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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART .I Introduction

1. Executive summary- brief explanation of the project

To study the problem faced by tourists during visiting


Aurangabad city. In these project to study the problem faced by tourist and also
finding gaps. To give the suggestions and also create the business opportunity in
these survey to see the statistics of the questionnaire and also tabulation of all
questionnaire to collect primary data and also secondary data to take sample for
foreigner tourist and domestic tourist. In these survey uses the some literature review
of raw data of the French tourist. To find out too many problem of monument and
Aurangabad city. Give the suggestion of a problem to study the foreigner and
domestic visitor earning of the 2015 data base in % to show this survey uses the
descriptive research design and use the Research Methodology analysis all the data
and finding gaps and give the proper suggestion to the finding.

© MGM IOM/MBA II SEM 2017 Page 1


© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

2. Objective of Study

 To find the problems faced by tourists


 To create business opportunities on problems

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART .II Profile


1. Industry profile

BIBI KA MAQBARA

DilrasBanu Begum was born a princess of the prominent Safavid


dynasty of Iran (Persia) and was the daughter of MirzaBadi-uz-ZamanSafavi (titled
Shahnawaz Khan), who was the Viceroy of Gujarat. She married Prince Muhi-ud-
din (later known as 'Aurangzeb' upon his accession) on 8 May 1637 in Agra Dilras
was his first wife and chief consort, as well as his favourite. She bore her husband
five children: Zeb-un-Nissa, Zinat-un-Nissa, Zubdat-un-Nissa, Muhammad Azam
Shah and Sultan Muhammad Akbar.
After giving birth to her fifth child, Muhammad Akbar, DilrasBanu Begum possibly
suffered from puerperal fever, due to complications caused by the delivery and died
a month after the birth of her son on 8 October 1657. Upon her death, Aurangzeb's
pain was extreme and their eldest son, Azam Shah, was so grieved that he had
a nervous breakdown. It became Dilras' eldest daughter, Princess Zeb-un-Nissa's
responsibility to take charge of her newborn brother. Zeb-un-Nissa doted on her
brother a lot, and at the same time, Aurangzeb greatly indulged his motherless son
and the prince soon became his best-loved son.
Three years after her death, in 1660, Aurangzeb commissioned a mausoleum at
Aurangabad to act as her final resting place, known as BibiKaMaqbara ("Tomb of
the Lady").It is notable that Aurangzeb never raised monumental edifices during his
half-a-century reign, but made just one exception, that is, to build the mausoleum of
his wife. Here, Dilras was buried under the posthumous title of 'Rabia-ud-Daurani'
("Rabia of the Age"). The BibiKaMaqbara bears a striking resemblance to the
famous TajMahal, the mausoleum of Dilras' mother-in-law, Empress
MumtazMahal,who herself died in childbirth.
BibiKaMaqbara was the largest structure that Aurangzeb had to his credit.In the
following years, her tomb was repaired by her son, Azam Shah, under Aurangzeb's
orders.Aurangzeb, himself, is buried a few kilometers away from her mausoleum
in Khuldabad.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

ELLORA CAVES

Ellora is one of the largest rock-cut monastery-temple caves complexes in the world,
and a UNESCOWorld Heritage Site in Maharashtra, India. The site presents
monuments and artwork of Buddhism, Hinduism and Jainism from the 600-1000 CE
period. Cave 16 of Ellora features the largest single monolithic rock excavation in the
world, the Kailasha temple, a chariot shaped monument dedicated to Shiva. The
Kailasha temple excavation also presents the gods, goddesses and mythologies found
in Vaishnavism, Shaktism and relief panels summarizing the two major Hindu Epics.
The site features over 100 caves, of which 34 caves are open to public. These were
excavated out of the vertical basalt cliff in the Charanandri hills. These consist of 12
Buddhist (caves 1–12), 17 Hindu (caves 13–29) and 5 Jain (caves 30–34) caves. Each
group presents the respective deities and mythologies prevalent in 1st millennium CE,
as well as the monasteries of that religion. They were built in proximity and illustrate
the religious harmony prevalent in ancient India. All Ellora monuments were built by
Hindu dynasties, such as the Rashtrakuta dynasty who built some of the Hindu &
Buddhist group of caves, and Yadav dynasty who built some of the Jain group of caves.
Ellora was an important historic commercial center of the Deccan region, located on an
ancient trade route of South Asia. The caves served as monasteries for monks, temples
for prayers and a place for pilgrims to rest, but now is an archaeological site. It is 29
kilometres (18 miles) north-west of the city of Aurangabad, and about 300 kilometres
(190 miles) east-northeast from Mumbai. Ellora Caves, along with the nearby Ajanta
Caves, form one of the major tourist attractions in Marathwada region of Maharashtra.
Ellora is a protected monument under the Archaeological Survey of India.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

AJANTA CAVES

The Ajanta Caves in Aurangabad district of Maharashtra state of India are about
30 rock-cut Buddhist cave monuments which date from the 2nd century BCE to
about 480 or 650 CE. The caves include paintings and rock cut sculptures described
as among the finest surviving examples of ancient Indian art, particularly expressive
paintings that present emotion through gesture, pose and form. According to
UNESCO, these are masterpieces of Buddhist religious art that influenced Indian
art that followed. The caves were built in two phases, the first group starting around
the 2nd century BC, while the second group of caves built around 400–650 CE
according to older accounts, or all in a brief period of 460 to 480 according to
Walter M. Spink. The site is a protected monument in the care of the
Archaeological Survey of India, and since 1983, the Ajanta Caves have been
a UNESCO World Heritage Site

