighted work (Ensign, D., 2016). This happens at the University of
Alabama with the script A with some constancy. Students filming in areas filled with script As
actually bring up copyright issues and are seen in similar situations. Because the sites that
footage or pictures are posted on cannot be held liable for the copyrighted content many of the
cases brought to court are against average people who do not have the legal power to stand up to
major corporations (Ensign, D. 2016). Within the work place, this means that employers have a
fair amount of control over posts by their employees should they choose to accuse them of
copyright infringement.
All of the issues that are presented by social media usage within the workplace have to be
addressed in order to protect the corporation as a whole. This has to originate from the upper
level management, however, it is the job of the regular employees to give feedback and insure
newer technologies are included. To keep control over the workplace social media use this
training needs to take place as early as possible (Upchurch, M., 2015). The importance of this
training early on has been evident in recent bullying suits filed by employees against other
coworkers in which the employer was held responsible. Avoiding large suits like these or the
potential for them needs to be a major priority (Dawson, M., 2016). In the modern social media
scene an employers liability to their employee does not end when the workday does, if the same
Conclusion
Social media within the workplace can present some serious concerns, but also be a
gateway to faster communication. Employees and employers alike must work together to create
and uphold rules and policies on social media use. This is necessary to protect many different
aspects of the corporation including clients and copyrights. Only through dual interaction can
Running Head: SOCIAL MEDIA ETHICS IN THE WORKPLACE 6
these polices protect the work being conducted while ensuring that employees are not being
forced to withhold information. The issues swirling around social media usage in the workplace
are not going to be resolved any time soon, all that can be done is active participation between
References
Dawson, M. (2016). Social media and the workplace: Three important things learned from cases
Ensign, D. (2016). Copyright and social media. Copyright Corner, 80(4), 13.
Upchurch, M., & Grassman, R. (2015). Striking with social media: The contested (online) terrain