the

SQ
U
ARE
The Square is a showroom at Mode Shanghai organized by Kopen- The Square是由哥本哈根皮草和上海纺织控股（集
hagen Fur and Shangtex in cooperation with Shanghai Fashion 团）公司与上海时装周合作共同组建的showroom。
Week. This partnership was formed in response to the increasing 该平台的建立顺应了中国日益增长的对于皮草时尚
demand for fur fashion in China. 的需求。

The Square will showcase the countless possibilities for using fur The Square将向您展示皮草在时尚设计中无尽的可
in fashion, thus inspiring the fashion industry, fashion channels 能性，向时装产业、时尚渠道和年轻消费者带来皮草
and the new generation of consumers to perceive and experience 的全新感知和体验。
fur in new ways.
The Square专注皮草时尚领域。我们从不妥协于质
The Square is dedicated to fur fashion. We never compromise 量或设计，因为只有两者并存才能创造出一流的皮草
on quality or design because they go hand in hand with creating 时尚。我们努力为时尚买手提供那些具有丰富展现
first-grade fur fashion. We strive to give buyers a unique selection 力，创新力以及代表流行趋势的皮草服饰品牌。
of brands that demonstrate innovative, trendsetting approaches
to fur.
The initial idea for the Les Deux fashion brand was conceived in Les Deux 这一时尚品牌的初步创意于2009年在
2009 in Copenhagen. ‘Les Deux’ is French for ‘the two’, and the 哥本哈根形成。“Les Deux”是法语，意思是“这
brand’s philosophy is based on its two founders, who were raised 两个”。该品牌的理念是基于它的两位创立者而成
in two different cultures with completely different backgrounds. 的，这两位创立者成长于不同的文化环境，其成长
These two guys have created a niche in the market in which prep- 背景截然不同。这两人在市场中享有一席之地，其
py style meets street wear in a simple yet unique way. Les Deux is 设计将校园风和街头服饰进行混搭，风格简约而
about the delicate balance of our inner sexuality, from trim busi- 独特。Les Deux时装对我们的内在性别进行了微
nessmen to fashion-conscious teenagers. Les Deux is a timeless 妙平衡，其客户群包括从精干的商务人士到追赶
brand for everyone. 时尚的青少年人群的各类群体。Les Deux是所有
人的永恒品牌。
AW16 collection
‘And then we grew up...’ AW16系列
之后，我们慢慢长大……”
Our new AW16 collection is called ‘Autumn Escape’, referring to 我们的新AW16系列被称为“秋天的蜕变”，意指
our escape from the boys we were to the men we have become. 我们从曾经的男孩蜕变为男人。自从开始做这一
Since we started the brand, we have changed. We have become 品牌，我们就变了。我们的品味和风格变得更加成
more mature in taste and style, and we focus much more on qual- 熟，我们更多的关注于质量而非数量。同时，我们
ity than on quantity. At the same time, we have collaborated with 还与契合我们的审美趣味、着重形态和造型且注
certain labels that fit our aesthetic, prioritising form and shapes 重工艺的其他品牌合作。
with a nod to craftsmanship.
在这一系列，我们专注于我们最擅长的：轻便的
With this collection, we focus on what we know best: easy-to- 圆领衫、紧致的牛津衫、宽松保守的针织衫以及
wear crewnecks, perfectly fitted Oxfords, loose and conservative 时尚配饰，而所有这些都极具斯堪的纳维亚校
knitwear and stylish accessories, all of which pay respect to the 园风。
Scandinavian preppy lifestyle.
Guðrun & Guðrun is a knitwear company specialising in Guðrun & Guðrun是一家针织品公司，专注于
hand-knitted pieces. The company was founded in 2002 by two 手工织物。该公司由两名法罗妇女于2002年创
Faroese women, and their creative design process is very closely 立，而其新颖的设计历程与法罗群岛的与世隔绝
linked to the isolation of the Faroe Islands. 密切相关。

Guðrun & Guðrun’s goal is to make a difference, which is a very Guðrun & Guðrun公司的目标就是要与众不
simple yet very ambitious idea. The designers want to make 同，这是一个非常简单但又非常野心勃勃的目标。
clothes that meet the standards of conscientious, stylish custom- 设计师们想要设计可满足谨慎小心且追求时尚的
ers who care about each other, the environment and our common 消费者的需求的服装，而这些消费者关心彼此，关
natural resources. 心环境，同时还关心我们共同的自然资源。