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

DEVGRI FORT

Daulatabad also known as Devagiri, is a town which includes the Devagiri-


Daulatabad fort It carries the distinction of remaining undefeated in battle. It is a 14th-
century fort city in Maharashtra state of India, about 16 kilometres (9.9 mi) northwest
of Aurangabad. The place was originally named Devagiri when it was an important
uplands city along caravan routes (ca. sixth century AD), but the intervening centuries
have reduced it to a village. However it is also considered to be one of the seven
wonders of Maharashtra and a developing tourist spot.
The historical triangular fort of Daulatabad was built by first Yadav king Bhilan in
1187

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

AURANGABAD CAVES

The Aurangabad caves are twelve rock-cut Buddhist shrines located on a hill running
roughly east to west, close to the city of Aurangabad, Maharashtra. The first reference
to the Aurangabad Caves is in the great chaitya of Kanheri Caves. The Aurangabad
Caves were dug out of comparatively soft basalt rock during the 6th and 7th century.
The caves are divided into three separate groups depending on their location.
The carvings at the Aurangabad Caves are notable for including Hinayana style stupa,
Mahayana art work and Vajrayana goddesses. These caves are among those in India
that show 1st millennium CE Buddhist artwork with goddesses such as Durga, and gods
such as Ganesha, although Buddhist caves in other parts of India with these arts are
older. Numerous Buddhist deities of the Tantra tradition are also carved in these caves.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART – III Literature Survey

Literature review2017
VINCINT PASKENALI A French traveller tourist visited to Aurangabad recently to Study
the Aurangabad Tourist Place. According to him, Aurangabad is the best city in the world
but there was less branding about these city. He says there should be organisation of cultural
programme for the tourist to stay and know the culture of this beautiful city so that they can
enhance the economy as well as boost the tourism.

He was very impressed by the Ajanta and Ellora caves due to these reason he has visited
Aurangabad twice and try to gather history of the city. He had gather much information about
city. According to him SoneriMahel is much better than Cochi’s Dutch palace only with the
less tourist spot other cities like Cochi, Paducherry ,Udaipur has managed tourist to stay for
1-2 weeks but the fact is 3 days are enough to see these cities.

In Aurangabad there are many domestic tourist spot but there less information about these
places on the local peoples don’t know much about these places. Many of the tourists prefer
to stay in affordable hotels and travel by local transportation so it is the responsibility of the
citizens of the city to guide and create awareness about this beautiful city.

He ended with some of the bitter facts that roads in Aurangabad has bad impact on tourist
mentality. He has already started a blog to give the information about Aurangabad city.

He suggested that not only airlines but also the road ways and railway connectivity must be
improve to connect this city with other tourist places in India.

G.S. Batra and R.C Dangwal (2001) in their book ‘Tourism Promotion and Development’
Have viewed than India has great tourism potential due to unique cultural and natural
attraction .The potential has not fully exploited and whatever attempt made in this direction
has not made expected. They have further explored immense vistas in Indian tourism.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

MTDC Literature Survey


The present study was intended to bridge the gap in the information relating to estimated
Number of visits including overnight and same day visitors, and profile of visitors, their
Expenditure pattern, purpose of visits, etc. The field survey in a State was conducted for a
period of 12 months in all districts of the State.
A sample size of 600 visitors per district per month was fixed for the destination survey.
When there is more than one destination in a district, the sample size has been distributed
almost equal proportions. But if the previous years’ inflow of visitors to that destination is
found very high, then sample sizes will change accordingly. State level data has been derived
by aggregating the district level data for all the 35 districts.

A sample size of 400 visitors per district per quarter was fixed for interview at the exit
point(s) of the headquarters of each district. The State level data has been derived by
aggregating the districts level data for all the districts. The field survey was conducted for a
period of 12 months during July 2014 to June 2015 at all destinations. In a particular month
at a particular destination the survey was conducted for seven days covering two
specified weeks.
For collection of information four questionnaires were developed. These are
‘Accommodation survey (Census), ‘Accommodation survey (Monthly)’, ‘Short survey at
Tourist Destinations’ and ‘Tourist survey at exit points (Quarterly). Data collected from field
surveys were analyzed and estimates for various parameters were made using a pre-
determined estimation procedure.
The methodology envisages three stage sampling. The first stage units were the
townimportant from tourism perspective, the second stage units were the tourist destinations
in the religious purpose.
Among the domestic overnight visitors 36.4% selected train as mode of
transportation,Whereas 48.2% of the domestic same day visitors selected their own vehicle as
mode oftransportation and49.4% of the foreign overnight visitors selected taxi as the mode of
transportation.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART –IV Research Methodology

1. Data Collection:

1.1Research Methodology :-Research methodology is careful investigation or inquiry


specifically through search for new facts in any branch of knowledge. It can be simply
defined as a task of searching from available data to modify a certain result or theory.

1.1 Research Design: A research design is set of methods and procures used in collecting
and analysing measure of the variable specified in the research problem research study.
Explanatory type research.

1.2 Type of Data: The data for this research is collected from primary and secondary
sources. Primary data is information that you collect specifically for the purpose of your
research project. Data is collected personally with the help of questionnaire by filling it
from various age tourist like domestic and foreigner tourist problem . The following are
some of the points focused in the questionnaire.

1.3 Methods of Data Collection: The data was collected using questionnaire from all those
who are domestic tourist and foreigner tourist from different tourist groups. The questions
were regarding about the. To study the problem faced by tourists visiting Aurangabad
city . The research project was conducted in Aurangabad city. Also, secondary data is
used to understand the problem of tourist.
1.4 Sampling Method: The method used for collecting the data through convenience
sampling.

