Professional Documents
Culture Documents
Kayla Murphy
Dr. Stock
December 4, 2017
Running Head: Signature Assignment Final Draft 2
Introduction
One out of every three bites of food we eat depend entirely on bees (The Honeybee
Conservancy, n.d.). The environment can change dramatically if bees ever go extinct. Recently,
there was a possibility of a bee extinction, and many factors were involved and effected. Kayla is
studying the effect on the environment due to the decline of the bee population. Specific factors
Kayla will be studying include, but are not limited to, nutritional changes, income levels,
produce fluctuations, farm land, local grocery stores, and living situations. Not only is societys
nutrition effected, but healthy lifestyles can be diminished as well. Bees help pollinate our
produce, and produce helps support the communitys healthy living aspects. Bees are a crucial
role in our everyday lives, and even as the small insects they are, they make a large impact on
everyones lives. Kayla plans to understand the importance of bees, and what they can offer our
healthy living communities. So, next time you see a bee flying around, think of all the wonderful
opportunities they can offer, and the difference you can make from not swatting at that
Literature Review
The first research article studies the honey bee colony survival in Europe, and any key
risk factors that may be involved in the declination of the honey bee population. The method
these researchers used included an ethnographic experiment because they studied the bees in
their natural habitat. Throughout the experiment, the researchers would follow up with the
beekeepers apiaries before winter, after winter, and in the summer, and fill out questionnaires
regarding the health of the colonies. If the bee colonies portrayed signs of disease, the
Running Head: Signature Assignment Final Draft 3
researchers would take samples to analyze in the lab. Throughout the method of this research,
they had collected 138 variables, and selected 26 variables for statistical analysis. Many aspects
were related to the 36 variables that were selected. Factors such as the beekeepers age and
experience, the type of production (Which kind of bee: honey, pollens, queen), the number of
colonies, the subspecies, the clinical diseases found, and the landscape in which the apiaries are
located. These factors were used as explanatory variables during the research process, and the
seasonal mortality rates were used as the response variable. According to the researchers results,
winter mortality rates range between 2% and 32%, and high summer losses are likely to follow
winter losses. Furthermore, when compared to professional beekeepers, beekeepers with little
experience and small apiaries had double the winter mortality rate. Also, during the investigative
visits, results displayed honeybees kept by professional beekeepers never showed signs of
disease unlike the apiaries from the hobbyist beekeepers. Overall, according to Honey Bee
Colony Survival in Europe, the main factors protecting honey bee colonies are the background
and experience of the beekeeper (A pan-European Epidemiological Study Reveals Honey Bee
The second research article, Combined Pesticide Exposure severely affects individual-
and colony-level traits in Bees, contains researchers who studied pesticide exposure in
honeybees, both at individual(worker) and colony levels. The method behind the research varies
in comparison to the first research article. According to the first research article, the researchers
observed bees from the aviaries. However, in this experiment, the researchers observed the bees
in their labs. These researchers used a split-block method design (Experimental), in which 40
early-stage bumblebee colonies receive long-term (4 Weeks) exposure to two commonly used
pesticides on Flower-Crops. The two pesticides received were Imidacloprid and -cyhalothrin.
Running Head: Signature Assignment Final Draft 4
As a result, the total worker production was significantly lower in the Imidacloprid treated
colonies. Furthermore, the researchers found that colonies treated with both pesticides suffered
more severely and overall, had higher worker losses than any of the colonies sprayed with
Imidacloprod (Combined Pesticide Exposure severely affects individual- and colony-level traits
in Bees, 2003).
Moving forward, the third article, Flight of the Bumble Bee: Buzzes predict Pollination
Services, researches bumble bee behavior and pollination services. The method behind this
research is acoustically surveying three locations to estimate the bumble bee activity. After
surveys were completed, the researchers analyzed and experimented to test density to predict
pollination services at different landscapes. The results from this experiment were quite
interesting! The researchers believe that based on their results, beekeepers and scientists can
detect and respond quickly to the decline of bee population. The results state that acoustic
measures of flight can indeed be determined to measure bee and pollination activity (Flight of
Nosema, a fungus that attacks the gut of the honey bee, is a major threat to the bee
population around the world (Hive Alive: Nosema-A Problem in Your Hive?, 2004). According
to the researchers in the fourth article, they used an experimental method to measure whether
nutritional supplements given to adult honey bees will impact the intensity of Nosema. In the
experiment, bees were obtained from the Bee Biology Research Unit at University of Florida,
contained in a reach-in incubator, with specific temperatures and humidity percentages. 15 adult
bees were placed into each cage in the lab, and either given the nutritional supplements or not.
