SRIRAM BUSINESS SCHOOL

(Approved by AICTE)

STUDY ON
“INVESTMENT BEHAVIOR WITH RESPECT TO SHARE MARKET
& SALES PROMOTION OF GLOBE CAPITAL”

A Report Submitted in Partial Fulfillment of

The Requirement for the Award of

POST GRDUATION DIPLOMA IN MANAGEMENT

2009-2011

SUBMITED TO: SUBMITED BY:

DR.AJAY KUMAR ANIL PANDEY
DIRECTOR ROLL NO-12
 Certificate

This is to certify that Anil Pandey, student of sbs. Persuing pgdm

has successfully completed the summer internship on the tpoic’
‘. From june- july 2010.
He did his work with full of his dedication. We wish him a great
future ahead.
 CONTENTS

Sl. No. Topics

1. Acknowledgement
2. Executive Summery
3. Objective of Project
4. Securities Market in India –an overview
5. About Stock Exchange
6. Company Profile
• History
• Management
• Mission & Vision
• Products
• Working
7. SWOT Analysis
8. What is equity Market
9. Depository participant
10.NSDL& CSDL
11. How globe capital deals with equity and the services provided
to customers
12. Competitors of Globe capital in the area of Equity
Market
• Sharekhan
• Indiabulls
• ILFS Securities Ltd.
• ICICI Direct.com
• Kotak Securities Ltd.
• HDFC Securities
• 5 Paisa.com
• Karvy
• Religare
13. Findings of Consumer Behavior
14. Risk Factor
15. Summer Training Profile
16. Conclusion
17. Recommendations
18. Bibliography
 Acknowledgement
I am grateful to, MS. ARTI, Center Manager, Globe capital, for providing
me with this opportunity to work on this project. Without her assistance and
continuous guidance this project would not have been completed. My
experience from this project is indescribable and it has certainly broadened
my knowledge arena by introducing me to the practical problems of the field
while performing the market research survey.

I would like to extend my heartfelt thanks to all the Marketing managers and
staff members of globe capital without whose support I would not be able to
make this project a success one.

A report of this nature is a product of ideas and experience of several

persons, whom I might be unable to mention. I, therefore take the
opportunity to convey my heartiest thanks to all those who were connected
with the term paper directly and indirectly and have provided me with a
wonderful experience and learning opportunity.

Last, but not the least, I would like to express my utmost gratefulness and
regards to the computer lab and library staff.
 DECLEARATION

I the undersigned have completed the project entitled “INVESTMENT

BEHAVIOR WITH RESPECT TO SHARE MARKET & SALES
PROMOTION OF GLOBE CAPITAL” is submitted in partial fulfill of
the requirement for the award of the Post Graduation Diploma in
Management

The project work is original & the conclusion drawn is based on the Data &
information collected by me.
 Executive summary

The objective of the project was firstly, based on a methodological study,

as it required for me to understand equity market. To execute the study I
preferred to study about securities market and all the participants in the
equity market. Thus, the first part of the project was executed by learning
the following in detail:

1. Securities marketing in India

2. About stock exchange
3. Company profile
4. About equity Market
5. Participant in equity Market
6. Services of Globe Capital
7. To do a comparative study of Globe Capital product
with other market competitor.

After undergoing the training about the product and operational features I
started exploring the product and contacted the prospective customer by way
of telecalling, e-mails, corporate presentation, my primary aim was to give
better options to the prospective customers by offering them products
specialized features &its unique incomparable qualities in the services
provided by Religare securities in share trading.
 OBJECTIVES

1. To understand the equity market

2. To understand the On-line trading system of globe capital

3. To do a comparative study of product with other market

competitors

4. To create awareness about Globe capital

5. Mapping up potential customers for globe capital

6. To conduct presentation in different corporate for bulk

account & meeting with individuals for single account.
 Securities Market in India - an overview
INTRODUCTION

The securities markets in India witnessed several policy initiatives since the
year 2000, which further refined the market micro-structure, modernized
operations and broadened investment choices for investors.
The irregularities in the securities transactions in the last quarter of the
previous financial year hastened the introduction and implementation of
several reforms. While a Joint Parliamentary Committee was constituted to
go into the irregularities and manipulations in all their ramifications in all
transactions relating to securities, decisions were taken to complete the
process of demutualization and corporatisation of stock exchanges to
implement the decision to separate ownership, management and operation of
stock exchanges and to effect legislative changes for investor protection, and
to enhance the effectiveness of SEBI as the capital market regulator.
Futures and options contracts on 49 individual securities were made
available from August 2003. Interest rate futures contract was launched from
June 2003.
The year 2001-02 has also been quiet eventful for debt markets in India,
with implementation of several important decisions like setting up of a
clearing corporation for government securities, a negotiated dealing system
to facilitate transparent electronic bidding in auctions and secondary market
transactions on a real time basis and dematerialisation of debt instruments.
About Stock Exchange -
The stock exchanges are the exclusive centers for trading of securities. The
regulatory framework favors them heavily by almost banning trading of
securities outside exchanges.
Till recently, they enjoyed territorial monopoly. Listing of companies on the
local exchange is mandatory to provide an opportunity to investors to invest
in the securities of local companies.
The companies wishing to list their securities must get listed on the regional
(an exchange is considered regional for the state/Union Territory where it is
located) stock exchange nearest to their registered office. If they so wish,
they can seek listing on other exchanges also.
In a vast country like India, investors long for convenience of trading from a
nearby place and take pride also in having stock exchanges in their vicinity.
Monopoly of the exchanges within their allocated area, regional aspirations
of the people and mandatory listing on the regional stock exchange resulted
in multiplicity of exchanges.
As a result, we have 24 exchanges (The Capital Stock Exchange, the latest in
the list, is yet to commence trading) in the country recognized over a period
of time to enable investors across the length and breadth of the country to
access the market.
Until recently, the area of operation/jurisdiction of an exchange was
specified at the time of its recognition, which in effect precluded
competition among the exchanges.
These are called regional exchanges. However, the three newly set up
exchanges (OTCEI, NSE and ICSE) were permitted to have nation wide
trading since their inception.
All other exchanges have now been allowed to set up trading terminals
anywhere in the country. Many of them have already expanded trading
operations to different parts of the country. The trading platforms of many
exchanges are now accessible from a location.
Further, with extensive use of information technology, the trading platforms
of a few exchanges are also accessible from anywhere through Internet and
mobile devices.
This made a huge difference in a geographically vast country like India. It
significantly expanded the reach of the exchange to the homes of ordinary
investors and assuaged the aspiration of the people to have exchanges in
their vicinity.
 The trading volumes on exchanges have been witnessing phenomenal
growth for last few years. Since the advent of screen based trading system in
1994-95, it has been growing by leaps and bounds and reported a total
turnover of Rs. 33, 13,338 crore in 2000-2001
It, however, declined to Rs. 24,79,990 crore during 2002-2003 in view of
alleged irregularities in stock market operations. The introduction of rolling
settlement also contributed to decline as market participants took some time
to adjust to the new settlement regime.
The growth of turnover has, however, not been uniform across exchanges.
The increase in turnover took place mostly at big exchanges and it was
partly at the cost of small exchanges that failed to keep pace with the
changes. The business moved away from small exchanges to big exchanges,
which adopted technologically superior trading and settlement systems. The
huge liquidity and order depth of big exchanges further diverted liquidity of
other stock exchanges.
As a result, 18 small exchanges put together reported less than 0.01% of
total turnover during 2002-03, while two big exchanges accounted for over
98% of turnover. About a dozen exchanges reported nil turnovers during
2001-02.
NSE and BSE are the two major exchanges having nationwide operations.
NSE operated through 2800 VSATs (Very Small Aperture Terminals) in 358
cities at the end of March 2003.
The turnover in the CM segment of NSE from non-Mumbai locations
accounted for over 86% of total turnover of other stock exchanges during
2002-03. It is observed that NSE now reports higher turnover from its
trading terminals in the home turf of most of the corresponding regional
exchanges indicating declining attractiveness of regional exchanges even for
local company.
Following are also the main features of this share trading account
provided by Globe capital:-

1. Flexibility to access globe capital services in multiple ways through

Internet, Transaction kiosks, Call and transacts or seeks assistance through
Business partners.

