Consumption Trend Survey for Foreigners Visiting Japan

Statistical Tables

October ~ December 2017

Table 1 Characteristics of Visitors and Trips — by Nationality/Region

Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
Table 3 Characteristics of Visitors and Trips — by Area of Visit
Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country/Region of Residence
Table 6 Total Trip Expenditure per person — by Nationality/Region
Table 7 Total Trip Expenditure per person — by Country/Region of Residence
Table 8 Total Trip Expenditure per person — by Area of Visit
Table 9 Average Number of Nights — by Nationality/Region
Table 10 Average Number of Nights — by Area of Visit
Table 11 State of Implementation of Procedures for Exemption from Consumption Tax — by Nationality/Region
Table 12 Visit Rate per Prefecture — by Nationality/Region
Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region

<Tourism/Leisure>
Annex 3 Characteristics of Visitors and Trips — by Nationality/Region
Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
Annex 5 Average Number of Nights — by Nationality/Region
Annex 6 Visit Rate per Prefecture — by Nationality/Region
Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region

Japan Tourism Agency

 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 10,048 100.0 4,006 100.0 1,087 100.0 274 100.0 1,545 100.0 209 100.0
Port New Chitose 517 5.3 255 6.4 86 7.9 22 8.0 62 4.0 15 7.2
of Entry Hakodate 35 0.5 0 0.0 35 3.2 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 33 0.4 14 0.3 15 1.4 0 0.0 4 0.3 0 0.0
Niigata 17 0.2 7 0.2 7 0.6 0 0.0 3 0.2 0 0.0
Haneda 1,345 13.6 312 7.8 86 7.9 24 8.8 253 16.4 25 12.0
Narita 2,965 29.3 554 13.8 278 25.6 64 23.4 387 25.0 88 42.1
Komatsu 21 0.3 4 0.1 15 1.4 0 0.0 2 0.1 0 0.0
Mt.Fuji Shizuoka 36 0.4 14 0.3 9 0.8 0 0.0 13 0.8 0 0.0
Chubu 305 4.0 75 1.9 32 2.9 14 5.1 119 7.7 14 6.7
Kansai 2,591 26.7 1,185 29.6 300 27.6 77 28.1 504 32.6 54 25.8
Hiroshima 29 0.4 10 0.2 5 0.5 7 2.6 7 0.5 0 0.0
Kanmon (Shimonoseki) Port 73 0.5 73 1.8 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 54 0.7 15 0.4 6 0.6 4 1.5 29 1.9 0 0.0
Fukuoka 1,090 8.8 883 22.0 74 6.8 23 8.4 60 3.9 9 4.3
Hakata Port 128 0.8 127 3.2 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 72 0.5 72 1.8 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 35 0.5 17 0.4 3 0.3 10 3.6 5 0.3 0 0.0
Naha 623 6.4 370 9.2 117 10.8 28 10.2 90 5.8 4 1.9
Other 79 0.7 19 0.5 19 1.7 1 0.4 7 0.5 0 0.0
Port New Chitose 540 5.6 259 6.5 103 9.5 21 7.7 63 4.1 16 7.7
of Departure Hakodate 32 0.4 0 0.0 32 2.9 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 31 0.4 10 0.2 17 1.6 0 0.0 4 0.3 0 0.0
Niigata 20 0.2 7 0.2 7 0.6 0 0.0 6 0.4 0 0.0
Haneda 1,244 12.5 314 7.8 77 7.1 20 7.3 243 15.7 21 10.0
Narita 2,994 29.5 554 13.8 275 25.3 63 23.0 383 24.8 94 45.0
Komatsu 24 0.3 7 0.2 15 1.4 0 0.0 2 0.1 0 0.0
Mt.Fuji Shizuoka 42 0.5 14 0.3 8 0.7 0 0.0 20 1.3 0 0.0
Chubu 339 4.5 77 1.9 38 3.5 14 5.1 150 9.7 12 5.7
Kansai 2,688 27.7 1,178 29.4 304 28.0 83 30.3 507 32.8 54 25.8
Hiroshima 30 0.4 11 0.3 6 0.6 8 2.9 5 0.3 0 0.0
Kanmon (Shimonoseki) Port 74 0.5 74 1.8 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 39 0.5 15 0.4 9 0.8 4 1.5 11 0.7 0 0.0
Fukuoka 1,081 8.8 882 22.0 72 6.6 22 8.0 60 3.9 8 3.8
Hakata Port 128 0.8 128 3.2 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 87 0.6 87 2.2 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 41 0.6 17 0.4 7 0.6 11 4.0 6 0.4 0 0.0
Naha 614 6.3 372 9.3 117 10.8 28 10.2 85 5.5 4 1.9
Country/Region South Korea 4,006 25.7 3,992 99.7 0 0.0 0 0.0 2 0.1 0 0.0
of Residence Taiwan 1,087 14.7 0 0.0 1,082 99.5 0 0.0 0 0.0 0 0.0
(Single Answer) Hong Kong 291 7.4 1 0.0 1 0.1 267 97.4 2 0.1 0 0.0
China 1,547 24.0 1 0.0 2 0.2 4 1.5 1,534 99.3 0 0.0
Beijing 308 4.8 0 0.0 0 0.0 0 0.0 308 20.0 0 0.0
Shanghai 383 5.9 0 0.0 2 0.2 1 0.4 377 24.5 0 0.0
Chongqing 9 0.1 0 0.0 0 0.0 0 0.0 9 0.6 0 0.0
Tianjin 32 0.5 0 0.0 0 0.0 0 0.0 32 2.1 0 0.0
Guangdong 111 1.8 0 0.0 0 0.0 3 1.1 108 7.0 0 0.0
Shandong 71 1.1 1 0.0 0 0.0 0 0.0 70 4.5 0 0.0
Liaoning 99 1.5 0 0.0 0 0.0 0 0.0 99 6.4 0 0.0
Zhejiang 115 1.8 0 0.0 0 0.0 0 0.0 115 7.5 0 0.0
Jiangsu 125 1.9 0 0.0 0 0.0 0 0.0 125 8.1 0 0.0
Sichuan 39 0.6 0 0.0 0 0.0 0 0.0 39 2.5 0 0.0
Henan 21 0.3 0 0.0 0 0.0 0 0.0 21 1.4 0 0.0
Hubei 26 0.4 0 0.0 0 0.0 0 0.0 25 1.6 0 0.0
Fujian 22 0.3 0 0.0 0 0.0 0 0.0 22 1.4 0 0.0
Heilongjiang 8 0.1 0 0.0 0 0.0 0 0.0 8 0.5 0 0.0
Shanxi 30 0.5 0 0.0 0 0.0 0 0.0 30 1.9 0 0.0
Other 141 2.2 0 0.0 0 0.0 0 0.0 140 9.1 0 0.0
Thailand 214 4.2 0 0.0 0 0.0 1 0.4 0 0.0 208 99.5
Singapore 114 2.5 0 0.0 1 0.1 0 0.0 3 0.2 0 0.0
Malaysia 239 2.1 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Indonesia 157 1.4 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 179 1.6 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Vietnam 54 1.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
India 170 0.4 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
UK 164 1.2 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Germany 121 0.7 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0
France 124 0.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Italy 176 0.4 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Spain 86 0.3 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Russia 130 0.3 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
United States 725 4.8 6 0.1 1 0.1 0 0.0 1 0.1 0 0.0
Canada 159 1.1 1 0.0 0 0.0 1 0.4 2 0.1 0 0.0
Australia 182 1.8 2 0.0 0 0.0 0 0.0 1 0.1 1 0.5
Other 123 3.6 0 0.0 0 0.0 1 0.4 0 0.0 0 0.0
Length of Stay 1) up to 3 days 1,876 13.0 1,664 41.5 38 3.5 9 3.3 32 2.1 8 3.8
4~6 days 4,734 49.5 2,111 52.7 764 70.3 145 52.9 833 53.9 121 57.9
7~13 days 2,429 27.9 160 4.0 249 22.9 112 40.9 579 37.5 62 29.7
14~20 days 614 5.5 25 0.6 19 1.7 5 1.8 37 2.4 13 6.2
Table 1 (2/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 10,048 100.0 4,006 100.0 1,087 100.0 274 100.0 1,545 100.0 209 100.0
21~27 days 139 1.2 9 0.2 1 0.1 0 0.0 11 0.7 0 0.0
28~90 days 206 2.2 26 0.6 15 1.4 2 0.7 40 2.6 3 1.4
91 days or more (less than a year) 50 0.5 11 0.3 1 0.1 1 0.4 13 0.8 2 1.0

Table 1 (3/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 10,048 100.0 4,006 100.0 1,087 100.0 274 100.0 1,545 100.0 209 100.0
Sex/Age Male 5,234 49.4 2,060 51.4 474 43.6 106 38.7 685 44.3 80 38.3
(Single Answer) under 20 97 0.8 54 1.3 8 0.7 0 0.0 6 0.4 3 1.4
20~29 1,318 12.4 589 14.7 111 10.2 29 10.6 178 11.5 14 6.7
30~39 1,782 17.6 614 15.3 187 17.2 37 13.5 312 20.2 38 18.2
40~49 992 9.1 416 10.4 79 7.3 21 7.7 95 6.1 13 6.2
50~59 612 5.5 218 5.4 56 5.2 10 3.6 51 3.3 9 4.3
60~69 329 3.2 121 3.0 22 2.0 9 3.3 33 2.1 3 1.4
70 and over 104 0.9 48 1.2 11 1.0 0 0.0 10 0.6 0 0.0
Female 4,814 50.6 1,946 48.6 613 56.4 168 61.3 860 55.7 129 61.7
under 20 101 0.9 52 1.3 6 0.6 2 0.7 5 0.3 7 3.3
20~29 1,714 17.5 804 20.1 174 16.0 52 19.0 322 20.8 36 17.2
30~39 1,401 15.5 483 12.1 196 18.0 52 19.0 308 19.9 48 23.0
40~49 731 7.8 277 6.9 129 11.9 26 9.5 101 6.5 22 10.5
50~59 483 5.2 171 4.3 73 6.7 27 9.9 69 4.5 12 5.7
60~69 311 3.0 129 3.2 27 2.5 9 3.3 53 3.4 3 1.4
70 and over 73 0.6 30 0.7 8 0.7 0 0.0 2 0.1 1 0.5
Frequency of Visits 1 time 3,709 36.9 1,076 26.9 188 17.3 41 15.0 825 53.4 67 32.1
to Japan 2 times 1,771 17.2 792 19.8 171 15.7 38 13.9 237 15.3 42 20.1
(Single Answer) 3 times 1,068 10.2 530 13.2 149 13.7 26 9.5 128 8.3 23 11.0
4 times 729 7.3 344 8.6 114 10.5 24 8.8 90 5.8 18 8.6
5 times 566 5.7 252 6.3 102 9.4 21 7.7 58 3.8 12 5.7
6~9 times 783 8.6 327 8.2 147 13.5 53 19.3 90 5.8 22 10.5
10~19 times 766 8.0 336 8.4 130 12.0 46 16.8 68 4.4 16 7.7
20 times or more 650 6.1 346 8.6 85 7.8 25 9.1 48 3.1 9 4.3
Members Just me 2,407 22.1 824 20.6 150 13.8 46 16.8 268 17.4 41 19.6
of your Party Spouse/partner 1,776 18.0 536 13.4 183 16.8 68 24.8 300 19.5 20 9.6
(Multiple answers) Family member(s) 2,360 25.3 1,018 25.4 366 33.7 93 33.9 382 24.8 72 34.4
Work colleague(s) 1,359 13.2 568 14.2 109 10.0 9 3.3 274 17.8 20 9.6
Friend(s) 2,201 22.3 1,046 26.1 298 27.4 65 23.7 335 21.8 58 27.8
Other 97 0.8 60 1.5 11 1.0 0 0.0 5 0.3 1 0.5
Main Purpose Tourism/leisure 7,250 74.3 3,198 79.8 932 85.7 245 89.4 1,185 76.7 156 74.6
of This Trip Visiting family/friends 429 4.0 108 2.7 21 1.9 7 2.6 47 3.0 16 7.7
(Single Answer) Honeymoon 70 0.6 12 0.3 3 0.3 1 0.4 13 0.8 0 0.0
School-related trip 47 0.4 17 0.4 3 0.3 0 0.0 2 0.1 3 1.4
Sport/watching sport 41 0.3 13 0.3 5 0.5 0 0.0 0 0.0 0 0.0
Event 36 0.3 9 0.2 2 0.2 1 0.4 3 0.2 0 0.0
Study 40 0.4 13 0.3 0 0.0 0 0.0 7 0.5 1 0.5
Medical treatment/Medical check-up 5 0.0 3 0.1 1 0.1 0 0.0 1 0.1 0 0.0
Incentive travel 47 0.5 10 0.2 3 0.3 1 0.4 11 0.7 1 0.5
Exhibition/trade fair 119 1.1 54 1.3 14 1.3 1 0.4 9 0.6 2 1.0
International conference 225 2.2 49 1.2 12 1.1 2 0.7 30 1.9 5 2.4
Company meeting(held offsite) 502 4.2 155 3.9 32 2.9 2 0.7 44 2.8 4 1.9
Training 231 2.5 67 1.7 8 0.7 2 0.7 39 2.5 13 6.2
Other business 918 8.4 272 6.8 44 4.0 12 4.4 145 9.4 5 2.4
Transit 27 0.2 1 0.0 0 0.0 0 0.0 0 0.0 1 0.5
Other 61 0.6 25 0.6 7 0.6 0 0.0 9 0.6 2 1.0
Types of Hotel (western style) 7,685 79.0 2,907 74.8 875 81.3 214 79.3 1,283 83.5 168 81.2
accommodation Japanese-style inn 1,514 16.9 387 10.0 244 22.7 55 20.4 332 21.6 27 13.0
(Multiple answers) Villa/condominium 76 0.9 17 0.4 17 1.6 3 1.1 18 1.2 1 0.5
School dormitory or company-owned accomodation facility 194 1.9 36 0.9 13 1.2 0 0.0 31 2.0 4 1.9
Home of family/friends 579 5.5 165 4.2 38 3.5 5 1.9 78 5.1 24 11.6
Youth hostel or guest house 718 6.2 431 11.1 45 4.2 22 8.1 14 0.9 8 3.9
Vacation rentals 1,069 11.0 362 9.3 107 9.9 27 10.0 179 11.7 11 5.3
Other 258 2.1 72 1.9 11 1.0 5 1.9 7 0.5 5 2.4
Places to Shop Department stores 4,846 55.5 1,241 31.0 639 58.8 199 72.6 1,135 73.5 149 71.3
in Japan Consumer electronics stores 1,814 22.2 255 6.4 371 34.1 51 18.6 626 40.5 27 12.9
(Multiple answers) Fashion boutiques 1,544 17.0 374 9.4 169 15.5 75 27.4 313 20.3 38 18.2
100 Yen Shops 1,808 18.5 590 14.8 208 19.1 96 35.0 118 7.6 79 37.8
Service areas on expressways or Michi-no-eki (Road Stations) 375 4.6 96 2.4 76 7.0 25 9.1 114 7.4 1 0.5
Tourist souvenir shops 2,630 26.4 672 16.8 347 31.9 87 31.8 310 20.1 66 31.6
Accomodation facilities 985 10.9 342 8.6 214 19.7 45 16.4 195 12.6 16 7.7
Supermarkets 4,518 50.8 1,183 29.6 758 69.7 202 73.7 854 55.3 122 58.4
Convenience stores 6,294 65.9 2,418 60.5 844 77.6 203 74.1 1,164 75.4 112 53.6
Drugstores 5,321 61.2 1,972 49.3 959 88.2 228 83.2 1,364 88.3 107 51.2
Discout stores 1,549 14.1 932 23.3 154 14.2 44 16.1 102 6.6 43 20.6
Outlet malls 1,440 17.0 380 9.5 185 17.0 67 24.5 383 24.8 59 28.2
Commercial complexes in urban centers 1,515 15.5 628 15.7 152 14.0 29 10.6 346 22.4 42 20.1
Other shopping centers 1,107 12.0 316 7.9 176 16.2 59 21.5 139 9.0 27 12.9
Railway station boutiques 866 9.5 120 3.0 121 11.1 48 17.5 105 6.8 26 12.4
Airport duty-free stores 6,121 63.6 2,598 65.0 755 69.5 157 57.3 1,303 84.4 119 56.9
Other 333 2.6 178 4.5 4 0.4 2 0.7 15 1.0 5 2.4
I did not go shopping. 314 2.5 92 2.3 4 0.4 1 0.4 3 0.2 1 0.5
Financial systems/ Airport currency exchange 458 4.3 93 2.3 22 2.0 9 3.3 24 1.6 23 11.0
Payment methods Bank/Post Office 298 3.1 129 3.2 35 3.2 17 6.2 41 2.7 9 4.3
used in Japan ATM 888 8.0 77 1.9 16 1.5 10 3.6 75 4.9 11 5.3
(Multiple answers) Other currency exchange 293 3.8 25 0.6 43 4.0 18 6.6 78 5.1 11 5.3
Currency exchange at accommodation facilities 40 0.4 2 0.1 2 0.2 2 0.7 4 0.3 1 0.5
Cash 9,529 95.4 3,820 95.9 1,062 97.9 274 100.0 1,433 92.9 202 96.7
Table 1 (4/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 10,048 100.0 4,006 100.0 1,087 100.0 274 100.0 1,545 100.0 209 100.0
Credit cards 5,603 57.7 1,780 44.7 640 59.0 150 54.7 1,019 66.0 106 50.7
Debit (bank) cards (China UnionPay, etc.) 849 12.1 55 1.4 10 0.9 15 5.5 664 43.0 2 1.0
Chip cards for transportation systems (Suica, etc.) 696 7.9 145 3.6 167 15.4 39 14.2 125 8.1 9 4.3
Other (travellers’ cheques, Edy, etc.) 338 5.2 3 0.1 5 0.5 3 1.1 322 20.9 0 0.0

Table 1 (5/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 10,048 100.0 4,006 100.0 1,087 100.0 274 100.0 1,545 100.0 209 100.0
Use of lounges Yes 363 3.1 154 3.9 13 1.2 7 2.6 18 1.2 15 7.2
(Single Answer) No 9,612 96.9 3,804 96.1 1,065 98.8 264 97.4 1,520 98.8 193 92.8
Travel Group tour 1,691 19.0 587 14.7 324 29.8 20 7.3 458 29.6 51 24.4
arrangements Package for individual travelers 740 8.8 122 3.0 173 15.9 36 13.1 182 11.8 10 4.8
(Single Answer) independent travel 7,617 72.2 3,297 82.3 590 54.3 218 79.6 905 58.6 148 70.8
Means of at a store (travel agency, airline company, etc.) 2,754 29.1 770 19.9 360 34.1 61 22.4 451 30.1 59 29.8
travel arrangements through a website 6,456 65.4 2,918 75.5 617 58.5 203 74.6 943 63.0 127 64.1
(Single Answer) by phone or other ways 520 5.5 175 4.5 78 7.4 8 2.9 103 6.9 12 6.1
Time of Less than 1 week before departure 1,028 9.5 542 13.9 68 6.4 16 5.9 127 8.5 23 11.7
travel arrangements 1 or 2 weeks before departure 1,384 13.0 749 19.2 86 8.1 22 8.1 208 13.9 22 11.2
(Single Answer) 3 or 4 weeks before departure 1,111 10.7 497 12.8 83 7.8 25 9.2 174 11.6 16 8.2
1 or 2 months before departure 3,932 42.4 1,511 38.8 481 45.3 110 40.4 803 53.6 73 37.2
3 or 6 months before departure 1,937 20.3 544 14.0 306 28.8 75 27.6 181 12.1 48 24.5
7 or more months before departure 391 4.0 50 1.3 37 3.5 24 8.8 4 0.3 14 7.1
Annual household Less than 5,000,000 yen 1,439 56.5 452 46.6 246 79.9 42 50.0 299 59.6 48 84.2
income 5,000,000~9,999,999 yen 716 25.6 346 35.7 40 13.0 26 31.0 135 26.9 4 7.0
10,000,000~19,999,999 yen 346 12.1 127 13.1 15 4.9 13 15.5 40 8.0 2 3.5
20,000,000~29,999,999 yen 89 3.0 24 2.5 4 1.3 2 2.4 10 2.0 0 0.0
More than 30,000,000 yen 80 2.8 21 2.2 3 1.0 1 1.2 18 3.6 3 5.3
1) Length of stay is calculated from the dates of entry to departure.
2) The composition ratio does not include "no response". The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".

Table 1 (6/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 93 100.0 245 100.0 158 100.0 192 100.0 56 100.0 175 100.0
Port New Chitose 7 7.5 48 19.6 0 0.0 0 0.0 0 0.0 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 30 32.3 10 4.1 72 45.6 33 17.2 9 16.1 2 1.1
Narita 27 29.0 81 33.1 63 39.9 74 38.5 30 53.6 139 79.4
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 2 2.2 0 0.0 1 0.6 17 8.9 4 7.1 2 1.1
Kansai 15 16.1 104 42.4 22 13.9 56 29.2 10 17.9 31 17.7
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 4 4.3 0 0.0 0 0.0 11 5.7 3 5.4 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 7 7.5 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0
Other 1 1.1 1 0.4 0 0.0 1 0.5 0 0.0 1 0.6
Port New Chitose 7 7.5 49 20.0 0 0.0 0 0.0 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 26 28.0 0 0.0 62 39.2 31 16.1 12 21.4 0 0.0
Narita 30 32.3 95 38.8 55 34.8 78 40.6 27 48.2 147 84.0
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 2 2.2 0 0.0 1 0.6 16 8.3 4 7.1 0 0.0
Kansai 17 18.3 100 40.8 40 25.3 57 29.7 10 17.9 28 16.0
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 5 5.4 0 0.0 0 0.0 10 5.2 3 5.4 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 6 6.5 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0
Country/Region South Korea 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.6
of Residence Taiwan 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Hong Kong 0 0.0 0 0.0 0 0.0 2 1.0 0 0.0 0 0.0
China 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Beijing 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shanghai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chongqing 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Tianjin 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Guangdong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shandong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Liaoning 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Zhejiang 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Jiangsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Sichuan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Henan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Hubei 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fujian 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Heilongjiang 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shanxi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Thailand 0 0.0 0 0.0 0 0.0 0 0.0 1 1.8 0 0.0
Singapore 93 100.0 4 1.6 0 0.0 3 1.6 0 0.0 1 0.6
Malaysia 0 0.0 237 96.7 0 0.0 0 0.0 0 0.0 0 0.0
Indonesia 0 0.0 1 0.4 156 98.7 0 0.0 0 0.0 0 0.0
Philippines 0 0.0 0 0.0 0 0.0 179 93.2 0 0.0 0 0.0
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 54 96.4 0 0.0
India 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 170 97.1
UK 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Germany 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0 0.0
France 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Italy 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Spain 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Russia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
United States 0 0.0 1 0.4 0 0.0 3 1.6 1 1.8 0 0.0
Canada 0 0.0 0 0.0 0 0.0 2 1.0 0 0.0 0 0.0
Australia 0 0.0 1 0.4 1 0.6 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 1 0.6 2 1.0 0 0.0 3 1.7
Length of Stay 1) up to 3 days 3 3.2 7 2.9 7 4.4 11 5.7 2 3.6 5 2.9
4~6 days 27 29.0 89 36.3 60 38.0 79 41.1 18 32.1 67 38.3
7~13 days 54 58.1 132 53.9 70 44.3 59 30.7 16 28.6 50 28.6
14~20 days 8 8.6 9 3.7 14 8.9 16 8.3 5 8.9 16 9.1
Table 1 (7/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 93 100.0 245 100.0 158 100.0 192 100.0 56 100.0 175 100.0
21~27 days 1 1.1 6 2.4 3 1.9 5 2.6 1 1.8 5 2.9
28~90 days 0 0.0 1 0.4 2 1.3 13 6.8 11 19.6 28 16.0
91 days or more (less than a year) 0 0.0 1 0.4 2 1.3 9 4.7 3 5.4 4 2.3

Table 1 (8/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 93 100.0 245 100.0 158 100.0 192 100.0 56 100.0 175 100.0
Sex/Age Male 52 55.9 114 46.5 88 55.7 80 41.7 29 51.8 151 86.3
(Single Answer) under 20 2 2.2 2 0.8 2 1.3 0 0.0 0 0.0 1 0.6
20~29 14 15.1 34 13.9 17 10.8 17 8.9 13 23.2 32 18.3
30~39 11 11.8 41 16.7 33 20.9 29 15.1 10 17.9 72 41.1
40~49 16 17.2 14 5.7 25 15.8 23 12.0 3 5.4 27 15.4
50~59 1 1.1 16 6.5 8 5.1 9 4.7 2 3.6 13 7.4
60~69 7 7.5 7 2.9 3 1.9 2 1.0 0 0.0 4 2.3
70 and over 1 1.1 0 0.0 0 0.0 0 0.0 1 1.8 2 1.1
Female 41 44.1 131 53.5 70 44.3 112 58.3 27 48.2 24 13.7
under 20 0 0.0 3 1.2 2 1.3 3 1.6 2 3.6 1 0.6
20~29 14 15.1 40 16.3 22 13.9 40 20.8 6 10.7 4 2.3
30~39 13 14.0 43 17.6 23 14.6 33 17.2 9 16.1 1 0.6
40~49 8 8.6 26 10.6 15 9.5 18 9.4 6 10.7 8 4.6
50~59 4 4.3 16 6.5 6 3.8 10 5.2 2 3.6 7 4.0
60~69 2 2.2 1 0.4 2 1.3 6 3.1 2 3.6 3 1.7
70 and over 0 0.0 2 0.8 0 0.0 2 1.0 0 0.0 0 0.0
Frequency of Visits 1 time 34 36.6 109 44.5 76 48.1 74 38.5 31 55.4 84 48.0
to Japan 2 times 19 20.4 57 23.3 24 15.2 41 21.4 9 16.1 35 20.0
(Single Answer) 3 times 4 4.3 23 9.4 18 11.4 12 6.3 4 7.1 16 9.1
4 times 7 7.5 9 3.7 8 5.1 16 8.3 1 1.8 13 7.4
5 times 7 7.5 9 3.7 10 6.3 10 5.2 3 5.4 5 2.9
6~9 times 6 6.5 13 5.3 10 6.3 12 6.3 2 3.6 7 4.0
10~19 times 8 8.6 15 6.1 11 7.0 17 8.9 3 5.4 7 4.0
20 times or more 8 8.6 10 4.1 1 0.6 10 5.2 3 5.4 8 4.6
Members Just me 19 20.4 38 15.5 32 20.3 69 36.1 21 37.5 102 58.3
of your Party Spouse/partner 23 24.7 35 14.3 21 13.3 17 8.9 2 3.6 11 6.3
(Multiple answers) Family member(s) 29 31.2 72 29.4 34 21.5 56 29.3 4 7.1 12 6.9
Work colleague(s) 9 9.7 42 17.1 51 32.3 29 15.2 25 44.6 38 21.7
Friend(s) 16 17.2 68 27.8 23 14.6 21 11.0 5 8.9 11 6.3
Other 0 0.0 2 0.8 0 0.0 2 1.0 1 1.8 3 1.7
Main Purpose Tourism/leisure 70 75.3 172 70.2 68 43.0 90 46.9 9 16.1 22 12.6
of This Trip Visiting family/friends 1 1.1 4 1.6 4 2.5 30 15.6 4 7.1 13 7.4
(Single Answer) Honeymoon 1 1.1 0 0.0 3 1.9 0 0.0 0 0.0 0 0.0
School-related trip 0 0.0 2 0.8 0 0.0 4 2.1 2 3.6 0 0.0
Sport/watching sport 0 0.0 0 0.0 1 0.6 0 0.0 1 1.8 1 0.6
Event 0 0.0 3 1.2 0 0.0 0 0.0 2 3.6 2 1.1
Study 0 0.0 1 0.4 2 1.3 1 0.5 3 5.4 4 2.3
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 9 3.7 3 1.9 0 0.0 1 1.8 2 1.1
Exhibition/trade fair 3 3.2 7 2.9 0 0.0 2 1.0 3 5.4 5 2.9
International conference 2 2.2 1 0.4 11 7.0 6 3.1 2 3.6 9 5.1
Company meeting(held offsite) 7 7.5 15 6.1 20 12.7 13 6.8 4 7.1 48 27.4
Training 2 2.2 12 4.9 20 12.7 7 3.6 10 17.9 9 5.1
Other business 7 7.5 18 7.3 21 13.3 32 16.7 14 25.0 56 32.0
Transit 0 0.0 0 0.0 4 2.5 0 0.0 1 1.8 2 1.1
Other 0 0.0 1 0.4 1 0.6 7 3.6 0 0.0 2 1.1
Types of Hotel (western style) 78 83.9 189 77.1 111 70.3 118 61.5 42 75.0 118 68.2
accommodation Japanese-style inn 11 11.8 31 12.7 21 13.3 4 2.1 5 8.9 14 8.1
(Multiple answers) Villa/condominium 0 0.0 1 0.4 1 0.6 2 1.0 1 1.8 2 1.2
School dormitory or company-owned accomodation facility 1 1.1 8 3.3 10 6.3 17 8.9 8 14.3 23 13.3
Home of family/friends 0 0.0 2 0.8 8 5.1 38 19.8 4 7.1 13 7.5
Youth hostel or guest house 5 5.4 21 8.6 12 7.6 4 2.1 2 3.6 4 2.3
Vacation rentals 12 12.9 46 18.8 22 13.9 16 8.3 0 0.0 9 5.2
Other 1 1.1 6 2.4 7 4.4 5 2.6 2 3.6 6 3.5
Places to Shop Department stores 67 72.0 144 58.8 97 61.4 117 60.9 31 55.4 72 41.1
in Japan Consumer electronics stores 15 16.1 41 16.7 33 20.9 31 16.1 15 26.8 46 26.3
(Multiple answers) Fashion boutiques 21 22.6 59 24.1 29 18.4 42 21.9 13 23.2 23 13.1
100 Yen Shops 14 15.1 70 28.6 55 34.8 56 29.2 16 28.6 52 29.7
Service areas on expressways or Michi-no-eki (Road Stations) 1 1.1 9 3.7 3 1.9 1 0.5 1 1.8 0 0.0
Tourist souvenir shops 26 28.0 92 37.6 71 44.9 53 27.6 12 21.4 36 20.6
Accomodation facilities 4 4.3 18 7.3 8 5.1 7 3.6 0 0.0 4 2.3
Supermarkets 50 53.8 120 49.0 74 46.8 105 54.7 26 46.4 90 51.4
Convenience stores 57 61.3 160 65.3 84 53.2 122 63.5 18 32.1 70 40.0
Drugstores 40 43.0 122 49.8 38 24.1 45 23.4 12 21.4 7 4.0
Discout stores 10 10.8 25 10.2 15 9.5 48 25.0 5 8.9 16 9.1
Outlet malls 19 20.4 66 26.9 31 19.6 41 21.4 4 7.1 17 9.7
Commercial complexes in urban centers 4 4.3 25 10.2 6 3.8 17 8.9 11 19.6 13 7.4
Other shopping centers 16 17.2 61 24.9 21 13.3 29 15.1 8 14.3 21 12.0
Railway station boutiques 9 9.7 25 10.2 13 8.2 18 9.4 6 10.7 11 6.3
Airport duty-free stores 63 67.7 149 60.8 79 50.0 89 46.4 23 41.1 84 48.0
Other 0 0.0 5 2.0 4 2.5 3 1.6 3 5.4 2 1.1
I did not go shopping. 2 2.2 2 0.8 2 1.3 4 2.1 6 10.7 10 5.7
Financial systems/ Airport currency exchange 1 1.1 18 7.3 11 7.0 30 15.7 5 9.1 14 8.0
Payment methods Bank/Post Office 0 0.0 7 2.9 3 1.9 4 2.1 1 1.8 3 1.7
used in Japan ATM 2 2.2 21 8.6 34 21.5 13 6.8 5 9.1 32 18.3
(Multiple answers) Other currency exchange 7 7.5 9 3.7 12 7.6 10 5.2 5 9.1 14 8.0
Currency exchange at accommodation facilities 0 0.0 1 0.4 0 0.0 3 1.6 1 1.8 2 1.1
Cash 91 97.8 239 97.6 155 98.1 186 97.4 55 100.0 164 93.7
Table 1 (9/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 93 100.0 245 100.0 158 100.0 192 100.0 56 100.0 175 100.0
Credit cards 54 58.1 130 53.1 84 53.2 85 44.5 25 45.5 79 45.1
Debit (bank) cards (China UnionPay, etc.) 5 5.4 3 1.2 0 0.0 3 1.6 1 1.8 9 5.1
Chip cards for transportation systems (Suica, etc.) 4 4.3 17 6.9 7 4.4 8 4.2 1 1.8 14 8.0
Other (travellers’ cheques, Edy, etc.) 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0

Table 1 (10/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 93 100.0 245 100.0 158 100.0 192 100.0 56 100.0 175 100.0
Use of lounges Yes 4 4.3 13 5.3 2 1.3 7 3.7 3 5.4 8 4.6
(Single Answer) No 89 95.7 232 94.7 155 98.7 184 96.3 53 94.6 167 95.4
Travel Group tour 10 10.8 49 20.0 25 15.8 12 6.3 9 16.1 17 9.7
arrangements Package for individual travelers 5 5.4 25 10.2 13 8.2 17 8.9 5 8.9 11 6.3
(Single Answer) independent travel 78 83.9 171 69.8 120 75.9 163 84.9 42 75.0 147 84.0
Means of at a store (travel agency, airline company, etc.) 21 23.9 74 31.2 100 69.0 76 42.9 29 53.7 102 60.0
travel arrangements through a website 62 70.5 144 60.8 37 25.5 91 51.4 23 42.6 52 30.6
(Single Answer) by phone or other ways 5 5.7 19 8.0 8 5.5 10 5.6 2 3.7 16 9.4
Time of Less than 1 week before departure 2 2.3 29 12.1 17 11.6 32 17.8 13 24.1 34 19.9
travel arrangements 1 or 2 weeks before departure 9 10.2 17 7.1 22 15.0 27 15.0 11 20.4 29 17.0
(Single Answer) 3 or 4 weeks before departure 6 6.8 23 9.6 19 12.9 12 6.7 6 11.1 25 14.6
1 or 2 months before departure 40 45.5 83 34.6 56 38.1 67 37.2 21 38.9 65 38.0
3 or 6 months before departure 22 25.0 64 26.7 24 16.3 31 17.2 3 5.6 16 9.4
7 or more months before departure 9 10.2 24 10.0 9 6.1 11 6.1 0 0.0 2 1.2
Annual household Less than 5,000,000 yen 11 50.0 70 78.7 26 89.7 28 82.4 4 100.0 53 80.3
income 5,000,000~9,999,999 yen 6 27.3 16 18.0 1 3.4 4 11.8 0 0.0 12 18.2
10,000,000~19,999,999 yen 3 13.6 3 3.4 1 3.4 1 2.9 0 0.0 1 1.5
20,000,000~29,999,999 yen 2 9.1 0 0.0 0 0.0 1 2.9 0 0.0 0 0.0
More than 30,000,000 yen 0 0.0 0 0.0 1 3.4 0 0.0 0 0.0 0 0.0

Table 1 (11/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 131 100.0
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 9 6.9
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 82 51.9 49 41.2 65 47.8 10 5.4 8 9.1 4 3.1
Narita 68 43.0 44 37.0 51 37.5 150 81.1 66 75.0 111 84.7
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 3 2.5 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 5 3.2 20 16.8 20 14.7 23 12.4 14 15.9 3 2.3
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 1 0.6 1 0.8 0 0.0 1 0.5 0 0.0 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.8
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 2 1.3 2 1.7 0 0.0 1 0.5 0 0.0 3 2.3
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 9 6.9
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 70 44.3 51 42.9 53 39.0 0 0.0 0 0.0 0 0.0
Narita 85 53.8 42 35.3 54 39.7 135 73.0 68 77.3 119 90.8
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 4 3.4 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 2 1.3 22 18.5 29 21.3 50 27.0 20 22.7 2 1.5
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 1 0.6 0 0.0 0 0.0 0 0.0 0 0.0 1 0.8
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Country/Region South Korea 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
of Residence Taiwan 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 1 0.8
(Single Answer) Hong Kong 1 0.6 0 0.0 3 2.2 1 0.5 0 0.0 0 0.0
China 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0 0.0
Beijing 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shanghai 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0 0.0
Chongqing 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Tianjin 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Guangdong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shandong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Liaoning 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Zhejiang 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Jiangsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Sichuan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Henan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Hubei 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fujian 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Heilongjiang 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Shanxi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Thailand 0 0.0 1 0.8 0 0.0 0 0.0 0 0.0 0 0.0
Singapore 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Malaysia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Indonesia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
India 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
UK 152 96.2 1 0.8 2 1.5 1 0.5 2 2.3 0 0.0
Germany 2 1.3 111 93.3 1 0.7 2 1.1 0 0.0 0 0.0
France 0 0.0 0 0.0 123 90.4 0 0.0 0 0.0 0 0.0
Italy 0 0.0 0 0.0 0 0.0 173 93.5 1 1.1 0 0.0
Spain 0 0.0 0 0.0 1 0.7 2 1.1 83 94.3 0 0.0
Russia 1 0.6 0 0.0 1 0.7 0 0.0 0 0.0 128 97.7
United States 1 0.6 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Canada 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Australia 1 0.6 1 0.8 0 0.0 0 0.0 0 0.0 1 0.8
Other 0 0.0 5 4.2 5 3.7 4 2.2 2 2.3 1 0.8
Length of Stay 1) up to 3 days 6 3.8 2 1.7 4 2.9 5 2.7 1 1.1 5 3.8
4~6 days 38 24.1 30 25.2 20 14.7 39 21.1 10 11.4 12 9.2
7~13 days 65 41.1 41 34.5 58 42.6 97 52.4 41 46.6 73 55.7
14~20 days 44 27.8 32 26.9 34 25.0 36 19.5 30 34.1 28 21.4
Table 1 (12/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 131 100.0
21~27 days 4 2.5 8 6.7 15 11.0 6 3.2 3 3.4 3 2.3
28~90 days 1 0.6 6 5.0 5 3.7 2 1.1 3 3.4 10 7.6
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0

Table 1 (13/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 131 100.0
Sex/Age Male 104 65.8 88 73.9 82 60.3 122 65.9 64 72.7 72 55.0
(Single Answer) under 20 1 0.6 1 0.8 0 0.0 1 0.5 0 0.0 8 6.1
20~29 24 15.2 16 13.4 14 10.3 26 14.1 13 14.8 21 16.0
30~39 24 15.2 28 23.5 30 22.1 47 25.4 32 36.4 21 16.0
40~49 22 13.9 19 16.0 17 12.5 29 15.7 12 13.6 14 10.7
50~59 19 12.0 20 16.8 9 6.6 16 8.6 5 5.7 5 3.8
60~69 10 6.3 3 2.5 8 5.9 3 1.6 2 2.3 3 2.3
70 and over 4 2.5 1 0.8 4 2.9 0 0.0 0 0.0 0 0.0
Female 54 34.2 31 26.1 54 39.7 63 34.1 24 27.3 59 45.0
under 20 0 0.0 2 1.7 2 1.5 1 0.5 1 1.1 2 1.5
20~29 12 7.6 13 10.9 12 8.8 17 9.2 6 6.8 20 15.3
30~39 19 12.0 10 8.4 14 10.3 26 14.1 11 12.5 15 11.5
40~49 10 6.3 3 2.5 8 5.9 9 4.9 5 5.7 14 10.7
50~59 7 4.4 1 0.8 10 7.4 6 3.2 0 0.0 4 3.1
60~69 5 3.2 0 0.0 8 5.9 3 1.6 1 1.1 4 3.1
70 and over 1 0.6 2 1.7 0 0.0 1 0.5 0 0.0 0 0.0
Frequency of Visits 1 time 92 58.2 55 46.2 63 46.3 116 62.7 68 77.3 76 58.0
to Japan 2 times 23 14.6 21 17.6 25 18.4 26 14.1 8 9.1 13 9.9
(Single Answer) 3 times 9 5.7 11 9.2 11 8.1 10 5.4 2 2.3 10 7.6
4 times 7 4.4 5 4.2 10 7.4 8 4.3 3 3.4 3 2.3
5 times 2 1.3 5 4.2 5 3.7 9 4.9 0 0.0 6 4.6
6~9 times 9 5.7 8 6.7 8 5.9 5 2.7 2 2.3 9 6.9
10~19 times 11 7.0 10 8.4 9 6.6 4 2.2 3 3.4 8 6.1
20 times or more 5 3.2 4 3.4 5 3.7 7 3.8 2 2.3 6 4.6
Members Just me 58 36.7 55 46.2 59 43.4 60 32.4 21 23.9 54 41.2
of your Party Spouse/partner 62 39.2 21 17.6 31 22.8 62 33.5 40 45.5 24 18.3
(Multiple answers) Family member(s) 12 7.6 15 12.6 16 11.8 22 11.9 3 3.4 10 7.6
Work colleague(s) 16 10.1 19 16.0 18 13.2 20 10.8 5 5.7 18 13.7
Friend(s) 12 7.6 11 9.2 14 10.3 23 12.4 19 21.6 23 17.6
Other 1 0.6 0 0.0 0 0.0 0 0.0 0 0.0 2 1.5
Main Purpose Tourism/leisure 81 51.3 50 42.0 75 55.1 96 51.9 65 73.9 76 58.0
of This Trip Visiting family/friends 13 8.2 12 10.1 14 10.3 9 4.9 3 3.4 4 3.1
(Single Answer) Honeymoon 2 1.3 1 0.8 1 0.7 14 7.6 6 6.8 1 0.8
School-related trip 0 0.0 1 0.8 1 0.7 1 0.5 0 0.0 1 0.8
Sport/watching sport 1 0.6 0 0.0 2 1.5 3 1.6 1 1.1 5 3.8
Event 1 0.6 1 0.8 1 0.7 2 1.1 0 0.0 5 3.8
Study 0 0.0 2 1.7 0 0.0 0 0.0 1 1.1 2 1.5
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 0 0.0 1 0.7 2 1.1 0 0.0 1 0.8
Exhibition/trade fair 2 1.3 3 2.5 3 2.2 4 2.2 0 0.0 2 1.5
International conference 7 4.4 9 7.6 11 8.1 9 4.9 2 2.3 3 2.3
Company meeting(held offsite) 15 9.5 10 8.4 8 5.9 10 5.4 3 3.4 8 6.1
Training 1 0.6 4 3.4 3 2.2 3 1.6 0 0.0 4 3.1
Other business 33 20.9 25 21.0 15 11.0 31 16.8 6 6.8 17 13.0
Transit 1 0.6 0 0.0 0 0.0 1 0.5 1 1.1 1 0.8
Other 1 0.6 1 0.8 1 0.7 0 0.0 0 0.0 1 0.8
Types of Hotel (western style) 138 87.3 102 86.4 110 81.5 165 89.7 69 78.4 94 72.3
accommodation Japanese-style inn 29 18.4 20 16.9 27 20.0 51 27.7 29 33.0 16 12.3
(Multiple answers) Villa/condominium 0 0.0 1 0.8 3 2.2 0 0.0 0 0.0 5 3.8
School dormitory or company-owned accomodation facility 1 0.6 1 0.8 2 1.5 2 1.1 3 3.4 7 5.4
Home of family/friends 11 7.0 16 13.6 18 13.3 13 7.1 7 8.0 12 9.2
Youth hostel or guest house 10 6.3 10 8.5 8 5.9 13 7.1 9 10.2 16 12.3
Vacation rentals 24 15.2 9 7.6 14 10.4 10 5.4 17 19.3 9 6.9
Other 9 5.7 6 5.1 9 6.7 13 7.1 7 8.0 8 6.2
Places to Shop Department stores 75 47.8 41 34.5 61 44.9 73 39.5 56 63.6 75 57.3
in Japan Consumer electronics stores 22 14.0 18 15.1 18 13.2 27 14.6 12 13.6 29 22.1
(Multiple answers) Fashion boutiques 35 22.3 16 13.4 31 22.8 27 14.6 16 18.2 52 39.7
100 Yen Shops 29 18.5 26 21.8 32 23.5 42 22.7 27 30.7 48 36.6
Service areas on expressways or Michi-no-eki (Road Stations) 2 1.3 3 2.5 2 1.5 1 0.5 0 0.0 2 1.5
Tourist souvenir shops 62 39.5 35 29.4 48 35.3 99 53.5 41 46.6 69 52.7
Accomodation facilities 15 9.6 4 3.4 6 4.4 11 5.9 9 10.2 10 7.6
Supermarkets 64 40.8 69 58.0 72 52.9 89 48.1 60 68.2 82 62.6
Convenience stores 73 46.5 57 47.9 67 49.3 51 27.6 46 52.3 49 37.4
Drugstores 30 19.1 21 17.6 12 8.8 29 15.7 16 18.2 43 32.8
Discout stores 11 7.0 9 7.6 5 3.7 13 7.0 8 9.1 11 8.4
Outlet malls 15 9.6 5 4.2 5 3.7 9 4.9 5 5.7 23 17.6
Commercial complexes in urban centers 13 8.3 13 10.9 24 17.6 46 24.9 12 13.6 26 19.8
Other shopping centers 16 10.2 15 12.6 8 5.9 24 13.0 15 17.0 19 14.5
Railway station boutiques 29 18.5 15 12.6 29 21.3 31 16.8 14 15.9 20 15.3
Airport duty-free stores 56 35.7 32 26.9 36 26.5 82 44.3 37 42.0 61 46.6
Other 6 3.8 9 7.6 9 6.6 8 4.3 3 3.4 4 3.1
I did not go shopping. 19 12.1 18 15.1 11 8.1 9 4.9 1 1.1 4 3.1
Financial systems/ Airport currency exchange 7 4.4 13 11.1 5 3.7 26 14.1 18 20.5 17 13.0
Payment methods Bank/Post Office 2 1.3 4 3.4 4 2.9 11 5.9 4 4.5 2 1.5
used in Japan ATM 40 25.3 42 35.9 30 22.1 46 24.9 23 26.1 19 14.5
(Multiple answers) Other currency exchange 5 3.2 2 1.7 4 2.9 2 1.1 6 6.8 1 0.8
Currency exchange at accommodation facilities 0 0.0 1 0.9 1 0.7 3 1.6 0 0.0 0 0.0
Cash 149 94.3 112 95.7 121 89.0 164 88.6 87 98.9 122 93.1
Table 1 (14/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 131 100.0
Credit cards 109 69.0 80 68.4 91 66.9 128 69.2 68 77.3 82 62.6
Debit (bank) cards (China UnionPay, etc.) 13 8.2 1 0.9 0 0.0 6 3.2 5 5.7 8 6.1
Chip cards for transportation systems (Suica, etc.) 10 6.3 12 10.3 15 11.0 19 10.3 5 5.7 6 4.6
Other (travellers’ cheques, Edy, etc.) 0 0.0 0 0.0 1 0.7 1 0.5 0 0.0 0 0.0

Table 1 (15/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 131 100.0
Use of lounges Yes 11 7.0 6 5.0 15 11.0 5 2.7 2 2.3 8 6.2
(Single Answer) No 147 93.0 113 95.0 121 89.0 180 97.3 86 97.7 122 93.8
Travel Group tour 9 5.7 4 3.4 3 2.2 17 9.2 3 3.4 12 9.2
arrangements Package for individual travelers 14 8.9 5 4.2 14 10.3 19 10.3 5 5.7 17 13.0
(Single Answer) independent travel 135 85.4 110 92.4 119 87.5 149 80.5 80 90.9 102 77.9
Means of at a store (travel agency, airline company, etc.) 41 27.2 53 46.1 53 39.6 83 44.9 24 27.9 35 26.9
travel arrangements through a website 106 70.2 59 51.3 76 56.7 98 53.0 62 72.1 82 63.1
(Single Answer) by phone or other ways 4 2.6 3 2.6 5 3.7 4 2.2 0 0.0 13 10.0
Time of Less than 1 week before departure 4 2.6 10 8.5 4 3.0 10 5.4 2 2.3 15 11.5
travel arrangements 1 or 2 weeks before departure 17 11.0 12 10.2 9 6.7 23 12.4 9 10.2 16 12.3
(Single Answer) 3 or 4 weeks before departure 21 13.6 13 11.0 20 14.8 12 6.5 6 6.8 15 11.5
1 or 2 months before departure 41 26.6 27 22.9 53 39.3 44 23.8 27 30.7 43 33.1
3 or 6 months before departure 47 30.5 40 33.9 34 25.2 82 44.3 29 33.0 31 23.8
7 or more months before departure 24 15.6 16 13.6 15 11.1 14 7.6 15 17.0 10 7.7
Annual household Less than 5,000,000 yen 10 22.7 6 26.1 9 31.0 25 62.5 10 55.6 35 87.5
income 5,000,000~9,999,999 yen 13 29.5 8 34.8 11 37.9 10 25.0 6 33.3 2 5.0
10,000,000~19,999,999 yen 16 36.4 7 30.4 6 20.7 4 10.0 2 11.1 1 2.5
20,000,000~29,999,999 yen 4 9.1 1 4.3 1 3.4 1 2.5 0 0.0 0 0.0
More than 30,000,000 yen 1 2.3 1 4.3 2 6.9 0 0.0 0 0.0 2 5.0

Table 1 (16/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 740 100.0 157 100.0 187 100.0 107 100.0
Port New Chitose 12 1.6 0 0.0 1 0.5 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 172 23.2 50 31.8 42 22.5 7 6.5
Narita 438 59.2 72 45.9 99 52.9 81 75.7
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 14 1.9 5 3.2 0 0.0 3 2.8
Kansai 73 9.9 24 15.3 37 19.8 14 13.1
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 15 2.0 0 0.0 3 1.6 2 1.9
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0
Naha 4 0.5 1 0.6 1 0.5 0 0.0
Other 12 1.6 5 3.2 4 2.1 0 0.0
Port New Chitose 13 1.8 0 0.0 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 167 22.6 48 30.6 49 26.2 0 0.0
Narita 435 58.8 75 47.8 102 54.5 78 72.9
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 14 1.9 3 1.9 0 0.0 4 3.7
Kansai 96 13.0 31 19.7 36 19.3 22 20.6
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 14 1.9 0 0.0 0 0.0 3 2.8
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.1 0 0.0 0 0.0 0 0.0
Country/Region South Korea 9 1.2 0 0.0 0 0.0 2 1.9
of Residence Taiwan 2 0.3 0 0.0 0 0.0 0 0.0
(Single Answer) Hong Kong 3 0.4 3 1.9 6 3.2 1 0.9
China 4 0.5 0 0.0 0 0.0 1 0.9
Beijing 0 0.0 0 0.0 0 0.0 0 0.0
Shanghai 2 0.4 0 0.0 0 0.0 0 0.0
Chongqing 0 0.0 0 0.0 0 0.0 0 0.0
Tianjin 0 0.0 0 0.0 0 0.0 0 0.0
Guangdong 0 0.0 0 0.0 0 0.0 0 0.0
Shandong 0 0.0 0 0.0 0 0.0 0 0.0
Liaoning 0 0.0 0 0.0 0 0.0 0 0.0
Zhejiang 0 0.0 0 0.0 0 0.0 0 0.0
Jiangsu 0 0.0 0 0.0 0 0.0 0 0.0
Sichuan 0 0.0 0 0.0 0 0.0 0 0.0
Henan 0 0.0 0 0.0 0 0.0 0 0.0
Hubei 1 0.2 0 0.0 0 0.0 0 0.0
Fujian 0 0.0 0 0.0 0 0.0 0 0.0
Heilongjiang 0 0.0 0 0.0 0 0.0 0 0.0
Shanxi 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 0 0.0 1 0.9
Thailand 3 0.4 0 0.0 0 0.0 0 0.0
Singapore 4 0.5 0 0.0 5 2.7 0 0.0
Malaysia 0 0.0 0 0.0 0 0.0 2 1.9
Indonesia 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 0 0.0 0 0.0 0 0.0 0 0.0
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0
India 0 0.0 0 0.0 0 0.0 0 0.0
UK 3 0.4 0 0.0 0 0.0 2 1.9
Germany 2 0.3 0 0.0 1 0.5 0 0.0
France 1 0.1 0 0.0 0 0.0 0 0.0
Italy 1 0.1 0 0.0 0 0.0 0 0.0
Spain 0 0.0 0 0.0 0 0.0 0 0.0
Russia 0 0.0 0 0.0 0 0.0 0 0.0
United States 706 95.4 1 0.6 1 0.5 3 2.8
Canada 1 0.1 152 96.8 0 0.0 0 0.0
Australia 0 0.0 0 0.0 173 92.5 0 0.0
Other 1 0.1 1 0.6 1 0.5 96 89.7
Length of Stay 1) up to 3 days 50 6.8 8 5.1 7 3.7 2 1.9
4~6 days 188 25.4 26 16.6 34 18.2 23 21.5
7~13 days 338 45.7 63 40.1 70 37.4 40 37.4
14~20 days 111 15.0 48 30.6 59 31.6 25 23.4
Table 1 (17/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 740 100.0 157 100.0 187 100.0 107 100.0
21~27 days 33 4.5 7 4.5 11 5.9 7 6.5
28~90 days 18 2.4 5 3.2 5 2.7 10 9.3
91 days or more (less than a year) 2 0.3 0 0.0 1 0.5 0 0.0

Table 1 (18/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 740 100.0 157 100.0 187 100.0 107 100.0
Sex/Age Male 492 66.5 101 64.3 117 62.6 73 68.2
(Single Answer) under 20 2 0.3 1 0.6 5 2.7 0 0.0
20~29 91 12.3 23 14.6 27 14.4 15 14.0
30~39 146 19.7 25 15.9 20 10.7 25 23.4
40~49 95 12.8 18 11.5 19 10.2 15 14.0
50~59 97 13.1 19 12.1 18 9.6 11 10.3
60~69 50 6.8 9 5.7 24 12.8 6 5.6
70 and over 11 1.5 6 3.8 4 2.1 1 0.9
Female 248 33.5 56 35.7 70 37.4 34 31.8
under 20 6 0.8 3 1.9 1 0.5 0 0.0
20~29 71 9.6 16 10.2 21 11.2 12 11.2
30~39 62 8.4 13 8.3 15 8.0 7 6.5
40~49 21 2.8 5 3.2 13 7.0 7 6.5
50~59 36 4.9 9 5.7 8 4.3 5 4.7
60~69 38 5.1 9 5.7 4 2.1 2 1.9
70 and over 14 1.9 1 0.6 8 4.3 1 0.9
Frequency of Visits 1 time 374 50.6 91 58.0 106 56.7 63 58.9
to Japan 2 times 120 16.2 23 14.6 28 15.0 19 17.8
(Single Answer) 3 times 51 6.9 13 8.3 14 7.5 4 3.7
4 times 32 4.3 6 3.8 8 4.3 3 2.8
5 times 35 4.7 6 3.8 6 3.2 3 2.8
6~9 times 34 4.6 7 4.5 5 2.7 7 6.5
10~19 times 47 6.4 5 3.2 7 3.7 5 4.7
20 times or more 46 6.2 6 3.8 13 7.0 3 2.8
Members Just me 343 46.4 48 30.6 48 25.7 51 47.7
of your Party Spouse/partner 173 23.4 52 33.1 76 40.6 19 17.8
(Multiple answers) Family member(s) 85 11.5 20 12.7 28 15.0 11 10.3
Work colleague(s) 57 7.7 18 11.5 4 2.1 10 9.3
Friend(s) 87 11.8 22 14.0 27 14.4 17 15.9
Other 4 0.5 0 0.0 5 2.7 0 0.0
Main Purpose Tourism/leisure 363 49.1 107 68.2 133 71.1 57 53.3
of This Trip Visiting family/friends 85 11.5 8 5.1 19 10.2 7 6.5
(Single Answer) Honeymoon 8 1.1 1 0.6 3 1.6 0 0.0
School-related trip 5 0.7 0 0.0 5 2.7 0 0.0
Sport/watching sport 1 0.1 0 0.0 5 2.7 2 1.9
Event 2 0.3 1 0.6 0 0.0 1 0.9
Study 2 0.3 0 0.0 0 0.0 1 0.9
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 1 0.1 1 0.6 0 0.0 0 0.0
Exhibition/trade fair 3 0.4 1 0.6 0 0.0 1 0.9
International conference 36 4.9 7 4.5 4 2.1 8 7.5
Company meeting(held offsite) 75 10.1 14 8.9 9 4.8 6 5.6
Training 19 2.6 1 0.6 1 0.5 6 5.6
Other business 127 17.2 14 8.9 6 3.2 18 16.8
Transit 10 1.4 2 1.3 2 1.1 0 0.0
Other 3 0.4 0 0.0 0 0.0 0 0.0
Types of Hotel (western style) 557 76.1 117 75.5 147 79.0 83 77.6
accommodation Japanese-style inn 115 15.7 27 17.4 48 25.8 21 19.6
(Multiple answers) Villa/condominium 3 0.4 1 0.6 0 0.0 0 0.0
School dormitory or company-owned accomodation facility 19 2.6 2 1.3 2 1.1 4 3.7
Home of family/friends 87 11.9 13 8.4 17 9.1 10 9.3
Youth hostel or guest house 39 5.3 18 11.6 15 8.1 12 11.2
Vacation rentals 105 14.3 36 23.2 34 18.3 20 18.7
Other 49 6.7 11 7.1 15 8.1 4 3.7
Places to Shop Department stores 332 44.9 78 49.7 107 57.5 57 53.3
in Japan Consumer electronics stores 103 13.9 21 13.4 39 21.0 14 13.1
(Multiple answers) Fashion boutiques 119 16.1 32 20.4 45 24.2 15 14.0
100 Yen Shops 140 18.9 36 22.9 41 22.0 33 30.8
Service areas on expressways or Michi-no-eki (Road Stations) 24 3.2 5 3.2 8 4.3 1 0.9
Tourist souvenir shops 318 43.0 72 45.9 76 40.9 38 35.5
Accomodation facilities 38 5.1 16 10.2 20 10.8 3 2.8
Supermarkets 280 37.9 70 44.6 86 46.2 62 57.9
Convenience stores 417 56.4 100 63.7 132 71.0 50 46.7
Drugstores 177 24.0 40 25.5 40 21.5 19 17.8
Discout stores 58 7.8 12 7.6 19 10.2 9 8.4
Outlet malls 78 10.6 13 8.3 28 15.1 7 6.5
Commercial complexes in urban centers 65 8.8 16 10.2 14 7.5 13 12.1
Other shopping centers 84 11.4 14 8.9 26 14.0 13 12.1
Railway station boutiques 152 20.6 27 17.2 27 14.5 20 18.7
Airport duty-free stores 250 33.8 59 37.6 59 31.7 30 28.0
Other 42 5.7 13 8.3 13 7.0 5 4.7
I did not go shopping. 86 11.6 14 8.9 15 8.1 10 9.3
Financial systems/ Airport currency exchange 90 12.2 10 6.4 4 2.1 18 16.8
Payment methods Bank/Post Office 17 2.3 1 0.6 1 0.5 3 2.8
used in Japan ATM 228 30.8 42 26.8 86 46.0 36 33.6
(Multiple answers) Other currency exchange 22 3.0 3 1.9 12 6.4 4 3.7
Currency exchange at accommodation facilities 15 2.0 2 1.3 0 0.0 0 0.0
Cash 670 90.5 146 93.0 180 96.3 97 90.7
Table 1 (19/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 740 100.0 157 100.0 187 100.0 107 100.0
Credit cards 558 75.4 117 74.5 142 75.9 76 71.0
Debit (bank) cards (China UnionPay, etc.) 35 4.7 3 1.9 7 3.7 4 3.7
Chip cards for transportation systems (Suica, etc.) 58 7.8 17 10.8 15 8.0 3 2.8
Other (travellers’ cheques, Edy, etc.) 1 0.1 0 0.0 1 0.5 0 0.0

Table 1 (20/395)
 Table 1 Characteristics of Visitors and Trips — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 740 100.0 157 100.0 187 100.0 107 100.0
Use of lounges Yes 49 6.6 9 5.7 11 5.9 3 2.8
(Single Answer) No 689 93.4 148 94.3 176 94.1 104 97.2
Travel Group tour 45 6.1 10 6.4 18 9.6 8 7.5
arrangements Package for individual travelers 37 5.0 11 7.0 14 7.5 5 4.7
(Single Answer) independent travel 658 88.9 136 86.6 155 82.9 94 87.9
Means of at a store (travel agency, airline company, etc.) 193 26.5 54 34.6 75 41.4 40 37.4
travel arrangements through a website 490 67.2 97 62.2 104 57.5 65 60.7
(Single Answer) by phone or other ways 46 6.3 5 3.2 2 1.1 2 1.9
Time of Less than 1 week before departure 57 7.8 7 4.5 9 4.9 7 6.7
travel arrangements 1 or 2 weeks before departure 64 8.8 15 9.6 6 3.3 11 10.5
(Single Answer) 3 or 4 weeks before departure 100 13.7 16 10.2 12 6.6 10 9.5
1 or 2 months before departure 241 33.1 58 36.9 53 29.0 35 33.3
3 or 6 months before departure 200 27.4 44 28.0 82 44.8 34 32.4
7 or more months before departure 67 9.2 17 10.8 21 11.5 8 7.6
Annual household Less than 5,000,000 yen 35 18.1 9 22.0 7 15.6 14 43.8
income 5,000,000~9,999,999 yen 35 18.1 13 31.7 18 40.0 10 31.3
10,000,000~19,999,999 yen 69 35.8 11 26.8 17 37.8 7 21.9
20,000,000~29,999,999 yen 35 18.1 3 7.3 0 0.0 1 3.1
More than 30,000,000 yen 19 9.8 5 12.2 3 6.7 0 0.0

Table 1 (21/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,006 100.0 1,087 100.0 291 100.0 1,547 100.0 214 100.0 114 100.0
Port New Chitose 256 6.4 85 7.8 21 7.2 62 4.0 15 7.0 7 6.1
of Entry Hakodate 0 0.0 35 3.2 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 14 0.3 15 1.4 0 0.0 4 0.3 0 0.0 0 0.0
Niigata 7 0.2 7 0.6 0 0.0 3 0.2 0 0.0 0 0.0
Haneda 310 7.7 86 7.9 29 10.0 253 16.4 26 12.1 37 32.5
Narita 550 13.7 277 25.5 70 24.1 389 25.1 89 41.6 34 29.8
Komatsu 4 0.1 15 1.4 1 0.3 1 0.1 0 0.0 0 0.0
Mt.Fuji Shizuoka 14 0.3 9 0.8 0 0.0 13 0.8 0 0.0 0 0.0
Chubu 75 1.9 33 3.0 14 4.8 121 7.8 14 6.5 2 1.8
Kansai 1,184 29.6 301 27.7 81 27.8 505 32.6 57 26.6 21 18.4
Hiroshima 10 0.2 5 0.5 7 2.4 7 0.5 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 73 1.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 15 0.4 6 0.6 4 1.4 29 1.9 0 0.0 0 0.0
Fukuoka 888 22.2 74 6.8 24 8.2 59 3.8 9 4.2 4 3.5
Hakata Port 127 3.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 72 1.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 17 0.4 3 0.3 10 3.4 5 0.3 0 0.0 0 0.0
Naha 371 9.3 116 10.7 29 10.0 89 5.8 4 1.9 8 7.0
Other 19 0.5 20 1.8 1 0.3 7 0.5 0 0.0 1 0.9
Port New Chitose 260 6.5 103 9.5 21 7.2 63 4.1 16 7.5 7 6.1
of Departure Hakodate 0 0.0 32 2.9 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 10 0.2 17 1.6 0 0.0 4 0.3 0 0.0 0 0.0
Niigata 7 0.2 7 0.6 0 0.0 6 0.4 0 0.0 0 0.0
Haneda 312 7.8 77 7.1 24 8.2 243 15.7 22 10.3 33 28.9
Narita 550 13.7 274 25.2 75 25.8 384 24.8 96 44.9 37 32.5
Komatsu 7 0.2 15 1.4 1 0.3 1 0.1 0 0.0 0 0.0
Mt.Fuji Shizuoka 14 0.3 8 0.7 0 0.0 20 1.3 0 0.0 0 0.0
Chubu 77 1.9 38 3.5 14 4.8 152 9.8 12 5.6 2 1.8
Kansai 1,177 29.4 306 28.2 82 28.2 509 32.9 56 26.2 23 20.2
Hiroshima 11 0.3 6 0.6 8 2.7 5 0.3 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 74 1.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 15 0.4 9 0.8 4 1.4 11 0.7 0 0.0 0 0.0
Fukuoka 887 22.1 72 6.6 22 7.6 59 3.8 8 3.7 5 4.4
Hakata Port 128 3.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 87 2.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 17 0.4 7 0.6 11 3.8 6 0.4 0 0.0 0 0.0
Naha 373 9.3 116 10.7 29 10.0 84 5.4 4 1.9 7 6.1
Nationality South Korea 3,992 99.7 0 0.0 1 0.3 1 0.1 0 0.0 0 0.0
/Region Taiwan 0 0.0 1,082 99.5 1 0.3 2 0.1 0 0.0 1 0.9
(Single Answer) Hong Kong 0 0.0 0 0.0 267 91.8 4 0.3 1 0.5 0 0.0
China 2 0.0 0 0.0 2 0.7 1,534 99.2 0 0.0 3 2.6
Thailand 0 0.0 0 0.0 0 0.0 0 0.0 208 97.2 0 0.0
Singapore 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 93 81.6
Malaysia 0 0.0 1 0.1 0 0.0 0 0.0 0 0.0 4 3.5
Indonesia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 0 0.0 0 0.0 2 0.7 0 0.0 0 0.0 3 2.6
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0
India 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.9
UK 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0 0 0.0
Germany 0 0.0 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0
France 0 0.0 0 0.0 3 1.0 0 0.0 0 0.0 0 0.0
Italy 0 0.0 1 0.1 1 0.3 1 0.1 0 0.0 0 0.0
Spain 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Russia 0 0.0 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
United States 9 0.2 2 0.2 3 1.0 4 0.3 3 1.4 4 3.5
Canada 0 0.0 0 0.0 3 1.0 0 0.0 0 0.0 0 0.0
Australia 0 0.0 0 0.0 6 2.1 0 0.0 0 0.0 5 4.4
Other 2 0.0 0 0.0 1 0.3 1 0.1 0 0.0 0 0.0
Length of Stay 1) up to 3 days 1,664 41.5 37 3.4 12 4.1 32 2.1 8 3.7 5 4.4
4~6 days 2,110 52.7 764 70.3 157 54.0 837 54.1 120 56.1 37 32.5
7~13 days 159 4.0 250 23.0 112 38.5 576 37.2 66 30.8 62 54.4
14~20 days 25 0.6 19 1.7 5 1.7 37 2.4 15 7.0 9 7.9
21~27 days 10 0.2 1 0.1 0 0.0 11 0.7 0 0.0 1 0.9
28~90 days 27 0.7 15 1.4 4 1.4 41 2.7 3 1.4 0 0.0
91 days or more (less than a year) 11 0.3 1 0.1 1 0.3 13 0.8 2 0.9 0 0.0
Sex/Age Male 2,059 51.4 474 43.6 119 40.9 695 44.9 83 38.8 61 53.5
(Single Answer) under 20 54 1.3 8 0.7 0 0.0 6 0.4 3 1.4 2 1.8
20~29 588 14.7 111 10.2 30 10.3 181 11.7 14 6.5 14 12.3
30~39 615 15.4 186 17.1 42 14.4 316 20.4 40 18.7 16 14.0
40~49 415 10.4 79 7.3 24 8.2 98 6.3 14 6.5 19 16.7
50~59 218 5.4 57 5.2 14 4.8 51 3.3 9 4.2 2 1.8
60~69 121 3.0 22 2.0 9 3.1 33 2.1 3 1.4 7 6.1
70 and over 48 1.2 11 1.0 0 0.0 10 0.6 0 0.0 1 0.9
Female 1,947 48.6 613 56.4 172 59.1 852 55.1 131 61.2 53 46.5
under 20 52 1.3 6 0.6 2 0.7 4 0.3 7 3.3 1 0.9
20~29 802 20.0 174 16.0 55 18.9 322 20.8 37 17.3 17 14.9
30~39 484 12.1 197 18.1 53 18.2 304 19.7 48 22.4 15 13.2
40~49 279 7.0 130 12.0 27 9.3 99 6.4 22 10.3 11 9.6
Table 2 (22/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,006 100.0 1,087 100.0 291 100.0 1,547 100.0 214 100.0 114 100.0
50~59 171 4.3 72 6.6 26 8.9 68 4.4 12 5.6 6 5.3
60~69 129 3.2 26 2.4 9 3.1 53 3.4 4 1.9 3 2.6
70 and over 30 0.7 8 0.7 0 0.0 2 0.1 1 0.5 0 0.0

Table 2 (23/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,006 100.0 1,087 100.0 291 100.0 1,547 100.0 214 100.0 114 100.0
Frequency of Visits 1 time 1,077 26.9 188 17.3 43 14.8 825 53.4 70 32.7 42 36.8
to Japan 2 times 790 19.7 169 15.6 37 12.7 236 15.3 42 19.6 23 20.2
(Single Answer) 3 times 530 13.2 149 13.7 27 9.3 127 8.2 23 10.7 7 6.1
4 times 345 8.6 113 10.4 27 9.3 90 5.8 18 8.4 8 7.0
5 times 251 6.3 103 9.5 21 7.2 59 3.8 12 5.6 7 6.1
6~9 times 328 8.2 148 13.6 57 19.6 91 5.9 23 10.7 8 7.0
10~19 times 336 8.4 130 12.0 49 16.8 69 4.5 16 7.5 11 9.6
20 times or more 346 8.6 86 7.9 30 10.3 49 3.2 10 4.7 8 7.0
Members Just me 828 20.7 150 13.8 55 18.9 271 17.6 44 20.6 27 23.7
of your Party Spouse/partner 536 13.4 182 16.7 69 23.7 301 19.5 21 9.8 25 21.9
(Multiple answers) Family member(s) 1,015 25.3 365 33.6 96 33.0 380 24.6 72 33.6 35 30.7
Work colleague(s) 569 14.2 110 10.1 12 4.1 275 17.8 21 9.8 13 11.4
Friend(s) 1,044 26.1 299 27.5 67 23.0 333 21.6 58 27.1 18 15.8
Other 60 1.5 11 1.0 1 0.3 5 0.3 1 0.5 1 0.9
Main Purpose Tourism/leisure 3,195 79.8 929 85.5 247 84.9 1,187 76.7 157 73.4 80 70.2
of This Trip Visiting family/friends 112 2.8 21 1.9 10 3.4 44 2.8 18 8.4 3 2.6
(Single Answer) Honeymoon 12 0.3 3 0.3 1 0.3 13 0.8 0 0.0 1 0.9
School-related trip 17 0.4 3 0.3 0 0.0 2 0.1 3 1.4 0 0.0
Sport/watching sport 13 0.3 5 0.5 0 0.0 0 0.0 0 0.0 1 0.9
Event 9 0.2 2 0.2 1 0.3 3 0.2 0 0.0 1 0.9
Study 13 0.3 0 0.0 0 0.0 7 0.5 1 0.5 0 0.0
Medical treatment/Medical check-up 3 0.1 1 0.1 0 0.0 1 0.1 0 0.0 0 0.0
Incentive travel 10 0.2 3 0.3 1 0.3 11 0.7 1 0.5 0 0.0
Exhibition/trade fair 53 1.3 15 1.4 1 0.3 9 0.6 2 0.9 3 2.6
International conference 49 1.2 12 1.1 6 2.1 30 1.9 5 2.3 2 1.8
Company meeting(held offsite) 153 3.8 32 2.9 8 2.7 45 2.9 6 2.8 9 7.9
Training 68 1.7 8 0.7 2 0.7 40 2.6 13 6.1 2 1.8
Other business 273 6.8 46 4.2 13 4.5 146 9.4 5 2.3 12 10.5
Transit 1 0.0 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0
Other 25 0.6 7 0.6 1 0.3 9 0.6 2 0.9 0 0.0
Types of Hotel (western style) 2,904 74.8 877 81.4 225 78.4 1,285 83.6 172 81.1 92 80.7
accommodation Japanese-style inn 389 10.0 244 22.7 55 19.2 336 21.9 28 13.2 12 10.5
(Multiple answers) Villa/condominium 17 0.4 17 1.6 3 1.0 18 1.2 1 0.5 0 0.0
School dormitory or company-owned accomodation facility 37 1.0 13 1.2 1 0.3 32 2.1 4 1.9 2 1.8
Home of family/friends 168 4.3 38 3.5 7 2.4 75 4.9 26 12.3 2 1.8
Youth hostel or guest house 432 11.1 45 4.2 22 7.7 13 0.8 9 4.2 5 4.4
Vacation rentals 361 9.3 106 9.8 30 10.5 178 11.6 11 5.2 18 15.8
Other 72 1.9 11 1.0 6 2.1 8 0.5 5 2.4 1 0.9
Places to Shop Department stores 1,240 31.0 639 58.8 202 69.4 1,134 73.4 151 70.6 78 68.4
in Japan Consumer electronics stores 258 6.5 370 34.0 51 17.5 626 40.5 28 13.1 18 15.8
(Multiple answers) Fashion boutiques 374 9.4 168 15.5 75 25.8 314 20.3 40 18.7 23 20.2
100 Yen Shops 595 14.9 207 19.0 96 33.0 121 7.8 83 38.8 17 14.9
Service areas on expressways or Michi-no-eki (Road Stations) 96 2.4 75 6.9 25 8.6 115 7.4 2 0.9 2 1.8
Tourist souvenir shops 673 16.8 351 32.3 90 30.9 309 20.0 68 31.8 35 30.7
Accomodation facilities 343 8.6 214 19.7 47 16.2 198 12.8 17 7.9 4 3.5
Supermarkets 1,185 29.6 759 69.8 211 72.5 850 55.0 122 57.0 58 50.9
Convenience stores 2,419 60.5 845 77.7 214 73.5 1,160 75.0 114 53.3 68 59.6
Drugstores 1,971 49.3 956 87.9 227 78.0 1,365 88.3 110 51.4 47 41.2
Discout stores 930 23.3 155 14.3 46 15.8 102 6.6 43 20.1 10 8.8
Outlet malls 379 9.5 184 16.9 68 23.4 385 24.9 60 28.0 22 19.3
Commercial complexes in urban centers 625 15.6 152 14.0 32 11.0 345 22.3 42 19.6 5 4.4
Other shopping centers 315 7.9 175 16.1 60 20.6 140 9.1 28 13.1 19 16.7
Railway station boutiques 122 3.1 122 11.2 51 17.5 106 6.9 27 12.6 12 10.5
Airport duty-free stores 2,596 64.9 753 69.3 160 55.0 1,300 84.1 122 57.0 79 69.3
Other 178 4.5 4 0.4 4 1.4 15 1.0 6 2.8 2 1.8
I did not go shopping. 92 2.3 4 0.4 5 1.7 4 0.3 1 0.5 4 3.5
Financial systems/ Airport currency exchange 94 2.4 21 1.9 8 2.7 26 1.7 24 11.2 1 0.9
Payment methods Bank/Post Office 130 3.3 35 3.2 18 6.2 41 2.7 9 4.2 0 0.0
used in Japan ATM 75 1.9 17 1.6 13 4.5 76 4.9 13 6.1 6 5.3
(Multiple answers) Other currency exchange 27 0.7 43 4.0 18 6.2 76 4.9 11 5.1 9 7.9
Currency exchange at accommodation facilities 3 0.1 2 0.2 2 0.7 4 0.3 1 0.5 0 0.0
Cash 3,822 96.0 1,063 98.0 288 99.0 1,435 92.9 207 96.7 112 98.2
Credit cards 1,777 44.6 639 58.9 164 56.4 1,020 66.0 111 51.9 70 61.4
Debit (bank) cards (China UnionPay, etc.) 54 1.4 10 0.9 14 4.8 662 42.8 2 0.9 6 5.3
Chip cards for transportation systems (Suica, etc.) 146 3.7 168 15.5 40 13.7 124 8.0 9 4.2 7 6.1
Other (travellers’ cheques, Edy, etc.) 3 0.1 5 0.5 4 1.4 321 20.8 0 0.0 1 0.9

Table 2 (24/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,006 100.0 1,087 100.0 291 100.0 1,547 100.0 214 100.0 114 100.0
Use of lounges Yes 154 3.9 15 1.4 9 3.1 19 1.2 17 8.0 7 6.1
(Single Answer) No 3,804 96.1 1,063 98.6 279 96.9 1,521 98.8 196 92.0 107 93.9
Travel Group tour 587 14.7 323 29.7 17 5.8 463 29.9 50 23.4 12 10.5
arrangements Package for individual travelers 122 3.0 173 15.9 36 12.4 183 11.8 11 5.1 6 5.3
(Single Answer) independent travel 3,297 82.3 591 54.4 238 81.8 901 58.2 153 71.5 96 84.2
Means of at a store (travel agency, airline company, etc.) 772 20.0 359 34.0 62 21.6 457 30.5 59 29.1 27 25.2
travel arrangements through a website 2,917 75.5 617 58.5 215 74.9 938 62.6 131 64.5 74 69.2
(Single Answer) by phone or other ways 174 4.5 79 7.5 10 3.5 104 6.9 13 6.4 6 5.6
Time of Less than 1 week before departure 544 14.0 69 6.5 21 7.3 125 8.3 23 11.4 6 5.6
travel arrangements 1 or 2 weeks before departure 748 19.2 87 8.2 27 9.4 209 13.9 24 11.9 11 10.3
(Single Answer) 3 or 4 weeks before departure 500 12.8 83 7.8 25 8.7 175 11.7 18 9.0 7 6.5
1 or 2 months before departure 1,507 38.7 480 45.2 116 40.4 806 53.8 73 36.3 44 41.1
3 or 6 months before departure 544 14.0 305 28.7 74 25.8 180 12.0 48 23.9 28 26.2
7 or more months before departure 50 1.3 37 3.5 24 8.4 4 0.3 15 7.5 11 10.3
Annual household Less than 5,000,000 yen 451 46.7 248 80.0 43 48.9 300 59.2 49 84.5 12 42.9
income 5,000,000~9,999,999 yen 345 35.7 40 12.9 27 30.7 136 26.8 4 6.9 9 32.1
10,000,000~19,999,999 yen 125 12.9 15 4.8 12 13.6 42 8.3 2 3.4 4 14.3
20,000,000~29,999,999 yen 24 2.5 4 1.3 4 4.5 11 2.2 0 0.0 3 10.7
More than 30,000,000 yen 21 2.2 3 1.0 2 2.3 18 3.6 3 5.2 0 0.0
1) Length of stay is calculated from the dates of entry to departure.
2) The composition ratio does not include "no response".

Table 2 (25/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 239 100.0 157 100.0 179 100.0 54 100.0 170 100.0 164 100.0
Port New Chitose 48 20.1 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 9 3.8 72 45.9 31 17.3 9 16.7 2 1.2 86 52.4
Narita 79 33.1 62 39.5 68 38.0 29 53.7 135 79.4 69 42.1
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 1 0.6 17 9.5 4 7.4 2 1.2 0 0.0
Kansai 102 42.7 22 14.0 52 29.1 9 16.7 30 17.6 6 3.7
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 10 5.6 3 5.6 0 0.0 1 0.6
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 1 0.6 0 0.0 1 0.6 2 1.2
Port New Chitose 49 20.5 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 0 0.0 61 38.9 30 16.8 12 22.2 0 0.0 71 43.3
Narita 92 38.5 55 35.0 72 40.2 26 48.1 143 84.1 87 53.0
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 1 0.6 16 8.9 4 7.4 0 0.0 0 0.0
Kansai 97 40.6 40 25.5 52 29.1 9 16.7 27 15.9 5 3.0
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 9 5.0 3 5.6 0 0.0 1 0.6
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.6
/Region Taiwan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Hong Kong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
China 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Thailand 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Singapore 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Malaysia 237 99.2 1 0.6 0 0.0 0 0.0 0 0.0 0 0.0
Indonesia 0 0.0 156 99.4 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 0 0.0 0 0.0 179 100.0 0 0.0 0 0.0 0 0.0
Vietnam 0 0.0 0 0.0 0 0.0 54 100.0 0 0.0 0 0.0
India 0 0.0 0 0.0 0 0.0 0 0.0 170 100.0 0 0.0
UK 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 152 92.7
Germany 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.6
France 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 1.2
Italy 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.6
Spain 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 1.2
Russia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
United States 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 3 1.8
Canada 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Australia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 2 0.8 0 0.0 0 0.0 0 0.0 0 0.0 2 1.2
Length of Stay 1) up to 3 days 6 2.5 6 3.8 11 6.1 1 1.9 5 2.9 8 4.9
4~6 days 88 36.8 60 38.2 71 39.7 18 33.3 63 37.1 36 22.0
7~13 days 128 53.6 70 44.6 54 30.2 15 27.8 49 28.8 70 42.7
14~20 days 9 3.8 14 8.9 16 8.9 5 9.3 16 9.4 45 27.4
21~27 days 6 2.5 3 1.9 5 2.8 1 1.9 5 2.9 4 2.4
28~90 days 1 0.4 2 1.3 13 7.3 11 20.4 28 16.5 1 0.6
91 days or more (less than a year) 1 0.4 2 1.3 9 5.0 3 5.6 4 2.4 0 0.0
Sex/Age Male 114 47.7 88 56.1 76 42.5 27 50.0 146 85.9 108 65.9
(Single Answer) under 20 2 0.8 2 1.3 0 0.0 0 0.0 1 0.6 1 0.6
20~29 34 14.2 17 10.8 16 8.9 13 24.1 32 18.8 23 14.0
30~39 41 17.2 33 21.0 27 15.1 9 16.7 70 41.2 28 17.1
40~49 14 5.9 25 15.9 22 12.3 2 3.7 26 15.3 21 12.8
50~59 16 6.7 8 5.1 9 5.0 2 3.7 12 7.1 21 12.8
60~69 7 2.9 3 1.9 2 1.1 0 0.0 3 1.8 10 6.1
70 and over 0 0.0 0 0.0 0 0.0 1 1.9 2 1.2 4 2.4
Female 125 52.3 69 43.9 103 57.5 27 50.0 24 14.1 56 34.1
under 20 3 1.3 2 1.3 3 1.7 2 3.7 1 0.6 0 0.0
20~29 38 15.9 22 14.0 38 21.2 6 11.1 4 2.4 14 8.5
30~39 41 17.2 23 14.6 27 15.1 9 16.7 1 0.6 18 11.0
40~49 25 10.5 15 9.6 17 9.5 6 11.1 8 4.7 11 6.7
Table 2 (26/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 239 100.0 157 100.0 179 100.0 54 100.0 170 100.0 164 100.0
50~59 15 6.3 5 3.2 10 5.6 2 3.7 7 4.1 7 4.3
60~69 1 0.4 2 1.3 6 3.4 2 3.7 3 1.8 5 3.0
70 and over 2 0.8 0 0.0 2 1.1 0 0.0 0 0.0 1 0.6

Table 2 (27/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 239 100.0 157 100.0 179 100.0 54 100.0 170 100.0 164 100.0
Frequency of Visits 1 time 106 44.4 74 47.1 68 38.0 29 53.7 80 47.1 96 58.5
to Japan 2 times 56 23.4 25 15.9 37 20.7 9 16.7 34 20.0 27 16.5
(Single Answer) 3 times 22 9.2 18 11.5 11 6.1 4 7.4 16 9.4 9 5.5
4 times 9 3.8 8 5.1 16 8.9 1 1.9 13 7.6 6 3.7
5 times 9 3.8 10 6.4 10 5.6 3 5.6 5 2.9 2 1.2
6~9 times 13 5.4 10 6.4 10 5.6 2 3.7 7 4.1 9 5.5
10~19 times 14 5.9 11 7.0 17 9.5 3 5.6 7 4.1 11 6.7
20 times or more 10 4.2 1 0.6 10 5.6 3 5.6 8 4.7 4 2.4
Members Just me 38 15.9 32 20.4 65 36.5 20 37.0 99 58.2 60 36.6
of your Party Spouse/partner 33 13.8 21 13.4 13 7.3 2 3.7 11 6.5 63 38.4
(Multiple answers) Family member(s) 70 29.3 34 21.7 51 28.7 4 7.4 11 6.5 15 9.1
Work colleague(s) 42 17.6 51 32.5 29 16.3 24 44.4 37 21.8 15 9.1
Friend(s) 66 27.6 22 14.0 21 11.8 5 9.3 11 6.5 13 7.9
Other 2 0.8 0 0.0 1 0.6 1 1.9 3 1.8 1 0.6
Main Purpose Tourism/leisure 167 69.9 68 43.3 80 44.7 9 16.7 21 12.4 88 53.7
of This Trip Visiting family/friends 4 1.7 4 2.5 29 16.2 4 7.4 13 7.6 14 8.5
(Single Answer) Honeymoon 0 0.0 3 1.9 0 0.0 0 0.0 0 0.0 2 1.2
School-related trip 2 0.8 0 0.0 4 2.2 2 3.7 0 0.0 0 0.0
Sport/watching sport 0 0.0 1 0.6 0 0.0 1 1.9 1 0.6 1 0.6
Event 3 1.3 0 0.0 0 0.0 2 3.7 2 1.2 1 0.6
Study 1 0.4 2 1.3 1 0.6 3 5.6 4 2.4 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 9 3.8 3 1.9 0 0.0 1 1.9 2 1.2 0 0.0
Exhibition/trade fair 7 2.9 0 0.0 2 1.1 3 5.6 5 2.9 2 1.2
International conference 1 0.4 11 7.0 6 3.4 2 3.7 9 5.3 9 5.5
Company meeting(held offsite) 15 6.3 20 12.7 13 7.3 3 5.6 48 28.2 13 7.9
Training 12 5.0 20 12.7 7 3.9 10 18.5 9 5.3 1 0.6
Other business 18 7.5 21 13.4 31 17.3 14 25.9 53 31.2 31 18.9
Transit 0 0.0 3 1.9 0 0.0 0 0.0 2 1.2 1 0.6
Other 0 0.0 1 0.6 6 3.4 0 0.0 1 0.6 1 0.6
Types of Hotel (western style) 185 77.4 110 70.1 110 61.5 40 74.1 113 67.3 144 87.8
accommodation Japanese-style inn 30 12.6 21 13.4 4 2.2 5 9.3 14 8.3 34 20.7
(Multiple answers) Villa/condominium 1 0.4 1 0.6 2 1.1 1 1.9 2 1.2 0 0.0
School dormitory or company-owned accomodation facility 8 3.3 10 6.4 16 8.9 8 14.8 23 13.7 1 0.6
Home of family/friends 3 1.3 8 5.1 36 20.1 4 7.4 13 7.7 11 6.7
Youth hostel or guest house 21 8.8 12 7.6 4 2.2 2 3.7 4 2.4 10 6.1
Vacation rentals 44 18.4 22 14.0 13 7.3 0 0.0 9 5.4 25 15.2
Other 6 2.5 7 4.5 5 2.8 2 3.7 6 3.6 11 6.7
Places to Shop Department stores 138 57.7 97 61.8 110 61.5 30 55.6 68 40.0 81 49.7
in Japan Consumer electronics stores 38 15.9 34 21.7 30 16.8 15 27.8 43 25.3 24 14.7
(Multiple answers) Fashion boutiques 58 24.3 28 17.8 42 23.5 13 24.1 23 13.5 33 20.2
100 Yen Shops 68 28.5 55 35.0 53 29.6 16 29.6 52 30.6 31 19.0
Service areas on expressways or Michi-no-eki (Road Stations) 9 3.8 3 1.9 1 0.6 1 1.9 0 0.0 2 1.2
Tourist souvenir shops 89 37.2 70 44.6 47 26.3 11 20.4 35 20.6 65 39.9
Accomodation facilities 17 7.1 8 5.1 7 3.9 0 0.0 4 2.4 16 9.8
Supermarkets 118 49.4 73 46.5 98 54.7 26 48.1 87 51.2 67 41.1
Convenience stores 158 66.1 83 52.9 115 64.2 18 33.3 68 40.0 77 47.2
Drugstores 118 49.4 38 24.2 44 24.6 12 22.2 7 4.1 30 18.4
Discout stores 24 10.0 15 9.6 47 26.3 5 9.3 16 9.4 11 6.7
Outlet malls 63 26.4 32 20.4 36 20.1 4 7.4 16 9.4 16 9.8
Commercial complexes in urban centers 25 10.5 6 3.8 16 8.9 11 20.4 13 7.6 14 8.6
Other shopping centers 61 25.5 21 13.4 27 15.1 7 13.0 20 11.8 18 11.0
Railway station boutiques 25 10.5 13 8.3 17 9.5 6 11.1 9 5.3 33 20.2
Airport duty-free stores 143 59.8 79 50.3 83 46.4 22 40.7 82 48.2 59 36.2
Other 4 1.7 4 2.5 3 1.7 3 5.6 2 1.2 5 3.1
I did not go shopping. 2 0.8 2 1.3 3 1.7 5 9.3 9 5.3 21 12.9
Financial systems/ Airport currency exchange 19 7.9 11 7.0 29 16.3 5 9.3 14 8.2 7 4.3
Payment methods Bank/Post Office 7 2.9 3 1.9 4 2.2 1 1.9 3 1.8 2 1.2
used in Japan ATM 21 8.8 34 21.7 11 6.2 5 9.3 32 18.8 42 25.6
(Multiple answers) Other currency exchange 9 3.8 12 7.6 9 5.1 5 9.3 14 8.2 6 3.7
Currency exchange at accommodation facilities 1 0.4 0 0.0 2 1.1 1 1.9 0 0.0 0 0.0
Cash 233 97.5 154 98.1 173 97.2 54 100.0 159 93.5 155 94.5
Credit cards 126 52.7 83 52.9 78 43.8 24 44.4 77 45.3 115 70.1
Debit (bank) cards (China UnionPay, etc.) 3 1.3 0 0.0 2 1.1 1 1.9 9 5.3 13 7.9
Chip cards for transportation systems (Suica, etc.) 17 7.1 7 4.5 5 2.8 1 1.9 14 8.2 10 6.1
Other (travellers’ cheques, Edy, etc.) 1 0.4 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0

Table 2 (28/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 239 100.0 157 100.0 179 100.0 54 100.0 170 100.0 164 100.0
Use of lounges Yes 12 5.0 3 1.9 6 3.4 2 3.7 8 4.7 12 7.3
(Single Answer) No 227 95.0 153 98.1 172 96.6 52 96.3 162 95.3 152 92.7
Travel Group tour 49 20.5 25 15.9 11 6.1 9 16.7 16 9.4 10 6.1
arrangements Package for individual travelers 24 10.0 12 7.6 17 9.5 4 7.4 11 6.5 14 8.5
(Single Answer) independent travel 166 69.5 120 76.4 151 84.4 41 75.9 143 84.1 140 85.4
Means of at a store (travel agency, airline company, etc.) 76 32.9 99 68.8 71 43.0 28 53.8 100 60.6 44 27.8
travel arrangements through a website 137 59.3 37 25.7 84 50.9 22 42.3 49 29.7 110 69.6
(Single Answer) by phone or other ways 18 7.8 8 5.6 10 6.1 2 3.8 16 9.7 4 2.5
Time of Less than 1 week before departure 29 12.4 17 11.6 30 17.9 13 25.0 33 19.9 3 1.9
travel arrangements 1 or 2 weeks before departure 16 6.8 22 15.1 26 15.5 10 19.2 29 17.5 16 10.0
(Single Answer) 3 or 4 weeks before departure 24 10.3 18 12.3 10 6.0 6 11.5 25 15.1 22 13.8
1 or 2 months before departure 82 35.0 56 38.4 64 38.1 20 38.5 62 37.3 45 28.1
3 or 6 months before departure 60 25.6 24 16.4 29 17.3 3 5.8 16 9.6 49 30.6
7 or more months before departure 23 9.8 9 6.2 9 5.4 0 0.0 1 0.6 25 15.6
Annual household Less than 5,000,000 yen 69 82.1 26 89.7 27 87.1 4 100.0 53 81.5 11 22.4
income 5,000,000~9,999,999 yen 13 15.5 2 6.9 2 6.5 0 0.0 11 16.9 16 32.7
10,000,000~19,999,999 yen 2 2.4 0 0.0 1 3.2 0 0.0 1 1.5 16 32.7
20,000,000~29,999,999 yen 0 0.0 0 0.0 1 3.2 0 0.0 0 0.0 5 10.2
More than 30,000,000 yen 0 0.0 1 3.4 0 0.0 0 0.0 0 0.0 1 2.0

Table 2 (29/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Germany France Italy Spain Russia United States
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 121 100.0 124 100.0 176 100.0 86 100.0 130 100.0 725 100.0
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 9 6.9 12 1.7
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 48 39.7 61 49.2 11 6.3 6 7.0 4 3.1 170 23.4
Narita 46 38.0 45 36.3 143 81.3 67 77.9 110 84.6 439 60.6
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 3 2.5 0 0.0 1 0.6 0 0.0 0 0.0 10 1.4
Kansai 21 17.4 18 14.5 19 10.8 13 15.1 3 2.3 68 9.4
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 1 0.8 0 0.0 1 0.6 0 0.0 0 0.0 11 1.5
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 1 0.8 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 3 0.4
Other 2 1.7 0 0.0 1 0.6 0 0.0 3 2.3 12 1.7
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 9 6.9 12 1.7
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 49 40.5 51 41.1 0 0.0 1 1.2 0 0.0 165 22.8
Narita 44 36.4 47 37.9 133 75.6 66 76.7 118 90.8 434 59.9
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 4 3.3 0 0.0 0 0.0 0 0.0 0 0.0 12 1.7
Kansai 24 19.8 26 21.0 43 24.4 19 22.1 2 1.5 91 12.6
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 0 0.0 0 0.0 1 0.8 11 1.5
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 1 0.8 0 0.0 1 0.6 0 0.0 0 0.0 6 0.8
/Region Taiwan 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
(Single Answer) Hong Kong 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
China 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
Thailand 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Singapore 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Malaysia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
Indonesia 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Philippines 1 0.8 0 0.0 0 0.0 0 0.0 0 0.0 3 0.4
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
India 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
UK 2 1.7 0 0.0 0 0.0 0 0.0 1 0.8 1 0.1
Germany 111 91.7 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
France 1 0.8 123 99.2 0 0.0 1 1.2 1 0.8 0 0.0
Italy 2 1.7 0 0.0 173 98.3 2 2.3 0 0.0 0 0.0
Spain 0 0.0 0 0.0 1 0.6 83 96.5 0 0.0 0 0.0
Russia 0 0.0 0 0.0 0 0.0 0 0.0 128 98.5 0 0.0
United States 2 1.7 1 0.8 1 0.6 0 0.0 0 0.0 706 97.4
Canada 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
Australia 1 0.8 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
Other 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 3 0.4
Length of Stay 1) up to 3 days 2 1.7 2 1.6 4 2.3 1 1.2 4 3.1 49 6.8
4~6 days 32 26.4 19 15.3 37 21.0 10 11.6 12 9.2 185 25.5
7~13 days 39 32.2 55 44.4 94 53.4 40 46.5 72 55.4 334 46.1
14~20 days 33 27.3 30 24.2 33 18.8 30 34.9 29 22.3 108 14.9
21~27 days 8 6.6 14 11.3 5 2.8 3 3.5 3 2.3 31 4.3
28~90 days 7 5.8 4 3.2 3 1.7 2 2.3 10 7.7 16 2.2
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 0.3
Sex/Age Male 89 73.6 76 61.3 114 64.8 63 73.3 71 54.6 483 66.6
(Single Answer) under 20 1 0.8 0 0.0 1 0.6 0 0.0 8 6.2 2 0.3
20~29 18 14.9 12 9.7 27 15.3 11 12.8 21 16.2 90 12.4
30~39 29 24.0 27 21.8 41 23.3 33 38.4 21 16.2 142 19.6
40~49 19 15.7 16 12.9 27 15.3 12 14.0 13 10.0 94 13.0
50~59 17 14.0 9 7.3 15 8.5 5 5.8 5 3.8 94 13.0
60~69 4 3.3 8 6.5 3 1.7 2 2.3 3 2.3 50 6.9
70 and over 1 0.8 4 3.2 0 0.0 0 0.0 0 0.0 11 1.5
Female 32 26.4 48 38.7 62 35.2 23 26.7 59 45.4 242 33.4
under 20 2 1.7 1 0.8 1 0.6 1 1.2 2 1.5 6 0.8
20~29 13 10.7 11 8.9 18 10.2 6 7.0 19 14.6 67 9.2
30~39 10 8.3 12 9.7 25 14.2 11 12.8 16 12.3 64 8.8
40~49 3 2.5 7 5.6 8 4.5 4 4.7 14 10.8 19 2.6
Table 2 (30/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Germany France Italy Spain Russia United States
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 121 100.0 124 100.0 176 100.0 86 100.0 130 100.0 725 100.0
50~59 1 0.8 10 8.1 6 3.4 0 0.0 4 3.1 36 5.0
60~69 1 0.8 7 5.6 3 1.7 1 1.2 4 3.1 36 5.0
70 and over 2 1.7 0 0.0 1 0.6 0 0.0 0 0.0 14 1.9

Table 2 (31/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Germany France Italy Spain Russia United States
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 121 100.0 124 100.0 176 100.0 86 100.0 130 100.0 725 100.0
Frequency of Visits 1 time 58 47.9 61 49.2 112 63.6 65 75.6 75 57.7 370 51.1
to Japan 2 times 21 17.4 18 14.5 26 14.8 9 10.5 13 10.0 120 16.6
(Single Answer) 3 times 11 9.1 11 8.9 9 5.1 2 2.3 9 6.9 50 6.9
4 times 5 4.1 10 8.1 7 4.0 3 3.5 4 3.1 31 4.3
5 times 7 5.8 4 3.2 7 4.0 0 0.0 6 4.6 33 4.6
6~9 times 5 4.1 7 5.6 5 2.8 2 2.3 9 6.9 30 4.1
10~19 times 10 8.3 8 6.5 3 1.7 3 3.5 8 6.2 48 6.6
20 times or more 4 3.3 5 4.0 7 4.0 2 2.3 6 4.6 42 5.8
Members Just me 54 44.6 55 44.4 60 34.1 19 22.1 53 40.8 330 45.5
of your Party Spouse/partner 22 18.2 28 22.6 55 31.3 40 46.5 25 19.2 174 24.0
(Multiple answers) Family member(s) 15 12.4 14 11.3 21 11.9 3 3.5 10 7.7 84 11.6
Work colleague(s) 20 16.5 18 14.5 20 11.4 5 5.8 17 13.1 53 7.3
Friend(s) 13 10.7 11 8.9 21 11.9 19 22.1 23 17.7 88 12.1
Other 0 0.0 0 0.0 0 0.0 0 0.0 2 1.5 3 0.4
Main Purpose Tourism/leisure 56 46.3 67 54.0 91 51.7 63 73.3 77 59.2 359 49.5
of This Trip Visiting family/friends 11 9.1 13 10.5 8 4.5 3 3.5 5 3.8 80 11.0
(Single Answer) Honeymoon 0 0.0 1 0.8 12 6.8 7 8.1 1 0.8 8 1.1
School-related trip 1 0.8 1 0.8 1 0.6 0 0.0 1 0.8 5 0.7
Sport/watching sport 0 0.0 1 0.8 3 1.7 1 1.2 5 3.8 0 0.0
Event 1 0.8 1 0.8 2 1.1 0 0.0 5 3.8 1 0.1
Study 2 1.7 0 0.0 1 0.6 0 0.0 2 1.5 2 0.3
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 1 0.8 2 1.1 0 0.0 1 0.8 1 0.1
Exhibition/trade fair 4 3.3 3 2.4 4 2.3 0 0.0 1 0.8 3 0.4
International conference 7 5.8 10 8.1 9 5.1 2 2.3 3 2.3 35 4.8
Company meeting(held offsite) 9 7.4 7 5.6 9 5.1 3 3.5 8 6.2 77 10.6
Training 4 3.3 3 2.4 3 1.7 0 0.0 4 3.1 17 2.3
Other business 25 20.7 15 12.1 30 17.0 6 7.0 16 12.3 122 16.8
Transit 0 0.0 0 0.0 1 0.6 1 1.2 0 0.0 11 1.5
Other 1 0.8 1 0.8 0 0.0 0 0.0 1 0.8 4 0.6
Types of Hotel (western style) 101 84.2 101 82.1 156 89.1 68 79.1 92 71.3 552 77.0
accommodation Japanese-style inn 18 15.0 25 20.3 48 27.4 26 30.2 16 12.4 107 14.9
(Multiple answers) Villa/condominium 1 0.8 2 1.6 0 0.0 0 0.0 5 3.9 3 0.4
School dormitory or company-owned accomodation facility 1 0.8 1 0.8 3 1.7 2 2.3 7 5.4 17 2.4
Home of family/friends 17 14.2 17 13.8 12 6.9 7 8.1 14 10.9 80 11.2
Youth hostel or guest house 12 10.0 7 5.7 11 6.3 9 10.5 16 12.4 36 5.0
Vacation rentals 11 9.2 10 8.1 9 5.1 18 20.9 10 7.8 106 14.8
Other 5 4.2 9 7.3 10 5.7 7 8.1 8 6.2 47 6.6
Places to Shop Department stores 39 32.2 53 42.7 70 39.8 55 64.0 76 58.5 327 45.2
in Japan Consumer electronics stores 18 14.9 16 12.9 26 14.8 11 12.8 30 23.1 97 13.4
(Multiple answers) Fashion boutiques 14 11.6 29 23.4 27 15.3 16 18.6 53 40.8 115 15.9
100 Yen Shops 27 22.3 29 23.4 40 22.7 26 30.2 48 36.9 132 18.2
Service areas on expressways or Michi-no-eki (Road Stations) 3 2.5 1 0.8 1 0.6 0 0.0 2 1.5 22 3.0
Tourist souvenir shops 39 32.2 45 36.3 92 52.3 41 47.7 68 52.3 307 42.4
Accomodation facilities 5 4.1 6 4.8 12 6.8 8 9.3 10 7.7 32 4.4
Supermarkets 72 59.5 67 54.0 84 47.7 58 67.4 82 63.1 273 37.7
Convenience stores 57 47.1 63 50.8 48 27.3 43 50.0 48 36.9 406 56.1
Drugstores 21 17.4 11 8.9 29 16.5 17 19.8 44 33.8 171 23.6
Discout stores 10 8.3 6 4.8 12 6.8 9 10.5 11 8.5 56 7.7
Outlet malls 5 4.1 5 4.0 10 5.7 5 5.8 24 18.5 76 10.5
Commercial complexes in urban centers 15 12.4 20 16.1 44 25.0 12 14.0 26 20.0 62 8.6
Other shopping centers 15 12.4 8 6.5 24 13.6 15 17.4 20 15.4 83 11.5
Railway station boutiques 15 12.4 25 20.2 29 16.5 15 17.4 20 15.4 146 20.2
Airport duty-free stores 33 27.3 33 26.6 78 44.3 36 41.9 62 47.7 244 33.7
Other 10 8.3 8 6.5 8 4.5 3 3.5 4 3.1 39 5.4
I did not go shopping. 18 14.9 9 7.3 9 5.1 1 1.2 3 2.3 87 12.0
Financial systems/ Airport currency exchange 14 11.8 5 4.0 25 14.2 19 22.1 17 13.1 89 12.3
Payment methods Bank/Post Office 6 5.0 3 2.4 10 5.7 4 4.7 2 1.5 15 2.1
used in Japan ATM 42 35.3 25 20.2 41 23.3 23 26.7 20 15.4 224 30.9
(Multiple answers) Other currency exchange 2 1.7 4 3.2 2 1.1 5 5.8 1 0.8 20 2.8
Currency exchange at accommodation facilities 1 0.8 1 0.8 3 1.7 0 0.0 0 0.0 14 1.9
Cash 115 96.6 111 89.5 154 87.5 85 98.8 122 93.8 653 90.2
Credit cards 81 68.1 81 65.3 123 69.9 66 76.7 82 63.1 544 75.1
Debit (bank) cards (China UnionPay, etc.) 1 0.8 0 0.0 6 3.4 5 5.8 7 5.4 36 5.0
Chip cards for transportation systems (Suica, etc.) 13 10.9 13 10.5 19 10.8 5 5.8 6 4.6 54 7.5
Other (travellers’ cheques, Edy, etc.) 0 0.0 1 0.8 1 0.6 0 0.0 0 0.0 1 0.1

Table 2 (32/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Germany France Italy Spain Russia United States
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 121 100.0 124 100.0 176 100.0 86 100.0 130 100.0 725 100.0
Use of lounges Yes 5 4.1 14 11.3 5 2.8 2 2.3 8 6.2 45 6.2
(Single Answer) No 116 95.9 110 88.7 171 97.2 84 97.7 121 93.8 678 93.8
Travel Group tour 5 4.1 3 2.4 15 8.5 3 3.5 12 9.2 45 6.2
arrangements Package for individual travelers 6 5.0 13 10.5 15 8.5 6 7.0 17 13.1 37 5.1
(Single Answer) independent travel 110 90.9 108 87.1 146 83.0 77 89.5 101 77.7 643 88.7
Means of at a store (travel agency, airline company, etc.) 53 45.3 49 39.8 78 44.3 24 28.6 34 26.4 188 26.3
travel arrangements through a website 61 52.1 70 56.9 93 52.8 60 71.4 83 64.3 481 67.4
(Single Answer) by phone or other ways 3 2.6 4 3.3 5 2.8 0 0.0 12 9.3 45 6.3
Time of Less than 1 week before departure 10 8.3 3 2.4 11 6.3 2 2.3 14 10.9 52 7.3
travel arrangements 1 or 2 weeks before departure 13 10.8 9 7.3 22 12.5 9 10.5 16 12.4 60 8.4
(Single Answer) 3 or 4 weeks before departure 12 10.0 16 12.9 12 6.8 7 8.1 15 11.6 97 13.6
1 or 2 months before departure 25 20.8 51 41.1 43 24.4 25 29.1 42 32.6 240 33.6
3 or 6 months before departure 44 36.7 31 25.0 74 42.0 30 34.9 32 24.8 198 27.7
7 or more months before departure 16 13.3 14 11.3 14 8.0 13 15.1 10 7.8 67 9.4
Annual household Less than 5,000,000 yen 6 28.6 6 26.1 26 65.0 10 62.5 34 89.5 32 17.1
income 5,000,000~9,999,999 yen 8 38.1 11 47.8 9 22.5 4 25.0 2 5.3 34 18.2
10,000,000~19,999,999 yen 5 23.8 5 21.7 4 10.0 2 12.5 1 2.6 69 36.9
20,000,000~29,999,999 yen 1 4.8 0 0.0 1 2.5 0 0.0 0 0.0 33 17.6
More than 30,000,000 yen 1 4.8 1 4.3 0 0.0 0 0.0 1 2.6 19 10.2

Table 2 (33/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 159 100.0 182 100.0 123 100.0
Port New Chitose 0 0.0 1 0.5 1 0.8
of Entry Hakodate 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0
Haneda 50 31.4 34 18.7 11 8.9
Narita 73 45.9 104 57.1 87 70.7
Komatsu 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0
Chubu 5 3.1 0 0.0 3 2.4
Kansai 25 15.7 35 19.2 19 15.4
Hiroshima 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 3 1.6 2 1.6
Hakata Port 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0
Naha 1 0.6 1 0.5 0 0.0
Other 5 3.1 4 2.2 0 0.0
Port New Chitose 0 0.0 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0
Haneda 49 30.8 40 22.0 4 3.3
Narita 76 47.8 108 59.3 77 62.6
Komatsu 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0
Chubu 3 1.9 0 0.0 4 3.3
Kansai 31 19.5 34 18.7 35 28.5
Hiroshima 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 3 2.4
Hakata Port 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0
Nationality South Korea 1 0.6 2 1.1 0 0.0
/Region Taiwan 0 0.0 0 0.0 0 0.0
(Single Answer) Hong Kong 1 0.6 0 0.0 1 0.8
China 2 1.3 1 0.5 0 0.0
Thailand 0 0.0 1 0.5 0 0.0
Singapore 0 0.0 0 0.0 0 0.0
Malaysia 0 0.0 1 0.5 0 0.0
Indonesia 0 0.0 1 0.5 1 0.8
Philippines 2 1.3 0 0.0 2 1.6
Vietnam 0 0.0 0 0.0 0 0.0
India 0 0.0 0 0.0 3 2.4
UK 0 0.0 1 0.5 0 0.0
Germany 0 0.0 1 0.5 5 4.1
France 0 0.0 0 0.0 5 4.1
Italy 0 0.0 0 0.0 4 3.3
Spain 0 0.0 0 0.0 2 1.6
Russia 0 0.0 1 0.5 1 0.8
United States 1 0.6 0 0.0 1 0.8
Canada 152 95.6 0 0.0 1 0.8
Australia 0 0.0 173 95.1 1 0.8
Other 0 0.0 0 0.0 96 78.0
Length of Stay 1) up to 3 days 8 5.0 9 4.9 2 1.6
4~6 days 27 17.0 26 14.3 25 20.3
7~13 days 65 40.9 73 40.1 46 37.4
14~20 days 48 30.2 57 31.3 31 25.2
21~27 days 6 3.8 12 6.6 10 8.1
28~90 days 5 3.1 4 2.2 9 7.3
91 days or more (less than a year) 0 0.0 1 0.5 0 0.0
Sex/Age Male 101 63.5 108 59.3 79 64.2
(Single Answer) under 20 1 0.6 5 2.7 0 0.0
20~29 23 14.5 26 14.3 17 13.8
30~39 25 15.7 17 9.3 24 19.5
40~49 18 11.3 18 9.9 16 13.0
50~59 19 11.9 15 8.2 14 11.4
60~69 9 5.7 23 12.6 7 5.7
70 and over 6 3.8 4 2.2 1 0.8
Female 58 36.5 74 40.7 44 35.8
under 20 3 1.9 2 1.1 0 0.0
20~29 15 9.4 22 12.1 14 11.4
30~39 14 8.8 18 9.9 11 8.9
40~49 6 3.8 11 6.0 9 7.3
Table 2 (34/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 159 100.0 182 100.0 123 100.0
50~59 11 6.9 9 4.9 5 4.1
60~69 8 5.0 4 2.2 4 3.3
70 and over 1 0.6 8 4.4 1 0.8

Table 2 (35/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 159 100.0 182 100.0 123 100.0
Frequency of Visits 1 time 93 58.5 106 58.2 71 57.7
to Japan 2 times 25 15.7 30 16.5 24 19.5
(Single Answer) 3 times 15 9.4 13 7.1 5 4.1
4 times 6 3.8 6 3.3 3 2.4
5 times 6 3.8 7 3.8 4 3.3
6~9 times 6 3.8 5 2.7 8 6.5
10~19 times 4 2.5 3 1.6 5 4.1
20 times or more 4 2.5 12 6.6 3 2.4
Members Just me 48 30.2 45 24.7 54 43.9
of your Party Spouse/partner 54 34.0 76 41.8 25 20.3
(Multiple answers) Family member(s) 21 13.2 29 15.9 15 12.2
Work colleague(s) 17 10.7 1 0.5 10 8.1
Friend(s) 21 13.2 27 14.8 21 17.1
Other 0 0.0 5 2.7 0 0.0
Main Purpose Tourism/leisure 110 69.2 135 74.2 64 52.0
of This Trip Visiting family/friends 9 5.7 17 9.3 7 5.7
(Single Answer) Honeymoon 1 0.6 3 1.6 2 1.6
School-related trip 0 0.0 5 2.7 0 0.0
Sport/watching sport 0 0.0 5 2.7 3 2.4
Event 1 0.6 0 0.0 1 0.8
Study 0 0.0 0 0.0 1 0.8
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0
Incentive travel 1 0.6 0 0.0 0 0.0
Exhibition/trade fair 1 0.6 0 0.0 1 0.8
International conference 5 3.1 3 1.6 9 7.3
Company meeting(held offsite) 13 8.2 4 2.2 7 5.7
Training 1 0.6 1 0.5 6 4.9
Other business 15 9.4 6 3.3 20 16.3
Transit 2 1.3 3 1.6 1 0.8
Other 0 0.0 0 0.0 1 0.8
Types of Hotel (western style) 116 73.9 144 79.6 98 79.7
accommodation Japanese-style inn 25 15.9 49 27.1 28 22.8
(Multiple answers) Villa/condominium 1 0.6 0 0.0 1 0.8
School dormitory or company-owned accomodation facility 2 1.3 2 1.1 4 3.3
Home of family/friends 14 8.9 16 8.8 11 8.9
Youth hostel or guest house 19 12.1 15 8.3 14 11.4
Vacation rentals 35 22.3 33 18.2 20 16.3
Other 10 6.4 15 8.3 7 5.7
Places to Shop Department stores 81 50.9 110 60.8 67 54.5
in Japan Consumer electronics stores 23 14.5 39 21.5 19 15.4
(Multiple answers) Fashion boutiques 34 21.4 47 26.0 18 14.6
100 Yen Shops 35 22.0 41 22.7 36 29.3
Service areas on expressways or Michi-no-eki (Road Stations) 4 2.5 8 4.4 3 2.4
Tourist souvenir shops 73 45.9 75 41.4 47 38.2
Accomodation facilities 14 8.8 19 10.5 4 3.3
Supermarkets 71 44.7 88 48.6 69 56.1
Convenience stores 102 64.2 129 71.3 59 48.0
Drugstores 42 26.4 40 22.1 21 17.1
Discout stores 12 7.5 20 11.0 9 7.3
Outlet malls 15 9.4 27 14.9 8 6.5
Commercial complexes in urban centers 18 11.3 15 8.3 17 13.8
Other shopping centers 15 9.4 23 12.7 13 10.6
Railway station boutiques 26 16.4 26 14.4 21 17.1
Airport duty-free stores 65 40.9 55 30.4 37 30.1
Other 13 8.2 12 6.6 6 4.9
I did not go shopping. 13 8.2 13 7.2 9 7.3
Financial systems/ Airport currency exchange 10 6.3 4 2.2 16 13.0
Payment methods Bank/Post Office 1 0.6 1 0.5 3 2.4
used in Japan ATM 44 27.7 83 45.6 41 33.3
(Multiple answers) Other currency exchange 3 1.9 13 7.1 4 3.3
Currency exchange at accommodation facilities 3 1.9 0 0.0 2 1.6
Cash 149 93.7 174 95.6 111 90.2
Credit cards 118 74.2 134 73.6 90 73.2
Debit (bank) cards (China UnionPay, etc.) 4 2.5 9 4.9 5 4.1
Chip cards for transportation systems (Suica, etc.) 18 11.3 14 7.7 6 4.9
Other (travellers’ cheques, Edy, etc.) 0 0.0 0 0.0 0 0.0

Table 2 (36/395)
 Table 2 Characteristics of Visitors and Trips — by Country/Region of Residence
October ~ December 2017
Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 159 100.0 182 100.0 123 100.0
Use of lounges Yes 9 5.7 6 3.3 5 4.1
(Single Answer) No 150 94.3 176 96.7 118 95.9
Travel Group tour 11 6.9 18 9.9 7 5.7
arrangements Package for individual travelers 10 6.3 15 8.2 8 6.5
(Single Answer) independent travel 138 86.8 149 81.9 108 87.8
Means of at a store (travel agency, airline company, etc.) 55 34.8 73 40.8 46 38.0
travel arrangements through a website 99 62.7 105 58.7 73 60.3
(Single Answer) by phone or other ways 4 2.5 1 0.6 2 1.7
Time of Less than 1 week before departure 8 5.0 7 3.9 8 6.7
travel arrangements 1 or 2 weeks before departure 14 8.8 5 2.8 11 9.2
(Single Answer) 3 or 4 weeks before departure 17 10.7 12 6.6 10 8.3
1 or 2 months before departure 59 37.1 52 28.7 40 33.3
3 or 6 months before departure 45 28.3 83 45.9 40 33.3
7 or more months before departure 16 10.1 22 12.2 11 9.2
Annual household Less than 5,000,000 yen 9 22.0 7 15.6 16 40.0
income 5,000,000~9,999,999 yen 14 34.1 17 37.8 12 30.0
10,000,000~19,999,999 yen 11 26.8 18 40.0 11 27.5
20,000,000~29,999,999 yen 2 4.9 0 0.0 0 0.0
More than 30,000,000 yen 5 12.2 3 6.7 1 2.5

Table 2 (37/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 75 100.0 33 100.0 99 100.0 51 100.0 28 100.0
Port New Chitose 517 77.7 2 2.7 0 0.0 0 0.0 0 0.0 0 0.0
of Entry Hakodate 35 5.3 3 4.0 1 3.0 1 1.0 2 3.9 1 3.6
(Single Answer) Sendai 4 0.6 10 13.3 8 24.2 33 33.3 6 11.8 9 32.1
Niigata 0 0.0 4 5.3 4 12.1 7 7.1 4 7.8 2 7.1
Haneda 22 3.3 13 17.3 3 9.1 10 10.1 3 5.9 1 3.6
Narita 42 6.3 32 42.7 10 30.3 35 35.4 21 41.2 13 46.4
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 5 0.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 13 2.0 4 5.3 0 0.0 4 4.0 1 2.0 1 3.6
Hiroshima 0 0.0 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 3 0.5 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 23 3.5 7 9.3 7 21.2 7 7.1 14 27.5 1 3.6
Port New Chitose 540 81.2 3 4.0 0 0.0 2 2.0 0 0.0 0 0.0
of Departure Hakodate 32 4.8 9 12.0 8 24.2 9 9.1 16 31.4 2 7.1
(Single Answer) Sendai 2 0.3 12 16.0 8 24.2 31 31.3 6 11.8 9 32.1
Niigata 0 0.0 4 5.3 4 12.1 6 6.1 4 7.8 2 7.1
Haneda 23 3.5 10 13.3 3 9.1 8 8.1 2 3.9 1 3.6
Narita 55 8.3 34 45.3 10 30.3 37 37.4 22 43.1 13 46.4
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 3 0.5 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 7 1.1 3 4.0 0 0.0 6 6.1 1 2.0 1 3.6
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 2 0.3 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 263 39.5 2 2.7 0 0.0 20 20.2 2 3.9 3 10.7
/Region Taiwan 140 21.1 42 56.0 28 84.8 40 40.4 30 58.8 14 50.0
(Single Answer) Hong Kong 24 3.6 3 4.0 0 0.0 0 0.0 1 2.0 0 0.0
China 81 12.2 5 6.7 1 3.0 13 13.1 1 2.0 1 3.6
Thailand 19 2.9 2 2.7 1 3.0 3 3.0 2 3.9 1 3.6
Singapore 8 1.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Malaysia 54 8.1 1 1.3 0 0.0 3 3.0 1 2.0 0 0.0
Indonesia 2 0.3 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Philippines 1 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Vietnam 3 0.5 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
India 3 0.5 1 1.3 0 0.0 2 2.0 0 0.0 2 7.1
UK 7 1.1 3 4.0 0 0.0 0 0.0 6 11.8 0 0.0
Germany 2 0.3 0 0.0 1 3.0 1 1.0 0 0.0 1 3.6
France 2 0.3 1 1.3 0 0.0 0 0.0 1 2.0 0 0.0
Italy 0 0.0 1 1.3 0 0.0 0 0.0 0 0.0 0 0.0
Spain 0 0.0 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Russia 14 2.1 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
United States 23 3.5 11 14.7 0 0.0 4 4.0 7 13.7 2 7.1
Canada 4 0.6 1 1.3 0 0.0 7 7.1 0 0.0 0 0.0
Australia 11 1.7 0 0.0 0 0.0 2 2.0 0 0.0 1 3.6
Other 4 0.6 2 2.7 2 6.1 1 1.0 0 0.0 3 10.7
Length of Stay 1) up to 3 days 51 7.7 0 0.0 0 0.0 9 9.1 1 2.0 1 3.6
4~6 days 425 63.9 23 30.7 20 60.6 46 46.5 22 43.1 12 42.9
7~13 days 161 24.2 38 50.7 10 30.3 27 27.3 22 43.1 8 28.6
14~20 days 12 1.8 5 6.7 2 6.1 10 10.1 5 9.8 3 10.7
21~27 days 1 0.2 3 4.0 0 0.0 3 3.0 1 2.0 2 7.1
28~90 days 15 2.3 5 6.7 1 3.0 4 4.0 0 0.0 2 7.1
91 days or more (less than a year) 0 0.0 1 1.3 0 0.0 0 0.0 0 0.0 0 0.0
Sex/Age Male 303 45.6 34 45.3 12 36.4 46 46.5 21 41.2 15 53.6
(Single Answer) under 20 4 0.6 0 0.0 0 0.0 3 3.0 0 0.0 1 3.6
20~29 70 10.5 7 9.3 3 9.1 11 11.1 3 5.9 2 7.1
30~39 74 11.1 10 13.3 0 0.0 13 13.1 3 5.9 5 17.9
40~49 57 8.6 5 6.7 3 9.1 11 11.1 4 7.8 6 21.4
50~59 49 7.4 5 6.7 2 6.1 4 4.0 4 7.8 0 0.0
60~69 38 5.7 3 4.0 3 9.1 4 4.0 3 5.9 1 3.6
70 and over 11 1.7 4 5.3 1 3.0 0 0.0 4 7.8 0 0.0
Female 362 54.4 41 54.7 21 63.6 53 53.5 30 58.8 13 46.4
under 20 1 0.2 1 1.3 0 0.0 1 1.0 0 0.0 0 0.0
20~29 93 14.0 8 10.7 2 6.1 9 9.1 4 7.8 2 7.1
30~39 101 15.2 7 9.3 4 12.1 12 12.1 4 7.8 4 14.3
40~49 68 10.2 6 8.0 3 9.1 13 13.1 5 9.8 4 14.3
Table 3 (38/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 75 100.0 33 100.0 99 100.0 51 100.0 28 100.0
50~59 51 7.7 9 12.0 5 15.2 8 8.1 6 11.8 2 7.1
60~69 32 4.8 8 10.7 4 12.1 7 7.1 7 13.7 1 3.6
70 and over 16 2.4 2 2.7 3 9.1 3 3.0 4 7.8 0 0.0

Table 3 (39/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 75 100.0 33 100.0 99 100.0 51 100.0 28 100.0
Frequency of Visits 1 time 171 25.8 12 16.0 1 3.0 19 19.2 11 21.6 4 14.3
to Japan 2 times 145 21.8 11 14.7 4 12.1 15 15.2 3 5.9 6 21.4
(Single Answer) 3 times 99 14.9 14 18.7 3 9.1 14 14.1 12 23.5 4 14.3
4 times 73 11.0 3 4.0 4 12.1 8 8.1 1 2.0 1 3.6
5 times 41 6.2 4 5.3 4 12.1 6 6.1 5 9.8 1 3.6
6~9 times 62 9.3 7 9.3 1 3.0 7 7.1 1 2.0 1 3.6
10~19 times 49 7.4 13 17.3 9 27.3 16 16.2 9 17.6 4 14.3
20 times or more 24 3.6 11 14.7 7 21.2 14 14.1 9 17.6 7 25.0
Members Just me 72 10.9 18 24.0 5 15.2 19 19.2 4 7.8 9 32.1
of your Party Spouse/partner 142 21.4 16 21.3 11 33.3 20 20.2 12 23.5 9 32.1
(Multiple answers) Family member(s) 226 34.1 21 28.0 10 30.3 20 20.2 24 47.1 6 21.4
Work colleague(s) 77 11.6 3 4.0 1 3.0 10 10.1 1 2.0 1 3.6
Friend(s) 163 24.6 19 25.3 7 21.2 25 25.3 12 23.5 2 7.1
Other 7 1.1 0 0.0 0 0.0 9 9.1 0 0.0 2 7.1
Main Purpose Tourism/leisure 606 91.1 61 81.3 29 87.9 68 68.7 49 96.1 15 53.6
of This Trip Visiting family/friends 12 1.8 2 2.7 2 6.1 4 4.0 2 3.9 3 10.7
(Single Answer) Honeymoon 5 0.8 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
School-related trip 3 0.5 0 0.0 0 0.0 2 2.0 0 0.0 1 3.6
Sport/watching sport 1 0.2 0 0.0 0 0.0 3 3.0 0 0.0 0 0.0
Event 1 0.2 0 0.0 0 0.0 0 0.0 0 0.0 1 3.6
Study 1 0.2 1 1.3 0 0.0 2 2.0 0 0.0 1 3.6
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 7 1.1 0 0.0 0 0.0 0 0.0 0 0.0 1 3.6
Exhibition/trade fair 1 0.2 1 1.3 0 0.0 2 2.0 0 0.0 0 0.0
International conference 2 0.3 3 4.0 0 0.0 4 4.0 0 0.0 1 3.6
Company meeting(held offsite) 3 0.5 1 1.3 0 0.0 4 4.0 0 0.0 1 3.6
Training 6 0.9 0 0.0 0 0.0 2 2.0 0 0.0 1 3.6
Other business 15 2.3 6 8.0 2 6.1 7 7.1 0 0.0 3 10.7
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 2 0.3 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Types of Hotel (western style) 580 89.4 60 84.5 25 83.3 82 87.2 36 75.0 24 88.9
accommodation Japanese-style inn 181 27.9 30 42.3 22 73.3 32 34.0 22 45.8 14 51.9
(Multiple answers) Villa/condominium 3 0.5 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
School dormitory or company-owned accomodation facility 4 0.6 2 2.8 0 0.0 1 1.1 0 0.0 2 7.4
Home of family/friends 13 2.0 3 4.2 3 10.0 6 6.4 3 6.3 1 3.7
Youth hostel or guest house 45 6.9 7 9.9 1 3.3 5 5.3 1 2.1 2 7.4
Vacation rentals 14 2.2 4 5.6 0 0.0 2 2.1 1 2.1 1 3.7
Other 20 3.1 8 11.3 0 0.0 2 2.1 10 20.8 2 7.4
Places to Shop Department stores 369 56.0 37 49.3 19 57.6 45 45.5 27 52.9 12 42.9
in Japan Consumer electronics stores 125 19.0 21 28.0 9 27.3 20 20.2 11 21.6 8 28.6
(Multiple answers) Fashion boutiques 92 14.0 11 14.7 3 9.1 11 11.1 7 13.7 1 3.6
100 Yen Shops 103 15.6 9 12.0 4 12.1 20 20.2 9 17.6 7 25.0
Service areas on expressways or Michi-no-eki (Road Stations) 47 7.1 7 9.3 4 12.1 7 7.1 3 5.9 4 14.3
Tourist souvenir shops 197 29.9 29 38.7 11 33.3 35 35.4 20 39.2 11 39.3
Accomodation facilities 100 15.2 11 14.7 10 30.3 18 18.2 10 19.6 3 10.7
Supermarkets 240 36.4 50 66.7 25 75.8 56 56.6 38 74.5 14 50.0
Convenience stores 339 51.4 51 68.0 25 75.8 67 67.7 34 66.7 17 60.7
Drugstores 416 63.1 48 64.0 25 75.8 60 60.6 32 62.7 15 53.6
Discout stores 98 14.9 7 9.3 5 15.2 14 14.1 8 15.7 4 14.3
Outlet malls 137 20.8 15 20.0 6 18.2 17 17.2 5 9.8 6 21.4
Commercial complexes in urban centers 79 12.0 3 4.0 3 9.1 11 11.1 3 5.9 4 14.3
Other shopping centers 76 11.5 10 13.3 5 15.2 9 9.1 7 13.7 3 10.7
Railway station boutiques 56 8.5 13 17.3 2 6.1 17 17.2 9 17.6 1 3.6
Airport duty-free stores 345 52.4 33 44.0 18 54.5 51 51.5 22 43.1 14 50.0
Other 19 2.9 2 2.7 1 3.0 3 3.0 0 0.0 2 7.1
I did not go shopping. 16 2.4 2 2.7 0 0.0 0 0.0 1 2.0 0 0.0
Financial systems/ Airport currency exchange 58 8.9 3 4.0 0 0.0 5 5.2 0 0.0 3 10.7
Payment methods Bank/Post Office 46 7.0 2 2.7 0 0.0 1 1.0 1 2.0 0 0.0
used in Japan ATM 39 6.0 9 12.0 1 3.0 6 6.2 3 5.9 6 21.4
(Multiple answers) Other currency exchange 13 2.0 0 0.0 0 0.0 1 1.0 0 0.0 0 0.0
Currency exchange at accommodation facilities 3 0.5 1 1.3 0 0.0 1 1.0 1 2.0 0 0.0
Cash 596 91.1 71 94.7 31 93.9 91 93.8 47 92.2 27 96.4
Credit cards 382 58.4 43 57.3 15 45.5 55 56.7 26 51.0 14 50.0
Debit (bank) cards (China UnionPay, etc.) 41 6.3 4 5.3 0 0.0 6 6.2 2 3.9 3 10.7
Chip cards for transportation systems (Suica, etc.) 14 2.1 6 8.0 3 9.1 6 6.2 2 3.9 0 0.0
Other (travellers’ cheques, Edy, etc.) 13 2.0 0 0.0 1 3.0 0 0.0 0 0.0 0 0.0

Table 3 (40/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 75 100.0 33 100.0 99 100.0 51 100.0 28 100.0
Use of lounges Yes 62 9.6 3 4.0 1 3.0 2 2.0 0 0.0 0 0.0
(Single Answer) No 587 90.4 72 96.0 32 97.0 97 98.0 51 100.0 28 100.0
Travel Group tour 292 43.9 23 30.7 19 57.6 32 32.3 30 58.8 10 35.7
arrangements Package for individual travelers 23 3.5 8 10.7 4 12.1 2 2.0 3 5.9 0 0.0
(Single Answer) independent travel 350 52.6 44 58.7 10 30.3 65 65.7 18 35.3 18 64.3
Means of at a store (travel agency, airline company, etc.) 248 40.1 25 34.2 16 50.0 38 40.4 23 46.9 9 33.3
travel arrangements through a website 324 52.4 43 58.9 14 43.8 48 51.1 21 42.9 14 51.9
(Single Answer) by phone or other ways 46 7.4 5 6.8 2 6.3 8 8.5 5 10.2 4 14.8
Time of Less than 1 week before departure 44 7.0 3 4.1 3 9.1 10 10.3 0 0.0 2 7.4
travel arrangements 1 or 2 weeks before departure 60 9.5 4 5.4 2 6.1 9 9.3 1 2.0 3 11.1
(Single Answer) 3 or 4 weeks before departure 66 10.5 4 5.4 4 12.1 9 9.3 3 5.9 1 3.7
1 or 2 months before departure 292 46.3 33 44.6 13 39.4 38 39.2 17 33.3 10 37.0
3 or 6 months before departure 142 22.5 26 35.1 11 33.3 28 28.9 24 47.1 10 37.0
7 or more months before departure 26 4.1 4 5.4 0 0.0 3 3.1 6 11.8 1 3.7
Annual household Less than 5,000,000 yen 61 53.0 13 59.1 2 50.0 11 45.8 6 50.0 6 60.0
income 5,000,000~9,999,999 yen 26 22.6 7 31.8 2 50.0 7 29.2 2 16.7 2 20.0
10,000,000~19,999,999 yen 20 17.4 1 4.5 0 0.0 4 16.7 3 25.0 1 10.0
20,000,000~29,999,999 yen 5 4.3 1 4.5 0 0.0 1 4.2 1 8.3 0 0.0
More than 30,000,000 yen 3 2.6 0 0.0 0 0.0 1 4.2 0 0.0 1 10.0
1) Length of stay is calculated from the dates of entry to departure.
2) Nagano prefecture is included in the Hokuriku-Shin'etsu Region. Fukui prefecture is included in the Chubu Region.
3) The composition ratio does not include "no response".

Table 3 (41/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 33 100.0 88 100.0 168 100.0 38 100.0 94 100.0 3,508 100.0
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 6 0.2
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 3 0.1
Niigata 2 6.1 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 15 45.5 16 18.2 39 23.2 10 26.3 33 35.1 257 7.3
Narita 15 45.5 70 79.5 120 71.4 26 68.4 57 60.6 2,965 84.5
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 0.1
Chubu 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 15 0.4
Kansai 1 3.0 1 1.1 7 4.2 2 5.3 4 4.3 217 6.2
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 12 0.3
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 0.1
Other 0 0.0 0 0.0 2 1.2 0 0.0 0 0.0 28 0.8
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2 0.1
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.0
Niigata 2 6.1 0 0.0 0 0.0 0 0.0 0 0.0 2 0.1
Haneda 15 45.5 11 12.5 37 22.0 10 26.3 30 31.9 195 5.6
Narita 14 42.4 74 84.1 118 70.2 25 65.8 62 66.0 2,994 85.3
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.0
Chubu 0 0.0 0 0.0 1 0.6 3 7.9 0 0.0 31 0.9
Kansai 2 6.1 2 2.3 12 7.1 0 0.0 2 2.1 271 7.7
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 10 0.3
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.0
Nationality South Korea 3 9.1 15 17.0 8 4.8 3 7.9 17 18.1 594 16.9
/Region Taiwan 14 42.4 10 11.4 31 18.5 11 28.9 15 16.0 304 8.7
(Single Answer) Hong Kong 0 0.0 0 0.0 9 5.4 1 2.6 2 2.1 73 2.1
China 4 12.1 5 5.7 10 6.0 1 2.6 19 20.2 552 15.7
Thailand 2 6.1 2 2.3 17 10.1 5 13.2 1 1.1 108 3.1
Singapore 0 0.0 0 0.0 1 0.6 0 0.0 2 2.1 40 1.1
Malaysia 0 0.0 2 2.3 2 1.2 0 0.0 5 5.3 104 3.0
Indonesia 0 0.0 4 4.5 8 4.8 2 5.3 2 2.1 75 2.1
Philippines 2 6.1 7 8.0 1 0.6 3 7.9 6 6.4 85 2.4
Vietnam 0 0.0 1 1.1 1 0.6 0 0.0 0 0.0 30 0.9
India 0 0.0 5 5.7 7 4.2 0 0.0 5 5.3 152 4.3
UK 1 3.0 3 3.4 8 4.8 2 5.3 1 1.1 99 2.8
Germany 1 3.0 6 6.8 5 3.0 1 2.6 1 1.1 54 1.5
France 1 3.0 1 1.1 7 4.2 0 0.0 3 3.2 66 1.9
Italy 0 0.0 1 1.1 13 7.7 3 7.9 2 2.1 156 4.4
Spain 1 3.0 0 0.0 8 4.8 1 2.6 0 0.0 77 2.2
Russia 0 0.0 3 3.4 2 1.2 0 0.0 0 0.0 119 3.4
United States 3 9.1 10 11.4 12 7.1 2 5.3 7 7.4 514 14.7
Canada 0 0.0 3 3.4 3 1.8 1 2.6 2 2.1 89 2.5
Australia 1 3.0 6 6.8 10 6.0 1 2.6 2 2.1 128 3.6
Other 0 0.0 4 4.5 5 3.0 1 2.6 2 2.1 89 2.5
Length of Stay 1) up to 3 days 0 0.0 5 5.7 5 3.0 3 7.9 10 10.6 324 9.2
4~6 days 9 27.3 30 34.1 50 29.8 12 31.6 29 30.9 1,353 38.6
7~13 days 16 48.5 33 37.5 62 36.9 10 26.3 32 34.0 1,224 34.9
14~20 days 4 12.1 11 12.5 37 22.0 7 18.4 11 11.7 393 11.2
21~27 days 1 3.0 3 3.4 7 4.2 0 0.0 3 3.2 79 2.3
28~90 days 1 3.0 4 4.5 6 3.6 3 7.9 9 9.6 103 2.9
91 days or more (less than a year) 2 6.1 2 2.3 1 0.6 3 7.9 0 0.0 32 0.9
Sex/Age Male 19 57.6 62 70.5 108 64.3 24 63.2 61 64.9 2,065 58.9
(Single Answer) under 20 0 0.0 1 1.1 0 0.0 0 0.0 2 2.1 44 1.3
20~29 4 12.1 12 13.6 23 13.7 3 7.9 12 12.8 520 14.8
30~39 7 21.2 20 22.7 44 26.2 11 28.9 18 19.1 724 20.6
40~49 2 6.1 15 17.0 24 14.3 5 13.2 10 10.6 398 11.3
50~59 3 9.1 8 9.1 11 6.5 2 5.3 13 13.8 234 6.7
60~69 1 3.0 6 6.8 4 2.4 0 0.0 4 4.3 113 3.2
70 and over 2 6.1 0 0.0 2 1.2 3 7.9 2 2.1 32 0.9
Female 14 42.4 26 29.5 60 35.7 14 36.8 33 35.1 1,443 41.1
under 20 0 0.0 1 1.1 0 0.0 1 2.6 1 1.1 38 1.1
20~29 4 12.1 10 11.4 22 13.1 5 13.2 7 7.4 515 14.7
30~39 1 3.0 9 10.2 10 6.0 3 7.9 12 12.8 431 12.3
40~49 2 6.1 3 3.4 13 7.7 2 5.3 8 8.5 203 5.8
Table 3 (42/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 33 100.0 88 100.0 168 100.0 38 100.0 94 100.0 3,508 100.0
50~59 3 9.1 1 1.1 10 6.0 2 5.3 1 1.1 139 4.0
60~69 4 12.1 1 1.1 5 3.0 1 2.6 4 4.3 94 2.7
70 and over 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 23 0.7

Table 3 (43/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 33 100.0 88 100.0 168 100.0 38 100.0 94 100.0 3,508 100.0
Frequency of Visits 1 time 9 27.3 35 39.8 66 39.3 8 21.1 25 26.6 1,637 46.7
to Japan 2 times 3 9.1 9 10.2 25 14.9 6 15.8 12 12.8 544 15.5
(Single Answer) 3 times 3 9.1 5 5.7 16 9.5 1 2.6 7 7.4 313 8.9
4 times 3 9.1 2 2.3 10 6.0 2 5.3 8 8.5 209 6.0
5 times 5 15.2 10 11.4 11 6.5 6 15.8 5 5.3 180 5.1
6~9 times 1 3.0 10 11.4 13 7.7 4 10.5 13 13.8 204 5.8
10~19 times 3 9.1 9 10.2 18 10.7 6 15.8 10 10.6 230 6.6
20 times or more 6 18.2 8 9.1 9 5.4 5 13.2 14 14.9 191 5.4
Members Just me 9 27.3 35 39.8 54 32.1 12 31.6 43 45.7 1,097 31.3
of your Party Spouse/partner 6 18.2 9 10.2 42 25.0 3 7.9 8 8.5 662 18.9
(Multiple answers) Family member(s) 4 12.1 8 9.1 22 13.1 5 13.2 10 10.6 635 18.1
Work colleague(s) 4 12.1 25 28.4 20 11.9 12 31.6 23 24.5 514 14.7
Friend(s) 10 30.3 11 12.5 30 17.9 5 13.2 9 9.6 606 17.3
Other 1 3.0 1 1.1 3 1.8 1 2.6 2 2.1 29 0.8
Main Purpose Tourism/leisure 19 57.6 20 22.7 102 60.7 17 44.7 32 34.0 2,165 61.7
of This Trip Visiting family/friends 2 6.1 11 12.5 14 8.3 2 5.3 16 17.0 216 6.2
(Single Answer) Honeymoon 0 0.0 0 0.0 5 3.0 0 0.0 0 0.0 39 1.1
School-related trip 0 0.0 0 0.0 0 0.0 0 0.0 1 1.1 19 0.5
Sport/watching sport 0 0.0 2 2.3 8 4.8 1 2.6 0 0.0 25 0.7
Event 0 0.0 3 3.4 0 0.0 0 0.0 3 3.2 24 0.7
Study 0 0.0 2 2.3 0 0.0 0 0.0 1 1.1 22 0.6
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 26 0.7
Exhibition/trade fair 0 0.0 0 0.0 1 0.6 1 2.6 1 1.1 92 2.6
International conference 0 0.0 10 11.4 2 1.2 3 7.9 0 0.0 76 2.2
Company meeting(held offsite) 4 12.1 11 12.5 10 6.0 7 18.4 7 7.4 231 6.6
Training 1 3.0 10 11.4 8 4.8 1 2.6 7 7.4 101 2.9
Other business 7 21.2 18 20.5 17 10.1 5 13.2 25 26.6 426 12.1
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 24 0.7
Other 0 0.0 1 1.1 1 0.6 1 2.6 1 1.1 22 0.6
Types of Hotel (western style) 26 78.8 66 75.0 129 76.8 31 83.8 57 61.3 2,708 77.6
accommodation Japanese-style inn 11 33.3 7 8.0 43 25.6 12 32.4 7 7.5 547 15.7
(Multiple answers) Villa/condominium 0 0.0 0 0.0 0 0.0 0 0.0 1 1.1 25 0.7
School dormitory or company-owned accomodation facility 1 3.0 14 15.9 4 2.4 5 13.5 12 12.9 95 2.7
Home of family/friends 2 6.1 15 17.0 18 10.7 4 10.8 28 30.1 314 9.0
Youth hostel or guest house 2 6.1 6 6.8 15 8.9 0 0.0 8 8.6 229 6.6
Vacation rentals 4 12.1 2 2.3 23 13.7 1 2.7 2 2.2 398 11.4
Other 3 9.1 2 2.3 6 3.6 0 0.0 1 1.1 129 3.7
Places to Shop Department stores 12 36.4 37 42.0 96 57.1 17 44.7 45 47.9 1,901 54.2
in Japan Consumer electronics stores 4 12.1 15 17.0 31 18.5 9 23.7 19 20.2 787 22.4
(Multiple answers) Fashion boutiques 6 18.2 9 10.2 30 17.9 8 21.1 15 16.0 690 19.7
100 Yen Shops 4 12.1 20 22.7 30 17.9 6 15.8 27 28.7 714 20.4
Service areas on expressways or Michi-no-eki (Road Stations) 1 3.0 4 4.5 10 6.0 2 5.3 1 1.1 103 2.9
Tourist souvenir shops 7 21.2 23 26.1 62 36.9 9 23.7 15 16.0 1,012 28.9
Accomodation facilities 2 6.1 5 5.7 12 7.1 7 18.4 7 7.4 280 8.0
Supermarkets 20 60.6 44 50.0 100 59.5 17 44.7 50 53.2 1,784 50.9
Convenience stores 19 57.6 42 47.7 95 56.5 24 63.2 49 52.1 2,057 58.7
Drugstores 15 45.5 25 28.4 70 41.7 13 34.2 40 42.6 1,534 43.8
Discout stores 2 6.1 15 17.0 27 16.1 3 7.9 11 11.7 390 11.1
Outlet malls 1 3.0 13 14.8 25 14.9 12 31.6 11 11.7 547 15.6
Commercial complexes in urban centers 4 12.1 7 8.0 18 10.7 5 13.2 5 5.3 416 11.9
Other shopping centers 5 15.2 7 8.0 27 16.1 4 10.5 16 17.0 468 13.3
Railway station boutiques 4 12.1 12 13.6 34 20.2 2 5.3 7 7.4 420 12.0
Airport duty-free stores 18 54.5 50 56.8 83 49.4 21 55.3 55 58.5 2,002 57.1
Other 1 3.0 2 2.3 1 0.6 0 0.0 2 2.1 91 2.6
I did not go shopping. 1 3.0 4 4.5 11 6.5 2 5.3 7 7.4 162 4.6
Financial systems/ Airport currency exchange 3 9.1 2 2.3 11 6.5 6 16.2 2 2.1 221 6.3
Payment methods Bank/Post Office 2 6.1 0 0.0 6 3.6 0 0.0 0 0.0 96 2.7
used in Japan ATM 5 15.2 13 14.8 31 18.5 3 8.1 12 12.8 552 15.7
(Multiple answers) Other currency exchange 1 3.0 1 1.1 4 2.4 2 5.4 0 0.0 80 2.3
Currency exchange at accommodation facilities 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 22 0.6
Cash 31 93.9 81 92.0 158 94.0 34 91.9 89 94.7 3,323 94.8
Credit cards 15 45.5 53 60.2 103 61.3 19 51.4 56 59.6 2,189 62.5
Debit (bank) cards (China UnionPay, etc.) 3 9.1 7 8.0 7 4.2 1 2.7 13 13.8 334 9.5
Chip cards for transportation systems (Suica, etc.) 4 12.1 5 5.7 20 11.9 7 18.9 13 13.8 430 12.3
Other (travellers’ cheques, Edy, etc.) 2 6.1 0 0.0 0 0.0 0 0.0 0 0.0 76 2.2

Table 3 (44/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 33 100.0 88 100.0 168 100.0 38 100.0 94 100.0 3,508 100.0
Use of lounges Yes 1 3.0 0 0.0 2 1.2 0 0.0 1 1.1 113 3.2
(Single Answer) No 32 97.0 88 100.0 166 98.8 38 100.0 92 98.9 3,391 96.8
Travel Group tour 3 9.1 6 6.8 24 14.3 4 10.5 3 3.2 506 14.4
arrangements Package for individual travelers 4 12.1 2 2.3 16 9.5 0 0.0 4 4.3 296 8.4
(Single Answer) independent travel 26 78.8 80 90.9 128 76.2 34 89.5 87 92.6 2,706 77.1
Means of at a store (travel agency, airline company, etc.) 7 22.6 33 38.4 60 36.6 9 29.0 31 33.3 1,125 32.5
travel arrangements through a website 19 61.3 45 52.3 98 59.8 19 61.3 53 57.0 2,131 61.6
(Single Answer) by phone or other ways 5 16.1 8 9.3 6 3.7 3 9.7 9 9.7 202 5.8
Time of Less than 1 week before departure 6 18.8 15 17.2 16 9.8 8 22.9 18 19.4 367 10.6
travel arrangements 1 or 2 weeks before departure 3 9.4 21 24.1 14 8.5 4 11.4 13 14.0 414 11.9
(Single Answer) 3 or 4 weeks before departure 4 12.5 9 10.3 10 6.1 3 8.6 11 11.8 391 11.3
1 or 2 months before departure 10 31.3 25 28.7 55 33.5 13 37.1 35 37.6 1,328 38.3
3 or 6 months before departure 8 25.0 10 11.5 51 31.1 4 11.4 14 15.1 770 22.2
7 or more months before departure 1 3.1 7 8.0 18 11.0 3 8.6 2 2.2 196 5.7
Annual household Less than 5,000,000 yen 8 57.1 24 66.7 34 59.6 6 66.7 22 59.5 765 59.6
income 5,000,000~9,999,999 yen 4 28.6 5 13.9 14 24.6 0 0.0 10 27.0 274 21.4
10,000,000~19,999,999 yen 2 14.3 6 16.7 8 14.0 2 22.2 4 10.8 163 12.7
20,000,000~29,999,999 yen 0 0.0 1 2.8 1 1.8 1 11.1 0 0.0 41 3.2
More than 30,000,000 yen 0 0.0 0 0.0 0 0.0 0 0.0 1 2.7 40 3.1

Table 3 (45/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,390 100.0 791 100.0 50 100.0 94 100.0 190 100.0 11 100.0
Port New Chitose 8 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 2 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 2 0.0 0 0.0 17 34.0 0 0.0 0 0.0 0 0.0
Haneda 1,345 30.6 275 34.8 13 26.0 9 9.6 34 17.9 0 0.0
Narita 2,547 58.0 419 53.0 15 30.0 19 20.2 86 45.3 3 27.3
Komatsu 0 0.0 0 0.0 1 2.0 16 17.0 21 11.1 1 9.1
Mt.Fuji Shizuoka 11 0.3 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 80 1.8 14 1.8 2 4.0 40 42.6 18 9.5 2 18.2
Kansai 330 7.5 48 6.1 1 2.0 8 8.5 29 15.3 5 45.5
Hiroshima 1 0.0 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 20 0.5 10 1.3 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 16 0.4 2 0.3 1 2.0 0 0.0 0 0.0 0 0.0
Hakata Port 1 0.0 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 5 0.1 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
Other 22 0.5 20 2.5 0 0.0 2 2.1 2 1.1 0 0.0
Port New Chitose 8 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
of Departure Hakodate 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 4 0.1 0 0.0 1 2.0 0 0.0 0 0.0 0 0.0
Niigata 2 0.0 0 0.0 20 40.0 1 1.1 1 0.5 0 0.0
Haneda 1,244 28.3 255 32.2 12 24.0 7 7.4 26 13.7 0 0.0
Narita 2,566 58.5 432 54.6 15 30.0 17 18.1 60 31.6 4 36.4
Komatsu 0 0.0 0 0.0 0 0.0 20 21.3 24 12.6 1 9.1
Mt.Fuji Shizuoka 14 0.3 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 115 2.6 23 2.9 0 0.0 38 40.4 12 6.3 2 18.2
Kansai 423 9.6 77 9.7 2 4.0 11 11.7 67 35.3 4 36.4
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 12 0.3 2 0.3 0 0.0 0 0.0 0 0.0 0 0.0
Hakata Port 1 0.0 1 0.1 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 849 19.3 116 14.7 10 20.0 27 28.7 17 8.9 3 27.3
/Region Taiwan 328 7.5 60 7.6 13 26.0 39 41.5 28 14.7 1 9.1
(Single Answer) Hong Kong 85 1.9 14 1.8 0 0.0 7 7.4 6 3.2 1 9.1
China 831 18.9 155 19.6 9 18.0 3 3.2 5 2.6 1 9.1
Thailand 120 2.7 15 1.9 1 2.0 0 0.0 0 0.0 0 0.0
Singapore 58 1.3 12 1.5 0 0.0 0 0.0 0 0.0 0 0.0
Malaysia 103 2.3 11 1.4 1 2.0 2 2.1 5 2.6 1 9.1
Indonesia 128 2.9 16 2.0 1 2.0 3 3.2 0 0.0 0 0.0
Philippines 98 2.2 9 1.1 0 0.0 1 1.1 0 0.0 0 0.0
Vietnam 37 0.8 7 0.9 1 2.0 0 0.0 0 0.0 0 0.0
India 110 2.5 33 4.2 0 0.0 0 0.0 0 0.0 0 0.0
UK 151 3.4 34 4.3 1 2.0 2 2.1 9 4.7 1 9.1
Germany 97 2.2 18 2.3 1 2.0 0 0.0 6 3.2 0 0.0
France 111 2.5 20 2.5 3 6.0 2 2.1 15 7.9 0 0.0
Italy 154 3.5 28 3.5 0 0.0 0 0.0 27 14.2 0 0.0
Spain 81 1.8 18 2.3 0 0.0 0 0.0 10 5.3 1 9.1
Russia 96 2.2 19 2.4 0 0.0 4 4.3 3 1.6 0 0.0
United States 581 13.2 136 17.2 6 12.0 2 2.1 32 16.8 1 9.1
Canada 130 3.0 26 3.3 0 0.0 1 1.1 11 5.8 1 9.1
Australia 158 3.6 24 3.0 2 4.0 1 1.1 12 6.3 0 0.0
Other 84 1.9 20 2.5 1 2.0 0 0.0 4 2.1 0 0.0
Length of Stay 1) up to 3 days 426 9.7 46 5.8 2 4.0 2 2.1 0 0.0 1 9.1
4~6 days 1,666 37.9 270 34.1 16 32.0 55 58.5 37 19.5 4 36.4
7~13 days 1,563 35.6 288 36.4 21 42.0 25 26.6 60 31.6 2 18.2
14~20 days 480 10.9 106 13.4 3 6.0 4 4.3 63 33.2 2 18.2
21~27 days 105 2.4 29 3.7 3 6.0 3 3.2 18 9.5 0 0.0
28~90 days 120 2.7 45 5.7 3 6.0 4 4.3 12 6.3 2 18.2
91 days or more (less than a year) 30 0.7 7 0.9 2 4.0 1 1.1 0 0.0 0 0.0
Sex/Age Male 2,567 58.5 455 57.5 26 52.0 39 41.5 98 51.6 6 54.5
(Single Answer) under 20 40 0.9 4 0.5 0 0.0 0 0.0 0 0.0 0 0.0
20~29 616 14.0 111 14.0 4 8.0 5 5.3 26 13.7 1 9.1
30~39 869 19.8 149 18.8 3 6.0 13 13.8 33 17.4 3 27.3
40~49 529 12.1 80 10.1 9 18.0 8 8.5 13 6.8 0 0.0
50~59 310 7.1 55 7.0 5 10.0 5 5.3 8 4.2 1 9.1
60~69 157 3.6 37 4.7 2 4.0 5 5.3 12 6.3 1 9.1
70 and over 46 1.0 19 2.4 3 6.0 3 3.2 6 3.2 0 0.0
Female 1,823 41.5 336 42.5 24 48.0 55 58.5 92 48.4 5 45.5
under 20 41 0.9 8 1.0 1 2.0 1 1.1 2 1.1 0 0.0
20~29 610 13.9 73 9.2 4 8.0 11 11.7 17 8.9 0 0.0
30~39 536 12.2 87 11.0 4 8.0 10 10.6 13 6.8 1 9.1
40~49 284 6.5 67 8.5 3 6.0 14 14.9 16 8.4 0 0.0
Table 3 (46/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,390 100.0 791 100.0 50 100.0 94 100.0 190 100.0 11 100.0
50~59 188 4.3 42 5.3 5 10.0 11 11.7 18 9.5 1 9.1
60~69 139 3.2 44 5.6 5 10.0 7 7.4 15 7.9 2 18.2
70 and over 25 0.6 15 1.9 2 4.0 1 1.1 11 5.8 1 9.1