As a result, bees whom were fed the Sucrose Inoculum, with pollen, had higher Nosema levels,
then the bees fed Sucrose Inoculum without the pollen. Furthermore, there were significantly
Running Head: Signature Assignment Final Draft 5
higher Nosema levels in the bees who only received Pollen Inoculum. In other words, bees
whom received Sucrose Inoculum without the pollen were better off in concern to the Nosema
Disease.
With these four literature review research articles, it appears there are many factors
involved with the decline of the bee population. Factors such as the beekeeper experience, the
type of landscape, nutritional supplements, and pesticide exposure effect the fluctuation of the
bee population. However, according to the articles and their results from the research, bee
population can be monitored by scientists and professional beekeepers to ensure the population
of bees does not decline at a more rapid rate than it already has.
Synthesis of Information
According to the four research papers in the literature review, all researchers have come
to a general conclusion that there are indeed factors that cause the decline of the bee population.
Throughout all the articles, the researchers all mention that bees are a large part of our
environment, agriculture, and health, and it is important to monitor the bee population. Similar
themes throughout the four articles are the methods of research. In each article, the researchers
use experimental research methods to conclude their tests. The differing themes between the
research articles are what the researchers are studying. Each journal records different researchers
studying different factors that explain the decline of the bee population.
For example, in the first journal mentioned in the literature review, the researchers
focused on natural factors that could cause the bee population to decline, such as beekeeper
diseases are found in their apiaries. The second research recorded studies if pesticide is a factor,
and if so, what kind of pesticide. The third research article describes and studies the bee behavior
Running Head: Signature Assignment Final Draft 6
and pollination activity, and the fourth article researches a common disease of bees that could
Overall, even though the articles have different conclusions regarding different factors,
Kayla can conclude that each of the factors researched in the articles can affect the bee
population negatively. With the conclusion and the known factors that can potentially decrease
the bee population, this information supports the need for The Honeybee Conservancy, and
finding healthy locations to build bee colonies and apiaries. According to the first journal, A pan-
European Epidemiological Study Reveals Honey Bee Colony Survival Depends on Beekeeper
Education and Disease Control, the researchers state, Honey bees are highly effective
pollinators with annual global contribution to crop productivity of over $170 million. Fresh and
healthy crops, a large aspect of every community, help grow and maintain healthy lifestyles,
which are not only important for the healthy and active community plan, but are also important
in the workplace. The healthy eating within a workplace is just as vital as the healthy eating
habits in the community program, and bees contribute immensely to the healthy food employees
eat in a workplace. Furthermore, with the ability to know and monitor the bee population, as
concluded in the articles, employees in workplaces and community program members can
become more aware of the population fluctuation and conserve the bee society.
Practical Implications
BEE the Change is a program that will be implemented on behalf of the bee population
and their impact on the environment. The purpose of this program is to bring awareness to the
falling population within the bee community, as well as bring awareness to The Honeybee
Conservancy program. BEE the Change is a program that supports and markets other bee
conservancy programs through live events, advertising, and engagement. With the bee
Running Head: Signature Assignment Final Draft 7
population in danger, it is important that communities understand the history of bees, their work,
their effect on the environment, and what we as a community can do to help. To share the
importance of the decline of bee population and the effects, Kayla plans on implementing
multiple events through the spring and summer seasons. The events will be similar to pop-up
farmer markets, with different ways to engage community members. Events will take place in
Arizona, at schools, local shopping complexes, athletic events, and different workplaces.
Volunteering for the program and events are open to the public, regardless of disabilities.
Furthermore, the events will help support and promote The Honeybee Conservancy Program.
Listed below is the upcoming schedule to be implemented in 2018. Depending on the 2018 event
and bee population results, there is a possibility the events will continue every spring and
Schedule:
First Event Launch: Learn to BEE a Member of Your Community
Saturday March 24, 2018
Locations:
Tempe, Arizona | Warner and McClintock
Tempe, Arizona | Rural and Apache (Arizona State University)
Chandler, Arizona | Desert Breeze Park
Gilbert, Arizona | Downtown Gilbert
Time: 7:00 A.M. 2:00 P.M.