2. This is a safeguarded account as Globe capital provides an electronic

token that flashes a unique security number in every thirty two seconds. This
number works as a third level password (including the login ID and
Password) keeping the account sage from any unauthorized access.

3. Flexibility to transact in Equity, Equity and commodity Derivatives,

Offshore investments, mutual funds, IPO’s, Life insurance and General
Insurance either through online or through channel partners.

4. With the help of this A/c investors can access to their banking, trading
and Demat accounts without the hassle of writing cheques. Reliance money
has tied up with UTI, HDFC and IDBI bank to link this share trading
account for the investors.

5. Annual maintenance charge of just 50 /- per annum and free on mobile

Tips.

These were some of the features of Reliance money share trading account.

A customer can do the share trading through trading kiosks installed by

Globe Capital, through net, through business associates of Globe Capital.
Working of Globe Capital:-

At the Macro Level

STRENGTHS AT GLOBE CAPITAL
o Cost-effective: Pay a flat fee of just Rs. 500/- valid for 2 months or
specified transactional value.
o Convenience: Go online, through your broker/agent, Call & Trade or
Kiosk.
o 3 in 1 integrated access: Globe Capital offers integrated access to
your banking, trading and demat account. You can now transact
without the hassle of writing cheques.
o Security: Dynamic password - keeps the account extra secure
o Widest product range: Equity, Commodities, Derivatives, Mutual
Funds, IPO’s, Insurance, Offshore Investment & Credit card
o Other value-adds: Live news from Dow Jones, research, expert
views, etc available free and in real time
WEAKNESS AT GLOBE CAPITAL

o Slow connectivity.
o Less number of branches in India
o Do not have access on Regional Exchanges.

Competition from banks

o No interest on cash margin.
o Less margin on intraday transactions.
OPPORTUNITIES IN GLOBE CAPITAL

Already having a good market access through different products.

Market share of company is increase rapidly.
Globe Capital Ltd is not so longer in the financial securities area but at
present it has a very good response of investors.
Since it is coming with its own Bank and Stock Exchange, and is also
planning to tie up with other banks the prospects are very good.
THREATS FOR GLOBE CAPITAL:
New Competitors

A lot of new competitors are trying to enter the market in this bullish run to
taste the flavor of this cherry.

This is creating a lot of competition for large players like Reliance Money
and it is creating little confusion in the minds of the customers about the
services provided by the broker. Also many banking firms are entering into
the market with huge investment.

Competitors like ICICI, kotak, HDFC, 5-paisa etc. are posing a lot of threats
to the company.

Other threats are:

Sub broker, Supplier, Dealer
Equity (Shares)-
In simple Words, a share or stock is a document issued by a company,
which entitles its holder to be one of the owners of the company. A share is
issued by a company or can be purchased from the stock market.

Mutual Fund-
A Mutual Fund is a trust that pools the savings of a number of investors who
share a common financial goal. The money thus collected is then invested in
capital market instruments such as shares, debentures and other securities.

The income earned through these investments and the capital appreciation
realised are shared by its unit holders in proportion to the number of units
owned by them. Thus a Mutual Fund is the most suitable investment for the
common man as it offers an opportunity to invest in a diversified,
professionally managed basket of securities at a relatively low cost.
The flow chart below describes broadly the working of a mutual fund:

In Simple Words, Mutual fund is a mechanism for pooling the resources by

issuing units to the investors and investing funds in securities in accordance
with objectives as disclosed in offer document.
Derivative (F & O)-
Derivatives (Futures & Options) are ideal instruments to protect your
portfolio against risk. You can trade with index movements, hedge and
leverage your portfolio by limiting risk but keeping your upside
unlimited.

Commodity-
Commodities as a word originated from the French word ‘commdite’
meaning ‘benefit or profit’. Rightly so! The continuously growing turnover
which commodities market has seen is incredible, benefiting both producers
and buyers. These amazing results have transformed commodities as a most
sought-after asset class. And this has caught attention of the whole world.

Commodities market is particularly significant to our country as India is

essentially a commodity based economy. Therefore, it should not be
surprising to see that Indian Commodities Market is also taking giant strides,
growing at a scorching pace and is well all poised to occupy its rightful
place in the world. This has provided Indian investors with new emerging
investment opportunities in the arena of commodities.

Commodity Derivatives trading in India is now done through the electronic

trading platform of two popular exchanges NCDEX (National Commodity
& Derivative Exchange Limited) and MCX (Multi Commodity Exchange).
The various commodities being traded on the exchanges include precious
metals, crude oil, agro-commodities amongst others.

Globe Capital Limited is a member of both the exchanges (MCX &

NCDEX) that allows you to trade in all the commodities traded in both the
exchanges. Presently, trading in commodities is restricted to futures
contracts only
Portfolio Management services (PMS)-
In PMS Globe Capital take care of all type of investment of the client.

There are different type of product in which client can invest their money.

Advantages of PMS:-

1. Customized Portfolio
2. Transparency
3. Benefit from tactical cash management
4. High level of client interaction
5. Cost efficient
6. Hassle free operation
7. Diversification across or within the asset class
8. SEBI regulated
RMS
Risk Management System

To manage the risk of the Company/client from the volatility of the market.

(1) RMS works on the following concepts:

1 .1) Cash : The clear balance available in the customer’s ledger

account in our books.

1 .2) Margin : The underlying stake provided by the customer in the

form of cash, FDR and/or stock
to mitigate market (price) or settlement (auction) risk

1 .3) Exposure : The aggregate of the customer’s obligations arising

out of buy + sell trades awaiting
settlement in the cash segment and profit/ loss amounts that are yet to
be settled on the closed
positions.

1 .4) Exposure multiple : The number of times that exposure is

allowed on the underlying margin
sales on the cash segment would have to be made either on the
availability of cash margin or on the
availability of the stocks (which are to be sold) in our margin account,
by executing a transfer before
the sale order is initiated.

1.5) Stock qualifying for margin in cash segment transactions:

Securities in the approved list of
Stock Exchage as per SEBI guidelines.

1.6) Total Deposit: The aggregate of client deposit available with us

in the form of cash, Shares(
After Applicable Hair Cut) and FDR .
(2) NATURE OF CUSTOMER TRANSACTIONS

2 .1) Intraday - Cash segment : The amounts of purchase (or sale)

in a scrip on any trading day that
is reversed by the end of the day by making a contra sale (or
purchase) of the exact same quantity,
thereby nullifying the original position.

