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Coordinates: 39.9255°N 116.

4416°E

Xiaomi
Xiaomi Inc. (stylized as Mi)[2] (Chinese Mandarin: [ɕjǎumì] ( listen), Chinese: 小 米 科 技 ; pinyin: Xiǎomǐ Kējì, literally "millet
Xiaomi
technology";[3] English: /ˌʃiːaʊˈmiː/ or /ʃiˌaʊˈmiː/) is a Chinese electronics and software company headquartered in Beijing. Xiaomi
designs, develops, and sells smartphones, mobile apps, laptops and related consumer electronics.[4]

Xiaomi released its first smartphone in August 2011 and has rapidly gained market share in China to become China's largest
smartphone company in 2014.[5] As of 2017 Xiaomi is the world's 5th largest smartphone company.[6][7] Xiaomi has expanded into
developing a wider range of consumer electronics, including a smart home (IoT) device ecosystem.[8][9][10][11]

Xiaomi has 15,000 employees[2] in China, India, Malaysia,[12] Singapore and is expanding to other countries such as Indonesia, the
Native name 北京小米科技有限责任公
Philippines and South Africa.[13][14] Lei Jun, the founder and CEO, has an estimated net worth of US$6.8 billion. He is China's 24th

richest person in 2017. Xiaomi is the world's 4th most valuable technology start-up after it received US$1.1 billion funding from
Type Private
investors, making Xiaomi's valuation more than US$46 billion.[15]
Industry Consumer electronics
Computer hardware
Founded 6 April 2010

Contents Founder Lei Jun


Headquarters Haidian District, Beijing,
Etymology
China
History
2010 Area served Selected markets
2011 List:
2012 Key people Lei Jun (CEO)
2013 Lin Bin (林斌)(President)
2014 Manu Kumar Jain (Vice
2015 president)
2016
Products Mobile phones
2017
Smartphones
Business Model Tablet computers
Products Smart home devices
Smartphones Laptops
MIUI Revenue US$15 billion (2017)
Mi Series
Number of Approximately 15,000[1]
Mi Note Series
employees
Redmi series
Subsidiaries Huami
Other MIUI-based devices
Mijia
Mi Pad Tablets
Aqara
MiWiFi
Yeelight
Mi TV
Amazfit
MiBox
MiCloud Website Mi.com (http://www.mi.co
MiTalk m/index.html)
MiPower Bank
Laptops
Mi.com - International (htt
Mi Notebook Air p://mi.com/en/)
Mi Notebook Air 4G
Smartbands and Smartwatches Xiaomi
Mi Band
AMAZFIT
Chinese 小米
Literal meaning millet
Smart Home Products
Blood Pressure Monitor Transcriptions
Air Purifier Standard Mandarin
Yi Smart Webcam
Hanyu Pinyin Xiǎomǐ
YI Action Camera
Mi Smart Scale IPA [ɕjǎumì]
Mi Water Purifier Yue: Cantonese
Smart Home Kit
Jyutping Siu2-mai5
Ninebot Mini
Mi Induction Heating Pressure Rice Cooker
Mi Robotic Vacuum
Mi WiFi+
Drones
Recognition
Guinness Record Achievement
Notable News
Comparisons with Apple Inc.
State Administration of Radio, Film, and Television Issue
Hugo Barra
Privacy Concerns
Sales Numbers
Temporary Ban in India
OTA Remote Code Execution
Gallery
See also
References
External links

Etymology
Xiaomi is the Chinese word for "millet".[16] In 2011 its CEO Lei Jun suggested there are more meanings than just the "millet and rice."[17] He linked the "Xiao" part to the Buddhist
concept that "a single grain of rice of a Buddhist is as great as a mountain," suggesting Xiaomi wants to work from the little things, instead of starting by striving for perfection,[17] while
"mi" is an acronym for Mobile Internet and also Mission Impossible, referring to the obstacles encountered in starting the company.[17][18] He also stated that he thinks the name is
cute.[17] In 2012 Lei Jun said that the name is about revolution and being able to bring innovation into a new area.[19] Xiaomi's new 'Rifle' processor[20] has given weight to several
sources linking the latter meaning to the Communist Party of China's "millet and rifle" (小米加步枪) revolutionary idiom[21][22] during the Second Sino-Japanese War.[23][24][25][26]

History

2010
On 6 April 2010 Xiaomi was co-founded by Lei Jun and seven partners:

Lin Bin, vice president of the Google China Institute of Engineering


Dr Zhou Guangping, senior director of the Motorola Beijing R&D center
Liu De, department head of industrial design at the University of Science and Technology Beijing
Li Wanqiang, general manager of Kingsoft Dictionary
Wong Kong-Kat, principal development manager
Hong Feng, senior product manager for Google China
In the first round of funding, institutional investors included Temasek Holdings, IDG Capital, Qiming Venture Partners[27] and Qualcomm.[28]

On 16 August 2010, Xiaomi officially launched its first Android-based firmware MIUI.[29] It resembles Samsung's TouchWiz and Apple's iOS.

