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12 Angry-men Consumer behavior

I want to start the review with a film posters described how the working of
the judicial process can be unsuccessful:

"LIFE IS IN THEIR HANDS - DEATH IS ON THEIR MINDS! It EXPLODES Like 12


Sticks of Dynamite."

12 Angry Men is an interesting, absorbing and deeply examination of a


diverse group of twelve jurors who brought together after hearing the facts in
a straightforward or simple murder trial case. These 12 jurors retire to the
jury room to do their duty and provide findings for the poor, uneducated
teenaged, a guy from slums, a defendant who stab his father. These jurors
need to come up with one common decision either he is ‘guilty’ or ‘not guilty’
according to US judicial law.

Summary of the unidentified characteristics is important here because this


going to help to identify characters and backgrounds. The juror’s sitting
around the table and assigned with number. So, the following order is the
real sequence.

• Juror #1 (The Foreman): He is a high-school assistant head coach,


firmly worried to keep the proceedings formal and maintain authority;
easily frustrated and sensitive when someone objects to his control.
• Juror #2: (John Fiedler) a weak courage, clerk/teller, easily persuaded,
meek, hesitant, goes along with the majority, excitedly offers cough
drops to other men during tense times of argument.
• Juror #3: (Lee J. Cobb) separation from his own teenaged son causes
him to be hateful and aggressive toward all young people .Runs a
messenger service (the "Beck and Call" Company), rude and rough
man, completely intolerant, forceful and loud, explosive and
unforgiving.
• Juror #4: (E. G. Marshall) Well-educated, self-satisfied and proud, well-
dressed stockbroker, an incredible recall and grasp of the facts of the
case, cool-headed, formal, claims that he never sweats.
• Juror #5: (Jack Klug man) inexperienced, insecure, frightened,
reserved; grew up in a poor Jewish urban neighborhood and the case
restore to life in his mind that slum-dwelling upbringing; a guilty vote
would distance him from his past; nicknamed "Baltimore" by Juror # 7
because of his support.
• Juror #6: (Edward Binns) A typical "working man," confused a follower;
maybe a manual laborer or painter; respectful of older juror and willing
to back up his words with fist.
• Juror #7: (Jack Warden) impatient salesman, gum-chewing, passionate
baseball fan who wants to leave as soon as possible to attend evening
game; throws rolled up paper balls at the fan.
• Juror #8: (Henry Fonda) An architect set off a thoughtful
reconsideration of the case against the accused, patient truth-and-

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12 Angry-men Consumer behavior

justice seeker who uses soft-spoken, calm logical reasoning; balanced,


decent, courageous, well-spoken and concerned.
• Juror #9: (Joseph Sweeney) Eldest man in group, white-haired, thin,
soft-spoken but perceptive, fair-minded.
• Juror #10: (Ed Begley) A garage owner, who bubble with anger,
biased, intolerant.
• Juror #11: (George Voskovec) A watchmaker, speaks with a heavy
accent, of German-European descent, confident, argue on facts, deep
thinker.
• Juror #12: (Robert Webber) Well-dressed, smooth-talking business ad
man with thick black glasses, easy-going; hesitant, uses advertising
talk at one point.

In the beginning the jury of twelve assign with the authority to send
this guy to the electric chair for killing his father with a switch blade
knife. The twelve men’s perceptional biases and weakness, anger,
personality, cultural difference, fears and judgments that put forward a
point to mess up their decision-making abilities may also become a
cause of ignoring real issue in the case.

Now, let’s talk about the whole movie. There discussion, arguments,
attitudes and most of the things that occur in that room between 12
men in 1hr and 36min movie.

The movie starts outside Manhattan's Court of General Sessions and


then a court room where person is briefing twelve-man jury. After
retiring the court all twelve-man move to a room with a table round
with chairs. The atmosphere was very informal in the beginning a few
of the men light up cigarettes and remove blazers.

First, juror # 3 casually reveals his hidden biases to juror #2.


Juror # 7 shows his impatience to leave to attend the baseball game
between yanks and Cleveland. Then, juror # 1 calls to sit on their
allocated places to start the case.

The jury starts with a voting for guilty or not guilty and out of
twelve men’s only one brave juror votes ‘not guilty’ because of
reasonable doubt and he wants to talk and discuss before make any
decision and also he forces other men to slowly reconsider and review
the shaky case and want to go inside through facts which includes
eyewitness evidence as well.

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12 Angry-men Consumer behavior

The heated discussions and the frequent re-evaluation and


changing of opinions as jurors gets more convinced by the brave juror
# 8.

Simply, in the first there is a vote of 11 to 1. Then each juror is


requested to explain and justify why they think 18yr old guy is guilty or
not guilty. Each juror explain in their own way with their facts they got,
some justify with facts and some just blaming the guy by keeping other
juror facts as a base. But, jurors #8 still not going with the facts and
want more details to discuss. Juror # 4 claimed that he was at the
movies at the time of the killing, yet one hour later, he couldn't
remember the names of the films he saw or who played in them. And
no one saw him going in or out of the theatre. Juror # 10 believes that
the testimony of the woman across the street who witnessed the killing
is sure.

The discussion become more interesting when they talk


about the knife and juror # 8 present exactly with the same knife when
others especially juror # 3 and 4 thinking is not possible because it was
very unusual knife.

After, warm discussion juror # 8 ask for voting again and said: if
all 11 jurors still thinking that the guy is guilty then he will also vote
guilty. But, the story take a turn when the juror # 9 vote not-guilty.
Now, vote off 10 to 2.

Later in the movie Juror # 8 talk about the reliability of the


testimony of the old man and old woman (eyewitnesses). After talking
deeply juror #5 vote for not guilty (at 47min of movie) and after just 5
min juror # 11 vote for not guilty as well. Now, vote of 8 to 4.

Then they start discussing of the lame old man’s walk to his front
door. Here, juror # 8 request for the apartment diagram and then
wants to show them a demo in the room of the old man and they find
that it takes 41 seconds to reach the front door not 15 seconds. After
this they call out ballet again and find juror # 2 and 6 vote for not
guilty. Now, vote of 6 to 6.

Then they discuss about the defendants excuse and here juror #
8 asks juror # 5 to remember similar details. In the end juror # 8
underscores the obvious.

Then they start discussing the angle of the stab wound. They
start making assumptions and provide demos that how a 5 feet guy
stab 7 feet tall man in such angle. Juror # 5 corrects everyone about

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12 Angry-men Consumer behavior

the actual handling of switchable blades knife because he had an


experience with switchable blades knife fights.

Suddenly, juror # 7 without any reason vote for not-guilty here


juror # 11 want the reason of sudden change in decision but juror # 7
not able to justify himself. Now vote of 5 to 7.

Juror # 11 also votes for not-guilty later. Now only juror # 3, 4


and 10 stick with guilty. Then Old juror # 9 start discussing and asking
about the glasses spots on his nose and start comparing with the
women (eye witness). In the end Juror # 4 agrees and vote for not-
guilty. Juror # 10 who is sitting aside also votes for not-guilty. Now juror
# 3 stands alone.

When there is a vote of 1 to 11. Juror # 8 wants juror # 3 to


justify and defend himself. He start bursting again and talking about
the empty facts again but as he pulls his wallet to show them facts,
here out flies a picture of him with his son. He threatens everyone and
Juror # 3 sobs into his contorted fist: "Not guilty. Not guilty."

The door unlocked and all jurors slowly take their blazers and
come out the room.

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