2.2) Delivery Trades: The net purchase or sale of a scrip in a client

account that is settled by way of
a delivery on T+2. Delivery in respect of sale transactions in the cash
segment has to be settled by
the client by tendering securities in demat form before the pay-in
deadline. Else the client faces the
risk of auction. A purchase transaction in the cash segment would fall
into one or more of the
following categories:

2 .3) Sell against Buying : A purchase order executed on the

Exchange today and the (undelivered)
purchased stock sold in its entirety on the next trading day. In this
case the first transaction would
be settled on T+2 while the sale would be settled on the third business
day after the purchase
transaction.

Note – GCML will not be responsible for any Short payout of security
from exchange
(3) MANAGEMENT OF RISK

RMS Policy

Globe Capital Market Ltd.

We have margin based automated RMS system. Total deposits of the
clients are uploaded in the
system and client may take exposure on the basis of margin applicable
for respective security as per
VAR based margining system of the stock exchange. Client may take
benefit of “credit for sale” i.e.

benefit of share held as margin by selling the same by selecting

Delivery option through order entry
window on the trading platform, the value of share sold will be added
with the value of deposit and

on the basis of that client may take fresh exposure.

In case of exposure taken on the basis of shares margin the payment is
required to be made before
the exchange pay in date otherwise it will be liable to square off after
the pay in time.

For Example:

Client ABC trade in Capital Market Segment and having: -

Ledger Balance : Rs.500000/- Cr.

Stock Before Hair Cut : Rs. 250000/-c

 What is equity Market?
In finance a share is a unit of account for various financial instruments
including stocks, mutual funds, limited partnerships, and REIT's. In British
English, the usage of the word share alone to refer solely to stocks is so
common that it almost replaces the word stock itself.

In simple Words, a share or stock is a document issued by a company,

which entitles its holder to be one of the owners of the company. A share is
issued by a company or can be purchased from the stock market.

By owning a share you can earn a portion and selling shares you get capital
gain. So, your return is the dividend plus the capital gain. However, you also
run a risk of making a capital loss if you have sold the share at a price below
your buying price.
How does one trade in shares?

Every transaction in the stock exchange is carried out through licensed

members called brokers.

To trade in shares, you have to approach a broker However, since most stock
exchange brokers deal in very high volumes, they generally do not entertain
small investors. These brokers have a network of sub-brokers who provide
them with orders.

The general investors should identify a sub-broker for regular trading in

shares and palce his order for purchase and sale through the sub-broker. The
sub/broker will transmit the order to his broker who will then execute it. In
equity market SEBI is actively participating without them equity market
can’t control so it necessary to know about SEBI.

SECURITY AND EXCHANGE BOARD OF INDIA

(SEBI)
Major part of the liberalization process was the repeat of the capital issues
Act.1947, in May 1992with this Government’s control over issues of capital,
pricing of the issues fixing of premium and rates of interest on debentures
etc. ceased, and the office which administered, the Act was abolished.
The market was allowed to allocate resources to competing uses. However,
to ensure effective regulation of the market, SEBI Act, 1992 was enacted to
establish SEBI with statuary powers for: -
• Protecting the interest of investors in securities.
• Promoting the development of the securities market, and
• Regulating the securities market.

Its regulatory jurisdiction extends over corporate in the issuance of capital

and transfer of securities, in addition to all intermediaries and person
associated with securities, market.
SEBI can specify the matters to be discloser and the standards of disclosure
required for the protection of investors in respect of issues; can issue
directed to all intermediaries and other person associated with the securities
market in the interest of investors or of orderly development of the securities
market; and can conduct enquiries, audits of all concerned and adjudicate
offences under the Act.
In short, it has been given necessary autonomy and authority to regulate and
develop an orderly securities market, such as brokers and sub-brokers,
underwriters, merchant bankers to the issue, share transfer agents and
registrars to the issue, are now required to register with SEBI and are
governed by its regulations; capital adequacy and other norms have been
specified; a system of monitoring and inspecting their operations has been
instituted to enforce compliance; and disciplinary actions are being taken
against intermediaries violating any regulation.

Function of SEBI
SEBI has been obligated to protect the interest of the investors in securities
and to promote and development of and to regulate the securities market by
such measures as it think fit.

SEBI has power for:

• Regulating the business in stock exchange and other securities
market;
• Registering and regulating the working of stock brokers sub-
brokers, share transfer agents, bankers to an issue, trustees of
trust deeds, registers to an issue, merchant bankers, underwriters,
portfolio manager, investment advisers and such other
intermediaries who may be associated with securities markets in
any manners;
• Registering and regulating the working of depositaries,
participants, custodians of securities, foreign institutional
investors, credit rating agencies and such other intermediaries as
SEBI may by notification, specify in this behalf;
• Registering and regulating the working of venture capital funds
and collective investment schemes including mutual funds;
• Promoting and regulating self-regulatory organizations;
• Prohibiting fraudulent and unfair trade practices related to
securities markets;
• Promoting investor’s education and training of intermediaries
securities markets;
• Prohibiting insider trading in securities;
• Regulating substantial acquisition of shares and take-over of
companies;
• Calling for information from, undertaking inspection, conducting
inquiries and audits of the stock exchanges, mutual and other
persons associated with the securities market;

• Performing such functions and exercising according to Securities

Contracts (Regulation) Act, 1956, as may be delegated to it by the
Central Government;

• Levying fees or other charges for carrying out the purpose of this
section;
 • Conducting research for the above purpose.

• Calling from or furnishing to any such agencies, as may be

specified by SEBI, such information as may be considered
necessary by it for the efficient discharge of its functions.

In equity market Depository participant is playing vital role so it is

necessary to know about role of Depository participant.

ROLE OF DP (DEPOSITORY PARTICIPATION):-

• A depository is an organization form to provide electronic

depository facilities for securities trade. Securities are then held in
the electronic form through the medium of participants (DPs).
 The national Securities Depository Limited (NSDL) is the first
Depository in India. The function of NSDL is regulated by the
SEBI.
• The depository is not just another custodian. The depository can
legally transfer beneficial ownership. The main objective of
depository is to reduce settlement risk by minimizing paperwork
involved in trading, settling and transferring securities.
• To utilize the services offered by a depository, you must open an
account with the depository through a DP. The DP’s are the link
between the shareholders, the company and NSDL.
• Depending upon the DP. There may or may not be an opening
account fees towards transaction and custody.

• Banks, financial institutions, custodians and stockbrokers can

becomeDPs subject to their meeting certain requirements
prescribed by NSDL and SEBI. NSDL publishes the list of DPs
registered with them, from time to time.

• The DP will provide you with a passbook or statement of account

periodically inform you on your holdings.

• You can even have a zero balance in your account.

• If you loose your statement of account inform the DP and obtain a

duplicate.

• If you receive an incorrect dividend amount, contact the company

or registrar.

NATIONAL SECURITIES DEPOSITORY LTD (NSDL)

In order to solve the problems associated with trading securities,
NSE joined hand with the Industrial Development Bank of India
(IDBI) and the Unit Trust of India (UTI) to promote dematerizalition
of securities.

NSDL, commenced operations in November 1996 and has since

established a national infrastructure of international standard to
handle trading and settlement in dematerialized form and thus
completely eliminated the risk to investors associated with fake
paper.