2011
The Xiaomi Mi 1 smartphone was announced in August 2011. It has Xiaomi's MIUI firmware. The device could also be installed with stock Android.[30]

2012
In August 2012 Xiaomi announced the Xiaomi Mi 2 smartphone.[31]

2013
On 24 September 2013 Xiaomi sold over 10 million Mi 2 phones.[32]

On 5 September 2013, Xiaomi CEO Lei Jun announced plans to launch an Android-based 47-inch 3D-capable Smart TV,[33] which will be assembled by Sony TV manufacturer Wistron
Corporation of Taiwan.[34] The company explained the choice as to take advantage of Wistron's skill as a supplier of Sony.[35]

In September 2013, Xiaomi announced its Mi 3 phone.[36]

On 25 September 2013, Xiaomi announced plans to open its first service center in Beijing.[37]

By October 2013 Xiaomi was the fifth-most-used smartphone brand in China.[38]

In 2013 it sold 18.7 million smartphones.[39]

2014
In 2014 Xiaomi announced its expansion outside China, with their first international headquarters in Singapore. Future product launches and activities in the region will be set up
there.[40] Following Singapore, the company opened in Malaysia, Philippines and India,[41] and plans to enter Indonesia, Thailand, Russia, Turkey, Brazil and Mexico in the following
months.[42]

On 21 February 2014 Xiaomi's Redmi and Mi 3 phone were released in Singapore.[43][44] The Xiaomi Mi 3 batches were sold out within 2 minutes of the opening day sale in Singapore.[45]

On 17 March 2014, Redmi Note phablet was announced by Xiaomi CEO Lei Jun.[46]

In April 2014 Xiaomi purchased the Internet domain mi.com for a record US$3.6 million, the most expensive domain name ever bought in China, replacing xiaomi.com as the official
Xiaomi domain.[47]

In November 2013 Xiaomi said it would invest US$1 billion in television content building.[48]

In December 2014 Xiaomi completed a round of equity financing led by Hong Kong-based technology fund All-Stars Investment Limited, a fund run by former Morgan Stanley analyst
Richard Ji[49][50] raising over US$1 billion, with a valuation of more than US$45 billion making it one of the most valuable private technology companies in the world.[51]

The company sold over 60 million smartphones in 2014.[52]


2015
In April 2015 Xiaomi announced it would make its Mi devices available through two of India's major e-commerce sites and through offline retailers for the first time.[53]

On 23 April 2015, Xiaomi CEO Lei Jun and VP Hugo Barra came together to announce a new smartphone named Mi 4i in India, the first phone to be launched in India before any other
country. The Xiaomi Mi Band was also launched in the same event.

On 27 April 2015, it was reported Ratan Tata had acquired a stake in Xiaomi.[54][55]

On 30 June 2015, Xiaomi announced its expansion into Brazil with the launch of locally manufactured Redmi 2; it is the first time the company assembled a smartphone outside of
China.[56]

2016
On 24 February 2016, Xiaomi launched the Mi 5 smartphone.

On 10 May 2016, Xiaomi launched the Mi Max.[57][58]

Shortly after starting operations in Brazil the company left the country in the second half of 2016.[59]

In July 2016 Chinese artists as Liu Shishi, Wu Xiubo and Liu Haoran became the first ambassadors of Xiaomi's Redmi series in China.[60]

In August 2016 Xiaomi entered Bangladesh via Solar Electro Bangladesh Limited.

In September 2016 Xiaomi's cell phones became officially available in the European Union through their partnership with ABC Data.[61]

2017
On February 20, Xiaomi officially launched in Pakistan and brought its Mi and RedMi Note lineup to the country.[62]

On 19 April, Xiaomi launched Mi 6, its flagship phone at the time.

In May, Xiaomi opened two MI Home stores; one in Bangalore (India) and one in Bangladesh. It is the first of several planned for the region.[63]

On 25 May, Xiaomi released Mi Max 2.

On 26 August, new MIUI v9 alongside Mi 5x has been released.[64]

On 31 August, Xiaomi opened its first flagship Mi Store in Faisalabad, Pakistan.[65]

On 5 September Xiaomi released Mi A1, which is the first Android-One smartphone under the slogan: Created by Xiaomi, Powered by Google. In the event key note Xiaomi stated they
started working with Google for the Mi A1 Android One smartphone almost six months ago. An alternate version of the phone is also available with MIUI and is known as MI 5X.

On September Xiaomi released Mi MIX 2[66]

On 7 November, Xiaomi started operating in Spain, making available the Mi A1 and Mi Mix 2 smartphones.[67]

In December, Xiaomi opened its first Mi Store in Lahore, Pakistan.[68]

In Q3 2017, Xiaomi overtook Samsung to become the number one smartphone brand in India. Xiaomi has sold 9.2 million units during this period.[69]

Business Model
Lei Jun, Xiaomi's CEO, said that the company prices the phone almost at bill-of-material prices,[70][71] without compromising the component
quality and performance compared to other premium smartphones.[72] It also profits by selling phone-related peripheral devices, smart home
products, apps, online videos and themes.[73][74] According to Xiaomi's Hugo Barra in 2014, the company sees hardware sales as a means of
delivering software and services in the long term, "We are an Internet and a software company much more than a hardware company."[75]
However, financial data available at the time indicated that this is either wishful thinking or plans for the far future: 94% of the company's
revenue came from mobile phone sales, an even higher proportion than Apple.[72]

At first, to reduce overhead costs, Xiaomi did not own any physical stores, selling exclusively from its online store. In recent years, they have
opened 54 brick and mortar stores to combat the strategies of other low-cost competitors in Chinese markets. It also did away with traditional
advertising and relies on social networking services and word-of-mouth to publicise its products.[76]