Table 3 (47/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,390 100.0 791 100.0 50 100.0 94 100.0 190 100.0 11 100.0
Frequency of Visits 1 time 2,022 46.1 372 47.0 15 30.0 25 26.6 121 63.7 2 18.2
to Japan 2 times 670 15.3 111 14.0 5 10.0 9 9.6 16 8.4 3 27.3
(Single Answer) 3 times 371 8.5 61 7.7 4 8.0 11 11.7 8 4.2 0 0.0
4 times 238 5.4 44 5.6 2 4.0 12 12.8 15 7.9 1 9.1
5 times 219 5.0 42 5.3 2 4.0 5 5.3 3 1.6 0 0.0
6~9 times 285 6.5 47 5.9 5 10.0 13 13.8 15 7.9 3 27.3
10~19 times 292 6.7 53 6.7 7 14.0 13 13.8 7 3.7 0 0.0
20 times or more 292 6.7 61 7.7 10 20.0 6 6.4 5 2.6 2 18.2
Members Just me 1,365 31.1 247 31.2 14 28.0 11 11.8 32 16.9 6 54.5
of your Party Spouse/partner 845 19.3 170 21.5 6 12.0 12 12.9 88 46.6 3 27.3
(Multiple answers) Family member(s) 798 18.2 153 19.3 4 8.0 32 34.4 21 11.1 1 9.1
Work colleague(s) 687 15.7 122 15.4 10 20.0 16 17.2 10 5.3 1 9.1
Friend(s) 714 16.3 104 13.1 14 28.0 25 26.9 38 20.1 0 0.0
Other 33 0.8 3 0.4 2 4.0 1 1.1 1 0.5 0 0.0
Main Purpose Tourism/leisure 2,669 60.8 455 57.5 24 48.0 79 84.0 158 83.2 5 45.5
of This Trip Visiting family/friends 272 6.2 65 8.2 4 8.0 2 2.1 7 3.7 3 27.3
(Single Answer) Honeymoon 50 1.1 12 1.5 0 0.0 0 0.0 11 5.8 0 0.0
School-related trip 24 0.5 4 0.5 0 0.0 0 0.0 0 0.0 0 0.0
Sport/watching sport 21 0.5 4 0.5 0 0.0 0 0.0 0 0.0 0 0.0
Event 18 0.4 1 0.1 0 0.0 0 0.0 1 0.5 0 0.0
Study 23 0.5 5 0.6 3 6.0 0 0.0 0 0.0 0 0.0
Medical treatment/Medical check-up 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 24 0.5 2 0.3 1 2.0 5 5.3 1 0.5 0 0.0
Exhibition/trade fair 87 2.0 11 1.4 1 2.0 1 1.1 0 0.0 0 0.0
International conference 129 2.9 49 6.2 3 6.0 0 0.0 3 1.6 0 0.0
Company meeting(held offsite) 322 7.3 46 5.8 4 8.0 2 2.1 1 0.5 1 9.1
Training 119 2.7 21 2.7 3 6.0 1 1.1 2 1.1 1 9.1
Other business 595 13.6 113 14.3 7 14.0 4 4.3 6 3.2 1 9.1
Transit 8 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 28 0.6 3 0.4 0 0.0 0 0.0 0 0.0 0 0.0
Types of Hotel (western style) 3,493 80.0 619 78.7 41 87.2 79 84.0 167 87.9 8 72.7
accommodation Japanese-style inn 726 16.6 199 25.3 18 38.3 50 53.2 105 55.3 3 27.3
(Multiple answers) Villa/condominium 27 0.6 4 0.5 1 2.1 0 0.0 3 1.6 0 0.0
School dormitory or company-owned accomodation facility 93 2.1 25 3.2 2 4.3 0 0.0 2 1.1 1 9.1
Home of family/friends 360 8.2 76 9.7 5 10.6 5 5.3 8 4.2 2 18.2
Youth hostel or guest house 260 6.0 32 4.1 2 4.3 1 1.1 26 13.7 0 0.0
Vacation rentals 493 11.3 70 8.9 3 6.4 6 6.4 20 10.5 1 9.1
Other 145 3.3 50 6.4 4 8.5 2 2.1 18 9.5 2 18.2
Places to Shop Department stores 2,340 53.4 434 54.9 16 32.0 51 54.3 108 56.8 6 54.5
in Japan Consumer electronics stores 1,025 23.4 179 22.6 8 16.0 27 28.7 41 21.6 3 27.3
(Multiple answers) Fashion boutiques 850 19.4 157 19.8 7 14.0 8 8.5 30 15.8 3 27.3
100 Yen Shops 781 17.8 160 20.2 6 12.0 20 21.3 43 22.6 3 27.3
Service areas on expressways or Michi-no-eki (Road Stations) 165 3.8 28 3.5 2 4.0 8 8.5 12 6.3 1 9.1
Tourist souvenir shops 1,265 28.8 248 31.4 8 16.0 35 37.2 112 58.9 3 27.3
Accomodation facilities 371 8.5 72 9.1 2 4.0 18 19.1 24 12.6 1 9.1
Supermarkets 2,064 47.1 414 52.3 26 52.0 60 63.8 123 64.7 8 72.7
Convenience stores 2,596 59.2 473 59.8 29 58.0 63 67.0 114 60.0 5 45.5
Drugstores 1,972 45.0 347 43.9 20 40.0 60 63.8 72 37.9 4 36.4
Discout stores 457 10.4 77 9.7 8 16.0 5 5.3 15 7.9 1 9.1
Outlet malls 648 14.8 124 15.7 6 12.0 10 10.6 16 8.4 1 9.1
Commercial complexes in urban centers 545 12.4 90 11.4 6 12.0 4 4.3 20 10.5 2 18.2
Other shopping centers 527 12.0 89 11.3 5 10.0 12 12.8 20 10.5 2 18.2
Railway station boutiques 502 11.4 101 12.8 2 4.0 8 8.5 38 20.0 1 9.1
Airport duty-free stores 2,533 57.8 451 57.0 23 46.0 58 61.7 87 45.8 7 63.6
Other 127 2.9 21 2.7 4 8.0 1 1.1 10 5.3 0 0.0
I did not go shopping. 209 4.8 31 3.9 2 4.0 0 0.0 1 0.5 0 0.0
Financial systems/ Airport currency exchange 246 5.6 51 6.5 3 6.0 5 5.3 16 8.4 0 0.0
Payment methods Bank/Post Office 104 2.4 21 2.7 2 4.0 1 1.1 7 3.7 0 0.0
used in Japan ATM 675 15.4 134 17.0 8 16.0 6 6.4 55 28.9 0 0.0
(Multiple answers) Other currency exchange 90 2.1 20 2.5 1 2.0 1 1.1 7 3.7 1 9.1
Currency exchange at accommodation facilities 27 0.6 11 1.4 1 2.0 1 1.1 1 0.5 0 0.0
Cash 4,135 94.3 752 95.2 46 92.0 92 97.9 186 97.9 11 100.0
Credit cards 2,819 64.3 511 64.7 26 52.0 58 61.7 120 63.2 5 45.5
Debit (bank) cards (China UnionPay, etc.) 455 10.4 80 10.1 4 8.0 0 0.0 9 4.7 1 9.1
Chip cards for transportation systems (Suica, etc.) 504 11.5 99 12.5 3 6.0 3 3.2 10 5.3 0 0.0
Other (travellers’ cheques, Edy, etc.) 138 3.1 25 3.2 5 10.0 2 2.1 1 0.5 0 0.0

Table 3 (48/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 4,390 100.0 791 100.0 50 100.0 94 100.0 190 100.0 11 100.0
Use of lounges Yes 154 3.5 25 3.2 0 0.0 6 6.5 6 3.2 1 9.1
(Single Answer) No 4,229 96.5 765 96.8 50 100.0 86 93.5 184 96.8 10 90.9
Travel Group tour 647 14.7 141 17.8 13 26.0 45 47.9 53 27.9 3 27.3
arrangements Package for individual travelers 328 7.5 70 8.8 1 2.0 7 7.4 27 14.2 0 0.0
(Single Answer) independent travel 3,415 77.8 580 73.3 36 72.0 42 44.7 110 57.9 8 72.7
Means of at a store (travel agency, airline company, etc.) 1,484 34.5 295 38.3 20 40.0 31 34.8 61 32.3 3 27.3
travel arrangements through a website 2,576 59.9 428 55.6 24 48.0 46 51.7 112 59.3 5 45.5
(Single Answer) by phone or other ways 239 5.6 47 6.1 6 12.0 12 13.5 16 8.5 3 27.3
Time of Less than 1 week before departure 396 9.2 65 8.4 1 2.0 6 6.7 0 0.0 1 9.1
travel arrangements 1 or 2 weeks before departure 584 13.6 92 11.9 8 16.0 6 6.7 10 5.3 2 18.2
(Single Answer) 3 or 4 weeks before departure 509 11.8 84 10.9 4 8.0 12 13.5 15 7.9 1 9.1
1 or 2 months before departure 1,652 38.4 291 37.6 25 50.0 36 40.4 52 27.4 4 36.4
3 or 6 months before departure 915 21.3 187 24.2 10 20.0 23 25.8 84 44.2 2 18.2
7 or more months before departure 248 5.8 54 7.0 2 4.0 6 6.7 29 15.3 1 9.1
Annual household Less than 5,000,000 yen 746 55.0 134 56.3 7 63.6 13 65.0 10 29.4 1 50.0
income 5,000,000~9,999,999 yen 324 23.9 55 23.1 2 18.2 6 30.0 10 29.4 1 50.0
10,000,000~19,999,999 yen 185 13.6 33 13.9 2 18.2 1 5.0 10 29.4 0 0.0
20,000,000~29,999,999 yen 55 4.1 12 5.0 0 0.0 0 0.0 1 2.9 0 0.0
More than 30,000,000 yen 46 3.4 4 1.7 0 0.0 0 0.0 3 8.8 0 0.0

Table 3 (49/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 375 100.0 210 100.0 234 100.0 335 100.0 655 100.0 44 100.0
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 2 0.3 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0
Haneda 91 24.3 58 27.6 40 17.1 68 20.3 55 8.4 3 6.8
Narita 177 47.2 99 47.1 91 38.9 151 45.1 164 25.0 8 18.2
Komatsu 0 0.0 5 2.4 8 3.4 0 0.0 11 1.7 0 0.0
Mt.Fuji Shizuoka 6 1.6 0 0.0 0 0.0 36 10.7 5 0.8 0 0.0
Chubu 29 7.7 30 14.3 64 27.4 30 9.0 305 46.6 18 40.9
Kansai 59 15.7 16 7.6 27 11.5 44 13.1 81 12.4 13 29.5
Hiroshima 0 0.0 1 0.5 0 0.0 0 0.0 1 0.2 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 11 2.9 0 0.0 0 0.0 0 0.0 20 3.1 0 0.0
Fukuoka 0 0.0 0 0.0 2 0.9 1 0.3 6 0.9 1 2.3
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 1 0.2 0 0.0
Other 2 0.5 1 0.5 2 0.9 4 1.2 4 0.6 1 2.3
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 5 0.8 0 0.0
of Departure Hakodate 0 0.0 1 0.5 0 0.0 1 0.3 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 3 0.5 0 0.0
Haneda 72 19.2 46 21.9 22 9.4 58 17.3 42 6.4 5 11.4
Narita 190 50.7 102 48.6 62 26.5 148 44.2 141 21.5 5 11.4
Komatsu 0 0.0 5 2.4 13 5.6 0 0.0 16 2.4 0 0.0
Mt.Fuji Shizuoka 7 1.9 0 0.0 0 0.0 42 12.5 16 2.4 0 0.0
Chubu 41 10.9 29 13.8 63 26.9 28 8.4 339 51.8 23 52.3
Kansai 65 17.3 27 12.9 74 31.6 58 17.3 91 13.9 11 25.0
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 0 0.0 0 0.0 0 0.0 2 0.3 0 0.0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 7 1.9 13 6.2 26 11.1 43 12.8 107 16.3 8 18.2
/Region Taiwan 28 7.5 68 32.4 37 15.8 30 9.0 62 9.5 8 18.2
(Single Answer) Hong Kong 8 2.1 11 5.2 4 1.7 5 1.5 17 2.6 1 2.3
China 193 51.5 15 7.1 22 9.4 145 43.3 263 40.2 12 27.3
Thailand 25 6.7 8 3.8 3 1.3 6 1.8 19 2.9 1 2.3
Singapore 5 1.3 1 0.5 1 0.4 5 1.5 3 0.5 1 2.3
Malaysia 16 4.3 11 5.2 8 3.4 7 2.1 10 1.5 0 0.0
Indonesia 15 4.0 1 0.5 2 0.9 9 2.7 6 0.9 1 2.3
Philippines 5 1.3 2 1.0 1 0.4 6 1.8 18 2.7 2 4.5
Vietnam 1 0.3 0 0.0 0 0.0 7 2.1 7 1.1 0 0.0
India 3 0.8 4 1.9 0 0.0 7 2.1 12 1.8 1 2.3
UK 8 2.1 9 4.3 8 3.4 7 2.1 3 0.5 0 0.0
Germany 7 1.9 6 2.9 7 3.0 3 0.9 12 1.8 0 0.0
France 5 1.3 8 3.8 10 4.3 14 4.2 4 0.6 0 0.0
Italy 3 0.8 1 0.5 23 9.8 7 2.1 8 1.2 0 0.0
Spain 2 0.5 1 0.5 18 7.7 1 0.3 4 0.6 0 0.0
Russia 4 1.1 2 1.0 1 0.4 0 0.0 7 1.1 1 2.3
United States 17 4.5 19 9.0 27 11.5 21 6.3 58 8.9 7 15.9
Canada 7 1.9 9 4.3 13 5.6 7 2.1 12 1.8 1 2.3
Australia 12 3.2 16 7.6 15 6.4 1 0.3 15 2.3 0 0.0
Other 4 1.1 5 2.4 8 3.4 4 1.2 8 1.2 0 0.0
Length of Stay 1) up to 3 days 1 0.3 2 1.0 3 1.3 10 3.0 24 3.7 1 2.3
4~6 days 174 46.4 72 34.3 58 24.8 154 46.0 293 44.7 17 38.6
7~13 days 147 39.2 66 31.4 78 33.3 125 37.3 240 36.6 16 36.4
14~20 days 32 8.5 41 19.5 72 30.8 24 7.2 50 7.6 6 13.6
21~27 days 12 3.2 17 8.1 19 8.1 6 1.8 20 3.1 1 2.3
28~90 days 7 1.9 11 5.2 4 1.7 13 3.9 24 3.7 3 6.8
91 days or more (less than a year) 2 0.5 1 0.5 0 0.0 3 0.9 4 0.6 0 0.0
Sex/Age Male 167 44.5 104 49.5 121 51.7 197 58.8 370 56.5 26 59.1
(Single Answer) under 20 2 0.5 0 0.0 0 0.0 3 0.9 4 0.6 1 2.3
20~29 41 10.9 21 10.0 24 10.3 48 14.3 68 10.4 5 11.4
30~39 63 16.8 37 17.6 45 19.2 58 17.3 139 21.2 9 20.5
40~49 20 5.3 15 7.1 15 6.4 30 9.0 58 8.9 3 6.8
50~59 22 5.9 18 8.6 17 7.3 28 8.4 56 8.5 5 11.4
60~69 14 3.7 10 4.8 11 4.7 19 5.7 33 5.0 2 4.5
70 and over 5 1.3 3 1.4 9 3.8 11 3.3 12 1.8 1 2.3
Female 208 55.5 106 50.5 113 48.3 138 41.2 285 43.5 18 40.9
under 20 4 1.1 1 0.5 0 0.0 2 0.6 6 0.9 1 2.3
20~29 73 19.5 19 9.0 15 6.4 54 16.1 79 12.1 7 15.9
30~39 51 13.6 22 10.5 22 9.4 27 8.1 74 11.3 4 9.1
40~49 32 8.5 30 14.3 25 10.7 26 7.8 44 6.7 2 4.5
Table 3 (50/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 375 100.0 210 100.0 234 100.0 335 100.0 655 100.0 44 100.0
50~59 27 7.2 20 9.5 25 10.7 18 5.4 42 6.4 2 4.5
60~69 18 4.8 11 5.2 17 7.3 9 2.7 33 5.0 1 2.3
70 and over 3 0.8 3 1.4 9 3.8 2 0.6 7 1.1 1 2.3

Table 3 (51/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 375 100.0 210 100.0 234 100.0 335 100.0 655 100.0 44 100.0
Frequency of Visits 1 time 259 69.1 79 37.6 142 60.7 189 56.4 315 48.1 13 29.5
to Japan 2 times 46 12.3 27 12.9 18 7.7 40 11.9 75 11.5 7 15.9
(Single Answer) 3 times 20 5.3 16 7.6 14 6.0 22 6.6 51 7.8 2 4.5
4 times 11 2.9 14 6.7 17 7.3 22 6.6 49 7.5 3 6.8
5 times 5 1.3 18 8.6 11 4.7 8 2.4 29 4.4 5 11.4
6~9 times 16 4.3 26 12.4 13 5.6 12 3.6 45 6.9 7 15.9
10~19 times 10 2.7 16 7.6 8 3.4 18 5.4 45 6.9 3 6.8
20 times or more 8 2.1 14 6.7 11 4.7 24 7.2 46 7.0 4 9.1
Members Just me 60 16.0 32 15.2 33 14.2 60 18.0 136 20.8 9 20.5
of your Party Spouse/partner 83 22.2 59 28.1 90 38.6 64 19.2 103 15.8 6 13.6
(Multiple answers) Family member(s) 115 30.7 46 21.9 48 20.6 82 24.6 159 24.3 10 22.7
Work colleague(s) 47 12.6 28 13.3 21 9.0 65 19.5 153 23.4 11 25.0
Friend(s) 77 20.6 48 22.9 48 20.6 66 19.8 115 17.6 8 18.2
Other 1 0.3 3 1.4 1 0.4 2 0.6 7 1.1 2 4.5
Main Purpose Tourism/leisure 324 86.4 166 79.0 200 85.5 236 70.4 400 61.1 23 52.3
of This Trip Visiting family/friends 9 2.4 8 3.8 6 2.6 14 4.2 33 5.0 3 6.8
(Single Answer) Honeymoon 3 0.8 1 0.5 10 4.3 1 0.3 2 0.3 1 2.3
School-related trip 0 0.0 1 0.5 1 0.4 1 0.3 4 0.6 0 0.0
Sport/watching sport 2 0.5 0 0.0 0 0.0 2 0.6 2 0.3 0 0.0
Event 1 0.3 0 0.0 0 0.0 2 0.6 2 0.3 1 2.3
Study 1 0.3 0 0.0 0 0.0 4 1.2 0 0.0 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 1 0.2 0 0.0
Incentive travel 9 2.4 2 1.0 4 1.7 3 0.9 8 1.2 0 0.0
Exhibition/trade fair 0 0.0 0 0.0 1 0.4 0 0.0 7 1.1 0 0.0
International conference 2 0.5 4 1.9 2 0.9 2 0.6 27 4.1 3 6.8
Company meeting(held offsite) 5 1.3 11 5.2 3 1.3 14 4.2 46 7.0 0 0.0
Training 4 1.1 4 1.9 1 0.4 13 3.9 41 6.3 5 11.4
Other business 12 3.2 12 5.7 6 2.6 40 11.9 80 12.2 8 18.2
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 3 0.8 1 0.5 0 0.0 3 0.9 2 0.3 0 0.0
Types of Hotel (western style) 332 88.5 187 89.5 212 91.0 303 91.3 572 88.0 36 81.8
accommodation Japanese-style inn 185 49.3 94 45.0 145 62.2 105 31.6 196 30.2 12 27.3
(Multiple answers) Villa/condominium 2 0.5 5 2.4 1 0.4 4 1.2 4 0.6 1 2.3
School dormitory or company-owned accomodation facility 5 1.3 5 2.4 0 0.0 9 2.7 17 2.6 2 4.5
Home of family/friends 15 4.0 13 6.2 6 2.6 23 6.9 47 7.2 2 4.5
Youth hostel or guest house 23 6.1 16 7.7 24 10.3 10 3.0 19 2.9 0 0.0
Vacation rentals 42 11.2 35 16.7 21 9.0 22 6.6 25 3.8 3 6.8
Other 13 3.5 10 4.8 15 6.4 13 3.9 16 2.5 5 11.4
Places to Shop Department stores 239 63.7 121 57.6 134 57.3 210 62.7 409 62.4 25 56.8
in Japan Consumer electronics stores 147 39.2 54 25.7 51 21.8 108 32.2 237 36.2 14 31.8
(Multiple answers) Fashion boutiques 67 17.9 31 14.8 35 15.0 60 17.9 101 15.4 4 9.1
100 Yen Shops 55 14.7 42 20.0 47 20.1 60 17.9 92 14.0 10 22.7
Service areas on expressways or Michi-no-eki (Road Stations) 64 17.1 18 8.6 25 10.7 35 10.4 83 12.7 5 11.4
Tourist souvenir shops 133 35.5 84 40.0 129 55.1 91 27.2 221 33.7 16 36.4
Accomodation facilities 58 15.5 33 15.7 46 19.7 32 9.6 116 17.7 10 22.7
Supermarkets 219 58.4 132 62.9 135 57.7 178 53.1 332 50.7 29 65.9
Convenience stores 282 75.2 151 71.9 143 61.1 227 67.8 418 63.8 33 75.0
Drugstores 268 71.5 120 57.1 103 44.0 227 67.8 419 64.0 26 59.1
Discout stores 37 9.9 20 9.5 22 9.4 27 8.1 58 8.9 6 13.6
Outlet malls 115 30.7 44 21.0 27 11.5 87 26.0 141 21.5 9 20.5
Commercial complexes in urban centers 71 18.9 27 12.9 28 12.0 58 17.3 84 12.8 5 11.4
Other shopping centers 48 12.8 27 12.9 36 15.4 42 12.5 53 8.1 4 9.1
Railway station boutiques 33 8.8 35 16.7 39 16.7 25 7.5 58 8.9 6 13.6
Airport duty-free stores 270 72.0 118 56.2 127 54.3 236 70.4 454 69.3 28 63.6
Other 9 2.4 12 5.7 13 5.6 10 3.0 7 1.1 1 2.3
I did not go shopping. 2 0.5 2 1.0 2 0.9 13 3.9 13 2.0 0 0.0
Financial systems/ Airport currency exchange 13 3.5 8 3.8 18 7.7 9 2.7 39 6.0 2 4.7
Payment methods Bank/Post Office 6 1.6 4 1.9 5 2.1 13 3.9 18 2.8 0 0.0
used in Japan ATM 49 13.1 41 19.5 60 25.8 33 9.9 49 7.5 3 7.0
(Multiple answers) Other currency exchange 3 0.8 5 2.4 10 4.3 8 2.4 4 0.6 0 0.0
Currency exchange at accommodation facilities 1 0.3 2 1.0 0 0.0 2 0.6 3 0.5 0 0.0
Cash 362 96.5 207 98.6 227 97.4 311 92.8 623 95.4 41 95.3
Credit cards 229 61.1 138 65.7 160 68.7 193 57.6 447 68.5 27 62.8
Debit (bank) cards (China UnionPay, etc.) 95 25.3 14 6.7 8 3.4 85 25.4 83 12.7 9 20.9
Chip cards for transportation systems (Suica, etc.) 30 8.0 26 12.4 11 4.7 20 6.0 21 3.2 1 2.3
Other (travellers’ cheques, Edy, etc.) 41 10.9 2 1.0 1 0.4 28 8.4 35 5.4 1 2.3

Table 3 (52/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 375 100.0 210 100.0 234 100.0 335 100.0 655 100.0 44 100.0
Use of lounges Yes 5 1.3 8 3.8 12 5.2 7 2.1 28 4.3 3 7.1
(Single Answer) No 370 98.7 201 96.2 220 94.8 328 97.9 623 95.7 39 92.9
Travel Group tour 186 49.6 50 23.8 76 32.5 140 41.8 253 38.6 10 22.7
arrangements Package for individual travelers 22 5.9 25 11.9 32 13.7 19 5.7 48 7.3 6 13.6
(Single Answer) independent travel 167 44.5 135 64.3 126 53.8 176 52.5 354 54.0 28 63.6
Means of at a store (travel agency, airline company, etc.) 181 48.8 72 35.1 98 43.9 171 52.1 288 47.5 18 48.6
travel arrangements through a website 156 42.0 113 55.1 116 52.0 141 43.0 275 45.4 14 37.8
(Single Answer) by phone or other ways 34 9.2 20 9.8 9 4.0 16 4.9 43 7.1 5 13.5
Time of Less than 1 week before departure 23 6.2 8 3.9 5 2.2 31 9.5 65 10.7 3 7.7
travel arrangements 1 or 2 weeks before departure 40 10.8 23 11.2 14 6.3 47 14.3 89 14.6 6 15.4
(Single Answer) 3 or 4 weeks before departure 58 15.6 14 6.8 21 9.4 45 13.7 84 13.8 2 5.1
1 or 2 months before departure 158 42.6 78 38.0 65 29.1 150 45.7 273 44.8 17 43.6
3 or 6 months before departure 73 19.7 56 27.3 86 38.6 46 14.0 82 13.4 6 15.4
7 or more months before departure 19 5.1 26 12.7 32 14.3 9 2.7 17 2.8 5 12.8
Annual household Less than 5,000,000 yen 93 67.9 35 51.5 23 37.7 82 64.6 77 52.0 0 0.0
income 5,000,000~9,999,999 yen 25 18.2 14 20.6 23 37.7 26 20.5 38 25.7 2 50.0
10,000,000~19,999,999 yen 16 11.7 12 17.6 11 18.0 12 9.4 18 12.2 1 25.0
20,000,000~29,999,999 yen 0 0.0 4 5.9 2 3.3 3 2.4 8 5.4 0 0.0
More than 30,000,000 yen 3 2.2 3 4.4 2 3.3 4 3.1 7 4.7 1 25.0

Table 3 (53/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 44 100.0 2,396 100.0 3,530 100.0 493 100.0 581 100.0 108 100.0
Port New Chitose 0 0.0 2 0.1 3 0.1 0 0.0 0 0.0 1 0.9
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 1 0.0 2 0.1 1 0.2 0 0.0 0 0.0
Haneda 0 0.0 253 10.6 211 6.0 25 5.1 44 7.6 13 12.0
Narita 7 15.9 654 27.3 570 16.1 43 8.7 128 22.0 36 33.3
Komatsu 0 0.0 0 0.0 2 0.1 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 7 0.3 9 0.3 1 0.2 0 0.0 0 0.0
Chubu 1 2.3 67 2.8 81 2.3 5 1.0 21 3.6 1 0.9
Kansai 35 79.5 1,369 57.1 2,591 73.4 412 83.6 387 66.6 56 51.9
Hiroshima 0 0.0 1 0.0 5 0.1 2 0.4 0 0.0 1 0.9
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 21 0.9 24 0.7 1 0.2 0 0.0 0 0.0
Fukuoka 0 0.0 7 0.3 12 0.3 0 0.0 0 0.0 0 0.0
Hakata Port 0 0.0 1 0.0 1 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 5 0.2 7 0.2 0 0.0 0 0.0 0 0.0
Other 1 2.3 8 0.3 12 0.3 3 0.6 1 0.2 0 0.0
Port New Chitose 0 0.0 0 0.0 5 0.1 0 0.0 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 2 0.1 0 0.0 0 0.0 0 0.0
Haneda 0 0.0 182 7.6 152 4.3 27 5.5 35 6.0 9 8.3
Narita 7 15.9 611 25.5 532 15.1 43 8.7 98 16.9 25 23.1
Komatsu 0 0.0 0 0.0 1 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 11 0.5 13 0.4 0 0.0 4 0.7 0 0.0
Chubu 1 2.3 88 3.7 112 3.2 5 1.0 31 5.3 1 0.9
Kansai 36 81.8 1,493 62.3 2,688 76.1 411 83.4 413 71.1 73 67.6
Hiroshima 0 0.0 1 0.0 4 0.1 1 0.2 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 1 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 2 0.1 9 0.3 4 0.8 0 0.0 0 0.0
Fukuoka 0 0.0 7 0.3 10 0.3 2 0.4 0 0.0 0 0.0
Hakata Port 0 0.0 1 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 1 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 9 20.5 584 24.4 1,221 34.6 196 39.8 113 19.4 8 7.4
/Region Taiwan 14 31.8 189 7.9 319 9.0 72 14.6 63 10.8 9 8.3
(Single Answer) Hong Kong 0 0.0 52 2.2 90 2.5 12 2.4 11 1.9 10 9.3
China 9 20.5 502 21.0 816 23.1 49 9.9 188 32.4 8 7.4
Thailand 0 0.0 30 1.3 70 2.0 15 3.0 8 1.4 1 0.9
Singapore 0 0.0 19 0.8 28 0.8 6 1.2 3 0.5 2 1.9
Malaysia 0 0.0 91 3.8 127 3.6 19 3.9 28 4.8 2 1.9
Indonesia 0 0.0 39 1.6 58 1.6 5 1.0 3 0.5 0 0.0
Philippines 0 0.0 36 1.5 69 2.0 16 3.2 11 1.9 2 1.9
Vietnam 0 0.0 7 0.3 15 0.4 0 0.0 1 0.2 0 0.0
India 0 0.0 23 1.0 49 1.4 10 2.0 7 1.2 2 1.9
UK 0 0.0 61 2.5 32 0.9 2 0.4 5 0.9 2 1.9
Germany 0 0.0 43 1.8 40 1.1 8 1.6 9 1.5 4 3.7
France 0 0.0 68 2.8 56 1.6 12 2.4 12 2.1 5 4.6
Italy 1 2.3 94 3.9 75 2.1 9 1.8 26 4.5 11 10.2
Spain 0 0.0 65 2.7 48 1.4 5 1.0 21 3.6 3 2.8
Russia 0 0.0 38 1.6 26 0.7 2 0.4 6 1.0 0 0.0
United States 5 11.4 252 10.5 196 5.6 28 5.7 34 5.9 16 14.8
Canada 1 2.3 59 2.5 55 1.6 15 3.0 10 1.7 9 8.3
Australia 3 6.8 94 3.9 96 2.7 9 1.8 13 2.2 8 7.4
Other 2 4.5 50 2.1 44 1.2 3 0.6 9 1.5 6 5.6
Length of Stay 1) up to 3 days 1 2.3 124 5.2 444 12.6 56 11.4 35 6.0 1 0.9
4~6 days 24 54.5 894 37.3 1,628 46.1 232 47.1 219 37.7 23 21.3
7~13 days 11 25.0 915 38.2 1,022 29.0 122 24.7 242 41.7 27 25.0
14~20 days 5 11.4 336 14.0 293 8.3 41 8.3 56 9.6 39 36.1
21~27 days 1 2.3 71 3.0 71 2.0 19 3.9 15 2.6 16 14.8
28~90 days 1 2.3 50 2.1 61 1.7 17 3.4 13 2.2 2 1.9
91 days or more (less than a year) 1 2.3 6 0.3 11 0.3 6 1.2 1 0.2 0 0.0
Sex/Age Male 29 65.9 1,138 47.5 1,661 47.1 260 52.7 263 45.3 54 50.0
(Single Answer) under 20 0 0.0 32 1.3 49 1.4 7 1.4 9 1.5 0 0.0
20~29 3 6.8 362 15.1 549 15.6 69 14.0 85 14.6 10 9.3
30~39 9 20.5 399 16.7 567 16.1 91 18.5 85 14.6 23 21.3
40~49 7 15.9 148 6.2 243 6.9 44 8.9 33 5.7 9 8.3
50~59 8 18.2 98 4.1 149 4.2 25 5.1 27 4.6 5 4.6
60~69 2 4.5 77 3.2 81 2.3 18 3.7 15 2.6 5 4.6
70 and over 0 0.0 22 0.9 23 0.7 6 1.2 9 1.5 2 1.9
Female 15 34.1 1,258 52.5 1,869 52.9 233 47.3 318 54.7 54 50.0
under 20 0 0.0 31 1.3 52 1.5 9 1.8 9 1.5 2 1.9
20~29 8 18.2 495 20.7 794 22.5 79 16.0 109 18.8 11 10.2
30~39 3 6.8 344 14.4 534 15.1 67 13.6 95 16.4 19 17.6
40~49 4 9.1 163 6.8 242 6.9 37 7.5 43 7.4 8 7.4
Table 3 (54/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 44 100.0 2,396 100.0 3,530 100.0 493 100.0 581 100.0 108 100.0
50~59 0 0.0 130 5.4 151 4.3 30 6.1 44 7.6 7 6.5
60~69 0 0.0 75 3.1 71 2.0 8 1.6 14 2.4 6 5.6
70 and over 0 0.0 20 0.8 25 0.7 3 0.6 4 0.7 1 0.9

Table 3 (55/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 44 100.0 2,396 100.0 3,530 100.0 493 100.0 581 100.0 108 100.0
Frequency of Visits 1 time 8 18.2 1,409 58.8 1,726 48.9 178 36.1 357 61.4 59 54.6
to Japan 2 times 7 15.9 391 16.3 602 17.1 100 20.3 89 15.3 11 10.2
(Single Answer) 3 times 4 9.1 166 6.9 295 8.4 54 11.0 40 6.9 6 5.6
4 times 7 15.9 120 5.0 217 6.1 32 6.5 26 4.5 7 6.5
5 times 2 4.5 61 2.5 136 3.9 26 5.3 16 2.8 4 3.7
6~9 times 4 9.1 109 4.5 213 6.0 41 8.3 30 5.2 9 8.3
10~19 times 7 15.9 82 3.4 182 5.2 29 5.9 11 1.9 4 3.7
20 times or more 5 11.4 58 2.4 158 4.5 33 6.7 12 2.1 8 7.4
Members Just me 11 25.0 405 16.9 691 19.6 117 23.7 74 12.8 18 16.7
of your Party Spouse/partner 12 27.3 673 28.1 785 22.3 108 21.9 177 30.5 42 38.9
(Multiple answers) Family member(s) 6 13.6 566 23.6 843 23.9 122 24.7 167 28.8 20 18.5
Work colleague(s) 11 25.0 159 6.6 322 9.1 49 9.9 37 6.4 5 4.6
Friend(s) 4 9.1 612 25.6 902 25.6 100 20.3 131 22.6 25 23.1
Other 0 0.0 22 0.9 28 0.8 4 0.8 6 1.0 1 0.9
Main Purpose Tourism/leisure 21 47.7 2,083 86.9 2,900 82.2 382 77.5 522 89.8 88 81.5
of This Trip Visiting family/friends 3 6.8 60 2.5 90 2.5 13 2.6 11 1.9 6 5.6
(Single Answer) Honeymoon 0 0.0 40 1.7 42 1.2 3 0.6 12 2.1 4 3.7
School-related trip 1 2.3 17 0.7 18 0.5 3 0.6 2 0.3 0 0.0
Sport/watching sport 0 0.0 9 0.4 10 0.3 0 0.0 1 0.2 0 0.0
Event 0 0.0 1 0.0 7 0.2 1 0.2 2 0.3 0 0.0
Study 1 2.3 9 0.4 11 0.3 4 0.8 3 0.5 0 0.0
Medical treatment/Medical check-up 0 0.0 1 0.0 3 0.1 0 0.0 1 0.2 0 0.0
Incentive travel 0 0.0 13 0.5 13 0.4 1 0.2 1 0.2 0 0.0
Exhibition/trade fair 1 2.3 6 0.3 21 0.6 2 0.4 0 0.0 0 0.0
International conference 1 2.3 25 1.0 49 1.4 14 2.8 6 1.0 2 1.9
Company meeting(held offsite) 8 18.2 33 1.4 130 3.7 31 6.3 2 0.3 2 1.9
Training 1 2.3 28 1.2 58 1.6 17 3.4 5 0.9 4 3.7
Other business 7 15.9 66 2.8 154 4.4 18 3.7 12 2.1 1 0.9
Transit 0 0.0 0 0.0 3 0.1 0 0.0 0 0.0 0 0.0
Other 0 0.0 5 0.2 21 0.6 4 0.8 1 0.2 1 0.9
Types of Hotel (western style) 37 86.0 1,800 75.3 2,563 72.9 365 74.5 440 75.7 88 81.5
accommodation Japanese-style inn 5 11.6 549 23.0 593 16.9 67 13.7 129 22.2 54 50.0
(Multiple answers) Villa/condominium 0 0.0 19 0.8 31 0.9 3 0.6 9 1.5 1 0.9
School dormitory or company-owned accomodation facility 2 4.7 22 0.9 53 1.5 9 1.8 7 1.2 2 1.9
Home of family/friends 5 11.6 89 3.7 151 4.3 29 5.9 21 3.6 6 5.6
Youth hostel or guest house 2 4.7 291 12.2 377 10.7 44 9.0 59 10.2 11 10.2
Vacation rentals 2 4.7 460 19.2 591 16.8 71 14.5 100 17.2 21 19.4
Other 1 2.3 93 3.9 107 3.0 15 3.1 18 3.1 34 31.5
Places to Shop Department stores 19 43.2 1,332 55.6 1,866 52.9 246 49.9 343 59.0 56 51.9
in Japan Consumer electronics stores 8 18.2 532 22.2 751 21.3 82 16.6 137 23.6 16 14.8
(Multiple answers) Fashion boutiques 4 9.1 455 19.0 613 17.4 58 11.8 115 19.8 16 14.8
100 Yen Shops 5 11.4 477 19.9 649 18.4 110 22.3 111 19.1 31 28.7
Service areas on expressways or Michi-no-eki (Road Stations) 1 2.3 120 5.0 156 4.4 15 3.0 35 6.0 8 7.4
Tourist souvenir shops 22 50.0 970 40.5 1,080 30.6 164 33.3 267 46.0 51 47.2
Accomodation facilities 4 9.1 264 11.0 386 10.9 50 10.1 74 12.7 7 6.5
Supermarkets 21 47.7 1,205 50.3 1,651 46.8 235 47.7 315 54.2 66 61.1
Convenience stores 29 65.9 1,694 70.7 2,568 72.8 345 70.0 446 76.8 75 69.4
Drugstores 24 54.5 1,370 57.2 2,182 61.8 274 55.6 365 62.8 38 35.2
Discout stores 4 9.1 333 13.9 580 16.4 85 17.2 79 13.6 12 11.1
Outlet malls 4 9.1 341 14.2 531 15.0 60 12.2 104 17.9 10 9.3
Commercial complexes in urban centers 9 20.5 475 19.8 657 18.6 93 18.9 168 28.9 14 13.0
Other shopping centers 5 11.4 300 12.5 417 11.8 55 11.2 66 11.4 9 8.3
Railway station boutiques 6 13.6 344 14.4 401 11.4 68 13.8 83 14.3 25 23.1
Airport duty-free stores 27 61.4 1,541 64.3 2,448 69.4 339 68.8 409 70.4 49 45.4
Other 1 2.3 78 3.3 86 2.4 16 3.2 13 2.2 11 10.2
I did not go shopping. 3 6.8 22 0.9 43 1.2 9 1.8 3 0.5 2 1.9
Financial systems/ Airport currency exchange 1 2.3 126 5.3 142 4.0 30 6.1 31 5.3 7 6.5
Payment methods Bank/Post Office 1 2.3 56 2.3 81 2.3 24 4.9 14 2.4 2 1.9
used in Japan ATM 3 6.8 358 14.9 336 9.5 60 12.2 70 12.1 27 25.0
(Multiple answers) Other currency exchange 2 4.5 101 4.2 207 5.9 19 3.9 14 2.4 7 6.5
Currency exchange at accommodation facilities 0 0.0 11 0.5 13 0.4 1 0.2 1 0.2 0 0.0
Cash 40 90.9 2,324 97.0 3,398 96.4 476 96.7 570 98.3 106 98.1
Credit cards 29 65.9 1,337 55.8 1,806 51.2 229 46.5 307 52.9 74 68.5
Debit (bank) cards (China UnionPay, etc.) 5 11.4 290 12.1 445 12.6 39 7.9 100 17.2 5 4.6
Chip cards for transportation systems (Suica, etc.) 4 9.1 173 7.2 220 6.2 24 4.9 47 8.1 11 10.2
Other (travellers’ cheques, Edy, etc.) 4 9.1 159 6.6 252 7.2 18 3.7 78 13.4 4 3.7

Table 3 (56/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 44 100.0 2,396 100.0 3,530 100.0 493 100.0 581 100.0 108 100.0
Use of lounges Yes 0 0.0 77 3.2 109 3.1 23 4.7 22 3.8 9 8.3
(Single Answer) No 44 100.0 2,318 96.8 3,413 96.9 470 95.3 558 96.2 99 91.7
Travel Group tour 11 25.0 505 21.1 652 18.5 102 20.7 190 32.7 13 12.0
arrangements Package for individual travelers 2 4.5 209 8.7 323 9.2 34 6.9 52 9.0 13 12.0
(Single Answer) independent travel 31 70.5 1,682 70.2 2,555 72.4 357 72.4 339 58.3 82 75.9
Means of at a store (travel agency, airline company, etc.) 20 46.5 724 30.3 1,007 28.7 162 33.3 212 36.7 35 32.4
travel arrangements through a website 22 51.2 1,600 67.1 2,388 68.1 314 64.5 347 60.1 67 62.0
(Single Answer) by phone or other ways 1 2.3 62 2.6 112 3.2 11 2.3 18 3.1 6 5.6
Time of Less than 1 week before departure 5 11.6 118 4.9 323 9.2 40 8.2 15 2.6 4 3.7
travel arrangements 1 or 2 weeks before departure 7 16.3 234 9.8 447 12.8 47 9.7 48 8.3 10 9.3
(Single Answer) 3 or 4 weeks before departure 2 4.7 207 8.7 375 10.7 56 11.5 52 9.0 4 3.7
1 or 2 months before departure 20 46.5 923 38.7 1,408 40.2 211 43.3 280 48.5 31 28.7
3 or 6 months before departure 8 18.6 716 30.0 784 22.4 111 22.8 149 25.8 43 39.8
7 or more months before departure 1 2.3 187 7.8 168 4.8 22 4.5 33 5.7 16 14.8
Annual household Less than 5,000,000 yen 7 53.8 238 52.3 325 57.3 45 54.2 74 61.7 9 42.9
income 5,000,000~9,999,999 yen 3 23.1 110 24.2 144 25.4 17 20.5 32 26.7 5 23.8
10,000,000~19,999,999 yen 1 7.7 75 16.5 71 12.5 10 12.0 10 8.3 4 19.0
20,000,000~29,999,999 yen 1 7.7 20 4.4 13 2.3 7 8.4 3 2.5 2 9.5
More than 30,000,000 yen 1 7.7 12 2.6 14 2.5 4 4.8 1 0.8 1 4.8

Table 3 (57/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 27 100.0 13 100.0 66 100.0 357 100.0 114 100.0 20 100.0
Port New Chitose 0 0.0 0 0.0 0 0.0 2 0.6 0 0.0 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 2 7.4 3 23.1 11 16.7 67 18.8 4 3.5 1 5.0
Narita 10 37.0 5 38.5 7 10.6 162 45.4 1 0.9 4 20.0
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 0 0.0 1 1.5 1 0.3 0 0.0 0 0.0
Kansai 7 25.9 2 15.4 28 42.4 69 19.3 0 0.0 7 35.0
Hiroshima 2 7.4 2 15.4 3 4.5 29 8.1 2 1.8 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 73 64.0 0 0.0
Takamatsu 0 0.0 0 0.0 8 12.1 0 0.0 0 0.0 6 30.0
Fukuoka 0 0.0 1 7.7 2 3.0 19 5.3 23 20.2 1 5.0
Hakata Port 1 3.7 0 0.0 0 0.0 1 0.3 10 8.8 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0
Other 5 18.5 0 0.0 6 9.1 6 1.7 1 0.9 1 5.0
Port New Chitose 0 0.0 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 2 7.4 3 23.1 8 12.1 62 17.4 4 3.5 1 5.0
Narita 12 44.4 5 38.5 7 10.6 139 38.9 0 0.0 4 20.0
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0
Kansai 9 33.3 2 15.4 36 54.5 102 28.6 0 0.0 7 35.0
Hiroshima 3 11.1 2 15.4 3 4.5 30 8.4 4 3.5 1 5.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 1 0.3 74 64.9 0 0.0
Takamatsu 0 0.0 0 0.0 9 13.6 2 0.6 0 0.0 6 30.0
Fukuoka 0 0.0 1 7.7 3 4.5 19 5.3 23 20.2 1 5.0
Hakata Port 1 3.7 0 0.0 0 0.0 0 0.0 9 7.9 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Nationality South Korea 2 7.4 2 15.4 7 10.6 26 7.3 98 86.0 1 5.0
/Region Taiwan 4 14.8 1 7.7 11 16.7 15 4.2 8 7.0 3 15.0
(Single Answer) Hong Kong 3 11.1 2 15.4 5 7.6 10 2.8 2 1.8 2 10.0
China 4 14.8 1 7.7 11 16.7 17 4.8 2 1.8 4 20.0
Thailand 0 0.0 0 0.0 1 1.5 3 0.8 0 0.0 0 0.0
Singapore 0 0.0 0 0.0 0 0.0 1 0.3 0 0.0 0 0.0
Malaysia 0 0.0 0 0.0 4 6.1 3 0.8 0 0.0 0 0.0
Indonesia 0 0.0 0 0.0 0 0.0 5 1.4 0 0.0 0 0.0
Philippines 0 0.0 1 7.7 2 3.0 3 0.8 0 0.0 1 5.0
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
India 1 3.7 0 0.0 0 0.0 7 2.0 0 0.0 0 0.0
UK 2 7.4 0 0.0 0 0.0 24 6.7 0 0.0 1 5.0
Germany 0 0.0 2 15.4 3 4.5 17 4.8 1 0.9 1 5.0
France 0 0.0 0 0.0 5 7.6 23 6.4 0 0.0 2 10.0
Italy 1 3.7 1 7.7 3 4.5 28 7.8 0 0.0 0 0.0
Spain 0 0.0 0 0.0 2 3.0 21 5.9 0 0.0 0 0.0
Russia 4 14.8 0 0.0 0 0.0 11 3.1 0 0.0 0 0.0
United States 5 18.5 2 15.4 5 7.6 65 18.2 2 1.8 3 15.0
Canada 1 3.7 0 0.0 5 7.6 15 4.2 1 0.9 1 5.0
Australia 0 0.0 1 7.7 1 1.5 45 12.6 0 0.0 0 0.0
Other 0 0.0 0 0.0 1 1.5 18 5.0 0 0.0 1 5.0
Length of Stay 1) up to 3 days 1 3.7 1 7.7 1 1.5 14 3.9 75 65.8 0 0.0
4~6 days 3 11.1 2 15.4 14 21.2 40 11.2 31 27.2 4 20.0
7~13 days 11 40.7 3 23.1 27 40.9 101 28.3 6 5.3 5 25.0
14~20 days 9 33.3 4 30.8 15 22.7 147 41.2 2 1.8 5 25.0
21~27 days 1 3.7 2 15.4 5 7.6 35 9.8 0 0.0 5 25.0
28~90 days 1 3.7 1 7.7 3 4.5 18 5.0 0 0.0 1 5.0
91 days or more (less than a year) 1 3.7 0 0.0 1 1.5 2 0.6 0 0.0 0 0.0
Sex/Age Male 15 55.6 8 61.5 26 39.4 218 61.1 65 57.0 11 55.0
(Single Answer) under 20 1 3.7 0 0.0 0 0.0 2 0.6 0 0.0 0 0.0
20~29 4 14.8 2 15.4 3 4.5 47 13.2 8 7.0 1 5.0
30~39 5 18.5 4 30.8 10 15.2 85 23.8 17 14.9 6 30.0
40~49 1 3.7 1 7.7 6 9.1 35 9.8 10 8.8 0 0.0
50~59 2 7.4 0 0.0 3 4.5 28 7.8 7 6.1 3 15.0
60~69 1 3.7 1 7.7 3 4.5 19 5.3 16 14.0 1 5.0
70 and over 1 3.7 0 0.0 1 1.5 2 0.6 7 6.1 0 0.0
Female 12 44.4 5 38.5 40 60.6 139 38.9 49 43.0 9 45.0
under 20 0 0.0 0 0.0 1 1.5 7 2.0 0 0.0 0 0.0
20~29 5 18.5 0 0.0 11 16.7 39 10.9 5 4.4 0 0.0
30~39 4 14.8 1 7.7 14 21.2 39 10.9 4 3.5 2 10.0
40~49 1 3.7 2 15.4 5 7.6 17 4.8 6 5.3 3 15.0
Table 3 (58/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 27 100.0 13 100.0 66 100.0 357 100.0 114 100.0 20 100.0
50~59 1 3.7 2 15.4 3 4.5 14 3.9 13 11.4 0 0.0
60~69 1 3.7 0 0.0 5 7.6 15 4.2 17 14.9 4 20.0
70 and over 0 0.0 0 0.0 1 1.5 8 2.2 4 3.5 0 0.0

Table 3 (59/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 27 100.0 13 100.0 66 100.0 357 100.0 114 100.0 20 100.0
Frequency of Visits 1 time 8 29.6 4 30.8 19 28.8 208 58.4 16 14.2 2 10.0
to Japan 2 times 4 14.8 4 30.8 9 13.6 48 13.5 14 12.4 3 15.0
(Single Answer) 3 times 2 7.4 0 0.0 3 4.5 14 3.9 19 16.8 1 5.0
4 times 4 14.8 0 0.0 8 12.1 15 4.2 11 9.7 1 5.0
5 times 1 3.7 2 15.4 5 7.6 12 3.4 10 8.8 0 0.0
6~9 times 2 7.4 1 7.7 11 16.7 20 5.6 17 15.0 4 20.0
10~19 times 3 11.1 0 0.0 10 15.2 21 5.9 15 13.3 6 30.0
20 times or more 3 11.1 2 15.4 1 1.5 18 5.1 11 9.7 3 15.0
Members Just me 9 33.3 4 30.8 14 21.2 89 24.9 26 23.0 7 35.0
of your Party Spouse/partner 6 22.2 5 38.5 13 19.7 130 36.4 17 15.0 5 25.0
(Multiple answers) Family member(s) 4 14.8 2 15.4 22 33.3 58 16.2 18 15.9 4 20.0
Work colleague(s) 3 11.1 0 0.0 7 10.6 25 7.0 18 15.9 0 0.0
Friend(s) 5 18.5 2 15.4 10 15.2 57 16.0 33 29.2 5 25.0
Other 0 0.0 0 0.0 0 0.0 1 0.3 5 4.4 0 0.0
Main Purpose Tourism/leisure 16 59.3 7 53.8 55 83.3 271 75.9 102 89.5 15 75.0
of This Trip Visiting family/friends 1 3.7 3 23.1 2 3.0 19 5.3 1 0.9 0 0.0
(Single Answer) Honeymoon 0 0.0 0 0.0 0 0.0 10 2.8 0 0.0 0 0.0
School-related trip 0 0.0 0 0.0 0 0.0 4 1.1 0 0.0 0 0.0
Sport/watching sport 1 3.7 1 7.7 0 0.0 2 0.6 0 0.0 1 5.0
Event 3 11.1 0 0.0 2 3.0 0 0.0 0 0.0 0 0.0
Study 1 3.7 0 0.0 1 1.5 1 0.3 0 0.0 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Exhibition/trade fair 0 0.0 1 7.7 0 0.0 0 0.0 0 0.0 0 0.0
International conference 0 0.0 0 0.0 1 1.5 3 0.8 0 0.0 0 0.0
Company meeting(held offsite) 2 7.4 0 0.0 3 4.5 20 5.6 4 3.5 1 5.0
Training 0 0.0 0 0.0 1 1.5 6 1.7 1 0.9 0 0.0
Other business 3 11.1 1 7.7 1 1.5 19 5.3 6 5.3 3 15.0
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 0 0.0 0 0.0 2 0.6 0 0.0 0 0.0
Types of Hotel (western style) 22 84.6 10 76.9 58 87.9 301 84.6 87 93.5 16 84.2
accommodation Japanese-style inn 4 15.4 3 23.1 23 34.8 127 35.7 21 22.6 7 36.8
(Multiple answers) Villa/condominium 0 0.0 0 0.0 0 0.0 2 0.6 0 0.0 0 0.0
School dormitory or company-owned accomodation facility 2 7.7 0 0.0 2 3.0 1 0.3 1 1.1 1 5.3
Home of family/friends 1 3.8 4 30.8 5 7.6 29 8.1 1 1.1 2 10.5
Youth hostel or guest house 2 7.7 2 15.4 3 4.5 49 13.8 3 3.2 2 10.5
Vacation rentals 1 3.8 2 15.4 6 9.1 62 17.4 1 1.1 3 15.8
Other 8 30.8 1 7.7 4 6.1 32 9.0 2 2.2 2 10.5
Places to Shop Department stores 10 37.0 5 38.5 41 62.1 192 53.9 20 17.7 13 65.0
in Japan Consumer electronics stores 1 3.7 4 30.8 12 18.2 67 18.8 3 2.7 2 10.0
(Multiple answers) Fashion boutiques 3 11.1 3 23.1 12 18.2 68 19.1 4 3.5 7 35.0
100 Yen Shops 9 33.3 5 38.5 18 27.3 98 27.5 10 8.8 4 20.0
Service areas on expressways or Michi-no-eki (Road Stations) 1 3.7 2 15.4 8 12.1 14 3.9 2 1.8 2 10.0
Tourist souvenir shops 12 44.4 4 30.8 30 45.5 188 52.8 27 23.9 8 40.0
Accomodation facilities 2 7.4 2 15.4 12 18.2 36 10.1 5 4.4 4 20.0
Supermarkets 16 59.3 7 53.8 42 63.6 205 57.6 63 55.8 17 85.0
Convenience stores 12 44.4 6 46.2 52 78.8 216 60.7 68 60.2 14 70.0
Drugstores 12 44.4 7 53.8 39 59.1 106 29.8 41 36.3 13 65.0
Discout stores 2 7.4 2 15.4 14 21.2 45 12.6 10 8.8 2 10.0
Outlet malls 1 3.7 1 7.7 11 16.7 42 11.8 4 3.5 4 20.0
Commercial complexes in urban centers 5 18.5 1 7.7 9 13.6 61 17.1 17 15.0 3 15.0
Other shopping centers 6 22.2 4 30.8 12 18.2 53 14.9 15 13.3 1 5.0
Railway station boutiques 3 11.1 4 30.8 13 19.7 74 20.8 3 2.7 4 20.0
Airport duty-free stores 15 55.6 7 53.8 34 51.5 154 43.3 21 18.6 9 45.0
Other 0 0.0 0 0.0 3 4.5 20 5.6 35 31.0 1 5.0
I did not go shopping. 1 3.7 1 7.7 0 0.0 9 2.5 0 0.0 0 0.0
Financial systems/ Airport currency exchange 1 3.7 1 7.7 6 9.1 33 9.2 2 1.8 7 35.0
Payment methods Bank/Post Office 1 3.7 1 7.7 8 12.1 20 5.6 1 0.9 6 30.0
used in Japan ATM 2 7.4 4 30.8 10 15.2 125 35.0 3 2.7 4 20.0
(Multiple answers) Other currency exchange 0 0.0 0 0.0 3 4.5 17 4.8 0 0.0 2 10.0
Currency exchange at accommodation facilities 0 0.0 0 0.0 0 0.0 3 0.8 0 0.0 1 5.0
Cash 24 88.9 13 100.0 63 95.5 343 96.1 111 98.2 20 100.0
Credit cards 16 59.3 8 61.5 40 60.6 246 68.9 47 41.6 16 80.0
Debit (bank) cards (China UnionPay, etc.) 3 11.1 1 7.7 6 9.1 19 5.3 1 0.9 3 15.0
Chip cards for transportation systems (Suica, etc.) 2 7.4 2 15.4 4 6.1 35 9.8 2 1.8 0 0.0
Other (travellers’ cheques, Edy, etc.) 2 7.4 0 0.0 1 1.5 4 1.1 1 0.9 2 10.0

Table 3 (60/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 27 100.0 13 100.0 66 100.0 357 100.0 114 100.0 20 100.0
Use of lounges Yes 1 3.8 0 0.0 2 3.1 21 5.9 2 1.8 1 5.0
(Single Answer) No 25 96.2 12 100.0 62 96.9 334 94.1 112 98.2 19 95.0
Travel Group tour 7 25.9 1 7.7 10 15.2 36 10.1 58 50.9 1 5.0
arrangements Package for individual travelers 5 18.5 1 7.7 9 13.6 27 7.6 4 3.5 1 5.0
(Single Answer) independent travel 15 55.6 11 84.6 47 71.2 294 82.4 52 45.6 18 90.0
Means of at a store (travel agency, airline company, etc.) 9 33.3 5 38.5 15 23.4 108 30.6 43 39.8 4 22.2
travel arrangements through a website 16 59.3 7 53.8 44 68.8 230 65.2 50 46.3 13 72.2
(Single Answer) by phone or other ways 2 7.4 1 7.7 5 7.8 15 4.2 15 13.9 1 5.6
Time of Less than 1 week before departure 2 7.4 1 7.7 4 6.2 15 4.2 13 11.9 1 5.3
travel arrangements 1 or 2 weeks before departure 6 22.2 2 15.4 7 10.8 34 9.6 20 18.3 3 15.8
(Single Answer) 3 or 4 weeks before departure 1 3.7 0 0.0 6 9.2 19 5.4 13 11.9 0 0.0
1 or 2 months before departure 6 22.2 8 61.5 18 27.7 93 26.3 48 44.0 4 21.1
3 or 6 months before departure 6 22.2 1 7.7 22 33.8 150 42.5 14 12.8 7 36.8
7 or more months before departure 6 22.2 1 7.7 8 12.3 42 11.9 1 0.9 4 21.1
Annual household Less than 5,000,000 yen 3 50.0 1 50.0 5 35.7 36 40.0 22 44.9 0 0.0
income 5,000,000~9,999,999 yen 1 16.7 1 50.0 5 35.7 27 30.0 18 36.7 0 0.0
10,000,000~19,999,999 yen 1 16.7 0 0.0 4 28.6 22 24.4 6 12.2 1 100.0
20,000,000~29,999,999 yen 1 16.7 0 0.0 0 0.0 3 3.3 2 4.1 0 0.0
More than 30,000,000 yen 0 0.0 0 0.0 0 0.0 2 2.2 1 2.0 0 0.0

Table 3 (61/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 108 100.0 45 100.0 16 100.0 1,340 100.0 65 100.0 251 100.0
Port New Chitose 1 0.9 0 0.0 0 0.0 1 0.1 0 0.0 1 0.4
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 5 4.6 3 6.7 2 12.5 9 0.7 1 1.5 13 5.2
Narita 17 15.7 10 22.2 0 0.0 36 2.7 1 1.5 18 7.2
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 0 0.0 0 0.0 1 0.1 0 0.0 0 0.0
Kansai 26 24.1 13 28.9 8 50.0 14 1.0 2 3.1 9 3.6
Hiroshima 4 3.7 3 6.7 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 51 3.8 1 1.5 1 0.4
Takamatsu 54 50.0 7 15.6 4 25.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 6 13.3 2 12.5 1,090 81.3 56 86.2 95 37.8
Hakata Port 0 0.0 0 0.0 0 0.0 128 9.6 3 4.6 24 9.6
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 72 28.7
Kaogoshima 0 0.0 0 0.0 0 0.0 3 0.2 0 0.0 1 0.4
Naha 0 0.0 0 0.0 0 0.0 2 0.1 0 0.0 0 0.0
Other 1 0.9 3 6.7 0 0.0 5 0.4 1 1.5 17 6.8
Port New Chitose 0 0.0 0 0.0 0 0.0 2 0.1 0 0.0 0 0.0
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 4 3.7 5 11.1 2 12.5 11 0.8 2 3.1 16 6.4
Narita 24 22.2 6 13.3 0 0.0 37 2.8 1 1.5 18 7.2
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 20 18.5 2 4.4 0 0.0 5 0.4 0 0.0 0 0.0
Kansai 17 15.7 13 28.9 8 50.0 14 1.0 2 3.1 6 2.4
Hiroshima 4 3.7 5 11.1 0 0.0 3 0.2 0 0.0 1 0.4
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 52 3.9 1 1.5 1 0.4
Takamatsu 39 36.1 10 22.2 4 25.0 0 0.0 0 0.0 0 0.0
Fukuoka 0 0.0 4 8.9 2 12.5 1,081 80.7 55 84.6 97 38.6
Hakata Port 0 0.0 0 0.0 0 0.0 128 9.6 3 4.6 23 9.2
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 87 34.7
Kaogoshima 0 0.0 0 0.0 0 0.0 6 0.4 1 1.5 2 0.8
Naha 0 0.0 0 0.0 0 0.0 1 0.1 0 0.0 0 0.0
Nationality South Korea 18 16.7 8 17.8 3 18.8 1,075 80.2 34 52.3 161 64.1
/Region Taiwan 14 13.0 11 24.4 3 18.8 76 5.7 14 21.5 20 8.0
(Single Answer) Hong Kong 6 5.6 2 4.4 2 12.5 27 2.0 6 9.2 7 2.8
China 32 29.6 2 4.4 0 0.0 66 4.9 5 7.7 6 2.4
Thailand 1 0.9 1 2.2 0 0.0 10 0.7 0 0.0 2 0.8
Singapore 1 0.9 0 0.0 0 0.0 5 0.4 0 0.0 2 0.8
Malaysia 0 0.0 0 0.0 1 6.3 2 0.1 0 0.0 0 0.0
Indonesia 0 0.0 0 0.0 0 0.0 1 0.1 0 0.0 2 0.8
Philippines 2 1.9 2 4.4 0 0.0 12 0.9 1 1.5 3 1.2
Vietnam 0 0.0 0 0.0 0 0.0 3 0.2 0 0.0 2 0.8
India 1 0.9 0 0.0 0 0.0 1 0.1 0 0.0 0 0.0
UK 1 0.9 1 2.2 0 0.0 2 0.1 0 0.0 3 1.2
Germany 2 1.9 1 2.2 1 6.3 5 0.4 0 0.0 6 2.4
France 3 2.8 0 0.0 1 6.3 2 0.1 1 1.5 1 0.4
Italy 2 1.9 3 6.7 0 0.0 1 0.1 0 0.0 3 1.2
Spain 1 0.9 0 0.0 0 0.0 3 0.2 0 0.0 0 0.0
Russia 0 0.0 0 0.0 0 0.0 5 0.4 0 0.0 1 0.4
United States 10 9.3 8 17.8 2 12.5 27 2.0 0 0.0 14 5.6
Canada 1 0.9 2 4.4 1 6.3 3 0.2 3 4.6 5 2.0
Australia 9 8.3 0 0.0 1 6.3 5 0.4 0 0.0 9 3.6
Other 4 3.7 4 8.9 1 6.3 9 0.7 1 1.5 4 1.6
Length of Stay 1) up to 3 days 10 9.3 2 4.4 0 0.0 626 46.7 14 21.5 108 43.0
4~6 days 47 43.5 14 31.1 3 18.8 553 41.3 32 49.2 71 28.3
7~13 days 14 13.0 11 24.4 8 50.0 98 7.3 15 23.1 28 11.2
14~20 days 24 22.2 7 15.6 1 6.3 33 2.5 3 4.6 20 8.0
21~27 days 9 8.3 7 15.6 2 12.5 11 0.8 1 1.5 11 4.4
28~90 days 4 3.7 4 8.9 2 12.5 19 1.4 0 0.0 12 4.8
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.4
Sex/Age Male 44 40.7 30 66.7 9 56.3 614 45.8 29 44.6 119 47.4
(Single Answer) under 20 1 0.9 0 0.0 0 0.0 6 0.4 0 0.0 2 0.8
20~29 6 5.6 4 8.9 1 6.3 140 10.4 6 9.2 25 10.0
30~39 11 10.2 12 26.7 2 12.5 189 14.1 5 7.7 22 8.8
40~49 6 5.6 4 8.9 1 6.3 108 8.1 9 13.8 29 11.6
50~59 8 7.4 4 8.9 2 12.5 86 6.4 4 6.2 18 7.2
60~69 12 11.1 5 11.1 2 12.5 62 4.6 3 4.6 14 5.6
70 and over 0 0.0 1 2.2 1 6.3 23 1.7 2 3.1 9 3.6
Female 64 59.3 15 33.3 7 43.8 726 54.2 36 55.4 132 52.6
under 20 1 0.9 0 0.0 0 0.0 5 0.4 2 3.1 3 1.2
20~29 8 7.4 4 8.9 1 6.3 244 18.2 6 9.2 39 15.5
30~39 18 16.7 3 6.7 3 18.8 185 13.8 7 10.8 23 9.2
40~49 8 7.4 3 6.7 0 0.0 110 8.2 12 18.5 27 10.8
Table 3 (62/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 108 100.0 45 100.0 16 100.0 1,340 100.0 65 100.0 251 100.0
50~59 10 9.3 1 2.2 1 6.3 85 6.3 6 9.2 16 6.4
60~69 18 16.7 4 8.9 2 12.5 80 6.0 3 4.6 18 7.2
70 and over 1 0.9 0 0.0 0 0.0 17 1.3 0 0.0 6 2.4

Table 3 (63/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 108 100.0 45 100.0 16 100.0 1,340 100.0 65 100.0 251 100.0
Frequency of Visits 1 time 41 38.0 8 17.8 3 18.8 300 22.4 10 15.6 71 28.5
to Japan 2 times 16 14.8 6 13.3 2 12.5 265 19.8 13 20.3 48 19.3
(Single Answer) 3 times 8 7.4 3 6.7 2 12.5 185 13.8 5 7.8 37 14.9
4 times 6 5.6 5 11.1 1 6.3 116 8.7 3 4.7 17 6.8
5 times 4 3.7 1 2.2 2 12.5 98 7.3 4 6.3 14 5.6
6~9 times 8 7.4 8 17.8 2 12.5 131 9.8 13 20.3 31 12.4
10~19 times 20 18.5 10 22.2 3 18.8 132 9.9 9 14.1 18 7.2
20 times or more 5 4.6 4 8.9 1 6.3 110 8.2 7 10.9 13 5.2
Members Just me 17 15.7 12 26.7 4 25.0 251 18.8 9 13.8 49 19.6
of your Party Spouse/partner 22 20.4 10 22.2 4 25.0 196 14.6 14 21.5 37 14.8
(Multiple answers) Family member(s) 31 28.7 9 20.0 2 12.5 369 27.6 17 26.2 50 20.0
Work colleague(s) 6 5.6 8 17.8 2 12.5 152 11.4 9 13.8 44 17.6
Friend(s) 33 30.6 7 15.6 4 25.0 384 28.7 17 26.2 71 28.4
Other 1 0.9 0 0.0 0 0.0 22 1.6 1 1.5 6 2.4
Main Purpose Tourism/leisure 94 87.0 31 68.9 10 62.5 1,139 85.0 54 83.1 221 88.0
of This Trip Visiting family/friends 3 2.8 5 11.1 3 18.8 28 2.1 3 4.6 6 2.4
(Single Answer) Honeymoon 3 2.8 0 0.0 0 0.0 2 0.1 0 0.0 0 0.0
School-related trip 2 1.9 0 0.0 1 6.3 7 0.5 2 3.1 2 0.8
Sport/watching sport 0 0.0 0 0.0 0 0.0 3 0.2 0 0.0 0 0.0
Event 0 0.0 0 0.0 0 0.0 5 0.4 0 0.0 0 0.0
Study 1 0.9 0 0.0 0 0.0 7 0.5 0 0.0 3 1.2
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.4
Exhibition/trade fair 0 0.0 0 0.0 0 0.0 2 0.1 1 1.5 0 0.0
International conference 1 0.9 2 4.4 1 6.3 24 1.8 0 0.0 2 0.8
Company meeting(held offsite) 2 1.9 3 6.7 0 0.0 27 2.0 0 0.0 0 0.0
Training 0 0.0 0 0.0 0 0.0 21 1.6 2 3.1 1 0.4
Other business 2 1.9 3 6.7 1 6.3 68 5.1 3 4.6 12 4.8
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 0 0.0 1 2.2 0 0.0 7 0.5 0 0.0 3 1.2
Types of Hotel (western style) 89 84.0 34 77.3 11 73.3 1,063 80.4 58 89.2 165 83.3
accommodation Japanese-style inn 50 47.2 19 43.2 3 20.0 344 26.0 26 40.0 52 26.3
(Multiple answers) Villa/condominium 1 0.9 0 0.0 0 0.0 5 0.4 0 0.0 0 0.0
School dormitory or company-owned accomodation facility 3 2.8 3 6.8 2 13.3 21 1.6 0 0.0 7 3.5
Home of family/friends 4 3.8 7 15.9 2 13.3 44 3.3 4 6.2 10 5.1
Youth hostel or guest house 10 9.4 4 9.1 2 13.3 101 7.6 4 6.2 14 7.1
Vacation rentals 13 12.3 9 20.5 1 6.7 123 9.3 8 12.3 18 9.1
Other 11 10.4 3 6.8 1 6.7 23 1.7 1 1.5 11 5.6
Places to Shop Department stores 67 62.0 21 46.7 10 62.5 474 35.5 28 43.1 63 25.3
in Japan Consumer electronics stores 29 26.9 8 17.8 2 12.5 89 6.7 8 12.3 15 6.0
(Multiple answers) Fashion boutiques 24 22.2 6 13.3 2 12.5 120 9.0 10 15.4 17 6.8
100 Yen Shops 14 13.0 8 17.8 4 25.0 176 13.2 14 21.5 37 14.9
Service areas on expressways or Michi-no-eki (Road Stations) 19 17.6 6 13.3 2 12.5 33 2.5 6 9.2 8 3.2
Tourist souvenir shops 44 40.7 14 31.1 6 37.5 270 20.2 24 36.9 66 26.5
Accomodation facilities 27 25.0 11 24.4 2 12.5 94 7.0 8 12.3 15 6.0
Supermarkets 66 61.1 27 60.0 13 81.3 531 39.7 35 53.8 143 57.4
Convenience stores 71 65.7 28 62.2 12 75.0 868 64.9 50 76.9 132 53.0
Drugstores 63 58.3 20 44.4 7 43.8 699 52.3 39 60.0 110 44.2
Discout stores 9 8.3 8 17.8 5 31.3 312 23.3 17 26.2 34 13.7
Outlet malls 24 22.2 9 20.0 2 12.5 123 9.2 14 21.5 27 10.8
Commercial complexes in urban centers 10 9.3 6 13.3 1 6.3 279 20.9 12 18.5 39 15.7
Other shopping centers 12 11.1 3 6.7 3 18.8 82 6.1 7 10.8 35 14.1
Railway station boutiques 13 12.0 9 20.0 3 18.8 54 4.0 7 10.8 16 6.4
Airport duty-free stores 49 45.4 20 44.4 10 62.5 850 63.6 44 67.7 83 33.3
Other 6 5.6 5 11.1 1 6.3 122 9.1 7 10.8 31 12.4
I did not go shopping. 1 0.9 1 2.2 0 0.0 13 1.0 0 0.0 8 3.2
Financial systems/ Airport currency exchange 18 16.7 8 17.8 2 12.5 19 1.4 2 3.1 4 1.6
Payment methods Bank/Post Office 28 25.9 7 15.6 2 12.5 15 1.1 1 1.6 3 1.2
used in Japan ATM 23 21.3 9 20.0 2 12.5 31 2.3 1 1.6 25 10.0
(Multiple answers) Other currency exchange 2 1.9 2 4.4 2 12.5 7 0.5 0 0.0 2 0.8
Currency exchange at accommodation facilities 1 0.9 1 2.2 1 6.3 1 0.1 0 0.0 0 0.0
Cash 102 94.4 42 93.3 16 100.0 1,308 97.9 63 98.4 231 92.4
Credit cards 76 70.4 33 73.3 10 62.5 674 50.4 38 59.4 123 49.2
Debit (bank) cards (China UnionPay, etc.) 13 12.0 3 6.7 0 0.0 36 2.7 2 3.1 6 2.4
Chip cards for transportation systems (Suica, etc.) 3 2.8 1 2.2 0 0.0 24 1.8 4 6.3 5 2.0
Other (travellers’ cheques, Edy, etc.) 0 0.0 1 2.2 0 0.0 8 0.6 0 0.0 2 0.8

Table 3 (64/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 108 100.0 45 100.0 16 100.0 1,340 100.0 65 100.0 251 100.0
Use of lounges Yes 2 1.9 2 4.4 0 0.0 27 2.0 0 0.0 2 0.8
(Single Answer) No 102 98.1 43 95.6 16 100.0 1,305 98.0 65 100.0 249 99.2
Travel Group tour 32 29.6 6 13.3 1 6.3 263 19.6 15 23.1 63 25.1
arrangements Package for individual travelers 8 7.4 3 6.7 2 12.5 66 4.9 8 12.3 13 5.2
(Single Answer) independent travel 68 63.0 36 80.0 13 81.3 1,011 75.4 42 64.6 175 69.7
Means of at a store (travel agency, airline company, etc.) 33 33.3 11 28.9 4 28.6 224 17.3 15 24.2 56 23.5
travel arrangements through a website 64 64.6 24 63.2 7 50.0 972 75.2 43 69.4 151 63.4
(Single Answer) by phone or other ways 2 2.0 3 7.9 3 21.4 96 7.4 4 6.5 31 13.0
Time of Less than 1 week before departure 8 7.7 5 12.2 0 0.0 160 12.3 5 8.1 32 13.3
travel arrangements 1 or 2 weeks before departure 8 7.7 4 9.8 1 6.3 202 15.5 8 12.9 46 19.2
(Single Answer) 3 or 4 weeks before departure 6 5.8 1 2.4 2 12.5 136 10.5 10 16.1 24 10.0
1 or 2 months before departure 49 47.1 13 31.7 6 37.5 561 43.2 22 35.5 83 34.6
3 or 6 months before departure 24 23.1 11 26.8 4 25.0 217 16.7 15 24.2 42 17.5
7 or more months before departure 9 8.7 7 17.1 3 18.8 24 1.8 2 3.2 13 5.4
Annual household Less than 5,000,000 yen 5 31.3 2 40.0 0 0.0 276 46.3 18 56.3 63 53.8
income 5,000,000~9,999,999 yen 4 25.0 2 40.0 1 100.0 211 35.4 10 31.3 38 32.5
10,000,000~19,999,999 yen 6 37.5 1 20.0 0 0.0 80 13.4 4 12.5 14 12.0
20,000,000~29,999,999 yen 0 0.0 0 0.0 0 0.0 14 2.3 0 0.0 1 0.9
More than 30,000,000 yen 1 6.3 0 0.0 0 0.0 15 2.5 0 0.0 1 0.9

Table 3 (65/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 212 100.0 574 100.0 49 100.0 95 100.0 674 100.0
Port New Chitose 4 1.9 2 0.3 0 0.0 1 1.1 2 0.3
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 1 0.5 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 3 1.4 4 0.7 8 16.3 8 8.4 9 1.3
Narita 7 3.3 9 1.6 11 22.4 14 14.7 26 3.9
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 2 0.9 11 1.9 2 4.1 2 2.1 10 1.5
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 15 7.1 29 5.1 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 146 68.9 479 83.4 12 24.5 24 25.3 3 0.4
Hakata Port 25 11.8 35 6.1 6 12.2 2 2.1 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 9 4.2 3 0.5 7 14.3 35 36.8 0 0.0
Naha 0 0.0 1 0.2 0 0.0 5 5.3 623 92.4
Other 0 0.0 1 0.2 3 6.1 4 4.2 1 0.1
Port New Chitose 2 0.9 0 0.0 0 0.0 0 0.0 2 0.3
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 1 0.5 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 5 2.4 5 0.9 7 14.3 4 4.2 11 1.6
Narita 5 2.4 10 1.7 13 26.5 18 18.9 31 4.6
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kansai 2 0.9 7 1.2 1 2.0 4 4.2 14 2.1
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 15 7.1 29 5.1 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 146 68.9 485 84.5 11 22.4 22 23.2 2 0.3
Hakata Port 25 11.8 36 6.3 6 12.2 1 1.1 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 11 5.2 2 0.3 11 22.4 41 43.2 0 0.0
Naha 0 0.0 0 0.0 0 0.0 5 5.3 614 91.1
Nationality South Korea 129 60.8 480 83.6 9 18.4 30 31.6 373 55.3
/Region Taiwan 30 14.2 30 5.2 10 20.4 15 15.8 118 17.5
(Single Answer) Hong Kong 14 6.6 14 2.4 7 14.3 13 13.7 29 4.3
China 21 9.9 27 4.7 2 4.1 8 8.4 92 13.6
Thailand 0 0.0 1 0.2 0 0.0 0 0.0 5 0.7
Singapore 3 1.4 1 0.2 0 0.0 1 1.1 7 1.0
Malaysia 2 0.9 0 0.0 0 0.0 0 0.0 2 0.3
Indonesia 0 0.0 3 0.5 4 8.2 2 2.1 0 0.0
Philippines 0 0.0 1 0.2 0 0.0 0 0.0 0 0.0
Vietnam 0 0.0 0 0.0 0 0.0 0 0.0 1 0.1
India 1 0.5 0 0.0 1 2.0 0 0.0 0 0.0
UK 0 0.0 1 0.2 3 6.1 6 6.3 0 0.0
Germany 3 1.4 3 0.5 1 2.0 2 2.1 2 0.3
France 1 0.5 0 0.0 0 0.0 2 2.1 3 0.4
Italy 1 0.5 1 0.2 0 0.0 1 1.1 3 0.4
Spain 0 0.0 2 0.3 1 2.0 1 1.1 0 0.0
Russia 0 0.0 1 0.2 0 0.0 2 2.1 6 0.9
United States 3 1.4 3 0.5 6 12.2 5 5.3 22 3.3
Canada 1 0.5 2 0.3 1 2.0 3 3.2 6 0.9
Australia 2 0.9 2 0.3 3 6.1 1 1.1 2 0.3
Other 1 0.5 2 0.3 1 2.0 3 3.2 3 0.4
Length of Stay 1) up to 3 days 69 32.5 245 42.7 6 12.2 8 8.4 116 17.2
4~6 days 95 44.8 274 47.7 17 34.7 42 44.2 464 68.8
7~13 days 37 17.5 32 5.6 16 32.7 24 25.3 63 9.3
14~20 days 7 3.3 12 2.1 8 16.3 14 14.7 20 3.0
21~27 days 1 0.5 4 0.7 0 0.0 3 3.2 3 0.4
28~90 days 3 1.4 7 1.2 2 4.1 4 4.2 8 1.2
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Sex/Age Male 95 44.8 235 40.9 31 63.3 53 55.8 325 48.2
(Single Answer) under 20 1 0.5 2 0.3 1 2.0 0 0.0 2 0.3
20~29 14 6.6 51 8.9 4 8.2 9 9.5 71 10.5
30~39 15 7.1 66 11.5 8 16.3 13 13.7 153 22.7
40~49 22 10.4 36 6.3 8 16.3 7 7.4 51 7.6
50~59 15 7.1 36 6.3 3 6.1 10 10.5 25 3.7
60~69 24 11.3 31 5.4 5 10.2 6 6.3 20 3.0
70 and over 4 1.9 13 2.3 2 4.1 8 8.4 3 0.4
Female 117 55.2 339 59.1 18 36.7 42 44.2 349 51.8
under 20 3 1.4 2 0.3 0 0.0 1 1.1 11 1.6
20~29 27 12.7 107 18.6 2 4.1 6 6.3 112 16.6
30~39 22 10.4 78 13.6 5 10.2 9 9.5 128 19.0
40~49 23 10.8 52 9.1 2 4.1 10 10.5 51 7.6
Table 3 (66/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 212 100.0 574 100.0 49 100.0 95 100.0 674 100.0
50~59 25 11.8 51 8.9 4 8.2 9 9.5 32 4.7
60~69 14 6.6 44 7.7 4 8.2 7 7.4 12 1.8
70 and over 3 1.4 5 0.9 1 2.0 0 0.0 3 0.4

Table 3 (67/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 212 100.0 574 100.0 49 100.0 95 100.0 674 100.0
Frequency of Visits 1 time 51 24.2 149 26.0 14 28.6 24 25.5 181 26.9
to Japan 2 times 39 18.5 137 23.9 2 4.1 10 10.6 179 26.6
(Single Answer) 3 times 34 16.1 94 16.4 10 20.4 9 9.6 93 13.8
4 times 18 8.5 56 9.8 3 6.1 4 4.3 63 9.3
5 times 17 8.1 32 5.6 5 10.2 9 9.6 38 5.6
6~9 times 28 13.3 49 8.5 7 14.3 12 12.8 49 7.3
10~19 times 17 8.1 33 5.7 3 6.1 12 12.8 52 7.7
20 times or more 7 3.3 24 4.2 5 10.2 14 14.9 19 2.8
Members Just me 20 9.4 59 10.3 9 18.4 17 17.9 59 8.8
of your Party Spouse/partner 44 20.8 95 16.6 10 20.4 17 17.9 153 22.7
(Multiple answers) Family member(s) 60 28.3 210 36.6 13 26.5 34 35.8 274 40.7
Work colleague(s) 28 13.2 53 9.2 8 16.3 7 7.4 45 6.7
Friend(s) 64 30.2 163 28.4 10 20.4 24 25.3 150 22.3
Other 11 5.2 9 1.6 1 2.0 0 0.0 8 1.2
Main Purpose Tourism/leisure 184 86.8 539 93.9 33 67.3 79 83.2 604 89.6
of This Trip Visiting family/friends 1 0.5 9 1.6 4 8.2 5 5.3 8 1.2
(Single Answer) Honeymoon 1 0.5 0 0.0 1 2.0 0 0.0 8 1.2
School-related trip 5 2.4 1 0.2 0 0.0 0 0.0 1 0.1
Sport/watching sport 1 0.5 0 0.0 1 2.0 3 3.2 1 0.1
Event 0 0.0 1 0.2 0 0.0 0 0.0 4 0.6
Study 0 0.0 1 0.2 1 2.0 1 1.1 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 1 0.5 0 0.0 0 0.0 0 0.0 7 1.0
Exhibition/trade fair 0 0.0 1 0.2 0 0.0 0 0.0 0 0.0
International conference 1 0.5 3 0.5 2 4.1 0 0.0 1 0.1
Company meeting(held offsite) 3 1.4 2 0.3 4 8.2 1 1.1 7 1.0
Training 8 3.8 7 1.2 2 4.1 2 2.1 15 2.2
Other business 5 2.4 8 1.4 1 2.0 4 4.2 13 1.9
Transit 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Other 2 0.9 2 0.3 0 0.0 0 0.0 5 0.7
Types of Hotel (western style) 197 93.8 487 85.3 40 81.6 87 92.6 583 88.9
accommodation Japanese-style inn 75 35.7 280 49.0 15 30.6 19 20.2 15 2.3
(Multiple answers) Villa/condominium 0 0.0 5 0.9 0 0.0 4 4.3 12 1.8
School dormitory or company-owned accomodation facility 0 0.0 2 0.4 2 4.1 1 1.1 2 0.3
Home of family/friends 8 3.8 15 2.6 2 4.1 3 3.2 14 2.1
Youth hostel or guest house 11 5.2 42 7.4 0 0.0 6 6.4 43 6.6
Vacation rentals 12 5.7 46 8.1 1 2.0 7 7.4 49 7.5
Other 2 1.0 6 1.1 7 14.3 11 11.7 20 3.0
Places to Shop Department stores 72 34.0 177 30.9 28 57.1 53 55.8 320 47.5
in Japan Consumer electronics stores 26 12.3 27 4.7 15 30.6 27 28.4 91 13.5
(Multiple answers) Fashion boutiques 13 6.1 44 7.7 5 10.2 15 15.8 91 13.5
100 Yen Shops 19 9.0 53 9.2 14 28.6 19 20.0 225 33.4
Service areas on expressways or Michi-no-eki (Road Stations) 14 6.6 26 4.5 9 18.4 12 12.6 61 9.1
Tourist souvenir shops 63 29.7 180 31.4 27 55.1 34 35.8 203 30.1
Accomodation facilities 22 10.4 55 9.6 8 16.3 16 16.8 110 16.3
Supermarkets 97 45.8 214 37.3 31 63.3 53 55.8 368 54.6
Convenience stores 142 67.0 380 66.3 29 59.2 70 73.7 453 67.2
Drugstores 106 50.0 311 54.3 22 44.9 45 47.4 397 58.9
Discout stores 31 14.6 129 22.5 8 16.3 13 13.7 161 23.9
Outlet malls 21 9.9 48 8.4 4 8.2 10 10.5 191 28.3
Commercial complexes in urban centers 37 17.5 112 19.5 6 12.2 13 13.7 120 17.8
Other shopping centers 18 8.5 36 6.3 5 10.2 14 14.7 104 15.4
Railway station boutiques 14 6.6 18 3.1 4 8.2 7 7.4 13 1.9
Airport duty-free stores 126 59.4 392 68.4 19 38.8 36 37.9 381 56.5
Other 43 20.3 72 12.6 4 8.2 3 3.2 16 2.4
I did not go shopping. 1 0.5 3 0.5 0 0.0 0 0.0 13 1.9
Financial systems/ Airport currency exchange 3 1.4 6 1.1 0 0.0 3 3.2 25 3.7
Payment methods Bank/Post Office 1 0.5 5 0.9 2 4.1 4 4.2 37 5.5
used in Japan ATM 11 5.2 14 2.5 4 8.2 11 11.6 21 3.1
(Multiple answers) Other currency exchange 4 1.9 5 0.9 7 14.3 9 9.5 9 1.3
Currency exchange at accommodation facilities 1 0.5 0 0.0 0 0.0 0 0.0 3 0.4
Cash 205 97.2 563 98.6 49 100.0 92 96.8 645 95.8
Credit cards 112 53.1 290 50.8 25 51.0 54 56.8 366 54.4
Debit (bank) cards (China UnionPay, etc.) 10 4.7 10 1.8 2 4.1 2 2.1 69 10.3
Chip cards for transportation systems (Suica, etc.) 4 1.9 10 1.8 2 4.1 3 3.2 5 0.7
Other (travellers’ cheques, Edy, etc.) 0 0.0 1 0.2 0 0.0 0 0.0 13 1.9

Table 3 (68/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 212 100.0 574 100.0 49 100.0 95 100.0 674 100.0
Use of lounges Yes 1 0.5 11 1.9 2 4.1 1 1.1 14 2.2
(Single Answer) No 211 99.5 562 98.1 47 95.9 94 98.9 626 97.8
Travel Group tour 111 52.4 183 31.9 19 38.8 25 26.3 124 18.4
arrangements Package for individual travelers 9 4.2 21 3.7 4 8.2 10 10.5 41 6.1
(Single Answer) independent travel 92 43.4 370 64.5 26 53.1 60 63.2 509 75.5
Means of at a store (travel agency, airline company, etc.) 66 32.8 101 18.3 14 28.6 34 37.4 118 19.2
travel arrangements through a website 116 57.7 415 75.0 30 61.2 50 54.9 486 79.3
(Single Answer) by phone or other ways 19 9.5 37 6.7 5 10.2 7 7.7 9 1.5
Time of Less than 1 week before departure 11 5.4 37 6.7 4 8.2 8 8.8 48 7.7
travel arrangements 1 or 2 weeks before departure 16 7.9 55 9.9 4 8.2 7 7.7 55 8.8
(Single Answer) 3 or 4 weeks before departure 20 9.9 60 10.8 3 6.1 7 7.7 59 9.4
1 or 2 months before departure 97 48.0 281 50.8 18 36.7 21 23.1 296 47.3
3 or 6 months before departure 47 23.3 106 19.2 14 28.6 37 40.7 146 23.3
7 or more months before departure 11 5.4 14 2.5 6 12.2 11 12.1 22 3.5
Annual household Less than 5,000,000 yen 43 38.7 131 50.4 8 36.4 21 43.8 55 51.9
income 5,000,000~9,999,999 yen 46 41.4 87 33.5 8 36.4 19 39.6 33 31.1
10,000,000~19,999,999 yen 16 14.4 29 11.2 5 22.7 5 10.4 10 9.4
20,000,000~29,999,999 yen 2 1.8 7 2.7 1 4.5 1 2.1 4 3.8
More than 30,000,000 yen 4 3.6 6 2.3 0 0.0 2 4.2 4 3.8

Table 3 (69/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 190 100.0 4,867 100.0 441 100.0 1,080 100.0 3,943 100.0
Port New Chitose 517 77.7 2 1.1 10 0.2 0 0.0 2 0.2 4 0.1
of Entry Hakodate 35 5.3 3 1.6 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 4 0.6 33 17.4 4 0.1 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 7 3.7 2 0.0 17 3.9 1 0.1 2 0.1
Haneda 22 3.3 37 19.5 1,345 27.6 103 23.4 156 14.4 316 8.0
Narita 42 6.3 81 42.6 2,965 60.9 192 43.5 373 34.5 845 21.4
Komatsu 0 0.0 0 0.0 0 0.0 21 4.8 14 1.3 2 0.1
Mt.Fuji Shizuoka 0 0.0 0 0.0 12 0.2 0 0.0 36 3.3 10 0.3
Chubu 5 0.8 0 0.0 91 1.9 56 12.7 305 28.2 105 2.7
Kansai 13 2.0 10 5.3 354 7.3 46 10.4 154 14.3 2,591 65.7
Hiroshima 0 0.0 1 0.5 1 0.0 1 0.2 1 0.1 5 0.1
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 20 0.4 0 0.0 20 1.9 24 0.6
Fukuoka 3 0.5 1 0.5 21 0.4 1 0.2 8 0.7 16 0.4
Hakata Port 0 0.0 0 0.0 1 0.0 0 0.0 0 0.0 2 0.1
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.2 0 0.0 6 0.1 0 0.0 1 0.1 7 0.2
Other 23 3.5 15 7.9 35 0.7 4 0.9 9 0.8 14 0.4
Port New Chitose 540 81.2 5 2.6 9 0.2 0 0.0 5 0.5 5 0.1
of Departure Hakodate 32 4.8 17 8.9 1 0.0 1 0.2 1 0.1 0 0.0
(Single Answer) Sendai 2 0.3 31 16.3 4 0.1 1 0.2 0 0.0 0 0.0
Niigata 0 0.0 6 3.2 3 0.1 20 4.5 3 0.3 2 0.1
Haneda 23 3.5 34 17.9 1,244 25.6 83 18.8 117 10.8 241 6.1
Narita 55 8.3 86 45.3 2,994 61.5 172 39.0 334 30.9 826 20.9
Komatsu 0 0.0 0 0.0 0 0.0 24 5.4 19 1.8 1 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 17 0.3 0 0.0 42 3.9 16 0.4
Chubu 3 0.5 0 0.0 130 2.7 50 11.3 339 31.4 135 3.4
Kansai 7 1.1 11 5.8 447 9.2 90 20.4 218 20.2 2,688 68.2
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 4 0.1
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 9 0.2
Fukuoka 2 0.3 0 0.0 16 0.3 0 0.0 2 0.2 13 0.3
Hakata Port 0 0.0 0 0.0 1 0.0 0 0.0 0 0.0 1 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0
Naha 1 0.2 0 0.0 1 0.0 0 0.0 0 0.0 1 0.0
Nationality South Korea 263 39.5 25 13.2 906 18.6 52 11.8 144 13.3 1,224 31.0
/Region Taiwan 140 21.1 69 36.3 373 7.7 100 22.7 104 9.6 320 8.1
(Single Answer) Hong Kong 24 3.6 3 1.6 93 1.9 16 3.6 23 2.1 90 2.3
China 81 12.2 21 11.1 905 18.6 32 7.3 365 33.8 844 21.4
Thailand 19 2.9 8 4.2 131 2.7 9 2.0 26 2.4 71 1.8
Singapore 8 1.2 0 0.0 61 1.3 1 0.2 8 0.7 33 0.8
Malaysia 54 8.1 3 1.6 116 2.4 16 3.6 25 2.3 130 3.3
Indonesia 2 0.3 1 0.5 138 2.8 5 1.1 17 1.6 66 1.7
Philippines 1 0.2 2 1.1 116 2.4 3 0.7 24 2.2 73 1.9
Vietnam 3 0.5 0 0.0 42 0.9 1 0.2 13 1.2 17 0.4
India 3 0.5 4 2.1 153 3.1 4 0.9 19 1.8 60 1.5
UK 7 1.1 7 3.7 158 3.2 19 4.3 18 1.7 66 1.7
Germany 2 0.3 2 1.1 105 2.2 12 2.7 19 1.8 56 1.4
France 2 0.3 3 1.6 124 2.5 22 5.0 28 2.6 78 2.0
Italy 0 0.0 1 0.5 169 3.5 27 6.1 35 3.2 107 2.7
Spain 0 0.0 2 1.1 84 1.7 11 2.5 22 2.0 67 1.7
Russia 14 2.1 1 0.5 119 2.4 8 1.8 9 0.8 54 1.4
United States 23 3.5 21 11.1 660 13.6 52 11.8 103 9.5 322 8.2
Canada 4 0.6 8 4.2 146 3.0 17 3.9 31 2.9 81 2.1
Australia 11 1.7 4 2.1 173 3.6 25 5.7 28 2.6 123 3.1
Other 4 0.6 5 2.6 95 2.0 9 2.0 19 1.8 61 1.5
Length of Stay 1) up to 3 days 51 7.7 9 4.7 488 10.0 6 1.4 34 3.1 444 11.3
4~6 days 425 63.9 68 35.8 1,850 38.0 130 29.5 430 39.8 1,650 41.8
7~13 days 161 24.2 70 36.8 1,701 34.9 150 34.0 394 36.5 1,257 31.9
14~20 days 12 1.8 24 12.6 529 10.9 95 21.5 139 12.9 415 10.5
21~27 days 1 0.2 6 3.2 112 2.3 31 7.0 36 3.3 92 2.3
28~90 days 15 2.3 10 5.3 147 3.0 25 5.7 41 3.8 73 1.9
91 days or more (less than a year) 0 0.0 3 1.6 40 0.8 4 0.9 6 0.6 12 0.3
Sex/Age Male 303 45.6 96 50.5 2,889 59.4 225 51.0 609 56.4 1,905 48.3
(Single Answer) under 20 4 0.6 4 2.1 49 1.0 0 0.0 7 0.6 51 1.3
20~29 70 10.5 22 11.6 667 13.7 48 10.9 129 11.9 608 15.4
30~39 74 11.1 27 14.2 973 20.0 72 16.3 220 20.4 652 16.5
40~49 57 8.6 18 9.5 605 12.4 40 9.1 89 8.2 274 6.9
50~59 49 7.4 12 6.3 364 7.5 30 6.8 88 8.1 177 4.5
60~69 38 5.7 8 4.2 177 3.6 23 5.2 52 4.8 112 2.8
70 and over 11 1.7 5 2.6 54 1.1 12 2.7 24 2.2 31 0.8
Female 362 54.4 94 49.5 1,978 40.6 216 49.0 471 43.6 2,038 51.7
under 20 1 0.2 2 1.1 48 1.0 4 0.9 9 0.8 55 1.4
20~29 93 14.0 20 10.5 656 13.5 38 8.6 130 12.0 841 21.3
30~39 101 15.2 19 10.0 574 11.8 41 9.3 112 10.4 581 14.7
40~49 68 10.2 19 10.0 310 6.4 49 11.1 79 7.3 259 6.6
Table 3 (70/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 190 100.0 4,867 100.0 441 100.0 1,080 100.0 3,943 100.0
50~59 51 7.7 17 8.9 208 4.3 42 9.5 72 6.7 181 4.6
60~69 32 4.8 13 6.8 150 3.1 27 6.1 51 4.7 95 2.4
70 and over 16 2.4 4 2.1 32 0.7 15 3.4 18 1.7 26 0.7

Table 3 (71/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 190 100.0 4,867 100.0 441 100.0 1,080 100.0 3,943 100.0
Frequency of Visits 1 time 171 25.8 44 23.2 2,177 44.7 204 46.3 562 52.0 2,014 51.1
to Japan 2 times 145 21.8 28 14.7 730 15.0 46 10.4 125 11.6 664 16.8
(Single Answer) 3 times 99 14.9 30 15.8 423 8.7 30 6.8 75 6.9 309 7.8
4 times 73 11.0 14 7.4 269 5.5 34 7.7 75 6.9 235 6.0
5 times 41 6.2 13 6.8 256 5.3 22 5.0 42 3.9 144 3.7
6~9 times 62 9.3 14 7.4 318 6.5 43 9.8 67 6.2 220 5.6
10~19 times 49 7.4 23 12.1 346 7.1 34 7.7 66 6.1 191 4.8
20 times or more 24 3.6 24 12.6 347 7.1 28 6.3 68 6.3 165 4.2
Members Just me 72 10.9 53 27.9 1,563 32.1 82 18.6 219 20.3 780 19.8
of your Party Spouse/partner 142 21.4 41 21.6 887 18.2 137 31.1 232 21.5 942 23.9
(Multiple answers) Family member(s) 226 34.1 36 18.9 853 17.5 82 18.6 243 22.6 917 23.3
Work colleague(s) 77 11.6 16 8.4 804 16.5 53 12.0 205 19.0 351 8.9
Friend(s) 163 24.6 38 20.0 775 15.9 88 20.0 194 18.0 973 24.7
Other 7 1.1 10 5.3 40 0.8 6 1.4 9 0.8 31 0.8
Main Purpose Tourism/leisure 606 91.1 121 63.7 2,813 57.8 332 75.3 713 66.0 3,218 81.6
of This Trip Visiting family/friends 12 1.8 13 6.8 318 6.5 20 4.5 54 5.0 116 2.9
(Single Answer) Honeymoon 5 0.8 0 0.0 51 1.0 11 2.5 13 1.2 47 1.2
School-related trip 3 0.5 3 1.6 28 0.6 1 0.2 4 0.4 22 0.6
Sport/watching sport 1 0.2 3 1.6 31 0.6 0 0.0 4 0.4 11 0.3
Event 1 0.2 1 0.5 27 0.6 1 0.2 3 0.3 7 0.2
Study 1 0.2 3 1.6 26 0.5 3 0.7 4 0.4 13 0.3
Medical treatment/Medical check-up 0 0.0 0 0.0 1 0.0 0 0.0 1 0.1 3 0.1
Incentive travel 7 1.1 1 0.5 27 0.6 6 1.4 12 1.1 16 0.4
Exhibition/trade fair 1 0.2 3 1.6 104 2.1 2 0.5 8 0.7 23 0.6
International conference 2 0.3 7 3.7 146 3.0 10 2.3 31 2.9 61 1.5
Company meeting(held offsite) 3 0.5 10 5.3 371 7.6 18 4.1 58 5.4 140 3.6
Training 6 0.9 3 1.6 141 2.9 9 2.0 49 4.5 65 1.6
Other business 15 2.3 21 11.1 729 15.0 27 6.1 121 11.2 176 4.5
Transit 0 0.0 0 0.0 24 0.5 0 0.0 0 0.0 3 0.1
Other 2 0.3 1 0.5 30 0.6 1 0.2 5 0.5 22 0.6
Types of Hotel (western style) 580 89.4 154 83.7 3,847 79.5 380 87.0 953 88.8 2,914 74.1
accommodation Japanese-style inn 181 27.9 57 31.0 779 16.1 202 46.2 362 33.7 712 18.1
(Multiple answers) Villa/condominium 3 0.5 0 0.0 31 0.6 7 1.6 9 0.8 33 0.8
School dormitory or company-owned accomodation facility 4 0.6 5 2.7 129 2.7 9 2.1 28 2.6 57 1.5
Home of family/friends 13 2.0 14 7.6 426 8.8 31 7.1 75 7.0 182 4.6
Youth hostel or guest house 45 6.9 11 6.0 266 5.5 40 9.2 46 4.3 415 10.6
Vacation rentals 14 2.2 9 4.9 508 10.5 53 12.1 66 6.2 661 16.8
Other 20 3.1 19 10.3 171 3.5 27 6.2 41 3.8 134 3.4
Places to Shop Department stores 369 56.0 88 46.3 2,546 52.4 233 52.8 660 61.1 2,096 53.2
in Japan Consumer electronics stores 125 19.0 36 18.9 1,102 22.7 99 22.4 342 31.7 841 21.3
(Multiple answers) Fashion boutiques 92 14.0 23 12.1 920 18.9 64 14.5 175 16.2 708 18.0
100 Yen Shops 103 15.6 33 17.4 880 18.1 90 20.4 182 16.9 746 18.9
Service areas on expressways or Michi-no-eki (Road Stations) 47 7.1 12 6.3 185 3.8 30 6.8 115 10.6 171 4.3
Tourist souvenir shops 197 29.9 65 34.2 1,365 28.1 188 42.6 386 35.7 1,308 33.2
Accomodation facilities 100 15.2 27 14.2 406 8.3 55 12.5 162 15.0 422 10.7
Supermarkets 240 36.4 108 56.8 2,314 47.6 270 61.2 584 54.1 1,865 47.3
Convenience stores 339 51.4 121 63.7 2,813 57.8 283 64.2 701 64.9 2,807 71.2
Drugstores 416 63.1 102 53.7 2,125 43.7 208 47.2 635 58.8 2,298 58.3
Discout stores 98 14.9 22 11.6 499 10.3 41 9.3 100 9.3 612 15.5
Outlet malls 137 20.8 30 15.8 726 14.9 63 14.3 221 20.5 575 14.6
Commercial complexes in urban centers 79 12.0 19 10.0 586 12.1 48 10.9 150 13.9 713 18.1
Other shopping centers 76 11.5 23 12.1 575 11.8 51 11.6 118 10.9 473 12.0
Railway station boutiques 56 8.5 29 15.3 537 11.0 69 15.6 116 10.7 499 12.7
Airport duty-free stores 345 52.4 96 50.5 2,795 57.5 221 50.1 705 65.3 2,619 66.5
Other 19 2.9 7 3.7 137 2.8 23 5.2 26 2.4 109 2.8
I did not go shopping. 16 2.4 4 2.1 260 5.3 5 1.1 26 2.4 54 1.4
Financial systems/ Airport currency exchange 58 8.9 11 5.9 271 5.6 27 6.1 58 5.4 189 4.8
Payment methods Bank/Post Office 46 7.0 4 2.1 111 2.3 10 2.3 30 2.8 89 2.3
used in Japan ATM 39 6.0 24 12.8 728 15.0 91 20.6 127 11.8 459 11.7
(Multiple answers) Other currency exchange 13 2.0 2 1.1 97 2.0 13 2.9 22 2.0 221 5.6
Currency exchange at accommodation facilities 3 0.5 1 0.5 28 0.6 4 0.9 5 0.5 17 0.4
Cash 596 91.1 176 93.6 4,571 94.0 429 97.3 1,024 95.0 3,793 96.3
Credit cards 382 58.4 104 55.3 3,107 63.9 274 62.1 701 65.0 2,106 53.5
Debit (bank) cards (China UnionPay, etc.) 41 6.3 13 6.9 496 10.2 26 5.9 152 14.1 478 12.1
Chip cards for transportation systems (Suica, etc.) 14 2.1 14 7.4 530 10.9 38 8.6 47 4.4 258 6.6
Other (travellers’ cheques, Edy, etc.) 13 2.0 3 1.6 145 3.0 10 2.3 54 5.0 253 6.4

Table 3 (72/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 665 100.0 190 100.0 4,867 100.0 441 100.0 1,080 100.0 3,943 100.0
Use of lounges Yes 62 9.6 6 3.2 169 3.5 15 3.4 42 3.9 129 3.3
(Single Answer) No 587 90.4 184 96.8 4,690 96.5 424 96.6 1,034 96.1 3,806 96.7
Travel Group tour 292 43.9 49 25.8 727 14.9 115 26.1 385 35.6 685 17.4
arrangements Package for individual travelers 23 3.5 13 6.8 359 7.4 50 11.3 86 8.0 353 9.0
(Single Answer) independent travel 350 52.6 128 67.4 3,781 77.7 276 62.6 609 56.4 2,905 73.7
Means of at a store (travel agency, airline company, etc.) 248 40.1 63 34.8 1,664 35.0 154 35.5 473 46.1 1,119 28.6
travel arrangements through a website 324 52.4 102 56.4 2,807 59.0 239 55.1 490 47.8 2,677 68.4
(Single Answer) by phone or other ways 46 7.4 16 8.8 285 6.0 41 9.4 62 6.0 120 3.1
Time of Less than 1 week before departure 44 7.0 20 10.8 472 9.9 13 3.0 86 8.3 334 8.5
travel arrangements 1 or 2 weeks before departure 60 9.5 18 9.7 652 13.7 40 9.2 132 12.8 468 12.0
(Single Answer) 3 or 4 weeks before departure 66 10.5 15 8.1 565 11.9 34 7.8 122 11.8 406 10.4
1 or 2 months before departure 292 46.3 70 37.8 1,838 38.6 156 35.9 438 42.5 1,537 39.3
3 or 6 months before departure 142 22.5 51 27.6 975 20.5 139 32.0 196 19.0 945 24.1
7 or more months before departure 26 4.1 11 5.9 264 5.5 53 12.2 56 5.4 225 5.7
Annual household Less than 5,000,000 yen 61 53.0 28 51.9 871 56.4 52 48.1 158 54.1 372 54.0
income 5,000,000~9,999,999 yen 26 22.6 15 27.8 359 23.2 26 24.1 73 25.0 171 24.8
10,000,000~19,999,999 yen 20 17.4 8 14.8 204 13.2 22 20.4 37 12.7 101 14.7
20,000,000~29,999,999 yen 5 4.3 2 3.7 62 4.0 4 3.7 12 4.1 25 3.6
More than 30,000,000 yen 3 2.6 1 1.9 49 3.2 4 3.7 12 4.1 20 2.9

Table 3 (73/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 525 100.0 147 100.0 1,558 100.0 674 100.0
Port New Chitose 2 0.4 1 0.7 4 0.3 2 0.3
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 1 0.1 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 79 15.0 9 6.1 35 2.2 9 1.3
Narita 177 33.7 28 19.0 74 4.7 26 3.9
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 2 0.4 0 0.0 1 0.1 0 0.0
Kansai 92 17.5 40 27.2 32 2.1 10 1.5
Hiroshima 29 5.5 5 3.4 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 73 13.9 0 0.0 54 3.5 0 0.0
Takamatsu 8 1.5 54 36.7 0 0.0 0 0.0
Fukuoka 40 7.6 6 4.1 1,090 70.0 3 0.4
Hakata Port 10 1.9 0 0.0 128 8.2 0 0.0
Izuhara Port 0 0.0 0 0.0 72 4.6 0 0.0
Kaogoshima 0 0.0 0 0.0 35 2.2 0 0.0
Naha 1 0.2 0 0.0 7 0.4 623 92.4
Other 12 2.3 4 2.7 25 1.6 1 0.1
Port New Chitose 1 0.2 0 0.0 4 0.3 2 0.3
of Departure Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 1 0.1 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 71 13.5 10 6.8 38 2.4 11 1.6
Narita 155 29.5 31 21.1 78 5.0 31 4.6
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 1 0.2 22 15.0 5 0.3 0 0.0
Kansai 133 25.3 34 23.1 31 2.0 14 2.1
Hiroshima 30 5.7 7 4.8 3 0.2 0 0.0
Kanmon (Shimonoseki) Port 74 14.1 0 0.0 55 3.5 0 0.0
Takamatsu 11 2.1 39 26.5 0 0.0 0 0.0
Fukuoka 40 7.6 4 2.7 1,081 69.4 2 0.3
Hakata Port 9 1.7 0 0.0 128 8.2 0 0.0
Izuhara Port 0 0.0 0 0.0 87 5.6 0 0.0
Kaogoshima 0 0.0 0 0.0 41 2.6 0 0.0
Naha 0 0.0 0 0.0 6 0.4 614 91.1
Nationality South Korea 130 24.8 25 17.0 1,189 76.3 373 55.3
/Region Taiwan 29 5.5 16 10.9 82 5.3 118 17.5
(Single Answer) Hong Kong 15 2.9 6 4.1 36 2.3 29 4.3
China 28 5.3 35 23.8 72 4.6 92 13.6
Thailand 4 0.8 2 1.4 10 0.6 5 0.7
Singapore 1 0.2 1 0.7 5 0.3 7 1.0
Malaysia 6 1.1 1 0.7 4 0.3 2 0.3
Indonesia 5 1.0 0 0.0 11 0.7 0 0.0
Philippines 5 1.0 4 2.7 12 0.8 0 0.0
Vietnam 0 0.0 0 0.0 3 0.2 1 0.1
India 8 1.5 1 0.7 3 0.2 0 0.0
UK 26 5.0 2 1.4 11 0.7 0 0.0
Germany 19 3.6 2 1.4 16 1.0 2 0.3
France 26 5.0 5 3.4 6 0.4 3 0.4
Italy 32 6.1 5 3.4 5 0.3 3 0.4
Spain 23 4.4 1 0.7 4 0.3 0 0.0
Russia 15 2.9 0 0.0 5 0.3 6 0.9
United States 74 14.1 18 12.2 42 2.7 22 3.3
Canada 16 3.0 4 2.7 16 1.0 6 0.9
Australia 45 8.6 10 6.8 14 0.9 2 0.3
Other 18 3.4 9 6.1 12 0.8 3 0.4
Length of Stay 1) up to 3 days 91 17.3 12 8.2 723 46.4 116 17.2
4~6 days 79 15.0 55 37.4 593 38.1 464 68.8
7~13 days 132 25.1 23 15.6 134 8.6 63 9.3
14~20 days 159 30.3 33 22.4 61 3.9 20 3.0
21~27 days 39 7.4 15 10.2 18 1.2 3 0.4
28~90 days 21 4.0 9 6.1 28 1.8 8 1.2
91 days or more (less than a year) 4 0.8 0 0.0 1 0.1 0 0.0
Sex/Age Male 301 57.3 71 48.3 725 46.5 325 48.2
(Single Answer) under 20 3 0.6 1 0.7 8 0.5 2 0.3
20~29 60 11.4 12 8.2 157 10.1 71 10.5
30~39 106 20.2 20 13.6 216 13.9 153 22.7
40~49 50 9.5 10 6.8 137 8.8 51 7.6
50~59 38 7.2 14 9.5 100 6.4 25 3.7
60~69 34 6.5 13 8.8 75 4.8 20 3.0
70 and over 10 1.9 1 0.7 32 2.1 3 0.4
Female 224 42.7 76 51.7 833 53.5 349 51.8
under 20 7 1.3 1 0.7 9 0.6 11 1.6
20~29 54 10.3 11 7.5 275 17.7 112 16.6
30~39 54 10.3 20 13.6 207 13.3 128 19.0
40~49 30 5.7 11 7.5 132 8.5 51 7.6
Table 3 (74/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 525 100.0 147 100.0 1,558 100.0 674 100.0
50~59 31 5.9 11 7.5 103 6.6 32 4.7
60~69 35 6.7 21 14.3 89 5.7 12 1.8
70 and over 13 2.5 1 0.7 18 1.2 3 0.4

Table 3 (75/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 525 100.0 147 100.0 1,558 100.0 674 100.0
Frequency of Visits 1 time 240 45.9 54 36.7 379 24.4 181 26.9
to Japan 2 times 70 13.4 22 15.0 300 19.3 179 26.6
(Single Answer) 3 times 37 7.1 10 6.8 213 13.7 93 13.8
4 times 34 6.5 10 6.8 126 8.1 63 9.3
5 times 26 5.0 6 4.1 111 7.1 38 5.6
6~9 times 44 8.4 12 8.2 152 9.8 49 7.3
10~19 times 41 7.8 25 17.0 145 9.3 52 7.7
20 times or more 31 5.9 8 5.4 128 8.2 19 2.8
Members Just me 128 24.4 31 21.1 292 18.8 59 8.8
of your Party Spouse/partner 158 30.2 28 19.0 230 14.8 153 22.7
(Multiple answers) Family member(s) 88 16.8 39 26.5 418 26.9 274 40.7
Work colleague(s) 51 9.7 11 7.5 194 12.5 45 6.7
Friend(s) 100 19.1 41 27.9 438 28.1 150 22.3
Other 6 1.1 1 0.7 24 1.5 8 1.2
Main Purpose Tourism/leisure 407 77.5 114 77.6 1,318 84.6 604 89.6
of This Trip Visiting family/friends 22 4.2 10 6.8 38 2.4 8 1.2
(Single Answer) Honeymoon 10 1.9 3 2.0 2 0.1 8 1.2
School-related trip 4 0.8 3 2.0 9 0.6 1 0.1
Sport/watching sport 4 0.8 1 0.7 7 0.4 1 0.1
Event 5 1.0 0 0.0 5 0.3 4 0.6
Study 3 0.6 1 0.7 7 0.4 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0
Incentive travel 0 0.0 0 0.0 2 0.1 7 1.0
Exhibition/trade fair 1 0.2 0 0.0 3 0.2 0 0.0
International conference 4 0.8 4 2.7 26 1.7 1 0.1
Company meeting(held offsite) 27 5.1 4 2.7 35 2.2 7 1.0
Training 8 1.5 0 0.0 24 1.5 15 2.2
Other business 28 5.3 6 4.1 75 4.8 13 1.9
Transit 0 0.0 0 0.0 0 0.0 0 0.0
Other 2 0.4 1 0.7 7 0.4 5 0.7
Types of Hotel (western style) 432 86.1 120 82.8 1,205 81.1 583 88.9
accommodation Japanese-style inn 162 32.3 66 45.5 371 25.0 15 2.3
(Multiple answers) Villa/condominium 2 0.4 1 0.7 8 0.5 12 1.8
School dormitory or company-owned accomodation facility 6 1.2 7 4.8 24 1.6 2 0.3
Home of family/friends 34 6.8 14 9.7 57 3.8 14 2.1
Youth hostel or guest house 56 11.2 15 10.3 112 7.5 43 6.6
Vacation rentals 69 13.7 20 13.8 136 9.2 49 7.5
Other 41 8.2 13 9.0 44 3.0 20 3.0
Places to Shop Department stores 244 46.7 87 59.2 542 34.9 320 47.5
in Japan Consumer electronics stores 82 15.7 35 23.8 114 7.3 91 13.5
(Multiple answers) Fashion boutiques 80 15.3 32 21.8 133 8.6 91 13.5
100 Yen Shops 130 24.9 25 17.0 212 13.6 225 33.4
Service areas on expressways or Michi-no-eki (Road Stations) 23 4.4 24 16.3 42 2.7 61 9.1
Tourist souvenir shops 237 45.3 59 40.1 338 21.7 203 30.1
Accomodation facilities 49 9.4 34 23.1 111 7.1 110 16.3
Supermarkets 299 57.2 94 63.9 665 42.8 368 54.6
Convenience stores 321 61.4 99 67.3 973 62.6 453 67.2
Drugstores 175 33.5 81 55.1 776 49.9 397 58.9
Discout stores 69 13.2 15 10.2 327 21.0 161 23.9
Outlet malls 56 10.7 29 19.7 139 8.9 191 28.3
Commercial complexes in urban centers 87 16.6 16 10.9 302 19.4 120 17.8
Other shopping centers 77 14.7 15 10.2 119 7.7 104 15.4
Railway station boutiques 87 16.6 18 12.2 68 4.4 13 1.9
Airport duty-free stores 210 40.2 68 46.3 891 57.3 381 56.5
Other 55 10.5 11 7.5 140 9.0 16 2.4
I did not go shopping. 11 2.1 2 1.4 18 1.2 13 1.9
Financial systems/ Airport currency exchange 41 7.8 19 12.9 26 1.7 25 3.7
Payment methods Bank/Post Office 27 5.2 28 19.0 18 1.2 37 5.5
used in Japan ATM 132 25.2 30 20.4 59 3.8 21 3.1
(Multiple answers) Other currency exchange 19 3.6 5 3.4 18 1.2 9 1.3
Currency exchange at accommodation facilities 3 0.6 1 0.7 2 0.1 3 0.4
Cash 504 96.2 138 93.9 1,509 97.1 645 95.8
Credit cards 324 61.8 102 69.4 783 50.4 366 54.4
Debit (bank) cards (China UnionPay, etc.) 28 5.3 16 10.9 39 2.5 69 10.3
Chip cards for transportation systems (Suica, etc.) 40 7.6 4 2.7 29 1.9 5 0.7
Other (travellers’ cheques, Edy, etc.) 5 1.0 2 1.4 8 0.5 13 1.9

Table 3 (76/395)
 Table 3 Characteristics of Visitors and Trips — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 525 100.0 147 100.0 1,558 100.0 674 100.0
Use of lounges Yes 25 4.8 4 2.8 30 1.9 14 2.2
(Single Answer) No 496 95.2 139 97.2 1,520 98.1 626 97.8
Travel Group tour 103 19.6 36 24.5 314 20.2 124 18.4
arrangements Package for individual travelers 38 7.2 9 6.1 81 5.2 41 6.1
(Single Answer) independent travel 384 73.1 102 69.4 1,163 74.6 509 75.5
Means of at a store (travel agency, airline company, etc.) 162 31.5 44 32.1 283 18.9 118 19.2
travel arrangements through a website 317 61.7 88 64.2 1,103 73.6 486 79.3
(Single Answer) by phone or other ways 35 6.8 5 3.6 112 7.5 9 1.5
Time of Less than 1 week before departure 32 6.2 12 8.5 188 12.5 48 7.7
travel arrangements 1 or 2 weeks before departure 60 11.7 11 7.7 246 16.3 55 8.8
(Single Answer) 3 or 4 weeks before departure 38 7.4 9 6.3 160 10.6 59 9.4
1 or 2 months before departure 154 29.9 61 43.0 611 40.5 296 47.3
3 or 6 months before departure 176 34.2 35 24.6 263 17.4 146 23.3
7 or more months before departure 55 10.7 14 9.9 41 2.7 22 3.5
Annual household Less than 5,000,000 yen 66 44.0 6 28.6 326 46.9 55 51.9
income 5,000,000~9,999,999 yen 47 31.3 6 28.6 243 35.0 33 31.1
10,000,000~19,999,999 yen 29 19.3 8 38.1 93 13.4 10 9.4
20,000,000~29,999,999 yen 5 3.3 0 0.0 17 2.4 4 3.8
More than 30,000,000 yen 3 2.0 1 4.8 16 2.3 4 3.8

Table 3 (77/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
Total 2) South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 1,691 19.0 587 14.7 324 29.8 20 7.3 458 29.6 51
before departure 1) Package for individual travelers 740 8.8 122 3.0 173 15.9 36 13.1 182 11.8 10
Round-trip flight/voyage fare 7,617 72.2 3,297 82.3 590 54.3 218 79.6 905 58.6 148
Expenditure Accommodation 6,801 65.1 2,980 74.5 542 50.0 208 75.9 828 53.6 115
in Japan Restaurant, fast food, café etc. 8,459 83.8 3,399 85.0 872 80.4 255 93.1 1,232 79.8 151
by Category 1) Transport 7,759 76.1 3,150 78.8 748 68.9 242 88.3 1,028 66.6 139
Flights (transfers inside Japan only）　 152 1.5 26 0.7 8 0.7 4 1.5 19 1.2 5
Japan Rail Pass 1,376 13.0 419 10.5 114 10.5 38 13.9 105 6.8 17
Railway, monorail, ski lifts 5,975 60.1 2,199 55.0 621 57.2 180 65.7 905 58.6 113
Buses/taxis 3,913 35.4 1,609 40.2 221 20.4 71 25.9 433 28.0 68
Car rental 670 7.1 331 8.3 115 10.6 56 20.4 55 3.6 10
Other transport costs 292 3.1 112 2.8 48 4.4 23 8.4 28 1.8 4
Amusement services 3,400 33.3 1,276 31.9 309 28.5 113 41.2 397 25.7 66
On-site tour guides 559 5.5 211 5.3 34 3.1 21 7.7 80 5.2 9
Golf courses/theme parks 956 9.2 471 11.8 107 9.9 19 6.9 125 8.1 22
Theater/sports tickets 183 1.7 32 0.8 9 0.8 6 2.2 15 1.0 1
Galleries, museums, zoos, aquariums 2,041 20.9 517 12.9 193 17.8 80 29.2 249 16.1 50
Ski lifts, Skiing equipment rental 22 0.2 4 0.1 6 0.6 0 0.0 0 0.0 0
Other amusement services 404 3.3 223 5.6 22 2.0 8 2.9 23 1.5 1
Shopping 9,654 97.2 3,898 97.5 1,077 99.3 271 98.9 1,537 99.5 206
Confectioneries 6,796 67.4 3,255 81.4 775 71.4 177 64.6 1,099 71.2 132
Other food, drink, alcohol & tobacco 6,395 64.4 2,555 63.9 748 68.9 195 71.2 957 62.0 122
Cameras, video cameras, watches 591 7.4 66 1.7 53 4.9 20 7.3 227 14.7 21
Consumer electronics (PC, audio, rice cookers, etc.) 1,095 14.0 118 3.0 254 23.4 29 10.6 417 27.0 25
Cosmetics, perfume 3,902 46.1 1,298 32.5 479 44.1 138 50.4 1,257 81.4 125
Medicine, health goods, toiletries 4,824 53.5 2,118 53.0 821 75.7 191 69.7 1,159 75.1 58
Japanese clothing (kimono), folk crafts 1,043 9.8 159 4.0 87 8.0 30 10.9 85 5.5 20
Western clothing, bags, shoes 3,217 37.2 858 21.5 486 44.8 148 54.0 688 44.6 112
Manga comics, anime, character merchandise 1,220 11.5 486 12.2 85 7.8 30 10.9 157 10.2 26
Books, picture postcards, CDs, DVDs　 939 9.3 154 3.9 111 10.2 27 9.9 118 7.6 17
Other purchases 795 6.8 297 7.4 40 3.7 10 3.6 58 3.8 21
Other 157 1.3 122 3.1 4 0.4 1 0.4 5 0.3 3

Expenditure: in yen per person

Total 2) South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 1,552 135,301 558 87,199 306 127,046 20 124,021 428 113,891 46
before departure 1) Package for individual travelers 696 137,125 118 80,783 172 82,234 35 99,482 176 118,491 10
Round-trip flight/voyage fare 6,560 65,299 3,001 25,462 534 42,365 207 45,254 738 52,733 123
Expenditure Accommodation 5,766 50,844 2,755 25,268 475 35,551 180 44,943 655 57,183 77
in Japan Restaurant, fast food, café etc. 6,904 27,896 3,101 17,773 734 19,646 216 26,201 992 33,101 90
by Category 1) Transport 5,990 15,898 2,811 7,729 581 11,797 189 15,607 719 15,902 85
Flights (transfers inside Japan only）　 87 25,982 20 24,663 4 17,345 2 22,833 15 16,335 3
Japan Rail Pass 1,149 20,733 381 5,367 95 13,444 34 16,350 89 14,435 12
Railway, monorail, ski lifts 4,712 9,552 1,955 4,878 508 7,705 142 8,063 695 11,815 64
Buses/taxis 2,946 5,204 1,448 3,539 150 3,158 50 4,904 274 5,246 41
Car rental 566 17,270 313 13,356 93 13,201 46 20,526 39 21,247 10
Other transport costs 206 6,096 98 5,490 36 3,166 18 5,018 8 13,886 2
Amusement services 2,619 9,079 1,121 7,801 243 7,419 84 6,910 295 10,924 36
On-site tour guides 405 13,051 164 8,260 22 9,226 14 12,342 64 16,762 4
Golf courses/theme parks 851 12,012 451 11,338 90 12,660 16 9,036 106 13,101 11
Theater/sports tickets 143 12,994 25 8,439 9 6,658 4 23,404 12 33,110 1
Galleries, museums, zoos, aquariums 1,515 3,503 438 2,203 154 2,292 63 2,306 181 3,173 26
Rentals (sports equipment, etc.) 14 5,377 4 1,740 4 8,963 0 - 0 - 0
Other amusement services 311 6,981 204 6,527 16 3,097 5 3,140 17 3,120 1
Shopping 7,022 59,840 3,295 22,937 771 51,220 172 44,873 945 128,462 120
Confectioneries 5,357 8,426 2,859 6,143 591 7,931 125 7,639 769 11,459 78
Other food, drink, alcohol & tobacco 4,657 10,068 2,182 5,645 539 8,919 124 8,373 596 13,796 75
Cameras, video cameras, watches 464 43,543 60 20,787 43 24,794 9 14,988 191 65,559 8
Consumer electronics (PC, audio, rice cookers, etc.) 882 28,444 101 25,864 216 20,613 21 11,862 337 39,426 20
Cosmetics, perfume 3,105 32,363 1,108 6,893 381 17,762 99 16,744 992 57,242 81
Medicine, health goods, toiletries 3,860 16,110 1,870 8,476 691 16,513 135 10,305 819 24,899 36
Japanese clothing (kimono), folk crafts 821 12,836 153 4,170 66 8,768 18 17,126 63 13,213 14
Western clothing, bags, shoes 2,655 28,233 787 16,528 414 19,577 113 20,983 545 49,357 70
Manga comics, anime, character merchandise 987 8,782 441 6,381 70 9,698 23 13,567 109 7,913 16
Books, picture postcards, CDs, DVDs　 669 6,891 133 3,680 87 7,082 15 2,517 94 7,335 12
Other purchases 618 26,823 251 17,356 31 46,089 6 15,904 45 40,119 16
Other 130 29,440 109 6,179 3 13,650 1 1,000 4 325,500 2
1) Expenditure in this table is converted into yen.
2) The numerical total is weighted by "the number of foreign visitors to Japan by nationality/region".

Table 4 (78/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
Thailand
Survey Item
Purchase Rate
Expenditure Package Tour 24.4
before departure 1) Package for individual travelers 4.8
Round-trip flight/voyage fare 70.8
Expenditure Accommodation 55.3
in Japan Restaurant, fast food, café etc. 72.6
by Category 1) Transport 66.8
Flights (transfers inside Japan only）　 2.4
Japan Rail Pass 8.2
Railway, monorail, ski lifts 54.3
Buses/taxis 32.7
Car rental 4.8
Other transport costs 1.9
Amusement services 31.7
On-site tour guides 4.3
Golf courses/theme parks 10.6
Theater/sports tickets 0.5
Galleries, museums, zoos, aquariums 24.0
Ski lifts, Skiing equipment rental 0.0
Other amusement services 0.5
Shopping 99.0
Confectioneries 63.5
Other food, drink, alcohol & tobacco 58.7
Cameras, video cameras, watches 10.1
Consumer electronics (PC, audio, rice cookers, etc.) 12.0
Cosmetics, perfume 60.1
Medicine, health goods, toiletries 27.9
Japanese clothing (kimono), folk crafts 9.6
Western clothing, bags, shoes 53.8
Manga comics, anime, character merchandise 12.5
Books, picture postcards, CDs, DVDs　 8.2
Other purchases 10.1
Other 1.4

Expenditure: in yen per person

Thailand
Survey Item
Expenditure
Expenditure Package Tour 128,243
before departure 1) Package for individual travelers 164,489
Round-trip flight/voyage fare 76,892
Expenditure Accommodation 46,683
in Japan Restaurant, fast food, café etc. 25,854
by Category 1) Transport 15,429
Flights (transfers inside Japan only）　 40,770
Japan Rail Pass 15,452
Railway, monorail, ski lifts 10,604
Buses/taxis 4,991
Car rental 13,339
Other transport costs 1,755
Amusement services 6,332
On-site tour guides 6,231
Golf courses/theme parks 7,788
Theater/sports tickets 3,000
Galleries, museums, zoos, aquariums 3,549
Rentals (sports equipment, etc.) -
Other amusement services 10,000
Shopping 52,697
Confectioneries 12,281
Other food, drink, alcohol & tobacco 11,470
Cameras, video cameras, watches 12,444
Consumer electronics (PC, audio, rice cookers, etc.) 20,270
Cosmetics, perfume 22,518
Medicine, health goods, toiletries 17,316
Japanese clothing (kimono), folk crafts 9,002
Western clothing, bags, shoes 20,736
Manga comics, anime, character merchandise 14,794
Books, picture postcards, CDs, DVDs　 7,249
Other purchases 11,314
Other 7,136

Table 4 (79/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 10 10.8 49 20.0 25 15.8 12 6.3 9 16.1 17

before departure 1) Package for individual travelers 5 5.4 25 10.2 13 8.2 17 8.9 5 8.9 11
Round-trip flight/voyage fare 78 83.9 171 69.8 120 75.9 163 84.9 42 75.0 147
Expenditure Accommodation 73 78.5 155 63.3 105 66.5 117 61.9 27 49.1 105
in Japan Restaurant, fast food, café etc. 79 84.9 190 77.6 128 81.0 163 86.2 37 67.3 133
by Category 1) Transport 83 89.2 189 77.1 117 74.1 151 79.9 33 60.0 130
Flights (transfers inside Japan only）　 1 1.1 7 2.9 5 3.2 1 0.5 1 1.8 2
Japan Rail Pass 22 23.7 42 17.1 26 16.5 10 5.3 2 3.6 10
Railway, monorail, ski lifts 67 72.0 158 64.5 94 59.5 123 65.1 23 41.8 108
Buses/taxis 35 37.6 101 41.2 68 43.0 83 43.9 20 36.4 74
Car rental 5 5.4 19 7.8 2 1.3 4 2.1 1 1.8 13
Other transport costs 0 0.0 6 2.4 3 1.9 5 2.6 0 0.0 3
Amusement services 34 36.6 81 33.1 58 36.7 72 38.1 21 38.2 48
On-site tour guides 7 7.5 9 3.7 5 3.2 8 4.2 2 3.6 10
Golf courses/theme parks 10 10.8 21 8.6 24 15.2 38 20.1 0 0.0 12
Theater/sports tickets 1 1.1 3 1.2 3 1.9 0 0.0 2 3.6 3
Galleries, museums, zoos, aquariums 20 21.5 59 24.1 31 19.6 39 20.6 18 32.7 32
Ski lifts, Skiing equipment rental 0 0.0 2 0.8 0 0.0 0 0.0 1 1.8 1
Other amusement services 4 4.3 5 2.0 6 3.8 9 4.8 2 3.6 3
Shopping 90 96.8 242 98.8 154 97.5 183 96.8 52 94.5 162
Confectioneries 68 73.1 151 61.6 86 54.4 111 58.7 33 60.0 83
Other food, drink, alcohol & tobacco 61 65.6 174 71.0 100 63.3 120 63.5 17 30.9 86
Cameras, video cameras, watches 5 5.4 32 13.1 22 13.9 26 13.8 11 20.0 25
Consumer electronics (PC, audio, rice cookers, etc.) 6 6.5 18 7.3 11 7.0 17 9.0 11 20.0 24
Cosmetics, perfume 38 40.9 97 39.6 48 30.4 71 37.6 31 56.4 32
Medicine, health goods, toiletries 31 33.3 93 38.0 18 11.4 36 19.0 20 36.4 12
Japanese clothing (kimono), folk crafts 11 11.8 32 13.1 32 20.3 30 15.9 3 5.5 23
Western clothing, bags, shoes 41 44.1 105 42.9 73 46.2 92 48.7 25 45.5 52
Manga comics, anime, character merchandise 17 18.3 32 13.1 15 9.5 15 7.9 4 7.3 10
Books, picture postcards, CDs, DVDs　 7 7.5 27 11.0 10 6.3 9 4.8 4 7.3 12
Other purchases 11 11.8 25 10.2 24 15.2 18 9.5 4 7.3 19
Other 2 2.2 1 0.4 0 0.0 0 0.0 0 0.0 0

Expenditure: in yen per person

Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 7 171,509 43 199,321 17 185,667 10 213,014 7 193,907 11

before departure 1) Package for individual travelers 5 251,426 25 141,911 11 124,089 14 137,042 5 261,787 10
Round-trip flight/voyage fare 64 91,702 143 63,461 80 81,465 113 53,276 19 90,028 97
Expenditure Accommodation 57 77,579 129 50,568 67 55,319 86 42,242 14 123,928 76
in Japan Restaurant, fast food, café etc. 61 32,853 146 26,086 93 19,765 131 26,304 22 76,190 96
by Category 1) Transport 57 16,846 132 20,978 77 22,149 114 12,347 18 20,661 84
Flights (transfers inside Japan only）　 0 - 3 29,238 2 41,160 1 60,000 1 50,000 0
Japan Rail Pass 16 16,731 28 14,482 15 31,412 7 19,840 1 20,000 7
Railway, monorail, ski lifts 50 10,482 115 12,098 64 11,504 99 8,476 15 20,595 79
Buses/taxis 20 8,118 72 4,577 39 5,218 62 4,259 9 5,906 48
Car rental 3 8,744 17 40,237 1 60,000 3 30,035 0 - 8
Other transport costs 0 - 4 2,289 2 4,214 3 17,969 0 - 1
Amusement services 24 12,290 54 6,621 39 8,902 58 8,343 9 5,085 34
On-site tour guides 4 13,682 7 9,682 3 7,133 6 5,117 1 10,000 7
Golf courses/theme parks 9 21,872 17 9,405 20 9,851 34 11,428 0 - 8
Theater/sports tickets 1 10,000 2 3,010 2 6,750 0 - 1 10,000 3
Galleries, museums, zoos, aquariums 14 4,395 40 3,238 22 3,161 31 1,873 9 3,710 22
Rentals (sports equipment, etc.) 0 - 0 - 0 - 0 - 0 - 0
Other amusement services 3 1,367 3 10,310 1 21,000 4 5,826 0 - 2
Shopping 59 53,375 158 44,982 107 34,764 139 42,128 30 63,475 117
Confectioneries 52 11,601 105 10,462 59 8,865 91 7,366 18 11,239 62
Other food, drink, alcohol & tobacco 40 11,253 120 10,445 67 8,632 85 10,651 12 17,199 57
Cameras, video cameras, watches 1 70,765 28 24,187 13 28,654 20 22,614 11 27,273 20
Consumer electronics (PC, audio, rice cookers, etc.) 4 8,478 15 25,351 7 22,714 13 23,433 8 17,875 20
Cosmetics, perfume 28 17,043 74 14,203 33 11,678 57 8,193 18 37,265 20
Medicine, health goods, toiletries 22 9,455 70 10,171 10 10,702 27 4,505 14 15,214 9
Japanese clothing (kimono), folk crafts 6 14,494 25 25,708 22 6,054 25 7,426 1 600 15
Western clothing, bags, shoes 30 27,834 82 20,118 55 13,347 78 18,705 15 21,767 40
Manga comics, anime, character merchandise 11 5,830 26 11,746 13 7,946 12 5,110 3 8,667 10
Books, picture postcards, CDs, DVDs　 4 43,942 20 6,516 7 7,838 6 4,577 3 4,167 8
Other purchases 9 25,060 21 17,913 19 30,370 16 101,225 2 21,000 15
Other 1 13,780 0 - 0 - 0 - 0 - 0

Table 4 (80/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
India
Survey Item
Purchase Rate
Expenditure Package Tour 9.7
before departure 1) Package for individual travelers 6.3
Round-trip flight/voyage fare 84.0
Expenditure Accommodation 60.3
in Japan Restaurant, fast food, café etc. 76.4
by Category 1) Transport 74.7
Flights (transfers inside Japan only）　 1.1
Japan Rail Pass 5.7
Railway, monorail, ski lifts 62.1
Buses/taxis 42.5
Car rental 7.5
Other transport costs 1.7
Amusement services 27.6
On-site tour guides 5.7
Golf courses/theme parks 6.9
Theater/sports tickets 1.7
Galleries, museums, zoos, aquariums 18.4
Ski lifts, Skiing equipment rental 0.6
Other amusement services 1.7
Shopping 93.1
Confectioneries 47.7
Other food, drink, alcohol & tobacco 49.4
Cameras, video cameras, watches 14.4
Consumer electronics (PC, audio, rice cookers, etc.) 13.8
Cosmetics, perfume 18.4
Medicine, health goods, toiletries 6.9
Japanese clothing (kimono), folk crafts 13.2
Western clothing, bags, shoes 29.9
Manga comics, anime, character merchandise 5.7
Books, picture postcards, CDs, DVDs　 6.9
Other purchases 10.9
Other 0.0

Expenditure: in yen per person

India
Survey Item
Expenditure
Expenditure Package Tour 322,826
before departure 1) Package for individual travelers 414,331
Round-trip flight/voyage fare 97,149
Expenditure Accommodation 85,037
in Japan Restaurant, fast food, café etc. 26,188
by Category 1) Transport 21,736
Flights (transfers inside Japan only）　 -
Japan Rail Pass 9,294
Railway, monorail, ski lifts 15,946
Buses/taxis 9,574
Car rental 18,625
Other transport costs 20,000
Amusement services 10,811
On-site tour guides 21,092
Golf courses/theme parks 15,254
Theater/sports tickets 4,500
Galleries, museums, zoos, aquariums 3,249
Rentals (sports equipment, etc.) -
Other amusement services 2,500
Shopping 26,167
Confectioneries 9,619
Other food, drink, alcohol & tobacco 10,373
Cameras, video cameras, watches 20,654
Consumer electronics (PC, audio, rice cookers, etc.) 16,796
Cosmetics, perfume 8,830
Medicine, health goods, toiletries 3,930
Japanese clothing (kimono), folk crafts 11,447
Western clothing, bags, shoes 15,388
Manga comics, anime, character merchandise 5,333
Books, picture postcards, CDs, DVDs　 3,506
Other purchases 7,401
Other -

Table 4 (81/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
UK Germany France Italy Spain Russia
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 9 5.7 4 3.4 3 2.2 17 9.2 3 3.4 12

before departure 1) Package for individual travelers 14 8.9 5 4.2 14 10.3 19 10.3 5 5.7 17
Round-trip flight/voyage fare 135 85.4 110 92.4 119 87.5 149 80.5 80 90.9 102
Expenditure Accommodation 125 79.6 97 84.3 106 79.1 130 71.0 72 81.8 80
in Japan Restaurant, fast food, café etc. 145 92.4 107 93.0 126 94.0 169 92.3 82 93.2 107
by Category 1) Transport 138 87.9 108 93.9 122 91.0 163 89.1 81 92.0 98
Flights (transfers inside Japan only）　 5 3.2 4 3.5 7 5.2 3 1.6 1 1.1 7
Japan Rail Pass 46 29.3 26 22.6 43 32.1 64 35.0 56 63.6 19
Railway, monorail, ski lifts 113 72.0 86 74.8 96 71.6 117 63.9 57 64.8 71
Buses/taxis 92 58.6 68 59.1 76 56.7 105 57.4 45 51.1 65
Car rental 5 3.2 5 4.3 8 6.0 6 3.3 3 3.4 2
Other transport costs 3 1.9 4 3.5 4 3.0 5 2.7 0 0.0 10
Amusement services 68 43.3 54 47.0 69 51.5 82 44.8 52 59.1 59
On-site tour guides 10 6.4 16 13.9 15 11.2 10 5.5 7 8.0 7
Golf courses/theme parks 8 5.1 0 0.0 2 1.5 5 2.7 2 2.3 9
Theater/sports tickets 12 7.6 5 4.3 10 7.5 9 4.9 6 6.8 10
Galleries, museums, zoos, aquariums 56 35.7 45 39.1 61 45.5 72 39.3 45 51.1 51
Ski lifts, Skiing equipment rental 1 0.6 1 0.9 1 0.7 0 0.0 0 0.0 0
Other amusement services 5 3.2 9 7.8 8 6.0 8 4.4 7 8.0 10
Shopping 132 84.1 91 79.1 123 91.8 167 91.3 87 98.9 125
Confectioneries 53 33.8 30 26.1 47 35.1 82 44.8 34 38.6 67
Other food, drink, alcohol & tobacco 93 59.2 66 57.4 86 64.2 101 55.2 51 58.0 88
Cameras, video cameras, watches 8 5.1 3 2.6 6 4.5 8 4.4 4 4.5 10
Consumer electronics (PC, audio, rice cookers, etc.) 5 3.2 9 7.8 14 10.4 15 8.2 8 9.1 23
Cosmetics, perfume 19 12.1 11 9.6 17 12.7 28 15.3 15 17.0 62
Medicine, health goods, toiletries 19 12.1 10 8.7 7 5.2 13 7.1 7 8.0 39
Japanese clothing (kimono), folk crafts 35 22.3 19 16.5 44 32.8 61 33.3 38 43.2 27
Western clothing, bags, shoes 43 27.4 23 20.0 39 29.1 39 21.3 37 42.0 56
Manga comics, anime, character merchandise 23 14.6 15 13.0 24 17.9 39 21.3 31 35.2 24
Books, picture postcards, CDs, DVDs　 33 21.0 27 23.5 43 32.1 33 18.0 28 31.8 27
Other purchases 14 8.9 18 15.7 15 11.2 38 20.8 5 5.7 18
Other 0 0.0 0 0.0 1 0.7 1 0.5 1 1.1 3

Expenditure: in yen per person

UK Germany France Italy Spain Russia
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 6 777,365 3 442,298 2 504,219 13 521,635 2 364,896 7

before departure 1) Package for individual travelers 11 339,399 4 434,557 10 359,781 17 348,185 4 461,095 17
Round-trip flight/voyage fare 105 168,112 90 171,333 93 147,489 119 140,821 74 115,264 73
Expenditure Accommodation 100 94,822 69 83,932 70 92,858 86 93,324 60 71,328 62
in Japan Restaurant, fast food, café etc. 104 44,016 60 43,164 77 43,755 102 34,670 65 38,791 57
by Category 1) Transport 90 31,278 61 30,008 67 37,522 96 23,990 59 36,121 48
Flights (transfers inside Japan only）　 2 42,934 2 45,000 2 20,942 2 50,186 1 132,689 1
Japan Rail Pass 38 36,196 20 41,985 32 39,092 46 35,004 48 36,034 14
Railway, monorail, ski lifts 75 11,301 53 15,220 58 20,663 73 7,676 40 8,788 40
Buses/taxis 62 10,878 39 6,913 40 8,925 65 5,157 30 4,994 32
Car rental 3 28,872 2 35,826 4 10,384 1 11,250 3 16,517 0
Other transport costs 2 4,853 3 2,776 3 1,272 3 2,499 0 - 6
Amusement services 47 10,609 32 8,013 36 17,213 47 7,480 38 10,820 34
On-site tour guides 7 12,418 10 7,179 7 16,269 6 17,911 5 6,679 4
Golf courses/theme parks 7 17,519 0 - 1 1,000 5 4,795 1 7,000 4
Theater/sports tickets 9 14,772 4 3,732 5 4,113 6 2,586 4 11,776 6
Galleries, museums, zoos, aquariums 40 4,211 27 5,701 36 5,572 44 4,103 33 7,699 30
Rentals (sports equipment, etc.) 1 2,987 0 - 1 3,317 0 - 0 - 0
Other amusement services 2 8,213 6 4,736 2 69,662 2 11,452 6 12,112 5
Shopping 85 31,676 47 61,841 65 30,304 97 22,848 65 30,824 61
Confectioneries 34 4,906 17 6,593 30 11,168 53 5,299 28 5,014 38
Other food, drink, alcohol & tobacco 55 13,817 31 12,465 44 8,608 53 8,841 35 11,211 42
Cameras, video cameras, watches 6 23,441 2 16,066 3 27,692 7 16,553 4 16,101 5
Consumer electronics (PC, audio, rice cookers, etc.) 3 15,765 7 17,013 12 15,370 11 11,097 7 25,173 15
Cosmetics, perfume 15 7,752 9 7,253 12 5,703 21 6,924 11 11,966 39
Medicine, health goods, toiletries 11 1,795 5 1,542 6 2,247 3 847 5 6,610 21
Japanese clothing (kimono), folk crafts 32 16,448 10 16,690 32 14,717 46 9,180 30 12,075 19
Western clothing, bags, shoes 38 23,184 13 22,104 30 18,862 31 15,977 31 10,152 35
Manga comics, anime, character merchandise 16 12,979 9 15,674 20 10,839 27 5,041 26 7,921 17
Books, picture postcards, CDs, DVDs　 23 6,483 12 5,115 23 3,005 19 5,442 21 10,936 17
Other purchases 10 7,384 12 172,882 11 13,044 21 11,184 5 12,319 12
Other 0 - 0 - 0 - 1 6,000 1 1,990 1

Table 4 (82/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
Russia
Survey Item
Purchase Rate
Expenditure Package Tour 9.2
before departure 1) Package for individual travelers 13.0
Round-trip flight/voyage fare 77.9
Expenditure Accommodation 61.5
in Japan Restaurant, fast food, café etc. 82.3
by Category 1) Transport 75.4
Flights (transfers inside Japan only）　 5.4
Japan Rail Pass 14.6
Railway, monorail, ski lifts 54.6
Buses/taxis 50.0
Car rental 1.5
Other transport costs 7.7
Amusement services 45.4
On-site tour guides 5.4
Golf courses/theme parks 6.9
Theater/sports tickets 7.7
Galleries, museums, zoos, aquariums 39.2
Ski lifts, Skiing equipment rental 0.0
Other amusement services 7.7
Shopping 96.2
Confectioneries 51.5
Other food, drink, alcohol & tobacco 67.7
Cameras, video cameras, watches 7.7
Consumer electronics (PC, audio, rice cookers, etc.) 17.7
Cosmetics, perfume 47.7
Medicine, health goods, toiletries 30.0
Japanese clothing (kimono), folk crafts 20.8
Western clothing, bags, shoes 43.1
Manga comics, anime, character merchandise 18.5
Books, picture postcards, CDs, DVDs　 20.8
Other purchases 13.8
Other 2.3

Expenditure: in yen per person

Russia
Survey Item
Expenditure
Expenditure Package Tour 339,937
before departure 1) Package for individual travelers 232,278
Round-trip flight/voyage fare 96,042
Expenditure Accommodation 77,366
in Japan Restaurant, fast food, café etc. 42,514
by Category 1) Transport 28,908
Flights (transfers inside Japan only）　 38,692
Japan Rail Pass 32,789
Railway, monorail, ski lifts 13,982
Buses/taxis 10,690
Car rental -
Other transport costs 25,163
Amusement services 16,215
On-site tour guides 21,576
Golf courses/theme parks 21,500
Theater/sports tickets 4,097
Galleries, museums, zoos, aquariums 7,766
Rentals (sports equipment, etc.) -
Other amusement services 17,512
Shopping 56,943
Confectioneries 14,421
Other food, drink, alcohol & tobacco 14,796
Cameras, video cameras, watches 28,512
Consumer electronics (PC, audio, rice cookers, etc.) 28,065
Cosmetics, perfume 12,903
Medicine, health goods, toiletries 10,990
Japanese clothing (kimono), folk crafts 13,643
Western clothing, bags, shoes 26,270
Manga comics, anime, character merchandise 10,931
Books, picture postcards, CDs, DVDs　 5,443
Other purchases 24,537
Other 10,000

Table 4 (83/395)
 Table 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region
October ~ December 2017 Purchase Rate: %
United States Canada Australia Other
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate
Expenditure Package Tour 45 6.1 10 6.4 18 9.6 8 7.5
before departure 1) Package for individual travelers 37 5.0 11 7.0 14 7.5 5 4.7
Round-trip flight/voyage fare 658 88.9 136 86.6 155 82.9 94 87.9
Expenditure Accommodation 581 78.8 128 82.1 141 77.0 86 81.1
in Japan Restaurant, fast food, café etc. 666 90.4 143 91.7 176 96.2 99 93.4
by Category 1) Transport 642 87.1 136 87.2 164 89.6 97 91.5
Flights (transfers inside Japan only）　 25 3.4 10 6.4 6 3.3 5 4.7
Japan Rail Pass 168 22.8 43 27.6 70 38.3 36 34.0
Railway, monorail, ski lifts 508 68.9 116 74.4 146 79.8 74 69.8
Buses/taxis 433 58.8 88 56.4 106 57.9 52 49.1
Car rental 13 1.8 6 3.8 7 3.8 4 3.8
Other transport costs 19 2.6 5 3.2 6 3.3 4 3.8
Amusement services 305 41.4 76 48.7 107 58.5 53 50.0
On-site tour guides 59 8.0 13 8.3 17 9.3 9 8.5
Golf courses/theme parks 40 5.4 9 5.8 28 15.3 4 3.8
Theater/sports tickets 29 3.9 6 3.8 15 8.2 6 5.7
Galleries, museums, zoos, aquariums 236 32.0 60 38.5 82 44.8 45 42.5
Ski lifts, Skiing equipment rental 2 0.3 2 1.3 0 0.0 1 0.9
Other amusement services 29 3.9 9 5.8 9 4.9 4 3.8
Shopping 651 88.3 141 90.4 168 91.8 97 91.5
Confectioneries 315 42.7 74 47.4 90 49.2 34 32.1
Other food, drink, alcohol & tobacco 481 65.3 101 64.7 122 66.7 71 67.0
Cameras, video cameras, watches 27 3.7 5 3.2 6 3.3 6 5.7
Consumer electronics (PC, audio, rice cookers, etc.) 49 6.6 11 7.1 21 11.5 10 9.4
Cosmetics, perfume 69 9.4 25 16.0 26 14.2 16 15.1
Medicine, health goods, toiletries 99 13.4 24 15.4 33 18.0 16 15.1
Japanese clothing (kimono), folk crafts 197 26.7 40 25.6 45 24.6 25 23.6
Western clothing, bags, shoes 139 18.9 41 26.3 90 49.2 30 28.3
Manga comics, anime, character merchandise 113 15.3 27 17.3 34 18.6 13 12.3
Books, picture postcards, CDs, DVDs　 152 20.6 36 23.1 47 25.7 17 16.0
Other purchases 109 14.8 24 15.4 18 9.8 9 8.5
Other 7 0.9 2 1.3 1 0.5 3 2.8

Expenditure: in yen per person

United States Canada Australia Other
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure
Expenditure Package Tour 37 407,993 8 442,057 16 356,564 5 466,687
before departure 1) Package for individual travelers 30 334,620 8 428,056 10 395,061 4 435,698
Round-trip flight/voyage fare 556 163,592 121 131,845 138 119,083 72 178,094
Expenditure Accommodation 463 90,442 107 92,896 116 94,611 62 89,537
in Japan Restaurant, fast food, café etc. 465 41,751 100 41,691 122 50,878 70 41,303
by Category 1) Transport 437 26,079 92 32,367 113 37,948 60 29,012
Flights (transfers inside Japan only）　 13 22,651 7 39,450 4 15,419 2 25,196
Japan Rail Pass 148 31,890 36 39,576 56 40,742 26 36,732
Railway, monorail, ski lifts 349 13,435 85 12,937 102 17,142 51 11,419
Buses/taxis 301 7,894 55 7,456 72 6,005 37 7,868
Car rental 8 34,754 4 19,805 6 17,867 2 24,921
Other transport costs 10 6,523 1 6,000 5 2,459 1 3,000
Amusement services 224 11,380 55 16,254 72 15,151 37 7,428
On-site tour guides 48 21,140 8 37,186 10 33,759 4 5,663
Golf courses/theme parks 36 14,951 9 12,447 23 13,027 3 10,043
Theater/sports tickets 26 11,599 5 6,133 14 13,477 4 2,984
Galleries, museums, zoos, aquariums 173 4,801 47 9,102 54 4,410 31 5,723
Rentals (sports equipment, etc.) 2 2,663 1 5,000 0 - 1 1,783
Other amusement services 20 5,201 4 5,216 6 13,191 2 6,327
Shopping 423 33,769 92 34,941 112 43,111 62 32,743
Confectioneries 208 5,981 57 5,521 65 5,149 18 4,986
Other food, drink, alcohol & tobacco 309 14,092 66 10,615 80 13,242 45 14,072
Cameras, video cameras, watches 19 17,816 5 17,659 5 23,540 4 38,344
Consumer electronics (PC, audio, rice cookers, etc.) 34 13,965 9 19,068 14 12,048 8 12,205
Cosmetics, perfume 52 10,478 23 11,887 20 18,696 12 11,152
Medicine, health goods, toiletries 58 8,107 18 5,345 19 2,694 11 17,116
Japanese clothing (kimono), folk crafts 162 14,558 32 8,731 34 21,581 16 18,798
Western clothing, bags, shoes 117 25,749 38 28,865 72 27,198 21 13,019
Manga comics, anime, character merchandise 85 11,604 22 11,908 23 8,281 8 6,464
Books, picture postcards, CDs, DVDs　 98 5,861 27 8,625 28 5,240 12 10,045
Other purchases 80 18,177 16 23,245 13 13,765 7 9,744
Other 5 19,424 1 1,600 1 40,000 0 -

Table 4 (84/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 587 14.7 323 29.7 17 5.8 463 29.9 50 23.4 12
before departure 1) Package for individual travelers 122 3.0 173 15.9 36 12.4 183 11.8 11 5.1 6
Round-trip flight/voyage fare 3,297 82.3 591 54.4 238 81.8 901 58.2 153 71.5 96
Expenditure Accommodation 2,978 74.5 543 50.0 225 77.3 826 53.4 120 56.3 89
in Japan Restaurant, fast food, café etc. 3,398 85.0 873 80.5 271 93.1 1,230 79.6 155 72.8 99
by Category 1) Transport 3,146 78.7 748 68.9 259 89.0 1,026 66.4 144 67.6 102
Flights (transfers inside Japan only）　 26 0.7 8 0.7 5 1.7 19 1.2 5 2.3 1
Japan Rail Pass 420 10.5 114 10.5 39 13.4 103 6.7 18 8.5 23
Railway, monorail, ski lifts 2,198 55.0 621 57.2 191 65.6 905 58.5 117 54.9 84
Buses/taxis 1,604 40.1 222 20.5 82 28.2 432 27.9 73 34.3 47
Car rental 331 8.3 116 10.7 56 19.2 54 3.5 10 4.7 5
Other transport costs 112 2.8 47 4.3 24 8.2 27 1.7 4 1.9 1
Amusement services 1,276 31.9 308 28.4 115 39.5 395 25.5 71 33.3 43
On-site tour guides 209 5.2 32 2.9 21 7.2 83 5.4 9 4.2 9
Golf courses/theme parks 471 11.8 108 10.0 19 6.5 124 8.0 23 10.8 14
Theater/sports tickets 31 0.8 8 0.7 8 2.7 15 1.0 1 0.5 1
Galleries, museums, zoos, aquariums 522 13.1 194 17.9 79 27.1 245 15.8 53 24.9 26
Ski lifts, Skiing equipment rental 4 0.1 6 0.6 0 0.0 0 0.0 0 0.0 0
Other amusement services 221 5.5 21 1.9 9 3.1 22 1.4 2 0.9 5
Shopping 3,898 97.5 1,077 99.3 283 97.3 1,539 99.5 211 99.1 108
Confectioneries 3,255 81.4 774 71.3 182 62.5 1,094 70.8 135 63.4 82
Other food, drink, alcohol & tobacco 2,557 64.0 749 69.0 204 70.1 960 62.1 125 58.7 72
Cameras, video cameras, watches 68 1.7 53 4.9 21 7.2 226 14.6 21 9.9 5
Consumer electronics (PC, audio, rice cookers, etc.) 121 3.0 255 23.5 30 10.3 416 26.9 25 11.7 7
Cosmetics, perfume 1,295 32.4 478 44.1 137 47.1 1,253 81.0 125 58.7 44
Medicine, health goods, toiletries 2,119 53.0 819 75.5 189 64.9 1,160 75.0 59 27.7 34
Japanese clothing (kimono), folk crafts 159 4.0 88 8.1 29 10.0 85 5.5 22 10.3 15
Western clothing, bags, shoes 854 21.4 486 44.8 155 53.3 684 44.2 116 54.5 47
Manga comics, anime, character merchandise 488 12.2 85 7.8 29 10.0 157 10.2 27 12.7 20
Books, picture postcards, CDs, DVDs　 157 3.9 113 10.4 28 9.6 116 7.5 18 8.5 8
Other purchases 295 7.4 40 3.7 14 4.8 58 3.8 22 10.3 14
Other 122 3.1 4 0.4 1 0.3 5 0.3 3 1.4 2

Expenditure: in yen per person

South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 558 87,199 306 126,544 17 118,304 432 114,357 45 128,810 8
before departure 1) Package for individual travelers 118 80,783 172 82,234 35 99,482 176 118,491 11 185,899 6
Round-trip flight/voyage fare 3,002 24,944 534 42,509 220 45,313 733 52,481 128 77,541 77
Expenditure Accommodation 2,755 25,271 475 35,540 195 48,314 652 57,307 82 48,117 70
in Japan Restaurant, fast food, café etc. 3,101 17,803 735 19,680 228 26,664 991 33,015 94 26,505 76
by Category 1) Transport 2,807 7,716 581 11,808 200 15,476 717 15,830 90 15,493 71
Flights (transfers inside Japan only）　 20 24,663 4 17,345 2 18,484 15 16,335 3 40,770 0
Japan Rail Pass 382 5,396 95 13,164 35 16,711 87 14,465 13 16,417 17
Railway, monorail, ski lifts 1,955 4,852 509 7,754 151 8,210 694 11,740 68 10,172 63
Buses/taxis 1,443 3,533 152 3,143 58 4,928 272 5,310 46 5,494 28
Car rental 313 13,356 93 13,201 45 20,916 39 21,247 10 13,339 3
Other transport costs 98 5,490 36 3,166 18 5,018 8 13,886 2 1,755 0
Amusement services 1,122 7,777 244 7,363 86 7,821 293 11,059 41 6,249 30
On-site tour guides 164 8,260 22 9,226 14 12,342 65 16,658 4 6,231 5
Golf courses/theme parks 451 11,309 91 12,524 16 9,036 105 13,153 12 8,598 13
Theater/sports tickets 24 8,541 8 7,266 6 32,569 12 33,110 1 3,000 1
Galleries, museums, zoos, aquariums 442 2,198 156 2,269 64 2,275 177 3,223 29 3,318 17
Rentals (sports equipment, etc.) 4 1,740 4 8,963 0 - 0 - 0 - 0
Other amusement services 202 6,570 15 3,228 5 3,140 17 3,110 2 5,500 4
Shopping 3,296 22,904 773 51,120 183 44,479 946 128,153 123 51,784 71
Confectioneries 2,860 6,143 592 7,928 129 7,503 765 11,426 81 12,126 63
Other food, drink, alcohol & tobacco 2,185 5,641 540 8,889 131 8,828 600 13,731 78 11,351 47
Cameras, video cameras, watches 62 21,301 43 24,794 10 17,489 190 65,669 8 12,444 1
Consumer electronics (PC, audio, rice cookers, etc.) 104 25,256 218 20,483 22 11,895 335 39,577 20 20,270 5
Cosmetics, perfume 1,106 6,855 381 17,785 98 16,287 987 57,521 81 21,932 32
Medicine, health goods, toiletries 1,870 8,471 691 16,498 133 9,848 821 24,910 36 17,316 24
Japanese clothing (kimono), folk crafts 153 4,141 67 8,652 18 17,161 62 13,394 16 8,752 9
Western clothing, bags, shoes 783 16,501 414 19,536 120 20,927 542 49,368 74 20,132 35
Manga comics, anime, character merchandise 443 6,358 70 9,698 22 13,275 109 7,804 17 16,277 13
Books, picture postcards, CDs, DVDs　 136 3,673 89 6,973 16 5,485 92 7,425 13 6,846 5
Other purchases 250 17,293 31 46,089 9 23,166 46 39,284 16 11,314 12
Other 109 6,179 3 13,650 1 1,000 4 325,500 2 7,136 1
1) Expenditure in this table is converted into yen.

