Why invest in Banyan Tree ?

BANYAN TREE GROUP

Peaceful Luxury Vibrant Upper Upscale Extended Stay Upscale

POSITIONING
A sanctuary for the senses Sensing the moment Live, Laugh, Love Your Way Be Here, Be You

NUMBER OF
25 hotels & resorts 14 hotels & resorts 4 properties 3 properties
HOTELS

Groups; families; large & Extended stay guests; Individual business &
CUSTOMER Honeymooners; affluent
small meetings; social individual business & leisure travelers; small
BASE couples; intimate events
events leisure travelers; families meetings

AVERAGE Resorts: 50 – 150 keys Resorts: 150 – 300 keys

150 – 300 keys 100 – 300 keys
HOTEL SIZE Urban: 100 – 200 keys Urban: 200 – 400 keys

Resorts: 60 – 70 sqm Resorts: 45 – 60 sqm

AVERAGE 35 sqm 25 sqm
ROOM SIZE Urban: 50 – 60 sqm Urban: 40 – 45 sqm

Why invest in Banyan Tree – July 2017 POSITIONING -2-

 SANCTUARY FOR THE SENSES

Rediscover the romance of travel as

you journey to iconic cities or far flung destinations
where authentic, memorable experiences await
providing a true appreciation of
where you are in the world.

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 BRAND PILLARS

ROMANCE AND INTIMACY LOCALLY INFUSED SANCTUARY

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 SIGNATURE TOUCHES
Sense of Sense of Sense of Sense of Sense of Sense of Sense of
Arrival Place Romance Well-being Taste Responsibility Belonging

From architecture to Empowering and

Our cuisine
details of our An intimate retreat Taking the time engaging our
Transition of the illustrates Embracing the
ingredients, experience and space for People through
guest into Banyan authenticity, Environment,
activities, gifts and with our signature rejuvenation of training
Tree sanctuary creativity in Empowering People
textiles, we infuse blend of romance, mind, body and programmes,
and into our care. presentation as well is our creed.
the very best of and rejuvenation. soul. welfare and
as market needs.
every destination. benefits.

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 BANYAN TREE PROVIDES NATURALLY-LUXURIOUS,
ECOLOGICAL, CULTURE-SENSITIVE EXPERIENCES

Pioneer Innovative Sundown Ritual

Pioneer
of the Tropical Garden Destination Dining Lighting of Lanterns /
of the Pool Villa concept
Spa concepts Candles

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 ONE OF THE WORLD'S LEADING INTERNATIONAL
OPERATORS IN THE HOSPITALITY AND SPA INDUSTRY

25 Banyan Tree hotels & resorts • 2,698 keys

5 Banyan Tree hotels & resorts in the Pipeline ASIA
CHINA
EUROPE • Banyan Tree Shanghai on the Bund
• Banyan Tree Sanya
• Banyan Tree Lijang
TURKEY
• Banyan Tree Macau
• UPCOMING Banyan Tree Bodrum (2018)
• Banyan Tree Chongqing Beibei
• Banyan Tree Hangzhou
• Banyan Tree Huangshan
• Banyan Tree Jiuzhaigou
• Banyan Tree Ringha
• Banyan Tree Tianjin Riverside
• Banyan Tree Yangshuo
• UPCOMING Banyan Tree Anji, Zhejiang (2018)
• UPCOMING Banyan Tree Dali, Yunnan (2019)
INDONESIA
• Banyan Tree Bintan
NORTH AMERICA • Banyan Tree Ungasan, Bali
MALDIVES
MEXICO • Banyan Tree Vabbinfaru
• Banyan Tree Cabo Marqués
MALAYSIA (2018)
• Banyan Tree Mayakoba
• UPCOMING Banyan Tree Kuala Lumpur
• UPCOMING Royale Pavilion by Banyan Tree, Kuala Lumpur
SOUTH KOREA
• Banyan Tree Club & Spa Seoul
THAILAND
AFRICA – MIDDLE-EAST • Banyan Tree Bangkok
• Banyan Tree Phuket
MOROCCO • DoublePool Villas by Banyan Tree, Phuket
• Banyan Tree Tamouda Bay • Banyan Tree Spa Sanctuary, Phuket
• Banyan Tree Samui
SEYCHELLES
• Banyan Tree Seychelles
VIETNAM
• Banyan Tree Lang Co

