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The NASA community is an organization that develops technology that can be used in
many different areas. They work in space exploration as well as making their technology usable
and relevant with normal everyday jobs. They scan earth to give reports on weather damage,
disease outbreaks, and upcoming weather patterns; all this to complete their vision to reach new
heights and reveal the unknown for the benefit of humankind (NASA, 2017). The webpage is
available to just about everybody, from the general public to other organizations that want to see
the research and technology that Nasa is developing. The only restrictions of this specific text
would be that it is online and requires a phone or computer with internet access in order to view
it.
In NASA all types of literacy and rhetoric are used. This paper will look at the NASA
web page as a source of rhetoric and narratives, showing where and how they use narratives to
give information. The analytics of for this topic include examining how information is shared in
a narrative, how a narrative is formed, what makes the NASA web page a narrative, and how
arguments are present in a narrative. These analytics will be explained using the NASA webpage
The NASA webpage is considered a narrative because it has news articles that NASAs
rhetors, astronomers, scientists, etc., post regularly. This timeline that it creates is a narrative of
their research and progress that the organization makes. This fits into the definition of a narrative
being a series of events told in chronological order. Each article they post onto their website also
has its individual narrative that contributes to the overall timeline of events and research that
they find. These narratives each have their own way of conveying information. The information
each article provides is determined by the author of the individual article, but the editors for the
website determine where the articles end up based on the type of article it is. For instance, there
are many tabs on the main page, each of which have subtabs which break articles down into
further detail. Some subtopics they break it down into include. They have a featured list as most
websites do on the home page where one can see the biggest updates to NASA, as well as other
A specific text they have on the NASA website is a brief biography of Dick Gordon. This
works as a narrative as it tells a story of events in chronological order (group poster). It can also
be analyzed with rhetorical situation, which is a way of analyzing a paper through ways of
knowing, one of which is through narratives (Downs,2017). The rhetors for this article include
Steve Fox, the editor for the paper, and Brian Dunbar the editor for the page of the website. The
audience for this article would be anyone who was curious enough about Dick Gordon to click
on the link and read the article, this could be students, scientists, or other people of the public.
The exigence of this article is to give people a little bit of insight into the life of Dick Gordon and
to look at everything he was able to accomplish. He accomplished many things such as being the
command pilot of Apollo 12 and receiving the ambassador of exploration award. He constraints
to get this article include internet and a device that can access it such as a computer or phone.
This limits the number of people that can see it and how they must manage the article.
(NASA,2017)
Methods
The concept of narratives itself is not very complicated. Starting out I made a quick
outline of where I might bring this and what topics I would likely have to cover, then I brought
any questions I had after doing that to my peers so that they could correct me if the outline was
out of focus of the main objective. The main objective being to explain what narratives does for
Nasa as a community and in their texts. Most of the time was taken writing and looking at the
rubric and Nasas website to make sure everything was staying on track. The concept of
narratives was defined as a chronological telling or retelling of events, and along with this
definition, the original group provided the analytics that came with the concept narratives. The
majority of the information that I found was taken from the original groups poster and handout,
and since the group provided definitions and analytics the process mostly involved fitting those
analytics with Nasa as a community and in their texts. I was able to observe their argument that
made Professor Piersons PowerPoint a possible narrative and convert that into how Nasa and
their website could also then be considered a narrative, and what this could possibly do to Nasa.
The only difference in this case would be that instead of slides that explain the timeline for a
class it is a collection of online articles explaining cosmic events and new technologies. There
were no issues in understanding the topic so much as knowing exactly what each section
To go about finding the analytics I looked at the poster that was presented which
explained the analytics for narratives. This included how information is conveyed in a narrative,
how a narrative is formed, and how argument is used in a narrative. The group that presented this
topic had many sources one of which was from Soetaert where they had found this information.
In that they had analyzed a television series and similar to how they analyzed that for rhetoric I
looked to see how the information NASA shared had aspects of a narrative in them. They have
many articles, and there are some that are very similar to the Dick Gordons article in that they
will tell a sequence of events related to an important person in the field or on specific topics of
research that they have done. I took the article telling the story of Dick Gordons life and
analyzed it through the analytics presented by the group. This was done by reading through the
story of Gordons life and seeing the information the rhetors shared.
This article it was kept very factual with very little opinion. Usually with narratives it
tends to be only one side of a story being told, so for this article the side of the story being told is
from a person who is in a similar field he was in. It is also writing more academically about him
and what he did for space exploration. Another side of this story could be if a family member
was writing about him. They would have similar information but the story of his life that the
The other analytic included how a narrative is formed, which simply is just determined
by the flow of the text and if there is a story being told. In this case the story being told was that
While I did not focus on how narratives are formed and how arguments are used, they do
play a part in showing how NASA can be examined as a narrative and how more information can
be gained by doing this. It just so happened that the story of Dick Gordon did not have much
Narratives will be used to share information in NASA and can be helpful in examining
that information by telling it as a story which allows audiences to better understand and learn
what NASA does and will do. By forming their research as a narrative, the rhetors at NASA can
reach out to the public in a way that allows them to better understand where this new information
comes from and where it might be going. It is also done in a way very familiar to all people. By
sharing information as a narrative NASA makes their articles more effective at explaining their
research to people.
Works Cited
Soetaert, R. (2017). Rhetoric, narrative and management. Learning from Mad Men.
Retrieved from
https://www.researchgate.net/publication/315515041_Rhetoric_narrative_and_manageme
nt_Learning_from_Mad_Men
Wardel, E. and Downs D. Writing and Writing a college reader. Boston: Bedford/St.
Martins.