Table 5 (85/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
Singapore
Survey Item
Purchase Rate
Expenditure Package Tour 10.5
before departure 1) Package for individual travelers 5.3
Round-trip flight/voyage fare 84.2
Expenditure Accommodation 78.8
in Japan Restaurant, fast food, café etc. 87.6
by Category 1) Transport 90.3
Flights (transfers inside Japan only）　 0.9
Japan Rail Pass 20.4
Railway, monorail, ski lifts 74.3
Buses/taxis 41.6
Car rental 4.4
Other transport costs 0.9
Amusement services 38.1
On-site tour guides 8.0
Golf courses/theme parks 12.4
Theater/sports tickets 0.9
Galleries, museums, zoos, aquariums 23.0
Ski lifts, Skiing equipment rental 0.0
Other amusement services 4.4
Shopping 95.6
Confectioneries 72.6
Other food, drink, alcohol & tobacco 63.7
Cameras, video cameras, watches 4.4
Consumer electronics (PC, audio, rice cookers, etc.) 6.2
Cosmetics, perfume 38.9
Medicine, health goods, toiletries 30.1
Japanese clothing (kimono), folk crafts 13.3
Western clothing, bags, shoes 41.6
Manga comics, anime, character merchandise 17.7
Books, picture postcards, CDs, DVDs　 7.1
Other purchases 12.4
Other 1.8

Expenditure: in yen per person

Singapore
Survey Item
Expenditure
Expenditure Package Tour 181,290
before departure 1) Package for individual travelers 265,024
Round-trip flight/voyage fare 87,779
Expenditure Accommodation 73,290
in Japan Restaurant, fast food, café etc. 31,545
by Category 1) Transport 15,965
Flights (transfers inside Japan only）　 -
Japan Rail Pass 15,912
Railway, monorail, ski lifts 10,479
Buses/taxis 7,201
Car rental 8,744
Other transport costs -
Amusement services 11,879
On-site tour guides 13,771
Golf courses/theme parks 18,790
Theater/sports tickets 10,000
Galleries, museums, zoos, aquariums 3,979
Rentals (sports equipment, etc.) -
Other amusement services 2,066
Shopping 52,092
Confectioneries 11,780
Other food, drink, alcohol & tobacco 10,697
Cameras, video cameras, watches 70,765
Consumer electronics (PC, audio, rice cookers, etc.) 12,783
Cosmetics, perfume 17,131
Medicine, health goods, toiletries 11,792
Japanese clothing (kimono), folk crafts 12,519
Western clothing, bags, shoes 28,370
Manga comics, anime, character merchandise 8,519
Books, picture postcards, CDs, DVDs　 36,177
Other purchases 22,204
Other 13,780

Table 5 (86/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 49 20.5 25 15.9 11 6.1 9 16.7 16 9.4 10

before departure 1) Package for individual travelers 24 10.0 12 7.6 17 9.5 4 7.4 11 6.5 14
Round-trip flight/voyage fare 166 69.5 120 76.4 151 84.4 41 75.9 143 84.1 140
Expenditure Accommodation 150 62.8 105 66.9 107 60.8 27 50.0 101 59.8 130
in Japan Restaurant, fast food, café etc. 184 77.0 128 81.5 151 85.8 36 66.7 131 77.5 152
by Category 1) Transport 183 76.6 116 73.9 140 79.5 33 61.1 125 74.0 144
Flights (transfers inside Japan only）　 7 2.9 5 3.2 1 0.6 1 1.9 2 1.2 6
Japan Rail Pass 40 16.7 26 16.6 10 5.7 2 3.7 8 4.7 49
Railway, monorail, ski lifts 154 64.4 93 59.2 114 64.8 23 42.6 104 61.5 116
Buses/taxis 98 41.0 66 42.0 75 42.6 20 37.0 71 42.0 94
Car rental 19 7.9 2 1.3 3 1.7 1 1.9 13 7.7 7
Other transport costs 6 2.5 3 1.9 5 2.8 0 0.0 3 1.8 3
Amusement services 78 32.6 59 37.6 67 38.1 20 37.0 46 27.2 73
On-site tour guides 9 3.8 5 3.2 8 4.5 2 3.7 9 5.3 11
Golf courses/theme parks 19 7.9 24 15.3 34 19.3 0 0.0 11 6.5 7
Theater/sports tickets 3 1.3 3 1.9 0 0.0 2 3.7 3 1.8 12
Galleries, museums, zoos, aquariums 56 23.4 32 20.4 35 19.9 17 31.5 30 17.8 60
Ski lifts, Skiing equipment rental 2 0.8 0 0.0 0 0.0 1 1.9 1 0.6 1
Other amusement services 6 2.5 6 3.8 9 5.1 2 3.7 3 1.8 6
Shopping 236 98.7 153 97.5 171 97.2 51 94.4 157 92.9 136
Confectioneries 146 61.1 84 53.5 101 57.4 32 59.3 79 46.7 57
Other food, drink, alcohol & tobacco 168 70.3 100 63.7 111 63.1 17 31.5 84 49.7 97
Cameras, video cameras, watches 32 13.4 22 14.0 25 14.2 11 20.4 25 14.8 10
Consumer electronics (PC, audio, rice cookers, etc.) 16 6.7 12 7.6 17 9.7 11 20.4 22 13.0 6
Cosmetics, perfume 92 38.5 49 31.2 66 37.5 31 57.4 31 18.3 21
Medicine, health goods, toiletries 90 37.7 18 11.5 34 19.3 19 35.2 12 7.1 21
Japanese clothing (kimono), folk crafts 30 12.6 32 20.4 27 15.3 3 5.6 22 13.0 37
Western clothing, bags, shoes 104 43.5 72 45.9 87 49.4 25 46.3 49 29.0 42
Manga comics, anime, character merchandise 30 12.6 15 9.6 15 8.5 4 7.4 10 5.9 22
Books, picture postcards, CDs, DVDs　 25 10.5 10 6.4 9 5.1 4 7.4 12 7.1 32
Other purchases 25 10.5 23 14.6 17 9.7 4 7.4 19 11.2 17
Other 2 0.8 0 0.0 0 0.0 0 0.0 0 0.0 0

Expenditure: in yen per person

Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 43 199,321 17 185,667 9 225,572 7 193,907 10 330,133 7

before departure 1) Package for individual travelers 24 133,948 10 119,125 14 137,042 4 227,233 10 414,331 11
Round-trip flight/voyage fare 138 62,374 80 80,771 103 53,472 18 88,751 93 94,629 108
Expenditure Accommodation 124 50,660 67 56,279 77 42,850 14 123,928 72 86,586 104
in Japan Restaurant, fast food, café etc. 141 26,056 94 19,927 119 27,137 21 76,050 95 26,391 108
by Category 1) Transport 128 21,189 77 21,812 104 12,199 18 20,661 80 22,349 93
Flights (transfers inside Japan only）　 3 29,238 2 41,160 1 60,000 1 50,000 0 - 2
Japan Rail Pass 26 15,134 15 30,059 7 19,840 1 20,000 5 11,755 39
Railway, monorail, ski lifts 113 12,017 64 11,504 91 8,205 15 20,595 75 16,307 78
Buses/taxis 69 4,477 38 5,158 54 4,306 9 5,906 46 9,881 63
Car rental 17 40,237 1 60,000 2 33,750 0 - 8 18,625 4
Other transport costs 4 2,289 2 4,214 3 17,969 0 - 1 20,000 2
Amusement services 52 6,857 40 8,745 54 8,408 8 5,188 32 10,777 49
On-site tour guides 7 9,682 3 7,133 6 5,117 1 10,000 6 21,441 8
Golf courses/theme parks 15 10,087 20 9,851 30 11,897 0 - 7 16,189 6
Theater/sports tickets 2 3,010 2 6,750 0 - 1 10,000 3 4,500 9
Galleries, museums, zoos, aquariums 39 3,306 23 3,049 28 1,870 8 3,750 20 3,456 42
Rentals (sports equipment, etc.) 0 - 0 - 0 - 0 - 0 - 1
Other amusement services 3 10,310 1 21,000 4 5,826 0 - 2 2,500 2
Shopping 154 45,031 107 34,832 128 43,194 30 64,198 113 26,817 86
Confectioneries 101 10,510 58 8,856 81 7,770 17 11,235 58 10,156 37
Other food, drink, alcohol & tobacco 116 10,695 68 8,527 77 10,260 12 17,199 55 10,682 57
Cameras, video cameras, watches 28 24,187 13 28,654 19 23,620 11 27,273 20 20,654 8
Consumer electronics (PC, audio, rice cookers, etc.) 13 25,375 8 25,188 13 23,433 8 17,875 18 18,426 3
Cosmetics, perfume 69 14,230 34 11,629 53 7,863 18 37,265 20 8,830 16
Medicine, health goods, toiletries 67 10,148 11 10,411 25 4,528 14 15,214 9 3,930 13
Japanese clothing (kimono), folk crafts 23 27,248 22 6,054 22 7,231 1 600 15 11,447 33
Western clothing, bags, shoes 81 20,387 54 12,790 73 19,080 15 21,767 38 15,922 36
Manga comics, anime, character merchandise 25 11,716 13 7,946 12 5,110 3 8,667 10 5,333 15
Books, picture postcards, CDs, DVDs　 18 6,267 7 7,838 6 4,577 3 4,167 8 3,506 23
Other purchases 21 17,913 18 31,767 15 107,507 2 21,000 15 7,401 11
Other 0 - 0 - 0 - 0 - 0 - 0

Table 5 (87/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
UK
Survey Item
Purchase Rate
Expenditure Package Tour 6.1
before departure 1) Package for individual travelers 8.5
Round-trip flight/voyage fare 85.4
Expenditure Accommodation 79.8
in Japan Restaurant, fast food, café etc. 93.3
by Category 1) Transport 88.3
Flights (transfers inside Japan only）　 3.7
Japan Rail Pass 30.1
Railway, monorail, ski lifts 71.2
Buses/taxis 57.7
Car rental 4.3
Other transport costs 1.8
Amusement services 44.8
On-site tour guides 6.7
Golf courses/theme parks 4.3
Theater/sports tickets 7.4
Galleries, museums, zoos, aquariums 36.8
Ski lifts, Skiing equipment rental 0.6
Other amusement services 3.7
Shopping 83.4
Confectioneries 35.0
Other food, drink, alcohol & tobacco 59.5
Cameras, video cameras, watches 6.1
Consumer electronics (PC, audio, rice cookers, etc.) 3.7
Cosmetics, perfume 12.9
Medicine, health goods, toiletries 12.9
Japanese clothing (kimono), folk crafts 22.7
Western clothing, bags, shoes 25.8
Manga comics, anime, character merchandise 13.5
Books, picture postcards, CDs, DVDs　 19.6
Other purchases 10.4
Other 0.0

Expenditure: in yen per person

UK
Survey Item
Expenditure
Expenditure Package Tour 751,648
before departure 1) Package for individual travelers 339,399
Round-trip flight/voyage fare 175,752
Expenditure Accommodation 94,867
in Japan Restaurant, fast food, café etc. 43,354
by Category 1) Transport 31,080
Flights (transfers inside Japan only）　 42,934
Japan Rail Pass 36,117
Railway, monorail, ski lifts 10,633
Buses/taxis 11,044
Car rental 23,147
Other transport costs 4,853
Amusement services 10,757
On-site tour guides 11,053
Golf courses/theme parks 19,773
Theater/sports tickets 14,772
Galleries, museums, zoos, aquariums 4,928
Rentals (sports equipment, etc.) 2,987
Other amusement services 8,213
Shopping 31,345
Confectioneries 4,818
Other food, drink, alcohol & tobacco 12,861
Cameras, video cameras, watches 20,763
Consumer electronics (PC, audio, rice cookers, etc.) 15,765
Cosmetics, perfume 7,893
Medicine, health goods, toiletries 1,940
Japanese clothing (kimono), folk crafts 16,237
Western clothing, bags, shoes 23,668
Manga comics, anime, character merchandise 13,644
Books, picture postcards, CDs, DVDs　 6,483
Other purchases 7,622
Other -

Table 5 (88/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
Germany France Italy Spain Russia United States
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 5 4.1 3 2.4 15 8.5 3 3.5 12 9.2 45

before departure 1) Package for individual travelers 6 5.0 13 10.5 15 8.5 6 7.0 17 13.1 37
Round-trip flight/voyage fare 110 90.9 108 87.1 146 83.0 77 89.5 101 77.7 643
Expenditure Accommodation 96 82.1 96 78.7 127 73.0 69 80.2 78 60.5 569
in Japan Restaurant, fast food, café etc. 109 93.2 115 94.3 160 92.0 80 93.0 107 82.9 653
by Category 1) Transport 109 93.2 111 91.0 155 89.1 79 91.9 100 77.5 632
Flights (transfers inside Japan only）　 4 3.4 6 4.9 3 1.7 1 1.2 7 5.4 25
Japan Rail Pass 27 23.1 39 32.0 59 33.9 56 65.1 20 15.5 167
Railway, monorail, ski lifts 88 75.2 87 71.3 114 65.5 55 64.0 73 56.6 496
Buses/taxis 69 59.0 68 55.7 99 56.9 45 52.3 66 51.2 429
Car rental 5 4.3 7 5.7 6 3.4 2 2.3 2 1.6 14
Other transport costs 3 2.6 4 3.3 5 2.9 0 0.0 10 7.8 19
Amusement services 57 48.7 62 50.8 75 43.1 51 59.3 60 46.5 298
On-site tour guides 15 12.8 14 11.5 10 5.7 6 7.0 7 5.4 58
Golf courses/theme parks 0 0.0 2 1.6 5 2.9 2 2.3 10 7.8 40
Theater/sports tickets 6 5.1 10 8.2 8 4.6 6 7.0 10 7.8 30
Galleries, museums, zoos, aquariums 48 41.0 55 45.1 64 36.8 44 51.2 52 40.3 230
Ski lifts, Skiing equipment rental 1 0.9 1 0.8 0 0.0 0 0.0 0 0.0 2
Other amusement services 9 7.7 7 5.7 9 5.2 6 7.0 10 7.8 29
Shopping 93 79.5 113 92.6 159 91.4 85 98.8 125 96.9 636
Confectioneries 31 26.5 43 35.2 76 43.7 33 38.4 67 51.9 308
Other food, drink, alcohol & tobacco 66 56.4 78 63.9 95 54.6 50 58.1 88 68.2 474
Cameras, video cameras, watches 3 2.6 5 4.1 7 4.0 5 5.8 10 7.8 24
Consumer electronics (PC, audio, rice cookers, etc.) 9 7.7 12 9.8 16 9.2 6 7.0 23 17.8 46
Cosmetics, perfume 11 9.4 18 14.8 27 15.5 14 16.3 61 47.3 72
Medicine, health goods, toiletries 11 9.4 6 4.9 12 6.9 7 8.1 39 30.2 98
Japanese clothing (kimono), folk crafts 22 18.8 41 33.6 58 33.3 36 41.9 27 20.9 191
Western clothing, bags, shoes 21 17.9 34 27.9 37 21.3 37 43.0 55 42.6 139
Manga comics, anime, character merchandise 17 14.5 20 16.4 36 20.7 31 36.0 25 19.4 110
Books, picture postcards, CDs, DVDs　 30 25.6 37 30.3 30 17.2 29 33.7 28 21.7 147
Other purchases 19 16.2 13 10.7 37 21.3 5 5.8 17 13.2 102
Other 0 0.0 1 0.8 1 0.6 1 1.2 3 2.3 7

Expenditure: in yen per person

Germany France Italy Spain Russia United States
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 4 424,606 2 504,219 11 559,104 2 364,896 7 339,937 37

before departure 1) Package for individual travelers 5 384,799 9 323,614 14 352,661 5 421,952 17 232,278 30
Round-trip flight/voyage fare 89 162,309 85 156,878 116 142,594 71 114,770 74 96,056 547
Expenditure Accommodation 66 82,953 62 95,074 84 92,085 57 69,441 62 78,096 453
in Japan Restaurant, fast food, café etc. 63 42,728 68 47,190 95 34,146 64 38,579 58 42,329 456
by Category 1) Transport 64 29,891 58 39,387 89 23,247 58 36,789 50 28,315 433
Flights (transfers inside Japan only）　 2 45,000 2 20,942 2 50,186 1 132,689 1 38,692 12
Japan Rail Pass 22 40,149 29 40,697 42 35,072 48 36,057 15 31,469 147
Railway, monorail, ski lifts 55 15,739 50 22,316 70 7,512 39 8,780 42 13,554 340
Buses/taxis 42 6,159 32 9,409 59 4,516 30 5,066 33 10,457 303
Car rental 2 35,826 4 10,384 1 11,250 2 21,788 0 - 9
Other transport costs 2 1,663 3 1,272 3 2,499 0 - 6 25,163 10
Amusement services 33 7,894 32 17,443 42 7,488 38 10,616 35 15,772 220
On-site tour guides 10 7,179 7 16,269 6 17,911 4 7,976 4 21,576 47
Golf courses/theme parks 0 - 1 1,000 5 4,795 1 7,000 5 18,000 36
Theater/sports tickets 4 3,732 5 4,113 6 2,586 4 11,776 6 4,097 27
Galleries, museums, zoos, aquariums 28 5,776 32 5,811 38 4,193 33 7,642 31 7,676 170
Rentals (sports equipment, etc.) 0 - 1 3,317 0 - 0 - 0 - 2
Other amusement services 6 4,736 2 69,662 3 7,718 6 12,112 5 17,512 20
Shopping 49 57,118 59 29,257 91 24,518 65 29,085 59 54,666 413
Confectioneries 19 6,108 27 7,347 47 5,560 29 4,698 38 14,421 202
Other food, drink, alcohol & tobacco 33 12,406 39 8,698 49 9,403 35 10,969 41 15,145 304
Cameras, video cameras, watches 2 16,066 3 27,692 6 16,812 4 16,101 5 28,512 16
Consumer electronics (PC, audio, rice cookers, etc.) 7 17,013 11 16,495 12 18,506 5 14,579 15 28,065 31
Cosmetics, perfume 9 7,253 13 6,111 20 7,220 11 11,966 38 12,053 55
Medicine, health goods, toiletries 5 1,542 5 2,296 3 847 5 6,610 21 10,990 58
Japanese clothing (kimono), folk crafts 12 14,561 30 15,189 43 9,545 29 12,389 19 13,643 157
Western clothing, bags, shoes 11 10,004 27 19,911 30 17,176 31 8,991 33 22,604 118
Manga comics, anime, character merchandise 11 13,850 17 11,716 25 5,112 27 7,813 17 10,931 82
Books, picture postcards, CDs, DVDs　 13 5,310 20 3,148 17 5,887 22 10,500 17 5,443 94
Other purchases 13 162,135 9 15,462 21 11,184 5 12,319 11 23,686 75
Other 0 - 0 - 1 6,000 1 1,990 1 10,000 5

Table 5 (89/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
United States
Survey Item
Purchase Rate
Expenditure Package Tour 6.2
before departure 1) Package for individual travelers 5.1
Round-trip flight/voyage fare 88.7
Expenditure Accommodation 78.9
in Japan Restaurant, fast food, café etc. 90.6
by Category 1) Transport 87.7
Flights (transfers inside Japan only）　 3.5
Japan Rail Pass 23.2
Railway, monorail, ski lifts 68.8
Buses/taxis 59.5
Car rental 1.9
Other transport costs 2.6
Amusement services 41.3
On-site tour guides 8.0
Golf courses/theme parks 5.5
Theater/sports tickets 4.2
Galleries, museums, zoos, aquariums 31.9
Ski lifts, Skiing equipment rental 0.3
Other amusement services 4.0
Shopping 88.2
Confectioneries 42.7
Other food, drink, alcohol & tobacco 65.7
Cameras, video cameras, watches 3.3
Consumer electronics (PC, audio, rice cookers, etc.) 6.4
Cosmetics, perfume 10.0
Medicine, health goods, toiletries 13.6
Japanese clothing (kimono), folk crafts 26.5
Western clothing, bags, shoes 19.3
Manga comics, anime, character merchandise 15.3
Books, picture postcards, CDs, DVDs　 20.4
Other purchases 14.1
Other 1.0

Expenditure: in yen per person

United States
Survey Item
Expenditure
Expenditure Package Tour 407,993
before departure 1) Package for individual travelers 334,620
Round-trip flight/voyage fare 168,284
Expenditure Accommodation 89,810
in Japan Restaurant, fast food, café etc. 42,214
by Category 1) Transport 26,371
Flights (transfers inside Japan only）　 23,596
Japan Rail Pass 31,632
Railway, monorail, ski lifts 13,666
Buses/taxis 7,982
Car rental 33,404
Other transport costs 6,523
Amusement services 11,363
On-site tour guides 21,289
Golf courses/theme parks 14,527
Theater/sports tickets 11,391
Galleries, museums, zoos, aquariums 4,662
Rentals (sports equipment, etc.) 2,663
Other amusement services 5,207
Shopping 34,163
Confectioneries 5,957
Other food, drink, alcohol & tobacco 14,413
Cameras, video cameras, watches 15,911
Consumer electronics (PC, audio, rice cookers, etc.) 14,938
Cosmetics, perfume 11,357
Medicine, health goods, toiletries 7,996
Japanese clothing (kimono), folk crafts 14,811
Western clothing, bags, shoes 26,200
Manga comics, anime, character merchandise 11,486
Books, picture postcards, CDs, DVDs　 5,981
Other purchases 17,424
Other 19,424

Table 5 (90/395)
 Table 5 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Country of Residence
October ~ December 2017 Purchase Rate: %
Canada Australia Other
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate
Expenditure Package Tour 11 6.9 18 9.9 7 5.7
before departure 1) Package for individual travelers 10 6.3 15 8.2 8 6.5
Round-trip flight/voyage fare 138 86.8 149 81.9 108 87.8
Expenditure Accommodation 129 81.6 137 76.5 99 81.1
in Japan Restaurant, fast food, café etc. 145 91.8 172 96.1 110 90.2
by Category 1) Transport 137 86.7 159 88.8 111 91.0
Flights (transfers inside Japan only）　 8 5.1 6 3.4 6 4.9
Japan Rail Pass 43 27.2 71 39.7 42 34.4
Railway, monorail, ski lifts 117 74.1 143 79.9 82 67.2
Buses/taxis 86 54.4 103 57.5 64 52.5
Car rental 5 3.2 7 3.9 5 4.1
Other transport costs 4 2.5 6 3.4 6 4.9
Amusement services 77 48.7 106 59.2 63 51.6
On-site tour guides 14 8.9 17 9.5 11 9.0
Golf courses/theme parks 9 5.7 28 15.6 6 4.9
Theater/sports tickets 6 3.8 14 7.8 6 4.9
Galleries, museums, zoos, aquariums 60 38.0 82 45.8 57 46.7
Ski lifts, Skiing equipment rental 2 1.3 0 0.0 1 0.8
Other amusement services 9 5.7 9 5.0 4 3.3
Shopping 144 91.1 166 92.7 113 92.6
Confectioneries 78 49.4 90 50.3 49 40.2
Other food, drink, alcohol & tobacco 103 65.2 118 65.9 79 64.8
Cameras, video cameras, watches 5 3.2 7 3.9 6 4.9
Consumer electronics (PC, audio, rice cookers, etc.) 12 7.6 21 11.7 12 9.8
Cosmetics, perfume 27 17.1 30 16.8 20 16.4
Medicine, health goods, toiletries 27 17.1 35 19.6 15 12.3
Japanese clothing (kimono), folk crafts 40 25.3 45 25.1 34 27.9
Western clothing, bags, shoes 44 27.8 90 50.3 39 32.0
Manga comics, anime, character merchandise 28 17.7 33 18.4 18 14.8
Books, picture postcards, CDs, DVDs　 36 22.8 47 26.3 23 18.9
Other purchases 24 15.2 20 11.2 10 8.2
Other 2 1.3 1 0.6 2 1.6

Expenditure: in yen per person

Canada Australia Other
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure
Expenditure Package Tour 9 404,051 16 339,763 5 466,687
before departure 1) Package for individual travelers 7 456,915 11 374,940 7 454,983
Round-trip flight/voyage fare 122 129,659 135 114,575 87 173,197
Expenditure Accommodation 105 90,760 116 93,269 74 92,561
in Japan Restaurant, fast food, café etc. 100 40,251 119 50,458 78 39,413
by Category 1) Transport 92 30,849 108 39,888 72 29,398
Flights (transfers inside Japan only）　 7 39,450 4 15,419 3 23,464
Japan Rail Pass 37 38,776 57 40,997 30 36,391
Railway, monorail, ski lifts 83 12,803 98 17,926 59 12,361
Buses/taxis 52 7,237 70 6,173 47 7,317
Car rental 4 19,805 6 17,867 3 17,614
Other transport costs 1 6,000 5 2,459 2 4,000
Amusement services 54 16,646 71 14,308 43 7,805
On-site tour guides 8 37,186 10 33,759 4 7,913
Golf courses/theme parks 9 12,447 23 13,027 5 10,026
Theater/sports tickets 5 6,133 13 6,821 4 2,984
Galleries, museums, zoos, aquariums 46 9,257 54 4,437 38 5,255
Rentals (sports equipment, etc.) 1 5,000 0 - 1 1,783
Other amusement services 4 5,216 6 13,191 2 6,327
Shopping 93 34,778 110 44,051 73 36,287
Confectioneries 59 5,565 65 5,091 29 8,793
Other food, drink, alcohol & tobacco 66 9,818 75 14,757 49 12,023
Cameras, video cameras, watches 5 17,659 6 20,450 4 39,144
Consumer electronics (PC, audio, rice cookers, etc.) 10 17,361 14 10,976 10 9,945
Cosmetics, perfume 25 11,287 24 19,330 15 12,402
Medicine, health goods, toiletries 19 5,189 20 2,659 10 18,633
Japanese clothing (kimono), folk crafts 33 8,527 35 21,393 22 15,331
Western clothing, bags, shoes 39 28,637 72 26,725 29 22,778
Manga comics, anime, character merchandise 23 11,425 23 8,281 10 6,324
Books, picture postcards, CDs, DVDs　 27 8,625 28 3,678 15 8,602
Other purchases 15 24,572 15 12,611 8 11,680
Other 1 1,600 1 40,000 0 -

Table 5 (91/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 8,383 128,435 3,505 63,100 963 93,415 255 134,495 1,275 196,866 185
Port New Chitose 460 95,420 228 57,605 79 81,219 18 146,269 50 141,115 12
of Entry Hakodate 33 94,789 0 - 33 94,789 0 - 0 - 0
(Single Answer) Sendai 29 70,458 11 55,439 14 61,471 0 - 4 121,620 0
Niigata 12 104,163 2 50,000 7 63,304 0 - 3 239,673 0
Haneda 930 163,084 199 71,795 71 101,895 23 201,352 203 230,836 20
Narita 2,222 148,481 388 77,074 223 100,261 59 119,518 274 221,008 77
Komatsu 21 92,702 4 127,250 15 84,160 0 - 2 120,150 0
Mt.Fuji Shizuoka 29 80,448 10 50,997 8 96,095 0 - 11 84,081 0
Chubu 262 134,206 66 65,860 27 123,635 13 66,831 106 170,054 12
Kansai 2,378 132,567 1,120 65,198 282 99,202 72 145,537 442 209,441 52
Hiroshima 28 127,761 10 67,823 5 73,167 7 94,873 6 254,145 0
Kanmon (Shimonoseki) Port 71 25,757 71 25,757 0 - 0 - 0 - 0
Takamatsu 49 122,608 14 55,045 5 127,000 3 260,833 27 103,239 0
Fukuoka 1,030 80,787 838 61,970 73 89,852 23 117,323 57 147,357 8
Hakata Port 120 71,353 119 70,006 0 - 0 - 0 - 0
Izuhara Port 69 13,382 69 13,382 0 - 0 - 0 - 0
Kaogoshima 32 106,295 16 62,842 1 144,000 10 128,168 5 71,800 0
Naha 547 82,838 322 58,480 104 69,158 26 122,554 81 117,139 4
Other 61 100,844 18 24,683 16 79,800 1 20,000 4 251,250 0
Port New Chitose 480 92,245 232 60,738 95 83,326 17 125,963 50 139,153 13
of Entry Hakodate 28 69,417 0 - 28 69,417 0 - 0 - 0
(Single Answer) Sendai 27 75,211 8 44,094 15 71,367 0 - 4 121,620 0
Niigata 14 195,195 2 112,500 7 63,304 0 - 5 369,511 0
Haneda 842 159,497 200 71,445 64 99,928 20 230,435 197 225,370 17
Narita 2,187 150,854 387 77,696 219 106,310 57 119,082 251 224,626 81
Komatsu 24 76,535 7 11,786 15 84,160 0 - 2 120,150 0
Mt.Fuji Shizuoka 35 128,219 10 50,997 7 76,061 0 - 18 168,777 0
Chubu 292 125,872 62 73,138 33 121,959 13 66,831 138 143,450 10
Kansai 2,511 134,292 1,117 65,053 286 95,790 78 141,314 457 214,379 53
Hiroshima 28 91,127 11 64,294 6 68,579 8 109,260 3 88,922 0
Kanmon (Shimonoseki) Port 72 54,135 72 54,135 0 - 0 - 0 - 0
Takamatsu 34 131,575 14 56,052 8 116,375 3 260,833 9 103,600 0
Fukuoka 1,025 82,671 839 61,205 71 92,257 22 123,800 57 162,677 7
Hakata Port 120 53,673 120 53,673 0 - 0 - 0 - 0
Izuhara Port 84 14,705 84 14,705 0 - 0 - 0 - 0
Kaogoshima 38 110,063 16 56,873 5 121,400 11 118,227 6 134,833 0
Naha 542 79,799 324 58,709 104 69,158 26 122,554 78 110,352 4
Length of Stay up to 3 days 1,647 51,140 1,480 46,744 27 53,447 8 63,168 27 121,617 7
4~6 days 4,025 100,409 1,842 68,903 675 79,025 134 101,810 692 157,129 108
7~13 days 1,962 173,121 132 100,690 231 123,939 105 165,274 478 240,261 53
14~20 days 453 215,134 20 140,012 15 185,478 5 224,187 28 264,873 12
21~27 days 99 249,922 6 161,324 1 344,100 0 - 8 94,606 0
28~90 days 162 265,524 19 266,220 13 216,723 2 586,750 31 298,305 3
91 days or more (less than a year) 35 499,762 6 491,083 1 600,000 1 500,000 11 611,155 2
Sex/Age Male 4,217 125,922 1,745 65,259 416 88,981 97 126,404 544 184,162 68
(Single Answer) under 20 79 53,606 47 43,418 7 105,019 0 - 3 36,667 2
20~29 1,114 123,624 529 64,217 102 91,139 27 127,218 144 170,425 11
30~39 1,434 132,623 509 67,834 159 86,887 34 121,552 249 193,640 33
40~49 764 130,755 334 68,711 65 96,120 18 152,074 69 212,280 12
50~59 474 121,241 181 62,132 53 91,373 9 90,162 40 189,768 7
60~69 263 118,264 103 73,149 20 62,705 9 127,199 30 147,349 3
70 and over 89 80,331 42 38,306 10 82,506 0 - 9 73,119 0
Female 4,166 130,666 1,760 60,959 547 96,787 158 139,461 731 206,321 117
under 20 86 98,837 48 45,231 6 54,917 2 60,250 5 290,403 6
20~29 1,506 125,922 728 64,296 155 91,788 51 141,957 278 202,988 34
30~39 1,201 138,673 438 65,871 176 89,710 48 128,061 260 220,697 39
40~49 625 131,557 245 56,023 114 111,834 22 132,382 87 216,007 22
50~59 404 133,488 151 54,555 63 110,035 27 188,504 54 181,195 12
60~69 278 116,299 121 53,044 25 90,233 8 65,705 45 153,521 3
70 and over 66 123,450 29 37,106 8 82,438 0 - 2 35,500 1
Frequency of Visits 1 time 3,069 137,789 975 55,112 169 76,583 39 125,615 687 177,542 59
to Japan 2 times 1,477 113,964 684 57,606 148 78,979 35 100,127 194 184,183 38
(Single Answer) 3 times 910 117,424 472 63,882 127 81,656 25 130,474 104 219,603 22
4 times 615 119,097 303 61,333 101 80,487 19 95,675 74 246,350 16
5 times 479 113,676 218 65,103 92 85,611 21 135,328 50 188,118 8
6~9 times 677 127,696 291 65,211 134 111,740 48 131,216 73 248,984 21
10~19 times 631 144,201 279 80,777 119 113,763 44 190,393 55 249,423 13
20 times or more 519 138,448 280 83,715 72 140,700 24 137,311 37 292,475 8
Members Just me 1,906 155,652 691 81,445 126 124,951 44 161,998 228 251,979 36
of your Party Spouse/partner 1,528 139,442 499 60,712 168 92,228 63 137,743 254 191,582 17
(Multiple answers) Family member(s) 2,048 102,507 913 53,197 331 77,131 86 115,755 318 156,381 67
Work colleague(s) 1,002 117,318 430 62,367 91 78,886 9 167,941 195 180,928 15
Friend(s) 1,957 129,107 964 61,859 267 102,677 60 132,763 293 217,038 51
Other 82 65,281 51 37,971 8 80,181 0 - 4 141,874 1

Table 6 (92/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 8,383 128,435 3,505 63,100 963 93,415 255 134,495 1,275 196,866 185
Main Purpose Tourism/leisure 6,337 124,969 2,924 59,386 833 91,907 227 130,483 1,003 190,599 142
of This Trip Visiting family/friends 322 123,691 79 63,934 17 101,488 7 180,766 40 238,024 14
(Single Answer) Honeymoon 62 145,751 11 97,356 3 57,667 1 60,000 12 180,239 0
School-related trip 44 57,219 16 45,121 3 33,810 0 - 2 48,000 2
Sport/watching sport 34 114,257 11 64,273 4 74,125 0 - 0 - 0
Event 31 98,976 9 58,534 2 41,451 1 203,000 3 155,307 0
Study 30 364,615 10 194,076 0 - 0 - 6 695,925 1
Medical treatment/Medical check-up 4 184,189 3 57,403 0 - 0 - 1 341,278 0
Incentive travel 42 97,904 7 63,651 3 46,333 1 188,000 10 131,135 1
Exhibition/trade fair 82 133,016 35 82,924 13 90,084 1 43,000 5 378,092 1
International conference 170 111,896 42 88,111 12 82,375 2 98,904 26 107,159 5
Company meeting(held offsite) 376 131,202 109 70,930 26 92,125 2 73,750 37 223,465 4
Training 162 156,721 49 43,746 7 105,114 1 573,500 28 248,139 9
Other business 609 155,081 177 103,892 33 131,057 12 166,525 93 210,336 4
Transit 24 25,609 1 9,200 0 - 0 - 0 - 1
Other 54 172,153 22 91,298 7 180,829 0 - 9 256,215 1
Types of Hotel (western style) 6,347 129,356 2,515 64,640 772 91,133 200 131,796 1,055 187,827 148
accommodation Japanese-style inn 1,295 146,398 362 68,667 218 93,341 52 114,387 277 184,744 23
(Multiple answers) Villa/condominium 65 217,818 15 72,479 16 95,650 3 245,625 13 395,625 1
School dormitory or company-owned accomodation facility 157 192,523 32 111,594 13 165,862 0 - 24 234,144 4
Home of family/friends 443 122,312 124 65,650 33 119,133 5 112,787 64 207,088 22
Youth hostel or guest house 646 110,322 404 63,741 36 93,607 20 125,349 12 174,036 8
Vacation rentals 914 165,051 330 59,992 98 112,379 25 133,796 155 259,964 9
Other 199 158,235 62 85,865 8 62,994 5 181,561 5 528,430 5
Use of lounges Yes 289 142,150 130 70,231 10 94,342 7 184,840 13 257,757 12
(Single Answer) No 8,032 128,208 3,335 62,904 945 93,753 245 132,891 1,256 196,741 173
Travel Group tour 1,518 86,283 542 33,810 296 57,770 19 44,362 392 138,947 47
arrangements Package for individual travelers 627 117,702 112 43,617 149 81,752 33 139,256 155 167,941 10
(Single Answer) independent travel 6,238 141,572 2,851 69,434 518 117,138 203 142,156 728 234,212 128
Means of at a store (travel agency, airline company, etc.) 2,246 120,273 629 56,116 316 76,395 57 127,791 389 173,239 50
travel arrangements through a website 5,485 134,112 2,618 65,752 553 104,940 188 134,938 766 213,291 114
(Single Answer) by phone or other ways 423 114,451 152 50,977 70 78,733 8 189,368 78 174,207 11
Time of Less than 1 week before departure 854 128,195 472 66,179 58 122,048 15 165,390 103 232,411 19
travel arrangements 1 or 2 weeks before departure 1,138 123,390 641 60,854 78 106,533 20 123,624 176 209,571 18
(Single Answer) 3 or 4 weeks before departure 930 119,041 431 63,093 70 84,966 25 104,578 151 194,363 12
1 or 2 months before departure 3,312 128,790 1,344 61,905 421 83,955 103 138,273 646 191,408 70
3 or 6 months before departure 1,635 131,684 490 66,874 281 99,177 68 136,376 156 191,614 41
7 or more months before departure 324 157,127 45 71,358 35 95,679 22 140,176 2 270,459 14
Annual household Less than 5,000,000 yen 1,195 127,932 403 55,572 220 98,530 36 114,670 229 198,198 43
income 5,000,000~9,999,999 yen 615 152,775 302 57,466 35 100,093 26 159,651 109 259,477 4
10,000,000~19,999,999 yen 281 159,574 117 89,050 12 121,777 13 130,466 23 291,250 1
20,000,000~29,999,999 yen 66 152,941 20 86,161 2 47,600 2 41,417 5 267,620 0
More than 30,000,000 yen 64 221,622 18 101,459 3 179,078 1 67,400 14 371,484 3
1) This table covers expenditures paid by foreign tourists in Japan excluding the cost of package tours or round-trip flight/voyage fares.
2) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
3) The totals are weighted as per the "number of foreign visitors to Japan by nationality/region".

Table 6 (93/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 100,927
Port New Chitose 71,254
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 95,919
Narita 104,374
Komatsu -
Mt.Fuji Shizuoka -
Chubu 111,264
Kansai 109,649
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 63,625
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 78,811
Other -
Port New Chitose 73,306
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 61,769
Narita 106,846
Komatsu -
Mt.Fuji Shizuoka -
Chubu 110,837
Kansai 116,626
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 58,429
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 78,811
Length of Stay up to 3 days 68,825
4~6 days 79,450
7~13 days 131,149
14~20 days 86,676
21~27 days -
28~90 days 51,000
91 days or more (less than a year) 732,500
Sex/Age Male 95,281
(Single Answer) under 20 46,100
20~29 73,647
30~39 120,536
40~49 75,982
50~59 79,252
60~69 44,181
70 and over -
Female 104,208
under 20 128,786
20~29 84,353
30~39 101,120
40~49 117,382
50~59 139,649
60~69 94,333
70 and over 66,700
Frequency of Visits 1 time 110,042
to Japan 2 times 86,427
(Single Answer) 3 times 126,333
4 times 100,363
5 times 131,915
6~9 times 76,957
10~19 times 83,945
20 times or more 93,364
Members Just me 134,664
of your Party Spouse/partner 76,980
(Multiple answers) Family member(s) 102,792
Work colleague(s) 77,481
Friend(s) 90,028
Other 122,675

Table 6 (94/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 100,927
Main Purpose Tourism/leisure 104,172
of This Trip Visiting family/friends 52,439
(Single Answer) Honeymoon -
School-related trip 27,000
Sport/watching sport -
Event -
Study 90,459
Medical treatment/Medical check-up -
Incentive travel 27,667
Exhibition/trade fair 78,000
International conference 65,240
Company meeting(held offsite) 92,500
Training 183,556
Other business 28,250
Transit 68,478
Other 365,000
Types of Hotel (western style) 101,508
accommodation Japanese-style inn 136,831
(Multiple answers) Villa/condominium 114,130
School dormitory or company-owned accomodation facility 120,750
Home of family/friends 60,531
Youth hostel or guest house 163,186
Vacation rentals 228,388
Other 92,180
Use of lounges Yes 164,276
(Single Answer) No 96,532
Travel Group tour 74,135
arrangements Package for individual travelers 100,977
(Single Answer) independent travel 110,760
Means of at a store (travel agency, airline company, etc.) 88,988
travel arrangements through a website 112,287
(Single Answer) by phone or other ways 86,914
Time of Less than 1 week before departure 102,275
travel arrangements 1 or 2 weeks before departure 148,212
(Single Answer) 3 or 4 weeks before departure 76,547
1 or 2 months before departure 98,430
3 or 6 months before departure 85,118
7 or more months before departure 147,403
Annual household Less than 5,000,000 yen 92,574
income 5,000,000~9,999,999 yen 86,646
10,000,000~19,999,999 yen 38,000
20,000,000~29,999,999 yen -
More than 30,000,000 yen 149,065

Table 6 (95/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 72 155,016 219 108,003 123 97,532 164 104,053 42 118,256 131
Port New Chitose 6 116,781 46 83,772 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 25 162,219 9 108,858 57 103,520 29 108,108 5 71,730 2
Narita 17 150,142 67 121,796 46 89,322 62 127,458 22 129,190 101
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 130,000 0 - 1 82,990 13 90,518 4 65,000 2
Kansai 12 170,524 95 110,283 19 100,209 51 80,487 8 163,681 25
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 4 223,300 0 - 0 - 9 82,845 3 65,500 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 5 67,318 1 46,000 0 - 0 - 0 - 0
Other 1 316,530 1 136,150 0 - 0 - 0 - 1
Port New Chitose 6 116,781 47 83,293 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 23 163,095 0 - 46 115,545 27 100,411 8 133,294 0
Narita 18 171,449 79 119,379 38 75,701 65 124,719 19 117,499 105
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 130,000 0 - 1 82,990 13 90,518 4 65,000 0
Kansai 14 149,859 92 111,532 38 97,940 52 86,600 8 151,431 26
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 5 216,525 0 - 0 - 7 80,980 3 65,500 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 4 45,643 1 46,000 0 - 0 - 0 - 0
Length of Stay up to 3 days 2 50,179 6 21,023 7 40,420 7 44,850 1 1,000 3
4~6 days 19 99,867 84 83,393 40 70,120 68 77,801 15 102,073 51
7~13 days 45 156,678 114 112,802 57 109,070 54 98,360 13 121,447 39
14~20 days 5 258,685 9 190,237 12 114,105 13 87,302 4 148,292 10
21~27 days 1 819,414 4 249,232 3 87,475 4 122,800 0 - 2
28~90 days 0 - 1 180,000 2 140,000 11 111,742 8 145,338 24
91 days or more (less than a year) 0 - 1 773,000 2 390,000 7 470,500 1 100,000 2
Sex/Age Male 39 146,176 104 127,062 66 90,742 67 128,155 20 151,778 116
(Single Answer) under 20 1 60,000 2 28,350 2 62,333 0 - 0 - 0
20~29 12 159,867 31 98,164 14 115,239 13 127,418 9 144,105 26
30~39 7 117,708 38 152,036 27 84,594 25 94,571 7 187,564 54
40~49 12 157,127 12 125,746 17 74,393 20 180,259 2 36,667 22
50~59 0 - 15 114,811 4 152,610 8 113,813 1 226,045 9
60~69 6 131,332 6 184,374 2 45,900 1 50,000 0 - 3
70 and over 1 225,000 0 - 0 - 0 - 1 126,300 2
Female 33 165,464 115 90,766 57 105,393 97 87,405 22 87,782 15
under 20 0 - 3 117,979 2 59,500 2 126,828 0 - 1
20~29 12 133,412 35 61,630 20 105,069 37 97,870 5 93,445 2
30~39 10 157,976 37 109,028 17 123,379 29 100,485 8 37,208 1
40~49 6 220,609 23 123,009 12 67,917 15 72,366 5 157,264 3
50~59 3 256,212 14 67,737 4 193,650 8 54,000 2 155,000 5
60~69 2 93,660 1 30,600 2 50,000 4 27,552 2 35,000 3
70 and over 0 - 2 42,500 0 - 2 30,825 0 - 0
Frequency of Visits 1 time 26 167,640 98 88,451 58 81,719 61 83,659 23 103,831 61
to Japan 2 times 16 122,676 50 113,066 20 100,316 38 67,287 9 126,428 27
(Single Answer) 3 times 3 215,975 22 89,105 15 70,927 8 99,356 2 125,000 13
4 times 4 65,786 8 148,657 5 180,860 16 109,685 1 160,000 10
5 times 5 154,244 5 162,882 9 121,460 9 106,015 1 21,000 5
6~9 times 4 181,987 12 139,829 7 114,873 12 141,071 2 76,148 5
10~19 times 6 205,709 14 141,588 8 163,738 12 294,708 2 214,011 4
20 times or more 8 149,405 10 170,695 1 75,000 8 83,910 2 214,743 6
Members Just me 16 202,418 30 131,729 24 117,299 61 140,183 14 150,777 75
of your Party Spouse/partner 19 160,229 34 115,701 20 84,790 16 85,287 2 200,000 7
(Multiple answers) Family member(s) 20 123,625 67 86,931 29 91,958 45 79,511 4 74,667 10
Work colleague(s) 5 140,284 36 86,040 35 100,419 22 61,622 19 97,347 30
Friend(s) 15 140,934 62 125,009 18 93,738 20 106,394 3 102,547 7
Other 0 - 2 13,000 0 - 2 23,000 1 50,000 3

Table 6 (96/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 72 155,016 219 108,003 123 97,532 164 104,053 42 118,256 131
Main Purpose Tourism/leisure 55 156,265 158 107,417 57 80,528 79 97,183 8 136,205 18
of This Trip Visiting family/friends 1 225,000 2 74,250 3 128,333 24 66,420 4 79,922 11
(Single Answer) Honeymoon 1 62,440 0 - 3 138,017 0 - 0 - 0
School-related trip 0 - 2 115,250 0 - 4 91,539 2 30,000 0
Sport/watching sport 0 - 0 - 1 52,000 0 - 1 69,000 1
Event 0 - 3 20,060 0 - 0 - 1 1,000 1
Study 0 - 1 7,000 2 14,000 1 700,000 2 73,250 2
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 9 56,406 3 56,387 0 - 1 140,000 2
Exhibition/trade fair 2 116,754 6 149,566 0 - 1 110,000 3 86,667 5
International conference 2 86,453 1 70,000 9 75,503 3 118,570 1 80,000 7
Company meeting(held offsite) 5 98,192 14 176,261 13 98,808 13 102,863 3 114,122 38
Training 2 248,508 8 132,168 15 102,395 6 65,050 6 154,033 7
Other business 4 221,192 14 86,714 12 186,505 27 160,520 10 153,437 36
Transit 0 - 0 - 4 30,026 0 - 0 - 1
Other 0 - 1 20,500 1 500,000 6 33,283 0 - 2
Types of Hotel (western style) 60 160,557 170 106,650 82 90,280 101 92,849 30 139,202 88
accommodation Japanese-style inn 9 188,268 30 120,226 18 74,255 3 298,408 4 83,000 10
(Multiple answers) Villa/condominium 0 - 1 7,000 1 57,273 2 86,084 0 - 1
School dormitory or company-owned accomodation facility 0 - 8 218,368 9 135,056 14 292,225 5 59,300 18
Home of family/friends 0 - 1 336,613 7 80,286 31 66,428 4 54,167 10
Youth hostel or guest house 5 103,051 19 76,433 12 89,434 4 56,033 2 67,100 3
Vacation rentals 10 145,474 41 127,962 19 102,434 15 73,353 0 - 7
Other 1 172,751 5 230,463 6 130,168 5 156,360 1 50,000 4
Use of lounges Yes 4 202,026 11 136,917 1 15,800 6 112,285 2 213,023 5
(Single Answer) No 68 152,251 208 106,474 121 98,848 157 102,490 40 113,518 126
Travel Group tour 8 85,533 47 58,888 23 41,468 12 72,858 9 92,444 13
arrangements Package for individual travelers 1 41,627 24 77,077 10 74,048 17 61,273 4 161,311 11
(Single Answer) independent travel 63 165,640 148 128,615 90 114,468 135 112,213 29 120,328 107
Means of at a store (travel agency, airline company, etc.) 18 113,622 64 81,361 82 95,757 70 93,130 21 117,278 84
travel arrangements through a website 49 173,222 132 125,034 31 115,246 77 91,285 18 135,219 38
(Single Answer) by phone or other ways 3 143,569 15 91,518 5 52,833 7 59,130 1 10,000 6
Time of Less than 1 week before departure 2 96,603 25 138,715 9 62,089 26 115,374 9 127,524 28
travel arrangements 1 or 2 weeks before departure 6 80,660 12 127,044 19 114,038 22 83,645 10 153,618 17
(Single Answer) 3 or 4 weeks before departure 3 106,443 21 105,407 17 107,887 11 102,083 5 102,304 19
1 or 2 months before departure 36 186,341 74 92,638 44 110,750 61 112,704 15 107,424 51
3 or 6 months before departure 17 124,268 58 117,733 21 67,954 28 89,666 1 100,000 11
7 or more months before departure 6 191,074 24 99,184 9 95,365 9 110,233 0 - 2
Annual household Less than 5,000,000 yen 8 195,307 60 102,992 18 120,881 23 69,533 2 200,000 41
income 5,000,000~9,999,999 yen 5 172,041 14 169,949 1 100,000 3 781,423 0 - 9
10,000,000~19,999,999 yen 2 134,509 2 212,800 1 22,605 1 325,000 0 - 1
20,000,000~29,999,999 yen 2 62,539 0 - 0 - 1 136,100 0 - 0
More than 30,000,000 yen 0 - 0 - 1 76,000 0 - 0 - 0

Table 6 (97/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 110,873
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 312,530
Narita 113,158
Komatsu -
Mt.Fuji Shizuoka -
Chubu 200,000
Kansai 76,053
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 169,000
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 120,704
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 71,172
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 18,781
4~6 days 69,664
7~13 days 98,167
14~20 days 187,116
21~27 days 46,700
28~90 days 188,918
91 days or more (less than a year) 294,020
Sex/Age Male 114,737
(Single Answer) under 20 -
20~29 140,071
30~39 111,257
40~49 102,306
50~59 119,446
60~69 105,367
70 and over 8,977
Female 80,992
under 20 87,100
20~29 91,455
30~39 136,457
40~49 77,803
50~59 92,311
60~69 37,817
70 and over -
Frequency of Visits 1 time 99,171
to Japan 2 times 126,340
(Single Answer) 3 times 158,965
4 times 133,958
5 times 50,242
6~9 times 112,188
10~19 times 69,000
20 times or more 94,910
Members Just me 119,623
of your Party Spouse/partner 71,762
(Multiple answers) Family member(s) 139,699
Work colleague(s) 109,290
Friend(s) 49,229
Other 19,000

Table 6 (98/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 110,873
Main Purpose Tourism/leisure 122,343
of This Trip Visiting family/friends 58,720
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport 87,100
Event 230,000
Study 51,130
Medical treatment/Medical check-up -
Incentive travel 26,000
Exhibition/trade fair 194,758
International conference 41,110
Company meeting(held offsite) 93,342
Training 61,729
Other business 164,119
Transit 1,000
Other 27,500
Types of Hotel (western style) 123,791
accommodation Japanese-style inn 75,595
(Multiple answers) Villa/condominium 100,000
School dormitory or company-owned accomodation facility 55,680
Home of family/friends 55,757
Youth hostel or guest house 74,018
Vacation rentals 193,135
Other 226,808
Use of lounges Yes 135,411
(Single Answer) No 109,899
Travel Group tour 69,166
arrangements Package for individual travelers 66,327
(Single Answer) independent travel 120,520
Means of at a store (travel agency, airline company, etc.) 118,849
travel arrangements through a website 103,082
(Single Answer) by phone or other ways 80,650
Time of Less than 1 week before departure 182,036
travel arrangements 1 or 2 weeks before departure 79,482
(Single Answer) 3 or 4 weeks before departure 115,583
1 or 2 months before departure 76,674
3 or 6 months before departure 161,227
7 or more months before departure 28,107
Annual household Less than 5,000,000 yen 115,723
income 5,000,000~9,999,999 yen 211,322
10,000,000~19,999,999 yen 19,000
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 6 (99/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 105 177,434 76 178,527 85 178,872 130 136,581 73 158,143 100
Port New Chitose 0 - 0 - 0 - 0 - 0 - 9
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 51 188,395 23 154,534 37 215,554 8 67,532 6 155,100 0
Narita 48 168,655 36 178,691 32 130,286 100 142,501 56 155,252 85
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 1 150,000 0 - 0 - 0 - 0
Kansai 4 187,122 14 208,471 16 191,218 21 125,394 11 174,522 3
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 150,455 1 484,316 0 - 0 - 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Other 1 28,000 1 28,000 0 - 1 332,000 0 - 2
Port New Chitose 0 - 0 - 0 - 0 - 0 - 8
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 42 176,515 22 162,152 28 234,018 0 - 0 - 0
Narita 61 181,093 32 193,028 30 120,039 83 153,541 56 159,862 89
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 2 114,250 0 - 0 - 0 - 0
Kansai 2 85,121 20 179,765 27 187,055 47 106,632 17 152,483 2
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 3 72,178 2 70,163 3 58,936 4 75,901 1 16,000 5
4~6 days 22 134,280 18 91,417 14 117,976 26 81,718 7 79,384 9
7~13 days 45 149,928 26 135,693 35 148,701 73 116,300 33 133,911 54
14~20 days 33 248,381 21 212,243 19 292,608 22 200,657 28 194,052 23
21~27 days 1 292,500 3 321,064 12 202,850 3 442,390 3 240,725 3
28~90 days 1 224,003 6 472,319 2 88,680 2 547,887 1 398,068 6
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 71 173,639 52 174,719 50 164,499 85 135,103 52 161,865 54
(Single Answer) under 20 1 37,334 1 13,269 0 - 1 107,000 0 - 8
20~29 19 193,157 11 230,358 10 267,230 16 101,372 10 159,691 14
30~39 17 199,402 17 161,060 20 148,095 33 165,340 29 162,564 15
40~49 13 147,557 7 210,807 9 133,580 23 134,916 10 165,262 11
50~59 10 188,985 13 152,899 4 146,872 11 103,684 3 151,032 3
60~69 8 144,037 2 154,420 4 24,445 1 55,000 0 - 3
70 and over 3 90,270 1 28,000 3 234,418 0 - 0 - 0
Female 34 185,358 24 186,778 35 199,405 45 139,374 21 148,928 46
under 20 0 - 1 398,068 0 - 0 - 1 177,400 1
20~29 7 117,091 11 162,128 8 335,846 14 141,262 6 179,849 15
30~39 10 189,948 8 165,325 9 123,157 17 150,830 9 137,203 12
40~49 6 226,348 2 301,868 5 213,287 8 132,090 4 142,453 12
50~59 7 141,904 1 374,847 7 190,689 3 131,648 0 - 2
60~69 3 401,214 0 - 6 130,459 3 92,793 1 66,345 4
70 and over 1 28,000 1 0 0 - 0 - 0 - 0
Frequency of Visits 1 time 64 181,364 40 195,839 37 174,923 82 135,949 57 158,969 55
to Japan 2 times 13 194,460 10 209,668 19 255,894 19 142,157 7 147,883 11
(Single Answer) 3 times 6 104,556 7 87,984 10 139,972 9 147,917 2 299,872 10
4 times 6 182,728 2 136,007 6 175,581 4 205,391 2 99,000 2
5 times 2 350,005 4 188,742 2 83,500 8 107,143 0 - 3
6~9 times 6 139,374 7 115,452 4 106,092 3 195,667 2 211,762 7
10~19 times 6 106,606 3 296,339 4 95,153 3 68,617 1 25,000 7
20 times or more 2 297,825 3 99,263 3 148,266 2 52,000 2 100,900 5
Members Just me 38 166,095 31 141,852 34 158,277 44 127,804 14 156,244 38
of your Party Spouse/partner 44 188,032 14 190,490 21 257,320 48 135,462 35 165,410 24
(Multiple answers) Family member(s) 8 195,452 11 191,102 10 129,841 13 151,819 3 127,923 7
Work colleague(s) 10 143,693 14 143,420 12 159,085 11 133,279 4 95,503 11
Friend(s) 7 221,816 8 337,204 9 175,163 16 147,966 17 164,820 18
Other 1 74,668 0 - 0 - 0 - 0 - 2

Table 6 (100/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 105 177,434 76 178,527 85 178,872 130 136,581 73 158,143 100
Main Purpose Tourism/leisure 59 201,434 34 230,042 47 232,576 68 156,056 56 162,638 60
of This Trip Visiting family/friends 11 181,476 5 137,324 8 59,524 5 56,692 2 223,183 4
(Single Answer) Honeymoon 2 208,423 1 86,500 0 - 12 106,578 6 163,246 1
School-related trip 0 - 1 13,269 1 1,500 1 38,000 0 - 1
Sport/watching sport 1 21,000 0 - 1 122,074 1 24,000 1 25,000 5
Event 1 48,000 1 85,000 1 245,000 1 24,725 0 - 4
Study 0 - 2 205,668 0 - 0 - 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 1 5,000 2 61,441 0 - 0
Exhibition/trade fair 0 - 0 - 2 238,841 4 120,095 0 - 0
International conference 3 102,333 7 102,625 10 136,259 6 105,608 1 25,000 2
Company meeting(held offsite) 8 104,596 8 200,462 5 124,947 8 119,065 3 157,023 6
Training 1 268,700 2 102,171 2 156,325 1 22,557 0 - 3
Other business 18 157,355 14 138,392 7 92,238 20 163,635 3 157,938 12
Transit 1 19,000 0 - 0 - 1 10,000 1 16,000 1
Other 0 - 1 0 0 - 0 - 0 - 1
Types of Hotel (western style) 90 181,193 64 179,591 71 195,917 117 136,057 57 159,041 73
accommodation Japanese-style inn 20 278,112 15 314,425 15 205,934 40 149,016 27 186,512 9
(Multiple answers) Villa/condominium 0 - 1 92,883 3 165,161 0 - 0 - 4
School dormitory or company-owned accomodation facility 0 - 1 91,556 1 122,074 1 500,000 2 276,325 4
Home of family/friends 7 192,596 8 116,346 11 96,316 6 102,576 6 159,465 11
Youth hostel or guest house 9 159,873 8 265,404 5 136,634 8 200,654 8 168,941 10
Vacation rentals 15 240,387 6 278,212 8 358,839 7 196,699 16 159,118 6
Other 7 143,217 6 218,369 5 223,921 7 179,875 5 141,045 6
Use of lounges Yes 8 168,792 6 115,632 9 97,038 4 151,597 2 27,875 5
(Single Answer) No 97 178,146 70 183,918 76 188,563 126 136,105 71 161,813 94
Travel Group tour 8 174,714 3 107,434 2 4,822 14 46,187 3 34,932 11
arrangements Package for individual travelers 9 107,652 1 116,103 10 114,879 16 72,371 5 72,917 11
(Single Answer) independent travel 88 184,818 72 182,356 73 192,407 100 159,510 65 170,386 78
Means of at a store (travel agency, airline company, etc.) 26 183,330 34 154,704 32 169,329 67 113,539 20 111,691 27
travel arrangements through a website 74 176,538 40 203,265 47 190,080 62 162,829 52 178,570 62
(Single Answer) by phone or other ways 3 216,869 1 85,000 5 143,388 1 53,076 0 - 10
Time of Less than 1 week before departure 3 74,178 3 87,046 4 116,258 7 99,185 2 230,234 11
travel arrangements 1 or 2 weeks before departure 8 165,904 7 170,044 6 120,855 13 151,185 3 140,542 13
(Single Answer) 3 or 4 weeks before departure 13 139,496 10 111,814 13 292,204 9 136,265 5 139,120 14
1 or 2 months before departure 32 161,625 18 131,257 30 147,558 30 102,231 23 129,670 32
3 or 6 months before departure 30 219,168 29 190,883 22 160,159 60 146,654 27 190,658 22
7 or more months before departure 18 190,627 9 344,474 9 236,686 11 182,120 13 141,278 7
Annual household Less than 5,000,000 yen 6 232,528 6 373,245 4 151,946 13 162,863 8 172,486 27
income 5,000,000~9,999,999 yen 12 199,098 5 184,776 10 146,457 8 160,048 6 209,430 2
10,000,000~19,999,999 yen 13 169,370 3 179,265 5 109,375 1 95,000 2 152,520 1
20,000,000~29,999,999 yen 1 194,136 0 - 1 97,000 1 199,034 0 - 0
More than 30,000,000 yen 0 - 0 - 2 117,767 0 - 0 - 1

Table 6 (101/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 183,695
Port New Chitose 186,433
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 178,119
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 302,685
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port 542,508
Izuhara Port -
Kaogoshima -
Naha -
Other 50,500
Port New Chitose 201,612
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 176,109
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 270,241
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 542,508
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 40,094
4~6 days 169,181
7~13 days 153,811
14~20 days 247,188
21~27 days 429,330
28~90 days 227,893
91 days or more (less than a year) -
Sex/Age Male 160,893
(Single Answer) under 20 36,926
20~29 187,875
30~39 164,281
40~49 181,321
50~59 257,161
60~69 177,445
70 and over -
Female 210,463
under 20 10,424
20~29 250,784
30~39 183,741
40~49 202,420
50~59 105,500
60~69 266,050
70 and over -
Frequency of Visits 1 time 185,938
to Japan 2 times 159,159
(Single Answer) 3 times 152,800
4 times 280,500
5 times 200,667
6~9 times 133,493
10~19 times 176,965
20 times or more 305,600
Members Just me 164,498
of your Party Spouse/partner 203,134
(Multiple answers) Family member(s) 175,506
Work colleague(s) 188,798
Friend(s) 211,783
Other 63,000

Table 6 (102/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 183,695
Main Purpose Tourism/leisure 212,733
of This Trip Visiting family/friends 35,373
(Single Answer) Honeymoon 499,000
School-related trip 65,000
Sport/watching sport 37,575
Event 159,000
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 132,918
Company meeting(held offsite) 144,274
Training 93,792
Other business 206,662
Transit 10,424
Other 173,000
Types of Hotel (western style) 178,176
accommodation Japanese-style inn 185,107
(Multiple answers) Villa/condominium 297,110
School dormitory or company-owned accomodation facility 289,259
Home of family/friends 112,286
Youth hostel or guest house 232,826
Vacation rentals 192,706
Other 170,052
Use of lounges Yes 298,313
(Single Answer) No 177,425
Travel Group tour 108,180
arrangements Package for individual travelers 218,631
(Single Answer) independent travel 189,418
Means of at a store (travel agency, airline company, etc.) 179,363
travel arrangements through a website 198,775
(Single Answer) by phone or other ways 110,267
Time of Less than 1 week before departure 181,408
travel arrangements 1 or 2 weeks before departure 212,963
(Single Answer) 3 or 4 weeks before departure 112,512
1 or 2 months before departure 187,811
3 or 6 months before departure 186,282
7 or more months before departure 260,316
Annual household Less than 5,000,000 yen 196,336
income 5,000,000~9,999,999 yen 151,500
10,000,000~19,999,999 yen 338,555
20,000,000~29,999,999 yen -
More than 30,000,000 yen 166,376

Table 6 (103/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 538 159,460 124 174,275 141 200,419 77 187,124
Port New Chitose 11 132,430 0 - 1 917,744 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 99 170,546 34 183,612 24 172,644 5 248,794
Narita 336 161,015 57 180,727 80 208,645 56 179,300
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 7 88,056 5 120,849 0 - 3 319,000
Kansai 65 167,598 23 183,863 30 185,280 13 166,676
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 10 66,689 0 - 3 128,010 0 -
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 3 107,852 0 - 1 527,269 0 -
Other 7 120,962 5 46,546 2 18,250 0 -
Port New Chitose 12 130,812 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 89 167,741 31 137,907 28 165,433 0 -
Narita 326 160,297 61 190,716 79 220,136 51 178,348
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 7 145,980 3 160,842 0 - 4 270,750
Kansai 91 161,757 29 179,956 34 183,417 21 197,821
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 12 100,501 0 - 0 - 1 75,600
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 1 86,000 0 - 0 - 0 -
Length of Stay up to 3 days 39 63,526 7 72,125 7 40,871 1 116,430
4~6 days 141 109,964 25 106,704 21 86,163 14 92,530
7~13 days 247 166,172 47 173,029 53 190,744 28 145,569
14~20 days 69 213,245 36 188,857 48 238,403 21 245,982
21~27 days 28 309,430 4 366,373 8 271,821 5 270,882
28~90 days 13 260,147 5 408,177 4 609,040 8 300,094
91 days or more (less than a year) 1 2,410 0 - 0 - 0 -
Sex/Age Male 357 155,990 78 165,286 88 205,613 48 183,376
(Single Answer) under 20 1 52,000 1 286,080 2 30,362 0 -
20~29 64 153,097 19 153,744 21 198,667 12 246,694
30~39 107 160,226 20 172,526 16 284,868 18 157,085
40~49 71 163,975 15 147,786 14 209,420 8 192,414
50~59 71 151,367 12 228,465 14 207,643 6 118,543
60~69 34 139,374 6 119,420 18 188,650 4 190,899
70 and over 9 174,026 5 111,940 3 22,898 0 -
Female 181 166,303 46 189,516 53 191,795 29 193,329
under 20 4 112,297 3 131,888 1 49,000 0 -
20~29 50 137,533 12 166,861 15 165,368 11 160,181
30~39 45 182,549 11 180,739 13 256,651 4 151,797
40~49 14 186,435 4 237,110 10 132,599 6 195,583
50~59 25 147,339 7 145,807 4 62,987 5 215,472
60~69 31 215,051 8 291,431 4 314,112 2 143,258
70 and over 12 133,340 1 31,096 6 244,124 1 700,000
Frequency of Visits 1 time 278 171,160 73 184,845 79 198,937 48 202,897
to Japan 2 times 86 152,098 19 191,136 24 184,926 10 185,431
(Single Answer) 3 times 32 209,643 9 139,368 10 194,009 2 94,715
4 times 23 153,570 5 110,164 6 224,443 2 204,517
5 times 28 141,568 4 64,008 3 463,915 2 103,050
6~9 times 24 126,010 7 151,154 3 225,812 5 116,643
10~19 times 37 102,663 3 109,023 6 211,738 5 200,470
20 times or more 29 132,154 4 259,625 10 147,843 3 141,694
Members Just me 251 162,866 39 196,642 36 197,236 36 173,869
of your Party Spouse/partner 124 162,614 43 150,473 59 217,968 17 200,900
(Multiple answers) Family member(s) 62 138,958 15 204,545 20 158,609 9 187,259
Work colleague(s) 36 108,946 13 159,125 1 21,000 3 162,263
Friend(s) 70 198,959 16 203,303 23 209,872 13 209,510
Other 4 45,825 0 - 3 145,820 0 -

Table 6 (104/395)
 Table 6 Total Trip Expenditure per person — by Nationality/Region
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 538 159,460 124 174,275 141 200,419 77 187,124
Main Purpose Tourism/leisure 275 177,309 84 182,734 104 222,982 46 203,165
of This Trip Visiting family/friends 58 126,166 6 115,495 15 137,617 6 98,827
(Single Answer) Honeymoon 6 146,089 1 57,749 2 316,188 0 -
School-related trip 5 107,494 0 - 4 101,399 0 -
Sport/watching sport 1 30,516 0 - 4 105,058 2 279,908
Event 2 66,651 1 528,625 0 - 0 -
Study 2 287,790 0 - 0 - 1 704,000
Medical treatment/Medical check-up 0 - 0 - 0 - 0 -
Incentive travel 1 2,000 1 515,383 0 - 0 -
Exhibition/trade fair 3 53,860 0 - 0 - 1 73,000
International conference 18 106,057 6 202,573 3 149,350 4 192,454
Company meeting(held offsite) 56 154,726 12 120,748 3 128,051 3 243,178
Training 9 111,571 1 6,219 1 33,877 4 135,675
Other business 89 167,441 11 162,624 3 202,123 10 109,114
Transit 10 16,381 1 6,240 2 37,000 0 -
Other 3 250,247 0 - 0 - 0 -
Types of Hotel (western style) 398 175,305 91 183,466 108 207,439 57 194,669
accommodation Japanese-style inn 86 193,843 24 211,166 38 267,740 15 249,513
(Multiple answers) Villa/condominium 3 317,028 1 186,000 0 - 0 -
School dormitory or company-owned accomodation facility 16 139,253 2 23,810 1 54,725 2 435,000
Home of family/friends 61 97,570 11 181,011 13 161,837 8 172,720
Youth hostel or guest house 31 161,398 15 195,634 15 190,815 12 266,771
Vacation rentals 76 169,734 27 197,863 28 260,808 16 218,492
Other 32 139,780 8 293,577 12 136,135 4 200,239
Use of lounges Yes 37 202,182 7 234,840 7 213,763 3 113,928
(Single Answer) No 499 155,723 117 170,651 134 199,722 74 190,092
Travel Group tour 41 79,103 9 37,146 15 74,037 4 125,675
arrangements Package for individual travelers 29 114,717 7 143,829 9 81,655 4 206,970
(Single Answer) independent travel 468 169,272 108 187,676 117 225,757 69 189,536
Means of at a store (travel agency, airline company, etc.) 136 153,937 41 204,533 58 180,886 25 190,990
travel arrangements through a website 356 166,309 77 151,968 81 212,236 50 188,042
(Single Answer) by phone or other ways 39 127,156 5 277,882 1 536,500 2 115,850
Time of Less than 1 week before departure 44 131,734 6 100,143 6 144,158 2 217,172
travel arrangements 1 or 2 weeks before departure 43 150,199 14 223,254 5 217,740 7 143,906
(Single Answer) 3 or 4 weeks before departure 72 163,274 12 85,352 9 169,556 8 93,655
1 or 2 months before departure 173 160,962 44 147,738 40 188,674 25 188,226
3 or 6 months before departure 147 169,725 33 222,440 64 206,816 29 193,007
7 or more months before departure 52 164,327 15 201,230 17 235,071 5 242,958
Annual household Less than 5,000,000 yen 28 220,000 7 160,619 5 227,799 8 215,286
income 5,000,000~9,999,999 yen 28 170,776 12 159,465 15 197,822 9 204,976
10,000,000~19,999,999 yen 57 148,319 8 223,447 12 193,327 6 216,576
20,000,000~29,999,999 yen 27 192,973 3 200,955 0 - 1 199,500
More than 30,000,000 yen 15 169,005 4 310,060 2 229,601 0 -

Table 6 (105/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 3,505 63,057 964 93,542 265 137,364 1,272 196,568 189 103,046 88
Port New Chitose 229 57,743 79 81,219 17 146,667 49 142,176 12 71,254 6
of Entry Hakodate 0 - 33 94,789 0 - 0 - 0 - 0
(Single Answer) Sendai 11 55,439 14 61,471 0 - 4 121,620 0 - 0
Niigata 2 50,000 7 63,304 0 - 3 239,673 0 - 0
Haneda 197 71,157 71 101,895 24 214,921 202 231,788 21 98,780 29
Narita 384 77,391 221 100,245 64 127,339 275 218,933 78 106,730 23
Komatsu 4 127,250 15 84,160 1 152,800 1 87,500 0 - 0
Mt.Fuji Shizuoka 10 50,997 8 96,095 0 - 11 84,081 0 - 0
Chubu 66 65,860 28 125,274 13 66,831 107 169,446 12 111,264 2
Kansai 1,120 65,251 284 99,031 75 143,274 442 208,985 54 112,255 17
Hiroshima 10 67,823 5 73,167 7 94,873 6 254,145 0 - 0
Kanmon (Shimonoseki) Port 71 25,757 0 - 0 - 0 - 0 - 0
Takamatsu 14 55,045 5 127,000 3 260,833 27 103,239 0 - 0
Fukuoka 842 61,758 73 89,852 23 117,323 56 149,202 8 63,625 4
Hakata Port 119 70,006 0 - 0 - 0 - 0 - 0
Izuhara Port 69 13,382 0 - 0 - 0 - 0 - 0
Kaogoshima 16 62,842 1 144,000 10 128,168 5 71,800 0 - 0
Naha 323 58,566 103 69,490 27 125,423 80 116,104 4 78,811 6
Other 18 24,683 17 83,115 1 20,000 4 251,250 0 - 1
Port New Chitose 233 60,859 96 84,224 17 125,963 49 140,173 13 73,306 6
of Entry Hakodate 0 - 28 69,417 0 - 0 - 0 - 0
(Single Answer) Sendai 8 44,094 15 71,367 0 - 4 121,620 0 - 0
Niigata 2 112,500 7 63,304 0 - 5 369,511 0 - 0
Haneda 198 70,807 64 99,928 20 232,785 196 226,070 18 67,004 27
Narita 383 78,020 217 106,350 67 129,751 251 223,707 83 109,358 24
Komatsu 7 11,786 15 84,160 1 152,800 1 87,500 0 - 0
Mt.Fuji Shizuoka 10 50,997 7 76,061 0 - 18 168,777 0 - 0
Chubu 62 73,138 33 121,959 13 66,831 139 143,174 10 110,837 2
Kansai 1,117 65,106 289 95,786 76 142,399 458 213,320 54 118,653 19
Hiroshima 11 64,294 6 68,579 8 109,260 3 88,922 0 - 0
Kanmon (Shimonoseki) Port 72 54,135 0 - 0 - 0 - 0 - 0
Takamatsu 14 56,052 8 116,375 3 260,833 9 103,600 0 - 0
Fukuoka 843 60,998 71 92,257 22 123,800 56 164,796 7 58,429 5
Hakata Port 120 53,673 0 - 0 - 0 - 0 - 0
Izuhara Port 84 14,705 0 - 0 - 0 - 0 - 0
Kaogoshima 16 56,873 5 121,400 11 118,227 6 134,833 0 - 0
Naha 325 58,793 103 69,490 27 125,423 77 109,188 4 78,811 5
Length of Stay up to 3 days 1,479 46,748 26 54,107 11 62,336 27 120,117 7 68,825 4
4~6 days 1,842 68,803 677 79,212 140 103,413 693 157,032 107 79,277 27
7~13 days 131 100,760 231 123,802 104 170,130 474 240,137 57 135,423 51
14~20 days 20 140,012 15 185,478 5 224,187 28 264,873 13 90,317 5
21~27 days 7 138,456 1 344,100 0 - 8 94,606 0 - 1
28~90 days 20 261,209 13 216,723 4 480,875 31 298,305 3 51,000 0
91 days or more (less than a year) 6 491,083 1 600,000 1 500,000 11 611,155 2 732,500 0
Sex/Age Male 1,744 65,222 418 89,247 104 131,976 549 183,014 70 98,017 46
(Single Answer) under 20 47 43,418 7 105,019 0 - 3 36,667 2 46,100 1
20~29 528 64,003 102 91,139 26 126,420 146 169,256 11 73,647 12
30~39 510 67,888 159 86,887 37 113,383 251 192,562 34 123,640 11
40~49 333 68,667 66 96,474 20 155,216 70 209,298 13 82,137 14
50~59 181 62,327 54 92,820 12 166,189 40 189,768 7 79,252 1
60~69 103 73,149 20 62,705 9 127,199 30 147,349 3 44,181 6
70 and over 42 38,306 10 82,506 0 - 9 73,119 0 - 1
Female 1,761 60,912 546 96,831 161 140,844 723 206,860 119 106,004 42
under 20 48 45,231 6 54,917 2 60,250 4 312,687 6 128,786 1
20~29 727 64,172 154 92,148 53 137,662 278 202,154 35 91,603 13
30~39 439 66,000 177 89,973 49 136,712 256 222,375 39 99,839 12
40~49 246 55,974 115 111,126 23 133,270 85 218,774 22 117,382 8
50~59 151 54,555 62 109,103 26 191,139 53 181,261 12 139,649 5
60~69 121 52,771 24 92,534 8 65,705 45 153,521 4 104,250 3
70 and over 29 37,106 8 82,438 0 - 2 35,500 1 66,700 0
Frequency of Visits 1 time 975 55,107 169 76,583 41 128,738 685 176,994 62 115,977 33
to Japan 2 times 683 57,379 147 78,374 33 105,345 192 184,597 38 85,113 19
(Single Answer) 3 times 472 64,130 127 81,656 25 126,776 103 220,010 22 126,333 6
4 times 304 61,340 100 80,928 21 90,430 74 246,350 16 100,363 4
5 times 217 65,428 93 85,017 21 129,328 51 188,802 8 131,915 5
6~9 times 292 64,992 135 112,168 51 130,213 73 248,984 22 80,550 5
10~19 times 279 80,777 119 114,613 46 198,420 56 245,032 13 83,945 8
20 times or more 280 83,284 73 140,410 27 151,640 37 292,475 8 93,364 8
Members Just me 694 81,414 126 125,611 50 174,680 228 251,129 39 140,410 22
of your Party Spouse/partner 499 60,708 167 91,747 64 136,601 255 190,467 18 75,373 21
(Multiple answers) Family member(s) 910 52,973 331 77,131 88 115,625 315 156,258 66 102,864 25
Work colleague(s) 431 62,369 92 79,871 10 181,147 195 180,928 16 86,766 8
Friend(s) 963 61,849 268 102,802 61 132,464 291 217,238 51 90,028 16
Other 51 37,971 8 80,181 1 6,000 4 141,874 1 122,675 1

Table 7 (106/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
South Korea Taiwan Hong Kong China Thailand Singapore
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 3,505 63,057 964 93,542 265 137,364 1,272 196,568 189 103,046 88
Main Purpose Tourism/leisure 2,921 59,308 832 91,931 227 132,742 1,002 190,211 143 105,459 62
of This Trip Visiting family/friends 83 63,327 17 101,488 10 154,406 37 244,764 15 57,877 3
(Single Answer) Honeymoon 11 97,356 3 57,667 1 60,000 12 180,239 0 - 1
School-related trip 16 45,121 3 33,810 0 - 2 48,000 2 27,000 0
Sport/watching sport 11 64,273 4 74,125 0 - 0 - 0 - 1
Event 9 58,534 2 41,451 1 203,000 3 155,307 0 - 1
Study 10 194,076 0 - 0 - 6 695,925 1 90,459 0
Medical treatment/Medical check-up 3 57,403 0 - 0 - 1 341,278 0 - 0
Incentive travel 7 63,651 3 46,333 1 188,000 10 131,135 1 27,667 0
Exhibition/trade fair 34 84,354 13 90,084 1 43,000 5 378,092 1 78,000 2
International conference 42 88,111 12 82,375 5 193,121 25 105,333 5 65,240 2
Company meeting(held offsite) 107 70,685 26 92,125 5 162,900 38 217,676 6 125,341 6
Training 50 46,191 7 105,114 1 573,500 28 248,139 9 183,556 2
Other business 178 103,791 35 131,826 12 155,942 94 210,471 4 28,250 8
Transit 1 9,200 0 - 0 - 0 - 1 68,478 0
Other 22 91,298 7 180,829 1 6,000 9 256,215 1 365,000 0
Types of Hotel (western style) 2,511 64,592 774 91,224 205 138,277 1,054 187,452 152 104,128 71
accommodation Japanese-style inn 364 68,455 219 93,689 52 121,432 279 183,949 23 136,831 9
(Multiple answers) Villa/condominium 15 72,479 16 95,650 3 245,625 13 395,625 1 114,130 0
School dormitory or company-owned accomodation facility 33 113,243 13 165,862 1 6,000 24 234,144 4 120,750 1
Home of family/friends 127 64,841 33 119,133 7 89,832 61 209,654 23 63,725 2
Youth hostel or guest house 406 63,920 36 93,607 19 124,604 11 181,753 9 159,943 5
Vacation rentals 329 59,824 97 113,163 28 133,936 154 259,680 9 228,388 13
Other 62 85,865 8 62,994 5 172,861 5 528,430 5 92,180 1
Use of lounges Yes 130 70,231 12 102,704 8 243,485 13 257,757 14 168,097 5
(Single Answer) No 3,335 62,859 944 93,776 254 133,896 1,253 196,437 175 97,841 83
Travel Group tour 542 33,810 297 57,678 16 39,711 395 138,417 46 73,616 10
arrangements Package for individual travelers 112 43,617 149 81,752 33 139,256 156 166,887 11 112,347 2
(Single Answer) independent travel 2,851 69,381 518 117,497 216 144,308 721 234,848 132 112,526 76
Means of at a store (travel agency, airline company, etc.) 631 56,174 317 76,255 57 127,520 392 171,926 50 88,988 24
travel arrangements through a website 2,617 65,674 553 105,273 196 138,901 759 213,851 117 115,136 58
(Single Answer) by phone or other ways 151 51,118 70 78,733 9 195,494 79 173,166 12 90,838 4
Time of Less than 1 week before departure 473 66,072 58 122,048 18 159,133 101 232,795 19 102,275 6
travel arrangements 1 or 2 weeks before departure 640 61,078 79 105,570 24 129,470 175 209,618 20 152,493 8
(Single Answer) 3 or 4 weeks before departure 434 63,130 70 84,966 24 124,892 151 195,548 14 93,194 4
1 or 2 months before departure 1,341 61,805 422 84,355 107 140,618 647 190,576 70 98,430 39
3 or 6 months before departure 490 66,874 280 99,293 67 136,620 155 191,719 40 84,796 21
7 or more months before departure 45 68,363 35 95,679 22 140,176 2 270,459 15 146,510 8
Annual household Less than 5,000,000 yen 403 55,572 221 98,700 36 119,670 229 198,198 44 98,155 8
income 5,000,000~9,999,999 yen 301 57,150 35 100,093 27 157,238 110 257,903 4 86,646 7
10,000,000~19,999,999 yen 115 89,436 12 121,777 11 125,551 25 280,550 1 38,000 3
20,000,000~29,999,999 yen 20 86,161 2 47,600 4 123,708 5 267,620 0 - 3
More than 30,000,000 yen 18 101,459 3 179,078 2 51,950 14 371,484 3 149,065 0
1) This table covers expenditures paid by foreign tourists in Japan excluding the cost of package tours or round-trip flight/voyage fares.
2) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".

Table 7 (107/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Singapore
Survey Item
Amount
Total 147,900
Port New Chitose 116,781
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 148,708
Narita 150,006
Komatsu -
Mt.Fuji Shizuoka -
Chubu 130,000
Kansai 159,442
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 223,300
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 61,932
Other 316,530
Port New Chitose 116,781
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 154,817
Narita 161,773
Komatsu -
Mt.Fuji Shizuoka -
Chubu 130,000
Kansai 141,668
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 216,525
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 43,514
Length of Stay up to 3 days 77,494
4~6 days 90,789
7~13 days 159,629
14~20 days 258,685
21~27 days 819,414
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 137,232
(Single Answer) under 20 60,000
20~29 159,867
30~39 107,593
40~49 145,145
50~59 105,732
60~69 131,332
70 and over 225,000
Female 159,584
under 20 201,269
20~29 149,065
30~39 150,514
40~49 180,558
50~59 218,091
60~69 74,107
70 and over -
Frequency of Visits 1 time 166,727
to Japan 2 times 111,559
(Single Answer) 3 times 157,509
4 times 65,786
5 times 154,244
6~9 times 168,789
10~19 times 171,873
20 times or more 149,405
Members Just me 182,135
of your Party Spouse/partner 153,782
(Multiple answers) Family member(s) 115,824
Work colleague(s) 126,032
Friend(s) 144,705
Other 30,516

Table 7 (108/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Singapore
Survey Item
Amount
Total 147,900
Main Purpose Tourism/leisure 152,081
of This Trip Visiting family/friends 194,238
(Single Answer) Honeymoon 62,440
School-related trip -
Sport/watching sport 30,516
Event 33,301
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair 116,754
International conference 86,453
Company meeting(held offsite) 99,449
Training 248,508
Other business 172,135
Transit -
Other -
Types of Hotel (western style) 156,458
accommodation Japanese-style inn 188,268
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 30,516
Home of family/friends 178,857
Youth hostel or guest house 103,051
Vacation rentals 137,100
Other 172,751
Use of lounges Yes 196,884
(Single Answer) No 144,949
Travel Group tour 81,478
arrangements Package for individual travelers 45,813
(Single Answer) independent travel 159,326
Means of at a store (travel agency, airline company, etc.) 121,278
travel arrangements through a website 161,663
(Single Answer) by phone or other ways 132,676
Time of Less than 1 week before departure 139,954
travel arrangements 1 or 2 weeks before departure 98,154
(Single Answer) 3 or 4 weeks before departure 108,833
1 or 2 months before departure 176,034
3 or 6 months before departure 124,733
7 or more months before departure 159,098
Annual household Less than 5,000,000 yen 195,307
income 5,000,000~9,999,999 yen 140,146
10,000,000~19,999,999 yen 148,445
20,000,000~29,999,999 yen 51,865
More than 30,000,000 yen -

Table 7 (109/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 215 108,076 123 98,768 154 105,047 41 115,627 126 112,362 114
Port New Chitose 46 83,772 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 8 109,965 57 103,520 27 109,908 5 71,730 2 312,530 56
Narita 66 121,671 46 92,626 57 129,490 22 129,190 97 114,560 51
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 1 82,990 13 90,518 4 65,000 2 200,000 0
Kansai 94 110,924 19 100,209 48 81,385 7 154,771 24 77,138 5
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 9 82,845 3 65,500 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 46,000 0 - 0 - 0 - 0 - 0
Other 0 - 0 - 0 - 0 - 1 169,000 1
Port New Chitose 47 83,293 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 0 - 45 117,610 26 101,865 8 133,294 0 - 45
Narita 77 119,491 39 78,236 60 127,165 19 117,499 101 122,348 64
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 1 82,990 13 90,518 4 65,000 0 - 0
Kansai 90 111,942 38 97,940 48 86,568 7 140,771 25 72,018 5
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 7 80,980 3 65,500 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 46,000 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 5 21,128 6 43,389 7 44,850 1 1,000 3 18,781 5
4~6 days 83 83,373 40 70,120 62 75,543 15 102,073 47 69,918 22
7~13 days 112 112,042 58 110,200 50 100,617 12 112,731 38 98,119 50
14~20 days 9 190,237 12 114,105 13 87,302 4 148,292 10 187,116 34
21~27 days 4 249,232 3 87,475 4 122,800 0 - 2 46,700 2
28~90 days 1 180,000 2 140,000 11 111,742 8 145,338 24 188,918 1
91 days or more (less than a year) 1 773,000 2 390,000 7 470,500 1 100,000 2 294,020 0
Sex/Age Male 104 126,008 66 93,045 64 131,476 19 147,869 111 116,602 78
(Single Answer) under 20 2 28,350 2 62,333 0 - 0 - 0 - 1
20~29 31 98,164 14 115,239 13 127,418 9 144,105 26 140,071 20
30~39 38 149,151 27 90,224 23 100,362 6 181,150 52 112,628 21
40~49 12 125,746 17 74,393 19 183,641 2 36,667 21 104,797 13
50~59 15 114,811 4 152,610 8 113,813 1 226,045 8 123,565 12
60~69 6 184,374 2 45,900 1 50,000 0 - 2 118,550 8
70 and over 0 - 0 - 0 - 1 126,300 2 8,977 3
Female 111 91,275 57 105,393 90 86,254 22 87,782 15 80,992 36
under 20 3 117,979 2 59,500 2 126,828 0 - 1 87,100 0
20~29 35 61,630 20 105,069 35 98,617 5 93,445 2 91,455 9
30~39 35 110,782 17 123,379 25 95,653 8 37,208 1 136,457 9
40~49 22 124,055 12 67,917 14 75,885 5 157,264 3 77,803 7
50~59 13 69,102 4 193,650 8 54,000 2 155,000 5 92,311 7
60~69 1 30,600 2 50,000 4 27,552 2 35,000 3 37,817 3
70 and over 2 42,500 0 - 2 30,825 0 - 0 - 1
Frequency of Visits 1 time 96 89,559 57 82,757 57 85,051 22 98,276 57 101,215 69
to Japan 2 times 50 110,874 21 103,853 34 60,200 9 126,428 26 127,872 17
(Single Answer) 3 times 21 88,587 15 70,927 8 99,356 2 125,000 13 158,965 6
4 times 8 148,657 5 180,860 16 109,685 1 160,000 10 133,958 5
5 times 5 162,882 9 121,460 9 106,015 1 21,000 5 50,242 2
6~9 times 12 139,829 7 114,873 10 157,085 2 76,148 5 112,188 7
10~19 times 13 142,006 8 163,738 12 294,708 2 214,011 4 69,000 6
20 times or more 10 170,695 1 75,000 8 83,910 2 214,743 6 94,910 2
Members Just me 30 130,562 24 117,299 58 142,308 14 150,777 72 121,614 42
of your Party Spouse/partner 32 116,835 20 92,390 12 93,606 2 200,000 7 71,762 45
(Multiple answers) Family member(s) 66 87,490 29 91,958 42 76,887 4 74,667 9 149,531 11
Work colleague(s) 36 86,040 35 100,419 22 61,622 18 90,197 29 109,611 10
Friend(s) 61 124,826 18 93,738 20 106,394 3 102,547 7 49,229 8
Other 2 13,000 0 - 1 40,000 1 50,000 3 19,000 1

Table 7 (110/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Malaysia Indonesia Philippines Vietnam India UK
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 215 108,076 123 98,768 154 105,047 41 115,627 126 112,362 114
Main Purpose Tourism/leisure 155 107,169 58 82,150 72 96,279 8 136,205 17 126,527 66
of This Trip Visiting family/friends 2 74,250 3 128,333 23 68,438 4 79,922 11 58,720 12
(Single Answer) Honeymoon 0 - 3 138,017 0 - 0 - 0 - 2
School-related trip 2 115,250 0 - 4 91,539 2 30,000 0 - 0
Sport/watching sport 0 - 1 52,000 0 - 1 69,000 1 87,100 1
Event 3 20,060 0 - 0 - 1 1,000 1 230,000 1
Study 1 7,000 2 14,000 1 700,000 2 73,250 2 51,130 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 9 56,406 3 56,387 0 - 1 140,000 2 26,000 0
Exhibition/trade fair 6 149,566 0 - 1 110,000 3 86,667 5 194,758 0
International conference 1 70,000 9 75,503 3 118,570 1 80,000 7 41,110 5
Company meeting(held offsite) 14 176,261 13 98,808 13 102,863 2 58,160 38 93,342 7
Training 8 132,168 15 102,395 6 65,050 6 154,033 7 61,729 1
Other business 14 84,214 12 186,505 26 162,233 10 153,437 33 170,993 18
Transit 0 - 3 32,500 0 - 0 - 1 1,000 1
Other 0 - 1 500,000 5 38,740 0 - 1 5,000 0
Types of Hotel (western style) 166 106,712 82 92,134 95 90,975 29 136,208 83 126,830 99
accommodation Japanese-style inn 30 120,226 18 74,255 3 298,408 4 83,000 10 75,595 25
(Multiple answers) Villa/condominium 1 7,000 1 57,273 2 86,084 0 - 1 100,000 0
School dormitory or company-owned accomodation facility 8 218,368 9 135,056 13 314,243 5 59,300 18 55,680 0
Home of family/friends 1 336,613 7 80,286 29 66,699 4 54,167 10 55,757 7
Youth hostel or guest house 19 76,433 12 89,434 4 56,033 2 67,100 3 74,018 9
Vacation rentals 41 127,962 19 102,434 13 74,923 0 - 7 193,135 17
Other 5 230,463 6 130,168 5 156,360 1 50,000 4 226,808 9
Use of lounges Yes 10 133,149 2 95,200 6 112,285 1 200,000 5 135,411 9
(Single Answer) No 205 106,853 120 99,483 147 103,426 40 113,518 121 111,410 105
Travel Group tour 47 58,888 23 41,468 11 77,381 9 92,444 12 66,597 9
arrangements Package for individual travelers 23 78,254 10 74,048 17 61,273 3 139,733 11 66,327 9
(Single Answer) independent travel 145 128,750 90 116,157 126 113,369 29 120,328 103 122,611 96
Means of at a store (travel agency, airline company, etc.) 65 81,109 82 95,757 66 95,627 21 117,278 82 119,919 29
travel arrangements through a website 128 125,962 31 120,149 72 88,462 17 129,876 35 105,726 80
(Single Answer) by phone or other ways 14 90,912 5 52,833 7 59,130 1 10,000 6 80,650 3
Time of Less than 1 week before departure 25 138,715 9 62,089 24 112,410 9 127,524 27 185,074 3
travel arrangements 1 or 2 weeks before departure 11 129,503 19 114,038 21 82,628 9 145,571 17 79,482 8
(Single Answer) 3 or 4 weeks before departure 22 103,570 16 113,217 10 100,692 5 102,304 19 115,583 15
1 or 2 months before departure 73 93,626 44 110,750 59 115,361 15 107,424 48 76,977 36
3 or 6 months before departure 56 116,388 22 72,801 26 88,888 1 100,000 11 161,227 32
7 or more months before departure 23 101,323 9 95,365 8 114,469 0 - 1 5,000 19
Annual household Less than 5,000,000 yen 59 102,430 18 120,881 22 67,921 2 200,000 41 115,723 7
income 5,000,000~9,999,999 yen 12 175,391 2 137,300 2 1,160,584 0 - 8 226,924 15
10,000,000~19,999,999 yen 2 212,800 0 - 1 325,000 0 - 1 19,000 13
20,000,000~29,999,999 yen 0 - 0 - 1 136,100 0 - 0 - 2
More than 30,000,000 yen 0 - 1 76,000 0 - 0 - 0 - 0

Table 7 (111/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
UK
Survey Item
Amount
Total 177,570
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 189,412
Narita 169,716
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 160,398
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 150,455
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 28,000
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 178,425
Narita 180,019
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 138,531
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 56,574
4~6 days 134,371
7~13 days 154,033
14~20 days 242,068
21~27 days 424,014
28~90 days 224,003
91 days or more (less than a year) -
Sex/Age Male 171,127
(Single Answer) under 20 37,334
20~29 192,011
30~39 186,040
40~49 147,557
50~59 185,182
60~69 144,037
70 and over 90,270
Female 191,530
under 20 -
20~29 103,219
30~39 203,057
40~49 273,374
50~59 141,904
60~69 401,214
70 and over 28,000
Frequency of Visits 1 time 188,808
to Japan 2 times 169,197
(Single Answer) 3 times 104,556
4 times 181,274
5 times 350,005
6~9 times 124,273
10~19 times 106,606
20 times or more 297,825
Members Just me 171,957
of your Party Spouse/partner 186,454
(Multiple answers) Family member(s) 177,223
Work colleague(s) 143,693
Friend(s) 218,969
Other 74,668

Table 7 (112/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
UK
Survey Item
Amount
Total 177,570
Main Purpose Tourism/leisure 201,589
of This Trip Visiting family/friends 169,159
(Single Answer) Honeymoon 208,423
School-related trip -
Sport/watching sport 21,000
Event 48,000
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 109,300
Company meeting(held offsite) 107,967
Training 268,700
Other business 157,355
Transit 19,000
Other -
Types of Hotel (western style) 182,090
accommodation Japanese-style inn 280,389
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility -
Home of family/friends 170,263
Youth hostel or guest house 159,873
Vacation rentals 227,534
Other 136,251
Use of lounges Yes 154,482
(Single Answer) No 179,549
Travel Group tour 161,245
arrangements Package for individual travelers 107,652
(Single Answer) independent travel 185,656
Means of at a store (travel agency, airline company, etc.) 182,922
travel arrangements through a website 176,727
(Single Answer) by phone or other ways 216,869
Time of Less than 1 week before departure 74,178
travel arrangements 1 or 2 weeks before departure 165,904
(Single Answer) 3 or 4 weeks before departure 125,807
1 or 2 months before departure 163,820
3 or 6 months before departure 225,565
7 or more months before departure 189,554
Annual household Less than 5,000,000 yen 241,977
income 5,000,000~9,999,999 yen 222,596
10,000,000~19,999,999 yen 169,524
20,000,000~29,999,999 yen 196,818
More than 30,000,000 yen -

Table 7 (113/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Germany France Italy Spain Russia United States
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 76 174,531 75 162,714 121 136,305 73 180,844 100 185,491 526
Port New Chitose 0 - 0 - 0 - 0 - 9 186,433 11
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 21 160,220 34 170,890 8 67,532 6 458,449 0 - 98
Narita 37 169,715 27 132,226 94 139,320 57 153,161 85 180,231 336
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 1 150,000 0 - 1 45,000 0 - 0 - 4
Kansai 15 197,195 14 201,657 17 145,854 10 172,071 3 302,685 61
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 484,316 0 - 0 - 0 - 0 - 7
Hakata Port 0 - 0 - 0 - 0 - 1 542,508 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 2
Other 1 28,000 0 - 1 332,000 0 - 2 50,500 7
Port New Chitose 0 - 0 - 0 - 0 - 8 201,612 11
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 19 172,905 25 170,283 0 - 1 1,990,340 0 - 90
Narita 33 178,386 25 125,292 81 153,605 56 157,982 89 178,126 324
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 114,250 0 - 0 - 0 - 0 - 6
Kansai 22 175,632 25 192,567 40 101,272 16 147,766 2 270,241 86
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 1 542,508 9
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 2 70,163 1 39,807 3 100,035 1 16,000 4 47,512 38
4~6 days 19 88,411 13 124,244 24 84,318 7 79,384 9 169,181 137
7~13 days 24 128,331 33 148,763 70 110,366 33 130,219 54 153,811 244
14~20 days 21 209,571 16 204,811 19 211,611 28 257,587 24 244,805 68
21~27 days 3 321,064 11 210,908 3 442,390 3 240,725 3 429,330 26
28~90 days 7 428,579 1 42,461 2 547,887 1 398,068 6 227,893 12
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 1
Sex/Age Male 51 173,459 45 172,999 77 139,890 52 160,076 54 160,893 350
(Single Answer) under 20 1 13,269 0 - 1 107,000 0 - 8 36,926 1
20~29 12 219,189 8 300,724 16 101,372 9 158,518 14 187,875 63
30~39 18 167,594 18 160,300 28 173,903 30 159,719 15 164,281 106
40~49 6 169,134 8 138,152 21 144,440 10 165,262 11 181,321 70
50~59 10 175,452 4 146,872 10 108,503 3 151,032 3 257,161 67
60~69 3 129,614 4 24,445 1 55,000 0 - 3 177,445 34
70 and over 1 28,000 3 234,418 0 - 0 - 0 - 9
Female 25 176,717 30 147,288 44 130,032 21 232,269 46 214,367 176
under 20 1 398,068 0 - 0 - 1 177,400 0 - 4
20~29 11 153,125 6 93,588 15 134,845 6 481,164 15 250,784 46
30~39 8 165,325 8 113,673 16 124,943 10 137,614 13 184,223 47
40~49 2 301,868 4 236,090 7 146,617 3 123,592 12 202,420 13
50~59 1 374,847 7 190,689 3 131,648 0 - 2 105,500 25
60~69 1 34,300 5 133,708 3 92,793 1 66,345 4 266,050 29
70 and over 1 0 0 - 0 - 0 - 0 - 12
Frequency of Visits 1 time 41 185,596 35 176,794 78 131,279 56 155,857 55 185,938 275
to Japan 2 times 10 210,652 13 175,331 19 141,605 8 378,190 11 159,159 85
(Single Answer) 3 times 7 101,132 10 139,972 8 141,528 2 299,872 9 168,619 31
4 times 2 136,007 6 175,581 3 258,892 2 99,000 3 250,333 22
5 times 6 142,602 1 70,000 6 126,733 0 - 3 200,667 26
6~9 times 4 131,499 3 129,290 3 195,667 2 211,762 7 133,493 22
10~19 times 3 296,339 4 95,153 2 101,176 1 25,000 7 176,965 37
20 times or more 3 99,263 3 148,266 2 52,000 2 100,900 5 305,600 27
Members Just me 29 133,025 30 166,248 43 130,451 13 155,167 37 168,662 242
of your Party Spouse/partner 15 187,056 18 178,151 42 138,283 36 214,960 25 202,609 125
(Multiple answers) Family member(s) 11 191,160 10 129,841 12 124,702 3 127,923 7 175,506 60
Work colleague(s) 14 143,420 12 159,085 11 133,279 4 95,503 11 188,798 32
Friend(s) 10 286,031 6 194,481 14 158,851 17 157,653 18 211,783 71
Other 0 - 0 - 0 - 0 - 2 63,000 3

Table 7 (114/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Germany France Italy Spain Russia United States
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 76 174,531 75 162,714 121 136,305 73 180,844 100 185,491 526
Main Purpose Tourism/leisure 39 213,596 41 203,036 63 152,290 55 193,156 61 212,360 271
of This Trip Visiting family/friends 4 163,238 8 59,524 4 59,643 2 223,183 4 35,373 53
(Single Answer) Honeymoon 0 - 0 - 11 103,420 7 160,113 1 499,000 6
School-related trip 1 13,269 1 1,500 1 38,000 0 - 1 65,000 5
Sport/watching sport 0 - 0 - 1 24,000 1 25,000 5 37,575 0
Event 1 85,000 1 245,000 1 24,725 0 - 4 159,000 1
Study 2 205,668 0 - 0 - 0 - 0 - 2
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 1 5,000 2 61,441 0 - 0 - 1
Exhibition/trade fair 1 34,300 2 238,841 4 120,095 0 - 0 - 3
International conference 5 103,775 9 146,954 6 105,608 1 25,000 2 132,918 19
Company meeting(held offsite) 6 179,417 4 131,933 7 135,574 3 157,023 6 144,274 58
Training 2 102,171 1 177,750 1 22,557 0 - 3 93,792 9
Other business 14 138,392 7 92,238 19 169,326 3 157,938 12 206,662 84
Transit 0 - 0 - 1 10,000 1 16,000 0 - 10
Other 1 0 0 - 0 - 0 - 1 173,000 4
Types of Hotel (western style) 62 176,252 64 175,982 109 135,166 57 190,251 72 180,506 394
accommodation Japanese-style inn 13 323,775 13 213,520 37 146,161 25 185,016 9 185,107 80
(Multiple answers) Villa/condominium 1 92,883 2 180,292 0 - 0 - 4 297,110 3
School dormitory or company-owned accomodation facility 1 91,556 0 - 1 500,000 2 276,325 4 289,259 15
Home of family/friends 9 140,253 11 96,316 5 83,306 6 159,465 12 118,762 55
Youth hostel or guest house 10 248,841 4 137,067 6 198,983 8 168,941 10 232,826 28
Vacation rentals 7 252,229 4 103,707 6 216,615 17 261,364 7 192,319 76
Other 5 244,743 5 223,921 5 212,862 5 135,259 6 170,052 32
Use of lounges Yes 5 107,558 8 104,168 4 151,597 2 27,875 5 298,313 34
(Single Answer) No 71 179,247 67 169,705 117 135,782 71 185,153 94 179,336 490
Travel Group tour 4 100,576 2 4,822 12 46,893 3 34,932 11 108,180 40
arrangements Package for individual travelers 2 91,224 9 114,953 13 72,829 6 84,316 11 218,631 29
(Single Answer) independent travel 70 181,137 64 174,365 96 156,077 64 196,733 78 191,720 457
Means of at a store (travel agency, airline company, etc.) 35 149,927 30 175,477 62 115,764 21 113,102 27 179,363 131
travel arrangements through a website 40 198,297 41 152,654 57 161,977 51 211,793 62 201,672 350
(Single Answer) by phone or other ways 1 85,000 4 170,110 2 41,413 0 - 10 110,267 38
Time of Less than 1 week before departure 3 87,046 3 142,845 8 90,506 2 230,234 11 181,408 40
travel arrangements 1 or 2 weeks before departure 7 171,493 5 125,626 12 161,251 3 140,542 13 212,963 42
(Single Answer) 3 or 4 weeks before departure 8 122,184 11 160,756 9 136,265 6 447,656 13 120,365 70
1 or 2 months before departure 17 113,720 28 144,912 28 107,430 22 126,517 32 187,811 170
3 or 6 months before departure 32 180,993 19 167,941 53 143,322 28 185,137 23 186,444 145
7 or more months before departure 9 344,474 9 236,686 11 182,120 12 138,864 7 260,316 52
Annual household Less than 5,000,000 yen 6 373,245 2 157,768 14 154,444 8 172,486 27 196,336 25
income 5,000,000~9,999,999 yen 5 184,776 10 146,457 8 160,048 4 221,827 2 151,500 26
10,000,000~19,999,999 yen 1 80,100 4 108,166 1 95,000 2 152,520 1 338,555 58
20,000,000~29,999,999 yen 0 - 0 - 1 199,034 0 - 0 - 26
More than 30,000,000 yen 0 - 1 199,034 0 - 0 - 1 166,376 15

Table 7 (115/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
United States
Survey Item
Amount
Total 159,076
Port New Chitose 132,430
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 165,305
Narita 160,222
Komatsu -
Mt.Fuji Shizuoka -
Chubu 74,215
Kansai 166,567
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 91,563
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 118,777
Other 120,962
Port New Chitose 127,292
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 161,680
Narita 159,963
Komatsu -
Mt.Fuji Shizuoka -
Chubu 152,810
Kansai 160,438
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 131,118
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 62,399
4~6 days 110,361
7~13 days 165,074
14~20 days 214,411
21~27 days 311,818
28~90 days 267,980
91 days or more (less than a year) 2,410
Sex/Age Male 156,177
(Single Answer) under 20 52,000
20~29 154,458
30~39 160,563
40~49 165,363
50~59 148,941
60~69 139,374
70 and over 174,026
Female 164,841
under 20 112,297
20~29 141,370
30~39 176,475
40~49 158,043
50~59 143,180
60~69 225,218
70 and over 133,340
Frequency of Visits 1 time 166,948
to Japan 2 times 159,094
(Single Answer) 3 times 209,170
4 times 157,673
5 times 144,198
6~9 times 129,703
10~19 times 102,663
20 times or more 134,062
Members Just me 162,287
of your Party Spouse/partner 160,703
(Multiple answers) Family member(s) 142,429
Work colleague(s) 108,825
Friend(s) 196,799
Other 50,928

Table 7 (116/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
United States
Survey Item
Amount
Total 159,076
Main Purpose Tourism/leisure 176,467
of This Trip Visiting family/friends 129,703
(Single Answer) Honeymoon 146,089
School-related trip 107,494
Sport/watching sport -
Event 100,000
Study 287,790
Medical treatment/Medical check-up -
Incentive travel 2,000
Exhibition/trade fair 53,860
International conference 102,636
Company meeting(held offsite) 148,512
Training 111,571
Other business 169,297
Transit 16,381
Other 192,810
Types of Hotel (western style) 172,643
accommodation Japanese-style inn 192,157
(Multiple answers) Villa/condominium 317,028
School dormitory or company-owned accomodation facility 146,502
Home of family/friends 100,202
Youth hostel or guest house 166,356
Vacation rentals 170,158
Other 139,780
Use of lounges Yes 203,720
(Single Answer) No 155,398
Travel Group tour 80,318
arrangements Package for individual travelers 114,717
(Single Answer) independent travel 168,784
Means of at a store (travel agency, airline company, etc.) 154,011
travel arrangements through a website 165,671
(Single Answer) by phone or other ways 126,976
Time of Less than 1 week before departure 136,985
travel arrangements 1 or 2 weeks before departure 145,634
(Single Answer) 3 or 4 weeks before departure 162,463
1 or 2 months before departure 161,680
3 or 6 months before departure 166,794
7 or more months before departure 165,327
Annual household Less than 5,000,000 yen 219,129
income 5,000,000~9,999,999 yen 162,180
10,000,000~19,999,999 yen 144,921
20,000,000~29,999,999 yen 199,222
More than 30,000,000 yen 169,005

Table 7 (117/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount
Total 125 162,661 138 199,810 93 188,070
Port New Chitose 0 - 1 917,744 1 139,500
of Entry Hakodate 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 -
Niigata 0 - 0 - 0 -
Haneda 34 153,136 22 182,587 8 282,752
Narita 57 175,606 81 199,305 64 180,479
Komatsu 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 -
Chubu 5 120,849 0 - 3 319,000
Kansai 24 178,313 28 198,128 17 151,846
Hiroshima 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 -
Fukuoka 0 - 3 128,010 0 -
Hakata Port 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 -
Naha 0 - 1 527,269 0 -
Other 5 46,546 2 18,250 0 -
Port New Chitose 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 -
Niigata 0 - 0 - 0 -
Haneda 31 134,930 25 178,581 4 105,045
Narita 61 182,387 81 208,442 52 180,735
Komatsu 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 -
Chubu 3 160,842 0 - 4 270,750
Kansai 30 151,390 32 194,543 32 203,548
Hiroshima 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 -
Fukuoka 0 - 0 - 1 75,600
Hakata Port 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 -
Naha 0 - 0 - 0 -
Length of Stay up to 3 days 7 72,125 9 38,019 1 22,605
4~6 days 25 96,828 18 93,657 18 90,633
7~13 days 49 162,235 53 192,937 34 155,033
14~20 days 36 188,857 47 241,774 26 229,826
21~27 days 3 205,941 8 271,821 7 330,899
28~90 days 5 408,177 3 594,053 7 324,807
91 days or more (less than a year) 0 - 0 - 0 -
Sex/Age Male 77 160,493 82 209,064 56 171,303
(Single Answer) under 20 1 286,080 2 30,362 0 -
20~29 19 153,744 20 206,247 15 226,665
30~39 20 172,526 14 321,003 16 146,071
40~49 14 139,056 14 209,420 10 196,051
50~59 12 206,436 12 178,939 10 105,276
60~69 6 119,420 17 195,042 5 168,519
70 and over 5 111,940 3 22,898 0 -
Female 48 166,139 56 186,258 37 213,448
under 20 3 131,888 2 29,712 0 -
20~29 12 166,861 16 158,001 13 170,120
30~39 11 161,084 15 237,646 6 194,275
40~49 5 194,308 9 145,020 8 186,826
50~59 9 146,482 4 62,987 5 215,472
60~69 7 211,968 4 314,112 4 312,100
70 and over 1 31,096 6 244,124 1 700,000
Frequency of Visits 1 time 74 172,337 76 204,486 56 214,732
to Japan 2 times 21 181,059 26 179,479 15 158,652
(Single Answer) 3 times 10 143,200 10 193,015 3 106,500
4 times 5 110,164 6 224,443 2 204,517
5 times 4 64,008 4 359,236 3 112,025
6~9 times 6 126,346 3 225,812 6 112,619
10~19 times 3 109,023 3 165,566 5 184,070
20 times or more 2 226,750 10 147,843 3 141,694
Members Just me 38 188,627 34 184,569 41 166,902
of your Party Spouse/partner 45 146,965 58 220,914 22 188,440
(Multiple answers) Family member(s) 16 153,053 21 162,528 12 250,038
Work colleague(s) 12 147,386 1 21,000 3 162,263
Friend(s) 15 160,345 22 216,957 17 236,708
Other 0 - 3 145,820 0 -

Table 7 (118/395)
 Table 7 Total Trip Expenditure per person — by Country/Region of Residence
October ~ December 2017 Amount: in yen per person
Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount
Total 125 162,661 138 199,810 93 188,070
Main Purpose Tourism/leisure 86 172,357 104 218,038 54 217,014
of This Trip Visiting family/friends 8 103,427 13 156,111 6 81,755
(Single Answer) Honeymoon 1 57,749 2 316,188 1 86,500
School-related trip 0 - 4 101,399 0 -
Sport/watching sport 0 - 4 105,058 3 227,297
Event 1 528,625 0 - 0 -
Study 0 - 0 - 1 704,000
Medical treatment/Medical check-up 0 - 0 - 0 -
Incentive travel 1 515,383 0 - 0 -
Exhibition/trade fair 0 - 0 - 1 73,000
International conference 4 150,110 2 203,500 5 153,963
Company meeting(held offsite) 11 107,179 2 139,211 4 275,182
Training 1 6,219 1 33,877 4 127,900
Other business 11 162,624 3 202,123 12 106,760
Transit 1 6,240 3 28,141 1 22,605
Other 0 - 0 - 1 50,000
Types of Hotel (western style) 89 169,729 107 203,381 72 194,755
accommodation Japanese-style inn 22 178,196 38 267,740 22 262,759
(Multiple answers) Villa/condominium 1 186,000 0 - 1 134,900
School dormitory or company-owned accomodation facility 2 23,810 1 54,725 2 413,037
Home of family/friends 12 172,910 12 176,189 10 150,076
Youth hostel or guest house 16 186,573 15 190,815 14 255,109
Vacation rentals 27 192,777 27 268,468 16 224,422
Other 7 214,421 12 136,135 6 296,438
Use of lounges Yes 6 132,701 5 160,258 5 263,886
(Single Answer) No 119 164,172 133 201,297 88 183,763
Travel Group tour 10 35,742 15 75,237 4 125,675
arrangements Package for individual travelers 6 26,523 9 81,655 6 298,294
(Single Answer) independent travel 109 181,799 114 225,529 83 183,109
Means of at a store (travel agency, airline company, etc.) 40 182,282 54 189,715 30 201,645
travel arrangements through a website 80 147,734 82 204,300 59 186,138
(Single Answer) by phone or other ways 4 272,352 1 536,500 2 115,850
Time of Less than 1 week before departure 7 89,137 5 163,580 3 188,107
travel arrangements 1 or 2 weeks before departure 13 219,658 5 215,980 7 135,192
(Single Answer) 3 or 4 weeks before departure 12 85,352 9 98,047 8 87,176
1 or 2 months before departure 45 137,724 38 195,444 31 179,944
3 or 6 months before departure 34 219,427 64 208,913 36 189,079
7 or more months before departure 14 155,056 17 235,071 6 343,743
Annual household Less than 5,000,000 yen 7 134,905 5 227,799 11 192,685
income 5,000,000~9,999,999 yen 14 144,320 14 210,001 9 201,146
10,000,000~19,999,999 yen 8 223,447 12 193,673 10 189,397
20,000,000~29,999,999 yen 2 143,932 0 - 0 -
More than 30,000,000 yen 4 310,060 2 229,601 0 -

Table 7 (119/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 36 37,533 22 17,442 57 24,839 33 13,149 16
Port New Chitose 335 65,210 2 22,500 0 - 0 - 0 - 0
of Entry Hakodate 26 79,843 3 40,833 1 20,000 1 30,000 2 17,500 1
(Single Answer) Sendai 2 42,986 3 31,179 4 16,004 18 21,711 3 22,362 6
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 12 41,042 4 119,303 1 50,000 4 42,075 2 2,500 0
Narita 21 56,541 16 31,683 9 19,051 23 29,323 14 11,649 9
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 3 32,170 0 - 0 - 0 - 0 - 0
Kansai 8 18,966 4 19,000 0 - 3 3,333 1 28,000 0
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 3 9,833 0 - 0 - 1 26,059 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 82,500 0 - 0 - 0 - 0 - 0
Other 16 10,847 4 7,500 7 11,179 7 16,608 11 12,341 0
Port New Chitose 349 63,538 3 18,333 0 - 0 - 0 - 0
of Entry Hakodate 26 55,823 7 21,786 8 12,282 9 18,473 13 14,674 1
(Single Answer) Sendai 2 2,986 4 37,920 4 16,004 16 24,920 3 15,695 6
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 11 63,374 3 139,689 1 50,000 3 39,782 1 5,000 0
Narita 31 56,745 16 34,558 9 19,051 25 27,361 15 11,739 9
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 1 20,000 0 - 0 - 0 - 0 - 0
Kansai 4 7,500 3 6,667 0 - 4 11,875 1 15,000 0
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 2 36,250 0 - 0 - 0 - 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 10,000 0 - 0 - 0 - 0 - 0
Nationality South Korea 159 39,955 1 80,000 0 - 11 16,035 1 45,585 2
/Region Taiwan 103 69,064 22 32,117 20 15,439 23 20,680 20 15,363 5
(Single Answer) Hong Kong 18 78,362 3 35,333 0 - 0 - 1 28,000 0
China 55 99,396 3 30,761 0 - 7 37,254 1 15,000 1
Thailand 17 67,221 1 10,000 1 50,000 2 42,500 2 5,500 1
Singapore 3 53,659 0 - 0 - 0 - 0 - 0
Malaysia 33 86,182 0 - 0 - 2 45,000 0 - 0
Indonesia 1 24,000 0 - 0 - 0 - 0 - 0
Philippines 1 20,000 0 - 0 - 0 - 0 - 0
Vietnam 2 65,000 0 - 0 - 0 - 0 - 0
India 1 0 0 - 0 - 1 50,000 0 - 1
UK 6 15,091 0 - 0 - 0 - 3 5,227 0
Germany 0 - 0 - 0 - 0 - 0 - 0
France 2 78,076 0 - 0 - 0 - 1 5,000 0
Italy 0 - 1 0 0 - 0 - 0 - 0
Spain 0 - 0 - 0 - 1 0 0 - 0
Russia 3 113,333 0 - 0 - 0 - 0 - 0
United States 12 48,653 4 85,332 0 - 3 16,519 4 1,601 2
Canada 2 25,641 0 - 0 - 5 37,988 0 - 0
Australia 7 43,364 0 - 0 - 1 26,059 0 - 1
Other 2 15,000 1 15,000 1 24,960 1 12,480 0 - 3
Length of Stay up to 3 days 40 27,759 0 - 0 - 5 9,800 0 - 0
4~6 days 265 59,873 9 19,584 12 15,189 26 22,957 14 13,090 5
7~13 days 110 76,056 22 35,721 9 20,162 17 32,313 16 13,792 7
14~20 days 5 38,299 2 17,500 1 20,000 7 25,868 3 10,000 2
21~27 days 0 - 0 - 0 - 1 39,558 0 - 1
28~90 days 7 98,073 2 64,011 0 - 1 0 0 - 1
91 days or more (less than a year) 0 - 1 226,045 0 - 0 - 0 - 0
Sex/Age Male 190 58,794 17 31,652 8 14,813 32 26,219 17 13,883 10
(Single Answer) under 20 2 45,000 0 - 0 - 1 3,500 0 - 1
20~29 52 58,751 2 10,000 2 8,252 9 32,034 3 12,167 2
30~39 49 71,128 5 41,817 0 - 8 24,578 1 0 3
40~49 40 53,082 2 25,000 2 17,500 8 21,219 4 23,896 4
50~59 33 53,816 4 25,000 2 12,500 4 19,375 4 8,750 0
60~69 10 44,949 1 90,000 1 12,000 2 51,667 2 10,000 0
70 and over 4 47,982 3 23,000 1 30,000 0 - 3 16,311 0
Female 237 63,502 19 42,794 14 18,945 25 23,073 16 12,369 6
under 20 0 - 0 - 0 - 0 - 0 - 0
20~29 66 54,574 3 102,015 1 11,254 4 27,065 1 18,756 0
30~39 78 68,637 5 48,157 3 34,987 4 8,440 4 11,471 2
40~49 42 66,675 4 16,250 2 9,250 7 32,151 2 17,000 2
Table 8 (120/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 36 37,533 22 17,442 57 24,839 33 13,149 16
50~59 31 78,546 4 37,500 5 20,502 5 24,751 4 16,437 2
60~69 13 42,149 3 17,087 2 13,000 4 17,750 3 7,174 0
70 and over 7 44,475 0 - 1 2,000 1 15,000 2 6,000 0

Table 8 (121/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 36 37,533 22 17,442 57 24,839 33 13,149 16
Frequency of Visits 1 time 95 59,514 3 113,776 1 11,254 14 32,712 6 6,493 3
to Japan 2 times 88 51,807 4 11,875 3 13,320 8 18,120 2 15,000 4
(Single Answer) 3 times 73 78,292 7 13,810 3 15,502 4 26,688 8 7,923 1
4 times 52 47,753 2 47,500 3 21,504 5 40,018 1 15,000 1
5 times 25 44,791 3 32,418 3 23,333 4 12,032 4 14,750 1
6~9 times 45 77,668 4 49,321 0 - 3 18,760 0 - 0
10~19 times 32 66,926 8 33,625 6 15,083 10 20,276 6 19,167 2
20 times or more 17 61,954 5 41,429 3 20,333 9 22,100 6 18,764 4
Members Just me 53 67,715 7 68,047 3 34,987 13 27,889 4 10,130 5
of your Party Spouse/partner 92 62,996 8 28,250 8 16,188 10 18,542 9 12,742 6
(Multiple answers) Family member(s) 143 56,101 12 21,035 9 11,030 15 26,575 17 13,572 3
Work colleague(s) 43 54,053 2 55,000 1 20,000 6 21,167 1 20,000 1
Friend(s) 104 62,249 9 36,603 2 25,000 11 30,063 4 12,500 2
Other 4 38,825 0 - 0 - 5 15,012 0 - 0
Main Purpose Tourism/leisure 390 61,335 32 28,660 21 17,084 39 25,960 32 13,501 10
of This Trip Visiting family/friends 9 63,741 1 226,045 0 - 1 10,000 1 1,884 0
(Single Answer) Honeymoon 1 47,500 0 - 0 - 0 - 0 - 0
School-related trip 1 60,000 0 - 0 - 0 - 0 - 1
Sport/watching sport 1 36,000 0 - 0 - 2 14,780 0 - 0
Event 1 90,500 0 - 0 - 0 - 0 - 1
Study 1 30,000 1 15,000 0 - 1 12,500 0 - 1
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 4 91,232 0 - 0 - 0 - 0 - 0
Exhibition/trade fair 0 - 0 - 0 - 1 25,000 0 - 0
International conference 2 32,500 0 - 0 - 3 26,000 0 - 0
Company meeting(held offsite) 2 56,511 0 - 0 - 3 8,333 0 - 0
Training 5 57,078 0 - 0 - 2 31,000 0 - 1
Other business 9 59,156 2 96,511 1 24,960 5 32,269 0 - 2
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 1 102,000 0 - 0 - 0 - 0 - 0
Types of Hotel (western style) 365 63,234 31 34,931 18 19,471 48 26,428 25 13,916 14
accommodation Japanese-style inn 121 68,366 15 30,297 16 14,858 18 20,548 17 16,192 9
(Multiple answers) Villa/condominium 2 75,129 0 - 0 - 0 - 0 - 0
School dormitory or company-owned accomodation facility 3 41,167 1 15,000 0 - 1 0 0 - 1
Home of family/friends 8 44,583 2 130,523 1 20,000 3 18,141 2 15,000 0
Youth hostel or guest house 34 40,269 4 25,786 1 30,000 4 26,254 1 0 2
Vacation rentals 10 90,066 1 15,000 0 - 1 50,000 0 - 1
Other 10 19,896 2 1,130 0 - 2 32,809 7 3,155 2
Use of lounges Yes 42 58,583 2 55,000 1 50,000 0 - 0 - 0
(Single Answer) No 377 62,006 34 36,505 21 15,892 57 24,839 33 13,149 16
Travel Group tour 152 62,818 8 7,689 11 12,025 18 21,192 19 9,544 4
arrangements Package for individual travelers 13 61,522 5 26,333 4 23,750 0 - 1 25,000 0
(Single Answer) independent travel 262 60,584 23 50,348 7 22,351 39 26,523 13 17,507 12
Means of at a store (travel agency, airline company, etc.) 127 55,650 7 23,571 7 20,538 18 25,893 9 12,084 4
travel arrangements through a website 240 65,836 26 44,843 12 17,080 31 27,501 19 14,929 11
(Single Answer) by phone or other ways 28 56,296 3 6,753 2 10,002 6 13,959 4 6,630 1
Time of Less than 1 week before departure 29 54,799 1 40,000 3 29,988 6 11,539 0 - 2
travel arrangements 1 or 2 weeks before departure 44 59,211 2 48,333 1 1,500 7 31,143 1 1,500 3
(Single Answer) 3 or 4 weeks before departure 52 57,101 0 - 2 24,383 6 33,836 1 18,756 1
1 or 2 months before departure 160 68,388 18 42,526 7 18,000 20 22,352 9 19,287 4
3 or 6 months before departure 103 53,484 13 34,368 9 13,056 16 26,812 18 12,982 5
7 or more months before departure 17 74,128 2 1,130 0 - 2 24,779 4 1,601 1
Annual household Less than 5,000,000 yen 37 64,052 5 25,851 2 10,500 10 27,728 4 16,750 2
income 5,000,000~9,999,999 yen 15 29,136 4 57,071 1 12,000 5 35,095 2 19,000 1
10,000,000~19,999,999 yen 12 54,499 0 - 0 - 1 30,390 1 45,585 1
20,000,000~29,999,999 yen 4 41,862 0 - 0 - 0 - 1 1,884 0
More than 30,000,000 yen 1 16,208 0 - 0 - 1 0 0 - 1
1) This table covers expenditures paid by foreign tourists in Japan excluding the cost of package tours or round-trip flight/voyage fares.
2) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
3) Nagano prefecture is included in the Hokuriku-Shinetsu Region. Fukui prefecture is included in the Chūbu Region.

Table 8 (122/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamagata
Survey Item
Amount
Total 15,393
Port New Chitose -
of Entry Hakodate 22,000
(Single Answer) Sendai 20,505
Niigata -
Haneda -
Narita 11,251
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai -
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate 22,000
(Single Answer) Sendai 20,505
Niigata -
Haneda -
Narita 11,251
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai -
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 37,760
/Region Taiwan 19,102
(Single Answer) Hong Kong -
China 0
Thailand 1,000
Singapore -
Malaysia -
Indonesia -
Philippines -
Vietnam -
India 0
UK -
Germany -
France -
Italy -
Spain -
Russia -
United States 6,651
Canada -
Australia 0
Other 20,320
Length of Stay up to 3 days -
4~6 days 14,702
7~13 days 22,211
14~20 days 0
21~27 days 11,302
28~90 days 6,000
91 days or more (less than a year) -
Sex/Age Male 16,558
(Single Answer) under 20 0
20~29 12,378
30~39 13,767
40~49 24,880
50~59 -
60~69 -
70 and over -
Female 13,453
under 20 -
20~29 -
30~39 12,980
40~49 13,000
Table 8 (123/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamagata
Survey Item
Amount
Total 15,393
50~59 14,378
60~69 -
70 and over -

Table 8 (124/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamagata
Survey Item
Amount
Total 15,393
Frequency of Visits 1 time 0
to Japan 2 times 18,066
(Single Answer) 3 times 18,756
4 times 18,756
5 times 1,000
6~9 times -
10~19 times 18,000
20 times or more 24,880
Members Just me 12,392
of your Party Spouse/partner 14,050
(Multiple answers) Family member(s) 26,011
Work colleague(s) 22,000
Friend(s) 11,000
Other -
Main Purpose Tourism/leisure 18,333
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip 0
Sport/watching sport -
Event 30,000
Study 6,000
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training 0
Other business 13,480
Transit -
Other -
Types of Hotel (western style) 14,664
accommodation Japanese-style inn 17,941
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 6,000
Home of family/friends -
Youth hostel or guest house 3,000
Vacation rentals 6,000
Other 5,651
Use of lounges Yes -
(Single Answer) No 15,393
Travel Group tour 9,378
arrangements Package for individual travelers -
(Single Answer) independent travel 17,399
Means of at a store (travel agency, airline company, etc.) 5,189
travel arrangements through a website 18,798
(Single Answer) by phone or other ways 18,756
Time of Less than 1 week before departure 21,858
travel arrangements 1 or 2 weeks before departure 21,667
(Single Answer) 3 or 4 weeks before departure 18,756
1 or 2 months before departure 14,130
3 or 6 months before departure 10,200
7 or more months before departure 11,302
Annual household Less than 5,000,000 yen 500
income 5,000,000~9,999,999 yen 0
10,000,000~19,999,999 yen 40,520
20,000,000~29,999,999 yen -
More than 30,000,000 yen 35,000

Table 8 (125/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 20 37,519 63 38,103 105 25,021 24 23,617 68 40,590 2,692
Port New Chitose 0 - 0 - 0 - 0 - 0 - 6
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 3
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 9 49,486 14 28,949 25 20,528 6 16,233 20 51,999 179
Narita 10 25,500 49 40,718 75 27,134 18 26,078 44 39,094 2,288
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 2
Chubu 0 - 0 - 0 - 0 - 0 - 11
Kansai 1 50,000 0 - 4 19,604 0 - 4 0 168
Hiroshima 0 - 0 - 0 - 0 - 0 - 1
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 0 - 10
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 1
Other 0 - 0 - 1 500 0 - 0 - 23
Port New Chitose 0 - 0 - 0 - 0 - 0 - 2
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 1
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 8 52,547 11 37,345 26 20,426 5 14,686 19 55,605 147
Narita 10 25,500 50 39,493 73 24,556 18 25,187 47 35,822 2,349
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 1
Chubu 0 - 0 - 1 3,500 1 40,000 0 - 24
Kansai 2 37,500 1 0 5 60,000 0 - 2 10,000 157
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 1 15,000 0 - 0 - 0 - 10
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 1
Nationality South Korea 3 56,667 15 36,049 5 11,600 3 5,000 15 30,409 524
/Region Taiwan 9 27,835 7 16,832 22 24,985 5 20,000 8 16,875 255
(Single Answer) Hong Kong 0 - 0 - 5 26,144 0 - 1 2,000 63
China 2 17,500 3 43,333 8 55,080 0 - 13 43,845 383
Thailand 1 100,000 1 2,500 10 11,076 2 11,984 1 2,000 75
Singapore 0 - 0 - 1 0 0 - 2 83,254 34
Malaysia 0 - 1 10,000 2 3,000 0 - 2 0 82
Indonesia 0 - 2 21,250 4 89,375 2 2,143 2 35,000 53
Philippines 1 50,000 7 40,344 0 - 2 80,750 4 85,500 71
Vietnam 0 - 1 100,000 0 - 0 - 0 - 16
India 0 - 4 70,000 3 113,000 0 - 5 52,000 104
UK 0 - 2 8,733 7 11,489 2 40,000 1 0 76
Germany 1 60,000 3 70,948 4 375 1 7,000 1 54,403 41
France 1 22,000 0 - 3 7,077 0 - 3 46,667 51
Italy 0 - 0 - 6 19,654 2 37,672 1 331,723 105
Spain 1 25,000 0 - 4 11,226 1 0 0 - 69
Russia 0 - 2 2,500 1 33,907 0 - 0 - 87
United States 1 37,863 8 32,853 9 10,760 1 45,209 6 28,771 375
Canada 0 - 1 20,000 2 17,215 1 28,430 2 28,874 70
Australia 0 - 3 52,119 8 25,466 1 26,059 1 0 98
Other 0 - 3 73,333 1 0 1 0 0 - 60
Length of Stay up to 3 days 0 - 5 23,200 2 16,850 2 7,500 8 22,679 298
4~6 days 6 64,250 22 25,421 38 24,880 7 21,478 21 34,308 1,062
7~13 days 9 20,224 25 40,636 40 21,381 6 28,373 25 48,008 905
14~20 days 3 37,621 5 41,254 18 37,844 4 9,929 8 54,826 270
21~27 days 0 - 2 36,520 3 22,658 0 - 1 0 57
28~90 days 1 20,000 3 110,000 3 4,545 3 10,000 5 43,881 77
91 days or more (less than a year) 1 50,000 1 100,000 1 30,000 2 80,750 0 - 23
Sex/Age Male 14 34,822 43 43,341 67 28,528 15 17,408 46 49,832 1,610
(Single Answer) under 20 0 - 1 20,000 0 - 0 - 1 30,000 32
20~29 2 23,500 7 34,467 13 31,769 2 2,500 9 63,400 424
30~39 5 25,502 12 57,229 26 26,860 6 24,262 15 61,494 571
40~49 2 87,750 14 32,823 15 26,441 5 21,681 9 32,820 308
50~59 3 31,667 5 37,969 9 44,766 1 2,143 8 38,925 175
60~69 0 - 4 66,574 2 0 0 - 3 54,156 75
70 and over 2 21,250 0 - 2 250 1 0 1 0 25
Female 6 43,810 20 26,839 38 18,837 9 33,964 22 21,266 1,082
under 20 0 - 0 - 0 - 0 - 1 0 26
20~29 2 75,000 9 22,669 16 10,376 4 51,677 5 14,721 398
30~39 0 - 6 31,127 6 24,734 1 23,967 7 23,571 337
40~49 1 50,000 2 60,000 7 27,500 1 15,000 6 26,209 150
Table 8 (126/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 20 37,519 63 38,103 105 25,021 24 23,617 68 40,590 2,692
50~59 0 - 1 6,000 6 9,167 2 30,000 1 70,000 94
60~69 3 20,954 1 20,000 3 51,302 1 0 2 1,000 66
70 and over 0 - 1 0 0 - 0 - 0 - 11

Table 8 (127/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 20 37,519 63 38,103 105 25,021 24 23,617 68 40,590 2,692
Frequency of Visits 1 time 5 36,400 26 36,988 39 17,257 7 21,610 20 28,845 1,190
to Japan 2 times 1 30,000 6 22,101 16 18,477 3 26,143 10 46,000 435
(Single Answer) 3 times 1 50,000 3 26,667 12 35,706 0 - 7 90,532 247
4 times 3 42,621 2 72,162 7 28,143 1 111,500 4 25,000 166
5 times 4 50,628 8 54,486 6 36,835 4 18,836 4 37,063 155
6~9 times 1 5,000 5 45,300 8 7,969 3 18,703 7 53,729 159
10~19 times 2 21,250 7 40,494 9 53,573 4 19,786 5 12,026 185
20 times or more 3 36,833 6 22,667 8 33,269 2 7,500 11 36,818 155
Members Just me 8 50,002 27 46,978 34 23,776 9 19,531 31 46,109 876
of your Party Spouse/partner 2 26,431 7 33,763 25 10,856 2 34,588 5 3,200 491
(Multiple answers) Family member(s) 3 12,500 2 35,000 11 34,933 3 25,000 6 5,022 469
Work colleague(s) 3 13,333 20 33,745 15 52,137 6 36,798 19 55,777 405
Friend(s) 5 45,000 6 22,010 18 18,893 3 8,686 8 34,906 460
Other 0 - 1 18,756 3 15,333 1 0 0 - 19
Main Purpose Tourism/leisure 11 31,819 12 31,372 58 16,424 10 22,867 19 25,270 1,636
of This Trip Visiting family/friends 1 37,863 8 26,630 11 29,799 2 18,500 13 20,970 172
(Single Answer) Honeymoon 0 - 0 - 2 4,343 0 - 0 - 31
School-related trip 0 - 0 - 0 - 0 - 0 - 12
Sport/watching sport 0 - 2 1,250 7 9,357 1 0 0 - 18
Event 0 - 0 - 0 - 0 - 3 62,966 19
Study 0 - 2 2,500 0 - 0 - 1 54,403 17
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 19
Exhibition/trade fair 0 - 0 - 1 182,000 0 - 0 - 66
International conference 0 - 7 62,603 2 16,750 1 40,000 0 - 59
Company meeting(held offsite) 3 45,167 10 27,200 6 20,261 5 19,069 6 40,833 183
Training 1 20,000 6 75,401 5 86,400 1 2,143 7 82,140 74
Other business 4 51,750 16 40,052 12 39,880 4 40,911 19 49,690 350
Transit 0 - 0 - 0 - 0 - 0 - 20
Other 0 - 0 - 1 25,000 0 - 0 - 16
Types of Hotel (western style) 16 38,023 45 32,444 81 23,304 18 21,066 40 42,088 2,041
accommodation Japanese-style inn 6 20,394 3 18,613 21 22,410 8 16,779 0 - 367
(Multiple answers) Villa/condominium 0 - 0 - 0 - 0 - 0 - 18
School dormitory or company-owned accomodation facility 0 - 11 59,092 3 20,545 4 40,911 11 52,218 72
Home of family/friends 1 20,000 12 35,776 14 20,159 4 16,358 21 24,648 248
Youth hostel or guest house 2 33,756 3 2,267 7 14,002 0 - 7 41,608 188
Vacation rentals 2 37,500 0 - 11 15,938 1 23,967 0 - 313
Other 3 32,333 2 85,149 3 3,275 0 - 0 - 104
Use of lounges Yes 0 - 0 - 2 10,615 0 - 1 10,000 88
(Single Answer) No 20 37,519 63 38,103 103 25,300 24 23,617 66 40,153 2,601
Travel Group tour 1 5,000 2 9,378 14 27,184 2 0 0 - 327
arrangements Package for individual travelers 4 25,000 2 28,134 12 12,167 0 - 3 10,865 208
(Single Answer) independent travel 15 43,025 59 39,414 79 26,590 22 25,763 65 41,962 2,157
Means of at a store (travel agency, airline company, etc.) 3 34,000 25 35,811 33 20,106 8 19,421 24 41,339 815
travel arrangements through a website 14 43,455 33 41,080 65 27,518 11 18,694 38 42,658 1,682
(Single Answer) by phone or other ways 2 5,000 3 21,013 3 27,667 0 - 5 14,000 151
Time of Less than 1 week before departure 3 42,333 9 18,611 10 48,339 4 5,992 11 25,482 289
travel arrangements 1 or 2 weeks before departure 1 130,000 20 37,517 8 15,205 3 21,736 11 43,909 336
(Single Answer) 3 or 4 weeks before departure 4 40,125 7 36,798 9 16,770 2 37,672 11 39,987 313
1 or 2 months before departure 6 30,833 17 50,697 32 31,363 9 15,038 24 50,082 993
3 or 6 months before departure 4 23,219 7 37,600 30 12,869 2 29,215 8 30,675 598
7 or more months before departure 1 25,000 2 40,000 12 34,543 3 56,167 2 16,302 126
Annual household Less than 5,000,000 yen 5 26,600 16 40,794 22 34,583 5 9,000 14 14,286 569
income 5,000,000~9,999,999 yen 2 23,500 4 50,250 12 22,288 0 - 7 19,286 229
10,000,000~19,999,999 yen 2 12,500 4 35,000 7 20,000 1 75,000 2 76,192 128
20,000,000~29,999,999 yen 0 - 0 - 1 1,000 0 - 0 - 35
More than 30,000,000 yen 0 - 0 - 0 - 0 - 0 - 31

Table 8 (128/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chiba
Survey Item
Amount
Total 8,474
Port New Chitose 6,427
of Entry Hakodate -
(Single Answer) Sendai 19,000
Niigata -
Haneda 11,375
Narita 7,862
Komatsu -
Mt.Fuji Shizuoka 4,667
Chubu 17,202
Kansai 13,696
Hiroshima 15,000
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 7,259
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 0
Other 4,586
Port New Chitose 0
of Entry Hakodate -
(Single Answer) Sendai 0
Niigata -
Haneda 6,760
Narita 9,205
Komatsu -
Mt.Fuji Shizuoka 0
Chubu 471
Kansai 1,144
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 545
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 0
Nationality South Korea 9,043
/Region Taiwan 11,659
(Single Answer) Hong Kong 6,136
China 15,438
Thailand 12,662
Singapore 9,734
Malaysia 10,538
Indonesia 5,553
Philippines 7,182
Vietnam 11,973
India 5,162
UK 5,370
Germany 4,824
France 3,383
Italy 4,307
Spain 3,629
Russia 7,125
United States 5,102
Canada 5,437
Australia 5,600
Other 3,022
Length of Stay up to 3 days 8,884
4~6 days 10,385
7~13 days 7,182
14~20 days 5,401
21~27 days 7,790
28~90 days 7,410
91 days or more (less than a year) 7,164
Sex/Age Male 8,242
(Single Answer) under 20 3,523
20~29 7,037
30~39 8,705
40~49 10,438
50~59 8,265
60~69 6,591
70 and over 1,894
Female 8,820
under 20 6,955
20~29 8,075
30~39 9,462
40~49 10,116
Table 8 (129/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chiba
Survey Item
Amount
Total 8,474
50~59 9,670
60~69 7,607
70 and over 2,810

Table 8 (130/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chiba
Survey Item
Amount
Total 8,474
Frequency of Visits 1 time 8,103
to Japan 2 times 8,428
(Single Answer) 3 times 7,159
4 times 9,543
5 times 9,190
6~9 times 7,088
10~19 times 9,828
20 times or more 11,497
Members Just me 7,368
of your Party Spouse/partner 5,747
(Multiple answers) Family member(s) 9,624
Work colleague(s) 11,738
Friend(s) 9,129
Other 10,403
Main Purpose Tourism/leisure 7,855
of This Trip Visiting family/friends 8,156
(Single Answer) Honeymoon 6,088
School-related trip 4,958
Sport/watching sport 6,991
Event 6,095
Study 3,739
Medical treatment/Medical check-up -
Incentive travel 9,678
Exhibition/trade fair 19,435
International conference 5,495
Company meeting(held offsite) 8,273
Training 10,634
Other business 9,729
Transit 13,625
Other 14,761
Types of Hotel (western style) 9,149
accommodation Japanese-style inn 8,122
(Multiple answers) Villa/condominium 7,002
School dormitory or company-owned accomodation facility 8,480
Home of family/friends 8,159
Youth hostel or guest house 4,903
Vacation rentals 5,501
Other 3,724
Use of lounges Yes 7,508
(Single Answer) No 8,517
Travel Group tour 10,408
arrangements Package for individual travelers 9,092
(Single Answer) independent travel 8,122
Means of at a store (travel agency, airline company, etc.) 8,918
travel arrangements through a website 7,897
(Single Answer) by phone or other ways 13,779
Time of Less than 1 week before departure 11,768
travel arrangements 1 or 2 weeks before departure 10,208
(Single Answer) 3 or 4 weeks before departure 9,802
1 or 2 months before departure 8,568
3 or 6 months before departure 5,929
7 or more months before departure 5,790
Annual household Less than 5,000,000 yen 11,034
income 5,000,000~9,999,999 yen 10,603
10,000,000~19,999,999 yen 8,385
20,000,000~29,999,999 yen 7,651
More than 30,000,000 yen 13,860

Table 8 (131/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 2,869 72,603 497 35,524 11 11,758 40 14,651 78 17,433 8
Port New Chitose 6 66,591 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 1 7,000 0 - 0 - 0 - 0 - 0
Niigata 2 50,298 0 - 2 4,766 0 - 0 - 0
Haneda 885 77,568 176 55,497 5 7,800 7 19,154 15 15,841 0
Narita 1,685 73,561 263 27,938 4 20,201 7 6,976 38 12,326 1
Komatsu 0 - 0 - 0 - 3 2,013 9 51,144 1
Mt.Fuji Shizuoka 7 40,255 0 - 0 - 0 - 0 - 0
Chubu 45 64,399 7 14,114 0 - 16 14,470 4 12,370 2
Kansai 197 53,452 25 8,554 0 - 6 20,928 12 12,003 4
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 13 36,835 8 2,633 0 - 0 - 0 - 0
Fukuoka 12 43,407 2 15,000 0 - 0 - 0 - 0
Hakata Port 1 150,000 1 97,667 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 4 1,130 1 16,667 0 - 0 - 0 - 0
Other 11 30,027 14 4,428 0 - 1 40,000 0 - 0
Port New Chitose 7 25,935 0 - 0 - 0 - 0 - 0
of Entry Hakodate 1 9,378 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 2 46,688 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 803 82,772 155 60,075 4 3,750 6 29,013 11 21,271 0
Narita 1,714 74,750 282 26,467 5 20,961 6 6,056 29 16,069 2
Komatsu 0 - 0 - 0 - 1 0 6 65,050 1
Mt.Fuji Shizuoka 5 85,375 1 85,320 0 - 0 - 0 - 0
Chubu 79 49,441 14 8,490 0 - 21 12,502 5 6,896 2
Kansai 245 29,874 42 6,319 2 4,766 6 18,844 27 8,705 3
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 12 135,351 2 156,278 0 - 0 - 0 - 0
Hakata Port 1 150,000 1 97,667 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 669 53,844 92 38,669 2 5,000 15 21,008 7 22,006 3
/Region Taiwan 231 56,300 36 19,475 0 - 17 9,256 12 19,250 1
(Single Answer) Hong Kong 59 81,971 9 21,500 0 - 2 9,740 2 20,574 1
China 491 77,544 84 24,142 2 4,766 1 0 4 70,075 1
Thailand 69 62,413 7 31,643 0 - 0 - 0 - 0
Singapore 37 72,752 10 49,032 0 - 0 - 0 - 0
Malaysia 64 46,198 6 5,037 0 - 0 - 3 8,333 1
Indonesia 73 60,209 11 14,500 1 5,000 2 4,500 0 - 0
Philippines 70 65,175 7 86,429 0 - 0 - 0 - 0
Vietnam 13 95,392 5 30,000 1 0 0 - 0 - 0
India 64 71,402 19 53,272 0 - 0 - 0 - 0
UK 113 110,652 20 21,148 1 0 2 36,289 7 16,261 1
Germany 66 85,186 10 31,462 0 - 0 - 3 43,819 0
France 71 84,534 12 75,610 1 10,000 1 12,500 3 6,667 0
Italy 83 57,428 16 26,663 0 - 0 - 13 6,151 0
Spain 60 65,121 14 9,916 0 - 0 - 9 9,152 0
Russia 55 84,041 13 23,473 0 - 0 - 0 - 0
United States 360 89,784 86 52,011 0 - 0 - 4 5,326 0
Canada 84 104,669 15 28,120 0 - 0 - 2 40,000 0
Australia 98 103,013 14 28,329 2 42,403 0 - 7 9,927 0
Other 39 77,067 11 63,603 1 10,000 0 - 2 14,952 0
Length of Stay up to 3 days 341 42,816 38 23,639 0 - 2 42,400 0 - 1
4~6 days 1,143 64,877 179 33,782 2 4,266 26 9,133 15 28,637 3
7~13 days 997 80,630 188 33,522 5 20,161 10 22,349 24 12,803 2
14~20 days 257 87,861 48 31,122 0 - 2 20,138 29 12,744 0
21~27 days 55 104,652 15 43,406 2 5,000 0 - 6 20,583 0
28~90 days 62 138,922 26 67,304 2 5,000 0 - 4 32,476 2
91 days or more (less than a year) 14 157,621 3 171,000 0 - 0 - 0 - 0
Sex/Age Male 1,734 73,029 308 38,203 6 18,301 20 17,586 47 12,919 5
(Single Answer) under 20 22 44,396 2 11,500 0 - 0 - 0 - 0
20~29 408 69,914 77 31,432 2 10,000 2 28,741 10 11,467 1
30~39 608 73,803 96 34,571 0 - 7 8,248 18 13,421 2
40~49 364 80,603 53 42,026 3 29,935 3 38,485 6 21,481 0
50~59 213 72,820 41 61,417 0 - 3 22,186 5 12,792 1
60~69 90 67,997 25 38,258 0 - 3 13,333 5 11,619 1
70 and over 29 44,415 14 21,611 1 0 2 7,250 3 0 0
Female 1,135 71,953 189 31,157 5 3,906 20 11,715 31 24,278 3
under 20 18 70,297 3 24,665 0 - 0 - 0 - 0
20~29 407 64,157 45 34,736 1 1,000 3 12,592 9 14,599 0
30~39 355 79,708 56 34,590 1 8,532 3 10,043 6 17,673 1
40~49 172 79,466 40 25,895 1 0 7 8,690 7 43,043 0
Table 8 (132/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 2,869 72,603 497 35,524 11 11,758 40 14,651 78 17,433 8
50~59 108 77,949 22 29,730 2 5,000 3 10,333 4 3,525 1
60~69 67 54,841 17 15,627 0 - 4 18,640 2 21,716 0
70 and over 8 29,096 6 59,833 0 - 0 - 3 52,115 1

Table 8 (133/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 2,869 72,603 497 35,524 11 11,758 40 14,651 78 17,433 8
Frequency of Visits 1 time 1,236 72,661 209 20,926 5 15,067 7 14,349 47 13,640 1
to Japan 2 times 451 68,602 73 38,658 1 10,000 5 12,976 8 20,916 1
(Single Answer) 3 times 251 78,283 40 56,378 1 10,000 4 15,620 3 9,160 0
4 times 159 65,514 30 38,479 0 - 6 14,583 5 35,464 1
5 times 161 69,607 34 52,108 0 - 2 6,520 2 2,500 0
6~9 times 200 74,056 34 41,846 0 - 6 21,043 7 22,143 3
10~19 times 197 73,479 33 48,926 3 8,000 4 15,408 5 36,321 0
20 times or more 214 79,395 44 50,934 1 10,000 6 11,633 1 5,000 2
Members Just me 965 84,938 173 52,582 5 10,800 5 24,456 16 33,977 5
of your Party Spouse/partner 523 73,633 98 18,546 2 500 4 8,000 39 11,647 1
(Multiple answers) Family member(s) 485 54,362 88 17,635 0 - 17 17,074 8 14,616 1
Work colleague(s) 482 62,645 83 50,848 3 4,511 6 12,576 2 47,500 1
Friend(s) 434 76,734 59 17,835 1 60,805 10 14,471 12 12,085 0
Other 15 28,330 1 25,000 0 - 1 3,000 1 5,000 0
Main Purpose Tourism/leisure 1,667 72,761 268 14,961 6 19,056 35 12,735 60 13,027 3
of This Trip Visiting family/friends 187 60,261 43 41,084 2 0 1 12,500 5 33,923 2
(Single Answer) Honeymoon 29 60,372 8 28,740 0 - 0 - 6 2,211 0
School-related trip 13 29,077 2 22,500 0 - 0 - 0 - 0
Sport/watching sport 11 42,510 1 2,000 0 - 0 - 0 - 0
Event 11 50,909 1 50,000 0 - 0 - 0 - 0
Study 16 102,828 5 149,711 1 10,000 0 - 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 12 24,143 1 0 0 - 1 3,000 1 10,000 0
Exhibition/trade fair 58 71,629 5 59,755 0 - 0 - 0 - 0
International conference 85 48,732 30 93,564 0 - 0 - 2 120,150 0
Company meeting(held offsite) 232 65,429 35 46,459 0 - 1 40,000 1 65,000 1
Training 69 73,562 14 26,239 2 2,500 0 - 1 20,000 1
Other business 454 88,759 83 66,560 0 - 2 42,400 2 30,000 1
Transit 8 14,888 0 - 0 - 0 - 0 - 0
Other 17 98,723 1 180,000 0 - 0 - 0 - 0
Types of Hotel (western style) 2,272 73,121 389 37,393 8 13,667 37 14,447 70 17,145 6
accommodation Japanese-style inn 398 64,801 118 22,063 7 12,905 17 10,051 38 14,400 2
(Multiple answers) Villa/condominium 19 132,137 2 75,000 0 - 0 - 1 0 0
School dormitory or company-owned accomodation facility 52 56,116 18 63,688 1 10,000 0 - 2 25,000 1
Home of family/friends 246 55,260 47 32,059 3 3,333 1 12,500 5 33,923 2
Youth hostel or guest house 178 57,042 21 28,819 2 10,000 0 - 13 15,205 0
Vacation rentals 299 78,947 37 36,381 1 10,000 1 30,000 10 12,348 0
Other 87 92,767 32 30,462 1 5,000 1 9,000 8 14,919 1
Use of lounges Yes 104 86,359 16 78,076 0 - 2 19,247 2 3,733 1
(Single Answer) No 2,759 72,071 480 34,054 11 11,758 37 14,744 76 17,794 7
Travel Group tour 372 44,326 75 5,815 2 4,766 16 4,337 15 5,231 2
arrangements Package for individual travelers 202 55,195 44 10,846 0 - 4 11,745 15 8,212 0
(Single Answer) independent travel 2,295 78,719 378 44,291 9 13,312 20 23,483 48 24,128 6
Means of at a store (travel agency, airline company, etc.) 971 70,217 189 34,427 5 14,067 18 10,955 25 6,688 2
travel arrangements through a website 1,710 76,957 270 38,017 6 9,833 18 21,602 48 21,721 3
(Single Answer) by phone or other ways 128 49,241 22 23,899 0 - 1 0 5 30,000 3
Time of Less than 1 week before departure 259 82,142 42 27,814 1 24,000 4 14,375 0 - 1
travel arrangements 1 or 2 weeks before departure 429 71,114 64 49,527 2 4,766 2 20,000 5 23,500 2
(Single Answer) 3 or 4 weeks before departure 378 72,492 61 42,423 2 7,500 5 19,091 6 23,963 1
1 or 2 months before departure 1,044 68,830 187 41,272 5 16,161 16 15,274 22 24,484 3
3 or 6 months before departure 572 80,018 106 23,045 0 - 9 16,521 32 13,442 1
7 or more months before departure 130 71,418 24 13,776 1 0 1 0 13 9,980 0
Annual household Less than 5,000,000 yen 437 60,991 80 19,587 0 - 7 10,220 5 9,081 0
income 5,000,000~9,999,999 yen 234 66,102 36 38,240 0 - 2 7,750 2 9,134 1
10,000,000~19,999,999 yen 117 88,474 22 24,016 1 24,000 1 40,000 2 13,030 0
20,000,000~29,999,999 yen 42 119,369 8 79,319 0 - 0 - 0 - 0
More than 30,000,000 yen 31 170,404 2 39,558 0 - 0 - 0 - 0

Table 8 (134/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukui
Survey Item
Amount
Total 23,468
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 747
Komatsu 0
Mt.Fuji Shizuoka -
Chubu 7,500
Kansai 43,000
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 6,373
Komatsu 0
Mt.Fuji Shizuoka -
Chubu 7,500
Kansai 53,333
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 7,333
/Region Taiwan 0
(Single Answer) Hong Kong 5,000
China 40,000
Thailand -
Singapore -
Malaysia 120,000
Indonesia -
Philippines -
Vietnam -
India -
UK 747
Germany -
France -
Italy -
Spain -
Russia -
United States -
Canada -
Australia -
Other -
Length of Stay up to 3 days 10,000
4~6 days 5,667
7~13 days 20,373
14~20 days -
21~27 days -
28~90 days 60,000
91 days or more (less than a year) -
Sex/Age Male 29,400
(Single Answer) under 20 -
20~29 120,000
30~39 11,000
40~49 -
50~59 0
60~69 5,000
70 and over -
Female 13,582
under 20 -
20~29 -
30~39 40,000
40~49 -
Table 8 (135/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukui
Survey Item
Amount
Total 23,468
50~59 747
60~69 -
70 and over 0