CENTRAL DEPOSITORY SERVICES LTD (CSDL)

The Kolkata Stock Exchange Association Limited, Bank Of India
HDFC Bank Limited CDSL is another Depository after NSDL. Its
promoter are Bombay Stock Exchange,, Standard chartered Bank,
State Bank of India Bank Of Baroda Union Bank Of India, Bank Of
Maharastra Centurion Bank etc.

As on 30 June 2001 CDSL has signed agreement with 3297 companies. Of

these 3528 are available for Demat services. CDSL has 160 DPs offering
Depository services in 78 cities across 147 locations in the country.

Salient features

Salient features of CDSL, which are intend to benefit the ultimate investors,
are briefly narrated below:

• CDSL choose the centralized Data Base Architecture with on line

connectivity with the DPs who provide the services to the investors,
because of the centralization, the cost of setting up Depository
participants services is drastically low.
CDSL have urged the DPs to pass on the benefit of lower cost of set
up to the investors.

• CDSL on its part have kept its tariff as low as possible. It has virtually
nil charges under all major heads except against Transaction. CDSL
might add that right from the stage of its conception.
o Its promoters, in the main BSE, have taken a public stand that
there shall be no custody charge on the ground that are;
o 1. Investors, who otherwise keep their scripts at home, don’t
incur that charge.
o 2. They get more investors about Dematerialization and holding
their securities in Book Entry Form.

NSDL/CDSL -Bank - An Analogy

 BANK NSDL/CDSL

NSDL/CDSL - Bank -- The Difference

Hold funds in accounts Hold securities in accounts

Transfers funds between accounts Transfers securities between accounts

Transfers without handling cash Transfers without handling physical

securities
Safekeeping of money Safekeeping of securities

BANK NSDL/CDSL
Either of holders can sign All joint holders to sign instructions
instructions
Minimum balance to be maintained No minimum balance required

Uses balances in accounts Does not move balances in account

without holder’s authorization
Nomination is kept confidential Signature and photograph of nominee
to be provided

PRODUCTS AND FEATURES OF GLOBE CAPITAL

Globe capital is the most comprehensive website, which allows you to
invest in shares, mutual funds, derivatives (Future and Option) and other
financial products.

1. TRADING IN SHARES

Globe Capital offers you various options while trading in shares

CASH TRADING

This is a delivery based trading system, which is generally done with the
intention of taking delivery of shares

MARGIN TRADING

Trough margin you can do an intra settlement trading up to 5 times your

available funds, wherein you take long buy/ short sell position in stock
with the intention of squaring off the position within the same day
settlement cycle.

ATST

Acquire Today Sell Tomorrow (ATST) is a facility that allows you to sell
shares even on 1st and 2nd day after the buy date, without waiting you
have the receipt of shares into your Demat account.

CALL TRADE

CALL Trade allows you to call on a local number &trade on the

telephone through our Customer Service Executive.

TRADING ON BSE/NSE:

Through Reliance Money the share can be traded on NSE as well as BSE.
 2. TRADE IN DERIVATIVES

FUTURE

Through Reliance Money you can now trade in index and stock futures
on the NSE. In future trading, you take buy/sell index contracts having a
longer contract period of up to 3 months.
Trading in Future is simple during course of contract life; the price
moves in favor, you make profit.
Presently only selected stocks, which meet the criteria on liquidity and
volume, have been enabled for future trading.

OPTION

An option is a contract, which gives the buyer the right to buy or sell shares
at a specific price, on or before a specific date. For this, the buyer has to pay
to the seller some money, which is called premium.
There is no obligation on the buyer to complete the transaction if the price is
not favorable to him. To take the buy/ sell position on index options you
have to place certain %age of order value as margin.
With options trading, you can leverage on your trading limit by taking
buy/sell positions much more than what you could have taken in cash
segment.
The Buyer of a call option has the right but not obligation to purchase the
underlying Asset at the specific strike price by paying a premium where as
the seller of the Call has the obligation of selling the Underlying Asset at the
specific strike price.

3. INVESTING IN MUTUAL FUND

Globe Capital brings you the same convenience while investing in Mutual
Funds as hassle free and less paperwork investing.
You can now invest in any mutual fund like standard charter MF, Prudential
ICICI MF, Alliance MF, Franklin Templeton MF, Sunderam MF, Birla sun
life; HDFC MF, Principal MF, etc are the mutual funds available for
investment. You can invest in mutual funds without the hassles of identity
proof. You need on signature on the mutual fund .You also get on
information of performance of your investment through online current NAV.

PURCHASE:
You may invest / purchase prudential ICICI MF, JM MF, ALLIANCE MF,
FRANKLINE TEMPLETON MF, SUNDARAM MF, BIRLA SUN LIFE
MF, HDFC MF and STANDARD CHARTERED MF without hassles of
identity proof.

Redemption:
When ever you required your money, you get it easily. For that purpose you
put on signature on the redemption form. You get you’re your money by on
–line or by physical process (cheque).

Systematic investment plan (SIP):

SIP allows you to invest a certain sum of money over a period of time
periodically. Just fill in the investment amount, the period of investment and
the frequency of investing and submit Globe Capital do the rest of your
investment automatically for you.

4. IPO’s
You can also invest in Initial Public Offerings (IPO’s) and bonds online
without going through the hassles of filling any application form paperwork.
Get in-depth analysis of new IPO’s issues, which are about to hit the market
and analysis on these. IPO’s calendar, recent IPO’s listings, prospectus, and
IPO’s analysis are the few of the features, which help you, keep on top of the
IPO markets.

How Globe Capital deals with equity trading and the

services provided to the customers:-
Globe capital Ltd provides best services to its customers for equity trading in
comparison to other Financial Securities Companies.
These services are as follows-

Online trading facilities with Instra Trade.

Instra Trade terminal is java based software. Client can easily download the
terminal through globe capital web site.
No extra charges are taken for the use of this terminal. Through this
terminal/software you execute your order within 2 seconds. In this terminal
we get both NSE & BSE On-line at same time.
And the clients can do trading in both NSE & BSE at the same time.

Individual Client:
 Demat A/c opening charges: Rs 500/- (Annual maintenance Charges
Rs 50/-)
 Trading A/c, commodities A/c, Forex A/c free for life time
  Trading through offline or website. (www.reliancemoney.com)
 NSE & BSE both are online.
 Live applet for watching prices & trading purposes.

Brokerage: - The company works on the pre-paid cards system instead of
any cash brokerage and service tax.

Other features-

 For the fund transfer and withdraw, we have tie up with three banks
HDFC Bank, IDBI Bank and UTI Bank. If you are having bank
 account in one of them, you can transfer the funds and withdraw the
funds online same day.
 Settlement of trades follows T+2 transaction cycle.
 Freedom from paperwork, trading facilities is completely online.
 SMS alerts on your mobile phones.
 Apart of that we have our dedicated team to look after your Portfolio,
Mutual Funds, and Commodities.

Document Photocopies Required:-

(A) Three colored Photographs (self signed).
(B) For identification Proof- Voter ID Card/ Driving
License/ Passport/ PAN Card (Compulsory) any
one.
(C) For residential proof:- Bank statement/ Voter ID
Card/ Ration Card/ Driving License/ Passport/
Telephone or Electricity Bill statement (any one)
(D) One cancelled cheque leaf (For MICR No. record)
(E) Later Bank Statement/ Front page of passbook
(Showing Name, Address, A/c No.)
(F)You can also deposit the initial margin money at the
time of opening of account.