1.5 Sample Size, Sample Area, Sample Unit: Sample size of 76 is taken for the research.
Definite domestic tourist and foreigner tourist were requirement of project objectives was
to be fulfilled. Sample Area was only Aurangabad location.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART- V Data Analysis and Interpretation


1) Tabulation

Survey Report and results in Tabulation of domestic visitor

Services (Business Opportunity)

I. Tourism Services.

Q.1 Have you used any travelling website (if so how often)?

Use of Travelling Website %

None. 23

Some times. 52

Often. 16

Every time when I plan a travel. 9

D
9% A
C 23% A
16%
B
C
D
B
52%

Interpretation:
 23% respondent did not use any tourism website for information
 52% respondent used tourism website sometime
 16% respondent using tourism website very often
 9% use website every time

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.2 Which tourism service you would to take in Aurangabad for sightseeing?

Tourism service type %

Pvt. tourism service 14

Indian/State government tourism service. 5

Personally arranged. 81

14%

5%

A
B
C

81%

Interpretation:
1. According to above interpretation 14% respondents use private tourism service.
2. 5% respondents frequently use state govt. Tourism service.
3. While 81% respondents are personally arrange their travel.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.3 Have your planed for stay in Aurangabad

Stay in Aurangabad %

Yes 75

No 25

25%

A
B

75%

Interpretation:

1. According to above interpretation 75% respondents stay in Aurangabad.


2. 25% respondents do not stay in Aurangabad.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.4 Where do you like to stay?

Expensive Hotel 26%


Economy Hotel 74%

26%

A
B

74%

Interpretation:
1. According to above interpretation 26% respondents like to stay in expensive hotel.
2. 74% respondents like to stay in economy hotel.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.5 Does your hosting service provide you transportation facility for sight-
seeing?

Transportation service from Hotels %

Yes 62

No 27

Not Applicable 11

11%

A
27% B
C
62%

Interpretation:
1. According to above interpretation 62% respondents get transportation facility for
sight seeing from the hosting service provider.
2. Whereas 27% respondents do not get transportation facility for sight seeing from
the hosting service provider. They have to arrange on their own.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.6 Do you expectancy near-by hosting facility around visiting spots?

Expectation of hosting facility Near visiting spots %

Yes 84

No 14

Not Applicable 3

3%
13%

A
B
C

84%

Interpretation:

1. According to above interpretation 84% respondents expect nearby hosting facility


around visiting spot. This arrangement is very convenient for the tourists, since
the time in travel will be saved and they can spend more time on the tourist spot.
2. Whereas 14% respondents does not expect nearby hosting facility around visiting
spot.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Food

Q.7 Have your tasted any food in Aurangabad?

Yes 98%
No 2%

2%

A
B

98%

Interpretation:

1. According to above interpretation 98% respondents have tasted food in


Aurangabad.
2. Whereas 2% respondents have not tasted food in Aurangabad.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.8 Which food of Aurangabad attracts you?

Local food 64%

Hotel provided 36%

36%
A
B
64%

Interpretation:

1. According to above interpretation 64% respondents are attracted by local food.


They found the local cuisine very tasty.
2. Whereas 36% respondents are attracted by hotel provided food.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.9 In your opinion do you require local food stalls/restaurant near every historical
monument?

Yes 89%
No 11%

11%

A
B

89%

Interpretation:

1. According to above interpretation 89% respondents required food restaurant near


historical place. This is a good arrangement, because then the tourists will not be
needed to carry food with them to all the places. They can focus on enjoying the
monuments rather than being distracted by hunger.
2. Whereas 11% respondents they do not require local food restaurant near historical
place.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.10 Requirement of food stalls/ restaurant (If above question is yes please select the
following )

Veg restaurant 38%


Non veg. 20%
Fast food 22%
Café 27%

40

30

20

10

0
Veg restro Non-Veg Fastfood Cafe
restro

Interpretation:

1. According to above interpretation 38% respondents prefer vegetarian restaurant


2. Whereas 20% respondents prefer non-vegetarian restaurant
3. While 22% respondent prefer fast food
4. And 27% respondents prefer cafe.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Guide

Q.11 Have you taken any guide along with you?

Guide service taken or not %


Yes 39
No 61

39%
A
B
61%

Interpretation:

1. According to above interpretation 39% respondents take guide along with them.
2. Whereas 61% respondents do not take guide along with them.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.12 From where you hired the guide?(Answer if above question is yes)

Guide Provider %
Private tourism service provided. 13
Indian/State government tourism
0
service.
Personally arranged. 29
Taken on site. 58

0%
13% A
B
29% C
58%
D

Interpretation:
1. According to above interpretation 13% respondents hired a guide from private
tourism service provider.
2. 29% respondents personally arranged their guide.
3. While 58% respondents hired the guide on site

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.13 How is the guide service for your pocket?

Guide and Money %

Expensive 18

Affordable 78

Worth for money 4

4%

18%
A
B
C
78%

Interpretation:

1. According to above interpretation 18% respondents feel that the guide service is
expensive .
2. Whereas for 78% respondents feel the guide service is affordable.
3. While for 4% respondents guide service is worth for money.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.14 Are you satisfied with the following services?

Airport 21%
Railway station 33%
Bus stand 46%

21%
A
46%
B
C
33%

Interpretation:
1. According to above interpretation 21% respondents are satisfied with airport
service
2. Whereas 33% respondents are satisfied with railway service.
3. While 46% respondents are satisfied bus service.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.15 Are you satisfied with the services provided by tourism service provider?