Table 8 (136/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Fukui
Survey Item
Amount
Total 23,468
Frequency of Visits 1 time 747
to Japan 2 times 10,000
(Single Answer) 3 times -
4 times 0
5 times -
6~9 times 55,000
10~19 times -
20 times or more 6,000
Members Just me 28,400
of your Party Spouse/partner 747
(Multiple answers) Family member(s) 5,000
Work colleague(s) 40,000
Friend(s) -
Other -
Main Purpose Tourism/leisure 15,249
of This Trip Visiting family/friends 0
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) 10,000
Training 120,000
Other business 12,000
Transit -
Other -
Types of Hotel (western style) 31,167
accommodation Japanese-style inn 20,000
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 120,000
Home of family/friends 0
Youth hostel or guest house -
Vacation rentals -
Other 747
Use of lounges Yes 10,000
(Single Answer) No 25,392
Travel Group tour 2,873
arrangements Package for individual travelers -
(Single Answer) independent travel 30,333
Means of at a store (travel agency, airline company, etc.) 8,500
travel arrangements through a website 3,582
(Single Answer) by phone or other ways 53,333
Time of Less than 1 week before departure 5,000
travel arrangements 1 or 2 weeks before departure 65,000
(Single Answer) 3 or 4 weeks before departure 12,000
1 or 2 months before departure 13,333
3 or 6 months before departure 747
7 or more months before departure -
Annual household Less than 5,000,000 yen -
income 5,000,000~9,999,999 yen 12,000
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 8 (137/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 198 6,646 91 22,013 104 14,128 206 20,608 429 45,603 28
Port New Chitose 0 - 0 - 0 - 0 - 2 15,965 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 1 5,119 0 - 0
Haneda 39 8,483 21 25,256 15 13,989 43 25,734 39 42,853 2
Narita 111 7,486 49 22,301 40 15,694 93 16,484 91 37,051 3
Komatsu 0 - 1 0 3 2,342 0 - 6 46,265 0
Mt.Fuji Shizuoka 3 2,222 0 - 0 - 26 32,415 5 15,946 0
Chubu 9 13,272 14 20,414 32 16,765 16 32,196 216 55,903 13
Kansai 31 840 6 15,708 13 6,788 25 9,257 50 30,240 10
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 5 400 0 - 0 - 0 - 14 19,763 0
Fukuoka 0 - 0 - 1 0 1 0 5 53,600 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 1 0 0
Other 0 - 0 - 0 - 1 11,302 0 - 0
Port New Chitose 0 - 0 - 0 - 0 - 5 78,553 0
of Entry Hakodate 0 - 1 28,134 0 - 1 18,756 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 24 11,938 17 30,650 11 17,739 31 28,769 22 55,111 3
Narita 110 7,284 48 22,828 28 16,765 92 17,451 71 39,038 2
Komatsu 0 - 1 0 1 0 0 - 9 30,843 0
Mt.Fuji Shizuoka 4 25,596 0 - 0 - 25 34,973 9 40,575 0
Chubu 18 1,059 14 20,414 37 15,365 18 25,008 251 52,197 17
Kansai 42 2,541 10 7,250 27 8,751 39 10,380 60 22,450 6
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 2 47,870 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 4 9,257 9 24,043 15 15,180 28 33,215 86 37,809 6
/Region Taiwan 17 13,099 38 15,829 19 9,869 19 27,181 41 52,878 7
(Single Answer) Hong Kong 4 4,750 5 28,150 1 28,961 3 4,000 8 66,186 0
China 107 3,728 6 22,222 9 18,369 83 11,447 163 49,350 8
Thailand 10 13,624 4 42,500 1 1,712 3 73,778 11 55,528 0
Singapore 3 1,388 1 4,163 1 5,000 4 12,488 3 38,333 0
Malaysia 5 2,800 4 52,500 2 5,000 2 0 6 10,322 0
Indonesia 9 6,511 1 10,000 1 0 8 16,950 4 38,750 1
Philippines 4 4,333 1 26,000 1 10,000 3 66,667 14 31,648 1
Vietnam 1 0 0 - 0 - 3 34,000 7 72,857 0
India 2 13,936 1 0 0 - 4 24,478 6 34,965 1
UK 4 4,480 3 51,467 5 19,667 7 12,105 2 61,034 0
Germany 2 6,634 1 0 4 38,903 1 20,000 9 31,802 0
France 2 1,750 3 22,933 3 6,634 13 24,079 1 66,345 0
Italy 2 23,221 0 - 11 9,469 5 16,799 6 2,654 0
Spain 0 - 1 30,000 13 12,232 1 30,000 2 4,976 0
Russia 2 9,500 0 - 0 - 0 - 2 105,000 0
United States 11 14,452 5 29,664 7 19,303 10 17,701 39 42,988 4
Canada 5 16,219 2 25,000 2 24,990 6 35,200 9 78,867 0
Australia 2 17,467 6 6,593 6 12,239 1 0 5 47,059 0
Other 2 2,500 0 - 3 12,525 2 55,000 5 26,590 0
Length of Stay up to 3 days 1 25,000 2 17,695 3 33,333 8 29,339 23 43,330 1
4~6 days 98 3,898 40 13,831 32 7,986 97 21,519 201 40,409 13
7~13 days 77 8,422 30 26,694 33 15,165 78 17,532 151 47,227 8
14~20 days 13 13,475 13 26,110 30 17,455 12 12,518 29 47,893 5
21~27 days 4 12,975 3 52,773 5 11,308 3 45,173 9 51,696 0
28~90 days 4 3,348 3 38,667 1 33,172 7 38,571 14 103,906 1
91 days or more (less than a year) 1 20,000 0 - 0 - 1 0 2 2,500 0
Sex/Age Male 92 6,752 50 22,080 63 15,076 127 21,900 250 46,993 18
(Single Answer) under 20 2 0 0 - 0 - 2 2,500 2 9,250 1
20~29 26 5,213 10 25,169 7 7,143 31 21,753 44 42,263 2
30~39 36 6,347 17 17,872 28 14,959 38 20,032 94 50,345 8
40~49 11 16,996 8 30,785 6 19,778 17 23,956 42 50,273 2
50~59 9 4,519 11 23,260 12 22,130 20 34,415 39 46,821 2
60~69 7 4,223 3 15,455 6 12,287 10 18,946 19 52,849 2
70 and over 1 0 1 0 4 5,750 9 6,198 10 19,604 1
Female 106 6,554 41 21,931 41 12,672 79 18,531 179 43,663 10
under 20 1 2,000 0 - 0 - 0 - 2 17,743 1
20~29 44 8,523 12 18,979 3 14,667 35 13,296 50 37,036 4
30~39 32 5,386 8 43,345 8 19,371 17 18,455 52 62,983 2
40~49 13 5,956 13 21,655 12 13,810 16 31,027 32 46,803 2
Table 8 (138/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 198 6,646 91 22,013 104 14,128 206 20,608 429 45,603 28
50~59 12 5,566 7 4,738 12 6,447 7 17,143 23 34,790 0
60~69 4 288 1 10,000 5 15,497 2 24,225 19 18,709 1
70 and over 0 - 0 - 1 0 2 10,000 1 0 0

Table 8 (139/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 198 6,646 91 22,013 104 14,128 206 20,608 429 45,603 28
Frequency of Visits 1 time 138 5,023 23 13,336 53 12,992 111 14,064 186 38,565 7
to Japan 2 times 29 11,257 14 12,970 9 13,420 18 14,043 54 32,444 4
(Single Answer) 3 times 12 10,395 8 21,132 5 7,135 17 22,784 31 42,049 1
4 times 2 1,875 6 24,792 12 12,744 15 33,535 34 47,429 1
5 times 0 - 10 28,113 4 28,428 4 39,400 19 75,114 5
6~9 times 9 6,910 11 28,233 6 12,459 7 34,397 36 62,668 5
10~19 times 6 12,944 8 35,549 5 28,492 15 35,089 30 69,997 1
20 times or more 2 14,000 11 29,182 10 14,045 19 32,443 39 49,732 4
Members Just me 37 7,636 15 32,253 14 15,465 44 24,644 99 60,606 6
of your Party Spouse/partner 44 7,315 21 20,706 39 12,989 40 10,379 63 30,025 4
(Multiple answers) Family member(s) 56 4,926 29 16,202 22 14,714 46 18,247 98 33,294 4
Work colleague(s) 30 4,181 13 18,000 12 13,396 42 24,466 106 54,243 9
Friend(s) 34 9,126 11 27,298 22 15,545 34 25,791 71 39,347 5
Other 0 - 3 27,252 1 5,000 0 - 5 4,222 2
Main Purpose Tourism/leisure 168 6,378 67 19,000 85 13,954 142 17,483 247 34,414 12
of This Trip Visiting family/friends 4 4,931 6 31,667 3 18,253 10 27,646 25 57,537 1
(Single Answer) Honeymoon 0 - 0 - 5 8,654 0 - 2 3,317 1
School-related trip 0 - 0 - 1 35,455 1 0 3 27,658 0
Sport/watching sport 2 7,500 0 - 0 - 1 40,000 2 15,243 0
Event 1 0 0 - 0 - 1 17,769 2 96,345 1
Study 1 10,000 0 - 0 - 2 9,000 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 1 17,500 0
Incentive travel 7 714 1 2,000 0 - 2 2,500 3 58,976 0
Exhibition/trade fair 0 - 0 - 1 0 0 - 3 57,133 0
International conference 1 0 1 50,000 1 15,195 2 7,995 21 46,348 2
Company meeting(held offsite) 5 12,980 4 23,848 2 6,781 8 50,757 29 58,107 0
Training 3 8,333 3 30,000 0 - 5 36,586 25 39,587 4
Other business 5 16,573 9 33,644 6 20,163 31 25,243 64 82,385 7
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 1 22,000 0 - 0 - 1 18,000 2 13,000 0
Types of Hotel (western style) 175 6,146 83 20,612 98 13,748 187 20,279 372 45,613 23
accommodation Japanese-style inn 94 5,637 34 21,284 58 14,603 67 12,528 109 28,745 8
(Multiple answers) Villa/condominium 2 16,250 3 6,667 0 - 2 20,000 2 35,000 1
School dormitory or company-owned accomodation facility 2 15,000 2 13,000 0 - 1 10,000 14 55,453 2
Home of family/friends 9 5,861 9 32,594 2 34,831 16 26,699 35 49,459 1
Youth hostel or guest house 12 9,448 3 31,622 10 15,730 6 30,833 13 30,522 0
Vacation rentals 19 14,816 11 33,211 9 17,560 14 16,218 13 30,620 2
Other 6 16,305 2 21,750 6 25,086 8 16,670 8 13,843 3
Use of lounges Yes 4 11,250 4 45,734 4 7,357 5 35,053 17 43,238 3
(Single Answer) No 194 6,551 87 20,923 99 14,514 201 20,249 409 45,792 24
Travel Group tour 102 2,801 24 9,941 22 3,188 82 7,820 149 23,555 6
arrangements Package for individual travelers 13 8,315 9 17,317 13 8,628 13 17,466 29 75,293 4
(Single Answer) independent travel 83 11,110 58 27,737 69 18,653 111 30,424 251 55,262 18
Means of at a store (travel agency, airline company, etc.) 97 4,540 35 16,564 39 8,437 105 17,790 170 29,002 12
travel arrangements through a website 80 9,796 46 25,836 56 19,215 89 24,934 198 55,866 7
(Single Answer) by phone or other ways 18 3,717 6 24,167 0 - 8 3,538 25 31,036 3
Time of Less than 1 week before departure 16 6,280 5 26,000 3 11,188 19 38,811 51 45,147 3
travel arrangements 1 or 2 weeks before departure 25 1,568 11 32,038 7 34,894 32 20,233 56 52,744 3
(Single Answer) 3 or 4 weeks before departure 37 7,931 10 15,580 5 8,691 29 14,211 53 39,180 1
1 or 2 months before departure 79 4,559 40 19,193 30 11,678 88 18,332 179 38,732 12
3 or 6 months before departure 33 12,323 14 23,359 39 14,058 31 22,173 49 37,842 2
7 or more months before departure 5 18,200 7 25,751 12 15,435 3 5,923 10 47,785 3
Annual household Less than 5,000,000 yen 58 7,407 13 21,821 10 8,392 41 12,522 47 23,182 0
income 5,000,000~9,999,999 yen 15 2,111 7 9,071 10 19,887 16 19,215 28 35,953 0
10,000,000~19,999,999 yen 5 6,746 5 45,836 4 26,129 10 40,957 11 48,787 1
20,000,000~29,999,999 yen 0 - 2 51,000 1 1,000 2 19,651 7 94,404 0
More than 30,000,000 yen 3 6,667 0 - 0 - 1 0 4 27,000 1

Table 8 (140/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Mie
Survey Item
Amount
Total 16,036
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 32,500
Narita 42,807
Komatsu -
Mt.Fuji Shizuoka -
Chubu 12,408
Kansai 9,430
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 22,609
Narita 0
Komatsu -
Mt.Fuji Shizuoka -
Chubu 17,129
Kansai 15,000
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 2,383
/Region Taiwan 5,714
(Single Answer) Hong Kong -
China 22,112
Thailand -
Singapore -
Malaysia -
Indonesia 15,000
Philippines 50,000
Vietnam -
India 50,000
UK -
Germany -
France -
Italy -
Spain -
Russia -
United States 25,706
Canada -
Australia -
Other -
Length of Stay up to 3 days 10,000
4~6 days 5,377
7~13 days 15,353
14~20 days 49,260
21~27 days -
28~90 days 0
91 days or more (less than a year) -
Sex/Age Male 18,801
(Single Answer) under 20 0
20~29 35,650
30~39 20,000
40~49 0
50~59 2,150
60~69 50,000
70 and over 2,826
Female 11,060
under 20 0
20~29 15,000
30~39 5,000
40~49 12,798
Table 8 (141/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Mie
Survey Item
Amount
Total 16,036
50~59 -
60~69 15,000
70 and over -

Table 8 (142/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Mie
Survey Item
Amount
Total 16,036
Frequency of Visits 1 time 3,657
to Japan 2 times 37,500
(Single Answer) 3 times 15,000
4 times 71,300
5 times 14,565
6~9 times 14,000
10~19 times 0
20 times or more 11,075
Members Just me 10,833
of your Party Spouse/partner 25,706
(Multiple answers) Family member(s) 2,500
Work colleague(s) 25,211
Friend(s) 38,000
Other 2,150
Main Purpose Tourism/leisure 19,035
of This Trip Visiting family/friends 15,000
(Single Answer) Honeymoon 0
School-related trip -
Sport/watching sport -
Event 0
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 0
Company meeting(held offsite) -
Training 16,075
Other business 20,186
Transit -
Other -
Types of Hotel (western style) 17,162
accommodation Japanese-style inn 16,590
(Multiple answers) Villa/condominium 0
School dormitory or company-owned accomodation facility 30,000
Home of family/friends 15,000
Youth hostel or guest house -
Vacation rentals 0
Other 5,000
Use of lounges Yes 4,767
(Single Answer) No 13,947
Travel Group tour 5,454
arrangements Package for individual travelers 0
(Single Answer) independent travel 23,128
Means of at a store (travel agency, airline company, etc.) 15,643
travel arrangements through a website 10,000
(Single Answer) by phone or other ways 33,333
Time of Less than 1 week before departure 0
travel arrangements 1 or 2 weeks before departure 36,667
(Single Answer) 3 or 4 weeks before departure 0
1 or 2 months before departure 6,658
3 or 6 months before departure 32,500
7 or more months before departure 34,275
Annual household Less than 5,000,000 yen -
income 5,000,000~9,999,999 yen -
10,000,000~19,999,999 yen 10,000
20,000,000~29,999,999 yen -
More than 30,000,000 yen 4,300

Table 8 (143/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 30 11,912 1,692 19,612 2,553 45,471 339 10,009 387 3,931 56
Port New Chitose 0 - 1 23,800 3 14,500 0 - 0 - 1
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 1 5,000 2 116,886 1 22,500 0 - 0
Haneda 0 - 159 31,391 116 33,648 10 31,343 26 4,923 6
Narita 4 11,672 380 28,296 339 37,331 19 9,358 71 5,662 13
Komatsu 0 - 0 - 2 18,500 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 4 22,133 7 45,052 0 - 0 - 0
Chubu 1 10,000 38 23,673 41 39,362 5 16,499 10 11,828 1
Kansai 24 12,528 1,081 14,984 2,005 48,054 301 9,285 280 3,118 35
Hiroshima 0 - 1 1,250 2 43,577 1 0 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 14 5,359 17 12,205 1 2,000 0 - 0
Fukuoka 0 - 7 9,773 8 29,769 0 - 0 - 0
Hakata Port 0 - 1 72,000 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 3 2,000 5 56,833 0 - 0 - 0
Other 1 0 2 1,650 6 19,975 1 0 0 - 0
Port New Chitose 0 - 0 - 4 15,085 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 0 - 104 35,506 75 29,964 13 22,314 16 6,773 4
Narita 4 19,987 370 31,424 332 33,743 19 10,914 52 7,221 8
Komatsu 0 - 0 - 1 32,000 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 4 19,197 4 15,358 0 - 3 19,339 0
Chubu 1 10,000 59 13,021 73 29,139 5 16,499 17 5,352 1
Kansai 25 10,696 1,145 14,615 2,043 48,973 296 9,412 299 2,972 43
Hiroshima 0 - 0 - 2 38,012 1 0 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 2 12,800 8 500 3 6,667 0 - 0
Fukuoka 0 - 7 26,881 10 21,374 2 3,500 0 - 0
Hakata Port 0 - 1 72,000 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 1 10,000 0 - 0 - 0
Nationality South Korea 8 17,051 544 10,527 1,089 45,321 171 7,742 94 2,853 8
/Region Taiwan 10 6,825 171 19,525 284 37,166 59 8,880 57 2,368 8
(Single Answer) Hong Kong 0 - 24 10,885 42 46,164 3 1,000 5 3,500 7
China 8 14,250 372 21,575 602 63,468 41 16,164 137 4,444 5
Thailand 0 - 5 7,171 12 37,324 1 3,000 1 15,000 0
Singapore 0 - 15 21,494 21 44,901 4 15,090 3 971 1
Malaysia 0 - 49 12,042 60 36,120 5 14,000 14 251 1
Indonesia 0 - 21 7,567 28 28,474 2 2,750 1 0 0
Philippines 0 - 22 14,052 40 26,688 12 16,083 5 2,565 2
Vietnam 0 - 4 28,203 13 60,503 0 - 0 - 0
India 0 - 12 21,721 24 25,919 4 17,500 3 3,294 0
UK 0 - 42 37,350 21 31,171 0 - 1 6,634 0
Germany 0 - 20 44,820 17 15,893 3 5,529 2 1,531 1
France 0 - 34 30,409 21 17,990 4 750 4 8,072 2
Italy 0 - 51 26,451 36 5,655 1 6,634 9 2,949 4
Spain 0 - 49 30,075 36 13,351 3 333 15 1,706 3
Russia 0 - 21 23,922 17 42,379 2 6,000 5 11,612 0
United States 0 - 129 34,413 90 27,648 10 28,334 15 7,084 5
Canada 1 10,000 32 27,413 30 25,410 9 11,519 5 4,265 3
Australia 3 9,562 51 25,727 55 45,025 4 10,858 7 11,942 5
Other 0 - 24 24,559 15 50,924 1 7,961 4 21,104 1
Length of Stay up to 3 days 1 20,260 109 8,127 387 38,270 46 11,526 27 1,679 0
4~6 days 17 10,182 739 10,991 1,283 46,674 183 9,516 161 2,998 17
7~13 days 7 11,786 617 27,900 671 50,176 75 12,099 166 4,212 16
14~20 days 4 19,625 169 33,131 142 30,871 15 4,586 21 8,854 17
21~27 days 0 - 34 26,539 31 34,515 8 10,445 5 10,857 6
28~90 days 0 - 22 19,563 33 63,689 7 5,227 6 9,000 0
91 days or more (less than a year) 1 3,000 2 15,000 6 28,317 5 5,000 1 0 0
Sex/Age Male 17 11,182 810 19,732 1,195 42,091 189 10,483 177 4,455 30
(Single Answer) under 20 0 - 23 4,964 37 30,587 5 3,420 6 4,367 0
20~29 2 17,500 271 16,312 432 47,716 57 5,043 65 4,765 6
30~39 8 8,269 296 21,817 417 42,189 65 9,728 58 2,609 13
40~49 5 14,052 100 25,573 170 39,513 29 19,616 17 7,107 4
50~59 1 10,000 63 17,063 86 27,208 18 16,060 15 6,588 3
60~69 1 8,686 45 28,689 43 40,178 13 13,580 9 6,343 3
70 and over 0 - 12 5,618 10 17,625 2 5,000 7 3,501 1
Female 13 12,865 882 19,502 1,358 48,444 150 9,410 210 3,490 26
under 20 0 - 19 7,737 35 46,654 6 6,278 6 1,083 1
20~29 6 5,583 394 17,949 640 49,263 61 8,036 81 3,403 2
30~39 3 7,250 254 21,849 401 52,577 45 13,454 71 3,751 13
40~49 4 28,000 111 19,708 165 47,201 20 10,888 28 3,314 5
Table 8 (144/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 30 11,912 1,692 19,612 2,553 45,471 339 10,009 387 3,931 56
50~59 0 - 67 20,084 77 26,709 14 2,895 17 2,892 2
60~69 0 - 32 28,018 32 51,453 2 10,000 5 8,000 2
70 and over 0 - 5 500 8 6,374 2 0 2 1,257 1

Table 8 (145/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 30 11,912 1,692 19,612 2,553 45,471 339 10,009 387 3,931 56
Frequency of Visits 1 time 5 7,700 933 20,198 1,190 43,029 122 7,170 231 3,717 27
to Japan 2 times 5 5,200 302 19,769 459 48,638 63 8,560 67 4,300 5
(Single Answer) 3 times 2 875 135 16,537 230 50,340 40 10,539 29 3,044 3
4 times 5 12,430 97 21,215 172 45,316 23 10,180 20 5,306 6
5 times 1 0 46 15,876 99 45,336 14 6,179 8 9,016 2
6~9 times 2 25,000 78 19,098 159 49,227 27 13,487 16 2,279 4
10~19 times 6 11,158 61 20,442 135 50,849 23 22,252 7 2,613 4
20 times or more 4 28,000 40 15,290 108 36,513 27 13,363 9 5,941 5
Members Just me 7 8,955 283 23,449 492 44,268 81 14,380 48 5,998 9
of your Party Spouse/partner 10 9,675 454 24,725 547 42,970 67 10,720 118 4,561 21
(Multiple answers) Family member(s) 3 9,333 396 14,857 599 44,261 83 4,439 106 2,922 9
Work colleague(s) 9 18,712 118 13,749 237 43,305 32 15,572 25 3,527 4
Friend(s) 1 1,500 454 18,463 686 50,497 74 8,677 90 3,543 13
Other 0 - 18 7,229 21 6,795 4 253 6 4,727 1
Main Purpose Tourism/leisure 17 10,426 1,487 19,460 2,148 47,575 266 8,136 354 3,889 46
of This Trip Visiting family/friends 0 - 35 17,038 55 27,237 10 13,694 4 4,632 2
(Single Answer) Honeymoon 0 - 27 19,922 28 22,199 2 20,000 7 5,527 3
School-related trip 0 - 9 14,778 10 13,803 1 0 2 1,500 0
Sport/watching sport 0 - 5 6,108 6 5,434 0 - 0 - 0
Event 0 - 1 150,000 5 10,907 1 2,533 2 16,046 0
Study 1 3,000 4 22,793 8 65,888 3 5,866 1 5,000 0
Medical treatment/Medical check-up 0 - 1 100,000 2 154,653 0 - 1 10,000 0
Incentive travel 0 - 9 7,028 8 9,125 1 3,000 0 - 0
Exhibition/trade fair 0 - 4 39,005 12 44,869 1 50,650 0 - 0
International conference 1 50,650 17 23,928 26 34,690 9 18,706 1 0 0
Company meeting(held offsite) 6 3,377 24 22,532 98 34,691 22 22,236 2 0 1
Training 0 - 15 8,129 28 43,662 7 3,929 5 4,400 3
Other business 5 21,237 50 25,664 100 39,445 12 14,899 7 1,161 0
Transit 0 - 0 - 2 9,600 0 - 0 - 0
Other 0 - 4 9,250 17 36,135 4 28,516 1 7,091 1
Types of Hotel (western style) 25 13,314 1,222 20,987 1,803 45,966 243 11,497 281 3,952 44
accommodation Japanese-style inn 3 12,500 323 25,276 354 37,684 37 12,368 68 7,308 23
(Multiple answers) Villa/condominium 0 - 11 18,534 21 46,430 2 10,000 5 0 1
School dormitory or company-owned accomodation facility 1 0 12 38,657 29 16,896 4 4,383 3 10,697 0
Home of family/friends 2 25,500 55 16,778 101 30,939 17 7,794 12 2,118 3
Youth hostel or guest house 2 10,000 231 15,194 318 36,705 35 3,204 43 4,852 5
Vacation rentals 1 0 342 20,044 440 49,489 48 8,205 72 3,587 11
Other 1 1,500 58 22,347 71 33,067 10 7,000 13 5,181 20
Use of lounges Yes 0 - 51 18,125 66 46,780 16 6,974 13 2,366 5
(Single Answer) No 30 11,912 1,640 19,664 2,480 45,451 323 10,159 374 3,986 51
Travel Group tour 8 2,031 322 7,751 398 29,589 68 4,016 119 3,052 7
arrangements Package for individual travelers 0 - 146 16,197 247 46,501 26 14,970 37 2,989 7
(Single Answer) independent travel 22 15,504 1,224 23,140 1,908 48,650 245 11,145 231 4,535 42
Means of at a store (travel agency, airline company, etc.) 14 11,578 454 13,624 633 36,739 103 9,464 127 3,342 15
travel arrangements through a website 16 12,204 1,189 21,926 1,825 49,312 225 9,940 243 4,377 38
(Single Answer) by phone or other ways 0 - 43 20,101 81 30,600 7 20,799 14 2,373 3
Time of Less than 1 week before departure 4 12,750 98 14,336 273 41,180 34 15,105 10 4,253 3
travel arrangements 1 or 2 weeks before departure 4 27,788 186 13,387 373 50,949 36 7,265 40 3,686 7
(Single Answer) 3 or 4 weeks before departure 1 0 156 16,343 271 46,699 40 10,866 38 3,642 2
1 or 2 months before departure 15 9,946 665 17,618 1,004 47,543 150 10,905 186 3,750 13
3 or 6 months before departure 5 6,800 476 26,045 526 42,056 66 7,300 92 4,470 25
7 or more months before departure 1 12,000 103 24,852 91 32,618 9 3,296 18 4,682 6
Annual household Less than 5,000,000 yen 6 9,233 135 21,648 182 38,409 24 7,651 46 4,270 3
income 5,000,000~9,999,999 yen 2 0 67 35,079 92 49,369 10 11,004 20 5,076 3
10,000,000~19,999,999 yen 1 50,000 40 29,993 34 37,373 5 7,452 5 11,293 3
20,000,000~29,999,999 yen 0 - 6 15,931 7 51,409 4 27,086 0 - 0
More than 30,000,000 yen 1 51,000 4 30,326 8 58,602 4 21,953 1 0 0

Table 8 (146/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Wakayama
Survey Item
Amount
Total 17,613
Port New Chitose 0
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 12,901
Narita 12,297
Komatsu -
Mt.Fuji Shizuoka -
Chubu 10,000
Kansai 21,116
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 15,601
Narita 12,170
Komatsu -
Mt.Fuji Shizuoka -
Chubu 10,000
Kansai 18,989
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 36,010
/Region Taiwan 14,163
(Single Answer) Hong Kong 12,381
China 35,300
Thailand -
Singapore 50,000
Malaysia 0
Indonesia -
Philippines 26,000
Vietnam -
India -
UK -
Germany 15,000
France 25,452
Italy 5,601
Spain 8,981
Russia -
United States 7,691
Canada 13,333
Australia 5,212
Other 0
Length of Stay up to 3 days -
4~6 days 19,478
7~13 days 17,262
14~20 days 18,083
21~27 days 11,929
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 21,909
(Single Answer) under 20 -
20~29 20,576
30~39 26,951
40~49 13,051
50~59 7,756
60~69 9,333
70 and over 80,000
Female 12,655
under 20 0
20~29 13,030
30~39 15,782
40~49 13,060
Table 8 (147/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Wakayama
Survey Item
Amount
Total 17,613
50~59 15,500
60~69 0
70 and over 1,500

Table 8 (148/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Wakayama
Survey Item
Amount
Total 17,613
Frequency of Visits 1 time 8,490
to Japan 2 times 30,079
(Single Answer) 3 times 11,634
4 times 20,328
5 times 37,500
6~9 times 11,250
10~19 times 42,423
20 times or more 32,026
Members Just me 16,821
of your Party Spouse/partner 11,602
(Multiple answers) Family member(s) 29,241
Work colleague(s) 45,423
Friend(s) 12,801
Other 0
Main Purpose Tourism/leisure 16,864
of This Trip Visiting family/friends 0
(Single Answer) Honeymoon 2,211
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) 30,000
Training 50,650
Other business -
Transit -
Other 22,000
Types of Hotel (western style) 18,023
accommodation Japanese-style inn 21,727
(Multiple answers) Villa/condominium 0
School dormitory or company-owned accomodation facility -
Home of family/friends 18,710
Youth hostel or guest house 8,588
Vacation rentals 8,387
Other 10,715
Use of lounges Yes 26,300
(Single Answer) No 16,761
Travel Group tour 5,643
arrangements Package for individual travelers 5,876
(Single Answer) independent travel 21,564
Means of at a store (travel agency, airline company, etc.) 18,388
travel arrangements through a website 16,552
(Single Answer) by phone or other ways 27,167
Time of Less than 1 week before departure 7,333
travel arrangements 1 or 2 weeks before departure 21,857
(Single Answer) 3 or 4 weeks before departure 70,910
1 or 2 months before departure 15,305
3 or 6 months before departure 17,483
7 or more months before departure 5,576
Annual household Less than 5,000,000 yen 6,767
income 5,000,000~9,999,999 yen 23,878
10,000,000~19,999,999 yen 23,301
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 8 (149/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 17 14,324 8 47,561 35 10,286 191 20,677 105 10,745 10
Port New Chitose 0 - 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 1 67,814 2 79,128 6 11,702 36 22,260 1 4,521 0
Narita 6 8,558 3 50,518 5 6,600 88 17,190 1 20,000 4
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 1 40,000 0 - 0 - 0
Kansai 5 17,724 1 7,240 14 8,314 27 8,692 0 - 3
Hiroshima 2 7,865 1 43,442 0 - 19 42,845 2 32,582 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 70 11,125 0
Takamatsu 0 - 0 - 5 9,729 0 - 0 - 2
Fukuoka 0 - 1 20,000 0 - 16 32,145 20 8,140 1
Hakata Port 1 10,000 0 - 0 - 1 2,000 10 6,700 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 1 33,907 0 - 0
Other 2 5,000 0 - 4 12,940 3 12,086 1 30,010 0
Port New Chitose 0 - 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 1 67,814 3 66,085 6 10,868 34 20,179 1 4,521 0
Narita 7 7,336 2 55,777 3 2,667 73 22,356 0 - 4
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 0 - 0 - 0
Kansai 6 16,042 0 - 17 10,611 43 3,814 0 - 3
Hiroshima 2 9,050 2 25,341 0 - 20 41,759 3 21,721 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 1 2,000 71 10,968 0
Takamatsu 0 - 0 - 6 8,691 2 6,000 0 - 2
Fukuoka 0 - 1 20,000 3 18,086 18 34,336 21 10,134 1
Hakata Port 1 10,000 0 - 0 - 0 - 9 7,444 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 1 10,000 2 85,000 5 14,307 23 30,500 94 10,440 1
/Region Taiwan 3 13,750 1 20,000 8 11,845 9 25,512 7 10,336 2
(Single Answer) Hong Kong 2 9,050 2 25,341 1 10,000 7 32,496 2 32,582 0
China 3 18,333 0 - 7 9,786 12 10,130 1 4,800 2
Thailand 0 - 0 - 0 - 0 - 0 - 0
Singapore 0 - 0 - 0 - 1 67,814 0 - 0
Malaysia 0 - 0 - 2 2,500 0 - 0 - 0
Indonesia 0 - 0 - 0 - 4 18,750 0 - 0
Philippines 0 - 0 - 0 - 0 - 0 - 1
Vietnam 0 - 0 - 0 - 0 - 0 - 0
India 0 - 0 - 0 - 6 17,000 0 - 0
UK 2 3,733 0 - 0 - 16 24,990 0 - 1
Germany 0 - 1 66,345 2 15,000 7 37,444 0 - 0
France 0 - 0 - 3 10,667 8 8,612 0 - 0
Italy 0 - 0 - 2 0 10 6,502 0 - 0
Spain 0 - 0 - 1 0 15 9,580 0 - 0
Russia 3 14,000 0 - 0 - 4 7,650 0 - 0
United States 2 34,849 2 36,732 1 45,209 32 28,430 1 4,521 2
Canada 1 0 0 - 1 0 5 4,087 0 - 0
Australia 0 - 0 - 1 0 25 17,093 0 - 0
Other 0 - 0 - 1 3,000 7 13,802 0 - 1
Length of Stay up to 3 days 0 - 1 130,000 0 - 13 29,020 73 11,366 0
4~6 days 1 1,250 2 30,000 10 11,289 31 27,940 27 7,597 3
7~13 days 10 14,991 1 43,442 16 13,257 60 18,670 4 16,348 2
14~20 days 4 4,338 2 17,748 6 2,500 67 16,167 1 28,000 2
21~27 days 0 - 2 55,777 3 6,667 12 26,573 0 - 2
28~90 days 1 30,000 0 - 0 - 6 22,266 0 - 1
91 days or more (less than a year) 1 45,000 0 - 0 - 2 25,000 0 - 0
Sex/Age Male 11 15,944 6 37,039 17 10,697 126 20,606 60 9,433 8
(Single Answer) under 20 1 0 0 - 0 - 2 25,000 0 - 0
20~29 3 15,207 1 7,240 2 7,500 20 15,062 8 5,667 1
30~39 4 13,620 3 43,262 6 6,876 56 18,778 17 11,721 3
40~49 0 - 1 40,000 4 21,302 19 33,059 7 10,339 0
50~59 1 67,814 0 - 3 13,463 18 27,096 7 10,214 3
60~69 1 3,733 1 45,209 1 0 9 8,627 14 10,393 1
70 and over 1 3,733 0 - 1 0 2 0 7 4,571 0
Female 6 11,356 2 79,128 18 9,897 65 20,815 45 12,494 2
under 20 0 - 0 - 0 - 1 0 0 - 0
20~29 1 45,000 0 - 5 12,400 21 23,107 4 12,000 0
30~39 4 5,783 0 - 8 8,625 22 11,998 4 16,340 0
40~49 0 - 1 130,000 3 10,833 7 25,038 5 8,660 2
Table 8 (150/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 17 14,324 8 47,561 35 10,286 191 20,677 105 10,745 10
50~59 1 0 1 28,256 1 3,500 6 11,280 13 15,205 0
60~69 0 - 0 - 1 11,143 5 54,164 15 9,661 0
70 and over 0 - 0 - 0 - 3 30,000 4 15,750 0

Table 8 (151/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 17 14,324 8 47,561 35 10,286 191 20,677 105 10,745 10
Frequency of Visits 1 time 5 3,493 2 36,732 12 10,559 103 15,805 15 7,533 1
to Japan 2 times 3 33,811 2 36,793 3 10,667 23 29,776 13 9,921 3
(Single Answer) 3 times 1 1,884 0 - 2 5,000 8 16,176 19 9,367 0
4 times 4 19,250 0 - 4 15,500 12 26,807 10 10,090 1
5 times 0 - 2 75,000 3 17,178 7 18,488 9 8,622 0
6~9 times 0 - 0 - 5 12,152 11 15,247 15 13,991 1
10~19 times 2 625 0 - 5 2,400 14 26,117 13 12,152 2
20 times or more 2 22,240 2 41,721 1 5,000 13 40,204 10 15,694 2
Members Just me 3 18,333 2 85,000 8 14,558 49 26,153 22 15,529 5
of your Party Spouse/partner 4 2,772 3 39,598 6 0 72 13,488 16 14,887 3
(Multiple answers) Family member(s) 3 1,045 1 28,256 9 6,460 22 28,863 17 4,436 1
Work colleague(s) 2 39,907 0 - 5 19,678 19 23,079 16 7,172 0
Friend(s) 5 18,896 2 31,721 7 12,429 32 20,959 32 13,101 2
Other 0 - 0 - 0 - 0 - 5 1,400 0
Main Purpose Tourism/leisure 10 5,682 4 28,973 30 7,980 135 19,774 96 10,625 6
of This Trip Visiting family/friends 1 1,884 2 47,300 0 - 10 26,244 1 16,667 0
(Single Answer) Honeymoon 0 - 0 - 0 - 7 5,599 0 - 0
School-related trip 0 - 0 - 0 - 1 0 0 - 0
Sport/watching sport 1 0 0 - 0 - 2 13,269 0 - 1
Event 2 21,000 0 - 2 17,500 0 - 0 - 0
Study 1 45,000 0 - 0 - 0 - 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 0
Exhibition/trade fair 0 - 1 130,000 0 - 0 - 0 - 0
International conference 0 - 0 - 0 - 1 90,000 0 - 0
Company meeting(held offsite) 1 67,814 0 - 3 28,533 14 35,337 3 14,667 1
Training 0 - 0 - 0 - 3 17,969 1 4,521 0
Other business 1 30,000 1 40,000 0 - 17 17,235 4 10,750 2
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 0 - 0 - 1 20,000 0 - 0
Types of Hotel (western style) 15 15,568 6 51,171 33 10,455 161 20,675 79 8,877 10
accommodation Japanese-style inn 3 4,417 2 32,605 13 5,549 60 17,865 19 10,401 3
(Multiple answers) Villa/condominium 0 - 0 - 0 - 0 - 0 - 0
School dormitory or company-owned accomodation facility 1 30,000 0 - 0 - 0 - 1 4,521 1
Home of family/friends 1 45,000 3 46,603 2 2,000 13 24,789 1 16,667 1
Youth hostel or guest house 2 21,000 1 45,209 2 10,000 30 12,936 3 2,167 1
Vacation rentals 0 - 1 45,209 3 3,000 30 15,434 1 5,000 1
Other 5 12,870 0 - 2 11,500 14 12,436 1 28,000 0
Use of lounges Yes 0 - 0 - 1 12,000 12 27,754 1 4,521 1
(Single Answer) No 16 14,993 7 53,322 32 9,964 177 19,902 104 10,805 9
Travel Group tour 4 2,650 0 - 5 8,600 17 10,869 56 8,453 0
arrangements Package for individual travelers 4 10,500 0 - 5 6,000 15 14,883 3 1,600 0
(Single Answer) independent travel 9 21,213 8 47,561 25 11,480 159 22,272 46 14,131 10
Means of at a store (travel agency, airline company, etc.) 5 4,650 3 29,419 10 6,553 54 10,698 41 8,263 2
travel arrangements through a website 10 15,245 5 58,447 22 9,830 125 22,987 46 11,493 7
(Single Answer) by phone or other ways 2 33,907 0 - 3 26,070 10 48,621 14 12,357 0
Time of Less than 1 week before departure 1 67,814 1 130,000 3 17,500 9 16,772 12 9,151 1
travel arrangements 1 or 2 weeks before departure 4 13,000 2 30,000 3 5,000 23 30,604 19 13,146 2
(Single Answer) 3 or 4 weeks before departure 0 - 0 - 4 15,802 14 14,745 13 5,893 0
1 or 2 months before departure 4 12,025 4 31,037 10 9,939 47 28,764 44 10,956 1
3 or 6 months before departure 4 14,996 1 66,345 10 7,940 77 15,308 12 9,268 5
7 or more months before departure 4 3,904 0 - 4 11,750 19 18,181 1 28,000 1
Annual household Less than 5,000,000 yen 1 10,000 0 - 3 0 14 21,200 21 12,135 0
income 5,000,000~9,999,999 yen 1 1,250 1 20,000 2 8,072 13 29,901 18 9,954 0
10,000,000~19,999,999 yen 0 - 0 - 2 6,500 10 26,009 5 7,712 0
20,000,000~29,999,999 yen 1 1,884 0 - 0 - 3 1,667 2 12,260 0
More than 30,000,000 yen 0 - 0 - 0 - 0 - 1 1,000 0

Table 8 (152/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokushima
Survey Item
Amount
Total 25,247
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 23,858
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 42,013
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu 4,500
Fukuoka 22,000
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 23,858
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 42,013
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu 4,500
Fukuoka 22,000
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 81,040
/Region Taiwan 7,500
(Single Answer) Hong Kong -
China 19,500
Thailand -
Singapore -
Malaysia -
Indonesia -
Philippines 22,000
Vietnam -
India -
UK 20,000
Germany -
France -
Italy -
Spain -
Russia -
United States 31,081
Canada -
Australia -
Other 13,269
Length of Stay up to 3 days -
4~6 days 40,013
7~13 days 7,500
14~20 days 16,634
21~27 days 13,826
28~90 days 56,511
91 days or more (less than a year) -
Sex/Age Male 27,934
(Single Answer) under 20 -
20~29 13,269
30~39 16,884
40~49 -
50~59 53,184
60~69 0
70 and over -
Female 14,500
under 20 -
20~29 -
30~39 -
40~49 14,500
Table 8 (153/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokushima
Survey Item
Amount
Total 25,247
50~59 -
60~69 -
70 and over -

Table 8 (154/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Tokushima
Survey Item
Amount
Total 25,247
Frequency of Visits 1 time 13,269
to Japan 2 times 35,504
(Single Answer) 3 times -
4 times 5,651
5 times -
6~9 times 15,000
10~19 times 11,000
20 times or more 45,020
Members Just me 40,910
of your Party Spouse/partner 8,550
(Multiple answers) Family member(s) 13,269
Work colleague(s) -
Friend(s) 11,134
Other -
Main Purpose Tourism/leisure 17,694
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport 13,269
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) 30,000
Training -
Other business 51,520
Transit -
Other -
Types of Hotel (western style) 25,247
accommodation Japanese-style inn 27,387
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 22,000
Home of family/friends 5,651
Youth hostel or guest house 20,000
Vacation rentals 5,651
Other -
Use of lounges Yes 81,040
(Single Answer) No 19,048
Travel Group tour -
arrangements Package for individual travelers -
(Single Answer) independent travel 25,247
Means of at a store (travel agency, airline company, etc.) 51,520
travel arrangements through a website 21,347
(Single Answer) by phone or other ways -
Time of Less than 1 week before departure 22,000
travel arrangements 1 or 2 weeks before departure 6,634
(Single Answer) 3 or 4 weeks before departure -
1 or 2 months before departure 81,040
3 or 6 months before departure 26,102
7 or more months before departure 5,651
Annual household Less than 5,000,000 yen -
income 5,000,000~9,999,999 yen -
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 8 (155/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 64 20,308 25 20,989 8 12,750 1,282 44,941 59 10,647 226
Port New Chitose 0 - 0 - 0 - 1 75,260 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 1 66,345 2 21,000 2 22,500 7 38,575 1 30,000 6
Narita 9 30,017 6 9,844 0 - 26 37,597 0 - 12
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 1 11,302 0 - 0
Kansai 11 31,050 7 20,000 4 13,500 12 28,743 0 - 5
Hiroshima 1 112,536 1 0 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 51 17,597 1 0 1
Takamatsu 41 12,357 3 14,333 1 0 0 - 0 - 0
Fukuoka 0 - 4 26,913 1 3,000 1,051 47,464 53 9,758 90
Hakata Port 0 - 0 - 0 - 124 39,348 3 20,333 23
Izuhara Port 0 - 0 - 0 - 0 - 0 - 72
Kaogoshima 0 - 0 - 0 - 3 42,165 0 - 1
Naha 0 - 0 - 0 - 2 32,253 0 - 0
Other 1 2,500 2 66,511 0 - 4 20,827 1 20,000 16
Port New Chitose 0 - 0 - 0 - 2 7,000 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 1 0 4 41,881 2 22,500 9 22,851 1 30,000 9
Narita 10 46,138 4 11,641 0 - 25 29,795 1 20,000 8
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 18 0 2 40,325 0 - 4 7,891 0 - 0
Kansai 7 26,738 6 20,000 4 13,500 8 10,038 0 - 3
Hiroshima 1 112,536 2 10,000 0 - 1 17,506 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 52 17,278 1 0 1
Takamatsu 27 19,949 5 12,600 1 0 0 - 0 - 0
Fukuoka 0 - 2 13,500 1 3,000 1,049 48,093 52 9,176 93
Hakata Port 0 - 0 - 0 - 125 40,345 3 20,333 23
Izuhara Port 0 - 0 - 0 - 0 - 0 - 87
Kaogoshima 0 - 0 - 0 - 6 20,500 1 40,000 2
Naha 0 - 0 - 0 - 1 6,505 0 - 0
Nationality South Korea 11 35,053 5 36,730 1 3,000 1,058 42,991 33 8,791 160
/Region Taiwan 10 24,954 8 11,625 3 6,667 71 53,682 12 8,947 20
(Single Answer) Hong Kong 2 17,813 0 - 0 - 25 61,697 6 21,337 7
China 29 5,779 1 0 0 - 52 75,271 5 11,726 4
Thailand 0 - 1 12,500 0 - 9 47,306 0 - 2
Singapore 1 124,880 0 - 0 - 5 78,142 0 - 2
Malaysia 0 - 0 - 1 34,000 0 - 0 - 0
Indonesia 0 - 0 - 0 - 1 25,000 0 - 2
Philippines 0 - 2 12,000 0 - 11 42,710 1 9,042 3
Vietnam 0 - 0 - 0 - 3 65,167 0 - 2
India 0 - 0 - 0 - 0 - 0 - 0
UK 1 53,500 0 - 0 - 2 11,200 0 - 3
Germany 1 0 0 - 0 - 3 33,333 0 - 1
France 1 66,345 0 - 1 30,000 1 30,000 1 30,000 0
Italy 1 0 2 1,500 0 - 1 13,269 0 - 1
Spain 0 - 0 - 0 - 3 30,961 0 - 0
Russia 0 - 0 - 0 - 2 106,511 0 - 0
United States 2 81,953 5 33,317 0 - 24 26,678 0 - 10
Canada 0 - 1 42,000 1 15,000 1 0 0 - 2
Australia 3 11,915 0 - 1 0 5 10,000 0 - 5
Other 2 8,500 0 - 0 - 5 38,720 1 5,000 2
Length of Stay up to 3 days 5 14,331 2 56,511 0 - 619 37,970 13 12,300 108
4~6 days 39 12,211 9 17,628 1 0 530 51,948 32 7,067 70
7~13 days 9 44,202 8 21,250 7 14,571 86 54,476 13 16,316 27
14~20 days 7 43,464 2 21,250 0 - 25 44,694 0 - 11
21~27 days 3 11,582 4 10,141 0 - 8 36,038 1 30,000 6
28~90 days 1 15,000 0 - 0 - 14 34,851 0 - 4
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 27 23,231 20 23,362 5 7,600 586 43,961 25 13,816 101
(Single Answer) under 20 1 1,000 0 - 0 - 6 43,183 0 - 2
20~29 5 43,057 3 21,217 1 0 136 45,306 5 26,196 20
30~39 8 25,201 8 21,435 1 20,000 179 48,480 5 12,750 15
40~49 3 10,905 3 1,000 1 3,000 106 40,112 6 11,792 28
50~59 5 5,723 3 59,674 1 15,000 82 38,980 4 12,133 16
60~69 5 29,600 3 16,695 1 0 55 44,793 3 333 12
70 and over 0 - 0 - 0 - 22 34,107 2 15,200 8
Female 37 18,175 5 11,500 3 21,333 696 45,766 34 8,316 125
under 20 0 - 0 - 0 - 5 45,411 1 0 2
20~29 7 18,702 2 12,500 1 34,000 236 50,575 6 7,979 39
30~39 8 22,324 0 - 2 15,000 177 50,814 7 17,053 22
40~49 5 15,100 3 10,833 0 - 102 40,653 11 5,743 24
Table 8 (156/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 64 20,308 25 20,989 8 12,750 1,282 44,941 59 10,647 226
50~59 7 17,214 0 - 0 - 85 42,545 6 4,500 16
60~69 10 16,698 0 - 0 - 76 36,247 3 8,447 17
70 and over 0 - 0 - 0 - 15 11,940 0 - 5

Table 8 (157/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 64 20,308 25 20,989 8 12,750 1,282 44,941 59 10,647 226
Frequency of Visits 1 time 21 7,719 3 5,029 3 21,333 289 43,552 10 7,053 61
to Japan 2 times 10 26,041 2 15,000 0 - 258 42,521 12 10,548 43
(Single Answer) 3 times 5 9,218 1 113,023 1 0 182 43,015 5 3,434 34
4 times 5 47,730 5 34,425 1 3,000 112 45,158 3 9,974 17
5 times 3 32,129 1 42,000 1 15,000 94 57,002 3 12,500 12
6~9 times 5 7,600 4 10,625 1 20,000 121 44,020 11 9,171 27
10~19 times 13 32,826 7 15,286 1 0 122 45,945 8 15,836 17
20 times or more 2 15,676 2 1,500 0 - 101 45,652 7 16,986 13
Members Just me 8 14,348 6 34,837 2 17,500 235 48,125 9 11,331 40
of your Party Spouse/partner 12 27,509 5 11,713 2 0 188 47,406 14 15,374 33
(Multiple answers) Family member(s) 21 16,156 4 12,625 0 - 360 42,487 14 10,982 44
Work colleague(s) 5 31,800 7 18,093 2 16,500 143 33,436 7 8,834 42
Friend(s) 20 17,827 4 32,663 2 17,000 369 49,143 16 6,987 66
Other 0 - 0 - 0 - 20 33,953 1 0 6
Main Purpose Tourism/leisure 59 20,362 13 13,736 4 8,750 1,096 46,298 49 11,297 201
of This Trip Visiting family/friends 0 - 3 8,500 1 0 24 42,763 3 9,355 4
(Single Answer) Honeymoon 1 66,345 0 - 0 - 2 86,625 0 - 0
School-related trip 1 1,000 0 - 1 34,000 7 28,208 2 0 2
Sport/watching sport 0 - 0 - 0 - 3 27,333 0 - 0
Event 0 - 0 - 0 - 3 32,000 0 - 0
Study 1 15,000 0 - 0 - 7 36,058 0 - 3
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 1
Exhibition/trade fair 0 - 0 - 0 - 2 73,045 0 - 0
International conference 0 - 2 56,511 1 30,000 22 62,520 0 - 2
Company meeting(held offsite) 2 8,000 3 23,550 0 - 24 23,594 0 - 0
Training 0 - 0 - 0 - 20 36,076 2 7,500 1
Other business 0 - 3 19,000 1 3,000 65 32,656 3 10,514 9
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 1 80,000 0 - 7 16,037 0 - 3
Types of Hotel (western style) 54 17,296 18 22,703 6 10,833 1,016 45,583 53 10,666 144
accommodation Japanese-style inn 31 19,394 10 8,156 1 30,000 328 45,194 24 11,818 40
(Multiple answers) Villa/condominium 1 17,500 0 - 0 - 4 28,317 0 - 0
School dormitory or company-owned accomodation facility 2 47,500 3 35,667 2 18,500 20 36,863 0 - 6
Home of family/friends 1 0 5 7,813 1 0 39 43,029 2 5,500 8
Youth hostel or guest house 5 39,934 3 22,362 2 7,500 97 44,507 3 21,667 11
Vacation rentals 4 29,023 5 4,713 0 - 117 47,300 7 14,363 15
Other 3 6,000 0 - 0 - 22 30,350 1 30,000 7
Use of lounges Yes 1 15,000 1 20,000 0 - 27 42,413 0 - 2
(Single Answer) No 59 20,363 24 21,031 8 12,750 1,248 44,953 59 10,647 224
Travel Group tour 21 5,502 2 5,000 1 0 256 31,794 15 1,397 62
arrangements Package for individual travelers 4 19,861 1 0 0 - 61 33,984 8 9,688 9
(Single Answer) independent travel 39 28,326 22 23,397 7 14,571 965 49,121 36 14,714 155
Means of at a store (travel agency, airline company, etc.) 17 12,352 6 14,833 3 5,000 211 36,554 14 4,719 50
travel arrangements through a website 41 22,490 13 20,939 2 25,000 933 48,653 38 14,099 135
(Single Answer) by phone or other ways 1 2,000 2 58,011 2 18,500 93 32,617 4 4,320 29
Time of Less than 1 week before departure 7 12,807 5 23,530 0 - 151 47,459 5 4,400 30
travel arrangements 1 or 2 weeks before departure 7 24,617 2 15,000 1 0 198 41,868 7 7,810 44
(Single Answer) 3 or 4 weeks before departure 2 0 1 80,000 2 15,000 133 44,663 10 8,004 22
1 or 2 months before departure 31 24,755 8 23,014 2 18,500 541 45,548 21 13,459 79
3 or 6 months before departure 12 15,154 4 15,500 3 11,667 202 46,976 12 12,482 34
7 or more months before departure 2 35,000 2 9,238 0 - 19 42,362 1 30,000 6
Annual household Less than 5,000,000 yen 4 34,993 1 10,000 0 - 267 46,185 17 8,939 58
income 5,000,000~9,999,999 yen 2 27,351 1 3,000 1 3,000 204 42,068 9 7,852 34
10,000,000~19,999,999 yen 4 24,240 0 - 0 - 75 37,610 4 20,000 11
20,000,000~29,999,999 yen 0 - 0 - 0 - 14 47,950 0 - 1
More than 30,000,000 yen 0 - 0 - 0 - 15 51,499 0 - 1

Table 8 (158/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Nagasaki
Survey Item
Amount
Total 12,403
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 55,116
Narita 21,346
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 8,886
Hiroshima -
Kanmon (Shimonoseki) Port 9,450
Takamatsu -
Fukuoka 8,659
Hakata Port 3,426
Izuhara Port 13,755
Kaogoshima 2,027
Naha -
Other 19,489
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 47,329
Narita 13,977
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 1,000
Hiroshima -
Kanmon (Shimonoseki) Port 9,450
Takamatsu -
Fukuoka 9,267
Hakata Port 3,426
Izuhara Port 14,968
Kaogoshima 5,000
Naha -
Nationality South Korea 11,103
/Region Taiwan 7,800
(Single Answer) Hong Kong 6,283
China 10,988
Thailand 2,500
Singapore 5,250
Malaysia -
Indonesia 67,200
Philippines 19,636
Vietnam 500
India -
UK 37,583
Germany 33,172
France -
Italy 0
Spain -
Russia -
United States 29,011
Canada 53,307
Australia 4,034
Other 5,000
Length of Stay up to 3 days 13,272
4~6 days 6,288
7~13 days 17,982
14~20 days 23,433
21~27 days 13,184
28~90 days 26,770
91 days or more (less than a year) -
Sex/Age Male 14,934
(Single Answer) under 20 0
20~29 15,829
30~39 14,815
40~49 19,733
50~59 6,709
60~69 20,863
70 and over 7,413
Female 10,358
under 20 10,000
20~29 12,299
30~39 10,132
40~49 10,064
Table 8 (159/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Nagasaki
Survey Item
Amount
Total 12,403
50~59 11,438
60~69 8,476
70 and over 700

Table 8 (160/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Nagasaki
Survey Item
Amount
Total 12,403
Frequency of Visits 1 time 10,161
to Japan 2 times 11,788
(Single Answer) 3 times 14,277
4 times 9,435
5 times 21,729
6~9 times 11,880
10~19 times 8,708
20 times or more 20,064
Members Just me 17,155
of your Party Spouse/partner 12,768
(Multiple answers) Family member(s) 11,027
Work colleague(s) 16,670
Friend(s) 7,930
Other 0
Main Purpose Tourism/leisure 10,759
of This Trip Visiting family/friends 11,901
(Single Answer) Honeymoon -
School-related trip 0
Sport/watching sport -
Event -
Study 11,636
Medical treatment/Medical check-up -
Incentive travel 50,400
Exhibition/trade fair -
International conference 15,250
Company meeting(held offsite) -
Training 30,000
Other business 49,572
Transit -
Other 333
Types of Hotel (western style) 13,235
accommodation Japanese-style inn 9,007
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 20,234
Home of family/friends 11,754
Youth hostel or guest house 8,598
Vacation rentals 7,708
Other 8,692
Use of lounges Yes 53,807
(Single Answer) No 12,033
Travel Group tour 6,902
arrangements Package for individual travelers 6,711
(Single Answer) independent travel 14,934
Means of at a store (travel agency, airline company, etc.) 11,913
travel arrangements through a website 13,090
(Single Answer) by phone or other ways 9,752
Time of Less than 1 week before departure 16,894
travel arrangements 1 or 2 weeks before departure 11,088
(Single Answer) 3 or 4 weeks before departure 19,747
1 or 2 months before departure 11,093
3 or 6 months before departure 7,851
7 or more months before departure 12,783
Annual household Less than 5,000,000 yen 12,623
income 5,000,000~9,999,999 yen 18,051
10,000,000~19,999,999 yen 22,374
20,000,000~29,999,999 yen 1,500
More than 30,000,000 yen 2,000

Table 8 (161/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 201 7,606 550 11,234 39 13,962 77 49,529 525 44,187
Port New Chitose 3 15,643 1 0 0 - 0 - 2 8,333
of Entry Hakodate 0 - 0 - 0 - 0 - 0 -
(Single Answer) Sendai 1 15,195 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 - 0 -
Haneda 1 19,903 3 13,846 4 20,332 4 35,960 5 50,786
Narita 3 23,396 6 15,237 8 19,184 4 20,548 19 67,592
Komatsu 0 - 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 -
Chubu 0 - 0 - 0 - 0 - 0 -
Kansai 2 0 5 20,900 0 - 1 0 6 22,543
Hiroshima 0 - 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 15 4,242 29 2,805 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 - 0 -
Fukuoka 142 7,971 467 11,765 11 12,700 22 30,829 3 160,697
Hakata Port 25 2,240 34 5,862 6 2,783 2 71,033 0 -
Izuhara Port 0 - 0 - 0 - 0 - 0 -
Kaogoshima 9 13,889 3 42,990 7 16,905 35 67,441 0 -
Naha 0 - 1 20,500 0 - 5 14,052 489 42,998
Other 0 - 1 16,600 3 11,667 4 84,166 1 0
Port New Chitose 2 23,465 0 - 0 - 0 - 2 35,130
of Entry Hakodate 0 - 0 - 0 - 0 - 0 -
(Single Answer) Sendai 1 15,195 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 - 0 -
Haneda 2 9,952 2 13,269 5 16,265 2 60,721 9 47,621
Narita 2 19,889 5 17,885 7 21,925 6 17,876 20 86,874
Komatsu 0 - 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 -
Chubu 0 - 0 - 0 - 0 - 0 -
Kansai 1 0 4 25,625 0 - 2 0 10 22,100
Hiroshima 0 - 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 15 4,242 29 2,805 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 - 0 -
Fukuoka 142 8,115 473 11,737 10 12,470 21 35,987 2 24,250
Hakata Port 25 2,240 35 6,209 6 2,783 1 57,300 0 -
Izuhara Port 0 - 0 - 0 - 0 - 0 -
Kaogoshima 11 12,273 2 55,000 11 15,303 40 67,543 0 -
Naha 0 - 0 - 0 - 5 14,052 482 42,930
Nationality South Korea 128 5,549 471 10,686 9 10,189 30 39,870 274 32,790
/Region Taiwan 29 8,314 30 11,332 9 7,523 15 55,482 99 44,283
(Single Answer) Hong Kong 14 19,907 12 25,768 7 16,476 13 72,915 25 51,659
China 21 8,860 26 13,696 2 17,500 7 62,000 82 70,496
Thailand 0 - 1 5,000 0 - 0 - 4 34,329
Singapore 1 1,000 1 400 0 - 1 90,000 6 61,862
Malaysia 2 23,465 0 - 0 - 0 - 1 37,200
Indonesia 0 - 2 25,000 2 10,000 1 0 0 -
Philippines 0 - 1 24,000 0 - 0 - 0 -
Vietnam 0 - 0 - 0 - 0 - 1 15,000
India 1 20,000 0 - 0 - 0 - 0 -
UK 0 - 0 - 3 2,738 2 48,700 0 -
Germany 1 19,903 1 26,538 1 1,327 0 - 0 -
France 1 0 0 - 0 - 1 46,441 2 66,345
Italy 1 0 1 13,269 0 - 1 0 2 0
Spain 0 - 1 5,308 0 - 0 - 0 -
Russia 0 - 0 - 0 - 1 84,767 5 101,000
United States 1 19,779 2 7,924 3 39,465 2 10,000 18 82,567
Canada 0 - 1 0 0 - 3 21,619 4 17,500
Australia 0 - 0 - 3 28,955 0 - 1 0
Other 1 5,000 0 - 0 - 0 - 1 3,000
Length of Stay up to 3 days 69 2,786 243 8,761 6 4,667 8 33,239 86 24,896
4~6 days 93 6,246 266 12,649 17 14,170 42 54,172 366 44,631
7~13 days 32 19,797 28 16,895 13 12,723 18 45,925 52 58,870
14~20 days 4 20,600 6 14,551 2 30,122 6 44,355 14 49,066
21~27 days 1 19,779 3 13,283 0 - 3 59,922 2 25,000
28~90 days 2 9,952 4 21,134 1 50,000 0 - 5 184,811
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 -
Sex/Age Male 88 9,379 220 10,970 25 12,643 45 47,139 250 45,464
(Single Answer) under 20 1 16,270 2 3,500 1 43,432 0 - 1 22,250
20~29 14 17,106 49 11,304 2 2,500 8 23,947 56 46,602
30~39 12 14,874 59 14,919 8 13,569 12 55,470 119 47,362
40~49 20 13,167 34 12,207 5 18,650 6 56,333 36 51,086
50~59 15 5,456 35 10,703 2 17,688 9 55,806 22 34,222
60~69 22 1,859 30 4,650 5 5,347 5 65,752 15 33,737
70 and over 4 1,250 11 3,924 2 1,867 5 19,000 1 0
Female 113 6,225 330 11,410 14 16,319 32 52,890 275 43,026
under 20 2 2,000 2 5,750 0 - 0 - 4 19,620
20~29 26 7,028 105 12,634 2 46,716 5 10,052 90 46,219
30~39 22 9,453 78 14,330 4 12,971 7 78,236 102 44,019
40~49 21 3,577 49 12,634 2 11,850 8 64,938 39 49,021
Table 8 (162/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 201 7,606 550 11,234 39 13,962 77 49,529 525 44,187
50~59 25 8,054 47 8,880 3 15,249 7 64,295 27 26,826
60~69 14 2,230 44 5,906 2 4,350 5 25,000 10 44,667
70 and over 3 333 5 2,600 1 5,000 0 - 3 7,080

Table 8 (163/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 201 7,606 550 11,234 39 13,962 77 49,529 525 44,187
Frequency of Visits 1 time 46 4,239 140 9,640 10 17,508 11 56,450 145 36,948
to Japan 2 times 37 4,027 135 9,902 1 0 10 26,507 144 44,799
(Single Answer) 3 times 34 10,514 94 11,998 8 14,246 8 41,805 69 48,370
4 times 18 7,133 55 9,640 3 23,333 4 34,058 48 36,094
5 times 16 4,292 29 12,674 4 6,758 8 57,039 27 40,499
6~9 times 27 12,972 44 13,969 5 16,951 10 49,566 41 41,912
10~19 times 16 6,031 31 15,897 3 5,000 11 53,461 41 67,885
20 times or more 6 24,899 22 16,326 5 11,740 14 60,678 10 72,452
Members Just me 15 12,354 53 13,417 9 22,949 11 30,041 45 52,961
of your Party Spouse/partner 42 6,017 91 10,175 6 4,049 12 44,330 127 43,081
(Multiple answers) Family member(s) 59 7,773 204 13,013 11 9,713 30 57,942 217 38,335
Work colleague(s) 27 7,720 52 6,531 4 7,000 6 51,572 27 55,451
Friend(s) 64 7,519 156 9,817 10 17,924 22 49,090 112 50,815
Other 9 3,030 8 7,688 1 5,000 0 - 7 15,723
Main Purpose Tourism/leisure 178 6,779 518 11,095 28 12,248 65 51,285 476 43,078
of This Trip Visiting family/friends 1 5,000 8 18,021 3 6,861 3 31,846 6 39,326
(Single Answer) Honeymoon 1 5,500 0 - 1 6,250 0 - 6 51,450
School-related trip 3 333 0 - 0 - 0 - 0 -
Sport/watching sport 1 90,000 0 - 1 43,432 3 53,333 1 80,000
Event 0 - 1 22,000 0 - 0 - 3 83,860
Study 0 - 1 5,000 1 50,000 0 - 0 -
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 -
Incentive travel 1 26,929 0 - 0 - 0 - 5 37,838
Exhibition/trade fair 0 - 1 2,000 0 - 0 - 0 -
International conference 1 1,000 3 14,133 2 30,000 0 - 1 89,288
Company meeting(held offsite) 2 33,000 2 27,500 2 10,000 1 15,000 5 24,600
Training 7 10,986 7 929 1 1,327 1 30,000 12 75,905
Other business 4 10,925 8 19,188 0 - 4 44,916 7 63,176
Transit 0 - 0 - 0 - 0 - 0 -
Other 2 3,000 1 1,000 0 - 0 - 3 20,758
Types of Hotel (western style) 187 7,886 464 11,016 32 14,222 73 49,881 460 45,895
accommodation Japanese-style inn 71 7,615 263 15,382 10 7,735 13 29,108 6 41,485
(Multiple answers) Villa/condominium 0 - 4 13,933 0 - 3 0 11 33,197
School dormitory or company-owned accomodation facility 0 - 2 14,500 2 43,432 0 - 2 37,605
Home of family/friends 5 10,010 13 14,155 1 3,700 1 20,000 11 53,460
Youth hostel or guest house 10 13,511 42 11,233 0 - 5 30,552 30 31,359
Vacation rentals 11 7,063 43 10,212 1 10,000 3 34,133 33 39,817
Other 1 12,000 3 12,423 6 10,850 6 31,239 18 44,051
Use of lounges Yes 1 1,000 11 8,664 2 25,000 1 0 12 67,096
(Single Answer) No 200 7,639 538 11,307 37 13,366 76 50,180 487 43,724
Travel Group tour 109 2,818 182 2,934 15 4,231 23 37,147 84 30,523
arrangements Package for individual travelers 8 3,738 20 3,795 2 33,256 7 80,071 31 38,826
(Single Answer) independent travel 84 14,186 348 16,002 22 18,843 47 51,039 410 47,392
Means of at a store (travel agency, airline company, etc.) 61 5,974 98 4,669 9 9,522 28 52,586 89 31,244
travel arrangements through a website 111 8,590 396 13,608 26 17,299 39 48,086 380 48,348
(Single Answer) by phone or other ways 18 5,037 36 5,944 4 2,269 6 47,779 8 29,124
Time of Less than 1 week before departure 10 11,293 34 14,633 3 9,000 8 58,842 35 54,203
travel arrangements 1 or 2 weeks before departure 16 5,767 52 8,536 3 11,667 6 49,833 37 42,971
(Single Answer) 3 or 4 weeks before departure 20 10,474 59 12,545 2 27,906 6 17,388 44 45,630
1 or 2 months before departure 94 5,651 275 10,728 16 13,549 16 49,511 237 43,050
3 or 6 months before departure 45 8,797 100 12,681 10 17,599 32 54,586 115 46,338
7 or more months before departure 7 16,537 9 12,928 5 6,790 5 71,880 18 45,662
Annual household Less than 5,000,000 yen 41 7,952 127 13,546 6 13,950 19 53,898 43 49,435
income 5,000,000~9,999,999 yen 42 7,441 82 9,457 7 10,464 18 71,977 31 53,032
10,000,000~19,999,999 yen 16 1,786 28 10,573 4 833 3 54,036 8 48,093
20,000,000~29,999,999 yen 2 1,500 6 5,967 1 1,884 1 48,500 4 40,964
More than 30,000,000 yen 4 1,225 6 5,642 0 - 2 49,783 4 73,320

Table 8 (164/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 3) Chubu Region 3) Kinki Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 109 42,031 3,065 79,525 187 21,382 649 39,416 2,760
Port New Chitose 335 65,210 2 22,500 8 54,513 0 - 2 15,965 3
of Entry Hakodate 26 79,843 3 76,500 0 - 0 - 0 - 0
(Single Answer) Sendai 2 42,986 18 41,026 3 21,333 0 - 0 - 0
Niigata 0 - 0 - 2 50,298 2 4,766 1 5,119 2
Haneda 12 41,042 18 63,660 847 93,755 47 20,023 91 33,546 188
Narita 21 56,541 48 39,003 1,895 77,334 86 19,428 206 27,232 488
Komatsu 0 - 0 - 0 - 6 67,723 6 41,184 2
Mt.Fuji Shizuoka 0 - 0 - 8 37,223 0 - 26 35,481 7
Chubu 3 32,170 0 - 46 62,523 23 24,643 204 64,059 60
Kansai 8 18,966 8 20,500 199 61,041 22 16,539 91 22,945 1,967
Hiroshima 0 - 0 - 0 - 0 - 0 - 2
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 13 38,301 0 - 14 19,763 17
Fukuoka 3 9,833 1 26,059 17 36,675 0 - 6 44,667 12
Hakata Port 0 - 0 - 1 247,667 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 82,500 0 - 5 4,238 0 - 1 0 5
Other 16 10,847 11 32,752 21 22,537 1 40,000 1 11,302 6
Port New Chitose 349 63,538 3 18,333 8 22,693 0 - 5 78,553 4
of Entry Hakodate 26 55,823 14 44,983 1 9,378 1 28,134 1 18,756 0
(Single Answer) Sendai 2 2,986 16 49,033 2 46,688 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 11 63,374 16 63,362 773 99,052 37 25,516 63 36,914 131
Narita 31 56,745 52 37,322 1,927 79,341 79 21,302 182 26,645 497
Komatsu 0 - 0 - 0 - 3 110,100 4 60,019 1
Mt.Fuji Shizuoka 0 - 0 - 6 102,429 0 - 25 49,579 7
Chubu 1 20,000 0 - 84 41,133 27 21,586 245 57,883 88
Kansai 4 7,500 8 19,688 246 31,407 40 10,753 122 18,345 2,007
Hiroshima 0 - 0 - 0 - 0 - 0 - 2
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 8
Fukuoka 2 36,250 0 - 16 122,326 0 - 2 47,870 13
Hakata Port 0 - 0 - 1 247,667 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 10,000 0 - 1 0 0 - 0 - 1
Nationality South Korea 159 39,955 15 36,500 690 64,203 29 23,985 110 40,324 1,081
/Region Taiwan 103 69,064 42 51,054 247 65,082 45 20,218 65 43,934 282
(Single Answer) Hong Kong 18 78,362 3 44,667 62 87,300 7 28,768 10 54,545 42
China 55 99,396 10 40,306 492 86,242 13 32,551 212 43,303 599
Thailand 17 67,221 5 51,400 68 76,258 4 42,500 14 59,561 13
Singapore 3 53,659 0 - 38 90,278 1 4,163 6 21,388 24
Malaysia 33 86,182 2 45,000 69 49,320 7 33,571 11 17,448 62
Indonesia 1 24,000 0 - 78 66,538 4 6,000 13 23,508 34
Philippines 1 20,000 1 50,000 81 77,131 1 26,000 18 39,059 44
Vietnam 2 65,000 0 - 16 93,610 1 0 9 68,000 13
India 1 0 1 50,000 92 71,495 1 0 10 35,770 29
UK 6 15,091 3 5,227 111 116,036 12 28,401 14 21,849 45
Germany 0 - 1 60,000 68 86,020 4 32,864 12 38,486 25
France 2 78,076 2 13,500 75 94,379 8 13,913 17 23,487 36
Italy 0 - 1 0 93 64,062 13 6,151 20 10,204 53
Spain 0 - 2 12,500 61 70,417 10 11,236 16 12,435 51
Russia 3 113,333 0 - 66 82,642 0 - 2 105,000 30
United States 12 48,653 11 40,769 413 92,628 8 21,203 54 38,732 156
Canada 2 25,641 5 37,988 92 99,143 4 32,500 15 64,732 43
Australia 7 43,364 2 13,030 106 104,076 12 16,155 12 25,727 71
Other 2 15,000 3 37,800 47 86,564 3 13,301 9 31,170 27
Length of Stay up to 3 days 40 27,759 5 9,800 384 47,048 4 30,048 31 43,268 384
4~6 days 265 59,873 39 40,966 1,213 73,366 62 18,690 276 37,490 1,284
7~13 days 110 76,056 43 48,251 1,043 87,249 60 23,706 234 38,952 808
14~20 days 5 38,299 15 25,263 276 91,960 41 18,275 69 32,431 201
21~27 days 0 - 1 50,860 57 106,547 11 26,529 15 43,822 44
28~90 days 7 98,073 4 38,506 75 148,586 9 28,434 22 85,357 36
91 days or more (less than a year) 0 - 2 138,023 17 181,486 0 - 2 2,500 3
Sex/Age Male 190 58,794 63 37,853 1,895 79,685 107 20,212 390 40,498 1,328
(Single Answer) under 20 2 45,000 2 1,750 26 42,617 0 - 4 5,875 38
20~29 52 58,751 15 28,871 431 78,141 22 20,174 79 34,227 464
30~39 49 71,128 17 33,795 657 79,846 35 17,233 147 41,391 468
40~49 40 53,082 11 56,851 411 85,561 19 30,548 56 46,353 182
50~59 33 53,816 11 30,227 240 83,328 16 23,523 60 46,236 101
60~69 10 44,949 3 75,111 99 71,081 10 14,446 27 50,827 61
70 and over 4 47,982 4 47,608 31 50,189 5 2,900 17 14,126 14
Female 237 63,502 46 47,753 1,170 79,266 80 22,945 259 37,787 1,432
under 20 0 - 0 - 21 68,226 0 - 3 11,828 35
20~29 66 54,574 9 66,035 416 72,752 20 17,396 79 30,647 660
30~39 78 68,637 10 45,135 359 87,739 16 29,466 70 52,954 428
40~49 42 66,675 9 46,507 183 85,597 23 27,985 48 45,530 170
Table 8 (165/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 3) Chubu Region 3) Kinki Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 109 42,031 3,065 79,525 187 21,382 649 39,416 2,760
50~59 31 78,546 9 52,308 109 85,889 13 6,790 35 28,044 90
60~69 13 42,149 7 33,235 71 56,764 5 25,598 19 22,968 41
70 and over 7 44,475 2 14,500 11 44,408 3 52,115 5 4,000 8

Table 8 (166/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 3) Chubu Region 3) Kinki Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 427 61,407 109 42,031 3,065 79,525 187 21,382 649 39,416 2,760
Frequency of Visits 1 time 95 59,514 27 38,204 1,284 77,690 74 14,913 302 30,897 1,345
to Japan 2 times 88 51,807 14 26,049 476 78,151 25 16,952 75 30,207 492
(Single Answer) 3 times 73 78,292 14 27,290 277 86,233 12 22,418 46 37,859 236
4 times 52 47,753 9 57,913 172 75,937 16 25,848 53 42,803 181
5 times 25 44,791 10 47,789 179 82,658 11 27,197 26 65,502 99
6~9 times 45 77,668 7 36,937 209 78,160 17 31,284 46 60,605 160
10~19 times 32 66,926 15 50,384 227 77,488 18 30,646 45 60,693 139
20 times or more 17 61,954 13 60,743 241 87,640 14 28,986 56 49,155 107
Members Just me 53 67,715 32 45,198 1,066 90,742 38 31,677 147 50,414 529
of your Party Spouse/partner 92 62,996 22 36,035 522 76,695 58 15,897 129 22,534 639
(Multiple answers) Family member(s) 143 56,101 25 43,863 496 62,564 45 18,379 135 32,125 632
Work colleague(s) 43 54,053 10 33,900 553 73,247 21 19,904 139 50,948 250
Friend(s) 104 62,249 18 55,951 446 84,291 24 25,867 107 39,276 721
Other 4 38,825 5 15,012 20 29,267 4 22,439 6 5,068 23
Main Purpose Tourism/leisure 390 61,335 74 43,969 1,670 78,442 137 18,501 400 30,579 2,309
of This Trip Visiting family/friends 9 63,741 4 68,948 214 66,986 14 26,580 37 48,234 68
(Single Answer) Honeymoon 1 47,500 0 - 28 73,629 6 2,211 7 7,129 31
School-related trip 1 60,000 1 0 14 34,357 0 - 3 39,477 12
Sport/watching sport 1 36,000 2 14,780 15 21,224 0 - 3 23,495 7
Event 1 90,500 1 30,000 15 48,034 0 - 2 105,229 5
Study 1 30,000 2 16,750 15 167,413 1 10,000 2 9,000 5
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 1 17,500 2
Incentive travel 4 91,232 0 - 14 32,200 1 15,000 5 36,386 11
Exhibition/trade fair 0 - 1 25,000 62 86,556 0 - 4 42,850 14
International conference 2 32,500 3 26,000 90 83,851 3 96,767 23 43,673 32
Company meeting(held offsite) 2 56,511 6 26,750 261 71,607 6 33,398 35 60,135 99
Training 5 57,078 3 27,333 81 90,264 6 19,167 29 45,355 32
Other business 9 59,156 12 51,107 551 92,052 13 34,431 95 65,875 114
Transit 0 - 0 - 20 19,580 0 - 0 - 2
Other 1 102,000 0 - 15 122,698 0 - 3 14,667 17
Types of Hotel (western style) 365 63,234 90 42,927 2,413 80,523 165 21,060 572 39,082 1,977
accommodation Japanese-style inn 121 68,366 32 50,660 397 74,023 77 19,247 183 26,656 409
(Multiple answers) Villa/condominium 2 75,129 0 - 18 138,440 3 6,667 4 27,500 21
School dormitory or company-owned accomodation facility 3 41,167 2 10,500 76 78,146 5 17,200 17 56,843 28
Home of family/friends 8 44,583 7 55,067 279 61,664 18 26,970 52 43,133 116
Youth hostel or guest house 34 40,269 8 38,959 173 66,408 18 17,363 26 28,427 336
Vacation rentals 10 90,066 4 36,500 294 85,748 22 24,036 36 21,754 481
Other 10 19,896 13 15,251 102 94,164 12 14,738 23 17,842 85
Use of lounges Yes 42 58,583 3 53,333 111 95,700 7 32,699 24 39,751 79
(Single Answer) No 377 62,006 106 41,711 2,948 78,864 179 21,047 623 39,204 2,675
Travel Group tour 152 62,818 29 27,555 379 47,131 39 8,358 203 20,371 405
arrangements Package for individual travelers 13 61,522 8 43,958 214 61,830 24 13,584 49 51,484 258
(Single Answer) independent travel 262 60,584 72 47,647 2,472 86,023 124 26,987 397 47,665 2,097
Means of at a store (travel agency, airline company, etc.) 127 55,650 30 33,545 1,042 76,687 70 14,207 263 27,390 679
travel arrangements through a website 240 65,836 67 49,585 1,798 84,668 104 25,278 317 45,238 1,984
(Single Answer) by phone or other ways 28 56,296 9 19,922 149 56,479 9 31,667 31 33,119 81
Time of Less than 1 week before departure 29 54,799 11 33,629 302 84,059 8 26,438 61 50,466 280
travel arrangements 1 or 2 weeks before departure 44 59,211 11 46,606 460 78,229 19 27,339 84 47,138 379
(Single Answer) 3 or 4 weeks before departure 52 57,101 10 44,979 398 80,863 19 21,581 72 34,828 289
1 or 2 months before departure 160 68,388 37 47,395 1,113 77,956 70 22,165 266 33,589 1,059
3 or 6 months before departure 103 53,484 31 44,220 593 84,962 46 19,693 109 28,950 613
7 or more months before departure 17 74,128 8 11,816 130 79,235 21 14,762 24 32,652 123
Annual household Less than 5,000,000 yen 37 64,052 15 41,902 482 68,642 19 20,032 83 20,324 203
income 5,000,000~9,999,999 yen 15 29,136 9 55,640 251 74,860 10 9,727 42 36,071 108
10,000,000~19,999,999 yen 12 54,499 3 47,165 125 92,896 9 35,471 22 48,215 53
20,000,000~29,999,999 yen 4 41,862 1 1,884 48 122,684 2 51,000 9 77,903 9
More than 30,000,000 yen 1 16,208 1 35,000 32 156,689 0 - 5 22,460 10

Table 8 (167/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kinki Region
Survey Item
Amount
Total 54,543
Port New Chitose 22,433
of Entry Hakodate -
(Single Answer) Sendai -
Niigata 130,636
Haneda 48,335
Narita 48,000
Komatsu 18,500
Mt.Fuji Shizuoka 57,700
Chubu 44,383
Kansai 57,667
Hiroshima 44,202
Kanmon (Shimonoseki) Port -
Takamatsu 16,736
Fukuoka 25,547
Hakata Port 72,000
Izuhara Port -
Kaogoshima -
Naha 58,033
Other 20,525
Port New Chitose 15,085
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 46,039
Narita 46,625
Komatsu 32,000
Mt.Fuji Shizuoka 28,034
Chubu 32,587
Kansai 58,576
Hiroshima 38,012
Kanmon (Shimonoseki) Port -
Takamatsu 6,200
Fukuoka 31,454
Hakata Port 72,000
Izuhara Port -
Kaogoshima -
Naha 10,000
Nationality South Korea 51,564
/Region Taiwan 51,074
(Single Answer) Hong Kong 54,936
China 76,573
Thailand 38,596
Singapore 42,448
Malaysia 45,407
Indonesia 28,284
Philippines 37,136
Vietnam 69,104
India 33,193
UK 46,235
Germany 43,049
France 41,609
Italy 26,790
Spain 39,370
Russia 43,096
United States 45,100
Canada 42,128
Australia 53,166
Other 52,987
Length of Stay up to 3 days 41,358
4~6 days 53,713
7~13 days 62,950
14~20 days 50,816
21~27 days 49,476
28~90 days 66,299
91 days or more (less than a year) 16,267
Sex/Age Male 51,537
(Single Answer) under 20 32,857
20~29 54,505
30~39 53,515
40~49 54,690
50~59 35,771
60~69 49,761
70 and over 18,174
Female 57,331
under 20 46,418
20~29 57,110
30~39 63,433
40~49 58,710
Table 8 (168/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kinki Region
Survey Item
Amount
Total 54,543
50~59 33,867
60~69 62,087
70 and over 7,188

Table 8 (169/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Kinki Region
Survey Item
Amount
Total 54,543
Frequency of Visits 1 time 52,234
to Japan 2 times 57,549
(Single Answer) 3 times 58,787
4 times 56,461
5 times 52,589
6~9 times 59,722
10~19 times 59,728
20 times or more 44,411
Members Just me 54,996
of your Party Spouse/partner 54,099
(Multiple answers) Family member(s) 51,490
Work colleague(s) 50,195
Friend(s) 59,271
Other 11,994
Main Purpose Tourism/leisure 56,818
of This Trip Visiting family/friends 32,939
(Single Answer) Honeymoon 40,155
School-related trip 22,836
Sport/watching sport 9,021
Event 47,831
Study 93,634
Medical treatment/Medical check-up 209,653
Incentive travel 12,659
Exhibition/trade fair 53,221
International conference 42,252
Company meeting(held offsite) 44,515
Training 47,490
Other business 47,604
Transit 9,600
Other 46,434
Types of Hotel (western style) 55,541
accommodation Japanese-style inn 52,990
(Multiple answers) Villa/condominium 56,645
School dormitory or company-owned accomodation facility 34,286
Home of family/friends 36,381
Youth hostel or guest house 45,819
Vacation rentals 59,699
Other 44,232
Use of lounges Yes 51,273
(Single Answer) No 54,709
Travel Group tour 34,632
arrangements Package for individual travelers 54,758
(Single Answer) independent travel 58,362
Means of at a store (travel agency, airline company, etc.) 44,850
travel arrangements through a website 58,746
(Single Answer) by phone or other ways 37,969
Time of Less than 1 week before departure 47,036
travel arrangements 1 or 2 weeks before departure 57,452
(Single Answer) 3 or 4 weeks before departure 52,993
1 or 2 months before departure 56,544
3 or 6 months before departure 56,122
7 or more months before departure 44,979
Annual household Less than 5,000,000 yen 49,972
income 5,000,000~9,999,999 yen 65,338
10,000,000~19,999,999 yen 48,590
20,000,000~29,999,999 yen 42,659
More than 30,000,000 yen 72,894

Table 8 (170/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 326 18,367 89 24,482 1,434 49,840 525 44,187
Port New Chitose 0 - 0 - 3 40,730 2 8,333
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 1 15,195 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 43 25,632 4 38,336 20 45,866 5 50,786
Narita 97 17,767 16 26,540 43 37,720 19 67,592
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 1 40,000 0 - 1 11,302 0 -
Kansai 41 10,901 19 34,820 19 19,353 6 22,543
Hiroshima 18 52,133 2 56,268 0 - 0 -
Kanmon (Shimonoseki) Port 70 11,125 0 - 54 19,479 0 -
Takamatsu 5 9,729 41 13,625 0 - 0 -
Fukuoka 33 20,262 4 33,163 1,032 55,502 3 160,697
Hakata Port 10 7,900 0 - 123 42,877 0 -
Izuhara Port 0 - 0 - 72 13,755 0 -
Kaogoshima 0 - 0 - 35 81,751 0 -
Naha 1 33,907 0 - 7 22,181 489 42,998
Other 7 18,289 3 45,174 24 33,475 1 0
Port New Chitose 0 - 0 - 4 15,232 2 35,130
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 1 15,195 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 40 25,547 6 35,420 23 39,601 9 47,621
Narita 81 21,700 15 40,225 44 28,787 20 86,874
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 0 - 20 4,033 4 7,891 0 -
Kansai 60 7,344 16 30,451 15 12,387 10 22,100
Hiroshima 20 48,456 3 44,179 1 17,506 0 -
Kanmon (Shimonoseki) Port 71 10,996 0 - 55 19,143 0 -
Takamatsu 8 8,018 27 22,616 0 - 0 -
Fukuoka 37 23,692 2 26,000 1,030 56,122 2 24,250
Hakata Port 9 8,556 0 - 124 43,999 0 -
Izuhara Port 0 - 0 - 87 14,968 0 -
Kaogoshima 0 - 0 - 40 82,201 0 -
Naha 0 - 0 - 6 12,794 482 42,930
Nationality South Korea 121 15,987 17 38,428 1,160 46,463 274 32,790
/Region Taiwan 22 20,817 12 31,461 74 68,988 99 44,283
(Single Answer) Hong Kong 8 46,427 2 17,813 32 98,035 25 51,659
China 19 11,651 31 6,664 56 86,761 82 70,496
Thailand 0 - 1 12,500 9 48,417 4 34,329
Singapore 1 67,814 1 124,880 3 156,537 6 61,862
Malaysia 2 2,500 1 34,000 2 23,465 1 37,200
Indonesia 4 18,750 0 - 7 32,771 0 -
Philippines 0 - 2 23,000 11 51,069 0 -
Vietnam 0 - 0 - 3 65,500 1 15,000
India 6 17,000 0 - 1 20,000 0 -
UK 18 22,628 1 73,500 7 34,395 0 -
Germany 8 44,807 1 0 5 36,188 0 -
France 10 10,089 2 48,172 3 35,480 2 66,345
Italy 11 5,911 3 1,000 3 8,846 2 0
Spain 16 8,981 0 - 3 32,730 0 -
Russia 7 10,371 0 - 2 106,511 5 101,000
United States 35 30,213 7 56,094 31 35,626 18 82,567
Canada 6 3,406 1 57,000 7 24,496 4 17,500
Australia 25 17,093 4 8,936 10 15,704 1 0
Other 7 14,231 3 10,090 5 42,720 1 3,000
Length of Stay up to 3 days 86 15,546 7 26,382 713 38,607 86 24,896
4~6 days 64 19,014 47 16,062 560 61,044 366 44,631
7~13 days 79 20,140 17 40,284 102 66,825 52 58,870
14~20 days 73 16,151 9 42,224 33 49,885 14 49,066
21~27 days 14 28,944 7 14,709 12 46,003 2 25,000
28~90 days 7 23,371 2 35,756 14 53,174 5 184,811
91 days or more (less than a year) 3 31,667 0 - 0 - 0 -
Sex/Age Male 197 18,764 47 28,850 657 48,698 250 45,464
(Single Answer) under 20 3 16,667 1 1,000 8 40,725 1 22,250
20~29 32 12,951 10 29,221 144 49,245 56 46,602
30~39 73 20,224 14 31,695 193 54,101 119 47,362
40~49 29 28,472 6 6,453 124 46,575 36 51,086
50~59 27 24,720 10 38,219 94 45,331 22 34,222
60~69 23 9,864 6 33,014 66 49,195 15 33,737
70 and over 10 3,573 0 - 28 30,448 1 0
Female 129 17,762 42 19,595 777 50,805 275 43,026
under 20 1 0 0 - 5 52,511 4 19,620
20~29 30 20,392 8 23,739 264 53,387 90 46,219
30~39 33 12,771 10 20,860 196 57,309 102 44,019
40~49 16 23,816 7 19,571 117 46,906 39 49,021
Table 8 (171/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 326 18,367 89 24,482 1,434 49,840 525 44,187
50~59 21 14,148 7 17,214 96 50,571 27 26,826
60~69 21 20,328 10 16,698 83 40,349 10 44,667
70 and over 7 21,857 0 - 16 12,163 3 7,080

Table 8 (172/395)
 Table 8 Total Trip Expenditure per person — by Area of Visit
October ~ December 2017 Amount: in yen per person
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 326 18,367 89 24,482 1,434 49,840 525 44,187
Frequency of Visits 1 time 130 14,718 28 9,087 340 45,529 145 36,948
to Japan 2 times 40 25,521 14 28,351 285 46,281 144 44,799
(Single Answer) 3 times 29 11,009 7 22,731 204 49,853 69 48,370
4 times 27 19,744 9 46,603 122 50,023 48 36,094
5 times 19 21,503 4 38,347 102 64,274 27 40,499
6~9 times 28 15,655 6 19,250 131 50,602 41 41,912
10~19 times 28 19,173 16 34,734 131 53,272 41 67,885
20 times or more 24 33,855 5 24,878 116 53,248 10 72,452
Members Just me 76 25,850 16 35,210 260 51,286 45 52,961
of your Party Spouse/partner 92 14,065 16 25,895 210 51,975 127 43,081
(Multiple answers) Family member(s) 46 17,390 25 16,122 394 52,715 217 38,335
Work colleague(s) 40 17,574 10 31,865 175 35,932 27 55,451
Friend(s) 73 18,286 26 20,903 411 51,750 112 50,815
Other 5 1,400 0 - 19 37,596 7 15,723
Main Purpose Tourism/leisure 252 16,097 68 22,369 1,230 50,809 476 43,078
of This Trip Visiting family/friends 11 34,144 4 6,375 30 45,575 6 39,326
(Single Answer) Honeymoon 7 5,599 1 66,345 2 92,500 6 51,450
School-related trip 1 0 2 17,500 6 30,076 0 -
Sport/watching sport 3 8,846 1 13,269 7 53,633 1 80,000
Event 4 19,250 0 - 3 39,333 3 83,860
Study 1 45,000 1 15,000 6 57,052 0 -
Medical treatment/Medical check-up 0 - 0 - 0 - 0 -
Incentive travel 0 - 0 - 2 38,665 5 37,838
Exhibition/trade fair 1 130,000 0 - 2 74,045 0 -
International conference 1 90,000 3 47,674 24 62,889 1 89,288
Company meeting(held offsite) 19 36,428 4 29,163 29 24,905 5 24,600
Training 4 14,607 0 - 20 44,063 12 75,905
Other business 21 17,976 4 40,760 67 44,010 7 63,176
Transit 0 - 0 - 0 - 0 -
Other 1 20,000 1 80,000 6 19,960 3 20,758
Types of Hotel (western style) 267 18,303 72 23,057 1,102 52,563 460 45,895
accommodation Japanese-style inn 89 15,448 39 20,383 332 59,239 6 41,485
(Multiple answers) Villa/condominium 0 - 1 17,500 7 24,143 11 33,197
School dormitory or company-owned accomodation facility 2 17,260 6 43,500 21 46,406 2 37,605
Home of family/friends 17 28,384 7 6,388 42 45,495 11 53,460
Youth hostel or guest house 37 12,340 9 33,528 102 49,131 30 31,359
Vacation rentals 34 14,030 8 18,163 122 52,184 33 39,817
Other 19 15,234 3 6,000 35 27,874 18 44,051
Use of lounges Yes 14 24,969 3 38,680 30 46,636 12 67,096
(Single Answer) No 308 17,872 82 24,141 1,397 49,895 487 43,724
Travel Group tour 77 9,244 24 5,231 298 34,492 84 30,523
arrangements Package for individual travelers 24 12,502 4 19,861 70 42,029 31 38,826
(Single Answer) independent travel 225 22,115 61 32,360 1,066 54,643 410 47,392
Means of at a store (travel agency, airline company, etc.) 103 10,617 25 16,681 249 41,749 89 31,244
travel arrangements through a website 190 20,996 54 25,810 1,027 53,668 380 48,348
(Single Answer) by phone or other ways 27 29,823 4 38,756 103 37,931 8 29,124
Time of Less than 1 week before departure 24 21,295 11 20,845 173 49,552 35 54,203
travel arrangements 1 or 2 weeks before departure 47 22,993 8 26,949 236 40,208 37 42,971
(Single Answer) 3 or 4 weeks before departure 30 11,541 5 22,000 152 48,865 44 45,630
1 or 2 months before departure 98 20,733 40 26,739 573 51,965 237 43,050
3 or 6 months before departure 94 15,911 17 24,080 232 56,227 115 46,338
7 or more months before departure 26 16,771 4 23,532 22 65,729 18 45,662
Annual household Less than 5,000,000 yen 38 14,780 4 37,493 305 51,942 43 49,435
income 5,000,000~9,999,999 yen 32 18,915 3 20,234 226 50,332 31 53,032
10,000,000~19,999,999 yen 14 22,261 4 24,240 84 43,023 8 48,093
20,000,000~29,999,999 yen 5 6,281 0 - 16 47,624 4 40,964
More than 30,000,000 yen 1 1,000 0 - 16 57,050 4 73,320

Table 8 (173/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Nights 2)
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 10,048 7.6 4,006 3.8 1,087 5.7 274 6.4 1,545 8.7 209
Port New Chitose 517 5.1 255 3.4 86 5.1 22 6.2 62 5.9 15
of Entry Hakodate 35 4.7 0 - 35 4.7 0 - 0 - 0
(Single Answer) Sendai 33 4.1 14 2.8 15 4.4 0 - 4 4.8 0
Niigata 17 8.1 7 3.6 7 4.9 0 - 3 19.0 0
Haneda 1,345 9.5 312 3.9 86 8.0 24 15.8 253 9.6 25
Narita 2,965 10.3 554 6.8 278 6.3 64 5.1 387 12.3 88
Komatsu 21 6.3 4 3.8 15 6.9 0 - 2 4.5 0
Mt.Fuji Shizuoka 36 7.8 14 3.2 9 5.1 0 - 13 11.5 0
Chubu 305 9.8 75 5.0 32 6.0 14 4.6 119 11.2 14
Kansai 2,591 6.3 1,185 4.0 300 5.6 77 6.0 504 6.3 54
Hiroshima 29 7.1 10 2.2 5 5.0 7 5.0 7 15.0 0
Kanmon (Shimonoseki) Port 73 1.1 73 1.1 0 - 0 - 0 - 0
Takamatsu 54 4.5 15 3.4 6 4.5 4 5.3 29 4.6 0
Fukuoka 1,090 4.5 883 2.9 74 5.6 23 5.5 60 7.8 9
Hakata Port 128 2.5 127 2.4 0 - 0 - 0 - 0
Izuhara Port 72 0.4 72 0.4 0 - 0 - 0 - 0
Kaogoshima 35 4.6 17 3.8 3 4.0 10 5.2 5 4.0 0
Naha 623 3.9 370 3.1 117 4.0 28 4.9 90 4.4 4
Other 79 6.2 19 2.5 19 4.7 1 4.0 7 12.0 0
Port New Chitose 540 5.0 259 3.5 103 4.9 21 5.9 63 5.9 16
of Entry Hakodate 32 4.8 0 - 32 4.8 0 - 0 - 0
(Single Answer) Sendai 31 4.4 10 2.8 17 4.8 0 - 4 4.8 0
Niigata 20 25.9 7 4.0 7 4.9 0 - 6 57.8 0
Haneda 1,244 9.9 314 3.9 77 8.3 20 18.0 243 10.3 21
Narita 2,994 10.1 554 6.8 275 6.3 63 5.0 383 11.3 94
Komatsu 24 6.0 7 3.0 15 6.9 0 - 2 4.5 0
Mt.Fuji Shizuoka 42 7.4 14 3.2 8 4.4 0 - 20 9.7 0
Chubu 339 9.1 77 4.9 38 5.8 14 4.6 150 9.7 12
Kansai 2,688 6.4 1,178 4.0 304 5.6 83 6.1 507 6.4 54
Hiroshima 30 7.1 11 2.3 6 4.3 8 6.0 5 17.2 0
Kanmon (Shimonoseki) Port 74 1.1 74 1.1 0 - 0 - 0 - 0
Takamatsu 39 4.7 15 3.5 9 4.3 4 5.3 11 5.3 0
Fukuoka 1,081 4.3 882 2.8 72 5.7 22 5.2 60 6.9 8
Hakata Port 128 2.5 128 2.5 0 - 0 - 0 - 0
Izuhara Port 87 0.5 87 0.5 0 - 0 - 0 - 0
Kaogoshima 41 6.1 17 3.4 7 4.3 11 5.3 6 14.0 0
Naha 614 3.8 372 3.1 117 4.0 28 4.9 85 4.2 4
Length of Stay up to 3 days 1,876 1.7 1,664 1.7 38 1.9 9 2.0 32 2.0 8
4~6 days 4,734 4.0 2,111 3.4 764 4.1 145 4.2 833 4.3 121
7~13 days 2,429 7.6 160 7.5 249 7.3 112 6.9 579 7.3 62
14~20 days 614 14.8 25 14.8 19 14.8 5 13.8 37 15.1 13
21~27 days 139 22.0 9 22.3 1 26.0 0 - 11 22.4 0
28~90 days 206 50.5 26 51.4 15 51.1 2 27.5 40 57.2 3
91 days or more (less than a year) 50 190.7 11 202.8 1 132.0 1 224.0 13 191.3 2
Sex/Age Male 5,234 7.8 2,060 4.1 474 5.7 106 5.6 685 9.1 80
(Single Answer) under 20 97 7.8 54 4.5 8 16.1 0 - 6 8.0 3
20~29 1,318 10.8 589 6.1 111 7.0 29 5.9 178 12.9 14
30~39 1,782 7.3 614 3.4 187 5.4 37 5.4 312 8.2 38
40~49 992 5.8 416 3.3 79 4.8 21 6.0 95 5.7 13
50~59 612 5.7 218 2.6 56 4.5 10 5.0 51 5.5 9
60~69 329 7.2 121 2.9 22 4.7 9 5.2 33 11.1 3
70 and over 104 8.8 48 2.7 11 6.0 0 - 10 14.2 0
Female 4,814 7.4 1,946 3.6 613 5.7 168 6.9 860 8.4 129
under 20 101 12.9 52 3.0 6 4.3 2 5.0 5 42.8 7
20~29 1,714 7.7 804 4.4 174 5.9 52 9.8 322 8.1 36
30~39 1,401 6.6 483 2.9 196 4.9 52 5.1 308 7.2 48
40~49 731 5.8 277 2.8 129 5.4 26 5.3 101 5.9 22
50~59 483 7.7 171 3.4 73 7.0 27 6.8 69 9.5 12
60~69 311 10.4 129 3.2 27 4.9 9 5.2 53 17.6 3
70 and over 73 9.2 30 3.2 8 15.9 0 - 2 4.5 1
Frequency of Visits 1 time 3,709 7.8 1,076 3.0 188 5.1 41 5.9 825 7.1 67
to Japan 2 times 1,771 7.4 792 4.0 171 5.0 38 5.7 237 9.3 42
(Single Answer) 3 times 1,068 8.4 530 3.9 149 5.7 26 5.5 128 13.2 23
4 times 729 7.4 344 4.3 114 6.1 24 5.2 90 11.1 18
5 times 566 6.7 252 3.2 102 6.4 21 15.5 58 5.2 12
6~9 times 783 8.1 327 4.5 147 5.7 53 5.8 90 15.7 22
10~19 times 766 7.8 336 5.7 130 5.4 46 6.0 68 9.9 16
20 times or more 650 5.6 346 3.6 85 7.3 25 4.7 48 6.5 9
Members Just me 2,407 12.3 824 7.2 150 8.2 46 10.7 268 14.9 41
of your Party Spouse/partner 1,776 7.0 536 2.9 183 5.4 68 5.8 300 6.9 20
(Multiple answers) Family member(s) 2,360 5.9 1,018 3.0 366 4.9 93 5.2 382 7.7 72
Work colleague(s) 1,359 6.6 568 3.0 109 5.8 9 6.6 274 8.1 20
Friend(s) 2,201 5.9 1,046 2.9 298 5.6 65 5.4 335 6.9 58
Other 97 4.8 60 3.2 11 4.3 0 - 5 5.2 1

Table 9 (174/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Nights 2)
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 10,048 7.6 4,006 3.8 1,087 5.7 274 6.4 1,545 8.7 209
Main Purpose Tourism/leisure 7,250 5.7 3,198 2.9 932 5.1 245 5.5 1,185 5.9 156
of This Trip Visiting family/friends 429 18.4 108 7.4 21 13.2 7 10.1 47 34.7 16
(Single Answer) Honeymoon 70 7.9 12 3.8 3 4.3 1 6.0 13 7.8 0
School-related trip 47 8.2 17 5.3 3 6.0 0 - 2 13.0 3
Sport/watching sport 41 7.8 13 3.6 5 4.0 0 - 0 - 0
Event 36 5.8 9 3.3 2 3.0 1 9.0 3 5.0 0
Study 40 71.5 13 75.4 0 - 0 - 7 115.1 1
Medical treatment/Medical check-up 5 2.7 3 1.7 1 6.0 0 - 1 1.0 0
Incentive travel 47 4.7 10 3.0 3 4.0 1 7.0 11 4.5 1
Exhibition/trade fair 119 4.4 54 2.7 14 4.8 1 2.0 9 4.9 2
International conference 225 5.4 49 3.4 12 4.5 2 4.5 30 4.8 5
Company meeting(held offsite) 502 5.9 155 3.2 32 4.1 2 2.5 44 6.4 4
Training 231 23.3 67 4.2 8 30.8 2 14.5 39 40.4 13
Other business 918 12.4 272 8.4 44 7.4 12 22.5 145 11.4 5
Transit 27 0.9 1 1.0 0 - 0 - 0 - 1
Other 61 29.0 25 23.6 7 35.0 0 - 9 20.2 2
Types of Hotel (western style) 7,685 5.9 2,907 3.0 875 5.2 214 5.5 1,283 6.2 168
accommodation Japanese-style inn 1,514 7.2 387 3.3 244 5.8 55 5.4 332 6.5 27
(Multiple answers) Villa/condominium 76 25.4 17 2.8 17 8.0 3 79.3 18 38.2 1
School dormitory or company-owned accomodation facility 194 51.2 36 34.4 13 35.4 0 - 31 62.4 4
Home of family/friends 579 17.5 165 7.7 38 14.5 5 7.6 78 27.6 24
Youth hostel or guest house 718 7.1 431 3.6 45 5.4 22 5.0 14 5.8 8
Vacation rentals 1,069 8.5 362 4.8 107 6.8 27 5.9 179 6.9 11
Other 258 19.8 72 15.0 11 8.5 5 11.4 7 75.9 5
Use of lounges Yes 363 6.9 154 3.8 13 4.5 7 6.3 18 9.0 15
(Single Answer) No 9,612 7.6 3,804 3.8 1,065 5.7 264 6.4 1,520 8.7 193
Travel Group tour 1,691 4.7 587 2.5 324 4.1 20 4.5 458 5.2 51
arrangements Package for individual travelers 740 6.1 122 3.5 173 4.9 36 5.3 182 6.0 10
(Single Answer) independent travel 7,617 8.5 3,297 4.1 590 6.8 218 6.7 905 11.1 148
Means of at a store (travel agency, airline company, etc.) 2,754 6.8 770 3.2 360 4.8 61 5.6 451 6.4 59
travel arrangements through a website 6,456 7.5 2,918 4.0 617 6.2 203 5.6 943 8.6 127
(Single Answer) by phone or other ways 520 12.3 175 3.9 78 6.6 8 32.8 103 19.3 12
Time of Less than 1 week before departure 1,028 8.3 542 3.9 68 7.3 16 6.3 127 12.8 23
travel arrangements 1 or 2 weeks before departure 1,384 7.5 749 3.8 86 6.5 22 14.7 208 8.7 22
(Single Answer) 3 or 4 weeks before departure 1,111 7.0 497 3.2 83 6.2 25 4.8 174 11.3 16
1 or 2 months before departure 3,932 7.2 1,511 4.1 481 5.4 110 5.5 803 7.8 73
3 or 6 months before departure 1,937 8.0 544 3.8 306 5.6 75 6.0 181 7.1 48
7 or more months before departure 391 9.5 50 3.4 37 5.9 24 5.7 4 5.8 14
Annual household Less than 5,000,000 yen 1,439 9.6 452 3.4 246 5.5 42 5.4 299 11.5 48
income 5,000,000~9,999,999 yen 716 6.6 346 2.9 40 5.1 26 5.1 135 6.5 4
10,000,000~19,999,999 yen 346 7.4 127 2.7 15 4.7 13 5.1 40 10.5 2
20,000,000~29,999,999 yen 89 5.4 24 2.4 4 5.8 2 4.5 10 5.9 0
More than 30,000,000 yen 80 6.1 21 2.6 3 7.3 1 2.0 18 5.3 3
1) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
2) The totals are weighted as per the "number of foreign visitors to Japan by nationality/regiony".

Table 9 (175/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Nights
Total 7.8
Port New Chitose 4.6
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 8.0
Narita 9.8
Komatsu -
Mt.Fuji Shizuoka -
Chubu 8.2
Kansai 5.7
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 7.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 3.5
Other -
Port New Chitose 4.6
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 8.3
Narita 9.8
Komatsu -
Mt.Fuji Shizuoka -
Chubu 8.1
Kansai 5.5
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 7.1
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 3.5
Length of Stay up to 3 days 1.8
4~6 days 4.1
7~13 days 7.6
14~20 days 13.8
21~27 days -
28~90 days 36.7
91 days or more (less than a year) 185.0
Sex/Age Male 7.5
(Single Answer) under 20 4.3
20~29 5.9
30~39 9.5
40~49 6.1
50~59 4.9
60~69 6.0
70 and over -
Female 8.0
under 20 8.4
20~29 6.3
30~39 10.4
40~49 5.8
50~59 9.0
60~69 4.3
70 and over 4.0
Frequency of Visits 1 time 7.9
to Japan 2 times 11.4
(Single Answer) 3 times 6.7
4 times 4.7
5 times 6.4
6~9 times 8.2
10~19 times 5.5
20 times or more 4.7
Members Just me 17.2
of your Party Spouse/partner 5.1
(Multiple answers) Family member(s) 5.8
Work colleague(s) 3.9
Friend(s) 6.0
Other 7.0

Table 9 (176/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Nights
Total 7.8
Main Purpose Tourism/leisure 5.5
of This Trip Visiting family/friends 11.3
(Single Answer) Honeymoon -
School-related trip 4.7
Sport/watching sport -
Event -
Study 8.0
Medical treatment/Medical check-up -
Incentive travel 4.0
Exhibition/trade fair 4.5
International conference 5.0
Company meeting(held offsite) 2.8
Training 21.1
Other business 10.4
Transit 1.0
Other 102.0
Types of Hotel (western style) 6.4
accommodation Japanese-style inn 5.8
(Multiple answers) Villa/condominium 6.0
School dormitory or company-owned accomodation facility 55.8
Home of family/friends 11.4
Youth hostel or guest house 7.5
Vacation rentals 23.2
Other 13.8
Use of lounges Yes 7.7
(Single Answer) No 7.8
Travel Group tour 4.1
arrangements Package for individual travelers 4.9
(Single Answer) independent travel 9.3
Means of at a store (travel agency, airline company, etc.) 4.6
travel arrangements through a website 9.1
(Single Answer) by phone or other ways 7.1
Time of Less than 1 week before departure 5.3
travel arrangements 1 or 2 weeks before departure 13.3
(Single Answer) 3 or 4 weeks before departure 5.8
1 or 2 months before departure 8.3
3 or 6 months before departure 6.1
7 or more months before departure 7.1
Annual household Less than 5,000,000 yen 5.1
income 5,000,000~9,999,999 yen 8.3
10,000,000~19,999,999 yen 5.5
20,000,000~29,999,999 yen -
More than 30,000,000 yen 5.0

Table 9 (177/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 93 7.3 245 7.4 158 10.1 192 17.4 56 28.3 175
Port New Chitose 7 8.0 48 5.9 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 30 7.0 10 8.0 72 8.9 33 12.9 9 30.1 2
Narita 27 6.9 81 7.0 63 11.5 74 24.3 30 29.7 139
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 6.0 0 - 1 7.0 17 11.6 4 53.8 2
Kansai 15 8.3 104 8.4 22 9.9 56 15.0 10 17.1 31
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 4 9.3 0 - 0 - 11 6.4 3 12.7 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 7 5.4 1 5.0 0 - 0 - 0 - 0
Other 1 14.0 1 6.0 0 - 1 1.0 0 - 1
Port New Chitose 7 8.0 49 6.0 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 26 6.5 0 - 62 13.1 31 13.0 12 25.9 0
Narita 30 7.4 95 7.0 55 8.1 78 23.6 27 31.6 147
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 6.0 0 - 1 7.0 16 12.2 4 53.8 0
Kansai 17 8.5 100 8.6 40 8.3 57 14.9 10 17.0 28
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 5 9.0 0 - 0 - 10 5.5 3 12.7 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 6 4.8 1 5.0 0 - 0 - 0 - 0
Length of Stay up to 3 days 3 2.0 7 1.7 7 1.4 11 1.7 2 1.0 5
4~6 days 27 3.9 89 4.2 60 4.1 79 3.9 18 3.6 67
7~13 days 54 7.9 132 7.4 70 7.6 59 7.7 16 7.1 50
14~20 days 8 14.8 9 14.8 14 14.1 16 15.1 5 16.0 16
21~27 days 1 23.0 6 22.5 3 21.7 5 22.8 1 22.0 5
28~90 days 0 - 1 88.0 2 56.5 13 64.2 11 55.0 28
91 days or more (less than a year) 0 - 1 90.0 2 213.0 9 151.6 3 233.0 4
Sex/Age Male 52 6.8 114 8.0 88 9.5 80 14.2 29 32.8 151
(Single Answer) under 20 2 6.5 2 5.0 2 6.0 0 - 0 - 1
20~29 14 8.2 34 9.3 17 19.7 17 20.1 13 62.1 32
30~39 11 6.0 41 8.2 33 8.5 29 10.6 10 11.8 72
40~49 16 5.8 14 5.8 25 4.8 23 18.0 3 1.7 27
50~59 1 13.0 16 6.3 8 8.8 9 7.3 2 6.5 13
60~69 7 6.3 7 9.6 3 6.7 2 3.0 0 - 4
70 and over 1 8.0 0 - 0 - 0 - 1 7.0 2
Female 41 7.9 131 6.9 70 10.8 112 19.7 27 23.6 24
under 20 0 - 3 8.0 2 5.0 3 7.7 2 97.0 1
20~29 14 8.2 40 6.7 22 18.0 40 32.6 6 11.2 4
30~39 13 8.9 43 7.5 23 8.6 33 9.2 9 20.3 1
40~49 8 7.3 26 6.9 15 5.7 18 5.4 6 20.0 8
50~59 4 6.5 16 6.1 6 6.7 10 25.7 2 4.5 7
60~69 2 5.0 1 6.0 2 12.5 6 33.2 2 31.5 3
70 and over 0 - 2 5.5 0 - 2 9.0 0 - 0
Frequency of Visits 1 time 34 8.6 109 6.9 76 7.6 74 10.9 31 28.4 84
to Japan 2 times 19 7.1 57 6.4 24 7.1 41 13.8 9 25.0 35
(Single Answer) 3 times 4 7.8 23 6.2 18 6.4 12 55.1 4 94.3 16
4 times 7 7.3 9 5.9 8 32.8 16 20.0 1 3.0 13
5 times 7 7.9 9 8.1 10 6.2 10 7.9 3 13.0 5
6~9 times 6 5.8 13 13.3 10 5.8 12 17.6 2 5.0 7
10~19 times 8 4.6 15 8.9 11 30.5 17 38.3 3 13.0 7
20 times or more 8 5.1 10 13.1 1 8.0 10 4.6 3 4.7 8
Members Just me 19 7.0 38 12.0 32 24.0 69 25.1 21 53.8 102
of your Party Spouse/partner 23 8.1 35 7.6 21 7.1 17 5.3 2 4.0 11
(Multiple answers) Family member(s) 29 7.3 72 6.5 34 6.8 56 13.2 4 6.8 12
Work colleague(s) 9 6.8 42 4.8 51 6.5 29 13.1 25 16.0 38
Friend(s) 16 7.1 68 7.1 23 5.9 21 18.7 5 6.2 11
Other 0 - 2 5.5 0 - 2 7.5 1 8.0 3

Table 9 (178/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 93 7.3 245 7.4 158 10.1 192 17.4 56 28.3 175
Main Purpose Tourism/leisure 70 7.6 172 7.2 68 6.4 90 6.1 9 5.0 22
of This Trip Visiting family/friends 1 8.0 4 10.5 4 20.5 30 41.4 4 41.5 13
(Single Answer) Honeymoon 1 6.0 0 - 3 7.7 0 - 0 - 0
School-related trip 0 - 2 10.5 0 - 4 8.0 2 6.0 0
Sport/watching sport 0 - 0 - 1 5.0 0 - 1 7.0 1
Event 0 - 3 4.0 0 - 0 - 2 5.5 2
Study 0 - 1 7.0 2 5.0 1 136.0 3 72.3 4
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 9 5.0 3 4.3 0 - 1 5.0 2
Exhibition/trade fair 3 6.3 7 5.6 0 - 2 5.5 3 5.0 5
International conference 2 5.0 1 6.0 11 6.7 6 3.5 2 3.0 9
Company meeting(held offsite) 7 6.0 15 10.3 20 5.2 13 7.8 4 5.3 48
Training 2 9.0 12 15.0 20 14.1 7 6.1 10 49.2 9
Other business 7 6.3 18 4.3 21 26.4 32 33.4 14 42.0 56
Transit 0 - 0 - 4 1.0 0 - 1 1.0 2
Other 0 - 1 2.0 1 4.0 7 19.1 0 - 2
Types of Hotel (western style) 78 7.2 189 6.8 111 6.3 118 6.5 42 11.3 118
accommodation Japanese-style inn 11 6.5 31 7.4 21 6.1 4 38.5 5 5.0 14
(Multiple answers) Villa/condominium 0 - 1 7.0 1 9.0 2 5.5 1 7.0 2
School dormitory or company-owned accomodation facility 1 10.0 8 31.9 10 57.8 17 62.8 8 107.6 23
Home of family/friends 0 - 2 8.0 8 8.5 38 34.2 4 62.0 13
Youth hostel or guest house 5 6.0 21 7.1 12 8.2 4 5.3 2 7.0 4
Vacation rentals 12 8.5 46 8.3 22 9.3 16 5.8 0 - 9
Other 1 12.0 6 12.5 7 7.9 5 53.2 2 26.0 6
Use of lounges Yes 4 5.5 13 7.2 2 4.0 7 4.1 3 34.0 8
(Single Answer) No 89 7.4 232 7.4 155 10.2 184 17.5 53 28.0 167
Travel Group tour 10 5.3 49 5.4 25 5.8 12 13.8 9 5.9 17
arrangements Package for individual travelers 5 8.0 25 6.7 13 7.2 17 7.9 5 13.8 11
(Single Answer) independent travel 78 7.5 171 8.1 120 11.3 163 18.6 42 34.9 147
Means of at a store (travel agency, airline company, etc.) 21 5.5 74 6.2 100 8.8 76 9.3 29 30.7 102
travel arrangements through a website 62 7.9 144 7.9 37 13.4 91 19.1 23 25.8 52
(Single Answer) by phone or other ways 5 9.4 19 9.5 8 13.5 10 28.4 2 45.5 16
Time of Less than 1 week before departure 2 5.5 29 8.2 17 16.8 32 21.2 13 12.2 34
travel arrangements 1 or 2 weeks before departure 9 6.4 17 12.4 22 9.3 27 10.0 11 13.7 29
(Single Answer) 3 or 4 weeks before departure 6 5.0 23 7.4 19 6.5 12 6.1 6 19.0 25
1 or 2 months before departure 40 7.3 83 6.3 56 11.6 67 20.7 21 21.5 65
3 or 6 months before departure 22 8.4 64 7.5 24 7.7 31 17.3 3 233.0 16
7 or more months before departure 9 8.6 24 7.5 9 7.3 11 23.3 0 - 2
Annual household Less than 5,000,000 yen 11 7.2 70 7.5 26 9.2 28 24.4 4 97.5 53
income 5,000,000~9,999,999 yen 6 6.5 16 5.4 1 8.0 4 74.5 0 - 12
10,000,000~19,999,999 yen 3 7.0 3 7.0 1 1.0 1 10.0 0 - 1
20,000,000~29,999,999 yen 2 4.0 0 - 0 - 1 7.0 0 - 0
More than 30,000,000 yen 0 - 0 - 1 8.0 0 - 0 - 0

Table 9 (179/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
India
Survey Item
Nights
Total 20.4
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 13.0
Narita 19.2
Komatsu -
Mt.Fuji Shizuoka -
Chubu 9.0
Kansai 27.8
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 7.0
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 18.6
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 30.0
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 1.4
4~6 days 4.1
7~13 days 7.8
14~20 days 14.1
21~27 days 21.2
28~90 days 55.4
91 days or more (less than a year) 255.8
Sex/Age Male 19.3
(Single Answer) under 20 11.0
20~29 34.6
30~39 19.7
40~49 10.1
50~59 5.9
60~69 5.5
70 and over 4.0
Female 27.5
under 20 14.0
20~29 7.3
30~39 7.0
40~49 39.8
50~59 26.4
60~69 35.7
70 and over -
Frequency of Visits 1 time 16.0
to Japan 2 times 26.5
(Single Answer) 3 times 15.6
4 times 38.8
5 times 70.6
6~9 times 5.3
10~19 times 17.6
20 times or more 5.0
Members Just me 19.0
of your Party Spouse/partner 33.0
(Multiple answers) Family member(s) 13.3
Work colleague(s) 27.7
Friend(s) 6.8
Other 3.7

Table 9 (180/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
India
Survey Item
Nights
Total 20.4
Main Purpose Tourism/leisure 8.0
of This Trip Visiting family/friends 25.9
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport 14.0
Event 6.0
Study 9.8
Medical treatment/Medical check-up -
Incentive travel 3.0
Exhibition/trade fair 8.0
International conference 12.3
Company meeting(held offsite) 28.3
Training 29.9
Other business 21.5
Transit 1.0
Other 5.0
Types of Hotel (western style) 9.5
accommodation Japanese-style inn 8.3
(Multiple answers) Villa/condominium 36.0
School dormitory or company-owned accomodation facility 59.1
Home of family/friends 25.5
Youth hostel or guest house 18.5
Vacation rentals 39.0
Other 84.0
Use of lounges Yes 20.8
(Single Answer) No 20.4
Travel Group tour 8.8
arrangements Package for individual travelers 16.4
(Single Answer) independent travel 22.1
Means of at a store (travel agency, airline company, etc.) 22.0
travel arrangements through a website 18.9
(Single Answer) by phone or other ways 14.1
Time of Less than 1 week before departure 35.5
travel arrangements 1 or 2 weeks before departure 27.0
(Single Answer) 3 or 4 weeks before departure 14.6
1 or 2 months before departure 11.2
3 or 6 months before departure 22.6
7 or more months before departure 4.5
Annual household Less than 5,000,000 yen 28.2
income 5,000,000~9,999,999 yen 9.3
10,000,000~19,999,999 yen 6.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 9 (181/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 158 9.7 119 11.5 136 12.6 185 9.6 88 13.0 131
Port New Chitose 0 - 0 - 0 - 0 - 0 - 9
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 82 8.9 49 10.7 65 14.3 10 10.4 8 19.5 4
Narita 68 10.8 44 10.5 51 10.3 150 9.7 66 12.5 111
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 3 10.0 0 - 0 - 0 - 0
Kansai 5 8.6 20 14.4 20 12.7 23 8.0 14 11.6 3
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 13.0 1 60.0 0 - 1 11.0 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Other 2 3.0 2 3.0 0 - 1 25.0 0 - 3
Port New Chitose 0 - 0 - 0 - 0 - 0 - 9
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 70 9.2 51 10.9 53 15.0 0 - 0 - 0
Narita 85 10.0 42 11.1 54 10.0 135 9.8 68 13.6 119
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 4 9.8 0 - 0 - 0 - 0
Kansai 2 14.0 22 14.1 29 12.8 50 9.1 20 11.1 2
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 10.0 0 - 0 - 0 - 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 6 1.8 2 2.0 4 1.8 5 1.6 1 1.0 5
4~6 days 38 4.1 30 4.2 20 4.3 39 4.3 10 4.6 12
7~13 days 65 9.2 41 8.5 58 8.8 97 8.8 41 8.8 73
14~20 days 44 14.9 32 15.4 34 15.6 36 14.5 30 15.3 28
21~27 days 4 21.5 8 21.9 15 22.2 6 22.5 3 22.7 3
28~90 days 1 30.0 6 37.8 5 48.4 2 43.5 3 69.3 10
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 104 9.4 88 11.3 82 10.4 122 9.0 64 14.0 72
(Single Answer) under 20 1 7.0 1 5.0 0 - 1 8.0 0 - 8
20~29 24 11.3 16 10.9 14 14.8 26 9.5 13 14.2 21
30~39 24 9.0 28 12.0 30 10.1 47 10.2 32 14.3 21
40~49 22 8.1 19 9.5 17 7.6 29 7.6 12 10.9 14
50~59 19 7.7 20 11.9 9 8.2 16 6.9 5 9.2 5
60~69 10 9.3 3 17.7 8 9.5 3 9.7 2 38.5 3
70 and over 4 16.0 1 3.0 4 15.5 0 - 0 - 0
Female 54 10.3 31 12.3 54 15.9 63 10.8 24 10.4 59
under 20 0 - 2 13.5 2 8.0 1 15.0 1 10.0 2
20~29 12 11.0 13 12.5 12 21.2 17 12.1 6 13.5 20
30~39 19 10.5 10 10.2 14 9.3 26 8.9 11 9.1 15
40~49 10 9.6 3 14.0 8 14.8 9 13.6 5 9.4 14
50~59 7 10.9 1 13.0 10 14.5 6 9.2 0 - 4
60~69 5 10.0 0 - 8 24.3 3 11.7 1 11.0 4
70 and over 1 2.0 2 18.0 0 - 1 14.0 0 - 0
Frequency of Visits 1 time 92 10.6 55 11.2 63 12.3 116 9.6 68 11.5 76
to Japan 2 times 23 9.5 21 11.3 25 13.5 26 10.5 8 20.1 13
(Single Answer) 3 times 9 5.3 11 7.3 11 13.4 10 11.0 2 16.5 10
4 times 7 10.3 5 11.6 10 11.9 8 11.4 3 12.3 3
5 times 2 15.0 5 14.6 5 5.4 9 6.1 0 - 6
6~9 times 9 6.9 8 9.8 8 9.9 5 9.0 2 20.0 9
10~19 times 11 7.8 10 21.4 9 12.2 4 3.5 3 25.0 8
20 times or more 5 7.6 4 3.8 5 22.6 7 10.4 2 6.5 6
Members Just me 58 7.4 55 9.1 59 13.5 60 7.9 21 17.3 54
of your Party Spouse/partner 62 12.6 21 16.4 31 13.3 62 11.2 40 12.4 24
(Multiple answers) Family member(s) 12 10.4 15 12.8 16 12.0 22 11.1 3 10.3 10
Work colleague(s) 16 5.3 19 10.6 18 7.1 20 7.4 5 5.2 18
Friend(s) 12 10.4 11 16.5 14 14.9 23 10.1 19 12.0 23
Other 1 8.0 0 - 0 - 0 - 0 - 2

Table 9 (182/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 158 9.7 119 11.5 136 12.6 185 9.6 88 13.0 131
Main Purpose Tourism/leisure 81 12.5 50 12.9 75 13.2 96 11.1 65 12.4 76
of This Trip Visiting family/friends 13 12.6 12 16.2 14 20.6 9 12.2 3 13.7 4
(Single Answer) Honeymoon 2 11.0 1 18.0 1 14.0 14 11.9 6 13.8 1
School-related trip 0 - 1 5.0 1 6.0 1 3.0 0 - 1
Sport/watching sport 1 6.0 0 - 2 17.0 3 5.7 1 6.0 5
Event 1 9.0 1 10.0 1 3.0 2 4.0 0 - 5
Study 0 - 2 27.5 0 - 0 - 1 60.0 2
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 1 9.0 2 5.5 0 - 1
Exhibition/trade fair 2 5.0 3 6.3 3 6.3 4 7.0 0 - 2
International conference 7 5.3 9 8.2 11 6.5 9 5.4 2 4.0 3
Company meeting(held offsite) 15 5.3 10 6.4 8 5.9 10 6.2 3 32.7 8
Training 1 5.0 4 7.0 3 33.0 3 5.7 0 - 4
Other business 33 5.4 25 9.9 15 8.0 31 7.7 6 6.8 17
Transit 1 1.0 0 - 0 - 1 1.0 1 1.0 1
Other 1 5.0 1 15.0 1 9.0 0 - 0 - 1
Types of Hotel (western style) 138 9.4 102 11.2 110 11.2 165 9.4 69 10.8 94
accommodation Japanese-style inn 29 12.8 20 17.5 27 15.1 51 12.6 29 13.5 16
(Multiple answers) Villa/condominium 0 - 1 41.0 3 41.0 0 - 0 - 5
School dormitory or company-owned accomodation facility 1 5.0 1 32.0 2 11.0 2 36.0 3 54.3 7
Home of family/friends 11 12.9 16 15.0 18 17.6 13 12.8 7 20.4 12
Youth hostel or guest house 10 15.0 10 17.5 8 29.5 13 14.2 9 14.9 16
Vacation rentals 24 13.4 9 16.1 14 16.2 10 12.6 17 12.6 9
Other 9 14.0 6 16.3 9 18.2 13 14.2 7 14.4 8
Use of lounges Yes 11 10.6 6 11.2 15 9.6 5 9.2 2 7.5 8
(Single Answer) No 147 9.6 113 11.6 121 12.9 180 9.6 86 13.1 122
Travel Group tour 9 11.8 4 11.8 3 9.3 17 7.8 3 6.0 12
arrangements Package for individual travelers 14 10.9 5 13.4 14 11.3 19 10.1 5 11.6 17
(Single Answer) independent travel 135 9.4 110 11.4 119 12.8 149 9.7 80 13.4 102
Means of at a store (travel agency, airline company, etc.) 41 8.2 53 11.2 53 10.5 83 8.6 24 11.0 35
travel arrangements through a website 106 10.6 59 12.3 76 13.4 98 10.5 62 14.0 82
(Single Answer) by phone or other ways 4 7.5 3 8.0 5 9.2 4 7.0 0 - 13
Time of Less than 1 week before departure 4 5.5 10 8.8 4 6.0 10 8.5 2 47.0 15
travel arrangements 1 or 2 weeks before departure 17 8.5 12 7.7 9 5.4 23 6.7 9 13.1 16
(Single Answer) 3 or 4 weeks before departure 21 5.9 13 8.0 20 8.7 12 9.5 6 9.2 15
1 or 2 months before departure 41 9.3 27 9.4 53 12.5 44 8.1 27 10.9 43
3 or 6 months before departure 47 11.3 40 14.9 34 14.2 82 10.6 29 13.9 31
7 or more months before departure 24 12.7 16 14.8 15 15.5 14 13.7 15 12.1 10
Annual household Less than 5,000,000 yen 10 11.8 6 14.3 9 14.7 25 9.1 10 10.9 35
income 5,000,000~9,999,999 yen 13 13.2 8 14.4 11 8.9 10 9.3 6 12.2 2
10,000,000~19,999,999 yen 16 9.9 7 10.9 6 13.8 4 7.0 2 8.5 1
20,000,000~29,999,999 yen 4 4.8 1 4.0 1 2.0 1 14.0 0 - 0
More than 30,000,000 yen 1 4.0 1 12.0 2 14.5 0 - 0 - 2

Table 9 (183/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Nights
Total 14.1
Port New Chitose 6.2
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 11.0
Narita 14.9
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 13.0
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port 25.0
Izuhara Port -
Kaogoshima -
Naha -
Other 8.7
Port New Chitose 6.6
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 14.5
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 17.5
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 25.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 1.2
4~6 days 4.2
7~13 days 8.0
14~20 days 15.3
21~27 days 22.3
28~90 days 70.7
91 days or more (less than a year) -
Sex/Age Male 15.2
(Single Answer) under 20 16.8
20~29 20.5
30~39 16.1
40~49 7.9
50~59 10.4
60~69 9.7
70 and over -
Female 12.7
under 20 30.5
20~29 14.6
30~39 14.1
40~49 8.5
50~59 7.5
60~69 9.8
70 and over -
Frequency of Visits 1 time 11.9
to Japan 2 times 13.9
(Single Answer) 3 times 17.5
4 times 13.0
5 times 21.8
6~9 times 24.7
10~19 times 19.3
20 times or more 6.0
Members Just me 17.5
of your Party Spouse/partner 9.3
(Multiple answers) Family member(s) 9.8
Work colleague(s) 13.4
Friend(s) 14.2
Other 6.5

Table 9 (184/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Nights
Total 14.1
Main Purpose Tourism/leisure 10.7
of This Trip Visiting family/friends 8.8
(Single Answer) Honeymoon 18.0
School-related trip 7.0
Sport/watching sport 7.4
Event 10.8
Study 10.0
Medical treatment/Medical check-up -
Incentive travel 7.0
Exhibition/trade fair 5.0
International conference 10.3
Company meeting(held offsite) 23.1
Training 9.0
Other business 34.2
Transit 1.0
Other 9.0
Types of Hotel (western style) 9.7
accommodation Japanese-style inn 10.4
(Multiple answers) Villa/condominium 14.0
School dormitory or company-owned accomodation facility 37.7
Home of family/friends 27.0
Youth hostel or guest house 13.3
Vacation rentals 29.1
Other 10.8
Use of lounges Yes 10.8
(Single Answer) No 14.4
Travel Group tour 7.5
arrangements Package for individual travelers 8.9
(Single Answer) independent travel 15.7
Means of at a store (travel agency, airline company, etc.) 16.5
travel arrangements through a website 13.4
(Single Answer) by phone or other ways 6.5
Time of Less than 1 week before departure 18.3
travel arrangements 1 or 2 weeks before departure 14.8
(Single Answer) 3 or 4 weeks before departure 7.1
1 or 2 months before departure 15.1
3 or 6 months before departure 11.6
7 or more months before departure 13.4
Annual household Less than 5,000,000 yen 10.7
income 5,000,000~9,999,999 yen 12.0
10,000,000~19,999,999 yen 9.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen 7.0

Table 9 (185/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 740 9.8 157 10.6 187 12.1 107 12.9
Port New Chitose 12 8.4 0 - 1 33.0 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 172 12.0 50 10.4 42 9.4 7 18.0
Narita 438 9.2 72 10.0 99 12.8 81 12.5
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 14 6.9 5 10.0 0 - 3 17.3
Kansai 73 9.3 24 13.2 37 13.2 14 10.6
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 15 10.3 0 - 3 13.0 2 23.5
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 4 7.0 1 9.0 1 13.0 0 -
Other 12 8.3 5 7.8 4 4.8 0 -
Port New Chitose 13 7.8 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 167 10.8 48 10.7 49 14.1 0 -
Narita 435 9.3 75 9.5 102 10.9 78 13.3
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 14 6.9 3 10.7 0 - 4 15.3
Kansai 96 10.4 31 13.0 36 12.7 22 10.5
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 14 15.6 0 - 0 - 3 17.7
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 1 5.0 0 - 0 - 0 -
Length of Stay up to 3 days 50 1.5 8 1.4 7 1.1 2 2.0
4~6 days 188 4.0 26 4.0 34 4.0 23 4.3
7~13 days 338 8.3 63 8.4 70 9.8 40 9.0
14~20 days 111 14.5 48 14.6 59 15.0 25 15.1
21~27 days 33 22.1 7 21.1 11 22.3 7 21.1
28~90 days 18 48.9 5 33.2 5 30.2 10 39.8
91 days or more (less than a year) 2 206.5 0 - 1 153.0 0 -
Sex/Age Male 492 9.1 101 10.0 117 11.0 73 13.9
(Single Answer) under 20 2 17.0 1 24.0 5 11.4 0 -
20~29 91 12.4 23 12.4 27 12.6 15 20.1
30~39 146 8.7 25 9.3 20 11.3 25 15.4
40~49 95 8.1 18 7.3 19 8.3 15 9.9
50~59 97 7.6 19 10.5 18 10.1 11 8.3
60~69 50 8.7 9 9.7 24 11.6 6 8.5
70 and over 11 9.9 6 8.2 4 12.5 1 37.0
Female 248 11.2 56 11.6 70 13.9 34 10.9
under 20 6 15.3 3 10.7 1 13.0 0 -
20~29 71 13.2 16 10.6 21 10.0 12 9.5
30~39 62 10.3 13 11.0 15 21.9 7 13.3
40~49 21 9.7 5 10.0 13 9.8 7 9.3
50~59 36 8.7 9 8.9 8 16.5 5 12.4
60~69 38 11.9 9 17.9 4 14.5 2 9.0
70 and over 14 9.9 1 13.0 8 12.8 1 18.0
Frequency of Visits 1 time 374 10.3 91 11.1 106 12.0 63 14.5
to Japan 2 times 120 10.0 23 11.8 28 11.5 19 9.4
(Single Answer) 3 times 51 11.2 13 9.6 14 21.5 4 6.0
4 times 32 9.1 6 9.8 8 9.0 3 13.3
5 times 35 6.4 6 7.7 6 9.2 3 8.7
6~9 times 34 13.0 7 8.3 5 13.8 7 15.1
10~19 times 47 6.0 5 8.4 7 9.7 5 14.4
20 times or more 46 8.0 6 8.3 13 8.2 3 8.7
Members Just me 343 10.1 48 10.4 48 11.7 51 13.6
of your Party Spouse/partner 173 10.5 52 12.0 76 13.2 19 13.1
(Multiple answers) Family member(s) 85 9.7 20 10.4 28 11.1 11 12.6
Work colleague(s) 57 6.5 18 6.1 4 4.0 10 7.9
Friend(s) 87 9.6 22 12.1 27 11.9 17 13.9
Other 4 9.8 0 - 5 12.4 0 -

Table 9 (186/395)
 Table 9 Average Number of Nights — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 740 9.8 157 10.6 187 12.1 107 12.9
Main Purpose Tourism/leisure 363 9.9 107 12.1 133 12.5 57 14.4
of This Trip Visiting family/friends 85 13.3 8 12.1 19 10.5 7 12.0
(Single Answer) Honeymoon 8 7.8 1 6.0 3 15.3 0 -
School-related trip 5 17.4 0 - 5 13.4 0 -
Sport/watching sport 1 9.0 0 - 5 9.0 2 14.5
Event 2 7.0 1 10.0 0 - 1 9.0
Study 2 54.0 0 - 0 - 1 43.0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 -
Incentive travel 1 5.0 1 14.0 0 - 0 -
Exhibition/trade fair 3 4.0 1 8.0 0 - 1 7.0
International conference 36 6.4 7 7.1 4 5.5 8 7.4
Company meeting(held offsite) 75 5.5 14 4.9 9 3.9 6 7.8
Training 19 7.5 1 11.0 1 4.0 6 24.0
Other business 127 10.3 14 7.0 6 29.2 18 7.9
Transit 10 0.8 2 1.0 2 1.0 0 -
Other 3 41.0 0 - 0 - 0 -
Types of Hotel (western style) 557 8.9 117 10.1 147 12.5 83 10.9
accommodation Japanese-style inn 115 10.9 27 14.1 48 14.8 21 18.1
(Multiple answers) Villa/condominium 3 16.3 1 7.0 0 - 0 -
School dormitory or company-owned accomodation facility 19 24.9 2 10.0 2 5.0 4 38.5
Home of family/friends 87 15.0 13 15.0 17 11.0 10 13.5
Youth hostel or guest house 39 13.1 18 15.5 15 11.6 12 21.8
Vacation rentals 105 10.2 36 12.6 34 14.6 20 18.7
Other 49 17.4 11 12.8 15 20.7 4 22.3
Use of lounges Yes 49 6.8 9 12.3 11 9.6 3 7.0
(Single Answer) No 689 10.0 148 10.5 176 12.2 104 13.1
Travel Group tour 45 9.5 10 9.9 18 13.1 8 10.5
arrangements Package for individual travelers 37 10.0 11 10.4 14 11.4 5 11.0
(Single Answer) independent travel 658 9.8 136 10.6 155 12.0 94 13.2
Means of at a store (travel agency, airline company, etc.) 193 8.3 54 10.5 75 13.0 40 9.5
travel arrangements through a website 490 10.2 97 10.7 104 11.8 65 15.0
(Single Answer) by phone or other ways 46 11.4 5 8.0 2 16.0 2 15.5
Time of Less than 1 week before departure 57 6.6 7 8.7 9 23.0 7 9.7
travel arrangements 1 or 2 weeks before departure 64 7.9 15 10.7 6 5.8 11 16.5
(Single Answer) 3 or 4 weeks before departure 100 10.1 16 9.0 12 8.7 10 4.8
1 or 2 months before departure 241 10.0 58 10.7 53 10.4 35 14.0
3 or 6 months before departure 200 10.6 44 10.7 82 12.8 34 12.0
7 or more months before departure 67 10.7 17 11.9 21 14.4 8 19.8
Annual household Less than 5,000,000 yen 35 12.7 9 7.9 7 33.7 14 13.1
income 5,000,000~9,999,999 yen 35 11.5 13 11.2 18 11.4 10 16.0
10,000,000~19,999,999 yen 69 11.3 11 8.5 17 11.1 7 11.4
20,000,000~29,999,999 yen 35 7.4 3 10.3 0 - 1 6.0
More than 30,000,000 yen 19 6.9 5 14.8 3 11.0 0 -

Table 9 (187/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 75 6.8 33 1.6 99 2.5 51 1.4 28
Port New Chitose 513 4.3 2 2.0 0 - 0 - 0 - 0
of Entry Hakodate 35 4.2 3 3.3 1 1.0 1 1.0 2 2.0 1
(Single Answer) Sendai 4 2.3 10 2.1 8 1.4 33 1.7 6 1.5 9
Niigata 0 - 4 1.0 4 1.0 7 0.9 4 1.0 2
Haneda 22 4.1 13 27.2 3 3.0 10 3.4 3 5.3 1
Narita 42 6.8 32 2.3 10 2.0 35 3.3 21 1.0 13
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 5 3.4 0 - 0 - 0 - 0 - 0
Kansai 13 4.2 4 2.3 0 - 4 2.8 1 1.0 1
Hiroshima 0 - 0 - 0 - 1 2.0 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 3 2.3 0 - 0 - 1 10.0 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 3.0 0 - 0 - 0 - 0 - 0
Other 23 1.6 7 4.9 7 1.0 7 1.1 14 1.0 1
Port New Chitose 536 4.3 3 2.0 0 - 2 1.0 0 - 0
of Entry Hakodate 32 2.8 9 2.0 8 1.0 9 1.1 16 1.1 2
(Single Answer) Sendai 2 0.5 12 2.3 8 1.4 31 1.7 6 1.3 9
Niigata 0 - 4 1.0 4 1.0 6 1.0 4 1.0 2
Haneda 23 4.0 10 29.9 3 3.0 8 4.8 2 8.0 1
Narita 55 6.2 34 4.4 10 2.0 37 3.4 22 1.0 13
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 3 4.3 0 - 0 - 0 - 0 - 0
Kansai 7 3.4 3 1.3 0 - 6 1.3 1 1.0 1
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 2 3.0 0 - 0 - 0 - 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 2.0 0 - 0 - 0 - 0 - 0
Nationality South Korea 263 3.2 2 3.0 0 - 20 1.6 2 2.5 3
/Region Taiwan 140 4.3 42 2.4 28 1.4 40 1.5 30 1.2 14
(Single Answer) Hong Kong 23 5.2 3 3.3 0 - 0 - 1 1.0 0
China 81 5.1 5 3.2 1 2.0 13 2.1 1 1.0 1
Thailand 19 3.9 2 1.0 1 5.0 3 1.0 2 0.5 1
Singapore 8 7.6 0 - 0 - 0 - 0 - 0
Malaysia 51 5.7 1 2.0 0 - 3 8.3 1 1.0 0
Indonesia 2 6.5 0 - 0 - 1 3.0 0 - 0
Philippines 1 5.0 0 - 0 - 0 - 0 - 0
Vietnam 3 8.7 0 - 0 - 0 - 0 - 0
India 3 2.7 1 7.0 0 - 2 15.0 0 - 2
UK 7 1.9 3 0.0 0 - 0 - 6 0.3 0
Germany 2 4.0 0 - 1 2.0 1 2.0 0 - 1
France 2 8.5 1 2.0 0 - 0 - 1 7.0 0
Italy 0 - 1 0.0 0 - 0 - 0 - 0
Spain 0 - 0 - 0 - 1 0.0 0 - 0
Russia 14 12.8 0 - 0 - 1 7.0 0 - 0
United States 23 5.4 11 32.5 0 - 4 3.0 7 2.1 2
Canada 4 3.0 1 1.0 0 - 7 4.1 0 - 0
Australia 11 4.4 0 - 0 - 2 7.0 0 - 1
Other 4 6.8 2 2.0 2 1.5 1 1.0 0 - 3
Length of Stay up to 3 days 51 1.8 0 - 0 - 9 1.2 1 2.0 1
4~6 days 424 3.5 23 1.7 20 1.4 46 1.6 22 1.0 12
7~13 days 158 5.8 38 2.8 10 1.9 27 2.6 22 1.5 8
14~20 days 12 5.4 5 1.6 2 1.5 10 5.8 5 2.4 3
21~27 days 1 9.0 3 10.0 0 - 3 2.3 1 1.0 2
28~90 days 15 21.2 5 18.8 1 2.0 4 5.8 0 - 2
91 days or more (less than a year) 0 - 1 232.0 0 - 0 - 0 - 0
Sex/Age Male 301 4.3 34 5.6 12 1.5 46 2.9 21 1.4 15
(Single Answer) under 20 4 4.0 0 - 0 - 3 2.0 0 - 1
20~29 70 5.0 7 5.6 3 1.7 11 3.6 3 3.3 2
30~39 73 4.4 10 6.7 0 - 13 2.9 3 1.0 5
40~49 57 4.4 5 10.8 3 1.0 11 3.2 4 1.5 6
50~59 48 3.4 5 3.0 2 1.5 4 1.8 4 1.0 0
60~69 38 4.2 3 2.7 3 1.7 4 2.3 3 0.7 1
70 and over 11 2.8 4 1.5 1 2.0 0 - 4 1.0 0
Female 360 4.4 41 7.8 21 1.6 53 2.1 30 1.3 13
under 20 1 31.0 1 2.0 0 - 1 3.0 0 - 0
20~29 93 4.6 8 30.0 2 1.5 9 2.3 4 0.8 2
30~39 100 4.6 7 3.4 4 2.8 12 1.5 4 1.0 4
40~49 68 4.0 6 1.3 3 1.3 13 2.5 5 0.8 4
Table 10 (188/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 75 6.8 33 1.6 99 2.5 51 1.4 28
50~59 50 4.0 9 3.3 5 1.6 8 2.1 6 2.8 2
60~69 32 3.4 8 1.5 4 1.3 7 2.0 7 1.1 1
70 and over 16 6.0 2 1.0 3 1.0 3 1.0 4 1.0 0

Table 10 (189/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Aomori Iwate Miyagi Akita Yamagata
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 75 6.8 33 1.6 99 2.5 51 1.4 28
Frequency of Visits 1 time 170 4.1 12 29.4 1 1.0 19 4.3 11 0.7 4
to Japan 2 times 145 4.1 11 2.3 4 1.8 15 2.3 3 1.7 6
(Single Answer) 3 times 98 4.9 14 1.8 3 2.3 14 3.4 12 1.5 4
4 times 72 4.1 3 3.3 4 1.8 8 2.6 1 1.0 1
5 times 40 3.6 4 2.0 4 2.3 6 1.3 5 0.8 1
6~9 times 62 5.5 7 3.1 1 1.0 7 1.4 1 1.0 1
10~19 times 49 4.0 13 2.6 9 1.3 16 1.6 9 2.4 4
20 times or more 24 4.1 11 2.7 7 1.1 14 1.1 9 1.1 7
Members Just me 72 7.2 18 21.4 5 3.0 19 3.4 4 2.5 9
of your Party Spouse/partner 140 4.5 16 2.4 11 1.3 20 1.8 12 1.1 9
(Multiple answers) Family member(s) 225 3.8 21 1.7 10 1.5 20 1.6 24 1.5 6
Work colleague(s) 76 3.9 3 2.3 1 1.0 10 3.7 1 1.0 1
Friend(s) 160 4.0 19 2.3 7 1.1 25 2.3 12 1.0 2
Other 7 3.7 0 - 0 - 9 2.7 0 - 2
Main Purpose Tourism/leisure 604 4.0 61 2.1 29 1.6 68 2.1 49 1.2 15
of This Trip Visiting family/friends 12 7.9 2 117.0 2 1.5 4 3.3 2 4.5 3
(Single Answer) Honeymoon 5 4.4 0 - 0 - 0 - 0 - 0
School-related trip 3 14.3 0 - 0 - 2 1.5 0 - 1
Sport/watching sport 1 4.0 0 - 0 - 3 4.7 0 - 0
Event 1 3.0 0 - 0 - 0 - 0 - 1
Study 1 4.0 1 1.0 0 - 2 2.5 0 - 1
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 5 4.6 0 - 0 - 0 - 0 - 1
Exhibition/trade fair 1 2.0 1 4.0 0 - 2 1.0 0 - 0
International conference 2 4.0 3 3.7 0 - 4 1.8 0 - 1
Company meeting(held offsite) 3 2.7 1 7.0 0 - 4 1.5 0 - 1
Training 6 6.0 0 - 0 - 2 6.0 0 - 1
Other business 15 9.7 6 20.3 2 2.0 7 5.4 0 - 3
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 2 27.5 0 - 0 - 1 3.0 0 - 0
Types of Hotel (western style) 577 4.1 60 4.3 25 1.8 82 2.4 36 1.2 24
accommodation Japanese-style inn 181 4.5 30 2.3 22 1.4 32 1.5 22 1.3 14
(Multiple answers) Villa/condominium 3 7.7 0 - 0 - 0 - 0 - 0
School dormitory or company-owned accomodation facility 4 16.3 2 2.0 0 - 1 0.0 0 - 2
Home of family/friends 13 9.5 3 80.0 3 1.7 6 4.5 3 6.3 1
Youth hostel or guest house 45 3.8 7 1.9 1 2.0 5 4.4 1 0.0 2
Vacation rentals 14 11.3 4 1.3 0 - 2 10.5 1 1.0 1
Other 20 3.8 8 7.5 0 - 2 6.0 10 0.8 2
Use of lounges Yes 62 3.5 3 4.0 1 5.0 2 2.0 0 - 0
(Single Answer) No 583 4.4 72 6.9 32 1.5 97 2.5 51 1.4 28
Travel Group tour 289 3.7 23 1.3 19 1.2 32 1.6 30 0.9 10
arrangements Package for individual travelers 23 4.7 8 2.5 4 2.5 2 3.0 3 1.0 0
(Single Answer) independent travel 349 4.9 44 10.4 10 2.0 65 2.9 18 2.1 18
Means of at a store (travel agency, airline company, etc.) 247 4.0 25 1.7 16 1.5 38 3.1 23 1.0 9
travel arrangements through a website 323 4.7 43 9.8 14 1.7 48 2.2 21 1.5 14
(Single Answer) by phone or other ways 46 5.0 5 3.2 2 1.5 8 1.9 5 2.6 4
Time of Less than 1 week before departure 44 3.3 3 4.7 3 3.0 10 3.6 0 - 2
travel arrangements 1 or 2 weeks before departure 60 5.7 4 15.0 2 1.5 9 3.1 1 1.0 3
(Single Answer) 3 or 4 weeks before departure 66 3.8 4 1.0 4 1.5 9 3.6 3 0.7 1
1 or 2 months before departure 291 4.2 33 10.2 13 1.5 38 1.6 17 1.6 10
3 or 6 months before departure 140 4.6 26 2.3 11 1.4 28 2.5 24 1.4 10
7 or more months before departure 25 5.8 4 1.5 0 - 3 4.0 6 0.8 1
Annual household Less than 5,000,000 yen 59 4.5 13 4.8 2 2.0 11 3.8 6 1.3 6
income 5,000,000~9,999,999 yen 26 4.0 7 2.7 2 2.0 7 2.4 2 1.0 2
10,000,000~19,999,999 yen 20 4.0 1 0.0 0 - 4 2.8 3 4.0 1
20,000,000~29,999,999 yen 5 3.2 1 3.0 0 - 1 2.0 1 0.0 0
More than 30,000,000 yen 3 3.3 0 - 0 - 1 0.0 0 - 1
1) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
2) Nagano prefecture is included in the Hokuriku-Shinetsu Region. Fukui prefecture is included in the Chūbu Region.