By keeping a tight control over its stock, Xiaomi is able to place cheaper batch orders as demand dictates. Limited availability flash sales
ensure that supply never outstrips demand and helps promote its products. In contrast traditional OEMs incur large upfront productions A Xiaomi Exclusive Service Centre
costs, which must be recouped by selling prices, in order to ship phones, some of which may not sell, out to retailers all around the world.[77] for customer support in Kuala
Lumpur.
Xiaomi say that they listen closely to customer feedback, having them test out upcoming features themselves, and building an extensive online
community.[78] Lei Jun described it this way, "When I was with Kingsoft, I had the opportunity to work with Nokia and Motorola, two mobile
phone giants of their time. One day, I pointed out to their R&D boss, some inadequacies. After that, they merely acknowledged my input, but never acted upon what I had said. So I
thought to myself, if I make a phone, you can tell me anything you wish for it or what's wrong. If it is justifiable, we will work on it immediately. I'll give you an update every week and
you may even see your wishes come true within a week."[72][79] In practice, Xiaomi's product managers spend a lot of time browsing through the company's user forums. Once a
suggestion is picked up, it is quickly transferred to the engineers. Therefore, features can turn from mere concept to shipping products within a week. The company then ships a new
batch of phones out every week on Tuesday at noon Beijing time, containing the new software builds and possible minor hardware tweaks. Xiaomi calls this process "design as you
build."[80]
According to the patent landscape report[81] published in December 2016 by a patent research and analytics firm GreyB Services,[82] Xiaomi owns 6989 patents with more than 90% of
patents filed/acquired after 2012. The surge in number of patents was due to aggressive patent acquisition/licensing deals with many companies including Broadcom, Intel, and
Microsoft. The patent acquisition was a strategic move by Xiaomi to strengthen its weak patent portfolio aligned with its global expansion plan to create a defence against patent lawsuits.

Xiaomi's mascot is a white rabbit wearing an Ushanka (known locally as a "Lei Feng hat" in China) with a red star and a red scarf around its neck.[83][84][85][86]

Products
Xiaomi's products are manufactured by Foxconn and Inventec.[87][88][89] Xiaomi makes many products and its core products are smartphones, TVs and routers.[90]

Smartphones

MIUI
MIUI is a stock and aftermarket Android firmware for smartphones and tablet computers based on the open-source Android operating system. It is available on Xiaomi devices as well as
devices made by other companies. It is Xiaomi's earliest known product. The stable global variant of MIUI 8 (http://blog.smartprix.com/new-features-of-miui-8-all-in-one-place/) has
started rolling out 23 August 2016 and MIUI 9 Developer Variant which would roll out as stable on 2 Nov 2017, is the latest iteration of this operating system based on Android 4.4 Kit
Kat up to 7.1 Nougat.

Mi Series
Xiaomi's flagship mobile handset line is the Xiaomi Mi series.

The Mi 3 uses a modified Qualcomm Snapdragon 800 and was found on test to be the world's fastest Android smartphone according to
benchmark testing apps Antutu, Quadrant and Geekbench.[91]

Xiaomi showcased its ceramic Mi 5 on 24 February at MWC 2016. It is also equipped with NFC and a mobile payment function Mi Pay
launched in April 2016.[92]
Xiaomi Mi 4
On 27 September 2016, Xiaomi released the Mi 5s and Mi 5s Plus.[93]

On 4 November 2016, Xiaomi released the Mi Mix.[94] The Mi mix is characterized by a 91.3 percent screen to body ratio, which was achieved
by removing all the top-mounted sensors: the proximity sensor has been replaced by ultrasound, the earpiece has been replaced with a
piezoelectric speaker that uses the metal frame to generate sound, and the front-facing camera is relocated to the bottom.[95]

Xiaomi's Mi 5c smartphone was launched on February 2017.[96]

Xiaomi MI 5
Display Display Release
Model Resolution 4G LTE support System on chip RAM
type size date

Mi 1[97]

Qualcomm
Snapdragon S3
FWVGA
TFT 4" 854x480 2011.08 No MSM8260 1 GB

2x 1.5 GHz

Qualcomm
Snapdragon S3
FWVGA
Mi 1 Youth Edition[98] TFT 4" 854x480 2012.05 No MSM8260 1 GB

2x 1.2 GHz

Mi 1S[99]

Qualcomm
Snapdragon S3
FWVGA
TFT 4" 854x480 2012.08 No MSM8660 1 GB

2x 1.7 GHz

Qualcomm
Snapdragon S4 Pro

Mi 2[100] IPS 4.3" HD 720p 2012.08 No APQ8064 2 GB

4x 1.5 GHz

Qualcomm
Snapdragon 600
Mi 2S[101] IPS 4.3" HD 720p 2013.04 No APQ8064T 2 GB

4x 1.7 GHz

Qualcomm
Snapdragon S4 Plus

Mi 2A[102] IPS 4.5" HD 720p 2013.04 No MSM8260T 1 GB

2x 1.7 GHz

Qualcomm
Snapdragon 800
Mi 3[103] IPS 5" FHD 1080p 2013.09 No 2 GB
4x 2.3 GHz

Nvidia
Mi 3 (Tegra)[104] IPS 5" FHD 1080p 2013.10 No Tegra 4 2 GB
4x 1,8 GHz
Display Display Release
Model Resolution 4G LTE support System on chip RAM
type size date

Qualcomm
Yes Snapdragon 801 3 GB (WDCMA version)
Mi 4[105] IPS 5" FHD 1080p 2014.07 (4G version) 2 GB / 3 GB (4G version)
4x 2.5 GHz