Competitors of Globe Capital Ltd:-

The main competitors of Globe Capital in the area of securities market are
as follows:-
1) Sharekhan
2) Indiabulls
3) ILFS Securities Ltd.
4) ICICI Direct.com
5) Karvey
6) 5 Paisa.com
7) HDFC Securities Ltd.
8) Kotak Securities Ltd
9) Religare Securities Ltd
10) Reliance Money ltd
1. Sharekhan:-

Sharekhan Services
Sharekhan, one of India's leading brokerage houses, is the retail arm of
SSKI. With over 240 share shops in 110 cities, and India's premier online
trading portal www.sharekhan.com, our customers enjoy multi-channel
access to the stock markets.
Individual Client:
Demat A/c + Trading A/c opening charges:-
There is two type of account-
(a) Classic A/c opening charges- Rs 750/-
(b) Speed trade A/c opening charges- Rs 1000/-
(Rs 500/- per month of speed trade A/c. If Brokerage is Rs 1500/- of 3
month then RS 500/- will be off and if not then Rs1500/- and brokerage
will charged.)

AMC Charges- Rs 300/- per annum.

Brokerage:-
Cash brokerage: - Delivery: 0.50%, Intraday: 0.10% (Negotiable)
(Min. 0.05% on intraday & 0.50% on delivery)
Exposure: -4 to10 times (For Intraday)
2 times (For Delivery)
F&O Brokerage: - Buy & Sell 0.05% (Negotiable)

Odin Terminal:-

In Classic A/c Terminal is waive based and it shows 5 portfolio.You can see
only 26 scrip (shares) at a time. There is also no any graph is displays and
customer have to login in every 10 minute.
In Speed Trade A/c Terminal is internet based/ Software based and customer
can see 500 scrip (shares) at a time.
Trading through offline or website. (www.sharekhan.com)
NSE & BSE both are online.
Live applet for watching prices & trading purposes.
2. Indiabulls:-
Equity and Derivatives- Ease, Convenience

Reliability- It all starts here.

Investment services as individual as you are.

Indiabulls Financial Services Ltd. is a public company and listed on the

National Stock Exchange, Bombay Stock Exchange, Luxembourg Stock
Exchange and London Stock Exchange. The company ranks at 82nd position
in the list of most valuable companies in India has a market capitalization of
approx US $ 800 million. The consolidated net worth of the company is
approx US $ 400 million.

Three Engineers from IIT Delhi have promoted Indiabulls. The company
strives for rapid growth in profits, leadership in the retail marketplace and
better returns to its shareholders.

Indiabulls, along with its subsidiary companies, offer consumer loans,

brokerage and depository services, personal loans, home loans and other
financial products and services to the retail markets.

Our Retail Equity Business caters to the needs of individual Indian and NRI
investors. Indiabulls offers broker assisted trade execution, automated online
investing and access to all IPO’s

Through various types of brokerage accounts, Indiabulls offers the purchase

and sale of securities which includes Equity, Derivatives and Commodities
Instrument listed on National Stock Exchange of India Ltd. (NSEIL), The
Stock Exchange, Mumbai (BSE) and NCDEX.

Power Indiabulls-Trading just got faster.

Active Trader- Get More at Indiabulls.

Regardless of how the market is performing on which way the economic

winds are blowing, you, as a trader, are researching, charting, crafting a
strategy buying and selling. You are getting in, getting out and moving on to
the next trade.

Choose from a comprehensive offering of accounts, platforms and products.

Customize our tech. and services to support the way you work.

Advanced Trading Tools

Trade smarter on Power Indiabulls. Choose from a broad spectrum of

sophisticated trading tools using a fast desktop. Trading Software- Trading
just got faster.

Features of Power Indiabulls:

• Live Streaming Quotes

• Fast Order Entry
• Tic by Tic Live Charts
• Technical Analysis
• Live News and Alerts
• Extensive Reports for Real-time Accounting

Demat+Trading account opening charges-

For Offline A/c opening- 700/-

For Online A/c opening- 1450/-

(An Offline Demat A/c holder can not do online trading)

 Brokerage-

For intraday trading- .05%

For Delivery trading- .50%

(Brokerage is negotiable and it based on the volume of client)

Exposure:-

For intraday trading - 5 – 10 times

For delivery trading - 2 times

Funding:-

Interest rate is 19% per month for funding

Services:-
1. No SMS alert provide
2. A trader can find out the information about share market only by to
call dealers
3. Account opening time- One Weak
4. Online & offline trading facilities are different.
3. ILFS:-
Your world of financial services and India's financial multiplex, IL&FS
Investsmart Limited (IIL) is a premier financial service organization
providing individuals and corporate with customized financial management
solutions.

We're here to tell you why you should be trading with Investsmart online.
It's far better to pick the right broker to begin with than to chop and change
throughout your long and fruitful investing life.

New Demat Account opening has been stopped by SEBI.

Brokerage:

For Intraday Trading- 0.04%

For Delivery Trading- 0.40%

AMC Charges: Rs 500/-

Exposure:

For Intraday Trder - 4-5 times

For Delivery Trader- 2 times

Services:

Research Report- Free

Trading A/c- Free
Online Services- Free
IPO- Online
Tie up with HDFC Bank.
4. ICICI Direct.com-

CUSTOMER SERVICE FEATURES:

With ‘ICICI direct Customer Tools &Updates’ you can trouble shoot all
your problems online.

Address your trading queries on-line through “Easy Mail”. You can view
and change your profile or password on –line through General profile
option.

Get details of ICICI centers, our sales and services offices, across India
through branch locator.

View your Account statement and Bill Summary of your transactions

online using bills accounts.

View your Digital contract Notes instantly. View various charges through
the Fee schedule option.

Give your feedback of viewpoint through the Viewpoint online.

Brokerage charges-

What are the charges for product?

 ICICIdirect.com account can be opened for a one-time non-refundable
fee of RS 750/-
The brokerage rates are very reasonable. The rates vary according to the
volume of trades done by you.

Brokerage on trades done in CASH Segment:

Total Eligible Turnover Brokerage Second Effective Brokerage

(Volume of Transaction) Leg of per leg for squared off
per quarter Trades* trades
Trades above 0.25% Nil 0.125%
Rs.5,00,00,000/- (Above
Rs. 5 Crore)
Trades between 0.30% Nil 0.15%
Rs.2,00,00,001/- and
5,00,00,000/- (Rs. 2 Crore
to 5 Crores)
Trades between 0.35% Nil 0.175%
Rs.1,00,00,001/- to Rs.
2,00,00,000/- (Rs. 1 Crore
to Rs 2 Crore)
Rs. 50,00,001/- to 0.45% Nil 0.225%
Rs.1,00,00,000/- (Rs. 50
lacs to Rs. 1 Crore)
Rs. 25,00,001/- to 0.55% Nil 0.275%
Rs.50,00,000/- ( Rs. 25
lacs to Rs. 50 lacs)
Rs. 10,00,001/- to 0.70% Nil 0.35%
Rs.25,00,000/- ( Rs. 10
lacs to less than Rs. 25
lacs)
Less than Rs. 10,00,000/- 0.75% Nil 0.375%
(Rs. 10 lacs)

For NSE Trades Brokerage is calculated on a per share basis and is rounded
off to the fourth decimal.
For BSE Trades Brokerage is calculated on a per share basis and is rounded
off to the second decimal.