Table 10 (190/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamagata
Survey Item
Nights
Total 1.7
Port New Chitose -
of Entry Hakodate 1.0
(Single Answer) Sendai 1.4
Niigata 1.0
Haneda 2.0
Narita 2.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 2.0
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 1.0
Port New Chitose -
of Entry Hakodate 1.0
(Single Answer) Sendai 1.4
Niigata 1.0
Haneda 2.0
Narita 2.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 2.0
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 2.0
/Region Taiwan 1.4
(Single Answer) Hong Kong -
China 0.0
Thailand 0.0
Singapore -
Malaysia -
Indonesia -
Philippines -
Vietnam -
India 2.5
UK -
Germany 2.0
France -
Italy -
Spain -
Russia -
United States 0.5
Canada -
Australia 4.0
Other 3.3
Length of Stay up to 3 days 1.0
4~6 days 1.1
7~13 days 2.3
14~20 days 3.3
21~27 days 1.0
28~90 days 1.5
91 days or more (less than a year) -
Sex/Age Male 2.0
(Single Answer) under 20 4.0
20~29 1.0
30~39 2.4
40~49 1.7
50~59 -
60~69 2.0
70 and over -
Female 1.3
under 20 -
20~29 2.0
30~39 1.3
40~49 1.0
Table 10 (191/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamagata
Survey Item
Nights
Total 1.7
50~59 1.5
60~69 1.0
70 and over -

Table 10 (192/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamagata
Survey Item
Nights
Total 1.7
Frequency of Visits 1 time 2.0
to Japan 2 times 2.2
(Single Answer) 3 times 1.5
4 times 1.0
5 times 0.0
6~9 times 1.0
10~19 times 2.0
20 times or more 1.4
Members Just me 2.3
of your Party Spouse/partner 1.3
(Multiple answers) Family member(s) 1.2
Work colleague(s) 1.0
Friend(s) 2.5
Other 1.0
Main Purpose Tourism/leisure 1.2
of This Trip Visiting family/friends 1.7
(Single Answer) Honeymoon -
School-related trip 4.0
Sport/watching sport -
Event 7.0
Study 1.0
Medical treatment/Medical check-up -
Incentive travel 1.0
Exhibition/trade fair -
International conference 1.0
Company meeting(held offsite) 3.0
Training 3.0
Other business 1.3
Transit -
Other -
Types of Hotel (western style) 1.6
accommodation Japanese-style inn 1.6
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 1.5
Home of family/friends 2.0
Youth hostel or guest house 2.0
Vacation rentals 1.0
Other 2.0
Use of lounges Yes -
(Single Answer) No 1.7
Travel Group tour 1.3
arrangements Package for individual travelers -
(Single Answer) independent travel 1.9
Means of at a store (travel agency, airline company, etc.) 1.3
travel arrangements through a website 2.0
(Single Answer) by phone or other ways 1.0
Time of Less than 1 week before departure 1.5
travel arrangements 1 or 2 weeks before departure 4.3
(Single Answer) 3 or 4 weeks before departure 1.0
1 or 2 months before departure 1.3
3 or 6 months before departure 1.4
7 or more months before departure 0.0
Annual household Less than 5,000,000 yen 1.3
income 5,000,000~9,999,999 yen 0.5
10,000,000~19,999,999 yen 2.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen 3.0

Table 10 (193/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 33 12.6 88 11.3 168 3.2 38 12.4 94 9.7 3,507
Port New Chitose 0 - 0 - 0 - 0 - 0 - 6
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 3
Niigata 2 0.0 0 - 0 - 0 - 0 - 0
Haneda 15 2.3 16 1.7 39 1.5 10 1.6 33 9.8 257
Narita 15 24.8 70 13.7 120 3.9 26 17.2 57 10.3 2,964
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 2
Chubu 0 - 1 1.0 0 - 0 - 0 - 15
Kansai 1 10.0 1 6.0 7 1.4 2 3.0 4 2.0 217
Hiroshima 0 - 0 - 0 - 0 - 0 - 1
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 0 - 12
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 2
Other 0 - 0 - 2 1.0 0 - 0 - 28
Port New Chitose 0 - 0 - 0 - 0 - 0 - 2
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 1
Niigata 2 0.0 0 - 0 - 0 - 0 - 2
Haneda 15 2.5 11 2.3 37 1.5 10 1.9 30 9.9 194
Narita 14 26.4 74 13.0 118 3.8 25 17.7 62 9.9 2,994
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 1
Chubu 0 - 0 - 1 1.0 3 3.0 0 - 31
Kansai 2 5.5 2 4.5 12 2.2 0 - 2 2.0 271
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 1 0.0 0 - 0 - 0 - 10
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 1
Nationality South Korea 3 2.0 15 3.3 8 1.3 3 2.0 17 5.5 594
/Region Taiwan 14 2.3 10 1.7 31 1.6 11 2.1 15 1.1 304
(Single Answer) Hong Kong 0 - 0 - 9 2.1 1 1.0 2 0.5 73
China 4 1.5 5 80.0 10 13.0 1 3.0 19 17.2 552
Thailand 2 1.0 2 7.0 17 1.9 5 39.0 1 0.0 108
Singapore 0 - 0 - 1 0.0 0 - 2 3.5 40
Malaysia 0 - 2 2.5 2 1.0 0 - 5 5.4 104
Indonesia 0 - 4 4.5 8 4.6 2 13.0 2 8.5 75
Philippines 2 168.5 7 8.3 1 79.0 3 62.0 6 35.7 85
Vietnam 0 - 1 149.0 1 0.0 0 - 0 - 30
India 0 - 5 13.2 7 3.3 0 - 5 10.6 152
UK 1 12.0 3 2.0 8 3.3 2 1.0 1 0.0 98
Germany 1 3.0 6 5.7 5 0.8 1 1.0 1 29.0 54
France 1 4.0 1 5.0 7 1.7 0 - 3 4.3 66
Italy 0 - 1 6.0 13 2.2 3 2.0 2 5.0 156
Spain 1 1.0 0 - 8 1.4 1 0.0 0 - 77
Russia 0 - 3 1.0 2 1.5 0 - 0 - 119
United States 3 4.0 10 3.5 12 1.8 2 8.0 7 7.0 514
Canada 0 - 3 4.3 3 1.7 1 2.0 2 7.5 89
Australia 1 2.0 6 4.3 10 2.0 1 1.0 2 2.5 128
Other 0 - 4 22.3 5 5.2 1 2.0 2 19.0 89
Length of Stay up to 3 days 0 - 5 1.2 5 1.6 3 1.0 10 1.1 324
4~6 days 9 2.0 30 2.2 50 1.7 12 1.8 29 2.4 1,353
7~13 days 16 2.7 33 4.8 62 2.4 10 2.0 32 5.1 1,224
14~20 days 4 4.0 11 8.1 37 3.1 7 6.9 11 12.5 392
21~27 days 1 2.0 3 8.0 7 1.6 0 - 3 4.0 79
28~90 days 1 1.0 4 42.8 6 28.0 3 1.0 9 57.8 103
91 days or more (less than a year) 2 168.5 2 239.5 1 0.0 3 125.0 0 - 32
Sex/Age Male 19 3.0 62 13.7 108 3.2 24 3.3 61 10.1 2,064
(Single Answer) under 20 0 - 1 11.0 0 - 0 - 2 6.5 44
20~29 4 4.8 12 45.1 23 2.0 3 1.0 12 28.8 520
30~39 7 1.7 20 8.4 44 4.0 11 3.9 18 7.3 723
40~49 2 4.5 15 5.0 24 3.5 5 1.8 10 2.7 398
50~59 3 2.3 8 4.5 11 2.9 2 7.0 13 6.0 234
60~69 1 7.0 6 3.0 4 1.3 0 - 4 4.3 113
70 and over 2 1.5 0 - 2 0.5 3 3.3 2 3.5 32
Female 14 25.7 26 5.5 60 3.2 14 27.9 33 9.0 1,443
under 20 0 - 1 4.0 0 - 1 2.0 1 11.0 38
20~29 4 84.8 10 5.4 22 1.2 5 37.6 7 18.7 515
30~39 1 0.0 9 6.9 10 3.6 3 65.0 12 8.5 431
40~49 2 6.5 3 3.0 13 1.5 2 1.0 8 3.5 203
Table 10 (194/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 33 12.6 88 11.3 168 3.2 38 12.4 94 9.7 3,507
50~59 3 1.0 1 0.0 10 0.6 2 1.5 1 7.0 139
60~69 4 1.3 1 12.0 5 21.0 1 1.0 4 4.5 94
70 and over 0 - 1 3.0 0 - 0 - 0 - 23

Table 10 (195/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukushima Ibaraki Tochigi Gunma Saitama Chiba
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 33 12.6 88 11.3 168 3.2 38 12.4 94 9.7 3,507
Frequency of Visits 1 time 9 2.7 35 12.5 66 1.4 8 1.1 25 15.8 1,636
to Japan 2 times 3 2.0 9 2.4 25 1.8 6 48.3 12 11.0 544
(Single Answer) 3 times 3 112.3 5 4.2 16 9.4 1 1.0 7 17.7 313
4 times 3 5.0 2 8.0 10 2.5 2 46.0 8 4.9 209
5 times 5 3.6 10 3.5 11 3.5 6 4.0 5 1.6 180
6~9 times 1 0.0 10 38.7 13 3.2 4 4.0 13 5.3 204
10~19 times 3 1.3 9 5.1 18 6.8 6 4.2 10 11.2 230
20 times or more 6 2.2 8 3.6 9 2.3 5 2.6 14 2.7 191
Members Just me 9 24.3 35 13.2 54 4.5 12 18.4 43 12.6 1,097
of your Party Spouse/partner 6 3.3 9 2.1 42 1.1 3 2.3 8 4.8 662
(Multiple answers) Family member(s) 4 0.8 8 4.0 22 1.8 5 0.8 10 1.8 635
Work colleague(s) 4 0.8 25 4.6 20 4.3 12 18.9 23 11.4 514
Friend(s) 10 17.3 11 33.6 30 4.2 5 1.4 9 8.9 605
Other 1 0.0 1 1.0 3 1.0 1 4.0 2 3.0 29
Main Purpose Tourism/leisure 19 2.0 20 2.6 102 1.3 17 1.5 32 5.1 2,164
of This Trip Visiting family/friends 2 5.0 11 9.3 14 10.1 2 1.5 16 17.4 216
(Single Answer) Honeymoon 0 - 0 - 5 0.0 0 - 0 - 39
School-related trip 0 - 0 - 0 - 0 - 1 4.0 19
Sport/watching sport 0 - 2 1.5 8 2.9 1 4.0 0 - 25
Event 0 - 3 4.0 0 - 0 - 3 5.0 24
Study 0 - 2 1.0 0 - 0 - 1 29.0 22
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 26
Exhibition/trade fair 0 - 0 - 1 13.0 1 1.0 1 4.0 92
International conference 0 - 10 5.0 2 2.5 3 3.0 0 - 76
Company meeting(held offsite) 4 5.8 11 4.0 10 2.2 7 3.1 7 7.1 231
Training 1 1.0 10 65.3 8 6.6 1 13.0 7 17.3 101
Other business 7 49.3 18 4.2 17 8.3 5 40.4 25 10.0 426
Transit 0 - 0 - 0 - 0 - 0 - 24
Other 0 - 1 1.0 1 4.0 1 191.0 1 0.0 22
Types of Hotel (western style) 26 2.3 66 3.2 129 2.3 31 8.7 57 3.5 2,707
accommodation Japanese-style inn 11 1.5 7 3.6 43 1.6 12 1.7 7 1.4 547
(Multiple answers) Villa/condominium 0 - 0 - 0 - 0 - 1 5.0 25
School dormitory or company-owned accomodation facility 1 153.0 14 49.1 4 20.8 5 77.6 12 27.3 95
Home of family/friends 2 4.0 15 8.5 18 8.2 4 1.5 28 14.6 314
Youth hostel or guest house 2 2.5 6 2.2 15 1.1 0 - 8 12.0 229
Vacation rentals 4 3.8 2 2.5 23 1.1 1 1.0 2 3.0 398
Other 3 63.0 2 5.0 6 1.5 0 - 1 33.0 128
Use of lounges Yes 1 3.0 0 - 2 0.5 0 - 1 3.0 113
(Single Answer) No 32 12.9 88 11.3 166 3.2 38 12.4 92 9.9 3,390
Travel Group tour 3 0.3 6 2.2 24 4.8 4 1.8 3 1.7 506
arrangements Package for individual travelers 4 2.3 2 2.0 16 3.1 0 - 4 2.5 296
(Single Answer) independent travel 26 15.7 80 12.2 128 2.9 34 13.6 87 10.4 2,705
Means of at a store (travel agency, airline company, etc.) 7 1.7 33 5.5 60 3.9 9 2.1 31 5.1 1,124
travel arrangements through a website 19 12.4 45 9.1 98 2.9 19 11.8 53 12.3 2,131
(Single Answer) by phone or other ways 5 30.8 8 48.8 6 1.0 3 2.7 9 11.4 202
Time of Less than 1 week before departure 6 27.7 15 7.7 16 7.7 8 2.9 18 13.4 367
travel arrangements 1 or 2 weeks before departure 3 5.3 21 9.0 14 10.0 4 1.8 13 12.7 414
(Single Answer) 3 or 4 weeks before departure 4 3.0 9 38.7 10 1.4 3 2.0 11 8.9 391
1 or 2 months before departure 10 20.6 25 5.1 55 2.4 13 18.1 35 7.2 1,328
3 or 6 months before departure 8 1.6 10 18.0 51 1.4 4 1.3 14 10.0 770
7 or more months before departure 1 1.0 7 3.6 18 2.2 3 61.7 2 9.0 195
Annual household Less than 5,000,000 yen 8 22.4 24 20.8 34 5.0 6 0.8 22 10.5 765
income 5,000,000~9,999,999 yen 4 1.8 5 4.2 14 1.9 0 - 10 7.1 273
10,000,000~19,999,999 yen 2 0.5 6 5.3 8 2.3 2 7.0 4 3.5 163
20,000,000~29,999,999 yen 0 - 1 2.0 1 0.0 1 1.0 0 - 41
More than 30,000,000 yen 0 - 0 - 0 - 0 - 1 5.0 40

Table 10 (196/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chiba
Survey Item
Nights
Total 0.7
Port New Chitose 0.0
of Entry Hakodate -
(Single Answer) Sendai 0.7
Niigata -
Haneda 1.3
Narita 0.7
Komatsu -
Mt.Fuji Shizuoka 0.0
Chubu 0.4
Kansai 0.4
Hiroshima 0.0
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 0.3
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 0.0
Other 0.5
Port New Chitose 0.0
of Entry Hakodate -
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 1.6
Narita 0.7
Komatsu -
Mt.Fuji Shizuoka 0.0
Chubu 0.1
Kansai 0.2
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 0.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 0.0
Nationality South Korea 0.4
/Region Taiwan 1.0
(Single Answer) Hong Kong 0.2
China 1.8
Thailand 0.6
Singapore 0.5
Malaysia 0.6
Indonesia 0.3
Philippines 0.7
Vietnam 12.9
India 0.3
UK 0.3
Germany 0.6
France 0.1
Italy 0.2
Spain 0.1
Russia 0.2
United States 0.2
Canada 0.4
Australia 0.2
Other 0.0
Length of Stay up to 3 days 0.2
4~6 days 0.4
7~13 days 0.4
14~20 days 0.4
21~27 days 1.0
28~90 days 2.1
91 days or more (less than a year) 31.1
Sex/Age Male 0.7
(Single Answer) under 20 2.3
20~29 1.5
30~39 0.4
40~49 0.3
50~59 0.4
60~69 0.5
70 and over 0.4
Female 0.7
under 20 0.1
20~29 0.8
30~39 0.5
40~49 0.5
Table 10 (197/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chiba
Survey Item
Nights
Total 0.7
50~59 0.8
60~69 2.1
70 and over 0.2

Table 10 (198/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chiba
Survey Item
Nights
Total 0.7
Frequency of Visits 1 time 0.7
to Japan 2 times 0.8
(Single Answer) 3 times 1.6
4 times 0.5
5 times 0.5
6~9 times 0.2
10~19 times 0.5
20 times or more 0.5
Members Just me 1.2
of your Party Spouse/partner 0.2
(Multiple answers) Family member(s) 0.7
Work colleague(s) 0.5
Friend(s) 0.5
Other 0.4
Main Purpose Tourism/leisure 0.4
of This Trip Visiting family/friends 1.8
(Single Answer) Honeymoon 0.1
School-related trip 0.5
Sport/watching sport 0.4
Event 0.5
Study 13.1
Medical treatment/Medical check-up -
Incentive travel 0.3
Exhibition/trade fair 1.1
International conference 0.1
Company meeting(held offsite) 0.3
Training 3.0
Other business 1.1
Transit 0.7
Other 2.8
Types of Hotel (western style) 0.4
accommodation Japanese-style inn 0.3
(Multiple answers) Villa/condominium 0.3
School dormitory or company-owned accomodation facility 9.7
Home of family/friends 1.7
Youth hostel or guest house 0.1
Vacation rentals 0.2
Other 0.2
Use of lounges Yes 0.1
(Single Answer) No 0.7
Travel Group tour 0.6
arrangements Package for individual travelers 0.4
(Single Answer) independent travel 0.8
Means of at a store (travel agency, airline company, etc.) 0.8
travel arrangements through a website 0.4
(Single Answer) by phone or other ways 3.7
Time of Less than 1 week before departure 1.0
travel arrangements 1 or 2 weeks before departure 0.5
(Single Answer) 3 or 4 weeks before departure 0.9
1 or 2 months before departure 0.7
3 or 6 months before departure 0.8
7 or more months before departure 0.5
Annual household Less than 5,000,000 yen 1.7
income 5,000,000~9,999,999 yen 0.4
10,000,000~19,999,999 yen 0.2
20,000,000~29,999,999 yen 0.1
More than 30,000,000 yen 0.2

Table 10 (199/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 4,384 5.4 791 5.1 50 9.1 94 5.2 190 2.0 11
Port New Chitose 7 3.6 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 2 1.0 0 - 0 - 0 - 0 - 0
Niigata 2 1.5 0 - 17 5.4 0 - 0 - 0
Haneda 1,342 5.0 275 4.5 13 2.5 9 2.7 34 2.7 0
Narita 2,546 6.1 419 6.3 15 20.6 19 10.3 86 1.8 3
Komatsu 0 - 0 - 1 3.0 16 1.1 21 2.8 1
Mt.Fuji Shizuoka 11 2.0 0 - 0 - 0 - 0 - 0
Chubu 80 1.6 14 1.7 2 9.0 40 1.4 18 0.9 2
Kansai 329 3.0 48 2.3 1 0.0 8 23.6 29 2.0 5
Hiroshima 1 2.0 1 1.0 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 20 1.1 10 1.0 0 - 0 - 0 - 0
Fukuoka 16 3.3 2 10.5 1 2.0 0 - 0 - 0
Hakata Port 1 7.0 1 7.0 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 5 1.2 1 1.0 0 - 0 - 0 - 0
Other 22 5.2 20 0.6 0 - 2 1.0 2 2.5 0
Port New Chitose 7 2.7 0 - 0 - 0 - 0 - 0
of Entry Hakodate 1 1.0 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 4 2.3 0 - 1 3.0 0 - 0 - 0
Niigata 2 2.5 0 - 20 18.9 1 1.0 1 2.0 0
Haneda 1,239 5.3 255 4.5 12 2.4 7 3.3 26 3.4 0
Narita 2,566 6.0 432 6.2 15 3.1 17 11.2 60 1.9 4
Komatsu 0 - 0 - 0 - 20 1.1 24 2.5 1
Mt.Fuji Shizuoka 14 1.6 1 3.0 0 - 0 - 0 - 0
Chubu 115 1.4 23 1.1 0 - 38 1.6 12 0.8 2
Kansai 423 3.2 77 1.7 2 1.0 11 17.3 67 1.7 4
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 12 2.7 2 32.5 0 - 0 - 0 - 0
Hakata Port 1 7.0 1 7.0 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 849 4.6 116 5.1 10 3.6 27 1.4 17 1.2 3
/Region Taiwan 328 4.9 60 1.5 13 2.3 39 1.2 28 2.1 1
(Single Answer) Hong Kong 85 6.9 14 1.4 0 - 7 1.4 6 2.2 1
China 831 4.7 155 3.7 9 37.4 3 1.7 5 6.6 1
Thailand 120 5.4 15 2.8 1 0.0 0 - 0 - 0
Singapore 58 4.7 12 2.5 0 - 0 - 0 - 0
Malaysia 102 3.7 11 0.8 1 1.0 2 1.0 5 1.8 1
Indonesia 128 5.9 16 2.3 1 2.0 3 0.7 0 - 0
Philippines 98 8.3 9 35.3 0 - 1 176.0 0 - 0
Vietnam 37 12.5 7 15.6 1 1.0 0 - 0 - 0
India 110 8.7 33 35.5 0 - 0 - 0 - 0
UK 149 5.8 34 2.7 1 2.0 2 1.5 9 2.2 1
Germany 97 5.1 18 3.2 1 10.0 0 - 6 2.2 0
France 109 5.7 20 3.6 3 4.7 2 8.5 15 2.4 0
Italy 154 5.5 28 2.2 0 - 0 - 27 1.5 0
Spain 81 8.2 18 0.8 0 - 0 - 10 1.2 1
Russia 96 6.9 19 3.7 0 - 4 45.5 3 2.0 0
United States 580 5.1 136 4.0 6 3.0 2 0.0 32 2.2 1
Canada 130 5.4 26 2.1 0 - 1 2.0 11 2.5 1
Australia 158 6.2 24 2.3 2 2.0 1 1.0 12 2.1 0
Other 84 6.2 20 3.0 1 2.0 0 - 4 1.5 0
Length of Stay up to 3 days 426 1.6 46 1.2 2 2.0 2 1.5 0 - 1
4~6 days 1,666 2.8 270 1.9 16 2.7 55 1.1 37 1.5 4
7~13 days 1,560 4.5 288 2.5 21 3.4 25 2.0 60 2.3 2
14~20 days 478 7.1 106 3.6 3 2.0 4 5.0 63 2.0 2
21~27 days 105 10.3 29 2.9 3 2.7 3 0.7 18 2.2 0
28~90 days 119 29.1 45 21.2 3 18.3 4 43.8 12 2.4 2
91 days or more (less than a year) 30 112.5 7 193.4 2 134.5 1 176.0 0 - 0
Sex/Age Male 2,562 5.2 455 6.4 26 3.6 39 6.2 98 2.0 6
(Single Answer) under 20 40 4.6 4 2.5 0 - 0 - 0 - 0
20~29 614 7.4 111 10.4 4 4.3 5 18.4 26 2.1 1
30~39 867 5.2 149 5.8 3 3.7 13 8.4 33 1.8 3
40~49 529 3.7 80 6.6 9 3.0 8 2.4 13 1.8 0
50~59 309 3.5 55 4.2 5 3.8 5 1.4 8 2.3 1
60~69 157 5.3 37 2.3 2 5.0 5 2.0 12 2.6 1
70 and over 46 3.4 19 1.5 3 3.0 3 1.7 6 2.0 0
Female 1,822 5.7 336 3.4 24 15.2 55 4.4 92 2.1 5
under 20 41 9.7 8 2.8 1 187.0 1 1.0 2 2.0 0
20~29 609 6.6 73 2.5 4 32.3 11 1.1 17 1.8 0
30~39 536 4.9 87 2.9 4 3.0 10 1.0 13 1.8 1
40~49 284 4.1 67 1.8 3 1.7 14 1.2 16 2.0 0
Table 10 (200/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 4,384 5.4 791 5.1 50 9.1 94 5.2 190 2.0 11
50~59 188 5.7 42 4.7 5 2.8 11 17.2 18 2.7 1
60~69 139 6.9 44 8.2 5 2.6 7 2.0 15 2.1 2
70 and over 25 5.5 15 1.6 2 2.0 1 0.0 11 1.7 1

Table 10 (201/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokyo Kanagawa Niigata Toyama Ishikawa Fukui
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 4,384 5.4 791 5.1 50 9.1 94 5.2 190 2.0 11
Frequency of Visits 1 time 2,019 5.0 372 2.6 15 3.4 25 4.6 121 2.0 2
to Japan 2 times 669 6.1 111 5.8 5 18.2 9 1.2 16 1.9 3
(Single Answer) 3 times 370 5.7 61 8.3 4 48.8 11 17.2 8 1.6 0
4 times 237 6.1 44 11.0 2 7.5 12 1.3 15 1.7 1
5 times 219 5.0 42 12.6 2 2.0 5 17.2 3 1.0 0
6~9 times 285 4.8 47 5.8 5 2.6 13 2.5 15 2.4 3
10~19 times 292 8.2 53 9.6 7 3.4 13 2.2 7 3.3 0
20 times or more 292 3.8 61 2.5 10 6.4 6 1.3 5 2.8 2
Members Just me 1,364 8.2 247 8.9 14 6.5 11 9.5 32 2.2 6
of your Party Spouse/partner 842 4.9 170 1.7 6 1.3 12 1.0 88 1.9 3
(Multiple answers) Family member(s) 798 4.0 153 2.1 4 69.5 32 7.6 21 1.8 1
Work colleague(s) 686 3.4 122 8.8 10 4.5 16 0.8 10 3.3 1
Friend(s) 712 4.1 104 1.8 14 2.3 25 4.9 38 2.1 0
Other 33 3.0 3 3.0 2 1.5 1 1.0 1 1.0 0
Main Purpose Tourism/leisure 2,666 4.3 455 1.5 24 5.7 79 1.4 158 1.9 5
of This Trip Visiting family/friends 272 10.1 65 8.5 4 2.8 2 96.0 7 2.0 3
(Single Answer) Honeymoon 49 5.1 12 1.9 0 - 0 - 11 1.4 0
School-related trip 24 4.7 4 3.0 0 - 0 - 0 - 0
Sport/watching sport 21 2.8 4 2.0 0 - 0 - 0 - 0
Event 18 3.0 1 3.0 0 - 0 - 1 6.0 0
Study 23 37.7 5 15.4 3 63.0 0 - 0 - 0
Medical treatment/Medical check-up 1 1.0 0 - 0 - 0 - 0 - 0
Incentive travel 24 2.6 2 1.0 1 1.0 5 0.4 1 1.0 0
Exhibition/trade fair 87 2.9 11 2.8 1 1.0 1 0.0 0 - 0
International conference 129 2.5 49 4.4 3 7.7 0 - 3 3.3 0
Company meeting(held offsite) 322 4.5 46 19.0 4 4.5 2 3.0 1 3.0 1
Training 117 9.8 21 3.1 3 2.7 1 1.0 2 2.0 1
Other business 595 6.8 113 13.2 7 9.9 4 42.8 6 5.8 1
Transit 8 0.8 0 - 0 - 0 - 0 - 0
Other 28 29.0 3 8.7 0 - 0 - 0 - 0
Types of Hotel (western style) 3,489 4.1 619 2.6 41 4.9 79 1.3 167 2.1 8
accommodation Japanese-style inn 726 4.2 199 1.9 18 2.1 50 1.2 105 2.0 3
(Multiple answers) Villa/condominium 26 25.5 4 7.3 1 187.0 0 - 3 1.3 0
School dormitory or company-owned accomodation facility 93 25.7 25 42.0 2 42.0 0 - 2 3.0 1
Home of family/friends 360 9.5 76 8.7 5 2.6 5 57.4 8 1.8 2
Youth hostel or guest house 259 5.4 32 1.5 2 3.5 1 2.0 26 1.9 0
Vacation rentals 493 6.8 70 6.2 3 2.0 6 15.7 20 2.0 1
Other 144 12.8 50 11.0 4 13.3 2 0.5 18 1.9 2
Use of lounges Yes 154 4.8 25 4.4 0 - 6 1.3 6 1.8 1
(Single Answer) No 4,223 5.4 765 5.2 50 9.1 86 5.5 184 2.1 10
Travel Group tour 646 2.2 141 1.3 13 2.0 45 1.0 53 1.5 3
arrangements Package for individual travelers 328 4.8 70 1.9 1 2.0 7 1.6 27 1.8 0
(Single Answer) independent travel 3,410 6.1 580 6.4 36 11.9 42 10.2 110 2.4 8
Means of at a store (travel agency, airline company, etc.) 1,483 4.5 295 5.3 20 3.0 31 3.8 61 1.8 3
travel arrangements through a website 2,574 5.9 428 3.9 24 15.4 46 7.5 112 2.2 5
(Single Answer) by phone or other ways 238 6.4 47 9.8 6 4.7 12 1.2 16 2.2 3
Time of Less than 1 week before departure 396 8.3 65 13.8 1 2.0 6 29.2 0 - 1
travel arrangements 1 or 2 weeks before departure 584 5.2 92 5.4 8 17.5 6 1.2 10 2.8 2
(Single Answer) 3 or 4 weeks before departure 509 4.4 84 5.7 4 3.5 12 1.3 15 1.5 1
1 or 2 months before departure 1,651 5.1 291 5.7 25 11.1 36 2.1 52 2.3 4
3 or 6 months before departure 913 5.7 187 2.0 10 2.2 23 8.7 84 1.8 2
7 or more months before departure 246 5.2 54 1.4 2 1.0 6 0.8 29 2.3 1
Annual household Less than 5,000,000 yen 746 6.0 134 6.3 7 1.6 13 15.3 10 2.0 1
income 5,000,000~9,999,999 yen 321 4.2 55 7.7 2 4.0 6 1.2 10 2.1 1
10,000,000~19,999,999 yen 185 5.0 33 2.8 2 3.5 1 1.0 10 1.9 0
20,000,000~29,999,999 yen 55 3.9 12 2.2 0 - 0 - 1 2.0 0
More than 30,000,000 yen 46 4.5 4 2.5 0 - 0 - 3 5.0 0

Table 10 (202/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukui
Survey Item
Nights
Total 11.8
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 2.3
Komatsu 28.0
Mt.Fuji Shizuoka -
Chubu 1.5
Kansai 18.4
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 2.0
Komatsu 28.0
Mt.Fuji Shizuoka -
Chubu 1.5
Kansai 22.8
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 1.7
/Region Taiwan 28.0
(Single Answer) Hong Kong 1.0
China 2.0
Thailand -
Singapore -
Malaysia 85.0
Indonesia -
Philippines -
Vietnam -
India -
UK 2.0
Germany -
France -
Italy -
Spain 2.0
Russia -
United States 1.0
Canada 4.0
Australia -
Other -
Length of Stay up to 3 days 2.0
4~6 days 1.5
7~13 days 2.0
14~20 days 2.5
21~27 days -
28~90 days 56.5
91 days or more (less than a year) -
Sex/Age Male 15.5
(Single Answer) under 20 -
20~29 85.0
30~39 1.7
40~49 -
50~59 2.0
60~69 1.0
70 and over -
Female 7.4
under 20 -
20~29 -
30~39 2.0
40~49 -
Table 10 (203/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukui
Survey Item
Nights
Total 11.8
50~59 2.0
60~69 2.5
70 and over 28.0

Table 10 (204/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Fukui
Survey Item
Nights
Total 11.8
Frequency of Visits 1 time 1.5
to Japan 2 times 2.7
(Single Answer) 3 times -
4 times 28.0
5 times -
6~9 times 29.3
10~19 times -
20 times or more 1.5
Members Just me 20.0
of your Party Spouse/partner 2.3
(Multiple answers) Family member(s) 1.0
Work colleague(s) 2.0
Friend(s) -
Other -
Main Purpose Tourism/leisure 2.0
of This Trip Visiting family/friends 10.7
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) 2.0
Training 85.0
Other business 1.0
Transit -
Other -
Types of Hotel (western style) 12.4
accommodation Japanese-style inn 11.3
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 85.0
Home of family/friends 15.0
Youth hostel or guest house -
Vacation rentals 4.0
Other 1.5
Use of lounges Yes 2.0
(Single Answer) No 12.8
Travel Group tour 1.3
arrangements Package for individual travelers -
(Single Answer) independent travel 15.8
Means of at a store (travel agency, airline company, etc.) 1.3
travel arrangements through a website 2.2
(Single Answer) by phone or other ways 38.3
Time of Less than 1 week before departure 1.0
travel arrangements 1 or 2 weeks before departure 43.5
(Single Answer) 3 or 4 weeks before departure 1.0
1 or 2 months before departure 8.5
3 or 6 months before departure 3.0
7 or more months before departure 1.0
Annual household Less than 5,000,000 yen 2.0
income 5,000,000~9,999,999 yen 1.0
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 10 (205/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 375 1.0 210 2.8 234 1.6 335 3.1 652 4.4 44
Port New Chitose 0 - 0 - 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 1 2.0 0 - 0
Haneda 91 1.2 58 1.9 40 1.7 68 2.4 55 2.1 3
Narita 177 0.9 99 3.7 91 1.9 151 4.0 164 3.5 8
Komatsu 0 - 5 0.8 8 0.8 0 - 11 0.8 0
Mt.Fuji Shizuoka 6 1.0 0 - 0 - 36 4.9 5 2.2 0
Chubu 29 0.9 30 2.0 64 1.5 30 1.7 304 6.4 18
Kansai 59 0.9 16 2.5 27 1.6 44 1.3 81 2.3 13
Hiroshima 0 - 1 2.0 0 - 0 - 1 2.0 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 11 0.7 0 - 0 - 0 - 20 1.0 0
Fukuoka 0 - 0 - 2 0.0 1 2.0 6 3.7 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 1 1.0 0
Other 2 0.0 1 1.0 2 2.0 4 0.5 4 1.8 1
Port New Chitose 0 - 0 - 0 - 0 - 3 2.3 0
of Entry Hakodate 0 - 1 2.0 0 - 1 1.0 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 3 0.0 0
Haneda 72 1.1 46 2.1 22 1.8 58 6.4 42 2.5 5
Narita 190 1.0 102 3.6 62 1.8 148 2.6 141 4.0 5
Komatsu 0 - 5 0.8 13 0.8 0 - 16 0.6 0
Mt.Fuji Shizuoka 7 1.3 0 - 0 - 42 4.4 16 1.3 0
Chubu 41 0.8 29 2.0 63 1.7 28 1.6 338 5.9 23
Kansai 65 1.0 27 2.0 74 1.6 58 1.0 91 2.0 11
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 2 5.5 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 7 0.7 13 2.5 26 1.4 43 2.2 107 3.0 8
/Region Taiwan 28 1.0 68 1.1 37 1.5 30 2.3 62 2.4 8
(Single Answer) Hong Kong 8 1.1 11 1.6 4 1.3 5 0.8 17 2.7 1
China 193 0.9 15 1.1 22 1.7 145 1.8 263 4.5 12
Thailand 25 1.2 8 5.3 3 1.3 6 1.7 19 3.8 1
Singapore 5 0.6 1 2.0 1 1.0 5 1.2 3 2.3 1
Malaysia 16 0.7 11 3.2 8 1.9 7 2.4 8 2.4 0
Indonesia 15 1.5 1 2.0 2 2.0 9 27.1 6 3.5 1
Philippines 5 2.6 2 61.0 1 2.0 6 0.2 18 9.8 2
Vietnam 1 1.0 0 - 0 - 7 2.1 7 33.7 0
India 3 0.3 4 17.0 0 - 7 14.1 12 10.4 1
UK 8 0.9 9 2.4 8 2.0 7 2.0 3 3.3 0
Germany 7 2.6 6 2.5 7 2.0 3 3.0 12 3.3 0
France 5 1.0 8 2.3 10 1.8 14 5.6 4 3.0 0
Italy 3 0.7 1 2.0 23 1.2 7 3.6 8 1.9 0
Spain 2 1.0 1 3.0 18 1.3 1 1.0 4 1.3 0
Russia 4 1.0 2 2.0 1 2.0 0 - 7 19.7 1
United States 17 0.5 19 2.3 27 1.9 21 3.0 58 3.5 7
Canada 7 1.1 9 2.4 13 2.5 7 1.6 12 2.5 1
Australia 12 1.3 16 1.7 15 1.5 1 4.0 15 3.9 0
Other 4 1.8 5 3.0 8 1.9 4 6.3 7 3.0 0
Length of Stay up to 3 days 1 1.0 2 1.0 3 1.7 10 1.5 24 1.5 1
4~6 days 174 0.9 72 1.2 58 1.1 154 1.5 293 1.7 17
7~13 days 147 0.9 66 1.7 78 1.8 125 2.1 238 3.0 16
14~20 days 32 2.4 41 2.3 72 1.8 24 3.2 49 6.4 6
21~27 days 12 1.0 17 3.4 19 2.1 6 3.0 20 7.0 1
28~90 days 7 0.4 11 12.6 4 2.3 13 16.7 24 40.5 3
91 days or more (less than a year) 2 0.5 1 92.0 0 - 3 76.7 4 61.8 0
Sex/Age Male 167 0.9 104 2.4 121 1.7 197 4.3 369 4.9 26
(Single Answer) under 20 2 1.5 0 - 0 - 3 3.7 4 1.5 1
20~29 41 1.1 21 2.1 24 1.5 48 8.6 68 5.9 5
30~39 63 0.8 37 2.9 45 1.8 58 4.1 139 5.9 9
40~49 20 1.1 15 2.3 15 1.5 30 2.1 58 4.6 3
50~59 22 0.9 18 1.6 17 1.9 28 2.8 55 2.9 5
60~69 14 0.9 10 2.5 11 1.6 19 2.2 33 1.7 2
70 and over 5 0.6 3 3.7 9 2.0 11 0.7 12 8.4 1
Female 208 1.0 106 3.1 113 1.6 138 1.4 283 3.9 18
under 20 4 1.5 1 4.0 0 - 2 2.0 6 3.3 1
20~29 73 1.0 19 6.2 15 1.3 54 1.4 79 3.6 7
30~39 51 1.1 22 4.6 22 1.5 27 1.3 74 6.4 4
40~49 32 1.1 30 1.9 25 1.4 26 1.8 44 1.8 2
Table 10 (206/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 375 1.0 210 2.8 234 1.6 335 3.1 652 4.4 44
50~59 27 1.1 20 1.4 25 1.9 18 1.4 41 4.0 2
60~69 18 0.7 11 1.6 17 1.9 9 1.2 33 1.9 1
70 and over 3 1.7 3 1.0 9 1.3 2 0.5 6 2.5 1

Table 10 (207/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Yamanashi Nagano Gifu Shizuoka Aichi Mie
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 375 1.0 210 2.8 234 1.6 335 3.1 652 4.4 44
Frequency of Visits 1 time 259 0.9 79 1.9 142 1.7 189 1.8 314 2.6 13
to Japan 2 times 46 1.2 27 3.6 18 1.4 40 4.3 75 8.6 7
(Single Answer) 3 times 20 0.9 16 8.3 14 2.1 22 2.8 50 5.5 2
4 times 11 1.4 14 4.0 17 2.1 22 14.5 48 7.1 3
5 times 5 1.4 18 1.6 11 1.2 8 1.8 29 3.5 5
6~9 times 16 0.8 26 1.7 13 1.3 12 3.3 45 8.1 7
10~19 times 10 2.3 16 2.6 8 1.5 18 3.3 45 5.3 3
20 times or more 8 1.1 14 2.4 11 1.2 24 2.2 46 2.7 4
Members Just me 60 0.9 32 2.8 33 1.7 60 8.4 136 7.5 9
of your Party Spouse/partner 83 0.9 59 2.1 90 1.6 64 1.3 102 2.3 6
(Multiple answers) Family member(s) 115 1.1 46 1.4 48 1.7 82 1.3 158 2.9 10
Work colleague(s) 47 0.8 28 6.8 21 1.7 65 3.8 153 6.5 11
Friend(s) 77 1.0 48 2.5 48 1.7 66 1.7 112 1.8 8
Other 1 1.0 3 1.3 1 1.0 2 3.5 7 0.9 2
Main Purpose Tourism/leisure 324 1.0 166 1.7 200 1.6 236 1.4 398 1.9 23
of This Trip Visiting family/friends 9 2.3 8 3.9 6 2.7 14 2.4 33 15.3 3
(Single Answer) Honeymoon 3 0.7 1 2.0 10 1.5 1 1.0 2 1.0 1
School-related trip 0 - 1 0.0 1 1.0 1 1.0 4 2.0 0
Sport/watching sport 2 0.5 0 - 0 - 2 3.0 2 4.0 0
Event 1 0.0 0 - 0 - 2 3.0 2 1.5 1
Study 1 0.0 0 - 0 - 4 2.3 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 1 4.0 0
Incentive travel 9 0.8 2 1.0 4 1.8 3 3.7 7 1.6 0
Exhibition/trade fair 0 - 0 - 1 1.0 0 - 7 1.9 0
International conference 2 0.0 4 2.8 2 2.5 2 3.0 27 3.9 3
Company meeting(held offsite) 5 0.4 11 1.7 3 2.7 14 8.5 46 5.8 0
Training 4 1.0 4 7.3 1 1.0 13 8.8 41 15.5 5
Other business 12 0.7 12 9.7 6 2.8 40 10.3 80 7.0 8
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 3 1.3 1 92.0 0 - 3 1.3 2 2.5 0
Types of Hotel (western style) 332 1.0 187 1.9 212 1.6 303 2.2 569 2.8 36
accommodation Japanese-style inn 185 1.1 94 1.7 145 1.6 105 1.3 196 1.8 12
(Multiple answers) Villa/condominium 2 2.0 5 1.4 1 2.0 4 3.3 4 14.3 1
School dormitory or company-owned accomodation facility 5 0.2 5 36.8 0 - 9 36.4 17 33.2 2
Home of family/friends 15 2.1 13 2.5 6 2.3 23 2.3 47 14.0 2
Youth hostel or guest house 23 1.0 16 2.6 24 1.8 10 2.5 19 2.1 0
Vacation rentals 42 1.2 35 2.7 21 2.0 22 1.3 25 2.4 3
Other 13 1.1 10 2.4 15 1.9 13 1.9 16 2.0 5
Use of lounges Yes 5 0.8 8 5.1 12 1.9 7 1.4 28 5.5 3
(Single Answer) No 370 1.0 201 2.7 220 1.6 328 3.2 620 4.3 39
Travel Group tour 186 0.9 50 1.6 76 1.4 140 1.2 251 1.2 10
arrangements Package for individual travelers 22 0.6 25 1.7 32 1.7 19 1.6 48 7.4 6
(Single Answer) independent travel 167 1.2 135 3.4 126 1.8 176 4.9 353 6.3 28
Means of at a store (travel agency, airline company, etc.) 181 1.0 72 2.3 98 1.6 171 2.4 287 2.4 18
travel arrangements through a website 156 1.0 113 2.6 116 1.7 141 3.5 275 6.2 14
(Single Answer) by phone or other ways 34 0.9 20 4.5 9 1.4 16 2.6 43 3.4 5
Time of Less than 1 week before departure 23 2.0 8 2.4 5 1.0 31 1.7 65 3.4 3
travel arrangements 1 or 2 weeks before departure 40 1.0 23 6.0 14 1.8 47 3.0 89 4.9 6
(Single Answer) 3 or 4 weeks before departure 58 0.8 14 1.8 21 1.4 45 3.5 84 4.6 2
1 or 2 months before departure 158 0.9 78 1.7 65 1.6 150 3.3 273 4.5 17
3 or 6 months before departure 73 1.0 56 3.1 86 1.6 46 1.8 80 2.4 6
7 or more months before departure 19 1.0 26 2.3 32 1.8 9 2.3 17 2.8 5
Annual household Less than 5,000,000 yen 93 1.0 35 3.3 23 1.5 82 3.5 77 3.1 0
income 5,000,000~9,999,999 yen 25 1.0 14 1.4 23 1.7 26 3.2 38 5.4 2
10,000,000~19,999,999 yen 16 1.7 12 1.7 11 1.6 12 2.7 18 3.6 1
20,000,000~29,999,999 yen 0 - 4 1.5 2 1.0 3 0.7 8 3.6 0
More than 30,000,000 yen 3 0.7 3 3.7 2 2.0 4 3.3 7 3.4 1

Table 10 (208/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Mie
Survey Item
Nights
Total 2.1
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 0.7
Narita 2.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu 2.5
Kansai 2.1
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 2.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 1.0
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 2.0
Narita 1.2
Komatsu -
Mt.Fuji Shizuoka -
Chubu 2.3
Kansai 2.1
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 1.4
/Region Taiwan 3.1
(Single Answer) Hong Kong 0.0
China 2.2
Thailand 2.0
Singapore 5.0
Malaysia -
Indonesia 1.0
Philippines 0.5
Vietnam -
India 13.0
UK -
Germany -
France -
Italy -
Spain -
Russia 2.0
United States 1.0
Canada 0.0
Australia -
Other -
Length of Stay up to 3 days 1.0
4~6 days 1.4
7~13 days 2.1
14~20 days 5.8
21~27 days 1.0
28~90 days 0.0
91 days or more (less than a year) -
Sex/Age Male 3.0
(Single Answer) under 20 4.0
20~29 3.8
30~39 3.1
40~49 4.7
50~59 1.4
60~69 2.0
70 and over 2.0
Female 0.8
under 20 1.0
20~29 0.7
30~39 0.8
40~49 0.5
Table 10 (209/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Mie
Survey Item
Nights
Total 2.1
50~59 1.0
60~69 1.0
70 and over 2.0

Table 10 (210/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Mie
Survey Item
Nights
Total 2.1
Frequency of Visits 1 time 1.5
to Japan 2 times 3.0
(Single Answer) 3 times 0.5
4 times 5.3
5 times 4.2
6~9 times 0.9
10~19 times 1.0
20 times or more 1.3
Members Just me 0.7
of your Party Spouse/partner 1.2
(Multiple answers) Family member(s) 0.8
Work colleague(s) 5.2
Friend(s) 3.5
Other 1.5
Main Purpose Tourism/leisure 1.1
of This Trip Visiting family/friends 0.3
(Single Answer) Honeymoon 1.0
School-related trip -
Sport/watching sport -
Event 4.0
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 0.7
Company meeting(held offsite) -
Training 4.4
Other business 4.6
Transit -
Other -
Types of Hotel (western style) 2.1
accommodation Japanese-style inn 1.5
(Multiple answers) Villa/condominium 0.0
School dormitory or company-owned accomodation facility 6.5
Home of family/friends 0.5
Youth hostel or guest house -
Vacation rentals 0.0
Other 1.4
Use of lounges Yes 1.0
(Single Answer) No 2.2
Travel Group tour 1.4
arrangements Package for individual travelers 1.0
(Single Answer) independent travel 2.6
Means of at a store (travel agency, airline company, etc.) 2.2
travel arrangements through a website 0.7
(Single Answer) by phone or other ways 2.0
Time of Less than 1 week before departure 7.3
travel arrangements 1 or 2 weeks before departure 0.8
(Single Answer) 3 or 4 weeks before departure 1.5
1 or 2 months before departure 1.2
3 or 6 months before departure 2.8
7 or more months before departure 2.0
Annual household Less than 5,000,000 yen -
income 5,000,000~9,999,999 yen 0.5
10,000,000~19,999,999 yen 1.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen 2.0

Table 10 (211/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 44 2.3 2,396 2.1 3,529 3.1 491 2.3 581 0.7 108
Port New Chitose 0 - 2 3.0 3 1.7 0 - 0 - 1
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 1 1.0 2 1.0 1 1.0 0 - 0
Haneda 0 - 253 2.9 211 2.1 24 1.6 44 0.7 13
Narita 7 0.9 654 2.9 570 2.2 43 1.9 128 0.8 36
Komatsu 0 - 0 - 2 1.0 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 7 1.1 9 1.6 1 1.0 0 - 0
Chubu 1 2.0 67 1.3 81 1.6 5 0.8 21 1.1 1
Kansai 35 2.6 1,369 1.7 2,590 3.4 412 2.5 387 0.7 56
Hiroshima 0 - 1 1.0 5 1.8 1 0.0 0 - 1
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 21 0.9 24 0.8 1 1.0 0 - 0
Fukuoka 0 - 7 1.9 12 2.6 0 - 0 - 0
Hakata Port 0 - 1 5.0 1 2.0 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 5 1.4 7 2.9 0 - 0 - 0
Other 1 1.0 8 3.6 12 1.8 3 1.3 1 1.0 0
Port New Chitose 0 - 0 - 5 2.4 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 2 3.0 0 - 0 - 0
Haneda 0 - 182 3.0 151 2.3 26 2.0 35 0.6 9
Narita 7 1.1 611 2.9 532 2.3 43 1.8 98 0.8 25
Komatsu 0 - 0 - 1 2.0 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 11 1.0 13 1.2 0 - 4 1.0 0
Chubu 1 2.0 88 1.2 112 1.3 5 0.8 31 0.9 1
Kansai 36 2.5 1,493 1.8 2,688 3.4 411 2.4 413 0.7 73
Hiroshima 0 - 1 1.0 4 2.3 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 1 2.0 0 - 0 - 0
Takamatsu 0 - 2 2.0 9 0.1 4 1.3 0 - 0
Fukuoka 0 - 7 1.4 10 1.3 2 1.0 0 - 0
Hakata Port 0 - 1 5.0 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 1 2.0 0 - 0 - 0
Nationality South Korea 9 2.2 584 0.7 1,221 2.9 196 0.7 113 1.0 8
/Region Taiwan 14 1.6 189 2.1 319 3.3 72 1.4 63 0.2 9
(Single Answer) Hong Kong 0 - 52 1.7 90 3.8 11 1.0 11 0.4 10
China 9 4.7 502 1.8 816 2.8 49 1.5 188 0.4 8
Thailand 0 - 30 0.9 70 3.3 15 1.2 8 0.6 1
Singapore 0 - 19 2.4 28 4.4 6 1.3 3 0.0 2
Malaysia 0 - 91 1.8 127 3.6 19 5.3 28 0.1 2
Indonesia 0 - 39 1.5 58 3.1 5 4.4 3 0.0 0
Philippines 0 - 36 2.1 69 5.4 16 7.8 11 0.5 2
Vietnam 0 - 7 2.3 15 7.7 0 - 1 22.0 0
India 0 - 23 3.1 49 9.0 10 26.1 7 2.9 2
UK 0 - 61 3.1 31 1.9 2 1.5 5 1.2 2
Germany 0 - 43 3.6 40 2.6 8 10.5 9 2.0 4
France 0 - 68 4.2 56 2.5 11 2.4 12 1.8 5
Italy 1 6.0 94 3.7 75 1.7 9 0.9 26 0.6 11
Spain 0 - 65 3.7 48 2.3 5 0.0 21 0.2 3
Russia 0 - 38 3.4 26 4.2 2 0.5 6 0.7 0
United States 5 1.0 252 3.4 196 1.8 28 3.1 34 0.9 16
Canada 1 2.0 59 2.9 55 3.2 15 3.7 10 3.2 9
Australia 3 0.7 94 3.3 96 3.3 9 3.7 13 0.6 8
Other 2 0.0 50 2.9 44 3.4 3 0.7 9 1.4 6
Length of Stay up to 3 days 1 1.0 124 0.4 444 1.7 56 0.6 35 0.3 1
4~6 days 24 2.0 894 0.9 1,628 2.6 232 0.9 219 0.4 23
7~13 days 11 2.7 915 2.4 1,021 3.2 121 1.2 242 0.5 27
14~20 days 5 4.0 336 3.9 293 3.1 41 4.1 56 1.5 39
21~27 days 1 0.0 71 4.9 71 4.8 19 2.2 15 2.6 16
28~90 days 1 0.0 50 6.6 61 13.4 16 22.8 13 6.1 2
91 days or more (less than a year) 1 0.0 6 19.3 11 54.8 6 30.5 1 0.0 0
Sex/Age Male 29 2.5 1,138 2.3 1,660 2.9 259 2.8 263 0.6 54
(Single Answer) under 20 0 - 32 3.1 49 2.9 7 0.6 9 0.6 0
20~29 3 2.0 362 2.3 548 3.3 69 2.2 85 0.4 10
30~39 9 2.7 399 2.1 567 3.1 90 3.8 85 0.5 23
40~49 7 2.9 148 2.2 243 2.5 44 2.2 33 0.8 9
50~59 8 2.5 98 2.3 149 2.1 25 3.2 27 0.9 5
60~69 2 1.0 77 2.5 81 2.1 18 1.9 15 0.7 5
70 and over 0 - 22 2.6 23 1.8 6 1.2 9 1.4 2
Female 15 1.8 1,258 2.0 1,869 3.2 232 1.8 318 0.8 54
under 20 0 - 31 0.9 52 3.2 9 1.1 9 0.0 2
20~29 8 1.4 495 1.8 794 3.3 78 1.8 109 1.0 11
30~39 3 2.0 344 2.1 534 3.0 67 2.2 95 0.6 19
40~49 4 2.5 163 1.9 242 4.2 37 0.8 43 0.6 8
Table 10 (212/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 44 2.3 2,396 2.1 3,529 3.1 491 2.3 581 0.7 108
50~59 0 - 130 2.3 151 2.7 30 2.2 44 0.8 7
60~69 0 - 75 2.8 71 1.7 8 1.1 14 1.2 6
70 and over 0 - 20 3.2 25 0.9 3 10.3 4 0.3 1

Table 10 (213/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Shiga Kyoto Osaka Hyogo Nara Wakayama
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 44 2.3 2,396 2.1 3,529 3.1 491 2.3 581 0.7 108
Frequency of Visits 1 time 8 1.4 1,409 2.2 1,725 2.7 178 2.6 357 0.5 59
to Japan 2 times 7 2.1 391 1.8 602 3.4 99 2.2 89 0.5 11
(Single Answer) 3 times 4 0.8 166 1.8 295 4.0 54 0.7 40 0.2 6
4 times 7 2.6 120 3.2 217 3.3 32 2.8 26 1.2 7
5 times 2 1.5 61 1.9 136 3.0 26 1.6 16 2.4 4
6~9 times 4 2.8 109 1.7 213 3.9 41 1.2 30 3.0 9
10~19 times 7 3.0 82 2.5 182 2.9 29 1.9 11 0.5 4
20 times or more 5 3.4 58 2.8 158 3.0 32 6.3 12 0.8 8
Members Just me 11 3.3 405 2.8 691 3.9 116 4.8 74 1.6 18
of your Party Spouse/partner 12 1.3 673 2.7 784 3.0 108 1.5 177 0.6 42
(Multiple answers) Family member(s) 6 2.0 566 1.5 843 2.8 122 1.5 167 0.5 20
Work colleague(s) 11 3.0 159 1.2 322 2.6 49 3.8 37 1.2 5
Friend(s) 4 0.5 612 1.8 902 2.9 99 0.7 131 0.5 25
Other 0 - 22 1.8 28 1.9 4 0.0 6 1.3 1
Main Purpose Tourism/leisure 21 1.3 2,083 1.9 2,900 2.8 381 0.8 522 0.4 88
of This Trip Visiting family/friends 3 2.7 60 2.3 90 5.0 13 16.8 11 3.5 6
(Single Answer) Honeymoon 0 - 40 3.2 41 1.8 3 0.0 12 0.8 4
School-related trip 1 0.0 17 3.4 18 2.9 3 1.0 2 0.0 0
Sport/watching sport 0 - 9 3.8 10 3.6 0 - 1 10.0 0
Event 0 - 1 2.0 7 1.4 1 0.0 2 3.5 0
Study 1 0.0 9 20.6 11 15.9 4 0.8 3 23.3 0
Medical treatment/Medical check-up 0 - 1 6.0 3 0.7 0 - 1 0.0 0
Incentive travel 0 - 13 1.4 13 1.6 1 1.0 1 0.0 0
Exhibition/trade fair 1 3.0 6 1.8 21 2.5 2 3.5 0 - 0
International conference 1 3.0 25 3.2 49 1.9 14 3.0 6 2.8 2
Company meeting(held offsite) 8 4.0 33 2.6 130 2.2 31 5.3 2 0.0 2
Training 1 6.0 28 2.3 58 4.1 16 11.6 5 0.8 4
Other business 7 2.7 66 3.3 154 7.1 18 10.1 12 2.6 1
Transit 0 - 0 - 3 0.7 0 - 0 - 0
Other 0 - 5 4.2 21 5.4 4 6.0 1 4.0 1
Types of Hotel (western style) 37 2.2 1,800 2.2 2,562 2.6 364 1.5 440 0.6 88
accommodation Japanese-style inn 5 1.0 549 2.5 593 2.1 67 1.9 129 0.9 54
(Multiple answers) Villa/condominium 0 - 19 4.1 31 5.6 2 20.5 9 0.4 1
School dormitory or company-owned accomodation facility 2 3.5 22 9.4 53 12.4 9 29.9 7 11.7 2
Home of family/friends 5 2.6 89 4.2 151 4.5 29 8.5 21 4.8 6
Youth hostel or guest house 2 0.5 291 2.0 377 2.9 43 0.7 59 0.8 11
Vacation rentals 2 1.5 460 2.1 591 3.7 71 2.1 100 0.4 21
Other 1 0.0 93 4.2 107 3.9 15 9.2 18 0.8 34
Use of lounges Yes 0 - 77 2.5 109 2.8 23 6.2 22 1.0 9
(Single Answer) No 44 2.3 2,318 2.1 3,412 3.1 468 2.1 558 0.7 99
Travel Group tour 11 1.1 505 1.2 652 1.7 102 1.0 190 0.4 13
arrangements Package for individual travelers 2 0.0 209 2.4 323 3.2 34 1.0 52 0.7 13
(Single Answer) independent travel 31 2.8 1,682 2.4 2,554 3.4 355 2.9 339 0.9 82
Means of at a store (travel agency, airline company, etc.) 20 2.5 724 1.9 1,007 2.5 162 2.5 212 0.7 35
travel arrangements through a website 22 2.2 1,600 2.2 2,387 3.4 313 1.9 347 0.7 67
(Single Answer) by phone or other ways 1 1.0 62 1.8 112 2.3 11 1.8 18 0.6 6
Time of Less than 1 week before departure 5 5.4 118 1.2 323 3.1 40 5.0 15 0.5 4
travel arrangements 1 or 2 weeks before departure 7 2.7 234 1.3 447 3.9 47 1.0 48 0.5 10
(Single Answer) 3 or 4 weeks before departure 2 4.5 207 1.8 375 2.8 56 3.3 52 0.5 4
1 or 2 months before departure 20 1.7 923 1.9 1,407 2.8 210 1.9 280 0.9 31
3 or 6 months before departure 8 0.9 716 2.7 784 3.2 111 1.6 149 0.6 43
7 or more months before departure 1 2.0 187 2.9 168 3.0 22 1.0 33 0.6 16
Annual household Less than 5,000,000 yen 7 1.9 238 2.1 325 3.3 45 2.0 74 0.7 9
income 5,000,000~9,999,999 yen 3 5.3 110 2.7 143 2.5 17 3.5 32 0.5 5
10,000,000~19,999,999 yen 1 3.0 75 3.0 71 2.0 10 1.8 10 0.7 4
20,000,000~29,999,999 yen 1 1.0 20 2.9 13 2.8 7 2.0 3 0.0 2
More than 30,000,000 yen 1 3.0 12 4.5 14 1.6 4 2.0 1 0.0 1

Table 10 (214/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Wakayama
Survey Item
Nights
Total 2.5
Port New Chitose 3.0
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 1.8
Narita 1.7
Komatsu -
Mt.Fuji Shizuoka -
Chubu 3.0
Kansai 3.2
Hiroshima 2.0
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 1.6
Narita 1.7
Komatsu -
Mt.Fuji Shizuoka -
Chubu 3.0
Kansai 2.9
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 3.4
/Region Taiwan 2.0
(Single Answer) Hong Kong 1.6
China 1.1
Thailand 2.0
Singapore 2.5
Malaysia 9.0
Indonesia -
Philippines 11.5
Vietnam -
India 10.0
UK 1.5
Germany 1.5
France 3.0
Italy 1.3
Spain 1.0
Russia -
United States 1.9
Canada 3.3
Australia 2.9
Other 1.7
Length of Stay up to 3 days 1.0
4~6 days 1.3
7~13 days 2.1
14~20 days 2.9
21~27 days 4.3
28~90 days 1.0
91 days or more (less than a year) -
Sex/Age Male 3.2
(Single Answer) under 20 -
20~29 3.2
30~39 3.2
40~49 3.7
50~59 2.0
60~69 3.2
70 and over 3.0
Female 1.9
under 20 1.0
20~29 1.2
30~39 2.1
40~49 2.0
Table 10 (215/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Wakayama
Survey Item
Nights
Total 2.5
50~59 2.7
60~69 2.0
70 and over 1.0

Table 10 (216/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Wakayama
Survey Item
Nights
Total 2.5
Frequency of Visits 1 time 2.0
to Japan 2 times 3.4
(Single Answer) 3 times 1.5
4 times 2.1
5 times 4.3
6~9 times 4.9
10~19 times 4.3
20 times or more 1.8
Members Just me 2.5
of your Party Spouse/partner 2.0
(Multiple answers) Family member(s) 2.3
Work colleague(s) 4.4
Friend(s) 3.3
Other 0.0
Main Purpose Tourism/leisure 1.8
of This Trip Visiting family/friends 6.0
(Single Answer) Honeymoon 1.5
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 3.5
Company meeting(held offsite) 3.0
Training 9.3
Other business 0.0
Transit -
Other 20.0
Types of Hotel (western style) 1.9
accommodation Japanese-style inn 1.8
(Multiple answers) Villa/condominium 3.0
School dormitory or company-owned accomodation facility 17.5
Home of family/friends 4.0
Youth hostel or guest house 2.8
Vacation rentals 2.2
Other 2.2
Use of lounges Yes 2.7
(Single Answer) No 2.5
Travel Group tour 1.5
arrangements Package for individual travelers 2.5
(Single Answer) independent travel 2.7
Means of at a store (travel agency, airline company, etc.) 3.3
travel arrangements through a website 2.1
(Single Answer) by phone or other ways 2.2
Time of Less than 1 week before departure 5.3
travel arrangements 1 or 2 weeks before departure 1.7
(Single Answer) 3 or 4 weeks before departure 8.3
1 or 2 months before departure 2.7
3 or 6 months before departure 1.9
7 or more months before departure 2.3
Annual household Less than 5,000,000 yen 6.0
income 5,000,000~9,999,999 yen 4.2
10,000,000~19,999,999 yen 2.3
20,000,000~29,999,999 yen 1.5
More than 30,000,000 yen 3.0

Table 10 (217/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 27 3.5 13 8.9 66 1.9 355 2.2 113 0.7 20
Port New Chitose 0 - 0 - 0 - 2 2.5 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 2 2.5 3 6.0 11 1.6 67 2.1 4 4.5 1
Narita 10 1.8 5 1.8 7 2.3 162 2.0 1 1.0 4
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 1 2.0 1 1.0 0 - 0
Kansai 7 2.9 2 42.0 28 1.7 69 2.4 0 - 7
Hiroshima 2 1.0 2 1.5 3 1.7 27 3.6 1 1.0 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 73 0.4 0
Takamatsu 0 - 0 - 8 1.9 0 - 0 - 6
Fukuoka 0 - 1 2.0 2 5.0 19 1.9 23 0.7 1
Hakata Port 1 3.0 0 - 0 - 1 0.0 10 1.3 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 1 3.0 0 - 0
Other 5 9.4 0 - 6 2.2 6 2.2 1 2.0 1
Port New Chitose 0 - 0 - 0 - 1 3.0 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 2 2.5 3 5.7 8 1.5 62 2.2 4 4.5 1
Narita 12 5.2 5 2.0 7 2.4 139 2.2 0 - 4
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 1 1.0 0 - 0
Kansai 9 2.6 2 41.0 36 1.9 102 2.0 0 - 7
Hiroshima 3 0.7 2 2.5 3 1.3 28 3.7 3 0.3 1
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 1 0.0 74 0.4 0
Takamatsu 0 - 0 - 9 2.1 2 1.0 0 - 6
Fukuoka 0 - 1 2.0 3 1.3 19 1.9 23 0.9 1
Hakata Port 1 3.0 0 - 0 - 0 - 9 1.4 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Nationality South Korea 2 2.0 2 1.5 7 1.0 26 1.9 98 0.5 1
/Region Taiwan 4 1.3 1 2.0 11 1.5 15 1.7 8 1.0 3
(Single Answer) Hong Kong 3 0.7 2 2.5 5 2.0 9 3.1 1 1.0 2
China 4 1.0 1 2.0 11 2.2 16 4.7 2 1.0 4
Thailand 0 - 0 - 1 3.0 3 1.7 0 - 0
Singapore 0 - 0 - 0 - 1 4.0 0 - 0
Malaysia 0 - 0 - 4 2.0 3 1.3 0 - 0
Indonesia 0 - 0 - 0 - 5 2.2 0 - 0
Philippines 0 - 1 80.0 2 0.5 3 0.7 0 - 1
Vietnam 0 - 0 - 0 - 0 - 0 - 0
India 1 2.0 0 - 0 - 7 1.3 0 - 0
UK 2 0.0 0 - 0 - 24 1.9 0 - 1
Germany 0 - 2 1.5 3 2.3 17 2.6 1 12.0 1
France 0 - 0 - 5 3.4 23 2.3 0 - 2
Italy 1 25.0 1 3.0 3 2.7 28 1.5 0 - 0
Spain 0 - 0 - 2 0.5 21 1.1 0 - 0
Russia 4 3.8 0 - 0 - 11 2.3 0 - 0
United States 5 3.8 2 8.5 5 2.2 65 2.7 2 2.5 3
Canada 1 19.0 0 - 5 1.6 15 2.2 1 1.0 1
Australia 0 - 1 1.0 1 2.0 45 2.0 0 - 0
Other 0 - 0 - 1 2.0 18 2.3 0 - 1
Length of Stay up to 3 days 1 1.0 1 1.0 1 1.0 14 1.4 75 0.3 0
4~6 days 3 1.0 2 2.0 14 1.7 39 2.1 30 0.9 4
7~13 days 11 2.0 3 1.7 27 1.7 101 1.9 6 3.3 5
14~20 days 9 4.4 4 5.3 15 1.9 147 2.1 2 3.0 5
21~27 days 1 25.0 2 2.5 5 3.0 35 2.7 0 - 5
28~90 days 1 2.0 1 80.0 3 3.7 17 4.6 0 - 1
91 days or more (less than a year) 1 2.0 0 - 1 1.0 2 2.5 0 - 0
Sex/Age Male 15 4.2 8 12.1 26 1.7 218 2.3 65 0.8 11
(Single Answer) under 20 1 5.0 0 - 0 - 2 1.5 0 - 0
20~29 4 7.5 2 42.0 3 2.7 47 2.3 8 0.4 1
30~39 5 1.8 4 2.0 10 1.9 85 2.2 17 0.9 6
40~49 1 1.0 1 2.0 6 1.2 35 2.9 10 2.2 0
50~59 2 9.0 0 - 3 1.0 28 2.0 7 0.3 3
60~69 1 0.0 1 3.0 3 1.7 19 2.1 16 0.3 1
70 and over 1 0.0 0 - 1 1.0 2 2.0 7 0.3 0
Female 12 2.7 5 3.8 40 2.1 137 2.1 48 0.6 9
under 20 0 - 0 - 1 1.0 7 1.1 0 - 0
20~29 5 1.6 0 - 11 1.9 38 1.8 5 0.8 0
30~39 4 0.8 1 1.0 14 2.1 38 1.6 3 0.0 2
40~49 1 1.0 2 1.5 5 1.8 17 3.5 6 0.7 3
Table 10 (218/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 27 3.5 13 8.9 66 1.9 355 2.2 113 0.7 20
50~59 1 19.0 2 7.5 3 2.7 14 2.6 13 0.8 0
60~69 1 1.0 0 - 5 1.6 15 2.1 17 0.4 4
70 and over 0 - 0 - 1 7.0 8 2.5 4 1.0 0

Table 10 (219/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tottori Shimane Okayama Hiroshima Yamaguchi Tokushima
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 27 3.5 13 8.9 66 1.9 355 2.2 113 0.7 20
Frequency of Visits 1 time 8 3.9 4 4.8 19 1.8 208 1.9 16 0.4 2
to Japan 2 times 4 2.0 4 22.3 9 1.6 48 3.3 14 0.6 3
(Single Answer) 3 times 2 12.5 0 - 3 0.3 14 3.2 19 0.2 1
4 times 4 2.3 0 - 8 2.3 15 2.7 11 0.9 1
5 times 1 1.0 2 1.5 5 2.4 12 1.5 10 0.5 0
6~9 times 2 1.0 1 2.0 11 2.1 19 2.3 16 1.4 4
10~19 times 3 0.7 0 - 10 1.9 20 1.8 15 0.7 6
20 times or more 3 5.7 2 1.5 1 5.0 18 2.5 11 1.0 3
Members Just me 9 3.4 4 21.0 14 1.5 88 2.9 25 1.5 7
of your Party Spouse/partner 6 3.7 5 2.8 13 1.5 130 1.9 17 0.8 5
(Multiple answers) Family member(s) 4 0.3 2 7.5 22 2.5 58 2.1 18 0.1 4
Work colleague(s) 3 10.7 0 - 7 1.6 25 2.4 18 0.7 0
Friend(s) 5 1.8 2 1.5 10 2.0 56 1.9 33 0.4 5
Other 0 - 0 - 0 - 1 2.0 5 0.6 0
Main Purpose Tourism/leisure 16 2.0 7 2.0 55 1.7 269 2.0 101 0.5 15
of This Trip Visiting family/friends 1 0.0 3 32.0 2 5.5 19 3.6 1 1.0 0
(Single Answer) Honeymoon 0 - 0 - 0 - 10 1.4 0 - 0
School-related trip 0 - 0 - 0 - 4 1.8 0 - 0
Sport/watching sport 1 5.0 1 3.0 0 - 2 2.0 0 - 1
Event 3 3.3 0 - 2 4.0 0 - 0 - 0
Study 1 2.0 0 - 1 1.0 1 4.0 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 0
Exhibition/trade fair 0 - 1 1.0 0 - 0 - 0 - 0
International conference 0 - 0 - 1 3.0 3 6.7 0 - 0
Company meeting(held offsite) 2 2.5 0 - 3 1.0 20 3.1 4 4.3 1
Training 0 - 0 - 1 1.0 6 2.3 1 4.0 0
Other business 3 13.7 1 2.0 1 3.0 19 2.5 6 1.0 3
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 0 - 0 - 2 1.0 0 - 0
Types of Hotel (western style) 22 2.5 10 9.8 58 1.9 300 2.0 86 0.8 16
accommodation Japanese-style inn 4 2.5 3 2.7 23 1.9 127 1.8 21 1.1 7
(Multiple answers) Villa/condominium 0 - 0 - 0 - 2 2.0 0 - 0
School dormitory or company-owned accomodation facility 2 8.0 0 - 2 2.5 1 0.0 1 4.0 1
Home of family/friends 1 2.0 4 24.8 5 3.0 29 3.4 1 1.0 2
Youth hostel or guest house 2 3.5 2 2.0 3 2.7 49 2.0 3 0.0 2
Vacation rentals 1 2.0 2 2.0 6 1.3 61 2.4 1 1.0 3
Other 8 4.3 1 1.0 4 1.8 32 2.3 2 3.0 2
Use of lounges Yes 1 25.0 0 - 2 4.0 21 2.1 2 8.0 1
(Single Answer) No 25 2.8 12 9.3 62 1.9 332 2.2 111 0.6 19
Travel Group tour 7 0.6 1 3.0 10 1.4 36 1.7 58 0.5 1
arrangements Package for individual travelers 5 5.2 1 2.0 9 1.8 27 1.3 4 0.3 1
(Single Answer) independent travel 15 4.3 11 10.1 47 2.0 292 2.3 51 0.9 18
Means of at a store (travel agency, airline company, etc.) 9 5.9 5 4.2 15 1.6 108 1.9 43 0.6 4
travel arrangements through a website 16 2.1 7 13.1 44 2.1 228 2.3 49 0.7 13
(Single Answer) by phone or other ways 2 4.5 1 3.0 5 1.6 15 2.5 15 0.8 1
Time of Less than 1 week before departure 2 14.5 1 1.0 4 2.5 15 4.0 13 0.2 1
travel arrangements 1 or 2 weeks before departure 6 1.7 2 2.0 7 2.1 33 2.8 20 1.4 3
(Single Answer) 3 or 4 weeks before departure 1 1.0 0 - 6 1.2 19 3.7 13 0.3 0
1 or 2 months before departure 6 2.0 8 13.3 18 2.1 93 2.2 48 0.6 4
3 or 6 months before departure 6 1.0 1 2.0 22 1.6 149 1.8 13 0.5 7
7 or more months before departure 6 6.2 1 3.0 8 2.3 42 1.9 1 5.0 4
Annual household Less than 5,000,000 yen 3 2.3 1 3.0 5 2.6 36 2.2 22 0.7 0
income 5,000,000~9,999,999 yen 1 1.0 1 2.0 5 2.4 27 1.9 18 0.6 0
10,000,000~19,999,999 yen 1 14.0 0 - 4 1.3 22 1.8 6 0.2 1
20,000,000~29,999,999 yen 1 0.0 0 - 0 - 3 0.7 2 2.5 0
More than 30,000,000 yen 0 - 0 - 0 - 2 2.5 1 0.0 0

Table 10 (220/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokushima
Survey Item
Nights
Total 3.1
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 3.0
Narita 4.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 4.1
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu 1.3
Fukuoka 5.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 1.0
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 3.0
Narita 4.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 4.1
Hiroshima 1.0
Kanmon (Shimonoseki) Port -
Takamatsu 1.3
Fukuoka 5.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Nationality South Korea 3.0
/Region Taiwan 0.3
(Single Answer) Hong Kong 2.5
China 1.8
Thailand -
Singapore -
Malaysia -
Indonesia -
Philippines 5.0
Vietnam -
India -
UK 1.0
Germany 5.0
France 2.5
Italy -
Spain -
Russia -
United States 3.3
Canada 10.0
Australia -
Other 10.0
Length of Stay up to 3 days -
4~6 days 2.0
7~13 days 1.4
14~20 days 5.0
21~27 days 3.8
28~90 days 3.0
91 days or more (less than a year) -
Sex/Age Male 3.2
(Single Answer) under 20 -
20~29 10.0
30~39 2.3
40~49 -
50~59 3.7
60~69 0.0
70 and over -
Female 3.0
under 20 -
20~29 -
30~39 1.5
40~49 4.3
Table 10 (221/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokushima
Survey Item
Nights
Total 3.1
50~59 -
60~69 2.8
70 and over -

Table 10 (222/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Tokushima
Survey Item
Nights
Total 3.1
Frequency of Visits 1 time 6.0
to Japan 2 times 2.3
(Single Answer) 3 times 5.0
4 times 2.0
5 times -
6~9 times 1.0
10~19 times 3.7
20 times or more 3.3
Members Just me 2.7
of your Party Spouse/partner 1.8
(Multiple answers) Family member(s) 5.5
Work colleague(s) -
Friend(s) 4.4
Other -
Main Purpose Tourism/leisure 2.5
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport 10.0
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) 3.0
Training -
Other business 3.7
Transit -
Other -
Types of Hotel (western style) 2.9
accommodation Japanese-style inn 3.3
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 5.0
Home of family/friends 6.0
Youth hostel or guest house 2.0
Vacation rentals 3.3
Other 4.0
Use of lounges Yes 3.0
(Single Answer) No 3.1
Travel Group tour 0.0
arrangements Package for individual travelers 2.0
(Single Answer) independent travel 3.3
Means of at a store (travel agency, airline company, etc.) 3.3
travel arrangements through a website 3.4
(Single Answer) by phone or other ways 5.0
Time of Less than 1 week before departure 5.0
travel arrangements 1 or 2 weeks before departure 3.7
(Single Answer) 3 or 4 weeks before departure -
1 or 2 months before departure 4.3
3 or 6 months before departure 2.4
7 or more months before departure 3.0
Annual household Less than 5,000,000 yen -
income 5,000,000~9,999,999 yen -
10,000,000~19,999,999 yen 2.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Table 10 (223/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 107 2.9 45 4.2 16 3.1 1,340 2.3 65 1.0 251
Port New Chitose 1 2.0 0 - 0 - 1 3.0 0 - 1
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 5 1.6 3 3.7 2 2.0 9 5.8 1 3.0 13
Narita 17 1.9 10 4.0 0 - 36 5.1 1 1.0 18
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 1 1.0 0 - 0
Kansai 26 6.4 13 2.4 8 4.5 14 1.3 2 1.5 9
Hiroshima 4 2.0 3 1.0 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 51 0.3 1 1.0 1
Takamatsu 53 1.7 7 1.7 4 0.8 0 - 0 - 0
Fukuoka 0 - 6 14.3 2 3.0 1,090 2.3 56 1.0 95
Hakata Port 0 - 0 - 0 - 128 1.6 3 1.0 24
Izuhara Port 0 - 0 - 0 - 0 - 0 - 72
Kaogoshima 0 - 0 - 0 - 3 1.7 0 - 1
Naha 0 - 0 - 0 - 2 2.5 0 - 0
Other 1 1.0 3 1.7 0 - 5 1.4 1 2.0 17
Port New Chitose 0 - 0 - 0 - 2 3.0 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 4 2.5 5 5.0 2 2.0 11 3.3 2 2.0 16
Narita 24 1.8 6 4.0 0 - 37 6.3 1 2.0 18
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 20 0.0 2 4.0 0 - 5 0.6 0 - 0
Kansai 17 8.9 13 2.4 8 4.5 14 1.8 2 1.5 6
Hiroshima 4 2.0 5 1.2 0 - 3 1.7 0 - 1
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 52 0.3 1 1.0 1
Takamatsu 38 2.6 10 1.6 4 0.8 0 - 0 - 0
Fukuoka 0 - 4 19.5 2 3.0 1,081 2.3 55 0.9 97
Hakata Port 0 - 0 - 0 - 128 1.6 3 1.0 23
Izuhara Port 0 - 0 - 0 - 0 - 0 - 87
Kaogoshima 0 - 0 - 0 - 6 1.0 1 3.0 2
Naha 0 - 0 - 0 - 1 2.0 0 - 0
Nationality South Korea 18 3.1 8 10.9 3 0.7 1,075 1.8 34 0.8 161
/Region Taiwan 13 1.8 11 1.5 3 1.0 76 3.5 14 1.4 20
(Single Answer) Hong Kong 6 2.2 2 1.5 2 1.5 27 3.3 6 0.8 7
China 32 0.9 2 0.5 0 - 66 4.1 5 0.8 6
Thailand 1 1.0 1 12.0 0 - 10 5.2 0 - 2
Singapore 1 1.0 0 - 0 - 5 4.2 0 - 2
Malaysia 0 - 0 - 1 8.0 2 2.0 0 - 0
Indonesia 0 - 0 - 0 - 1 2.0 0 - 2
Philippines 2 14.0 2 3.5 0 - 12 2.6 1 5.0 3
Vietnam 0 - 0 - 0 - 3 12.7 0 - 2
India 1 69.0 0 - 0 - 1 1.0 0 - 0
UK 1 3.0 1 1.0 0 - 2 2.0 0 - 3
Germany 2 4.0 1 3.0 1 2.0 5 16.4 0 - 6
France 3 2.0 0 - 1 1.0 2 3.0 1 3.0 1
Italy 2 1.5 3 6.0 0 - 1 2.0 0 - 3
Spain 1 0.0 0 - 0 - 3 2.3 0 - 0
Russia 0 - 0 - 0 - 5 23.6 0 - 1
United States 10 2.6 8 2.4 2 8.5 27 2.9 0 - 14
Canada 1 2.0 2 4.5 1 3.0 3 2.7 3 1.3 5
Australia 9 2.3 0 - 1 4.0 5 0.4 0 - 9
Other 4 5.0 4 2.8 1 6.0 9 4.7 1 0.0 4
Length of Stay up to 3 days 10 1.9 2 2.0 0 - 626 1.3 14 0.8 108
4~6 days 47 1.4 14 1.7 3 1.0 553 2.4 32 1.0 71
7~13 days 13 2.8 11 2.6 8 2.4 98 3.4 15 1.1 28
14~20 days 24 3.4 7 3.1 1 11.0 33 4.6 3 2.0 20
21~27 days 9 3.8 7 4.9 2 4.0 11 7.0 1 3.0 11
28~90 days 4 18.5 4 18.8 2 4.0 19 18.6 0 - 12
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 1
Sex/Age Male 43 4.1 30 2.8 9 3.2 614 2.4 29 1.1 119
(Single Answer) under 20 1 2.0 0 - 0 - 6 16.2 0 - 2
20~29 6 3.7 4 5.8 1 4.0 140 2.8 6 1.7 25
30~39 11 2.7 12 2.3 2 2.0 189 2.4 5 0.2 22
40~49 6 15.5 4 0.8 1 0.0 108 1.8 9 1.1 29
50~59 8 1.3 4 4.3 2 7.0 86 2.4 4 1.3 18
60~69 11 1.7 5 1.6 2 0.5 62 1.8 3 1.0 14
70 and over 0 - 1 6.0 1 6.0 23 1.5 2 1.0 9
Female 64 2.1 15 6.9 7 2.9 726 2.1 36 1.0 132
under 20 1 1.0 0 - 0 - 5 3.0 2 1.5 3
20~29 8 2.5 4 17.5 1 8.0 244 2.5 6 0.3 39
30~39 18 3.2 3 1.7 3 1.0 185 2.4 7 0.9 23
40~49 8 1.6 3 5.3 0 - 110 1.7 12 1.5 27
Table 10 (224/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 107 2.9 45 4.2 16 3.1 1,340 2.3 65 1.0 251
50~59 10 1.4 1 2.0 1 2.0 85 1.5 6 1.0 16
60~69 18 1.6 4 2.5 2 3.5 80 2.1 3 0.7 18
70 and over 1 1.0 0 - 0 - 17 1.1 0 - 6

Table 10 (225/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kagawa Ehime Kochi Fukuoka Saga Nagasaki
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 107 2.9 45 4.2 16 3.1 1,340 2.3 65 1.0 251
Frequency of Visits 1 time 41 3.6 8 1.4 3 4.3 300 2.2 10 1.1 71
to Japan 2 times 16 1.8 6 12.7 2 1.0 265 2.1 13 1.5 48
(Single Answer) 3 times 8 2.4 3 2.3 2 1.5 185 2.3 5 0.8 37
4 times 6 3.8 5 2.8 1 0.0 116 2.0 3 0.7 17
5 times 4 2.8 1 8.0 2 7.0 98 2.3 4 1.8 14
6~9 times 8 1.6 8 3.4 2 4.0 131 2.4 13 0.7 31
10~19 times 19 2.9 10 2.1 3 1.0 132 2.7 9 0.4 18
20 times or more 5 2.4 4 6.0 1 6.0 110 2.3 7 1.3 13
Members Just me 17 8.0 12 3.0 4 3.3 251 2.8 9 1.2 49
of your Party Spouse/partner 21 2.3 10 2.0 4 2.8 196 2.2 14 0.9 37
(Multiple answers) Family member(s) 31 1.6 9 11.6 2 6.0 369 2.1 17 1.3 50
Work colleague(s) 6 2.0 8 1.9 2 0.5 152 2.1 9 0.9 44
Friend(s) 33 1.8 7 2.4 4 3.0 384 2.2 17 0.9 71
Other 1 2.0 0 - 0 - 22 1.7 1 1.0 6
Main Purpose Tourism/leisure 93 2.1 31 2.0 10 2.3 1,139 2.0 54 1.0 221
of This Trip Visiting family/friends 3 5.7 5 20.0 3 5.7 28 3.8 3 0.7 6
(Single Answer) Honeymoon 3 2.0 0 - 0 - 2 3.0 0 - 0
School-related trip 2 2.0 0 - 1 8.0 7 3.9 2 1.0 2
Sport/watching sport 0 - 0 - 0 - 3 1.7 0 - 0
Event 0 - 0 - 0 - 5 2.0 0 - 0
Study 1 2.0 0 - 0 - 7 8.1 0 - 3
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 0 - 0 - 1
Exhibition/trade fair 0 - 0 - 0 - 2 2.5 1 1.0 0
International conference 1 69.0 2 2.0 1 1.0 24 3.7 0 - 2
Company meeting(held offsite) 2 1.0 3 2.0 0 - 27 1.4 0 - 0
Training 0 - 0 - 0 - 21 4.9 2 0.5 1
Other business 2 9.0 3 3.0 1 0.0 68 4.3 3 2.3 12
Transit 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 1 7.0 0 - 7 0.9 0 - 3
Types of Hotel (western style) 88 1.9 34 4.4 11 2.9 1,063 2.0 58 1.1 165
accommodation Japanese-style inn 50 1.7 19 2.4 3 3.0 344 1.6 26 0.9 52
(Multiple answers) Villa/condominium 1 2.0 0 - 0 - 5 1.4 0 - 0
School dormitory or company-owned accomodation facility 3 26.0 3 4.0 2 4.0 21 10.7 0 - 7
Home of family/friends 4 5.0 7 14.6 2 7.5 44 4.3 4 1.3 10
Youth hostel or guest house 10 2.9 4 3.0 2 3.5 101 3.4 4 2.5 14
Vacation rentals 13 2.8 9 1.7 1 2.0 123 2.7 8 0.6 18
Other 11 3.5 3 2.7 1 6.0 23 3.5 1 3.0 11
Use of lounges Yes 2 2.5 2 2.0 0 - 27 1.7 0 - 2
(Single Answer) No 101 2.9 43 4.3 16 3.1 1,305 2.3 65 1.0 249
Travel Group tour 32 0.7 6 1.3 1 1.0 263 1.0 15 0.9 63
arrangements Package for individual travelers 8 2.0 3 1.3 2 1.0 66 2.2 8 1.4 13
(Single Answer) independent travel 67 4.1 36 4.9 13 3.5 1,011 2.6 42 1.0 175
Means of at a store (travel agency, airline company, etc.) 33 3.8 11 8.4 4 2.3 224 2.3 15 1.0 56
travel arrangements through a website 64 2.5 24 2.8 7 3.6 972 2.3 43 1.0 151
(Single Answer) by phone or other ways 2 2.5 3 2.7 3 4.7 96 1.5 4 0.8 31
Time of Less than 1 week before departure 8 3.6 5 3.4 0 - 160 2.4 5 0.4 32
travel arrangements 1 or 2 weeks before departure 7 4.4 4 1.5 1 0.0 202 2.2 8 0.8 46
(Single Answer) 3 or 4 weeks before departure 6 3.0 1 7.0 2 1.0 136 1.9 10 0.9 24
1 or 2 months before departure 49 3.1 13 7.5 6 3.8 561 2.2 22 0.9 83
3 or 6 months before departure 24 2.0 11 2.5 4 3.8 217 2.5 15 1.1 42
7 or more months before departure 9 3.2 7 2.4 3 3.0 24 2.3 2 4.0 13
Annual household Less than 5,000,000 yen 5 1.4 2 1.0 0 - 276 1.9 18 0.9 63
income 5,000,000~9,999,999 yen 4 3.0 2 1.0 1 0.0 211 1.8 10 1.3 38
10,000,000~19,999,999 yen 6 1.5 1 1.0 0 - 80 1.7 4 0.5 14
20,000,000~29,999,999 yen 0 - 0 - 0 - 14 1.5 0 - 1
More than 30,000,000 yen 1 2.0 0 - 0 - 15 1.7 0 - 1

Table 10 (226/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Nagasaki
Survey Item
Nights
Total 2.2
Port New Chitose 5.0
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 17.5
Narita 2.8
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 2.8
Hiroshima -
Kanmon (Shimonoseki) Port 0.0
Takamatsu -
Fukuoka 2.0
Hakata Port 0.9
Izuhara Port 0.4
Kaogoshima 0.0
Naha -
Other 1.1
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 14.9
Narita 2.1
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 3.7
Hiroshima 2.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu -
Fukuoka 2.0
Hakata Port 0.7
Izuhara Port 0.5
Kaogoshima 1.5
Naha -
Nationality South Korea 0.9
/Region Taiwan 0.9
(Single Answer) Hong Kong 0.6
China 2.0
Thailand 1.0
Singapore 0.0
Malaysia -
Indonesia 2.0
Philippines 2.7
Vietnam 0.0
India -
UK 4.0
Germany 2.7
France 2.0
Italy 0.7
Spain -
Russia 5.0
United States 19.6
Canada 4.2
Australia 3.2
Other 3.3
Length of Stay up to 3 days 0.5
4~6 days 0.9
7~13 days 2.5
14~20 days 2.5
21~27 days 5.5
28~90 days 7.3
91 days or more (less than a year) 181.0
Sex/Age Male 3.8
(Single Answer) under 20 2.5
20~29 9.0
30~39 3.5
40~49 1.7
50~59 1.8
60~69 3.4
70 and over 1.6
Female 0.8
under 20 2.7
20~29 0.8
30~39 0.3
40~49 0.7
Table 10 (227/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Nagasaki
Survey Item
Nights
Total 2.2
50~59 0.9
60~69 0.9
70 and over 2.0

Table 10 (228/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Nagasaki
Survey Item
Nights
Total 2.2
Frequency of Visits 1 time 1.3
to Japan 2 times 0.9
(Single Answer) 3 times 2.3
4 times 0.4
5 times 2.3
6~9 times 7.7
10~19 times 2.2
20 times or more 1.9
Members Just me 6.4
of your Party Spouse/partner 1.3
(Multiple answers) Family member(s) 1.0
Work colleague(s) 2.1
Friend(s) 0.7
Other 1.3
Main Purpose Tourism/leisure 1.0
of This Trip Visiting family/friends 4.5
(Single Answer) Honeymoon -
School-related trip 1.0
Sport/watching sport -
Event -
Study 3.3
Medical treatment/Medical check-up -
Incentive travel 2.0
Exhibition/trade fair -
International conference 1.0
Company meeting(held offsite) -
Training 3.0
Other business 24.3
Transit -
Other 1.3
Types of Hotel (western style) 1.8
accommodation Japanese-style inn 2.0
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility 8.4
Home of family/friends 3.8
Youth hostel or guest house 1.4
Vacation rentals 0.8
Other 17.9
Use of lounges Yes 5.5
(Single Answer) No 2.2
Travel Group tour 1.1
arrangements Package for individual travelers 1.9
(Single Answer) independent travel 2.7
Means of at a store (travel agency, airline company, etc.) 1.6
travel arrangements through a website 1.0
(Single Answer) by phone or other ways 7.7
Time of Less than 1 week before departure 1.7
travel arrangements 1 or 2 weeks before departure 0.9
(Single Answer) 3 or 4 weeks before departure 8.8
1 or 2 months before departure 1.4
3 or 6 months before departure 1.7
7 or more months before departure 1.8
Annual household Less than 5,000,000 yen 0.9
income 5,000,000~9,999,999 yen 1.7
10,000,000~19,999,999 yen 15.9
20,000,000~29,999,999 yen 0.0
More than 30,000,000 yen 0.0

Table 10 (229/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 210 1.2 574 1.3 49 3.6 95 3.6 670 3.9
Port New Chitose 2 0.5 2 1.0 0 - 1 3.0 2 4.5
of Entry Hakodate 0 - 0 - 0 - 0 - 0 -
(Single Answer) Sendai 1 1.0 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 - 0 -
Haneda 3 2.3 4 2.0 8 4.5 8 4.3 9 7.4
Narita 7 3.1 9 2.6 11 2.2 14 2.0 25 12.0
Komatsu 0 - 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 -
Chubu 0 - 0 - 0 - 0 - 0 -
Kansai 2 1.5 11 9.7 2 2.0 2 2.5 10 3.4
Hiroshima 0 - 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 15 0.9 29 0.8 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 - 0 -
Fukuoka 146 1.2 479 1.1 12 8.3 24 5.0 3 8.0
Hakata Port 25 1.0 35 1.0 6 0.8 2 5.5 0 -
Izuhara Port 0 - 0 - 0 - 0 - 0 -
Kaogoshima 9 1.0 3 1.7 7 0.9 35 3.5 0 -
Naha 0 - 1 2.0 0 - 5 1.6 620 3.5
Other 0 - 1 1.0 3 1.0 4 2.5 1 6.0
Port New Chitose 0 - 0 - 0 - 0 - 2 2.5
of Entry Hakodate 0 - 0 - 0 - 0 - 0 -
(Single Answer) Sendai 1 1.0 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 - 0 -
Haneda 5 2.4 5 1.8 7 5.4 4 6.0 11 6.8
Narita 5 4.2 10 2.6 13 1.8 18 2.1 31 10.8
Komatsu 0 - 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 -
Chubu 0 - 0 - 0 - 0 - 0 -
Kansai 2 0.5 7 14.6 1 3.0 4 2.5 14 3.7
Hiroshima 0 - 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 15 0.9 29 0.8 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 - 0 -
Fukuoka 146 1.2 485 1.1 11 9.0 22 3.1 2 8.0
Hakata Port 25 1.0 36 1.0 6 0.8 1 3.0 0 -
Izuhara Port 0 - 0 - 0 - 0 - 0 -
Kaogoshima 11 1.0 2 2.0 11 0.9 41 4.7 0 -
Naha 0 - 0 - 0 - 5 1.6 610 3.5
Nationality South Korea 129 1.1 480 0.9 9 10.6 30 3.0 369 3.1
/Region Taiwan 30 1.2 30 1.2 10 1.2 15 2.7 118 4.1
(Single Answer) Hong Kong 14 1.0 14 1.6 7 0.7 13 3.0 29 4.8
China 21 0.9 27 3.8 2 1.0 8 10.5 92 4.1
Thailand 0 - 1 1.0 0 - 0 - 5 2.8
Singapore 3 4.7 1 0.0 0 - 1 6.0 7 4.7
Malaysia 0 - 0 - 0 - 0 - 2 5.5
Indonesia 0 - 3 31.7 4 6.0 2 0.5 0 -
Philippines 0 - 1 5.0 0 - 0 - 0 -
Vietnam 0 - 0 - 0 - 0 - 1 5.0
India 1 3.0 0 - 1 4.0 0 - 0 -
UK 0 - 1 2.0 3 0.3 6 2.0 0 -
Germany 3 1.7 3 1.7 1 4.0 2 7.0 2 3.0
France 1 2.0 0 - 0 - 2 1.5 3 6.3
Italy 1 1.0 1 2.0 0 - 1 1.0 3 5.7
Spain 0 - 2 1.0 1 1.0 1 4.0 0 -
Russia 0 - 1 2.0 0 - 2 5.5 6 12.5
United States 3 5.7 3 2.7 6 1.8 5 3.0 22 11.6
Canada 1 2.0 2 2.0 1 3.0 3 2.0 6 4.7
Australia 2 2.0 2 1.5 3 4.0 1 3.0 2 15.0
Other 1 0.0 2 4.0 1 4.0 3 4.3 3 3.7
Length of Stay up to 3 days 69 0.8 245 0.8 6 0.8 8 1.8 115 2.0
4~6 days 95 1.0 274 1.0 17 1.7 42 2.8 461 3.6
7~13 days 35 2.3 32 1.7 16 2.4 24 2.8 63 5.8
14~20 days 7 4.4 12 1.8 8 1.6 14 3.4 20 8.0
21~27 days 1 2.0 4 3.0 0 - 3 7.0 3 11.7
28~90 days 3 1.0 7 23.1 2 46.0 4 18.8 8 24.0
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 -
Sex/Age Male 94 1.6 235 1.1 31 2.2 53 4.2 323 4.1
(Single Answer) under 20 1 2.0 2 0.5 1 4.0 0 - 2 4.0
20~29 14 2.4 51 0.8 4 2.5 9 9.0 70 4.8
30~39 15 2.5 66 1.2 8 2.4 13 3.0 153 3.8
40~49 22 1.5 36 1.1 8 3.5 7 4.0 50 4.5
50~59 14 1.0 36 1.2 3 1.0 10 3.7 25 3.2
60~69 24 1.1 31 1.1 5 0.8 6 3.3 20 3.0
70 and over 4 0.8 13 1.7 2 0.0 8 2.1 3 10.0
Female 116 1.0 339 1.4 18 6.1 42 2.9 347 3.8
under 20 3 3.3 2 0.5 0 - 1 8.0 10 2.7
20~29 27 0.9 107 1.6 2 46.0 6 1.2 111 3.7
30~39 22 0.6 78 0.9 5 0.8 9 3.7 128 3.8
40~49 23 1.4 52 1.0 2 1.0 10 2.3 51 3.5
Table 10 (230/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 210 1.2 574 1.3 49 3.6 95 3.6 670 3.9
50~59 24 0.9 51 1.0 4 1.8 9 3.9 32 3.8
60~69 14 0.7 44 2.4 4 1.0 7 2.1 12 4.8
70 and over 3 1.0 5 0.8 1 1.0 0 - 3 7.3

Table 10 (231/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kumamoto Oita Miyazaki Kagoshima Okinawa
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 210 1.2 574 1.3 49 3.6 95 3.6 670 3.9
Frequency of Visits 1 time 51 1.1 149 0.9 14 2.9 24 5.5 180 3.7
to Japan 2 times 39 1.4 137 0.8 2 1.0 10 1.8 177 4.4
(Single Answer) 3 times 33 1.3 94 0.9 10 2.2 9 2.1 93 4.0
4 times 17 1.5 56 1.2 3 30.0 4 2.3 63 3.4
5 times 17 0.8 32 1.1 5 1.6 9 3.9 38 3.6
6~9 times 28 1.2 49 2.6 7 1.3 12 3.3 48 3.7
10~19 times 17 1.1 33 3.9 3 0.7 12 3.0 52 4.5
20 times or more 7 2.7 24 1.3 5 1.0 14 3.6 19 3.7
Members Just me 20 2.2 59 3.4 9 12.0 17 3.6 59 5.5
of your Party Spouse/partner 43 0.8 95 1.1 10 1.0 17 2.9 151 4.4
(Multiple answers) Family member(s) 59 0.8 210 1.1 13 0.9 34 2.9 273 3.7
Work colleague(s) 28 2.5 53 1.1 8 3.6 7 3.0 45 3.2
Friend(s) 62 0.8 163 0.9 10 2.0 24 5.1 149 3.4
Other 11 2.4 9 0.9 1 1.0 0 - 8 3.4
Main Purpose Tourism/leisure 183 0.9 539 1.0 33 1.0 79 2.8 600 3.6
of This Trip Visiting family/friends 1 0.0 9 18.3 4 1.3 5 5.2 8 10.4
(Single Answer) Honeymoon 1 1.0 0 - 1 1.0 0 - 8 3.6
School-related trip 5 4.0 1 1.0 0 - 0 - 1 2.0
Sport/watching sport 1 6.0 0 - 1 4.0 3 4.0 1 9.0
Event 0 - 1 1.0 0 - 0 - 4 9.5
Study 0 - 1 0.0 1 88.0 1 64.0 0 -
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 -
Incentive travel 0 - 0 - 0 - 0 - 7 3.4
Exhibition/trade fair 0 - 1 0.0 0 - 0 - 0 -
International conference 1 0.0 3 1.0 2 5.0 0 - 1 3.0
Company meeting(held offsite) 3 3.0 2 1.5 4 6.0 1 2.0 7 3.4
Training 8 5.0 7 1.3 2 4.0 2 2.0 15 3.9
Other business 5 2.6 8 1.9 1 4.0 4 3.3 13 9.3
Transit 0 - 0 - 0 - 0 - 0 -
Other 2 1.5 2 1.5 0 - 0 - 5 13.6
Types of Hotel (western style) 195 1.2 487 1.0 40 1.7 87 3.0 581 3.9
accommodation Japanese-style inn 75 1.2 280 1.3 15 2.3 19 2.6 15 4.7
(Multiple answers) Villa/condominium 0 - 5 1.4 0 - 4 1.5 12 3.8
School dormitory or company-owned accomodation facility 0 - 2 2.5 2 4.0 1 64.0 2 34.5
Home of family/friends 8 3.0 15 6.3 2 2.0 3 7.7 14 13.0
Youth hostel or guest house 11 1.7 42 0.8 0 - 6 2.8 43 3.9
Vacation rentals 12 0.9 46 2.6 1 1.0 7 2.7 49 4.3
Other 2 2.5 6 1.5 7 13.0 11 2.7 20 5.3
Use of lounges Yes 1 1.0 11 1.0 2 46.0 1 1.0 14 4.0
(Single Answer) No 209 1.2 562 1.3 47 1.8 94 3.6 623 3.9
Travel Group tour 109 1.1 183 1.0 19 2.1 25 2.1 124 3.0
arrangements Package for individual travelers 9 1.0 21 0.6 4 1.3 10 3.3 40 4.2
(Single Answer) independent travel 92 1.4 370 1.4 26 5.2 60 4.3 506 4.1
Means of at a store (travel agency, airline company, etc.) 66 1.4 101 1.1 14 2.6 34 4.5 118 3.6
travel arrangements through a website 116 1.0 415 1.2 30 4.4 50 3.1 484 4.1
(Single Answer) by phone or other ways 19 1.6 37 1.0 5 1.6 7 3.3 9 3.7
Time of Less than 1 week before departure 11 1.5 37 1.0 4 1.5 8 3.3 48 5.6
travel arrangements 1 or 2 weeks before departure 16 0.9 55 0.7 4 4.5 7 2.7 55 3.3
(Single Answer) 3 or 4 weeks before departure 20 1.3 60 0.9 3 4.0 7 2.4 59 3.2
1 or 2 months before departure 97 1.1 281 1.3 18 6.8 21 3.4 294 3.8
3 or 6 months before departure 45 1.0 106 1.0 14 1.1 37 4.6 146 4.4
7 or more months before departure 11 2.4 14 1.7 6 0.5 11 2.9 22 4.0
Annual household Less than 5,000,000 yen 43 1.2 131 0.9 8 1.5 21 2.6 54 4.4
income 5,000,000~9,999,999 yen 46 1.5 87 0.9 8 0.9 19 3.2 33 4.4
10,000,000~19,999,999 yen 16 0.9 29 0.7 5 1.2 5 3.0 10 10.0
20,000,000~29,999,999 yen 2 1.0 7 1.0 1 0.0 1 4.0 4 5.5
More than 30,000,000 yen 4 0.5 6 1.3 0 - 2 4.5 4 3.5

Table 10 (232/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 190 7.0 4,861 6.9 441 4.3 1,077 4.2 3,940
Port New Chitose 513 4.3 2 2.0 9 2.8 0 - 0 - 4
of Entry Hakodate 35 4.2 3 5.7 0 - 0 - 0 - 0
(Single Answer) Sendai 4 2.3 33 3.3 4 1.0 0 - 0 - 0
Niigata 0 - 7 2.9 2 1.5 17 5.4 1 2.0 2
Haneda 22 4.1 37 12.1 1,342 6.6 103 2.5 156 2.2 315
Narita 42 6.8 81 7.8 2,964 7.7 192 5.3 373 3.7 845
Komatsu 0 - 0 - 0 - 21 4.0 14 3.1 2
Mt.Fuji Shizuoka 0 - 0 - 12 2.3 0 - 36 5.2 10
Chubu 5 3.4 0 - 91 2.0 56 2.7 304 7.0 105
Kansai 13 4.2 10 3.3 353 3.6 46 6.3 154 2.6 2,590
Hiroshima 0 - 1 2.0 1 3.0 1 2.0 1 2.0 4
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 20 2.0 0 - 20 1.0 24
Fukuoka 3 2.3 1 10.0 21 3.7 1 2.0 8 3.3 16
Hakata Port 0 - 0 - 1 14.0 0 - 0 - 2
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 3.0 0 - 6 1.2 0 - 1 1.0 7
Other 23 1.6 15 4.3 35 4.1 4 2.0 9 1.6 14
Port New Chitose 536 4.3 5 1.6 8 2.4 0 - 3 2.3 5
of Entry Hakodate 32 2.8 17 3.3 1 1.0 1 2.0 1 1.0 0
(Single Answer) Sendai 2 0.5 31 3.6 4 2.3 1 3.0 0 - 0
Niigata 0 - 6 3.3 3 1.7 20 19.0 3 0.0 2
Haneda 23 4.0 34 11.8 1,239 6.8 83 2.8 117 4.5 239
Narita 55 6.2 86 8.3 2,994 7.7 172 4.2 334 3.2 826
Komatsu 0 - 0 - 0 - 24 3.5 19 2.5 1
Mt.Fuji Shizuoka 0 - 0 - 17 2.0 0 - 42 4.9 16
Chubu 3 4.3 0 - 130 1.8 50 2.5 338 6.5 135
Kansai 7 3.4 11 2.4 447 3.7 90 4.0 218 2.2 2,688
Hiroshima 0 - 0 - 0 - 0 - 0 - 3
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 1
Takamatsu 0 - 0 - 0 - 0 - 0 - 9
Fukuoka 2 3.0 0 - 16 6.1 0 - 2 5.5 13
Hakata Port 0 - 0 - 1 14.0 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 1 2.0 0 - 1 0.0 0 - 0 - 1
Nationality South Korea 263 3.2 25 2.2 906 5.4 52 2.4 144 3.3 1,224
/Region Taiwan 140 4.3 69 4.1 373 5.7 100 2.1 104 3.1 320
(Single Answer) Hong Kong 23 5.2 3 3.7 93 7.0 16 2.6 23 2.4 89
China 81 5.1 21 2.5 905 7.2 32 12.3 365 4.1 844
Thailand 19 3.9 8 1.6 131 7.9 9 4.7 26 3.4 71
Singapore 8 7.6 0 - 61 5.5 1 2.0 8 2.4 33
Malaysia 51 5.7 3 9.3 115 4.3 16 2.9 23 5.9 130
Indonesia 2 6.5 1 3.0 138 6.7 5 1.2 17 15.9 66
Philippines 1 5.0 2 168.5 116 15.1 3 99.3 24 7.5 73
Vietnam 3 8.7 0 - 42 26.4 1 1.0 13 19.3 17
India 3 2.7 4 10.5 153 15.1 4 17.0 19 12.5 60
UK 7 1.9 7 2.0 156 6.5 19 2.5 18 2.3 65
Germany 2 4.0 2 4.5 105 6.4 12 3.2 19 3.3 56
France 2 8.5 3 4.3 122 6.0 22 3.9 28 3.9 77
Italy 0 - 1 0.0 169 5.8 27 1.6 35 1.9 107
Spain 0 - 2 0.5 84 8.3 11 1.4 22 1.4 67
Russia 14 12.8 1 7.0 119 6.5 8 24.0 9 15.8 54
United States 23 5.4 21 19.0 659 5.7 52 2.5 103 3.2 322
Canada 4 3.0 8 3.8 146 5.7 17 3.1 31 2.5 81
Australia 11 4.4 4 5.0 173 6.5 25 2.3 28 3.0 123
Other 4 6.8 5 3.6 95 7.9 9 2.6 18 3.4 61
Length of Stay up to 3 days 51 1.8 9 1.6 488 1.7 6 1.5 34 1.7 444
4~6 days 424 3.5 68 2.9 1,850 3.3 130 1.9 430 1.9 1,650
7~13 days 158 5.8 70 4.1 1,698 5.2 150 2.5 392 2.9 1,255
14~20 days 12 5.4 24 4.5 527 8.3 95 2.6 138 4.1 415
21~27 days 1 9.0 6 7.0 112 11.7 31 3.5 36 5.5 92
28~90 days 15 21.2 10 12.3 146 37.6 25 15.9 41 32.0 72
91 days or more (less than a year) 0 - 3 189.7 40 164.5 4 134.3 6 79.5 12
Sex/Age Male 301 4.3 96 4.8 2,884 6.8 225 3.5 608 5.0 1,903
(Single Answer) under 20 4 4.0 4 2.5 49 6.6 0 - 7 3.0 51
20~29 70 5.0 22 5.2 665 11.3 48 4.3 129 7.4 607
30~39 73 4.4 27 4.9 971 6.4 72 4.0 220 5.3 651
40~49 57 4.4 18 6.5 605 4.7 40 2.6 89 4.1 274
50~59 48 3.4 12 3.0 363 4.3 30 2.4 87 3.2 177
60~69 38 4.2 8 4.1 177 5.9 23 3.3 52 2.3 112
70 and over 11 2.8 5 3.0 54 4.1 12 3.1 24 5.4 31
Female 360 4.4 94 9.3 1,977 7.0 216 5.2 469 3.2 2,037
under 20 1 31.0 2 2.5 48 9.3 4 49.0 9 2.8 55
20~29 93 4.6 20 30.5 655 7.8 38 7.6 130 2.9 840
30~39 100 4.6 19 3.3 574 6.2 41 3.6 112 4.9 581
40~49 68 4.0 19 3.5 310 4.8 49 2.3 79 2.1 259
Table 10 (233/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 190 7.0 4,861 6.9 441 4.3 1,077 4.2 3,940
50~59 50 4.0 17 4.6 208 6.8 42 6.6 71 3.4 181
60~69 32 3.4 13 3.5 150 11.1 27 2.8 51 2.2 95
70 and over 16 6.0 4 3.0 32 5.5 15 1.7 17 3.4 26

Table 10 (234/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Hokkaido Region Tohoku Region Kanto Region Hokuriku-Shin'etsu Region 2) Chubu Region 2) Kinki Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 661 4.4 190 7.0 4,861 6.9 441 4.3 1,077 4.2 3,940
Frequency of Visits 1 time 170 4.1 44 10.8 2,174 6.1 204 2.7 561 2.5 2,013
to Japan 2 times 145 4.1 28 3.3 729 7.8 46 5.0 125 6.9 663
(Single Answer) 3 times 98 4.9 30 14.7 422 8.1 30 17.6 74 5.0 309
4 times 72 4.1 14 3.9 268 8.3 34 3.3 74 9.9 235
5 times 40 3.6 13 3.6 256 7.1 22 5.5 42 3.5 144
6~9 times 62 5.5 14 2.5 318 7.0 43 2.9 67 7.7 220
10~19 times 49 4.0 23 4.6 346 9.7 34 3.4 66 4.7 191
20 times or more 24 4.1 24 3.6 347 4.2 28 4.3 68 2.9 164
Members Just me 72 7.2 53 13.5 1,562 10.4 82 4.3 219 7.8 779
of your Party Spouse/partner 140 4.5 41 3.3 884 5.4 137 2.3 231 2.1 941
(Multiple answers) Family member(s) 225 3.8 36 3.5 853 5.0 82 7.6 242 2.7 917
Work colleague(s) 76 3.9 16 3.1 803 5.4 53 5.3 205 6.6 351
Friend(s) 160 4.0 38 7.9 773 5.3 88 4.0 191 2.2 972
Other 7 3.7 10 2.6 40 3.4 6 1.5 9 1.9 31
Main Purpose Tourism/leisure 604 4.0 121 3.6 2,810 4.8 332 2.5 711 2.0 3,217
of This Trip Visiting family/friends 12 7.9 13 21.1 318 13.3 20 12.4 54 10.9 116
(Single Answer) Honeymoon 5 4.4 0 - 50 5.6 11 1.5 13 1.5 46
School-related trip 3 14.3 3 2.3 28 5.0 1 0.0 4 2.5 22
Sport/watching sport 1 4.0 3 4.7 31 3.5 0 - 4 3.5 11
Event 1 3.0 1 7.0 27 3.5 1 6.0 3 4.3 7
Study 1 4.0 3 2.3 26 48.6 3 63.0 4 2.3 13
Medical treatment/Medical check-up 0 - 0 - 1 1.0 0 - 1 4.0 3
Incentive travel 5 4.6 1 1.0 27 3.0 6 1.0 11 2.6 16
Exhibition/trade fair 1 2.0 3 2.0 104 3.9 2 0.5 8 1.8 23
International conference 2 4.0 7 2.7 146 4.2 10 4.4 31 3.8 61
Company meeting(held offsite) 3 2.7 10 3.9 371 6.8 18 2.6 58 6.8 140
Training 6 6.0 3 5.3 139 17.0 9 4.7 49 17.5 64
Other business 15 9.7 21 24.4 729 9.2 27 14.5 121 8.5 176
Transit 0 - 0 - 24 1.0 0 - 0 - 3
Other 2 27.5 1 3.0 30 36.6 1 92.0 5 1.8 22
Types of Hotel (western style) 577 4.1 154 4.2 3,843 4.7 380 2.7 950 3.0 2,912
accommodation Japanese-style inn 181 4.5 57 3.8 779 5.0 202 2.3 362 2.1 712
(Multiple answers) Villa/condominium 3 7.7 0 - 30 23.6 7 28.3 9 8.0 32
School dormitory or company-owned accomodation facility 4 16.3 5 32.0 129 45.3 9 30.4 28 35.4 57
Home of family/friends 13 9.5 14 21.5 426 12.6 31 11.2 75 10.1 182
Youth hostel or guest house 45 3.8 11 4.2 265 6.1 40 2.5 46 2.3 414
Vacation rentals 14 11.3 9 4.8 508 7.8 53 4.4 66 2.1 661
Other 20 3.8 19 14.4 170 14.6 27 4.2 41 2.3 134
Use of lounges Yes 62 3.5 6 4.0 169 5.1 15 4.0 42 4.6 129
(Single Answer) No 583 4.4 184 7.1 4,684 7.0 424 4.4 1,031 4.1 3,803
Travel Group tour 289 3.7 49 3.0 726 3.1 115 2.0 383 1.6 685
arrangements Package for individual travelers 23 4.7 13 3.7 359 5.2 50 2.1 86 5.2 353
(Single Answer) independent travel 349 4.9 128 8.9 3,776 7.8 276 5.7 608 5.8 2,902
Means of at a store (travel agency, airline company, etc.) 247 4.0 63 3.7 1,663 5.9 154 2.9 472 2.7 1,119
travel arrangements through a website 323 4.7 102 8.3 2,805 6.9 239 5.3 490 4.9 2,675
(Single Answer) by phone or other ways 46 5.0 16 12.8 284 11.5 41 4.1 62 5.3 120
Time of Less than 1 week before departure 44 3.3 20 11.4 472 10.8 13 15.1 86 3.5 334
travel arrangements 1 or 2 weeks before departure 60 5.7 18 6.7 652 6.5 40 7.8 132 5.3 468
(Single Answer) 3 or 4 weeks before departure 66 3.8 15 3.8 565 6.3 34 2.2 122 4.7 406
1 or 2 months before departure 291 4.2 70 9.5 1,837 6.4 156 3.9 438 4.3 1,535
3 or 6 months before departure 140 4.6 51 4.1 973 6.8 139 3.9 194 2.3 945
7 or more months before departure 25 5.8 11 2.2 262 6.6 53 2.5 56 2.4 225
Annual household Less than 5,000,000 yen 59 4.5 28 10.8 871 8.7 52 6.7 158 3.5 372
income 5,000,000~9,999,999 yen 26 4.0 15 3.3 356 5.7 26 2.1 73 4.5 170
10,000,000~19,999,999 yen 20 4.0 8 3.3 204 5.7 22 2.1 37 3.1 101
20,000,000~29,999,999 yen 5 3.2 2 2.5 62 4.0 4 2.0 12 2.8 25
More than 30,000,000 yen 3 3.3 1 3.0 49 4.8 4 6.5 12 3.6 20

Table 10 (235/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kinki Region
Survey Item
Nights
Total 4.5
Port New Chitose 3.5
of Entry Hakodate -
(Single Answer) Sendai -
Niigata 2.0
Haneda 4.0
Narita 4.0
Komatsu 1.0
Mt.Fuji Shizuoka 2.3
Chubu 2.4
Kansai 4.9
Hiroshima 2.8
Kanmon (Shimonoseki) Port -
Takamatsu 1.6
Fukuoka 2.8
Hakata Port 3.5
Izuhara Port -
Kaogoshima -
Naha 3.9
Other 4.0
Port New Chitose 2.4
of Entry Hakodate -
(Single Answer) Sendai -
Niigata 3.0
Haneda 4.0
Narita 3.9
Komatsu 2.0
Mt.Fuji Shizuoka 1.9
Chubu 2.1
Kansai 5.0
Hiroshima 3.0
Kanmon (Shimonoseki) Port 2.0
Takamatsu 1.1
Fukuoka 1.9
Hakata Port 5.0
Izuhara Port -
Kaogoshima -
Naha 2.0
Nationality South Korea 3.5
/Region Taiwan 5.0
(Single Answer) Hong Kong 5.2
China 4.0
Thailand 4.0
Singapore 5.5
Malaysia 5.7
Indonesia 4.0
Philippines 8.2
Vietnam 9.0
India 13.6
UK 3.9
Germany 6.5
France 6.2
Italy 4.9
Spain 5.4
Russia 4.5
United States 4.2
Canada 5.8
Australia 5.7
Other 5.3
Length of Stay up to 3 days 1.9
4~6 days 3.2
7~13 days 4.6
14~20 days 6.2
21~27 days 9.1
28~90 days 22.1
91 days or more (less than a year) 75.2
Sex/Age Male 4.5
(Single Answer) under 20 4.9
20~29 4.7
30~39 4.7
40~49 4.1
50~59 3.8
60~69 3.8
70 and over 4.1
Female 4.6
under 20 3.7
20~29 4.5
30~39 4.5
40~49 5.5
Table 10 (236/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kinki Region
Survey Item
Nights
Total 4.5
50~59 4.5
60~69 3.8
70 and over 4.6

Table 10 (237/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Kinki Region
Survey Item
Nights
Total 4.5
Frequency of Visits 1 time 4.2
to Japan 2 times 4.6
(Single Answer) 3 times 4.9
4 times 5.4
5 times 4.3
6~9 times 5.5
10~19 times 4.4
20 times or more 5.4
Members Just me 5.9
of your Party Spouse/partner 4.8
(Multiple answers) Family member(s) 3.9
Work colleague(s) 3.7
Friend(s) 4.1
Other 3.3
Main Purpose Tourism/leisure 4.0
of This Trip Visiting family/friends 7.7
(Single Answer) Honeymoon 4.6
School-related trip 5.1
Sport/watching sport 7.3
Event 2.7
Study 33.3
Medical treatment/Medical check-up 2.7
Incentive travel 2.5
Exhibition/trade fair 3.2
International conference 3.9
Company meeting(held offsite) 4.1
Training 8.2
Other business 8.8
Transit 0.7
Other 8.3
Types of Hotel (western style) 4.0
accommodation Japanese-style inn 4.2
(Multiple answers) Villa/condominium 9.2
School dormitory or company-owned accomodation facility 22.1
Home of family/friends 8.0
Youth hostel or guest house 4.3
Vacation rentals 5.2
Other 7.7
Use of lounges Yes 5.3
(Single Answer) No 4.5
Travel Group tour 2.8
arrangements Package for individual travelers 4.6
(Single Answer) independent travel 4.9
Means of at a store (travel agency, airline company, etc.) 4.1
travel arrangements through a website 4.7
(Single Answer) by phone or other ways 3.5
Time of Less than 1 week before departure 4.2
travel arrangements 1 or 2 weeks before departure 4.6
(Single Answer) 3 or 4 weeks before departure 4.1
1 or 2 months before departure 4.3
3 or 6 months before departure 5.1
7 or more months before departure 5.0
Annual household Less than 5,000,000 yen 4.8
income 5,000,000~9,999,999 yen 4.5
10,000,000~19,999,999 yen 4.0
20,000,000~29,999,999 yen 4.5
More than 30,000,000 yen 4.6

Table 10 (238/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 523 2.3 146 4.2 1,556 3.3 670 3.9
Port New Chitose 2 2.5 1 2.0 2 7.0 2 4.5
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 1 1.0 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 79 2.5 9 2.9 35 10.5 9 7.4
Narita 177 2.1 28 3.2 74 4.5 25 12.0
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 2 1.5 0 - 1 1.0 0 -
Kansai 92 3.4 40 6.6 32 5.2 10 3.4
Hiroshima 27 4.0 5 2.2 0 - 0 -
Kanmon (Shimonoseki) Port 73 0.4 0 - 54 1.0 0 -
Takamatsu 8 1.9 53 2.1 0 - 0 -
Fukuoka 40 1.6 6 16.2 1,090 3.4 3 8.0
Hakata Port 10 1.6 0 - 128 2.3 0 -
Izuhara Port 0 - 0 - 72 0.4 0 -
Kaogoshima 0 - 0 - 35 4.2 0 -
Naha 1 3.0 0 - 7 2.1 620 3.5
Other 12 6.3 4 1.8 25 1.6 1 6.0
Port New Chitose 1 3.0 0 - 2 3.0 2 2.5
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 1 1.0 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 71 2.6 10 4.2 38 9.5 11 6.8
Narita 155 2.5 31 2.7 78 4.9 31 10.8
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 1 1.0 22 0.4 5 0.6 0 -
Kansai 133 2.8 34 7.3 31 5.4 14 3.7
Hiroshima 28 4.1 7 2.1 3 2.3 0 -
Kanmon (Shimonoseki) Port 74 0.4 0 - 55 1.0 0 -
Takamatsu 11 1.9 38 3.2 0 - 0 -
Fukuoka 40 1.6 4 22.3 1,081 3.3 2 8.0
Hakata Port 9 1.8 0 - 128 2.3 0 -
Izuhara Port 0 - 0 - 87 0.5 0 -
Kaogoshima 0 - 0 - 41 5.6 0 -
Naha 0 - 0 - 6 1.7 610 3.5
Nationality South Korea 130 0.9 25 5.9 1,189 2.4 369 3.1
/Region Taiwan 29 2.0 15 2.8 82 5.2 118 4.1
(Single Answer) Hong Kong 14 3.3 6 4.0 36 4.9 29 4.8
China 27 4.0 35 1.1 72 6.8 92 4.1
Thailand 4 2.0 2 6.5 10 5.5 5 2.8
Singapore 1 4.0 1 1.0 5 8.2 7 4.7
Malaysia 6 2.0 1 8.0 2 2.0 2 5.5
Indonesia 5 2.2 0 - 11 11.5 0 -
Philippines 5 16.6 4 10.0 12 4.1 0 -
Vietnam 0 - 0 - 3 12.7 1 5.0
India 8 1.4 1 69.0 3 2.7 0 -
UK 26 1.7 2 2.5 11 2.8 0 -
Germany 19 3.5 2 9.0 16 7.9 2 3.0
France 26 2.7 5 2.4 6 2.7 3 6.3
Italy 32 2.4 5 4.2 5 1.6 3 5.7
Spain 23 1.1 1 0.0 4 3.5 0 -
Russia 15 2.7 0 - 5 27.2 6 12.5
United States 74 3.1 18 4.0 42 9.6 22 11.6
Canada 16 3.8 4 6.0 16 3.0 6 4.7
Australia 45 2.0 10 2.5 14 3.8 2 15.0
Other 18 2.4 9 5.2 12 6.7 3 3.7
Length of Stay up to 3 days 91 0.5 12 1.9 723 1.6 115 2.0
4~6 days 78 1.8 55 1.8 593 3.3 461 3.6
7~13 days 132 2.2 22 4.0 132 5.0 63 5.8
14~20 days 159 2.6 33 4.2 61 5.3 20 8.0
21~27 days 39 3.6 15 6.3 18 9.8 3 11.7
28~90 days 20 8.6 9 17.8 28 27.6 8 24.0
91 days or more (less than a year) 4 2.0 0 - 1 181.0 0 -
Sex/Age Male 301 2.5 70 4.6 724 3.7 323 4.1
(Single Answer) under 20 3 2.7 1 2.0 8 13.6 2 4.0
20~29 60 3.9 12 4.9 157 5.0 70 4.8
30~39 106 2.2 20 3.8 216 3.2 153 3.8
40~49 50 2.7 10 9.6 137 2.8 50 4.5
50~59 38 2.1 14 3.7 99 3.4 25 3.2
60~69 34 1.6 12 2.1 75 3.3 20 3.0
70 and over 10 0.7 1 12.0 32 2.9 3 10.0
Female 222 2.0 76 3.7 832 3.0 347 3.8
under 20 7 1.3 1 1.0 9 5.0 10 2.7
20~29 53 1.9 11 8.9 275 3.4 111 3.7
30~39 53 1.8 20 3.4 207 2.8 128 3.8
40~49 30 2.6 11 3.8 132 2.5 51 3.5
Table 10 (239/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 523 2.3 146 4.2 1,556 3.3 670 3.9
50~59 31 2.8 11 1.6 102 2.6 32 3.8
60~69 35 1.3 21 2.7 89 3.6 12 4.8
70 and over 13 2.4 1 1.0 18 2.2 3 7.3

Table 10 (240/395)
 Table 10 Average Number of Nights — by Area of Visit
October ~ December 2017
Chugoku Region Shikoku Region Kyushu Region Okinawa Region
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 523 2.3 146 4.2 1,556 3.3 670 3.9
Frequency of Visits 1 time 240 2.0 54 3.4 379 3.0 180 3.7
to Japan 2 times 70 4.0 22 5.2 300 2.7 177 4.4
(Single Answer) 3 times 37 2.0 10 3.4 212 3.3 93 4.0
4 times 34 2.3 10 3.9 125 3.4 63 3.4
5 times 26 1.5 6 5.5 111 3.2 38 3.6
6~9 times 43 2.1 12 4.3 152 5.1 48 3.7
10~19 times 40 1.7 24 4.1 145 4.0 52 4.5
20 times or more 31 2.6 8 6.5 128 3.0 19 3.7
Members Just me 127 3.4 31 6.6 292 4.9 59 5.5
of your Party Spouse/partner 158 2.0 27 3.2 229 3.0 151 4.4
(Multiple answers) Family member(s) 88 2.2 39 4.8 417 3.0 273 3.7
Work colleague(s) 51 2.3 11 2.5 194 3.1 45 3.2
Friend(s) 99 1.5 41 2.7 436 2.8 149 3.4
Other 6 0.8 1 2.0 24 3.4 8 3.4
Main Purpose Tourism/leisure 405 1.8 113 2.8 1,317 2.7 600 3.6
of This Trip Visiting family/friends 22 8.0 10 13.4 38 8.7 8 10.4
(Single Answer) Honeymoon 10 1.4 3 2.0 2 4.0 8 3.6
School-related trip 4 1.8 3 4.0 9 5.8 1 2.0
Sport/watching sport 4 3.0 1 10.0 7 3.9 1 9.0
Event 5 3.6 0 - 5 2.2 4 9.5
Study 3 2.3 1 2.0 7 31.3 0 -
Medical treatment/Medical check-up 0 - 0 - 0 - 0 -
Incentive travel 0 - 0 - 1 2.0 7 3.4
Exhibition/trade fair 1 1.0 0 - 3 2.0 0 -
International conference 4 5.8 4 18.5 26 4.0 1 3.0
Company meeting(held offsite) 27 3.2 4 2.8 35 2.1 7 3.4
Training 8 2.4 0 - 24 7.0 15 3.9
Other business 28 3.5 6 6.3 75 8.5 13 9.3
Transit 0 - 0 - 0 - 0 -
Other 2 1.0 1 7.0 7 2.3 5 13.6
Types of Hotel (western style) 431 2.2 119 3.3 1,203 2.9 581 3.9
accommodation Japanese-style inn 162 1.9 66 2.5 371 3.3 15 4.7
(Multiple answers) Villa/condominium 2 2.0 1 2.0 8 2.5 12 3.8
School dormitory or company-owned accomodation facility 6 4.2 7 14.7 24 15.0 2 34.5
Home of family/friends 34 6.4 14 10.6 57 6.6 14 13.0
Youth hostel or guest house 56 2.1 15 3.5 112 3.9 43 3.9
Vacation rentals 68 2.4 20 3.2 136 3.7 49 4.3
Other 41 3.0 13 4.6 44 9.4 20 5.3
Use of lounges Yes 25 3.8 4 3.0 30 5.4 14 4.0
(Single Answer) No 494 2.2 138 4.2 1,518 3.3 623 3.9
Travel Group tour 103 1.1 36 0.9 312 2.4 124 3.0
arrangements Package for individual travelers 38 2.1 9 2.7 81 2.9 40 4.2
(Single Answer) independent travel 382 2.6 101 5.5 1,163 3.6 506 4.1
Means of at a store (travel agency, airline company, etc.) 162 2.0 44 5.4 283 3.6 118 3.6
travel arrangements through a website 315 2.5 88 3.4 1,103 3.0 484 4.1
(Single Answer) by phone or other ways 35 2.0 5 6.4 112 4.3 9 3.7
Time of Less than 1 week before departure 32 3.2 12 4.3 188 2.8 48 5.6
travel arrangements 1 or 2 weeks before departure 59 2.6 10 4.5 246 2.4 55 3.3
(Single Answer) 3 or 4 weeks before departure 38 2.2 9 3.0 160 3.6 59 3.2
1 or 2 months before departure 154 2.5 61 4.7 611 3.3 294 3.8
3 or 6 months before departure 175 1.8 35 3.1 261 3.7 146 4.4
7 or more months before departure 55 2.6 14 4.8 41 4.2 22 4.0
Annual household Less than 5,000,000 yen 66 1.8 6 1.5 326 2.6 54 4.4
income 5,000,000~9,999,999 yen 47 1.7 6 2.3 243 2.7 33 4.4
10,000,000~19,999,999 yen 29 2.0 8 1.5 93 4.5 10 10.0
20,000,000~29,999,999 yen 5 1.4 0 - 17 2.0 4 5.5
More than 30,000,000 yen 3 1.7 1 2.0 16 2.8 4 3.5

Table 10 (241/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 1) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Did procedures for exemption from consumption tax 4,910 57.2 1,741 44.7 825 76.7 191 71.5 1,265 83.1 89
Products Confectioneries 1,781 19.3 928 23.8 279 26.0 56 21.0 367 24.1 31
exempted from Other food, drink, alcohol & tobacco 1,349 15.6 575 14.8 260 24.2 61 22.8 327 21.5 10
consumption tax Cameras, video cameras, watches 317 4.2 30 0.8 33 3.1 14 5.2 150 9.9 6
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 640 8.9 46 1.2 190 17.7 15 5.6 307 20.2 8
Cosmetics, perfume 2,195 29.6 512 13.1 357 33.2 89 33.3 1,028 67.5 48
Medicine, health goods, toiletries 2,652 33.1 942 24.2 627 58.3 123 46.1 872 57.3 14
Japanese clothing (kimono), folk crafts 160 1.7 19 0.5 20 1.9 12 4.5 12 0.8 4
Western clothing, bags, shoes 1,567 20.0 342 8.8 283 26.3 91 34.1 439 28.8 42
Manga comics, anime, character merchandise 182 1.7 81 2.1 11 1.0 5 1.9 34 2.2 2
Books, picture postcards, CDs, DVDs　 52 0.6 6 0.2 9 0.8 1 0.4 12 0.8 1
Jewelry, precious metals 14 0.2 3 0.1 1 0.1 0 0.0 6 0.4 0
Other purchases 116 1.2 44 1.1 11 1.0 3 1.1 14 0.9 2
Did not complete procedures for exemption from consumption tax 4,903 42.8 2,157 55.3 250 23.3 76 28.5 257 16.9 106
1) The ratio does not include "no response". The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".
Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 2) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total amount of purchase of products exempted from consumption tax 4,669 55,930 1,692 20,868 795 39,638 183 39,885 1,198 100,975 69
2) The totals are weighted as per the "number of foreign visitors to Japan by nationality/region".

Table 11 (242/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Did procedures for exemption from consumption tax 45.6
Products Confectioneries 15.9
exempted from Other food, drink, alcohol & tobacco 5.1
consumption tax Cameras, video cameras, watches 3.1
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 4.1
Cosmetics, perfume 24.6
Medicine, health goods, toiletries 7.2
Japanese clothing (kimono), folk crafts 2.1
Western clothing, bags, shoes 21.5
Manga comics, anime, character merchandise 1.0
Books, picture postcards, CDs, DVDs　 0.5
Jewelry, precious metals 0.0
Other purchases 1.0
Did not complete procedures for exemption from consumption tax 54.4

Amount: in yen per person

Thailand
Survey Item
Amount
Total amount of purchase of products exempted from consumption tax 33,621

Table 11 (243/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Did procedures for exemption from consumption tax 42 47.2 119 49.6 66 42.9 66 35.1 27 49.1 41
Products Confectioneries 16 18.0 34 14.2 7 4.5 17 9.0 7 12.7 3
exempted from Other food, drink, alcohol & tobacco 8 9.0 26 10.8 11 7.1 8 4.3 2 3.6 7
consumption tax Cameras, video cameras, watches 0 0.0 17 7.1 12 7.8 10 5.3 7 12.7 11
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 2 2.2 9 3.8 5 3.2 6 3.2 5 9.1 8
Cosmetics, perfume 15 16.9 41 17.1 14 9.1 18 9.6 11 20.0 3
Medicine, health goods, toiletries 8 9.0 33 13.8 3 1.9 6 3.2 9 16.4 1
Japanese clothing (kimono), folk crafts 2 2.2 7 2.9 9 5.8 3 1.6 0 0.0 3
Western clothing, bags, shoes 20 22.5 48 20.0 37 24.0 40 21.3 12 21.8 12
Manga comics, anime, character merchandise 2 2.2 7 2.9 3 1.9 2 1.1 0 0.0 2
Books, picture postcards, CDs, DVDs　 0 0.0 4 1.7 0 0.0 0 0.0 0 0.0 2
Jewelry, precious metals 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Other purchases 4 4.5 5 2.1 4 2.6 3 1.6 1 1.8 1
Did not complete procedures for exemption from consumption tax 47 52.8 121 50.4 88 57.1 122 64.9 28 50.9 128

Amount: in yen per person

Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total amount of purchase of products exempted from consumption tax 38 47,539 108 29,051 57 32,301 61 24,001 24 41,646 39

Table 11 (244/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Did procedures for exemption from consumption tax 24.3
Products Confectioneries 1.8
exempted from Other food, drink, alcohol & tobacco 4.1
consumption tax Cameras, video cameras, watches 6.5
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 4.7
Cosmetics, perfume 1.8
Medicine, health goods, toiletries 0.6
Japanese clothing (kimono), folk crafts 1.8
Western clothing, bags, shoes 7.1
Manga comics, anime, character merchandise 1.2
Books, picture postcards, CDs, DVDs　 1.2
Jewelry, precious metals 0.0
Other purchases 0.6
Did not complete procedures for exemption from consumption tax 75.7

Amount: in yen per person

India
Survey Item
Amount
Total amount of purchase of products exempted from consumption tax 23,697

Table 11 (245/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Did procedures for exemption from consumption tax 30 19.5 11 9.6 33 24.8 43 23.6 26 29.5 34
Products Confectioneries 3 1.9 1 0.9 1 0.8 1 0.5 0 0.0 3
exempted from Other food, drink, alcohol & tobacco 4 2.6 0 0.0 1 0.8 3 1.6 1 1.1 3
consumption tax Cameras, video cameras, watches 2 1.3 0 0.0 1 0.8 6 3.3 2 2.3 3
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 1 0.6 2 1.8 4 3.0 4 2.2 5 5.7 5
Cosmetics, perfume 5 3.2 1 0.9 4 3.0 4 2.2 3 3.4 10
Medicine, health goods, toiletries 0 0.0 0 0.0 1 0.8 0 0.0 0 0.0 3
Japanese clothing (kimono), folk crafts 4 2.6 0 0.0 10 7.5 10 5.5 5 5.7 4
Western clothing, bags, shoes 17 11.0 5 4.4 16 12.0 17 9.3 10 11.4 17
Manga comics, anime, character merchandise 3 1.9 2 1.8 1 0.8 3 1.6 8 9.1 2
Books, picture postcards, CDs, DVDs　 1 0.6 0 0.0 0 0.0 1 0.5 3 3.4 1
Jewelry, precious metals 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Other purchases 1 0.6 1 0.9 2 1.5 1 0.5 0 0.0 1
Did not complete procedures for exemption from consumption tax 124 80.5 103 90.4 100 75.2 139 76.4 62 70.5 96

Amount: in yen per person

UK Germany France Russia United States Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total amount of purchase of products exempted from consumption tax 30 23,833 11 25,773 31 16,618 39 15,336 26 14,750 30

Table 11 (246/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Did procedures for exemption from consumption tax 26.2
Products Confectioneries 2.3
exempted from Other food, drink, alcohol & tobacco 2.3
consumption tax Cameras, video cameras, watches 2.3
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 3.8
Cosmetics, perfume 7.7
Medicine, health goods, toiletries 2.3
Japanese clothing (kimono), folk crafts 3.1
Western clothing, bags, shoes 13.1
Manga comics, anime, character merchandise 1.5
Books, picture postcards, CDs, DVDs　 0.8
Jewelry, precious metals 0.8
Other purchases 0.8
Did not complete procedures for exemption from consumption tax 73.8

Amount: in yen per person

Russia
Survey Item
Amount
Total amount of purchase of products exempted from consumption tax 32,550

Table 11 (247/395)
 Table 11 State of implementation of Procedures for exemption from consumption tax — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Did procedures for exemption from consumption tax 140 19.4 41 26.5 58 31.7 22 22.2
Products Confectioneries 16 2.2 2 1.3 5 2.7 4 4.0
exempted from Other food, drink, alcohol & tobacco 22 3.0 7 4.5 8 4.4 5 5.1
consumption tax Cameras, video cameras, watches 6 0.8 4 2.6 2 1.1 1 1.0
(Multiple answers) Consumer electronics (PC, audio, rice cookers, etc.) 10 1.4 5 3.2 3 1.6 0 0.0
Cosmetics, perfume 16 2.2 6 3.9 6 3.3 4 4.0
Medicine, health goods, toiletries 5 0.7 2 1.3 1 0.5 2 2.0
Japanese clothing (kimono), folk crafts 23 3.2 2 1.3 8 4.4 3 3.0
Western clothing, bags, shoes 48 6.6 21 13.5 37 20.2 13 13.1
Manga comics, anime, character merchandise 11 1.5 2 1.3 1 0.5 0 0.0
Books, picture postcards, CDs, DVDs　 4 0.6 3 1.9 4 2.2 0 0.0
Jewelry, precious metals 2 0.3 0 0.0 1 0.5 0 0.0
Other purchases 13 1.8 3 1.9 2 1.1 0 0.0
Did not complete procedures for exemption from consumption tax 583 80.6 114 73.5 125 68.3 77 77.8

Amount: in yen per person

United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total amount of purchase of products exempted from consumption tax 123 24,597 39 26,265 56 35,038 20 25,338

Table 11 (248/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 1) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 10,048 241.4 4,006 168.3 1,087 223.6 274 218.2 1,545 273.1 209
Prefectures Hokkaido 665 7.1 263 6.6 140 12.9 24 8.8 81 5.2 19
Visited Aomori 75 1.0 2 0.0 42 3.9 3 1.1 5 0.3 2
(Multiple answers) Iwate 33 0.5 0 0.0 28 2.6 0 0.0 1 0.1 1
Miyagi 99 1.1 20 0.5 40 3.7 0 0.0 13 0.8 3
Akita 51 0.6 2 0.0 30 2.8 1 0.4 1 0.1 2
Yamagata 28 0.4 3 0.1 14 1.3 0 0.0 1 0.1 1
Fukushima 33 0.4 3 0.1 14 1.3 0 0.0 4 0.3 2
Ibaraki 88 0.9 15 0.4 10 0.9 0 0.0 5 0.3 2
Tochigi 168 1.9 8 0.2 31 2.9 9 3.3 10 0.6 17
Gunma 38 0.5 3 0.1 11 1.0 1 0.4 1 0.1 5
Saitama 94 1.0 17 0.4 15 1.4 2 0.7 19 1.2 1
Chiba 3,508 35.5 594 14.8 304 28.0 73 26.6 552 35.7 108
Tokyo 4,390 45.1 849 21.2 328 30.2 85 31.0 831 53.8 120
Kanagawa 791 8.1 116 2.9 60 5.5 14 5.1 155 10.0 15
Niigata 50 0.6 10 0.2 13 1.2 0 0.0 9 0.6 1
Toyama 94 1.1 27 0.7 39 3.6 7 2.6 3 0.2 0
Ishikawa 190 1.6 17 0.4 28 2.6 6 2.2 5 0.3 0
Fukui 11 0.1 3 0.1 1 0.1 1 0.4 1 0.1 0
Yamanashi 375 5.2 7 0.2 28 2.6 8 2.9 193 12.5 25
Nagano 210 2.5 13 0.3 68 6.3 11 4.0 15 1.0 8
Gifu 234 2.3 26 0.6 37 3.4 4 1.5 22 1.4 3
Shizuoka 335 4.2 43 1.1 30 2.8 5 1.8 145 9.4 6
Aichi 655 8.0 107 2.7 62 5.7 17 6.2 263 17.0 19
Mie 44 0.5 8 0.2 8 0.7 1 0.4 12 0.8 1
Shiga 44 0.5 9 0.2 14 1.3 0 0.0 9 0.6 0
Kyoto 2,396 24.5 584 14.6 189 17.4 52 19.0 502 32.5 30
Osaka 3,530 37.3 1,221 30.5 319 29.3 90 32.8 816 52.8 70
Hyogo 493 4.8 196 4.9 72 6.6 12 4.4 49 3.2 15
Nara 581 6.5 113 2.8 63 5.8 11 4.0 188 12.2 8
Wakayama 108 1.2 8 0.2 9 0.8 10 3.6 8 0.5 1
Tottori 27 0.3 2 0.0 4 0.4 3 1.1 4 0.3 0
Shimane 13 0.1 2 0.0 1 0.1 2 0.7 1 0.1 0
Okayama 66 0.7 7 0.2 11 1.0 5 1.8 11 0.7 1
Hiroshima 357 3.3 26 0.6 15 1.4 10 3.6 17 1.1 3
Yamaguchi 114 0.8 98 2.4 8 0.7 2 0.7 2 0.1 0
Tokushima 20 0.3 1 0.0 3 0.3 2 0.7 4 0.3 0
Kagawa 108 1.4 18 0.4 14 1.3 6 2.2 32 2.1 1
Ehime 45 0.5 8 0.2 11 1.0 2 0.7 2 0.1 1
Kochi 16 0.2 3 0.1 3 0.3 2 0.7 0 0.0 0
Fukuoka 1,340 10.8 1,075 26.8 76 7.0 27 9.9 66 4.3 10
Saga 65 0.7 34 0.8 14 1.3 6 2.2 5 0.3 0
Nagasaki 251 2.2 161 4.0 20 1.8 7 2.6 6 0.4 2
Kumamoto 212 2.1 129 3.2 30 2.8 14 5.1 21 1.4 0
Oita 574 4.5 480 12.0 30 2.8 14 5.1 27 1.7 1
Miyazaki 49 0.6 9 0.2 10 0.9 7 2.6 2 0.1 0
Kagoshima 95 1.2 30 0.7 15 1.4 13 4.7 8 0.5 0
Okinawa 674 6.9 373 9.3 118 10.9 29 10.6 92 6.0 5
Regions Hokkaido Region 665 7.1 263 6.6 140 12.9 24 8.8 81 5.2 19
Visited Tohoku Region 190 2.2 25 0.6 69 6.3 3 1.1 21 1.4 8
(Multiple answers) Kanto Region 4,867 49.7 906 22.6 373 34.3 93 33.9 905 58.6 131
Hokuriku-Shinetsu Region 2) 441 4.5 52 1.3 100 9.2 16 5.8 32 2.1 9
Chubu Region 2) 1,080 12.6 144 3.6 104 9.6 23 8.4 365 23.6 26
Kinki Region 3,943 40.6 1,224 30.6 320 29.4 90 32.8 844 54.6 71
Chugoku Region 525 4.6 130 3.2 29 2.7 15 5.5 28 1.8 4
Shikoku Region 147 1.8 25 0.6 16 1.5 6 2.2 35 2.3 2
Kyushu Region 1,558 12.6 1,189 29.7 82 7.5 36 13.1 72 4.7 10
Okinawa Region 674 6.9 373 9.3 118 10.9 29 10.6 92 6.0 5
1) The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".
2) Nagano prefecture is included in the Hokuriku-Shinetsu Region. Fukui prefecture is included in the Chubu Region.

