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Temporal relationships and comparisons are important in recognizing patterns, trends, and
potential issues. Therefore, the dashboard should have temporal capabilities to show trends over
time and in relationship to historical data. In addition, information should be presented in a priority
order based on recentness, urgency, and impact (Lechner and Fruhling, 2014; Shneiderman,1996).
2. Decision Support
Data representation should be understandable by end-users and help them to make decisions
3. Self-Evidence
Use perceptual cues to make relationships among multiple views more apparent to the user. A
design should not require user to spend time in understanding it rather it should be clear just by
looking at it. For example, web-links should use such colors and font styles that there may not be
any need to tell the user to ‘click here’ (Wang Baldonado, Woodruff, & Kuchinsky, 2000).
4. Attention Management
Use perceptual techniques to focus the user’s attention on the right view at the right time (Wang
Complicated transforms with unpredictable motion paths or multiple simultaneous changes result
in increased cognitive load. Simple, direct transitions alleviate confusion, impose less memory
The Gestalt principle of Common Fate states that objects that undergo similar visual changes are
more likely to be perceptually grouped, helping viewers to understand that elements are
7. Grouping/distinction by Location
It concerns the relative positioning of items to indicate whether they belong to a given class, or
8. Grouping/distinction by Format
It concerns more precisely graphical features (format, color, etc.) that indicate whether items
belong to a given class, or that indicate distinctions between different classes, or else distinctions
Balance the spatial and temporal costs of presenting multiple views with the spatial and temporal
benefits of using the views. It is easy to forget to account for the display space and computation
time required to present multiple views side-by-side; likewise, it is easy to forget to account for
the time saved by side-by-side views if the user’s goal is to compare views (Wang Baldonado,
To ensure viewer’s mental models are congruent with the semantics of the data, we suggest that,
as much as possible, intermediate interpolation states remain valid data graphics. While some
violations are unavoidable, such as during shape deformations, this rule seeks to minimize
unwarranted attributions to the data. Entailments of this principle include avoiding uninformative
animation, and considering the relation between axes and the data marks during transitions (Heer
Avoid ambiguous semantics across transitions. For example, time-steps in bar charts could involve
animated changes of bar heights. The same animation might be used in a data schema change in
which an unrelated variable is swapped into the bar chart. However, not only does this abuse object
constancy, the ambiguity increases the risk of misinterpreting the transition. Ideally, semantic
operators should have noticeably different transitions (Heer and Robertson, 2007).
If objects occlude each other during a transition, they will be more difficult to track, potentially
If the target state of a transitioning item is predictable after viewing a fraction of its trajectory, this
will reduce cognitive load and improve tracking. This suggests slow-in slow-out timing—not only
are starting and ending states emphasized, the use of acceleration should improve spatial and
Some transitions are inherently complex and do not lend themselves to simple transitions. In such
cases, one can break up the transition into a set of simple sub-transitions, allowing multiple
changes to be easily observed. For example, separating axis rescaling from value changes may
help. Besides, use multiple levels of details if required (Heer and Robertson, 2007; Zuk, Schlesier,
Transition stages and dwells between them must be long enough for accurate change tracking, but
when too slow can result in longer task times and diminished engagement. Recommend transition
time is around 1 second, though transitions with minimal movement can likely be performed faster
Spatial organization is the easiness in locating an object and the awareness degree users have with
respect to the information space. The logical order is measured in terms of user’s orientation in the
information space, distribution of elements in the layout, for precision and legibility, efficiency in
The spatial orientation, which contributes for the user being aware of the distribution of
information elements, is dependent on the display of the reference context while showing details
Concerns provided features for reducing a data set, their efficiency and ease of use (Forsell and
Johansson, 2010).
Users often choose system functions by mistake and will need a clearly marked "emergency exit"
to leave the unwanted state without having to go through an extended dialogue. Support undo and
Even though it is better if the system can be used without documentation, it may be necessary to
provide help and documentation. Any such information should be easy to search, focused on the
user's task, list concrete steps to be carried out, and not be too large (Nielsen, 1994a).