Why invest in Banyan Tree – July 2017 NETWORK & PIPELINE -7-
 FLAGSHIPS
Banyan Tree Phuket, Thailand

Opened: 1994
No of keys: 173

SEA’s first luxury spa resort | All-pool villa

resort | Pioneer of the tropical garden
spa concept

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 FLAGSHIPS
Banyan Tree Seychelles

Opened: 2002
No of keys: 60

First luxury resort in Seychelles | All-villas

Beachfront Cliff resort | Each key has an in-
villa private pool and a panoramic view of
the Indian Ocean

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 FLAGSHIPS
Banyan Tree Lijiang, China

Opened: 2006
No of keys: 125

Breathtaking mountain resort 2,400m above

sea level | First international brand to enter
Lijiang | Extensive range of cultural and
adventure tours

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 FLAGSHIPS
Banyan Tree Mayakoba, Mexico

Opened: 2009
No of keys: 117

First Banyan Tree resort in Americas

All-pool villa resort | Signature Rainforest Spa
experience

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 FLAGSHIPS

Banyan Tree Shanghai On The Bund,

China

Opened: 2012
No of keys: 130

Private-heated dipping pools in 27 rooms |

TOPS rooftop bar – 180 degree view of
Huangpu | Floor to ceiling windows’ view of
Pudong skyline from waterfront on North Bund

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 VILLAS AND ROOMS

RESORTS URBAN RESORTS

An all villa concept often with pools located in stunning destinations In gateway cities, Banyan Tree has developed tropical garden villas and
around the world. 50 –150 villas in average for Banyan Tree Resorts with suites creating an urban oasis, often with indoor relaxation pools and
a room average size of 60 - 70 sqm indoor + outdoor. scenic views. 100 – 200 rooms in average for Banyan Tree Urban Resorts
with a room average size of 50-60 sqm.

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 BANYAN TREE SPA BRAND

A leading Asian Spa

Brand & Operator
• 28 Banyan Tree Spas
• 582 awards
• 36 Banyan Tree
Galleries/Spa
Essentials

As the first luxury oriental spa in Asia, Banyan Tree Spa introduces an exotic blend of ancient health and beauty practices which have been
passed down from generations. High-quality services are delivered consistently by graduate therapists trained
in Banyan Tree Spa Academies in Indonesia and Thailand, making it the market leader of Asia’s spa industry.

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 BANYAN TREE GALLERY

The retail arm of Banyan Tree, Banyan Tree Gallery acts as a marketing channel for traditional village crafts handmade
in various parts of Asia such as Thailand, Vietnam and China.
It also helps sustain the livelihoods and skills of these artisans through gainful employment.

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 SAFFRON - RESTAURANT

Saffron is Banyan Tree’s award-winning signature restaurant.

The restaurant’s innovative menu features authentic and refined flavours of the Thai royal palaces,
regional specialties and all-time favourites — served with a contemporary twist.

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 STAY FOR GOOD

• +450,000 trees planted since 2007

• +35,000 meals provided to
community members under feeding
communities together

Banyan Tree’s sustainability platform that encourages guests and associates to partake in activities
that empower local communities and embrace environmental conservation.

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 AWARDS
1,682 awards and accolades won since 1994

Five-Star awards for Hotel, Restaurant (Belon) and Spa

Triple Five-Star winner
Forbes Travel Guide 2017 Star Award
Banyan Tree Macau

Favourite Hotel in Phuket (3rd consecutive year, 9th win)

DestinAsian Readers' Choice Awards 2016
Banyan Tree Phuket

The Best Leisure Hotel

Condé Nast Traveler China's Gold List Awards 2016
Banyan Tree Ringha

Travel Hall of Fame - Best Spa Operator

(10th consecutive wins)
Annual TTG Travel Awards 2016
Banyan Tree Spa

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At its heart, Banyan Tree is an idea, indeed an
ideal that inspires living. Dedicated to supporting
local communities, it delights guests with its strong
connection to a sense of place, timelessness,
harmony and integrity.

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