Objective:
To introduce the spring season, and inform community members of the declining
bee population, and what we can do to stop it. The launching of this event will be
helpful to gain more insight of the community, build a fan base/community
member base, and introduce The Honeybee Conservancy.
Second Event: Planting a Home
Saturday, March 31, 2018
Locations: Locations: (Park To BEE Determined)
Tempe, Arizona | Warner and McClintock
Tempe, Arizona | Rural and Apache (Arizona State University)
Chandler, Arizona | Desert Breeze Park
Gilbert, Arizona | Downtown Gilbert
Time: 6:00 A.M. 11 A.M.
Objective:
Running Head: Signature Assignment Final Draft 8
Planting a Home is a one day event in the morning where volunteers can help
plant crops in a designated area approves by the cities. This garden is beneficial to
the bee population, BEE the Change, and the communities as well. The crops help
bees pollination activity increase, provide crops for the communities, and keep
volunteers active and involved.
Third Event: BEEing a Caring Community
Friday, April 6, 2018
Locations: (Park To BEE Determined)
Tempe, Arizona | Warner and McClintock
Tempe, Arizona | Rural and Apache (Arizona State University)
Chandler, Arizona | Desert Breeze Park
Gilbert, Arizona | Downtown Gilbert
Time: 6:00 P.M. 9:00 P.M.
Objective:
The objective for this event is to remind community members of the decline in the
bee population, and to act. The Honeybee Conservancy will have a booth, open to
anyone who would like to learn more about Honeybees and/or sign up to have an
apiary for the bees. Furthermore, The Bee Movie will be playing on a large
projector screen, to get children involved in this movement. There will also be
other vendors selling products or services in relation to bees.
Reoccurring Event: Farmers Market: BEE Healthy, BEE Green, and BEE
Happy!
Every Saturday from April 7- May 19, 2018
Locations:
Tempe, Arizona | Warner and McClintock
Tempe, Arizona | Rural and Apache (Arizona State University)
Chandler, Arizona | Desert Breeze Park
Gilbert, Arizona | Downtown Gilbert
Time: 7:00 A.M. 1:00 P.M.
Objective:
Becoming a part of the local Farmer Markets in Arizona will bring awareness to
all communities regarding bees impact on the environment. With Farmer
Markets reaching out to healthy communities, this will be the perfect opportunity
to set up booths and spread awareness, and introduce The Honeybee
Conservancy.
Educational Components:
Each event hosted by BEE the Change hopes to educate all communities in Arizona of
the bee population changes and their effects on the environment. Not only will the events bring
awareness to the subject, but people can learn that there is a way to improve the bee population
and the environment. The Second Event, Planting a Home, educates all volunteers about the
Running Head: Signature Assignment Final Draft 9
effects of coming together as a community and how teamwork impacts the environment and
others. Planting a Home teaches volunteers, whether they are employees, students, family, or
friends, how to care for the environment by planting resourceful, agricultural crops and watching
Marketing:
To spread awareness of the upcoming events, information will be released via social
media (Facebook, Instagram, Twitter, and Facebook), Instagram example shown in Appendix A.
Furthermore, the events will be advertised in the local newsletters within each community,
demonstrated in Appendix B. BEE the Change will partner with 104,7 Kiss FM, a local radio
station, as well as 92.3 KUPD, to market the events. At each event, a morning news station will
be broadcasting the information on television to inform viewers of the new and upcoming
programs available to save the bee population. Incentives will be given for coming to the events
such as all profit going toward raising funds for The Honeybee Conservancy to find homes for
bees. Another incentive to becoming an engaging member of the community is each member
receives a BEE the Change Package, as shown in Appendix C. The Monthly Package provides
flower seeds for each member to plant. These flower seeds help increase the bees population
through increased pollination activity. The monthly packages will be funded through
sponsorships such as Home Depot or local garden shops within each community. With the shops
providing the seeds to help grow the bee population throughout Arizona, the company will
receive an incentive such as free advertisements/promotions at events. Below are examples of the
social media tactics that will be used for the program and event launch.