The hand-knitted items in the collections are made in the homes 该公司的手工织品是法罗群岛、约旦和秘鲁的
of female knitters on the Faroe Islands, Jordan and Peru as part of 妇女在家中织就的，而这同时也是妇女赋权项目
a women’s empowerment project. 之一。

AW16 collection Aw16系列

The AW16 collection from Guðrun & Guðrun could be described 可以说Guðrun & Guðrun公司的Aw16系列不
as quietly provocative. The dramatic weather, chunky knits and 张扬。法罗群岛的多变天气、厚实的针织衫以及
pale natural tones seen on the Faroe Islands are balanced with 暗淡的天然色调辅以明亮、大胆的色彩和设计进
bright, courageous colours and styles. Feminine, well-crafted 行平衡。尽显女性柔美的精致蕾丝织物使用古典
lace pieces are set against classic cuts made with untreated dry 风格的天然法罗干羊毛制成。这一系列的风格多
Faroese wool. The collection is surprisingly varied yet still well 变，且各种元素搭配均衡，令人叹为观止。
balanced.
WILD was founded in 2013 in Berlin. WILD is sensual, soft and WILD于2013年在柏林创立。WILD产品兼具感
wild. The woman behind WILD is architect, stage designer and 性、柔和和野性的设计风格。WILD的创立者是集
fashion designer Andrea Wild. The story behind WILD calls to 建筑师、舞台设计师和时装设计师多重身份于一
mind a set of puzzle pieces that have fallen together in the perfect 身的女性安德里亚·怀尔德。WILD背后的故事让
arrangement. 人联想到随意掉落的一堆拼图，但其所构成的图
案却仿若天成。
WILD interprets purism in an as-yet unseen way, formulating an
uncommon definition of a very traditional material: fur. Our rapid- WILD以前所未有的方式诠释了纯粹主义的内涵，
ly changing world has brought about a growing need for warmth 对非常传统的材料进行了独特定义，这一材料便
and comfort, and fur has become not only a luxury but also a 是毛皮。我们所居的世界急速发展，随之而来的是
sensual experience that enhances our wellbeing. 我们对温暖和舒适的日益需求，而毛皮已不仅成
WILD is made in Germany. 为一种奢侈品，同时还为我们提供感性体验，提
升我们的幸福指数。
AW16 collection WILD产自德国。
‘Our passions are, in truth, like the PHOENIX. When the old one
burns away, the new one rises out of its ashes at once.’ 新AW16系列的灵感
Johann Wolfgang von Goethe 实际上，激情就像凤凰，涅槃重生。”——约翰·
沃尔夫冈·冯·歌德
The new “PHOENIX” collection includes three hues of colour:
white represents purity, red epitomizes passion and black em- 新“凤凰”系列有三个色系：白色代表纯洁，红色
bodies power and grandeur. The collection includes strikingly 象征激情，黑色意为力量和庄严。这个系列包括具
uncommon garments –‘jamais vu’– made of lamb skin, swakara 有强烈视觉冲击力的独特服装——Jamais vu（
fur, seal fur, washed leather and silk. 旧事如新）——这个系列的服装材料是羊羔皮、
斯瓦卡拉羔皮、海豹皮、水洗皮革和丝绸。
From the beginning of her design process, Andrea Wild concen-
trated on highlighting fur as a natural, pure material to emphasize 在其设计之初，安德里亚•怀尔德便着意将毛皮
the virtues of this beautiful, archaic material. 作为天然纯洁材料来突显这一美丽而古老材质
的品质。
The highest-quality materials, traditional manufacturing process-
es, ethical origins and a purist design are the basic requirements 最优质的材料、传统的制作工艺、伦理根源以及
for WILD Products. Because each animal is different, all WILD 纯粹的设计都是WILD产品必须达到的基本要
pieces are one of a kind. 求。因为每个动物都是与众不同的，所以WILD的
每一件产品都是独一无二的。
For over four generations, the MANAKAS family has been an 家族企业MANAKAS专注于高级皮草时装，以历
established designer of luxurious, fashionable fur apparel. The 经四代有余。这家传统型企业初创于希腊北部，
origins of this traditional company are in Northern Greece, where 起初就像是深藏在那里的毛皮工匠。希腊北部地
the furrier craft orginated. This region has specialised in produc- 区自16世纪开始就专注于毛皮服装生产，该公司
ing fur garments since the 16th century, and this tradition forms 也是自此起步。该公司总部位于德国。
