Acknowledgement

The researchers would like to express their significant and

heartfelt appreciation to the people, who somehow, had contributed
to the success of this humble work.

We highly indebted to our research adviser ,Ms. Demie

Fheen Ejara, for her guidance and consistent supervision as well as for
providing necessary information regarding the research paper and
also for her support in completing the said project.

We would like to express our gratitude towards our parents

and classmates for their kind co-operation and encouragement which
help me in the completion of the research paper.

Above all, we would like to thank Our Almighty Lord for

giving knowledge and wisdom through the process of this research
paper, wecould not do it without him.
 Abstract

The main objective of the study was to determine the

significant relationship between social media and student
academic performance from the selected student in Senior
High School in Holychild College of Davao. Using the descriptive
– correlation as research design, two types of questionnaires in
gathering data with mean, Pearson-r and Coefficient of
Determination as sta
 Dedication

This research endeavour is greatly dedicated to the almighty Father for

giving us the guidance, wisdom and strength to endure until the final l printing.

We are also grateful to our families for their enormous, unlimited love,
understanding and monetary and moral help relating to this study.

Lastly to our friends for their undying help and consolation, for
participating in this study with enthusiasm and making this study more fun.
 TABLE OF CONTENTS

Page
TITLE PAGE i
APPROVAL SHEET ii
ACKNOWLEDGEMENT iii
ABSTRACT vi
TABLE OF CONTENTS vii
LIST OF TABLES x
LIST OF FIGURE xi

CHAPTER
1. THE PROBLEM AND ITS SETTING
Rationale 3
Statement of the Problem 4
Hypothesis 5
Review of Related Literature 5
Engagement
Reach
Leads
Appearance
Success
Competence

Theoretical Framework 19
Conceptual Framework 24
Significance of the Study 25
Definition of Terms 25
 2. METHODOLOGY
Research Design 28
Research Locale 28
Research Respondents 29
Research Instrument 30
Data Gathering Procedure 32
Statistical Tools 32

3. RESULTS AND DISCUSSION

4. SUMMARY, CONCLUSIONS AND RECOMMENDATIONS

Summary 91
Conclusions 93
Recommendations 94

REFERENCES 96

APPENDICES
A. Letter of Permission
B. Letter to the Adviser
C. Letter to the Editor
D. Letter to the Statistician
E. Letter to the Panel

CURRICULUM VITAE