Table 12 (249/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Quantity of responses & total visit rate 243.5
Prefectures Hokkaido 9.1
Visited Aomori 1.0
(Multiple answers) Iwate 0.5
Miyagi 1.4
Akita 1.0
Yamagata 0.5
Fukushima 1.0
Ibaraki 1.0
Tochigi 8.1
Gunma 2.4
Saitama 0.5
Chiba 51.7
Tokyo 57.4
Kanagawa 7.2
Niigata 0.5
Toyama 0.0
Ishikawa 0.0
Fukui 0.0
Yamanashi 12.0
Nagano 3.8
Gifu 1.4
Shizuoka 2.9
Aichi 9.1
Mie 0.5
Shiga 0.0
Kyoto 14.4
Osaka 33.5
Hyogo 7.2
Nara 3.8
Wakayama 0.5
Tottori 0.0
Shimane 0.0
Okayama 0.5
Hiroshima 1.4
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.5
Ehime 0.5
Kochi 0.0
Fukuoka 4.8
Saga 0.0
Nagasaki 1.0
Kumamoto 0.0
Oita 0.5
Miyazaki 0.0
Kagoshima 0.0
Okinawa 2.4
Regions Hokkaido Region 9.1
Visited Tohoku Region 3.8
(Multiple answers) Kanto Region 62.7
Hokuriku-Shinetsu Region 2) 4.3
Chubu Region 2) 12.4
Kinki Region 34.0
Chugoku Region 1.9
Shikoku Region 1.0
Kyushu Region 4.8
Okinawa Region 2.4

Table 12 (250/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 93 232.3 245 256.3 158 251.9 192 213.0 56 221.4 175
Prefectures Hokkaido 8 8.6 54 22.0 2 1.3 1 0.5 3 5.4 3
Visited Aomori 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 1
(Multiple answers) Iwate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Miyagi 0 0.0 3 1.2 1 0.6 0 0.0 0 0.0 2
Akita 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 0
Yamagata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2
Fukushima 0 0.0 0 0.0 0 0.0 2 1.0 0 0.0 0
Ibaraki 0 0.0 2 0.8 4 2.5 7 3.6 1 1.8 5
Tochigi 1 1.1 2 0.8 8 5.1 1 0.5 1 1.8 7
Gunma 0 0.0 0 0.0 2 1.3 3 1.6 0 0.0 0
Saitama 2 2.2 5 2.0 2 1.3 6 3.1 0 0.0 5
Chiba 40 43.0 104 42.4 75 47.5 85 44.3 30 53.6 152
Tokyo 58 62.4 103 42.0 128 81.0 98 51.0 37 66.1 110
Kanagawa 12 12.9 11 4.5 16 10.1 9 4.7 7 12.5 33
Niigata 0 0.0 1 0.4 1 0.6 0 0.0 1 1.8 0
Toyama 0 0.0 2 0.8 3 1.9 1 0.5 0 0.0 0
Ishikawa 0 0.0 5 2.0 0 0.0 0 0.0 0 0.0 0
Fukui 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 0
Yamanashi 5 5.4 16 6.5 15 9.5 5 2.6 1 1.8 3
Nagano 1 1.1 11 4.5 1 0.6 2 1.0 0 0.0 4
Gifu 1 1.1 8 3.3 2 1.3 1 0.5 0 0.0 0
Shizuoka 5 5.4 7 2.9 9 5.7 6 3.1 7 12.5 7
Aichi 3 3.2 10 4.1 6 3.8 18 9.4 7 12.5 12
Mie 1 1.1 0 0.0 1 0.6 2 1.0 0 0.0 1
Shiga 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kyoto 19 20.4 91 37.1 39 24.7 36 18.8 7 12.5 23
Osaka 28 30.1 127 51.8 58 36.7 69 35.9 15 26.8 49
Hyogo 6 6.5 19 7.8 5 3.2 16 8.3 0 0.0 10
Nara 3 3.2 28 11.4 3 1.9 11 5.7 1 1.8 7
Wakayama 2 2.2 2 0.8 0 0.0 2 1.0 0 0.0 2
Tottori 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Shimane 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0
Okayama 0 0.0 4 1.6 0 0.0 2 1.0 0 0.0 0
Hiroshima 1 1.1 3 1.2 5 3.2 3 1.6 0 0.0 7
Yamaguchi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Tokushima 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0
Kagawa 1 1.1 0 0.0 0 0.0 2 1.0 0 0.0 1
Ehime 0 0.0 0 0.0 0 0.0 2 1.0 0 0.0 0
Kochi 0 0.0 1 0.4 0 0.0 0 0.0 0 0.0 0
Fukuoka 5 5.4 2 0.8 1 0.6 12 6.3 3 5.4 1
Saga 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0
Nagasaki 2 2.2 0 0.0 2 1.3 3 1.6 2 3.6 0
Kumamoto 3 3.2 2 0.8 0 0.0 0 0.0 0 0.0 1
Oita 1 1.1 0 0.0 3 1.9 1 0.5 0 0.0 0
Miyazaki 0 0.0 0 0.0 4 2.5 0 0.0 0 0.0 1
Kagoshima 1 1.1 0 0.0 2 1.3 0 0.0 0 0.0 0
Okinawa 7 7.5 2 0.8 0 0.0 0 0.0 1 1.8 0
Regions Hokkaido Region 8 8.6 54 22.0 2 1.3 1 0.5 3 5.4 3
Visited Tohoku Region 0 0.0 3 1.2 1 0.6 2 1.0 0 0.0 4
(Multiple answers) Kanto Region 61 65.6 116 47.3 138 87.3 116 60.4 42 75.0 153
Hokuriku-Shinetsu Region 2) 1 1.1 16 6.5 5 3.2 3 1.6 1 1.8 4
Chubu Region 2) 8 8.6 25 10.2 17 10.8 24 12.5 13 23.2 19
Kinki Region 33 35.5 130 53.1 66 41.8 73 38.0 17 30.4 60
Chugoku Region 1 1.1 6 2.4 5 3.2 5 2.6 0 0.0 8
Shikoku Region 1 1.1 1 0.4 0 0.0 4 2.1 0 0.0 1
Kyushu Region 5 5.4 4 1.6 11 7.0 12 6.3 3 5.4 3
Okinawa Region 7 7.5 2 0.8 0 0.0 0 0.0 1 1.8 0

Table 12 (251/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Quantity of responses & total visit rate 257.1
Prefectures Hokkaido 1.7
Visited Aomori 0.6
(Multiple answers) Iwate 0.0
Miyagi 1.1
Akita 0.0
Yamagata 1.1
Fukushima 0.0
Ibaraki 2.9
Tochigi 4.0
Gunma 0.0
Saitama 2.9
Chiba 86.9
Tokyo 62.9
Kanagawa 18.9
Niigata 0.0
Toyama 0.0
Ishikawa 0.0
Fukui 0.0
Yamanashi 1.7
Nagano 2.3
Gifu 0.0
Shizuoka 4.0
Aichi 6.9
Mie 0.6
Shiga 0.0
Kyoto 13.1
Osaka 28.0
Hyogo 5.7
Nara 4.0
Wakayama 1.1
Tottori 0.6
Shimane 0.0
Okayama 0.0
Hiroshima 4.0
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.6
Ehime 0.0
Kochi 0.0
Fukuoka 0.6
Saga 0.0
Nagasaki 0.0
Kumamoto 0.6
Oita 0.0
Miyazaki 0.6
Kagoshima 0.0
Okinawa 0.0
Regions Hokkaido Region 1.7
Visited Tohoku Region 2.3
(Multiple answers) Kanto Region 87.4
Hokuriku-Shinetsu Region 2) 2.3
Chubu Region 2) 10.9
Kinki Region 34.3
Chugoku Region 4.6
Shikoku Region 0.6
Kyushu Region 1.7
Okinawa Region 0.0

Table 12 (252/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 158 322.2 119 322.7 136 346.3 185 373.5 88 451.1 131
Prefectures Hokkaido 7 4.4 2 1.7 2 1.5 0 0.0 0 0.0 14
Visited Aomori 3 1.9 0 0.0 1 0.7 1 0.5 0 0.0 0
(Multiple answers) Iwate 0 0.0 1 0.8 0 0.0 0 0.0 0 0.0 0
Miyagi 0 0.0 1 0.8 0 0.0 0 0.0 1 1.1 1
Akita 6 3.8 0 0.0 1 0.7 0 0.0 0 0.0 0
Yamagata 0 0.0 1 0.8 0 0.0 0 0.0 0 0.0 0
Fukushima 1 0.6 1 0.8 1 0.7 0 0.0 1 1.1 0
Ibaraki 3 1.9 6 5.0 1 0.7 1 0.5 0 0.0 3
Tochigi 8 5.1 5 4.2 7 5.1 13 7.0 8 9.1 2
Gunma 2 1.3 1 0.8 0 0.0 3 1.6 1 1.1 0
Saitama 1 0.6 1 0.8 3 2.2 2 1.1 0 0.0 0
Chiba 99 62.7 54 45.4 66 48.5 156 84.3 77 87.5 119
Tokyo 151 95.6 97 81.5 111 81.6 154 83.2 81 92.0 96
Kanagawa 34 21.5 18 15.1 20 14.7 28 15.1 18 20.5 19
Niigata 1 0.6 1 0.8 3 2.2 0 0.0 0 0.0 0
Toyama 2 1.3 0 0.0 2 1.5 0 0.0 0 0.0 4
Ishikawa 9 5.7 6 5.0 15 11.0 27 14.6 10 11.4 3
Fukui 1 0.6 0 0.0 0 0.0 0 0.0 1 1.1 0
Yamanashi 8 5.1 7 5.9 5 3.7 3 1.6 2 2.3 4
Nagano 9 5.7 6 5.0 8 5.9 1 0.5 1 1.1 2
Gifu 8 5.1 7 5.9 10 7.4 23 12.4 18 20.5 1
Shizuoka 7 4.4 3 2.5 14 10.3 7 3.8 1 1.1 0
Aichi 3 1.9 12 10.1 4 2.9 8 4.3 4 4.5 7
Mie 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Shiga 0 0.0 0 0.0 0 0.0 1 0.5 0 0.0 0
Kyoto 61 38.6 43 36.1 68 50.0 94 50.8 65 73.9 38
Osaka 32 20.3 40 33.6 56 41.2 75 40.5 48 54.5 26
Hyogo 2 1.3 8 6.7 12 8.8 9 4.9 5 5.7 2
Nara 5 3.2 9 7.6 12 8.8 26 14.1 21 23.9 6
Wakayama 2 1.3 4 3.4 5 3.7 11 5.9 3 3.4 0
Tottori 2 1.3 0 0.0 0 0.0 1 0.5 0 0.0 4
Shimane 0 0.0 2 1.7 0 0.0 1 0.5 0 0.0 0
Okayama 0 0.0 3 2.5 5 3.7 3 1.6 2 2.3 0
Hiroshima 24 15.2 17 14.3 23 16.9 28 15.1 21 23.9 11
Yamaguchi 0 0.0 1 0.8 0 0.0 0 0.0 0 0.0 0
Tokushima 1 0.6 1 0.8 2 1.5 0 0.0 0 0.0 0
Kagawa 1 0.6 2 1.7 3 2.2 2 1.1 1 1.1 0
Ehime 1 0.6 1 0.8 0 0.0 3 1.6 0 0.0 0
Kochi 0 0.0 1 0.8 1 0.7 0 0.0 0 0.0 0
Fukuoka 2 1.3 5 4.2 2 1.5 1 0.5 3 3.4 5
Saga 0 0.0 0 0.0 1 0.7 0 0.0 0 0.0 0
Nagasaki 3 1.9 6 5.0 1 0.7 3 1.6 0 0.0 1
Kumamoto 0 0.0 3 2.5 1 0.7 1 0.5 0 0.0 0
Oita 1 0.6 3 2.5 0 0.0 1 0.5 2 2.3 1
Miyazaki 3 1.9 1 0.8 0 0.0 0 0.0 1 1.1 0
Kagoshima 6 3.8 2 1.7 2 1.5 1 0.5 1 1.1 2
Okinawa 0 0.0 2 1.7 3 2.2 3 1.6 0 0.0 6
Regions Hokkaido Region 7 4.4 2 1.7 2 1.5 0 0.0 0 0.0 14
Visited Tohoku Region 7 4.4 2 1.7 3 2.2 1 0.5 2 2.3 1
(Multiple answers) Kanto Region 158 100.0 105 88.2 124 91.2 169 91.4 84 95.5 119
Hokuriku-Shinetsu Region 2) 19 12.0 12 10.1 22 16.2 27 14.6 11 12.5 8
Chubu Region 2) 18 11.4 19 16.0 28 20.6 35 18.9 22 25.0 9
Kinki Region 66 41.8 56 47.1 78 57.4 107 57.8 67 76.1 54
Chugoku Region 26 16.5 19 16.0 26 19.1 32 17.3 23 26.1 15
Shikoku Region 2 1.3 2 1.7 5 3.7 5 2.7 1 1.1 0
Kyushu Region 11 7.0 16 13.4 6 4.4 5 2.7 4 4.5 5
Okinawa Region 0 0.0 2 1.7 3 2.2 3 1.6 0 0.0 6

Table 12 (253/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Quantity of responses & total visit rate 288.5
Prefectures Hokkaido 10.7
Visited Aomori 0.0
(Multiple answers) Iwate 0.0
Miyagi 0.8
Akita 0.0
Yamagata 0.0
Fukushima 0.0
Ibaraki 2.3
Tochigi 1.5
Gunma 0.0
Saitama 0.0
Chiba 90.8
Tokyo 73.3
Kanagawa 14.5
Niigata 0.0
Toyama 3.1
Ishikawa 2.3
Fukui 0.0
Yamanashi 3.1
Nagano 1.5
Gifu 0.8
Shizuoka 0.0
Aichi 5.3
Mie 0.8
Shiga 0.0
Kyoto 29.0
Osaka 19.8
Hyogo 1.5
Nara 4.6
Wakayama 0.0
Tottori 3.1
Shimane 0.0
Okayama 0.0
Hiroshima 8.4
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.0
Ehime 0.0
Kochi 0.0
Fukuoka 3.8
Saga 0.0
Nagasaki 0.8
Kumamoto 0.0
Oita 0.8
Miyazaki 0.0
Kagoshima 1.5
Okinawa 4.6
Regions Hokkaido Region 10.7
Visited Tohoku Region 0.8
(Multiple answers) Kanto Region 90.8
Hokuriku-Shinetsu Region 2) 6.1
Chubu Region 2) 6.9
Kinki Region 41.2
Chugoku Region 11.5
Shikoku Region 0.0
Kyushu Region 3.8
Okinawa Region 4.6

Table 12 (254/395)
 Table 12 Visit Rate per Prefecture — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Quantity of responses & total visit rate 740 299.3 157 336.3 187 386.1 107 390.7
Prefectures Hokkaido 23 3.1 4 2.5 11 5.9 4 3.7
Visited Aomori 11 1.5 1 0.6 0 0.0 2 1.9
(Multiple answers) Iwate 0 0.0 0 0.0 0 0.0 2 1.9
Miyagi 4 0.5 7 4.5 2 1.1 1 0.9
Akita 7 0.9 0 0.0 0 0.0 0 0.0
Yamagata 2 0.3 0 0.0 1 0.5 3 2.8
Fukushima 3 0.4 0 0.0 1 0.5 0 0.0
Ibaraki 10 1.4 3 1.9 6 3.2 4 3.7
Tochigi 12 1.6 3 1.9 10 5.3 5 4.7
Gunma 2 0.3 1 0.6 1 0.5 1 0.9
Saitama 7 0.9 2 1.3 2 1.1 2 1.9
Chiba 514 69.5 89 56.7 128 68.4 89 83.2
Tokyo 581 78.5 130 82.8 158 84.5 84 78.5
Kanagawa 136 18.4 26 16.6 24 12.8 20 18.7
Niigata 6 0.8 0 0.0 2 1.1 1 0.9
Toyama 2 0.3 1 0.6 1 0.5 0 0.0
Ishikawa 32 4.3 11 7.0 12 6.4 4 3.7
Fukui 1 0.1 1 0.6 0 0.0 0 0.0
Yamanashi 17 2.3 7 4.5 12 6.4 4 3.7
Nagano 19 2.6 9 5.7 16 8.6 5 4.7
Gifu 27 3.6 13 8.3 15 8.0 8 7.5
Shizuoka 21 2.8 7 4.5 1 0.5 4 3.7
Aichi 58 7.8 12 7.6 15 8.0 8 7.5
Mie 7 0.9 1 0.6 0 0.0 0 0.0
Shiga 5 0.7 1 0.6 3 1.6 2 1.9
Kyoto 252 34.1 59 37.6 94 50.3 50 46.7
Osaka 196 26.5 55 35.0 96 51.3 44 41.1
Hyogo 28 3.8 15 9.6 9 4.8 3 2.8
Nara 34 4.6 10 6.4 13 7.0 9 8.4
Wakayama 16 2.2 9 5.7 8 4.3 6 5.6
Tottori 5 0.7 1 0.6 0 0.0 0 0.0
Shimane 2 0.3 0 0.0 1 0.5 0 0.0
Okayama 5 0.7 5 3.2 1 0.5 1 0.9
Hiroshima 65 8.8 15 9.6 45 24.1 18 16.8
Yamaguchi 2 0.3 1 0.6 0 0.0 0 0.0
Tokushima 3 0.4 1 0.6 0 0.0 1 0.9
Kagawa 10 1.4 1 0.6 9 4.8 4 3.7
Ehime 8 1.1 2 1.3 0 0.0 4 3.7
Kochi 2 0.3 1 0.6 1 0.5 1 0.9
Fukuoka 27 3.6 3 1.9 5 2.7 9 8.4
Saga 0 0.0 3 1.9 0 0.0 1 0.9
Nagasaki 14 1.9 5 3.2 9 4.8 4 3.7
Kumamoto 3 0.4 1 0.6 2 1.1 1 0.9
Oita 3 0.4 2 1.3 2 1.1 2 1.9
Miyazaki 6 0.8 1 0.6 3 1.6 1 0.9
Kagoshima 5 0.7 3 1.9 1 0.5 3 2.8
Okinawa 22 3.0 6 3.8 2 1.1 3 2.8
Regions Hokkaido Region 23 3.1 4 2.5 11 5.9 4 3.7
Visited Tohoku Region 21 2.8 8 5.1 4 2.1 5 4.7
(Multiple answers) Kanto Region 660 89.2 146 93.0 173 92.5 95 88.8
Hokuriku-Shinetsu Region 2) 52 7.0 17 10.8 25 13.4 9 8.4
Chubu Region 2) 103 13.9 31 19.7 28 15.0 19 17.8
Kinki Region 322 43.5 81 51.6 123 65.8 61 57.0
Chugoku Region 74 10.0 16 10.2 45 24.1 18 16.8
Shikoku Region 18 2.4 4 2.5 10 5.3 9 8.4
Kyushu Region 42 5.7 16 10.2 14 7.5 12 11.2
Okinawa Region 22 3.0 6 3.8 2 1.1 3 2.8

Table 12 (255/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 8,234 152,119 3,478 73,269 945 125,407 254 149,053 1,246 229,172 181
Port New Chitose 443 136,326 220 91,864 78 130,519 18 165,642 48 189,087 10
of Entry Hakodate 30 151,145 0 - 30 151,145 0 - 0 - 0
(Single Answer) Sendai 29 115,350 11 63,664 14 124,232 0 - 4 160,957 0
Niigata 11 173,390 2 49,704 6 173,517 0 - 3 292,326 0
Haneda 907 182,437 198 72,549 69 131,635 23 201,236 198 255,409 19
Narita 2,170 175,299 385 83,178 216 127,637 59 136,900 268 260,389 77
Komatsu 21 135,601 4 175,231 15 133,043 0 - 2 119,636 0
Mt.Fuji Shizuoka 29 124,970 10 57,214 8 154,761 0 - 11 137,082 0
Chubu 256 167,357 63 97,435 27 143,990 13 120,273 105 213,351 12
Kansai 2,358 152,908 1,119 70,292 281 129,917 72 159,144 433 238,702 51
Hiroshima 27 153,557 10 67,422 4 177,066 7 94,818 6 291,399 0
Kanmon (Shimonoseki) Port 71 41,687 71 41,687 0 - 0 - 0 - 0
Takamatsu 49 146,699 14 69,707 5 126,826 3 260,683 27 139,520 0
Fukuoka 1,024 94,564 836 72,440 72 115,657 23 132,430 54 164,528 8
Hakata Port 120 86,762 119 85,437 0 - 0 - 0 - 0
Izuhara Port 67 14,589 67 14,589 0 - 0 - 0 - 0
Kaogoshima 31 132,249 16 113,546 1 143,803 9 136,941 5 136,205 0
Naha 538 98,976 316 71,879 104 82,824 26 128,454 78 141,119 4
Other 53 173,918 17 30,463 15 153,755 1 86,655 4 250,175 0
Port New Chitose 459 135,516 224 94,676 91 139,262 17 150,548 48 188,010 10
of Entry Hakodate 27 122,961 0 - 27 122,961 0 - 0 - 0
(Single Answer) Sendai 27 116,309 8 43,833 15 124,436 0 - 4 160,957 0
Niigata 13 239,357 2 111,834 6 173,517 0 - 5 367,930 0
Haneda 825 175,497 199 72,194 62 129,795 20 230,302 191 244,839 17
Narita 2,130 176,239 384 83,520 212 133,035 57 131,160 242 268,292 81
Komatsu 24 126,098 7 99,080 15 133,043 0 - 2 119,636 0
Mt.Fuji Shizuoka 35 184,142 10 57,214 7 159,953 0 - 18 229,293 0
Chubu 284 159,207 59 99,586 33 140,580 13 120,273 135 185,692 10
Kansai 2,487 157,798 1,116 70,350 285 127,165 78 159,385 454 243,671 52
Hiroshima 27 102,315 11 63,913 5 130,542 8 109,197 3 88,541 0
Kanmon (Shimonoseki) Port 72 69,674 72 69,674 0 - 0 - 0 - 0
Takamatsu 34 142,686 14 70,709 8 127,533 3 260,683 9 119,771 0
Fukuoka 1,019 94,877 837 71,649 70 117,042 22 127,191 54 180,204 7
Hakata Port 120 69,069 120 69,069 0 - 0 - 0 - 0
Izuhara Port 81 16,835 81 16,835 0 - 0 - 0 - 0
Kaogoshima 37 148,888 16 107,613 5 176,407 10 142,885 6 188,183 0
Naha 533 95,796 318 72,024 104 82,824 26 128,454 75 134,457 4
Length of Stay up to 3 days 1,626 58,446 1,462 54,351 27 59,298 8 63,131 27 128,948 7
4~6 days 3,943 127,346 1,834 81,925 657 120,054 133 118,370 671 195,167 104
7~13 days 1,925 196,737 132 100,908 231 136,050 105 178,317 472 268,673 53
14~20 days 448 255,755 19 144,520 15 189,928 5 243,105 28 280,172 12
21~27 days 98 261,963 6 160,369 1 343,629 0 - 7 95,523 0
28~90 days 159 271,545 19 271,627 13 216,426 2 586,411 30 302,947 3
91 days or more (less than a year) 35 497,338 6 488,176 1 599,179 1 499,711 11 608,540 2
Sex/Age Male 4,137 149,432 1,731 74,953 409 121,873 96 144,232 527 220,723 67
(Single Answer) under 20 74 85,857 46 65,264 7 114,954 0 - 3 54,530 2
20~29 1,103 142,588 526 66,886 101 124,016 27 141,107 141 206,841 11
30~39 1,411 152,763 507 71,893 156 115,282 34 133,281 242 227,406 33
40~49 746 148,467 332 79,961 65 124,005 18 162,568 65 248,627 11
50~59 463 153,598 176 79,986 51 130,498 9 118,985 38 238,343 7
60~69 256 169,360 102 112,962 19 123,591 8 188,462 30 191,482 3
70 and over 84 146,278 42 70,541 10 146,775 0 - 8 124,771 0
Female 4,097 154,553 1,747 71,600 536 128,103 158 151,983 719 235,365 114
under 20 86 114,016 48 59,210 6 103,055 2 60,215 5 289,160 6
20~29 1,486 144,351 721 67,027 153 119,986 51 148,980 275 236,085 32
30~39 1,188 155,187 438 71,499 172 113,899 48 137,034 255 241,827 39
40~49 611 158,513 241 72,670 110 146,839 22 153,065 84 248,757 22
50~59 392 169,943 149 80,803 62 145,586 27 203,955 54 218,618 11
60~69 270 163,812 121 88,970 25 151,222 8 105,380 44 189,596 3
70 and over 64 220,192 29 78,684 8 142,151 0 - 2 74,456 1
Frequency of Visits 1 time 2,990 172,799 965 68,067 166 117,560 39 145,613 669 218,846 59
to Japan 2 times 1,458 133,218 677 67,315 145 113,623 35 115,203 189 215,968 38
(Single Answer) 3 times 895 135,266 469 74,415 124 111,410 25 143,313 103 240,725 19
4 times 608 138,927 301 72,820 99 115,772 19 107,072 72 267,938 15
5 times 471 129,488 218 72,759 90 115,260 20 150,541 49 200,715 8
6~9 times 671 143,715 289 74,398 132 141,191 48 146,938 73 259,714 21
10~19 times 623 158,055 278 88,524 119 135,659 44 201,833 54 264,410 13
20 times or more 512 150,896 278 88,398 69 170,710 24 149,452 36 307,026 8
Members Just me 1,885 167,521 690 82,930 126 137,058 44 168,529 222 272,007 36
of your Party Spouse/partner 1,506 169,450 497 72,306 167 128,023 63 153,030 252 225,679 16
(Multiple answers) Family member(s) 2,025 129,674 909 64,965 325 113,000 85 134,329 314 192,836 65
Work colleague(s) 940 147,848 412 82,509 83 116,764 9 167,844 183 220,147 15
Friend(s) 1,940 152,253 960 70,252 267 133,924 60 148,951 290 248,882 50
Other 75 137,790 51 90,093 5 200,769 0 - 4 223,516 1

Annex 1 (256/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 8,234 152,119 3,478 73,269 945 125,407 254 149,053 1,246 229,172 181
Main Purpose Tourism/leisure 6,253 152,137 2,908 70,073 823 126,373 226 146,509 983 227,849 138
of This Trip Visiting family/friends 321 127,956 79 64,211 17 104,116 7 180,662 39 245,770 14
(Single Answer) Honeymoon 60 186,563 11 121,217 3 104,626 1 59,965 11 216,607 0
School-related trip 41 105,511 15 75,675 3 80,802 0 - 2 105,307 2
Sport/watching sport 30 160,629 11 86,805 4 119,298 0 - 0 - 0
Event 29 119,200 9 58,188 2 91,960 1 202,883 2 169,360 0
Study 30 374,383 10 192,927 0 - 0 - 6 704,450 1
Medical treatment/Medical check-up 4 201,943 3 90,665 0 - 0 - 1 339,818 0
Incentive travel 26 170,032 7 78,635 1 108,635 1 187,891 5 226,019 1
Exhibition/trade fair 77 156,520 33 98,443 11 120,960 1 42,975 5 456,991 1
International conference 167 124,139 42 91,429 11 99,794 2 98,846 26 116,700 5
Company meeting(held offsite) 367 140,059 107 74,271 26 95,825 2 73,707 36 235,368 4
Training 152 174,069 44 95,524 5 160,371 1 573,168 28 263,509 9
Other business 599 162,065 176 107,675 32 150,292 12 166,429 93 216,190 4
Transit 24 36,708 1 9,146 0 - 0 - 0 - 1
Other 54 191,303 22 101,601 7 197,380 0 - 9 301,256 1
Types of Hotel (western style) 6,215 157,580 2,493 77,965 754 126,362 199 147,638 1,028 225,161 144
accommodation Japanese-style inn 1,258 194,516 355 91,681 210 147,372 52 135,876 265 240,613 23
(Multiple answers) Villa/condominium 64 227,129 15 98,559 16 99,782 3 245,483 13 402,781 1
School dormitory or company-owned accomodation facility 151 202,107 30 123,826 13 174,680 0 - 24 240,188 4
Home of family/friends 442 125,417 124 66,117 33 118,970 5 112,721 63 211,043 22
Youth hostel or guest house 645 116,335 404 64,120 36 112,752 20 133,705 11 197,922 8
Vacation rentals 913 171,259 330 59,706 98 121,584 25 140,385 154 269,402 9
Other 193 200,890 62 90,527 8 71,727 5 181,456 5 537,671 5
Use of lounges Yes 277 166,037 129 83,366 10 113,028 7 205,141 13 276,994 10
(Single Answer) No 7,896 151,939 3,309 72,856 927 125,824 244 147,458 1,228 229,193 171
Travel Group tour 1,404 172,862 519 91,626 279 137,295 19 123,274 368 215,825 43
arrangements Package for individual travelers 592 201,524 108 97,146 148 132,496 32 208,633 150 242,316 10
(Single Answer) independent travel 6,238 141,693 2,851 69,023 518 116,978 203 142,074 728 233,210 128
Means of at a store (travel agency, airline company, etc.) 2,165 168,153 616 88,245 308 129,034 57 162,900 381 231,779 47
travel arrangements through a website 5,462 146,171 2,616 69,359 550 123,008 187 143,478 760 232,913 114
(Single Answer) by phone or other ways 402 151,943 152 80,325 64 125,609 8 201,884 70 205,117 10
Time of Less than 1 week before departure 845 138,515 470 69,343 58 136,214 15 176,913 102 254,948 18
travel arrangements 1 or 2 weeks before departure 1,122 137,048 639 65,539 78 127,055 20 123,552 170 241,265 18
(Single Answer) 3 or 4 weeks before departure 919 141,678 427 74,575 70 119,536 25 120,784 150 236,305 11
1 or 2 months before departure 3,262 157,534 1,336 76,795 410 125,402 102 156,775 637 226,766 69
3 or 6 months before departure 1,605 154,983 489 75,887 275 123,662 68 153,068 152 212,269 41
7 or more months before departure 313 195,459 45 83,675 35 124,906 22 144,857 1 509,727 14
Annual household Less than 5,000,000 yen 1,168 147,592 398 63,216 215 123,921 36 122,937 220 234,937 42
income 5,000,000~9,999,999 yen 609 173,365 300 72,502 34 124,254 26 182,302 107 285,230 4
10,000,000~19,999,999 yen 280 197,844 117 101,064 12 160,025 13 138,160 23 328,802 1
20,000,000~29,999,999 yen 64 165,902 20 100,637 2 82,813 1 34,313 5 266,474 0
More than 30,000,000 yen 63 245,359 18 116,016 3 219,599 1 67,361 14 387,641 3
1) This table covers expenditures paid by foreign tourists in Japan including the cost of package tours or round-trip flight/voyage fares.
2) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
3) The totals are weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 1 (257/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 120,261
Port New Chitose 87,182
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 109,777
Narita 126,880
Komatsu -
Mt.Fuji Shizuoka -
Chubu 119,906
Kansai 128,046
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 86,965
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 93,750
Other -
Port New Chitose 87,182
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 61,867
Narita 131,372
Komatsu -
Mt.Fuji Shizuoka -
Chubu 129,467
Kansai 133,411
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 85,080
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 93,750
Length of Stay up to 3 days 88,283
4~6 days 106,390
7~13 days 140,046
14~20 days 86,814
21~27 days -
28~90 days 51,081
91 days or more (less than a year) 733,662
Sex/Age Male 116,525
(Single Answer) under 20 80,033
20~29 107,624
30~39 137,145
40~49 97,191
50~59 97,828
60~69 61,181
70 and over -
Female 122,457
under 20 133,223
20~29 96,959
30~39 120,767
40~49 142,986
50~59 158,382
60~69 131,165
70 and over 66,806
Frequency of Visits 1 time 142,270
to Japan 2 times 100,973
(Single Answer) 3 times 147,240
4 times 116,659
5 times 144,822
6~9 times 86,100
10~19 times 91,892
20 times or more 103,458
Members Just me 136,759
of your Party Spouse/partner 86,372
(Multiple answers) Family member(s) 135,030
Work colleague(s) 84,376
Friend(s) 110,910
Other 122,870

Annex 1 (258/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 120,261
Main Purpose Tourism/leisure 127,950
of This Trip Visiting family/friends 52,522
(Single Answer) Honeymoon -
School-related trip 27,043
Sport/watching sport -
Event -
Study 90,603
Medical treatment/Medical check-up -
Incentive travel 95,431
Exhibition/trade fair 78,124
International conference 65,344
Company meeting(held offsite) 92,647
Training 183,847
Other business 53,018
Transit 170,167
Other 365,579
Types of Hotel (western style) 124,846
accommodation Japanese-style inn 164,348
(Multiple answers) Villa/condominium 114,311
School dormitory or company-owned accomodation facility 120,942
Home of family/friends 60,627
Youth hostel or guest house 163,445
Vacation rentals 253,205
Other 92,326
Use of lounges Yes 208,166
(Single Answer) No 115,121
Travel Group tour 133,553
arrangements Package for individual travelers 182,472
(Single Answer) independent travel 110,936
Means of at a store (travel agency, airline company, etc.) 128,449
travel arrangements through a website 124,708
(Single Answer) by phone or other ways 101,359
Time of Less than 1 week before departure 112,175
travel arrangements 1 or 2 weeks before departure 158,323
(Single Answer) 3 or 4 weeks before departure 84,114
1 or 2 months before departure 131,445
3 or 6 months before departure 95,452
7 or more months before departure 160,940
Annual household Less than 5,000,000 yen 113,429
income 5,000,000~9,999,999 yen 86,783
10,000,000~19,999,999 yen 38,060
20,000,000~29,999,999 yen -
More than 30,000,000 yen 214,200

Annex 1 (259/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 71 174,645 213 142,254 114 117,955 159 120,397 40 132,329 127
Port New Chitose 6 160,766 42 151,462 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 25 174,673 9 144,574 50 135,296 28 108,547 5 71,941 2
Narita 16 156,042 67 142,996 44 102,124 61 136,922 21 138,138 97
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 136,036 0 - 1 80,397 12 104,864 3 83,578 2
Kansai 12 198,491 93 138,465 19 110,958 49 113,793 8 198,093 25
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 4 233,668 0 - 0 - 9 101,918 3 65,692 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 5 130,372 1 45,372 0 - 0 - 0 - 0
Other 1 331,226 1 134,291 0 - 0 - 0 - 1
Port New Chitose 6 160,766 43 149,345 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 23 176,018 0 - 41 134,561 27 112,984 8 144,654 0
Narita 17 187,860 78 151,395 36 93,669 63 134,017 18 120,614 101
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 136,036 0 - 1 80,397 12 104,864 3 83,578 0
Kansai 14 167,168 91 132,133 36 124,373 50 116,552 8 189,633 26
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 5 226,578 0 - 0 - 7 80,496 3 65,692 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 4 111,971 1 45,372 0 - 0 - 0 - 0
Length of Stay up to 3 days 2 52,509 6 28,269 7 49,353 6 48,699 1 1,003 3
4~6 days 18 125,292 79 122,015 34 103,271 65 91,893 14 127,387 47
7~13 days 45 173,969 113 146,411 54 127,064 54 115,595 12 131,894 39
14~20 days 5 270,695 9 224,842 12 116,138 13 113,011 4 148,727 10
21~27 days 1 857,459 4 245,830 3 102,734 4 149,126 0 - 2
28~90 days 0 - 1 177,543 2 135,626 10 129,617 8 153,851 24
91 days or more (less than a year) 0 - 1 762,448 2 377,817 7 467,692 1 100,293 2
Sex/Age Male 39 162,288 103 155,314 58 110,577 64 140,808 19 165,611 114
(Single Answer) under 20 1 201,263 2 27,963 1 69,428 0 - 0 - 0
20~29 12 177,545 31 119,265 11 145,983 13 140,205 9 160,917 26
30~39 7 123,173 38 178,960 25 92,359 22 109,298 6 211,906 52
40~49 12 172,931 11 169,736 15 89,042 20 181,889 2 36,775 22
50~59 0 - 15 129,984 4 223,890 8 137,125 1 226,708 9
60~69 6 137,429 6 271,140 2 99,043 1 49,702 0 - 3
70 and over 1 235,447 0 - 0 - 0 - 1 126,671 2
Female 32 189,707 110 130,026 56 125,596 95 106,646 21 102,216 13
under 20 0 - 3 116,368 2 57,641 2 178,903 0 - 1
20~29 12 139,606 33 99,084 20 130,034 37 113,055 5 96,817 2
30~39 10 180,293 35 135,504 17 125,945 28 113,198 8 42,169 1
40~49 6 269,414 23 152,572 11 107,704 15 103,429 5 173,253 2
50~59 3 300,212 13 149,980 4 216,339 7 71,640 1 300,880 4
60~69 1 75,287 1 164,107 2 63,132 4 27,388 2 78,976 3
70 and over 0 - 2 159,154 0 - 2 129,262 0 - 0
Frequency of Visits 1 time 26 198,086 93 136,363 52 106,185 60 108,134 22 128,957 57
to Japan 2 times 16 134,754 49 138,446 20 118,490 37 81,800 8 111,828 27
(Single Answer) 3 times 3 226,002 22 112,087 14 95,740 8 98,763 2 151,246 13
4 times 4 92,918 8 167,554 5 198,600 16 122,996 1 160,469 10
5 times 4 158,198 5 227,621 8 130,012 8 143,156 1 21,062 5
6~9 times 4 217,190 12 173,652 7 111,285 12 149,249 2 76,371 5
10~19 times 6 215,260 14 145,634 7 190,049 10 326,689 2 246,988 4
20 times or more 8 156,341 10 176,735 1 72,657 8 83,409 2 215,373 6
Members Just me 16 211,816 30 150,625 23 126,171 59 143,184 14 157,689 73
of your Party Spouse/partner 19 178,112 34 146,125 20 109,468 16 102,593 2 200,587 7
(Multiple answers) Family member(s) 20 164,177 65 134,749 29 106,006 45 106,503 3 115,483 10
Work colleague(s) 5 146,798 32 129,795 29 122,912 20 68,432 18 107,006 30
Friend(s) 14 152,445 62 146,188 16 130,517 19 156,935 3 137,261 7
Other 0 - 2 67,230 0 - 2 22,863 1 50,147 1

Annex 1 (260/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 71 174,645 213 142,254 114 117,955 159 120,397 40 132,329 127
Main Purpose Tourism/leisure 54 182,344 154 148,859 55 111,020 76 122,116 8 156,817 18
of This Trip Visiting family/friends 1 235,447 2 131,829 3 124,324 24 67,491 4 80,157 11
(Single Answer) Honeymoon 1 65,339 0 - 3 133,705 0 - 0 - 0
School-related trip 0 - 2 113,677 0 - 4 153,487 1 50,147 0
Sport/watching sport 0 - 0 - 1 50,376 0 - 1 69,202 1
Event 0 - 3 52,151 0 - 0 - 1 1,003 1
Study 0 - 1 6,904 2 95,428 1 695,823 2 73,465 2
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 7 141,142 1 145,663 0 - 1 201,834 0
Exhibition/trade fair 2 122,174 6 147,524 0 - 1 109,344 3 112,800 4
International conference 2 90,467 1 69,044 9 73,145 3 117,862 1 80,235 7
Company meeting(held offsite) 5 102,751 14 173,855 9 131,640 13 102,249 3 166,215 38
Training 2 260,046 8 138,135 15 102,795 6 64,662 6 154,485 7
Other business 4 231,461 14 98,154 11 210,609 25 176,294 9 153,370 35
Transit 0 - 0 - 4 29,088 0 - 0 - 1
Other 0 - 1 20,220 1 484,380 6 51,124 0 - 2
Types of Hotel (western style) 59 183,070 164 147,509 75 113,959 97 111,166 28 157,393 84
accommodation Japanese-style inn 8 266,821 30 174,334 15 132,698 3 368,783 4 116,886 10
(Multiple answers) Villa/condominium 0 - 1 6,904 1 55,484 2 120,792 0 - 1
School dormitory or company-owned accomodation facility 0 - 8 223,158 9 138,300 13 326,673 5 59,474 18
Home of family/friends 0 - 1 332,017 7 77,778 31 77,652 4 54,326 10
Youth hostel or guest house 5 107,836 19 92,956 12 96,353 4 55,699 2 75,043 3
Vacation rentals 10 152,228 41 134,107 19 115,323 15 72,915 0 - 7
Other 1 180,772 5 227,317 6 140,096 5 177,074 1 50,147 4
Use of lounges Yes 4 211,406 9 173,696 0 - 5 129,166 2 265,406 5
(Single Answer) No 67 172,451 204 140,867 113 118,827 153 118,948 38 125,325 122
Travel Group tour 7 187,629 41 186,885 16 146,644 10 198,050 7 124,971 10
arrangements Package for individual travelers 1 166,627 24 160,946 8 140,031 14 150,301 4 229,648 10
(Single Answer) independent travel 63 173,330 148 126,859 90 110,893 135 111,543 29 120,681 107
Means of at a store (travel agency, airline company, etc.) 17 152,142 61 143,577 73 125,839 67 126,569 21 133,104 80
travel arrangements through a website 49 182,138 132 142,356 31 119,576 75 95,564 17 143,400 38
(Single Answer) by phone or other ways 3 150,234 14 112,772 5 51,183 7 58,777 1 10,029 6
Time of Less than 1 week before departure 2 170,327 24 152,037 9 60,149 25 122,840 8 143,476 28
travel arrangements 1 or 2 weeks before departure 5 77,140 12 127,900 15 155,273 22 97,238 10 170,114 17
(Single Answer) 3 or 4 weeks before departure 3 111,385 21 135,058 16 121,855 9 152,849 5 102,604 19
1 or 2 months before departure 36 206,896 72 141,936 41 135,659 60 132,896 15 118,717 47
3 or 6 months before departure 17 132,556 57 149,423 20 84,780 27 106,569 1 100,293 11
7 or more months before departure 6 199,945 24 125,983 9 122,151 9 109,575 0 - 2
Annual household Less than 5,000,000 yen 8 221,684 59 132,682 17 137,896 23 78,613 1 126,172 40
income 5,000,000~9,999,999 yen 5 180,029 13 176,953 1 96,876 3 798,041 0 - 9
10,000,000~19,999,999 yen 2 162,158 2 377,301 1 21,898 1 370,684 0 - 1
20,000,000~29,999,999 yen 2 118,950 0 - 0 - 1 135,288 0 - 0
More than 30,000,000 yen 0 - 0 - 1 190,576 0 - 0 - 0

Annex 1 (261/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 145,701
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 304,260
Narita 150,630
Komatsu -
Mt.Fuji Shizuoka -
Chubu 194,708
Kansai 101,203
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other 364,799
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 149,575
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 130,648
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 18,284
4~6 days 82,345
7~13 days 162,138
14~20 days 207,887
21~27 days 45,464
28~90 days 229,719
91 days or more (less than a year) 286,240
Sex/Age Male 141,058
(Single Answer) under 20 -
20~29 158,958
30~39 130,284
40~49 140,039
50~59 139,150
60~69 274,065
70 and over 8,739
Female 186,415
under 20 84,795
20~29 166,204
30~39 132,846
40~49 94,145
50~59 149,284
60~69 362,640
70 and over -
Frequency of Visits 1 time 154,842
to Japan 2 times 140,509
(Single Answer) 3 times 159,112
4 times 130,414
5 times 88,967
6~9 times 145,849
10~19 times 195,789
20 times or more 92,398
Members Just me 152,897
of your Party Spouse/partner 182,385
(Multiple answers) Family member(s) 166,870
Work colleague(s) 129,241
Friend(s) 77,324
Other 4,868

Annex 1 (262/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 145,701
Main Purpose Tourism/leisure 211,963
of This Trip Visiting family/friends 64,649
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport 84,795
Event 223,914
Study 126,946
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair 234,572
International conference 40,022
Company meeting(held offsite) 135,632
Training 82,877
Other business 175,992
Transit 974
Other 26,772
Types of Hotel (western style) 168,635
accommodation Japanese-style inn 155,357
(Multiple answers) Villa/condominium 97,354
School dormitory or company-owned accomodation facility 63,066
Home of family/friends 54,281
Youth hostel or guest house 72,059
Vacation rentals 280,082
Other 220,807
Use of lounges Yes 171,882
(Single Answer) No 144,628
Travel Group tour 280,178
arrangements Package for individual travelers 314,782
(Single Answer) independent travel 117,331
Means of at a store (travel agency, airline company, etc.) 166,772
travel arrangements through a website 114,028
(Single Answer) by phone or other ways 115,475
Time of Less than 1 week before departure 210,629
travel arrangements 1 or 2 weeks before departure 105,782
(Single Answer) 3 or 4 weeks before departure 160,072
1 or 2 months before departure 113,503
3 or 6 months before departure 203,729
7 or more months before departure 27,364
Annual household Less than 5,000,000 yen 154,707
income 5,000,000~9,999,999 yen 257,135
10,000,000~19,999,999 yen 18,497
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Annex 1 (263/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 101 220,556 75 197,388 81 209,992 124 183,891 71 180,789 95
Port New Chitose 0 - 0 - 0 - 0 - 0 - 9
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 51 204,748 23 181,576 35 234,309 8 246,670 6 273,496 0
Narita 45 242,328 35 196,022 31 169,432 95 181,302 54 168,650 80
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 1 157,800 0 - 0 - 0 - 0
Kansai 4 193,427 14 219,311 15 237,078 20 164,250 11 189,810 3
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 155,524 1 509,500 0 - 0 - 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 1 29,456 0 - 1 320,507 0 - 2
Port New Chitose 0 - 0 - 0 - 0 - 0 - 8
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 42 194,612 22 170,584 28 248,971 0 - 0 - 0
Narita 57 231,445 32 208,778 29 135,175 79 159,079 55 167,280 84
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 2 120,191 0 - 0 - 0 - 0
Kansai 2 455,049 19 217,367 24 254,921 45 227,451 16 227,225 2
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 2 97,443 2 73,811 3 59,955 3 96,572 1 15,801 5
4~6 days 22 138,805 18 96,170 14 120,018 24 84,409 7 78,399 8
7~13 days 43 208,364 25 148,698 31 203,194 70 177,479 31 173,689 50
14~20 days 32 297,938 21 248,259 19 302,263 22 260,202 28 206,454 23
21~27 days 1 302,355 3 337,759 12 243,902 3 427,076 3 237,735 3
28~90 days 1 231,550 6 496,879 2 90,215 2 528,921 1 393,125 6
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 69 208,235 52 185,486 47 189,809 81 186,053 50 175,900 51
(Single Answer) under 20 1 38,592 1 13,959 0 - 1 103,296 0 - 5
20~29 19 207,675 11 242,337 10 271,854 16 172,308 10 157,707 14
30~39 17 206,120 17 174,578 20 150,658 32 232,673 27 176,088 15
40~49 12 164,808 7 221,770 8 189,314 20 173,426 10 182,410 11
50~59 10 195,352 13 160,850 4 149,414 11 112,991 3 213,158 3
60~69 8 285,419 2 162,450 3 176,286 1 53,096 0 - 3
70 and over 2 332,597 1 29,456 2 274,135 0 - 0 - 0
Female 32 247,123 23 224,298 34 237,894 43 179,819 21 192,428 44
under 20 0 - 1 418,768 0 - 0 - 1 175,197 1
20~29 7 144,058 10 222,386 8 352,561 13 220,757 6 177,615 15
30~39 10 216,043 8 185,844 9 144,672 16 193,838 9 161,100 12
40~49 6 283,706 2 317,565 5 269,314 8 129,820 4 205,965 11
50~59 7 388,407 1 394,339 6 228,746 3 127,091 0 - 2
60~69 2 158,998 0 - 6 207,798 3 113,717 1 526,331 3
70 and over 0 - 1 0 0 - 0 - 0 - 0
Frequency of Visits 1 time 60 243,557 39 222,462 34 239,208 78 209,362 56 182,433 51
to Japan 2 times 13 201,012 10 220,571 19 260,322 19 137,236 7 146,047 11
(Single Answer) 3 times 6 108,079 7 106,184 10 142,395 9 142,797 2 296,148 10
4 times 6 256,030 2 143,079 6 178,619 4 198,281 2 97,771 2
5 times 2 361,797 4 198,557 2 84,945 8 118,408 0 - 3
6~9 times 6 144,070 7 121,455 4 107,928 3 188,893 2 209,133 6
10~19 times 6 110,198 3 311,749 3 126,817 2 97,673 0 - 7
20 times or more 2 307,860 3 104,425 3 150,832 1 77,231 2 195,649 5
Members Just me 36 174,258 31 149,229 34 174,870 42 125,859 14 154,303 38
of your Party Spouse/partner 42 274,349 14 200,395 19 295,070 48 236,754 34 191,889 23
(Multiple answers) Family member(s) 8 239,336 11 257,398 10 175,702 12 218,078 3 126,334 7
Work colleague(s) 10 148,534 13 155,606 10 193,022 8 168,552 3 181,528 10
Friend(s) 7 242,079 8 365,667 9 237,941 16 162,571 17 189,880 16
Other 1 77,183 0 - 0 - 0 - 0 - 1

Annex 1 (264/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 101 220,556 75 197,388 81 209,992 124 183,891 71 180,789 95
Main Purpose Tourism/leisure 56 276,096 34 269,895 45 281,563 66 190,627 56 179,269 57
of This Trip Visiting family/friends 11 238,051 5 144,464 8 60,554 5 54,730 2 220,412 4
(Single Answer) Honeymoon 2 215,445 1 90,998 0 - 12 391,621 5 233,470 1
School-related trip 0 - 1 13,959 1 1,526 1 36,685 0 - 1
Sport/watching sport 1 21,708 0 - 1 124,187 0 - 1 216,694 4
Event 1 49,617 0 - 1 249,240 1 23,869 0 - 4
Study 0 - 2 216,363 0 - 0 - 0 - 0
Medical treatment/Medical check-up 0 - 0 - 0 - 0 - 0 - 0
Incentive travel 0 - 0 - 0 - 1 89,667 0 - 0
Exhibition/trade fair 0 - 0 - 2 242,974 4 115,938 0 - 0
International conference 3 105,781 7 107,962 10 138,617 5 119,388 1 24,690 2
Company meeting(held offsite) 7 122,828 8 210,886 5 127,109 7 130,881 3 155,073 6
Training 1 277,753 2 107,484 2 159,030 1 21,776 0 - 2
Other business 18 162,657 14 145,589 6 108,349 20 157,970 2 221,620 12
Transit 1 19,640 0 - 0 - 1 9,654 1 15,801 1
Other 0 - 1 0 0 - 0 - 0 - 1
Types of Hotel (western style) 87 225,691 63 200,350 67 232,922 111 189,452 55 188,867 68
accommodation Japanese-style inn 19 290,147 15 359,918 15 281,109 40 240,886 27 232,268 9
(Multiple answers) Villa/condominium 0 - 1 97,712 3 168,019 0 - 0 - 3
School dormitory or company-owned accomodation facility 0 - 1 96,317 1 124,187 1 482,691 2 272,894 4
Home of family/friends 7 199,085 8 122,396 11 97,982 6 99,025 6 157,484 11
Youth hostel or guest house 9 165,259 8 290,134 5 156,444 8 193,708 8 166,843 10
Vacation rentals 15 248,486 6 292,679 8 365,048 7 189,890 16 157,142 6
Other 5 397,289 6 302,580 5 227,796 7 240,904 4 166,525 6
Use of lounges Yes 7 319,328 6 194,500 9 98,717 4 146,350 1 24,690 5
(Single Answer) No 94 213,201 69 197,639 72 223,902 120 185,143 70 183,019 89
Travel Group tour 5 533,682 2 387,102 1 440,862 10 361,083 2 250,608 6
arrangements Package for individual travelers 8 349,479 1 217,515 7 325,679 14 270,917 4 349,308 11
(Single Answer) independent travel 88 191,044 72 191,839 73 195,737 100 153,989 65 168,270 78
Means of at a store (travel agency, airline company, etc.) 24 242,217 34 180,983 28 237,147 61 205,010 19 192,930 24
travel arrangements through a website 72 215,922 40 213,835 47 202,185 62 165,253 52 176,353 61
(Single Answer) by phone or other ways 3 254,018 0 - 5 145,869 1 51,238 0 - 9
Time of Less than 1 week before departure 2 112,431 2 92,649 4 118,270 7 95,752 2 227,375 11
travel arrangements 1 or 2 weeks before departure 8 171,494 7 178,886 6 122,946 12 148,046 3 138,797 13
(Single Answer) 3 or 4 weeks before departure 13 167,149 10 117,628 13 333,494 9 131,548 5 189,617 13
1 or 2 months before departure 32 183,017 18 138,082 29 182,935 28 117,517 22 160,428 30
3 or 6 months before departure 28 248,035 29 204,097 21 208,435 57 224,682 27 211,046 20
7 or more months before departure 17 330,169 9 420,671 7 234,818 11 279,493 12 149,093 7
Annual household Less than 5,000,000 yen 6 240,362 6 407,225 4 154,575 13 162,795 8 170,344 25
income 5,000,000~9,999,999 yen 12 239,378 5 213,459 10 179,521 8 207,004 6 206,830 2
10,000,000~19,999,999 yen 13 254,500 3 188,587 5 214,451 1 91,711 2 150,626 1
20,000,000~29,999,999 yen 1 200,677 0 - 1 98,679 1 192,144 0 - 0
More than 30,000,000 yen 0 - 0 - 2 119,805 0 - 0 - 1

Annex 1 (265/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 223,234
Port New Chitose 196,186
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 215,552
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 391,523
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port 550,418
Izuhara Port -
Kaogoshima -
Naha -
Other 236,195
Port New Chitose 204,551
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 219,905
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 274,181
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 550,418
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 40,679
4~6 days 228,539
7~13 days 200,027
14~20 days 281,742
21~27 days 435,590
28~90 days 231,216
91 days or more (less than a year) -
Sex/Age Male 196,475
(Single Answer) under 20 54,548
20~29 213,047
30~39 179,340
40~49 202,730
50~59 311,565
60~69 303,338
70 and over -
Female 254,249
under 20 10,576
20~29 262,883
30~39 239,186
40~49 257,872
50~59 145,029
60~69 412,089
70 and over -
Frequency of Visits 1 time 220,494
to Japan 2 times 206,391
(Single Answer) 3 times 212,014
4 times 284,590
5 times 228,920
6~9 times 229,685
10~19 times 183,706
20 times or more 330,318
Members Just me 177,927
of your Party Spouse/partner 295,772
(Multiple answers) Family member(s) 217,865
Work colleague(s) 216,985
Friend(s) 238,691
Other 129,266

Annex 1 (266/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 223,234
Main Purpose Tourism/leisure 261,889
of This Trip Visiting family/friends 54,885
(Single Answer) Honeymoon 506,275
School-related trip 129,266
Sport/watching sport 44,356
Event 224,637
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference 134,856
Company meeting(held offsite) 151,232
Training 173,121
Other business 209,675
Transit 10,576
Other 175,522
Types of Hotel (western style) 230,740
accommodation Japanese-style inn 194,560
(Multiple answers) Villa/condominium 397,526
School dormitory or company-owned accomodation facility 293,477
Home of family/friends 120,831
Youth hostel or guest house 261,548
Vacation rentals 195,516
Other 172,532
Use of lounges Yes 343,186
(Single Answer) No 216,723
Travel Group tour 322,831
arrangements Package for individual travelers 389,108
(Single Answer) independent travel 192,180
Means of at a store (travel agency, airline company, etc.) 278,256
travel arrangements through a website 218,154
(Single Answer) by phone or other ways 124,464
Time of Less than 1 week before departure 184,053
travel arrangements 1 or 2 weeks before departure 264,580
(Single Answer) 3 or 4 weeks before departure 131,129
1 or 2 months before departure 218,765
3 or 6 months before departure 276,261
7 or more months before departure 264,112
Annual household Less than 5,000,000 yen 216,287
income 5,000,000~9,999,999 yen 153,709
10,000,000~19,999,999 yen 786,721
20,000,000~29,999,999 yen -
More than 30,000,000 yen 244,784

Annex 1 (267/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 525 183,645 120 209,383 139 244,779 75 216,581
Port New Chitose 11 225,650 0 - 1 922,278 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 95 179,566 34 253,155 24 229,301 5 253,786
Narita 331 187,524 55 209,089 79 245,433 54 215,494
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 7 87,555 5 123,570 0 - 3 325,401
Kansai 64 179,000 23 188,004 29 230,851 13 181,677
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 10 66,309 0 - 3 239,746 0 -
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 3 107,237 0 - 1 529,875 0 -
Other 4 437,069 3 25,630 2 132,878 0 -
Port New Chitose 12 216,211 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 87 175,598 31 201,172 27 213,526 0 -
Narita 319 183,116 59 206,887 78 248,558 49 208,064
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 7 145,148 3 164,464 0 - 4 276,182
Kansai 87 204,912 27 229,256 34 260,927 21 231,744
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 12 99,928 0 - 0 - 1 77,117
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 1 85,510 0 - 0 - 0 -
Length of Stay up to 3 days 39 64,339 7 91,771 7 41,073 1 118,766
4~6 days 136 122,261 23 125,068 21 97,497 14 94,386
7~13 days 240 192,205 46 192,550 51 224,123 28 185,716
14~20 days 69 282,116 35 257,852 48 318,966 19 303,836
21~27 days 28 307,667 4 409,513 8 312,555 5 276,317
28~90 days 12 255,363 5 417,370 4 612,049 8 306,115
91 days or more (less than a year) 1 2,396 0 - 0 - 0 -
Sex/Age Male 351 172,719 76 191,077 86 247,745 47 211,448
(Single Answer) under 20 1 51,704 1 292,523 2 151,716 0 -
20~29 63 159,269 19 157,207 21 227,641 12 264,272
30~39 107 162,126 20 180,525 16 305,214 18 194,744
40~49 70 164,936 15 151,114 13 225,021 7 192,984
50~59 69 179,124 12 279,320 14 246,675 6 188,600
60~69 32 229,263 6 167,818 17 244,214 4 194,729
70 and over 9 216,652 3 335,472 3 269,459 0 -
Female 174 205,684 44 241,003 53 239,966 28 225,198
under 20 4 154,184 3 134,859 1 103,784 0 -
20~29 48 138,960 12 184,788 15 182,346 11 193,455
30~39 45 201,137 11 184,810 13 257,919 4 154,842
40~49 14 193,551 4 242,450 10 151,435 6 199,507
50~59 24 185,493 6 206,768 4 202,683 4 264,110
60~69 28 303,852 7 490,393 4 348,996 2 295,321
70 and over 11 343,782 1 306,049 6 467,538 1 714,045
Frequency of Visits 1 time 268 201,213 70 236,353 79 260,734 47 248,930
to Japan 2 times 85 175,702 19 195,441 24 201,697 10 189,151
(Single Answer) 3 times 31 217,159 8 168,151 8 236,675 2 96,615
4 times 23 177,443 5 112,646 6 257,873 2 208,620
5 times 27 152,828 4 65,449 3 466,207 2 105,118
6~9 times 24 171,908 7 185,902 3 226,927 4 93,900
10~19 times 37 113,075 3 111,478 6 212,784 5 204,492
20 times or more 29 139,298 4 265,472 10 178,874 3 144,537
Members Just me 248 174,909 39 220,760 35 210,275 35 205,507
of your Party Spouse/partner 118 217,941 39 204,918 59 264,424 17 213,421
(Multiple answers) Family member(s) 60 164,523 15 223,941 20 185,148 9 191,016
Work colleague(s) 35 117,283 13 162,709 0 - 2 302,779
Friend(s) 68 215,898 15 270,433 23 286,793 13 250,999
Other 3 164,042 0 - 3 308,145 0 -

Annex 1 (268/395)
 Annex 1 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 525 183,645 120 209,383 139 244,779 75 216,581
Main Purpose Tourism/leisure 267 216,591 80 229,944 103 275,839 46 231,651
of This Trip Visiting family/friends 58 128,831 6 118,096 15 138,297 6 100,810
(Single Answer) Honeymoon 6 167,066 1 59,050 2 317,750 0 -
School-related trip 4 208,119 0 - 4 251,889 0 -
Sport/watching sport 0 - 0 - 3 275,139 2 285,524
Event 2 206,936 1 540,531 0 - 0 -
Study 2 286,150 0 - 0 - 1 718,125
Medical treatment/Medical check-up 0 - 0 - 0 - 0 -
Incentive travel 0 - 1 526,991 0 - 0 -
Exhibition/trade fair 3 53,554 0 - 0 - 1 74,465
International conference 17 129,518 6 207,136 3 150,088 4 234,200
Company meeting(held offsite) 56 163,892 12 123,467 3 128,684 3 248,057
Training 9 115,438 1 6,359 1 34,045 2 145,869
Other business 88 169,971 11 186,233 3 203,122 10 111,304
Transit 10 16,288 1 6,381 2 37,183 0 -
Other 3 248,821 0 - 0 - 0 -
Types of Hotel (western style) 389 204,085 89 227,660 106 261,593 55 233,904
accommodation Japanese-style inn 83 256,900 23 285,148 37 346,469 15 313,905
(Multiple answers) Villa/condominium 3 315,223 1 190,189 0 - 0 -
School dormitory or company-owned accomodation facility 13 160,514 2 24,346 1 54,995 2 443,728
Home of family/friends 61 106,881 11 185,087 13 162,637 8 176,186
Youth hostel or guest house 31 172,508 15 200,040 15 191,758 12 272,124
Vacation rentals 76 174,363 27 202,319 28 262,097 16 222,876
Other 30 223,358 7 349,472 12 202,359 4 359,540
Use of lounges Yes 34 216,634 7 299,244 7 214,819 3 116,214
(Single Answer) No 489 180,876 113 203,817 132 246,368 72 220,763
Travel Group tour 34 303,949 7 313,286 15 336,110 3 525,367
arrangements Package for individual travelers 23 317,873 5 441,505 7 348,356 3 442,369
(Single Answer) independent travel 468 168,308 108 191,902 117 226,873 69 193,339
Means of at a store (travel agency, airline company, etc.) 130 218,827 37 271,065 56 271,739 24 220,012
travel arrangements through a website 351 176,732 77 175,839 81 225,031 50 202,967
(Single Answer) by phone or other ways 37 141,846 5 284,140 1 539,151 1 814,946
Time of Less than 1 week before departure 44 130,983 6 102,398 6 144,871 2 221,530
travel arrangements 1 or 2 weeks before departure 42 152,651 14 243,954 5 218,815 6 134,707
(Single Answer) 3 or 4 weeks before departure 71 170,001 12 90,931 9 170,393 8 95,534
1 or 2 months before departure 171 173,219 44 171,634 39 210,398 24 244,308
3 or 6 months before departure 143 220,140 30 249,621 63 262,193 29 221,084
7 or more months before departure 47 226,233 14 354,610 17 341,394 5 247,833
Annual household Less than 5,000,000 yen 27 227,238 7 175,991 5 267,709 8 219,605
income 5,000,000~9,999,999 yen 28 186,393 12 163,057 15 249,301 9 225,926
10,000,000~19,999,999 yen 56 171,219 8 228,479 12 237,208 6 416,175
20,000,000~29,999,999 yen 26 205,636 3 205,480 0 - 1 203,503
More than 30,000,000 yen 14 199,338 4 317,043 2 230,736 0 -

Annex 1 (269/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 4,994 51.8 1,131 28.5 580 53.5 124 45.6 789 51.1 146
with your visit Satisfied 4,168 40.3 2,314 58.3 430 39.7 137 50.4 581 37.6 54
to Japan Slightly satisfied 462 4.8 240 6.0 59 5.4 9 3.3 126 8.2 2
(Single Answer) Neutral 300 2.4 238 6.0 10 0.9 1 0.4 33 2.1 3
Slightly dissatisfied 39 0.4 21 0.5 3 0.3 1 0.4 11 0.7 0
Dissatisfied 24 0.2 22 0.6 0 0.0 0 0.0 1 0.1 0
Very dissatisfied 8 0.1 3 0.1 2 0.2 0 0.0 3 0.2 0
Quantity of responses & total rate 9,995 100.0 3,969 100.0 1,084 100.0 272 100.0 1,544 100.0 205
Would you Definitely 5,514 59.1 1,434 36.2 777 71.8 178 65.4 941 61.1 163
like to come Yes 3,786 34.8 2,190 55.3 271 25.0 90 33.1 482 31.3 35
to Japan again? Probably 415 3.7 198 5.0 16 1.5 3 1.1 63 4.1 6
(Single Answer) Not sure 206 1.9 109 2.8 14 1.3 1 0.4 40 2.6 1
Not really 24 0.2 12 0.3 1 0.1 0 0.0 8 0.5 0
No 27 0.3 12 0.3 2 0.2 0 0.0 5 0.3 0
Definitely not 8 0.1 5 0.1 1 0.1 0 0.0 1 0.1 0
Quantity of responses & total rate 9,980 100.0 3,960 100.0 1,082 100.0 272 100.0 1,540 100.0 205
Useful Information JNTO website 814 12.6 105 3.0 177 20.0 69 31.4 108 8.8 48
obtained Travel agent’s website 1,093 15.8 310 8.8 187 21.1 33 15.0 265 21.6 35
before departure Accommodation website 1,032 13.4 307 8.7 140 15.8 42 19.1 96 7.8 33
(Multiple answers) Airline website 688 9.6 136 3.9 109 12.3 36 16.4 89 7.2 26
Regional tourism association website 326 4.9 31 0.9 75 8.5 26 11.8 38 3.1 6
Accommodation reservation site 888 11.8 364 10.3 133 15.0 50 22.7 121 9.8 31
Review sites (TripAdvisor, etc.) 1,025 13.8 163 4.6 95 10.7 29 13.2 157 12.8 21
SNS (Facebook, Twitter, WeChat, etc.) 1,815 20.9 1,097 31.2 141 15.9 49 22.3 264 21.5 27
Personal blogs 2,884 30.4 1,864 52.9 318 35.9 79 35.9 163 13.3 25
Video sites (YouTube, Tudou, etc.) 615 8.2 143 4.1 73 8.2 23 10.5 48 3.9 17
Other websites 913 9.1 542 15.4 37 4.2 14 6.4 70 5.7 15
JNTO office 250 3.5 80 2.3 47 5.3 17 7.7 25 2.0 20
Travel agent’s brochures 511 7.5 115 3.3 91 10.3 13 5.9 138 11.2 16
Travel guide(s) 1,142 13.3 472 13.4 76 8.6 20 9.1 150 12.2 16
Family/friends in own country 1,400 17.1 448 12.7 133 15.0 31 14.1 195 15.9 31
Family/friends in Japan 1,171 14.2 250 7.1 63 7.1 19 8.6 152 12.4 31
Travel exhibition or trade show 98 1.4 20 0.6 32 3.6 0 0.0 9 0.7 10
TV program 538 7.8 116 3.3 133 15.0 25 11.4 74 6.0 19
Newspapers 119 1.8 8 0.2 30 3.4 3 1.4 24 2.0 4
Travel magazines 633 10.3 89 2.5 166 18.7 53 24.1 118 9.6 31
Other magazines 54 0.8 11 0.3 10 1.1 2 0.9 12 1.0 2
Other 288 3.6 65 1.8 35 4.0 2 0.9 55 4.5 3
None in particular 1,022 12.2 454 12.9 104 11.7 9 4.1 214 17.4 13
Quantity of responses & total rate 8,230 244.0 3,521 204.2 886 271.4 220 292.7 1,229 210.3 155
Useful Information Airport Information Desk 933 12.4 244 7.0 122 13.8 43 19.5 139 11.3 34
obtained Tourist Information Desk (not in airport) 1,151 14.8 348 10.0 135 15.3 45 20.4 133 10.8 30
in Japan Accommodation facilities 892 12.3 214 6.1 143 16.2 43 19.5 112 9.1 21
(Multiple answers) Travel guide books (non-free) 494 6.1 130 3.7 36 4.1 13 5.9 57 4.6 9
Free papers 683 9.7 225 6.4 113 12.8 44 19.9 149 12.1 13
Internet (PC) 1,299 16.6 446 12.8 157 17.8 39 17.6 164 13.4 30
Internet (tablet) 580 7.9 82 2.3 66 7.5 34 15.4 71 5.8 14
Internet (smartphone) 5,664 69.0 2,450 70.2 633 71.8 161 72.9 817 66.5 102
Family/friends in Japan 1,045 12.3 235 6.7 49 5.6 10 4.5 124 10.1 27
Other 245 2.7 115 3.3 13 1.5 4 1.8 27 2.2 2
None in particular 796 9.1 444 12.7 81 9.2 9 4.1 143 11.6 12
Quantity of responses & total rate 8,180 172.9 3,490 141.3 882 175.5 221 201.4 1,228 157.7 154
Information Needed Accommodation 1,506 21.9 386 11.2 252 29.1 70 32.6 329 27.1 39
in Japan Transport 3,323 45.0 828 24.0 415 48.0 116 54.0 529 43.5 88
(Multiple answers) Restaurants 2,454 33.4 505 14.7 266 30.8 86 40.0 396 32.6 61
Tourist facilities 1,309 20.4 208 6.0 240 27.7 78 36.3 303 24.9 44
On-site tours/tour guides 617 9.0 164 4.8 95 11.0 21 9.8 187 15.4 9
Events 746 10.9 106 3.1 160 18.5 24 11.2 131 10.8 31
Souvenirs 690 9.8 150 4.4 120 13.9 31 14.4 98 8.1 22
Shopping locations 1,451 21.7 246 7.1 218 25.2 54 25.1 382 31.4 42
Free Wi-Fi 3,280 42.7 1,266 36.8 442 51.1 103 47.9 535 44.0 71
Cultural experiesnce programs 625 8.0 208 6.0 97 11.2 16 7.4 118 9.7 11
Prayer room 90 1.2 2 0.1 1 0.1 0 0.0 6 0.5 1
ATM 538 6.6 63 1.8 22 2.5 7 3.3 71 5.8 4
Parcel delivery service 157 2.2 47 1.4 24 2.8 5 2.3 35 2.9 1
Other 191 2.3 95 2.8 9 1.0 5 2.3 17 1.4 4
None in particular 1,437 14.5 964 28.0 94 10.9 16 7.4 134 11.0 9
Quantity of responses & total rate 8,089 249.6 3,444 152.1 865 283.8 215 294.0 1,215 269.2 153

Annex 2 (270/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 659 10.6 458 19.0 42 9.1 11 8.0 43 5.8 12
product Alcohol 181 2.9 124 5.2 9 2.0 1 0.7 6 0.8 1
(open-ended Other food 237 3.6 175 7.3 6 1.3 8 5.8 7 0.9 2
answer) Tobacco 32 0.6 19 0.8 4 0.9 0 0.0 6 0.8 0
Cameras, video cameras 65 1.6 12 0.5 2 0.4 2 1.5 24 3.3 2
Watches 114 3.2 16 0.7 5 1.1 3 2.2 52 7.1 5
Consumer electronics 275 7.3 49 2.0 61 13.2 10 7.3 88 11.9 3
Cosmetics, perfume 637 15.5 232 9.6 53 11.5 18 13.1 238 32.3 22
Medicine, health goods, toiletries 733 12.7 516 21.4 107 23.2 14 10.2 68 9.2 5
Japanese clothing (kimono), folk crafts 181 3.7 24 1.0 11 2.4 2 1.5 7 0.9 2
Western clothing, bags, shoes 953 21.3 393 16.3 96 20.8 53 38.7 109 14.8 39
Manga comics, anime, character merchandise 268 5.0 143 5.9 13 2.8 5 3.6 21 2.8 9
Books, picture postcards, CDs, DVDs 79 1.6 30 1.2 8 1.7 0 0.0 4 0.5 1
Other purchases 485 9.6 200 8.3 36 7.8 7 5.1 61 8.3 6
Others 41 0.9 15 0.6 8 1.7 3 2.2 3 0.4 0
Quantity of responses & total rate 4,940 100.0 2,406 100.0 461 100.0 137 100.0 737 100.0 109
Reason of Good quality 1,122 25.7 454 19.2 153 33.5 33 25.0 239 32.7 28
satisfaction Good design, pretty, beautiful 614 13.1 262 11.1 59 12.9 23 17.4 83 11.3 19
[product] Delicious, tasty 566 9.0 410 17.3 38 8.3 9 6.8 29 4.0 9
(open-ended Made in Japan 341 8.5 119 5.0 42 9.2 13 9.8 106 14.5 4
answer) Traditional, Japanese culture 104 2.2 28 1.2 6 1.3 2 1.5 7 1.0 0
Favorite brands/products 381 7.6 180 7.6 22 4.8 6 4.5 67 9.2 6
Difficult to get in own country/available only in Japan 243 4.3 145 6.1 15 3.3 5 3.8 20 2.7 4
Good for gifts/souveniers 520 9.6 259 10.9 22 4.8 12 9.1 36 4.9 12
Cheap, reasonable 728 14.7 407 17.2 71 15.5 24 18.2 118 16.1 23
Convenient 44 1.0 18 0.8 9 2.0 1 0.8 1 0.1 0
Other 210 4.3 84 3.6 20 4.4 4 3.0 26 3.6 2
Quantity of responses & total rate 4,873 100.0 2,366 100.0 457 100.0 132 100.0 732 100.0 107
Most satisfying Sushi 1,326 17.3 700 21.7 40 6.6 34 19.7 113 13.4 33
food Ramen 1,359 20.5 557 17.2 152 25.1 23 13.3 179 21.3 35
(open-ended Noodles (soba/udon) 398 4.8 220 6.8 27 4.5 8 4.6 15 1.8 0
answer) Meat 1,500 21.1 834 25.8 146 24.1 41 23.7 174 20.7 26
Fish 748 13.9 230 7.1 87 14.4 43 24.9 181 21.5 18
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 242 2.8 117 3.6 5 0.8 1 0.6 11 1.3 2
Other Japanese cuisines 537 7.3 257 8.0 57 9.4 8 4.6 51 6.1 2
Foreign cuisines 42 0.5 19 0.6 2 0.3 0 0.0 1 0.1 0
Other cuisines 272 3.3 150 4.6 18 3.0 1 0.6 24 2.9 4
Confectioneries 215 4.2 55 1.7 41 6.8 8 4.6 57 6.8 4
Fruits 23 0.6 4 0.1 9 1.5 4 2.3 3 0.4 1
Alcohol 129 1.6 51 1.6 6 1.0 1 0.6 9 1.1 4
Other food 133 2.1 38 1.2 15 2.5 1 0.6 23 2.7 5
Quantity of responses & total rate 6,924 100.0 3,232 100.0 605 100.0 173 100.0 841 100.0 134
Reason of Delicious, tasty 5,466 79.0 2,658 83.7 476 79.5 122 71.8 661 79.2 111
satisfaction Good quality 515 9.3 142 4.5 56 9.3 29 17.1 106 12.7 13
[food] Good quiantity, various choice 79 0.9 49 1.5 5 0.8 1 0.6 3 0.4 0
(open-ended Cheap, reasonable 81 1.2 47 1.5 9 1.5 6 3.5 6 0.7 2
answer) Famous 36 0.5 24 0.8 2 0.3 3 1.8 2 0.2 0
Favorites 110 1.8 34 1.1 13 2.2 2 1.2 10 1.2 5
Unique, first experience 95 1.2 29 0.9 7 1.2 1 0.6 4 0.5 0
Healthy 31 0.6 2 0.1 4 0.7 1 0.6 6 0.7 0
Good design, pretty, beautiful 29 0.4 14 0.4 2 0.3 0 0.0 2 0.2 0
Traditional, Japanese culture 125 1.7 56 1.8 10 1.7 1 0.6 16 1.9 0
Difficult to eat in own country/available only in Japan 167 2.1 84 2.6 12 2.0 2 1.2 8 1.0 1
Service, atmosphere 26 0.4 14 0.4 1 0.2 2 1.2 5 0.6 0
Special diet (religion, belief, health, etc.) 19 0.2 0 0.0 0 0.0 0 0.0 0 0.0 0
Other 64 0.9 23 0.7 2 0.3 0 0.0 6 0.7 1
Quantity of responses & total rate 6,843 100.0 3,176 100.0 599 100.0 170 100.0 835 100.0 133

Annex 2 (271/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 7,780 95.9 3,345 98.0 782 91.4 206 95.8 1,147 94.1 150
experiences Drink Japanese alcoholic beverages 4,249 47.0 2,103 61.6 292 34.1 71 33.0 429 35.2 56
(Multiple answers) Stay in a Japanese-style inn 1,920 26.5 563 16.5 315 36.8 64 29.8 390 32.0 44
Bathe in a hot spring 2,403 31.1 1,031 30.2 282 32.9 74 34.4 446 36.6 57
Nature/scenery sightseeing 4,967 64.9 1,877 55.0 613 71.6 139 64.7 901 73.9 107
Walking in shopping districts 5,979 76.8 2,390 70.0 690 80.6 173 80.5 1,045 85.7 115
Shopping 6,758 86.3 2,901 84.9 775 90.5 198 92.1 1,145 93.9 139
Galleries/museums 1,622 20.7 409 12.0 142 16.6 49 22.8 176 14.4 46
Theme parks 1,371 17.0 626 18.3 177 20.7 26 12.1 177 14.5 32
Ski/snowboard 41 0.7 3 0.1 14 1.6 1 0.5 6 0.5 4
Other sports (golf, etc.) 185 2.2 74 2.2 28 3.3 7 3.3 9 0.7 5
Performance (Kabuki, theater, music etc.) 311 3.9 64 1.9 31 3.6 11 5.1 36 3.0 8
Spectator sport (Sumo, soccer etc.) 115 1.6 9 0.3 16 1.9 6 2.8 1 0.1 7
Nature tours, Experience in farming/fishing village 452 6.8 47 1.4 90 10.5 18 8.4 55 4.5 21
Seasons (cherry blossoms, autumn leaves, winter etc.) 849 11.7 175 5.1 129 15.1 36 16.7 92 7.5 34
Visiting film/anime settings 299 3.8 75 2.2 30 3.5 8 3.7 32 2.6 11
Experience Japanese history/culture 1,888 24.8 263 7.7 184 21.5 52 24.2 228 18.7 63
Experience Japanese everyday life 1,740 21.1 355 10.4 146 17.1 37 17.2 150 12.3 38
Enjoy Japanese pop culture (fashions, animations, etc.) 1,082 12.9 321 9.4 103 12.0 24 11.2 89 7.3 33
Medical treatment/Medical check-up 50 0.7 8 0.2 4 0.5 2 0.9 7 0.6 5
None of the above 30 0.4 9 0.3 7 0.8 1 0.5 4 0.3 0
Quantity of responses & total rate 8,063 556.8 3,415 487.5 856 566.6 215 559.5 1,219 538.6 152
Satisfaction rating Eat Japanese food 6,935 91.1 2,907 89.5 638 85.0 177 92.2 1,000 89.1 140
per Activity Drink Japanese alcoholic beverages 3,680 87.7 1,762 86.0 221 78.4 54 83.1 357 84.6 48
(Multiple answers) Stay in a Japanese-style inn 1,615 84.5 474 86.5 232 75.6 48 82.8 321 83.4 40
Bathe in a hot spring 2,117 90.8 915 92.1 226 85.6 63 92.6 387 88.8 54
Nature/scenery sightseeing 4,393 90.5 1,597 87.4 496 84.4 115 88.5 803 90.4 99
Walking in shopping districts 5,119 87.3 1,958 83.8 514 76.4 146 88.0 911 88.4 106
Shopping 5,810 88.1 2,408 85.1 591 78.5 162 86.6 1,012 90.4 129
Galleries/museums 1,445 90.3 350 89.3 100 74.1 43 91.5 147 85.5 43
Theme parks 1,215 90.5 555 91.0 147 88.6 19 76.0 149 88.2 29
Ski/snowboard 32 83.5 2 66.7 12 85.7 0 - 4 80.0 4
Other sports (golf, etc.) 165 92.3 63 88.7 27 96.4 6 100.0 8 88.9 4
Performance (Kabuki, theater, music etc.) 266 87.6 50 84.7 23 79.3 8 88.9 27 77.1 7
Spectator sport (Sumo, soccer etc.) 101 88.0 7 77.8 13 81.3 5 83.3 0 0.0 6
Nature tours, Experience in farming/fishing village 383 85.3 36 80.0 68 78.2 12 75.0 41 75.9 18
Seasons (cherry blossoms, autumn leaves, winter etc.) 741 88.8 150 88.8 107 87.0 23 76.7 79 87.8 30
Visiting film/anime settings 253 88.5 56 76.7 21 70.0 7 100.0 27 90.0 10
Experience Japanese history/culture 1,710 91.2 219 88.0 143 79.4 42 87.5 193 86.2 55
Experience Japanese everyday life 1,602 92.3 316 90.3 116 82.3 30 85.7 131 89.1 35
Enjoy Japanese pop culture (fashions, animations, etc.) 966 89.7 277 87.9 79 79.0 21 91.3 74 85.1 27
Medical treatment/Medical check-up 42 85.1 8 100.0 3 75.0 2 100.0 6 85.7 4
Wanted to do Eat Japanese food 5,320 67.7 2,277 69.3 496 62.3 145 71.8 692 58.2 117
before visit to Japan Drink Japanese alcoholic beverages 1,944 22.0 867 26.4 122 15.3 35 17.3 154 12.9 33
(Multiple answers) Stay in a Japanese-style inn 1,149 16.3 281 8.5 183 23.0 36 17.8 224 18.8 29
Bathe in a hot spring 1,921 25.5 846 25.7 196 24.6 62 30.7 341 28.7 45
Nature/scenery sightseeing 3,273 45.7 1,057 32.1 407 51.1 104 51.5 644 54.1 74
Walking in shopping districts 2,906 40.6 951 28.9 365 45.9 101 50.0 568 47.7 74
Shopping 3,919 53.8 1,581 48.1 458 57.5 134 66.3 734 61.7 97
Galleries/museums 1,002 12.8 228 6.9 81 10.2 27 13.4 97 8.2 31
Theme parks 1,048 13.5 496 15.1 138 17.3 18 8.9 128 10.8 26
Ski/snowboard 97 1.8 5 0.2 26 3.3 4 2.0 24 2.0 4
Other sports (golf, etc.) 183 2.2 72 2.2 34 4.3 6 3.0 8 0.7 3
Performance (Kabuki, theater, music etc.) 273 3.5 59 1.8 17 2.1 7 3.5 38 3.2 9
Spectator sport (Sumo, soccer etc.) 137 1.9 15 0.5 20 2.5 3 1.5 8 0.7 6
Nature tours, Experience in farming/fishing village 354 5.5 33 1.0 60 7.5 10 5.0 47 3.9 17
Seasons (cherry blossoms, autumn leaves, winter etc 666 9.8 134 4.1 96 12.1 27 13.4 85 7.1 28
Visiting film/anime settings 259 3.4 75 2.3 19 2.4 5 2.5 37 3.1 10
Experience Japanese history/culture 1,215 16.1 176 5.4 98 12.3 34 16.8 149 12.5 38
Experience Japanese everyday life 1,002 12.6 175 5.3 84 10.6 23 11.4 100 8.4 21
Enjoy Japanese pop culture (fashions, animations, etc.) 586 7.5 157 4.8 53 6.7 16 7.9 59 5.0 20
Medical treatment/Medical check-up 34 0.5 6 0.2 10 1.3 1 0.5 4 0.3 3
None of the above 648 7.6 213 6.5 62 7.8 12 5.9 93 7.8 7
Quantity of responses & total rate 7,768 370.5 3,288 295.1 796 380.0 202 401.0 1,190 355.8 146
Wanted to do most Eat Japanese food 2,060 27.9 1,070 37.2 106 15.6 52 29.2 167 15.8 40
before visit to Japan Drink Japanese alcoholic beverages 125 1.5 69 2.4 11 1.6 0 0.0 9 0.9 1
(Single Answer) Stay in a Japanese-style inn 94 1.3 38 1.3 11 1.6 3 1.7 6 0.6 2
Bathe in a hot spring 580 7.8 366 12.7 45 6.6 15 8.4 85 8.1 7
Nature/scenery sightseeing 975 16.4 311 10.8 154 22.6 25 14.0 252 23.9 17
Walking in shopping districts 227 3.8 70 2.4 40 5.9 8 4.5 60 5.7 4
Shopping 885 14.9 381 13.3 91 13.4 32 18.0 257 24.4 25
Galleries/museums 113 1.8 43 1.5 13 1.9 5 2.8 15 1.4 1
Theme parks 449 6.1 271 9.4 68 10.0 2 1.1 49 4.6 5
Ski/snowboard 24 0.5 0 0.0 6 0.9 1 0.6 7 0.7 1
Other sports (golf, etc.) 93 1.2 53 1.8 17 2.5 2 1.1 2 0.2 1
Performance (Kabuki, theater, music etc.) 69 1.1 20 0.7 4 0.6 5 2.8 17 1.6 1
Spectator sport (Sumo, soccer etc.) 41 0.7 5 0.2 9 1.3 0 0.0 2 0.2 2
Nature tours, Experience in farming/fishing village 65 1.1 8 0.3 10 1.5 1 0.6 12 1.1 1
Seasons (cherry blossoms, autumn leaves, winter etc.) 137 2.7 27 0.9 34 5.0 8 4.5 18 1.7 7
Annex 2 (272/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 40 0.7 12 0.4 3 0.4 3 1.7 11 1.0 0
Experience Japanese history/culture 278 4.0 34 1.2 19 2.8 3 1.7 30 2.8 5
Experience Japanese everyday life 212 3.1 38 1.3 21 3.1 6 3.4 27 2.6 3
Enjoy Japanese pop culture (fashions, animations, etc.) 84 1.2 24 0.8 7 1.0 3 1.7 9 0.9 4
Medical treatment/Medical check-up 11 0.2 3 0.1 4 0.6 0 0.0 3 0.3 0
None of the above 146 1.9 32 1.1 7 1.0 4 2.2 17 1.6 3
Quantity of responses & total rate 6,708 100.0 2,875 100.0 680 100.0 178 100.0 1,055 100.0 130

Annex 2 (273/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 4,294 54.6 1,630 49.1 406 48.6 138 65.7 537 44.6 99
next time Drink Japanese alcoholic beverages 1,991 22.5 869 26.2 127 15.2 39 18.6 157 13.0 39
(Multiple answers) Stay in a Japanese-style inn 1,836 23.7 592 17.8 181 21.7 61 29.0 265 22.0 49
Bathe in a hot spring 3,442 41.7 1,698 51.2 264 31.6 99 47.1 474 39.4 65
Nature/scenery sightseeing 3,338 44.5 1,059 31.9 377 45.1 107 51.0 563 46.8 66
Walking in shopping districts 2,337 30.6 812 24.5 264 31.6 71 33.8 365 30.3 58
Shopping 3,295 43.0 1,322 39.8 354 42.3 109 51.9 513 42.6 86
Galleries/museums 1,443 17.7 373 11.2 116 13.9 37 17.6 130 10.8 35
Theme parks 1,685 20.9 780 23.5 181 21.7 38 18.1 206 17.1 38
Ski/snowboard 947 14.0 206 6.2 155 18.5 44 21.0 170 14.1 31
Other sports (golf, etc.) 538 6.5 214 6.4 64 7.7 22 10.5 30 2.5 17
Performance (Kabuki, theater, music etc.) 972 11.3 270 8.1 72 8.6 19 9.0 84 7.0 22
Spectator sport (Sumo, soccer etc.) 698 8.1 182 5.5 64 7.7 14 6.7 36 3.0 23
Nature tours, Experience in farming/fishing village 1,100 15.0 189 5.7 130 15.6 42 20.0 151 12.5 37
Seasons (cherry blossoms, autumn leaves, winter etc.) 2,016 27.1 530 16.0 238 28.5 69 32.9 317 26.3 49
Visiting film/anime settings 733 9.0 277 8.3 62 7.4 22 10.5 69 5.7 26
Experience Japanese history/culture 1,998 25.6 489 14.7 170 20.3 56 26.7 278 23.1 45
Experience Japanese everyday life 1,686 20.4 518 15.6 135 16.1 45 21.4 182 15.1 34
Enjoy Japanese pop culture (fashions, animations, etc.) 1,014 12.0 393 11.8 74 8.9 26 12.4 119 9.9 22
Medical treatment/Medical check-up 228 3.5 57 1.7 32 3.8 14 6.7 45 3.7 12
None of the above 174 2.3 74 2.2 26 3.1 2 1.0 38 3.2 1
Quantity of responses & total rate 7,873 454.0 3,319 377.6 836 417.7 210 511.4 1,204 392.8 140
1) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
2) The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 2 (274/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Satisfaction Very satisfied 71.2
with your visit Satisfied 26.3
to Japan Slightly satisfied 1.0
(Single Answer) Neutral 1.5
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 79.5
like to come Yes 17.1
to Japan again? Probably 2.9
(Single Answer) Not sure 0.5
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 31.0
obtained Travel agent’s website 22.6
before departure Accommodation website 21.3
(Multiple answers) Airline website 16.8
Regional tourism association website 3.9
Accommodation reservation site 20.0
Review sites (TripAdvisor, etc.) 13.5
SNS (Facebook, Twitter, WeChat, etc.) 17.4
Personal blogs 16.1
Video sites (YouTube, Tudou, etc.) 11.0
Other websites 9.7
JNTO office 12.9
Travel agent’s brochures 10.3
Travel guide(s) 10.3
Family/friends in own country 20.0
Family/friends in Japan 20.0
Travel exhibition or trade show 6.5
TV program 12.3
Newspapers 2.6
Travel magazines 20.0
Other magazines 1.3
Other 1.9
None in particular 8.4
Quantity of responses & total rate 309.7
Useful Information Airport Information Desk 22.1
obtained Tourist Information Desk (not in airport) 19.5
in Japan Accommodation facilities 13.6
(Multiple answers) Travel guide books (non-free) 5.8
Free papers 8.4
Internet (PC) 19.5
Internet (tablet) 9.1
Internet (smartphone) 66.2
Family/friends in Japan 17.5
Other 1.3
None in particular 7.8
Quantity of responses & total rate 190.9
Information Needed Accommodation 25.5
in Japan Transport 57.5
(Multiple answers) Restaurants 39.9
Tourist facilities 28.8
On-site tours/tour guides 5.9
Events 20.3
Souvenirs 14.4
Shopping locations 27.5
Free Wi-Fi 46.4
Cultural experiesnce programs 7.2
Prayer room 0.7
ATM 2.6
Parcel delivery service 0.7
Other 2.6
None in particular 5.9
Quantity of responses & total rate 285.6

Annex 2 (275/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Most satisfying Confectioneries 11.0
product Alcohol 0.9
(open-ended Other food 1.8
answer) Tobacco 0.0
Cameras, video cameras 1.8
Watches 4.6
Consumer electronics 2.8
Cosmetics, perfume 20.2
Medicine, health goods, toiletries 4.6
Japanese clothing (kimono), folk crafts 1.8
Western clothing, bags, shoes 35.8
Manga comics, anime, character merchandise 8.3
Books, picture postcards, CDs, DVDs 0.9
Other purchases 5.5
Others 0.0
Quantity of responses & total rate 100.0
Reason of Good quality 26.2
satisfaction Good design, pretty, beautiful 17.8
[product] Delicious, tasty 8.4
(open-ended Made in Japan 3.7
answer) Traditional, Japanese culture 0.0
Favorite brands/products 5.6
Difficult to get in own country/available only in Japan 3.7
Good for gifts/souveniers 11.2
Cheap, reasonable 21.5
Convenient 0.0
Other 1.9
Quantity of responses & total rate 100.0
Most satisfying Sushi 24.6
food Ramen 26.1
(open-ended Noodles (soba/udon) 0.0
answer) Meat 19.4
Fish 13.4
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 1.5
Other Japanese cuisines 1.5
Foreign cuisines 0.0
Other cuisines 3.0
Confectioneries 3.0
Fruits 0.7
Alcohol 3.0
Other food 3.7
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 83.5
satisfaction Good quality 9.8
[food] Good quiantity, various choice 0.0
(open-ended Cheap, reasonable 1.5
answer) Famous 0.0
Favorites 3.8
Unique, first experience 0.0
Healthy 0.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 0.0
Difficult to eat in own country/available only in Japan 0.8
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 0.0
Other 0.8
Quantity of responses & total rate 100.0

Annex 2 (276/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
This trip's Eat Japanese food 98.7
experiences Drink Japanese alcoholic beverages 36.8
(Multiple answers) Stay in a Japanese-style inn 28.9
Bathe in a hot spring 37.5
Nature/scenery sightseeing 70.4
Walking in shopping districts 75.7
Shopping 91.4
Galleries/museums 30.3
Theme parks 21.1
Ski/snowboard 2.6
Other sports (golf, etc.) 3.3
Performance (Kabuki, theater, music etc.) 5.3
Spectator sport (Sumo, soccer etc.) 4.6
Nature tours, Experience in farming/fishing village 13.8
Seasons (cherry blossoms, autumn leaves, winter etc.) 22.4
Visiting film/anime settings 7.2
Experience Japanese history/culture 41.4
Experience Japanese everyday life 25.0
Enjoy Japanese pop culture (fashions, animations, etc.) 21.7
Medical treatment/Medical check-up 3.3
None of the above 0.0
Quantity of responses & total rate 641.4
Satisfaction rating Eat Japanese food 96.6
per Activity Drink Japanese alcoholic beverages 85.7
(Multiple answers) Stay in a Japanese-style inn 90.9
Bathe in a hot spring 96.4
Nature/scenery sightseeing 96.1
Walking in shopping districts 94.6
Shopping 95.6
Galleries/museums 95.6
Theme parks 90.6
Ski/snowboard 100.0
Other sports (golf, etc.) 80.0
Performance (Kabuki, theater, music etc.) 87.5
Spectator sport (Sumo, soccer etc.) 85.7
Nature tours, Experience in farming/fishing village 85.7
Seasons (cherry blossoms, autumn leaves, winter etc.) 88.2
Visiting film/anime settings 90.9
Experience Japanese history/culture 90.2
Experience Japanese everyday life 92.1
Enjoy Japanese pop culture (fashions, animations, etc.) 84.4
Medical treatment/Medical check-up 80.0
Wanted to do Eat Japanese food 80.1
before visit to Japan Drink Japanese alcoholic beverages 22.6
(Multiple answers) Stay in a Japanese-style inn 19.9
Bathe in a hot spring 30.8
Nature/scenery sightseeing 50.7
Walking in shopping districts 50.7
Shopping 66.4
Galleries/museums 21.2
Theme parks 17.8
Ski/snowboard 2.7
Other sports (golf, etc.) 2.1
Performance (Kabuki, theater, music etc.) 6.2
Spectator sport (Sumo, soccer etc.) 4.1
Nature tours, Experience in farming/fishing village 11.6
Seasons (cherry blossoms, autumn leaves, winter etc 19.2
Visiting film/anime settings 6.8
Experience Japanese history/culture 26.0
Experience Japanese everyday life 14.4
Enjoy Japanese pop culture (fashions, animations, etc.) 13.7
Medical treatment/Medical check-up 2.1
None of the above 4.8
Quantity of responses & total rate 474.0
Wanted to do most Eat Japanese food 30.8
before visit to Japan Drink Japanese alcoholic beverages 0.8
(Single Answer) Stay in a Japanese-style inn 1.5
Bathe in a hot spring 5.4
Nature/scenery sightseeing 13.1
Walking in shopping districts 3.1
Shopping 19.2
Galleries/museums 0.8
Theme parks 3.8
Ski/snowboard 0.8
Other sports (golf, etc.) 0.8
Performance (Kabuki, theater, music etc.) 0.8
Spectator sport (Sumo, soccer etc.) 1.5
Nature tours, Experience in farming/fishing village 0.8
Seasons (cherry blossoms, autumn leaves, winter etc.) 5.4
Annex 2 (277/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Visiting film/anime settings 0.0
Experience Japanese history/culture 3.8
Experience Japanese everyday life 2.3
Enjoy Japanese pop culture (fashions, animations, etc.) 3.1
Medical treatment/Medical check-up 0.0
None of the above 2.3
Quantity of responses & total rate 100.0

Annex 2 (278/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Want to do Eat Japanese food 70.7
next time Drink Japanese alcoholic beverages 27.9
(Multiple answers) Stay in a Japanese-style inn 35.0
Bathe in a hot spring 46.4
Nature/scenery sightseeing 47.1
Walking in shopping districts 41.4
Shopping 61.4
Galleries/museums 25.0
Theme parks 27.1
Ski/snowboard 22.1
Other sports (golf, etc.) 12.1
Performance (Kabuki, theater, music etc.) 15.7
Spectator sport (Sumo, soccer etc.) 16.4
Nature tours, Experience in farming/fishing village 26.4
Seasons (cherry blossoms, autumn leaves, winter etc.) 35.0
Visiting film/anime settings 18.6
Experience Japanese history/culture 32.1
Experience Japanese everyday life 24.3
Enjoy Japanese pop culture (fashions, animations, etc.) 15.7
Medical treatment/Medical check-up 8.6
None of the above 0.7
Quantity of responses & total rate 610.0

Annex 2 (279/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 59 64.1 132 54.1 111 70.3 151 78.6 39 69.6 134
with your visit Satisfied 32 34.8 107 43.9 45 28.5 37 19.3 14 25.0 40
to Japan Slightly satisfied 1 1.1 3 1.2 1 0.6 3 1.6 1 1.8 1
(Single Answer) Neutral 0 0.0 2 0.8 1 0.6 1 0.5 0 0.0 0
Slightly dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 2 3.6 0
Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 92 100.0 244 100.0 158 100.0 192 100.0 56 100.0 175
Would you Definitely 64 69.6 142 58.2 110 69.6 142 74.0 43 76.8 122
like to come Yes 26 28.3 90 36.9 38 24.1 45 23.4 10 17.9 49
to Japan again? Probably 2 2.2 7 2.9 9 5.7 4 2.1 1 1.8 2
(Single Answer) Not sure 0 0.0 5 2.0 1 0.6 1 0.5 2 3.6 2
Not really 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
No 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Definitely not 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 92 100.0 244 100.0 158 100.0 192 100.0 56 100.0 175
Useful Information JNTO website 12 18.8 41 23.2 18 16.5 10 8.0 3 7.9 16
obtained Travel agent’s website 7 10.9 30 16.9 18 16.5 21 16.8 5 13.2 11
before departure Accommodation website 12 18.8 55 31.1 15 13.8 20 16.0 1 2.6 21
(Multiple answers) Airline website 5 7.8 36 20.3 14 12.8 15 12.0 2 5.3 16
Regional tourism association website 2 3.1 11 6.2 6 5.5 6 4.8 0 0.0 4
Accommodation reservation site 8 12.5 24 13.6 6 5.5 4 3.2 1 2.6 8
Review sites (TripAdvisor, etc.) 19 29.7 38 21.5 29 26.6 23 18.4 2 5.3 17
SNS (Facebook, Twitter, WeChat, etc.) 14 21.9 26 14.7 18 16.5 18 14.4 7 18.4 2
Personal blogs 15 23.4 57 32.2 21 19.3 19 15.2 1 2.6 6
Video sites (YouTube, Tudou, etc.) 13 20.3 22 12.4 20 18.3 20 16.0 4 10.5 5
Other websites 7 10.9 13 7.3 6 5.5 5 4.0 2 5.3 11
JNTO office 0 0.0 8 4.5 3 2.8 4 3.2 1 2.6 1
Travel agent’s brochures 6 9.4 26 14.7 6 5.5 9 7.2 0 0.0 7
Travel guide(s) 12 18.8 26 14.7 9 8.3 13 10.4 1 2.6 14
Family/friends in own country 8 12.5 43 24.3 26 23.9 26 20.8 5 13.2 16
Family/friends in Japan 12 18.8 26 14.7 34 31.2 51 40.8 14 36.8 39
Travel exhibition or trade show 1 1.6 5 2.8 2 1.8 2 1.6 1 2.6 2
TV program 6 9.4 15 8.5 13 11.9 7 5.6 3 7.9 5
Newspapers 3 4.7 1 0.6 3 2.8 3 2.4 3 7.9 2
Travel magazines 6 9.4 21 11.9 11 10.1 5 4.0 5 13.2 4
Other magazines 0 0.0 2 1.1 0 0.0 1 0.8 0 0.0 0
Other 3 4.7 2 1.1 8 7.3 6 4.8 1 2.6 22
None in particular 4 6.3 21 11.9 8 7.3 15 12.0 6 15.8 23
Quantity of responses & total rate 64 273.4 177 310.2 109 269.7 125 242.4 38 178.9 140
Useful Information Airport Information Desk 5 7.9 36 20.5 23 21.1 19 15.2 2 5.4 25
obtained Tourist Information Desk (not in airport) 16 25.4 43 24.4 23 21.1 21 16.8 0 0.0 18
in Japan Accommodation facilities 11 17.5 28 15.9 13 11.9 18 14.4 1 2.7 11
(Multiple answers) Travel guide books (non-free) 7 11.1 17 9.7 7 6.4 15 12.0 2 5.4 11
Free papers 2 3.2 16 9.1 5 4.6 5 4.0 2 5.4 4
Internet (PC) 14 22.2 39 22.2 14 12.8 14 11.2 9 24.3 30
Internet (tablet) 7 11.1 25 14.2 21 19.3 11 8.8 3 8.1 13
Internet (smartphone) 42 66.7 127 72.2 76 69.7 85 68.0 22 59.5 90
Family/friends in Japan 7 11.1 24 13.6 38 34.9 39 31.2 14 37.8 39
Other 2 3.2 1 0.6 4 3.7 2 1.6 3 8.1 6
None in particular 1 1.6 13 7.4 2 1.8 4 3.2 2 5.4 4
Quantity of responses & total rate 63 181.0 176 209.7 109 207.3 125 186.4 37 162.2 137
Information Needed Accommodation 14 21.9 54 31.0 22 20.2 17 13.6 7 18.4 27
in Japan Transport 41 64.1 99 56.9 59 54.1 59 47.2 19 50.0 74
(Multiple answers) Restaurants 30 46.9 86 49.4 63 57.8 60 48.0 16 42.1 59
Tourist facilities 9 14.1 44 25.3 26 23.9 18 14.4 7 18.4 28
On-site tours/tour guides 3 4.7 12 6.9 12 11.0 6 4.8 3 7.9 13
Events 6 9.4 18 10.3 12 11.0 10 8.0 2 5.3 5
Souvenirs 4 6.3 26 14.9 33 30.3 17 13.6 4 10.5 19
Shopping locations 13 20.3 47 27.0 32 29.4 41 32.8 12 31.6 43
Free Wi-Fi 31 48.4 94 54.0 47 43.1 56 44.8 16 42.1 51
Cultural experiesnce programs 2 3.1 11 6.3 9 8.3 9 7.2 5 13.2 3
Prayer room 2 3.1 32 18.4 32 29.4 1 0.8 1 2.6 3
ATM 2 3.1 8 4.6 19 17.4 8 6.4 3 7.9 20
Parcel delivery service 1 1.6 3 1.7 1 0.9 1 0.8 2 5.3 1
Other 4 6.3 4 2.3 5 4.6 5 4.0 0 0.0 3
None in particular 3 4.7 17 9.8 2 1.8 15 12.0 6 15.8 12
Quantity of responses & total rate 64 257.8 174 319.0 109 343.1 125 258.4 38 271.1 139

Annex 2 (280/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 4 10.5 9 10.8 6 8.5 10 10.6 0 0.0 11
product Alcohol 1 2.6 0 0.0 0 0.0 0 0.0 1 4.5 5
(open-ended Other food 1 2.6 3 3.6 1 1.4 2 2.1 2 9.1 1
answer) Tobacco 0 0.0 0 0.0 0 0.0 1 1.1 0 0.0 0
Cameras, video cameras 1 2.6 0 0.0 5 7.0 1 1.1 1 4.5 5
Watches 0 0.0 9 10.8 4 5.6 5 5.3 4 18.2 2
Consumer electronics 1 2.6 7 8.4 5 7.0 6 6.4 2 9.1 10
Cosmetics, perfume 7 18.4 11 13.3 4 5.6 14 14.9 7 31.8 3
Medicine, health goods, toiletries 0 0.0 7 8.4 2 2.8 1 1.1 2 9.1 3
Japanese clothing (kimono), folk crafts 2 5.3 3 3.6 1 1.4 0 0.0 0 0.0 5
Western clothing, bags, shoes 13 34.2 24 28.9 30 42.3 39 41.5 2 9.1 16
Manga comics, anime, character merchandise 3 7.9 2 2.4 0 0.0 1 1.1 0 0.0 1
Books, picture postcards, CDs, DVDs 2 5.3 2 2.4 2 2.8 1 1.1 0 0.0 0
Other purchases 3 7.9 6 7.2 10 14.1 13 13.8 1 4.5 15
Others 0 0.0 0 0.0 1 1.4 0 0.0 0 0.0 1
Quantity of responses & total rate 38 100.0 83 100.0 71 100.0 94 100.0 22 100.0 78
Reason of Good quality 12 31.6 19 23.5 26 37.1 31 33.0 11 50.0 20
satisfaction Good design, pretty, beautiful 2 5.3 7 8.6 8 11.4 18 19.1 0 0.0 13
[product] Delicious, tasty 2 5.3 5 6.2 1 1.4 7 7.4 2 9.1 5
(open-ended Made in Japan 4 10.5 12 14.8 3 4.3 1 1.1 4 18.2 3
answer) Traditional, Japanese culture 1 2.6 4 4.9 2 2.9 1 1.1 0 0.0 1
Favorite brands/products 5 13.2 7 8.6 6 8.6 7 7.4 2 9.1 1
Difficult to get in own country/available only in Japan 1 2.6 4 4.9 3 4.3 3 3.2 0 0.0 1
Good for gifts/souveniers 6 15.8 5 6.2 5 7.1 9 9.6 2 9.1 24
Cheap, reasonable 2 5.3 14 17.3 9 12.9 14 14.9 1 4.5 3
Convenient 0 0.0 2 2.5 0 0.0 0 0.0 0 0.0 0
Other 3 7.9 2 2.5 7 10.0 3 3.2 0 0.0 7
Quantity of responses & total rate 38 100.0 81 100.0 70 100.0 94 100.0 22 100.0 78
Most satisfying Sushi 16 30.2 14 9.5 18 19.4 16 14.3 12 40.0 20
food Ramen 11 20.8 49 33.3 20 21.5 45 40.2 5 16.7 18
(open-ended Noodles (soba/udon) 2 3.8 7 4.8 8 8.6 3 2.7 2 6.7 7
answer) Meat 7 13.2 26 17.7 14 15.1 18 16.1 1 3.3 13
Fish 6 11.3 21 14.3 13 14.0 8 7.1 2 6.7 5
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 2 3.8 4 2.7 2 2.2 7 6.3 1 3.3 2
Other Japanese cuisines 5 9.4 8 5.4 9 9.7 6 5.4 2 6.7 12
Foreign cuisines 0 0.0 3 2.0 0 0.0 0 0.0 0 0.0 3
Other cuisines 1 1.9 2 1.4 2 2.2 0 0.0 0 0.0 5
Confectioneries 1 1.9 8 5.4 3 3.2 4 3.6 1 3.3 6
Fruits 0 0.0 1 0.7 0 0.0 0 0.0 0 0.0 0
Alcohol 0 0.0 0 0.0 1 1.1 2 1.8 2 6.7 9
Other food 2 3.8 4 2.7 3 3.2 3 2.7 2 6.7 4
Quantity of responses & total rate 53 100.0 147 100.0 93 100.0 112 100.0 30 100.0 104
Reason of Delicious, tasty 47 88.7 108 74.0 79 84.9 96 86.5 22 73.3 74
satisfaction Good quality 2 3.8 16 11.0 5 5.4 6 5.4 6 20.0 6
[food] Good quiantity, various choice 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0 1
(open-ended Cheap, reasonable 1 1.9 0 0.0 0 0.0 2 1.8 0 0.0 0
answer) Famous 0 0.0 1 0.7 0 0.0 0 0.0 0 0.0 1
Favorites 1 1.9 1 0.7 2 2.2 0 0.0 0 0.0 2
Unique, first experience 0 0.0 1 0.7 0 0.0 1 0.9 0 0.0 6
Healthy 0 0.0 1 0.7 0 0.0 0 0.0 0 0.0 1
Good design, pretty, beautiful 0 0.0 1 0.7 0 0.0 0 0.0 0 0.0 0
Traditional, Japanese culture 1 1.9 3 2.1 2 2.2 1 0.9 2 6.7 2
Difficult to eat in own country/available only in Japan 0 0.0 7 4.8 0 0.0 3 2.7 0 0.0 2
Service, atmosphere 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Special diet (religion, belief, health, etc.) 0 0.0 7 4.8 1 1.1 0 0.0 0 0.0 4
Other 1 1.9 0 0.0 3 3.2 2 1.8 0 0.0 3
Quantity of responses & total rate 53 100.0 146 100.0 93 100.0 111 100.0 30 100.0 102

Annex 2 (281/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 61 98.4 166 97.6 109 100.0 125 100.0 34 89.5 118
experiences Drink Japanese alcoholic beverages 33 53.2 59 34.7 26 23.9 54 43.2 16 42.1 65
(Multiple answers) Stay in a Japanese-style inn 9 14.5 52 30.6 25 22.9 10 8.0 8 21.1 25
Bathe in a hot spring 17 27.4 42 24.7 18 16.5 16 12.8 5 13.2 17
Nature/scenery sightseeing 38 61.3 123 72.4 75 68.8 65 52.0 14 36.8 59
Walking in shopping districts 49 79.0 145 85.3 93 85.3 88 70.4 25 65.8 79
Shopping 54 87.1 157 92.4 94 86.2 106 84.8 31 81.6 102
Galleries/museums 11 17.7 49 28.8 24 22.0 30 24.0 14 36.8 26
Theme parks 13 21.0 45 26.5 36 33.0 40 32.0 3 7.9 14
Ski/snowboard 0 0.0 2 1.2 1 0.9 3 2.4 2 5.3 1
Other sports (golf, etc.) 1 1.6 2 1.2 1 0.9 4 3.2 2 5.3 4
Performance (Kabuki, theater, music etc.) 2 3.2 6 3.5 5 4.6 2 1.6 1 2.6 0
Spectator sport (Sumo, soccer etc.) 0 0.0 2 1.2 0 0.0 1 0.8 2 5.3 2
Nature tours, Experience in farming/fishing village 3 4.8 14 8.2 12 11.0 10 8.0 4 10.5 9
Seasons (cherry blossoms, autumn leaves, winter etc.) 9 14.5 38 22.4 24 22.0 22 17.6 1 2.6 9
Visiting film/anime settings 2 3.2 9 5.3 2 1.8 4 3.2 1 2.6 4
Experience Japanese history/culture 23 37.1 73 42.9 46 42.2 41 32.8 12 31.6 48
Experience Japanese everyday life 20 32.3 53 31.2 45 41.3 51 40.8 15 39.5 43
Enjoy Japanese pop culture (fashions, animations, etc.) 10 16.1 23 13.5 25 22.9 31 24.8 12 31.6 12
Medical treatment/Medical check-up 1 1.6 1 0.6 2 1.8 4 3.2 0 0.0 1
None of the above 0 0.0 0 0.0 0 0.0 0 0.0 1 2.6 3
Quantity of responses & total rate 62 574.2 170 624.1 109 608.3 125 565.6 38 534.2 140
Satisfaction rating Eat Japanese food 58 95.1 150 92.0 106 97.2 119 97.5 32 94.1 110
per Activity Drink Japanese alcoholic beverages 31 93.9 53 91.4 26 100.0 53 98.1 14 87.5 61
(Multiple answers) Stay in a Japanese-style inn 9 100.0 37 75.5 24 96.0 9 90.0 6 75.0 23
Bathe in a hot spring 17 100.0 35 87.5 18 100.0 14 93.3 5 100.0 15
Nature/scenery sightseeing 38 100.0 117 96.7 75 100.0 58 92.1 13 92.9 54
Walking in shopping districts 48 98.0 133 93.0 93 100.0 79 92.9 23 92.0 77
Shopping 50 92.6 142 92.2 94 100.0 97 94.2 30 96.8 94
Galleries/museums 11 100.0 39 81.3 23 95.8 29 96.7 13 92.9 24
Theme parks 13 100.0 41 91.1 36 100.0 39 100.0 3 100.0 12
Ski/snowboard 0 - 2 100.0 1 100.0 3 100.0 2 100.0 0
Other sports (golf, etc.) 1 100.0 2 100.0 1 100.0 3 75.0 2 100.0 3
Performance (Kabuki, theater, music etc.) 2 100.0 4 66.7 5 100.0 2 100.0 1 100.0 0
Spectator sport (Sumo, soccer etc.) 0 - 1 50.0 0 - 1 100.0 2 100.0 2
Nature tours, Experience in farming/fishing village 3 100.0 11 78.6 12 100.0 9 90.0 4 100.0 8
Seasons (cherry blossoms, autumn leaves, winter etc.) 9 100.0 32 86.5 24 100.0 19 86.4 1 100.0 7
Visiting film/anime settings 2 100.0 7 87.5 2 100.0 4 100.0 1 100.0 4
Experience Japanese history/culture 23 100.0 66 91.7 46 100.0 40 97.6 11 91.7 41
Experience Japanese everyday life 20 100.0 48 92.3 44 97.8 50 98.0 12 80.0 40
Enjoy Japanese pop culture (fashions, animations, etc.) 10 100.0 19 86.4 25 100.0 28 90.3 11 91.7 10
Medical treatment/Medical check-up 1 100.0 0 0.0 2 100.0 2 50.0 0 - 0
Wanted to do Eat Japanese food 42 67.7 110 71.4 74 69.2 105 86.1 21 61.8 61
before visit to Japan Drink Japanese alcoholic beverages 11 17.7 30 19.5 10 9.3 33 27.0 6 17.6 35
(Multiple answers) Stay in a Japanese-style inn 5 8.1 30 19.5 14 13.1 12 9.8 5 14.7 12
Bathe in a hot spring 14 22.6 30 19.5 11 10.3 13 10.7 3 8.8 15
Nature/scenery sightseeing 25 40.3 86 55.8 50 46.7 49 40.2 11 32.4 41
Walking in shopping districts 20 32.3 76 49.4 48 44.9 58 47.5 9 26.5 30
Shopping 25 40.3 94 61.0 53 49.5 70 57.4 17 50.0 49
Galleries/museums 5 8.1 30 19.5 15 14.0 20 16.4 5 14.7 15
Theme parks 9 14.5 23 14.9 27 25.2 34 27.9 2 5.9 11
Ski/snowboard 2 3.2 3 1.9 4 3.7 3 2.5 1 2.9 5
Other sports (golf, etc.) 0 0.0 2 1.3 1 0.9 4 3.3 2 5.9 3
Performance (Kabuki, theater, music etc.) 2 3.2 4 2.6 8 7.5 5 4.1 1 2.9 2
Spectator sport (Sumo, soccer etc.) 0 0.0 1 0.6 2 1.9 3 2.5 2 5.9 3
Nature tours, Experience in farming/fishing village 1 1.6 13 8.4 16 15.0 11 9.0 4 11.8 7
Seasons (cherry blossoms, autumn leaves, winter etc 4 6.5 28 18.2 21 19.6 21 17.2 2 5.9 11
Visiting film/anime settings 2 3.2 8 5.2 0 0.0 4 3.3 0 0.0 4
Experience Japanese history/culture 13 21.0 32 20.8 28 26.2 23 18.9 9 26.5 26
Experience Japanese everyday life 12 19.4 23 14.9 19 17.8 30 24.6 6 17.6 22
Enjoy Japanese pop culture (fashions, animations, etc.) 5 8.1 12 7.8 9 8.4 11 9.0 8 23.5 4
Medical treatment/Medical check-up 0 0.0 0 0.0 1 0.9 2 1.6 0 0.0 2
None of the above 2 3.2 19 12.3 8 7.5 3 2.5 4 11.8 34
Quantity of responses & total rate 62 321.0 154 424.7 107 391.6 122 421.3 34 347.1 136
Wanted to do most Eat Japanese food 28 46.7 44 35.5 30 30.9 56 50.9 8 26.7 23
before visit to Japan Drink Japanese alcoholic beverages 0 0.0 1 0.8 0 0.0 1 0.9 0 0.0 6
(Single Answer) Stay in a Japanese-style inn 1 1.7 2 1.6 0 0.0 0 0.0 1 3.3 2
Bathe in a hot spring 4 6.7 4 3.2 3 3.1 0 0.0 0 0.0 3
Nature/scenery sightseeing 10 16.7 19 15.3 12 12.4 4 3.6 1 3.3 9
Walking in shopping districts 2 3.3 4 3.2 1 1.0 2 1.8 1 3.3 4
Shopping 3 5.0 14 11.3 10 10.3 21 19.1 8 26.7 9
Galleries/museums 0 0.0 2 1.6 2 2.1 0 0.0 0 0.0 1
Theme parks 4 6.7 7 5.6 10 10.3 6 5.5 0 0.0 2
Ski/snowboard 0 0.0 0 0.0 2 2.1 1 0.9 0 0.0 2
Other sports (golf, etc.) 0 0.0 1 0.8 0 0.0 1 0.9 0 0.0 1
Performance (Kabuki, theater, music etc.) 0 0.0 0 0.0 2 2.1 1 0.9 0 0.0 0
Spectator sport (Sumo, soccer etc.) 0 0.0 0 0.0 0 0.0 1 0.9 0 0.0 0
Nature tours, Experience in farming/fishing village 0 0.0 5 4.0 1 1.0 1 0.9 1 3.3 4
Seasons (cherry blossoms, autumn leaves, winter etc.) 0 0.0 9 7.3 4 4.1 3 2.7 2 6.7 2
Annex 2 (282/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 0 0.0 1 0.8 0 0.0 0 0.0 0 0.0 1
Experience Japanese history/culture 5 8.3 1 0.8 11 11.3 2 1.8 3 10.0 4
Experience Japanese everyday life 1 1.7 6 4.8 5 5.2 10 9.1 3 10.0 9
Enjoy Japanese pop culture (fashions, animations, etc.) 2 3.3 1 0.8 1 1.0 0 0.0 1 3.3 0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
None of the above 0 0.0 3 2.4 3 3.1 0 0.0 1 3.3 12
Quantity of responses & total rate 60 100.0 124 100.0 97 100.0 110 100.0 30 100.0 94

Annex 2 (283/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 30 48.4 104 65.0 67 61.5 82 67.2 23 65.7 72
next time Drink Japanese alcoholic beverages 9 14.5 33 20.6 7 6.4 22 18.0 7 20.0 38
(Multiple answers) Stay in a Japanese-style inn 12 19.4 43 26.9 27 24.8 27 22.1 5 14.3 29
Bathe in a hot spring 18 29.0 59 36.9 20 18.3 35 28.7 9 25.7 41
Nature/scenery sightseeing 25 40.3 95 59.4 51 46.8 53 43.4 17 48.6 60
Walking in shopping districts 13 21.0 62 38.8 35 32.1 39 32.0 8 22.9 33
Shopping 18 29.0 86 53.8 45 41.3 58 47.5 12 34.3 65
Galleries/museums 13 21.0 35 21.9 22 20.2 29 23.8 8 22.9 27
Theme parks 16 25.8 46 28.8 24 22.0 48 39.3 6 17.1 25
Ski/snowboard 11 17.7 35 21.9 25 22.9 20 16.4 5 14.3 27
Other sports (golf, etc.) 2 3.2 12 7.5 4 3.7 13 10.7 4 11.4 11
Performance (Kabuki, theater, music etc.) 8 12.9 25 15.6 10 9.2 20 16.4 5 14.3 22
Spectator sport (Sumo, soccer etc.) 2 3.2 18 11.3 6 5.5 15 12.3 8 22.9 20
Nature tours, Experience in farming/fishing village 6 9.7 36 22.5 29 26.6 28 23.0 7 20.0 29
Seasons (cherry blossoms, autumn leaves, winter etc.) 17 27.4 60 37.5 40 36.7 44 36.1 6 17.1 35
Visiting film/anime settings 6 9.7 19 11.9 7 6.4 15 12.3 5 14.3 14
Experience Japanese history/culture 14 22.6 50 31.3 38 34.9 33 27.0 15 42.9 52
Experience Japanese everyday life 10 16.1 32 20.0 32 29.4 37 30.3 6 17.1 40
Enjoy Japanese pop culture (fashions, animations, etc.) 4 6.5 14 8.8 17 15.6 15 12.3 3 8.6 13
Medical treatment/Medical check-up 2 3.2 7 4.4 2 1.8 7 5.7 3 8.6 3
None of the above 2 3.2 4 2.5 2 1.8 2 1.6 1 2.9 1
Quantity of responses & total rate 62 383.9 160 546.9 109 467.9 122 526.2 35 465.7 137

Annex 2 (284/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Satisfaction Very satisfied 76.6
with your visit Satisfied 22.9
to Japan Slightly satisfied 0.6
(Single Answer) Neutral 0.0
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 69.7
like to come Yes 28.0
to Japan again? Probably 1.1
(Single Answer) Not sure 1.1
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 11.4
obtained Travel agent’s website 7.9
before departure Accommodation website 15.0
(Multiple answers) Airline website 11.4
Regional tourism association website 2.9
Accommodation reservation site 5.7
Review sites (TripAdvisor, etc.) 12.1
SNS (Facebook, Twitter, WeChat, etc.) 1.4
Personal blogs 4.3
Video sites (YouTube, Tudou, etc.) 3.6
Other websites 7.9
JNTO office 0.7
Travel agent’s brochures 5.0
Travel guide(s) 10.0
Family/friends in own country 11.4
Family/friends in Japan 27.9
Travel exhibition or trade show 1.4
TV program 3.6
Newspapers 1.4
Travel magazines 2.9
Other magazines 0.0
Other 15.7
None in particular 16.4
Quantity of responses & total rate 180.0
Useful Information Airport Information Desk 18.2
obtained Tourist Information Desk (not in airport) 13.1
in Japan Accommodation facilities 8.0
(Multiple answers) Travel guide books (non-free) 8.0
Free papers 2.9
Internet (PC) 21.9
Internet (tablet) 9.5
Internet (smartphone) 65.7
Family/friends in Japan 28.5
Other 4.4
None in particular 2.9
Quantity of responses & total rate 183.2
Information Needed Accommodation 19.4
in Japan Transport 53.2
(Multiple answers) Restaurants 42.4
Tourist facilities 20.1
On-site tours/tour guides 9.4
Events 3.6
Souvenirs 13.7
Shopping locations 30.9
Free Wi-Fi 36.7
Cultural experiesnce programs 2.2
Prayer room 2.2
ATM 14.4
Parcel delivery service 0.7
Other 2.2
None in particular 8.6
Quantity of responses & total rate 259.7

Annex 2 (285/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Most satisfying Confectioneries 14.1
product Alcohol 6.4
(open-ended Other food 1.3
answer) Tobacco 0.0
Cameras, video cameras 6.4
Watches 2.6
Consumer electronics 12.8
Cosmetics, perfume 3.8
Medicine, health goods, toiletries 3.8
Japanese clothing (kimono), folk crafts 6.4
Western clothing, bags, shoes 20.5
Manga comics, anime, character merchandise 1.3
Books, picture postcards, CDs, DVDs 0.0
Other purchases 19.2
Others 1.3
Quantity of responses & total rate 100.0
Reason of Good quality 25.6
satisfaction Good design, pretty, beautiful 16.7
[product] Delicious, tasty 6.4
(open-ended Made in Japan 3.8
answer) Traditional, Japanese culture 1.3
Favorite brands/products 1.3
Difficult to get in own country/available only in Japan 1.3
Good for gifts/souveniers 30.8
Cheap, reasonable 3.8
Convenient 0.0
Other 9.0
Quantity of responses & total rate 100.0
Most satisfying Sushi 19.2
food Ramen 17.3
(open-ended Noodles (soba/udon) 6.7
answer) Meat 12.5
Fish 4.8
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 1.9
Other Japanese cuisines 11.5
Foreign cuisines 2.9
Other cuisines 4.8
Confectioneries 5.8
Fruits 0.0
Alcohol 8.7
Other food 3.8
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 72.5
satisfaction Good quality 5.9
[food] Good quiantity, various choice 1.0
(open-ended Cheap, reasonable 0.0
answer) Famous 1.0
Favorites 2.0
Unique, first experience 5.9
Healthy 1.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 2.0
Difficult to eat in own country/available only in Japan 2.0
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 3.9
Other 2.9
Quantity of responses & total rate 100.0

Annex 2 (286/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
This trip's Eat Japanese food 84.3
experiences Drink Japanese alcoholic beverages 46.4
(Multiple answers) Stay in a Japanese-style inn 17.9
Bathe in a hot spring 12.1
Nature/scenery sightseeing 42.1
Walking in shopping districts 56.4
Shopping 72.9
Galleries/museums 18.6
Theme parks 10.0
Ski/snowboard 0.7
Other sports (golf, etc.) 2.9
Performance (Kabuki, theater, music etc.) 0.0
Spectator sport (Sumo, soccer etc.) 1.4
Nature tours, Experience in farming/fishing village 6.4
Seasons (cherry blossoms, autumn leaves, winter etc.) 6.4
Visiting film/anime settings 2.9
Experience Japanese history/culture 34.3
Experience Japanese everyday life 30.7
Enjoy Japanese pop culture (fashions, animations, etc.) 8.6
Medical treatment/Medical check-up 0.7
None of the above 2.1
Quantity of responses & total rate 457.9
Satisfaction rating Eat Japanese food 94.8
per Activity Drink Japanese alcoholic beverages 93.8
(Multiple answers) Stay in a Japanese-style inn 92.0
Bathe in a hot spring 88.2
Nature/scenery sightseeing 91.5
Walking in shopping districts 98.7
Shopping 93.1
Galleries/museums 92.3
Theme parks 92.3
Ski/snowboard 0.0
Other sports (golf, etc.) 75.0
Performance (Kabuki, theater, music etc.) -
Spectator sport (Sumo, soccer etc.) 100.0
Nature tours, Experience in farming/fishing village 88.9
Seasons (cherry blossoms, autumn leaves, winter etc.) 77.8
Visiting film/anime settings 100.0
Experience Japanese history/culture 89.1
Experience Japanese everyday life 95.2
Enjoy Japanese pop culture (fashions, animations, etc.) 83.3
Medical treatment/Medical check-up 0.0
Wanted to do Eat Japanese food 44.9
before visit to Japan Drink Japanese alcoholic beverages 25.7
(Multiple answers) Stay in a Japanese-style inn 8.8
Bathe in a hot spring 11.0
Nature/scenery sightseeing 30.1
Walking in shopping districts 22.1
Shopping 36.0
Galleries/museums 11.0
Theme parks 8.1
Ski/snowboard 3.7
Other sports (golf, etc.) 2.2
Performance (Kabuki, theater, music etc.) 1.5
Spectator sport (Sumo, soccer etc.) 2.2
Nature tours, Experience in farming/fishing village 5.1
Seasons (cherry blossoms, autumn leaves, winter etc 8.1
Visiting film/anime settings 2.9
Experience Japanese history/culture 19.1
Experience Japanese everyday life 16.2
Enjoy Japanese pop culture (fashions, animations, etc.) 2.9
Medical treatment/Medical check-up 1.5
None of the above 25.0
Quantity of responses & total rate 288.2
Wanted to do most Eat Japanese food 24.5
before visit to Japan Drink Japanese alcoholic beverages 6.4
(Single Answer) Stay in a Japanese-style inn 2.1
Bathe in a hot spring 3.2
Nature/scenery sightseeing 9.6
Walking in shopping districts 4.3
Shopping 9.6
Galleries/museums 1.1
Theme parks 2.1
Ski/snowboard 2.1
Other sports (golf, etc.) 1.1
Performance (Kabuki, theater, music etc.) 0.0
Spectator sport (Sumo, soccer etc.) 0.0
Nature tours, Experience in farming/fishing village 4.3
Seasons (cherry blossoms, autumn leaves, winter etc.) 2.1
Annex 2 (287/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Visiting film/anime settings 1.1
Experience Japanese history/culture 4.3
Experience Japanese everyday life 9.6
Enjoy Japanese pop culture (fashions, animations, etc.) 0.0
Medical treatment/Medical check-up 0.0
None of the above 12.8
Quantity of responses & total rate 100.0

Annex 2 (288/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
India
Survey Item
Ratio (%)
Want to do Eat Japanese food 52.6
next time Drink Japanese alcoholic beverages 27.7
(Multiple answers) Stay in a Japanese-style inn 21.2
Bathe in a hot spring 29.9
Nature/scenery sightseeing 43.8
Walking in shopping districts 24.1
Shopping 47.4
Galleries/museums 19.7
Theme parks 18.2
Ski/snowboard 19.7
Other sports (golf, etc.) 8.0
Performance (Kabuki, theater, music etc.) 16.1
Spectator sport (Sumo, soccer etc.) 14.6
Nature tours, Experience in farming/fishing village 21.2
Seasons (cherry blossoms, autumn leaves, winter etc.) 25.5
Visiting film/anime settings 10.2
Experience Japanese history/culture 38.0
Experience Japanese everyday life 29.2
Enjoy Japanese pop culture (fashions, animations, etc.) 9.5
Medical treatment/Medical check-up 2.2
None of the above 0.7
Quantity of responses & total rate 479.6

Annex 2 (289/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 133 84.2 92 77.3 112 82.4 137 74.1 73 83.0 110
with your visit Satisfied 22 13.9 25 21.0 24 17.6 47 25.4 14 15.9 16
to Japan Slightly satisfied 1 0.6 1 0.8 0 0.0 1 0.5 1 1.1 1
(Single Answer) Neutral 2 1.3 1 0.8 0 0.0 0 0.0 0 0.0 3
Slightly dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 130
Would you Definitely 121 76.6 80 67.2 86 63.2 121 65.4 63 71.6 98
like to come Yes 26 16.5 27 22.7 43 31.6 52 28.1 18 20.5 13
to Japan again? Probably 8 5.1 10 8.4 6 4.4 10 5.4 6 6.8 15
(Single Answer) Not sure 1 0.6 2 1.7 1 0.7 2 1.1 1 1.1 4
Not really 2 1.3 0 0.0 0 0.0 0 0.0 0 0.0 0
No 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Definitely not 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 158 100.0 119 100.0 136 100.0 185 100.0 88 100.0 130
Useful Information JNTO website 15 11.7 12 12.6 16 16.2 29 20.7 15 25.4 14
obtained Travel agent’s website 10 7.8 5 5.3 13 13.1 11 7.9 11 18.6 10
before departure Accommodation website 28 21.9 13 13.7 8 8.1 18 12.9 8 13.6 12
(Multiple answers) Airline website 11 8.6 14 14.7 6 6.1 6 4.3 5 8.5 19
Regional tourism association website 11 8.6 9 9.5 13 13.1 9 6.4 4 6.8 4
Accommodation reservation site 7 5.5 4 4.2 8 8.1 15 10.7 4 6.8 13
Review sites (TripAdvisor, etc.) 44 34.4 10 10.5 16 16.2 34 24.3 8 13.6 23
SNS (Facebook, Twitter, WeChat, etc.) 9 7.0 10 10.5 13 13.1 6 4.3 3 5.1 18
Personal blogs 23 18.0 14 14.7 17 17.2 21 15.0 24 40.7 20
Video sites (YouTube, Tudou, etc.) 15 11.7 7 7.4 12 12.1 15 10.7 13 22.0 13
Other websites 17 13.3 16 16.8 14 14.1 17 12.1 5 8.5 16
JNTO office 6 4.7 3 3.2 5 5.1 3 2.1 9 15.3 4
Travel agent’s brochures 5 3.9 6 6.3 7 7.1 7 5.0 6 10.2 9
Travel guide(s) 21 16.4 21 22.1 28 28.3 44 31.4 21 35.6 20
Family/friends in own country 34 26.6 21 22.1 30 30.3 32 22.9 17 28.8 19
Family/friends in Japan 48 37.5 33 34.7 32 32.3 33 23.6 7 11.9 23
Travel exhibition or trade show 0 0.0 0 0.0 1 1.0 2 1.4 1 1.7 2
TV program 18 14.1 3 3.2 5 5.1 7 5.0 6 10.2 12
Newspapers 3 2.3 4 4.2 1 1.0 6 4.3 1 1.7 2
Travel magazines 11 8.6 6 6.3 11 11.1 13 9.3 10 16.9 9
Other magazines 2 1.6 0 0.0 1 1.0 2 1.4 1 1.7 1
Other 8 6.3 7 7.4 4 4.0 3 2.1 3 5.1 11
None in particular 13 10.2 14 14.7 8 8.1 15 10.7 2 3.4 8
Quantity of responses & total rate 128 280.5 95 244.2 99 271.7 140 248.6 59 311.9 94
Useful Information Airport Information Desk 16 12.5 10 10.6 15 15.3 23 16.4 15 26.3 17
obtained Tourist Information Desk (not in airport) 29 22.7 26 27.7 20 20.4 28 20.0 18 31.6 17
in Japan Accommodation facilities 21 16.4 10 10.6 20 20.4 26 18.6 11 19.3 4
(Multiple answers) Travel guide books (non-free) 18 14.1 10 10.6 18 18.4 23 16.4 5 8.8 5
Free papers 5 3.9 6 6.4 16 16.3 8 5.7 6 10.5 7
Internet (PC) 25 19.5 22 23.4 24 24.5 28 20.0 15 26.3 18
Internet (tablet) 25 19.5 17 18.1 17 17.3 12 8.6 13 22.8 16
Internet (smartphone) 85 66.4 60 63.8 66 67.3 95 67.9 33 57.9 64
Family/friends in Japan 40 31.3 33 35.1 27 27.6 32 22.9 5 8.8 21
Other 5 3.9 1 1.1 2 2.0 5 3.6 4 7.0 6
None in particular 11 8.6 4 4.3 3 3.1 10 7.1 2 3.5 5
Quantity of responses & total rate 128 218.8 94 211.7 98 232.7 140 207.1 57 222.8 94
Information Needed Accommodation 19 14.8 19 20.2 8 8.5 20 14.4 11 18.6 17
in Japan Transport 90 70.3 65 69.1 53 56.4 75 54.0 41 69.5 45
(Multiple answers) Restaurants 76 59.4 45 47.9 40 42.6 49 35.3 29 49.2 38
Tourist facilities 21 16.4 15 16.0 15 16.0 16 11.5 10 16.9 35
On-site tours/tour guides 10 7.8 4 4.3 2 2.1 8 5.8 5 8.5 7
Events 18 14.1 9 9.6 20 21.3 26 18.7 11 18.6 27
Souvenirs 9 7.0 8 8.5 13 13.8 6 4.3 4 6.8 15
Shopping locations 34 26.6 17 18.1 12 12.8 17 12.2 8 13.6 17
Free Wi-Fi 49 38.3 40 42.6 35 37.2 40 28.8 22 37.3 44
Cultural experiesnce programs 7 5.5 7 7.4 13 13.8 13 9.4 4 6.8 20
Prayer room 0 0.0 0 0.0 0 0.0 1 0.7 0 0.0 2
ATM 22 17.2 23 24.5 16 17.0 19 13.7 12 20.3 9
Parcel delivery service 3 2.3 1 1.1 5 5.3 2 1.4 1 1.7 2
Other 4 3.1 1 1.1 2 2.1 1 0.7 2 3.4 2
None in particular 12 9.4 14 14.9 13 13.8 19 13.7 3 5.1 5
Quantity of responses & total rate 128 292.2 94 285.1 94 262.8 139 224.5 59 276.3 94

Annex 2 (290/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 1 2.0 3 7.9 4 9.8 5 7.2 2 5.1 0
product Alcohol 2 3.9 2 5.3 4 9.8 2 2.9 0 0.0 3
(open-ended Other food 1 2.0 2 5.3 1 2.4 2 2.9 1 2.6 1
answer) Tobacco 0 0.0 0 0.0 0 0.0 0 0.0 1 2.6 0
Cameras, video cameras 2 3.9 0 0.0 0 0.0 4 5.8 0 0.0 1
Watches 0 0.0 1 2.6 0 0.0 0 0.0 0 0.0 0
Consumer electronics 2 3.9 2 5.3 3 7.3 3 4.3 5 12.8 4
Cosmetics, perfume 2 3.9 3 7.9 0 0.0 3 4.3 3 7.7 6
Medicine, health goods, toiletries 0 0.0 0 0.0 1 2.4 0 0.0 0 0.0 1
Japanese clothing (kimono), folk crafts 6 11.8 6 15.8 13 31.7 15 21.7 7 17.9 6
Western clothing, bags, shoes 12 23.5 6 15.8 3 7.3 14 20.3 6 15.4 9
Manga comics, anime, character merchandise 9 17.6 4 10.5 4 9.8 9 13.0 5 12.8 1
Books, picture postcards, CDs, DVDs 6 11.8 0 0.0 0 0.0 3 4.3 1 2.6 3
Other purchases 7 13.7 9 23.7 7 17.1 9 13.0 7 17.9 9
Others 1 2.0 0 0.0 1 2.4 0 0.0 1 2.6 0
Quantity of responses & total rate 51 100.0 38 100.0 41 100.0 69 100.0 39 100.0 44
Reason of Good quality 10 19.6 4 10.8 2 4.9 8 11.6 5 12.8 14
satisfaction Good design, pretty, beautiful 5 9.8 6 16.2 5 12.2 13 18.8 4 10.3 4
[product] Delicious, tasty 3 5.9 4 10.8 2 4.9 2 2.9 2 5.1 4
(open-ended Made in Japan 1 2.0 2 5.4 5 12.2 2 2.9 2 5.1 0
answer) Traditional, Japanese culture 4 7.8 2 5.4 5 12.2 9 13.0 4 10.3 2
Favorite brands/products 8 15.7 2 5.4 4 9.8 7 10.1 7 17.9 4
Difficult to get in own country/available only in Japan 2 3.9 3 8.1 2 4.9 6 8.7 1 2.6 5
Good for gifts/souveniers 6 11.8 8 21.6 9 22.0 11 15.9 4 10.3 7
Cheap, reasonable 3 5.9 2 5.4 2 4.9 8 11.6 6 15.4 1
Convenient 0 0.0 1 2.7 1 2.4 0 0.0 2 5.1 0
Other 9 17.6 3 8.1 4 9.8 3 4.3 2 5.1 3
Quantity of responses & total rate 51 100.0 37 100.0 41 100.0 69 100.0 39 100.0 44
Most satisfying Sushi 30 26.8 24 28.2 19 20.4 41 32.0 13 22.8 29
food Ramen 21 18.8 10 11.8 12 12.9 22 17.2 16 28.1 14
(open-ended Noodles (soba/udon) 5 4.5 5 5.9 6 6.5 9 7.0 2 3.5 4
answer) Meat 22 19.6 14 16.5 10 10.8 14 10.9 7 12.3 5
Fish 8 7.1 11 12.9 11 11.8 6 4.7 2 3.5 10
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 5 4.5 4 4.7 10 10.8 10 7.8 7 12.3 0
Other Japanese cuisines 11 9.8 6 7.1 10 10.8 9 7.0 4 7.0 5
Foreign cuisines 1 0.9 1 1.2 0 0.0 2 1.6 0 0.0 1
Other cuisines 6 5.4 4 4.7 6 6.5 5 3.9 4 7.0 4
Confectioneries 0 0.0 2 2.4 1 1.1 2 1.6 1 1.8 2
Fruits 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Alcohol 0 0.0 3 3.5 5 5.4 3 2.3 0 0.0 2
Other food 3 2.7 1 1.2 3 3.2 5 3.9 1 1.8 6
Quantity of responses & total rate 112 100.0 85 100.0 93 100.0 128 100.0 57 100.0 82
Reason of Delicious, tasty 83 74.8 63 75.0 60 64.5 90 70.3 46 80.7 71
satisfaction Good quality 10 9.0 11 13.1 7 7.5 7 5.5 4 7.0 6
[food] Good quiantity, various choice 2 1.8 2 2.4 1 1.1 1 0.8 0 0.0 0
(open-ended Cheap, reasonable 1 0.9 0 0.0 2 2.2 1 0.8 0 0.0 0
answer) Famous 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Favorites 1 0.9 2 2.4 4 4.3 2 1.6 0 0.0 0
Unique, first experience 6 5.4 2 2.4 8 8.6 4 3.1 0 0.0 3
Healthy 2 1.8 0 0.0 0 0.0 3 2.3 1 1.8 0
Good design, pretty, beautiful 0 0.0 0 0.0 1 1.1 0 0.0 0 0.0 0
Traditional, Japanese culture 2 1.8 1 1.2 5 5.4 8 6.3 1 1.8 1
Difficult to eat in own country/available only in Japan 3 2.7 1 1.2 4 4.3 10 7.8 4 7.0 1
Service, atmosphere 0 0.0 1 1.2 0 0.0 0 0.0 0 0.0 0
Special diet (religion, belief, health, etc.) 1 0.9 0 0.0 0 0.0 0 0.0 0 0.0 0
Other 0 0.0 1 1.2 1 1.1 2 1.6 1 1.8 0
Quantity of responses & total rate 111 100.0 84 100.0 93 100.0 128 100.0 57 100.0 82

Annex 2 (291/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 126 98.4 94 98.9 96 98.0 139 99.3 59 100.0 92
experiences Drink Japanese alcoholic beverages 101 78.9 69 72.6 60 61.2 85 60.7 31 52.5 55
(Multiple answers) Stay in a Japanese-style inn 32 25.0 16 16.8 33 33.7 50 35.7 26 44.1 20
Bathe in a hot spring 29 22.7 26 27.4 36 36.7 37 26.4 17 28.8 23
Nature/scenery sightseeing 82 64.1 44 46.3 61 62.2 85 60.7 47 79.7 48
Walking in shopping districts 93 72.7 45 47.4 68 69.4 97 69.3 49 83.1 65
Shopping 80 62.5 53 55.8 66 67.3 96 68.6 49 83.1 71
Galleries/museums 59 46.1 30 31.6 47 48.0 45 32.1 32 54.2 44
Theme parks 13 10.2 5 5.3 6 6.1 13 9.3 6 10.2 32
Ski/snowboard 0 0.0 0 0.0 0 0.0 1 0.7 0 0.0 1
Other sports (golf, etc.) 6 4.7 3 3.2 2 2.0 1 0.7 2 3.4 14
Performance (Kabuki, theater, music etc.) 14 10.9 6 6.3 9 9.2 11 7.9 7 11.9 9
Spectator sport (Sumo, soccer etc.) 8 6.3 2 2.1 2 2.0 6 4.3 3 5.1 9
Nature tours, Experience in farming/fishing village 9 7.0 6 6.3 11 11.2 16 11.4 6 10.2 10
Seasons (cherry blossoms, autumn leaves, winter etc.) 25 19.5 13 13.7 19 19.4 34 24.3 10 16.9 15
Visiting film/anime settings 8 6.3 8 8.4 7 7.1 6 4.3 10 16.9 17
Experience Japanese history/culture 83 64.8 47 49.5 51 52.0 60 42.9 41 69.5 48
Experience Japanese everyday life 64 50.0 45 47.4 60 61.2 63 45.0 37 62.7 43
Enjoy Japanese pop culture (fashions, animations, etc.) 33 25.8 13 13.7 25 25.5 34 24.3 29 49.2 26
Medical treatment/Medical check-up 1 0.8 1 1.1 0 0.0 3 2.1 0 0.0 3
None of the above 0 0.0 1 1.1 1 1.0 0 0.0 0 0.0 0
Quantity of responses & total rate 128 676.6 95 554.7 98 673.5 140 630.0 59 781.4 93
Satisfaction rating Eat Japanese food 124 98.4 90 96.8 96 100.0 137 98.6 57 96.6 90
per Activity Drink Japanese alcoholic beverages 99 98.0 64 94.1 58 96.7 80 94.1 28 90.3 51
(Multiple answers) Stay in a Japanese-style inn 31 96.9 15 100.0 32 97.0 48 96.0 24 92.3 18
Bathe in a hot spring 28 96.6 25 100.0 33 91.7 35 94.6 16 94.1 18
Nature/scenery sightseeing 82 100.0 43 100.0 60 98.4 82 96.5 45 95.7 47
Walking in shopping districts 91 97.8 42 95.5 66 97.1 96 99.0 44 89.8 59
Shopping 78 97.5 51 98.1 65 98.5 95 99.0 41 83.7 64
Galleries/museums 59 100.0 28 96.6 46 97.9 44 97.8 27 84.4 40
Theme parks 13 100.0 4 100.0 5 83.3 12 92.3 6 100.0 30
Ski/snowboard 0 - 0 - 0 - 0 0.0 0 - 1
Other sports (golf, etc.) 6 100.0 3 100.0 2 100.0 1 100.0 1 50.0 14
Performance (Kabuki, theater, music etc.) 12 85.7 6 100.0 8 88.9 11 100.0 6 85.7 9
Spectator sport (Sumo, soccer etc.) 8 100.0 2 100.0 2 100.0 5 83.3 2 66.7 8
Nature tours, Experience in farming/fishing village 9 100.0 5 100.0 9 81.8 14 87.5 6 100.0 10
Seasons (cherry blossoms, autumn leaves, winter etc.) 25 100.0 10 83.3 16 84.2 31 91.2 8 80.0 12
Visiting film/anime settings 8 100.0 7 100.0 7 100.0 5 83.3 8 80.0 14
Experience Japanese history/culture 83 100.0 45 97.8 50 98.0 58 96.7 40 97.6 43
Experience Japanese everyday life 63 98.4 43 97.7 58 96.7 61 96.8 33 89.2 41
Enjoy Japanese pop culture (fashions, animations, etc.) 33 100.0 12 100.0 25 100.0 34 100.0 27 93.1 24
Medical treatment/Medical check-up 1 100.0 1 100.0 0 - 3 100.0 0 - 2
Wanted to do Eat Japanese food 89 71.8 72 76.6 72 76.6 97 69.8 48 81.4 74
before visit to Japan Drink Japanese alcoholic beverages 43 34.7 40 42.6 42 44.7 50 36.0 16 27.1 33
(Multiple answers) Stay in a Japanese-style inn 25 20.2 15 16.0 28 29.8 39 28.1 21 35.6 17
Bathe in a hot spring 20 16.1 23 24.5 27 28.7 38 27.3 15 25.4 16
Nature/scenery sightseeing 57 46.0 35 37.2 41 43.6 62 44.6 32 54.2 38
Walking in shopping districts 41 33.1 34 36.2 38 40.4 51 36.7 29 49.2 42
Shopping 36 29.0 37 39.4 38 40.4 52 37.4 28 47.5 42
Galleries/museums 32 25.8 23 24.5 28 29.8 36 25.9 21 35.6 33
Theme parks 11 8.9 5 5.3 3 3.2 5 3.6 6 10.2 21
Ski/snowboard 1 0.8 0 0.0 2 2.1 2 1.4 0 0.0 0
Other sports (golf, etc.) 3 2.4 1 1.1 2 2.1 6 4.3 0 0.0 12
Performance (Kabuki, theater, music etc.) 11 8.9 4 4.3 8 8.5 13 9.4 5 8.5 6
Spectator sport (Sumo, soccer etc.) 6 4.8 1 1.1 3 3.2 5 3.6 1 1.7 5
Nature tours, Experience in farming/fishing village 8 6.5 4 4.3 10 10.6 9 6.5 3 5.1 4
Seasons (cherry blossoms, autumn leaves, winter etc 17 13.7 9 9.6 16 17.0 18 12.9 8 13.6 9
Visiting film/anime settings 9 7.3 5 5.3 6 6.4 5 3.6 5 8.5 10
Experience Japanese history/culture 55 44.4 35 37.2 37 39.4 40 28.8 24 40.7 31
Experience Japanese everyday life 39 31.5 32 34.0 36 38.3 42 30.2 18 30.5 25
Enjoy Japanese pop culture (fashions, animations, etc.) 16 12.9 13 13.8 13 13.8 20 14.4 19 32.2 11
Medical treatment/Medical check-up 0 0.0 0 0.0 1 1.1 1 0.7 0 0.0 1
None of the above 17 13.7 18 19.1 10 10.6 32 23.0 5 8.5 10
Quantity of responses & total rate 124 432.3 94 431.9 94 490.4 139 448.2 59 515.3 92
Wanted to do most Eat Japanese food 34 32.7 27 37.0 26 31.7 37 37.0 17 32.1 20
before visit to Japan Drink Japanese alcoholic beverages 3 2.9 2 2.7 4 4.9 2 2.0 0 0.0 0
(Single Answer) Stay in a Japanese-style inn 4 3.8 0 0.0 5 6.1 2 2.0 2 3.8 1
Bathe in a hot spring 0 0.0 5 6.8 7 8.5 2 2.0 1 1.9 5
Nature/scenery sightseeing 9 8.7 8 11.0 9 11.0 11 11.0 8 15.1 6
Walking in shopping districts 4 3.8 1 1.4 1 1.2 1 1.0 5 9.4 9
Shopping 0 0.0 4 5.5 1 1.2 5 5.0 1 1.9 1
Galleries/museums 1 1.0 1 1.4 3 3.7 2 2.0 0 0.0 2
Theme parks 1 1.0 1 1.4 0 0.0 1 1.0 2 3.8 1
Ski/snowboard 0 0.0 0 0.0 1 1.2 0 0.0 0 0.0 0
Other sports (golf, etc.) 2 1.9 0 0.0 0 0.0 1 1.0 0 0.0 6
Performance (Kabuki, theater, music etc.) 2 1.9 0 0.0 1 1.2 2 2.0 1 1.9 1
Spectator sport (Sumo, soccer etc.) 3 2.9 0 0.0 1 1.2 0 0.0 0 0.0 2
Nature tours, Experience in farming/fishing village 1 1.0 1 1.4 3 3.7 0 0.0 1 1.9 0
Seasons (cherry blossoms, autumn leaves, winter etc.) 5 4.8 1 1.4 0 0.0 1 1.0 0 0.0 1
Annex 2 (292/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 3 2.9 0 0.0 1 1.2 0 0.0 0 0.0 0
Experience Japanese history/culture 19 18.3 12 16.4 10 12.2 8 8.0 6 11.3 11
Experience Japanese everyday life 6 5.8 7 9.6 3 3.7 6 6.0 4 7.5 3
Enjoy Japanese pop culture (fashions, animations, etc.) 4 3.8 2 2.7 3 3.7 7 7.0 2 3.8 1
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
None of the above 3 2.9 1 1.4 3 3.7 12 12.0 3 5.7 9
Quantity of responses & total rate 104 100.0 73 100.0 82 100.0 100 100.0 53 100.0 79

Annex 2 (293/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 84 66.7 69 75.0 66 68.8 95 67.9 44 74.6 74
next time Drink Japanese alcoholic beverages 52 41.3 42 45.7 39 40.6 63 45.0 19 32.2 33
(Multiple answers) Stay in a Japanese-style inn 39 31.0 24 26.1 42 43.8 68 48.6 27 45.8 39
Bathe in a hot spring 41 32.5 41 44.6 42 43.8 66 47.1 26 44.1 48
Nature/scenery sightseeing 69 54.8 43 46.7 45 46.9 82 58.6 38 64.4 55
Walking in shopping districts 39 31.0 32 34.8 35 36.5 52 37.1 31 52.5 43
Shopping 45 35.7 38 41.3 36 37.5 58 41.4 30 50.8 46
Galleries/museums 42 33.3 29 31.5 35 36.5 68 48.6 27 45.8 42
Theme parks 20 15.9 9 9.8 10 10.4 18 12.9 15 25.4 38
Ski/snowboard 19 15.1 6 6.5 14 14.6 16 11.4 9 15.3 14
Other sports (golf, etc.) 9 7.1 7 7.6 7 7.3 14 10.0 8 13.6 18
Performance (Kabuki, theater, music etc.) 28 22.2 14 15.2 25 26.0 54 38.6 23 39.0 30
Spectator sport (Sumo, soccer etc.) 26 20.6 12 13.0 16 16.7 32 22.9 15 25.4 16
Nature tours, Experience in farming/fishing village 27 21.4 20 21.7 33 34.4 46 32.9 16 27.1 26
Seasons (cherry blossoms, autumn leaves, winter etc.) 45 35.7 22 23.9 36 37.5 58 41.4 28 47.5 38
Visiting film/anime settings 15 11.9 9 9.8 10 10.4 21 15.0 13 22.0 24
Experience Japanese history/culture 63 50.0 48 52.2 44 45.8 67 47.9 28 47.5 41
Experience Japanese everyday life 48 38.1 35 38.0 35 36.5 61 43.6 25 42.4 33
Enjoy Japanese pop culture (fashions, animations, etc.) 26 20.6 13 14.1 12 12.5 30 21.4 22 37.3 21
Medical treatment/Medical check-up 3 2.4 1 1.1 1 1.0 4 2.9 4 6.8 7
None of the above 2 1.6 3 3.3 1 1.0 1 0.7 0 0.0 1
Quantity of responses & total rate 126 588.9 92 562.0 96 608.3 140 695.7 59 759.3 91

Annex 2 (294/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Satisfaction Very satisfied 84.6
with your visit Satisfied 12.3
to Japan Slightly satisfied 0.8
(Single Answer) Neutral 2.3
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 75.4
like to come Yes 10.0
to Japan again? Probably 11.5
(Single Answer) Not sure 3.1
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 14.9
obtained Travel agent’s website 10.6
before departure Accommodation website 12.8
(Multiple answers) Airline website 20.2
Regional tourism association website 4.3
Accommodation reservation site 13.8
Review sites (TripAdvisor, etc.) 24.5
SNS (Facebook, Twitter, WeChat, etc.) 19.1
Personal blogs 21.3
Video sites (YouTube, Tudou, etc.) 13.8
Other websites 17.0
JNTO office 4.3
Travel agent’s brochures 9.6
Travel guide(s) 21.3
Family/friends in own country 20.2
Family/friends in Japan 24.5
Travel exhibition or trade show 2.1
TV program 12.8
Newspapers 2.1
Travel magazines 9.6
Other magazines 1.1
Other 11.7
None in particular 8.5
Quantity of responses & total rate 300.0
Useful Information Airport Information Desk 18.1
obtained Tourist Information Desk (not in airport) 18.1
in Japan Accommodation facilities 4.3
(Multiple answers) Travel guide books (non-free) 5.3
Free papers 7.4
Internet (PC) 19.1
Internet (tablet) 17.0
Internet (smartphone) 68.1
Family/friends in Japan 22.3
Other 6.4
None in particular 5.3
Quantity of responses & total rate 191.5
Information Needed Accommodation 18.1
in Japan Transport 47.9
(Multiple answers) Restaurants 40.4
Tourist facilities 37.2
On-site tours/tour guides 7.4
Events 28.7
Souvenirs 16.0
Shopping locations 18.1
Free Wi-Fi 46.8
Cultural experiesnce programs 21.3
Prayer room 2.1
ATM 9.6
Parcel delivery service 2.1
Other 2.1
None in particular 5.3
Quantity of responses & total rate 303.2

Annex 2 (295/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Most satisfying Confectioneries 0.0
product Alcohol 6.8
(open-ended Other food 2.3
answer) Tobacco 0.0
Cameras, video cameras 2.3
Watches 0.0
Consumer electronics 9.1
Cosmetics, perfume 13.6
Medicine, health goods, toiletries 2.3
Japanese clothing (kimono), folk crafts 13.6
Western clothing, bags, shoes 20.5
Manga comics, anime, character merchandise 2.3
Books, picture postcards, CDs, DVDs 6.8
Other purchases 20.5
Others 0.0
Quantity of responses & total rate 100.0
Reason of Good quality 31.8
satisfaction Good design, pretty, beautiful 9.1
[product] Delicious, tasty 9.1
(open-ended Made in Japan 0.0
answer) Traditional, Japanese culture 4.5
Favorite brands/products 9.1
Difficult to get in own country/available only in Japan 11.4
Good for gifts/souveniers 15.9
Cheap, reasonable 2.3
Convenient 0.0
Other 6.8
Quantity of responses & total rate 100.0
Most satisfying Sushi 35.4
food Ramen 17.1
(open-ended Noodles (soba/udon) 4.9
answer) Meat 6.1
Fish 12.2
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 0.0
Other Japanese cuisines 6.1
Foreign cuisines 1.2
Other cuisines 4.9
Confectioneries 2.4
Fruits 0.0
Alcohol 2.4
Other food 7.3
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 86.6
satisfaction Good quality 7.3
[food] Good quiantity, various choice 0.0
(open-ended Cheap, reasonable 0.0
answer) Famous 0.0
Favorites 0.0
Unique, first experience 3.7
Healthy 0.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 1.2
Difficult to eat in own country/available only in Japan 1.2
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 0.0
Other 0.0
Quantity of responses & total rate 100.0

Annex 2 (296/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
This trip's Eat Japanese food 98.9
experiences Drink Japanese alcoholic beverages 59.1
(Multiple answers) Stay in a Japanese-style inn 21.5
Bathe in a hot spring 24.7
Nature/scenery sightseeing 51.6
Walking in shopping districts 69.9
Shopping 76.3
Galleries/museums 47.3
Theme parks 34.4
Ski/snowboard 1.1
Other sports (golf, etc.) 15.1
Performance (Kabuki, theater, music etc.) 9.7
Spectator sport (Sumo, soccer etc.) 9.7
Nature tours, Experience in farming/fishing village 10.8
Seasons (cherry blossoms, autumn leaves, winter etc.) 16.1
Visiting film/anime settings 18.3
Experience Japanese history/culture 51.6
Experience Japanese everyday life 46.2
Enjoy Japanese pop culture (fashions, animations, etc.) 28.0
Medical treatment/Medical check-up 3.2
None of the above 0.0
Quantity of responses & total rate 693.5
Satisfaction rating Eat Japanese food 98.9
per Activity Drink Japanese alcoholic beverages 92.7
(Multiple answers) Stay in a Japanese-style inn 90.0
Bathe in a hot spring 78.3
Nature/scenery sightseeing 97.9
Walking in shopping districts 92.2
Shopping 90.1
Galleries/museums 90.9
Theme parks 93.8
Ski/snowboard 100.0
Other sports (golf, etc.) 100.0
Performance (Kabuki, theater, music etc.) 100.0
Spectator sport (Sumo, soccer etc.) 88.9
Nature tours, Experience in farming/fishing village 100.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 80.0
Visiting film/anime settings 87.5
Experience Japanese history/culture 91.5
Experience Japanese everyday life 95.3
Enjoy Japanese pop culture (fashions, animations, etc.) 92.3
Medical treatment/Medical check-up 66.7
Wanted to do Eat Japanese food 80.4
before visit to Japan Drink Japanese alcoholic beverages 35.9
(Multiple answers) Stay in a Japanese-style inn 18.5
Bathe in a hot spring 17.4
Nature/scenery sightseeing 41.3
Walking in shopping districts 45.7
Shopping 45.7
Galleries/museums 35.9
Theme parks 22.8
Ski/snowboard 0.0
Other sports (golf, etc.) 13.0
Performance (Kabuki, theater, music etc.) 6.5
Spectator sport (Sumo, soccer etc.) 5.4
Nature tours, Experience in farming/fishing village 4.3
Seasons (cherry blossoms, autumn leaves, winter etc 9.8
Visiting film/anime settings 10.9
Experience Japanese history/culture 33.7
Experience Japanese everyday life 27.2
Enjoy Japanese pop culture (fashions, animations, etc.) 12.0
Medical treatment/Medical check-up 1.1
None of the above 10.9
Quantity of responses & total rate 478.3
Wanted to do most Eat Japanese food 25.3
before visit to Japan Drink Japanese alcoholic beverages 0.0
(Single Answer) Stay in a Japanese-style inn 1.3
Bathe in a hot spring 6.3
Nature/scenery sightseeing 7.6
Walking in shopping districts 11.4
Shopping 1.3
Galleries/museums 2.5
Theme parks 1.3
Ski/snowboard 0.0
Other sports (golf, etc.) 7.6
Performance (Kabuki, theater, music etc.) 1.3
Spectator sport (Sumo, soccer etc.) 2.5
Nature tours, Experience in farming/fishing village 0.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 1.3
Annex 2 (297/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Visiting film/anime settings 0.0
Experience Japanese history/culture 13.9
Experience Japanese everyday life 3.8
Enjoy Japanese pop culture (fashions, animations, etc.) 1.3
Medical treatment/Medical check-up 0.0
None of the above 11.4
Quantity of responses & total rate 100.0

Annex 2 (298/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
Russia
Survey Item
Ratio (%)
Want to do Eat Japanese food 81.3
next time Drink Japanese alcoholic beverages 36.3
(Multiple answers) Stay in a Japanese-style inn 42.9
Bathe in a hot spring 52.7
Nature/scenery sightseeing 60.4
Walking in shopping districts 47.3
Shopping 50.5
Galleries/museums 46.2
Theme parks 41.8
Ski/snowboard 15.4
Other sports (golf, etc.) 19.8
Performance (Kabuki, theater, music etc.) 33.0
Spectator sport (Sumo, soccer etc.) 17.6
Nature tours, Experience in farming/fishing village 28.6
Seasons (cherry blossoms, autumn leaves, winter etc.) 41.8
Visiting film/anime settings 26.4
Experience Japanese history/culture 45.1
Experience Japanese everyday life 36.3
Enjoy Japanese pop culture (fashions, animations, etc.) 23.1
Medical treatment/Medical check-up 7.7
None of the above 1.1
Quantity of responses & total rate 754.9

Annex 2 (299/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Satisfaction Very satisfied 590 80.1 122 77.7 147 78.6 82 76.6
with your visit Satisfied 135 18.3 32 20.4 39 20.9 23 21.5
to Japan Slightly satisfied 8 1.1 1 0.6 0 0.0 2 1.9
(Single Answer) Neutral 4 0.5 1 0.6 0 0.0 0 0.0
Slightly dissatisfied 0 0.0 1 0.6 0 0.0 0 0.0
Dissatisfied 0 0.0 0 0.0 1 0.5 0 0.0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0
Quantity of responses & total rate 737 100.0 157 100.0 187 100.0 107 100.0
Would you Definitely 521 70.7 110 70.1 133 71.1 65 60.7
like to come Yes 175 23.7 32 20.4 40 21.4 34 31.8
to Japan again? Probably 25 3.4 9 5.7 9 4.8 6 5.6
(Single Answer) Not sure 10 1.4 3 1.9 5 2.7 1 0.9
Not really 0 0.0 1 0.6 0 0.0 0 0.0
No 5 0.7 2 1.3 0 0.0 1 0.9
Definitely not 1 0.1 0 0.0 0 0.0 0 0.0
Quantity of responses & total rate 737 100.0 157 100.0 187 100.0 107 100.0
Useful Information JNTO website 63 10.3 11 8.7 27 20.6 5 6.0
obtained Travel agent’s website 63 10.3 18 14.2 15 11.5 15 18.1
before departure Accommodation website 125 20.5 18 14.2 42 32.1 18 21.7
(Multiple answers) Airline website 89 14.6 18 14.2 24 18.3 12 14.5
Regional tourism association website 45 7.4 9 7.1 7 5.3 10 12.0
Accommodation reservation site 47 7.7 13 10.2 21 16.0 6 7.2
Review sites (TripAdvisor, etc.) 184 30.2 35 27.6 49 37.4 29 34.9
SNS (Facebook, Twitter, WeChat, etc.) 54 8.9 16 12.6 13 9.9 10 12.0
Personal blogs 120 19.7 28 22.0 28 21.4 21 25.3
Video sites (YouTube, Tudou, etc.) 91 14.9 23 18.1 22 16.8 16 19.3
Other websites 66 10.8 19 15.0 14 10.7 7 8.4
JNTO office 8 1.3 3 2.4 3 2.3 0 0.0
Travel agent’s brochures 23 3.8 5 3.9 11 8.4 5 6.0
Travel guide(s) 110 18.0 16 12.6 26 19.8 26 31.3
Family/friends in own country 183 30.0 37 29.1 45 34.4 20 24.1
Family/friends in Japan 212 34.8 35 27.6 37 28.2 20 24.1
Travel exhibition or trade show 3 0.5 2 1.6 2 1.5 1 1.2
TV program 36 5.9 14 11.0 14 10.7 7 8.4
Newspapers 11 1.8 5 3.9 2 1.5 0 0.0
Travel magazines 37 6.1 10 7.9 12 9.2 5 6.0
Other magazines 2 0.3 2 1.6 1 0.8 2 2.4
Other 32 5.2 5 3.9 7 5.3 6 7.2
None in particular 64 10.5 9 7.1 10 7.6 8 9.6
Quantity of responses & total rate 610 273.4 127 276.4 131 329.8 83 300.0
Useful Information Airport Information Desk 92 15.1 19 15.3 26 20.0 8 9.6
obtained Tourist Information Desk (not in airport) 119 19.5 27 21.8 36 27.7 19 22.9
in Japan Accommodation facilities 104 17.0 24 19.4 39 30.0 18 21.7
(Multiple answers) Travel guide books (non-free) 66 10.8 16 12.9 19 14.6 10 12.0
Free papers 35 5.7 7 5.6 10 7.7 5 6.0
Internet (PC) 134 22.0 14 11.3 35 26.9 28 33.7
Internet (tablet) 80 13.1 25 20.2 17 13.1 11 13.3
Internet (smartphone) 420 68.9 84 67.7 99 76.2 53 63.9
Family/friends in Japan 195 32.0 30 24.2 38 29.2 18 21.7
Other 28 4.6 7 5.6 5 3.8 3 3.6
None in particular 35 5.7 4 3.2 4 3.1 3 3.6
Quantity of responses & total rate 610 214.4 124 207.3 130 252.3 83 212.0
Information Needed Accommodation 117 19.4 33 26.4 31 24.0 14 17.1
in Japan Transport 396 65.6 85 68.0 92 71.3 54 65.9
(Multiple answers) Restaurants 356 58.9 77 61.6 71 55.0 45 54.9
Tourist facilities 100 16.6 33 26.4 39 30.2 20 24.4
On-site tours/tour guides 37 6.1 7 5.6 8 6.2 4 4.9
Events 76 12.6 20 16.0 21 16.3 13 15.9
Souvenirs 68 11.3 15 12.0 16 12.4 12 14.6
Shopping locations 136 22.5 35 28.0 30 23.3 15 18.3
Free Wi-Fi 213 35.3 48 38.4 49 38.0 28 34.1
Cultural experiesnce programs 50 8.3 9 7.2 12 9.3 1 1.2
Prayer room 3 0.5 2 1.6 0 0.0 1 1.2
ATM 124 20.5 23 18.4 43 33.3 20 24.4
Parcel delivery service 14 2.3 3 2.4 3 2.3 2 2.4
Other 14 2.3 3 2.4 6 4.7 5 6.1
None in particular 66 10.9 10 8.0 16 12.4 7 8.5
Quantity of responses & total rate 604 293.0 125 322.4 129 338.8 82 293.9

Annex 2 (300/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Most satisfying Confectioneries 27 10.2 5 9.8 4 6.3 2 4.7
product Alcohol 12 4.5 3 5.9 1 1.6 4 9.3
(open-ended Other food 17 6.4 3 5.9 1 1.6 0 0.0
answer) Tobacco 1 0.4 0 0.0 0 0.0 0 0.0
Cameras, video cameras 1 0.4 1 2.0 1 1.6 0 0.0
Watches 4 1.5 1 2.0 2 3.1 1 2.3
Consumer electronics 8 3.0 1 2.0 2 3.1 3 7.0
Cosmetics, perfume 9 3.4 0 0.0 2 3.1 0 0.0
Medicine, health goods, toiletries 1 0.4 2 3.9 1 1.6 2 4.7
Japanese clothing (kimono), folk crafts 47 17.8 8 15.7 12 18.8 4 9.3
Western clothing, bags, shoes 46 17.4 11 21.6 20 31.3 12 27.9
Manga comics, anime, character merchandise 25 9.5 4 7.8 5 7.8 4 9.3
Books, picture postcards, CDs, DVDs 8 3.0 4 7.8 2 3.1 2 4.7
Other purchases 54 20.5 6 11.8 10 15.6 9 20.9
Others 4 1.5 2 3.9 1 1.6 0 0.0
Quantity of responses & total rate 264 100.0 51 100.0 64 100.0 43 100.0
Reason of Good quality 33 12.7 6 11.8 6 9.5 8 19.0
satisfaction Good design, pretty, beautiful 49 18.9 8 15.7 19 30.2 7 16.7
[product] Delicious, tasty 23 8.9 5 9.8 2 3.2 2 4.8
(open-ended Made in Japan 9 3.5 5 9.8 3 4.8 1 2.4
answer) Traditional, Japanese culture 18 6.9 3 5.9 1 1.6 4 9.5
Favorite brands/products 27 10.4 4 7.8 7 11.1 2 4.8
Difficult to get in own country/available only in Japan 13 5.0 3 5.9 4 6.3 3 7.1
Good for gifts/souveniers 56 21.6 11 21.6 8 12.7 8 19.0
Cheap, reasonable 11 4.2 1 2.0 5 7.9 3 7.1
Convenient 5 1.9 1 2.0 1 1.6 2 4.8
Other 15 5.8 4 7.8 7 11.1 2 4.8
Quantity of responses & total rate 259 100.0 51 100.0 63 100.0 42 100.0
Most satisfying Sushi 105 19.2 17 15.3 15 13.3 17 23.9
food Ramen 110 20.1 18 16.2 32 28.3 10 14.1
(open-ended Noodles (soba/udon) 42 7.7 9 8.1 11 9.7 6 8.5
answer) Meat 85 15.5 18 16.2 15 13.3 10 14.1
Fish 57 10.4 11 9.9 11 9.7 7 9.9
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 30 5.5 6 5.4 10 8.8 6 8.5
Other Japanese cuisines 45 8.2 17 15.3 7 6.2 6 8.5
Foreign cuisines 4 0.7 2 1.8 1 0.9 2 2.8
Other cuisines 25 4.6 3 2.7 6 5.3 2 2.8
Confectioneries 14 2.6 1 0.9 2 1.8 2 2.8
Fruits 1 0.2 0 0.0 0 0.0 0 0.0
Alcohol 19 3.5 8 7.2 2 1.8 2 2.8
Other food 11 2.0 1 0.9 1 0.9 1 1.4
Quantity of responses & total rate 548 100.0 111 100.0 113 100.0 71 100.0
Reason of Delicious, tasty 390 71.6 80 72.1 82 72.6 47 66.2
satisfaction Good quality 54 9.9 13 11.7 12 10.6 4 5.6
[food] Good quiantity, various choice 6 1.1 3 2.7 2 1.8 2 2.8
(open-ended Cheap, reasonable 3 0.6 1 0.9 0 0.0 0 0.0
answer) Famous 2 0.4 0 0.0 0 0.0 1 1.4
Favorites 24 4.4 1 0.9 1 0.9 5 7.0
Unique, first experience 13 2.4 4 3.6 3 2.7 3 4.2
Healthy 7 1.3 0 0.0 1 0.9 2 2.8
Good design, pretty, beautiful 6 1.1 0 0.0 2 1.8 1 1.4
Traditional, Japanese culture 7 1.3 4 3.6 2 1.8 0 0.0
Difficult to eat in own country/available only in Japan 13 2.4 2 1.8 6 5.3 4 5.6
Service, atmosphere 2 0.4 0 0.0 1 0.9 0 0.0
Special diet (religion, belief, health, etc.) 6 1.1 0 0.0 0 0.0 0 0.0
Other 12 2.2 3 2.7 1 0.9 2 2.8
Quantity of responses & total rate 545 100.0 111 100.0 113 100.0 71 100.0

Annex 2 (301/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
This trip's Eat Japanese food 597 98.2 122 96.1 130 99.2 82 98.8
experiences Drink Japanese alcoholic beverages 400 65.8 94 74.0 98 74.8 52 62.7
(Multiple answers) Stay in a Japanese-style inn 135 22.2 35 27.6 45 34.4 23 27.7
Bathe in a hot spring 138 22.7 36 28.3 36 27.5 20 24.1
Nature/scenery sightseeing 354 58.2 80 63.0 104 79.4 51 61.4
Walking in shopping districts 426 70.1 85 66.9 108 82.4 51 61.4
Shopping 401 66.0 79 62.2 103 78.6 58 69.9
Galleries/museums 233 38.3 48 37.8 69 52.7 39 47.0
Theme parks 54 8.9 11 8.7 32 24.4 10 12.0
Ski/snowboard 0 0.0 1 0.8 1 0.8 0 0.0
Other sports (golf, etc.) 9 1.5 4 3.1 4 3.1 3 3.6
Performance (Kabuki, theater, music etc.) 57 9.4 9 7.1 18 13.7 5 6.0
Spectator sport (Sumo, soccer etc.) 16 2.6 5 3.9 14 10.7 4 4.8
Nature tours, Experience in farming/fishing village 57 9.4 17 13.4 21 16.0 16 19.3
Seasons (cherry blossoms, autumn leaves, winter etc.) 97 16.0 19 15.0 34 26.0 14 16.9
Visiting film/anime settings 36 5.9 11 8.7 11 8.4 7 8.4
Experience Japanese history/culture 318 52.3 75 59.1 92 70.2 40 48.2
Experience Japanese everyday life 308 50.7 56 44.1 77 58.8 34 41.0
Enjoy Japanese pop culture (fashions, animations, etc.) 163 26.8 26 20.5 40 30.5 10 12.0
Medical treatment/Medical check-up 4 0.7 0 0.0 2 1.5 1 1.2
None of the above 2 0.3 1 0.8 0 0.0 0 0.0
Quantity of responses & total rate 608 625.8 127 640.9 131 793.1 83 626.5
Satisfaction rating Eat Japanese food 580 98.3 116 96.7 129 99.2 79 97.5
per Activity Drink Japanese alcoholic beverages 383 96.7 90 96.8 98 100.0 49 96.1
(Multiple answers) Stay in a Japanese-style inn 127 94.8 32 94.1 44 97.8 21 91.3
Bathe in a hot spring 128 94.8 32 91.4 35 97.2 18 90.0
Nature/scenery sightseeing 341 97.4 77 97.5 102 98.1 49 98.0
Walking in shopping districts 400 95.0 79 95.2 106 98.1 48 94.1
Shopping 377 95.0 73 94.8 102 99.0 55 94.8
Galleries/museums 225 96.6 48 100.0 69 100.0 37 97.4
Theme parks 53 98.1 10 90.9 29 90.6 10 100.0
Ski/snowboard 0 - 0 0.0 1 100.0 0 -
Other sports (golf, etc.) 9 100.0 3 75.0 3 75.0 3 100.0
Performance (Kabuki, theater, music etc.) 54 96.4 9 100.0 18 100.0 4 100.0
Spectator sport (Sumo, soccer etc.) 15 93.8 4 80.0 14 100.0 4 100.0
Nature tours, Experience in farming/fishing village 54 94.7 17 100.0 21 100.0 16 100.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 94 98.9 18 94.7 33 97.1 13 92.9
Visiting film/anime settings 35 97.2 11 100.0 10 90.9 7 100.0
Experience Japanese history/culture 311 98.7 71 97.3 91 98.9 39 97.5
Experience Japanese everyday life 300 98.7 52 96.3 76 98.7 33 97.1
Enjoy Japanese pop culture (fashions, animations, etc.) 157 96.9 24 96.0 39 97.5 10 100.0
Medical treatment/Medical check-up 4 100.0 0 - 2 100.0 1 100.0
Wanted to do Eat Japanese food 467 78.8 92 73.6 104 80.0 65 80.2
before visit to Japan Drink Japanese alcoholic beverages 236 39.8 61 48.8 60 46.2 27 33.3
(Multiple answers) Stay in a Japanese-style inn 100 16.9 28 22.4 33 25.4 12 14.8
Bathe in a hot spring 117 19.7 30 24.0 41 31.5 18 22.2
Nature/scenery sightseeing 285 48.1 65 52.0 75 57.7 35 43.2
Walking in shopping districts 237 40.0 48 38.4 66 50.8 20 24.7
Shopping 229 38.6 47 37.6 67 51.5 31 38.3
Galleries/museums 177 29.8 29 23.2 45 34.6 24 29.6
Theme parks 42 7.1 10 8.0 22 16.9 11 13.6
Ski/snowboard 3 0.5 0 0.0 6 4.6 2 2.5
Other sports (golf, etc.) 12 2.0 4 3.2 7 5.4 1 1.2
Performance (Kabuki, theater, music etc.) 48 8.1 9 7.2 12 9.2 5 6.2
Spectator sport (Sumo, soccer etc.) 26 4.4 6 4.8 16 12.3 5 6.2
Nature tours, Experience in farming/fishing village 44 7.4 20 16.0 21 16.2 12 14.8
Seasons (cherry blossoms, autumn leaves, winter etc 72 12.1 18 14.4 28 21.5 14 17.3
Visiting film/anime settings 31 5.2 12 9.6 6 4.6 6 7.4
Experience Japanese history/culture 237 40.0 46 36.8 61 46.9 23 28.4
Experience Japanese everyday life 189 31.9 38 30.4 51 39.2 17 21.0
Enjoy Japanese pop culture (fashions, animations, etc.) 94 15.9 17 13.6 22 16.9 7 8.6
Medical treatment/Medical check-up 2 0.3 0 0.0 0 0.0 0 0.0
None of the above 70 11.8 16 12.8 8 6.2 5 6.2
Quantity of responses & total rate 593 458.3 125 476.8 130 577.7 81 419.8
Wanted to do most Eat Japanese food 189 38.6 28 27.2 30 24.8 28 40.0
before visit to Japan Drink Japanese alcoholic beverages 11 2.2 2 1.9 1 0.8 2 2.9
(Single Answer) Stay in a Japanese-style inn 9 1.8 1 1.0 3 2.5 1 1.4
Bathe in a hot spring 13 2.7 6 5.8 7 5.8 2 2.9
Nature/scenery sightseeing 63 12.9 20 19.4 18 14.9 9 12.9
Walking in shopping districts 7 1.4 0 0.0 3 2.5 0 0.0
Shopping 11 2.2 4 3.9 5 4.1 2 2.9
Galleries/museums 15 3.1 2 1.9 1 0.8 4 5.7
Theme parks 14 2.9 1 1.0 1 0.8 3 4.3
Ski/snowboard 2 0.4 0 0.0 0 0.0 1 1.4
Other sports (golf, etc.) 2 0.4 2 1.9 2 1.7 0 0.0
Performance (Kabuki, theater, music etc.) 7 1.4 3 2.9 2 1.7 0 0.0
Spectator sport (Sumo, soccer etc.) 4 0.8 3 2.9 7 5.8 2 2.9
Nature tours, Experience in farming/fishing village 3 0.6 3 2.9 7 5.8 2 2.9
Seasons (cherry blossoms, autumn leaves, winter etc.) 3 0.6 4 3.9 4 3.3 4 5.7
Annex 2 (302/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Visiting film/anime settings 3 0.6 2 1.9 0 0.0 0 0.0
Experience Japanese history/culture 66 13.5 4 3.9 20 16.5 5 7.1
Experience Japanese everyday life 38 7.8 8 7.8 6 5.0 2 2.9
Enjoy Japanese pop culture (fashions, animations, etc.) 10 2.0 3 2.9 0 0.0 0 0.0
Medical treatment/Medical check-up 1 0.2 0 0.0 0 0.0 0 0.0
None of the above 19 3.9 7 6.8 4 3.3 3 4.3
Quantity of responses & total rate 490 100.0 103 100.0 121 100.0 70 100.0