Pvt. tourism Service Satisfaction of Domestic Tourist (Quantitative)


Very poor Average Good Excellent Total Survey
Accommodation 4 22 33 3 62
Language 8 27 25 2 62
Transportation 7 23 27 5 62
Food 11 32 17 2 62
Guide Services 9 35 17 9 62

Pvt. tourism Service Satisfaction of Domestic Tourist in %


Very poor Average Good Excellent
Accommodation 6.5 35.5 53.2 4.8
Language 12.9 43.5 40.3 3.2
Transportation 11.3 37.1 43.5 8.1
Food 17.7 51.6 27.4 3.2
Guide Services 14.5 56.5 27.4 14.5

Pvt tourisum Service Satisfaction of


Domestic Tourist in %
60

50

40

30 Very poor
20 Average

10 Good

0 Excellent

Interpretation:
1. According to the data maximum satisfaction levels were seen in the guide
services.
2. As per the survey the respondents were not satisfied with the food provided.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

d.Please rate the specification of guide.(Answer only if you have taken a guide)

Guide Service Satisfaction of Domestic Tourist (Quantitative)


Very Poor Average Good Excellent Total Survey
Knowledge 0 3 14 6 23
Language 0 6 15 2 23
Communication 1 5 13 4 23
Behaviour 7 7 9 7 23

Guide Service Satisfaction of Domestic Tourist in %


Very Poor Average Good Excellent
Knowledge 0 13.0 60.9 26.1
Language 0 26.1 65.2 8.7
Communication 4.3 21.7 56.5 17.4
Behaviour 30.4 30.4 39.1 30.4

Guide Service Satisfaction of Domestic Tourist


in %
70

60

50

Very Poor
40
Average
30 Good
Excellent
20

10

0
Knowledge Language Communication Behavior

Interpretation:
1. According to above interpretation 64 % respondents, language of guide is good.
2. Whereas for5% respondents communication of guide is very poor.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.16 How is the cleanliness inside &outside of the historical monuments? Inside the
Monument /outside the Monument

Cleanliness status in Domestic Tourist's view (Quantitative)


Very Poor Average Good Excellent Total Survey
Inside the monuments 0 15 21 26 62
Outside the monuments 16 27 14 5 62

Cleanliness status in Domestic Tourist's view in %


Very Poor Average Good Excellent
Inside the monuments 0 24.2 33.9 41.9
Outside the monuments 25.8 43.5 22.6 8.1

Cleanliness status in Domestic Tourist's view in


%
50

45

40

35

30 Very Poor

25 Average
Good
20
Excellent
15

10

0
Inside the monuments Outside the monuments

Interpretation:
1. According to above interpretation 44% respondents cleanliness is average out side
the monuments.
2. Whereas for 42% respondents cleanliness is excellent inside the monument.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q. 16 Are you aware about the following visiting places in Aurangabad?

Awareness of Domestic tourist for visiting places in Aurangabad %


Places to Visit in Aurangabad Aware Not aware
Bibi-ka-Maqbara 100.0 0
Aurangabad Caves 90.6 6.3
SoneriMahel 75.0 25.0
Ellora Caves 93.8 6.3
Ajanta Caves 93.8 6.3
Ghrushneshawar Temple 70.3 29.7
Devgiri fort/Daultabad fort 89.1 10.9
52 Gates of Aurangabad 45.3 54.7
Shivaji History Museum 45.3 54.7
Panchakki 57.8 42.2
Siddhartha Garden 53.1 46.9
BhadraMaruti 46.9 53.1

150.0 Awareness of Domestic tourist for visiting


100.0 places in Aurangabad %
50.0

0.0

Awaare
Not aware

Places to Visit in Aurangabad Popularity


52 Gates of Aurangabad
Shivaji History Museum
BhadraMaruti
Siddhartha Garden
Panchakki
Ghrushneshawar Temple
SoneriMahel
Deogiri fort/Daultabad fort
Aurangabad Caves
Ellora Caves
Ajanta Caves
Bibi-ka-Maqbara
Interpretation:
1. 100% respondents are highly aware about Bibi Ka Maqbara.
2. The sites which the tourists are not very much aware are the 52 gates of Auranagbad,
Shivaji Museum and Bhadra Maruti. There is a large scope of promoting these sites.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.18 Problems you faced in Aurangabad during journey and visits.

Common issues of foreign tourists %


Common issues for tourists Yes No
Places Finding 35.9 64.1
Transportation 37.5 62.5
Guide 35.9 64.1
Water 53.1 46.9
ATM/Bank 50.0 50.0
Hotels 32.8 67.2
Fuel stores for vehicles (Petrol pump) 29.7 70.3
Traffic management 43.8 56.3
Public interaction 40.6 59.4
Parking management 42.2 57.8
Ticket management/Booking 37.5 62.5
Hoardings 34.4 65.6

Common issues of foreign tourists %


80.0
60.0
40.0
20.0
Yes
0.0
No

Common issues for tourists Seriousness


Water
ATM/Bank
Traffic management
Parking management
Public interaction
Transportation
Ticket management/Booking
Places Finding
Guide
Hoardings
Hotels
Fuel stores for vehicles (Petrol pump)
Interpretation:

1. The major problems faced by the tourists are the water problem and non availability
of ATM near the tourist site.
2. Also the problem of traffic and parking is severe.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Foreigner Visitors

Services (Business Opportunity)

Tourism Services.