Qualcomm
Snapdragon 615
Mi 4i[106] IPS 5" FHD 1080p 2015.04 Yes 2 GB
4x 1.7 GHz & 4x 1 GHz

Qualcomm
2 GB
Snapdragon 808
Mi 4c[107] IPS 5" FHD 1080p 2015.09 Yes
4x 1.4 GHz & 2x 1.8 GHz 3 GB

Qualcomm
Snapdragon 808
Mi 4s[108] IPS 5" FHD 1080p 2016.03 Yes 3 GB
4x 1.4 GHz & 2x 1.8 GHz

Qualcomm
Snapdragon 820
3 GB
2x 1.8 GHz & 2x 1.36 GHz

Mi 5[109] IPS 5.15" FHD 1080p 2016.02 Yes


Qualcomm
3 GB
Snapdragon 820

2.15 GHz & 1.6 GHz 4 GB

Qualcomm
3 GB
Snapdragon 821
Mi 5s[110] IPS 5.15" FHD 1080p 2016.10 Yes
2x 2.15 GHz & 2x 1.6 GHz 4 GB

Qualcomm
4 GB
Snapdragon 821
Mi 5s Plus[111] IPS 5.7" FHD 1080p 2016.10 Yes
2x 2.35 GHz & 2x 1.6 GHz 6 GB

Xiaomi
Surge S1
Mi 5c[112] IPS 5.15" FHD 1080p 2017.03 Yes 3 GB
4x 2.2 GHz & 4x 1.4 GHz

2017.08 Qualcomm
Mi 5x[113] Snapdragon 625
Mi A1 (Android One LTPS 5.5" FHD 1080p Yes 4 GB
variant)[114] 8x 2 GHz
2017.09

Qualcomm 4 GB
Snapdragon 835
Mi 6[115] IPS 5.15" FHD 1080p 2017.04 Yes
4x 2,45 GHz & 4x 1,9 GHz 6 GB

Mi Note Series
In January 2015 in Beijing, China, Xiaomi unveiled the Mi Note and Mi Note Pro.[116] Both devices have a 5.7-inch display and use a dual-glass design with a 2.5D front and 3D rear
glass.[117][118][119][120]

The Mi Note is powered by hardware more than a year old at launch,[121] the Mi Note Pro has the newer octa-core Qualcomm Snapdragon 810 processor, Adreno 430 GPU, 4 GB
LPDDR4 RAM and LTE Cat 9, giving it a higher performance than the Mi Note, with approximately the same battery life.[122]
Xiaomi Mi Note Pro

Release User 4G LTE Primary Front Operating


Model Display Resolution System on chip RAM
date memory support camera camera system
Qualcomm
16 GB
Snapdragon 801 MIUI v9
Mi Note[123] FHD 1080p 2015.1 3 GB
Android 6.0
4x 2.5 GHz 64 GB

Mi Note Pro[124]
IPS 5,7" Yes 13 MPx 4 MPx
Qualcomm

QHD Snapdragon 810 MIUI v9


2015.2 4 GB 64 GB
1440p Android 7.0
4x 1.5 GHz & 4x 2 GHz

Qualcomm 4 GB

AMOLED Snapdragon 821 64 GB MIUI v9


Mi Note 2[125] 5,7"
FHD 1080p 2016.10 Yes 22.5 MPx 8 MPx
Android 7.0
6 GB
2x 2.35 GHz & 2x 1.6 GHz
128 GB
Qualcomm 4 GB
Snapdragon 660 64 GB MIUI v9
Mi Note 3[126] IPS 5,5” FHD 1080p 2017.09 Yes 2×12 MPx 16 MPx
Android 7.1
6 GB
4× 2.2 GHz & 4× 1.84 GHz
128 GB

Redmi series

Other MIUI-based devices

Mi Pad Tablets
The Xiaomi Mi Pad is the line of tablets from Xiaomi. The first Mi Pad was released in 2014.[127]
Display Display Release 4G LTE Primary Front
Model Resolution System on chip RAM Operating system
type size date support camera camera
Nvidia

Mi QXGA not Tegra K1


IPS 7.9" 2014.4 2 GB 8 MPx 5 MPx MIUI v9 Android 4.4
Pad[128] 2048×1536 applicable
2x 2.2 GHz

Intel MIUI v9 Android 5.1

Mi Pad QXGA not Atom or


IPS 7.9" 2015.11 2 GB 8 MPx 5 MPx
2[129] 2048×1536 applicable
4x 2.24 GHz Windows 10 Home 64bit

Mediatek
Mi Pad QXGA not MT8176 2x 2.1 GHz & 4x
IPS 7.9" 2017.04 4 GB 13 MPx 5 MPx MIUI v9 Android 7.0
3[130] 2048×1536 applicable
1.7 GHz

Qualcomm

Mi Snapdragon 650 2 GB /
IPS 6.44" FHD 1080p 2016.5 Yes 16 MPx 5 MPx MIUI v9 Android 7.0
Max[131] 3 GB
4x 1.4 GHz & 2x 1.8 GHz

Qualcomm

Mi Max Snapdragon 652


IPS 6.44" FHD 1080p 2016.5 Yes 4 GB 16 MPx 5 MPx MIUI v9 Android 7.0
Prime
4x 1.8 GHz & 4x 1.4 GHz

