CALL FOR SOCIAL ENTERPRISES IN KENYA

TASKS: 1. To develop & deliver a training curriculum

2. To create viable market linkages

SECTOR: Artisan, with a specific focus on home decor

DURATION: 10 Months part time, starting January 2018

LOCATION: Based in Nairobi with frequent visits to Dadaab Refugee Camp

OVERVIEW

The Norwegian Refugee Council (NRC) is an independent humanitarian organization

providing assistance, protection and long term solutions to displaced persons
worldwide.
The International Trade Centre (ITC) is a multilateral agency that has a joint mandate
with the World Trade Organization (WTO) and the United Nations (UN) through the
United Nations Conference on Trade and Development (UNCTAD).
The mission of ITC is to foster inclusive and sustainable economic development, and
contribute to achieving the United Nations Global Goals for Sustainable Development.
ITC works towards creating trade impact for good.

In September 2017, ITC and NRC launched, in partnership, the Refugee Employment &
Skills Initiative (RESI) Kenya - Dadaab project, which deploys innovative ways to
address livelihoods development in protracted humanitarian situations.

Central to RESI's approach is its two-fold intervention; the project promotes the
development of commercially valuable skills for refugees and host communities alike

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while supporting Kenyan small and medium sized enterprises (SMEs) - social
businesses in particular - in creating value and employment in the host countries
through increased national, regional and international business.

The project focuses on sector value chains with confirmed potential and demand,
namely digital services, and facilitates access to direct freelancing work. Furthermore,
the project will explore one additional value chain. Indeed, Home Dcor has been
identified as a potential sector to be confirmed through value chain and market
analyses.

The ultimate aim of the project is to enhance sustainable livelihood for refugees and
host community to promote self-sufficiency and increase resilience, ultimately
supporting voluntary returns.

To this end, ITC and NRC would like to engage a social enterprise for ten (10) months
to
1. Support the development of a strategy for the project
2. Design and deliver a training curriculum for a home decor collection and
3. Successfully introduce this collection to the market while creating sustained
interest for it

SPECIFIC TASKS

Work closely with ITC-NRC consultants on the development of the strategy

document for the sector to be implemented in Dadaab
Review prior training content delivered to ensure consistency of purpose,
message and linkages across the areas and with other learning programmes as
appropriate
Develop and deliver learning content and curriculum to 50 artisans in 5 main
areas with a focus on the product development process and creation of viable
market linkages: marketing and communications, pricing & costing and legal
(intellectual property, drafting contractual agreements etc)

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 Design distance learning content using a mix of tools and methodologies
Using a market-based approach, generate, design and develop a home decor
collection that adheres to the highest standards possible and that builds on
existing skills and knowledge
Create a PR and marketing campaign around the launch of the Collection
Develop a market access strategy that details profitable markets, entry/exit into
these markets, inherent risks and opportunities and growth potential of
selected products in the Collection
Conduct a post-launch review, gathering feedback and reporting accordingly

EXPECTED OUTPUTS

High quality and well informed input during development of feasibility study by
ITC-NRC consultants
An innovative training curriculum that focuses on delivering a home decor
collection
Realistic proposals on how to upgrade the production capacity and standards in
Dadaab
A cohesive, high quality home dcor collection
A sound marketing/PR campaign that will provide visibility for the collection
during its development, its launch and beyond
A detailed market access strategy that provides information on profitable
markets, entry/exit into these markets, inherent risks and opportunities and
growth potential of collection developed
Quarterly and final reports

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EXPERIENCE

At least 5 years professional experience in designing and implementing learning

and training material in creative entrepreneurship, product development and
design and market access
A minimum of 7 years working in the artisanal/handmade/design sector in the
region. A focus on home decor/lifestyle products would be an added advantage
At least 3 years experience working with communities in rural/remote areas
Strong knowledge of learning and training methodology, curriculum design and
evaluation; (preferably using integrated technology and distance learning)
Applicable knowledge in the use of the Personal Initiative Approach in training
Strong capacity to capture and articulate nuances that will inform the project
during its cycle
Practical knowledge of Design Thinking as a strategy for innovation will be an
added advantage

PERSONAL SKILLS

Capacity to establish and maintain productive relations with a range of actors

from different national and cultural backgrounds
Ability to write clear and concise reports and communicate effectively
Keen attention to detail
Excellent analytical skills and a constructive approach to problem solving
Ability to deliver outputs by agreed deadlines sometimes at very short notice
Fluency in written and spoken English is required, with knowledge of Kiswahili
an added advantage

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SUBMISSION OF PROPOSAL SHOULD INCLUDE THE FOLLOWING:

A technical proposal incorporating; A short description of deliverables, clear

work plan (dates and activities) with a proposed methodology and which should
include full justification for procedures to be adopted
CVs/profile or details of the firm or individuals to be engaged including
experience relevant to this assignment
At least three referees for similar or related work done
A financial proposal indicating fees for the consultancy, including all costs to
conduct this assignment

Deadline for receiving proposals is 15th December 2017 at 12midnight EAT.

Send your proposals to Christine Gitau, cgitau@intracen.org, copying Vivian
Marcelino, marcelino@intracen.org.