Running Head: Signature Assignment Final Draft 10
Recognition:
As mentioned in the marketing plan, BEE the Change plans on partnering with
multiple radio stations and news shows to obtain the recognition this program and partnering
programs need. For example, BEE the Change can partner with the John Jay and Rich Radio
show and their Love Pup Foundation, to bring together a caring community and influence
healthy habits. Partnering with the Love Pup Foundation will attract people from all areas of
Arizona, and will be a great opportunity to introduce important topics of the bee population.
Another possibility for BEE the Change is connecting with other pollinators across Arizona, to
unite as a community and support not only the bee population, but other species who are rapidly
declining in numbers.
Committee:
BEE the Change will have a strong, dedicated, encouraging, and positive committee to
help make a change in the community. There will be opportunities for interviews to be a part of
the wellness committee, however, anyone is welcome, as BEE the Change is strictly
volunteering and unpaid. The website for BEE the Change will have a link to Sign Up as a
Volunteer. This gives anyone the chance to be a member of an important movement involving
our environment and communities, regardless of disabilities. A schedule will also be posted on
our website, and is open to any members to volunteer for the events. For volunteers who
complete three training sessions successfully, he or she will be able to travel around Arizona to
different schools and workplaces, to inform students, teachers, and employees the importance of
bees, and how the decline of bee population is effecting our environment. Volunteers will travel
with The Honeybee Conservancy volunteers, in hopes schools and workplaces will want to help
the bee population grow by adding an apiary to their property. For the volunteers, this is a great
Running Head: Signature Assignment Final Draft 11
opportunity because they are representing programs for a great cause, and bringing awareness to
Engagement:
BEE the Change hopes to engage as many community members as possible to help
stabilize, maintain, and grow the bee population. Once workplaces, schools, and communities are
shown the effects of the declining bee population, the desire to help will hopefully increase. With
no initial costs to attend events, or become BEE the Change members, this should enhance the
engagement from every community. Instead of one program taking control of making a change,
BEE the Change wants everyone to have control and feel like he or she have made a positive
components, Kayla believes the launching of the BEE the Change program and its events will
be successful. BEE the Change is a program with hopes of influencing and impacting
communities across Arizona. BEE the Change strives to inform communities, employees,
families, teachers, and students about their wellness within the environment.
APPENDIX A:
APPENDIX B:
Newsletter/Flyer:
Running Head: Signature Assignment Final Draft 13
APPENDIX C:
+ +
Conclusion
communities and workplaces understand the effects on the environment. With this
understanding, the next step is acting toward the falling bee population, and putting a stop to the
experiment results from the literature review, BEE the Change must evolve as a caring
program open to anyone. BEE the Change expects a very positive outcome on the community
and workplaces across Arizona. With high involvement in the community and workplace, BEE
the Change and The Honeybee Conservancy believe community members, employees, families,
and friends will understand the environmental effects of the declining bee population. By the end
of the first year of events, BEE the Change hopes to have impacted not only the lives of our
communities, but the lives of the bees as well. After the first year, BEE the Change hopes to
build and expand a supportive volunteer and member base, have a healthy and growing garden in
each city, and have brand awareness and recognition established. If the first year of events are
Running Head: Signature Assignment Final Draft 14
successful, we plan to implement the program moving forward. With plans to continue the
program and spreading awareness, BEE the Change has goals for the years to come. In three
years, BEE the Change strives to be a well-known program throughout Arizona, with the same
events implemented in the first year. However, in three years, the program will host more events
communities will appreciate nature, crops, and other essentials provided for us by the bees. In
five years, the mission and goals of the program will be understood, and other programs will
have opportunities to partner with BEE the Change for recognition and events.
Running Head: Signature Assignment Final Draft 15
References
Bowers, M. A. (1985, June 01). Bumble Bee Colonization, Extinction, and Reproduction in
http://onlinelibrary.wiley.com/doi/10.2307/1940554/full
Classical conditioned response in the honey bee. (2003, September 30). Retrieved November 01,
Ecological and life-history traits predict bee species responses to environmental disturbances.
http://www.sciencedirect.com/science/article/pii/S0006320710001138
http://onlinelibrary.wiley.com/doi/10.1890/0012-
9658(2002)083[3060:ETADPP]2.0.CO;2/full
http://thehoneybeeconservancy.org/why-bees/