Qualcomm

Mi Max Snapdragon 625


IPS 6.44" FHD 1080p 2017.6 Yes 4 GB 12 MPx 5 MPx MIUI v9 Android 7.1
2[132]
8x 2 GHz

Qualcomm

Mi Snapdragon 821 4 GB /
IPS 6.4" 1080x2040 2016.11 Yes 16 MPx 5 MPx MIUI v9 Android 7.0
Mix[133] 6 GB
2x 2.35 GHz & 2x 1.6 GHz

Qualcomm

Mi Mix Snapdragon 835


IPS 5.99" 2160×1080 2017.09 Yes 6 GB 12 MPx 5 MPx MIUI v9 Android 7.1
2[134]
4x 2.45 GHz & 4x 1.9 GHz

MiWiFi
The Xiaomi MiWiFi is a series network routers initially launched on 23 April 2014. The latest in the series is a corporate-class router with built-in storage of up to 6 TB. It is said to have a
PCB dual-antenna array supporting 802.11ac Wi-Fi standard, a Broadcom 4709C dual-core 1.4 GHz processor and 512 MB of flash memory. The router can be used as a wireless hard
drive for movies and photos, in tandem with Xiaomi's apps that feature remote downloads, automatic backups, remote access to files and other features.[135]

Mi TV
The Mi TV is a line of smart TVs designed and marketed by Xiaomi. It runs Android and was initially announced in 2013. The latest in the series are Mi TV 3s 43 inch and the Mi TV 3s
65 inch curved. The Mi TV 3s 43 inch has a 43-inch 1920p x 1080p from either LG or AUO. It has the 1.45 GHz quad-core MStar 6A908 Cortex-A9 processor with Mali-450 MP4 GPU,
and 1 GB DDR3 RAM and 8 GB internal memory (eMMC 4.5).[136] At 10.9 mm, it is pretty thin for a TV. The Mi TV 65 inch curved has a 4K Samsung display. It has a 1.4 GHz quad-core
MStar 6A928 Cortex-A17 processor with Mali-760 MP4 GPU. For the memory, it has 2 GB DDR3 RAM and 8 GB internal memory (eMMC 50).[136] It is 5.9 mm thick, but it has to have a
sound bar for audio.[137]

MiBox
The Xiaomi MiBox is a smart set-top box for televisions.[138] From deals struck with content providers, the set-top box offers films and TV
shows with no user account nor subscription required. The box can also access content via its USB port, such as through an external hard disk.
Due to content licensing restrictions, it was only available in mainland China until October 2016, Xiaomi released a MiBox running Android
TV, making it accessible worldwide.

MiCloud
MiCloud is a cloud storage and cloud computing service created by Xiaomi. The service allows users to store data such as contacts, messages, Xiaomi MiBox
photos and notes on remote computer servers for download to multiple devices running MIUI. The service also includes a feature that allows
users to track the location of their MIUI device as well as alarm, lock or reset it.

MiTalk
MiTalk is an internet-based cross-platform instant messenger mobile app available for Android and iOS launched in 2011.[139]
MiPower Bank
MiPower Bank is a battery charger with a built-in internal battery and charges devices by USB. The chargers have an aluminium case. The
batteries rated at 5000/5200/10000/10400/16000/20000 mAh.The 16000 & 20000 mAh have two USB ports. Silicone sleeves are available
for all, except the 20000 mAh version.

Laptops

Mi Notebook Air
In August 2016 Xiaomi forayed into PC space with the launch two new ultrabooks, in 12.5" and 13.3" sizes.[140]

The 12.5" laptop is powered by an Intel core M3 (6th generation) processor, 4 GB DDR4 RAM and a 128 GB SDD. The price is RMB 3,499.[141]
A 10400 mAh MiPower Bank
The 13.3" laptop is powered by an Intel i5/i7 processor, 8 GB DDR4 RAM and a 256 GB SSD. It weighs 1.07 kg and is 12.9mm thin. The price
is RMB 4,999.

In March 2017 Xiaomi updated the 12.5" Mi Notebook Air. The new 12.5" laptop is powered by an Intel core M3 (7th generation) processor and a 256 GB SDD.[142]

Mi Notebook Air 4G
Xiaomi released the Mi Notebook Air 4G[143] with built-in 4G LTE by a SIM card.

The 12.5" laptop is powered by an Intel Core m3 processor with 4 GB of RAM and a 128 GB SSD.

The 13.3" laptop is powered by an Intel Core i7 processor with 8 GB of RAM and a 256 GB SSD.

Both laptops support USB Type-C.

Smartbands and Smartwatches

Mi Band
The Mi Band was announced in August 2014. The Mi Band are sold for US$13, has a reported 30-day battery life, can act as an alarm clock and tracks your fitness and sleep. The band
also has the ability to unlock your phone based on proximity.[144] Initially available in China, it can now be purchased in Xiaomi's seven markets in Asia and — courtesy of a recent
extension of its Mi.com store — the France, Germany, UK & US.[145][146] With 2.8 million Mi Band shipments in the first quarter of 2015, Xiaomi became the world's second-largest
wearables maker, accounting for 24.6% of the global market share.[147]

Xiaomi announced the Mi Band 2 in June 2016.[148] Mi Band 2 features PPG sensor for accurate heart rate tracking. It also uses an upgraded pedometer algorithm for gathering better
fitness and sleep data. The Mi Band 2's housing was rated for IP67 water resistance.