Annex 2 (303/395)
 Annex 2 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Want to do Eat Japanese food 436 72.5 88 71.0 89 67.9 61 77.2
next time Drink Japanese alcoholic beverages 241 40.1 67 54.0 55 42.0 33 41.8
(Multiple answers) Stay in a Japanese-style inn 191 31.8 40 32.3 51 38.9 24 30.4
Bathe in a hot spring 243 40.4 55 44.4 63 48.1 35 44.3
Nature/scenery sightseeing 341 56.7 76 61.3 72 55.0 44 55.7
Walking in shopping districts 233 38.8 40 32.3 44 33.6 28 35.4
Shopping 235 39.1 49 39.5 55 42.0 35 44.3
Galleries/museums 257 42.8 40 32.3 48 36.6 30 38.0
Theme parks 100 16.6 18 14.5 36 27.5 13 16.5
Ski/snowboard 83 13.8 15 12.1 33 25.2 9 11.4
Other sports (golf, etc.) 58 9.7 7 5.6 13 9.9 4 5.1
Performance (Kabuki, theater, music etc.) 155 25.8 39 31.5 31 23.7 16 20.3
Spectator sport (Sumo, soccer etc.) 127 21.1 27 21.8 30 22.9 9 11.4
Nature tours, Experience in farming/fishing village 154 25.6 40 32.3 38 29.0 16 20.3
Seasons (cherry blossoms, autumn leaves, winter etc.) 254 42.3 48 38.7 55 42.0 27 34.2
Visiting film/anime settings 78 13.0 17 13.7 16 12.2 8 10.1
Experience Japanese history/culture 318 52.9 58 46.8 57 43.5 34 43.0
Experience Japanese everyday life 249 41.4 52 41.9 52 39.7 25 31.6
Enjoy Japanese pop culture (fashions, animations, etc.) 129 21.5 24 19.4 25 19.1 12 15.2
Medical treatment/Medical check-up 14 2.3 3 2.4 6 4.6 1 1.3
None of the above 9 1.5 4 3.2 0 0.0 0 0.0
Quantity of responses & total rate 601 649.8 124 650.8 131 663.4 79 587.3

Annex 2 (304/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 7,250 100.0 3,198 100.0 932 100.0 245 100.0 1,185 100.0 156
Port New Chitose 487 6.8 242 7.6 82 8.8 20 8.2 61 5.1 15
of Entry Hakodate 35 0.6 0 0.0 35 3.8 0 0.0 0 0.0 0
(Single Answer) Sendai 24 0.4 5 0.2 15 1.6 0 0.0 4 0.3 0
Niigata 11 0.2 3 0.1 6 0.6 0 0.0 2 0.2 0
Haneda 596 9.2 69 2.2 57 6.1 15 6.1 156 13.2 15
Narita 1,797 25.5 351 11.0 214 23.0 51 20.8 268 22.6 68
Komatsu 17 0.3 3 0.1 14 1.5 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 33 0.5 14 0.4 8 0.9 0 0.0 11 0.9 0
Chubu 172 3.4 30 0.9 23 2.5 13 5.3 79 6.7 8
Kansai 2,130 29.8 1,047 32.7 264 28.3 73 29.8 434 36.6 43
Hiroshima 25 0.5 8 0.3 5 0.5 7 2.9 5 0.4 0
Kanmon (Shimonoseki) Port 73 0.6 73 2.3 0 0.0 0 0.0 0 0.0 0
Takamatsu 54 1.0 15 0.5 6 0.6 4 1.6 29 2.4 0
Fukuoka 934 10.0 780 24.4 69 7.4 23 9.4 44 3.7 3
Hakata Port 115 1.0 114 3.6 0 0.0 0 0.0 0 0.0 0
Izuhara Port 72 0.6 72 2.3 0 0.0 0 0.0 0 0.0 0
Kaogoshima 28 0.6 10 0.3 3 0.3 10 4.1 5 0.4 0
Naha 580 8.1 344 10.8 112 12.0 28 11.4 82 6.9 4
Other 67 0.9 18 0.6 19 2.0 1 0.4 5 0.4 0
Port New Chitose 506 7.1 244 7.6 99 10.6 19 7.8 62 5.2 16
of Entry Hakodate 32 0.6 0 0.0 32 3.4 0 0.0 0 0.0 0
(Single Answer) Sendai 26 0.4 5 0.2 17 1.8 0 0.0 4 0.3 0
Niigata 11 0.2 3 0.1 6 0.6 0 0.0 2 0.2 0
Haneda 501 7.6 67 2.1 48 5.2 10 4.1 140 11.8 8
Narita 1,810 25.7 348 10.9 213 22.9 51 20.8 263 22.2 75
Komatsu 20 0.3 6 0.2 14 1.5 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 40 0.6 14 0.4 8 0.9 0 0.0 18 1.5 0
Chubu 199 4.0 25 0.8 26 2.8 13 5.3 109 9.2 8
Kansai 2,228 31.2 1,050 32.8 270 29.0 79 32.2 444 37.5 42
Hiroshima 27 0.6 9 0.3 6 0.6 8 3.3 4 0.3 0
Kanmon (Shimonoseki) Port 73 0.6 73 2.3 0 0.0 0 0.0 0 0.0 0
Takamatsu 37 0.6 15 0.5 7 0.8 4 1.6 11 0.9 0
Fukuoka 930 10.0 780 24.4 67 7.2 22 9.0 46 3.9 3
Hakata Port 116 1.0 116 3.6 0 0.0 0 0.0 0 0.0 0
Izuhara Port 87 0.7 87 2.7 0 0.0 0 0.0 0 0.0 0
Kaogoshima 33 0.7 10 0.3 7 0.8 11 4.5 5 0.4 0
Naha 574 8.0 346 10.8 112 12.0 28 11.4 77 6.5 4
Length of Stay 1) up to 3 days 1,409 12.8 1,330 41.6 18 1.9 5 2.0 18 1.5 4
4~6 days 3,590 52.1 1,753 54.8 671 72.0 131 53.5 664 56.0 99
7~13 days 1,720 28.7 95 3.0 225 24.1 105 42.9 481 40.6 47
14~20 days 410 4.7 11 0.3 14 1.5 4 1.6 14 1.2 6
21~27 days 79 1.0 3 0.1 0 0.0 0 0.0 4 0.3 0
28~90 days 41 0.7 6 0.2 4 0.4 0 0.0 3 0.3 0
91 days or more (less than a year) 1 0.0 0 0.0 0 0.0 0 0.0 1 0.1 0
Sex/Age Male 3,239 43.0 1,440 45.0 367 39.4 89 36.3 461 38.9 57
(Single Answer) under 20 62 0.7 42 1.3 5 0.5 0 0.0 3 0.3 1
20~29 1,009 12.9 518 16.2 90 9.7 27 11.0 129 10.9 13
30~39 1,101 15.4 423 13.2 149 16.0 32 13.1 203 17.1 26
40~49 459 5.9 217 6.8 50 5.4 13 5.3 59 5.0 6
50~59 287 4.0 106 3.3 43 4.6 8 3.3 33 2.8 8
60~69 234 3.1 93 2.9 20 2.1 9 3.7 25 2.1 3
70 and over 87 1.0 41 1.3 10 1.1 0 0.0 9 0.8 0
Female 4,011 57.0 1,758 55.0 565 60.6 156 63.7 724 61.1 99
under 20 79 1.0 45 1.4 6 0.6 1 0.4 4 0.3 6
20~29 1,475 20.3 742 23.2 166 17.8 46 18.8 287 24.2 28
30~39 1,164 17.2 444 13.9 181 19.4 49 20.0 247 20.8 33
40~49 590 8.7 240 7.5 118 12.7 25 10.2 82 6.9 19
50~59 393 5.9 148 4.6 62 6.7 26 10.6 60 5.1 9
60~69 252 3.3 112 3.5 26 2.8 9 3.7 42 3.5 3
70 and over 58 0.7 27 0.8 6 0.6 0 0.0 2 0.2 1
Frequency of Visits 1 time 2,923 40.0 969 30.3 180 19.3 37 15.1 688 58.1 57
to Japan 2 times 1,363 17.9 694 21.7 152 16.3 37 15.1 189 15.9 26
(Single Answer) 3 times 802 10.5 454 14.2 128 13.7 25 10.2 96 8.1 20
4 times 540 7.5 286 8.9 98 10.5 23 9.4 62 5.2 13
5 times 380 5.4 189 5.9 84 9.0 17 6.9 42 3.5 11
6~9 times 527 8.1 244 7.6 130 14.0 49 20.0 51 4.3 13
10~19 times 446 6.6 223 7.0 104 11.2 37 15.1 34 2.9 9
20 times or more 266 3.9 137 4.3 55 5.9 20 8.2 23 1.9 7
Members Just me 1,138 14.7 523 16.4 99 10.6 33 13.5 145 12.3 19
of your Party Spouse/partner 1,584 22.1 501 15.7 176 18.9 65 26.5 278 23.6 20
(Multiple answers) Family member(s) 2,204 32.0 974 30.5 358 38.4 90 36.7 363 30.8 65
Work colleague(s) 368 4.9 196 6.1 48 5.2 0 0.0 96 8.1 4
Friend(s) 2,038 27.8 1,013 31.7 274 29.4 64 26.1 317 26.9 49
Other 42 0.5 27 0.8 7 0.8 0 0.0 2 0.2 1

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 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 7,250 100.0 3,198 100.0 932 100.0 245 100.0 1,185 100.0 156
Main Purpose Tourism/leisure 7,250 100.0 3,198 100.0 932 100.0 245 100.0 1,185 100.0 156
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 5,528 79.3 2,281 73.7 751 81.5 192 79.7 1,001 85.0 136
accommodation Japanese-style inn 1,322 20.4 347 11.2 227 24.6 54 22.4 313 26.6 23
(Multiple answers) Villa/condominium 56 0.9 17 0.5 14 1.5 2 0.8 13 1.1 1
School dormitory or company-owned accomodation facility 15 0.2 4 0.1 3 0.3 0 0.0 3 0.3 0
Home of family/friends 209 2.7 66 2.1 20 2.2 0 0.0 34 2.9 10
Youth hostel or guest house 662 7.7 410 13.3 43 4.7 22 9.1 13 1.1 8
Vacation rentals 981 13.8 346 11.2 105 11.4 26 10.8 172 14.6 9
Other 176 1.9 53 1.7 8 0.9 4 1.7 3 0.3 2
Places to Shop Department stores 3,802 59.9 1,085 34.0 569 61.1 180 73.5 933 78.8 114
in Japan Consumer electronics stores 1,407 24.2 195 6.1 328 35.2 47 19.2 530 44.8 19
(Multiple answers) Fashion boutiques 1,243 19.0 340 10.7 152 16.3 67 27.3 266 22.5 34
100 Yen Shops 1,331 18.9 515 16.1 188 20.2 84 34.3 84 7.1 56
Service areas on expressways or Michi-no-eki (Road Stations) 328 5.5 83 2.6 69 7.4 24 9.8 103 8.7 1
Tourist souvenir shops 2,127 29.7 618 19.4 323 34.7 85 34.7 270 22.8 54
Accomodation facilities 822 12.5 299 9.4 194 20.8 41 16.7 156 13.2 14
Supermarkets 3,398 52.9 992 31.1 665 71.4 182 74.3 668 56.4 87
Convenience stores 4,970 70.7 2,100 65.8 734 78.8 183 74.7 923 78.0 82
Drugstores 4,449 68.7 1,737 54.4 855 91.7 206 84.1 1,089 92.0 88
Discout stores 1,281 15.8 801 25.1 146 15.7 39 15.9 82 6.9 33
Outlet malls 1,163 19.2 314 9.8 172 18.5 62 25.3 333 28.1 51
Commercial complexes in urban centers 1,253 17.4 562 17.6 135 14.5 29 11.8 292 24.7 36
Other shopping centers 849 12.8 267 8.4 154 16.5 53 21.6 106 9.0 21
Railway station boutiques 671 9.9 104 3.3 109 11.7 40 16.3 88 7.4 16
Airport duty-free stores 4,599 65.8 2,076 65.0 643 69.0 138 56.3 1,003 84.7 96
Other 275 2.9 167 5.2 4 0.4 2 0.8 11 0.9 5
I did not go shopping. 81 1.0 36 1.1 2 0.2 1 0.4 0 0.0 1
Financial systems/ Airport currency exchange 307 3.9 76 2.4 18 1.9 8 3.3 21 1.8 20
Payment methods Bank/Post Office 228 3.3 97 3.1 31 3.3 17 6.9 34 2.9 7
used in Japan ATM 545 6.8 48 1.5 9 1.0 7 2.9 58 4.9 8
(Multiple answers) Other currency exchange 220 4.0 18 0.6 42 4.5 15 6.1 63 5.3 10
Currency exchange at accommodation facilities 23 0.3 2 0.1 2 0.2 1 0.4 2 0.2 1
Cash 6,996 96.6 3,094 97.3 912 98.1 245 100.0 1,105 93.2 150
Credit cards 3,912 57.2 1,312 41.3 550 59.1 132 53.9 818 69.0 86
Debit (bank) cards (China UnionPay, etc.) 644 12.5 44 1.4 9 1.0 12 4.9 523 44.1 2
Chip cards for transportation systems (Suica, etc.) 512 8.4 89 2.8 147 15.8 38 15.5 96 8.1 7
Other (travellers’ cheques, Edy, etc.) 280 5.8 2 0.1 4 0.4 2 0.8 269 22.7 0
Use of lounges Yes 228 2.8 125 4.0 9 1.0 7 2.9 11 0.9 12
(Single Answer) No 6,959 97.2 3,031 96.0 914 99.0 235 97.1 1,168 99.1 143
Travel Group tour 1,495 23.1 521 16.3 304 32.6 20 8.2 432 36.5 49
arrangements Package for individual travelers 608 10.0 100 3.1 159 17.1 35 14.3 149 12.6 8
(Single Answer) independent travel 5,147 66.9 2,577 80.6 469 50.3 190 77.6 604 51.0 99
Means of at a store (travel agency, airline company, etc.) 1,704 26.4 486 15.6 308 33.7 55 22.5 373 32.0 49
travel arrangements through a website 5,170 70.4 2,514 80.7 558 61.1 185 75.8 766 65.6 98
(Single Answer) by phone or other ways 243 3.2 117 3.8 47 5.1 4 1.6 28 2.4 6
Time of Less than 1 week before departure 605 7.4 394 12.6 41 4.5 12 4.9 75 6.4 17
travel arrangements 1 or 2 weeks before departure 845 10.8 527 16.8 62 6.8 17 7.0 149 12.7 11
(Single Answer) 3 or 4 weeks before departure 715 9.6 368 11.7 65 7.1 22 9.0 133 11.4 12
1 or 2 months before departure 2,977 43.8 1,287 41.1 428 46.6 96 39.3 653 55.8 58
3 or 6 months before departure 1,657 23.5 511 16.3 287 31.3 73 29.9 156 13.3 40
7 or more months before departure 344 4.9 47 1.5 35 3.8 24 9.8 4 0.3 14
Annual household Less than 5,000,000 yen 1,076 59.1 395 52.3 201 79.1 41 54.7 221 59.4 41
income 5,000,000~9,999,999 yen 490 24.9 235 31.1 32 12.6 23 30.7 100 26.9 4
10,000,000~19,999,999 yen 229 11.2 94 12.5 14 5.5 9 12.0 31 8.3 1
20,000,000~29,999,999 yen 43 2.1 15 2.0 4 1.6 1 1.3 7 1.9 0
More than 30,000,000 yen 54 2.8 16 2.1 3 1.2 1 1.3 13 3.5 3
1) Length of stay is calculated from the dates of entry to departure.
2) The composition ratio does not include "no response". The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 3 (306/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Total 100.0
Port New Chitose 9.6
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 9.6
Narita 43.6
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 5.1
Kansai 27.6
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 1.9
Hakata Port 0.0
Izuhara Port 0.0
Kaogoshima 0.0
Naha 2.6
Other 0.0
Port New Chitose 10.3
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 5.1
Narita 48.1
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 5.1
Kansai 26.9
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 1.9
Hakata Port 0.0
Izuhara Port 0.0
Kaogoshima 0.0
Naha 2.6
Length of Stay 1) up to 3 days 2.6
4~6 days 63.5
7~13 days 30.1
14~20 days 3.8
21~27 days 0.0
28~90 days 0.0
91 days or more (less than a year) 0.0
Sex/Age Male 36.5
(Single Answer) under 20 0.6
20~29 8.3
30~39 16.7
40~49 3.8
50~59 5.1
60~69 1.9
70 and over 0.0
Female 63.5
under 20 3.8
20~29 17.9
30~39 21.2
40~49 12.2
50~59 5.8
60~69 1.9
70 and over 0.6
Frequency of Visits 1 time 36.5
to Japan 2 times 16.7
(Single Answer) 3 times 12.8
4 times 8.3
5 times 7.1
6~9 times 8.3
10~19 times 5.8
20 times or more 4.5
Members Just me 12.2
of your Party Spouse/partner 12.8
(Multiple answers) Family member(s) 41.7
Work colleague(s) 2.6
Friend(s) 31.4
Other 0.6

Annex 3 (307/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Total 100.0
Main Purpose Tourism/leisure 100.0
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 87.7
accommodation Japanese-style inn 14.8
(Multiple answers) Villa/condominium 0.6
School dormitory or company-owned accomodation facility 0.0
Home of family/friends 6.5
Youth hostel or guest house 5.2
Vacation rentals 5.8
Other 1.3
Places to Shop Department stores 73.1
in Japan Consumer electronics stores 12.2
(Multiple answers) Fashion boutiques 21.8
100 Yen Shops 35.9
Service areas on expressways or Michi-no-eki (Road Stations) 0.6
Tourist souvenir shops 34.6
Accomodation facilities 9.0
Supermarkets 55.8
Convenience stores 52.6
Drugstores 56.4
Discout stores 21.2
Outlet malls 32.7
Commercial complexes in urban centers 23.1
Other shopping centers 13.5
Railway station boutiques 10.3
Airport duty-free stores 61.5
Other 3.2
I did not go shopping. 0.6
Financial systems/ Airport currency exchange 12.8
Payment methods Bank/Post Office 4.5
used in Japan ATM 5.1
(Multiple answers) Other currency exchange 6.4
Currency exchange at accommodation facilities 0.6
Cash 96.2
Credit cards 55.1
Debit (bank) cards (China UnionPay, etc.) 1.3
Chip cards for transportation systems (Suica, etc.) 4.5
Other (travellers’ cheques, Edy, etc.) 0.0
Use of lounges Yes 7.7
(Single Answer) No 92.3
Travel Group tour 31.4
arrangements Package for individual travelers 5.1
(Single Answer) independent travel 63.5
Means of at a store (travel agency, airline company, etc.) 32.0
travel arrangements through a website 64.1
(Single Answer) by phone or other ways 3.9
Time of Less than 1 week before departure 11.2
travel arrangements 1 or 2 weeks before departure 7.2
(Single Answer) 3 or 4 weeks before departure 7.9
1 or 2 months before departure 38.2
3 or 6 months before departure 26.3
7 or more months before departure 9.2
Annual household Less than 5,000,000 yen 83.7
income 5,000,000~9,999,999 yen 8.2
10,000,000~19,999,999 yen 2.0
20,000,000~29,999,999 yen 0.0
More than 30,000,000 yen 6.1

he ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 3 (308/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 70 100.0 172 100.0 68 100.0 90 100.0 9 100.0 22
Port New Chitose 7 10.0 41 23.8 0 0.0 0 0.0 0 0.0 0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Haneda 20 28.6 7 4.1 31 45.6 9 10.0 0 0.0 1
Narita 20 28.6 42 24.4 26 38.2 39 43.3 6 66.7 19
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Chubu 2 2.9 0 0.0 0 0.0 6 6.7 0 0.0 0
Kansai 12 17.1 80 46.5 11 16.2 32 35.6 3 33.3 2
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 1 1.4 0 0.0 0 0.0 4 4.4 0 0.0 0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Naha 7 10.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Other 1 1.4 1 0.6 0 0.0 0 0.0 0 0.0 0
Port New Chitose 7 10.0 42 24.4 0 0.0 0 0.0 0 0.0 0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Haneda 17 24.3 0 0.0 18 26.5 7 7.8 2 22.2 0
Narita 23 32.9 52 30.2 25 36.8 43 47.8 5 55.6 17
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Chubu 2 2.9 0 0.0 0 0.0 5 5.6 0 0.0 0
Kansai 13 18.6 77 44.8 25 36.8 33 36.7 2 22.2 5
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 2 2.9 0 0.0 0 0.0 2 2.2 0 0.0 0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Naha 6 8.6 1 0.6 0 0.0 0 0.0 0 0.0 0
Length of Stay 1) up to 3 days 1 1.4 1 0.6 2 2.9 0 0.0 0 0.0 0
4~6 days 17 24.3 51 29.7 29 42.6 50 55.6 6 66.7 4
7~13 days 45 64.3 110 64.0 34 50.0 34 37.8 3 33.3 16
14~20 days 6 8.6 6 3.5 3 4.4 6 6.7 0 0.0 2
21~27 days 1 1.4 4 2.3 0 0.0 0 0.0 0 0.0 0
28~90 days 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Sex/Age Male 36 51.4 74 43.0 28 41.2 32 35.6 3 33.3 15
(Single Answer) under 20 2 2.9 1 0.6 1 1.5 0 0.0 0 0.0 0
20~29 13 18.6 22 12.8 5 7.4 6 6.7 3 33.3 4
30~39 8 11.4 28 16.3 9 13.2 13 14.4 0 0.0 5
40~49 6 8.6 9 5.2 7 10.3 6 6.7 0 0.0 1
50~59 1 1.4 7 4.1 4 5.9 5 5.6 0 0.0 3
60~69 6 8.6 7 4.1 2 2.9 2 2.2 0 0.0 2
70 and over 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Female 34 48.6 98 57.0 40 58.8 58 64.4 6 66.7 7
under 20 0 0.0 3 1.7 2 2.9 1 1.1 1 11.1 0
20~29 11 15.7 32 18.6 9 13.2 15 16.7 2 22.2 1
30~39 10 14.3 32 18.6 14 20.6 21 23.3 1 11.1 1
40~49 7 10.0 17 9.9 10 14.7 12 13.3 0 0.0 1
50~59 4 5.7 12 7.0 4 5.9 6 6.7 1 11.1 2
60~69 2 2.9 1 0.6 1 1.5 1 1.1 1 11.1 2
70 and over 0 0.0 1 0.6 0 0.0 2 2.2 0 0.0 0
Frequency of Visits 1 time 30 42.9 89 51.7 38 55.9 48 53.3 6 66.7 21
to Japan 2 times 17 24.3 43 25.0 13 19.1 22 24.4 1 11.1 0
(Single Answer) 3 times 1 1.4 16 9.3 6 8.8 5 5.6 1 11.1 0
4 times 6 8.6 5 2.9 4 5.9 7 7.8 0 0.0 1
5 times 4 5.7 4 2.3 2 2.9 4 4.4 0 0.0 0
6~9 times 3 4.3 7 4.1 2 2.9 2 2.2 0 0.0 0
10~19 times 5 7.1 6 3.5 3 4.4 2 2.2 0 0.0 0
20 times or more 4 5.7 2 1.2 0 0.0 0 0.0 1 11.1 0
Members Just me 8 11.4 14 8.1 8 11.8 14 15.6 1 11.1 6
of your Party Spouse/partner 20 28.6 33 19.2 12 17.6 13 14.4 2 22.2 7
(Multiple answers) Family member(s) 29 41.4 66 38.4 32 47.1 46 51.1 2 22.2 7
Work colleague(s) 0 0.0 12 7.0 2 2.9 4 4.4 0 0.0 0
Friend(s) 16 22.9 55 32.0 15 22.1 15 16.7 4 44.4 3
Other 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0

Annex 3 (309/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 70 100.0 172 100.0 68 100.0 90 100.0 9 100.0 22
Main Purpose Tourism/leisure 70 100.0 172 100.0 68 100.0 90 100.0 9 100.0 22
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 56 80.0 123 71.5 44 64.7 63 70.0 7 77.8 16
accommodation Japanese-style inn 10 14.3 29 16.9 9 13.2 2 2.2 3 33.3 6
(Multiple answers) Villa/condominium 0 0.0 0 0.0 1 1.5 2 2.2 1 11.1 0
School dormitory or company-owned accomodation facility 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Home of family/friends 0 0.0 1 0.6 5 7.4 9 10.0 0 0.0 2
Youth hostel or guest house 5 7.1 21 12.2 10 14.7 3 3.3 1 11.1 0
Vacation rentals 12 17.1 43 25.0 18 26.5 15 16.7 0 0.0 3
Other 1 1.4 6 3.5 2 2.9 1 1.1 0 0.0 0
Places to Shop Department stores 55 78.6 105 61.0 44 64.7 61 67.8 6 66.7 12
in Japan Consumer electronics stores 12 17.1 29 16.9 15 22.1 17 18.9 3 33.3 4
(Multiple answers) Fashion boutiques 19 27.1 42 24.4 21 30.9 22 24.4 3 33.3 7
100 Yen Shops 13 18.6 49 28.5 22 32.4 23 25.6 4 44.4 6
Service areas on expressways or Michi-no-eki (Road Stations) 1 1.4 6 3.5 2 2.9 1 1.1 1 11.1 0
Tourist souvenir shops 21 30.0 60 34.9 39 57.4 41 45.6 2 22.2 8
Accomodation facilities 4 5.7 11 6.4 4 5.9 5 5.6 0 0.0 1
Supermarkets 40 57.1 77 44.8 33 48.5 45 50.0 4 44.4 13
Convenience stores 47 67.1 106 61.6 40 58.8 59 65.6 4 44.4 12
Drugstores 34 48.6 93 54.1 20 29.4 21 23.3 4 44.4 1
Discout stores 9 12.9 19 11.0 10 14.7 25 27.8 1 11.1 1
Outlet malls 14 20.0 48 27.9 21 30.9 23 25.6 0 0.0 2
Commercial complexes in urban centers 4 5.7 16 9.3 5 7.4 12 13.3 2 22.2 4
Other shopping centers 14 20.0 48 27.9 8 11.8 15 16.7 1 11.1 4
Railway station boutiques 8 11.4 15 8.7 8 11.8 14 15.6 1 11.1 2
Airport duty-free stores 50 71.4 98 57.0 34 50.0 46 51.1 4 44.4 12
Other 0 0.0 4 2.3 0 0.0 1 1.1 1 11.1 1
I did not go shopping. 1 1.4 2 1.2 0 0.0 2 2.2 1 11.1 0
Financial systems/ Airport currency exchange 0 0.0 15 8.7 2 2.9 17 18.9 2 22.2 3
Payment methods Bank/Post Office 0 0.0 7 4.1 0 0.0 1 1.1 0 0.0 0
used in Japan ATM 2 2.9 13 7.6 16 23.5 8 8.9 1 11.1 4
(Multiple answers) Other currency exchange 6 8.6 6 3.5 6 8.8 7 7.8 1 11.1 5
Currency exchange at accommodation facilities 0 0.0 0 0.0 0 0.0 2 2.2 1 11.1 0
Cash 70 100.0 167 97.1 65 95.6 90 100.0 9 100.0 21
Credit cards 40 57.1 88 51.2 42 61.8 50 55.6 5 55.6 6
Debit (bank) cards (China UnionPay, etc.) 3 4.3 2 1.2 0 0.0 1 1.1 0 0.0 3
Chip cards for transportation systems (Suica, etc.) 4 5.7 12 7.0 2 2.9 7 7.8 0 0.0 1
Other (travellers’ cheques, Edy, etc.) 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Use of lounges Yes 3 4.3 11 6.4 1 1.5 4 4.4 0 0.0 0
(Single Answer) No 67 95.7 161 93.6 67 98.5 86 95.6 9 100.0 22
Travel Group tour 10 14.3 39 22.7 15 22.1 9 10.0 2 22.2 2
arrangements Package for individual travelers 5 7.1 23 13.4 9 13.2 12 13.3 2 22.2 4
(Single Answer) independent travel 55 78.6 110 64.0 44 64.7 69 76.7 5 55.6 16
Means of at a store (travel agency, airline company, etc.) 13 18.8 45 27.1 48 70.6 34 37.8 8 88.9 10
travel arrangements through a website 54 78.3 119 71.7 19 27.9 54 60.0 1 11.1 10
(Single Answer) by phone or other ways 2 2.9 2 1.2 1 1.5 2 2.2 0 0.0 2
Time of Less than 1 week before departure 2 2.9 6 3.6 5 7.4 9 10.0 1 11.1 1
travel arrangements 1 or 2 weeks before departure 6 8.7 8 4.8 1 1.5 10 11.1 4 44.4 0
(Single Answer) 3 or 4 weeks before departure 3 4.3 14 8.3 7 10.3 5 5.6 1 11.1 3
1 or 2 months before departure 30 43.5 56 33.3 28 41.2 31 34.4 3 33.3 12
3 or 6 months before departure 20 29.0 60 35.7 18 26.5 27 30.0 0 0.0 5
7 or more months before departure 8 11.6 24 14.3 9 13.2 8 8.9 0 0.0 1
Annual household Less than 5,000,000 yen 10 52.6 37 80.4 7 77.8 17 81.0 1 100.0 4
income 5,000,000~9,999,999 yen 5 26.3 7 15.2 1 11.1 2 9.5 0 0.0 1
10,000,000~19,999,999 yen 2 10.5 2 4.3 0 0.0 1 4.8 0 0.0 0
20,000,000~29,999,999 yen 2 10.5 0 0.0 0 0.0 1 4.8 0 0.0 0
More than 30,000,000 yen 0 0.0 0 0.0 1 11.1 0 0.0 0 0.0 0

Annex 3 (310/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Total 100.0
Port New Chitose 0.0
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 4.5
Narita 86.4
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 0.0
Kansai 9.1
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 0.0
Hakata Port 0.0
Izuhara Port 0.0
Kaogoshima 0.0
Naha 0.0
Other 0.0
Port New Chitose 0.0
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 0.0
Narita 77.3
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 0.0
Kansai 22.7
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 0.0
Hakata Port 0.0
Izuhara Port 0.0
Kaogoshima 0.0
Naha 0.0
Length of Stay 1) up to 3 days 0.0
4~6 days 18.2
7~13 days 72.7
14~20 days 9.1
21~27 days 0.0
28~90 days 0.0
91 days or more (less than a year) 0.0
Sex/Age Male 68.2
(Single Answer) under 20 0.0
20~29 18.2
30~39 22.7
40~49 4.5
50~59 13.6
60~69 9.1
70 and over 0.0
Female 31.8
under 20 0.0
20~29 4.5
30~39 4.5
40~49 4.5
50~59 9.1
60~69 9.1
70 and over 0.0
Frequency of Visits 1 time 95.5
to Japan 2 times 0.0
(Single Answer) 3 times 0.0
4 times 4.5
5 times 0.0
6~9 times 0.0
10~19 times 0.0
20 times or more 0.0
Members Just me 27.3
of your Party Spouse/partner 31.8
(Multiple answers) Family member(s) 31.8
Work colleague(s) 0.0
Friend(s) 13.6
Other 0.0

Annex 3 (311/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Total 100.0
Main Purpose Tourism/leisure 100.0
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 72.7
accommodation Japanese-style inn 27.3
(Multiple answers) Villa/condominium 0.0
School dormitory or company-owned accomodation facility 0.0
Home of family/friends 9.1
Youth hostel or guest house 0.0
Vacation rentals 13.6
Other 0.0
Places to Shop Department stores 54.5
in Japan Consumer electronics stores 18.2
(Multiple answers) Fashion boutiques 31.8
100 Yen Shops 27.3
Service areas on expressways or Michi-no-eki (Road Stations) 0.0
Tourist souvenir shops 36.4
Accomodation facilities 4.5
Supermarkets 59.1
Convenience stores 54.5
Drugstores 4.5
Discout stores 4.5
Outlet malls 9.1
Commercial complexes in urban centers 18.2
Other shopping centers 18.2
Railway station boutiques 9.1
Airport duty-free stores 54.5
Other 4.5
I did not go shopping. 0.0
Financial systems/ Airport currency exchange 13.6
Payment methods Bank/Post Office 0.0
used in Japan ATM 18.2
(Multiple answers) Other currency exchange 22.7
Currency exchange at accommodation facilities 0.0
Cash 95.5
Credit cards 27.3
Debit (bank) cards (China UnionPay, etc.) 13.6
Chip cards for transportation systems (Suica, etc.) 4.5
Other (travellers’ cheques, Edy, etc.) 0.0
Use of lounges Yes 0.0
(Single Answer) No 100.0
Travel Group tour 9.1
arrangements Package for individual travelers 18.2
(Single Answer) independent travel 72.7
Means of at a store (travel agency, airline company, etc.) 45.5
travel arrangements through a website 45.5
(Single Answer) by phone or other ways 9.1
Time of Less than 1 week before departure 4.5
travel arrangements 1 or 2 weeks before departure 0.0
(Single Answer) 3 or 4 weeks before departure 13.6
1 or 2 months before departure 54.5
3 or 6 months before departure 22.7
7 or more months before departure 4.5
Annual household Less than 5,000,000 yen 80.0
income 5,000,000~9,999,999 yen 20.0
10,000,000~19,999,999 yen 0.0
20,000,000~29,999,999 yen 0.0
More than 30,000,000 yen 0.0

Annex 3 (312/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 81 100.0 50 100.0 75 100.0 96 100.0 65 100.0 76
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 7
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Haneda 33 40.7 17 34.0 34 45.3 5 5.2 7 10.8 1
Narita 42 51.9 18 36.0 28 37.3 79 82.3 47 72.3 65
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Chubu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kansai 3 3.7 13 26.0 13 17.3 11 11.5 11 16.9 1
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 1 1.2 0 0.0 0 0.0 1 1.0 0 0.0 0
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Other 2 2.5 2 4.0 0 0.0 0 0.0 0 0.0 1
Port New Chitose 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 7
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Haneda 27 33.3 18 36.0 28 37.3 0 0.0 0 0.0 0
Narita 51 63.0 20 40.0 27 36.0 70 72.9 50 76.9 68
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Chubu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kansai 2 2.5 12 24.0 20 26.7 26 27.1 15 23.1 0
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 1
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Naha 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Length of Stay 1) up to 3 days 1 1.2 2 4.0 1 1.3 0 0.0 0 0.0 3
4~6 days 4 4.9 6 12.0 4 5.3 9 9.4 3 4.6 6
7~13 days 34 42.0 14 28.0 32 42.7 58 60.4 33 50.8 43
14~20 days 38 46.9 22 44.0 26 34.7 26 27.1 27 41.5 20
21~27 days 3 3.7 4 8.0 12 16.0 2 2.1 1 1.5 2
28~90 days 1 1.2 2 4.0 0 0.0 1 1.0 1 1.5 2
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Sex/Age Male 46 56.8 32 64.0 42 56.0 54 56.3 46 70.8 34
(Single Answer) under 20 0 0.0 0 0.0 0 0.0 1 1.0 0 0.0 1
20~29 15 18.5 9 18.0 11 14.7 13 13.5 11 16.9 11
30~39 11 13.6 8 16.0 16 21.3 22 22.9 22 33.8 10
40~49 6 7.4 7 14.0 5 6.7 10 10.4 8 12.3 7
50~59 6 7.4 5 10.0 1 1.3 7 7.3 3 4.6 3
60~69 6 7.4 2 4.0 5 6.7 1 1.0 2 3.1 2
70 and over 2 2.5 1 2.0 4 5.3 0 0.0 0 0.0 0
Female 35 43.2 18 36.0 33 44.0 42 43.8 19 29.2 42
under 20 0 0.0 2 4.0 1 1.3 1 1.0 1 1.5 0
20~29 9 11.1 6 12.0 7 9.3 12 12.5 4 6.2 14
30~39 14 17.3 6 12.0 10 13.3 16 16.7 9 13.8 10
40~49 4 4.9 3 6.0 4 5.3 6 6.3 4 6.2 12
50~59 5 6.2 1 2.0 8 10.7 5 5.2 0 0.0 2
60~69 2 2.5 0 0.0 3 4.0 2 2.1 1 1.5 4
70 and over 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 0
Frequency of Visits 1 time 62 76.5 26 52.0 44 58.7 76 79.2 55 84.6 48
to Japan 2 times 10 12.3 12 24.0 13 17.3 12 12.5 4 6.2 8
(Single Answer) 3 times 1 1.2 4 8.0 4 5.3 3 3.1 2 3.1 5
4 times 1 1.2 1 2.0 6 8.0 2 2.1 2 3.1 1
5 times 2 2.5 1 2.0 1 1.3 2 2.1 0 0.0 2
6~9 times 1 1.2 3 6.0 3 4.0 0 0.0 1 1.5 4
10~19 times 2 2.5 3 6.0 2 2.7 0 0.0 1 1.5 5
20 times or more 2 2.5 0 0.0 2 2.7 1 1.0 0 0.0 3
Members Just me 13 16.0 17 34.0 24 32.0 16 16.7 10 15.4 26
of your Party Spouse/partner 53 65.4 15 30.0 26 34.7 45 46.9 34 52.3 24
(Multiple answers) Family member(s) 8 9.9 10 20.0 13 17.3 18 18.8 3 4.6 8
Work colleague(s) 0 0.0 1 2.0 1 1.3 0 0.0 0 0.0 2
Friend(s) 9 11.1 8 16.0 13 17.3 19 19.8 18 27.7 15
Other 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 1

Annex 3 (313/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Total 81 100.0 50 100.0 75 100.0 96 100.0 65 100.0 76
Main Purpose Tourism/leisure 81 100.0 50 100.0 75 100.0 96 100.0 65 100.0 76
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 70 86.4 43 86.0 67 89.3 87 90.6 50 76.9 56
accommodation Japanese-style inn 24 29.6 14 28.0 21 28.0 35 36.5 24 36.9 13
(Multiple answers) Villa/condominium 0 0.0 0 0.0 1 1.3 0 0.0 0 0.0 2
School dormitory or company-owned accomodation facility 0 0.0 0 0.0 0 0.0 2 2.1 1 1.5 0
Home of family/friends 3 3.7 2 4.0 6 8.0 5 5.2 5 7.7 5
Youth hostel or guest house 9 11.1 7 14.0 5 6.7 12 12.5 8 12.3 11
Vacation rentals 21 25.9 9 18.0 10 13.3 7 7.3 15 23.1 7
Other 9 11.1 4 8.0 6 8.0 10 10.4 6 9.2 3
Places to Shop Department stores 49 61.3 24 48.0 40 53.3 47 49.0 45 69.2 48
in Japan Consumer electronics stores 13 16.3 13 26.0 11 14.7 20 20.8 10 15.4 20
(Multiple answers) Fashion boutiques 21 26.3 11 22.0 22 29.3 17 17.7 12 18.5 32
100 Yen Shops 18 22.5 11 22.0 20 26.7 31 32.3 24 36.9 27
Service areas on expressways or Michi-no-eki (Road Stations) 2 2.5 3 6.0 2 2.7 1 1.0 0 0.0 2
Tourist souvenir shops 42 52.5 24 48.0 32 42.7 69 71.9 32 49.2 42
Accomodation facilities 12 15.0 2 4.0 5 6.7 7 7.3 6 9.2 5
Supermarkets 45 56.3 35 70.0 43 57.3 60 62.5 43 66.2 44
Convenience stores 48 60.0 30 60.0 45 60.0 33 34.4 36 55.4 30
Drugstores 20 25.0 11 22.0 6 8.0 20 20.8 11 16.9 32
Discout stores 8 10.0 6 12.0 5 6.7 10 10.4 7 10.8 9
Outlet malls 12 15.0 3 6.0 2 2.7 6 6.3 3 4.6 15
Commercial complexes in urban centers 6 7.5 8 16.0 14 18.7 30 31.3 8 12.3 19
Other shopping centers 11 13.8 8 16.0 6 8.0 18 18.8 11 16.9 11
Railway station boutiques 22 27.5 11 22.0 25 33.3 18 18.8 11 16.9 16
Airport duty-free stores 31 38.8 20 40.0 18 24.0 42 43.8 25 38.5 41
Other 3 3.8 5 10.0 6 8.0 4 4.2 2 3.1 4
I did not go shopping. 4 5.0 3 6.0 1 1.3 0 0.0 0 0.0 0
Financial systems/ Airport currency exchange 5 6.2 8 16.0 2 2.7 13 13.5 14 21.5 11
Payment methods Bank/Post Office 2 2.5 4 8.0 2 2.7 8 8.3 3 4.6 1
used in Japan ATM 18 22.2 19 38.0 16 21.3 30 31.3 19 29.2 11
(Multiple answers) Other currency exchange 4 4.9 1 2.0 3 4.0 2 2.1 3 4.6 1
Currency exchange at accommodation facilities 0 0.0 1 2.0 1 1.3 2 2.1 0 0.0 0
Cash 81 100.0 49 98.0 71 94.7 92 95.8 65 100.0 73
Credit cards 53 65.4 36 72.0 48 64.0 62 64.6 52 80.0 48
Debit (bank) cards (China UnionPay, etc.) 7 8.6 0 0.0 0 0.0 4 4.2 5 7.7 5
Chip cards for transportation systems (Suica, etc.) 6 7.4 7 14.0 11 14.7 13 13.5 4 6.2 5
Other (travellers’ cheques, Edy, etc.) 0 0.0 0 0.0 0 0.0 1 1.0 0 0.0 0
Use of lounges Yes 7 8.6 2 4.0 3 4.0 0 0.0 0 0.0 6
(Single Answer) No 74 91.4 48 96.0 72 96.0 96 100.0 65 100.0 69
Travel Group tour 9 11.1 3 6.0 2 2.7 7 7.3 1 1.5 7
arrangements Package for individual travelers 11 13.6 5 10.0 13 17.3 11 11.5 3 4.6 11
(Single Answer) independent travel 61 75.3 42 84.0 60 80.0 78 81.3 61 93.8 58
Means of at a store (travel agency, airline company, etc.) 12 15.0 12 24.0 25 33.3 28 29.2 13 20.0 16
travel arrangements through a website 66 82.5 37 74.0 48 64.0 68 70.8 52 80.0 52
(Single Answer) by phone or other ways 2 2.5 1 2.0 2 2.7 0 0.0 0 0.0 8
Time of Less than 1 week before departure 0 0.0 2 4.0 2 2.7 2 2.1 1 1.5 7
travel arrangements 1 or 2 weeks before departure 4 5.0 2 4.0 2 2.7 4 4.2 5 7.7 9
(Single Answer) 3 or 4 weeks before departure 2 2.5 2 4.0 9 12.0 5 5.2 3 4.6 7
1 or 2 months before departure 20 25.0 7 14.0 22 29.3 20 20.8 18 27.7 21
3 or 6 months before departure 35 43.8 23 46.0 25 33.3 58 60.4 25 38.5 23
7 or more months before departure 19 23.8 14 28.0 15 20.0 7 7.3 13 20.0 9
Annual household Less than 5,000,000 yen 5 20.8 3 30.0 4 30.8 13 72.2 7 53.8 22
income 5,000,000~9,999,999 yen 8 33.3 4 40.0 2 15.4 4 22.2 5 38.5 0
10,000,000~19,999,999 yen 11 45.8 2 20.0 5 38.5 1 5.6 1 7.7 1
20,000,000~29,999,999 yen 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
More than 30,000,000 yen 0 0.0 1 10.0 2 15.4 0 0.0 0 0.0 0

Annex 3 (314/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Total 100.0
Port New Chitose 9.2
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 1.3
Narita 85.5
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 0.0
Kansai 1.3
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 0.0
Hakata Port 1.3
Izuhara Port 0.0
Kaogoshima 0.0
Naha 0.0
Other 1.3
Port New Chitose 9.2
of Entry Hakodate 0.0
(Single Answer) Sendai 0.0
Niigata 0.0
Haneda 0.0
Narita 89.5
Komatsu 0.0
Mt.Fuji Shizuoka 0.0
Chubu 0.0
Kansai 0.0
Hiroshima 0.0
Kanmon (Shimonoseki) Port 0.0
Takamatsu 0.0
Fukuoka 1.3
Hakata Port 0.0
Izuhara Port 0.0
Kaogoshima 0.0
Naha 0.0
Length of Stay 1) up to 3 days 3.9
4~6 days 7.9
7~13 days 56.6
14~20 days 26.3
21~27 days 2.6
28~90 days 2.6
91 days or more (less than a year) 0.0
Sex/Age Male 44.7
(Single Answer) under 20 1.3
20~29 14.5
30~39 13.2
40~49 9.2
50~59 3.9
60~69 2.6
70 and over 0.0
Female 55.3
under 20 0.0
20~29 18.4
30~39 13.2
40~49 15.8
50~59 2.6
60~69 5.3
70 and over 0.0
Frequency of Visits 1 time 63.2
to Japan 2 times 10.5
(Single Answer) 3 times 6.6
4 times 1.3
5 times 2.6
6~9 times 5.3
10~19 times 6.6
20 times or more 3.9
Members Just me 34.2
of your Party Spouse/partner 31.6
(Multiple answers) Family member(s) 10.5
Work colleague(s) 2.6
Friend(s) 19.7
Other 1.3

Annex 3 (315/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Total 100.0
Main Purpose Tourism/leisure 100.0
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 74.7
accommodation Japanese-style inn 17.3
(Multiple answers) Villa/condominium 2.7
School dormitory or company-owned accomodation facility 0.0
Home of family/friends 6.7
Youth hostel or guest house 14.7
Vacation rentals 9.3
Other 4.0
Places to Shop Department stores 63.2
in Japan Consumer electronics stores 26.3
(Multiple answers) Fashion boutiques 42.1
100 Yen Shops 35.5
Service areas on expressways or Michi-no-eki (Road Stations) 2.6
Tourist souvenir shops 55.3
Accomodation facilities 6.6
Supermarkets 57.9
Convenience stores 39.5
Drugstores 42.1
Discout stores 11.8
Outlet malls 19.7
Commercial complexes in urban centers 25.0
Other shopping centers 14.5
Railway station boutiques 21.1
Airport duty-free stores 53.9
Other 5.3
I did not go shopping. 0.0
Financial systems/ Airport currency exchange 14.5
Payment methods Bank/Post Office 1.3
used in Japan ATM 14.5
(Multiple answers) Other currency exchange 1.3
Currency exchange at accommodation facilities 0.0
Cash 96.1
Credit cards 63.2
Debit (bank) cards (China UnionPay, etc.) 6.6
Chip cards for transportation systems (Suica, etc.) 6.6
Other (travellers’ cheques, Edy, etc.) 0.0
Use of lounges Yes 8.0
(Single Answer) No 92.0
Travel Group tour 9.2
arrangements Package for individual travelers 14.5
(Single Answer) independent travel 76.3
Means of at a store (travel agency, airline company, etc.) 21.1
travel arrangements through a website 68.4
(Single Answer) by phone or other ways 10.5
Time of Less than 1 week before departure 9.2
travel arrangements 1 or 2 weeks before departure 11.8
(Single Answer) 3 or 4 weeks before departure 9.2
1 or 2 months before departure 27.6
3 or 6 months before departure 30.3
7 or more months before departure 11.8
Annual household Less than 5,000,000 yen 95.7
income 5,000,000~9,999,999 yen 0.0
10,000,000~19,999,999 yen 4.3
20,000,000~29,999,999 yen 0.0
More than 30,000,000 yen 0.0

Annex 3 (316/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 363 100.0 107 100.0 133 100.0 57 100.0
Port New Chitose 11 3.0 0 0.0 1 0.8 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 66 18.2 25 23.4 23 17.3 5 8.8
Narita 235 64.7 55 51.4 78 58.6 46 80.7
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 4 1.1 4 3.7 0 0.0 3 5.3
Kansai 32 8.8 18 16.8 25 18.8 2 3.5
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 5 1.4 0 0.0 2 1.5 1 1.8
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 1 0.9 1 0.8 0 0.0
Other 10 2.8 4 3.7 3 2.3 0 0.0
Port New Chitose 10 2.8 0 0.0 0 0.0 0 0.0
of Entry Hakodate 0 0.0 0 0.0 0 0.0 0 0.0
(Single Answer) Sendai 0 0.0 0 0.0 0 0.0 0 0.0
Niigata 0 0.0 0 0.0 0 0.0 0 0.0
Haneda 58 16.0 28 26.2 25 18.8 0 0.0
Narita 233 64.2 51 47.7 83 62.4 42 73.7
Komatsu 0 0.0 0 0.0 0 0.0 0 0.0
Mt.Fuji Shizuoka 0 0.0 0 0.0 0 0.0 0 0.0
Chubu 4 1.1 3 2.8 0 0.0 4 7.0
Kansai 53 14.6 25 23.4 25 18.8 10 17.5
Hiroshima 0 0.0 0 0.0 0 0.0 0 0.0
Kanmon (Shimonoseki) Port 0 0.0 0 0.0 0 0.0 0 0.0
Takamatsu 0 0.0 0 0.0 0 0.0 0 0.0
Fukuoka 5 1.4 0 0.0 0 0.0 1 1.8
Hakata Port 0 0.0 0 0.0 0 0.0 0 0.0
Izuhara Port 0 0.0 0 0.0 0 0.0 0 0.0
Kaogoshima 0 0.0 0 0.0 0 0.0 0 0.0
Naha 0 0.0 0 0.0 0 0.0 0 0.0
Length of Stay 1) up to 3 days 17 4.7 5 4.7 1 0.8 0 0.0
4~6 days 48 13.2 11 10.3 16 12.0 8 14.0
7~13 days 196 54.0 38 35.5 55 41.4 22 38.6
14~20 days 75 20.7 41 38.3 48 36.1 15 26.3
21~27 days 23 6.3 7 6.5 8 6.0 5 8.8
28~90 days 4 1.1 5 4.7 5 3.8 7 12.3
91 days or more (less than a year) 0 0.0 0 0.0 0 0.0 0 0.0
Sex/Age Male 204 56.2 60 56.1 84 63.2 35 61.4
(Single Answer) under 20 1 0.3 1 0.9 3 2.3 0 0.0
20~29 57 15.7 19 17.8 24 18.0 9 15.8
30~39 73 20.1 16 15.0 15 11.3 12 21.1
40~49 22 6.1 4 3.7 12 9.0 4 7.0
50~59 19 5.2 9 8.4 9 6.8 7 12.3
60~69 22 6.1 6 5.6 17 12.8 2 3.5
70 and over 10 2.8 5 4.7 4 3.0 1 1.8
Female 159 43.8 47 43.9 49 36.8 22 38.6
under 20 3 0.8 2 1.9 0 0.0 0 0.0
20~29 46 12.7 14 13.1 15 11.3 9 15.8
30~39 42 11.6 10 9.3 11 8.3 3 5.3
40~49 10 2.8 5 4.7 6 4.5 5 8.8
50~59 21 5.8 6 5.6 8 6.0 3 5.3
60~69 26 7.2 9 8.4 4 3.0 1 1.8
70 and over 11 3.0 1 0.9 5 3.8 1 1.8
Frequency of Visits 1 time 239 65.8 75 70.1 91 68.4 44 77.2
to Japan 2 times 66 18.2 17 15.9 21 15.8 6 10.5
(Single Answer) 3 times 15 4.1 6 5.6 9 6.8 1 1.8
4 times 14 3.9 2 1.9 4 3.0 2 3.5
5 times 9 2.5 3 2.8 2 1.5 1 1.8
6~9 times 8 2.2 1 0.9 4 3.0 1 1.8
10~19 times 6 1.7 1 0.9 2 1.5 1 1.8
20 times or more 6 1.7 2 1.9 0 0.0 1 1.8
Members Just me 98 27.0 25 23.4 20 15.0 19 33.3
of your Party Spouse/partner 130 35.8 46 43.0 68 51.1 16 28.1
(Multiple answers) Family member(s) 63 17.4 18 16.8 22 16.5 9 15.8
Work colleague(s) 2 0.6 0 0.0 0 0.0 0 0.0
Friend(s) 75 20.7 21 19.6 22 16.5 13 22.8
Other 0 0.0 0 0.0 2 1.5 0 0.0

Annex 3 (317/395)
 Annex 3 Characteristics of Visitors and Trips — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Total 363 100.0 107 100.0 133 100.0 57 100.0
Main Purpose Tourism/leisure 363 100.0 107 100.0 133 100.0 57 100.0
of This Trip Visiting family/friends - - - - - - - -
(Single Answer) Honeymoon - - - - - - - -
School-related trip - - - - - - - -
Sport/watching sport - - - - - - - -
Event - - - - - - - -
Study - - - - - - - -
Medical treatment/Medical check-up - - - - - - - -
Incentive travel - - - - - - - -
Exhibition/trade fair - - - - - - - -
International conference - - - - - - - -
Company meeting(held offsite) - - - - - - - -
Training - - - - - - - -
Other business - - - - - - - -
Transit - - - - - - - -
Other - - - - - - - -
Types of Hotel (western style) 261 72.5 77 72.6 104 78.2 43 75.4
accommodation Japanese-style inn 89 24.7 22 20.8 41 30.8 16 28.1
(Multiple answers) Villa/condominium 2 0.6 0 0.0 0 0.0 0 0.0
School dormitory or company-owned accomodation facility 0 0.0 0 0.0 1 0.8 0 0.0
Home of family/friends 20 5.6 7 6.6 6 4.5 3 5.3
Youth hostel or guest house 33 9.2 17 16.0 14 10.5 10 17.5
Vacation rentals 85 23.6 30 28.3 31 23.3 17 29.8
Other 35 9.7 10 9.4 10 7.5 3 5.3
Places to Shop Department stores 208 57.3 57 53.3 84 63.2 36 63.2
in Japan Consumer electronics stores 65 17.9 17 15.9 30 22.6 9 15.8
(Multiple answers) Fashion boutiques 76 20.9 28 26.2 40 30.1 11 19.3
100 Yen Shops 78 21.5 28 26.2 29 21.8 21 36.8
Service areas on expressways or Michi-no-eki (Road Stations) 17 4.7 5 4.7 4 3.0 1 1.8
Tourist souvenir shops 214 59.0 59 55.1 65 48.9 27 47.4
Accomodation facilities 24 6.6 13 12.1 17 12.8 2 3.5
Supermarkets 169 46.6 51 47.7 67 50.4 35 61.4
Convenience stores 254 70.0 74 69.2 101 75.9 29 50.9
Drugstores 126 34.7 35 32.7 29 21.8 11 19.3
Discout stores 38 10.5 8 7.5 16 12.0 8 14.0
Outlet malls 44 12.1 11 10.3 21 15.8 6 10.5
Commercial complexes in urban centers 40 11.0 13 12.1 9 6.8 9 15.8
Other shopping centers 51 14.0 11 10.3 20 15.0 11 19.3
Railway station boutiques 111 30.6 18 16.8 23 17.3 11 19.3
Airport duty-free stores 125 34.4 42 39.3 37 27.8 18 31.6
Other 28 7.7 12 11.2 11 8.3 4 7.0
I did not go shopping. 13 3.6 5 4.7 6 4.5 3 5.3
Financial systems/ Airport currency exchange 54 14.9 7 6.5 3 2.3 8 14.0
Payment methods Bank/Post Office 10 2.8 1 0.9 1 0.8 2 3.5
used in Japan ATM 134 36.9 35 32.7 68 51.1 21 36.8
(Multiple answers) Other currency exchange 12 3.3 3 2.8 9 6.8 3 5.3
Currency exchange at accommodation facilities 7 1.9 1 0.9 0 0.0 0 0.0
Cash 351 96.7 103 96.3 130 97.7 53 93.0
Credit cards 265 73.0 78 72.9 99 74.4 42 73.7
Debit (bank) cards (China UnionPay, etc.) 17 4.7 1 0.9 4 3.0 2 3.5
Chip cards for transportation systems (Suica, etc.) 34 9.4 14 13.1 13 9.8 2 3.5
Other (travellers’ cheques, Edy, etc.) 0 0.0 0 0.0 1 0.8 0 0.0
Use of lounges Yes 13 3.6 7 6.5 6 4.5 1 1.8
(Single Answer) No 349 96.4 100 93.5 127 95.5 56 98.2
Travel Group tour 38 10.5 10 9.3 12 9.0 3 5.3
arrangements Package for individual travelers 24 6.6 9 8.4 13 9.8 2 3.5
(Single Answer) independent travel 301 82.9 88 82.2 108 81.2 52 91.2
Means of at a store (travel agency, airline company, etc.) 69 19.1 35 32.7 49 37.1 16 28.1
travel arrangements through a website 276 76.5 71 66.4 82 62.1 40 70.2
(Single Answer) by phone or other ways 16 4.4 1 0.9 1 0.8 1 1.8
Time of Less than 1 week before departure 18 5.0 5 4.7 5 3.8 0 0.0
travel arrangements 1 or 2 weeks before departure 14 3.9 6 5.6 2 1.5 2 3.6
(Single Answer) 3 or 4 weeks before departure 35 9.7 8 7.5 8 6.0 3 5.4
1 or 2 months before departure 101 28.0 32 29.9 36 27.1 18 32.1
3 or 6 months before departure 142 39.3 40 37.4 64 48.1 25 44.6
7 or more months before departure 51 14.1 16 15.0 18 13.5 8 14.3
Annual household Less than 5,000,000 yen 26 25.5 7 25.0 6 16.2 8 44.4
income 5,000,000~9,999,999 yen 28 27.5 7 25.0 17 45.9 5 27.8
10,000,000~19,999,999 yen 29 28.4 9 32.1 11 29.7 5 27.8
20,000,000~29,999,999 yen 12 11.8 1 3.6 0 0.0 0 0.0
More than 30,000,000 yen 7 6.9 4 14.3 3 8.1 0 0.0

Annex 3 (318/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
Total 2) South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 1,495 23.1 521 16.3 304 32.6 20 8.2 432 36.5 49
before departure 1) Package for individual travelers 608 10.0 100 3.1 159 17.1 35 14.3 149 12.6 8
Round-trip flight/voyage fare 5,147 66.9 2,577 80.6 469 50.3 190 77.6 604 51.0 99
Expenditure Accommodation 4,906 64.4 2,402 75.3 452 48.6 185 75.5 597 50.4 88
in Japan Restaurant, fast food, café etc. 6,212 85.1 2,746 86.1 746 80.2 229 93.5 967 81.7 116
by Category 1) Transport 5,635 76.5 2,522 79.0 638 68.6 219 89.4 798 67.4 103
Flights (transfers inside Japan only）　 97 1.4 16 0.5 8 0.9 4 1.6 16 1.4 5
Japan Rail Pass 1,208 15.4 386 12.1 112 12.0 36 14.7 98 8.3 15
Railway, monorail, ski lifts 4,285 60.0 1,708 53.5 519 55.8 159 64.9 704 59.5 84
Buses/taxis 2,707 34.2 1,261 39.5 188 20.2 64 26.1 351 29.6 49
Car rental 584 8.6 301 9.4 110 11.8 55 22.4 44 3.7 10
Other transport costs 253 3.7 100 3.1 46 4.9 23 9.4 22 1.9 4
Amusement services 2,864 38.2 1,170 36.7 291 31.3 106 43.3 343 29.0 55
On-site tour guides 472 6.4 186 5.8 32 3.4 21 8.6 72 6.1 7
Golf courses/theme parks 873 11.4 449 14.1 105 11.3 19 7.8 114 9.6 20
Theater/sports tickets 139 1.7 28 0.9 7 0.8 4 1.6 13 1.1 1
Galleries, museums, zoos, aquariums 1,682 23.5 472 14.8 183 19.7 75 30.6 212 17.9 42
Ski lifts, Skiing equipment rental 18 0.2 4 0.1 6 0.6 0 0.0 0 0.0 0
Other amusement services 330 3.7 195 6.1 20 2.2 8 3.3 20 1.7 1
Shopping 7,124 98.6 3,148 98.7 925 99.5 242 98.8 1,181 99.7 154
Confectioneries 5,284 71.2 2,699 84.6 679 73.0 164 66.9 852 72.0 97
Other food, drink, alcohol & tobacco 4,838 66.5 2,141 67.1 638 68.6 174 71.0 725 61.2 88
Cameras, video cameras, watches 393 7.0 52 1.6 45 4.8 18 7.3 166 14.0 15
Consumer electronics (PC, audio, rice cookers, etc.) 830 14.7 80 2.5 222 23.9 25 10.2 345 29.1 17
Cosmetics, perfume 3,171 50.6 1,134 35.5 434 46.7 126 51.4 999 84.4 105
Medicine, health goods, toiletries 4,044 60.0 1,852 58.0 728 78.3 172 70.2 920 77.7 48
Japanese clothing (kimono), folk crafts 792 10.6 151 4.7 82 8.8 29 11.8 72 6.1 15
Western clothing, bags, shoes 2,531 40.4 744 23.3 440 47.3 135 55.1 555 46.9 91
Manga comics, anime, character merchandise 994 12.6 425 13.3 74 8.0 26 10.6 132 11.1 20
Books, picture postcards, CDs, DVDs　 707 9.8 123 3.9 98 10.5 25 10.2 99 8.4 13
Other purchases 542 6.3 247 7.7 35 3.8 8 3.3 44 3.7 14
Other 130 1.4 104 3.3 4 0.4 1 0.4 3 0.3 3

Expenditure: in yen per person

Total 2) South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 1,410 129,727 503 84,051 293 126,602 20 124,021 409 110,942 44
before departure 1) Package for individual travelers 588 128,858 99 74,232 159 79,726 34 99,597 147 115,946 8
Round-trip flight/voyage fare 4,908 51,168 2,504 22,887 455 40,972 184 43,098 572 49,540 95
Expenditure Accommodation 4,415 43,739 2,312 21,978 408 33,938 161 41,607 522 50,358 62
in Japan Restaurant, fast food, café etc. 5,239 25,086 2,591 15,873 628 18,908 194 25,997 784 29,346 70
by Category 1) Transport 4,496 15,227 2,332 6,658 493 11,918 169 15,286 562 15,013 64
Flights (transfers inside Japan only）　 58 24,272 11 22,136 4 17,345 2 22,833 12 17,255 3
Japan Rail Pass 1,021 19,778 357 5,092 93 13,561 32 16,309 85 13,101 10
Railway, monorail, ski lifts 3,469 8,690 1,578 3,870 423 7,469 124 7,778 548 10,736 47
Buses/taxis 2,097 4,097 1,170 3,031 127 2,688 43 2,938 219 4,317 31
Car rental 515 16,664 289 11,731 89 12,980 46 20,526 35 22,778 10
Other transport costs 184 5,875 89 5,079 35 2,971 18 5,018 7 15,650 2
Amusement services 2,237 8,844 1,035 7,664 227 7,368 79 6,838 260 9,571 30
On-site tour guides 345 12,136 146 7,807 20 7,593 14 12,342 60 12,763 4
Golf courses/theme parks 787 11,777 430 11,061 88 12,573 16 9,036 100 12,906 9
Theater/sports tickets 107 10,375 21 7,971 7 7,418 2 24,308 10 12,232 1
Galleries, museums, zoos, aquariums 1,259 3,424 400 2,171 145 2,265 60 2,288 155 3,136 21
Rentals (sports equipment, etc.) 12 6,421 4 1,740 4 8,963 0 - 0 - 0
Other amusement services 266 6,795 182 6,632 15 3,037 5 3,140 15 3,448 1
Shopping 5,196 60,781 2,691 22,070 660 50,414 150 44,568 719 130,687 89
Confectioneries 4,221 8,186 2,396 5,964 518 7,716 117 7,843 607 10,877 57
Other food, drink, alcohol & tobacco 3,596 9,217 1,864 5,241 458 8,491 110 7,607 451 12,229 55
Cameras, video cameras, watches 316 39,006 49 21,745 39 24,217 9 14,988 144 56,633 8
Consumer electronics (PC, audio, rice cookers, etc.) 681 26,746 73 22,125 188 20,257 17 11,653 284 35,899 14
Cosmetics, perfume 2,563 32,435 988 6,621 352 17,710 89 16,480 798 59,185 70
Medicine, health goods, toiletries 3,290 16,524 1,657 8,383 620 16,654 119 10,436 651 26,321 31
Japanese clothing (kimono), folk crafts 628 13,246 148 4,115 63 8,543 17 17,399 53 13,188 13
Western clothing, bags, shoes 2,111 27,182 694 14,027 377 18,427 103 19,856 445 48,307 59
Manga comics, anime, character merchandise 816 8,800 397 6,206 59 8,951 19 13,897 89 8,040 14
Books, picture postcards, CDs, DVDs　 504 5,464 107 3,463 74 6,822 14 2,625 77 5,871 9
Other purchases 410 15,854 211 8,517 27 12,547 4 16,356 34 38,145 11
Other 107 3,756 92 2,273 3 13,650 1 1,000 2 1,000 2
1) Expenditure in this table is converted into yen.
2) The numerical total is weighted by "the number of foreign visitors to Japan by nationality/region".

Annex 4 (319/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
Thailand
Survey Item
Purchase Rate
Expenditure Package Tour 31.4
before departure 1) Package for individual travelers 5.1
Round-trip flight/voyage fare 63.5
Expenditure Accommodation 56.4
in Japan Restaurant, fast food, café etc. 74.4
by Category 1) Transport 66.0
Flights (transfers inside Japan only）　 3.2
Japan Rail Pass 9.6
Railway, monorail, ski lifts 53.8
Buses/taxis 31.4
Car rental 6.4
Other transport costs 2.6
Amusement services 35.3
On-site tour guides 4.5
Golf courses/theme parks 12.8
Theater/sports tickets 0.6
Galleries, museums, zoos, aquariums 26.9
Ski lifts, Skiing equipment rental 0.0
Other amusement services 0.6
Shopping 98.7
Confectioneries 62.2
Other food, drink, alcohol & tobacco 56.4
Cameras, video cameras, watches 9.6
Consumer electronics (PC, audio, rice cookers, etc.) 10.9
Cosmetics, perfume 67.3
Medicine, health goods, toiletries 30.8
Japanese clothing (kimono), folk crafts 9.6
Western clothing, bags, shoes 58.3
Manga comics, anime, character merchandise 12.8
Books, picture postcards, CDs, DVDs　 8.3
Other purchases 9.0
Other 1.9

Expenditure: in yen per person

Thailand
Survey Item
Expenditure
Expenditure Package Tour 128,042
before departure 1) Package for individual travelers 154,931
Round-trip flight/voyage fare 73,828
Expenditure Accommodation 41,459
in Japan Restaurant, fast food, café etc. 21,164
by Category 1) Transport 14,008
Flights (transfers inside Japan only）　 40,770
Japan Rail Pass 13,632
Railway, monorail, ski lifts 7,998
Buses/taxis 4,535
Car rental 13,339
Other transport costs 1,755
Amusement services 6,522
On-site tour guides 6,231
Golf courses/theme parks 8,267
Theater/sports tickets 3,000
Galleries, museums, zoos, aquariums 3,256
Rentals (sports equipment, etc.) -
Other amusement services 10,000
Shopping 53,776
Confectioneries 13,184
Other food, drink, alcohol & tobacco 9,966
Cameras, video cameras, watches 12,444
Consumer electronics (PC, audio, rice cookers, etc.) 21,286
Cosmetics, perfume 22,582
Medicine, health goods, toiletries 18,920
Japanese clothing (kimono), folk crafts 8,541
Western clothing, bags, shoes 18,022
Manga comics, anime, character merchandise 12,122
Books, picture postcards, CDs, DVDs　 8,063
Other purchases 13,033
Other 7,136

Annex 4 (320/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 10 14.3 39 22.7 15 22.1 9 10.0 2 22.2 2

before departure 1) Package for individual travelers 5 7.1 23 13.4 9 13.2 12 13.3 2 22.2 4
Round-trip flight/voyage fare 55 78.6 110 64.0 44 64.7 69 76.7 5 55.6 16
Expenditure Accommodation 54 77.1 113 65.7 44 64.7 66 73.3 5 55.6 14
in Japan Restaurant, fast food, café etc. 59 84.3 135 78.5 59 86.8 86 95.6 7 77.8 21
by Category 1) Transport 63 90.0 137 79.7 51 75.0 82 91.1 6 66.7 18
Flights (transfers inside Japan only）　 1 1.4 7 4.1 1 1.5 0 0.0 0 0.0 0
Japan Rail Pass 19 27.1 40 23.3 18 26.5 10 11.1 0 0.0 2
Railway, monorail, ski lifts 52 74.3 112 65.1 43 63.2 69 76.7 4 44.4 14
Buses/taxis 26 37.1 67 39.0 29 42.6 44 48.9 4 44.4 9
Car rental 5 7.1 15 8.7 2 2.9 3 3.3 0 0.0 3
Other transport costs 0 0.0 6 3.5 1 1.5 2 2.2 0 0.0 1
Amusement services 33 47.1 68 39.5 35 51.5 56 62.2 5 55.6 15
On-site tour guides 7 10.0 8 4.7 4 5.9 7 7.8 1 11.1 3
Golf courses/theme parks 9 12.9 18 10.5 15 22.1 32 35.6 0 0.0 5
Theater/sports tickets 1 1.4 3 1.7 2 2.9 0 0.0 0 0.0 0
Galleries, museums, zoos, aquariums 20 28.6 48 27.9 16 23.5 29 32.2 4 44.4 11
Ski lifts, Skiing equipment rental 0 0.0 2 1.2 0 0.0 0 0.0 0 0.0 0
Other amusement services 4 5.7 5 2.9 4 5.9 4 4.4 1 11.1 0
Shopping 69 98.6 169 98.3 67 98.5 88 97.8 8 88.9 22
Confectioneries 54 77.1 110 64.0 37 54.4 51 56.7 5 55.6 11
Other food, drink, alcohol & tobacco 47 67.1 117 68.0 44 64.7 62 68.9 3 33.3 13
Cameras, video cameras, watches 4 5.7 20 11.6 8 11.8 13 14.4 1 11.1 1
Consumer electronics (PC, audio, rice cookers, etc.) 3 4.3 14 8.1 3 4.4 9 10.0 2 22.2 3
Cosmetics, perfume 31 44.3 78 45.3 28 41.2 43 47.8 5 55.6 4
Medicine, health goods, toiletries 27 38.6 73 42.4 11 16.2 23 25.6 2 22.2 2
Japanese clothing (kimono), folk crafts 10 14.3 22 12.8 16 23.5 18 20.0 2 22.2 6
Western clothing, bags, shoes 34 48.6 78 45.3 37 54.4 50 55.6 6 66.7 6
Manga comics, anime, character merchandise 16 22.9 25 14.5 3 4.4 9 10.0 2 22.2 3
Books, picture postcards, CDs, DVDs　 5 7.1 21 12.2 6 8.8 4 4.4 1 11.1 1
Other purchases 9 12.9 11 6.4 7 10.3 7 7.8 1 11.1 2
Other 1 1.4 1 0.6 0 0.0 0 0.0 0 0.0 0

Expenditure: in yen per person

Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 7 171,509 35 202,167 13 189,903 8 201,829 2 160,000 2

before departure 1) Package for individual travelers 5 251,426 23 148,916 9 130,064 10 139,784 2 199,466 4
Round-trip flight/voyage fare 51 79,163 104 57,759 38 67,545 65 45,870 3 138,023 12
Expenditure Accommodation 44 73,861 94 46,791 33 30,043 56 38,751 2 50,000 13
in Japan Restaurant, fast food, café etc. 46 34,989 103 25,889 40 16,761 74 22,203 3 15,000 13
by Category 1) Transport 41 17,195 92 22,889 29 20,435 66 13,318 1 4,667 13
Flights (transfers inside Japan only）　 0 - 3 29,238 0 - 0 - 0 - 0
Japan Rail Pass 14 17,063 26 14,634 10 25,118 7 19,840 0 - 1
Railway, monorail, ski lifts 37 10,304 78 13,186 26 8,259 61 9,147 1 7,000 10
Buses/taxis 14 6,906 47 4,269 15 3,948 34 3,465 0 - 5
Car rental 3 8,744 14 37,951 1 60,000 3 30,035 0 - 2
Other transport costs 0 - 4 2,289 1 429 1 10,000 0 - 0
Amusement services 23 10,617 47 6,719 22 9,265 47 8,727 1 960 9
On-site tour guides 4 13,682 6 9,629 3 7,133 5 5,960 0 - 2
Golf courses/theme parks 8 16,801 15 8,659 13 10,333 30 11,467 0 - 2
Theater/sports tickets 1 10,000 2 3,010 2 6,750 0 - 0 - 0
Galleries, museums, zoos, aquariums 14 4,395 35 3,405 9 2,704 24 1,981 1 1,200 7
Rentals (sports equipment, etc.) 0 - 0 - 0 - 0 - 0 - 0
Other amusement services 3 1,367 3 10,310 1 21,000 1 5,651 0 - 0
Shopping 45 53,213 105 46,165 42 37,792 67 35,231 3 37,038 12
Confectioneries 43 12,321 73 11,084 25 9,702 44 7,671 2 5,500 5
Other food, drink, alcohol & tobacco 32 11,217 81 11,213 26 8,061 47 12,876 2 6,500 7
Cameras, video cameras, watches 1 70,765 16 20,415 3 53,333 10 16,577 1 30,000 1
Consumer electronics (PC, audio, rice cookers, etc.) 2 3,875 11 13,570 2 13,000 8 23,523 1 8,000 3
Cosmetics, perfume 22 18,480 58 12,886 16 13,774 35 7,228 2 18,500 3
Medicine, health goods, toiletries 21 9,429 55 10,410 4 19,688 19 5,158 1 2,300 1
Japanese clothing (kimono), folk crafts 6 14,494 15 34,922 12 5,843 14 4,631 1 600 5
Western clothing, bags, shoes 26 30,342 61 19,662 25 12,823 42 17,051 2 12,500 3
Manga comics, anime, character merchandise 10 6,113 19 12,423 3 3,800 7 5,647 1 15,000 3
Books, picture postcards, CDs, DVDs　 2 2,630 16 7,688 4 10,967 3 4,088 0 - 1
Other purchases 7 7,719 7 12,144 4 15,053 5 7,300 0 - 1
Other 0 - 0 - 0 - 0 - 0 - 0

Annex 4 (321/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
India
Survey Item
Purchase Rate
Expenditure Package Tour 9.1
before departure 1) Package for individual travelers 18.2
Round-trip flight/voyage fare 72.7
Expenditure Accommodation 63.6
in Japan Restaurant, fast food, café etc. 95.5
by Category 1) Transport 81.8
Flights (transfers inside Japan only）　 0.0
Japan Rail Pass 9.1
Railway, monorail, ski lifts 63.6
Buses/taxis 40.9
Car rental 13.6
Other transport costs 4.5
Amusement services 68.2
On-site tour guides 13.6
Golf courses/theme parks 22.7
Theater/sports tickets 0.0
Galleries, museums, zoos, aquariums 50.0
Ski lifts, Skiing equipment rental 0.0
Other amusement services 0.0
Shopping 100.0
Confectioneries 50.0
Other food, drink, alcohol & tobacco 59.1
Cameras, video cameras, watches 4.5
Consumer electronics (PC, audio, rice cookers, etc.) 13.6
Cosmetics, perfume 18.2
Medicine, health goods, toiletries 9.1
Japanese clothing (kimono), folk crafts 27.3
Western clothing, bags, shoes 27.3
Manga comics, anime, character merchandise 13.6
Books, picture postcards, CDs, DVDs　 4.5
Other purchases 9.1
Other 0.0

Expenditure: in yen per person

India
Survey Item
Expenditure
Expenditure Package Tour 696,800
before departure 1) Package for individual travelers 464,034
Round-trip flight/voyage fare 83,325
Expenditure Accommodation 66,564
in Japan Restaurant, fast food, café etc. 31,186
by Category 1) Transport 25,078
Flights (transfers inside Japan only）　 -
Japan Rail Pass 3,484
Railway, monorail, ski lifts 18,934
Buses/taxis 3,262
Car rental 50,000
Other transport costs -
Amusement services 17,124
On-site tour guides 19,517
Golf courses/theme parks 34,355
Theater/sports tickets -
Galleries, museums, zoos, aquariums 2,413
Rentals (sports equipment, etc.) -
Other amusement services -
Shopping 15,471
Confectioneries 4,885
Other food, drink, alcohol & tobacco 7,420
Cameras, video cameras, watches 15,000
Consumer electronics (PC, audio, rice cookers, etc.) 8,081
Cosmetics, perfume 11,957
Medicine, health goods, toiletries 871
Japanese clothing (kimono), folk crafts 9,481
Western clothing, bags, shoes 3,661
Manga comics, anime, character merchandise 5,109
Books, picture postcards, CDs, DVDs　 2,826
Other purchases 2,178
Other -

Annex 4 (322/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
UK Germany France Italy Spain Russia
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers

Expenditure Package Tour 9 11.1 3 6.0 2 2.7 7 7.3 1 1.5 7

before departure 1) Package for individual travelers 11 13.6 5 10.0 13 17.3 11 11.5 3 4.6 11
Round-trip flight/voyage fare 61 75.3 42 84.0 60 80.0 78 81.3 61 93.8 58
Expenditure Accommodation 63 78.8 41 83.7 60 80.0 74 77.1 57 87.7 54
in Japan Restaurant, fast food, café etc. 77 96.3 49 100.0 71 94.7 95 99.0 62 95.4 67
by Category 1) Transport 69 86.3 48 98.0 70 93.3 91 94.8 64 98.5 65
Flights (transfers inside Japan only）　 3 3.8 2 4.1 4 5.3 2 2.1 1 1.5 6
Japan Rail Pass 40 50.0 20 40.8 37 49.3 56 58.3 50 76.9 17
Railway, monorail, ski lifts 56 70.0 37 75.5 56 74.7 66 68.8 43 66.2 46
Buses/taxis 39 48.8 30 61.2 43 57.3 51 53.1 34 52.3 41
Car rental 4 5.0 4 8.2 5 6.7 0 0.0 3 4.6 2
Other transport costs 3 3.8 3 6.1 2 2.7 4 4.2 0 0.0 9
Amusement services 46 57.5 33 67.3 50 66.7 67 69.8 44 67.7 44
On-site tour guides 7 8.8 11 22.4 13 17.3 9 9.4 7 10.8 5
Golf courses/theme parks 6 7.5 0 0.0 1 1.3 4 4.2 2 3.1 7
Theater/sports tickets 8 10.0 4 8.2 6 8.0 7 7.3 5 7.7 9
Galleries, museums, zoos, aquariums 39 48.8 29 59.2 44 58.7 58 60.4 38 58.5 38
Ski lifts, Skiing equipment rental 1 1.3 1 2.0 1 1.3 0 0.0 0 0.0 0
Other amusement services 2 2.5 6 12.2 6 8.0 7 7.3 5 7.7 8
Shopping 73 91.3 43 87.8 72 96.0 96 100.0 65 100.0 75
Confectioneries 37 46.3 15 30.6 28 37.3 51 53.1 25 38.5 45
Other food, drink, alcohol & tobacco 54 67.5 35 71.4 55 73.3 64 66.7 37 56.9 54
Cameras, video cameras, watches 5 6.3 3 6.1 3 4.0 6 6.3 2 3.1 3
Consumer electronics (PC, audio, rice cookers, etc.) 4 5.0 6 12.2 8 10.7 11 11.5 6 9.2 14
Cosmetics, perfume 11 13.8 6 12.2 10 13.3 15 15.6 9 13.8 43
Medicine, health goods, toiletries 13 16.3 8 16.3 5 6.7 10 10.4 5 7.7 29
Japanese clothing (kimono), folk crafts 24 30.0 11 22.4 29 38.7 37 38.5 30 46.2 18
Western clothing, bags, shoes 25 31.3 14 28.6 22 29.3 25 26.0 29 44.6 36
Manga comics, anime, character merchandise 12 15.0 10 20.4 17 22.7 29 30.2 28 43.1 16
Books, picture postcards, CDs, DVDs　 22 27.5 17 34.7 31 41.3 24 25.0 21 32.3 19
Other purchases 9 11.3 6 12.2 9 12.0 26 27.1 3 4.6 10
Other 0 0.0 0 0.0 1 1.3 1 1.0 1 1.5 2

Expenditure: in yen per person

UK Germany France Italy Spain Russia
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers

Expenditure Package Tour 6 777,365 3 442,298 2 504,219 5 396,907 1 331,723 4

before departure 1) Package for individual travelers 9 311,945 4 434,557 10 359,781 11 281,170 3 504,219 11
Round-trip flight/voyage fare 55 130,423 38 129,658 54 121,641 71 124,552 58 101,397 50
Expenditure Accommodation 53 98,427 25 85,888 40 108,196 50 88,484 47 64,454 45
in Japan Restaurant, fast food, café etc. 56 50,974 25 46,219 41 54,602 55 39,144 50 39,208 33
by Category 1) Transport 46 39,259 26 37,501 37 47,108 54 30,139 48 38,984 31
Flights (transfers inside Japan only）　 1 11,200 0 - 2 20,942 2 50,186 1 132,689 1
Japan Rail Pass 34 35,834 15 44,567 27 39,363 41 33,947 43 35,480 14
Railway, monorail, ski lifts 38 12,069 21 16,476 31 25,287 41 7,389 32 9,504 24
Buses/taxis 25 10,466 15 5,027 20 6,602 30 4,775 24 3,825 20
Car rental 2 35,840 2 35,826 2 10,817 0 - 3 16,517 0
Other transport costs 2 4,853 2 1,663 2 1,659 3 2,499 0 - 6
Amusement services 32 9,806 16 8,492 25 18,615 38 8,783 32 10,212 24
On-site tour guides 4 5,432 7 6,931 7 16,269 5 18,574 5 6,679 3
Golf courses/theme parks 6 18,199 0 - 0 - 4 3,744 1 7,000 4
Theater/sports tickets 5 15,738 3 4,309 4 4,810 6 2,586 3 14,817 5
Galleries, museums, zoos, aquariums 29 4,410 14 5,468 25 6,117 36 4,291 28 7,545 22
Rentals (sports equipment, etc.) 1 2,987 0 - 1 3,317 0 - 0 - 0
Other amusement services 1 1,493 4 4,695 2 69,662 1 19,903 4 5,562 4
Shopping 47 35,069 16 34,530 30 34,003 50 22,722 48 26,890 32
Confectioneries 25 5,383 7 9,692 17 14,646 30 5,486 20 4,959 23
Other food, drink, alcohol & tobacco 33 13,646 14 14,292 24 6,981 33 7,658 25 8,270 24
Cameras, video cameras, watches 3 28,216 2 16,066 1 30,000 5 11,233 2 11,634 2
Consumer electronics (PC, audio, rice cookers, etc.) 2 23,147 4 13,186 6 11,497 9 12,898 5 6,283 8
Cosmetics, perfume 9 8,291 4 5,397 6 5,970 11 5,759 5 9,710 27
Medicine, health goods, toiletries 8 2,168 4 1,178 4 1,620 2 275 3 10,017 15
Japanese clothing (kimono), folk crafts 22 21,542 5 12,146 20 16,955 26 9,630 23 13,077 12
Western clothing, bags, shoes 20 17,615 6 16,590 16 21,068 20 10,608 23 7,230 22
Manga comics, anime, character merchandise 8 12,975 6 20,497 14 13,024 21 4,839 23 7,802 12
Books, picture postcards, CDs, DVDs　 15 4,877 7 4,588 18 3,045 15 5,690 15 12,057 15
Other purchases 7 5,621 3 3,538 6 14,825 12 8,253 3 15,275 6
Other 0 - 0 - 0 - 1 6,000 1 1,990 0

Annex 4 (323/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
Russia
Survey Item
Purchase Rate
Expenditure Package Tour 9.2
before departure 1) Package for individual travelers 14.5
Round-trip flight/voyage fare 76.3
Expenditure Accommodation 72.0
in Japan Restaurant, fast food, café etc. 89.3
by Category 1) Transport 86.7
Flights (transfers inside Japan only）　 8.0
Japan Rail Pass 22.7
Railway, monorail, ski lifts 61.3
Buses/taxis 54.7
Car rental 2.7
Other transport costs 12.0
Amusement services 58.7
On-site tour guides 6.7
Golf courses/theme parks 9.3
Theater/sports tickets 12.0
Galleries, museums, zoos, aquariums 50.7
Ski lifts, Skiing equipment rental 0.0
Other amusement services 10.7
Shopping 100.0
Confectioneries 60.0
Other food, drink, alcohol & tobacco 72.0
Cameras, video cameras, watches 4.0
Consumer electronics (PC, audio, rice cookers, etc.) 18.7
Cosmetics, perfume 57.3
Medicine, health goods, toiletries 38.7
Japanese clothing (kimono), folk crafts 24.0
Western clothing, bags, shoes 48.0
Manga comics, anime, character merchandise 21.3
Books, picture postcards, CDs, DVDs　 25.3
Other purchases 13.3
Other 2.7

Expenditure: in yen per person

Russia
Survey Item
Expenditure
Expenditure Package Tour 396,593
before departure 1) Package for individual travelers 274,029
Round-trip flight/voyage fare 83,035
Expenditure Accommodation 81,593
in Japan Restaurant, fast food, café etc. 49,001
by Category 1) Transport 34,056
Flights (transfers inside Japan only）　 38,692
Japan Rail Pass 32,789
Railway, monorail, ski lifts 15,150
Buses/taxis 12,213
Car rental -
Other transport costs 25,163
Amusement services 16,960
On-site tour guides 22,101
Golf courses/theme parks 21,500
Theater/sports tickets 3,716
Galleries, museums, zoos, aquariums 9,317
Rentals (sports equipment, etc.) -
Other amusement services 12,217
Shopping 54,079
Confectioneries 7,463
Other food, drink, alcohol & tobacco 12,321
Cameras, video cameras, watches 33,477
Consumer electronics (PC, audio, rice cookers, etc.) 13,451
Cosmetics, perfume 13,039
Medicine, health goods, toiletries 13,119
Japanese clothing (kimono), folk crafts 12,493
Western clothing, bags, shoes 28,210
Manga comics, anime, character merchandise 11,440
Books, picture postcards, CDs, DVDs　 5,568
Other purchases 29,555
Other -

Annex 4 (324/395)
 Annex 4 Purchase Rate and Average Expenditure per Purchaser (by Product) — by Nationality/Region <Tourism/Leisure>
October ~ December 2017 Purchase Rate: %
United States Canada Australia Other
Survey Item
Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate Numbers Purchase Rate
Expenditure Package Tour 38 10.5 10 9.3 12 9.0 3 5.3
before departure 1) Package for individual travelers 24 6.6 9 8.4 13 9.8 2 3.5
Round-trip flight/voyage fare 301 82.9 88 82.2 108 81.2 52 91.2
Expenditure Accommodation 298 82.1 87 81.3 102 78.5 50 89.3
in Japan Restaurant, fast food, café etc. 339 93.4 101 94.4 125 96.2 55 98.2
by Category 1) Transport 326 89.8 94 87.9 117 90.0 54 96.4
Flights (transfers inside Japan only）　 6 1.7 8 7.5 5 3.8 2 3.6
Japan Rail Pass 134 36.9 36 33.6 56 43.1 26 46.4
Railway, monorail, ski lifts 282 77.7 82 76.6 106 81.5 43 76.8
Buses/taxis 210 57.9 59 55.1 78 60.0 30 53.6
Car rental 6 1.7 4 3.7 5 3.8 3 5.4
Other transport costs 15 4.1 5 4.7 5 3.8 2 3.6
Amusement services 212 58.4 66 61.7 87 66.9 38 67.9
On-site tour guides 43 11.8 10 9.3 13 10.0 6 10.7
Golf courses/theme parks 30 8.3 9 8.4 25 19.2 3 5.4
Theater/sports tickets 20 5.5 6 5.6 10 7.7 5 8.9
Galleries, museums, zoos, aquariums 171 47.1 54 50.5 66 50.8 33 58.9
Ski lifts, Skiing equipment rental 1 0.3 2 1.9 0 0.0 0 0.0
Other amusement services 16 4.4 7 6.5 8 6.2 3 5.4
Shopping 351 96.7 100 93.5 123 94.6 53 94.6
Confectioneries 194 53.4 49 45.8 64 49.2 17 30.4
Other food, drink, alcohol & tobacco 276 76.0 75 70.1 92 70.8 44 78.6
Cameras, video cameras, watches 16 4.4 5 4.7 4 3.1 3 5.4
Consumer electronics (PC, audio, rice cookers, etc.) 29 8.0 8 7.5 18 13.8 3 5.4
Cosmetics, perfume 40 11.0 20 18.7 20 15.4 10 17.9
Medicine, health goods, toiletries 64 17.6 19 17.8 25 19.2 8 14.3
Japanese clothing (kimono), folk crafts 131 36.1 35 32.7 35 26.9 19 33.9
Western clothing, bags, shoes 82 22.6 31 29.0 72 55.4 19 33.9
Manga comics, anime, character merchandise 90 24.8 23 21.5 26 20.0 8 14.3
Books, picture postcards, CDs, DVDs　 100 27.5 29 27.1 36 27.7 12 21.4
Other purchases 59 16.3 16 15.0 16 12.3 3 5.4
Other 5 1.4 1 0.9 0 0.0 2 3.6

Expenditure: in yen per person

United States Canada Australia Other
Survey Item
Numbers Expenditure Numbers Expenditure Numbers Expenditure Numbers Expenditure
Expenditure Package Tour 32 420,529 8 442,057 10 415,884 3 677,811
before departure 1) Package for individual travelers 21 354,676 7 438,439 10 395,061 2 506,028
Round-trip flight/voyage fare 277 114,619 79 109,189 98 88,060 45 150,304
Expenditure Accommodation 250 84,463 74 83,093 88 100,890 36 87,290
in Japan Restaurant, fast food, café etc. 235 43,563 70 37,767 90 46,041 38 44,573
by Category 1) Transport 214 29,126 63 33,673 84 43,076 31 36,218
Flights (transfers inside Japan only）　 4 27,408 7 39,450 3 14,558 2 25,196
Japan Rail Pass 119 33,442 30 38,517 45 39,901 18 39,531
Railway, monorail, ski lifts 190 12,040 58 12,826 74 20,227 27 13,407
Buses/taxis 144 5,572 36 5,074 57 6,046 21 7,543
Car rental 4 34,189 3 20,484 5 20,940 2 24,921
Other transport costs 6 5,250 1 6,000 5 2,459 0 -
Amusement services 157 12,379 48 18,119 61 16,815 24 7,556
On-site tour guides 34 22,961 6 45,601 7 44,502 3 4,218
Golf courses/theme parks 29 14,954 9 12,447 21 12,716 2 11,065
Theater/sports tickets 17 13,075 5 6,133 10 16,001 3 3,479
Galleries, museums, zoos, aquariums 127 4,850 41 10,083 46 4,560 20 5,825
Rentals (sports equipment, etc.) 1 2,826 1 5,000 0 - 0 -
Other amusement services 12 5,921 4 5,216 6 13,191 2 6,327
Shopping 213 41,416 64 36,511 82 47,756 31 38,807
Confectioneries 121 5,368 35 5,131 48 5,221 8 4,103
Other food, drink, alcohol & tobacco 171 13,828 49 8,499 63 14,855 27 17,241
Cameras, video cameras, watches 10 17,743 5 17,659 4 28,340 1 300
Consumer electronics (PC, audio, rice cookers, etc.) 23 15,919 7 10,396 12 12,027 2 6,144
Cosmetics, perfume 27 13,156 18 12,909 15 21,538 8 10,777
Medicine, health goods, toiletries 40 9,899 14 4,552 15 3,159 6 28,138
Japanese clothing (kimono), folk crafts 106 17,662 29 8,508 27 17,607 11 20,906
Western clothing, bags, shoes 68 29,265 30 29,877 57 29,335 12 17,625
Manga comics, anime, character merchandise 70 13,266 18 12,429 18 9,576 5 6,982
Books, picture postcards, CDs, DVDs　 61 5,286 21 9,469 22 5,202 8 4,529
Other purchases 39 22,673 11 28,853 11 10,561 1 11,302
Other 4 18,280 1 1,600 0 - 0 -

Annex 4 (325/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Nights 2)
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 7,250 5.7 3,198 2.9 932 5.1 245 5.5 1,185 5.9 156
Port New Chitose 487 4.8 242 3.2 82 4.5 20 6.3 61 5.9 15
of Entry Hakodate 35 4.7 0 - 35 4.7 0 - 0 - 0
(Single Answer) Sendai 24 4.4 5 3.6 15 4.4 0 - 4 4.8 0
Niigata 11 4.9 3 3.7 6 5.0 0 - 2 5.5 0
Haneda 596 7.9 69 5.1 57 5.5 15 6.3 156 6.2 15
Narita 1,797 7.3 351 3.5 214 5.5 51 5.2 268 6.2 68
Komatsu 17 5.2 3 4.0 14 5.3 0 - 0 - 0
Mt.Fuji Shizuoka 33 4.6 14 3.2 8 4.4 0 - 11 5.5 0
Chubu 172 6.3 30 3.5 23 6.2 13 4.7 79 5.9 8
Kansai 2,130 5.3 1,047 3.1 264 5.5 73 5.7 434 5.9 43
Hiroshima 25 6.3 8 2.0 5 5.0 7 5.0 5 13.6 0
Kanmon (Shimonoseki) Port 73 1.1 73 1.1 0 - 0 - 0 - 0
Takamatsu 54 4.5 15 3.4 6 4.5 4 5.3 29 4.6 0
Fukuoka 934 3.7 780 2.6 69 5.0 23 5.5 44 5.5 3
Hakata Port 115 2.4 114 2.4 0 - 0 - 0 - 0
Izuhara Port 72 0.4 72 0.4 0 - 0 - 0 - 0
Kaogoshima 28 4.7 10 3.6 3 4.0 10 5.2 5 4.0 0
Naha 580 3.9 344 3.1 112 4.0 28 4.9 82 4.5 4
Other 67 5.3 18 2.6 19 4.7 1 4.0 5 7.4 0
Port New Chitose 506 4.8 244 3.4 99 4.4 19 5.9 62 5.9 16
of Entry Hakodate 32 4.8 0 - 32 4.8 0 - 0 - 0
(Single Answer) Sendai 26 4.6 5 3.6 17 4.8 0 - 4 4.8 0
Niigata 11 15.1 3 4.7 6 5.0 0 - 2 48.0 0
Haneda 501 7.7 67 5.4 48 5.4 10 7.1 140 6.3 8
Narita 1,810 7.3 348 3.5 213 5.6 51 5.0 263 5.8 75
Komatsu 20 4.9 6 3.0 14 5.3 0 - 0 - 0
Mt.Fuji Shizuoka 40 4.7 14 3.2 8 4.4 0 - 18 5.4 0
Chubu 199 6.0 25 3.6 26 5.9 13 4.7 109 5.4 8
Kansai 2,228 5.5 1,050 3.1 270 5.5 79 5.8 444 6.0 42
Hiroshima 27 6.3 9 2.1 6 4.3 8 6.0 4 14.0 0
Kanmon (Shimonoseki) Port 73 1.1 73 1.1 0 - 0 - 0 - 0
Takamatsu 37 4.7 15 3.5 7 4.4 4 5.3 11 5.3 0
Fukuoka 930 3.6 780 2.5 67 5.1 22 5.2 46 5.6 3
Hakata Port 116 2.5 116 2.5 0 - 0 - 0 - 0
Izuhara Port 87 0.5 87 0.5 0 - 0 - 0 - 0
Kaogoshima 33 4.7 10 3.6 7 4.3 11 5.3 5 4.0 0
Naha 574 3.9 346 3.1 112 4.0 28 4.9 77 4.3 4
Length of Stay up to 3 days 1,409 1.8 1,330 1.7 18 1.9 5 2.0 18 2.0 4
4~6 days 3,590 4.0 1,753 3.3 671 4.1 131 4.2 664 4.4 99
7~13 days 1,720 7.6 95 7.5 225 7.3 105 6.9 481 7.2 47
14~20 days 410 14.7 11 14.8 14 14.6 4 13.3 14 14.6 6
21~27 days 79 22.0 3 22.7 0 - 0 - 4 22.3 0
28~90 days 41 36.5 6 44.5 4 41.8 0 - 3 46.0 0
91 days or more (less than a year) 1 90.0 0 - 0 - 0 - 1 90.0 0
Sex/Age Male 3,239 6.0 1,440 3.1 367 5.1 89 5.6 461 5.8 57
(Single Answer) under 20 62 6.1 42 3.2 5 13.8 0 - 3 7.0 1
20~29 1,009 6.4 518 3.6 90 5.1 27 5.8 129 6.5 13
30~39 1,101 5.7 423 3.0 149 4.9 32 5.6 203 5.6 26
40~49 459 5.5 217 2.8 50 4.9 13 5.6 59 5.7 6
50~59 287 5.8 106 2.4 43 4.6 8 5.5 33 5.3 8
60~69 234 6.3 93 2.8 20 4.9 9 5.2 25 5.2 3
70 and over 87 7.7 41 2.6 10 6.2 0 - 9 6.4 0
Female 4,011 5.4 1,758 2.8 565 5.2 156 5.4 724 5.9 99
under 20 79 5.3 45 2.7 6 4.3 1 7.0 4 6.8 6
20~29 1,475 5.2 742 2.9 166 5.1 46 5.3 287 5.9 28
30~39 1,164 5.3 444 2.7 181 4.8 49 5.1 247 5.7 33
40~49 590 5.4 240 2.6 118 5.6 25 5.4 82 5.9 19
50~59 393 5.9 148 2.9 62 5.5 26 6.0 60 6.0 9
60~69 252 6.1 112 2.8 26 5.0 9 5.2 42 6.9 3
70 and over 58 6.5 27 2.1 6 6.8 0 - 2 4.5 1
Frequency of Visits 1 time 2,923 6.5 969 2.9 180 4.7 37 5.9 688 5.7 57
to Japan 2 times 1,363 5.4 694 2.9 152 4.9 37 5.8 189 6.1 26
(Single Answer) 3 times 802 4.8 454 2.8 128 5.0 25 5.5 96 6.4 20
4 times 540 5.1 286 3.1 98 5.2 23 4.7 62 6.2 13
5 times 380 4.7 189 3.0 84 4.9 17 4.9 42 5.1 11
6~9 times 527 5.3 244 3.0 130 5.4 49 5.3 51 6.0 13
10~19 times 446 5.2 223 3.3 104 5.1 37 5.9 34 6.4 9
20 times or more 266 5.1 137 2.7 55 6.9 20 5.0 23 5.6 7
Members Just me 1,138 6.7 523 3.5 99 5.6 33 5.3 145 6.1 19
of your Party Spouse/partner 1,584 6.6 501 2.8 176 5.4 65 5.8 278 6.1 20
(Multiple answers) Family member(s) 2,204 5.2 974 2.9 358 4.9 90 5.3 363 6.1 65
Work colleague(s) 368 3.8 196 2.3 48 4.1 0 - 96 4.6 4
Friend(s) 2,038 5.3 1,013 2.8 274 5.3 64 5.5 317 5.7 49
Other 42 4.2 27 2.8 7 4.0 0 - 2 4.5 1

Annex 5 (326/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Nights 2)
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 7,250 5.7 3,198 2.9 932 5.1 245 5.5 1,185 5.9 156
Main Purpose Tourism/leisure 7,250 5.7 3,198 2.9 932 5.1 245 5.5 1,185 5.9 156
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 5,528 5.5 2,281 2.9 751 4.8 192 5.5 1,001 5.7 136
accommodation Japanese-style inn 1,322 6.5 347 3.0 227 4.9 54 5.4 313 5.7 23
(Multiple answers) Villa/condominium 56 8.2 17 2.8 14 6.3 2 7.0 13 12.7 1
School dormitory or company-owned accomodation facility 15 18.0 4 7.0 3 7.3 0 - 3 33.3 0
Home of family/friends 209 11.0 66 6.3 20 12.8 0 - 34 12.2 10
Youth hostel or guest house 662 6.7 410 3.6 43 5.5 22 5.0 13 5.8 8
Vacation rentals 981 7.4 346 3.3 105 6.8 26 5.8 172 6.6 9
Other 176 10.0 53 3.9 8 6.5 4 7.5 3 4.0 2
Use of lounges Yes 228 5.8 125 3.0 9 5.4 7 6.3 11 5.3 12
(Single Answer) No 6,959 5.7 3,031 2.9 914 5.1 235 5.4 1,168 5.9 143
Travel Group tour 1,495 4.5 521 2.5 304 4.1 20 4.5 432 5.1 49
arrangements Package for individual travelers 608 5.6 100 2.7 159 5.0 35 5.3 149 5.2 8
(Single Answer) independent travel 5,147 6.1 2,577 3.0 469 5.8 190 5.6 604 6.6 99
Means of at a store (travel agency, airline company, etc.) 1,704 5.5 486 2.8 308 4.5 55 5.4 373 5.3 49
travel arrangements through a website 5,170 5.8 2,514 2.9 558 5.5 185 5.5 766 6.2 98
(Single Answer) by phone or other ways 243 5.0 117 3.1 47 4.8 4 6.0 28 5.1 6
Time of Less than 1 week before departure 605 4.1 394 2.8 41 4.6 12 4.3 75 5.6 17
travel arrangements 1 or 2 weeks before departure 845 4.9 527 2.7 62 6.5 17 4.7 149 6.4 11
(Single Answer) 3 or 4 weeks before departure 715 5.0 368 2.9 65 4.9 22 4.9 133 6.0 12
1 or 2 months before departure 2,977 5.3 1,287 3.0 428 4.8 96 5.5 653 5.7 58
3 or 6 months before departure 1,657 6.7 511 3.1 287 5.3 73 6.0 156 6.1 40
7 or more months before departure 344 9.0 47 3.4 35 5.9 24 5.7 4 5.8 14
Annual household Less than 5,000,000 yen 1,076 5.4 395 2.5 201 5.1 41 5.5 221 5.8 41
income 5,000,000~9,999,999 yen 490 5.6 235 2.5 32 5.2 23 5.3 100 5.8 4
10,000,000~19,999,999 yen 229 6.3 94 2.5 14 4.7 9 5.7 31 5.8 1
20,000,000~29,999,999 yen 43 5.3 15 2.2 4 5.8 1 4.0 7 5.6 0
More than 30,000,000 yen 54 6.6 16 2.8 3 7.3 1 2.0 13 5.4 3
1) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
2) The totals are weighted as per the "number of foreign visitors to Japan by nationality/regiony".

Annex 5 (327/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Nights
Total 5.5
Port New Chitose 4.6
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 5.8
Narita 5.4
Komatsu -
Mt.Fuji Shizuoka -
Chubu 8.0
Kansai 5.6
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 2.7
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 3.5
Other -
Port New Chitose 4.6
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 4.8
Narita 5.7
Komatsu -
Mt.Fuji Shizuoka -
Chubu 7.1
Kansai 5.6
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 2.7
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 3.5
Length of Stay up to 3 days 1.8
4~6 days 4.1
7~13 days 7.6
14~20 days 13.7
21~27 days -
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 4.9
(Single Answer) under 20 3.0
20~29 4.2
30~39 5.2
40~49 5.3
50~59 4.6
60~69 6.0
70 and over -
Female 5.8
under 20 7.8
20~29 5.8
30~39 6.0
40~49 5.4
50~59 4.9
60~69 4.3
70 and over 4.0
Frequency of Visits 1 time 5.2
to Japan 2 times 5.8
(Single Answer) 3 times 5.1
4 times 5.1
5 times 5.7
6~9 times 7.2
10~19 times 5.2
20 times or more 4.9
Members Just me 7.1
of your Party Spouse/partner 5.1
(Multiple answers) Family member(s) 5.5
Work colleague(s) 4.0
Friend(s) 5.1
Other 7.0

Annex 5 (328/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Nights
Total 5.5
Main Purpose Tourism/leisure 5.5
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 5.1
accommodation Japanese-style inn 5.9
(Multiple answers) Villa/condominium 6.0
School dormitory or company-owned accomodation facility -
Home of family/friends 10.7
Youth hostel or guest house 7.5
Vacation rentals 7.2
Other 11.0
Use of lounges Yes 6.4
(Single Answer) No 5.3
Travel Group tour 4.1
arrangements Package for individual travelers 5.4
(Single Answer) independent travel 6.2
Means of at a store (travel agency, airline company, etc.) 4.8
travel arrangements through a website 5.8
(Single Answer) by phone or other ways 5.3
Time of Less than 1 week before departure 4.6
travel arrangements 1 or 2 weeks before departure 5.6
(Single Answer) 3 or 4 weeks before departure 5.5
1 or 2 months before departure 5.1
3 or 6 months before departure 5.8
7 or more months before departure 7.1
Annual household Less than 5,000,000 yen 5.2
income 5,000,000~9,999,999 yen 8.3
10,000,000~19,999,999 yen 4.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen 5.0

Annex 5 (329/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 70 7.6 172 7.2 68 6.4 90 6.1 9 5.0 22
Port New Chitose 7 8.0 41 6.0 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 20 7.8 7 9.0 31 6.1 9 6.4 0 - 1
Narita 20 7.2 42 8.3 26 6.8 39 6.0 6 5.0 19
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 6.0 0 - 0 - 6 8.0 0 - 0
Kansai 12 7.9 80 7.1 11 6.5 32 5.7 3 5.0 2
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 15.0 0 - 0 - 4 5.8 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 7 5.4 1 5.0 0 - 0 - 0 - 0
Other 1 14.0 1 6.0 0 - 0 - 0 - 0
Port New Chitose 7 8.0 42 6.1 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 17 7.8 0 - 18 6.3 7 5.7 2 4.5 0
Narita 23 7.4 52 8.2 25 7.0 43 6.1 5 5.4 17
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 6.0 0 - 0 - 5 9.0 0 - 0
Kansai 13 8.3 77 7.0 25 6.0 33 5.8 2 4.5 5
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 2 11.5 0 - 0 - 2 3.5 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 6 4.8 1 5.0 0 - 0 - 0 - 0
Length of Stay up to 3 days 1 2.0 1 2.0 2 2.0 0 - 0 - 0
4~6 days 17 3.9 51 4.4 29 4.3 50 4.1 6 3.7 4
7~13 days 45 7.9 110 7.5 34 7.9 34 7.5 3 7.7 16
14~20 days 6 14.0 6 15.0 3 13.7 6 14.3 0 - 2
21~27 days 1 23.0 4 23.3 0 - 0 - 0 - 0
28~90 days 0 - 0 - 0 - 0 - 0 - 0
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 36 7.4 74 7.2 28 7.0 32 6.6 3 5.7 15
(Single Answer) under 20 2 6.5 1 3.0 1 7.0 0 - 0 - 0
20~29 13 8.1 22 7.5 5 7.6 6 7.0 3 5.7 4
30~39 8 6.6 28 6.6 9 8.3 13 6.9 0 - 5
40~49 6 7.5 9 6.4 7 5.3 6 7.2 0 - 1
50~59 1 13.0 7 7.7 4 6.5 5 6.2 0 - 3
60~69 6 6.2 7 9.6 2 6.0 2 3.0 0 - 2
70 and over 0 - 0 - 0 - 0 - 0 - 0
Female 34 7.8 98 7.1 40 6.1 58 5.7 6 4.7 7
under 20 0 - 3 8.0 2 5.0 1 5.0 1 7.0 0
20~29 11 7.9 32 6.9 9 5.3 15 7.7 2 4.5 1
30~39 10 8.6 32 7.9 14 6.9 21 4.8 1 3.0 1
40~49 7 7.9 17 6.5 10 4.9 12 5.2 0 - 1
50~59 4 6.5 12 6.5 4 7.0 6 4.3 1 5.0 2
60~69 2 5.0 1 6.0 1 11.0 1 7.0 1 4.0 2
70 and over 0 - 1 6.0 0 - 2 9.0 0 - 0
Frequency of Visits 1 time 30 8.6 89 6.9 38 6.4 48 6.5 6 5.3 21
to Japan 2 times 17 7.5 43 6.7 13 6.7 22 5.6 1 6.0 0
(Single Answer) 3 times 1 7.0 16 7.0 6 6.5 5 5.8 1 3.0 0
4 times 6 8.0 5 6.6 4 4.8 7 5.4 0 - 1
5 times 4 6.8 4 12.3 2 7.0 4 5.8 0 - 0
6~9 times 3 6.7 7 8.1 2 7.0 2 5.0 0 - 0
10~19 times 5 5.0 6 11.3 3 6.7 2 6.0 0 - 0
20 times or more 4 4.8 2 5.5 0 - 0 - 1 4.0 0
Members Just me 8 8.5 14 9.6 8 6.5 14 7.1 1 10.0 6
of your Party Spouse/partner 20 8.3 33 7.8 12 6.5 13 5.5 2 4.0 7
(Multiple answers) Family member(s) 29 7.3 66 6.6 32 6.8 46 6.0 2 3.0 7
Work colleague(s) 0 - 12 4.7 2 4.0 4 4.0 0 - 0
Friend(s) 16 7.1 55 7.2 15 6.0 15 6.3 4 5.3 3
Other 0 - 1 4.0 0 - 0 - 0 - 0

Annex 5 (330/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 70 7.6 172 7.2 68 6.4 90 6.1 9 5.0 22
Main Purpose Tourism/leisure 70 7.6 172 7.2 68 6.4 90 6.1 9 5.0 22
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 56 7.6 123 6.9 44 5.8 63 5.7 7 4.1 16
accommodation Japanese-style inn 10 6.4 29 7.5 9 6.0 2 7.0 3 5.3 6
(Multiple answers) Villa/condominium 0 - 0 - 1 9.0 2 5.5 1 7.0 0
School dormitory or company-owned accomodation facility 0 - 1 26.0 0 - 0 - 0 - 0
Home of family/friends 0 - 1 9.0 5 8.2 9 10.0 0 - 2
Youth hostel or guest house 5 6.0 21 7.1 10 7.8 3 5.7 1 6.0 0
Vacation rentals 12 8.5 43 8.1 18 7.0 15 5.9 0 - 3
Other 1 12.0 6 12.5 2 7.0 1 7.0 0 - 0
Use of lounges Yes 3 6.0 11 7.7 1 5.0 4 4.5 0 - 0
(Single Answer) No 67 7.6 161 7.1 67 6.4 86 6.1 9 5.0 22
Travel Group tour 10 5.3 39 5.5 15 5.0 9 5.2 2 6.5 2
arrangements Package for individual travelers 5 8.0 23 7.0 9 6.9 12 6.7 2 5.0 4
(Single Answer) independent travel 55 7.9 110 7.8 44 6.8 69 6.1 5 4.4 16
Means of at a store (travel agency, airline company, etc.) 13 5.3 45 6.2 48 6.4 34 6.2 8 5.3 10
travel arrangements through a website 54 8.2 119 7.7 19 6.5 54 6.0 1 3.0 10
(Single Answer) by phone or other ways 2 4.5 2 6.5 1 7.0 2 4.0 0 - 2
Time of Less than 1 week before departure 2 5.5 6 5.3 5 5.2 9 3.8 1 10.0 1
travel arrangements 1 or 2 weeks before departure 6 5.3 8 10.4 1 5.0 10 7.8 4 4.3 0
(Single Answer) 3 or 4 weeks before departure 3 5.7 14 7.4 7 7.0 5 6.2 1 5.0 3
1 or 2 months before departure 30 7.4 56 6.5 28 6.4 31 5.9 3 4.3 12
3 or 6 months before departure 20 8.6 60 7.6 18 6.2 27 6.4 0 - 5
7 or more months before departure 8 8.6 24 7.5 9 7.3 8 5.8 0 - 1
Annual household Less than 5,000,000 yen 10 7.1 37 8.6 7 5.7 17 6.9 1 10.0 4
income 5,000,000~9,999,999 yen 5 7.2 7 6.9 1 8.0 2 4.5 0 - 1
10,000,000~19,999,999 yen 2 8.5 2 8.5 0 - 1 10.0 0 - 0
20,000,000~29,999,999 yen 2 4.0 0 - 0 - 1 7.0 0 - 0
More than 30,000,000 yen 0 - 0 - 1 8.0 0 - 0 - 0

Annex 5 (331/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Nights
Total 8.0
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 13.0
Narita 7.8
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 6.5
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 8.1
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 7.6
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days -
4~6 days 3.8
7~13 days 8.3
14~20 days 13.5
21~27 days -
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 6.9
(Single Answer) under 20 -
20~29 8.3
30~39 6.2
40~49 9.0
50~59 4.7
60~69 8.5
70 and over -
Female 10.1
under 20 -
20~29 14.0
30~39 7.0
40~49 6.0
50~59 11.5
60~69 10.5
70 and over -
Frequency of Visits 1 time 8.2
to Japan 2 times -
(Single Answer) 3 times -
4 times 3.0
5 times -
6~9 times -
10~19 times -
20 times or more -
Members Just me 7.7
of your Party Spouse/partner 9.3
(Multiple answers) Family member(s) 6.9
Work colleague(s) -
Friend(s) 8.0
Other -

Annex 5 (332/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Nights
Total 8.0
Main Purpose Tourism/leisure 8.0
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 7.6
accommodation Japanese-style inn 6.7
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility -
Home of family/friends 9.5
Youth hostel or guest house -
Vacation rentals 10.3
Other -
Use of lounges Yes -
(Single Answer) No 8.0
Travel Group tour 8.5
arrangements Package for individual travelers 8.3
(Single Answer) independent travel 7.8
Means of at a store (travel agency, airline company, etc.) 8.4
travel arrangements through a website 7.6
(Single Answer) by phone or other ways 7.5
Time of Less than 1 week before departure 3.0
travel arrangements 1 or 2 weeks before departure -
(Single Answer) 3 or 4 weeks before departure 7.3
1 or 2 months before departure 8.4
3 or 6 months before departure 9.0
7 or more months before departure 4.0
Annual household Less than 5,000,000 yen 8.5
income 5,000,000~9,999,999 yen 11.0
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Annex 5 (333/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 81 12.5 50 12.9 75 13.2 96 11.1 65 12.4 76
Port New Chitose 0 - 0 - 0 - 0 - 0 - 7
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 33 12.5 17 14.1 34 14.7 5 11.8 7 13.7 1
Narita 42 13.2 18 12.1 28 10.9 79 11.2 47 12.3 65
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 0 - 0 - 0
Kansai 3 9.3 13 13.8 13 14.1 11 9.8 11 12.2 1
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 13.0 0 - 0 - 1 11.0 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Other 2 3.0 2 3.0 0 - 0 - 0 - 1
Port New Chitose 0 - 0 - 0 - 0 - 0 - 7
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 27 13.5 18 14.0 28 15.5 0 - 0 - 0
Narita 51 12.0 20 10.7 27 10.3 70 11.3 50 12.5 68
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 0 - 0 - 0
Kansai 2 14.0 12 14.8 20 13.8 26 10.3 15 12.1 0
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 10.0 0 - 0 - 0 - 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 1 2.0 2 2.0 1 2.0 0 - 0 - 3
4~6 days 4 4.5 6 4.0 4 4.3 9 4.6 3 4.7 6
7~13 days 34 9.9 14 9.2 32 9.3 58 9.3 33 9.1 43
14~20 days 38 14.8 22 15.5 26 15.7 26 14.5 27 15.3 20
21~27 days 3 21.7 4 21.8 12 21.9 2 23.0 1 20.0 2
28~90 days 1 30.0 2 29.0 0 - 1 59.0 1 59.0 2
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 46 12.6 32 12.5 42 12.7 54 10.4 46 13.1 34
(Single Answer) under 20 0 - 0 - 0 - 1 8.0 0 - 1
20~29 15 12.9 9 13.2 11 15.8 13 10.0 11 11.0 11
30~39 11 12.2 8 15.6 16 11.4 22 11.5 22 12.7 10
40~49 6 15.2 7 11.9 5 11.4 10 10.0 8 12.1 7
50~59 6 10.0 5 10.6 1 4.0 7 8.3 3 9.7 3
60~69 6 12.7 2 8.5 5 10.4 1 9.0 2 38.5 2
70 and over 2 12.0 1 3.0 4 15.5 0 - 0 - 0
Female 35 12.5 18 13.5 33 13.8 42 12.0 19 10.7 42
under 20 0 - 2 13.5 1 7.0 1 15.0 1 10.0 0
20~29 9 12.7 6 14.8 7 14.7 12 13.0 4 13.3 14
30~39 14 12.9 6 12.0 10 10.8 16 9.7 9 9.9 10
40~49 4 14.8 3 14.0 4 16.3 6 16.8 4 10.0 12
50~59 5 11.6 1 13.0 8 15.8 5 10.2 0 - 2
60~69 2 12.0 0 - 3 16.0 2 12.0 1 11.0 4
70 and over 1 2.0 0 - 0 - 0 - 0 - 0
Frequency of Visits 1 time 62 12.5 26 13.6 44 12.6 76 10.4 55 11.0 48
to Japan 2 times 10 12.3 12 11.7 13 13.8 12 16.2 4 15.5 8
(Single Answer) 3 times 1 9.0 4 10.8 4 16.8 3 8.7 2 16.5 5
4 times 1 15.0 1 13.0 6 12.2 2 12.5 2 16.0 1
5 times 2 15.0 1 15.0 1 13.0 2 7.5 0 - 2
6~9 times 1 12.0 3 9.3 3 13.0 0 - 1 17.0 4
10~19 times 2 10.0 3 17.0 2 16.5 0 - 1 59.0 5
20 times or more 2 14.0 0 - 2 14.5 1 11.0 0 - 3
Members Just me 13 13.1 17 11.0 24 12.9 16 11.3 10 15.7 26
of your Party Spouse/partner 53 12.7 15 13.3 26 13.5 45 11.4 34 12.1 24
(Multiple answers) Family member(s) 8 10.8 10 13.6 13 11.9 18 11.2 3 10.3 8
Work colleague(s) 0 - 1 5.0 1 9.0 0 - 0 - 2
Friend(s) 9 11.4 8 16.3 13 14.8 19 9.8 18 11.4 15
Other 1 8.0 0 - 0 - 0 - 0 - 1

Annex 5 (334/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers Nights Numbers
Total 81 12.5 50 12.9 75 13.2 96 11.1 65 12.4 76
Main Purpose Tourism/leisure 81 12.5 50 12.9 75 13.2 96 11.1 65 12.4 76
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 70 12.5 43 12.6 67 13.1 87 11.0 50 11.8 56
accommodation Japanese-style inn 24 13.7 14 18.2 21 16.3 35 13.3 24 13.0 13
(Multiple answers) Villa/condominium 0 - 0 - 1 18.0 0 - 0 - 2
School dormitory or company-owned accomodation facility 0 - 0 - 0 - 2 36.0 1 14.0 0
Home of family/friends 3 13.0 2 13.0 6 14.5 5 13.4 5 21.4 5
Youth hostel or guest house 9 15.6 7 11.9 5 18.0 12 13.8 8 13.9 11
Vacation rentals 21 13.8 9 16.1 10 14.9 7 11.9 15 11.6 7
Other 9 14.0 4 16.3 6 18.7 10 12.6 6 15.0 3
Use of lounges Yes 7 12.4 2 16.5 3 7.0 0 - 0 - 6
(Single Answer) No 74 12.5 48 12.7 72 13.4 96 11.1 65 12.4 69
Travel Group tour 9 11.8 3 12.3 2 9.5 7 8.3 1 6.0 7
arrangements Package for individual travelers 11 10.7 5 13.4 13 11.7 11 9.8 3 13.7 11
(Single Answer) independent travel 61 13.0 42 12.8 60 13.6 78 11.5 61 12.4 58
Means of at a store (travel agency, airline company, etc.) 12 12.8 12 12.3 25 12.5 28 9.7 13 11.0 16
travel arrangements through a website 66 12.6 37 13.2 48 13.9 68 11.6 52 12.8 52
(Single Answer) by phone or other ways 2 9.5 1 8.0 2 5.5 0 - 0 - 8
Time of Less than 1 week before departure 0 - 2 9.0 2 6.5 2 7.5 1 5.0 7
travel arrangements 1 or 2 weeks before departure 4 14.0 2 13.5 2 3.0 4 6.8 5 19.0 9
(Single Answer) 3 or 4 weeks before departure 2 14.0 2 11.5 9 11.7 5 11.2 3 11.0 7
1 or 2 months before departure 20 13.1 7 8.1 22 12.4 20 10.5 18 10.1 21
3 or 6 months before departure 35 11.9 23 13.0 25 14.4 58 10.9 25 13.6 23
7 or more months before departure 19 12.9 14 15.6 15 15.5 7 17.0 13 11.5 9
Annual household Less than 5,000,000 yen 5 13.8 3 19.0 4 14.3 13 11.9 7 12.0 22
income 5,000,000~9,999,999 yen 8 13.6 4 15.0 2 14.0 4 10.5 5 13.8 0
10,000,000~19,999,999 yen 11 12.0 2 13.0 5 13.8 1 15.0 1 13.0 1
20,000,000~29,999,999 yen 0 - 0 - 0 - 0 - 0 - 0
More than 30,000,000 yen 0 - 1 12.0 2 14.5 0 - 0 - 0

Annex 5 (335/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Nights
Total 10.7
Port New Chitose 6.0
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 14.0
Narita 11.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 4.0
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port 25.0
Izuhara Port -
Kaogoshima -
Naha -
Other 15.0
Port New Chitose 6.0
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 11.0
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai -
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 25.0
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 1.3
4~6 days 4.2
7~13 days 8.4
14~20 days 15.1
21~27 days 23.0
28~90 days 37.5
91 days or more (less than a year) -
Sex/Age Male 10.3
(Single Answer) under 20 6.0
20~29 10.6
30~39 10.0
40~49 8.6
50~59 15.3
60~69 11.0
70 and over -
Female 11.0
under 20 -
20~29 12.4
30~39 14.2
40~49 8.0
50~59 7.0
60~69 9.8
70 and over -
Frequency of Visits 1 time 10.1
to Japan 2 times 17.9
(Single Answer) 3 times 10.8
4 times 18.0
5 times 7.5
6~9 times 6.0
10~19 times 11.2
20 times or more 6.0
Members Just me 12.5
of your Party Spouse/partner 9.3
(Multiple answers) Family member(s) 8.3
Work colleague(s) 15.5
Friend(s) 11.0
Other 6.0

Annex 5 (336/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Nights
Total 10.7
Main Purpose Tourism/leisure 10.7
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 10.0
accommodation Japanese-style inn 10.9
(Multiple answers) Villa/condominium 12.5
School dormitory or company-owned accomodation facility -
Home of family/friends 19.4
Youth hostel or guest house 14.0
Vacation rentals 12.7
Other 17.7
Use of lounges Yes 11.5
(Single Answer) No 10.7
Travel Group tour 8.1
arrangements Package for individual travelers 8.6
(Single Answer) independent travel 11.4
Means of at a store (travel agency, airline company, etc.) 10.1
travel arrangements through a website 11.7
(Single Answer) by phone or other ways 5.6
Time of Less than 1 week before departure 10.1
travel arrangements 1 or 2 weeks before departure 11.8
(Single Answer) 3 or 4 weeks before departure 7.1
1 or 2 months before departure 9.9
3 or 6 months before departure 11.4
7 or more months before departure 13.0
Annual household Less than 5,000,000 yen 11.8
income 5,000,000~9,999,999 yen -
10,000,000~19,999,999 yen 9.0
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Annex 5 (337/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 363 9.9 107 12.1 133 12.5 57 14.4
Port New Chitose 11 5.6 0 - 1 33.0 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 66 9.5 25 14.1 23 12.4 5 23.4
Narita 235 10.4 55 11.0 78 12.2 46 13.0
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 4 7.3 4 9.8 0 - 3 17.3
Kansai 32 10.9 18 13.9 25 13.8 2 7.5
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 5 2.2 0 - 2 14.5 1 37.0
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 0 - 1 9.0 1 13.0 0 -
Other 10 7.1 4 9.0 3 3.3 0 -
Port New Chitose 10 5.3 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 58 9.4 28 13.3 25 15.0 0 -
Narita 233 10.3 51 10.9 83 11.6 42 14.3
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 4 9.3 3 10.7 0 - 4 15.3
Kansai 53 10.6 25 13.3 25 13.2 10 12.1
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 5 2.2 0 - 0 - 1 37.0
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 0 - 0 - 0 - 0 -
Length of Stay up to 3 days 17 1.6 5 1.4 1 2.0 0 -
4~6 days 48 4.0 11 4.1 16 4.0 8 4.5
7~13 days 196 8.5 38 8.7 55 9.9 22 9.5
14~20 days 75 14.5 41 14.6 48 15.0 15 15.0
21~27 days 23 21.8 7 21.1 8 22.8 5 21.6
28~90 days 4 31.0 5 33.2 5 30.2 7 34.6
91 days or more (less than a year) 0 - 0 - 0 - 0 -
Sex/Age Male 204 10.0 60 11.7 84 12.3 35 15.8
(Single Answer) under 20 1 10.0 1 24.0 3 10.0 0 -
20~29 57 9.8 19 13.7 24 12.5 9 22.4
30~39 73 9.8 16 9.1 15 12.3 12 13.8
40~49 22 10.0 4 10.0 12 9.9 4 13.3
50~59 19 10.6 9 13.6 9 12.9 7 10.4
60~69 22 10.5 6 10.0 17 13.9 2 11.0
70 and over 10 10.7 5 9.6 4 12.5 1 37.0
Female 159 9.8 47 12.6 49 12.9 22 12.1
under 20 3 10.3 2 10.5 0 - 0 -
20~29 46 9.3 14 11.2 15 11.5 9 9.8
30~39 42 10.2 10 12.4 11 12.3 3 17.7
40~49 10 7.6 5 10.0 6 12.5 5 10.8
50~59 21 9.0 6 11.2 8 16.5 3 15.0
60~69 26 12.2 9 17.9 4 14.5 1 9.0
70 and over 11 8.8 1 13.0 5 11.6 1 18.0
Frequency of Visits 1 time 239 10.1 75 11.9 91 12.3 44 14.8
to Japan 2 times 66 9.5 17 12.9 21 12.5 6 10.3
(Single Answer) 3 times 15 9.6 6 12.0 9 13.0 1 8.0
4 times 14 10.0 2 14.5 4 8.8 2 18.0
5 times 9 6.7 3 8.3 2 18.5 1 4.0
6~9 times 8 11.5 1 13.0 4 14.5 1 37.0
10~19 times 6 5.5 1 13.0 2 19.5 1 15.0
20 times or more 6 16.8 2 15.5 0 - 1 5.0
Members Just me 98 9.9 25 13.5 20 12.7 19 17.1
of your Party Spouse/partner 130 10.2 46 12.2 68 13.0 16 12.6
(Multiple answers) Family member(s) 63 9.4 18 10.3 22 11.1 9 11.6
Work colleague(s) 2 5.5 0 - 0 - 0 -
Friend(s) 75 9.7 21 12.2 22 12.1 13 14.5
Other 0 - 0 - 2 12.5 0 -

Annex 5 (338/395)
 Annex 5 Average Number of Nights — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Nights Numbers Nights Numbers Nights Numbers Nights
Total 363 9.9 107 12.1 133 12.5 57 14.4
Main Purpose Tourism/leisure 363 9.9 107 12.1 133 12.5 57 14.4
of This Trip Visiting family/friends - - - - - - - -
(Single Answer) Honeymoon - - - - - - - -
School-related trip - - - - - - - -
Sport/watching sport - - - - - - - -
Event - - - - - - - -
Study - - - - - - - -
Medical treatment/Medical check-up - - - - - - - -
Incentive travel - - - - - - - -
Exhibition/trade fair - - - - - - - -
International conference - - - - - - - -
Company meeting(held offsite) - - - - - - - -
Training - - - - - - - -
Other business - - - - - - - -
Transit - - - - - - - -
Other - - - - - - - -
Types of Hotel (western style) 261 9.9 77 11.8 104 12.9 43 13.4
accommodation Japanese-style inn 89 11.8 22 14.9 41 15.2 16 17.8
(Multiple answers) Villa/condominium 2 18.5 0 - 0 - 0 -
School dormitory or company-owned accomodation facility 0 - 0 - 1 5.0 0 -
Home of family/friends 20 13.4 7 17.7 6 11.3 3 12.3
Youth hostel or guest house 33 12.8 17 15.6 14 11.6 10 21.7
Vacation rentals 85 10.3 30 13.5 31 14.5 17 18.4
Other 35 12.7 10 13.8 10 11.7 3 18.7
Use of lounges Yes 13 9.8 7 14.3 6 15.3 1 8.0
(Single Answer) No 349 9.9 100 11.9 127 12.4 56 14.5
Travel Group tour 38 9.5 10 9.9 12 13.1 3 12.3
arrangements Package for individual travelers 24 11.1 9 12.2 13 11.8 2 12.5
(Single Answer) independent travel 301 9.9 88 12.3 108 12.5 52 14.6
Means of at a store (travel agency, airline company, etc.) 69 9.6 35 12.5 49 12.7 16 12.3
travel arrangements through a website 276 10.1 71 12.0 82 12.2 40 15.1
(Single Answer) by phone or other ways 16 10.4 1 2.0 1 29.0 1 18.0
Time of Less than 1 week before departure 18 4.0 5 9.4 5 8.2 0 -
travel arrangements 1 or 2 weeks before departure 14 9.4 6 18.5 2 5.0 2 11.0
(Single Answer) 3 or 4 weeks before departure 35 8.7 8 10.5 8 10.9 3 6.0
1 or 2 months before departure 101 9.6 32 13.1 36 12.1 18 16.2
3 or 6 months before departure 142 11.0 40 11.0 64 13.0 25 12.5
7 or more months before departure 51 11.0 16 12.0 18 14.4 8 19.8
Annual household Less than 5,000,000 yen 26 9.7 7 7.0 6 13.8 8 16.0
income 5,000,000~9,999,999 yen 28 10.3 7 13.4 17 11.8 5 17.0
10,000,000~19,999,999 yen 29 8.8 9 8.6 11 13.2 5 12.2
20,000,000~29,999,999 yen 12 9.1 1 17.0 0 - 0 -
More than 30,000,000 yen 7 11.1 4 16.8 3 11.0 0 -

Annex 5 (339/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 1) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 7,250 250.2 3,198 165.9 932 226.1 245 222.0 1,185 292.6 156
Prefectures Hokkaido 606 8.8 246 7.7 136 14.6 22 9.0 76 6.4 19
Visited Aomori 61 1.1 0 0.0 41 4.4 3 1.2 3 0.3 2
(Multiple answers) Iwate 29 0.5 0 0.0 28 3.0 0 0.0 0 0.0 1
Miyagi 68 1.1 6 0.2 39 4.2 0 0.0 10 0.8 2
Akita 49 0.8 2 0.1 30 3.2 1 0.4 1 0.1 2
Yamagata 15 0.3 2 0.1 10 1.1 0 0.0 1 0.1 1
Fukushima 19 0.3 1 0.0 12 1.3 0 0.0 1 0.1 2
Ibaraki 20 0.3 1 0.0 9 1.0 0 0.0 0 0.0 1
Tochigi 102 1.7 2 0.1 26 2.8 7 2.9 2 0.2 13
Gunma 17 0.3 1 0.0 6 0.6 1 0.4 0 0.0 4
Saitama 32 0.6 6 0.2 9 1.0 2 0.8 4 0.3 1
Chiba 2,165 31.7 366 11.4 234 25.1 60 24.5 404 34.1 85
Tokyo 2,669 39.7 416 13.0 247 26.5 66 26.9 623 52.6 92
Kanagawa 455 6.8 51 1.6 48 5.2 9 3.7 108 9.1 9
Niigata 24 0.4 5 0.2 9 1.0 0 0.0 4 0.3 0
Toyama 79 1.3 20 0.6 37 4.0 7 2.9 3 0.3 0
Ishikawa 158 1.9 15 0.5 25 2.7 6 2.4 1 0.1 0
Fukui 5 0.1 0 0.0 0 0.0 1 0.4 1 0.1 0
Yamanashi 324 6.2 4 0.1 24 2.6 8 3.3 176 14.9 23
Nagano 166 2.8 5 0.2 65 7.0 10 4.1 9 0.8 5
Gifu 200 2.7 18 0.6 35 3.8 4 1.6 20 1.7 3
Shizuoka 236 4.3 25 0.8 20 2.1 5 2.0 128 10.8 4
Aichi 400 7.4 40 1.3 45 4.8 16 6.5 202 17.0 12
Mie 23 0.4 4 0.1 4 0.4 1 0.4 8 0.7 0
Shiga 21 0.4 0 0.0 13 1.4 0 0.0 4 0.3 0
Kyoto 2,083 29.2 540 16.9 182 19.5 50 20.4 462 39.0 28
Osaka 2,900 42.1 1,069 33.4 278 29.8 86 35.1 727 61.4 56
Hyogo 382 5.2 161 5.0 64 6.9 11 4.5 42 3.5 11
Nara 522 8.1 98 3.1 61 6.5 11 4.5 180 15.2 8
Wakayama 88 1.5 5 0.2 9 1.0 10 4.1 8 0.7 1
Tottori 16 0.3 1 0.0 3 0.3 3 1.2 3 0.3 0
Shimane 7 0.1 0 0.0 1 0.1 2 0.8 1 0.1 0
Okayama 55 0.8 5 0.2 11 1.2 4 1.6 10 0.8 0
Hiroshima 271 3.4 11 0.3 12 1.3 10 4.1 11 0.9 2
Yamaguchi 102 1.0 90 2.8 8 0.9 2 0.8 1 0.1 0
Tokushima 15 0.3 0 0.0 3 0.3 2 0.8 3 0.3 0
Kagawa 94 1.6 18 0.6 12 1.3 5 2.0 32 2.7 1
Ehime 31 0.5 3 0.1 9 1.0 2 0.8 2 0.2 0
Kochi 10 0.2 2 0.1 3 0.3 1 0.4 0 0.0 0
Fukuoka 1,139 12.1 953 29.8 71 7.6 26 10.6 48 4.1 4
Saga 54 0.8 28 0.9 14 1.5 6 2.4 3 0.3 0
Nagasaki 221 2.6 149 4.7 20 2.1 7 2.9 6 0.5 2
Kumamoto 184 2.5 111 3.5 29 3.1 14 5.7 21 1.8 0
Oita 539 5.7 453 14.2 28 3.0 14 5.7 26 2.2 1
Miyazaki 33 0.6 6 0.2 9 1.0 7 2.9 2 0.2 0
Kagoshima 79 1.4 20 0.6 15 1.6 13 5.3 7 0.6 0
Okinawa 604 8.5 346 10.8 113 12.1 29 11.8 83 7.0 4
Regions Hokkaido Region 606 8.8 246 7.7 136 14.6 22 9.0 76 6.4 19
Visited Tohoku Region 121 2.1 7 0.2 63 6.8 3 1.2 12 1.0 7
(Multiple answers) Kanto Region 2,813 42.0 433 13.5 276 29.6 70 28.6 660 55.7 97
Hokuriku-Shinetsu Region 2) 332 4.8 31 1.0 91 9.8 15 6.1 17 1.4 5
Chubu Region 2) 713 12.2 62 1.9 76 8.2 22 9.0 292 24.6 16
Kinki Region 3,218 45.5 1,072 33.5 279 29.9 86 35.1 744 62.8 56
Chugoku Region 407 4.9 105 3.3 25 2.7 14 5.7 20 1.7 2
Shikoku Region 114 1.9 19 0.6 14 1.5 5 2.0 34 2.9 1
Kyushu Region 1,318 14.1 1,060 33.1 77 8.3 35 14.3 54 4.6 4
Okinawa Region 604 8.5 346 10.8 113 12.1 29 11.8 83 7.0 4
1) The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".
2) Nagano prefecture is included in the Hokuriku-Shinetsu Region. Fukui prefecture is included in the Chubu Region.