Q.1 Have you used any travelling website (if so how often)?

Use of Travelling Website %


None. 14
Some times. 57
Often. 7
Every time when I plan a travel. 22

14%
22%
A
B
7%
C
D

57%

Interpretation:
 14% respondent were not used website for tourism
 57% respondent using sometime tourism website
 7%respondent using tourism website very often
 22% use website every time

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.2 Which tourism service you would to take in Aurangabad for sightseeing?

Tourism service type %

Pvt. tourism service 17

Indian/State government tourism service. 33

Personally arranged. 50

17%

A
50% B
C
33%

Interpretation:
1. According to above interpretation 17% respondents use private tourism service.
2. Whereas 33% respondents frequently use state govt. Tourism service.
3. While 50% respondents are personally arranged.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.3 Have your planed for stay in Aurangabad

Stay in Aurangabad %

Yes 100

No 0

Interpretation:
1. According to above interpretation 100% respondents (the foreigners) stay in
Aurangabad. This works in their favour because they can the many tourist sites in
and around Aurangabad.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.4Where do you like to stay?

Expensive Hotel 36%

Economy Hotel 64%

36%

A
B

64%

Interpretation:
1. According to above interpretation 36% respondents stay to like in expensive hotel.
2. 64% respondents stay to like on economy hotel.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.5 Does your hosting service provide you transportation facility for sight-seeing?

%
Transportation service from Hotels
16
Yes
69
No
15
Not Applicable

7%
14%
14%
A
B
C
NA

65%

Interpretation
1. According to above interpretation 16% respondents get transportation facility for
sight seeing from the hosting service provider.
2.Whereas 69% respondents do not get transportation facility for sight seeing from the
hosting service provider. They have to arrange on their own.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.6 Do you expect any near-by hosting facility around visiting spots?

Expectation of hosting facility Near visiting spots %


Yes 86
No 14
-

7%
21%

A
29%
B
C
NA

43%

Interpretation:
2. 1. According to above interpretation 86% respondents expect nearby hosting
facility around visiting spot. This arrangement is very convenient for the tourists,
since the time in travel will be saved and they can spend more time on the tourist
spot.
2. Whereas 14% respondents does not expect nearby hosting facility around visiting
spot.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Food

Q.7Have your tasted any food in Aurangabad?

Yes 86%

No 14%

14%
A
B
86%

Interpretation:
1. According to above interpretation 86%espondents have tasted food in Aurangabad.
2. Whereas 14% respondents have not tasted food in Aurangabad.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.8 Which food of Aurangabad attracts you

Local food stuff. 20%

Hotel provided food 80%

20%

A
B

80%

Interpretation:
1 According to above interpretation 80% respondents are attracted by local food.
They found the local cuisine very tasty.
2. Whereas 20% respondents are attracted by hotel provided food.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.9 In your opinion do you require local food stalls/restaurant near every
historical monument?

Yes 57%
No 43%

43%
A
B
57%

Interpretation:
1. According to above interpretation 57% respondents required food restaurant near
historical place. This is a good arrangement, because then the tourists will not be
needed to carry food with them to all the places. They can focus on enjoying the
monuments rather than being distracted by hunger.
2. Whereas 43% respondents they do not require local food restaurant near historical
place.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.10(If above question is yes please select the following )

Veg- Restaurant 38%

Non Veg 20%

Fast Food 22%

Café 27%

Chart Title
7
6
5
4
3
2
1
0
Veg restro Non-Veg restro Fastfood Cafe NA

Series1

Interpretation:
1. According to above interpretation 38% respondents prefer vegetarian restaurant
2. Whereas 20% respondents prefer non-vegetarian restaurant
3. While 22% respondent prefer fast food
4. And 27% respondents prefer cafe.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Guide

Q.11 Have you taken any guide along with you?

Guide service taken or not %

Yes 29

No 71

29%

A
B

71%

Interpretation:

1 According to above interpretation 29% respondents take guide along with them.
2. Whereas 71% respondents do not take guide along with them.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.12From where you hired the guide?(Answer if above question is yes)

%
Guide Provider

Private tourism service provided. 60

Indian/State government tourism service. 10

10
Personally arranged.

Taken on site. 20

0%

10%

10%
A
B
C
D
60% 20%
NA

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Interpretation:

1. . According to above interpretation 60% respondents hired a guide from private


tourism service provider.
2. 10% respondents personally arranged their guide.
3. While 10% respondents hired the guide on site
4.20% respondents taken on site

Q.13 How is the guide service for your pocket?

Guide and Money %

Expensive 25

Affordable 75

Worth for money 0

0%

25%

A
B

75%

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Interpretation:
1According to above interpretation 25% respondents guide service is expensive .
2. Whereas for 75% respondents guide service is affordable.
3. While for 0% respondents guide service is worth for money.

Q.14 Are you satisfied with the following services?

Airport 50%

Railway station 37%

Bus stand 13%

13%

A
50% B
C
37%

Interpretation:

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

1According to above interpretation 50% respondents are satisfied with airport service
2. Whereas 37% respondents are satisfied with railway service.
3. While 13% respondents are satisfied bus service.

Q.2 c) Are you satisfied with the services provided by tourism service provider?