Model Display Specifications

Mi Band[149]

3 LED Multi Color Pedometer, Vibration

Mi Band 1S[150]

3 LED White Pedometer, Heart Rate Monitor, Vibration

Mi Band 2[151] 0,42" OLED, Monochromatic Watch, Heart Rate Monitor, Pedometer, Vibration, Touchpad

Mi Band - HRX Edition[152] 0,42" OLED, Monochromatic Watch, Pedometer, Vibration, Touchpad

AMAZFIT
On 30 August 2016, Xiaomi unveiled its first smartwatch the AMAZFIT Pace.[153] The launch price was 799 RMB.
Model Display Specifications
AmazFit
CPU 1.2 GHz; RAM 512MB; 4GB storage, Wi-Fi, GPS, Heart Rate Monitor,
Pace[154] Circular 1.34" MIP, 300 x 300 pixels, touch screen
Pedometer, Vibration

AmazFit
Bip[155] 1.28" screen, 176 x 176 pixels, touch screen GPS, Heart Rate Monitor, Barometer, Bluetooth, Notifications, Vibration, Pedometer

AmazFit
Arc[156] OLED, touch screen Heart Rate Monitor, Pedometer, Vibration, Bluetooth

AmazFit
Health[157] 0.42" OLED Heart Rate Monitor, Pedometer, Vibration, Bluetooth, Touchpad, EKG

AmazFit Cor[158][159] 1.23" IPS, 80 x 160 pixels Heart Rate Monitor, Pedometer, Vibration, Bluetooth, Touch key

AmazFit Stratos / AmazFit


Circular 1.34" IPS, 320 x 300 pixels, touch screen
2[160] CPU 1.2 GHz; RAM 512MB; 4GB storage, Wi-Fi, GPS, Heart Rate Monitor,
Pedometer, Vibration
Circular 1.34" IPS, 320 x 300 pixels, touch screen, 2.5D
AmazFit 2S[161]
Sapphire Crystal

Smart Home Products

Blood Pressure Monitor


Xiaomi launched a smart blood pressure monitor on 24 September 2014, in partnership with iHealth Labs of Silicon Valley, USA. Xiaomi says the blood pressure monitor is easy to use
and meets all the necessary professional medical standards and certifications. The accompanying app, customized for Xiaomi smartphones, tracks blood pressure, heart rate, average
pulse and other parameters on a real-time chart, then makes recommendations for improvement.[162][163]

Air Purifier
Xiaomi released an air purifier on 9 December 2014 in Beijing. This CN¥ 899 device has the capability to clean up to 406 m3 of air in an hour. The device uses HEPA technology to
reduce polluting particles from as high as 600 ppm to a clean 2.5 ppm. The device has a real-time air quality monitor. Users can synch the air purifier with a smartphone to control it
remotely, receive air quality data, and be alerted when the air filter is dirty.[164]

Yi Smart Webcam
Xiaomi released the Yi (also called Ants or Xiaoyi) Smart Webcam for CNY 149 on 29 October 2014. It has 720p resolution, a 111 o wide-angle lens with 4x zoom, and the ability to make
two-way voice calls. Activated and viewable via the smartphone, it doubles as both a webcam for chatting and a security camera with recording capabilities. The camera automatically
records whenever it detects movement in view.[165] In June 2015, Xiaomi launched a night vision edition of the Yi Camera with a 940 nm infrared sensor.[166]

YI Action Camera
Xiaomi began selling the YI action camera for CNY 399, which was created by YI Technology.[167] It comes with a 16 MP Sony
IMX206CQC[168] sensor which can record videos at 1080p60 and 720p120. It is waterproof up to 40 m with the waterproof case. Since it
became very popular even outside China through its low price and same physical dimensions like products from Hero, there exists some user-
made tweaks for features include shooting in RAW, customizable ISO and white balance.[169] Compared to the popular GoPro brand of action
cameras, Xiaomi's Yi motion camera has electronic motion stabilization, an integrated LCD display, dual microphones, bigger battery, slow
motion mode and timer modes.[170]

Mi Smart Scale
Xiaomi announced the Mi Smart Scale for CNY 99 on 31 March 2015. According to Xiaomi, the smart personal weighing scale makes
measurements ranging from 5 kg to 150 kg, with a 50 g precision, and shows weight in kg and lbs. When paired with the Mi Fit app, which
itself pairs with the Mi Band, users can track their weight and BMI. The Mi Smart Scale is equipped with Bluetooth 4.0 and is compatible with YI Action Camera, sold by Xiaomi
both Android and iOS. The maker of the scale is Huami, a company Xiaomi invested in.[171][172]

Mi Water Purifier
Xiaomi announced the Mi Water Purifier for CNY 1,299 on 16 July 2015.[173] It sits on a kitchen surface and filters water for drinking by reverse osmosis. Xiaomi says the purifier is able
to dispense 1,800 litres a day with a 1:1 water production rate. The device also pairs with a smartphone and sends real-time data on filter effectiveness and reminders to change filters.
The R&D of the device is done by Yunmi Technology, a part of the Mi Ecological System.[174]

