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  • Spring+2018-Mid Syllabus

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    Corporate Strategy

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    Spring+2018-Mid...Syllabus

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    Corporate Strategy

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    12 views1 page

    Spring+2018-Mid Syllabus

    Uploaded by

    ane9sd
    Corporate Strategy

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    What is Strategy?

    - Porter, 1996
    The Fall and Rise of Strategic The Honda Effect, by Pascale
    Planning. Mintzberg, 1994 (HBR)

    Ch. 3 David on External Analysis


    The Five Competitive Forces That Case: Cola Wars Continue 2010
    Shape Strategy,” by Michael Porter

    Ch. 4 David on Internal Analysis


    Competing on Resources: Collis and Case: IKEA
    Montgomery. HBR
    Ch. 6 W&H on Business Strategy Case: Samsung Electronics
    Movie: Other People’s Money
    Class Discussions/Lectures

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