Annex 6 (340/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Quantity of responses & total visit rate 255.8
Prefectures Hokkaido 12.2
Visited Aomori 1.3
(Multiple answers) Iwate 0.6
Miyagi 1.3
Akita 1.3
Yamagata 0.6
Fukushima 1.3
Ibaraki 0.6
Tochigi 8.3
Gunma 2.6
Saitama 0.6
Chiba 54.5
Tokyo 59.0
Kanagawa 5.8
Niigata 0.0
Toyama 0.0
Ishikawa 0.0
Fukui 0.0
Yamanashi 14.7
Nagano 3.2
Gifu 1.9
Shizuoka 2.6
Aichi 7.7
Mie 0.0
Shiga 0.0
Kyoto 17.9
Osaka 35.9
Hyogo 7.1
Nara 5.1
Wakayama 0.6
Tottori 0.0
Shimane 0.0
Okayama 0.0
Hiroshima 1.3
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.6
Ehime 0.0
Kochi 0.0
Fukuoka 2.6
Saga 0.0
Nagasaki 1.3
Kumamoto 0.0
Oita 0.6
Miyazaki 0.0
Kagoshima 0.0
Okinawa 2.6
Regions Hokkaido Region 12.2
Visited Tohoku Region 4.5
(Multiple answers) Kanto Region 62.2
Hokuriku-Shinetsu Region 2) 3.2
Chubu Region 2) 10.3
Kinki Region 35.9
Chugoku Region 1.3
Shikoku Region 0.6
Kyushu Region 2.6
Okinawa Region 2.6

Annex 6 (341/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 70 240.0 172 261.6 68 273.5 90 245.6 9 277.8 22
Prefectures Hokkaido 8 11.4 47 27.3 2 2.9 0 0.0 0 0.0 2
Visited Aomori 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
(Multiple answers) Iwate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Miyagi 0 0.0 2 1.2 0 0.0 0 0.0 0 0.0 0
Akita 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Yamagata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukushima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Ibaraki 0 0.0 0 0.0 1 1.5 0 0.0 0 0.0 1
Tochigi 1 1.4 2 1.2 2 2.9 0 0.0 0 0.0 2
Gunma 0 0.0 0 0.0 0 0.0 1 1.1 0 0.0 0
Saitama 1 1.4 2 1.2 1 1.5 1 1.1 0 0.0 0
Chiba 31 44.3 58 33.7 33 48.5 47 52.2 6 66.7 21
Tokyo 41 58.6 67 39.0 58 85.3 53 58.9 7 77.8 20
Kanagawa 10 14.3 8 4.7 7 10.3 3 3.3 1 11.1 3
Niigata 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Toyama 0 0.0 2 1.2 3 4.4 0 0.0 0 0.0 0
Ishikawa 0 0.0 4 2.3 0 0.0 0 0.0 0 0.0 0
Fukui 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Yamanashi 5 7.1 14 8.1 8 11.8 3 3.3 0 0.0 1
Nagano 1 1.4 5 2.9 0 0.0 0 0.0 0 0.0 2
Gifu 1 1.4 7 4.1 2 2.9 1 1.1 0 0.0 0
Shizuoka 3 4.3 4 2.3 2 2.9 6 6.7 2 22.2 0
Aichi 2 2.9 6 3.5 1 1.5 7 7.8 1 11.1 1
Mie 0 0.0 0 0.0 0 0.0 1 1.1 0 0.0 0
Shiga 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kyoto 18 25.7 74 43.0 24 35.3 27 30.0 3 33.3 12
Osaka 23 32.9 98 57.0 36 52.9 43 47.8 5 55.6 12
Hyogo 5 7.1 12 7.0 0 0.0 9 10.0 0 0.0 0
Nara 3 4.3 25 14.5 2 2.9 11 12.2 0 0.0 3
Wakayama 2 2.9 1 0.6 0 0.0 0 0.0 0 0.0 1
Tottori 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Shimane 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Okayama 0 0.0 3 1.7 0 0.0 1 1.1 0 0.0 0
Hiroshima 1 1.4 3 1.7 0 0.0 0 0.0 0 0.0 4
Yamaguchi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Tokushima 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kagawa 1 1.4 0 0.0 0 0.0 1 1.1 0 0.0 0
Ehime 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kochi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 2 2.9 0 0.0 1 1.5 4 4.4 0 0.0 0
Saga 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Nagasaki 1 1.4 0 0.0 0 0.0 2 2.2 0 0.0 0
Kumamoto 0 0.0 1 0.6 0 0.0 0 0.0 0 0.0 0
Oita 0 0.0 0 0.0 2 2.9 0 0.0 0 0.0 0
Miyazaki 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kagoshima 1 1.4 0 0.0 1 1.5 0 0.0 0 0.0 0
Okinawa 7 10.0 2 1.2 0 0.0 0 0.0 0 0.0 0
Regions Hokkaido Region 8 11.4 47 27.3 2 2.9 0 0.0 0 0.0 2
Visited Tohoku Region 0 0.0 2 1.2 0 0.0 0 0.0 0 0.0 0
(Multiple answers) Kanto Region 44 62.9 70 40.7 59 86.8 55 61.1 8 88.9 21
Hokuriku-Shinetsu Region 2) 1 1.4 9 5.2 3 4.4 0 0.0 0 0.0 2
Chubu Region 2) 6 8.6 16 9.3 5 7.4 13 14.4 3 33.3 1
Kinki Region 28 40.0 99 57.6 39 57.4 44 48.9 6 66.7 17
Chugoku Region 1 1.4 5 2.9 0 0.0 1 1.1 0 0.0 5
Shikoku Region 1 1.4 0 0.0 0 0.0 1 1.1 0 0.0 0
Kyushu Region 2 2.9 1 0.6 3 4.4 4 4.4 0 0.0 0
Okinawa Region 7 10.0 2 1.2 0 0.0 0 0.0 0 0.0 0

Annex 6 (342/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Quantity of responses & total visit rate 390.9
Prefectures Hokkaido 9.1
Visited Aomori 0.0
(Multiple answers) Iwate 0.0
Miyagi 0.0
Akita 0.0
Yamagata 0.0
Fukushima 0.0
Ibaraki 4.5
Tochigi 9.1
Gunma 0.0
Saitama 0.0
Chiba 95.5
Tokyo 90.9
Kanagawa 13.6
Niigata 0.0
Toyama 0.0
Ishikawa 0.0
Fukui 0.0
Yamanashi 4.5
Nagano 9.1
Gifu 0.0
Shizuoka 0.0
Aichi 4.5
Mie 0.0
Shiga 0.0
Kyoto 54.5
Osaka 54.5
Hyogo 0.0
Nara 13.6
Wakayama 4.5
Tottori 4.5
Shimane 0.0
Okayama 0.0
Hiroshima 18.2
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.0
Ehime 0.0
Kochi 0.0
Fukuoka 0.0
Saga 0.0
Nagasaki 0.0
Kumamoto 0.0
Oita 0.0
Miyazaki 0.0
Kagoshima 0.0
Okinawa 0.0
Regions Hokkaido Region 9.1
Visited Tohoku Region 0.0
(Multiple answers) Kanto Region 95.5
Hokuriku-Shinetsu Region 2) 9.1
Chubu Region 2) 4.5
Kinki Region 77.3
Chugoku Region 22.7
Shikoku Region 0.0
Kyushu Region 0.0
Okinawa Region 0.0

Annex 6 (343/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Quantity of responses & total visit rate 81 428.4 50 418.0 75 418.7 96 438.5 65 484.6 76
Prefectures Hokkaido 5 6.2 0 0.0 2 2.7 0 0.0 0 0.0 9
Visited Aomori 3 3.7 0 0.0 0 0.0 1 1.0 0 0.0 0
(Multiple answers) Iwate 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Miyagi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Akita 6 7.4 0 0.0 1 1.3 0 0.0 0 0.0 0
Yamagata 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Fukushima 0 0.0 0 0.0 0 0.0 0 0.0 1 1.5 0
Ibaraki 0 0.0 2 4.0 0 0.0 0 0.0 0 0.0 0
Tochigi 4 4.9 4 8.0 6 8.0 6 6.3 4 6.2 2
Gunma 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 0
Saitama 0 0.0 0 0.0 0 0.0 1 1.0 0 0.0 0
Chiba 60 74.1 23 46.0 36 48.0 81 84.4 56 86.2 68
Tokyo 79 97.5 44 88.0 66 88.0 89 92.7 63 96.9 63
Kanagawa 19 23.5 8 16.0 9 12.0 14 14.6 13 20.0 13
Niigata 0 0.0 0 0.0 1 1.3 0 0.0 0 0.0 0
Toyama 1 1.2 0 0.0 1 1.3 0 0.0 0 0.0 1
Ishikawa 9 11.1 4 8.0 13 17.3 17 17.7 8 12.3 2
Fukui 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 0
Yamanashi 5 6.2 6 12.0 4 5.3 2 2.1 2 3.1 4
Nagano 9 11.1 3 6.0 6 8.0 1 1.0 1 1.5 1
Gifu 7 8.6 5 10.0 10 13.3 16 16.7 15 23.1 1
Shizuoka 5 6.2 2 4.0 5 6.7 2 2.1 1 1.5 0
Aichi 2 2.5 4 8.0 3 4.0 4 4.2 4 6.2 1
Mie 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Shiga 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Kyoto 53 65.4 29 58.0 51 68.0 71 74.0 56 86.2 34
Osaka 27 33.3 27 54.0 40 53.3 46 47.9 39 60.0 12
Hyogo 2 2.5 4 8.0 10 13.3 6 6.3 5 7.7 2
Nara 4 4.9 5 10.0 9 12.0 21 21.9 17 26.2 6
Wakayama 2 2.5 3 6.0 5 6.7 7 7.3 2 3.1 0
Tottori 2 2.5 0 0.0 0 0.0 0 0.0 0 0.0 0
Shimane 0 0.0 1 2.0 0 0.0 0 0.0 0 0.0 0
Okayama 0 0.0 2 4.0 5 6.7 3 3.1 2 3.1 0
Hiroshima 23 28.4 13 26.0 20 26.7 22 22.9 19 29.2 10
Yamaguchi 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Tokushima 1 1.2 1 2.0 1 1.3 0 0.0 0 0.0 0
Kagawa 1 1.2 2 4.0 1 1.3 2 2.1 0 0.0 0
Ehime 1 1.2 1 2.0 0 0.0 2 2.1 0 0.0 0
Kochi 0 0.0 1 2.0 0 0.0 0 0.0 0 0.0 0
Fukuoka 2 2.5 1 2.0 2 2.7 1 1.0 3 4.6 2
Saga 0 0.0 0 0.0 1 1.3 0 0.0 0 0.0 0
Nagasaki 3 3.7 6 12.0 1 1.3 2 2.1 0 0.0 1
Kumamoto 0 0.0 2 4.0 1 1.3 1 1.0 0 0.0 0
Oita 1 1.2 3 6.0 0 0.0 1 1.0 2 3.1 1
Miyazaki 3 3.7 0 0.0 0 0.0 0 0.0 1 1.5 0
Kagoshima 6 7.4 1 2.0 2 2.7 1 1.0 1 1.5 2
Okinawa 0 0.0 2 4.0 2 2.7 1 1.0 0 0.0 2
Regions Hokkaido Region 5 6.2 0 0.0 2 2.7 0 0.0 0 0.0 9
Visited Tohoku Region 6 7.4 0 0.0 1 1.3 1 1.0 1 1.5 1
(Multiple answers) Kanto Region 81 100.0 44 88.0 69 92.0 90 93.8 63 96.9 68
Hokuriku-Shinetsu Region 2) 17 21.0 7 14.0 16 21.3 17 17.7 9 13.8 4
Chubu Region 2) 14 17.3 9 18.0 18 24.0 20 20.8 18 27.7 3
Kinki Region 55 67.9 37 74.0 57 76.0 73 76.0 57 87.7 40
Chugoku Region 25 30.9 13 26.0 23 30.7 24 25.0 21 32.3 10
Shikoku Region 2 2.5 2 4.0 2 2.7 4 4.2 0 0.0 0
Kyushu Region 11 13.6 9 18.0 6 8.0 4 4.2 4 6.2 2
Okinawa Region 0 0.0 2 4.0 2 2.7 1 1.0 0 0.0 2

Annex 6 (344/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Quantity of responses & total visit rate 314.5
Prefectures Hokkaido 11.8
Visited Aomori 0.0
(Multiple answers) Iwate 0.0
Miyagi 1.3
Akita 0.0
Yamagata 0.0
Fukushima 0.0
Ibaraki 0.0
Tochigi 2.6
Gunma 0.0
Saitama 0.0
Chiba 89.5
Tokyo 82.9
Kanagawa 17.1
Niigata 0.0
Toyama 1.3
Ishikawa 2.6
Fukui 0.0
Yamanashi 5.3
Nagano 1.3
Gifu 1.3
Shizuoka 0.0
Aichi 1.3
Mie 1.3
Shiga 0.0
Kyoto 44.7
Osaka 15.8
Hyogo 2.6
Nara 7.9
Wakayama 0.0
Tottori 0.0
Shimane 0.0
Okayama 0.0
Hiroshima 13.2
Yamaguchi 0.0
Tokushima 0.0
Kagawa 0.0
Ehime 0.0
Kochi 0.0
Fukuoka 2.6
Saga 0.0
Nagasaki 1.3
Kumamoto 0.0
Oita 1.3
Miyazaki 0.0
Kagoshima 2.6
Okinawa 2.6
Regions Hokkaido Region 11.8
Visited Tohoku Region 1.3
(Multiple answers) Kanto Region 89.5
Hokuriku-Shinetsu Region 2) 5.3
Chubu Region 2) 3.9
Kinki Region 52.6
Chugoku Region 13.2
Shikoku Region 0.0
Kyushu Region 2.6
Okinawa Region 2.6

Annex 6 (345/395)
 Annex 6 Visit Rate per Prefecture — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Quantity of responses & total visit rate 363 363.6 107 377.6 133 428.6 57 482.5
Prefectures Hokkaido 18 5.0 4 3.7 8 6.0 2 3.5
Visited Aomori 5 1.4 1 0.9 0 0.0 1 1.8
(Multiple answers) Iwate 0 0.0 0 0.0 0 0.0 0 0.0
Miyagi 3 0.8 4 3.7 1 0.8 0 0.0
Akita 5 1.4 0 0.0 0 0.0 0 0.0
Yamagata 1 0.3 0 0.0 0 0.0 0 0.0
Fukushima 1 0.3 0 0.0 1 0.8 0 0.0
Ibaraki 2 0.6 0 0.0 3 2.3 0 0.0
Tochigi 8 2.2 2 1.9 7 5.3 2 3.5
Gunma 1 0.3 1 0.9 1 0.8 0 0.0
Saitama 2 0.6 1 0.9 0 0.0 1 1.8
Chiba 281 77.4 63 58.9 101 75.9 51 89.5
Tokyo 310 85.4 92 86.0 120 90.2 53 93.0
Kanagawa 73 20.1 18 16.8 18 13.5 13 22.8
Niigata 2 0.6 0 0.0 2 1.5 0 0.0
Toyama 2 0.6 1 0.9 1 0.8 0 0.0
Ishikawa 29 8.0 11 10.3 10 7.5 4 7.0
Fukui 1 0.3 1 0.9 0 0.0 0 0.0
Yamanashi 14 3.9 6 5.6 11 8.3 4 7.0
Nagano 15 4.1 7 6.5 16 12.0 5 8.8
Gifu 23 6.3 11 10.3 14 10.5 7 12.3
Shizuoka 13 3.6 5 4.7 0 0.0 4 7.0
Aichi 24 6.6 7 6.5 11 8.3 7 12.3
Mie 4 1.1 0 0.0 0 0.0 0 0.0
Shiga 1 0.3 1 0.9 2 1.5 0 0.0
Kyoto 199 54.8 51 47.7 79 59.4 40 70.2
Osaka 124 34.2 47 43.9 76 57.1 29 50.9
Hyogo 17 4.7 13 12.1 6 4.5 2 3.5
Nara 30 8.3 8 7.5 12 9.0 8 14.0
Wakayama 13 3.6 7 6.5 7 5.3 5 8.8
Tottori 2 0.6 1 0.9 0 0.0 0 0.0
Shimane 1 0.3 0 0.0 1 0.8 0 0.0
Okayama 2 0.6 5 4.7 1 0.8 1 1.8
Hiroshima 43 11.8 14 13.1 38 28.6 15 26.3
Yamaguchi 0 0.0 1 0.9 0 0.0 0 0.0
Tokushima 3 0.8 1 0.9 0 0.0 0 0.0
Kagawa 10 2.8 1 0.9 5 3.8 2 3.5
Ehime 6 1.7 2 1.9 0 0.0 3 5.3
Kochi 1 0.3 1 0.9 0 0.0 1 1.8
Fukuoka 10 2.8 2 1.9 3 2.3 4 7.0
Saga 0 0.0 2 1.9 0 0.0 0 0.0
Nagasaki 7 1.9 4 3.7 7 5.3 3 5.3
Kumamoto 1 0.3 1 0.9 2 1.5 0 0.0
Oita 3 0.8 0 0.0 2 1.5 2 3.5
Miyazaki 4 1.1 0 0.0 1 0.8 0 0.0
Kagoshima 4 1.1 1 0.9 1 0.8 3 5.3
Okinawa 2 0.6 6 5.6 2 1.5 3 5.3
Regions Hokkaido Region 18 5.0 4 3.7 8 6.0 2 3.5
Visited Tohoku Region 9 2.5 5 4.7 2 1.5 1 1.8
(Multiple answers) Kanto Region 326 89.8 101 94.4 125 94.0 53 93.0
Hokuriku-Shinetsu Region 2) 42 11.6 15 14.0 23 17.3 8 14.0
Chubu Region 2) 58 16.0 22 20.6 22 16.5 17 29.8
Kinki Region 221 60.9 66 61.7 99 74.4 43 75.4
Chugoku Region 45 12.4 15 14.0 38 28.6 15 26.3
Shikoku Region 15 4.1 4 3.7 5 3.8 5 8.8
Kyushu Region 18 5.0 9 8.4 9 6.8 6 10.5
Okinawa Region 2 0.6 6 5.6 2 1.5 3 5.3

Annex 6 (346/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 6,253 152,137 2,908 70,073 823 126,373 226 146,509 983 227,849 138
Port New Chitose 417 136,864 210 91,754 74 128,773 16 180,048 47 185,562 10
of Entry Hakodate 30 151,882 0 - 30 151,882 0 - 0 - 0
(Single Answer) Sendai 22 128,505 4 88,047 14 124,837 0 - 4 161,409 0
Niigata 9 181,212 1 74,979 6 174,362 0 - 2 264,981 0
Haneda 425 210,479 44 85,749 45 137,304 14 178,219 123 251,845 11
Narita 1,377 184,134 259 70,804 171 133,121 47 145,913 194 264,601 61
Komatsu 17 140,836 3 212,641 14 133,564 0 - 0 - 0
Mt.Fuji Shizuoka 28 121,437 10 57,539 7 149,060 0 - 11 137,467 0
Chubu 160 177,568 28 98,893 20 142,612 12 111,305 74 216,341 8
Kansai 1,977 152,372 1,005 67,294 250 128,695 68 153,112 379 241,283 41
Hiroshima 23 154,277 8 78,236 4 177,928 7 94,604 4 328,491 0
Kanmon (Shimonoseki) Port 71 41,924 71 41,924 0 - 0 - 0 - 0
Takamatsu 49 146,974 14 70,103 5 127,444 3 260,095 27 139,913 0
Fukuoka 894 93,918 751 71,674 67 120,613 23 132,131 39 168,917 3
Hakata Port 108 73,201 107 71,696 0 - 0 - 0 - 0
Izuhara Port 67 14,671 67 14,671 0 - 0 - 0 - 0
Kaogoshima 25 133,868 10 112,236 1 144,504 9 136,632 5 136,588 0
Naha 508 99,307 299 72,392 100 83,515 26 128,164 72 140,684 4
Other 46 161,942 17 30,636 15 154,505 1 86,460 2 154,771 0
Port New Chitose 430 135,891 212 94,717 87 138,319 15 163,965 47 184,459 10
of Entry Hakodate 27 123,561 0 - 27 123,561 0 - 0 - 0
(Single Answer) Sendai 23 126,596 4 70,334 15 125,042 0 - 4 161,409 0
Niigata 8 297,683 1 199,944 6 174,362 0 - 1 681,548 0
Haneda 350 208,513 44 86,304 36 138,712 10 240,776 110 252,192 6
Narita 1,343 181,940 257 70,501 171 133,984 46 137,463 173 262,308 66
Komatsu 20 127,943 6 100,189 14 133,564 0 - 0 - 0
Mt.Fuji Shizuoka 34 176,620 10 57,539 7 160,732 0 - 17 221,043 0
Chubu 187 167,022 21 100,723 23 135,897 12 111,305 105 186,103 8
Kansai 2,090 158,395 1,007 67,583 256 129,296 74 153,825 401 245,561 41
Hiroshima 24 109,662 9 72,765 5 131,178 8 108,950 2 118,208 0
Kanmon (Shimonoseki) Port 71 41,924 71 41,924 0 - 0 - 0 - 0
Takamatsu 32 143,061 14 71,110 6 124,711 3 260,095 9 120,108 0
Fukuoka 889 95,692 751 70,759 65 122,247 22 126,904 40 197,150 3
Hakata Port 109 72,022 109 72,022 0 - 0 - 0 - 0
Izuhara Port 81 16,931 81 16,931 0 - 0 - 0 - 0
Kaogoshima 30 144,230 10 112,236 5 177,267 10 142,563 5 136,588 0
Naha 505 95,975 301 72,546 100 83,515 26 128,164 69 133,386 4
Length of Stay up to 3 days 1,298 56,972 1,229 54,226 15 65,104 5 50,326 16 118,132 4
4~6 days 3,127 128,298 1,579 78,951 582 120,747 119 117,011 547 198,660 86
7~13 days 1,430 205,482 84 106,739 211 138,108 98 181,384 402 270,278 43
14~20 days 307 283,824 11 169,312 11 218,673 4 289,834 12 286,567 5
21~27 days 59 313,667 2 57,756 0 - 0 - 3 115,496 0
28~90 days 31 341,732 3 507,217 4 301,802 0 - 2 149,778 0
91 days or more (less than a year) 1 681,548 0 - 0 - 0 - 1 681,548 0
Sex/Age Male 2,752 148,600 1,292 69,715 322 123,313 80 140,640 375 220,037 49
(Single Answer) under 20 47 99,060 35 64,377 4 180,794 0 - 0 - 1
20~29 890 138,725 475 65,343 81 127,704 25 137,747 112 212,822 10
30~39 927 149,909 375 67,984 127 112,932 29 133,558 162 231,269 24
40~49 379 151,573 193 68,928 43 136,887 10 150,603 44 237,485 4
50~59 244 158,744 95 76,087 39 120,997 8 115,507 27 201,169 7
60~69 193 177,829 82 98,926 19 124,193 8 188,037 22 196,834 3
70 and over 72 144,305 37 71,422 9 148,062 0 - 8 125,122 0
Female 3,501 154,712 1,616 70,360 501 128,340 146 149,724 608 232,667 89
under 20 70 101,818 43 58,308 6 103,558 1 74,788 4 175,244 6
20~29 1,304 141,076 681 64,328 145 118,638 45 144,477 246 229,448 25
30~39 1,009 159,125 410 70,983 162 114,842 45 142,461 207 250,204 27
40~49 511 160,033 216 71,280 104 146,982 21 149,308 67 255,336 19
50~59 327 173,703 131 82,576 54 150,103 26 188,311 47 222,064 8
60~69 226 159,957 108 94,012 24 152,147 8 105,142 35 138,006 3
70 and over 54 215,700 27 70,996 6 137,775 0 - 2 74,666 1
Frequency of Visits 1 time 2,461 175,405 892 68,155 159 119,896 35 151,371 571 223,282 54
to Japan 2 times 1,175 132,408 620 65,998 130 114,112 34 114,056 156 225,318 23
(Single Answer) 3 times 709 124,755 420 70,365 109 112,277 24 140,675 81 206,123 17
4 times 469 131,122 259 70,219 85 116,081 18 109,796 50 262,450 10
5 times 336 132,588 174 73,356 78 114,926 16 125,347 36 219,828 7
6~9 times 477 135,808 222 70,014 119 140,072 44 140,199 45 230,221 12
10~19 times 393 160,582 200 83,187 96 144,557 36 207,101 27 281,922 8
20 times or more 230 162,186 119 77,613 46 177,835 19 155,397 17 331,053 7
Members Just me 955 176,807 470 73,023 87 148,047 32 157,350 119 287,150 17
of your Party Spouse/partner 1,358 169,438 469 72,216 162 127,466 60 155,012 232 222,507 16
(Multiple answers) Family member(s) 1,910 130,475 874 64,927 318 113,805 82 133,668 297 193,348 59
Work colleague(s) 302 146,681 172 77,305 36 123,904 0 - 74 220,538 3
Friend(s) 1,813 152,309 933 70,581 244 132,653 59 150,408 277 250,293 44
Other 32 142,969 24 99,882 4 197,918 0 - 1 245,363 1

Annex 7 (347/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Amount 3) Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 6,253 152,137 2,908 70,073 823 126,373 226 146,509 983 227,849 138
Main Purpose Tourism/leisure 6,253 152,137 2,908 70,073 823 126,373 226 146,509 983 227,849 138
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 4,730 158,465 2,066 75,544 660 126,561 178 147,112 825 224,015 119
accommodation Japanese-style inn 1,123 191,966 323 90,066 197 147,301 51 137,557 253 232,850 21
(Multiple answers) Villa/condominium 49 165,081 15 99,118 14 98,437 2 118,102 10 276,456 1
School dormitory or company-owned accomodation facility 13 197,794 3 88,729 3 97,592 0 - 3 321,147 0
Home of family/friends 165 134,225 51 64,176 17 155,090 0 - 27 160,819 9
Youth hostel or guest house 598 112,512 384 63,908 35 114,446 20 133,404 11 198,479 8
Vacation rentals 849 167,059 318 59,189 96 123,238 24 142,152 148 269,649 8
Other 131 198,068 46 61,590 5 85,934 4 83,340 2 220,354 2
Use of lounges Yes 182 170,500 105 81,837 7 123,425 7 204,679 9 266,008 9
(Single Answer) No 6,019 151,795 2,768 69,486 808 126,730 216 144,609 970 227,988 129
Travel Group tour 1,281 168,630 471 90,145 266 137,546 19 122,996 353 212,904 42
arrangements Package for individual travelers 499 198,053 90 89,524 135 131,151 32 208,162 127 245,866 8
(Single Answer) independent travel 4,473 139,794 2,347 65,299 422 117,801 175 137,788 503 233,788 88
Means of at a store (travel agency, airline company, etc.) 1,451 173,638 439 85,093 266 128,650 51 157,928 322 219,970 41
travel arrangements through a website 4,496 144,471 2,303 66,610 502 123,997 170 143,478 631 232,622 89
(Single Answer) by phone or other ways 212 153,605 107 78,091 41 136,042 4 156,696 19 247,327 5
Time of Less than 1 week before departure 538 126,460 362 58,401 36 125,577 11 155,072 60 266,478 14
travel arrangements 1 or 2 weeks before departure 752 132,759 487 61,108 57 134,955 15 102,822 126 241,278 10
(Single Answer) 3 or 4 weeks before departure 625 145,363 335 70,819 55 122,376 22 113,784 121 232,484 7
1 or 2 months before departure 2,586 156,831 1,176 74,929 372 125,333 89 158,944 536 224,712 55
3 or 6 months before departure 1,404 153,149 461 73,597 261 126,420 66 151,443 131 206,623 35
7 or more months before departure 278 195,618 43 84,638 33 122,929 22 144,530 1 511,161 14
Annual household Less than 5,000,000 yen 924 146,152 363 61,235 181 126,912 35 124,868 172 240,347 36
income 5,000,000~9,999,999 yen 436 174,380 215 72,837 28 137,404 23 188,811 82 282,625 4
10,000,000~19,999,999 yen 192 199,660 89 75,698 11 161,944 9 129,313 19 310,482 0
20,000,000~29,999,999 yen 33 180,279 14 67,697 2 83,217 0 - 2 356,223 0
More than 30,000,000 yen 42 272,944 14 129,270 3 220,669 1 67,209 10 455,128 3
1) This table covers expenditures paid by foreign tourists in Japan including the cost of package tours or round-trip flight/voyage fares.
2) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
3) The totals are weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 7 (348/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 127,950
Port New Chitose 87,395
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 154,116
Narita 122,468
Komatsu -
Mt.Fuji Shizuoka -
Chubu 146,513
Kansai 139,513
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 116,429
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 93,979
Other -
Port New Chitose 87,395
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 82,392
Narita 126,999
Komatsu -
Mt.Fuji Shizuoka -
Chubu 146,165
Kansai 146,641
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 116,429
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha 93,979
Length of Stay up to 3 days 100,932
4~6 days 113,981
7~13 days 158,362
14~20 days 128,289
21~27 days -
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 115,001
(Single Answer) under 20 79,131
20~29 118,375
30~39 117,870
40~49 168,209
50~59 98,067
60~69 61,331
70 and over -
Female 135,079
under 20 133,549
20~29 103,720
30~39 134,412
40~49 154,911
50~59 199,232
60~69 131,486
70 and over 66,969
Frequency of Visits 1 time 129,776
to Japan 2 times 102,557
(Single Answer) 3 times 157,523
4 times 132,443
5 times 163,047
6~9 times 114,041
10~19 times 128,731
20 times or more 106,909
Members Just me 148,693
of your Party Spouse/partner 86,584
(Multiple answers) Family member(s) 142,190
Work colleague(s) 85,857
Friend(s) 118,716
Other 123,170

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 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Thailand
Survey Item
Amount
Total 127,950
Main Purpose Tourism/leisure 127,950
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 131,354
accommodation Japanese-style inn 174,656
(Multiple answers) Villa/condominium 114,591
School dormitory or company-owned accomodation facility -
Home of family/friends 75,584
Youth hostel or guest house 163,845
Vacation rentals 147,498
Other 139,510
Use of lounges Yes 221,821
(Single Answer) No 121,401
Travel Group tour 134,789
arrangements Package for individual travelers 188,657
(Single Answer) independent travel 119,167
Means of at a store (travel agency, airline company, etc.) 139,029
travel arrangements through a website 125,394
(Single Answer) by phone or other ways 124,519
Time of Less than 1 week before departure 125,788
travel arrangements 1 or 2 weeks before departure 126,444
(Single Answer) 3 or 4 weeks before departure 97,648
1 or 2 months before departure 139,341
3 or 6 months before departure 103,256
7 or more months before departure 161,333
Annual household Less than 5,000,000 yen 121,493
income 5,000,000~9,999,999 yen 86,996
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen 214,724

Annex 7 (350/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 54 182,344 154 148,859 55 111,020 76 122,116 8 156,817 18
Port New Chitose 6 162,959 36 150,864 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 18 174,863 6 185,012 26 119,507 7 141,669 0 - 1
Narita 11 171,483 37 174,865 19 107,856 34 121,615 5 151,119 15
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 137,891 0 - 0 - 5 123,131 0 - 0
Kansai 10 224,660 73 133,318 10 94,965 27 114,646 3 166,313 2
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 316,089 0 - 0 - 3 147,702 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 5 132,150 1 45,679 0 - 0 - 0 - 0
Other 1 335,744 1 135,200 0 - 0 - 0 - 0
Port New Chitose 6 162,959 37 148,431 0 - 0 - 0 - 0
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 16 177,389 0 - 14 87,698 6 159,837 2 200,452 0
Narita 13 216,766 45 183,134 18 122,968 36 119,974 4 154,768 13
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 2 137,891 0 - 0 - 5 123,131 0 - 0
Kansai 11 178,712 71 128,811 23 115,865 28 117,726 2 117,280 5
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 2 258,507 0 - 0 - 1 90,777 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 4 113,498 1 45,679 0 - 0 - 0 - 0
Length of Stay up to 3 days 1 64,023 1 14,039 2 95,650 0 - 0 - 0
4~6 days 11 119,435 47 116,219 20 106,383 40 104,745 6 172,122 3
7~13 days 37 174,651 96 153,587 30 118,123 31 137,057 2 110,903 14
14~20 days 4 284,381 6 285,600 3 81,150 5 168,452 0 - 1
21~27 days 1 869,155 4 247,494 0 - 0 - 0 - 0
28~90 days 0 - 0 - 0 - 0 - 0 - 0
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 28 164,018 69 157,855 23 112,490 27 137,146 3 153,482 13
(Single Answer) under 20 1 204,008 1 49,353 1 70,850 0 - 0 - 0
20~29 12 179,967 21 124,777 5 91,870 4 253,869 3 153,482 4
30~39 5 111,745 28 160,653 8 86,346 11 131,054 0 - 4
40~49 5 184,219 6 183,015 6 109,172 6 91,810 0 - 1
50~59 0 - 7 141,155 2 291,640 5 129,104 0 - 2
60~69 5 149,816 6 272,975 1 127,999 1 49,497 0 - 2
70 and over 0 - 0 - 0 - 0 - 0 - 0
Female 26 202,079 85 141,556 32 109,963 49 113,834 5 158,818 5
under 20 0 - 3 117,156 2 58,822 0 - 0 - 0
20~29 9 148,407 25 101,178 9 104,918 15 136,982 2 147,402 0
30~39 8 205,184 28 151,023 11 119,183 17 100,008 1 98,384 1
40~49 5 257,538 17 186,689 6 120,134 10 113,641 0 - 1
50~59 3 304,307 10 142,349 3 126,759 4 94,907 1 295,151 1
60~69 1 76,314 1 165,218 1 44,819 1 49,497 1 105,753 2
70 and over 0 - 1 160,282 0 - 2 128,728 0 - 0
Frequency of Visits 1 time 23 189,265 79 146,497 31 113,111 39 122,179 5 151,916 17
to Japan 2 times 15 141,577 37 137,121 12 104,308 19 102,275 1 98,036 0
(Single Answer) 3 times 1 276,225 16 120,066 5 101,919 4 95,986 1 196,767 0
4 times 4 94,186 5 222,732 3 114,257 7 91,859 0 - 1
5 times 2 229,010 3 260,750 1 124,565 4 243,767 0 - 0
6~9 times 2 195,566 6 200,008 2 173,007 2 235,801 0 - 0
10~19 times 3 346,267 6 178,224 1 25,012 1 98,993 0 - 0
20 times or more 4 207,223 2 95,584 0 - 0 - 1 200,152 0
Members Just me 7 263,123 10 188,650 6 94,841 11 143,562 1 123,770 6
of your Party Spouse/partner 16 190,332 32 153,501 11 130,384 12 105,070 2 196,767 4
(Multiple answers) Family member(s) 20 166,416 61 132,839 28 110,336 39 117,937 2 166,646 7
Work colleague(s) 0 - 9 143,772 1 127,999 2 33,328 0 - 0
Friend(s) 14 154,525 50 149,728 10 113,453 14 146,686 3 134,647 1
Other 0 - 1 128,418 0 - 0 - 0 - 0

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 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 54 182,344 154 148,859 55 111,020 76 122,116 8 156,817 18
Main Purpose Tourism/leisure 54 182,344 154 148,859 55 111,020 76 122,116 8 156,817 18
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 42 195,858 111 162,835 33 118,401 51 134,553 6 172,122 14
accommodation Japanese-style inn 7 275,004 28 186,370 9 134,364 1 327,459 3 119,559 4
(Multiple answers) Villa/condominium 0 - 0 - 1 56,620 2 120,293 0 - 0
School dormitory or company-owned accomodation facility 0 - 1 372,384 0 - 0 - 0 - 0
Home of family/friends 0 - 1 334,264 5 74,541 8 131,371 0 - 1
Youth hostel or guest house 5 109,307 19 93,585 10 97,879 3 63,070 1 98,036 0
Vacation rentals 10 154,304 39 134,603 16 113,678 14 74,082 0 - 2
Other 1 183,237 5 228,855 2 80,414 1 134,729 0 - 0
Use of lounges Yes 3 226,848 7 161,068 0 - 2 226,447 0 - 0
(Single Answer) No 51 179,726 147 148,277 55 111,020 74 119,296 8 156,817 18
Travel Group tour 7 190,188 33 192,649 12 150,615 8 175,997 2 130,147 2
arrangements Package for individual travelers 1 168,900 22 171,130 6 152,589 10 150,217 2 101,895 4
(Single Answer) independent travel 46 181,442 99 129,313 37 91,437 58 109,839 4 197,613 12
Means of at a store (travel agency, airline company, etc.) 9 188,296 39 157,659 37 115,000 31 162,224 7 151,110 8
travel arrangements through a website 42 180,687 109 144,091 17 104,721 43 95,849 1 196,767 8
(Single Answer) by phone or other ways 2 111,218 2 157,668 1 70,850 2 65,187 0 - 2
Time of Less than 1 week before departure 2 172,650 6 207,957 1 25,012 7 167,726 1 123,770 1
travel arrangements 1 or 2 weeks before departure 4 64,593 5 185,086 1 197,038 7 98,865 3 177,814 0
(Single Answer) 3 or 4 weeks before departure 1 200,925 14 130,810 7 114,936 3 254,043 1 295,151 3
1 or 2 months before departure 26 217,636 50 153,493 22 120,794 29 115,838 3 100,724 10
3 or 6 months before departure 15 137,698 53 147,878 15 86,677 24 116,385 0 - 3
7 or more months before departure 5 195,475 24 126,835 9 124,654 6 83,335 0 - 1
Annual household Less than 5,000,000 yen 7 197,865 34 161,000 3 73,741 15 94,137 1 123,770 4
income 5,000,000~9,999,999 yen 4 220,150 6 241,981 1 98,861 1 86,446 0 - 1
10,000,000~19,999,999 yen 2 164,370 1 509,864 0 - 1 369,154 0 - 0
20,000,000~29,999,999 yen 2 120,573 0 - 0 - 1 134,729 0 - 0
More than 30,000,000 yen 0 - 0 - 1 194,481 0 - 0 - 0

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 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 211,963
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda 114,721
Narita 209,928
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 275,844
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Other -
Port New Chitose -
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 161,288
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 343,716
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days -
4~6 days 148,578
7~13 days 232,491
14~20 days 114,721
21~27 days -
28~90 days -
91 days or more (less than a year) -
Sex/Age Male 191,992
(Single Answer) under 20 -
20~29 107,818
30~39 145,114
40~49 238,857
50~59 272,761
60~69 349,896
70 and over -
Female 263,886
under 20 -
20~29 -
30~39 124,737
40~49 58,960
50~59 114,721
60~69 510,505
70 and over -
Frequency of Visits 1 time 204,245
to Japan 2 times -
(Single Answer) 3 times -
4 times 343,159
5 times -
6~9 times -
10~19 times -
20 times or more -
Members Just me 205,231
of your Party Spouse/partner 256,845
(Multiple answers) Family member(s) 193,457
Work colleague(s) -
Friend(s) 202,364
Other -

Annex 7 (353/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
India
Survey Item
Amount
Total 211,963
Main Purpose Tourism/leisure 211,963
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 253,017
accommodation Japanese-style inn 232,432
(Multiple answers) Villa/condominium -
School dormitory or company-owned accomodation facility -
Home of family/friends 73,129
Youth hostel or guest house -
Vacation rentals 72,098
Other -
Use of lounges Yes -
(Single Answer) No 211,963
Travel Group tour 401,711
arrangements Package for individual travelers 342,274
(Single Answer) independent travel 136,901
Means of at a store (travel agency, airline company, etc.) 275,623
travel arrangements through a website 160,983
(Single Answer) by phone or other ways 161,240
Time of Less than 1 week before departure 55,761
travel arrangements 1 or 2 weeks before departure -
(Single Answer) 3 or 4 weeks before departure 268,085
1 or 2 months before departure 224,125
3 or 6 months before departure 222,417
7 or more months before departure 46,816
Annual household Less than 5,000,000 yen 197,369
income 5,000,000~9,999,999 yen 272,842
10,000,000~19,999,999 yen -
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Annex 7 (354/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 56 276,096 34 269,895 45 281,563 66 190,627 56 179,269 57
Port New Chitose 0 - 0 - 0 - 0 - 0 - 7
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 24 248,005 9 244,383 15 383,827 4 200,552 6 272,867 0
Narita 29 307,781 16 264,773 20 202,437 52 189,040 40 164,701 47
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 0 - 0 - 0
Kansai 2 210,312 8 338,759 10 286,417 10 194,909 10 181,378 1
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 1 162,992 0 - 0 - 0 - 0 - 0
Hakata Port 0 - 0 - 0 - 0 - 0 - 1
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Other 0 - 1 30,549 0 - 0 - 0 - 1
Port New Chitose 0 - 0 - 0 - 0 - 0 - 7
of Entry Hakodate 0 - 0 - 0 - 0 - 0 - 0
(Single Answer) Sendai 0 - 0 - 0 - 0 - 0 - 0
Niigata 0 - 0 - 0 - 0 - 0 - 0
Haneda 20 243,309 8 213,042 13 395,449 0 - 0 - 0
Narita 34 283,571 16 240,669 15 154,515 43 170,261 42 163,774 49
Komatsu 0 - 0 - 0 - 0 - 0 - 0
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 - 0 - 0
Chubu 0 - 0 - 0 - 0 - 0 - 0
Kansai 2 476,898 10 362,140 17 306,574 23 228,703 14 225,753 0
Hiroshima 0 - 0 - 0 - 0 - 0 - 0
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 - 0 - 0
Takamatsu 0 - 0 - 0 - 0 - 0 - 0
Fukuoka 0 - 0 - 0 - 0 - 0 - 1
Hakata Port 0 - 0 - 0 - 0 - 0 - 0
Izuhara Port 0 - 0 - 0 - 0 - 0 - 0
Kaogoshima 0 - 0 - 0 - 0 - 0 - 0
Naha 0 - 0 - 0 - 0 - 0 - 0
Length of Stay up to 3 days 0 - 2 76,550 1 40,483 0 - 0 - 3
4~6 days 3 140,088 3 84,030 3 102,806 5 81,995 3 60,983 4
7~13 days 24 265,782 11 146,616 17 259,632 44 178,785 27 168,598 30
14~20 days 27 300,104 15 306,148 15 351,421 15 220,284 25 203,895 16
21~27 days 1 316,872 1 464,564 9 292,929 1 515,245 1 206,569 2
28~90 days 1 242,668 2 1,050,843 0 - 1 485,387 0 - 2
91 days or more (less than a year) 0 - 0 - 0 - 0 - 0 - 0
Sex/Age Male 35 256,615 19 264,770 24 253,386 36 186,596 40 174,752 26
(Single Answer) under 20 0 - 0 - 0 - 1 103,873 0 - 0
20~29 13 195,740 6 367,989 7 326,108 8 149,635 10 157,345 9
30~39 8 257,272 5 255,758 9 171,563 17 215,494 21 175,122 6
40~49 3 214,285 2 290,805 3 330,077 6 170,937 7 182,181 6
50~59 4 321,293 4 213,843 1 188,922 4 181,864 2 231,900 3
60~69 6 373,373 1 76,373 2 263,586 0 - 0 - 2
70 and over 1 210,461 1 30,549 2 274,052 0 - 0 - 0
Female 21 308,565 15 276,387 21 313,765 30 195,465 16 190,560 31
under 20 0 - 1 434,308 0 - 0 - 1 174,794 0
20~29 6 162,776 6 286,196 5 518,620 8 218,306 4 194,492 10
30~39 7 292,593 5 185,330 5 170,291 12 214,138 7 135,032 8
40~49 3 347,051 2 329,350 2 353,122 5 166,802 3 208,618 9
50~59 5 482,779 1 408,973 6 228,677 3 127,801 0 - 1
60~69 0 - 0 - 3 355,403 2 165,218 1 525,121 3
70 and over 0 - 0 - 0 - 0 - 0 - 0
Frequency of Visits 1 time 45 285,623 20 300,070 23 285,950 52 199,826 48 178,502 32
to Japan 2 times 4 195,789 8 244,471 10 401,567 9 187,252 4 138,218 8
(Single Answer) 3 times 0 - 2 186,984 3 141,592 3 96,927 2 295,467 5
4 times 1 205,831 0 - 4 210,641 0 - 1 182,282 1
5 times 2 379,169 1 424,174 0 - 2 107,191 0 - 0
6~9 times 1 148,027 3 140,379 3 139,707 0 - 1 144,841 4
10~19 times 1 67,708 0 - 0 - 0 - 0 - 4
20 times or more 2 322,641 0 - 2 195,669 0 - 0 - 3
Members Just me 8 282,671 10 174,680 13 289,494 8 183,752 8 171,038 18
of your Party Spouse/partner 38 286,710 10 193,270 16 343,853 35 190,239 29 184,295 23
(Multiple answers) Family member(s) 6 227,852 10 289,971 7 207,497 11 238,349 3 126,043 5
Work colleague(s) 0 - 0 - 1 183,059 0 - 0 - 2
Friend(s) 6 263,631 5 583,905 9 237,868 14 160,551 16 184,254 9
Other 1 80,889 0 - 0 - 0 - 0 - 0

Annex 7 (355/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
UK Germany France Italy Spain Russia
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers Amount Numbers
Total 56 276,096 34 269,895 45 281,563 66 190,627 56 179,269 57
Main Purpose Tourism/leisure 56 276,096 34 269,895 45 281,563 66 190,627 56 179,269 57
of This Trip Visiting family/friends - - - - - - - - - - -
(Single Answer) Honeymoon - - - - - - - - - - -
School-related trip - - - - - - - - - - -
Sport/watching sport - - - - - - - - - - -
Event - - - - - - - - - - -
Study - - - - - - - - - - -
Medical treatment/Medical check-up - - - - - - - - - - -
Incentive travel - - - - - - - - - - -
Exhibition/trade fair - - - - - - - - - - -
International conference - - - - - - - - - - -
Company meeting(held offsite) - - - - - - - - - - -
Training - - - - - - - - - - -
Other business - - - - - - - - - - -
Transit - - - - - - - - - - -
Other - - - - - - - - - - -
Types of Hotel (western style) 48 287,453 29 269,297 41 293,657 60 193,364 43 195,080 42
accommodation Japanese-style inn 16 307,807 9 494,729 13 300,303 28 222,892 22 232,768 7
(Multiple answers) Villa/condominium 0 - 0 - 1 274,949 0 - 0 - 1
School dormitory or company-owned accomodation facility 0 - 0 - 0 - 1 485,387 1 152,312 0
Home of family/friends 1 205,831 1 144,769 4 147,149 2 167,455 4 125,731 5
Youth hostel or guest house 8 184,822 5 288,851 4 161,197 8 194,790 7 151,316 7
Vacation rentals 13 267,465 6 303,540 7 410,902 6 147,635 14 145,899 5
Other 5 416,364 4 447,119 4 247,791 5 218,128 4 166,142 2
Use of lounges Yes 6 309,325 2 403,972 2 66,515 0 - 0 - 3
(Single Answer) No 50 272,109 32 261,515 43 291,565 66 190,627 56 179,269 53
Travel Group tour 5 559,306 2 401,467 1 440,728 4 255,603 1 266,738 4
arrangements Package for individual travelers 6 367,167 1 225,587 7 325,579 10 234,097 3 392,608 7
(Single Answer) independent travel 45 232,485 31 262,836 37 268,933 52 177,269 52 165,278 46
Means of at a store (travel agency, airline company, etc.) 7 427,994 8 255,431 13 371,877 23 204,155 13 218,703 14
travel arrangements through a website 48 247,967 26 274,346 30 252,502 43 183,391 43 167,347 37
(Single Answer) by phone or other ways 1 562,983 0 - 2 130,430 0 - 0 - 6
Time of Less than 1 week before departure 0 - 2 96,087 2 61,528 2 56,543 1 61,483 7
travel arrangements 1 or 2 weeks before departure 2 155,188 0 - 2 114,703 2 99,159 2 199,833 8
(Single Answer) 3 or 4 weeks before departure 2 245,590 1 166,383 7 520,219 2 171,384 2 242,954 5
1 or 2 months before departure 18 244,504 5 190,375 11 292,634 12 132,606 17 155,432 16
3 or 6 months before departure 19 257,055 17 231,734 16 238,383 41 206,376 23 212,921 15
7 or more months before departure 15 358,314 9 436,282 7 234,746 7 267,790 11 141,133 6
Annual household Less than 5,000,000 yen 2 340,948 3 687,840 2 201,101 8 196,199 6 166,026 16
income 5,000,000~9,999,999 yen 7 252,895 3 287,910 2 310,318 4 215,021 5 235,801 0
10,000,000~19,999,999 yen 9 346,684 0 - 5 214,385 0 - 1 275,927 1
20,000,000~29,999,999 yen 0 - 0 - 0 - 0 - 0 - 0
More than 30,000,000 yen 0 - 0 - 2 119,768 0 - 0 - 0

Annex 7 (356/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 261,889
Port New Chitose 221,888
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 249,786
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai 621,093
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka -
Hakata Port 545,923
Izuhara Port -
Kaogoshima -
Naha -
Other 467,526
Port New Chitose 221,888
of Entry Hakodate -
(Single Answer) Sendai -
Niigata -
Haneda -
Narita 261,807
Komatsu -
Mt.Fuji Shizuoka -
Chubu -
Kansai -
Hiroshima -
Kanmon (Shimonoseki) Port -
Takamatsu -
Fukuoka 545,923
Hakata Port -
Izuhara Port -
Kaogoshima -
Naha -
Length of Stay up to 3 days 63,412
4~6 days 377,113
7~13 days 254,776
14~20 days 289,826
21~27 days 418,874
28~90 days 55,376
91 days or more (less than a year) -
Sex/Age Male 280,864
(Single Answer) under 20 -
20~29 277,904
30~39 230,424
40~49 295,187
50~59 309,020
60~69 360,303
70 and over -
Female 245,975
under 20 -
20~29 183,628
30~39 233,686
40~49 276,891
50~59 201,259
60~69 408,724
70 and over -
Frequency of Visits 1 time 248,226
to Japan 2 times 226,406
(Single Answer) 3 times 276,132
4 times 307,423
5 times -
6~9 times 263,628
10~19 times 213,975
20 times or more 524,901
Members Just me 203,299
of your Party Spouse/partner 293,356
(Multiple answers) Family member(s) 199,878
Work colleague(s) 516,309
Friend(s) 276,568
Other -

Annex 7 (357/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
Russia
Survey Item
Amount
Total 261,889
Main Purpose Tourism/leisure 261,889
of This Trip Visiting family/friends -
(Single Answer) Honeymoon -
School-related trip -
Sport/watching sport -
Event -
Study -
Medical treatment/Medical check-up -
Incentive travel -
Exhibition/trade fair -
International conference -
Company meeting(held offsite) -
Training -
Other business -
Transit -
Other -
Types of Hotel (western style) 285,498
accommodation Japanese-style inn 233,777
(Multiple answers) Villa/condominium 222,350
School dormitory or company-owned accomodation facility -
Home of family/friends 62,098
Youth hostel or guest house 249,024
Vacation rentals 214,589
Other 443,563
Use of lounges Yes 456,189
(Single Answer) No 252,035
Travel Group tour 387,543
arrangements Package for individual travelers 483,570
(Single Answer) independent travel 217,229
Means of at a store (travel agency, airline company, etc.) 340,531
travel arrangements through a website 250,804
(Single Answer) by phone or other ways 146,751
Time of Less than 1 week before departure 244,427
travel arrangements 1 or 2 weeks before departure 326,258
(Single Answer) 3 or 4 weeks before departure 135,607
1 or 2 months before departure 253,874
3 or 6 months before departure 285,030
7 or more months before departure 265,194
Annual household Less than 5,000,000 yen 233,555
income 5,000,000~9,999,999 yen -
10,000,000~19,999,999 yen 780,296
20,000,000~29,999,999 yen -
More than 30,000,000 yen -

Annex 7 (358/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 267 216,591 80 229,944 103 275,839 46 231,651
Port New Chitose 10 222,316 0 - 1 938,269 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 37 191,739 15 352,762 16 282,283 4 253,659
Narita 177 222,739 42 211,324 64 265,402 37 228,584
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 4 107,813 4 151,968 0 - 3 309,888
Kansai 31 212,219 17 208,828 18 263,296 2 127,005
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 4 81,091 0 - 2 228,971 0 -
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 0 - 0 - 1 539,062 0 -
Other 4 438,249 2 35,283 1 234,581 0 -
Port New Chitose 9 215,717 0 - 0 - 0 -
of Entry Hakodate 0 - 0 - 0 - 0 -
(Single Answer) Sendai 0 - 0 - 0 - 0 -
Niigata 0 - 0 - 0 - 0 -
Haneda 33 186,169 17 240,629 15 257,236 0 -
Narita 167 219,062 38 217,121 65 272,867 32 207,377
Komatsu 0 - 0 - 0 - 0 -
Mt.Fuji Shizuoka 0 - 0 - 0 - 0 -
Chubu 4 246,146 3 163,490 0 - 4 263,016
Kansai 50 237,047 22 252,899 23 296,373 10 296,779
Hiroshima 0 - 0 - 0 - 0 -
Kanmon (Shimonoseki) Port 0 - 0 - 0 - 0 -
Takamatsu 0 - 0 - 0 - 0 -
Fukuoka 4 81,091 0 - 0 - 0 -
Hakata Port 0 - 0 - 0 - 0 -
Izuhara Port 0 - 0 - 0 - 0 -
Kaogoshima 0 - 0 - 0 - 0 -
Naha 0 - 0 - 0 - 0 -
Length of Stay up to 3 days 13 48,098 5 117,363 1 48,102 0 -
4~6 days 37 128,228 9 69,463 13 124,037 7 99,703
7~13 days 144 202,146 27 207,268 41 236,637 17 203,902
14~20 days 50 321,482 30 262,815 39 333,529 13 299,471
21~27 days 21 321,461 4 407,088 5 310,097 4 301,192
28~90 days 2 263,113 5 414,898 4 622,661 5 278,753
91 days or more (less than a year) 0 - 0 - 0 - 0 -
Sex/Age Male 157 197,879 43 208,456 66 280,868 25 222,161
(Single Answer) under 20 1 51,843 1 290,790 1 55,949 0 -
20~29 44 170,719 15 193,909 19 233,015 7 211,855
30~39 54 174,931 12 151,422 13 347,193 9 198,627
40~49 18 176,235 3 97,098 10 235,340 3 250,016
50~59 17 246,680 5 442,390 8 312,785 4 237,842
60~69 15 318,906 4 110,859 12 321,872 2 290,990
70 and over 8 238,476 3 333,485 3 274,131 0 -
Female 110 243,298 37 254,916 37 266,869 21 242,948
under 20 1 112,682 2 171,740 0 - 0 -
20~29 31 152,160 12 183,694 11 187,181 9 169,640
30~39 28 234,711 8 190,221 10 272,461 2 209,461
40~49 8 214,319 4 241,015 4 176,250 5 213,812
50~59 13 243,378 3 227,204 4 206,197 3 291,441
60~69 20 374,629 7 487,489 4 355,047 1 532,840
70 and over 9 332,245 1 304,237 4 535,143 1 680,004
Frequency of Visits 1 time 178 220,079 56 248,189 67 281,218 35 249,443
to Japan 2 times 47 200,712 13 204,650 19 221,353 6 158,537
(Single Answer) 3 times 6 268,461 4 200,354 6 255,992 0 -
4 times 12 235,534 2 176,263 4 209,341 2 198,675
5 times 6 178,108 1 45,154 2 667,729 1 73,732
6~9 times 7 236,844 1 72,246 3 230,862 0 -
10~19 times 6 142,345 1 104,188 2 481,381 1 322,248
20 times or more 5 240,894 2 230,484 0 - 1 180,862
Members Just me 76 226,555 19 288,606 15 331,431 14 249,203
of your Party Spouse/partner 89 238,423 34 209,203 53 263,300 15 217,600
(Multiple answers) Family member(s) 44 168,211 14 236,023 16 216,001 7 195,587
Work colleague(s) 2 87,892 0 - 0 - 0 -
Friend(s) 61 212,645 14 249,653 20 309,595 10 253,397
Other 0 - 0 - 0 - 0 -

Annex 7 (359/395)
 Annex 7 Total Trip Expenditure per person, including domestic revenue out of package tour cost — by Nationality/Region
<Tourism/Leisure>
October ~ December 2017 Amount: in yen per person
United States Canada Australia Other
Survey Item
Numbers Amount Numbers Amount Numbers Amount Numbers Amount
Total 267 216,591 80 229,944 103 275,839 46 231,651
Main Purpose Tourism/leisure 267 216,591 80 229,944 103 275,839 46 231,651
of This Trip Visiting family/friends - - - - - - - -
(Single Answer) Honeymoon - - - - - - - -
School-related trip - - - - - - - -
Sport/watching sport - - - - - - - -
Event - - - - - - - -
Study - - - - - - - -
Medical treatment/Medical check-up - - - - - - - -
Incentive travel - - - - - - - -
Exhibition/trade fair - - - - - - - -
International conference - - - - - - - -
Company meeting(held offsite) - - - - - - - -
Training - - - - - - - -
Other business - - - - - - - -
Transit - - - - - - - -
Other - - - - - - - -
Types of Hotel (western style) 190 241,370 59 247,661 79 293,376 34 262,107
accommodation Japanese-style inn 67 278,725 18 292,021 33 354,393 13 286,674
(Multiple answers) Villa/condominium 2 321,144 0 - 0 - 0 -
School dormitory or company-owned accomodation facility 0 - 0 - 1 55,949 0 -
Home of family/friends 16 170,575 5 279,162 6 207,438 2 196,828
Youth hostel or guest house 25 183,877 14 201,706 14 197,694 10 231,282
Vacation rentals 62 179,631 22 200,812 26 261,159 13 192,372
Other 22 249,715 6 404,324 8 227,588 3 425,448
Use of lounges Yes 9 266,349 6 314,337 4 353,653 1 176,592
(Single Answer) No 257 213,363 74 223,101 99 272,695 45 232,874
Travel Group tour 29 310,654 7 311,431 10 369,112 3 500,321
arrangements Package for individual travelers 15 378,532 4 492,384 7 354,397 2 401,862
(Single Answer) independent travel 223 193,465 69 206,463 86 258,599 41 203,689
Means of at a store (travel agency, airline company, etc.) 52 282,497 22 326,242 36 333,988 13 280,188
travel arrangements through a website 199 202,911 57 190,152 66 239,990 32 194,919
(Single Answer) by phone or other ways 15 182,992 1 379,576 1 548,499 1 776,095
Time of Less than 1 week before departure 15 75,295 4 136,545 4 170,753 0 -
travel arrangements 1 or 2 weeks before departure 11 171,526 6 279,239 2 122,850 2 89,564
(Single Answer) 3 or 4 weeks before departure 24 193,578 6 97,533 5 263,960 2 118,117
1 or 2 months before departure 75 200,530 22 172,970 28 263,634 14 259,204
3 or 6 months before departure 108 247,623 29 254,675 50 271,914 22 215,983
7 or more months before departure 33 253,602 13 338,293 14 370,389 5 236,018
Annual household Less than 5,000,000 yen 20 245,552 5 140,592 5 272,351 6 186,950
income 5,000,000~9,999,999 yen 24 184,933 7 177,920 14 270,220 5 229,412
10,000,000~19,999,999 yen 24 230,746 7 231,533 8 287,431 5 378,458
20,000,000~29,999,999 yen 11 240,742 1 184,235 0 - 0 -
More than 30,000,000 yen 3 237,572 3 357,200 2 234,736 0 -

Annex 7 (360/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 3,442 50.5 905 28.6 500 53.8 109 44.7 622 52.5 111
with your visit Satisfied 3,140 41.6 1,859 58.8 372 40.0 127 52.0 436 36.8 38
to Japan Slightly satisfied 353 5.0 188 5.9 49 5.3 7 2.9 92 7.8 1
(Single Answer) Neutral 211 2.2 177 5.6 3 0.3 0 0.0 21 1.8 2
Slightly dissatisfied 28 0.4 15 0.5 3 0.3 1 0.4 9 0.8 0
Dissatisfied 19 0.2 17 0.5 0 0.0 0 0.0 1 0.1 0
Very dissatisfied 7 0.1 2 0.1 2 0.2 0 0.0 3 0.3 0
Quantity of responses & total rate 7,200 100.0 3,163 100.0 929 100.0 244 100.0 1,184 100.0 152
Would you Definitely 3,808 57.6 1,135 36.0 652 70.3 155 63.5 705 59.7 124
like to come Yes 2,879 36.3 1,761 55.8 247 26.6 87 35.7 384 32.5 22
to Japan again? Probably 298 3.5 156 4.9 11 1.2 1 0.4 48 4.1 5
(Single Answer) Not sure 154 2.0 81 2.6 13 1.4 1 0.4 32 2.7 1
Not really 20 0.3 8 0.3 1 0.1 0 0.0 8 0.7 0
No 24 0.3 11 0.3 2 0.2 0 0.0 4 0.3 0
Definitely not 4 0.0 3 0.1 1 0.1 0 0.0 0 0.0 0
Quantity of responses & total rate 7,187 100.0 3,155 100.0 927 100.0 244 100.0 1,181 100.0 152
Useful Information JNTO website 659 14.2 94 3.2 166 22.1 64 32.8 90 9.8 39
obtained Travel agent’s website 942 18.4 288 9.9 178 23.7 31 15.9 233 25.3 31
before departure Accommodation website 808 14.3 276 9.5 128 17.0 38 19.5 74 8.0 26
(Multiple answers) Airline website 508 10.0 114 3.9 98 13.0 34 17.4 72 7.8 21
Regional tourism association website 267 5.6 27 0.9 70 9.3 24 12.3 33 3.6 5
Accommodation reservation site 769 13.7 332 11.4 127 16.9 46 23.6 102 11.1 27
Review sites (TripAdvisor, etc.) 824 15.2 140 4.8 90 12.0 24 12.3 136 14.8 19
SNS (Facebook, Twitter, WeChat, etc.) 1,581 24.1 991 34.0 130 17.3 44 22.6 230 24.9 21
Personal blogs 2,570 35.9 1,705 58.6 299 39.8 73 37.4 145 15.7 18
Video sites (YouTube, Tudou, etc.) 499 8.9 126 4.3 67 8.9 22 11.3 36 3.9 14
Other websites 699 9.4 456 15.7 32 4.3 13 6.7 63 6.8 8
JNTO office 206 4.0 65 2.2 44 5.9 16 8.2 22 2.4 17
Travel agent’s brochures 443 9.0 103 3.5 88 11.7 13 6.7 122 13.2 15
Travel guide(s) 956 14.6 434 14.9 70 9.3 17 8.7 128 13.9 12
Family/friends in own country 1,103 18.6 386 13.3 119 15.8 31 15.9 175 19.0 26
Family/friends in Japan 551 9.5 147 5.0 43 5.7 12 6.2 88 9.5 16
Travel exhibition or trade show 73 1.5 14 0.5 28 3.7 0 0.0 6 0.7 8
TV program 451 9.0 97 3.3 124 16.5 24 12.3 63 6.8 15
Newspapers 88 1.8 7 0.2 29 3.9 3 1.5 17 1.8 3
Travel magazines 540 12.1 77 2.6 152 20.2 50 25.6 110 11.9 26
Other magazines 40 0.8 9 0.3 10 1.3 1 0.5 6 0.7 2
Other 118 2.0 35 1.2 15 2.0 1 0.5 19 2.1 1
None in particular 489 8.0 262 9.0 63 8.4 5 2.6 115 12.5 8
Quantity of responses & total rate 6,058 260.8 2,912 212.4 751 288.9 195 300.5 922 226.1 119
Useful Information Airport Information Desk 752 14.0 216 7.5 120 16.0 41 20.9 124 13.4 28
obtained Tourist Information Desk (not in airport) 965 17.1 311 10.8 125 16.7 43 21.9 115 12.5 27
in Japan Accommodation facilities 720 13.7 184 6.4 135 18.0 40 20.4 95 10.3 17
(Multiple answers) Travel guide books (non-free) 405 6.9 116 4.0 36 4.8 11 5.6 55 6.0 7
Free papers 581 11.2 202 7.0 106 14.2 42 21.4 118 12.8 11
Internet (PC) 914 16.1 362 12.6 142 19.0 35 17.9 124 13.4 21
Internet (tablet) 391 7.5 55 1.9 59 7.9 29 14.8 53 5.7 11
Internet (smartphone) 4,286 70.4 2,092 72.6 528 70.5 142 72.4 606 65.7 79
Family/friends in Japan 463 7.5 128 4.4 33 4.4 7 3.6 66 7.2 13
Other 186 2.6 100 3.5 8 1.1 4 2.0 20 2.2 2
None in particular 557 8.7 335 11.6 67 8.9 7 3.6 112 12.1 8
Quantity of responses & total rate 6,020 175.6 2,881 142.3 749 181.4 196 204.6 922 161.4 118
Information Needed Accommodation 1,153 23.4 335 11.8 221 30.0 63 33.2 259 28.4 30
in Japan Transport 2,385 44.9 682 24.0 359 48.7 108 56.8 391 42.9 70
(Multiple answers) Restaurants 1,707 32.3 425 15.0 228 30.9 74 38.9 297 32.6 46
Tourist facilities 1,040 22.7 182 6.4 213 28.9 74 38.9 250 27.4 33
On-site tours/tour guides 499 10.0 148 5.2 85 11.5 21 11.1 151 16.6 7
Events 592 11.9 95 3.3 145 19.7 21 11.1 106 11.6 23
Souvenirs 491 9.9 119 4.2 106 14.4 28 14.7 79 8.7 16
Shopping locations 1,081 22.4 211 7.4 194 26.3 46 24.2 286 31.4 34
Free Wi-Fi 2,461 44.1 1,045 36.8 380 51.6 92 48.4 415 45.5 53
Cultural experiesnce programs 493 8.5 179 6.3 85 11.5 14 7.4 94 10.3 9
Prayer room 39 0.7 2 0.1 1 0.1 0 0.0 4 0.4 0
ATM 352 6.2 47 1.7 19 2.6 7 3.7 53 5.8 3
Parcel delivery service 109 2.0 36 1.3 18 2.4 5 2.6 24 2.6 0
Other 141 2.2 79 2.8 7 0.9 4 2.1 12 1.3 4
None in particular 1,009 13.1 766 27.0 72 9.8 11 5.8 91 10.0 1
Quantity of responses & total rate 5,944 254.2 2,841 153.2 737 289.4 190 298.9 912 275.4 118

Annex 8 (361/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 502 10.4 371 18.0 36 8.9 11 8.9 31 5.5 8
product Alcohol 126 2.5 96 4.7 8 2.0 1 0.8 1 0.2 0
(open-ended Other food 189 3.6 147 7.1 5 1.2 7 5.7 5 0.9 2
answer) Tobacco 23 0.6 13 0.6 4 1.0 0 0.0 5 0.9 0
Cameras, video cameras 46 1.5 12 0.6 2 0.5 2 1.6 17 3.0 2
Watches 68 2.4 15 0.7 4 1.0 3 2.4 30 5.3 1
Consumer electronics 184 6.9 27 1.3 49 12.1 9 7.3 71 12.6 3
Cosmetics, perfume 527 16.5 212 10.3 50 12.3 16 13.0 190 33.6 16
Medicine, health goods, toiletries 632 14.0 453 21.9 96 23.6 13 10.6 54 9.6 4
Japanese clothing (kimono), folk crafts 133 3.5 23 1.1 9 2.2 2 1.6 6 1.1 1
Western clothing, bags, shoes 754 21.9 352 17.1 86 21.2 46 37.4 85 15.0 35
Manga comics, anime, character merchandise 221 5.0 127 6.2 12 3.0 4 3.3 17 3.0 7
Books, picture postcards, CDs, DVDs 61 1.4 26 1.3 7 1.7 0 0.0 2 0.4 0
Other purchases 361 9.0 175 8.5 31 7.6 6 4.9 48 8.5 4
Others 37 1.1 15 0.7 7 1.7 3 2.4 3 0.5 0
Quantity of responses & total rate 3,864 100.0 2,064 100.0 406 100.0 123 100.0 565 100.0 83
Reason of Good quality 878 25.9 398 19.6 138 34.3 28 23.3 187 33.3 22
satisfaction Good design, pretty, beautiful 490 13.6 230 11.3 54 13.4 19 15.8 67 11.9 15
[product] Delicious, tasty 448 9.1 340 16.8 33 8.2 9 7.5 20 3.6 7
(open-ended Made in Japan 265 8.3 109 5.4 37 9.2 13 10.8 71 12.7 3
answer) Traditional, Japanese culture 75 2.1 24 1.2 5 1.2 2 1.7 4 0.7 0
Favorite brands/products 308 7.6 158 7.8 16 4.0 4 3.3 58 10.3 4
Difficult to get in own country/available only in Japan 202 4.4 129 6.4 12 3.0 5 4.2 15 2.7 3
Good for gifts/souveniers 336 7.9 193 9.5 18 4.5 11 9.2 21 3.7 7
Cheap, reasonable 612 15.9 359 17.7 64 15.9 24 20.0 96 17.1 20
Convenient 35 0.9 16 0.8 8 2.0 1 0.8 1 0.2 0
Other 161 4.3 72 3.6 17 4.2 4 3.3 21 3.7 1
Quantity of responses & total rate 3,810 100.0 2,028 100.0 402 100.0 120 100.0 561 100.0 82
Most satisfying Sushi 934 16.6 560 20.7 35 6.8 31 19.9 78 12.6 29
food Ramen 1,014 20.2 476 17.6 123 23.7 20 12.8 130 21.0 24
(open-ended Noodles (soba/udon) 291 4.5 185 6.8 24 4.6 7 4.5 7 1.1 0
answer) Meat 1,176 22.4 733 27.1 130 25.1 38 24.4 130 21.0 18
Fish 526 14.1 176 6.5 71 13.7 39 25.0 136 21.9 13
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 189 2.8 108 4.0 3 0.6 1 0.6 9 1.5 2
Other Japanese cuisines 383 6.8 212 7.8 50 9.7 6 3.8 35 5.6 1
Foreign cuisines 27 0.5 15 0.6 2 0.4 0 0.0 1 0.2 0
Other cuisines 220 3.5 132 4.9 16 3.1 1 0.6 21 3.4 3
Confectioneries 175 4.8 50 1.8 39 7.5 7 4.5 48 7.7 3
Fruits 19 0.7 2 0.1 7 1.4 4 2.6 3 0.5 1
Alcohol 63 1.1 27 1.0 5 1.0 1 0.6 4 0.6 1
Other food 89 2.1 28 1.0 13 2.5 1 0.6 18 2.9 4
Quantity of responses & total rate 5,106 100.0 2,704 100.0 518 100.0 156 100.0 620 100.0 99
Reason of Delicious, tasty 4,053 78.7 2,219 83.5 409 79.9 111 72.1 473 76.8 82
satisfaction Good quality 375 9.7 119 4.5 47 9.2 26 16.9 90 14.6 11
[food] Good quiantity, various choice 64 0.9 42 1.6 5 1.0 1 0.6 3 0.5 0
(open-ended Cheap, reasonable 63 1.3 38 1.4 8 1.6 5 3.2 4 0.6 2
answer) Famous 29 0.6 20 0.8 1 0.2 3 1.9 2 0.3 0
Favorites 63 1.5 25 0.9 7 1.4 2 1.3 6 1.0 2
Unique, first experience 62 1.0 27 1.0 5 1.0 1 0.6 2 0.3 0
Healthy 19 0.6 2 0.1 4 0.8 1 0.6 4 0.6 0
Good design, pretty, beautiful 22 0.4 12 0.5 2 0.4 0 0.0 2 0.3 0
Traditional, Japanese culture 89 1.6 49 1.8 9 1.8 1 0.6 13 2.1 0
Difficult to eat in own country/available only in Japan 130 2.2 73 2.7 12 2.3 1 0.6 6 1.0 1
Service, atmosphere 23 0.5 12 0.5 1 0.2 2 1.3 5 0.8 0
Special diet (religion, belief, health, etc.) 9 0.1 0 0.0 0 0.0 0 0.0 0 0.0 0
Other 42 0.8 18 0.7 2 0.4 0 0.0 6 1.0 0
Quantity of responses & total rate 5,043 100.0 2,656 100.0 512 100.0 154 100.0 616 100.0 98

Annex 8 (362/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 5,718 96.0 2,764 98.1 663 91.6 184 96.3 861 94.2 114
experiences Drink Japanese alcoholic beverages 3,021 45.0 1,697 60.2 232 32.0 64 33.5 305 33.4 40
(Multiple answers) Stay in a Japanese-style inn 1,607 30.7 487 17.3 281 38.8 62 32.5 347 38.0 37
Bathe in a hot spring 2,057 36.3 915 32.5 258 35.6 72 37.7 394 43.1 48
Nature/scenery sightseeing 4,160 73.6 1,732 61.5 563 77.8 133 69.6 751 82.2 88
Walking in shopping districts 4,740 81.8 2,141 76.0 602 83.1 156 81.7 817 89.4 93
Shopping 5,254 90.5 2,499 88.7 668 92.3 179 93.7 877 96.0 108
Galleries/museums 1,298 22.1 366 13.0 127 17.5 46 24.1 141 15.4 38
Theme parks 1,215 20.4 581 20.6 172 23.8 26 13.6 159 17.4 28
Ski/snowboard 35 0.8 3 0.1 14 1.9 1 0.5 6 0.7 4
Other sports (golf, etc.) 130 2.2 60 2.1 27 3.7 6 3.1 7 0.8 4
Performance (Kabuki, theater, music etc.) 241 4.1 52 1.8 29 4.0 9 4.7 30 3.3 7
Spectator sport (Sumo, soccer etc.) 78 1.6 5 0.2 11 1.5 6 3.1 1 0.1 6
Nature tours, Experience in farming/fishing village 371 7.9 38 1.3 86 11.9 17 8.9 52 5.7 19
Seasons (cherry blossoms, autumn leaves, winter etc.) 694 13.1 157 5.6 119 16.4 34 17.8 78 8.5 29
Visiting film/anime settings 244 4.0 70 2.5 25 3.5 6 3.1 27 3.0 10
Experience Japanese history/culture 1,437 26.3 236 8.4 173 23.9 49 25.7 197 21.6 51
Experience Japanese everyday life 1,181 19.8 261 9.3 119 16.4 32 16.8 112 12.3 27
Enjoy Japanese pop culture (fashions, animations, etc.) 841 13.6 281 10.0 93 12.8 20 10.5 77 8.4 29
Medical treatment/Medical check-up 25 0.6 3 0.1 3 0.4 2 1.0 2 0.2 5
None of the above 3 0.1 1 0.0 1 0.1 1 0.5 0 0.0 0
Quantity of responses & total rate 5,910 590.6 2,817 509.4 724 589.2 191 578.5 914 573.4 116
Satisfaction rating Eat Japanese food 5,015 89.9 2,387 88.7 537 84.8 158 91.9 739 88.1 104
per Activity Drink Japanese alcoholic beverages 2,579 86.6 1,427 86.1 174 78.4 49 83.1 248 83.2 34
(Multiple answers) Stay in a Japanese-style inn 1,345 83.8 410 86.3 207 75.5 46 82.1 285 83.1 33
Bathe in a hot spring 1,810 90.5 817 92.7 206 85.5 62 92.5 340 88.5 45
Nature/scenery sightseeing 3,653 90.0 1,481 87.7 457 84.8 111 88.1 663 89.8 80
Walking in shopping districts 4,011 86.4 1,763 84.3 451 77.0 130 86.7 704 87.6 85
Shopping 4,501 87.7 2,104 86.2 512 79.1 146 85.9 769 89.9 99
Galleries/museums 1,150 89.6 315 89.5 90 75.0 41 91.1 116 84.7 35
Theme parks 1,076 90.4 518 91.5 145 89.5 19 76.0 132 87.4 26
Ski/snowboard 27 81.9 2 66.7 12 85.7 0 - 4 80.0 4
Other sports (golf, etc.) 113 91.5 49 86.0 26 96.3 5 100.0 6 85.7 3
Performance (Kabuki, theater, music etc.) 203 85.7 40 83.3 21 77.8 6 85.7 22 75.9 6
Spectator sport (Sumo, soccer etc.) 67 86.2 4 80.0 9 81.8 5 83.3 0 0.0 5
Nature tours, Experience in farming/fishing village 313 84.5 30 81.1 66 79.5 11 73.3 38 74.5 16
Seasons (cherry blossoms, autumn leaves, winter etc.) 599 87.6 134 87.6 98 86.0 23 76.7 67 88.2 25
Visiting film/anime settings 201 86.6 51 75.0 17 68.0 5 100.0 22 88.0 9
Experience Japanese history/culture 1,287 90.3 195 87.8 134 78.8 40 87.0 169 87.6 44
Experience Japanese everyday life 1,074 91.1 233 90.3 92 80.0 25 83.3 97 89.0 25
Enjoy Japanese pop culture (fashions, animations, etc.) 746 89.3 244 88.4 72 79.1 17 89.5 65 86.7 24
Medical treatment/Medical check-up 20 81.2 3 100.0 2 66.7 2 100.0 1 50.0 4
Wanted to do Eat Japanese food 4,094 70.2 1,974 72.3 437 65.2 135 75.4 529 59.7 89
before visit to Japan Drink Japanese alcoholic beverages 1,446 21.9 746 27.3 99 14.8 33 18.4 116 13.1 26
(Multiple answers) Stay in a Japanese-style inn 971 18.9 257 9.4 163 24.3 35 19.6 199 22.5 22
Bathe in a hot spring 1,641 29.5 760 27.8 174 26.0 59 33.0 296 33.4 37
Nature/scenery sightseeing 2,740 52.2 988 36.2 383 57.2 100 55.9 537 60.6 57
Walking in shopping districts 2,409 45.5 886 32.4 334 49.9 94 52.5 469 52.9 56
Shopping 3,216 59.4 1,434 52.5 415 61.9 126 70.4 583 65.8 74
Galleries/museums 792 13.5 206 7.5 75 11.2 26 14.5 75 8.5 24
Theme parks 938 16.3 470 17.2 134 20.0 18 10.1 116 13.1 24
Ski/snowboard 70 1.8 4 0.1 26 3.9 3 1.7 20 2.3 4
Other sports (golf, etc.) 134 2.3 59 2.2 33 4.9 5 2.8 5 0.6 2
Performance (Kabuki, theater, music etc.) 201 3.5 47 1.7 16 2.4 5 2.8 28 3.2 9
Spectator sport (Sumo, soccer etc.) 98 1.8 11 0.4 15 2.2 3 1.7 5 0.6 5
Nature tours, Experience in farming/fishing village 279 6.1 27 1.0 58 8.7 9 5.0 40 4.5 14
Seasons (cherry blossoms, autumn leaves, winter etc 550 11.2 125 4.6 90 13.4 26 14.5 72 8.1 22
Visiting film/anime settings 204 3.5 66 2.4 15 2.2 3 1.7 27 3.0 9
Experience Japanese history/culture 938 17.4 155 5.7 92 13.7 34 19.0 131 14.8 29
Experience Japanese everyday life 726 12.5 145 5.3 65 9.7 21 11.7 76 8.6 13
Enjoy Japanese pop culture (fashions, animations, etc.) 471 8.2 142 5.2 48 7.2 14 7.8 49 5.5 18
Medical treatment/Medical check-up 18 0.5 2 0.1 8 1.2 1 0.6 1 0.1 3
None of the above 170 2.9 59 2.2 22 3.3 5 2.8 30 3.4 2
Quantity of responses & total rate 5,701 398.9 2,731 313.5 670 403.3 179 421.8 886 384.2 110
Wanted to do most Eat Japanese food 1,495 25.4 917 36.5 85 14.3 51 31.3 104 12.7 29
before visit to Japan Drink Japanese alcoholic beverages 67 1.0 44 1.8 7 1.2 0 0.0 5 0.6 1
(Single Answer) Stay in a Japanese-style inn 82 1.5 35 1.4 10 1.7 3 1.8 5 0.6 2
Bathe in a hot spring 511 8.8 332 13.2 37 6.2 14 8.6 75 9.1 6
Nature/scenery sightseeing 839 18.5 291 11.6 150 25.2 24 14.7 210 25.6 16
Walking in shopping districts 187 4.2 58 2.3 37 6.2 7 4.3 51 6.2 4
Shopping 730 15.7 341 13.6 84 14.1 30 18.4 212 25.8 16
Galleries/museums 84 1.6 36 1.4 12 2.0 4 2.5 8 1.0 1
Theme parks 424 7.3 266 10.6 64 10.7 2 1.2 42 5.1 5
Ski/snowboard 15 0.5 0 0.0 6 1.0 1 0.6 5 0.6 1
Other sports (golf, etc.) 75 1.2 46 1.8 16 2.7 1 0.6 2 0.2 1
Performance (Kabuki, theater, music etc.) 51 1.0 14 0.6 3 0.5 3 1.8 13 1.6 1
Spectator sport (Sumo, soccer etc.) 26 0.5 3 0.1 5 0.8 0 0.0 1 0.1 1
Nature tours, Experience in farming/fishing village 51 1.2 7 0.3 10 1.7 1 0.6 12 1.5 0
Seasons (cherry blossoms, autumn leaves, winter etc.) 114 2.9 24 1.0 32 5.4 8 4.9 14 1.7 4
Annex 8 (363/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 27 0.6 9 0.4 2 0.3 2 1.2 7 0.9 0
Experience Japanese history/culture 201 3.9 27 1.1 17 2.9 3 1.8 26 3.2 5
Experience Japanese everyday life 110 2.0 27 1.1 9 1.5 4 2.5 15 1.8 2
Enjoy Japanese pop culture (fashions, animations, etc.) 65 1.2 22 0.9 6 1.0 1 0.6 6 0.7 4
Medical treatment/Medical check-up 3 0.1 0 0.0 2 0.3 0 0.0 1 0.1 0
None of the above 51 1.0 10 0.4 2 0.3 4 2.5 7 0.9 1
Quantity of responses & total rate 5,208 100.0 2,509 100.0 596 100.0 163 100.0 821 100.0 100

Annex 8 (364/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Total South Korea Taiwan Hong Kong China Thailand
Survey Item
Numbers Ratio (%) 2) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 3,133 54.4 1,379 50.4 345 48.9 123 65.8 418 46.3 72
next time Drink Japanese alcoholic beverages 1,414 21.6 722 26.4 103 14.6 38 20.3 117 13.0 28
(Multiple answers) Stay in a Japanese-style inn 1,405 25.2 491 17.9 159 22.5 58 31.0 219 24.3 38
Bathe in a hot spring 2,662 43.4 1,407 51.4 230 32.6 91 48.7 363 40.2 52
Nature/scenery sightseeing 2,428 44.8 894 32.7 317 44.9 95 50.8 436 48.3 49
Walking in shopping districts 1,797 32.0 726 26.5 230 32.6 64 34.2 298 33.0 40
Shopping 2,517 44.9 1,139 41.6 308 43.6 99 52.9 415 46.0 62
Galleries/museums 1,016 17.3 312 11.4 104 14.7 34 18.2 104 11.5 27
Theme parks 1,372 23.1 691 25.2 168 23.8 35 18.7 176 19.5 30
Ski/snowboard 702 15.0 163 6.0 140 19.8 42 22.5 140 15.5 26
Other sports (golf, etc.) 382 6.6 166 6.1 63 8.9 19 10.2 25 2.8 15
Performance (Kabuki, theater, music etc.) 705 11.4 223 8.1 69 9.8 17 9.1 68 7.5 19
Spectator sport (Sumo, soccer etc.) 489 7.9 145 5.3 58 8.2 13 7.0 29 3.2 18
Nature tours, Experience in farming/fishing village 763 14.7 160 5.8 118 16.7 36 19.3 107 11.9 31
Seasons (cherry blossoms, autumn leaves, winter etc.) 1,502 27.8 454 16.6 210 29.7 61 32.6 236 26.2 38
Visiting film/anime settings 566 9.5 236 8.6 57 8.1 19 10.2 53 5.9 23
Experience Japanese history/culture 1,375 24.9 399 14.6 152 21.5 49 26.2 221 24.5 33
Experience Japanese everyday life 1,193 20.0 430 15.7 108 15.3 42 22.5 143 15.9 23
Enjoy Japanese pop culture (fashions, animations, etc.) 749 12.4 311 11.4 67 9.5 25 13.4 96 10.6 17
Medical treatment/Medical check-up 178 3.9 49 1.8 31 4.4 14 7.5 38 4.2 12
None of the above 83 1.5 40 1.5 14 2.0 2 1.1 16 1.8 0
Quantity of responses & total rate 5,763 462.6 2,737 385.0 706 432.2 187 521.9 902 412.2 105
1) The numeric totals in each question do not necessarily equal the total number, since the total includes "no response".
2) The ratio of the total is weighted as per the "number of foreign visitors to Japan by nationality/region".

Annex 8 (365/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Satisfaction Very satisfied 73.0
with your visit Satisfied 25.0
to Japan Slightly satisfied 0.7
(Single Answer) Neutral 1.3
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 81.6
like to come Yes 14.5
to Japan again? Probably 3.3
(Single Answer) Not sure 0.7
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 32.8
obtained Travel agent’s website 26.1
before departure Accommodation website 21.8
(Multiple answers) Airline website 17.6
Regional tourism association website 4.2
Accommodation reservation site 22.7
Review sites (TripAdvisor, etc.) 16.0
SNS (Facebook, Twitter, WeChat, etc.) 17.6
Personal blogs 15.1
Video sites (YouTube, Tudou, etc.) 11.8
Other websites 6.7
JNTO office 14.3
Travel agent’s brochures 12.6
Travel guide(s) 10.1
Family/friends in own country 21.8
Family/friends in Japan 13.4
Travel exhibition or trade show 6.7
TV program 12.6
Newspapers 2.5
Travel magazines 21.8
Other magazines 1.7
Other 0.8
None in particular 6.7
Quantity of responses & total rate 317.6
Useful Information Airport Information Desk 23.7
obtained Tourist Information Desk (not in airport) 22.9
in Japan Accommodation facilities 14.4
(Multiple answers) Travel guide books (non-free) 5.9
Free papers 9.3
Internet (PC) 17.8
Internet (tablet) 9.3
Internet (smartphone) 66.9
Family/friends in Japan 11.0
Other 1.7
None in particular 6.8
Quantity of responses & total rate 189.8
Information Needed Accommodation 25.4
in Japan Transport 59.3
(Multiple answers) Restaurants 39.0
Tourist facilities 28.0
On-site tours/tour guides 5.9
Events 19.5
Souvenirs 13.6
Shopping locations 28.8
Free Wi-Fi 44.9
Cultural experiesnce programs 7.6
Prayer room 0.0
ATM 2.5
Parcel delivery service 0.0
Other 3.4
None in particular 0.8
Quantity of responses & total rate 278.8

Annex 8 (366/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Most satisfying Confectioneries 9.6
product Alcohol 0.0
(open-ended Other food 2.4
answer) Tobacco 0.0
Cameras, video cameras 2.4
Watches 1.2
Consumer electronics 3.6
Cosmetics, perfume 19.3
Medicine, health goods, toiletries 4.8
Japanese clothing (kimono), folk crafts 1.2
Western clothing, bags, shoes 42.2
Manga comics, anime, character merchandise 8.4
Books, picture postcards, CDs, DVDs 0.0
Other purchases 4.8
Others 0.0
Quantity of responses & total rate 100.0
Reason of Good quality 26.8
satisfaction Good design, pretty, beautiful 18.3
[product] Delicious, tasty 8.5
(open-ended Made in Japan 3.7
answer) Traditional, Japanese culture 0.0
Favorite brands/products 4.9
Difficult to get in own country/available only in Japan 3.7
Good for gifts/souveniers 8.5
Cheap, reasonable 24.4
Convenient 0.0
Other 1.2
Quantity of responses & total rate 100.0
Most satisfying Sushi 29.3
food Ramen 24.2
(open-ended Noodles (soba/udon) 0.0
answer) Meat 18.2
Fish 13.1
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 2.0
Other Japanese cuisines 1.0
Foreign cuisines 0.0
Other cuisines 3.0
Confectioneries 3.0
Fruits 1.0
Alcohol 1.0
Other food 4.0
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 83.7
satisfaction Good quality 11.2
[food] Good quiantity, various choice 0.0
(open-ended Cheap, reasonable 2.0
answer) Famous 0.0
Favorites 2.0
Unique, first experience 0.0
Healthy 0.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 0.0
Difficult to eat in own country/available only in Japan 1.0
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 0.0
Other 0.0
Quantity of responses & total rate 100.0

Annex 8 (367/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
This trip's Eat Japanese food 98.3
experiences Drink Japanese alcoholic beverages 34.5
(Multiple answers) Stay in a Japanese-style inn 31.9
Bathe in a hot spring 41.4
Nature/scenery sightseeing 75.9
Walking in shopping districts 80.2
Shopping 93.1
Galleries/museums 32.8
Theme parks 24.1
Ski/snowboard 3.4
Other sports (golf, etc.) 3.4
Performance (Kabuki, theater, music etc.) 6.0
Spectator sport (Sumo, soccer etc.) 5.2
Nature tours, Experience in farming/fishing village 16.4
Seasons (cherry blossoms, autumn leaves, winter etc.) 25.0
Visiting film/anime settings 8.6
Experience Japanese history/culture 44.0
Experience Japanese everyday life 23.3
Enjoy Japanese pop culture (fashions, animations, etc.) 25.0
Medical treatment/Medical check-up 4.3
None of the above 0.0
Quantity of responses & total rate 676.7
Satisfaction rating Eat Japanese food 95.4
per Activity Drink Japanese alcoholic beverages 85.0
(Multiple answers) Stay in a Japanese-style inn 89.2
Bathe in a hot spring 95.7
Nature/scenery sightseeing 95.2
Walking in shopping districts 94.4
Shopping 95.2
Galleries/museums 94.6
Theme parks 92.9
Ski/snowboard 100.0
Other sports (golf, etc.) 75.0
Performance (Kabuki, theater, music etc.) 85.7
Spectator sport (Sumo, soccer etc.) 83.3
Nature tours, Experience in farming/fishing village 84.2
Seasons (cherry blossoms, autumn leaves, winter etc.) 86.2
Visiting film/anime settings 90.0
Experience Japanese history/culture 89.8
Experience Japanese everyday life 92.6
Enjoy Japanese pop culture (fashions, animations, etc.) 85.7
Medical treatment/Medical check-up 80.0
Wanted to do Eat Japanese food 80.9
before visit to Japan Drink Japanese alcoholic beverages 23.6
(Multiple answers) Stay in a Japanese-style inn 20.0
Bathe in a hot spring 33.6
Nature/scenery sightseeing 51.8
Walking in shopping districts 50.9
Shopping 67.3
Galleries/museums 21.8
Theme parks 21.8
Ski/snowboard 3.6
Other sports (golf, etc.) 1.8
Performance (Kabuki, theater, music etc.) 8.2
Spectator sport (Sumo, soccer etc.) 4.5
Nature tours, Experience in farming/fishing village 12.7
Seasons (cherry blossoms, autumn leaves, winter etc 20.0
Visiting film/anime settings 8.2
Experience Japanese history/culture 26.4
Experience Japanese everyday life 11.8
Enjoy Japanese pop culture (fashions, animations, etc.) 16.4
Medical treatment/Medical check-up 2.7
None of the above 1.8
Quantity of responses & total rate 490.0
Wanted to do most Eat Japanese food 29.0
before visit to Japan Drink Japanese alcoholic beverages 1.0
(Single Answer) Stay in a Japanese-style inn 2.0
Bathe in a hot spring 6.0
Nature/scenery sightseeing 16.0
Walking in shopping districts 4.0
Shopping 16.0
Galleries/museums 1.0
Theme parks 5.0
Ski/snowboard 1.0
Other sports (golf, etc.) 1.0
Performance (Kabuki, theater, music etc.) 1.0
Spectator sport (Sumo, soccer etc.) 1.0
Nature tours, Experience in farming/fishing village 0.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 4.0
Annex 8 (368/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Visiting film/anime settings 0.0
Experience Japanese history/culture 5.0
Experience Japanese everyday life 2.0
Enjoy Japanese pop culture (fashions, animations, etc.) 4.0
Medical treatment/Medical check-up 0.0
None of the above 1.0
Quantity of responses & total rate 100.0

Annex 8 (369/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Thailand
Survey Item
Ratio (%)
Want to do Eat Japanese food 68.6
next time Drink Japanese alcoholic beverages 26.7
(Multiple answers) Stay in a Japanese-style inn 36.2
Bathe in a hot spring 49.5
Nature/scenery sightseeing 46.7
Walking in shopping districts 38.1
Shopping 59.0
Galleries/museums 25.7
Theme parks 28.6
Ski/snowboard 24.8
Other sports (golf, etc.) 14.3
Performance (Kabuki, theater, music etc.) 18.1
Spectator sport (Sumo, soccer etc.) 17.1
Nature tours, Experience in farming/fishing village 29.5
Seasons (cherry blossoms, autumn leaves, winter etc.) 36.2
Visiting film/anime settings 21.9
Experience Japanese history/culture 31.4
Experience Japanese everyday life 21.9
Enjoy Japanese pop culture (fashions, animations, etc.) 16.2
Medical treatment/Medical check-up 11.4
None of the above 0.0
Quantity of responses & total rate 621.9

Annex 8 (370/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 48 69.6 89 52.0 51 75.0 67 74.4 8 88.9 19
with your visit Satisfied 20 29.0 77 45.0 15 22.1 21 23.3 1 11.1 3
to Japan Slightly satisfied 1 1.4 3 1.8 1 1.5 2 2.2 0 0.0 0
(Single Answer) Neutral 0 0.0 2 1.2 1 1.5 0 0.0 0 0.0 0
Slightly dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 69 100.0 171 100.0 68 100.0 90 100.0 9 100.0 22
Would you Definitely 48 69.6 96 56.1 53 77.9 64 71.1 7 77.8 13
like to come Yes 19 27.5 68 39.8 13 19.1 24 26.7 2 22.2 8
to Japan again? Probably 2 2.9 5 2.9 2 2.9 2 2.2 0 0.0 0
(Single Answer) Not sure 0 0.0 2 1.2 0 0.0 0 0.0 0 0.0 1
Not really 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
No 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Definitely not 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 69 100.0 171 100.0 68 100.0 90 100.0 9 100.0 22
Useful Information JNTO website 8 16.3 28 24.1 8 17.4 6 10.7 1 14.3 2
obtained Travel agent’s website 7 14.3 22 19.0 8 17.4 18 32.1 1 14.3 2
before departure Accommodation website 11 22.4 39 33.6 10 21.7 14 25.0 0 0.0 5
(Multiple answers) Airline website 4 8.2 26 22.4 9 19.6 9 16.1 1 14.3 2
Regional tourism association website 2 4.1 9 7.8 4 8.7 5 8.9 0 0.0 0
Accommodation reservation site 6 12.2 18 15.5 3 6.5 2 3.6 1 14.3 1
Review sites (TripAdvisor, etc.) 16 32.7 31 26.7 13 28.3 16 28.6 1 14.3 6
SNS (Facebook, Twitter, WeChat, etc.) 13 26.5 20 17.2 10 21.7 12 21.4 4 57.1 2
Personal blogs 13 26.5 44 37.9 10 21.7 14 25.0 1 14.3 1
Video sites (YouTube, Tudou, etc.) 11 22.4 19 16.4 8 17.4 16 28.6 1 14.3 1
Other websites 6 12.2 5 4.3 3 6.5 2 3.6 0 0.0 1
JNTO office 0 0.0 4 3.4 1 2.2 4 7.1 0 0.0 0
Travel agent’s brochures 5 10.2 20 17.2 3 6.5 8 14.3 0 0.0 1
Travel guide(s) 10 20.4 17 14.7 4 8.7 11 19.6 0 0.0 2
Family/friends in own country 7 14.3 29 25.0 14 30.4 14 25.0 1 14.3 3
Family/friends in Japan 6 12.2 14 12.1 14 30.4 15 26.8 3 42.9 3
Travel exhibition or trade show 1 2.0 3 2.6 2 4.3 2 3.6 0 0.0 0
TV program 5 10.2 9 7.8 5 10.9 5 8.9 2 28.6 2
Newspapers 2 4.1 1 0.9 0 0.0 1 1.8 1 14.3 1
Travel magazines 4 8.2 14 12.1 6 13.0 2 3.6 1 14.3 2
Other magazines 0 0.0 2 1.7 0 0.0 0 0.0 0 0.0 0
Other 3 6.1 2 1.7 1 2.2 2 3.6 0 0.0 1
None in particular 1 2.0 9 7.8 0 0.0 2 3.6 0 0.0 1
Quantity of responses & total rate 49 287.8 116 331.9 46 295.7 56 321.4 7 271.4 15
Useful Information Airport Information Desk 1 2.0 29 25.2 12 26.1 13 23.2 1 14.3 6
obtained Tourist Information Desk (not in airport) 15 30.6 33 28.7 14 30.4 16 28.6 0 0.0 6
in Japan Accommodation facilities 9 18.4 20 17.4 9 19.6 11 19.6 0 0.0 4
(Multiple answers) Travel guide books (non-free) 4 8.2 13 11.3 3 6.5 14 25.0 0 0.0 1
Free papers 2 4.1 10 8.7 3 6.5 4 7.1 0 0.0 0
Internet (PC) 11 22.4 25 21.7 2 4.3 5 8.9 2 28.6 3
Internet (tablet) 4 8.2 20 17.4 8 17.4 6 10.7 0 0.0 2
Internet (smartphone) 36 73.5 81 70.4 33 71.7 43 76.8 4 57.1 9
Family/friends in Japan 5 10.2 10 8.7 13 28.3 13 23.2 2 28.6 6
Other 2 4.1 0 0.0 2 4.3 0 0.0 0 0.0 0
None in particular 0 0.0 7 6.1 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 49 181.6 115 215.7 46 215.2 56 223.2 7 128.6 15
Information Needed Accommodation 11 22.4 38 33.6 9 19.6 10 17.9 4 57.1 3
in Japan Transport 31 63.3 70 61.9 26 56.5 35 62.5 4 57.1 10
(Multiple answers) Restaurants 22 44.9 54 47.8 23 50.0 32 57.1 5 71.4 8
Tourist facilities 9 18.4 35 31.0 14 30.4 13 23.2 3 42.9 2
On-site tours/tour guides 3 6.1 7 6.2 5 10.9 5 8.9 0 0.0 2
Events 6 12.2 9 8.0 5 10.9 6 10.7 1 14.3 1
Souvenirs 2 4.1 17 15.0 6 13.0 9 16.1 1 14.3 2
Shopping locations 11 22.4 34 30.1 13 28.3 24 42.9 4 57.1 7
Free Wi-Fi 26 53.1 60 53.1 25 54.3 24 42.9 3 42.9 8
Cultural experiesnce programs 2 4.1 5 4.4 3 6.5 5 8.9 1 14.3 0
Prayer room 0 0.0 19 16.8 11 23.9 0 0.0 0 0.0 0
ATM 1 2.0 6 5.3 10 21.7 6 10.7 1 14.3 4
Parcel delivery service 0 0.0 2 1.8 1 2.2 1 1.8 0 0.0 0
Other 3 6.1 3 2.7 3 6.5 1 1.8 0 0.0 1
None in particular 2 4.1 8 7.1 0 0.0 3 5.4 0 0.0 0
Quantity of responses & total rate 49 263.3 113 324.8 46 334.8 56 310.7 7 385.7 15

Annex 8 (371/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 4 13.3 9 16.1 1 3.7 2 4.9 0 0.0 1
product Alcohol 1 3.3 0 0.0 0 0.0 0 0.0 0 0.0 0
(open-ended Other food 1 3.3 2 3.6 1 3.7 0 0.0 1 20.0 0
answer) Tobacco 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Cameras, video cameras 1 3.3 0 0.0 1 3.7 1 2.4 0 0.0 0
Watches 0 0.0 2 3.6 2 7.4 3 7.3 1 20.0 0
Consumer electronics 1 3.3 4 7.1 1 3.7 2 4.9 0 0.0 1
Cosmetics, perfume 5 16.7 8 14.3 2 7.4 9 22.0 2 40.0 1
Medicine, health goods, toiletries 0 0.0 5 8.9 1 3.7 1 2.4 0 0.0 0
Japanese clothing (kimono), folk crafts 2 6.7 1 1.8 0 0.0 0 0.0 0 0.0 1
Western clothing, bags, shoes 10 33.3 19 33.9 11 40.7 14 34.1 1 20.0 1
Manga comics, anime, character merchandise 3 10.0 2 3.6 0 0.0 0 0.0 0 0.0 0
Books, picture postcards, CDs, DVDs 0 0.0 1 1.8 2 7.4 1 2.4 0 0.0 0
Other purchases 2 6.7 3 5.4 4 14.8 8 19.5 0 0.0 1
Others 0 0.0 0 0.0 1 3.7 0 0.0 0 0.0 0
Quantity of responses & total rate 30 100.0 56 100.0 27 100.0 41 100.0 5 100.0 6
Reason of Good quality 9 30.0 12 21.8 7 25.9 16 39.0 3 60.0 0
satisfaction Good design, pretty, beautiful 2 6.7 6 10.9 4 14.8 7 17.1 0 0.0 2
[product] Delicious, tasty 2 6.7 5 9.1 0 0.0 2 4.9 1 20.0 0
(open-ended Made in Japan 3 10.0 7 12.7 0 0.0 0 0.0 1 20.0 1
answer) Traditional, Japanese culture 1 3.3 2 3.6 0 0.0 0 0.0 0 0.0 0
Favorite brands/products 3 10.0 4 7.3 3 11.1 2 4.9 0 0.0 0
Difficult to get in own country/available only in Japan 1 3.3 1 1.8 1 3.7 2 4.9 0 0.0 0
Good for gifts/souveniers 5 16.7 4 7.3 3 11.1 5 12.2 0 0.0 1
Cheap, reasonable 1 3.3 10 18.2 5 18.5 7 17.1 0 0.0 1
Convenient 0 0.0 2 3.6 0 0.0 0 0.0 0 0.0 0
Other 3 10.0 2 3.6 4 14.8 0 0.0 0 0.0 1
Quantity of responses & total rate 30 100.0 55 100.0 27 100.0 41 100.0 5 100.0 6
Most satisfying Sushi 13 33.3 9 9.8 6 17.6 8 17.0 2 33.3 1
food Ramen 8 20.5 31 33.7 7 20.6 18 38.3 1 16.7 3
(open-ended Noodles (soba/udon) 1 2.6 5 5.4 6 17.6 2 4.3 1 16.7 1
answer) Meat 5 12.8 14 15.2 3 8.8 6 12.8 0 0.0 0
Fish 4 10.3 12 13.0 4 11.8 5 10.6 1 16.7 0
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 1 2.6 2 2.2 2 5.9 4 8.5 0 0.0 0
Other Japanese cuisines 4 10.3 6 6.5 2 5.9 1 2.1 1 16.7 2
Foreign cuisines 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Other cuisines 0 0.0 2 2.2 0 0.0 0 0.0 0 0.0 1
Confectioneries 1 2.6 6 6.5 1 2.9 1 2.1 0 0.0 1
Fruits 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Alcohol 0 0.0 0 0.0 1 2.9 1 2.1 0 0.0 2
Other food 2 5.1 3 3.3 2 5.9 1 2.1 0 0.0 0
Quantity of responses & total rate 39 100.0 92 100.0 34 100.0 47 100.0 6 100.0 11
Reason of Delicious, tasty 36 92.3 68 74.7 30 88.2 39 83.0 2 33.3 8
satisfaction Good quality 0 0.0 10 11.0 1 2.9 4 8.5 3 50.0 1
[food] Good quiantity, various choice 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
(open-ended Cheap, reasonable 1 2.6 0 0.0 0 0.0 1 2.1 0 0.0 0
answer) Famous 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Favorites 1 2.6 0 0.0 0 0.0 0 0.0 0 0.0 0
Unique, first experience 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 1
Healthy 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Good design, pretty, beautiful 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Traditional, Japanese culture 0 0.0 1 1.1 1 2.9 0 0.0 1 16.7 0
Difficult to eat in own country/available only in Japan 0 0.0 6 6.6 0 0.0 2 4.3 0 0.0 0
Service, atmosphere 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Special diet (religion, belief, health, etc.) 0 0.0 3 3.3 0 0.0 0 0.0 0 0.0 1
Other 1 2.6 0 0.0 2 5.9 1 2.1 0 0.0 0
Quantity of responses & total rate 39 100.0 91 100.0 34 100.0 47 100.0 6 100.0 11

Annex 8 (372/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 46 97.9 107 97.3 46 100.0 56 100.0 7 100.0 13
experiences Drink Japanese alcoholic beverages 27 57.4 41 37.3 16 34.8 19 33.9 2 28.6 9
(Multiple answers) Stay in a Japanese-style inn 9 19.1 41 37.3 12 26.1 4 7.1 4 57.1 7
Bathe in a hot spring 17 36.2 35 31.8 9 19.6 5 8.9 3 42.9 5
Nature/scenery sightseeing 34 72.3 94 85.5 37 80.4 36 64.3 5 71.4 11
Walking in shopping districts 40 85.1 98 89.1 42 91.3 45 80.4 3 42.9 11
Shopping 42 89.4 102 92.7 44 95.7 50 89.3 5 71.4 13
Galleries/museums 11 23.4 35 31.8 12 26.1 17 30.4 3 42.9 8
Theme parks 13 27.7 38 34.5 22 47.8 30 53.6 1 14.3 5
Ski/snowboard 0 0.0 2 1.8 0 0.0 2 3.6 1 14.3 0
Other sports (golf, etc.) 0 0.0 1 0.9 1 2.2 2 3.6 0 0.0 0
Performance (Kabuki, theater, music etc.) 1 2.1 5 4.5 2 4.3 2 3.6 0 0.0 0
Spectator sport (Sumo, soccer etc.) 0 0.0 2 1.8 0 0.0 1 1.8 0 0.0 0
Nature tours, Experience in farming/fishing village 3 6.4 9 8.2 6 13.0 8 14.3 1 14.3 4
Seasons (cherry blossoms, autumn leaves, winter etc.) 7 14.9 33 30.0 14 30.4 14 25.0 0 0.0 5
Visiting film/anime settings 2 4.3 8 7.3 0 0.0 3 5.4 0 0.0 1
Experience Japanese history/culture 20 42.6 53 48.2 18 39.1 23 41.1 3 42.9 12
Experience Japanese everyday life 17 36.2 41 37.3 19 41.3 22 39.3 3 42.9 7
Enjoy Japanese pop culture (fashions, animations, etc.) 9 19.1 17 15.5 12 26.1 14 25.0 4 57.1 4
Medical treatment/Medical check-up 0 0.0 1 0.9 1 2.2 0 0.0 0 0.0 0
None of the above 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 47 634.0 110 693.6 46 680.4 56 630.4 7 642.9 15
Satisfaction rating Eat Japanese food 43 93.5 94 89.5 44 95.7 55 98.2 7 100.0 13
per Activity Drink Japanese alcoholic beverages 25 92.6 36 90.0 16 100.0 19 100.0 1 50.0 8
(Multiple answers) Stay in a Japanese-style inn 9 100.0 29 74.4 12 100.0 4 100.0 3 75.0 7
Bathe in a hot spring 17 100.0 28 84.8 9 100.0 5 100.0 3 100.0 4
Nature/scenery sightseeing 34 100.0 88 95.7 37 100.0 34 94.4 4 80.0 11
Walking in shopping districts 39 97.5 87 89.7 42 100.0 43 95.6 3 100.0 11
Shopping 39 92.9 89 89.0 44 100.0 49 98.0 5 100.0 13
Galleries/museums 11 100.0 28 82.4 12 100.0 16 94.1 2 66.7 8
Theme parks 13 100.0 35 92.1 22 100.0 30 100.0 1 100.0 4
Ski/snowboard 0 - 2 100.0 0 - 2 100.0 1 100.0 0
Other sports (golf, etc.) 0 - 1 100.0 1 100.0 2 100.0 0 - 0
Performance (Kabuki, theater, music etc.) 1 100.0 3 60.0 2 100.0 2 100.0 0 - 0
Spectator sport (Sumo, soccer etc.) 0 - 1 50.0 0 - 1 100.0 0 - 0
Nature tours, Experience in farming/fishing village 3 100.0 7 77.8 6 100.0 8 100.0 1 100.0 4
Seasons (cherry blossoms, autumn leaves, winter etc.) 7 100.0 27 84.4 14 100.0 13 92.9 0 - 4
Visiting film/anime settings 2 100.0 6 85.7 0 - 3 100.0 0 - 1
Experience Japanese history/culture 20 100.0 48 92.3 18 100.0 23 100.0 2 66.7 10
Experience Japanese everyday life 17 100.0 37 92.5 18 94.7 22 100.0 2 66.7 6
Enjoy Japanese pop culture (fashions, animations, etc.) 9 100.0 14 87.5 12 100.0 14 100.0 3 75.0 3
Medical treatment/Medical check-up 0 - 0 0.0 1 100.0 0 - 0 - 0
Wanted to do Eat Japanese food 33 70.2 80 84.2 34 73.9 52 92.9 5 83.3 9
before visit to Japan Drink Japanese alcoholic beverages 10 21.3 22 23.2 6 13.0 15 26.8 1 16.7 7
(Multiple answers) Stay in a Japanese-style inn 4 8.5 23 24.2 8 17.4 7 12.5 2 33.3 3
Bathe in a hot spring 14 29.8 24 25.3 5 10.9 5 8.9 1 16.7 3
Nature/scenery sightseeing 24 51.1 64 67.4 24 52.2 30 53.6 2 33.3 8
Walking in shopping districts 18 38.3 56 58.9 27 58.7 37 66.1 0 0.0 3
Shopping 21 44.7 64 67.4 29 63.0 38 67.9 3 50.0 7
Galleries/museums 5 10.6 19 20.0 8 17.4 13 23.2 1 16.7 6
Theme parks 8 17.0 21 22.1 16 34.8 26 46.4 0 0.0 4
Ski/snowboard 2 4.3 3 3.2 1 2.2 1 1.8 0 0.0 2
Other sports (golf, etc.) 0 0.0 1 1.1 0 0.0 1 1.8 0 0.0 0
Performance (Kabuki, theater, music etc.) 1 2.1 2 2.1 2 4.3 2 3.6 0 0.0 2
Spectator sport (Sumo, soccer etc.) 0 0.0 1 1.1 1 2.2 1 1.8 0 0.0 0
Nature tours, Experience in farming/fishing village 1 2.1 9 9.5 7 15.2 8 14.3 0 0.0 1
Seasons (cherry blossoms, autumn leaves, winter etc 4 8.5 26 27.4 11 23.9 13 23.2 1 16.7 3
Visiting film/anime settings 2 4.3 7 7.4 0 0.0 2 3.6 0 0.0 0
Experience Japanese history/culture 12 25.5 25 26.3 13 28.3 13 23.2 1 16.7 7
Experience Japanese everyday life 11 23.4 18 18.9 8 17.4 15 26.8 1 16.7 3
Enjoy Japanese pop culture (fashions, animations, etc.) 5 10.6 8 8.4 5 10.9 6 10.7 2 33.3 1
Medical treatment/Medical check-up 0 0.0 0 0.0 1 2.2 0 0.0 0 0.0 0
None of the above 1 2.1 2 2.1 1 2.2 0 0.0 0 0.0 0
Quantity of responses & total rate 47 374.5 95 500.0 46 450.0 56 508.9 6 333.3 15
Wanted to do most Eat Japanese food 19 41.3 36 40.9 8 17.8 27 52.9 2 33.3 4
before visit to Japan Drink Japanese alcoholic beverages 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 2
(Single Answer) Stay in a Japanese-style inn 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Bathe in a hot spring 4 8.7 3 3.4 2 4.4 0 0.0 0 0.0 1
Nature/scenery sightseeing 10 21.7 16 18.2 5 11.1 3 5.9 0 0.0 0
Walking in shopping districts 2 4.3 2 2.3 1 2.2 1 2.0 0 0.0 0
Shopping 1 2.2 7 8.0 6 13.3 8 15.7 2 33.3 1
Galleries/museums 0 0.0 1 1.1 2 4.4 0 0.0 0 0.0 0
Theme parks 4 8.7 7 8.0 9 20.0 6 11.8 0 0.0 2
Ski/snowboard 0 0.0 0 0.0 0 0.0 1 2.0 0 0.0 0
Other sports (golf, etc.) 0 0.0 0 0.0 0 0.0 1 2.0 0 0.0 0
Performance (Kabuki, theater, music etc.) 0 0.0 0 0.0 1 2.2 0 0.0 0 0.0 0
Spectator sport (Sumo, soccer etc.) 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Nature tours, Experience in farming/fishing village 0 0.0 1 1.1 1 2.2 0 0.0 0 0.0 1
Seasons (cherry blossoms, autumn leaves, winter etc.) 0 0.0 9 10.2 3 6.7 3 5.9 1 16.7 0
Annex 8 (373/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 0 0.0 1 1.1 0 0.0 0 0.0 0 0.0 0
Experience Japanese history/culture 4 8.7 1 1.1 5 11.1 0 0.0 0 0.0 1
Experience Japanese everyday life 0 0.0 3 3.4 1 2.2 1 2.0 0 0.0 2
Enjoy Japanese pop culture (fashions, animations, etc.) 2 4.3 0 0.0 0 0.0 0 0.0 0 0.0 0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
None of the above 0 0.0 0 0.0 1 2.2 0 0.0 1 16.7 0
Quantity of responses & total rate 46 100.0 88 100.0 45 100.0 51 100.0 6 100.0 14

Annex 8 (374/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Singapore Malaysia Indonesia Philippines Vietnam India
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 23 48.9 70 69.3 28 60.9 39 70.9 4 66.7 10
next time Drink Japanese alcoholic beverages 7 14.9 23 22.8 5 10.9 8 14.5 1 16.7 6
(Multiple answers) Stay in a Japanese-style inn 9 19.1 33 32.7 12 26.1 18 32.7 1 16.7 3
Bathe in a hot spring 15 31.9 41 40.6 8 17.4 18 32.7 0 0.0 3
Nature/scenery sightseeing 23 48.9 55 54.5 18 39.1 27 49.1 1 16.7 6
Walking in shopping districts 11 23.4 45 44.6 14 30.4 22 40.0 0 0.0 3
Shopping 14 29.8 58 57.4 18 39.1 27 49.1 2 33.3 7
Galleries/museums 10 21.3 23 22.8 8 17.4 15 27.3 2 33.3 4
Theme parks 12 25.5 32 31.7 11 23.9 24 43.6 2 33.3 3
Ski/snowboard 8 17.0 25 24.8 11 23.9 10 18.2 1 16.7 3
Other sports (golf, etc.) 2 4.3 8 7.9 2 4.3 6 10.9 1 16.7 1
Performance (Kabuki, theater, music etc.) 7 14.9 17 16.8 2 4.3 12 21.8 0 0.0 2
Spectator sport (Sumo, soccer etc.) 2 4.3 14 13.9 3 6.5 8 14.5 0 0.0 2
Nature tours, Experience in farming/fishing village 4 8.5 25 24.8 12 26.1 17 30.9 1 16.7 6
Seasons (cherry blossoms, autumn leaves, winter etc.) 13 27.7 40 39.6 17 37.0 25 45.5 1 16.7 5
Visiting film/anime settings 3 6.4 13 12.9 4 8.7 8 14.5 1 16.7 2
Experience Japanese history/culture 11 23.4 31 30.7 18 39.1 20 36.4 3 50.0 6
Experience Japanese everyday life 8 17.0 24 23.8 16 34.8 18 32.7 1 16.7 6
Enjoy Japanese pop culture (fashions, animations, etc.) 4 8.5 12 11.9 8 17.4 4 7.3 1 16.7 0
Medical treatment/Medical check-up 1 2.1 5 5.0 1 2.2 3 5.5 0 0.0 0
None of the above 2 4.3 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 47 402.1 101 588.1 46 469.6 55 598.2 6 383.3 15

Annex 8 (375/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Satisfaction Very satisfied 86.4
with your visit Satisfied 13.6
to Japan Slightly satisfied 0.0
(Single Answer) Neutral 0.0
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 59.1
like to come Yes 36.4
to Japan again? Probably 0.0
(Single Answer) Not sure 4.5
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 13.3
obtained Travel agent’s website 13.3
before departure Accommodation website 33.3
(Multiple answers) Airline website 13.3
Regional tourism association website 0.0
Accommodation reservation site 6.7
Review sites (TripAdvisor, etc.) 40.0
SNS (Facebook, Twitter, WeChat, etc.) 13.3
Personal blogs 6.7
Video sites (YouTube, Tudou, etc.) 6.7
Other websites 6.7
JNTO office 0.0
Travel agent’s brochures 6.7
Travel guide(s) 13.3
Family/friends in own country 20.0
Family/friends in Japan 20.0
Travel exhibition or trade show 0.0
TV program 13.3
Newspapers 6.7
Travel magazines 13.3
Other magazines 0.0
Other 6.7
None in particular 6.7
Quantity of responses & total rate 260.0
Useful Information Airport Information Desk 40.0
obtained Tourist Information Desk (not in airport) 40.0
in Japan Accommodation facilities 26.7
(Multiple answers) Travel guide books (non-free) 6.7
Free papers 0.0
Internet (PC) 20.0
Internet (tablet) 13.3
Internet (smartphone) 60.0
Family/friends in Japan 40.0
Other 0.0
None in particular 0.0
Quantity of responses & total rate 246.7
Information Needed Accommodation 20.0
in Japan Transport 66.7
(Multiple answers) Restaurants 53.3
Tourist facilities 13.3
On-site tours/tour guides 13.3
Events 6.7
Souvenirs 13.3
Shopping locations 46.7
Free Wi-Fi 53.3
Cultural experiesnce programs 0.0
Prayer room 0.0
ATM 26.7
Parcel delivery service 0.0
Other 6.7
None in particular 0.0
Quantity of responses & total rate 320.0

Annex 8 (376/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Most satisfying Confectioneries 16.7
product Alcohol 0.0
(open-ended Other food 0.0
answer) Tobacco 0.0
Cameras, video cameras 0.0
Watches 0.0
Consumer electronics 16.7
Cosmetics, perfume 16.7
Medicine, health goods, toiletries 0.0
Japanese clothing (kimono), folk crafts 16.7
Western clothing, bags, shoes 16.7
Manga comics, anime, character merchandise 0.0
Books, picture postcards, CDs, DVDs 0.0
Other purchases 16.7
Others 0.0
Quantity of responses & total rate 100.0
Reason of Good quality 0.0
satisfaction Good design, pretty, beautiful 33.3
[product] Delicious, tasty 0.0
(open-ended Made in Japan 16.7
answer) Traditional, Japanese culture 0.0
Favorite brands/products 0.0
Difficult to get in own country/available only in Japan 0.0
Good for gifts/souveniers 16.7
Cheap, reasonable 16.7
Convenient 0.0
Other 16.7
Quantity of responses & total rate 100.0
Most satisfying Sushi 9.1
food Ramen 27.3
(open-ended Noodles (soba/udon) 9.1
answer) Meat 0.0
Fish 0.0
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 0.0
Other Japanese cuisines 18.2
Foreign cuisines 0.0
Other cuisines 9.1
Confectioneries 9.1
Fruits 0.0
Alcohol 18.2
Other food 0.0
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 72.7
satisfaction Good quality 9.1
[food] Good quiantity, various choice 0.0
(open-ended Cheap, reasonable 0.0
answer) Famous 0.0
Favorites 0.0
Unique, first experience 9.1
Healthy 0.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 0.0
Difficult to eat in own country/available only in Japan 0.0
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 9.1
Other 0.0
Quantity of responses & total rate 100.0

Annex 8 (377/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
This trip's Eat Japanese food 86.7
experiences Drink Japanese alcoholic beverages 60.0
(Multiple answers) Stay in a Japanese-style inn 46.7
Bathe in a hot spring 33.3
Nature/scenery sightseeing 73.3
Walking in shopping districts 73.3
Shopping 86.7
Galleries/museums 53.3
Theme parks 33.3
Ski/snowboard 0.0
Other sports (golf, etc.) 0.0
Performance (Kabuki, theater, music etc.) 0.0
Spectator sport (Sumo, soccer etc.) 0.0
Nature tours, Experience in farming/fishing village 26.7
Seasons (cherry blossoms, autumn leaves, winter etc.) 33.3
Visiting film/anime settings 6.7
Experience Japanese history/culture 80.0
Experience Japanese everyday life 46.7
Enjoy Japanese pop culture (fashions, animations, etc.) 26.7
Medical treatment/Medical check-up 0.0
None of the above 0.0
Quantity of responses & total rate 766.7
Satisfaction rating Eat Japanese food 100.0
per Activity Drink Japanese alcoholic beverages 88.9
(Multiple answers) Stay in a Japanese-style inn 100.0
Bathe in a hot spring 80.0
Nature/scenery sightseeing 100.0
Walking in shopping districts 100.0
Shopping 100.0
Galleries/museums 100.0
Theme parks 80.0
Ski/snowboard -
Other sports (golf, etc.) -
Performance (Kabuki, theater, music etc.) -
Spectator sport (Sumo, soccer etc.) -
Nature tours, Experience in farming/fishing village 100.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 80.0
Visiting film/anime settings 100.0
Experience Japanese history/culture 83.3
Experience Japanese everyday life 85.7
Enjoy Japanese pop culture (fashions, animations, etc.) 75.0
Medical treatment/Medical check-up -
Wanted to do Eat Japanese food 60.0
before visit to Japan Drink Japanese alcoholic beverages 46.7
(Multiple answers) Stay in a Japanese-style inn 20.0
Bathe in a hot spring 20.0
Nature/scenery sightseeing 53.3
Walking in shopping districts 20.0
Shopping 46.7
Galleries/museums 40.0
Theme parks 26.7
Ski/snowboard 13.3
Other sports (golf, etc.) 0.0
Performance (Kabuki, theater, music etc.) 13.3
Spectator sport (Sumo, soccer etc.) 0.0
Nature tours, Experience in farming/fishing village 6.7
Seasons (cherry blossoms, autumn leaves, winter etc 20.0
Visiting film/anime settings 0.0
Experience Japanese history/culture 46.7
Experience Japanese everyday life 20.0
Enjoy Japanese pop culture (fashions, animations, etc.) 6.7
Medical treatment/Medical check-up 0.0
None of the above 0.0
Quantity of responses & total rate 460.0
Wanted to do most Eat Japanese food 28.6
before visit to Japan Drink Japanese alcoholic beverages 14.3
(Single Answer) Stay in a Japanese-style inn 0.0
Bathe in a hot spring 7.1
Nature/scenery sightseeing 0.0
Walking in shopping districts 0.0
Shopping 7.1
Galleries/museums 0.0
Theme parks 14.3
Ski/snowboard 0.0
Other sports (golf, etc.) 0.0
Performance (Kabuki, theater, music etc.) 0.0
Spectator sport (Sumo, soccer etc.) 0.0
Nature tours, Experience in farming/fishing village 7.1
Seasons (cherry blossoms, autumn leaves, winter etc.) 0.0
Annex 8 (378/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Visiting film/anime settings 0.0
Experience Japanese history/culture 7.1
Experience Japanese everyday life 14.3
Enjoy Japanese pop culture (fashions, animations, etc.) 0.0
Medical treatment/Medical check-up 0.0
None of the above 0.0
Quantity of responses & total rate 100.0

Annex 8 (379/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
India
Survey Item
Ratio (%)
Want to do Eat Japanese food 66.7
next time Drink Japanese alcoholic beverages 40.0
(Multiple answers) Stay in a Japanese-style inn 20.0
Bathe in a hot spring 20.0
Nature/scenery sightseeing 40.0
Walking in shopping districts 20.0
Shopping 46.7
Galleries/museums 26.7
Theme parks 20.0
Ski/snowboard 20.0
Other sports (golf, etc.) 6.7
Performance (Kabuki, theater, music etc.) 13.3
Spectator sport (Sumo, soccer etc.) 13.3
Nature tours, Experience in farming/fishing village 40.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 33.3
Visiting film/anime settings 13.3
Experience Japanese history/culture 40.0
Experience Japanese everyday life 40.0
Enjoy Japanese pop culture (fashions, animations, etc.) 0.0
Medical treatment/Medical check-up 0.0
None of the above 0.0
Quantity of responses & total rate 520.0

Annex 8 (380/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Satisfaction Very satisfied 71 87.7 44 88.0 62 82.7 76 79.2 54 83.1 68
with your visit Satisfied 8 9.9 6 12.0 13 17.3 20 20.8 11 16.9 6
to Japan Slightly satisfied 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 0
(Single Answer) Neutral 1 1.2 0 0.0 0 0.0 0 0.0 0 0.0 1
Slightly dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 81 100.0 50 100.0 75 100.0 96 100.0 65 100.0 75
Would you Definitely 60 74.1 36 72.0 39 52.0 60 62.5 45 69.2 59
like to come Yes 16 19.8 8 16.0 30 40.0 30 31.3 13 20.0 7
to Japan again? Probably 2 2.5 5 10.0 5 6.7 6 6.3 6 9.2 7
(Single Answer) Not sure 1 1.2 1 2.0 1 1.3 0 0.0 1 1.5 2
Not really 2 2.5 0 0.0 0 0.0 0 0.0 0 0.0 0
No 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Definitely not 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 81 100.0 50 100.0 75 100.0 96 100.0 65 100.0 75
Useful Information JNTO website 12 18.8 8 20.5 10 17.2 21 29.6 12 27.3 10
obtained Travel agent’s website 6 9.4 3 7.7 12 20.7 8 11.3 7 15.9 6
before departure Accommodation website 15 23.4 9 23.1 6 10.3 12 16.9 7 15.9 8
(Multiple answers) Airline website 3 4.7 7 17.9 2 3.4 3 4.2 2 4.5 16
Regional tourism association website 9 14.1 6 15.4 10 17.2 6 8.5 3 6.8 4
Accommodation reservation site 4 6.3 3 7.7 7 12.1 11 15.5 4 9.1 10
Review sites (TripAdvisor, etc.) 36 56.3 6 15.4 11 19.0 23 32.4 8 18.2 21
SNS (Facebook, Twitter, WeChat, etc.) 8 12.5 5 12.8 11 19.0 5 7.0 3 6.8 12
Personal blogs 18 28.1 10 25.6 12 20.7 15 21.1 20 45.5 17
Video sites (YouTube, Tudou, etc.) 12 18.8 6 15.4 9 15.5 12 16.9 12 27.3 11
Other websites 10 15.6 9 23.1 9 15.5 9 12.7 1 2.3 8
JNTO office 4 6.3 2 5.1 5 8.6 3 4.2 6 13.6 2
Travel agent’s brochures 3 4.7 4 10.3 7 12.1 5 7.0 5 11.4 5
Travel guide(s) 14 21.9 16 41.0 20 34.5 32 45.1 19 43.2 17
Family/friends in own country 21 32.8 11 28.2 18 31.0 21 29.6 12 27.3 13
Family/friends in Japan 15 23.4 10 25.6 12 20.7 14 19.7 4 9.1 12
Travel exhibition or trade show 0 0.0 0 0.0 1 1.7 0 0.0 1 2.3 1
TV program 14 21.9 1 2.6 5 8.6 4 5.6 6 13.6 11
Newspapers 3 4.7 2 5.1 1 1.7 4 5.6 0 0.0 2
Travel magazines 9 14.1 4 10.3 9 15.5 8 11.3 8 18.2 7
Other magazines 2 3.1 0 0.0 1 1.7 1 1.4 0 0.0 0
Other 3 4.7 1 2.6 1 1.7 1 1.4 2 4.5 7
None in particular 1 1.6 0 0.0 3 5.2 1 1.4 1 2.3 2
Quantity of responses & total rate 64 346.9 39 315.4 58 313.8 71 308.5 44 325.0 56
Useful Information Airport Information Desk 10 15.6 4 10.5 10 17.5 15 21.1 12 28.6 14
obtained Tourist Information Desk (not in airport) 22 34.4 17 44.7 16 28.1 23 32.4 15 35.7 14
in Japan Accommodation facilities 15 23.4 6 15.8 16 28.1 17 23.9 10 23.8 3
(Multiple answers) Travel guide books (non-free) 14 21.9 5 13.2 12 21.1 15 21.1 5 11.9 3
Free papers 3 4.7 5 13.2 13 22.8 5 7.0 6 14.3 6
Internet (PC) 12 18.8 10 26.3 13 22.8 13 18.3 11 26.2 11
Internet (tablet) 15 23.4 8 21.1 12 21.1 7 9.9 12 28.6 7
Internet (smartphone) 48 75.0 30 78.9 37 64.9 52 73.2 24 57.1 37
Family/friends in Japan 10 15.6 11 28.9 9 15.8 13 18.3 3 7.1 10
Other 4 6.3 0 0.0 0 0.0 5 7.0 1 2.4 4
None in particular 3 4.7 0 0.0 2 3.5 3 4.2 2 4.8 2
Quantity of responses & total rate 64 243.8 38 252.6 57 245.6 71 236.6 42 240.5 56
Information Needed Accommodation 10 15.6 3 7.9 5 9.1 10 14.1 8 18.2 8
in Japan Transport 46 71.9 25 65.8 35 63.6 44 62.0 32 72.7 28
(Multiple answers) Restaurants 43 67.2 18 47.4 25 45.5 26 36.6 22 50.0 26
Tourist facilities 13 20.3 10 26.3 8 14.5 11 15.5 9 20.5 22
On-site tours/tour guides 5 7.8 4 10.5 2 3.6 5 7.0 3 6.8 5
Events 13 20.3 8 21.1 15 27.3 16 22.5 7 15.9 18
Souvenirs 5 7.8 5 13.2 4 7.3 4 5.6 3 6.8 8
Shopping locations 26 40.6 10 26.3 4 7.3 13 18.3 7 15.9 11
Free Wi-Fi 23 35.9 15 39.5 24 43.6 19 26.8 15 34.1 23
Cultural experiesnce programs 4 6.3 5 13.2 10 18.2 8 11.3 3 6.8 13
Prayer room 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
ATM 11 17.2 11 28.9 10 18.2 9 12.7 8 18.2 4
Parcel delivery service 3 4.7 0 0.0 3 5.5 2 2.8 0 0.0 1
Other 2 3.1 0 0.0 1 1.8 0 0.0 2 4.5 0
None in particular 5 7.8 3 7.9 7 12.7 5 7.0 2 4.5 4
Quantity of responses & total rate 64 326.6 38 307.9 55 278.2 71 242.3 44 275.0 56

Annex 8 (381/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Most satisfying Confectioneries 1 3.2 2 9.5 3 11.5 4 9.1 2 6.7 0
product Alcohol 1 3.2 2 9.5 2 7.7 1 2.3 0 0.0 2
(open-ended Other food 0 0.0 1 4.8 0 0.0 1 2.3 0 0.0 1
answer) Tobacco 0 0.0 0 0.0 0 0.0 0 0.0 1 3.3 0
Cameras, video cameras 1 3.2 0 0.0 0 0.0 4 9.1 0 0.0 1
Watches 0 0.0 1 4.8 0 0.0 0 0.0 0 0.0 0
Consumer electronics 1 3.2 1 4.8 1 3.8 1 2.3 4 13.3 2
Cosmetics, perfume 2 6.5 2 9.5 0 0.0 1 2.3 0 0.0 6
Medicine, health goods, toiletries 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 1
Japanese clothing (kimono), folk crafts 5 16.1 2 9.5 11 42.3 8 18.2 7 23.3 2
Western clothing, bags, shoes 6 19.4 3 14.3 2 7.7 9 20.5 6 20.0 6
Manga comics, anime, character merchandise 5 16.1 3 14.3 2 7.7 6 13.6 5 16.7 1
Books, picture postcards, CDs, DVDs 4 12.9 0 0.0 0 0.0 2 4.5 0 0.0 3
Other purchases 4 12.9 4 19.0 4 15.4 7 15.9 5 16.7 4
Others 1 3.2 0 0.0 1 3.8 0 0.0 0 0.0 0
Quantity of responses & total rate 31 100.0 21 100.0 26 100.0 44 100.0 30 100.0 29
Reason of Good quality 6 19.4 4 19.0 0 0.0 5 11.4 2 6.7 11
satisfaction Good design, pretty, beautiful 3 9.7 3 14.3 2 7.7 9 20.5 3 10.0 3
[product] Delicious, tasty 1 3.2 3 14.3 2 7.7 1 2.3 1 3.3 3
(open-ended Made in Japan 1 3.2 1 4.8 5 19.2 1 2.3 0 0.0 0
answer) Traditional, Japanese culture 2 6.5 1 4.8 4 15.4 5 11.4 4 13.3 1
Favorite brands/products 5 16.1 2 9.5 4 15.4 5 11.4 7 23.3 3
Difficult to get in own country/available only in Japan 1 3.2 2 9.5 0 0.0 5 11.4 1 3.3 3
Good for gifts/souveniers 5 16.1 2 9.5 4 15.4 6 13.6 4 13.3 2
Cheap, reasonable 2 6.5 1 4.8 1 3.8 6 13.6 5 16.7 1
Convenient 0 0.0 0 0.0 1 3.8 0 0.0 1 3.3 0
Other 5 16.1 2 9.5 3 11.5 1 2.3 2 6.7 2
Quantity of responses & total rate 31 100.0 21 100.0 26 100.0 44 100.0 30 100.0 29
Most satisfying Sushi 14 23.3 12 32.4 12 21.4 20 30.8 7 16.3 22
food Ramen 13 21.7 5 13.5 9 16.1 15 23.1 12 27.9 7
(open-ended Noodles (soba/udon) 4 6.7 2 5.4 3 5.4 5 7.7 1 2.3 1
answer) Meat 8 13.3 2 5.4 7 12.5 5 7.7 5 11.6 2
Fish 4 6.7 4 10.8 4 7.1 1 1.5 2 4.7 5
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 4 6.7 3 8.1 8 14.3 7 10.8 6 14.0 0
Other Japanese cuisines 6 10.0 3 8.1 4 7.1 3 4.6 4 9.3 2
Foreign cuisines 1 1.7 1 2.7 0 0.0 1 1.5 0 0.0 0
Other cuisines 4 6.7 3 8.1 3 5.4 3 4.6 4 9.3 4
Confectioneries 0 0.0 1 2.7 1 1.8 1 1.5 1 2.3 0
Fruits 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Alcohol 0 0.0 1 2.7 2 3.6 2 3.1 0 0.0 1
Other food 2 3.3 0 0.0 3 5.4 2 3.1 1 2.3 3
Quantity of responses & total rate 60 100.0 37 100.0 56 100.0 65 100.0 43 100.0 47
Reason of Delicious, tasty 46 76.7 25 67.6 37 66.1 49 75.4 34 79.1 41
satisfaction Good quality 5 8.3 5 13.5 3 5.4 3 4.6 3 7.0 5
[food] Good quiantity, various choice 1 1.7 2 5.4 1 1.8 1 1.5 0 0.0 0
(open-ended Cheap, reasonable 1 1.7 0 0.0 1 1.8 0 0.0 0 0.0 0
answer) Famous 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Favorites 0 0.0 2 5.4 2 3.6 0 0.0 0 0.0 0
Unique, first experience 2 3.3 1 2.7 5 8.9 2 3.1 0 0.0 0
Healthy 1 1.7 0 0.0 0 0.0 1 1.5 0 0.0 0
Good design, pretty, beautiful 0 0.0 0 0.0 1 1.8 0 0.0 0 0.0 0
Traditional, Japanese culture 2 3.3 0 0.0 2 3.6 2 3.1 1 2.3 0
Difficult to eat in own country/available only in Japan 1 1.7 1 2.7 4 7.1 6 9.2 4 9.3 1
Service, atmosphere 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Special diet (religion, belief, health, etc.) 1 1.7 0 0.0 0 0.0 0 0.0 0 0.0 0
Other 0 0.0 1 2.7 0 0.0 1 1.5 1 2.3 0
Quantity of responses & total rate 60 100.0 37 100.0 56 100.0 65 100.0 43 100.0 47

Annex 8 (382/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
This trip's Eat Japanese food 64 100.0 39 100.0 57 98.3 71 100.0 44 100.0 55
experiences Drink Japanese alcoholic beverages 50 78.1 26 66.7 35 60.3 41 57.7 26 59.1 33
(Multiple answers) Stay in a Japanese-style inn 29 45.3 10 25.6 24 41.4 36 50.7 22 50.0 14
Bathe in a hot spring 25 39.1 15 38.5 22 37.9 26 36.6 14 31.8 16
Nature/scenery sightseeing 56 87.5 27 69.2 45 77.6 58 81.7 37 84.1 33
Walking in shopping districts 55 85.9 28 71.8 48 82.8 58 81.7 40 90.9 44
Shopping 47 73.4 28 71.8 42 72.4 56 78.9 38 86.4 44
Galleries/museums 39 60.9 21 53.8 39 67.2 35 49.3 27 61.4 35
Theme parks 8 12.5 3 7.7 3 5.2 10 14.1 4 9.1 25
Ski/snowboard 0 0.0 0 0.0 0 0.0 1 1.4 0 0.0 0
Other sports (golf, etc.) 3 4.7 3 7.7 0 0.0 0 0.0 1 2.3 6
Performance (Kabuki, theater, music etc.) 9 14.1 6 15.4 8 13.8 7 9.9 6 13.6 7
Spectator sport (Sumo, soccer etc.) 5 7.8 1 2.6 1 1.7 4 5.6 2 4.5 3
Nature tours, Experience in farming/fishing village 8 12.5 4 10.3 8 13.8 12 16.9 5 11.4 7
Seasons (cherry blossoms, autumn leaves, winter etc.) 18 28.1 9 23.1 13 22.4 25 35.2 9 20.5 11
Visiting film/anime settings 4 6.3 5 12.8 4 6.9 4 5.6 8 18.2 12
Experience Japanese history/culture 55 85.9 27 69.2 37 63.8 39 54.9 33 75.0 36
Experience Japanese everyday life 44 68.8 23 59.0 43 74.1 38 53.5 31 70.5 32
Enjoy Japanese pop culture (fashions, animations, etc.) 20 31.3 10 25.6 20 34.5 24 33.8 22 50.0 21
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 2 2.8 0 0.0 2
None of the above 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Quantity of responses & total rate 64 842.2 39 730.8 58 774.1 71 770.4 44 838.6 55
Satisfaction rating Eat Japanese food 63 98.4 38 100.0 57 100.0 70 98.6 42 95.5 55
per Activity Drink Japanese alcoholic beverages 50 100.0 23 92.0 34 97.1 38 92.7 23 88.5 31
(Multiple answers) Stay in a Japanese-style inn 29 100.0 9 100.0 24 100.0 35 97.2 20 90.9 13
Bathe in a hot spring 24 96.0 14 100.0 22 100.0 24 92.3 13 92.9 13
Nature/scenery sightseeing 56 100.0 26 100.0 45 100.0 55 94.8 35 94.6 32
Walking in shopping districts 54 98.2 26 96.3 47 97.9 57 98.3 36 90.0 40
Shopping 46 97.9 26 96.3 42 100.0 56 100.0 31 81.6 40
Galleries/museums 39 100.0 19 95.0 39 100.0 34 97.1 22 81.5 32
Theme parks 8 100.0 2 100.0 3 100.0 9 90.0 4 100.0 23
Ski/snowboard 0 - 0 - 0 - 0 0.0 0 - 0
Other sports (golf, etc.) 3 100.0 3 100.0 0 - 0 - 0 0.0 6
Performance (Kabuki, theater, music etc.) 9 100.0 6 100.0 8 100.0 7 100.0 5 83.3 7
Spectator sport (Sumo, soccer etc.) 5 100.0 1 100.0 1 100.0 3 75.0 2 100.0 2
Nature tours, Experience in farming/fishing village 8 100.0 3 100.0 8 100.0 10 83.3 5 100.0 7
Seasons (cherry blossoms, autumn leaves, winter etc.) 18 100.0 6 75.0 12 92.3 22 88.0 7 77.8 8
Visiting film/anime settings 4 100.0 4 100.0 4 100.0 3 75.0 6 75.0 10
Experience Japanese history/culture 55 100.0 26 100.0 37 100.0 37 94.9 32 97.0 32
Experience Japanese everyday life 44 100.0 21 95.5 41 95.3 38 100.0 28 90.3 30
Enjoy Japanese pop culture (fashions, animations, etc.) 20 100.0 9 100.0 20 100.0 24 100.0 21 95.5 19
Medical treatment/Medical check-up 0 - 0 - 0 - 2 100.0 0 - 1
Wanted to do Eat Japanese food 54 84.4 36 92.3 45 77.6 62 88.6 36 81.8 48
before visit to Japan Drink Japanese alcoholic beverages 28 43.8 19 48.7 25 43.1 28 40.0 13 29.5 22
(Multiple answers) Stay in a Japanese-style inn 23 35.9 10 25.6 19 32.8 29 41.4 18 40.9 14
Bathe in a hot spring 17 26.6 15 38.5 20 34.5 26 37.1 12 27.3 13
Nature/scenery sightseeing 42 65.6 24 61.5 31 53.4 43 61.4 24 54.5 26
Walking in shopping districts 32 50.0 23 59.0 28 48.3 37 52.9 24 54.5 30
Shopping 27 42.2 22 56.4 24 41.4 34 48.6 21 47.7 30
Galleries/museums 23 35.9 18 46.2 22 37.9 26 37.1 17 38.6 25
Theme parks 7 10.9 3 7.7 2 3.4 3 4.3 5 11.4 14
Ski/snowboard 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Other sports (golf, etc.) 2 3.1 1 2.6 0 0.0 3 4.3 0 0.0 7
Performance (Kabuki, theater, music etc.) 10 15.6 4 10.3 8 13.8 6 8.6 3 6.8 4
Spectator sport (Sumo, soccer etc.) 5 7.8 1 2.6 2 3.4 4 5.7 1 2.3 2
Nature tours, Experience in farming/fishing village 8 12.5 3 7.7 8 13.8 5 7.1 2 4.5 4
Seasons (cherry blossoms, autumn leaves, winter etc 14 21.9 8 20.5 10 17.2 12 17.1 7 15.9 7
Visiting film/anime settings 8 12.5 4 10.3 4 6.9 4 5.7 4 9.1 7
Experience Japanese history/culture 39 60.9 22 56.4 28 48.3 26 37.1 20 45.5 23
Experience Japanese everyday life 30 46.9 19 48.7 27 46.6 29 41.4 16 36.4 19
Enjoy Japanese pop culture (fashions, animations, etc.) 11 17.2 10 25.6 11 19.0 15 21.4 13 29.5 10
Medical treatment/Medical check-up 0 0.0 0 0.0 1 1.7 0 0.0 0 0.0 0
None of the above 3 4.7 2 5.1 4 6.9 7 10.0 3 6.8 4
Quantity of responses & total rate 64 598.4 39 625.6 58 550.0 70 570.0 44 543.2 55
Wanted to do most Eat Japanese food 15 25.9 13 36.1 12 23.1 18 31.6 14 35.0 10
before visit to Japan Drink Japanese alcoholic beverages 1 1.7 0 0.0 0 0.0 1 1.8 0 0.0 0
(Single Answer) Stay in a Japanese-style inn 4 6.9 0 0.0 5 9.6 2 3.5 2 5.0 1
Bathe in a hot spring 0 0.0 3 8.3 6 11.5 1 1.8 1 2.5 3
Nature/scenery sightseeing 6 10.3 3 8.3 8 15.4 8 14.0 6 15.0 5
Walking in shopping districts 2 3.4 1 2.8 1 1.9 0 0.0 4 10.0 8
Shopping 0 0.0 1 2.8 0 0.0 3 5.3 1 2.5 1
Galleries/museums 0 0.0 1 2.8 2 3.8 2 3.5 0 0.0 1
Theme parks 0 0.0 0 0.0 0 0.0 1 1.8 1 2.5 1
Ski/snowboard 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
Other sports (golf, etc.) 1 1.7 0 0.0 0 0.0 0 0.0 0 0.0 2
Performance (Kabuki, theater, music etc.) 2 3.4 0 0.0 1 1.9 2 3.5 1 2.5 1
Spectator sport (Sumo, soccer etc.) 3 5.2 0 0.0 0 0.0 0 0.0 0 0.0 1
Nature tours, Experience in farming/fishing village 1 1.7 1 2.8 3 5.8 0 0.0 1 2.5 0
Seasons (cherry blossoms, autumn leaves, winter etc.) 3 5.2 1 2.8 0 0.0 1 1.8 0 0.0 1
Annex 8 (383/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Visiting film/anime settings 2 3.4 0 0.0 0 0.0 0 0.0 0 0.0 0
Experience Japanese history/culture 10 17.2 8 22.2 7 13.5 5 8.8 4 10.0 8
Experience Japanese everyday life 4 6.9 3 8.3 2 3.8 1 1.8 3 7.5 3
Enjoy Japanese pop culture (fashions, animations, etc.) 2 3.4 1 2.8 2 3.8 6 10.5 1 2.5 1
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0 0 0.0 0
None of the above 2 3.4 0 0.0 3 5.8 6 10.5 1 2.5 2
Quantity of responses & total rate 58 100.0 36 100.0 52 100.0 57 100.0 40 100.0 49

Annex 8 (384/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
UK Germany France Italy Spain Russia
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers
Want to do Eat Japanese food 42 65.6 29 74.4 35 60.3 52 73.2 32 72.7 46
next time Drink Japanese alcoholic beverages 25 39.1 15 38.5 24 41.4 34 47.9 14 31.8 20
(Multiple answers) Stay in a Japanese-style inn 22 34.4 16 41.0 27 46.6 44 62.0 20 45.5 26
Bathe in a hot spring 26 40.6 22 56.4 27 46.6 48 67.6 21 47.7 33
Nature/scenery sightseeing 33 51.6 23 59.0 27 46.6 45 63.4 28 63.6 33
Walking in shopping districts 20 31.3 20 51.3 24 41.4 29 40.8 28 63.6 25
Shopping 22 34.4 20 51.3 20 34.5 32 45.1 24 54.5 27
Galleries/museums 20 31.3 19 48.7 21 36.2 34 47.9 23 52.3 28
Theme parks 13 20.3 6 15.4 7 12.1 8 11.3 14 31.8 22
Ski/snowboard 11 17.2 3 7.7 9 15.5 10 14.1 7 15.9 6
Other sports (golf, etc.) 4 6.3 3 7.7 5 8.6 6 8.5 6 13.6 7
Performance (Kabuki, theater, music etc.) 18 28.1 9 23.1 18 31.0 32 45.1 16 36.4 20
Spectator sport (Sumo, soccer etc.) 17 26.6 8 20.5 10 17.2 20 28.2 13 29.5 9
Nature tours, Experience in farming/fishing village 13 20.3 10 25.6 24 41.4 23 32.4 10 22.7 15
Seasons (cherry blossoms, autumn leaves, winter etc.) 28 43.8 14 35.9 24 41.4 39 54.9 23 52.3 27
Visiting film/anime settings 8 12.5 8 20.5 9 15.5 10 14.1 10 22.7 12
Experience Japanese history/culture 28 43.8 25 64.1 29 50.0 36 50.7 21 47.7 22
Experience Japanese everyday life 25 39.1 18 46.2 27 46.6 33 46.5 20 45.5 22
Enjoy Japanese pop culture (fashions, animations, etc.) 15 23.4 10 25.6 7 12.1 19 26.8 15 34.1 12
Medical treatment/Medical check-up 1 1.6 1 2.6 1 1.7 1 1.4 4 9.1 4
None of the above 1 1.6 1 2.6 0 0.0 1 1.4 0 0.0 0
Quantity of responses & total rate 64 612.5 39 717.9 58 646.6 71 783.1 44 793.2 54

Annex 8 (385/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Satisfaction Very satisfied 90.7
with your visit Satisfied 8.0
to Japan Slightly satisfied 0.0
(Single Answer) Neutral 1.3
Slightly dissatisfied 0.0
Dissatisfied 0.0
Very dissatisfied 0.0
Quantity of responses & total rate 100.0
Would you Definitely 78.7
like to come Yes 9.3
to Japan again? Probably 9.3
(Single Answer) Not sure 2.7
Not really 0.0
No 0.0
Definitely not 0.0
Quantity of responses & total rate 100.0
Useful Information JNTO website 17.9
obtained Travel agent’s website 10.7
before departure Accommodation website 14.3
(Multiple answers) Airline website 28.6
Regional tourism association website 7.1
Accommodation reservation site 17.9
Review sites (TripAdvisor, etc.) 37.5
SNS (Facebook, Twitter, WeChat, etc.) 21.4
Personal blogs 30.4
Video sites (YouTube, Tudou, etc.) 19.6
Other websites 14.3
JNTO office 3.6
Travel agent’s brochures 8.9
Travel guide(s) 30.4
Family/friends in own country 23.2
Family/friends in Japan 21.4
Travel exhibition or trade show 1.8
TV program 19.6
Newspapers 3.6
Travel magazines 12.5
Other magazines 0.0
Other 12.5
None in particular 3.6
Quantity of responses & total rate 360.7
Useful Information Airport Information Desk 25.0
obtained Tourist Information Desk (not in airport) 25.0
in Japan Accommodation facilities 5.4
(Multiple answers) Travel guide books (non-free) 5.4
Free papers 10.7
Internet (PC) 19.6
Internet (tablet) 12.5
Internet (smartphone) 66.1
Family/friends in Japan 17.9
Other 7.1
None in particular 3.6
Quantity of responses & total rate 198.2
Information Needed Accommodation 14.3
in Japan Transport 50.0
(Multiple answers) Restaurants 46.4
Tourist facilities 39.3
On-site tours/tour guides 8.9
Events 32.1
Souvenirs 14.3
Shopping locations 19.6
Free Wi-Fi 41.1
Cultural experiesnce programs 23.2
Prayer room 1.8
ATM 7.1
Parcel delivery service 1.8
Other 0.0
None in particular 7.1
Quantity of responses & total rate 307.1

Annex 8 (386/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Most satisfying Confectioneries 0.0
product Alcohol 6.9
(open-ended Other food 3.4
answer) Tobacco 0.0
Cameras, video cameras 3.4
Watches 0.0
Consumer electronics 6.9
Cosmetics, perfume 20.7
Medicine, health goods, toiletries 3.4
Japanese clothing (kimono), folk crafts 6.9
Western clothing, bags, shoes 20.7
Manga comics, anime, character merchandise 3.4
Books, picture postcards, CDs, DVDs 10.3
Other purchases 13.8
Others 0.0
Quantity of responses & total rate 100.0
Reason of Good quality 37.9
satisfaction Good design, pretty, beautiful 10.3
[product] Delicious, tasty 10.3
(open-ended Made in Japan 0.0
answer) Traditional, Japanese culture 3.4
Favorite brands/products 10.3
Difficult to get in own country/available only in Japan 10.3
Good for gifts/souveniers 6.9
Cheap, reasonable 3.4
Convenient 0.0
Other 6.9
Quantity of responses & total rate 100.0
Most satisfying Sushi 46.8
food Ramen 14.9
(open-ended Noodles (soba/udon) 2.1
answer) Meat 4.3
Fish 10.6
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 0.0
Other Japanese cuisines 4.3
Foreign cuisines 0.0
Other cuisines 8.5
Confectioneries 0.0
Fruits 0.0
Alcohol 2.1
Other food 6.4
Quantity of responses & total rate 100.0
Reason of Delicious, tasty 87.2
satisfaction Good quality 10.6
[food] Good quiantity, various choice 0.0
(open-ended Cheap, reasonable 0.0
answer) Famous 0.0
Favorites 0.0
Unique, first experience 0.0
Healthy 0.0
Good design, pretty, beautiful 0.0
Traditional, Japanese culture 0.0
Difficult to eat in own country/available only in Japan 2.1
Service, atmosphere 0.0
Special diet (religion, belief, health, etc.) 0.0
Other 0.0
Quantity of responses & total rate 100.0

Annex 8 (387/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
This trip's Eat Japanese food 100.0
experiences Drink Japanese alcoholic beverages 60.0
(Multiple answers) Stay in a Japanese-style inn 25.5
Bathe in a hot spring 29.1
Nature/scenery sightseeing 60.0
Walking in shopping districts 80.0
Shopping 80.0
Galleries/museums 63.6
Theme parks 45.5
Ski/snowboard 0.0
Other sports (golf, etc.) 10.9
Performance (Kabuki, theater, music etc.) 12.7
Spectator sport (Sumo, soccer etc.) 5.5
Nature tours, Experience in farming/fishing village 12.7
Seasons (cherry blossoms, autumn leaves, winter etc.) 20.0
Visiting film/anime settings 21.8
Experience Japanese history/culture 65.5
Experience Japanese everyday life 58.2
Enjoy Japanese pop culture (fashions, animations, etc.) 38.2
Medical treatment/Medical check-up 3.6
None of the above 0.0
Quantity of responses & total rate 792.7
Satisfaction rating Eat Japanese food 100.0
per Activity Drink Japanese alcoholic beverages 93.9
(Multiple answers) Stay in a Japanese-style inn 92.9
Bathe in a hot spring 81.3
Nature/scenery sightseeing 97.0
Walking in shopping districts 90.9
Shopping 90.9
Galleries/museums 91.4
Theme parks 92.0
Ski/snowboard -
Other sports (golf, etc.) 100.0
Performance (Kabuki, theater, music etc.) 100.0
Spectator sport (Sumo, soccer etc.) 66.7
Nature tours, Experience in farming/fishing village 100.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 72.7
Visiting film/anime settings 83.3
Experience Japanese history/culture 88.9
Experience Japanese everyday life 93.8
Enjoy Japanese pop culture (fashions, animations, etc.) 90.5
Medical treatment/Medical check-up 50.0
Wanted to do Eat Japanese food 87.3
before visit to Japan Drink Japanese alcoholic beverages 40.0
(Multiple answers) Stay in a Japanese-style inn 25.5
Bathe in a hot spring 23.6
Nature/scenery sightseeing 47.3
Walking in shopping districts 54.5
Shopping 54.5
Galleries/museums 45.5
Theme parks 25.5
Ski/snowboard 0.0
Other sports (golf, etc.) 12.7
Performance (Kabuki, theater, music etc.) 7.3
Spectator sport (Sumo, soccer etc.) 3.6
Nature tours, Experience in farming/fishing village 7.3
Seasons (cherry blossoms, autumn leaves, winter etc 12.7
Visiting film/anime settings 12.7
Experience Japanese history/culture 41.8
Experience Japanese everyday life 34.5
Enjoy Japanese pop culture (fashions, animations, etc.) 18.2
Medical treatment/Medical check-up 0.0
None of the above 7.3
Quantity of responses & total rate 561.8
Wanted to do most Eat Japanese food 20.4
before visit to Japan Drink Japanese alcoholic beverages 0.0
(Single Answer) Stay in a Japanese-style inn 2.0
Bathe in a hot spring 6.1
Nature/scenery sightseeing 10.2
Walking in shopping districts 16.3
Shopping 2.0
Galleries/museums 2.0
Theme parks 2.0
Ski/snowboard 0.0
Other sports (golf, etc.) 4.1
Performance (Kabuki, theater, music etc.) 2.0
Spectator sport (Sumo, soccer etc.) 2.0
Nature tours, Experience in farming/fishing village 0.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 2.0
Annex 8 (388/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Visiting film/anime settings 0.0
Experience Japanese history/culture 16.3
Experience Japanese everyday life 6.1
Enjoy Japanese pop culture (fashions, animations, etc.) 2.0
Medical treatment/Medical check-up 0.0
None of the above 4.1
Quantity of responses & total rate 100.0

Annex 8 (389/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
Russia
Survey Item
Ratio (%)
Want to do Eat Japanese food 85.2
next time Drink Japanese alcoholic beverages 37.0
(Multiple answers) Stay in a Japanese-style inn 48.1
Bathe in a hot spring 61.1
Nature/scenery sightseeing 61.1
Walking in shopping districts 46.3
Shopping 50.0
Galleries/museums 51.9
Theme parks 40.7
Ski/snowboard 11.1
Other sports (golf, etc.) 13.0
Performance (Kabuki, theater, music etc.) 37.0
Spectator sport (Sumo, soccer etc.) 16.7
Nature tours, Experience in farming/fishing village 27.8
Seasons (cherry blossoms, autumn leaves, winter etc.) 50.0
Visiting film/anime settings 22.2
Experience Japanese history/culture 40.7
Experience Japanese everyday life 40.7
Enjoy Japanese pop culture (fashions, animations, etc.) 22.2
Medical treatment/Medical check-up 7.4
None of the above 0.0
Quantity of responses & total rate 770.4

Annex 8 (390/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Satisfaction Very satisfied 300 83.3 87 81.3 106 79.7 45 78.9
with your visit Satisfied 53 14.7 18 16.8 26 19.5 10 17.5
to Japan Slightly satisfied 5 1.4 1 0.9 0 0.0 2 3.5
(Single Answer) Neutral 2 0.6 1 0.9 0 0.0 0 0.0
Slightly dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0
Dissatisfied 0 0.0 0 0.0 1 0.8 0 0.0
Very dissatisfied 0 0.0 0 0.0 0 0.0 0 0.0
Quantity of responses & total rate 360 100.0 107 100.0 133 100.0 57 100.0
Would you Definitely 257 71.4 74 69.2 90 67.7 36 63.2
like to come Yes 74 20.6 19 17.8 31 23.3 16 28.1
to Japan again? Probably 17 4.7 8 7.5 7 5.3 3 5.3
(Single Answer) Not sure 8 2.2 3 2.8 5 3.8 1 1.8
Not really 0 0.0 1 0.9 0 0.0 0 0.0
No 4 1.1 2 1.9 0 0.0 1 1.8
Definitely not 0 0.0 0 0.0 0 0.0 0 0.0
Quantity of responses & total rate 360 100.0 107 100.0 133 100.0 57 100.0
Useful Information JNTO website 45 14.7 7 8.1 24 23.8 4 9.1
obtained Travel agent’s website 44 14.3 16 18.6 13 12.9 8 18.2
before departure Accommodation website 72 23.5 14 16.3 35 34.7 9 20.5
(Multiple answers) Airline website 47 15.3 12 14.0 21 20.8 5 11.4
Regional tourism association website 32 10.4 7 8.1 5 5.0 6 13.6
Accommodation reservation site 36 11.7 9 10.5 18 17.8 2 4.5
Review sites (TripAdvisor, etc.) 138 45.0 28 32.6 41 40.6 20 45.5
SNS (Facebook, Twitter, WeChat, etc.) 34 11.1 11 12.8 8 7.9 7 15.9
Personal blogs 91 29.6 25 29.1 22 21.8 17 38.6
Video sites (YouTube, Tudou, etc.) 65 21.2 20 23.3 20 19.8 11 25.0
Other websites 35 11.4 15 17.4 10 9.9 4 9.1
JNTO office 6 2.0 2 2.3 3 3.0 0 0.0
Travel agent’s brochures 18 5.9 4 4.7 10 9.9 4 9.1
Travel guide(s) 79 25.7 15 17.4 23 22.8 16 36.4
Family/friends in own country 121 39.4 30 34.9 38 37.6 13 29.5
Family/friends in Japan 75 24.4 16 18.6 23 22.8 9 20.5
Travel exhibition or trade show 3 1.0 1 1.2 2 2.0 0 0.0
TV program 31 10.1 12 14.0 11 10.9 5 11.4
Newspapers 7 2.3 2 2.3 2 2.0 0 0.0
Travel magazines 30 9.8 7 8.1 9 8.9 5 11.4
Other magazines 2 0.7 1 1.2 1 1.0 2 4.5
Other 13 4.2 1 1.2 7 6.9 2 4.5
None in particular 6 2.0 3 3.5 5 5.0 1 2.3
Quantity of responses & total rate 307 335.5 86 300.0 101 347.5 44 340.9
Useful Information Airport Information Desk 54 17.6 11 12.8 26 25.7 5 11.4
obtained Tourist Information Desk (not in airport) 86 28.0 19 22.1 34 33.7 14 31.8
in Japan Accommodation facilities 63 20.5 17 19.8 38 37.6 11 25.0
(Multiple answers) Travel guide books (non-free) 51 16.6 15 17.4 16 15.8 9 20.5
Free papers 28 9.1 5 5.8 9 8.9 3 6.8
Internet (PC) 62 20.2 8 9.3 29 28.7 13 29.5
Internet (tablet) 49 16.0 16 18.6 15 14.9 3 6.8
Internet (smartphone) 233 75.9 62 72.1 78 77.2 32 72.7
Family/friends in Japan 65 21.2 17 19.8 25 24.8 4 9.1
Other 22 7.2 5 5.8 5 5.0 2 4.5
None in particular 4 1.3 2 2.3 2 2.0 1 2.3
Quantity of responses & total rate 307 233.6 86 205.8 101 274.3 44 220.5
Information Needed Accommodation 66 21.8 25 29.1 26 26.3 9 20.5
in Japan Transport 225 74.3 59 68.6 76 76.8 29 65.9
(Multiple answers) Restaurants 192 63.4 58 67.4 58 58.6 25 56.8
Tourist facilities 64 21.1 27 31.4 35 35.4 13 29.5
On-site tours/tour guides 26 8.6 6 7.0 6 6.1 3 6.8
Events 54 17.8 15 17.4 18 18.2 10 22.7
Souvenirs 43 14.2 10 11.6 15 15.2 9 20.5
Shopping locations 85 28.1 30 34.9 22 22.2 9 20.5
Free Wi-Fi 120 39.6 32 37.2 40 40.4 19 43.2
Cultural experiesnce programs 35 11.6 7 8.1 11 11.1 0 0.0
Prayer room 0 0.0 1 1.2 0 0.0 0 0.0
ATM 77 25.4 16 18.6 36 36.4 13 29.5
Parcel delivery service 8 2.6 2 2.3 1 1.0 2 4.5
Other 8 2.6 3 3.5 6 6.1 2 4.5
None in particular 13 4.3 7 8.1 7 7.1 2 4.5
Quantity of responses & total rate 303 335.3 86 346.5 99 360.6 44 329.5

Annex 8 (391/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Most satisfying Confectioneries 11 6.9 2 5.1 2 3.6 1 4.2
product Alcohol 6 3.8 1 2.6 1 1.8 3 12.5
(open-ended Other food 11 6.9 3 7.7 1 1.8 0 0.0
answer) Tobacco 0 0.0 0 0.0 0 0.0 0 0.0
Cameras, video cameras 0 0.0 1 2.6 1 1.8 0 0.0
Watches 3 1.9 1 2.6 2 3.6 0 0.0
Consumer electronics 3 1.9 1 2.6 2 3.6 0 0.0
Cosmetics, perfume 3 1.9 0 0.0 2 3.6 0 0.0
Medicine, health goods, toiletries 1 0.6 1 2.6 1 1.8 1 4.2
Japanese clothing (kimono), folk crafts 32 20.1 6 15.4 11 20.0 4 16.7
Western clothing, bags, shoes 27 17.0 11 28.2 17 30.9 7 29.2
Manga comics, anime, character merchandise 19 11.9 3 7.7 3 5.5 2 8.3
Books, picture postcards, CDs, DVDs 7 4.4 3 7.7 2 3.6 1 4.2
Other purchases 33 20.8 4 10.3 9 16.4 5 20.8
Others 3 1.9 2 5.1 1 1.8 0 0.0
Quantity of responses & total rate 159 100.0 39 100.0 55 100.0 24 100.0
Reason of Good quality 17 10.9 5 12.8 5 9.3 3 13.0
satisfaction Good design, pretty, beautiful 31 19.9 7 17.9 17 31.5 6 26.1
[product] Delicious, tasty 11 7.1 3 7.7 2 3.7 2 8.7
(open-ended Made in Japan 4 2.6 5 12.8 3 5.6 0 0.0
answer) Traditional, Japanese culture 13 8.3 2 5.1 1 1.9 4 17.4
Favorite brands/products 21 13.5 3 7.7 5 9.3 1 4.3
Difficult to get in own country/available only in Japan 13 8.3 2 5.1 4 7.4 2 8.7
Good for gifts/souveniers 28 17.9 8 20.5 6 11.1 3 13.0
Cheap, reasonable 4 2.6 0 0.0 4 7.4 1 4.3
Convenient 4 2.6 0 0.0 1 1.9 0 0.0
Other 10 6.4 4 10.3 6 11.1 1 4.3
Quantity of responses & total rate 156 100.0 39 100.0 54 100.0 23 100.0
Most satisfying Sushi 47 17.2 7 9.3 11 12.9 10 26.3
food Ramen 69 25.2 15 20.0 25 29.4 3 7.9
(open-ended Noodles (soba/udon) 20 7.3 7 9.3 6 7.1 3 7.9
answer) Meat 38 13.9 12 16.0 11 12.9 9 23.7
Fish 28 10.2 5 6.7 8 9.4 4 10.5
Baked flour cuisines (okonomiyaki, takoyaki, etc.) 14 5.1 5 6.7 7 8.2 3 7.9
Other Japanese cuisines 25 9.1 11 14.7 5 5.9 0 0.0
Foreign cuisines 1 0.4 1 1.3 1 1.2 2 5.3
Other cuisines 13 4.7 3 4.0 6 7.1 1 2.6
Confectioneries 9 3.3 1 1.3 2 2.4 2 5.3
Fruits 1 0.4 0 0.0 0 0.0 0 0.0
Alcohol 5 1.8 7 9.3 2 2.4 1 2.6
Other food 4 1.5 1 1.3 1 1.2 0 0.0
Quantity of responses & total rate 274 100.0 75 100.0 85 100.0 38 100.0
Reason of Delicious, tasty 200 73.3 58 77.3 64 75.3 22 57.9
satisfaction Good quality 23 8.4 6 8.0 8 9.4 2 5.3
[food] Good quiantity, various choice 5 1.8 2 2.7 1 1.2 0 0.0
(open-ended Cheap, reasonable 2 0.7 0 0.0 0 0.0 0 0.0
answer) Famous 1 0.4 0 0.0 0 0.0 1 2.6
Favorites 11 4.0 0 0.0 0 0.0 5 13.2
Unique, first experience 7 2.6 4 5.3 2 2.4 2 5.3
Healthy 3 1.1 0 0.0 1 1.2 2 5.3
Good design, pretty, beautiful 3 1.1 0 0.0 1 1.2 0 0.0
Traditional, Japanese culture 4 1.5 1 1.3 2 2.4 0 0.0
Difficult to eat in own country/available only in Japan 3 1.1 1 1.3 4 4.7 4 10.5
Service, atmosphere 2 0.7 0 0.0 1 1.2 0 0.0
Special diet (religion, belief, health, etc.) 4 1.5 0 0.0 0 0.0 0 0.0
Other 5 1.8 3 4.0 1 1.2 0 0.0
Quantity of responses & total rate 273 100.0 75 100.0 85 100.0 38 100.0

Annex 8 (392/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
This trip's Eat Japanese food 299 98.0 84 97.7 100 99.0 44 100.0
experiences Drink Japanese alcoholic beverages 189 62.0 65 75.6 76 75.2 28 63.6
(Multiple answers) Stay in a Japanese-style inn 98 32.1 30 34.9 36 35.6 17 38.6
Bathe in a hot spring 102 33.4 30 34.9 32 31.7 14 31.8
Nature/scenery sightseeing 236 77.4 63 73.3 87 86.1 34 77.3
Walking in shopping districts 243 79.7 62 72.1 87 86.1 27 61.4
Shopping 236 77.4 60 69.8 83 82.2 33 75.0
Galleries/museums 172 56.4 42 48.8 59 58.4 25 56.8
Theme parks 42 13.8 10 11.6 27 26.7 8 18.2
Ski/snowboard 0 0.0 1 1.2 0 0.0 0 0.0
Other sports (golf, etc.) 2 0.7 4 4.7 1 1.0 2 4.5
Performance (Kabuki, theater, music etc.) 36 11.8 9 10.5 13 12.9 3 6.8
Spectator sport (Sumo, soccer etc.) 12 3.9 4 4.7 11 10.9 3 6.8
Nature tours, Experience in farming/fishing village 41 13.4 14 16.3 16 15.8 13 29.5
Seasons (cherry blossoms, autumn leaves, winter etc.) 65 21.3 18 20.9 26 25.7 10 22.7
Visiting film/anime settings 34 11.1 10 11.6 7 6.9 4 9.1
Experience Japanese history/culture 211 69.2 61 70.9 78 77.2 25 56.8
Experience Japanese everyday life 183 60.0 44 51.2 62 61.4 21 47.7
Enjoy Japanese pop culture (fashions, animations, etc.) 103 33.8 21 24.4 32 31.7 8 18.2
Medical treatment/Medical check-up 2 0.7 0 0.0 1 1.0 1 2.3
None of the above 0 0.0 0 0.0 0 0.0 0 0.0
Quantity of responses & total rate 305 756.1 86 734.9 101 825.7 44 727.3
Satisfaction rating Eat Japanese food 290 99.0 78 95.1 99 99.0 42 97.7
per Activity Drink Japanese alcoholic beverages 179 96.2 62 96.9 76 100.0 26 96.3
(Multiple answers) Stay in a Japanese-style inn 93 95.9 27 93.1 35 97.2 15 88.2
Bathe in a hot spring 95 95.0 26 89.7 31 96.9 12 85.7
Nature/scenery sightseeing 226 97.4 61 98.4 85 97.7 32 97.0
Walking in shopping districts 226 94.6 57 95.0 85 97.7 25 92.6
Shopping 224 96.1 54 93.1 82 98.8 31 93.9
Galleries/museums 167 97.1 42 100.0 59 100.0 23 95.8
Theme parks 41 97.6 9 90.0 24 88.9 8 100.0
Ski/snowboard 0 - 0 0.0 0 - 0 -
Other sports (golf, etc.) 2 100.0 3 75.0 1 100.0 2 100.0
Performance (Kabuki, theater, music etc.) 34 94.4 9 100.0 13 100.0 2 100.0
Spectator sport (Sumo, soccer etc.) 11 91.7 3 75.0 11 100.0 3 100.0
Nature tours, Experience in farming/fishing village 39 95.1 14 100.0 16 100.0 13 100.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 63 98.4 17 94.4 25 96.2 9 90.0
Visiting film/anime settings 33 97.1 10 100.0 7 100.0 4 100.0
Experience Japanese history/culture 207 99.0 57 96.6 77 98.7 24 96.0
Experience Japanese everyday life 177 98.9 40 95.2 61 98.4 20 95.2
Enjoy Japanese pop culture (fashions, animations, etc.) 98 96.1 19 95.0 31 96.9 8 100.0
Medical treatment/Medical check-up 2 100.0 0 - 1 100.0 1 100.0
Wanted to do Eat Japanese food 255 85.3 63 73.3 82 81.2 36 81.8
before visit to Japan Drink Japanese alcoholic beverages 127 42.5 41 47.7 48 47.5 14 31.8
(Multiple answers) Stay in a Japanese-style inn 76 25.4 23 26.7 27 26.7 9 20.5
Bathe in a hot spring 87 29.1 25 29.1 35 34.7 13 29.5
Nature/scenery sightseeing 191 63.9 54 62.8 64 63.4 24 54.5
Walking in shopping districts 156 52.2 36 41.9 52 51.5 11 25.0
Shopping 155 51.8 37 43.0 54 53.5 18 40.9
Galleries/museums 126 42.1 25 29.1 38 37.6 14 31.8
Theme parks 33 11.0 10 11.6 17 16.8 7 15.9
Ski/snowboard 1 0.3 0 0.0 3 3.0 0 0.0
Other sports (golf, etc.) 5 1.7 4 4.7 5 5.0 1 2.3
Performance (Kabuki, theater, music etc.) 33 11.0 8 9.3 9 8.9 2 4.5
Spectator sport (Sumo, soccer etc.) 21 7.0 4 4.7 13 12.9 3 6.8
Nature tours, Experience in farming/fishing village 33 11.0 15 17.4 17 16.8 10 22.7
Seasons (cherry blossoms, autumn leaves, winter etc 50 16.7 17 19.8 21 20.8 11 25.0
Visiting film/anime settings 26 8.7 10 11.6 3 3.0 3 6.8
Experience Japanese history/culture 161 53.8 38 44.2 53 52.5 16 36.4
Experience Japanese everyday life 126 42.1 30 34.9 41 40.6 13 29.5
Enjoy Japanese pop culture (fashions, animations, etc.) 65 21.7 14 16.3 18 17.8 6 13.6
Medical treatment/Medical check-up 1 0.3 0 0.0 0 0.0 0 0.0
None of the above 12 4.0 8 9.3 4 4.0 1 2.3
Quantity of responses & total rate 299 581.9 86 537.2 101 598.0 44 481.8
Wanted to do most Eat Japanese food 79 29.6 18 24.3 20 20.8 14 35.0
before visit to Japan Drink Japanese alcoholic beverages 4 1.5 0 0.0 1 1.0 1 2.5
(Single Answer) Stay in a Japanese-style inn 7 2.6 1 1.4 3 3.1 1 2.5
Bathe in a hot spring 11 4.1 6 8.1 5 5.2 1 2.5
Nature/scenery sightseeing 40 15.0 16 21.6 16 16.7 6 15.0
Walking in shopping districts 5 1.9 0 0.0 3 3.1 0 0.0
Shopping 8 3.0 4 5.4 3 3.1 1 2.5
Galleries/museums 9 3.4 2 2.7 1 1.0 2 5.0
Theme parks 10 3.7 1 1.4 1 1.0 2 5.0
Ski/snowboard 1 0.4 0 0.0 0 0.0 0 0.0
Other sports (golf, etc.) 1 0.4 2 2.7 2 2.1 0 0.0
Performance (Kabuki, theater, music etc.) 4 1.5 3 4.1 2 2.1 0 0.0
Spectator sport (Sumo, soccer etc.) 4 1.5 1 1.4 6 6.3 1 2.5
Nature tours, Experience in farming/fishing village 2 0.7 1 1.4 7 7.3 2 5.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 1 0.4 4 5.4 3 3.1 2 5.0
Annex 8 (393/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Visiting film/anime settings 2 0.7 2 2.7 0 0.0 0 0.0
Experience Japanese history/culture 43 16.1 4 5.4 18 18.8 5 12.5
Experience Japanese everyday life 21 7.9 4 5.4 4 4.2 1 2.5
Enjoy Japanese pop culture (fashions, animations, etc.) 9 3.4 2 2.7 0 0.0 0 0.0
Medical treatment/Medical check-up 0 0.0 0 0.0 0 0.0 0 0.0
None of the above 6 2.2 3 4.1 1 1.0 1 2.5
Quantity of responses & total rate 267 100.0 74 100.0 96 100.0 40 100.0

Annex 8 (394/395)
 Annex 8 Awareness of Visit to Japan Including Satisfaction Rating — by Nationality/Region <Tourism/Leisure>
October ~ December 2017
United States Canada Australia Other
Survey Item
Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%) Numbers Ratio (%)
Want to do Eat Japanese food 229 76.3 59 70.2 67 66.3 31 75.6
next time Drink Japanese alcoholic beverages 121 40.3 47 56.0 39 38.6 17 41.5
(Multiple answers) Stay in a Japanese-style inn 120 40.0 33 39.3 41 40.6 15 36.6
Bathe in a hot spring 147 49.0 42 50.0 51 50.5 17 41.5
Nature/scenery sightseeing 179 59.7 56 66.7 57 56.4 26 63.4
Walking in shopping districts 117 39.0 31 36.9 37 36.6 13 31.7
Shopping 125 41.7 38 45.2 43 42.6 17 41.5
Galleries/museums 145 48.3 30 35.7 37 36.6 16 39.0
Theme parks 67 22.3 15 17.9 28 27.7 8 19.5
Ski/snowboard 48 16.0 9 10.7 24 23.8 6 14.6
Other sports (golf, etc.) 24 8.0 7 8.3 11 10.9 1 2.4
Performance (Kabuki, theater, music etc.) 96 32.0 28 33.3 24 23.8 8 19.5
Spectator sport (Sumo, soccer etc.) 73 24.3 20 23.8 22 21.8 5 12.2
Nature tours, Experience in farming/fishing village 87 29.0 25 29.8 30 29.7 9 22.0
Seasons (cherry blossoms, autumn leaves, winter etc.) 147 49.0 38 45.2 45 44.6 17 41.5
Visiting film/anime settings 55 18.3 15 17.9 14 13.9 6 14.6
Experience Japanese history/culture 164 54.7 41 48.8 47 46.5 19 46.3
Experience Japanese everyday life 137 45.7 35 41.7 42 41.6 15 36.6
Enjoy Japanese pop culture (fashions, animations, etc.) 80 26.7 19 22.6 20 19.8 7 17.1
Medical treatment/Medical check-up 7 2.3 1 1.2 4 4.0 0 0.0
None of the above 3 1.0 3 3.6 0 0.0 0 0.0
Quantity of responses & total rate 300 723.7 84 704.8 101 676.2 41 617.1

Annex 8 (395/395)