Smart Home Kit


Xiaomi unveiled the Smart Home Kit for CNY 199 on 10 June 2015. The kit contains a set of smart sensors, including the multi-function gateway, the door/window sensor, the motion
detector and the wireless switch, which can be combined to achieve over 30 different kinds of functions. For example, the motion detector can be paired with the gateway to perform
functions such as switching on a light at night when it detects motion; the window sensors can start or stop a connected fan as windows are closed or opened; in another example, users
can set the gateway into alert mode with their smartphones as they leave the house, and the gateway would then send push notifications and turn on the automatic recording of a Yi
Smart Webcam when the door/window sensor or the motion detector detects abnormal activity.[175][176]
Ninebot Mini
Being a major investor in Ninebot, a Chinese company that acquired the self-balancing scooter manufacturer Segway, Xiaomi released a self-balancing scooter called Ninebot Mini for
CNY 1,999 on 19 October 2015. It was released for Chinese market only. The scooter has a maximum speed of 16 kph (10 mph), a 15-degree incline climbing capability, a range of 22 km
on a single charge, and a recharging time of three hours. It weighs 13 kilograms (28 lbs). Users can monitor speed, check vehicle condition, update firmware, receive theft alarms and
remotely control the vehicle via a smartphone app. The scooter can learn and adapt to users' driving habits.[177][178]

For European market Xiaomi released Ninebot Mini Pro, known as Segway miniPro in the US. This version has a slightly modified design and a different steering bar. Maximum speed of
this scooter is 18.5 kph and a range is 30 km.

There have been several updates to its Software application however the product is plagued with faults and bugs that have yet to be fixed limiting its sales success

Mi Induction Heating Pressure Rice Cooker


Xiaomi launched the Mi Induction Heating Pressure Rice Cooker for CNY 1,999 on 29 March 2016. According to Xiaomi, the pressure rice cooker uses 1.2 atm to raise the boiling point of
water to around 105 ℃ , resulting in the most flavourful rice. Users can use their smartphones to scan the barcode on the rice packaging, with the cooker automatically adjusting its
methodology to suit the particular rice type, brand, origin and user preferred softness. The companion app also includes options to cook steamed vegetables, crispy rice and cakes, and
users can look up the recipe and set the corresponding heating method through the app.[179][180][181] The company had to deal with a PR crisis when netizens found resemblances
between the design of Xiaomi's rice cooker and an earlier product by MUJI. Lei had to response in public to settle the disputes.[182]

Mi Robotic Vacuum
On 31 August 2016 Xiaomi announced the Mi Robot Vacuum. It has 12 sensors, including an ultrasonic radar, cliff radar, gyroscope and accelerometer.[183] The vacuum is equipped with
a 5200 mAh lithium ion battery[184] which allows it to vacuum for 2.5 hours on one charge. This covers 2700 square feet of floor space.[185]

Mi WiFi+
The Mi WiFi+ is a wireless repeater announced by Xiaomi in 2015.

Drones
Xiaomi released a drone. It has a 1080p camera and a 4k camera.[186]

Recognition
Xiaomi is ranked number 2 on the list of 50 Smartest Companies 2015 by MIT Technology Review, which noted in the publication that "the fast-growing smartphone vendor is maturing
beyond its original 'cut-price Apple' model with ideas like flash sales over its mobile messaging platform";[187] No. 3 in the list of Most Innovative Companies 2014 by Fast Company, "for
reinventing the smartphone business model in the world's largest mobile market";[188] and No. 35 in the list of the Most Innovative Companies 2014 compiled by The Boston Consulting
Group.[189]

Xiaomi's innovative business model has been characterized as a disruptive force to the existing smartphone industry by a number of commentators.[72][77][190][191][192][193]

Stratechery writer Ben Thompson notes in his article "Xiaomi's Ambition"[194] that Xiaomi's target consumer base is the young population of China, especially college students and young
adults who just entered the workforce. As they get places of their own, they will need TVs, air purifiers, etc., things that Xiaomi sells along with the smartphones. He then notes:

This, then, is the key to understanding Xiaomi: they’re not so much selling smartphones as they are selling a lifestyle, and the key to that lifestyle is MIUI, Xiaomi's
software layer that ties all of these things together.

In fact, you could argue that Xiaomi is actually the first "Internet of Things" company: unlike Google (Nest), Apple (HomeKit), or even Samsung (SmartThings), all of
whom are offering some sort of open SDK to tie everything together (a necessity given that most of their customers already have appliances that won’t be replaced anytime
soon), Xiaomi is integrating everything itself and selling everything one needs on Mi.com to a fan base primed to outfit their homes for the very first time. It's absolutely a
vertical strategy – the company is like Apple after all – it's just that the product offering is far broader than anything even Gene Munster could imagine. The services Lei
Jun talks about – MIUI and Mi.com especially – sell the products and tie them all together, but they are all Xiaomi products in the end.[194]

Guinness Record Achievement


Xiaomi celebrated its 5th birthday on 6 April 2015 with the Mi Fan Festival, which includes an online shopping day with offers and discounts. Xiaomi managed to break the world record
for "most mobile phones sold on a single online platform in 24 hours", by selling 2,112,010 handsets through its direct-to-customer website Mi.com.[195]

Notable News

Comparisons with Apple Inc.