Pvt. Tourism Service Satisfaction of Foreigner Tourist (Quantitative)


Very poor Average Good Excellent Total Survey
Accommodation 0 4 10 0 14
Language 0 10 4 0 14
Transportation 0 11 2 0 14
Food 3 9 2 0 14
Guide Services 4 8 2 0 14

Pvt. Tourism Service Satisfaction of Foreigner Tourist in %


Very poor Average Good Excellent
Accommodation 0.0 28.6 71.4 0.0
Language 0.0 71.4 28.6 0.0
Transportation 0.0 78.6 14.3 0.0
Food 21.4 64.3 14.3 0.0
Guide Services 28.6 57.1 14.3 0.0

Pvt. Tourism Service Satisfaction of Foreigner


Tourist in %
90
80
70
60 Very poor
50
Average
40
Good
30
Excellent
20
10
0
Accommodation Language Transpotation Food Guide Services

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Interpretation:

1. According to the data 70% accommodation is good.


2. 79% transportation service are average.

Q.5 d) Plz rate the specisification of guide

Very Poor Average Good Excellent


Knowledge 66.7 33.3 0.0 0.0
Language 0 100.0 0.0 0.0
Communication 33.3 33.3 33.3 0.0
Behaviour 0.0 33.3 66.7 0.0

Guide Service Satisfaction of Foreigner


Tourist in %
120

100

80 Very Poor

60 Average
Good
40
Excellent
20

0
Knowledge Language Communication Behavior

Interpretation:

1. According to above interpretation 100 % respondentslanguage of guide is average.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

2. Whereas for 65 % respondents knowledge of guide is very poor.

Q.6 A) How is the cleanliness inside &outside of the historical monuments? Inside the
Monument / outside the Monument

Cleanliness status in Foreigner Tourist's view (Quantitative)


Very Poor Average Good Excellent Total Survey
Inside the monuments 0 1 10 3 14
Outside the monuments 3 9 1 1 14

Cleanliness status in Foreigner Tourist's view in %


Very Poor Average Good Excellent I
Inside the monuments 0 7.1 71.4 21.4
Outside the monuments 21.4 64.3 7.1 7.1

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Cleanliness status in Foreigner Tourist's view in %


80

70

60

50

40 Inside the monuments


Outside the monuments
30

20

10

0
Very Poor Average Good Excellent

Interpretation:

1. . According to above interpretation 65% respondents cleanliness is average out side


the monuments.
2. Whereas for 17% respondents cleanliness is good in side the monument.

Q.17 Are you aware about the following visiting places in Aurangabad?

Awareness of foreign tourist for visiting places in Aurangabad %


Places to Visit in Aurangabad Aware Not aware
Bibi-ka-Maqbara 100.0 0
Aurangabad Caves 85.7 14.3
SoneriMahel 35.7 64.3
Ellora Caves 100.0 0.0
Ajanta Caves 92.9 7.1
Ghrushneshawar Temple 42.9 57.1
Devgiri fort/Daultabad fort 57.1 42.9
52 Gates of Aurangabad 28.6 71.4
Shivaji History Museum 14.3 85.7

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Panchakki 28.6 71.4


Siddhartha Garden 21.4 78.6
BhadraMaruti 21.4 78.6

Places to Visit in Aurangabad Popularity


Shivaji History Museum

BhadraMaruti

Siddharth Garden

52 Gates of Aurangabad

Panchakki

SoneriMahel

Ghrushneshawar Temple

Devgiri fort/Daultabad fort

Aurangabad Caves

Ajanta Caves

Ellora Caves

Bibi-ka-Maqbara

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Awareness of foreign tourist for visiting places in


Aurangabad
120

100

80

60

40
Awaare
20 Not aware

Interpretation:
3. 100% respondents are highly aware about bibi ka maqbara.
4. 85% respondents are not aware about musium.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q.18 Problems you faced in Aurangabad during journey and visits.

Common issues of foreign tourists %


Common issues for tourists Yes No
Places Finding 50.0 50.0
Transportation 35.7 64.3
Guide 21.4 78.6
Water 28.6 71.4
ATM/Bank 50.0 50.0
Hotels 21.4 78.6
Fuel stores for vehicles (Petrol pump) 21.4 78.6
Traffic management 21.4 78.6
Public interaction 28.6 71.4
Parking management 35.7 64.3
Ticket management/Booking 42.9 57.1
Hoardings 28.6 71.4

Common issues of foreign tourists Seriousness


Places Finding
ATM/Bank
Ticket management/Booking
Transportation
Parking management
Water
Hoardings
Guide
Hotels
Fuel stores for vehicles (Petrol pump)
Traffic management
Public interaction

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Common issues of foreign tourists


90.0

80.0

70.0

60.0

50.0

40.0

Yes
30.0
No

20.0

10.0

0.0

Interpretation:
1. According to the research 50% of the problems were faced for finding the places.
2. As per the survey 71% of the problems were faced for drinking water.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q2 c) Combined Statistics of Domestic and Foreigner visitors


Are you satisfied with the services provided by tourism service provider?

Pvt. Tourism Service Satisfaction of Tourist (Quantitative)


Very poor Average Good Excellent Total Survey
Accommodation 4 26 43 3 76
Language 8 37 29 2 76
Transportation 7 34 29 5 76
Food 14 41 19 2 76
Guide Services 13 43 19 9 76

Pvt. Tourism Service Satisfaction of Tourist in %


Very poor Average Good Excellent
Accommodation 5.3 34.2 56.6 3.9
Language 10.5 48.7 38.2 2.6
Transportation 9.2 44.7 38.2 6.6
Food 18.4 53.9 25.0 2.6
Guide Services 17.1 56.6 25.0 11.8

Pvt. TourismService Satisfaction of Tourist in %


60

50

40 Very poor

30 Average
Good
20
Excellent
10

0
Accommodation Language Transpotation Food Guide Services

Interpretation:
1. According to above interpretation 13% are satisfied with the guide services
provided by tourism service provider.
2. Whereas 18% respondents are highly dissatisfied with food.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q5 d)Please rate the specification of guide