The minimum value of the order that would be accepted would be Rs. 500/-
and the minimum brokerage would be Rs. 25/- per trade. The minimum
brokerage is Rs.25/- or 2.5% of the trade value whichever is lower. Service
Tax and Securities Transaction Tax (STT) will be charged additional as per
the applicable rate.

The minimum value of the trade that would be accepted would be Rs. 500/-.
The maximum amount of trade that a customer can execute in any settlement
under Spot Segment is Rs.10, 00,000/-. If the trading day is a bank holiday,
then the pay-out will be credited on the next bank working day. Trades in
spot form part of the eligible turnover for rebate calculations. Service Tax
and Securities Transaction Tax (STT) will be charged additional as per the
applicable rate.

How is the rebate computed?

On the transaction date the first leg of the transaction would be charged
brokerage at 0.75%. The rebate calculation will take place at the end of the
quarter.

The rebate amount will be computed only on the transactions on which

brokerage has been charged. This volume is called the ‘Eligible Turnover’.
Hence the square-off trades will not form part of the rebate calculations.

Rebate will be calculated as a percentage of the Eligible Turnover.

The quarters for the purpose of the computation are defined as: Q1 Jan1-
March 31, Q2 April 1- June 30, Q3 July 1 – Sept 30, Q4 Oct 1- Dec 31.

Example -

Total Eligible Brokerage rate Brokerage charged

Turnover
Rs 15,00,000/- 0.75% Rs. 11,250/-
Rebate calculation

Total Eligible Brokerage Rebate Rebate to be

Turnover slab credited
Rs 15,00,000/- 0.70% 0.05% Rs. 750/-

(i.e. 0.75% minus

0.70%)

The actual brokerage charged can be higher than Rs. 11,250/- as some trades
may have been charged at a higher rate. This may happen when the trade
value is below Rs. 3333/- and hence a flat brokerage of Rs. 25/- is charged.
Service Tax and Securities Transaction Tax (STT) will be charged additional
as per the applicable rate. Please note that the rebate will not be greater than
Rs. 750/-.

Brokerage on trades done in Margin Segment:

How is the rebate computed?

On the transaction date brokerage would be charged at 0.10%. The rebate

calculation would take place at the end of the calendar month.

The rebate amount will be computed only on the transactions on which

brokerage has been charged. This volume is called the ‘Eligible Turnover
for margin’. Rebate will be calculated as a percentage of the Eligible
Turnover for margin.

Example –

Total Eligible Turnover Brokerage rate Brokerage charged

for margin
Rs 80,00,000/- 0.10% Rs. 8,000/-
Rebate calculation

Total Eligible Brokerage Rebate Rebate to be

Turnover for slab credited
margin
Rs 80,00,000/- 0.075% 0.025% Rs. 2,000/-
(i.e. 0.10%
minus 0.075%)

The actual brokerage charged can be higher than Rs. 8,000/- as some trades
may have been charged at a higher rate. This may happen when the trade
value is below Rs. 15,000/- and hence a flat brokerage of Rs. 15/- is charged.
Service Tax and Securities Transaction Tax (STT) will be charged additional
as per the applicable rate. Please note that the rebate will not be greater than
Rs. 2,000/-.

The brokerages rates of ICICIdirect.com are inclusive of demat

transaction charges, service taxes and courier charges for contract notes.

It ranges from 0.01 to 0.1 for margin trades,

0.1 to 0.75 on delivery based trades.

To give an idea, an investor having a daily average trading volume

of RS65000/- will be paying a paying an effective brokerage of
0.50% only, and that too inclusive of all charges.

Demat account charges: For all trades done through

ICICIdirect.com, there are NO separate charges. However, for all
other trades and services like demat, pledge etc, the charges shall be
as per the existing rate card of ICICI demat. An annual maintenance
fee of RS 500/- per account is charged. However, the first year
annual maintenance charges are waived for on all accounts opened
through ICICIdirect.com.

For bank account, a minimum quarterly average balance of RS

5000/- needs to be maintained.

Why should an account be opened with ICICIdirect.com? it may

seem to be wondering about why 0.75% is charged, while the
broker may claim only say 0.5%

Firstly, the brokerage rates of ICICIdirect.com are inclusive of

demat transaction charges, service tax and courier charges for
contract notes.

Secondly, brokerage rates on ICICIdirect.com are dependent on the

volume of transactions done and also the type of trade put in by
you. As mentioned earlier. Investors with reasonable trading
volumes anyways get less than 0.5% brokerages (all inclusive).

Even if we assume very low volumes of trading and that too only on
Delivery based trading, our brokerage rates are still economical.
5. Kotak Securities Ltd.-
Kotak Securities Ltd. is India's leading stock broking house with a market
share of around 8%. Kotak Securities Ltd. has been the largest in IPO
distribution.

Kotak Securities Ltd is also a depository participant with National Securities

Depository Limited (NSDL) and Central Depository Services Limited
(CDSL), providing dual benefit services wherein the investors can use the
brokerage services of the company for executing the transactions and the
depository services for settling them.

Kotak Securities Limited manages assets over 2500 crores of Assets under
Management (AUM).
Type of account in Kotak Securities Ltd.

If you want to start investing? Open an investing account with Kotak

Securities Ltd and begin right away. Whether you are a beginner or an
expert trader, Kotak have different accounts to suit your needs:

Kotak Gateway: Ideal if you are just starting out in the equity markets.

Kotak Value: Tailor-made to meet the needs of the experienced investor.

Kotak Privilege Circle: A line up of premier trading services to suit your

needs.
Kotak High Trader: Intra-day trading account with Auto-square off that
lets you take higher exposure.

Kotak Freeway: Trading unleashed! Unlimited trading for a fixed monthly

fee.

Online Account Types

Twin Advantage / Green Channel : 2 DP’s, Limit against shares

Free Way : Flat Rs 999/- Cover Charges p.m., 0.03% per transaction

High Trader : 6 Times Exposure cash & Derivatives, Auto sq off 2 :55

Cash Expressway : Spot payment, additional 0.5% charges

Pricing of Kotak :

Account Opening :Rs 500/-

Demat: Rs 22.5 p.m.

Initial Margin : Rs 5000/- (Compulsory)

Min. Margin Retainable : Rs 100/-

Brokerage Slab wise :

Higher the volume, lower the brokerage. Even older customers (on 0.25% &
0.40%) have been moved to the slab wise structure.

For intraday trading- .05%

For Delivery trading- .50%

(Brokerage is negotiable and it based on the volume of client)

Exposure:-
6. HDFC Securities Ltd.-
Abut HDFC Securities Ltd

HDFCsec is a brand brought to you by HDFC Securities Ltd, which has

been promoted by the HDFC Bank & HDFC with the objective of providing
the diverse customer base of the HDFC Group and other investors a
capability to transact in the Stock Exchanges & other financial market
transactions.

Mission-
Our mission is to provide our customers with the most useful investment
guidance and investment-related services available in the country. We want
to become a one-stop solution for all your investment needs, one that will
help you get the most out of your money.