Xiaomi has been compared to the American corporation Apple Inc., as reviewers found some of Xiaomi's phones and tablets similar in appearance to Apple's.[196][197] In addition, the
marketing strategy of Xiaomi is at times described as riding on the back of the "cult of Apple".[27] It is reported that, after reading a book about Steve Jobs in college,[198][199] Xiaomi's
chairman and CEO, Lei Jun,[200] carefully cultivated a Steve Jobs image,[201] including jeans, dark shirts,[202] and Jobs's announcement style at Xiaomi's earlier product
announcements.[203] Given the above, he was categorized as a "counterfeit Jobs."[204][205]

In 2012, the company was said to be counterfeiting Apple's philosophy and mindset.[206] In 2013, critics debated how much of Xiaomi's products were innovative,[203][207][208] and how
much of their innovation was just really good public relations.[209] Others point out that while there are similarities to Apple, the ability to customize the software based upon user
preferences through the use of Google's Android operating system sets Xiaomi apart.[210]
During the Mi 4 unveiling conference in 2014, the presentation slides used Apple's iconic "One more thing..." slide before introducing the Mi Band; it was the only English language slide
in the whole presentation.

Xiaomi has been also known for their hunger marketing tactics, which Apple also uses. "Sold out in just 50 seconds!" This comment is what an article said when Xiaomi released their
latest smart phone, Mi Note 2, and it made more people focus on their new product. When Xiaomi releases new products, they make the shortest time record every time they sold out the
new item. Their new products are only available for purchase on their official website, people who pre-registered could get a chance to make a purchase.

State Administration of Radio, Film, and Television Issue


In November 2012, Xiaomi's smart set-top box stopped working one week after the launch due to the company having run afoul of China's State Administration of Radio, Film, and
Television.[211][212][213] The regulatory issues were overcome in January 2013.[214]

Hugo Barra
In August 2013, the company announced that it was hiring Hugo Barra from Google, where he served as vice president of product management for the Android
platform.[207][215][216][217][218][219][220][221] Barra has declined to comment on the timing of the Google relationships, and stated that he had been in talks with Xiaomi for over a year prior
to announcing the move.[222] He will be employed as vice president of Xiaomi to expand the company outside of mainland China, making Xiaomi the first company selling smartphones
to poach a senior staffer from Google's Android team.[223] Barra's focus was to help Xiaomi grow internationally.[224][225] Barra quit his position in January 2017.[226] Hugo Barra now
Joined Facebook and is the VP for the virtual reality section.

Privacy Concerns
Xiaomi's cloud storage service Mi Cloud stores all the user data in its servers located in China. There were also reports that Xiaomi's Cloud messaging service sends some private data like
call logs and contact information to Xiaomi servers. Xiaomi later released a MIUI update that made cloud messaging optional, no private data is sent to Xiaomi servers if the cloud
messaging service is turned off, as Xiaomi claimed.

In October 2014, Xiaomi announced that they are setting up servers outside of China for international users citing improved services and compliance to regulations in several
nations.[227] Around the same time, the Indian Air Force issued a warning against Xiaomi phones, stating that they were a national threat as they sent user data to an agency of the
Chinese government.[228]

In September 2016, Thijs Broenink, a computer science student, suspected a pre-installed app named AnalyticsCore in Xiaomi phones. Upon further investigation Thijs Broenink
reported, through a blog post,[229] that AnalyticsCore can send device information, including IMEI, MAC address, Model, and other parameters, to Xiaomi servers. He also revealed
Xiaomi phones having a backdoor allowing installation of any app without user approval. The veracity of his claims has yet to be verified.

Sales Numbers
The Taiwanese Fair Trade Commission had investigated the flash sales and found that Xiaomi had sold fewer smartphones than advertised.[230] In December, 3 separate flash sales were
investigated. In those flash sales Xiaomi claimed that the number of smartphone sold was 10,000 units each for the first two sales, and 8,000 units for the third one. However, FTC had
investigated the claims and found out that Xiaomi only sold 9,339 devices in the first flash sale, 9,492 units in the second one, and 7,389 for the third.[231] It was found that during the
first flash sale Xiaomi had given 1,750 priority ‘F-codes’ to people who could place their orders without having to go through the flash sale, thus diminishing the stock that was publicly
available. The FTC fined Xiaomi NT$600,000.[232]

Temporary Ban in India


On 9 December 2014, the High Court of Delhi granted an ex parte injunction that banned the import and sale of Xiaomi products in India. This injunction was issued in response to a
complaint filed by Ericsson in connection with the infringement of its patent licensed under FRAND (Fair, Reasonable and Non Discriminatory Licensing).[233] This injunction issued by
the High Court was applicable until 5 February 2015, the date on which the High Court was scheduled to summon both parties for a formal hearing of the case. On 16 December The
Delhi High Court granted permission to Xiaomi to sell its devices that are running on a Qualcomm-based processor until 8 January 2015.[234] Following this, Xiaomi held various sales
on Flipkart including on 30 December 2014. With this sale, the company received press coverage when their flagship Xiaomi Redmi Note 4G phone sold out in 6 seconds.[235] The judge
extended the division bench's interim order allowing Xiaomi to continue the sale of Qualcomm chipset-based handsets till March 2018.[236]

OTA Remote Code Execution


On 7 July 2016 several technology news sources reported a severe vulnerability in the MIUI firmware developed by Xiaomi.[237] The hack targeted a flaw in the MIUI OTA "over-the-air"
updating system.

Gallery

Xiaomi Mi 5 Smartphone Xiaomi Yi Sport Xiaomi Power Bank Xiaomi Mi 5X Phone


Wearable Camera

See also
Advanced Mobile Phone System
Comparison of high-definition smartphone displays
Comparison of mobile phone standards
Comparison of smartphones
List of mobile phone standards
Mobile phone industry in the United States
Smartphone
Hunger marketing

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External links
Official website (http://www.mi.com)

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