the foundation of the company. The company’s headquarters are
in Germany. 杰出的服装设计师们通过独特的设计，将毛皮、
皮革和羊绒的优质品质展现得淋漓尽致。其初始
Selected designers create beautiful garments using the unique 产品的风格多样，既有古典优雅的服装，也有时尚
qualities of stunning fur, leather and cashmere. The product line 变装和日常休闲服装。
includes classic, elegant cuts; fashionable variants; and pieces for
casual, everyday wear. 2016秋冬款
流苏、羊绒和知性”
AW16 collection
‘Fringes, cashmere and an intelligent benefit’ 在法兰克福MANAKAS最新的秋冬款服装展示
会上，其服装材质和其所展现的功能格外吸引眼
Combinations of materials and the functionality of the pieces 球。其色彩主打柔和淡雅的烟熏色系，如淡绿灰
play significant roles in the new autumn/winter collection from 色、淡灰黄色、玫瑰烟色和梦幻蓝色。
MANAKAS Frankfurt. The colours in the collection include smoky
pastels, such as aqua grey, bone white, rose smoke and blue 消费者可购买到高品质的材料混搭服装。诺悠翩
dream. 雅股份公司的优质羊绒织品搭配以最珍贵的黑
貂皮、貂皮、狐狸皮和毛丝鼠毛皮。另一个令人兴
In this collection, customers will find combinations of high-qual- 奋且具有可持续特色的设计是正反双面都能穿的
ity materials. The finest cashmere from LORO PIANA S.p.A. is 服装。所有服装都是一面是全皮材质，一面是纺
matched with the most precious sable, mink, fox and chinchilla 织品材质——消费者可以灵活穿着此皮衣。您可
furs. Another exciting, sustainable feature is the inclusion of 以根据外界变化反穿，也可以在几秒钟之内变身
reversible pieces. Each item has a fur side and a textile side, 时尚达人。
allowing customers to wear the piece flexibly. Change to the textile
side to protect your garment against external influences, and then
switch back to recover your style in seconds.
Ego is a European fur brand that embodies the luxury of wear- Ego是一个毛皮品牌，用以体现皮草的雍容华贵。
ing fur; it is for women who are willing to express themselves 该品牌的客户群体是乐于在奢侈品方面展现自身
and their luxurious tastes. We love fur, and we show our love by 以及自身品味的女性。我们热爱毛皮，并且将这
making the best products possible. Our lavish fur coats are made 份爱转化为可能的最佳产品。高级毛皮外套的材
using only the highest-quality fabrics, and our materials come 料只使用最优质的面料，而且我们的材料全部来
exclusively from world-famous suppliers supplying only origin 自可提供原产地保证的全球知名供应商。Ego是
assured products. The Ego brand was created in a town with a 一个欧洲品牌，其起源地为一个有着为拜占庭帝
tradition of making furs for Byzantine emperors. Since Ego was 王制作毛皮服饰的传统的小镇。自1999年创立以
established in 1999, its excellent fur products have created a loyal 来，因Ego皮制产品的优越品质，其拥有了一批忠
fan base. Each year’s Ego collection is created in design studios in 实的粉丝。Ego系列每年都在意大利的工作室进
Italy and produced by skilled craftsmen in the company’s facilities 行设计，然后由技术娴熟的技工在希腊的卡斯托
in Kastoria, Greece. 利亚工厂进行生产。

AW16 collection 当代系列——AW16

Contemporary, chic and femininity are the main characteristics of Ego系列的主要特征是流行、别致并兼具柔性美。
the Ego collection. The brand’s unusual, innovative inlay works. 其镶嵌饰品独特且富有创意。淡雅的色调配以明
Pastel shades alternate with bright colours for a new colour pal- 亮的颜色，进行新的颜色搭配。其时尚外套轮廓
ette. Designers use a rectangular silhouette to create smart coats, 呈“矩形”。大号夹克衫突显了男子气概。
and oversized jackets feature a masculine style. Strong graphic 灵动的绘画般色彩突显了当代大都市女性的美
expression for women who possess contemporary, metropolitan 丽。
beauty.
For any requires, please contact:
Ms. Angela Chen
Mobile: +86 134-3910-5927
E-mail: angela.chen@kopenhagenfur.cn

期待您的回复。详情垂询：
陈艳女士
手机: +86 134-3910-5927
电邮: angela.chen@kopenhagenfur.cn