Guide Service Satisfaction of Tourist (Quantitative)


Very Poor Average Good Excellent Total Survey
Knowledge 2 4 14 6 26
Language 0 9 15 2 26
Communication 2 6 14 4 26
Behaviour 7 8 11 7 26

Guide Service Satisfaction of Tourist in %


Very Poor Average Good Excellent
Knowledge 7.7 15.4 53.8 23.1
Language 0 34.6 57.7 7.7
Communication 7.7 23.1 53.8 15.4
Behaviour 26.9 30.8 42.3 26.9

Guide Service Satisfaction of Tourist in %


70

60

50
Very Poor
40
Average
30
Good
20 Excellent

10

0
Knowledge Language Communication Behavior

Interpretation:
1. According to above interpretation 21% respondents frequently shop 1-2 in a month
in supermarkets.
2. Whereas 67% respondents frequently visit 3-5 times in a month to shop in
supermarkets
3. While 3% respondents visit 6-10 times a month to shop in supermarkets.
4. And 2% respondents visit more than 10 times a month to shop in supermarkets.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q6. How is the cleanliness inside &outside of the historical monuments? Inside the
Monument/ outside the Monument

Cleanliness status in Tourist's view (Quantitative)


Very Poor Average Good Excellent Total Survey
Inside the monuments 0 16 31 29 76
Outside the monuments 19 36 15 6 76

Cleanliness status in Tourist's view in %


Very Poor Average Good Excellent
Inside the monuments 0 21.1 40.8 38.2
Outside the monuments 25.0 47.4 19.7 7.9

Cleanliness status in Tourist's view in %

50
45
Very Poor
40
35 Average
30
Good
25
20 Excellent
15
10
5
0
Inside the monuments Outside the monuments

Interpretation:
1. According to above interpretation 25% respondents cleanliness is average out side
the monuments.
2. Whereas for 38% respondents cleanliness is excellent in side the monument.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Q7. Are you aware about the following visiting places in Aurangabad?

Awareness of Domestic & Foreigner tourist for visiting places in


Aurangabad (Quantitative)
Places to Visit in Aurangabad Aware Not aware Total Survey
Bibi-ka-Maqbara 78 0 78
Aurangabad Caves 70 6 78
SoneriMahel 53 25 78
Ellora Caves 74 4 78
Ajanta Caves 73 5 78
Ghrushneshawar Temple 51 27 78
Devgiri fort/Daultabad fort 65 13 78
52 Gates of Aurangabad 33 45 78
Shivaji History Museum 31 47 78
Panchakki 41 37 78
Siddhartha Garden 37 41 78
BhadraMaruti 33 45 78

Awareness of Domestic tourist for visiting places in Aurangabad %


1Places to Visit in Aurangabad Aware Not aware
Bibi-ka-Maqbara 100.0 0
Aurangabad Caves 89.7 7.7
SoneriMahel 67.9 32.1
Ellora Caves 94.9 5.1
Ajanta Caves 93.6 6.4
Ghrushneshawar Temple 65.4 34.6
Deogiri fort/Daultabad fort 83.3 16.7
52 Gates of Aurangabad 42.3 57.7
Shivaji History Museum 39.7 60.3
Panchakki 52.6 47.4
Siddharth Garden 47.4 52.6
BhadraMaruti 42.3 57.7

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Chart Title
120.0
100.0
80.0
60.0
40.0
20.0 Awaare
0.0 Not aware

Interpretation :-

As it is clear from the above meiontened chart that there are few places to which most of the
peoples are not aware. By taking few simple steps we can increase the publicity of such
perticular historical places. Which can attractes more touristes hence in such areas there will
be wast buisness opertunities. Few places which are haivng less toriest croud are mentioned
in the below table.
The most unpoular place is being placed on top.

Places to Visit in
Aurangabad Seriousness
Shivaji History Museum
52 Gates of Aurangabad
BhadraMaruti
Siddharth Garden
Panchakki
Ghrushneshawar Temple
SoneriMahel
Deogiri fort/Daultabad fort
Aurangabad Caves
Ajanta Caves
Ellora Caves
Bibi-ka-Maqbara

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Problems you faced in Aurangabad during journey and visits.

Common issues for tourists (Quantitative)


Common issues for tourists Yes No Total Survey
Places Finding 30 48 78
Transportation 29 49 78
Guide 26 52 78
Water 38 40 78
ATM/Bank 39 39 78
Hotels 24 54 78
Fuel stores for vehicles (Petrol pump) 22 56 78
Traffic management 31 47 78
Public interaction 30 48 78
Parking management 32 46 78
Ticket management/Booking 30 48 78
Hoardings 26 52 78

Common issues of foreign tourists %


Common issues for tourists Yes No
Places Finding 38.5 61.5
Transportation 37.2 62.8
Guide 33.3 66.7
Water 48.7 51.3
ATM/Bank 50.0 50.0
Hotels 30.8 69.2
Fuel stores for vehicles (Petrol pump) 28.2 71.8
Traffic management 39.7 60.3
Public interaction 38.5 61.5
Parking management 41.0 59.0
Ticket management/Booking 38.5 61.5
Hoardings 33.3 66.7