Products & Services

HDFC is a one of the leading online broking houses in India, with a

dominant position in both institutional and retail broking,

Online trading for Resident & Non Resident Indians.

• Cash-n-Carry on both NSE and BSE.

• Day trading on both NSE and BSE.
• Trade on Futures & Options on the NSE.
• Online IPO's.
• Telephone-based Broking (Equity & Derivatives).

Later, its service range will be enhanced to include the following:

• Online Buying and selling of select mutual funds units

• Online Purchase of insurance policies
• Facilitating asset financing (house and car loans for instance).

These products and services would of course be provided subject to the

prevailing rules & regulations of HDFCsec, the regulatory body, the
Securities Exchange Board of India (SEBI) and the relevant stock
exchanges.

HDFC’s content will offer financial information, its analysis, investment

guidance, news & views, and is designed to meet the requirements of
everyone from a learner to a savvy and well-informed investor. Here’s how
it will make a difference to you and your investments:

Defining your requirements

It would provide you with tools to help you to plan your finances,
specify realistic goals and improve the possibility of meeting them
within your planned time frames.

Helping you allocate funds

Its content will facilitate you to manage and allocate your funds into
the types of investment appropriate to your goals, be they equities,
mutual funds, debt, or any combination of these and other investment
classes.

Selecting specific investment

within each category of investment, it will provide you to choose
specific instruments that best match your needs.

Managing investments wisely

It would suggest strategic modifications when required and ensure
you get the best out of your investments.

Executing your entire investment process

It keep the sometimes complex process of investing simple and
convenient for you – that way your goals are met with minimum
worries for you.

Providing you with top-drawer service throughout

Their service features are designed to ensure this simplicity and
convenience – along with safety. Soon, these features will include:

• The capability to take your orders over the phone

• No compulsion for you to change your existing savings and demat
accounts to any of our preferred banks
• A branch network that is set to quickly grow in all-India coverage, so
you’re never too far from customer service that will meet your
requirements .State-of-the-art technology backing the safety features
in all our transactions.

Online Account Type

HDFC Online Trading A/c: Plain Vanilla Account with focus on 3 in 1

advantage.

Pricing of HDFC Account

A/c Opening: Rs 750/-

Demat: Nil, 1st year charges included in Account Opening

Initial Margin: Rs 5000/- for non HDFC Bank customers (AQB)

Brokerage:

Trading 0.15%* each side + ST

Delivery 0.50%** each side + ST

* Rs 25 Min Brokerage per transaction

** Rs 8 Min brokerage per transaction

7. 5 Paisa.com:-

5paisa Products and services

5paisa is the trade name of India Infoline Securities Private Limited (5paisa),
member of National Stock Exchange and The Stock Exchange, Mumbai.
5paisa is a wholly owned subsidiary of India Infoline Ltd, India’s leading
and most popular finance and investment portal. 5paisa has emerged as one
of leading players in e-broking space in India. Our key product offerings are
as follows:

Investor Terminal (IT)

Investor Terminal is recommended for infrequent investors, who fall into the
"Buy and Hold" school of investing, made very popular by Warren Buffet -
the Oracle of Omaha. A typical retail investor is a busy corporate executive
or a businessmen who makes equity investments for long term and does not
trade everyday. This product does not have intra-day tick by tick charts.

Trader Terminal (TT)

Trader Terminal is for the dedicated day traders, who churn their portfolio
on minor movements in the market, sometimes several times a day.
Their rapid and high volume trading requires a powerful interface for
lightning fast order execution. They monitor marked to market positions on
a minute-to-minute basis, with facilities for panic exit. They need all the
analysis - fundamental and technical, market gossip, price and volume
information and much more - all at one click.
Pricing for Retail Clients
Investor Terminal
Account Opening: Rs 500/-
Demat 1st Year: Rs 250/-
Initial Margin: Rs 2500/-(Compulsory)
Min Margin Retainable: 1000/-

Brokerage:

Trading 0.10% each side + ST

Delivery 0.50% each side +ST

Pricing for HNI Clients

Trader Terminal
Account Opening: Rs500/-
Demat 1st Year: Rs 250/-
Initial Margin: Rs 5000/- (Compulsory)
Min. Mrgin Retainable: Rs 1000/-
Brokerage:

Trading 0.10% each side +ST

Delivery 0.50% each side +ST
(Negotiable to 0.50% each side & 0.25%)

Account Access Charges

Monthly Rs 800/- , adjustable against brokerage
Yearly Rs 8000/- , adjustable against brokerage
8. Karvy:-

Online DEMAT Services

What are the services offered by Depository Participant?

Our Electronic Custodial Services are:

• Convert your physical holding into electronic holding (which is called

"dematerialisation" of securities)
• Keep custody of your holdings in electronic form.
• Transfer the shares in the electronic form from one account to another.
• Facilitate pledge of your electronic securities.
• Give electronic credit of new share allotments such as public issues,
bonus, rights etc.
• Convert your electronic holding into physical holding (which is called
"rematerialisatoin of securities")
9. Religare:-
An ISO 9001:2000 Company

Member of National Stock Exchange (NSE) since November 1994,

first deposit based member of BSE.

Depository Participant with

• National Securities Depository Limited (NSDL) since July

2000
• Central Depository Services (India) Limited (CDSL) since
Feb 2003.
• SEBI Approved Portfolio Manager

Working on the Philosophy of being “Financial Care Partner”

Among the leading service provider in Capital Market In a span of

less than five years of its retail operations, RSL recorded a healthy
growth rate both in business volumes and profitability.

Religare is among the very few stock market intermediaries to having

very sound based capital and healthy net worth.

Religare aims to have its footprint all across the country by the end of
year so that it may add value to the investing community in the
country.

Individual Client:

Demat A/c opening charges:

Two schemes are there:

Classic Plan:

1) R-ACE Basic

• Account activation charges Rs.299

• Minimum margin of Rs.5000 required.
• Earn interest on cash margin (upto 3%)
• Trading A/c free for life time.
• Lifetime free DP account (No Annual Maintenance charge)

2) R-ACE Life (Advanced)

• Account activation charges Rs.499

• Minimum margin of Rs.5000 required.
• Earn interest on cash margin (upto 3%)
• Trading A/c free for life time.
• Lifetime free DP account (No Annual Maintenance charge)
• Trading through offline or website. (www.religare.in)
• NSE & BSE both are online
• Live applet for watching prices & trading purposes.

3) R-ACE PRO (Professional)

• Account activation charges Rs.999

• Minimum margin of Rs.10, 000 required.
• Earn interest on cash margin (upto 3%)
• Trading A/c free for life time.
• Traders terminal on your desktop(customization)
• Lifetime free DP account (No Annual Maintenance charge)
• Trading through offline or website. (www.religare.in)
• NSE & BSE both are online
• Live applet for watching prices & trading purposes.