Yes
No

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Interpretation:-
There are some basic requirement which are associated not only with tourist but also with
localities such as transportation, hoardings, for street direction drinking water facility and its
maintenance, ATM/BANK and securities. These services where being highlighted in this
survey. By reviewing all the results (raw data), it can be concluded that if MTDC and other
regulation authorities take progressive care of such things than it can also impact gather more
visitors to attract in Aurangabad which will directly create a positive growth and more
business opportunity will be created.
Statistical model
Total
Domestic Foreigner Visitor
Jan 14192411 127996 14320407.00
Feb 13441619 154941 13596560.00
mar 12582880 275819 12858699.00
Apr 15033500 321884 15355384.00
May 16956400 187701 17144101.00
Jun 13151722 239681 13391403.00
Jul 13494881 254789 13749670.00
Aug 12214143 203328 12417471.00
Sep 13827864 240462 14068326.00
Oct 14624268 245623 14869891.00
Nov 14681622 413837 15095459.00
Dec 13410756 325559 13736315.00

Foreigner Foreigner Visitor Domestic Visitor Domestic Visitor


Visitor % Earning INR % Earning
Jan 0.89 6399800 99.11 70962055
Feb 1.14 7747050 98.86 67208095
mar 2.14 13790950 97.86 62914400
Apr 2.10 16094200 97.90 75167500
May 1.09 9385050 98.91 84782000
Jun 1.79 11984050 98.21 65758610
Jul 1.85 12739450 98.15 67474405
Aug 1.64 10166400 98.36 61070715
Sep 1.71 12023100 98.29 69139320
Oct 1.65 12281150 98.35 73121340
Nov 2.74 20691850 97.26 73408110
Dec 2.37 16277950 97.63 67053780

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

If we consider the average % of Foreigner visitor it is only 1.76% of the total visitors visited
to Maharashtra in the year 2015 and the total earning was 12465083.33 INR approximately.
Whereas on the other hand domestic tourist were covering 98.24% of the total visit in the
mentioned year, out of which the total earning of MTDC through ticket was 69838360.83
INR approximately.
Hence to conclude on this information if MTDC focus on more foreigner visitors to visit the
Maharashtra state, it will directly impact for the betterment of Maharashtra as only 1.75%
cover more the 12+ Cr. And if so we need to understand the expectations of the visitors and
have to find out the lacking so that more visitors can come to Maharashtra state and which
will also grow the economical and other development.
Therefore this study is being conducted to see the minute expectations of visitors/Tourist who
visits to Aurangabad as Aurangabad is the historical capital of the State.
Above mentioned statistical data shows the clear-cut requirements of the visitors and some of
their basic needs as well.

© MGM IOM/MBA II SEM 2017 Page 59


© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

PART- VI
1. Findings
1. Lack of awareness of many visitors towards many places in Aurangabad.
Reason;
 No or damaged hoardings
 Lack of information of various sources like online websites
 Lack of marketing
2. Lack of facilities
 Basic facilities like water house keeping
 Lack of affordable accommodation.
 Lack of transportation facilities including local transportation and separate
transportation for tourists.
 Improper guides with regards to their knowledge, behaviour, and language command
etc.
 Inappropriate ticket management and no online facilities to book a ticket for
monuments.
 No proper maintenance of Monuments
 No washrooms, and if available not maintained.
 No cultural and other entertainment events to retain tourist for more than a week.
 Tourists get irritated by many Hawkers, local people seeking for selfish and
unnecessary communication.
 Misguidance to many tourists by local crowd. Which is the outcome of improper
security management?
 To start the public transport service towards Maqbara, Aurangabad caves and other
places.
 Roads are not good for local and worst for tourists.
 Food and Lodging facilities is not that good near Maqbara and other historical
monuments

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

2. Suggestions / Business opportunities


Transportation
a. To start AURANGABAD DARSHAN BUS facility.
b. To start the public transport service towards Maqbara, Aurangabad caves and other
places.
Hotels for Food and Accommodation
a. To start Restaurants and cafe near various historical places of Aurangabad like near
Maqbara,
b. To start Lodging and Boarding facilities near the tourist sites.

Basic Facilities

a. ATM Facilities
b. Sign Boards
c. Drinking water
d. Hording Maps
e. Marketing & Branding other monument of Aurangabad which are not known by
peoples.
f. Road improvement
Ticket management improvement
a. There should be separate counters for domestic and foreigner visitors.
b. Online ticket purchasing of Monument should be there.
c. There should be online payment procedure on ticket purchasing counter.
Guide Service
a. To create a multi language guide for foreigner tourists who should have proper
historical knowledge of particular monuments.
b. Online guide service like web based, call based or through app.
Others
a. To organize multicultural event in Aurangabad. To increase the stay of tourist in
Aurangabad.
b. Increase of other entertainment resources like natural park, water park, theme park .
c. Decoration and light shows on various locations like on 52 different gates, Maqbara,
etc.
d. Online guide service like web based, call based or through app.

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© MGM IOM/MBA To Study the Problem Faced Tourists Visiting Aurangabad city.

Bibliography

News paper
 Divya Marathi
 Lokmat
Website:
 https://www.maharashtratourism.gov.in/destination/aurangabad.
 https://www.tripadvisor.in/Attractions-g297649-Activities-Aurangabad_Maharashtra.html.
 https://en.wikipedia.org/wiki/Tourist_attractions_in_Aurangabad,_Maharashtra.
 www.sacred-destinations.com/india/ellora-caves.html.
 www.incredibleindia.org
Journal:
 Ministry of Tourism (2009), “Evaluation study for the scheme of Market Research-
Professional Services”, Market Research Division, Government of India, International
Consultants and Technocrats Pvt. Ltd

© MGM IOM/MBA II SEM 2017 Page 64

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