Brokerage:-
Cash brokerage: - Delivery: 0.50%, Intraday: 0.05%
(Negotiable)

Exposure: -
 • 5times (upto 1 lacs, for Intraday)
• 20 times (from 1 lacs onwards, for Intraday)
• times (For Delivery)
F&O Brokerage: - Buy & Sell 0.05% (Negotiable)

Freedom Plan:

It is a plan for those investors who want to pay FEE-Base Broking

(Prepaid Brokerage).It involves four plan:

o 500 ( Monthly)
o 1400 ( Quarterly)
o 2500 ( Half Yearly)
o 4000 ( Yearly)
Margin:-

Intraday- upto 3 Lacs (per Day)

Delivery- upto 40,000 (per Day)

Other features-

1. For the fund transfer and withdraw, we have tie up with two
banks ICICI Bank and HDFC Bank.
2. If you are having bank account in one of them, you can transfer
the funds and withdraw the funds online same day.
3. Settlement of trades follows T+2 transaction cycle.
4. Freedom from paperwork, trading facilities is completely online.
5. SMS alerts on your mobile phones.
6. Apart of that we have our dedicated team to look after your
Portfolio, Mutual Funds, and Commodities.
7. Religare had a contact with 180 companies and anyone who is
engaged in that company, is entitled to have free account
opening.
 COMPARISON OF BROKERAGE WITH COMPETITORS

GLOBE CAPITAL OTHERS

FINDINGS OF CONSUMER BEHAVIOR

Based on the market survey, new clients and existing clients following
CHARGES DELIVERY INTRA- F&O DELIVERY INTRA- F&O
DAY DAY
Brokerage 0.00% 0.00% 0.00% 0.30% 0.03% 0.03%

Transaction 0.0035% 0.0035% 0.002% 0.0035% 0.0035% 0.002%

charges
IPFcharges(NSE) 0.00001% 0.00001% 0.0001% 0.00001% 0.00001% 0.0001%

Stamp duty 0.01% 0.002% 0.002% 0.01% 0.002% 0.002%

SEBI charges 0.0002% 0.0002% 0.0001%

Service Tax 0.00% 0.00% 0.00% 12.24% 12.24% 12.24%

STT 0.1250% 0.025% 0.017% 0.1250% 0.025% 0.017%

recommendations can be given for more satisfaction of customers as well as

more sell of the product.

Findings related to account opening:

• Documents required for an account opening are to unique and
confusing. Voter’s ID or driving license should be taken both as
identity proof as well addresses proof.
• Fees taken by the Reliance Money Ltd for account opening is low,
though product is providing extra facilities, but the user’s opinion is
that time period of account opening should be reduced.
• While other brokerage House taking less time to opening the account.
• A brokerage charge is comparatively very low to another brokerage
House.
• Mainly consumer was very much interested in knowing the brokerage
that we are charging, as this the key part in any share trading business.
• Also they were interested in knowing the Annual Maintenance Charge
(AMC) of Demat A/c.
• Queries regarding opening of Demat account for joint holders &
regarding death of first or second holder.

Based on the market survey, new clients and existing clients following
recommendations can be given for more satisfaction of customers as well
as more sell of the product.
RISK FACTOR

Investments in securities are subject to market risks, which include price

fluctuation risks. There is no assurance or guarantee that the objectives of
any of the schemes will be achieved. The investments may not be suited to
all categories of investors.
The names of the scheme do not in any manner indicate their prospects or
returns. The performance in the equity schemes may be adversely affected
by the performance of individual companies, changes in the market place
and industry specific and macro economic factors.
The debt investments and other fixed income securities may be subject to
interest rate risk, liquidity risk, credit risk and reinvestment risk. Liquidity in
these investments may be affected by trading volumes, settlement periods
and transfer procedures.
Technology stocks and some of the investments in niche sectors run on the
risk of volatility, high valuation, obsolescence and low liquidity.
The scheme may use derivatives instruments like index futures, stock futures
and options contracts, warrants, convertible securities, swap agreements or
any other derivative instruments for the purpose of hedging and portfolio
balancing, as permitted under the regulations and guidelines.
The use of a derivative requires and understanding not only of underlying
instruments but of the derivative itself. Derivatives require the maintenance
of adequate controls to monitor the transactions entered into, the ability to
assess the risk that a derivative adds to the portfolio and the ability to
forecast price or interest rate movement correctly.
Scheme using derivate/futures and options products (if any) are affected by
risks different from those associated with stock and bonds. Such products
and highly leverage instruments and their use require a high degree of skill,
diligence and expertise. Small price movements in the underlying security
may have a large impact on the value of derivatives/futures and options.
Some of risks relate to mis-pricing or improper valuation of
derivatives/futures and options and inability to.
Correlate the positions with underlying assets, rates and indices. Also the
derivates/futures and options market is nascent in India In the case of
stock lending, risks relate to the default from counter parties with regard
to security length and the corporate benefits accruing thereon, inadequacy
of collateral and settlement risks. The portfolio manager is not
responsible or liable for any loss resulting from the operations of the
schemes.
The performance of the schemes may be affected by changes in
government policies, general levels of interest rates and risks associated
with trading volumes liquidity and settlement systems in equity and debt
markets.
The scheme may invest in non-publicly offered debt securities and
unlisted equities. The may expose the scheme to liquidity risks.
Engaging in securities lending is subject to risks related to fluctuations in
collateral value/settlement/liquidity/counter party.
Consult your financial advisor before investing.
 FINDINGS
During my summer training I was used to go to various places for
promoting the products of Globe capital.

Basically I was into Globe capital Demat account opening Product.

I visited various industrial places at New Delhi for promotion of our

product.

I also distribute Pamphlets of Globe capital in many flats of Ashok Vihar Of

Delhi and malls for promotion of the product, and the response was very
good

In Total I approach to 150-200 customers during my summer training.

 CONCLUSION
Globe capitals is providing demat and trading account in Rs 500only.
The charge of trading account is NIL. Person who has demat account in
other company can do trading Globe Capital with without paying extra
charges.
If person has saving account in UTI BANK, IDBI BANK, CITY BANK and
HDFC BANK can transfer and withdraw their fund online same day.
While other brokerage companies have tie-up with hardly one Bank.
All type of people can trade with Religare because their brokerage charge is
very low than other companies.
 RECOMMENDATIONS
Based on the market study, new clients and existing clients following
recommendations can be given for more satisfaction of customers as well as
more sale of product.

Recommendation related to account opening

Time taken to account opening is too long i. e. 8-12 days in comparison with
other DP’s providing the account opening in 5-8 days and sometimes even in
3 days, so the time limit should be reduced so that users are interested in
opening the account.

Documents required for account opening are too unique and confusing.

Numbers of signatures, which are made by the clients, are too many, a user
has to sign about 51-55 signatures, and numbers of signs must therefore be
reduced.
 LIMITATIONS

1. Since I was new to New Delhi, I was not much aware

of the areas where to go and promote the products.

2. Even the people were unknown to me, so it was very

difficult to face them and convince them.
 ANNEXURE

1. Are you interested in share market?

(a) Yes (b) No
2. Have you ever invested in share market?
(a) Yes (b) No
3. Through which company?
(a) Reliance Money (b) Share Khan
(b) Religare (d) India Bulls
 BIBLIOGRAPHY

Our main source of information has come from both primary as well
as secondary sources.
 PRIMARY SOURCE :
1. BOOKS :
- Security Analysis &
Portfolio Management (By William Sharpe, Belly)
- Futures & Options (By John C. Hull)
2. INTERVIEWS :
All securities company which is including in project.
 SECONDARY SOURCE :
1. INTERNET SITES :
- nse-india.com
- bseindia.com
- sharekhan.com
- 5paisa.com
- indiabulls.com
- religaresecurities.com
- kotaksecurities.com
- reliancemoney.com
- amfiindia.com
- valueresearchonline.com